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Latest podcast episodes about what rebecca

Architecture Firm Marketing
Rebecca Caldwell from Maytree Studios – Humans First, Architects Second

Architecture Firm Marketing

Play Episode Listen Later Jun 30, 2021 81:14


Rebecca Caldwell is the director of Maytree Studios, a small residential practice based is Brisbane, Australia. Maytree Studios' tagline is humans first and architects second – and this translates into every aspect of their work, business, and marketing. In this episode, we discussed: The lessons Rebecca took from the difficult first few years of the practice, and why she decided to start over again. What Rebecca looks for in a quality client. How the practice focuses on breaking down the barriers about what an architect does. How the studio's social media and resources help to educate potential clients and prompt them to reach out. How Rebecca structures the initial conversations with new clients so that they're quick and effortless. How the practice creates options within their fee structure. The low-cost advisory services the studio offers to budget conscious clients or those who are just getting started. How Bec finds the time to think about and optimise every aspect of her business in order to create a calm and enjoyable experience for herself, her team and the client. If you'd like to learn more about Rebecca and Maytree Studios, you can visit maytreestudios.com.au or follow them on Instagram at @maytree_studios. If you have any feedback on this episode, you can get in touch at dave@vanityprojects.com. I love hearing your thoughts. And if you'd like to learn more about me, Dave Sharp, you can visit vanityprojects.com to check out my blog, join over 5000 other architects on my email list, or learn more about my marketing coaching services for architects.

Magnificent Midlife
78 Empowering women financially with Rebecca Robertson

Magnificent Midlife

Play Episode Listen Later Jun 17, 2021 48:16


Meet Rebecca Robertson, an independent financial advisor who set up her own business, Evolution Financial Planning specifically to empower women financially. She's passionate about helping women get more financially secure. She's also convinced the world will be a much better place if more of its wealth is in the hands of women, who are then able to make better decisions with it. We talk about: • Why it's so important for women to focus on their financial security • Why it's crucial for women to be financially empowered • How financial security enables women to make better decisions • The importance of being proactive about our finances and not abdicating responsibility • Understanding the "what if" scenarios as you get a bit older • The need for setting boundaries when it comes to money • The importance of getting good legal advice when it comes to new relationships and protecting assets • The mistakes midlife women sometimes make when it comes to money • Having your own (emergency) funds so you don't need to ask for money if you need/want it • Staying up to date with the specifics of your finances and being mindful of what you need • How women often want to understand and be more involved with investing, asking more questions than men • How many women assume money and finances is not for them but is actually what everyone needs to be doing • The importance of your social circle on how you interact with money and finance • The English approach to money and the cultural stigma around it • What Rebecca means by financial abundance • How having enough money allowed Rebecca to buy a horse • It's never too late to change your financial position • Managing your money and making the most of it • Looking at your values around your spending • Possibilities for investing money you can afford to lose • Rebecca's journey from being special needs at school to successful businesswoman • The difference to the world if more women have more of the world's wealth And more! Find out more about Rebecca: Rebecca's Websites: rebeccarobertson.co.uk                                     evolutionfinancialplanning.co.uk Listen to her podcast: Accelerating Your Wealth podcast Watch her TEDx Talk: If women ruled the world… Facebook | Linkedin | Instagram If you enjoyed this episode, please subscribe, share it and leave a review on iTunes or wherever you're listening. Find out how to leave a review here: bit.ly/leavepodcastreview You can find out more information and get the show notes to every episode at magnificentmidlife.com. That's also where you'll find strategies, support and resources to help make your midlife magnificent. There's a midlife wellness program, courses, midlife mentoring to help make the most of your next chapter and our online Members Club. If not now, when?

CFA Institute Take 15 Podcast Series
Is a Hybrid Model the Future of Work?

CFA Institute Take 15 Podcast Series

Play Episode Listen Later May 12, 2021 30:34


Rebecca Fender, CFA, co-author of a new report, "Future of Work in Investment Management: Context, Content, and Culture," shares some findings from a recent survey of investment professionals as well as conclusions for what this means for where, what, and how work gets done. She also discusses building trust and the relationship between working from home and maintaining a high-performance culture. ____ ► Subscribe to the Take 15 Podcast YouTube channel: https://www.youtube.com/channel/UCA3HUMuK4FSp_CvQH_2Ji7g?app=desktop ►Transcript: https://cfainst.is/3xOkeSq ►Email us for comments, questions, or appearance requests:Take15podcast@cfainstitute.org ____ Topics discussed: 2:11 What Rebecca has learned from the new report, "The Future of Work in Investment Management” 4:54 Understanding what a hybrid work model is 6:24 The response from the investment management industry 8:38 Is there a potential for tension between what employees want and what employers want? 10:34 The future of work travel and what are the extrinsic and intrinsic motivations? 15:11 New skills that workers need to acquire to thrive in a new work environment 17:13 Can high performance culture exist in a hybrid work model? 19:04 The challenge of building and rebuilding trust with employees 22:50 What Rebecca has enjoyed about having more time at home and what she misses about coming to the office. 26:22 Wrap up questions -Ray of sunshine -NASA -Flight vs. Invisibility ____ Related articles and links: Future of Work Executive Summary https://www.cfainstitute.org/en/research/survey-reports/future-of-work 2020 Earning Investors' Trust https://www.cfainstitute.org/en/research/survey-reports/2020-earning-investors-trust 2020 Future of Sustainability in Investment Report Managementhttps://www.cfainstitute.org/en/research/survey-reports/future-of-sustainability Article: “WFH Not Conducive to ‘High-Performance Culture’: BlackRock CEO” https://www.ignites.com/c/3127684/394794 CFA Institute members and charterholders Professional Learning Tracker https://cpd.cfainstitute.org/ ____ Find Rebecca here: LinkedIn: https://www.linkedin.com/in/rebeccafender/ Twitter: https://twitter.com/rebeccafender?lang=en Find Lauren here: LinkedIn: https://www.linkedin.com/in/lauren- foster/ Twitter: https://twitter.com/laurenfosternyc

Courage Unravelled
Ep. 18 Choose Your Wizards Wisely

Courage Unravelled

Play Episode Listen Later Dec 5, 2020 31:52


Rebecca Hannan spent many years in real estate but found it wasn’t her calling. In this episode Rebecca shares what it is like to overcome her fear and become a professional speaker in her area of passion - wellness. Learn about her journey as a public speaker, how she was discouraged to pursue public speaking in the wellness industry and why it’s important to choose your wizards wisely!Approx 32 minWe talk about: · Finding passion in your working life· Health and wellness· Learning from coaching gurus· What Rebecca has learned from public speaking· Finding your own path even when being taught by leaders in industry· Rebecca’s definition of courage Contact Rebecca Hannanwww.rebeccahannan.comFacebook: https://m.facebook.com/rebecca.hannan.speakerInsta: https://www.instagram.com/rebecca.hannan/LinkedIn: www.linkedin.com/in/rebeccahannan Interview: Sana TurnockProduced and edited by: Sana Turnock and Jamie Woods (Woods Media Lab)Auto mastering: Woods Media LabCopyright free music credits:Intro: Follow the Shadows, by the 126ersOutro: Luxury by Causmic If you’re inspired by these episodes, please leave a five-star rating review on Apple Podcasts Stitcher or Spotify. Make sure to hit ‘Subscribe’ so you never miss out on inspiring stories of courage. Find value in what I’m doing?Creating a podcast, where I get to share stories of strength, courage and resilience is a real privilege. It takes many hours and my own funds to produce the Courage Unravelled podcast that’s free and available to everyone. And it will continue to be that way. If you’ve enjoyed the podcast and would like to support me on my mission to build a Courage Unravelled community, you can receive exclusive benefits by becoming a Patreon supporter - https://www.patreon.com/courageunravelled?fan_landing=true Support the show (https://www.patreon.com/courageunravelled)

The Next 100 Days Podcast
#230 Rebecca Bitton – Content and Branding

The Next 100 Days Podcast

Play Episode Listen Later Jul 3, 2020 53:14


Content and Branding with Rebecca Bitton Today we've got a talented content writer on the show. Graham met Rebecca through the same marketing training and she's on this episode to talk content and branding. Having an expertise that you can teach can be anybody's secret source. A secret source is having something valuable to share so that people can apply it to their lives. You'll also help them reach their goals with your teaching. It's an amazing gift and privilege to do that. The results and progress in clients is something that really excites Rebecca to keep on working. Content and branding: target clients At this point, Rebecca's actually running two businesses. Her main job is teaching, especially with Covid shutting schools down as this means she can run a number of classes online. The next portion of her business is content strategy. Her audience is primarily entrepreneurs, consultants, advisers, etc. A lot of them are big problem-solvers. Rebecca's job is to strategise content that targets their ideal client base and connect with them with engaging content that is valuable and educational. What comes first when strategising content? The thing that should come first is what are their (the client's) biggest problems right now? What can you help them with right now? Really listening and seeking to help their biggest needs helps establish that trust so that, when issues come up in the long term, they look for your help. How do you get the material together (content) to approach those issues? What Rebecca likes to do is 'the fly on the wall' strategy, which is to go wherever the client hangs out. Don't beat them but join them - get into their circles, where do they put their guard down? You want to be putting yourself into the environments where people are open and vulnerable in a genuine way. And it's all about having those listening skills and thinking about what everyone is truly worrying about. As a result, you can respond to that. The content you should be generating is responsive to those issues and concerns. However, that's all dependant on the audience. You don't want to use the same strategy for each prospect since they're going to want different things - it will come across as disingenuous. Audience-centric content is key. That's how you build long-lasting relationships. Switch it up. Nobody wants a one-size-fits-all strategy. People want to feel unique. http://thenext100days.org/wp-content/uploads/2020/05/Asking-for-marriage-on-the-first-date.mp4 English skills Rebecca has studied and practiced as a writer for many years. Her first career was for a journalist, so story-telling has always been big thing for her. As was language. The approach you take when writing content is so important. Think about how you talk to people in real life; you wouldn't go up to someone and give all your credentials would you? Because people are going to say "well, I don't know you so why would I care?" It's not a two-sided conversation. When writing content, it has to be two-sided; it has to be a conversation. Terminology is also important. If you're talking to financial advisers, for example, you're not going to talk to them about woo-woo subjects such as energy and vibration and calmness. It's not their language. We all have different discourse languages but we need to be tapping into the language your audience knows and is familiar with. Language is a community-thing. That's why Google is so keen on SEO key words. Because, if you speak in the language that people care about, they will a) pick up your content and b) trust your content. http://thenext100days.org/wp-content/uploads/2020/05/Jargon.mp4 http://thenext100days.org/wp-content/uploads/2020/05/Making-accounting-interesting.mp4 Is there an ideal length of a LinkedIn post? It really depends on the objective of the article. And it also depends on the audience. If you want something that is sharable and is used to gain followers or ey...

Acres U.S.A.: Tractor Time
Tractor Time Episode 43: Rebecca Burgess on the Farm to Closet Movement

Acres U.S.A.: Tractor Time

Play Episode Listen Later Jun 27, 2020 102:16


Rebecca Burgess is the co-author of the new book Fibershed: Growing a Movement of Farmers, Fashion Activists, and Makers for a New Textile Economy. Her previous book was Harvesting Color: How to Find Plants and Make Natural Dyes. If you listen to Tractor Time, then you likely care about where your food comes from and how it’s grown. But if you’re like us, clothing doesn’t always get the same consideration. We often talk about farm to table, but not farm to closet. All of us buy clothing. We buy for comfort, for style, for status, for functionality. We have the brands we stick with. And, yes, sometimes we’ll spend a little extra for a garment made of something we feel virtuous about — an organic cotton t-shirt, maybe, or a pair of hemp slacks. But mainly, we look for things that look good, won’t wear out too quickly and protect us from the elements. But what is this often-opaque global supply chain of fast fashion really doing to our world and to us? What Rebecca describes in this interview and in her book is truly stunning and might just change the way you think about clothing forever. As you listen to this interview, I suggest you do some laundry, or at least take a look in your closet. Are you as conscientious about your clothing as you are about your food? In this conversation, Rebecca opens up her closet, somewhat literally, to us, and shines a bright light on a system that takes an enormous toll on our environment. She isn’t just exposing a broken system, however — she has a bold and hopeful vision for what a regenerative clothing system could look like. And it isn’t just about persuading big clothing brands to do the right thing. Her Fibershed movement is well underway, with more than 50 communities already participating. Rebecca is the executive director of Fibershed. You can find out more about it at fibershed.org. Rebecca is also the chairwoman of the board for the Carbon Cycle Institute and a skilled weaver and maker of natural dyes.

Love Sex & Magic
Dare to Lead with Your Soul with Rebecca Campbell

Love Sex & Magic

Play Episode Listen Later Jun 18, 2020 46:49


My guest for episode 4 of the Love, Sex + Magic Podcast is the remarkable Rebecca Campbell. I see Rebecca almost as my big sister in the Hay House family, so I have personal experience of just how gifted and knowledgeable she is when it comes to all things spiritual. A devotional creative and visionary, Rebecca is dedicated to helping people activate their intuition and lead a soul led life. She’s also bestselling author of Light is the New Black and Rise Sister Rise. Accordingly, this episode covers living intuitively, spiritual practice, trusting our timing, and the divine feminine rising. This one is a must listen for anyone looking to strengthen the bond they have with their soul. Rebecca believes that our soul is calling us every moment of every day, and we are all absolutely capable of tuning into our inner knowing. She claims the only difference between someone who is leading a sou led life and someone who is not, is that one is courageous enough to act on it. With this in mind, Rebecca talks us through one of her most significant life changes, leaving her career to pursue her calling, and how she handled that with soul wisdom. She also lets us in on exactly how we too can begin to trust our intuition and balance spiritual guidance with grounded action, to live our most fulfilling life. Time Stamps: 3:10 Rebecca’s story of inner knowing 6:00 Choosing change 9:40 Trusting our own timing 13:34 The 4 steps to living a soul led life 17:40 It takes practice 19:22 Start small and repeat 21:34 Grounding spiritual guidance in action 27:50 Not letting intuition be clouded by other people 29:07 When things don’t go to plan 35:05 The divine feminine rising 42:25 What Rebecca’s got coming up 44:06 The 3 questions I ask every LSM guest Want behind-the-scenes audio and video footage? Then be sure to join my monthly membership for your soul, The Goddess Collective. Goddess Collective members unlock access to extra "after the cut" content from each and every interview I host. During this segment of the podcast (which is recorded only for Collective members, and hosted inside the Collective website), questions that are submitted by the Goddesses are answered by podcast guests. The Goddess Collective also includes: A monthly workshop and workbook Fortnightly moonology readings A monthly Aphrodite Circle group coaching call hosted by yours truly Bonus interviews Interviews with guest experts An invitation into a members only exclusive Facebook community, and Instant access to all the content that came before, and so much more… ...all for $47. Click here to join, and access Rebecca’s (and every other guest’s) behind-the-scenes footage: https://bit.ly/3gf5hii Related links: Rebecca’s Website https://rebeccacampbell.me/ Rebecca’s Instagram https://www.instagram.com/rebeccathoughts/

Contra Costa Today
Rebecca Barrett Talks Community College Issues, K-12 Education and More

Contra Costa Today

Play Episode Listen Later Jun 3, 2020 76:43


On this episode, I chat with Rebecca Barrett who is the President of the Contra Costa Community College District Board of Trustees. We ping-pong around a variety from what is currently going on in the District to her experience with Tom Torlakson and Mark DeSaulnier to K-12 Education. We jump into Contra Costa politics, District elections, the Boys and Girls Club, an update on the Brentwood Campus and more. 00:58 – Intro, Rebecca explains her experience in working for State Superintendent of Public Instruction Tom Torlakson. 03:08 – How does one prepare for a state opening in terms of schools with different areas having different rules. 05:13 – I ask if I have been too hard on State Superintendent Tony Thurmond, Rebecca explains the position and what they are doing from her perspective.  We will begin looking at cuts and how do we save jobs in education. 08:18 – Rebecca’s background as graduate from Diablo Valley College, UCLA and working for Tom Torlakson. Idea of Gold Ribbon Schools for Distance Learning? 10:21 – Why she wanted to be on the community college board? 12:10 – We get into the lack of “bench” in Contra Costa County where people are not involved enough to gain experience to serve local elected office. 14:49 – What issue for Contra Costa Community College District made her speak up – had to do with racist graffiti.  Creating policy and processes. 18:42 – What Rebecca learned from both Torlakson and Congressman Mark DeSaulnier in working for them and how it has helped her now. 23:28 – We get into the scenario at the California State Legislator that will be terming out in 2022-24 and a change in legislator. 25:38 – We get into Contra Costa Community College District and what they are up to with the shutdown, search for the ne Chancellor. We also get into their three online graduations.  We also get into what the Fall Semester may look like. 35:10 – What is new with the Brentwood Campus. 39:53 – We talk about Boys and Girls Club of Contra Costa which is her “day job” and the impact right now the shutdown is having on both fundraising and services.  Providing school supplies and COVID-19 response fund across the county.  44:29 – How do we get a Boys and Girls Club in Antioch or East Contra Costa County, especially considering Antioch approved Measure W funds for Youth Programs. 47:50 – Essential vs. non-essential business term… everyone is essential. How Gavin Newsom is doing everything possible to become unelected. 54:45 – We get into Contra Costa reopening and why none of it makes sense. 58:28 – We get into how Rebecca got rid of her English accent…. 1:03:34 – We chat about District Elections and the impact it will have around Contra Costa County.  Could we get the county to do video ballot statements? What election races is Rebecca going to be watching this fall?  She highlights how Antioch elections never play softball, its rough elections.  Impacts District elections could have on elected officials focus on districts vs. entire cities. We also get into City of Martinez and District Elections. 1:13:19 – Final thoughts on Community College District, the Chancellor search and when a hiring may occur and what the enrollment numbers look like.

Cultivating the Lovely- The Podcast
CTLP Episode 168 - Cherishing Your Life Now with Rebecca Smith

Cultivating the Lovely- The Podcast

Play Episode Listen Later May 27, 2020 64:32


This week on Cultivating the Lovely, host MacKenzie Koppa chats with Rebecca Smith, founder of Better Life Bags and the author of the brand new book A Better Life: Slowing Down to Get Ahead. Rebecca and her husband live in Michigan with their four children and their dog Mojo. Together MacKenzie and Rebecca talk about building a business, podcasting and writing a book, plus so much more. (Affiliate links are used in this content.) Rebecca shares a little bit about her “Problem Solved” podcast episodes with Emily Thomas Rebecca talks about how she came to write this book, from starting a blog in her college days to getting asked by Zondervan to publish the story of her business What Rebecca hopes readers will glean from A Better Life How Rebecca and her husband met and had to let God lead their relationship Learning the cherish the life you are living right now, instead of always looking ahead to the next thing I think I have an idea of where my life is going, but God is the One who is making the decisions, and it’s kind of an adventure for us. Rebecca Smith How Rebecca’s vision and mission for Better Life Bags grew out of a desire to have certain boundaries in place Recognizing our limitations and bringing other people on board to balance out our weaknesses with their strengths Giving our children more responsibility for things around the house Being willing to turn around and get back on track when we have stepped out of God’s plan How Rebecca’s business has been affected by the pandemic A typical day in Rebecca’s life now in contrast to before the pandemic Current Lovelies- Rebecca: relaxing in a hammock in the backyard MacKenzie: dressing up for her birthday at home Resources Mentioned- Podcasts: Mom Struggling Well – Problem Solved That Sounds Fun 10 Things to Tell You Young House Love Crime Junkie Find Rebecca- You can find Rebecca on her website Better Life Bags. You can also follow her on Instagram, Facebook, and Pinterest. Find MacKenzie- You can find MacKenzie Koppa on Instagram, Facebook, and the CTL Facebook Group, of course! Join us on Patreon at Patreon.com/CultivatingtheLovely. Thanks to Our Sponsors- Today’s episode of Cultivating the Lovely is sponsored by True Botanicals. CTL Listeners can get 15% OFF their first order from true botanicals.com/lovely and use code LOVELY at checkout. Want a little extra loveliness in your life? Join our Patreon community this month and enjoy the camaraderie with other ladies who are trying to do more than just survive in these crazy days. We can’t wait to see you there!

Wingnut Social: The Interior Design Business and Marketing Podcast
How to Get ‘Seriously Happy’ About Your Business Model with Rebecca West

Wingnut Social: The Interior Design Business and Marketing Podcast

Play Episode Listen Later May 26, 2020 40:12


Are you ready to change your design game and embrace an innovative business model that makes you ‘Seriously Happy’? Has the Coronavirus forced you to make a shift in your services? Why not take it a step further and tweak your business model moving forward? Today’s guest on the Wingnut Social podcast has been an innovative thinker from day one. Listen to this episode to hear how Rebecca West serves her clients in her innovative ‘Seriously Happy’ fashion. Rebecca West founded her design firm Seriously Happy Homes in 2007. She is a business coach and the author of the book Happy Starts at Home. She incorporates design psychology with her client’s personal aesthetic to craft a design vision like no other. Your home should be your happy place. To learn more about her innovative business and design model, be sure to listen.  What You’ll Hear On This Episode of Wingnut Social [2:20] The upcoming Wingnut Social webinar! [5:40] How Rebecca West became a designer [7:20] Rebecca’s innovative business model [9:06] The budget/money conversation [14:50] How she delivers each clients design [17:31] What Rebecca’s ideal client looks like [22:10] The pricing model Rebecca embraces [25:45] How Rebecca handles revisions [28:44] Rebecca’s innovative business marketing [30:51] How Rebecca handles photographing projects  [32:30] Rebecca’s design psychology focused book [33:35] What up Wingnut! Round [39:32] Blooper Reel! Connect with Rebecca West Rebecca’s Design Website Seriously Happy Homes on YouTube Seriously Happy Homes on Instagram Follow Rebecca on Instagram Connect with Rebecca on LinkedIn Rebecca’s Book: Happy Starts at Home Resources & People Mentioned Wingnut Social Webinar: June 25th 2020 at 1pm (registration starts June 4th) Book: The Artist’s Way by Julia Cameron Claire Jefford’s Wingut Social Episode Rebecca’s Seriously Happy Business Model Rebecca LOVES design. So much so that it is all she offers. Rebecca doesn’t source furniture or do project execution and management—just design. When she launched her design business 13 years ago, she decided she was going to create her own rules. She wanted to focus on design psychology and what made her happy.  The hassle and headache that comes with project execution was NOT her desired role. Rebecca states you couldn’t pay her enough to deal with the stress that comes with execution. So why would she offer a service that she absolutely hates? Different situations call for different solutions. Rebecca wanted to be able to suggest IKEA furniture, instead of sourcing a designer that may be triple the price. She didn’t want money to be the deciding factor in her work. So she made her own way with her business model. How Rebecca executes her business model Rebecca creates a detailed digital file for each of her clients with layouts, dimensions, material lists, products, links to products, etc. Because her clients and their contractors’ source everything themselves, she goes the retail route as often as possible. She leaves all of the final decision-making in the client’s hands. But she’s also available for questions and a helping hand when necessary.  Rebecca fully realizes that her business model isn’t for everyone. Her ideal client is a working professional—frequently in the tech or engineering fields—that aren’t afraid to manage projects. They have disposable income and are thoughtful about how they spend that money. She doesn’t cave when a client asks her to take on the entire project. She doesn’t waste her time on what doesn’t make her happy.  Listen to the whole episode for a laundry-list of helpful information: Rebecca’s pricing model, how she handles the revision process with clients, and the innovative way she markets her business (HINT: It includes Yelp!). Rebecca’s business doesn’t fit your typical mold—but she’s found great success embracing her ‘seriously happy’ mindset.  Connect With Darla & Wingnut Social www.WingnutSocial.com On Facebook On Twitter: @WingnutSocial On Instagram: @WingnutSocial Darla’s Interior Design Website Check out the Wingnut Social Media Lab Facebook Group! 1-877-WINGNUT (connect with us for your social media marketing needs) Wingnut Social Podcast Sponsor  Article Modern Furniture Subscribe to The Wingnut Social Podcast on iTunes, Google Podcasts, or TuneIn Audio Production and Show notes byPODCAST FAST TRACKhttps://www.podcastfasttrack.com

Sprint to Profit
Ep.9 Copywriting to Get the Best Conversion with Rebecca Scanlon from The Conversion Cure

Sprint to Profit

Play Episode Listen Later Apr 13, 2020 40:56


Welcome to the Sprint to Profit Podcast. This is Kirsty and Isaac and we developed this podcast to help highlight the very best strategies on how to grow your Amazon business as well as how to plan for your future growth and lifestyle. Today we are talking with friend and colleague Rebecca Scanlon, from The Conversion Cure. We’re talking about the characteristics of an ideal client and how to connect with them so you can solve their needs (and not just see them as a dollar grab). How do you write to them? Rebecca also shares her story behind her business, how she got into the business, and what she’s learned from taking Kirsty and Isaac’s workshop. If you liked what you heard today on the show, please make sure to hit the subscribe button so you can get updated when we post new episodes. Please share this episode with others who might get value out of it as well. We wish you the best for you and your business. Talking Points: 00:20 - Introduction and Who We Are 02:14 - Rebecca’s story and the story behind The Conversion Cure 04:54 - What Rebecca learned from Kirsty & Isaac’s workshop 08:00 - Connecting with your ideal market 10:17 - Only focusing on traffic is potentially dangerous 13:09 - Rebecca’s process for creating a listing 17:32 - Tips for a new lister 21:03 - Guidelines on how often to optimize 23:00 - Main characteristics of an ideal client 26:53 - How to narrow down your ideal client 28:10 - How to use the conversion on your listing & a secret gold mine 30:53 - Turning features into solutions for your ideal client 34:50 - It’s so simple, people forget about it 35:51 - Does good copy help your reviews? 37:36 - Getting in contact with Rebecca 40:00 - Thanks and conclusion Resources/Links: The Conversion Cure: http://theconversioncure.com/ Our Website: https://www.goteamreal.com/ Quotes: 03:55 – “You had what I wanted. That’s how we usually find our mentors; they have something that we want for ourselves.” – Rebecca Scanlon 10:30 – “If you keep sending traffic and you’re not making sales for Amazon, they’re going to take your listing from up here and they’re going to drop it. Your ranking is going to drop.” – Rebecca Scanlon 27:15 - “I would start there: think about what your passions are what your interests are.” - Rebecca Scanlon, on finding your ideal client 16:30 – “Cater to people who want to read, and catering to people who just want to quick glance it and say, ‘Yeah, that totally connects with who I am.’” – Kirsty 08:30 – “Oh yeah, I’m trying to put a brand on a product, not put products into a brand for an ideal client who’s already existin

Onward Podcast
Developing an Entrepreneurial Mindset

Onward Podcast

Play Episode Listen Later Apr 13, 2020 50:07


In this Onward Podcast episode, host Emily Harman interviews Rebecca Palmer, CEO and Chief Catalyst at EntreLaunch Inc. Rebecca is a serial entrepreneur, international trainer, and community builder. As such, she has a mission to inspire innovation, transform lives, and connect communities. Furthermore, Rebecca believes strongly in challenging the status quo and in making changes to empower youth and communities. In this episode, Rebecca shares how to develop an entrepreneurial mindset. She also shares tips on networking and building relationships. Finally, Rebecca is vulnerable and strong as she discusses her own mental health struggles.   Listen and learn: Why Rebecca believes that building relationships and finding your passion is the key to happiness What Rebecca learned from a failed business venture and how she adjusted  Why it is important to continue customer discovery throughout the product/services life cycle What questions you should ask during customer discovery How to build a build relationships vs simply exchanging business cards How to build relationships using social media Key conversation starters and how to follow up after an event  What Rebecca has to say about her struggle with mental health issues Why you should fill your own mental health bucket and take care of yourself to help more people What Rebecca does when she starts to feel depressed   Resources Mentioned: Twitter and Instagram: @entrelaunch  Rebecca Palmer LinkedIn  EntreLanch Accelerator Program  EntreLaunch’s Developing a Work at Home Business on line course My EntreLife Podcast  World Domination Summit Facebook and Twitter @RebeccaPalmer Emily Harman Soul Pajamas Onward: Instagram | Twitter | Facebook | Onward Facebook Group PodcastPress

Proof to Product
147 | Expanding Products Enhanced Her Brand with Rebecca Townsend, Seaside Designs

Proof to Product

Play Episode Listen Later Mar 17, 2020 27:51


Have you ever considered how building a strong brand can make you stand out and ultimately help your business stand the test of time? Today’s guest is Paper Camp alumni Rebecca Townsend. Rebecca is the owner and creative director of Seaside Designs. She literally built her whole business around her love for the beach and sea. Pretty fascinating, right? The business didn’t always come easy and she’s had to overcome many ups and downs through her entrepreneurial journey. She rode the rocky tides of being a business owner and now she’s riding the waves of success. In this episode, she shares her story of navigating a huge rough patch that made her shut down her business and the story of her resurrecting it and bringing it back to life.  We talk about her experience of overcoming burnout and figuring out a way to work smarter, not harder. She shares her research and development process for products and how she balances the financial risks of expansion (you might be surprised to hear how she does it). Rebecca gives her advice for other business owners who want to expand into new product categories and shares what’s next for Seaside Designs including why she’s decided to focus on sustainable packaging.  ON TODAY’S EPISODE:  Why Rebecca has kept her brand identity the same throughout the years in her business How she’s built her brand based on her vision The evolution of her product mix How she got into wholesale after being discovered by local retailers at craft shows Going through a rough patch, being burnt out and closing her business Making a plan to bring her business back in a more sustainable way How Paper Camp helped her to streamline processes for inventory and production Bringing more products back into the mix and designing her products to be a cohesive line Her process for research and development of products How she balances the financial risk of expansion The benefits she’s seen with widening her product mix Tactics she uses to leverage social media as a marketing tool Using social media to connect with both retail and wholesale customers Rebecca’s advice for business owners considering new product categories What Rebecca has coming up for her business, Seaside Designs For full show notes and resources, head to http://bit.ly/PTPEp147 SUBSCRIBE To subscribe on iOS, go to the iTunes page and subscribe to Proof to Product. On Android, you can listen using your favorite podcast app.  WRITE A REVIEW Writing a review on iTunes will help other product based business owners find Proof to Product as they are working to up level, scale, and build profitable and sustainable companies. FOLLOW PROOF TO PRODUCT Follow Proof to Product on Instagram for the latest updates. JOIN OUR EMAIL LIST If you'd like to receive more information about our upcoming episodes of Proof to Product including show notes and information about our guests, head over to www.prooftoproduct.com and sign up for our email list.   SHARE Be sure to share Proof to Product with all of the product based business owners that you know!  ABOUT PROOF TO PRODUCT: Proof to Product is hosted by Katie Hunt. Since 2011, Proof to Product has worked with thousands of product based businesses to help them up level, scale, and build profitable sustainable companies. You can find our show notes and additional resources at ProofToProduct.com. If you like what you heard today, please head over to Apple Podcast to leave a five star review and subscribe. Thanks so much for listening. We'll be back next week with a new episode!

Worthfull Project
EP 100 // Cultivating Peace Within Ourselves // Rebecca Regnier

Worthfull Project

Play Episode Listen Later Dec 11, 2019 54:25


"We were born with the innate abilities to be at peace." Wowie! Episode 100! It didn't hit me that the podcast has come this far until I edited today's episode, recorded with my bestie and bi-annual co-host Rebecca. I am feeling a little emotional as I write this (also because I went to therapy today) and I'm letting it all come up. This podcast is the longest running personal project I've ever taken on. It's something I have learned to value, cherish, and commit to, even when I am tempted to skip it, downplay it, or just coast for a while. In commemoration of two years of the show, the end of 2019, and the start of a new chapter of life, Rebecca and I discussed the ways we are learning to cultivate inner peace, let go of what we no longer need, and turn our hearts and minds forward to what we want to create. Thank you for being with me on this worthfull journey. Show notes How to experience growth and creation while maintaining calm (4:37) A different definition of peace (10:04) Ways to cultivate peace in your heart (12:31) Why we must believe we are worthy of inner peace (20:50) How to find out what you're ready to let go of (26:55) What Rebecca and I are letting go of for the new year (28:20) How a scarcity mentality can limit you and how to reverse it (42:35) A meditation to let go and get clear on your new year intentions (44:26) Links we mention EP 1 Re-Exposing Myself to My Worth EP 26 The Worth of Buddies and Accountability EP 50 Reflections on One Year of Worthfull Living EP 75 Practicing My Worth In My Spiritual Journey Enneagram Follow Rebecca Instagram | Facebook | Pinterest

Sports Moms United Podcast
EPISODE #46 - Is Your Athlete Getting Enough Fuel to Run the Machine?

Sports Moms United Podcast

Play Episode Listen Later Aug 23, 2019 20:38


If your athlete was showing signs of energy imbalance, would they recognize it? Would you? This is an important topic because athletes who find their "sweet spot" and maintain an energy balance will have an edge, be less at risk for injury and set a foundation for a healthy life. In today huddle, I talk with Rebecca McConville about the topic of Relative Energy Deficit in Sport (or RED-S) We discuss how to be proactive and avoid RED-S so athletes stay in their sweet spot all season long. Rebecca and I discuss... who she is, what she does and why she does it and her book, Finding Your Sweet Spot: How to Avoid RED-S (Relative Energy Deficit in Sport) by Optimizing Your Energy Balance how her personal journey led to her profession as a sports dietitian, specializing in eating disorders. What is RED-S? Why is it important for you and your athlete to know about RED-S? When can an energy imbalance occur? What would cause it? What can we do recognize RED-S in our athletes and what can we do to address it? Why it's important to be intentional about where we get nutrition information for our active kids. Why is consistency so critical to healthy athletes? What Rebecca wants parents and athletes to take away from reading her book? Why talking about injury prevention with your athlete could be a great intro conversation to the importance of energy balance. CONTINUE THE HUDDLE  WE LOVE HEARING FROM YOU! If you have a question about today’s episode (or want to ask a question of your own for the podcast), you can email me at beth@sportsmomsunited.com or head on over to the  Sports Moms United Facebook Community

Crypto Token Talk
Episode 206: Crypto Law with Rebecca Rettig and Marc Boiron

Crypto Token Talk

Play Episode Listen Later Jul 18, 2019 29:23


Rebecca Rettig and Marc Boiron, both partners at FisherBroyles, join us for this episode. The two work together on a daily basis, with Rebecca having more litigation expertise and Marc having more technical expertise. Rebecca discusses how the origins of crypto were based in anarchist/cypherpunk ideas but that crypto is now becoming much more mainstream. She says crypto functions like cash but is better than gold. Marc adds that he thinks one of the best aspects of crypto is that it brings people together from different fields and that this type of collaborative learning advances the industry. Marc goes on to explain how the United States is a leader on the STOs front because of the nation’s focus on regulations, while any entity involving utility tokens is moving off-shore. Rebecca believes that coordinated lobbying efforts, as well as education for judges, should be priorities for the crypto community. Marc talks about the challenges that come with applying murky regulations to technology with thousands of possible iterations. As an unofficial tip to crypto startups, Rebecca recommends protecting your IP, having insurance, and making sure you’re complying with all laws. Marc adds that companies should think more about governance beyond the protocol layer and ask questions like, “What should my board look like?” And “What should I do with equity?” Finally, Marc and Rebecca agreed that the best way to get started in crypto is to go through the process of on-boarding onto an exchange, buying a small amount of crypto, and taking it off the exchange and into a wallet. Topics covered: - How Rebecca and Marc first got into crypto. - What excites them about the future of crypto and the law. - Bitcoin functioning like cash and being better than gold. - Regulation’s effect on the industry. - Educating judges about cryptocurrency and blockchain. - What Rebecca and Marc still find daunting about blockchain. - Things that start-ups in the space should consider - How to get started in crypto. - Which resources to look into to learn more. Links to Resources: FisherBroyles: https://www.fisherbroyles.com/ Marc on Twitter: https://twitter.com/boironattorney CoinDesk: https://www.coindesk.com/ The Block: https://www.theblockcrypto.com/ Decrypt: https://decrypt.co/

WifeMotherLeader Podcast
WML Episode 30: Helping Parents Connect with Rebecca Xiong

WifeMotherLeader Podcast

Play Episode Listen Later Jun 20, 2019 40:37


Rebecca Xiong is a serial entrepreneur, wife, and mother. Originally from China, she is passionate about helping parents connect with each other. Rebecca built an app called Yana that helps parents connect locally. They can ask each other questions, share about events and classes, and plans meet-ups. My conversation with Rebecca is funny, thought-provoking and super practical. She's a mom of 2 who is balancing her career and family while helping others do the same. Listen in as Rebecca shares why she rejected perfectionism parenting and has embraced "good enough" parenting. She'll share the 3 research-based things that she focuses on as a parent. Rebeccas Origin Story: 1:30 How raising a family in the US is different from her childhood: 5:30 The Challenges she kept hearing from parents: 6:45 How Rebecca finds connections for herself while also helping others connect, especially immigrant parents: 11:00 What is Yana and how does it create community?: 16:10 How the fear of judgment impacts parents: 20:24 Good enough parenting: 21:40 3 Most important things in parenting: 22:20 Why appreciation is important to her family: 28:30 What Rebecca wishes she had known before becoming a parent: 33:49

Podcast A Vet: Stories, Support & Community From Leaders In The Veterinary Field
055: Why Communication Is The Most Important Tool In A Clinic w/ Rebecca Ruch-Gallie

Podcast A Vet: Stories, Support & Community From Leaders In The Veterinary Field

Play Episode Listen Later Jan 22, 2019 64:04


Along with being one of my CSU mentors, Rebecca Ruch-Gallie (R-G) has an incredible resume including acting service chief of community practice at CSU since the year 2000, the elected state delegate for the CVMA to the AVMA, the vet of the year in the state of Colorado, plus much more. Today Rebecca is here to share her ever humble knowledge on why sharing information and relying on your peers is one of the best ways to help push the profession forward. R-G works on a state and national level to mold our profession, help underserved populations and inspire the next generations of veterinarians. She believes in focusing on being in the moment with your client, using communication as the most important tool in the clinic, and supporting students to learn how to be better doctors on their own terms. R-G encourages us to take a good look at what you like about where you are at in veterinary medicine, what you don’t like, and how you can empower yourself, to find the right community for you. If you have ever been curious as to what the differences between community care and specializations really are, why telehealth and the sharing of information can be a good thing, or what it is like to set up a new department from scratch, R-G has all these answers. She is also sharing her passion for providing subsidized care for the underserved, why the restaurant industry prepared her as a veterinarian, and what qualities the CVMA board looks for when electing new members. R-G is a legend in our industry and it is a thrill to have her here today to share her communal approach to veterinary medicine and inspire us all to learn from one another. What was your favorite part of R-G’s journey? Let us know in the comments on the episode page!   In This Episode How primary care has evolved in practice and in teaching The changing landscape of competition in applying to vet school and words of advice What is an underserved population and what you can do to help What Rebecca said to John during his vet training that always resonated with him Differences between training as a primary care doctor versus a specific specialization   Quotes “It really emphasized teamwork for success. And I really enjoyed that piece of it, that working together, that camaraderie, of really helping each other, pulling each other up” (8:57) “You have a patient in front of you who are suffering right now, for whatever reason that might be, you need to do something that is scientifically and evidence-based to help that patient to the best of your ability” (13:46) “Most veterinarians think we can do everything, and we can’t. Nor should we.” (27:50) “The profession is so fantastic and it gives so much and I like to think it's me but it's really not, it's about all the people around me” (1:01:30)   Links Veterinary Teaching Hospital At CSU Facebook | Instagram | Twitter Find R-G on LinkedIn    Find the full show notes here  Keep up with everything Podcast A Vet Follow Podcast A Vet on Facebook | Twitter | Instagram Join our free community of dedicated vet professionals looking to improve their practices and lives in our free Facebook community! We'd love it (and you) if you would take 1 minute and leave us a review on iTunes!

Diapers and Disciples
058: Homemaking: Occupation or Vocation with Rebecca Hamilton

Diapers and Disciples

Play Episode Listen Later Dec 9, 2018 52:28


In This Episode:-In Part 2 of our series on Home, we’re talking about homemaking as part of our vocation as wives and mothers. Working mom, Rebecca Hamilton, shares how she is able to make homemaking a priority, even when she’s away at work for 7-8 hours a day. We talk about our calling to keep and nurture a home… and homemaking coming from a place of love for our families. We also chat about recognizing your own gifts as a mom and discerning what the essentials are for your particular families. What Rebecca is Loving:-Weleda Skincare-Winter Tidings on SpotifyRebecca’s Mom Hacks:- Pre-cut garlicLinks:Fiat OrdoDiapers and Disciples Patreon Page See acast.com/privacy for privacy and opt-out information.

This Week in Weddings
Episode 93: Mastering the Post-Wedding Follow-Up

This Week in Weddings

Play Episode Listen Later Nov 14, 2018 61:58


As wedding vendors, it's sometimes easy to cross a client off your list once their wedding has happened. Check it off and on to the next! But are you missing opportunities by not having a strong post-wedding follow-up strategy? In this week's episode of the This Week In Weddings podcast, we're chatting with a photographer who recently got married herself and discovered some aspects of being a bride that she never realized on the vendor side. Listen in as we discuss ways to be a better vendor based on a vendor's actual wedding experience. About our guest:  Rebecca Marie Photography is an international boutique wedding & event photography studio. Rebecca blends the storytelling elements of photojournalism with the curated beauty of an editorial eye. She believes wedding photography is not a time to push creative boundaries but a unique chance to document the beauty of all your loved ones in one room. Rebecca works with a limited number of couples and families each year in order to assure the full force of her attention is focused solely on your event weekend, which provides an incredibly personalized experience.   Based out of Chicago, when Rebecca isn't hanging out with engaged couples you can find her either playing with mud at a potter's wheel or curled up on the couch with her husband, Kevin, and rescue pup, Hendrix. If she doesn't already have a flight booked for next month, she's planning the next trip, whether for work or for fun. In this episode, listeners will hear about: Rebecca's background and experience in the wedding industry Rebecca's experience planning a destination, international wedding What Rebecca discovered in terms of giving clients deadlines and date estimates  Rebecca's post-wedding photo viewing "party" with her clients Ways to stay connected to couples after the big day Want to connect with Rebecca? On the web: https://rebeccamarie.com/  Instagram: @rebeccamarieart 

Lose the Cape! Moms who want to change the world
Lose the Cape 72 – Rebecca Gregerson

Lose the Cape! Moms who want to change the world

Play Episode Listen Later Mar 27, 2017 39:00


Rebecca Gregerson Rebecca is a mother and app developer who noticed something missing in parents’ lives. In this episode, we talked about: What My Proxy Fox does and how it helps you manage your home. How she came up with the name My Proxy Fox. What Rebecca hopes her children will learn from having an […]