My Big Idea

Freelance set designer and creative director of Behind The Glass London, young British female entrepreneur Sabrina Lee Hammon talks to ASOS editor at large Danielle Radojcin about her career at the November 2016 Mindshare Huddle networking event in London. A visual storyteller with a natural eye for design and composition, Sabrina has used her passion for installations, fashion and film to deliver eye-catching in-store displays, window installations and brand dinners for clients such as Soho House Group, Burberry, Triumph, Selfridges, Paul Smith, Ugg, Topshop, Urban Decay and Harvey Nichols to name but a few. Encouraged by a tutor, Sabrina initially focused on set design for her degree in performance design and practice at Central Saint Martins. After graduation, she assisted the renowned set designer Shona Heath and freelanced on in-store displays at Liberty and Selfridges. Eventually, her father suggested that she take the plunge and start up her own set design company, Behind The Glass London... See acast.com/privacy for privacy and opt-out information.

Kicking off her career in publishing at the cult art website and magazine It’s Nice That, journalist Liv Siddall talks to ASOS Magazine’s junior writer Georgia Murray. Starting out by writing on her favourite zines, comics, books, exhibitions and art, Liv found her voice through highlighting the creative objects and people she found fascinating, and now she is the contributing editor of feminist literary magazine, Riposte (N.B. check out our podcast with Riposte’s editor Danielle Pender for My Big Idea during London Fashion Week). Alongside her role at Riposte, Liv was asked to develop legendary record shop Rough Trade’s very first print magazine to mark its 40th anniversary this year. In conjunction with her friend, designer Bruce Usher, Liv has created a space which both invites and cherishes the relationships between fans and music, and that reflects the aesthetic and vibe of the Rough Trade shops. Think collages, disposable cameras, tour diaries and dialogues about music that mirror the chats you... See acast.com/privacy for privacy and opt-out information.

Twenty-something nail art pro and product designer Emma Zentner talks to ASOS editor at large Danielle Radojcin about how she has built her reputation as one of London’s most in-demand nail artists with Boom Nails and how she’s also transferred her design skills to launch Boom Things, making beautifully decorated mobile phone covers. Londoner Emma’s nail art career started off as a hobby during her graphic design degree at Bristol UWE. Inspired by the success of WAH Nails and the sudden explosion in nail art, Emma started experimenting, then dreaming up and creating designs for her friends and other students. After graduation, Emma founded Boom Nails in 2011, which took off through word-of-mouth and industry recommendation. Boom Nails creates hand-painted nail art – specialising in intricate, bespoke designs – for magazines, individuals, corporate clients, events and products. Emma has worked with clients including Tate Modern, adidas, Urban Outfitters, Virgin Media, Boots, Boohoo, o2, Victoria Miro... See acast.com/privacy for privacy and opt-out information.

Young British female journalist Kam Sandhu talks to ASOS Magazine’s senior fashion and beauty writer Naomi Attwood about Real Media, a cooperative of journalists dedicated to public interest journalism and challenging mass media distortion. They report on issues from housing, welfare, politics to debating racism and de-mystifying the banking industry. Having spent several years reporting on welfare and austerity at RealFare, journalism graduate Kam co-founded Real Media as a combative independent platform to challenge the media distortion of issues, while promoting and creating public interest journalism. Kam now divides her time between her day job at a record label and working on projects for Real Media, and she hosts the monthly Real Media podcast ‘Now We Here’ – which covers news from the perspectives of people of colour. On 10 December, the organisation will be launching the Real Media App – which aggregates the best of independent news alongside their own original content and a media fund that... See acast.com/privacy for privacy and opt-out information.

Brazilian-born stylist and journalist Thais Mendes talks to ASOS editor at large Danielle Radojcin about how she’s shaking up the modelling scene in her homeland with Squad Agency, her street-casting agency that’s based in São Paulo, but which she co-manages from London. Living and working in London for 13 years, Thais wanted to take the growing concept that she saw in the UK of casting charismatic, talented, attractive but non-traditional models, and introduce it to Brazil, where the industry is still dominated by a narrow, sometimes surgically enhanced, conventionally European aesthetic. Thais started Squad Agency in November 2015 – with her friend and associate Patricia Veneziano – out of a desire to reflect the real, 21st-century diversity of Brazil and highlight the talents of young creative people, with the aim of casting them for brands, fashion campaigns and social media activations. Thais’ mission seems to be paying off, as she has now cast models for campaigns by Dove, adidas, Pop magazine... See acast.com/privacy for privacy and opt-out information.

Creator of healthy breakfast range Qnola, young British female entrepreneur Danielle Copperman talks to ASOS editor at large Danielle Radojcin about how she’s gone from modelling (at ASOS, no less!) to wowing the food industry with her super-nutritious quinoa-based granola. And, at the age of just 23, Danielle has managed to get Qnola stocked at the likes of Waitrose and Selfridges, while still maintaining a successful modelling career. Originally hoping to study nutrition at university, Danielle needed a science A-level. As a result, she taught herself a biology A-level, viewing her studies as a back-up if modelling didn’t work out. In fact, Danielle gained regular bookings – frequently at ASOS – so she didn’t go to university, but instead has since studied for a diploma in nutrition, alongside writing a food blog, modelmangetout.com. Having eliminated gluten from her diet, Qnola was born out of Danielle’s desire to fuel up on a quick-but-healthy gluten-free granola as she went from model casting to... See acast.com/privacy for privacy and opt-out information.

Founding director of social enterprise Do Nation, young British female entrepreneur Hermione Taylor talks to ASOS editor at large Danielle Radojcin about how her online platform is inspiring people and companies to make pledges to change their behaviour or start campaigns for the good of the environment. The seeds of the Do Nation concept were first planted back in 2009 when, after getting an MA in Environmental Technology, Hermione decided to cycle from London to Morocco as a personal challenge. Instead of looking to raise money, she asked people to donate simple, sustainable actions to sponsor her trip – such as cycling to work or eating less meat. These donations saved the equivalent of an impressive 84 flights’ worth of CO2 emissions, which inspired her to eventually set up Do Nation. Since then, over 10,000 people have made nearly 19,500 pledges on Do Nation supporting other people’s challenges, and Hermione herself has even given a TED talk on why small actions can help to tackle climate change... See acast.com/privacy for privacy and opt-out information.

Twenty-something British female entrepreneur Becky Tong talks to ASOS editor at large Danielle Radojcin about her London-based music company Juicebox, a business that encompasses music curation, artist management, press and radio promotion, and even has its own record label. Becky didn’t go down the usual route of university, instead preferring to explore her passion for music by starting out as an intern at Sony Records at the age of 18. She spent three years at the label, picking up valuable experience of developing artists and promoting them. Last year, Becky decided to strike out and launch Juicebox with her business partner Adam Callan. Becky’s role at Juicebox involves bringing new artists into the business, so she’s constantly online, and always on the lookout for fresh, original talent. Her involvement in music isn’t just limited to management and promotion; she keeps her hand in by DJ-ing for fashion parties and club nights, something that’s come quite naturally to her (but that’s no big... See acast.com/privacy for privacy and opt-out information.

Twenty-something fashion blogger and entrepreneur Natalie Hughes talks to ASOS editor at large Danielle Radojcin about working with Christian Louboutin, Natalie Massenet and building a business that looks after the social media content and strategies for fashion and lifestyle brands. Having previously worked at Net-A-Porter as their social media editor, developing the site’s social media presence and working closely with Dame Natalie Massenet, Natalie then moved to Christian Louboutin, where she oversaw the luxury shoe brand’s launch on Chinese social media channels. In addition to her work at The Fashion Digital, Natalie uses her 10 years of industry experience to lecture on social media at Central St Martins. With an impressive 600,000 followers on Pinterest, she is an influencer for the channel – you may have even spotted her in TV ads for the platform! Currently based at her home office in London, Natalie is keen to expand her roster of clients and eventually hopes to grow her self-funded start-up... See acast.com/privacy for privacy and opt-out information.

Young female fashion entrepreneur Jessica Gebhart, who left Topshop to start her own fashion label, talks to ASOS senior fashion editor Jemma Tibbals about building a brand, the decision to surpass fashion’s traditional seasonal trends and what she values above anything else in a pair of jeans. Applying her background in denim buying at Topshop and styling experience from her time at fashion bible Dazed, Jessica started her own label in 2014. Based online, I-and-me.com is home to denim, jersey and a small ceramics offering, all produced with an ethos of longevity and made to withstand the test of time. Jessica discusses the production process, where she looks for inspiration and how she uses social media – in particular Instagram, thanks to its focus on visual curation – to get her label out there. With a second London pop-up store on the horizon and the latest women’s and men’s collections dropping on 24 October, I and Me is a fashion label on the ascent. Intrigued? Here’s Jessica’s big idea. See acast.com/privacy for privacy and opt-out information.

Creator of the popular Detox Kitchen, young British female entrepreneur Lily Simpson talks to ASOS editor at large Danielle Radojcin about building a health food and lifestyle brand that is loved by the likes of Gwyneth Paltrow and Elle Macpherson. A lifelong love of food and a hands-on involvement in her business have helped Lily to establish two delis in London, a concession in Selfridges, a fitness studio and a successful food delivery service, as well as co-write a best-selling cookbook – it’s no wonder that this year her company is due to turn over an impressive £5million. All the more impressive given that she started out with a £10k bank loan. The former caterer launched Detox Kitchen in 2012 when a client asked her to create tasty recipes that would help her shed her post-baby weight. Then, in 2013, the company received a massive boost when Hollywood actress Gwyneth Paltrow endorsed it on her lifestyle website Goop. Currently in the process of revamping her deli in London’s Soho, Lily is also... See acast.com/privacy for privacy and opt-out information.

Homeware designer Elizabeth Elsey of interiors brand Elizabeth Scarlett talks to ASOS editor at large Danielle Radojcin about producing everything from cute cushions to luxe bed linen and the challenges of making her creative vision a success. Having studied fine art at Central St Martins then switching to a business degree at Westminster University, Elizabeth launched Elizabeth Scarlett in 2013, using her signature hand-painted designs to adorn lifestyle products, which are now stocked in high-end stores such as Fortnum & Mason, and as far afield as Ibiza and St Tropez. Elizabeth has just gone full time with Elizabeth Scarlett, having previously combined her work on her homeware range with working for high-street retailers including John Lewis and B&Q. She has used the commercial knowledge she also gained from her time on the retail graduate scheme at Tesco with her eye for design to create a high-quality but affordable lifestyle range that is increasingly loved by 20-somethings. Now, with a candle... See acast.com/privacy for privacy and opt-out information.

Welcome to the weekly ASOS podcast, bringing you inspiring career advice from amazing women. In this episode, editor at large Danielle Radojcin talks to Katie Hobbs, the founder of private photo-sharing site KatchUp. Katie talks about how KatchUp was born after she graduated from Loughborough University in 2011. The idea came to her when she and her family discussed how they all had great photos scattered across laptops, phones and computers, but they felt that there wasn’t a way for them share their images on social media easily and, most importantly, privately. Here, Katie discusses the challenges of securing government funding for her start-up (she had to submit a 12,000-word proposal!), how she has monetised KatchUp without featuring any adverts on the site and app, and reveals what it’s like working with her family, especially as her parents have their own business. Now based in west London since May 2016, and with an impressive 50,000 downloads for the app, Katie heads up a small-but-dedicated... See acast.com/privacy for privacy and opt-out information.

Welcome to the podcast from ASOS that brings you awesome career advice from inspiring women. This episode, Georgia Murray chats to Danielle Pender, the founder and editor of Riposte. Billed as ‘a smart magazine for women’, Riposte features interviews with an array of subjects, from the freshest talent around to feminist heavyweights like Gloria Steinem. The publication has been featured on Monocle, It’s Nice That, Creative Review and the Sunday Times Style magazine. Danielle talks us through how her experience as a curator at KK Outlet, the London office of Dutch communication agency KesselsKramer, led to her founding Riposte, the importance of teamwork, and how she spotted a gap in women’s media (and then filled it). This is Danielle’s Big Idea. See acast.com/privacy for privacy and opt-out information.

This My Big Idea podcast comes directly from London Fashion Week. In this podcast, ASOS editor-at-large Danielle Radojcin speaks to American Vogue's fashion and news editor Emma Elwick-Bates. Emma graduated from Central Saint Martins in 2002 with an MA in fashion history and joined British Vogue in 2005 as a fashion features assistant, where she also held the position of market editor. In 2013, she was named as American Vogue's style editor. Emma has previously worked at Dazed & Confused, the BBC in their factual entertainment department, and contributed to The Guardian and BBC News. She also sits on the British Fashion Council's NEWGEN panel and has presented live panels with members from brands including Gucci, Marc Jacobs and Chanel. In this podcast, Emma shares her tips on breaking into the fashion industry, her fashion week highlights and what it's like to work for Anna Wintour. See acast.com/privacy for privacy and opt-out information.

This My Big Idea podcast comes directly from London Fashion Week. In this episode, ASOS editor-at-large Danielle Radojcin speaks to Penny Martin, editor-in-chief of The Gentlewoman magazine about how she has made it such a success and her tips for those looking to build a career in fashion journalism. Penny has also served as the chair of Fashion Imagery at London College of Fashion, editor-in-chief of SHOWstudio.com, curator of special collections at The National Women’s Library and curator at The National Museum of Photography, Film and Television. She is also a contributor to magazines including Fantastic Man and The New York Times, W Magazine, has worked alongside Nick Knight and has curated exhibitions at galleries and museums including The Photographers' Gallery and Somerset House in London. The Gentlewoman offers an informed and intelligent view on fashion, combined with progressive journalism and features on influential modern women such as Fatima Bhutto, Alannah Weston and Floriane de Saint Pierre. See acast.com/privacy for privacy and opt-out information.

This week's My Big Idea podcast comes directly from London Fashion Week. In this podcast, ASOS editor-at-large Danielle Radojcin speaks to the editor of British Vogue, Alexandra Shulman, about her time at the title, its fashion legacy and her advice for those wanting a career in the industry. The longest-serving British Vogue editor began her fashion journalism career in 1982 at Tatler magazine, subsequently working for a host of Condé Nast publications including the British edition of GQ, as well as being a prominent author and writing for the Sunday Telegraph and the Guardian. Some of Shulman's most memorable issues have been the Millennium Issue, which cast readers as cover models, and the Gold Issue, depicting Kate Moss in silhouette. Shulman has always made a point of working against the promotion of unattainable beauty standards in fashion, addressing the issue in interviews and in her writing. It goes without saying that Shulman has become a legendary member of the fashion community and is in a... See acast.com/privacy for privacy and opt-out information.

This My Big Idea podcast comes directly from London Fashion Week. In this podcast, ASOS editor-at-large Danielle Radojcin speaks to Charlotte Lurot, the director of Bacchus, a creative agency offering public relations, production, and social media services to brands in the luxury lifestyle sector. Lurot began her career working for Thierry Mugler in Paris before co-founding Bacchus. Since then Bacchus has designed, built and managed some of the main show spaces at London Fashion Week, working with the designers to express their visions and bring their shows to life. As well as with the British Fashion Council, Lurot has worked with clients including the famous David Shrigley-decorated restaurant Sketch, The V&A, Nobu, Beyoncé (yes, really), Kenzo, Christian Lacroix, Rihanna, adidas and Soho House. In this podcast, Lurot details her work for London Fashion Week and how she made a name for herself in the industry. See acast.com/privacy for privacy and opt-out information.

This My Big Idea podcast comes directly from London Fashion Week. ASOS editor-at-large Danielle Radojcin speaks to Harriet Verney about her upbringing in the world of fashion and how to break into the industry. Harriet Verney is a London-based writer and journalist who contributes to i-D, US Vogue and Vogue.com, LOVE, GQ, Teen Vogue, Stylist Magazine, Wall Street Journal, Lula and many more. The niece of fashion icon Isabella Blow, who helped to launch the career of Alexander McQueen, Harriet is currently contributing editor at Wonderland and senior editor at LOVE magazine. Harriet has herself been shot by photographers including Mario Testino, Nick Knight and Bettina Rheims. The east Londoner has most recently shot for Teen Vogue (in a self-styled main fashion story), Paper Magazine and Tank. She regularly partakes in SHOWstudio's discussion panels alongside fashion luminaries like Lisa Armstrong, Hilary Alexander and Colin McDowell. See acast.com/privacy for privacy and opt-out information.

This My Big Idea podcast comes directly from London Fashion Week. In this podcast, ASOS editor-at-large Danielle Radojcin speaks to Lou Stoppard about working in the fashion industry, breaking the internet on a regular basis and generally being a boss. Lou Stoppard is an Oxford University graduate, SHOWstudio editor and a freelance writer, curator and broadcaster. SHOWstudio has been at the forefront of the fashion film industry, collaborating with some of the most influential figures in the biz including John Galliano, Kate Moss, Rick Owens, Comme des Garçons and Alexander McQueen. Lou has interviewed the likes of Kanye West, Jeremy Scott, Alexandra Shulman and David Sims. Lou also curated her first exhibition, Mad About The Boy, in 2016. The show focused on fashion's obsession with and portrayal of youth and featured work by Glen Luchford, Raf Simons, Gosha Rubchinskiy, Kim Jones, Nick Knight and Meadham Kirchhoff. Needless to say, Stoppard is making waves in the fashion industry. See acast.com/privacy for privacy and opt-out information.

Welcome to My Big Idea, an ASOS podcast bringing you inspiring and practical career advice. This episode comes to you directly from London Fashion Week. ASOS editor-at-large Danielle Radojcin speaks to up-and-coming Chinese fashion designer Angel Chen who is showcasing for the second time at London Fashion Week after graduating from Central Saint Martins in 2014. Chen’s designs are packed with colour and sequin embroidery, drawing inspiration from mythical creatures, her dreams and from dancing. At graduation, Chen was named as a designer to watch by Fashion Scout and featured in Forbes Magazine's 30 Under 30. All Chen’s designs use innovative fabrics, mainly sourced from the Première Vision trade show, giving her designs a unique, eclectic feel. In this podcast, Chen speaks about her ethereal designs, her love of colour and her tips for those wanting to break into the fashion industry. See acast.com/privacy for privacy and opt-out information.

Welcome to the weekly ASOS podcast, bringing you inspiring career advice from amazing women. In this episode, managing editor Lucinda Greasley talks to Jade Golding, the founder of Brighton-based independent online fashion and lifestyle store The Little Deer. Jade created The Little Deer while she was still studying for her design and photography degree, and has used the skills she acquired from her studies as well as the experience she gained from her previous jobs in retail to realise her dream of being her own boss. The site stocks small independent clothing, accessories, jewellery and homeware brands, alongside The Little Deer’s own in-house interiors collection. Jade does everything from designing the site’s artwork, doing the photography, managing its social media accounts and even packing and posting orders, and she also has a stall at London’s Netil Market in Hackney, which provides plenty of inspiration. Here, she talks about the challenges of setting up a website and running her own business... See acast.com/privacy for privacy and opt-out information.

Welcome to the weekly ASOS podcast, bringing you inspiring career advice from amazing women. In this episode, features editor Jen Lynn talks to Charlie Craggs, the activist and founder of Nail Transphobia. Charlie talks about how she is helping to educate people on transgender issues, by taking her pop-up nail salon around the UK and giving free manicures to the masses, while providing them with the opportunity to ask her about her life as a trans woman. Recently crowned number one on The Observer’s New Radicals list, Charlie also talks about how positive press is helping spread her message even further, and what she plans to do next. With a nail product and a book in the pipeline, you’ll be hearing plenty more from Charlie over the coming months. Here’s Charlie’s Big Idea. See acast.com/privacy for privacy and opt-out information.

Welcome to the weekly podcast from ASOS that brings you awesome career advice from inspiring women. In this episode, editor Danielle Radojcin talks to Lucy Moore, the director of cult London fashion and art photography bookshop, Claire de Rouen. Lucy talks about what it’s like taking over a business that’s already up and running, why she loves doing wedding lists, and gives us the lowdown on her new space at Selfridges. She also talks about her clientele, which ranges from students to Hollywood actor Benicio del Toro. She also gives her indispensable tips on how to start your own photography coffee-table-book collection, from rare tomes from the likes of Diana Vreeland, to sourcing cool free zines by the likes of fashion designers Grace Wales Bonner or Simone Rocha, not to mention the best hashtags to follow on Instagram for beautiful book sourcing. Here’s Lucy’s Big Idea. See acast.com/privacy for privacy and opt-out information.

In this week’s My Big Idea podcast, Lucinda Greasley talks to Daisy Payne and Leah Harwood-Gowen, the ladies behind the tastebud-melting raw cake company, The Hardihood. After meeting at a dinner party and simultaneously deciding to give up sugar in 2K14, the duo found that east London wasn't cutting the mustard for the sugar-free lifestyle they craved. Cue the birth of The Hardihood. Through multiple kitchen disasters and several tasting sessions, a selection of curated tasty goodness was born. With a book coming out in February 2017 and an extensive client list already at their fingertips, Hardihood confectionaries are the talk of the town (we’ve heard the sea salt and caramel raw cake is a winner). Here's Daisy and Leah’s Big Idea See acast.com/privacy for privacy and opt-out information.

In this week’s My Big Idea podcast, Lucinda Greasley talks to creative duo, Emily Bridge and Emma Witter, AKA Beast and Burden. After sharing some digs and being labelled ‘the messy housemates’ (with good reason; they collected eggs and bones), the Central Saint Martins performance design and practice graduates decided to invest in a studio to fully immerse themselves in their curious, creative endeavours. Focussing on set design and sculpture within fashion and food, the pair talk us through how Beast and Burden was born, their fascination with salvaged materials and how Monday fun-day is an integral part to their working week. Here’s Emily and Emma’s Big Idea. See acast.com/privacy for privacy and opt-out information.

Beth Chilton – My Big Idea #60 This week, ASOS senior fashion editor Jemma Tibbals speaks to Beth Chilton, owner and director of two fashion brands: Hope & Ivy, an occasion wear label, and Alter, soft tailoring with a workwear angle. With advice about finding funding for a start-up to patenting your company’s name, Beth chats about the business processes she’s been through, including appearing on the latest series of BBC Two’s Dragons’ Den. This is Beth’s big idea. See acast.com/privacy for privacy and opt-out information.

Hello and welcome to episode 59 of My Big Idea, an ASOS podcast. This week, ASOS daily editor Danielle Radojcin speaks to young fashion photographer Daisy Walker about how she’s provoking change in the fashion industry through her forum, Women in Fashion, how to be engaged with the online feminist debate and why she doesn’t shave her armpits. Daisy’s work has appeared in Dazed, i-D and Italian Vogue. She speaks about what it was like interning at Marie Claire, how to become a photographer, why she decided to create an online home to address gender bias in the fashion industry and how you can get involved. This is Daisy’s big idea. See acast.com/privacy for privacy and opt-out information.

Hello and welcome to episode 58 of My Big Idea, an ASOS Podcast. This week Danielle speaks with digital designer, Kim Boutin. Kim has designed interactive interfaces for many fashion and luxury houses such as Chanel, Hermès, Carven, Repetto and Chloé. In 2013, she was asked to join Kenzo’s Art Department team as a Digital Art Director to create and work on a variety of digital topics. In 2015, she moved to London to launch DVTK with long term friend and collaborator David Broner. This is Kim's big idea. See acast.com/privacy for privacy and opt-out information.

Hello and welcome to My Big Idea, an ASOS Podcast talking to young women who have launched their own business. This week Danielle Radojcin talks to Jessi Baker, the tech designer and engineer. Jessi is the founder of Provenance, a platform allows brands and consumers to achieve greater transparency by tracing the origins and histories of products using the blockchain. Listen to Jessi's big idea... See acast.com/privacy for privacy and opt-out information.

Hello and welcome to Episode 56 of My Big Idea, an ASOS Podcast. This week's guest is Katie Rose, founder of The Bridge Co. The Bridge Co. is a London-based agency providing 360° business solutions and brand building strategies to luxury and contemporary labels. Specialists in brand positioning and thinking lean, they help emerging designers to master the business side of fashion and established brands to streamline, re-position and grow. This is Katie's big idea. See acast.com/privacy for privacy and opt-out information.

Hello and welcome to My Big Idea, an ASOS Podcast. This week's guests are Imogen and Natasha of LEFT TO MY OWN DEVICES, a London based catering company dedicated to providing fresh, healthy, seasonal food that captures the best of modern Mediterranean cooking with an abundance of Middle Eastern influences. This is Imogen and Natasha's big idea. See acast.com/privacy for privacy and opt-out information.

Hello and welcome to episode 54 of My Big Idea, an ASOS Podcast. This week's guest is Instagram favourite, Illustrator Angelica Hicks. Angelica's funny and intelligent illustrations poke fun at the fashion and entertainment industries and alongside some heavyweight attention, from people such as Kendall Jenner and Gigi Hadid, Angelica landed a role as Porter's first ever Illustrator. This is Angelica's big idea. See acast.com/privacy for privacy and opt-out information.

Hello and welcome to episode 53 of My Big Idea, an ASOS Podcast. This week's guest is founder of music agency Totem, Naomi Williams Totem is an independent music agency specialising in Online PR without boundaries. Founded in early 2012 by Naomi, previously Head of Digital at Darling Department, they work with a diverse range of artists from breaking acts to established global stars, offering unique campaigns with a focus on quality over quantity. This is Naomi's big idea. See acast.com/privacy for privacy and opt-out information.

Hello and welcome to episode 52 of My Big Idea, an ASOS Podcast. This week Lucinda speaks to author Jessie Burton. Jessie's first novel, The Miniaturist, was awarded Waterstone's book of the year in 2014 and Jessie's latest novel, The Muse, is due for release on 30 June 2016. This is Jessie's big idea. See acast.com/privacy for privacy and opt-out information.

Hello and welcome to the fourth and final Graduate Fashion Week special episode. As a young, innovative fashion brand, ASOS is passionate about discovering and promoting fresh creative talent. For Graduate Fashion Week 2016, we have recruited a group of forward-thinking individuals to discuss how the youth of today can not only get their foot in the door of the fashion industry, but also develop a meaningful and trailblazing career - no trust fund or fairy godmother needed! The fourth panel, Young Fashion Creatives Doing it for themselves on Wednesday 8th June included: Laura Bradley, Charlie Craggs, Naomi Shimada Nellie Eden It was hosted by Danielle Radojcin, ASOS Editor. See acast.com/privacy for privacy and opt-out information.

Hello and welcome to this week's episode of My Big Idea, an ASOS Podcast. This week our guest is Lotte Andersen. Lotte is the zine maker, party thrower and all-round good time gal you want to know. Before leaving her BA in fashion, Lotte interned heavily, even working on McQueen’s last collection (you know, the one that crashed SHOWstudio). You'll now mostly find her co-presenting her Know Wave radio show, Living For The Weekend, or throwing her famous Maxilla parties at her local Portuguese restaurant in Ladbroke Grove. This is Lotte's big idea. See acast.com/privacy for privacy and opt-out information.

Hello and welcome to the 3rd of 4 Graduate Fashion Week special episodes. As a young, innovative fashion brand, ASOS is passionate about discovering and promoting fresh creative talent. For Graduate Fashion Week 2016, we have recruited a group of forward-thinking individuals to discuss how the youth of today can not only get their foot in the door of the fashion industry, but also develop a meaningful and trailblazing career - no trust fund or fairy godmother needed! The third panel, Young Fashion Creatives Doing it for themselves on Tuesday 7th June included: Ted Stansfield Rihannon Barry Phoebe Lettice Thompson Lotte Andersen It was hosted by Danielle Radojcin, ASOS Editor. See acast.com/privacy for privacy and opt-out information.

Hello and welcome to the 2nd of 4 Graduate Fashion Week special episodes. As a young, innovative fashion brand, ASOS is passionate about discovering and promoting fresh creative talent. For Graduate Fashion Week 2016, we have recruited a group of forward-thinking individuals to discuss how the youth of today can not only get their foot in the door of the fashion industry, but also develop a meaningful and trailblazing career - no trust fund or fairy godmother needed! The second panel, Young Fashion Creatives Doing it for themselves on Monday 6th June included: Christine Mahando Ione Gamble Clio Peppiatt Susie Bubble Kate Bones It was hosted by Danielle Radojcin, ASOS Editor. See acast.com/privacy for privacy and opt-out information.

Hello and welcome to the 1st of 4 Graduate Fashion Week special episodes. As a young, innovative fashion brand, ASOS is passionate about discovering and promoting fresh creative talent. For Graduate Fashion Week 2016, we have recruited a group of forward-thinking individuals to discuss how the youth of today can not only get their foot in the door of the fashion industry, but also develop a meaningful and trailblazing career - no trust fund or fairy godmother needed! The first panel, Young Fashion Creatives Doing it for themselves on Sunday 5th June included Josh Read Angelica Hicks Billy Prendergast Katie Rose It was hosted by Danielle Radojcin, ASOS Editor. See acast.com/privacy for privacy and opt-out information.

Hello and welcome to the 50th episode of My Big Idea, an ASOS Podcast giving young women advice and inspiration to start their own businesses. This week our guest Bryony Lloyd of book and magazine distributor Antenne Books speaks to Asos editor Danielle Radojcin. Antenne Books is a distributor for independent publishers. Established in London in 2010, Antenne Books distributes publications on art, photography, design, illustration, theory, writing, fashion and culture. This is Bryony's big idea. See acast.com/privacy for privacy and opt-out information.

Hello and welcome to this week's My Big Idea, an Asos podcast giving young women advice and inspiration to start their own businesses. Today our guest is Artist and Gif creator Kate Bones. Kate works primarily with photography creating GIFS as well as still images and occasionally films. Kate has built up a very impressive list of clients in the fashion and music industries, working for brands such as Converse, Red Bull, Universal Studios, American Apparel, Dazed, Wonderland, Lovebox, Vans, Nike, GIPHY, and The Grammys. Her art generally features the topics fashion, music and festival/ rave culture. Her vibrant and expressive work has been featured in Crack magazine, Hunger magazine and at the Tate Britain, Marques Almeida shows, XOYO and at the Electric Ballroom. Many of her pieces also feature well known London creatives including Novelist and Erika Bowes. Kate chats to Asos editor Danielle Radojcin about how she started out in photography, het tips for aspiring artists and her plans for the future.... See acast.com/privacy for privacy and opt-out information.

Hello and welcome to this week's My Big Idea, as Asos podcast giving young women advice and inspiration to start their own businesses. Asos editor Danielle Radojcin speaks with our guest, Author Lisa Owens about how her book came into being, her struggles with the job market and her plans for the future. Recently published by Picador, Lisa's debut novel, Not Working, is the story of a life unravelling and a novel that asks the questions we've never dared to say out loud. In her late twenties, Lisa quit her job in marketing to enable her to follow her ambitions in life. The result? Countless afternoons spent in the good company of her sofa, bags of Doritos and Ted talks on youtube. Not Working is written as a series of sections ranging from a couple of lines to a few pages, a device that mirrors Claire’s unstructured days and lack of direction, as well as the classic diary format of comic precursors such as Bridget Jones’s Diary and the Adrian Mole books. The self deprecating novel is a picture of 1st... See acast.com/privacy for privacy and opt-out information.

Hello and welcome to My Big Idea, an ASOS Podcast giving young women advice and inspiration to start there own businesses. This week Asos editor Danielle Radojcin speaks with Founding Editor In Chief of Polyester Magazine, Ione Gamble about her inspiration for Polyester, her advice for aspiring artists and how to have faith in your own bad taste. Polyester is a celebration of all things trash, kitsch and camp. A backlash against the fashion industry’s infatuation with understated and over conceptualised minimalism, Polyester aims to prove that this subculture is both an informer of fashion and has an equally intellectual underpinning. Ion wants to use Polyester as a way of recognising that our generation are real human beings offline and online, not just ‘digifeminists’ or emotional and hormonal young adults using the Internet as a way to let off some steam. She wants the internet generation to know their online posts about bullying, racism, sexual orientation, and other social politics are worth much... See acast.com/privacy for privacy and opt-out information.

Hello and welcome to episode 46 of My Big Idea, an ASOS Podcast giving young women advice and inspiration to start their own businesses. This week's guest is London College of Fashion lecturer Lynsey Fox. Lynsey teaches young designers how to maximise their online personas to build a brand. She has over a decades worth of experience in communications, higher education, PR, broadcast and print, working with international brands like Daily Mirror, Nike, T-Mobile and Monsoon. Lynsey instructs young people wanting to start businesses how to best utilise the fundamental tool of social media to build their business. Social media has its downsides, but when starting a business, an effective social media presence can be the difference between success and failure. As not everybody is a natural wiz at the skill, Lynsey provides young business men and women on how to maximise their success using the powerful tool of the internet. Lynsey explains how her series of workshops and lectures at the prestigious central... See acast.com/privacy for privacy and opt-out information.

Hello and welcome to My Big Idea, an ASOS Podcast giving young women advice and inspiration to start their own businesses. This week Asos editor Danielle Radojcin chats with Marine Tanguy, CEO of MTArt, an Agency for Contemporary Artists. In an era where mass urban re-development often means that only the top galleries and their most bankable artists are visible whilst risk taking exhibitions from new talent are deemed un-commercial and therefore unaffordable, by placing their artists at the very centre of the company, MTArt aims to give a powerful voice to a new generation and to defend our future artistic and cultural legacy. MTArt is, essentially, an artist agency and artist fund that both manages and invests in a select group of artists. The artists selected are exposed to a team of experts in PR, content strategy and business advice in order to support them and boost their careers. Artists also receive personal, logistical, legal and financial support. They are given unlimited access to sales... See acast.com/privacy for privacy and opt-out information.

Hello and welcome My Big Idea, an ASOS Podcast giving young women advice and inspiration to start their own businesses. This week Asos's Siam speaks with Lana Elie of Floom. Floom is the dynamic new online destination for all your flower-gifting needs. It aims to simplify the process of ordering and sending premium flowers online. Beautifully curated bouquets and strong editorial content are placed front and centre of the website, along with a fierce commitment to supporting local florists and seasonal flowers. Floom brings the best of London’s independent florists together under one roof, or URL, and aims to simplify the process of ordering flowers, while also championing local boutiques. Customers simply enter their postcode for a curated selection of chic, seasonal bouquets, available to send immediately. Lana's is not a new name in the design world, having worked for Burberry, Gucci, Marc Jacobs and i-D to name a few of the heavyweight names on her impressive résumé. The florists partnered with Floom... See acast.com/privacy for privacy and opt-out information.

Hello and welcome to My Big Idea, an ASOS Podcast giving young women advice and inspiration to start their own businesses. This week's guest is Gemma Styles, a freelance writer living in London. Gemma was catapulted into the public eye when brother, Harry Styles of one direction came into the spotlight. This unexpected fame came with benefits and drawbacks. Having a famous sibling makes it hard to forge your own career in life, but Gemma also appreciates the opportunities it comes with. Gemma now writes articles on her blog Gemmastyles.com regarding subjects like social media, feminism and the flaws of mainstream media. The majority of Gemma's writing is directed at younger girls, often centring the ideas of body positivity, the drawbacks of social media and growing up in todays technology- filled world. Gemma has become a frequent contributor to The Debrief, Fanpop and has been featured in Paper Magazine and on MTV. In this episode Gemma speaks to Asos editor Danielle Radojcin about how she left a... See acast.com/privacy for privacy and opt-out information.

Hello and welcome to this week's episode of My Big Idea, an ASOS Podcast giving young women advice and inspiration to start their own businesses. This week's guest is former BBC DJ and Music Editor of Dice FM, Jen Long. Born out of a frustration with traditional ticketing DICE created something that would cut out the hassle of endless captcha codes, hefty additional fees and the constant struggle to find a printer. DICE is about discovery, helping you get out and see more live music and, more recently, have developed Girls Music Day, encouraging young women to get involved with music. Jen in clear that DICE was not created primarily to sell tickets - it is about reinventing the music industry, making it easier for fans to discover amazing acts and bringing much needed transparency. It’s also about marrying innovative mobile technology with humans who love music. DICE is becoming increasingly popular among music lovers and concert goers, expanding from its base in London to Manchester, Bristol and... See acast.com/privacy for privacy and opt-out information.

Hello and welcome to My Big Idea, an ASOS Podcast. This week Siam's guest is Eliza Makin, Founder of jewellery brand Elkin London. Darkly humorous jewellery label Elkin is a favourite among Fashion Editors, Models and Musicians. Launched in 2011 by Eliisa, London based Fashion Stylist, the dangerously addictive bracelets and quirky jewels are designed in London, handmade, and best worn as often as possible. Eliisa is a Masters graduate of the Courtauld Institute of Art, with an eight year career styling for The Independent, The Observer, Guardian and many other magazines. Elkin was born after Eliisa created some bracelets in a break between pictures on a fashion shoot. She immediately had to make several more for the fashion team, and has been keeping up with the spiralling demand ever since. Her latest collection is inspired by Surrealism, bad rock and pop-culture. This is Eliza's big idea. See acast.com/privacy for privacy and opt-out information.

Hello and welcome to My Big Idea, an ASOS podcast giving young women advice and inspiration to start their own businesses. This week Danielle speaks with Faran Krentcil, former Editor of Fashionista and now Editor at Large at Elle.com. Faran was the digital director of NYLON Magazine and a contributing editor for Page Six Magazine in the New York Post and has worked with New York Magazine, the New York Times, and Teen Vogue. Fran attended Duke university, where she was a columnist for the school paper, after which she did a brief spell in the PR world before settling into journalism. Faran has interviewed stars from Kristen Stewart to Vivienne Westwood and, during her college days interned with Jane Pratt. Through internships, Faran began attending fashion week shows and writing columns for the publications for which she worked, growing her career to become the renowned fashion journalist she is today. Faran speaks to Asos editor Danielle Radojcin about how she began her career and her tips for... See acast.com/privacy for privacy and opt-out information.