Podcasts about hawke media

EP 152. Erik Huberman, CEO of Hawke Media, shares how AI and smart benchmarking are transforming marketing—and what brands need to do to earn moms' trust and get better results. Discover how Hawke AI uses real-time data to flag wins, spot gaps, and guide your next move.    SHOWNOTES:  https://www.podpage.com/marketing-with-empathy/blog/stop-guessing-start-benchmarking-your-marketing-with-hawke-ai-episode-152/    SCHEDULE FREE 30-MIN. DISCOVERY CALL WITH SARAH PANUS FOR HELP CREATING CONTENT PLANS THAT ATTRACT MORE MOM CUSTOMERS (and other audiences): ⁠https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382⁠     FREE QUIZ: Which of These Content Makeovers is Right for Your Brand?   Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  ⁠https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704⁠    Learn more about your ad choices. Visit megaphone.fm/adchoices

We talk to Erik Huberman, founder of Hawke Media. Erik discusses his journey from building and selling e-commerce companies to creating a marketing agency focused on small and medium-sized businesses. Hawke Media, now with 300 employees, operates as an "outsourced CMO," emphasizing accessibility and innovation. Erik shares insights on scaling while managing challenges like client churn, leveraging a $20 million venture fund to invest in MarTech, and building Hawke AI for predictive analytics. He predicts AI will have a growing impact on marketing, emphasizing adaptability and strategic advantage. Enjoy the show.

What is hand raiser marketing and how does it impact the path to purchase? Erik Huberman, the visionary founder of Hawk Media, is renowned for his innovative, data-driven marketing strategies that are customized to meet the unique needs of each business. With a track record of success working alongside industry leaders like Red Bull and Verizon, Erik emphasizes the importance of curiosity and deep analytical insights in developing effective marketing campaigns. His approach underscores the necessity of understanding not just the quantitative data, but also the reasons behind customer behavior, aligning well with the shift towards "hand raiser" marketing that focuses on building awareness and trust. Through his accessible presence on social media and Hawk Media's offerings of free marketing audits, Huberman fosters long-term relationships with clients, prioritizing quality content and strategic decision-making to drive business growth. Key Takeaways: Understanding customer behavior through psychology and curiosity is crucial for effective marketing strategies. The shift in marketing strategies towards hand raiser marketing focuses on awareness, nurturing, and trust. Transitioning from push marketing to hand raiser marketing shortens the path to purchase by nurturing relationships with prospects. Content creation for B2B Marketing involves educating and guiding potential clients to establish trust. Facebook and Instagram advertising are more effective for B2B businesses compared to LinkedIn. Identifying events that drive demand for marketing strategies is crucial for the success of B2B and B2C businesses. Quality content and targeted email marketing are crucial in today's digital landscape. More from Erik Huberman Erik Huberman is a distinguished entrepreneur and the Founder and CEO of Hawke Media, widely recognized as the fastest-growing marketing consultancy in the United States. Launched with the conviction that businesses of all sizes deserve access to top-tier marketing expertise without the traditional overhead, Erik's vision has led to an innovative, flexible service model that adapts to the specific needs of each client, fostering growth and scalability. Before Hawke Media, Erik's entrepreneurial journey was marked by the successful creation, expansion, and sale of two e-commerce brands by the age of 26. His hands-on experience with the trials of business growth informs his approach, emphasizing efficiency and transparency in marketing. In addition to leading Hawke Media, Erik's influence extends through Hawke Ventures and Hawke.AI. Hawke Ventures, which he co-founded, invests in promising startups, enhancing the marketing landscape with advanced tools and analytics. Hawke.AI, his pioneering platform, leverages data from thousands of brands to optimize marketing strategies in real time, significantly improving decision-making and performance. Erik is also a bestselling author and a respected voice in the marketing sphere, with his insights featured in major publications and his speaking engagements drawing audiences worldwide. His accolades include Forbes 30 Under 30 and Entrepreneur of the Year by the International Business Awards, underscoring his impact and leadership in the field. Whether mentoring startups or steering his ventures, Erik remains committed to redefining marketing practices for the digital age.   Website: https://hawkemedia.com/ LinkedIn: https://www.linkedin.com/in/erikhuberman/    If you are an experienced CEO looking to grow your company, visit https://www.TheCEOProject.com   You can also reach Jim by email: Jim@TheCEOProject.com   LinkedIn: @theceoproject Instagram: @the_ceoproject Twitter/X: @the_CEO_Project Facebook:  @IncCEOproject

Wasting money on marketing that doesn't move the needle is frustrating, especially when growth feels just out of reach. It's not just about spending more—it's about finding the right strategy that actually works for your business. Many companies get stuck throwing money at ads, content, or agencies without a clear plan, hoping something will stick. But real growth happens when marketing aligns with your audience's needs and your brand's strengths. The right approach doesn't just attract customers—it builds momentum, turning small wins into scalable success. The question is, are you ready to shift gears and make every dollar count? Erik Huberman, founder and CEO of Hawke Media, leads a fast-growing marketing consultancy that provides CMO-level expertise. He has helped scale over 5,000 brands, working with companies like Red Bull, Verizon, and Crocs. His book, The Hawke Method, a USA Today bestseller, outlines three core marketing principles. Today, Eric addresses key marketing challenges, including misunderstandings of sales cycles, hiring inexperienced marketers, and keeping up with the fast-changing digital landscape. Stay tuned! Resources Erik Huberman: CEO, Marketer & Thought Leader Hawke Media: Your Outsourced CMO® Follow Erik Huberman on Facebook

This powerful clip from THINK Business LIVE with Jon Dwoskin and Erik Huberman, CEO & Founder of Hawke Media, identifies and provides insight into overcoming “stuck” points in business. Get real-time, relatable coaching and practical advice for navigating hurdles to boost business growth. Watch the full episode Connect with Jon Dwoskin: Twitter: @jdwoskin Facebook: https://www.facebook.com/jonathan.dwoskin Instagram: https://www.instagram.com/thejondwoskinexperience/ Website: https://jondwoskin.com/LinkedIn: https://www.linkedin.com/in/jondwoskin/ Email: jon@jondwoskin.com Get Jon's Book: The Think Big Movement: Grow your business big. Very Big!   Connect with Erik Huberman: Website: hawkemedia.com Twitter: https://www.twitter.com/erikhuberman Instagram: https://www.instagram.com/erikhuberman LinkedIn: https://www.linkedin.com/erikhuberman Facebook: https://www.Facebook.com/erikhuberman *E – explicit language may be used in this podcast.

Send us a textOn this week's episode of The Renaissance Podcast, we welcome back a powerhouse guest and one of the most inspiring voices of our time, Jessica Zweig. Recently described as "a voice of her time" by Marianne Williamson and a “Personal Branding Expert” by Forbes, Jessica is a serial entrepreneur, bestselling author, and spiritual leader who continues to redefine success and authenticity for women entrepreneurs around the globe.Jessica joins us to share her incredible journey since we last spoke in March 2023. From selling her multi-7-figure agency, SimplyBe., to Hawke Media, to releasing her latest USA Today bestselling book, THE LIGHT WORK: Reclaim Your Feminine Power, Live Your Cosmic Truth, and Illuminate the World, Jessica has been busy transforming not only her life but also the lives of countless women through her message of feminine power, abundance, and alignment.In this episode, Jessica dives into:The pivotal moment she knew it was time to sell SimplyBe.How to shift from hustle to spiritual hustle and manifest wealth effortlessly.The power of stepping into abundance, serving with generosity, and reconnecting with purpose.Tips for avoiding burnout and scaling a business in feminine flow.Why the personal brand is evolving into the community brand—and how entrepreneurs can lead this movement.With wisdom from her books and her global retreats, Jessica inspires listeners to ignite their inner light and Unleash Their Revival in 2025. This conversation is a must-listen for any woman ready to step boldly into her purpose.Don't forget to rate and review The Renaissance Podcast! Your support helps us share these empowering conversations with more listeners and continue to grow our community. Thank you for helping us spread the word!Don't miss this illuminating episode with Jessica Zweig. Available now wherever you listen to podcasts.Get Jessica's Book The Light Work and join her incredible community of Light Workers: https://resources.jessicazweig.com/the-light-work/book#jz-tlw-steps-titleSupport the showAbout The Host:Sydney Dozier the visionary behind Renaissance Marketing Group, a leading Nashville-based social media agency founded in 2014. Over 9 years, Sydney has curated a top-tier team, establishing Renaissance as a go-to agency delivering proven social media marketing results. Renaissance offers a wide array of services, from social media management to content creation, professional photography and videography, branding, and more, serving clients across the nation. Their focus is clear: drive revenue, foster online growth, and exceed client expectations. Sydney is not only a business dynamo but also the co-host of The Renaissance Podcast, aimed at empowering entrepreneurs. Her dedication to supporting women entrepreneurs led to The Mona Lisa Foundation, offering mentorship, grants, education, and a vibrant community. She's also the brains behind The Renaissance Women's Summit, an annual event in Nashville with a mission in inspiring women entrepreneurs. Sydney is a wife and mother to Sawyer James and has an unwavering passion for entrepreneurship, the color pink, and her two furry companions, Stevie Nicks and EmmyLou Harris. Learn more: www.renaissancemarketinggroup.com

Dive into an engaging speed round from THINK Business LIVE with Jon Dwoskin and Erik Huberman, CEO & Founder of Hawke Media. These quick-fire questions and candid answers reveal best advice, favorite books, and personal insights. Watch the full episode Connect with Jon Dwoskin: Twitter: @jdwoskin Facebook: https://www.facebook.com/jonathan.dwoskin Instagram: https://www.instagram.com/thejondwoskinexperience/ Website: https://jondwoskin.com/LinkedIn: https://www.linkedin.com/in/jondwoskin/ Email: jon@jondwoskin.com Get Jon's Book: The Think Big Movement: Grow your business big. Very Big!   Connect with Erik Huberman: Website: hawkemedia.com Twitter: https://www.twitter.com/erikhuberman Instagram: https://www.instagram.com/erikhuberman LinkedIn: https://www.linkedin.com/erikhuberman Facebook: https://www.Facebook.com/erikhuberman *E – explicit language may be used in this podcast.

Welcome to the eCommerce Lab Podcast! In this video, we have as our guest Erik Huberman, Founder and CEO of Hawke Media, a leading digital marketing agency. We will talk about the key mindset to achieve successful brand growth on Amazon.From how to identify opportunities to strategic decision making, Erik will share his vision and strategies to build a strong and sustainable brand in one of the most competitive markets in the world.Don't miss this talk full of valuable insights to take your business to the next level on Amazon!#ecomcy #Amazon #amazonfba #amazonseller #amazonbusiness #amazonfbaseller #amazonppc #amazonadvertising #amazonsellercentral #amazonppctips #amazonprivatelabel #amazonselling #amazonseoe

If you're someone looking for marketing advice, Erik Huberman is the man for you. He's helped over 4,700 brands, and his company is now valued at over $150 million! Watch till the end—this guy knows what he's talking about... --- Erik Huberman is the CEO and founder of Hawke Media, a leading marketing consultancy that empowers brands with tailored marketing strategies. With a strong background in sales and digital marketing, Erik has worked with numerous startups and established companies to drive growth. --- Like this episode? Watch more like it

Show Summary: Josh Springer, head of M&A for Hawke Media, discusses the acquisition and integration strategies he has used in closing 18 deals over the past 4 years, offering sellers a perpetual revenue share instead of a lump-sum payment. He shares insights into how this approach works, the benefits for sellers, lessons learned for the acquirers, how creative deal-making can beat market multiples, and how this strategy aims to provide stability and growth opportunities for sellers. This is all about the art of M&A. View the complete show notes for this episode. Want To Learn More?  Business Valuation: A List of Factors to Consider Earnouts When Selling or Buying a Business | Complete Guide Acquired – The Art of Selling a Business With $10 Million to $100 Million in Annual Revenue Additional Resources: Selling your business? Schedule a free consultation today. Download The Art of The Exit: The Complete Guide to Selling Your Business Download Acquired: The Art of Selling a Business With $10 Million to $100 Million in Revenue Download Food and Beverage M&A: An Insider's Guide to Selling a Food or Beverage Manufacturing, Distribution, or Grocery Business. If you have any topic or guest suggestions please email them to podcast@morganandwestfield.com.

Listen to coverage of the AI Vibes Summit in Santa Monica, California. In this episode, Adam Torres interviews Erik Huberman, Founder & CEO of Hawke Media, explore marketing, media and AI.  Follow Adam on Instagram at https://www.instagram.com/askadamtorres/ for up to date information on book releases and tour schedule. Apply to be a guest on our podcast: https://missionmatters.lpages.co/podcastguest/ Visit our website: https://missionmatters.com/ More FREE content from Mission Matters here: https://linktr.ee/missionmattersmedia

Hey CX Nation,In this week's episode of The CXChronicles Podcast #241 we welcomed Lynn Schlesinger, Chief Customer Experience Officer (CXO) at Forbes based in New York City. Lynn has 20+ years of experience developing and executing strategies to drive revenue and market cap. Expertise building and leading high-performing B2B + D2C cross-functional marketing teams for global matrixed organizations and lean fast growing companies. The Forbes brand today reaches more than 94 million people worldwide with its business message each month through its magazines and 37 licensed local editions around the globe, Forbes.com, TV, conferences, research, social and mobile platforms. Forbes Media's brand extensions include conferences, real estate, education, financial services, and technology license agreements.  In this episode, Lynn and Adrian chat through the Four CX Pillars: Team, Tools, Process & Feedback. Plus share some of the ideas that her team think through on a daily basis to build world class customer & marketing focused experiences.**Episode #241 Highlight Reel:**1. Building a customer experience that reaches 94 million people worldwide 2. Having a "lean and mean" team at Forbes to drive success 3. Leveraging employee feedback to build a culture that thrives  4. CXO's act as conductors in their business to drive change & connect dots 5. Why your teams must be diverse & come from various backgrounds Click here to learn more about Lynn SchlesingerClick here to learn more about ForbesHuge thanks to Lynn for coming on The CXChronicles Podcast and featuring her work and efforts in pushing the marketing, customer experience & customer success space into the future.If you enjoy The CXChronicles Podcast, stop by your favorite podcast player hit the follow button and leave us a review today.For our Spotify friends, click here to make sure you are following CXC & please leave a 5 star review so we can find new listeners & members of our community.For our Apple friends, same deal -- click here to follow CXCP and leave us a review letting folks know why you love our customer focused content.You know what would be even better?Go tell one of your friends or teammates about CXC's content,  our strategic partners (Hubspot, Intercom, Zendesk, Forethought AI, Freshworks, TimeToReply & Ascendr) + they can learn more about our CX/CS/RevOps services & please invite them to join the CX Nation!Are you looking to learn more about the world of Customer Experience, Customer Success & Revenue Operations?Click here to grab a copy of my book "The Four CX Pillars To Grow Your Business Now" available on Amazon or the CXC website.For you non-readers, go check out the CXChronicles Youtube channel to see our customer & employee focused business content. Reach Out To CXC Today!Support the Show.Contact CXChronicles Today Tweet us @cxchronicles Check out our Instagram @cxchronicles Click here to checkout the CXC website Email us at info@cxchronicles.com Remember To Make Happiness A Habit!!

This week on The Forbes Factor Podcast, join Forbes Riley for a captivating session with Erik Huberman, the mastermind behind the trailblazing success of Hawke Media. Since its launch in 2014, Erik has nurtured the firm to an impressive $150 million valuation, collaborating with heavyweight brands such as Red Bull, Verizon, and Eddie Bauer. In today's episode, Erik unpacks the tactical maneuvers and visionary strategies that catapulted his company to the forefront of the marketing world. Hear firsthand how Erik's entrepreneurial spirit drove him to not only establish and elevate Hawke Media but also to kickstart ventures like Hawke Ventures and HawkeAI. He'll share his experiences from the early days of spinning off two e-commerce businesses before turning 26, to pioneering advancements in analytics with HawkeAI, impacting over 5,000 companies. Erik will also discuss his latest achievements with Hawke Ventures, which recently secured $25 million in funding, and how these resources are fostering innovation in the startup arena. Dive deep into the conversation as Erik offers sage advice for budding entrepreneurs and marketers aiming to carve their path in the dynamic business landscape. This episode is a treasure trove of insights for anyone eager to understand the inner workings of marketing success and entrepreneurial growth. https://hawkemedia.com/erikhuberman/r https://www.instagram.com/erikhuberman/ https://www.linkedin.com/in/erikhuberman/ https://www.facebook.com/erikhuberman/ https://twitter.com/ErikHuberman https://www.tiktok.com/@erikhuberman

Erik Huberman is a serial entrepreneur and a sought-after thought leader in the world of digital marketing, entrepreneurship, sales, and business. Before starting Hawke Media, Erik founded, grew, and sold Swag of the Month, and he grew the sales of Ellie.com to a million dollars in just four months. Over the course of his career, Erik has received many honors and awards, including Forbes "30 Under 30", Inc Magazine's "Top 25 Marketing Influencers", and Influencive's "Top Influencive Influencers of 2017". He is a regular contributor to major media publications like Forbes, Entrepreneur, and Business Insider. Erik resides in Santa Monica, California. --- Support this podcast: https://podcasters.spotify.com/pod/show/dylanconroy/support

Hey CX Nation,In this week's episode of The CXChronicles Podcast #240 we welcomed Erik Huberman, Founder and CEO of Hawke Media based in Santa Monica, CA. Since Erik & his team launched in 2014, Hawke Media has swiftly risen to become the fastest-growing marketing agency in the U.S., now valued at over $150 million. Erik's vision for Hawke Media has always been to revolutionize marketing, and they have achieved this with their AI-enabled and tech-integrated approach. They proudly serve over 4,700 brands worldwide, including industry leaders like Red Bull, Casamigos, Verizon, Crocs, and Barstool Sports.In this episode, Erik and Adrian chat through the Four CX Pillars: Team, Tools, Process & Feedback. Plus share some of the ideas that his team think through on a daily basis to build world class customer & marketing focused experiences.**Episode #240 Highlight Reel:**1. How Hawke disrupted the antiquated space of marketing & advertising. 2. Leveraging marketing data from 8,000 agencies to make real time decisions 3. Acquiring other agencies to help speed up growth velocity  4. Shifting back from remote work to in office or on-site with customers 5. Investing in Los Angelas based Angel City FC women's soccer team Click here to learn more about Erik HubermanClick here to learn more about Hawke MediaHuge thanks to Erik for coming on The CXChronicles Podcast and featuring his work and efforts in pushing the marketing, customer experience & customer success space into the future.If you enjoy The CXChronicles Podcast, stop by your favorite podcast player hit the follow button and leave us a review today.For our Spotify friends, click here to make sure you are following CXC & please leave a 5 star review so we can find new listeners & members of our community.For our Apple friends, same deal -- click here to follow CXCP and leave us a review letting folks know why you love our customer focused content.You know what would be even better?Go tell one of your friends or teammates about CXC's content,  our strategic partners (Hubspot, Intercom, Zendesk, Forethought AI, Freshworks, TimeToReply & Ascendr) + they can learn more about our CX/CS/RevOps services & please invite them to join the CX Nation!Are you looking to learn more about the world of Customer Experience, Customer Success & Revenue Operations?Click here to grab a copy of my book "The Four CX Pillars To Grow Your Business Now" available on Amazon or the CXC website.For you non-readers, go check out the CXChronicles Youtube channel to see our customer & employee focused business content. Reach Out To CXC Today!Support the Show.Contact CXChronicles Today Tweet us @cxchronicles Check out our Instagram @cxchronicles Click here to checkout the CXC website Email us at info@cxchronicles.com Remember To Make Happiness A Habit!!

In our first episode since we became PRP Group, a Hawke Media Company, Jacob Hanson interviews Hawke's CEO Erik Huberman, who has built Hawke into a marketing powerhouse that includes a venture capital arm and a proprietary AI platform for marketers. Erik (who also stars opposite Anthony Anderson and Cedric the Entertainer on the reality show “Kings of BBQ”) shares his insights into how marketing does and doesn't affect revenue, why PR is the “biggest trust-builder” for any company, and how AI is like having “an army of 17-year-old interns.”

Please vote for our show in the business category in the Women in Podcasting Awards before October 1. https://womeninpodcasting.net/entrepreneur-school/Listen to this CEO story with Erik Huberman, CEO & Founder of Hawke Media, a company recently valued at $150M to hear lessons learned from more than a decade of entrepreneurship, and how to get back to the foundations when building your business.You'll unlock:why you are your #1 best salesperson and you need to prioritize promoting yourselfThe super simple marketing strategy most entrepreneurs overlookThe best way to keep your business top of mindThe surprising truth about success>>MEET ERIK

After reaching debilitating levels of burnout, serial entrepreneur Jessica Zweig had no choice but to go on a healing journey to Egypt. This transformational trip changed her life forever and led to her birthing her second book, The Light Work.  As Jessica spent seven years building her super successful personal branding agency Simply Be., she realized she had been caught in the toxic system of the masculine patriarchal hustle. Shortly after Jessica began her healing journey, things started falling into place and Hawke Media bought Jessica's company. Having more time and space, Jessica has not only landed a book deal for her new book, teaching readers how to access their inner light and reclaim their feminine power, but she has also started a third business as a branding and business coach for spiritual women. While Jessica's journey to the top has not been without struggle, she has carved out her own path by believing in herself more than anyone else. Thanks for listening!  Don't forget to order Rebecca's new book, Fearless: The New Rules for Unlocking Creativity, Courage, and Success. Follow Superwomen on Instagram. --- Support this podcast: https://podcasters.spotify.com/pod/show/superwomen/support

Carrie speaks with Jessica Zweig, who recently sold one of the world's first personal branding agencies, Simply Be, to Hawke Media.   Jessica shares her path from launching the agency in 2017, through its fast and furious growth, to negotiating a lucrative exit deal that included no earn-out obligations. She talks about the importance of aligning one's work with their soul, her spiritual rebirth in Egypt, and how she managed to extricate herself from her business to pursue her next passion.   Jessica also discusses the themes of her upcoming book, 'The Light Work,' centered on reclaiming feminine power and overcoming burnout. Whether you're an entrepreneur, friend, or just someone interested in living their cosmic truth, Jessica's story and insights are sure to inspire.     00:00 The Big Deal: Jessica Zweig's Major Sale 03:07 Building Simply Be: From Concept to Success 07:14 The Decision to Sell: Strategic Moves 09:28 A Transformative Journey: Egypt and Beyond 14:24 Extracting from the Business: The Role of an Integrator 17:32 Negotiating the Sale: Offers and Agreements 26:22 Life After the Sale: New Ventures and Reflections 28:51 The Light Work: Reclaiming Feminine Power 36:33 Conclusion: Embracing Authenticity and Future Plans

Joel Passen is a proven technology entrepreneur and leader with 20+ years of success creating value and driving measurable results at the intersections of sales, business development, product strategy, operations and customer experience.   Before co-founding Sturdy, a next-gen customer experience solution that helps companies improve customer satisfaction. Joel co-founded Newton Software, a B2B SaaS company headquartered in San Francisco that was acquired by Paycor (2016). Prior to that, Joel co-founded Gravity Technologies, Inc., a company that owned and operated businesses in the talent acquisition industry, including the first recruitment processing outsourcing company focused on technical talent.    Questions · So, could you share with our listeners, how it is that you got from where you were to where you are today? · Could you share maybe 1 to 3 top I would say areas that you believe as an organization, especially in your industry that you believe it's important for you to focus on or it drives your success in the space of ensuring that you're delivering a great or a fantastic customer experience. · If you want to maybe debunk maybe one of the biggest customer service myths that you see organizations still using as a driver in their business, when really and truly that shouldn't be anything that they should be guided by, what would you say that is based on your observation and experience? · Now, Joel, can you also share with us what's the one online tool, resource, website or application that you absolutely cannot live without in your business? · Can you also share with our listeners, maybe one or two books that you have read, it could be a book that you read recently, or even one that you've read a very long time ago, but it still has had a great and profound impact on you. And that can be either professional or even a personal impact. · Now, Joel, can you also share with our listeners, what's the one thing that's going on in your life right now that you are really excited about? Either something you're working on to develop yourself or your people. · Could you tell us a little bit about your organization Sturdy, exactly what it does. And if they wanted to connect with you, or Sturdy, how they could find you online? · Now, Joel, before we wrap our episodes up, we always like to give our guests a chance to share with our listeners, do you have a quote or a saying that during times of adversity or challenge, you'll tend to revert to this quote if for any reason you get derail or you get off track or you get knock down and the quote kind of helps to just motivate you to get back up and to push forward and to complete whatever would have knocked you down. Do you have one those?   Highlights Joel's Journey Me: So, we like to give our guests an opportunity to share in their own words, a little bit about your journey. So, could you share with our listeners, how it is that you got from where you were to where you are today?   Joel shared that he appreciates this question. So, he's always a commercial leader, meaning he's always had responsibility not only for net new growth, but also for responsibility for customers. And where he is today, in terms of having started a company that focuses on using AI to ultimately improve the customer experience by deeper listening to customers, he thinks for him, the journey was more of like, and this may sound a little off putting to some, but he was kind of like a frustrated engineer to a certain extent. He was a frustrated commercial person in many ways. So, he thinks the desire to sort of solve a problem that he had as an operator, a commercial operator for two decades, has led him to where he is today, which is trying to solve that problem at scale.   Areas Organizations Needs to Focus On to Ensure the Delivery of a Fantastic Customer Experience Me: So, could you share maybe 1 to 3 top I would say areas that you believe as an organization, especially in your industry that you believe it's important for you to focus on or it drives your success in the space of ensuring that you're delivering a great or a fantastic customer experience.    Joel shared that he likes everything in 3, so absolutely. But the first thing is, in many ways he thinks that removing the abstraction layers between our customers, and the level of leadership within organizations that can actually do something about the issues that we're hearing is really important. And what he means by that is, he thinks for the last 10 or 15 years, we've created not only technology driven abstraction layers like chatbots, and automated knowledge base stuff and it's all sort of addressing what he would think of as a symptom, but not necessarily is the root cause of perhaps customer frustrations in terms of customer experience.  So, an example would be like if we have to continue to build these really acute knowledge bases and what we're addressing is constant customer confusion, for example, wouldn't it make more sense to take the data that we're deriving about what's confusing the customer, take it back to our product teams or services organizations, and address the root cause. So, number one is, he thinks we've got too many abstraction layers between us and our customers.  Like number two is, the people that are responsible for customer experience, and ultimately, you're holding the bag and oftentimes, perhaps even the number for the board can only solve about 30% of the problems that we face around customer experience or challenges we face about customer experience within the organization. So, for example, going back to like a product or service, which ultimately, we deliver to an end user. If he's the customer experience person, and he's holding the bag for that number, whether it's some sort of arbitrary number like not arbitrary, but he guesses arbitrary, like NPS or CSAT, like something that we're being measured on, but even more importantly, a revenue number. He has to rely on his other teammates to ultimately contribute to the success of that experience. And that's a big challenge.  And he thinks the third one is kind of an expansion on that topic, which is, he thinks that we've lost sight as organizations at large that everybody's job is customer experience, providing the best customer experiences we can, whether it's the billing team that designs processes around auto renewing, and billing customers, to the product teams that are delivering product to the services teams that are delivering services, to the sales teams that are an account management teams that are being truthful and ethical and honest about what we actually can provide in terms of value.   Debunking Customer Service Myths Me: Now, in listening to you, I also wanted to know if you could share with us, you've been in the whole customer experience space, and you're noted as a top customer experience voice on LinkedIn. If you want to maybe debunk maybe one of the biggest customer service myths that you see organizations still using as a driver in their business, when really and truly that shouldn't be anything that they should be guided by, what would you say that is based on your observation and experience?    Joel stated that it's going make me unpopular. He's going to lose the popularity contest on this answer, and he's going to treat this less like a cable news show, so, he's not going to swear. But if you do follow him on LinkedIn, it's not just to be incendiary. But he really thinks health scores of customers are one of the most overused, underpowered abstraction layers that people use, he thinks they're garbage. And he's speaking from experience, not because he has something against them, or the companies that help us build them or anything like that. It's because too many times, he's been in executive leadership team meetings, and he takes the board slides in, and he's got all these green lights on maybe with their top revenue accounts, for example. And he goes back to team meetings two weeks later to go back through the account reviews, and so many times he's gone from green to gone with no leading indicators along the way that has ever given him any kind of indication that they were in trouble. So, that's his answer. And some people are in love with health scores, and they spent a lot of time building them, and quite frankly, he thinks they're full of telemetry data and opinions that just don't yield anything that he can use as an executive leader.   App, Website or Tool that Joel Absolutely Can't Live Without in His Business When asked about online resource that he cannot live without in his business, Joel shared GPT 4. As an early-stage entrepreneur, he feels like he spends a lot of time sifting through data, and crafting messaging. But to make a finer point, like, for example, he has a client, they're called Hawke Media, they're one of the largest independent ad agencies in the United States. And his outbound sales team, let's say, wants to find more companies that are similar to these folks. And there are hundreds of these types of agencies in the United States, not of the same magnitude of Hawke Media, but similar. And when you go into LinkedIn Sales Navigator, and all these other Apollo or ZoomInfo. With all the metadata tags that are in the systems, it's really hard to get a filtered list, for example.  So, last night, he was watching a hockey game, and he typed a simple query into GPT 4 and said, “Give me 300 companies that look and feel like this particular company that are based in the United States and then put their name in column A of a CSV and send it to me,” and it did it and it's super accurate. And it's that kind of stuff that it's just mind blowing. Some of the things you can do with it. So, GPT 4, probably for him, can't live without it.    Me: Amazing. It's fascinating when I heard the prompt that you just gave it now. It's very important that what you put in is what you get out almost like the quality of the question you asked determines the quality of the response that you get back. So, the fact that you are so specific in terms of what you were looking for, the teams, the column that you wanted it in, the fact that you wanted it to be for a specific geographic location, and not just to the world, and the fact that it gave you back that information, so specifically, the prompt that you put into it is so critical to the output that it gives you.   Joel stated that that's a good point, not to scratch his back at all. But he would tell people start with being ultra specific, if you haven't leaned into GPT.  First of all, it's worth the 20 bucks a month for GPT 4. It's really powerful and it can produce graphs and charts and statistical things you can enter, for example, he was working on some like a VC deck the other day for a friend of his, not for his company. But he was having a trouble with like, processing the information from his total addressable market into like a graphical form. Like he's not a designer, he's a spreadsheet person.  And so, he took his spreadsheet, uploaded it to his version of GPT 4 in Azure, so it's privatized without any kind of PII in it, he paid 20 bucks a month for it. And it spit out a graphical representation that with a little bit of tweaking and the coloring could be used in a deck, it's really great. So, there's just some really crazy things you can do with it. But start with being more specific and dial it back, rather than starting with broad requests and commands, because then you're going to get frustrated.   Books that Have Had the Biggest Impact on Joel When asked about books that have had a great impact, Joel stated that he's going to reveal that his dad is an Industrial Psychologist, PhD in Industrial Psychology. And he's written a bunch of papers on emotional intelligence, EQ and EI. And so, he's kind of a big fan of Dan Pink, or Daniel Pink. They are business books, so they might be a little cliche for some people. But in 2005, he wrote a book called A Whole New Mind: Why Right-Brainers Will Rule the Future, Right Brain. It's kind of like the why right brain thinkers are the future. And he thinks there's a lot of interesting things in there that are pretty applicable today. Despite his little claim of using GPT, which might be more of a left brained example, he's probably a stronger right brained person with communication skills, specifically, rather than somebody that's going to put their head in a spreadsheet all day. And he thinks there's some really telling things and some really interesting things that people could use, both earlier in their career and even later in their career with the Daniel Pink book.  And then he thought one of the other books that he read recently, when he thought about this was “The Billion Dollar Loser : The Epic Rise and Spectacular Fall of Adam Neumann and WeWork”, written by Reeves Wiedeman, it's the Adam Neumann story about work, he doesn't know, if Yanique have read that. It's actually kind of a fiery read, like, it's a cool book. But he thinks for him, the story was really interesting, if you're interested in business, but it also is a really stark reminder that humility is really important in business, being honest, and being humble is a marathon play, but it's also the right play, it'll get you to the finish line. So, he thought that was a good reminder for him and anyone else that is in business and thinking about their own sort of virtue.   What Joel is Really Excited About Now! When asked about something that he's really excited about, Joel shared that he's really excited about for me, he works at a company that builds applied AI products and essentially helping businesses listen to their customers more carefully, and actively for that matter.  And he thinks what he's most excited about is sort of the evolution of AI in an ethical way. So, one of the things if you read any of the business reports from the industry analysts and in the industry consulting firms, the Beans, you read any of the stuff from the Harvard Business Review, fairly objective sources, people are really scared about using AI in their businesses specifically, let alone personally, but he's thinking about it in a business light.  And he thinks what's starting to happen is that the hype is dying down a little bit and we're starting to see a more practical light in the application of AI where it's not so risky, and that it is truly not going to replace everybody's jobs, it's going to help us sift through larger and larger datasets together, so we can get to the root of very specific problems and solve for the root, going back to him at the top of the show when he talked about abstraction layer. So, for him, he's really excited about that, more and more companies are adopting AI and doing so in an ethical, responsible, privacy conscious way. And the wild, wild west is starting to fade into the background as quickly as it grew, and he thinks that's exciting to him, and he knows that sounds kind of nerdy, but that for him is progress.    About Joel's Organization Sturdy and How Can Listeners Find Joel Online Joel shared that Sturdy is very easy to find, he'll start there, but it's sturdy.ai. And he thinks for the relevancy of your listeners and our listeners today is, their our thesis was that ultimately, the customer experiences is really the responsibility of every team. Again, he mentioned operations services, product sales, marketing, leadership, everybody's responsible for customer satisfaction and customer experience. And ultimately, that leads to everybody being in charge of revenue and retention. And what they've realized over the years as being operators of businesses is that 75% of customers expect businesses to use some sort of technology to better their experiences, like the time is now yet we have all these silos in our business.  So, what their business does, what Sturdy does is plugs into all of your data hubs where you're collecting communications from your customers, those day-to-day interactions, those really rich meaningful, those emails, the tickets, the calls transcripts, even unstructured tests like text like surveys, they take all of that information in, privatize it. And they run language models on it to help find topics and trends to help improve the customer experience. And then make agents to deliver this data to the teams and the people and the systems that need it the most. So, that's basically what they do. And they find that the outcomes are their customers are improving their NPS and CSAT scores almost immediately, because they're more actively listening to their customers. But they're also seeing pretty strong lifts in customer retention and revenue as well. So, both expansion and retention revenue.  And he's easy to find, personally, Joel Passen as mentioned, he talks a lot about customer experience and satisfaction on LinkedIn. And you can find him on LinkedIn, he's pretty active there. And otherwise, he just joel@sturdy.ai.   Quote or Saying that During Times of Adversity Joel Uses When asked about a quote that he tends to revert to, Joel shared that he's going to disappoint people, because this isn't like super profound. But he tells his kids this too and his dad used to tell him this like, “Every day is like the first day of school, you can reinvent yourself.” The ability for humans to reinvent themselves is surreal, it's crazy. And if he's having a bad day, or he's down or he's stuck, he literally thinks about the next day and say, tomorrow's my day, I can be whoever I want, I can solve whatever I want. He shared that he sounds like that guy on Saturday Night Live, Stuart Smalley. But reinventing, every day is an opportunity to reinvent yourself. And he thinks that's what keeps him going and he truly believes that even if you had a bad day or a bad interaction with your family or your team or what have you, tomorrow's a new day.    Me: Great. Thank you so much for sharing, Joel.   Thank you so much for hopping on our podcast and sharing all of these great insights as it relates to customer experience and debunking the myths in customer experience that a lot of organizations are still driven by. Also talking about your organization Sturdy and just where you see artificial intelligence going and how the adaptation is being taken more in a practical role now as all the fanfare and excitement is dying down and people are really seeing how they can integrate it in a very practical and useful way not just to eliminate human interaction but to add to the value that they are using the technology to enhance the quality of the experience that the customer is having. So, thank you so much.   Please connect with us on Twitter @navigatingcx and also join our Private Facebook Community – Navigating the Customer Experience and listen to our FB Lives weekly with a new guest   Links •     A Whole New Mind: Why Right-Brainers Will Rule the Future by Daniel Pink   The ABC's of a Fantastic Customer Experience   Grab the Freebie on Our Website – TOP 10 Online Business Resources for Small Business Owners  Do you want to pivot your online customer experience and build loyalty - get a copy of “The ABC's of a Fantastic Customer Experience.” The ABC's of a Fantastic Customer Experience provides 26 easy to follow steps and techniques that helps your business to achieve success and build brand loyalty. This Guide to Limitless, Happy and Loyal Customers will help you to strengthen your service delivery, enhance your knowledge and appreciation of the customer experience and provide tips and practical strategies that you can start implementing immediately! This book will develop your customer service skills and sharpen your attention to detail when serving others. Master your customer experience and develop those knock your socks off techniques that will lead to lifetime customers. Your customers will only want to work with your business and it will be your brand differentiator. It will lead to recruiters to seek you out by providing practical examples on how to deliver a winning customer service experience!

CEO and Founder Erik Huberman launched Hawke Media in 2014. Now valued at over $150 million, Hawke Media is the fastest growing marketing consultancy agency in the United States. Prior to its launch, Erik successfully founded, grew, and sold two e-commerce companies by the age of 26. Erik has since continued to strategically expand his business portfolio inclusive of a handful of company acquisitions, the 2018 launch of Hawke Ventures which reached a closed single fund of $5.6 million, the 2020 launch of his own podcast, HawkeTalk, the 2021 launch of HawkeZ, an agency offering brands the tools needed to tap into GenZ and most recently authored his own book, The Hawke Method. As a serial entrepreneur and marketing expert, Erik has been recognized by his industry peers through honors and awards including, Forbes Magazine's 30Under30, CSQ's 40Under40, and Inc. Magazine's Top 25 Marketing Influencers just to name a few. Listen to this informative Sharkpreneur episode with Erik Huberman about how to get 50 new clients a month. Here are some of the beneficial topics covered on this week's show: - How Hawke Media has assisted in the growth of over 3000 brands globally. - Why Hawke Media's core mission is to provide accessible, high-quality marketing to businesses of all sizes. - How your marketing strategy should be based on industry demand and avoid areas of diminished returns. - Why less substantial budgets are less likely to yield impactful marketing results. - How Hawke Media doesn't trick clients into purchasing their services, instead, they attract clients who already recognize the need for marketing. Connect with Erik: Guest Contact Info X @hawkemedia Instagram @hawkemedia Facebook facebook.com/hawkemedia LinkedIn linkedin.com/company/hawkemedia Links Mentioned: hawkemedia.com Learn more about your ad choices. Visit megaphone.fm/adchoices

This week on the Sales Genius Podcast, Joe Ingram sits down with Erik Huberman, the dynamic CEO & Founder of Hawke Media and the visionary behind Hawke Ventures. Since launching Hawke Media in 2014, Erik has propelled the agency to a staggering value of over $150M, collaborating with over 3,000 brands worldwide, including industry giants like Red Bull, Verizon, and Eddie Bauer. Not just stopping there, Erik has also spearheaded Hawke Ventures, raising $25M in its second fund, and launched HawkeAI, revolutionizing analytics for 5,000 companies. From founding and selling two e-commerce businesses before the age of 26 to becoming a national best-selling author and celebrated marketing guru, Erik's accolades include Forbes 30Under30 and Inc.'s Top 25 Marketing Influencers. Tune in as Erik shares his secrets to building a marketing empire and how innovative strategies can transform any business in the digital age. Dive deeper into Erik Huberman's marketing strategies and learn how https://hawkemedia.com/erikhuberman/ can elevate your brand at Hawke Media. #SalesGeniusPodcast #JoeIngram #ErikHuberman #HawkeMedia #MarketingMastery #BusinessScaling #EntrepreneurSuccess #DigitalMarketing #HawkeVentures #MarketingInfluencers --- Send in a voice message: https://podcasters.spotify.com/pod/show/salesgenius/message

Today, Nicole breaks down how you can set up your will successfully… and the mess you could land in if you don't. To follow this money trail, she's joined by Erik Huberman, Founder and CEO of Hawke Media, and Cody Barbo, Founder and CEO of Trust & Will.

There are roughly 88,000 digital marketing agencies in the US and Hawke Media is the fastest-growing amongst them. What is the secret sauce to this kind of growth? Well, according to Erik Huberman, Hawke's founder and CEO, it all boils down to working harder than everyone else and actually delivering on your promises. In this episode, Erik walks us through the origin story of Hawke Media, from its almost accidental beginnings, to how he scaled the business to its current value of over $150 million. He reveals the challenges he faced while growing the business, how he sustains Hawke's rapid growth, and how he motivates his team to keep innovating. According to Erik, “Most people won't push themselves to the limit versus getting pushed. That's why every major athlete wants a coach and trainer. It's not like Kobe didn't know how to do a workout. But having that outside push and that outside perspective is really helpful. And as the owner of the business, that extra push has to come from you." Erik also sheds light on one of his key growth strategies; acquiring other agencies. He explains the benefits of this strategy, and how he integrates those agencies and their owners into Hawke's existing ecosystem. If you're looking for first-hand knowledge on how to scale an agency to a 9-figure valuation, then look no further. Topics Discussed in This Episode: Erik's background and what led him to create Hawke Media (02:05) What Erik did to help Hawke Media become the fastest-growing consultancy (10:02) How Erik sustains his agency's rapid growth (14:30) The biggest challenges Erik faced when growing Hawke Media (16:23) Why Erik started acquiring other agencies (20:11) There's always a deal to be made (27:46) Mentions: Empire Flippers Podcasts Empire Flippers Marketplace Create an Empire Flippers account Subscribe to our weekly newsletter  Hawke Media Sit back, grab a coffee, and learn what it takes to scale your digital agency to the moon.  

There are roughly 88,000 digital marketing agencies in the US and Hawke Media is the fastest-growing amongst them. What is the secret sauce to this kind of growth? Well, according to Erik Huberman, Hawke's founder and CEO, it all boils down to working harder than everyone else and actually delivering on your promises. In this episode, Erik walks us through the origin story of Hawke Media, from its almost accidental beginnings, to how he scaled the business to its current value of over $150 million. He reveals the challenges he faced while growing the business, how he sustains Hawke's rapid growth, and how he motivates his team to keep innovating. According to Erik, “Most people won't push themselves to the limit versus getting pushed. That's why every major athlete wants a coach and trainer. It's not like Kobe didn't know how to do a workout. But having that outside push and that outside perspective is really helpful. And as the owner of the business, that extra push has to come from you." Erik also sheds light on one of his key growth strategies; acquiring other agencies. He explains the benefits of this strategy, and how he integrates those agencies and their owners into Hawke's existing ecosystem. If you're looking for first-hand knowledge on how to scale an agency to a 9-figure valuation, then look no further. Topics Discussed in This Episode: Erik's background and what led him to create Hawke Media (02:05) What Erik did to help Hawke Media become the fastest-growing consultancy (10:02) How Erik sustains his agency's rapid growth (14:30) The biggest challenges Erik faced when growing Hawke Media (16:23) Why Erik started acquiring other agencies (20:11) There's always a deal to be made (27:46) Mentions: Empire Flippers Podcasts Empire Flippers Marketplace Create an Empire Flippers account Subscribe to our weekly newsletter  Hawke Media Sit back, grab a coffee, and learn what it takes to scale your digital agency to the moon.  

“All of my successes massively outpace my capabilities. Like when you meet me, you're like, ‘I can't believe that guy did all the shit that he did'. Because I look homeless and I'm not really as bright as I pretend to be. I'm not self-deprecating—it's a fact. My success outpaces my capability because I found other people that were more capable than me."Kasim Aslam is the CEO of Solutions 8, co-founder of Driven Mastermind, and co-host of the Perpetual Traffic podcast. He has built four multi-million dollar agencies and had two exits, one of which was an eight-figure deal. Kasim's success in the agency world, particularly in the Google Ads space, and his ability to scale businesses with minimal initial capital make him an impressive figure in the industry.He's also one of the most energetic and insightful guests this podcast has seen thus far.This episode of Agency Journey will be a perfect listen for agency owners and entrepreneurs looking to remove themselves from the business, identify and keep their most valuable team members, and build the mindset that will take your operation to the next level.Kasim shared a whirlwind of inspiration, including but not limited to: the crucial differences between employees (farmers) and entrepreneurs (hunters); the power of offering equity to top performers; the importance of hiring people who can outperform you in their roles; and the benefits of seeking out hard challenges for personal and professional growth.Episode Insights:

Erik Huberman, CEO & Founder, Hawke Media | Co-Founder, Hawke Ventures CEO & Founder Erik Huberman launched Hawke Media in 2014 — growing the company value to over $150M and working with 3,000+ brands worldwide. It is the fastest-growing marketing consultancy agency in the United States, working with brands like Red Bull, Verizon, and Eddie Bauer. Erik has expanded his business portfolio with Hawke Ventures, which raised $25M in its second fund, and HawkeAI, which has helped over 5,000 companies benchmark analytics and improve results. Prior to Hawke Media, Erik successfully founded, grew, and sold two e-commerce companies by the age of 26. As a serial entrepreneur, national best-selling author, and marketing expert, Erik has been recognized by his industry peers through honors and awards including, Forbes Magazine's 30Under30, CSQ's 40Under40, and Inc. Magazine's Top 25 Marketing Influencers. Connect with Jon Dwoskin: Twitter: @jdwoskin Facebook: https://www.facebook.com/jonathan.dwoskin Instagram: https://www.instagram.com/thejondwoskinexperience/ Website: https://jondwoskin.com/LinkedIn: https://www.linkedin.com/in/jondwoskin/ Email: jon@jondwoskin.com Get Jon's Book: The Think Big Movement: Grow your business big. Very Big!   Connect with Erik Huberman: Website: hawkemedia.com Twitter: https://www.twitter.com/erikhuberman Instagram: https://www.instagram.com/erikhuberman LinkedIn: https://www.linkedin.com/erikhuberman Facebook: https://www.Facebook.com/erikhuberman *E – explicit language may be used in this podcast.

Erik Huberman is the founder and CEO of Hawke Media, the highly successful marketing agency known as Your Outsourced CMO® that's helped grow over 3,000 brands worldwide, and is valued at more than $150 million. His highly-anticipated first book, The Hawke Method, demonstrates that marketing is more than a numbers game: calculations for business growth and sustainability go far beyond systemic analysis. The post #210 – Erik Huberman on How Busy Executives Can Find the Time to Write a Book – And Profit first appeared on Write Your Book in a Flash Podcast with Dan Janal.

https://youtu.be/QUT1k0393jYIn this captivating episode, we sit down with Jen Root of Hawke Media to delve into the dynamic world of e-commerce partnerships and strategies. As the Vice President of Partnerships at Hawk Media, Jen brings a wealth of knowledge and experience, having played a pivotal role in establishing Hawk as a top performance marketing agency.Throughout our discussion, Jen sheds light on the intricacies of managing a diverse team, fostering sustainable client growth, and navigating the challenges and opportunities in the rapidly evolving e-commerce landscape.We also explore the critical role of AI and personalization in today's marketing strategies and delve into the importance of building genuine, value-driven partnerships in the digital age.Join us as we uncover Jen's unique insights and strategies that are reshaping the way we think about e-commerce and digital marketing.Takeaways:Building strong relationships is crucial in creating win-win partnerships.Partnerships should focus on enhancing the client experience and driving sustainable growth.AI plays a significant role in improving efficiency in marketing and customer support.Resource management and tracking multiple channels are key challenges in multi-channel outreach. Brand differentiation and effective communication are key to standing out in the market.Sticking to the basics and understanding the essence of the brand is crucial for success.Trends in e-commerce and digital marketing include AI, personalization, and the importance of human connectivity.Agility and flexibility are essential in the ever-evolving market.Entering the US market requires strategic planning and scalability.Social impact work can create opportunities and level the playing field.Balancing work and pursuing passions brings fulfillment and creativity to life.Chapters:00:00 Introduction and Background01:00 Overview of Partnerships at Hawk Media03:21 Importance of Building Relationships04:17 Ideal Engagement in Partnerships05:15 Perception of Partnerships by Customers06:47 Uncovering Partnership Opportunities07:20 Areas Brands Focus on for Improvement08:17 Customer Acquisition and Retention Strategies09:01 AI and Efficiency in Marketing11:05 Analytics and Recommendations for Improvement12:14 AI in Customer Support13:16 AI in Creative and Advertising14:11 AI in Shopify and Backend Operations16:38 Challenges in Customer Acquisition19:17 Expanding Channel Outreach and Challenges20:09 Resource Management in Multi-Channel Approach21:33 Brand Positioning and Challenges22:33 Brand Differentiation and Communication23:12 Sticking to the Basics24:07 Trends in E-commerce and Digital Marketing25:01 The Importance of Human Connectivity25:54 Agility and Flexibility in the Market26:23 Entering the US Market27:07 Strategic Planning and Scalability28:02 Progress Over Perfection29:01 The Excitement of the Industry29:44 The Root Effect and Social Impact Work30:11 The Connectivity of Culture31:00 Passion for Technology and Opportunities32:23 Supporting Girls Who Code in India33:08 Bridging the Gap in Rural India34:16 The Extremes of India35:02 Leveling the Playing Field36:05 The Rewards of Social Impact Work37:05 Dreaming Big and Bringing Ideas to Life38:03 Improv Comedy and Musical Theater38:49 Singing in a Rock Band39:31 Balancing Life and Pursuing Passions40:04 Bringing Heart and Soul into WorkJen's LinkedIn profile: https://www.linkedin.com/in/jenroot83/Looking to elevate your e-commerce game with...

In a world-spanning enterprise, despite being digitally connected, in-person events remain crucial. With offices in diverse locations like China, and the Philippines, hosting an event in LA underscores the significance of building relationships biologically.  Bridging the virtual gap is challenging, but the rewards are immeasurable. Watch the full episode here

Two of the fastest ways to grow your business are to increase your customer base and improve your offering to attract higher-value customers. What if I told you there was a way to expand your customer base exponentially and enhance your offering in one clever move? That is what Josh Springer does through the power of acquisitions. Josh is the Head of Corporate Development at Hawke Media, a powerhouse marketing agency.Josh specializes in acquiring other agencies and merging them into Hawke's existing ecosystem. This not only enhances Hawke's services but also brings in a ready-made customer base overnight. Now they have a more powerful team and a larger pool of clients.  In this episode, Josh joins us to explain his approach to acquisitions, from sourcing potential targets to sealing the deal. He explains the different types of deal structures he negotiates, his growth strategies post-acquisition, and the key to smoothly merging a new agency into Hawke Media's framework.One of the key areas that Josh prioritizes is employee retention. According to Josh, “The value behind an agency is the people that it comes with. If you start cutting people, you start losing clients, you start messing with culture, then all of a sudden you're left with a shell that doesn't really resemble what you were trying to buy in the first place.” If you're hungry for rapid business expansion, this episode lays out the blueprint for scaling up through strategic bolt-on acquisitions. Don't miss it! Topics Discussed in This Episode: Josh's background and how he ended up working in M&A (02:26) Assessing the right time to acquire a new agency as a growth play (05:10) The key to employee retention during an acquisition (08:15) How Josh integrates acquisitions into Hawke Media's existing structure (10:46) How Josh sources his acquisitions (14:36) The profit margins agencies should aim for at different valuation levels (23:36) The quick growth levers that Josh has learned to pull on his agency acquisitions (25:48) The types of deals Josh negotiates and structures  (30:03) How Josh measures the success of his acquisitions (38:38) The lessons Josh has learned from all of the acquisitions he has overseen (42:55) Mentions: Empire Flippers Podcasts Empire Flippers Marketplace Create an Empire Flippers account Subscribe to our weekly newsletter  Hawke Media Josh's LinkedIn Sit back, grab a coffee, and learn how to scale your business through mergers and bolt-on acquisitions!

Two of the fastest ways to grow your business are to increase your customer base and improve your offering to attract higher-value customers. What if I told you there was a way to expand your customer base exponentially and enhance your offering in one clever move? That is what Josh Springer does through the power of acquisitions. Josh is the Head of Corporate Development at Hawke Media, a powerhouse marketing agency.Josh specializes in acquiring other agencies and merging them into Hawke's existing ecosystem. This not only enhances Hawke's services but also brings in a ready-made customer base overnight. Now they have a more powerful team and a larger pool of clients.  In this episode, Josh joins us to explain his approach to acquisitions, from sourcing potential targets to sealing the deal. He explains the different types of deal structures he negotiates, his growth strategies post-acquisition, and the key to smoothly merging a new agency into Hawke Media's framework.One of the key areas that Josh prioritizes is employee retention. According to Josh, “The value behind an agency is the people that it comes with. If you start cutting people, you start losing clients, you start messing with culture, then all of a sudden you're left with a shell that doesn't really resemble what you were trying to buy in the first place.” If you're hungry for rapid business expansion, this episode lays out the blueprint for scaling up through strategic bolt-on acquisitions. Don't miss it! Topics Discussed in This Episode: Josh's background and how he ended up working in M&A (02:26) Assessing the right time to acquire a new agency as a growth play (05:10) The key to employee retention during an acquisition (08:15) How Josh integrates acquisitions into Hawke Media's existing structure (10:46) How Josh sources his acquisitions (14:36) The profit margins agencies should aim for at different valuation levels (23:36) The quick growth levers that Josh has learned to pull on his agency acquisitions (25:48) The types of deals Josh negotiates and structures  (30:03) How Josh measures the success of his acquisitions (38:38) The lessons Josh has learned from all of the acquisitions he has overseen (42:55) Mentions: Empire Flippers Podcasts Empire Flippers Marketplace Create an Empire Flippers account Subscribe to our weekly newsletter  Hawke Media Josh's LinkedIn Sit back, grab a coffee, and learn how to scale your business through mergers and bolt-on acquisitions!

Erik Huberman, CEO of Hawke Media, delves into consumer marketing trends. In 2022 and 2023, the focus was on profitability, but now in 2024, businesses are prioritizing growth and turning to proven solutions. Today's consumer values a track record of success and martech companies that are already established are in a strong position to succeed in 2024. Today, Erik discusses his predictions for the martech industry.Connect With:Erik Huberman: LinkedIn // WebsiteThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Erik Huberman, CEO of Hawke Media, delves into consumer marketing trends. In 2022 and 2023, the focus was on profitability, but now in 2024, businesses are prioritizing growth and turning to proven solutions. Today's consumer values a track record of success and martech companies that are already established are in a strong position to succeed in 2024. Today, Erik discusses his predictions for the martech industry.Connect With:Erik Huberman: LinkedIn // WebsiteThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Erik Huberman, CEO of Hawke Media, delves into consumer marketing trends. With the rise of AI-powered tools and Connected TV (CTV), the consumer marketing landscape continues to evolve. Nevertheless, it's worth noting that proven, scalable, and repeatable channels such as email marketing remain integral components of marketing strategies in 2024. Today, Erik discusses consumer marketing trends for 2024.Connect With:Erik Huberman: LinkedIn // WebsiteThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Erik Huberman, CEO of Hawke Media, delves into consumer marketing trends. With the rise of AI-powered tools and Connected TV (CTV), the consumer marketing landscape continues to evolve. Nevertheless, it's worth noting that proven, scalable, and repeatable channels such as email marketing remain integral components of marketing strategies in 2024. Today, Erik discusses consumer marketing trends for 2024.Connect With:Erik Huberman: LinkedIn // WebsiteThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Wanna know how a 200-person agency reduced churn by 50% from one year to the next?Even though Hawke Media is one of the most successful marketing agencies in the United States and they've scaled to hundreds of millions in annual revenue, their journey hasn't been without bumps in the road.At the beginning of 2022,  they saw client churn on the rise and their CEO, Erik Huberman, knew he had to adjust their strategy to address a new challenge.In today's conversation, you'll hear from Erik:How they created intense focus throughout the agency to reduce client churnThe role of incentive structures & systematic churn analysis in their impressive churn reductionHow they retrained their sales team to head off churn early in the client lifecycleWhat they realized was the Number 1 KPI impacting client churn (based on systematic AI analysis)Want to get more content to support your agency life? Subscribe to the Agency Life newsletter, check out past episodes & find more content at teamwork.com/agencylife. This podcast is brought to you by Teamwork.com.

Most people can relate to hiring some type of digital marketing company, going through the process, and being disappointed in the end results. That's because the vast majority of agencies don't really know what you're doing. Today, we're going to speak with someone who does. Doug C. Brown sits with powerhouse guest, Erik Huberman, founder of Hawke Media, a leading digital marketing company. In this conversation, Doug and Eric delve into the secrets of successful digital marketing for both B2B and B2C companies. They unravel the common pitfalls many face when engaging with marketing agencies and discuss the vital questions and preparation steps necessary for achieving real results in the digital realm. Get ready to take notes as Eric provides invaluable insights that can transform your approach to digital marketing. This is an episode you won't want to miss!In this episode, you will learn:· Why most business fall prey to digital marketing agencies that suck and why these agencies don't deliver.· Why customer lifetime value is the most important metric for digital marketing success.· How The Hawke Method will take your business marketing to the next level.Learn more about Chatterboss and schedule your free 30-minute consultation call HERE.

Today's episode of Founder's Story with Daniel Robbins features Erik Huberman, a serial entrepreneur and highly sought-after digital marketing expert. Erik speaks extensively on his entrepreneurial journey and how he built the fastest-growing marketing agency in the US (for eight years consecutively) from scratch.  As the founder of Hawke Media, Erik understands a great deal about digital marketing and its impact on brands and startups. In this episode, Erik described Hawke Media as an agency providing performance-driven solutions around unique businesses, helping them launch, scale, and invigorate their brand.  For more info on guests and future episodes visit pix11.com/impact

My guest is Erik Huberman! Erik is the CEO & Founder of Hawke Media. Hawke Media is Now valued at over $150 million, Hawke Media is the fastest growing marketing consultancy agency in the United States. Prior to its launch, Erik successfully founded, grew, and sold two e-commerce companies by the age of 26. Erik has since continued to strategically expand his business portfolio inclusive of a handful of company acquisitions, the 2018 launch of Hawke Ventures which reached a closed single fund of $5.6 million, the 2020 launch of his own podcast, HawkeTalk, the 2021 launch of HawkeZ, an agency offering brands the tools needed to tap into GenZ and most recently authored his own book, The Hawke Method. As a serial entrepreneur and marketing expert, Erik has been recognized by his industry peers through honors and awards including, Forbes Magazine's 30Under30, CSQ's 40Under40, and Inc. Magazine's Top 25 Marketing Influencers just to name a few.   Social and Website: Linkedin: https://www.linkedin.com/in/erikhuberman/ Linkedin:https://www.linkedin.com/company/hawkemedia/ Website: https://hawkemedia.com/ For more episodes and information, visit us at https://www.digitalnicheagency.com/media Apple Podcasts: https://podcasts.apple.com/us/podcast... Spotify: https://open.spotify.com/show/4zS5V79... Stitcher: https://www.stitcher.com/s?fid=524781... Follow Digital Niche Agency on Socials for Up To Date Marketing Expertise and Insights Facebook: https://www.facebook.com/digitalniche... Linkedin: https://www.linkedin.com/company/digi... Instagram: DNA - Digital Niche Agency @digitalnicheagency • Instagram photos and videos. Twitter: https://twitter.com/DNAgency_CA YouTube: https://www.youtube.com/channel/UCDlz…

This week our host Brandi Starr is joined by Erik Huberman, CEO & Founder of Hawke Media and the Co-Founder of Hawke Ventures.  CEO & Founder Erik Huberman launched Hawke Media in 2014, growing the company value to over $150M and working with 3,000+ brands worldwide.  Hawke Media is the fastest-growing marketing consultancy agency in the United States, working with brands like Red Bull, Verizon, and Eddie Bauer. Erik has expanded his business portfolio with Hawke Ventures, which raised $25M in its second fund, and HawkeAI, which has helped over 5,000 companies benchmark analytics and improve results.  Prior to Hawke Media, Erik successfully founded, grew, and sold two e-commerce companies by the age of 26.  As a serial entrepreneur, national best-selling author, and marketing expert, Erik has been recognized by his industry peers through honors and awards including, Forbes Magazine's 30Under30, CSQ's 40Under40, and Inc. Magazine's Top 25 Marketing Influencers. On the couch in this week's episode of Revenue Rehab, Brandi and Erik will tackle The Tipping Point: Signs You're Ready to Outsource Marketing Efforts. Links: Get in touch with Erik Huberman on: LinkedIn Twitter Instagram Facebook HawkeTalk Podcast HawkeAI The Hawke Method  Subscribe, listen, and rate/review Revenue Rehab Podcast on Apple Podcasts, Spotify, Google Podcasts , Amazon Music, or iHeart Radio and find more episodes on our website RevenueRehab.live

How are you planning to leverage AI for marketing insights? Want to know the best tools to utilize artificial intelligence in your agency? For years, we've known AI would revolutionize marketing through real-time insights and automation. However, for it to provide accurate insights and recommendations, it needs a comprehensive understanding of how a company is performing in relation to the overall market. Today's guest knew this was where AI was moving towards and decided to jump to the challenge of building a platform that would best utilize these developments for agencies. He'll share his journey from identifying AI as the future for agencies to years of failed attempts at development and finally finding the ideal partner to build his vision. He also talks about what he looks for in an acquisition and how he deals with burnout. Erik Huberman is the founder of Hawke Media, an outsourced CMO and marketing team that customizes data-driven, performance solutions to help launch, scale, and invigorate businesses. Check out Erik's previous interview, where he talked about setting financial goals, his marketing methodology, and his book, The Hawke Method.  In this episode, we'll discuss: Learning to align systems to talent. Why he set out to leverage AI for marketing insights. Can agency owners avoid burnout?   Subscribe Apple | Spotify | iHeart Radio | Stitcher | Radio FM Sponsors and Resources Agency Analytics: Today's episode of the Smart Agency Masterclass is sponsored by Agency Analytics, an automated client reporting solution for marketing agencies. Go to agencyanalytics.com/smart to sign up for a 14-day FREE trial and see how life feels on the other side of manual reporting madness. Podcast Takeover!! Get to know your Smart Agency Guest Host: Dr. Jeremy Weisz is the co-founder of Rise25, an agency that helps companies launch and run podcasts profitably. He followed Jason's podcast and eventually joined the mastermind and has been a guest on the podcast before. Today, he's helping Jason bring something new to the Smart Agency podcast audience by interviewing a special guest and getting a new perspective to the show.   Early Lessons on Aligning Systems to Talent to Boost Retention As an entrepreneur, Erik had started a few e-commerce companies and was unimpressed by the agencies he had worked with. He decided to form a small team that could assist his clients and quickly saw a positive response. Initially, he attracted people to work with him for a low base pay and a percentage of revenue. In his mind, the sky was the limit and any one of those workers could make a lot of money under that model. However, within six months most of them were gone. This is how he realized most people are not entrepreneurial and would rather have consistency over volatility. With this lesson learned, he pivoted to attract talent seeking consistency over shoot-the-moon potential. With the model adjusted, growth exploded and revenue was $1 million in their very first year. As expected, the growth percentage leveled off, but steady year-over-year expansion continued. Erik realized different motivations drive people. Some thrive on uncertainty, but most need security. Neither is right or wrong - smart leaders align systems to talent. Once he matched incentives to appetite, talent and growth flourished. Know your team and they'll drive you anywhere. Why You Should Stay Ready to Replace Irreplaceable Talent After starting several enterprises Erik learned you'll always be hiring and rotating key roles. Would it be ideal to find the perfect person who will stay for the next 30 years? Of course! However, life happens so now he stays ready to perpetually replace irreplaceable talent. Except one - his strategist-turned-president partner. So far, he's the only hire who came into the agency with an attitude of owning his work, treating it as more than just another job. He definitely earned the leap from employee to co-owner carrying that weight from day one. It's a decision Erik definitely doesn't regret. When it comes to building leaders, he has also learned the importance of dedicating more time to their training. “I used to just rush through meetings with my leaders,” he admits. Now he prefers to spend time in the weeds with them and collaborate, instead of just expecting them to solve any problem that may come up. Building a Platform to Leverage AI for Marketing Insights Seven years ago, Erik had a meeting with Marcus Shingles and Peter Diamantes. They talked about rapid disruption and got to wondering about what was going to disrupt marketing agencies and what they do. At the time, Marcus and Peter thought it would be freelancers. Erik disagreed and leaned more toward AI as a disrupting force. In his opinion, AI would first offer insights into an agency's marketing channels to see what's working and what's not. At some point, instead of just telling you what wasn't working, AI would also offer to fix it for you in real time. Their response to his predictions was “Well, why don't you build that?” His company was young but he decided to jump at the challenge. Step one had to be data. He would need data from thousands of companies to educate an individual platform. Next, he focused on building a visualization platform that would do an automated audit to show companies how they're performing and where they can do better. Six long years later, the platform vision was still incomplete. Three failed tech teams couldn't deliver. Then he was approached by a dashboard developer who had the missing puzzle piece. Erik had the data and team; they had the tech. A partnership was born. Although slow, their collaboration clicked - seamless negotiations gave way to immediate execution. Today, they have over 2,000 customers and growing. Why No Acquisition Should Move Forward Without the Right Culture Fit For acquisitions, Erik seeks agencies that complement Hawke Media's core. Geographic fills, service expansions, strategic bolt-ons - any over $1M revenue with scale potential. He loves founder-led shops where Hawke's infrastructure can partner to rapidly expand capable teams 8-9X in just a couple of years. However, without cultural alignment, even winners go nowhere. So beyond financials and operations, Erik probes for shared values and vision. With those locked in, holding back becomes impossible. They nourish talent and stoke significant growth. In the end, systems may stimulate but only engage humans who are able to innovate. That's why no acquisition moves forward without the right cultural fit. The rest can be learned, but passion and purpose must already live within. Can Agency Owners Avoid Burnout? Before this year, Erik never understood the talk about burnout. He had never experienced it. Now that he has, he can only say it's inevitable, despite preparation and passion. Building a business is hard. Even someone like Mark Zuckerberg, who built one of the biggest companies of our generation, has to deal with stress and burnout. It won't always be butterflies and rainbows. Add that to the stress of the state of the world and, overall, mental health is not great for most adults right now. Personally, he prefers to put things in perspective because stress can affect your ability to function in your everyday life. Does this really matter? Is it worth so much stress? Is it worth compromising his health for? Other than that, he makes sure to meditate and exercise and informs himself to understand the market. Being very aware of the shifts in the economy, how they have historically played out, and how you can prepare for hard times can really help reduce the fears that come with uncertainty. Do You Want to Transform Your Agency from a Liability to an Asset? If you want to be around amazing agency owners who can see what you may not be able to see and help you grow your agency, go to Agency Mastery 360.  Our agency growth program helps you take a 360-degree view of your agency and gain mastery of the 3 pillar systems (attract, convert, scale) so you can create predictability, wealth, and freedom.

Hawke Media & AI Erik Huberman, Hawke Media   – The Sharkpreneur podcast with Seth Greene Episode 979 Erik Huberman CEO and Founder Erik Huberman launched Hawke Media in 2014. Now valued at over $150 million, Hawke Media is the fastest growing marketing consultancy agency in the United States. Prior to its launch, Erik successfully founded, grew, and sold two e-commerce companies by the age of 26. Erik has since continued to strategically expand his business portfolio inclusive of a handful of company acquisitions, the 2018 launch of Hawke Ventures which reached a closed single fund of $5.6 million, the 2020 launch of his own podcast, HawkeTalk, the 2021 launch of HawkeZ, an agency offering brands the tools needed to tap into GenZ and most recently authored his own book, The Hawke Method. As a serial entrepreneur and marketing expert, Erik has been recognized by his industry peers through honors and awards including, Forbes Magazine's 30Under30, CSQ's 40Under40, and Inc. Magazine's Top 25 Marketing Influencers just to name a few.   Listen to this informative Sharkpreneur episode with Erik Huberman about Hawke Media and AI. Here are some of the beneficial topics covered on this week's show: - How marketers must understand that their marketing drives enterprise value and growth. - Why it's important for businesses to focus on bottom-up growth instead of focusing solely on the addressable market. - How starting a successful agency requires having a deep understanding of marketing and being the best. - Why you shouldn't expect easy success and quick money by running Facebook ads when starting a new company. - How companies shouldn't cut back on their marketing budget based on fear driven narratives.   Connect with Erik: Guest Contact Info Twitter @hawkemedia Instagram Facebook facebook.com/hawkemedia LinkedIn linkedin.com/company/hawkemedia   Links Mentioned: hawkemedia.com   Learn more about your ad choices. Visit megaphone.fm/adchoices

Today, Nicole breaks down how you can set up your will successfully… and the mess you could land in if you don't. To follow this money trail, she's joined by Erik Huberman, Founder and CEO of Hawke Media, and Cody Barbo, Founder and CEO of Trust & Will.

In this episode Matt and Dr. Ben interview Erick Huberman, CEO of Hawke Media and marketing expert about his new television show Kings Of BBQ with Anthony Anderson and Cedric The Entertainer, his Linkedin course partnership, and how real estate brokers can grow their personal branding more more effective real estate recruiting.Whenever you are ready here are a number of ways we can help :)Schedule 10 Minute Strategy Session with Matthttps://calendly.com/mattvigh/10-minute-sneak-peekJoin us Every Friday for our Free Brokerpreneur Not So Secret Society Mastermind!https://www.brokerpreneurs.com/bnsss-registrationKnow Your Personality When It Comes To Recruiting!https://my.bankcode.com/brokerpreneurpodcastDownload Our Free Recruiting Bundlehttps://www.brokerpreneurs.com/brokerpreneur-free-recruiting-bundleBrokerpreneur is dedicated to helping real estate brokers grow their brokerage through three fundamental areas of profitability: recruiting more and better agents, increasing retention, and growing per person productivity (PPP). We truly understand the challenges that all brokers face in a highly competitive industry. That's why we provide resources on our website, we host the top-rated real estate brokerage growth podcast, and present exclusive online events to support brokers on their journey to success. Best of all, these resources are available to brokers completely free of charge! You just have to take action!

$350 to $150 Million: The Success Story of Erik and Hawke Media In this inspiring episode, we sit down with Erik Hueberman, a true entrepreneurial trailblazer who went from making a humble $350 in his first year of business to building and selling not just one, but two successful companies. Unsatisfied with the lack of effective marketing agencies accessible to small businesses, Erik decided to take matters into his own hands and launched Hawke Media. Today, Hawke Media is the fastest-growing marketing consultancy in the US, boasting a staggering valuation of over $150 million and a team of 250+ talented professionals. Over the years, the company has proudly served over 3500 brands of all sizes, including well-known household names like Red Bull, Verizon, and Alibaba. Erik's remarkable achievements have earned him prestigious recognition, including being named one of INC's Top 25 Marketing Influencers and Forbes' 30 under 30. His expertise as a thought leader also led him to join XPRIZE as a key marketing advisor, contributing his insights to drive meaningful impact. Throughout this episode, Erik shares the highs and lows of his entrepreneurial journey, the vision behind Hawke Media, and how he managed to stand out in an industry crowded with agencies. Listen in as he imparts valuable tips and insights for aspiring entrepreneurs and marketers alike. Join us for an engaging conversation that delves into the world of marketing, entrepreneurship, and the limitless possibilities of turning a small idea into a multimillion-dollar venture. This podcast was edited by our amazing

Welcome to Episode 14 of Grit Rising! Join us for an authentic and inspiring conversation with Erik Huberman, the Founder of an outsourced CMO company called Hawke Media. We dive into the fascinating world of marketing and entrepreneurship. In this episode, we'll hear about Erik's remarkable journey and how he achieved success in the ever-changing marketing landscape. Learn from his experiences and innovative strategies, and discover the social aspects of his business that empower communities and drive meaningful connections.

Should you use a book to grow your agency or service based business? Today I'm joined by Erik Huberman...author of The Hawke Method and CEO of Hawke Media. We talk about writing a book that grows your business and a whole lot more: -Why Erik decided to write a book as a marketing agency owner-How Erik spoke the draft of his book in about 10 hours (behind the scenes of the process)-The actual value of a book for an agency owner (it's not what you think)-The 3 Principles of Marketing in the Hawke Method…and how to use it to sell more books-How Erik sold 30,000 copies of his book in less than a year-How Erik got into airport bookstoresWe also talk about the business side of books: -Why Erik named his book the same as his business (and should you do it?)-How Erik got PR for his book and how he gets ongoing PR for his businessIf you're an agency owner, marketer, or service based business owner...you don't want to miss this episode!Watch the free training: https://selfpublishing.com/freetrainingSchedule a no-cost call with our team: https://selfpublishing.com/schedule Here are some links that might come in handy: Apply for a free book consultation Register for our free on-demand training Join us at our live virtual event - Author Advantage Live 2023 Must-watch episodes: SPS 044: Using A Free + Shipping Book Funnel with Anik Singal SPS 115: Using Atomic Habits To Write & Publish A Book with James Clear SPS 127: Traditional vs. Self Publishing: Which You Should Choose with Ruth Soukup SPS 095: The Five Love Languages: Selling 15 Million Copies with Gary Chapman SPS 056: How I Sold ...

On this special episode of Malomo's Retention Chronicles podcast, we've taken out some of our favorite clips with our partners from Season 3. Listen now to hear what leading ecommerce pros think about the Shopify ecosystem, customer retention, scaling social media, A/B testing transactional emails and SMS, post-purchase strategy, and more! We highlight our conversations with Drew Himel (Founder & CEO of FIRESIDE), Dylan Byers, Jacob Paduch, & Liam Veregin (Co-Founders of Aplo), Maier Bianchi (CEO & Founder of Bemeir), Ari Murray (Director of Growth at Sharma Brands), Jim Breese (Head of Growth at AppHub), Thomas Kimura (Founder of Brickspace Lab), Chelsea Jones & Rachel Saul (Co-Founders of Chelsea & Rachel), Josh Chin (Co-Founder and CEO of Chronos), Erik Huberman (Founder & CEO of Hawke Media), Casey Matthew (Founder & CEO of Skylab), Adam Robinson (Founder & CEO of Retention.com), and Kasey Luck (Founder & CEO of Luck & Co).

Erik Huberman is the founder and CEO of Hawke Media, the highly successful marketing agency that's helped grow over 3,000 brands worldwide, and is known as Your Outsourced CMO®. Erik is a well-known writer and thought leader in the marketing and e-commerce spaces. His work appears across top-tier publications like Rolling Stone, Forbes, Business Insider, Entrepreneur, Inc., and more as well as on Hawke Media's Insights blog.   In addition, Erik is an engaging public speaker and storyteller, bringing together an authoritative, witty mix of entrepreneurial advice, personal values, and anecdotes to provide accessible, inclusive business, marketing, and e-commerce advice. Well known as a thought leader and influencer, Erik is a lauded recipient of a number of honors and awards, including: Forbes 30 Under 30, CSQ's 40 Under 40, Inc. Magazine's Top 25 Marketing Influencers, The International Business Awards' Entrepreneur of the Year, and a Telly Award for the Hawke Media commercial he co-wrote and starred in.   Erik's one away moment came when he realized the value of his expertise and began valuing himself and his services higher. Find out how he discovered this today on the One Away Show. Read the show notes on Arcbound's Podcast Page: https://arcbound.com/podcasts/    Find Arcbound here: Homepage: Arcbound.com Services/Work with Us: https://arcbound.com/work-with-us/ About: https://arcbound.com/about/ Founders Corner: https://arcbound.com/category/founders-corner/ Connect: https://arcbound.com/connect/