Podcasts about Selfridges

Learn exactly what it takes to build a brand people are obsessed with, from the creative standards, to the content, to the business decisions that make it all work. I'm joined by Pia Mance, founder of Heaven Mayhem - one of the most recognisable accessories brands right now, built entirely from scratch with no investors and no outside help. Pia started with $900, grew the brand into a globally stocked label carried by Revolve and Selfridges, and is now angel investing in emerging brands while building new businesses on the side.We dive into:What actually builds a cult brand and why most people overthink itThe content and creative standards Pia holds that make Heaven Mayhem so recognisableThe real conversation around self-funding vs taking on investorsWhy you need to understand every part of your business before you hand it off to someone elseHow Pia uses AI to manage her team and stay across everything while on the goWhy playing small when talking about your business is actually holding you backCONNECT WITH PIA MANCE:Follow Pia on Instagram @piamanceCONNECT WITH ME:Join my 12-month UNSTOPPABLE MASTERMIND Download your 30-day Millionaire Mindset audio trainingAccess my FREE ResourcesOrder my book “Unstoppable Success” on AmazonApply for 1:1 Business CoachingSend me a DM on Instagram

What if growth wasn't about bigger budgets—but better connections? In this episode, Professor Mat Hughes sits down with Farhana Khan, founder of Armour Femme, to unpack how she built a fashion brand from scratch with almost no budget—and turned it into a community-led experience featured at London Fashion Week and Selfridges. Farhana shares the real story behind “low budget growth”: relentless networking and the courage to pitch herself in person—until one conversation led to a breakthrough collaboration with Lush that changed everything. This isn't a story about viral hacks or ad spend. It's about showing up, building trust with strangers, and turning moments into momentum. From university networking events to packed “Charm Lounge” pop-ups, Farhana reveals how in-person experiences became the engine of her growth—creating not just sales, but repeat customers and a genuine sense of belonging. The biggest shift? Realising the product isn't the centre of the brand—the community is. Expect honest insights on resilience, rejection, and the emotional side of entrepreneurship—plus practical lessons on how to grow a brand when all you have is time, creativity, and the willingness to connect. If you're building something from nothing, this episode will change how you think about growth.

What happens when ancient remedies meet modern branding? In this episode of Food Rebels, AJ Sharp sits down with Andrew Salter, co-founder and CMO of DIRTEA, to explore the rapid rise of functional mushrooms, wellness rituals and the growing consumer desire to take control of health. Andrew shares how burnout, exhaustion and years of entrepreneurial hustle led him and his brother to discover functional mushrooms, before building one of the UK's fastest-growing wellness brands. The conversation explores why consumers are moving away from quick fixes, how wellness has become part of modern identity, and the role brands play in building trust in an increasingly skeptical world. They discuss Lion's Mane, Reishi, matcha, creatine and collagen, but also go much deeper into community building, consumer psychology, founder-led brands and the wider cultural shift towards preventative health, sobriety, ritual and personal agency. Along the way, Andrew reveals the unconventional marketing strategies that helped DIRTEA grow from a niche wellness product into a cultural movement, from Selfridges pop-ups and wellness raves to building a devoted community of customers who help shape the brand's future.

Sneakers used to be one of two things: performance or fashion. Somewhere in the last decade, that line collapsed — and the shoes most of us are reaching for now sit firmly in the middle.I'm joined by Adam and Ryan Goldston, founders of APL and the first members of an athletic company ever inducted into the CFDA, for a conversation on how they ushered in the era of the fashion sneaker. From getting banned by the NBA for their first shoe to landing in Selfridges, Net-a-Porter, and Saks before anyone else was selling performance product in those rooms, Adam and Ryan share how a clear point of view — and a refusal to use logos — built one of the most distinctive sneaker brands in the world.We get into world-building beyond product, why they believe taste is their real superpower and the consumer shift toward quieter, design-led pieces.Shop APL https://www.athleticpropulsionlabs.com/In this episode, we get into:What actually set the stage for the era of the fashion sneakerWhy being inducted into the CFDA in 2016 was a turning point for the entire sneaker industryThe decision to launch in Selfridges, Net-a-Porter, and Saks before anyone else was selling performance in luxury roomsWhy APL refuses to use big, emblazoned logos — and how that built a stronger brandThe rise of the personal brand and why consumers don't want to be walking advertisements anymoreWhat "simple, yet severe" actually means as a design philosophyInside the APL flagship at The Grove and why it feels more like a gallery than a storeWhy building a brand world still requires a physical experience in an increasingly digital ageRalph Lauren as the singular blueprint for world-building — and the moment they found out Ralph himself is an APL fanWhy Adam and Ryan consider taste their real superpower (and how to cultivate it)The relationship between taste, bravery, and confidenceThe Tokyo trip and the souffle pancakes that inspired the ZipLine midsoleWhy texture — both tactile and visual — is the most important element of a perfect sneakerThe rise of the luxury basic and why consumers are investing in staples right nowHow the F1 partnership in 2016 shaped APL's global luxury performance positioningThank you to my partners at Macy's for my newest wardrobe essentials. Shop my selects here! https://shopmy.us/collections/5681436 #MacyspartnerLet's Get DressedYouTube: https://www.youtube.com/@livvperezInstagram: https://www.instagram.com/letsgetdressedpod/Newsletter: https://substack.com/@livvperezLiv Perez Instagram: www.instagram.com/livvperezTikTok: www.tiktok.com/livv.perezShopMy: https://shopmy.us/livvperez Hosted on Acast. See acast.com/privacy for more information.

Episode 58 - Liz Dean is a writer, tarot expert and spiritual teacher. She has written 24 books and decks, including HBO's Game of Thrones Tarot and spent seven years reading Tarot at Selfridges with Psychic Sisters.Disclaimer: Please note that all information and content on the UK Health Radio Network, all its radio broadcasts and podcasts are provided by the authors, producers, presenters and companies themselves and is only intended as additional information to your general knowledge. As a service to our listeners/readers our programs/content are for general information and entertainment only.  The UK Health Radio Network does not recommend, endorse, or object to the views, products or topics expressed or discussed by show hosts or their guests, authors and interviewees.  We suggest you always consult with your own professional – personal, medical, financial or legal advisor. So please do not delay or disregard any professional – personal, medical, financial or legal advice received due to something you have heard or read on the UK Health Radio Network.

This week we're joined by Kristian Maris, co-Founder of Dogs and Horses (D&H): the London leather dog collar makers. Chatting about the business in its 20th anniversary year, Kristian highlights how the brand caters for all breeds and all coat types, offering the WOW factor for your dog and you. It's all about the look, the feel, the smell of a beautifully made, reliable leather collar, in a wide range of colour options. Hand made in the London workshops' D&H is synonymous with quality.  From Princesses to Prime Ministers, D&H is no stranger to the red carpet, and was selected by Selfridges & Disney as the official leather dog collar makers for their 2025 Christmas windows — Lady & The Tramp & 101 Dalmatians!For more information go to their website or follow on InstagramFor more about Antinol and Naturaw, including A Dog's Life discounts you can use, go to the 'Anna Recommends' page at annawebb.co.ukMusic and production by Mike Hanson for Pod People ProductionsCover art by JaijoCover photo by Rhian Ap Gruffydd at Gruff Pawtraits 

Robert meets Belfast-born Kathryn Ferguson is an Emmy and BAFTA nominated, BIFA and IFTA winning director whose innovative and boundary-pushing documentary work has screened globally. We explore art as activism and how film has the power to reveal, and more widely share, untold stories. Kathryn studied at Central Saint Martins and the Royal College of Art, and in 2022 was awarded the inaugural BFI & Chanel Award for Creative Audacity. In 2018, Kathryn's short documentary Taking the Waters premiered at Sheffield Doc Fest, and was long-listed for a BAFTA. Then, in 2021, Kathryn worked with Passion Pictures on the short Space to Be for The Guardian's acclaimed documentary series. After a decade of short-form work centred on identity, gender politics, and community, Kathryn recently completed her debut feature documentary Nothing Compares - which takes as its subject Sinéad O'Connor's artistry and activism. The film premiered at Sundance Film Festival 2022 then toured the international festival circuit, where it picked up multiple awards, before hitting cinemas in October 2022. It has received over thirty award nominations internationally, including Emmy, Critics Choice, IDA, and PGA Awards, and was awarded winner of Best Feature Documentary at BIFA 2022 and IFTA 2023. Nothing Compares is now available to watch on Showtime and Sky. Her second feature, Bogart: Life Comes in Flashes (Universal), was released in US cinemas in 2024. In 2024 she also co-founded Tara Films with producer Eleanor Emptage; their latest, Blue Road - The Edna O'Brien Story, premiered at TIFF 2024, and the company is currently developing a slate of non-fiction and drama projects. Alongside her film work, Ferguson has directed campaigns for Nike, Selfridges, Amnesty International, and Air France, and collaborated with artists such as Lady Gaga and Neneh Cherry. Nostalgie, Kathryn's first drama short starring Aiden Gillen, about a faded 80's pop star, has recently been nominated for a BAFTA and won Best Short Film at the IFTAs 2026. The film is available to watch on Channel 4. Hosted on Acast. See acast.com/privacy for more information.

Watch video episodes of Life with Nat on Spotify here: https://open.spotify.com/show/033d8xeYypNx4TAkeXqkS2?si=5t1_NEqfTnSLPz47rk8ingAre you a double dipper?! Nat and Marc have completely lost track of what day it is and spiral into a ridiculous conversation about double dipping and their first trip to Selfridges in 12 years.Get in touch with Nat, buy tickets for upcoming live shows and find the family on Instagram: https://lifewithnatpod.komi.io/ Hosted on Acast. See acast.com/privacy for more information.

Emily Lui is the co- founder of Cutter & Squidge, the bakery and gifting brand. Emily joins Elliot to talk about her and her sister's drive to build something bigger than them, and why, (having been dropped by Selfridges and Harrods) they put their last savings into the business and kept going.

In this episode we sit with Sai, one of three co-founders (Sai, Utkarsh and Sachit) behind Rahasya Fragrances, a brand born in Singapore, rooted in India, and slowly making their mark around the world. As it turns out, Rahasya means mystery, not just in Sanskrit, but in Bahasa too; a celebration of the multiple cultures that have shaped their lives. Whether it's delivering their fragrances in dabbas or pulling up to Soho in a rickshaw with a live DJ set, these guys are doing things in their own way, and not asking anyone's permission to do it. We sit with them as they become the first Indian fragrance brand to launch at Selfridges, and with that, marking their official launch in the UK.Chapters(00:00) Introduction to the Rahasya team(03:00) The inception of the brand(04:55) The role of India in niche fragrances(07:40) Luxury brands taking inspiration from South Asian culture(10:05) Collaborating with Gully Labs(13:43) On being design-led without formal training(17:15) Entering the fragrance world(20:00) Using their global reach to build Rahasya(23:20) Leading with story(28:02) Reflections from the London pop-up(33:50) Launching in Selfridges (39:09) Keeping up with momentum(43:04) What's on the horizon for RahasyaFind Rahasya on: Website: https://rahasyafragrances.com/Instagram: https://www.instagram.com/rahasyafragrances/Mitali's Kantha jacket is by Fifth Origins:Website: https://www.fifthorigins.com/Instagram: https://www.instagram.com/fifthorigins/To be the first to get updates on new episodes, please do give us a subscribe or follow!

We speak with Bruno Danto, editor in chief of the new ‘Esquire France’. Plus: we pay a visit to magCulture’s pop-up at Selfridges, we hear from ‘Interni’ editor Gilda Bojardi and speak with Andreas Baumann from Danish title ‘Mandag Morgen’.See omnystudio.com/listener for privacy information.

Retail is changing fast and this episode of World Retail Signals captures the key shifts leaders need to watch right now.In this Berlin edition, Ian McGarrigle, Chairman of World Retail Congress, and Niamh Stone, Programme Director at World Retail Congress, join the conversation to unpack the signals shaping the global retail landscape.The episode opens with the pressure facing the luxury sector, following LVMH's reported first-quarter sales decline and growing questions around whether luxury brands have fully adjusted to a changing consumer reality. The discussion explores pricing fatigue, the changing definition of luxury for younger consumers, the impact of Asia and the Middle East on growth expectations, and why craftsmanship, trust, and perceived value are now central to the luxury conversation.The conversation then turns to Sephora, one of the bright spots within the broader luxury and beauty landscape. The hosts discuss why Sephora's customer experience, format, and leadership have helped the brand stand out in a rapidly evolving health, beauty, and wellness market.Niamh then highlights the ongoing struggle facing department stores globally. Once the anchor of city centres and major shopping destinations, many department stores are now being forced to rethink their role. The episode explores how surviving players are shifting toward curation, hospitality, services, memberships, and deeper customer experiences — including examples such as Selfridges and new premium access models.Finally, the episode looks at Walmart's move into GLP-1-related retail ecosystems and the broader opportunity for retailers to build connected journeys around customer needs. From health and wellness to pet care, the discussion points to a bigger strategic shift: retailers must move beyond selling isolated products and start building ecosystems of services, adjacencies, and ongoing customer relationships.Chapters00:00 Welcome to World Retail Signals from Berlin00:41 Meet Niamh Stone and Ian McGarrigle01:10 The retail signals shaping the week01:28 Luxury retail under pressure after LVMH results02:16 Is luxury facing a deeper pricing and value challenge?03:19 What luxury means to a new generation of consumers04:49 Why Sephora is a standout growth story06:06 The global challenge facing department stores07:01 How department stores can reinvent through experience and curation08:03 Selfridges, premium memberships, and VIP retail spaces09:06 Culture, tradition, and deeper connection in Asian department stores09:53 Selfridges leadership at World Retail Congress10:16 Walmart, Amazon, and the move toward connected retail journeys10:37 Walmart's GLP-1 ecosystem strategy11:06 Why retailers need to build beyond the store11:58 Retail adjacencies, pet care, services, and customer ecosystems12:56 Closing thoughts from Berlin

In this Omni Talk Retail episode, recorded live at Retail Technology Show 2026 in London from the Vusion podcast studio, Chris Walton caught up with Giles Smith, retail technology consultant and advisor, to unpack how retailers should actually be thinking about AI right now. Drawing on experience across brands like Burberry, Selfridges, and Unilever, Giles shares a grounded perspective on why AI is less about chasing the latest innovation and more about accelerating what teams can already do. He explains why many organizations are overcomplicating their AI strategies, how governance is becoming the next major challenge, and why retailers should focus on real business problems instead of jumping on every new capability. The conversation also explores the balance between building and buying technology, where AI experimentation actually makes sense, and why the most important differentiator in retail will still come down to people. Key Topics Covered: • Why AI is best understood as a productivity unlock, not a strategy • The danger of running too many disconnected AI projects • How governance and accountability will shape the next phase of AI adoption • When retailers should build vs. buy technology in an AI-driven world • Where experimentation makes sense and where it does not • Why many “problems” AI tries to solve are not actually problems • How AI is changing decision-making inside organizations • The growing influence of CFOs in tech investment decisions • Why human connection remains the most important differentiator in retail Thank you to Vusion for supporting Omni Talk Retail's live coverage from Retail Technology Show 2026! #RTS2026 #RetailTechnologyShow #OmniTalkRetail #AIinRetail #RetailStrategy #DigitalTransformation #CustomerExperience #RetailInnovation #FutureOfRetail #Vusion

It was meant to be a side project. Six months. No real risk.Two years later, he had quit his job, spent his life savings, and there was no way back.In this Bite-Sized episode of Screw It Just DO It, I sit down with Ben Branson, founder of Seedlip, to unpack how nine generations of farming, a dad in brand design, and one disgusting pink mocktail led to him creating the category of premium non-alcoholic spirits.We talk about how the business almost never existed, why naming is a horrible process, what standing at a Selfridges shelf for three weeks teaches you about customers, and the moment Ben realised he absolutely loves numbers.If you are building something and wondering whether to go all in or keep it as a side project, this one is for you.Key Takeaways- When a side project quietly becomes your main riskWhy most founders don't notice the point of no returnThe difference between planning and commitmentWhy finishing something changes everything

Retail is undergoing a fundamental shift—from product-driven transactions to experience-led ecosystems.In this episode of 5 Things Friday, we break down the most important retail trends shaping 2026:Gymshark is launching its first physical gym, signalling a move from apparel brand to community-driven experience platform.Selfridges is doubling down on ultra-premium retail with its exclusive VSP ecosystem, blending luxury, access, and loyalty.Vodafone and Three are rolling out co-branded retail stores, rethinking the role of the high street.We also explore the macro shift in consumer behaviour:Shoppers are splitting into essential vs discretionary spending—forcing brands to rethink how they create value, loyalty, and engagement.If you're in retail, ecommerce, brand strategy, or marketing—this episode gives you a clear view of what's coming next.⸻

Say hello Claudia Boyer, co-founder of JENKI - the UK's favourite matcha brand, coming to a high street near you. Swapping the coffee jitters for a 'calm focus'. As a coffee lover, I've always been curious (yet skeptical) of matcha. Isn't it just 'green tea' rebranded for a new generation? For those who want to feel focused, not wired - swapping bean origin and moka pots for function and status - antioxidants and L-theanine, with an aesthetic that says 'we're on top of a chaotic life, not part of it'.  This culture shift is a massive business opportunity. The UK matcha market is exploding, currently valued at around £175 million and projected to rocket to a staggering £300 million by 2033, at a CAGR of 8.6%. Claudia and her husband Otto saw this opportunity early and went straight to the source - the hills of Uji, Japan - to find a ceremonial grade powder that actually tasted good. They started with a £15 market stall at Brick Lane and have since built a new world of matcha with bars in Spitalfields, Selfridges, and Battersea Power Station, delivery for those who need it on demand, DTC channels those who need it at home, as well as wholesale for those who need it in store.  In this episode, we delve into the confidence it took to remove coffee from their menu, the reality of building a business while raising twins, and why matcha is the drink of a new generation.  Grab your whisk and enjoy.

She sold her business.And in the process, gave away something she should never have signed over.Calypso Rose built multiple businesses from scratch with just £2,000. One became the number one product in Selfridges. Another she scaled and sold.But the biggest lesson didn't come from building.It came from the deal she wishes she could undo.In this episode of Screw It Just DO It, I sit down with Calypso Rose, serial entrepreneur and founder of Offscript, to talk about what three businesses built without investment have taught her, why she champions lifestyle businesses over scale-up culture, and the mistake she made at the exit table that every founder needs to hear.We talk about designing a business around your life, knowing when to walk away, and why most founders stay three years too long.Key Takeaways• Why she signed over her Instagram in a deal and immediately tried to buy it back• How she built The Institute to give her freedom, cash positivity, and flexibility from day one• The moment the boxes hit the ceiling and she knew it was time to move• Why starting with a minimal viable product will always beat building before you launch

Retail is evolving fast and this week's UK retail breakdown covers the strategies brands are using to stay relevant, drive footfall, and win customers.We unpack five key retail stories shaping the industry right now:Selfridges' Golden Goose pop-up turning retail into theatrePrada activating experiential retail in LondonPeachy Den expanding with a strong community-led strategyNew Look investing in omnichannel “omni hub” storesDyson entering outlet retail to capture value-driven shoppersFrom experiential retail and community-first brands to outlet strategy and in-store tech, this episode breaks down what's actually working—and why.If you're in retail, eCommerce, or brand strategy, this is your weekly signal check on where the industry is heading.

Hazel Baker hosts journalist and author Rachel Hartigan on the London History Podcast to explore Amelia Earhart's lesser-known relationship with London in 1928 and 1932, from Toynbee Hall's settlement-house ideals to Selfridges displaying her plane and outfitting her after transatlantic flights with no spare clothes. Hartigan recounts how Earhart, then a Boston social worker, was recruited to join the 1928 Friendship crossing backed by Amy Phipps Guest, landing in Wales before reaching Southampton, and how London's receptions—Ascot, Wimbledon, and events with figures like Winston Churchill and Lady Astor—revealed the scale of her sudden celebrity. The episode discusses media portrayals, her evolving public persona, sources including Earhart's own dispatches and archives, and what her London visits show about gender, modern fame, and optimism around aviation.

What happens when you decide to dismantle an 8-year-old global success story to build something leaner, smarter, and more equipped for 2026?Recorded live at Google Headquarters in Sydney, this special episode of Process takes you inside Thoughtful Minds Connect. In celebration of their 10th anniversary, the elite data and performance minds at Thoughtful invited Arielle to host an intimate, unfiltered conversation with Raquel and Adam, the visionary founders behind cult fragrance house Who is Elijah.This is not a retrospective look at success; it's a conversation recorded in the eye of the storm. While the moving trucks were quite literally at their warehouse, Adam and Raquel revealed the real-time reality of a massive business restructure, the $1.7M mistake that nearly cost them their brand prestige, and their new Top-Down strategy for global retail rollout. This is definitely a masterclass in founder transparency.So whether you're navigating a complex supply chain, pivoting your brand positioning, or looking to the best data minds in the country to optimise your performance, Raquel and Adam's strip-it-back-to-grow approach offers a roadmap for any creative founder feeling the heaviness of a scaling business.In this episode: The $1.7M Lesson: Raquel opens up about a massive retail deal that taught them the danger of a Bottom-Up strategy.The Great Restructure: Why they are shutting down their own manufacturing to focus 100% on brand and lightweight operations.Top-Down Authority: Why starting with Harrods and Selfridges is the only way to protect prestige in a crowded market.AI as an Emotional Agent: Adam's fascinating off-mic theory on how product data must evolve to serve the emotional human through unemotional AI agents.The Thoughtful Edge: How shifting from Meta to Google (with a 40% higher AOV) transformed their performance marketing.The Future of Founders: Why the next generation of brands will thrive with teams of just two people and simplified supply chains.Featured in this Episode:Shop Who is Elijah at whoiselijah.com.auBrought to you by Thoughtful: Elevate your brand performance at thethoughtfulagency.com or DM Arielle for a direct intro to the team.Say Hello! Our Guests: Adam Bouris on Instagram @adambourisRaquel Bouris on Instagram @raaaquelbourisOur Episode Partner: The Thoughtful Agency on Instagram @thethoughtfulagencyYour host: Arielle Thomas on Instagram @arielle.thomas Us: on Instagram @processthepodcast ⁠New Episode Drops Every Tuesday.  Catch you on the next one!

Have you ever looked at a pile of outgrown soft toys and wondered how to part with them without sending them straight to landfill? What if those beloved childhood companions could find new homes instead of ending up in the bin? Could there be a way to honour the sentimental value of these fluffy friends whilst decluttering your space?

Welcome to the Personal Development Trailblazers Podcast! In today's episode, we're talking about how to finally get off the hamster wheel and start living your best life.Anna Perry is a business and mindset coach, entrepreneur, and author of Being Imperfectly Perfect: The Driven People Pleaser's Guide to Freedom. With a background in psychology, financial services, and nearly two decades of entrepreneurship, Anna helps high-achieving professionals and business owners break free from the pressure of perfectionism and people-pleasing so they can build successful businesses and lives that feel aligned, calm, and genuinely fulfilling.Anna has launched multiple six-figure businesses, worked with global brands including Selfridges and HomeSense, and previously coached with Tony Robbins' organisation as a Results Coach and Business Results Trainer. Now, through Aligned Coaching, she supports ambitious individuals to turn their high standards into a superpower rather than a source of pressure.Blending practical strategy with deep mindset work, Anna's approach draws on psychology, executive coaching, behavioural insight, and her own entrepreneurial journey. She is passionate about helping people create clarity, confidence, and freedom — without sacrificing their ambition.Connect with Anna Here: https://www.linkedin.com/in/anna-perry-transformhttps://www.instagram.com/alignedcoachhttps://www.facebook.com/annawoodcoachhttps://www.aligned-coaching.co.ukGrab the freebie here: https://preview.mailerlite.io/forms/501672/159173877588559578/share===================================If you enjoyed this episode, remember to hit the like button and subscribe. Then share this episode with your friends.Thanks for watching the Personal Development Trailblazers Podcast. This podcast is part of the Digital Trailblazer family of podcasts. To learn more about Digital Trailblazer and what we do to help entrepreneurs, go to DigitalTrailblazer.com.Are you a coach, consultant, expert, or online course creator? Then we'd love to invite you to our FREE Facebook Group where you can learn the best strategies to land more high-ticket clients and customers. QUICK LINKS: APPLY TO BE FEATURED: https://app.digitaltrailblazer.com/podcast-guest-applicationDIGITAL TRAILBLAZER: https://digitaltrailblazer.com/

She loves Salem, Addison Rae and Taylor Swift in the same breath. She enjoys Demna's new Gucci as much as Dilara's collections. We love Julia Fox almost as much as she loves Selfridges. Hosted on Acast. See acast.com/privacy for more information.

Jim Cregan built Jimmy's Iced Coffee from scratch, spotting an untapped market, designing a product that stood out, and making its way onto the shelves of Selfridges in just 4 months.In this episode, Jim shares the founding story, the thinking behind Jimmy's distinctive “BottleCan” packaging, and how personal touches and relentless energy helped build a brand people loved. We also dive into retail strategy, going direct-to-consumer, treating suppliers as humans, and how the £25m exit to Britvic finally came together.Sign up to our live event, The Calling, on April 21st here:https://event.uncensoredcmo.com/events/uncensoredcmo/204486100:00 - Start00:59 - The founding story of Jimmy's Iced Coffee06:04 - The iced coffee market at the time09:44 - How Jimmy designed and packaged the product12:21 - Why Jimmy's is in “Cottles” or “BottleCans”19:56 - How Jimmy's got into Selfridges 4 months after launching20:50 - Hustling their way into Whole Foods and other stores26:58 - How Jimmy's got a listing in Tesco28:05 - Treating suppliers like humans31:15 - Choosing to go Direct to Consumer in addition to retail32:53 - Adding the personal details that matter34:20 - How Jim marketed Jimmy's Iced Coffee39:39 - Jim's advice to aspiring founders41:57 - How the £25m exit to Britvic happened

In this episode, sit down with Anna Scaife, founder of Anna Lou of London Jewelry, to explore her incredible journey of building a jewellery brand from scratch, selling in high-end stores like Harvey Nichols and Selfridges, and ultimately choosing to sell direct to her customers. Anna shares candid insights on the highs and lows of running a business, from managing cash flow and stock, to designing pieces that are personal and purposeful.Whether you're a jewellery designer, maker, or small business owner, there's something here for you. Anna's story reminds us that growing a brand is not just about sales or scaling; it's about maintaining purpose, creativity, and wellbeing as you navigate challenges.Find Anna here:Website: www.annalouoflondon.comInstagram: @annalouoflondon and @annalouwellnessLinkedIn: https://www.linkedin.com/in/annalouoflondon?utm_source=share_via&utm_content=profile&utm_medium=member_iosFacebook https://www.facebook.com/share/1BwGJAWy7L/?mibextid=wwXIfrAnd https://www.facebook.com/share/16UHGTZZdp/?mibextid=wwXIfrChapters:00:00 Introduction02:00 From Portobello Market to Harvey Nichols: How Anna's brand first got noticed06:00 Learning by doing: Starting a jewellery business with no formal training09:30 Standing out in the market: How to attract attention as a small brand12:50 Balancing family, business, and personal values while scaling a jewellery business17:00 Managing cash flow, stock, and the challenges of wholesale26:30 Finding energy, purpose, and joy in your business through tough times31:00 Personalisation and why it differentiates your brand from competitors36:00 Pricing strategy and valuing your craftsmanship and time43:00 Building a remote and flexible business model to suit your lifestyle46:20 Anna's advice for anyone feeling overwhelmed: The power of contemplationLET'S CONNECTFollow me on YouTubeFind me on InstagramWork with me Buy My Book: Bring Your Product Idea To LifeIf you enjoy this podcast, and you'd like to leave a tip, you can do so here: https://bring-your-product-idea.captivate.fm/supportMentioned in this episode:FREE call for Amazon SellersI'm running a free call on 26 Feb for anyone selling on Amazon (or planning to) who'd like some practical support and a chance to talk things through together. It'll be very relaxed - a mix of updates from me on upcoming Amazon policy changes, Q&A and discussion about what's working and what's not right now. It's fine...

Have you ever wondered what trees taste like? That's the thought that spurred our guest, Ben Branson, to launch his latest venture, Sylva. We meet in Essex at his woodland, distillery and lab, where he crafts non-alcoholic drinks that capture the natural flavours of trees. Also the founder of Seedlip, the world's first distilled non-alcoholic spirit, Ben has now turned his focus entirely to nature to make Sylva 'a tree company that makes drinks'. Join us to explore the production process, admire a centuries-old oak that could offer a new flavour, and discover Ben's mission to encourage others to love trees as much as he does. We also learn how Ben's ADHD and autism help fuel his curiosity and innovation, and inspired him to launch The Hidden 20%, a charity, podcast and movement finding and sharing the truth about neurodiversity. Don't forget to rate us and subscribe! Learn more about the Woodland Trust at woodlandtrust.org.uk  Transcript You are listening to Woodland Walks, a podcast for the Woodland Trust presented by Adam Shaw. We protect and plant trees for people to enjoy, to fight climate change and to help wildlife thrive. Adam: Well, in today's episode of Woodland Walks, I'm off to see a man who invented the world's first distilled non-alcoholic drink. It was called Seedlip and effectively he created it in his kitchen and took it to 40 countries and in the process, I think it's fair to say, helped change the world of adult drinks and it certainly spurned lots of imitators, which you may well know. He also has a different mission. Really, I think it's fair to say his mission is now at least partly to involve the environment in much of what he does. He has, for instance, won two golds at the prestigious Chelsea Flower Show, and last year launched Pollen Projects, which aims to continue to disrupt the drinks industry, in particular though, by harnessing the flavour powers of trees. And that's something I suppose I've really never thought about. Anyway, so I met him at his farm, his home, his laboratory - they're all more or less the same thing - somewhere in Essex. Ben: My name is Ben Branson. I'm the founder of Sylva. Adam: Fantastic. So first of all, we've lots to talk about. Ben: We do. Adam: Because we are sitting in an amazing, is this a laboratory? Ben: Yeah, I guess. Adam: It doesn't feel like a laboratory, it feels something much more designery. It feels like a Porsche should be made here or something. Anyway, looking over an extraordinary landscape, and we're going to go for a walk through that. But first of all, would you tell me a little bit about what, I suppose, what's brought you here and your history and why, why you're doing what you're doing. Ben: So I grew up on a farm and my family have been farming up in Lincolnshire for 320 years now. So that's nine generations and we're still farming. And I guess that meant I enjoyed a childhood largely outside and trees played a big part of that. Animals did, fields, produce, and hard work, I guess, not from me, but from my family. Adam: Right. So did you ever work on the farm? Ben: I did, yeah. And I would spend summers... Adam: So you got your hands dirty? Ben: Yeah, I would spend summers sitting on a tractor or going and sitting with my grandfather on a combine. Adam: Right. And you came to prominence for something completely different. I mean, not sheep or potatoes or anything, but the non-alcoholic drink called Seedlip. So briefly, how on earth did that happen? Ben: Yeah, Seedlip was a, I guess, a series of sort of curious accidents. Adam: I suppose we should pause, just tell, for those who don't know, what on earth we're talking about, what is Seedlip? Ben: So Seedlip was the, or is, the world's first distilled non-alcoholic spirit. Adam: Fine. Ben: So botanicals, distilled. and made into various different blends that you could have with tonic or in a cocktail. Adam: Will you get annoyed or too crude to describe it as a non-alcoholic gin? Ben: Too crude in that it is illegal to describe it as a non-alcoholic gin now *both laugh* Adam: Oh okay, not just too crude! Okay, incorrect. But okay, in my mind, I saw it as a... Ben: Akin to. Adam: Akin to. Ben: In that, in that world of a clear, botanical-driven liquid. Adam: Fine. So we know what it is. Ben: We know what it is. I've never worked for somebody else's drinks business before. I've never worked in manufacturing. Yeah, I learned how to distill ingredients partly through YouTube, partly through a book that was originally published in 1651. I have a 1664 copy of here called The Art of Distillation that details apothecaries' experiments for herbal remedies using distillation. So I, this started with me growing herbs at home and down the rabbit warren of Wikipedia looking at different lists of ingredients. Adam: So why did you want to do that? Ben: Because I'm the kind of guy that has a collection of 4,000 1940s Penguin books. And I'm the kind of guy that learned how to do taxidermy in an ancient church on a family farm in Lincolnshire. And I'm the kind of guy that likes to tinker and experiment and go really deep into things that I'm interested in. Adam: So it was just a, it wasn't, this wasn't, 'I'm going to be a businessman', you just fancied having a go? Ben: Nothing to do with drinks. I was just curious. Adam: Amazing. Ben: And taking mint from my garden and then making a liquid that smells and tastes like that plant was really magical. Adam: I mean, I don't want to talk about Seedlip a lot. Ben: Me neither *laughs* Adam: No, but just, I suppose, the last question on that, it must have come a point at which you've gone, this is a project in my garage to, hey, we could do this. How important was that? How significant a moment was that? Ben: Yeah, so the two key turning points were one, driving into London to go out for dinner, obviously not drinking alcohol and being served the most disgusting, pink, fruity, sweet, horrible mocktail and thinking, why is it so difficult to get a decent option? That was one key moment. And the second key moment was I made 1,000 bottles of Seedlip two years after I'd started distilling and I thought they'd last six months and they sold out in Selfridges in three weeks. And that went from my kitchen to, yeah, 35 countries and set this movement alight, which is all part of, yeah, we're slowly meandering towards now where we've got to today. Adam: So you sold that to Diageo? Ben: I sold the majority of that to Diageo in 2019. Adam: You own a bit of it. Ben: Yes. Adam: And now you're starting a new venture. Ben: Yes. Adam: Which is? Ben: Which is a company called Pollen Projects that has two brands. Seasn, which is a pair of cocktail bitters. So people may know Angostura. Very intense, concentrated, strong liquids that transform your sparkling water or your cocktail. And then my favourite, favourite project, which is Sylva, which is all about trees and making aged non-alcoholic spirits. Adam: So we'll talk about the trees, we'll, let's go for a trip about that. But before we get into all of those specifics, I think I'm right in saying that you, one of the purposes, one of the sort of foundations of the work you do is a sort of purpose-led business. Again, is that a fair description? Ben: Absolutely. Adam: And the business talks about that. Now, I'm a business journalist. It's now ubiquitous for businesses to go, we're purpose-led and we feel we're strong in the community. And one of the problems for journalists, and I think the public at large, is distinguishing between those who have some sort of genuine purpose here and those who feel we need to add that as our marketing strand. Ben: Yeah. Adam: Do you recognise that issue and if so, how do you overcome that? It must be very difficult to go, no no, I know everyone's saying this, but I really believe it. Ben: I am very, very clear that the reason why I'm doing this is because this is a way in which I can express myself. This isn't work for me. This is how I express myself because it's what I'm interested in. I'm very interested in trees and I'm incredibly curious and I really want to learn. And so I believe that trees are this most incredible, underestimated source of flavour, as well as all the other wonderful things that we already know about trees. And I want people to love trees. And so that is, if I can make a product that meets a need in people's lives and tastes delicious and they want to drink again, that for me is a real win-win rather than, I don't know, any other kind of business purposes or made-up, I'm really clear, like half of this is really selfish. Adam: Selfish in what way? Ben: In the sense that I want to keep working with trees. And I want to explore trees in my working life rather than it being a hobby at the weekends. Adam: And is it about that? Is it about like, I like trees and I want to work in the environment and it's great because I've got a sort of commercial reason to do that. Is there something, I get that, is there something also about social purpose, about feeling that the business should do some good or not? I don't mean to judge it in either way because it's perfectly fine for business not to do that. Ben: Sure. I think it's baked in. Seedlip, Sylva, Seasn. Someone said to me, probably about 12 months ago, they're born good. They don't have any alcohol in them. They are there to offer choice and they are there to include people. That's already baked in, in terms of the product. And so, yeah, there's lots of details we have with Sylva of some of the environmental credentials around our packaging or what we do with our waste, all that, but they are sort of below the surface, as it were. Ultimately, we want people to have a delicious drink and a great option and great choice. Adam: And how important do you think the public feel that sort of role for companies? It feels to me that certainly since COVID, there was a bigger demand for the public to hear companies stand up for something. Do you see that or do you think that was there and has gone away or what's your view on that? Ben: I, or we, are big believers that our brands or the company should have a point of view and part of your company having a point of view is how you're positioned in the market and against your competitors and ultimately what makes you unique and different. Adam: The weather's been so good to us, so I don't want to stay in too long. But I suppose the last question, I read other interviews you've done talking about other business leaders who've inspired you. Who and why? Ben: So David Hieatt was one of the team behind howies jeans. And then he went on to, he's a Welshman, he moved back to Wales to a town that used to be famous for making jeans. And over a, I don't know, 10, 12 year period, he got that town making jeans again. And those jeans were typically worn by lots of creative people. I hate jeans, so I never bought a pair. Adam: Sorry, here I am wearing a pair of jeans, you should have said. *both laugh* Ben: I just hate wearing them. I hate wearing them. And I just followed, I can't even remember how I came across him. I followed his work. He then, I was amazed to be included in one of his, he calls them mavericks and makers. I was included in one of his lists of people doing interesting things. And then I was invited to give a talk at his sort of cult following retreat called the Do Lectures. Adam: The Do Lectures? Ben: The Do Lectures. And it's an amazing retreat on a farm in Wales. Everyone's sort of in wigwams and you kind of, you're in this old, old barn giving this, giving this talk. And I sort of plucked up a bit of courage to actually talk to him, but was quite starstruck actually. And I've just followed his writing and and he came out with a brilliant phrase that we used or adopted or adapted, which was Hiut Denim was an ideas company that made jeans. And I loved that. And we adapted that for Seedlip to be a nature company that made drinks. And I've adapted it again for Sylva to be a tree company that makes drinks. And so we are not just our product and the thing that we make, I guess. So David is, he's a wonderful writer, great thinker, and yeah, I love him. Adam: Okay, brilliant. Which is a good point. You raised the trees, which is why we're here. Let's go hug some. Ben: That's the most important room. That's the wood room. Adam: Okay, so this is, right. Sorry, what's the dog called? Ben: The dog is Pesto. Adam: Pesto, enormous Pesto. Enormous Pesto. So we're in a shed. That's an ultrasound you can hear in the background, which Ben will explain why. So you've got bits of wood with numbers on, so you're just trying out, oh, so you chipped up the wood? Ben: Yeah, we chip up the wood, that's plum. Adam: Right. Ben: So everything's from the UK. That'll be probably apple... So we process all the wood here. Adam: Right. And then, okay, so we can hear the ultrasound next door. So you've got lots of chips of apple, let's say. You dry it out in a domestic oven. You've got a couple of ovens. The point of putting it in this ultrasound is what? Ben: Yeah, so we want to extract the flavour and the character from the wood. So we distill grain in the lab where we just were. And then we fill a keg with the wood chips and the grain distilled. So you've got liquid and wood together. We add lots of oxygen to that to make it a really rich environment. And then we put it in our ultrasound machine. Adam: And the ultrasound does what? Ben: And the ultrasound gets into the wood and forces out all of the aromatic compounds. So we're talking esters, the tannins, the colour, all the bits that taste yummy, we take out, and that's cycling on 28,000 kilohertz ultrasound at temperature for varying different amounts of time. Adam: And then you have a liquid. Ben: Then we have a liquid. Adam: Which has got flavours in it. Ben: Exactly. And then we're separating the wood from the liquid, and we want all the wonderful flavour from the wood to go into the grain liquid. Adam: And is that literally just, well, I've got a bit of liquid, I'm going to add a bit of flavour to that? Is that sort of... Ben: Yeah, I mean, this process for me started 14 years ago. There's nobody in the world doing this. I've had to basically develop and create a whole production process. Adam: Wow, amazing. Ben: I'm interested in the whole tree, yeah, and what flavour is there in different parts of the tree, different ages of tree, different growing conditions of trees. I mean, the scope when there's 73,000 tree species is enormous. Adam: So you've got that... Ben: And then we have silver walnut, which was a very small, we only made 300 bottles. All of the wood comes from here. And that was a real, I wanted to try and capture kind of the forest in winter, so a dormant forest. And that uses black walnut wood, sweet chestnut wood, elm wood. We had an elm tree fall down and so we took some of that. And then we sourced some reindeer moss, which is actually a lichen from Scotland. And so, yeah, silver walnut, which comes in packaging made of the forest floor. So mycelium, you get a couple of glasses. Adam: So are you never cutting down a tree? Are you taking bits of it? Ben: I'm not saying we're never cutting down a tree, but we are being very choiceful with how we source and where it comes from. And look, trees are falling down all the time. Adam: Yeah, no, I understand. Ben: And we don't need to... Yeah, we can, basically, we can use a very small amount of wood for a lot of bottles. Adam: And what happens, so you get all this wood, you've chipped it up, you're extracting all the flavours, now you have a lot of wood without any flavour in it. So what happens to all that stuff? Ben: So the spent wood, two things. One, at the moment, because we are small and new and kind of figuring out what we're doing, everything goes back to the forest. So to compost, back to the forest floor. Adam: You just spread it around? Ben: Yeah. What we'd, I mean, we can use it as mulch in the orchard. What we'd love to do is, you know, I know we could dry that wood out and make incense from it, for example. I know that we could dry that wood out and make a surface. And there are lots of, there is terrazzo type products called ferrazzo. Adam: I don't know what those are. Ben: Terrazzo is the, you'll see it, it's speckly kitchen surfaces that have got bits of ceramics and yeah, well, somebody's launched ferrazzo with bits of wood in. Adam: *laughs* Okay fair enough. Ben: So yeah, I think there's a lot that we could do in the future. We can't eat wood, because our bodies can't process lignin. But in terms of, yeah, the afterlife of what happens when we've extracted the flavour and the colour, there's going to be options. Adam: So this whole area of using trees for a drink, I've not, I mean, I'm ignorant of loads of stuff, so maybe this is common and I just don't know about it, but how novel is this? Ben: It's, if you think about maple syrup, birch water, we've tapped trees for a long time. And then you think about aged alcoholic spirits, specifically whisky, I guess. And then you think... Adam: And oaked wines. Ben: And oaked wines. Or you think about barbecued food, smoked food. We actually do have this connection and a lot of history in terms of the flavour and power of wood for things that we kind of consume. But in non-alcoholic drinks, yeah, not in the process that we're using or to the breadth of trees that we're working with. Adam: It's quite primal in a way, the way you describe it there. You can imagine early cooking would have taken place on wood, wouldn't it? Ben: Yes, yes. Adam: So, and then we go, oh, actually that tastes quite nice, that sort of woody flavour to it. Ben: I liken it to, or the picture I have, the most perfect rose-tinted picture I have in my mind is, I am sat by a fire, a wood fire, on a wooden chair, at a wooden table, with a piece of paper, and a pen that uses oak gall ink. Adam: Right, yeah. Ben: And I am drinking, probably from a wooden vessel, some Sylva. Adam: OK. Ben: And that is, you know, that's kind of, that's pretty heavenly, I think, in my head. Adam: Have you ever... Ben: Here's a sweet chestnut tree. Adam: Have you ever written with oak gall? Ben: I haven't. Have you? Adam: Yes. Ben: Have you! And? Adam: Yeah, I mean... *both laugh* We just did it in the forest, so I'm sure you can improve the quality of the ink. But it is extraordinary that you go, I think, I could have got this wrong, but I think Shakespeare wrote with oak gall. Ben: Absolutely. A thousand years of printing history. Adam: Yeah, I mean, it is extraordinary and it sort of worked. You know, it wasn't great, but then we didn't know what we were doing. So it is interesting that you just go, take that off the tree, grind that up, let's write. And you go, it worked. That's extraordinary that that worked at all, really. So yeah, yeah. *both laugh* Ben: All because of a little wasp. I mean, it's kind of... Yeah, it is it is wild. Adam: Amazing. So I know you're running a business and this is both your home and then the business and whatever, but what do you think about the environmental debate? We live in interesting times where, I mean, even really recently, people have been talking about moving to net zero and then lots of very serious political figures talking about, well, no, that's actually not going to work and stepping back from commitments to electric cars, and I think politicians are doing that partly because they feel there isn't the public support for the costs of supporting the environment. What's your take on all this? Ben: I've been probably a few, maybe three, four years ago, I was really hopeful. I think there was some real energy behind COP and there was some just, there was, it felt like there was just a lot happening. And then the last couple of years, I guess, I felt less hopeful in terms of the, sustainability has lost its edge and lost, maybe just lost being a priority. Or we've got bored of it or lots of things have been set up which are brilliant and there is a bit of lack of interest from the public. Or we've stopped worrying so much about the future of the environment because other things have come in for us to worry about. Adam: Right, so you think we have a limited scope for worrying and that's full? Ben: Yeah, I do. So I don't know, I kind of, you know, and it's obviously it's incredibly geopolitical and dependent on the time in terms of who's in charge and therefore what energy this gets given and therefore what then seeps into the media, the narrative, the public discourse on this. And I can't speak for everybody, but if I had a sense, it would probably be, I'm doing my bit now. You told me I need to recycle this or turn this off or get an electric car or I don't know, like I'm doing that. Adam: Yeah. Ben: So what are you guys doing? You know, I don't know. Not that I'm not hopeful, but I feel like the sentiment has become less hopeful. Adam: You think these things change? Ben: Absolutely. I mean, look at the, yeah, I, if I... hold on to the last 10 years of seeing our attitudes towards alcohol and the non-alcoholic drinks options to now where we are, things can change. Adam: Yeah. It is interesting. I mean, which way? Because we've got... Ben: I just wanted to draw this wonderful oak tree to your attention. Adam: Oh I see, yes. This is something from Harry Potter, the great whomping willow. Ben: The whomping willow. Adam: That's right, yeah, which it's not a willow, but go on. Ben: So our woodpecker... Adam: Oh, yes, look at that. Ben: Look at that. I mean, absolutely perfect, perfect hole. So this oak tree, probably at least 400 years old and struck by lightning last year. Adam: Wow, is that what the damage we're seeing? Ben: This natural char. Adam: Yeah, I was going to say, we can see this very charred bit of it. Gosh, and there's bits fallen down, is that from the lightning strike? Ben: This is what we've taken down. Adam: Oh, you've taken that down. Ben: So that is naturally charred. So to me that is... Adam: Ahh, is that flavour? Ben: Yeah. Adam: Everyone else goes, oh my God, the tree got hit by lightning. Ben rushes out and goes, fantastic, a new flavour! Ben: I am, that takes me to A, we've got some of that back at the lab. So we've, we've seen what it tastes like, which is wonderful. B, this is what barrels do to the, you know, it's what they do to the inside of a barrel, they char it. And 3, I start thinking, how can you engineer lightning to strike wood? Adam: Right. Ben: Not a tree, but wood. Adam: Right, okay. Ben: To create this natural char. Adam: Okay, amazing. So we might see that in a drink sometime soon. Ben: *laughs* Yeah, we love we love this tree. Adam: You also run, well not run, you present a podcast about ADHD. Is that correct? Ben: I set up a neurodiversity charity two years ago following my autism and ADHD diagnosis. And yeah, we set up a podcast called The Hidden 20% where on a weekly basis I sit down with everything from neuroscientists to top researchers, psychologists, celebrities, people running neurodiversity charities. And yeah, we kind of try and get to the truth. Adam: And you having ADHD, is that significant for you? Ben: It's significant in the sense that I didn't know that I was autistic and ADHD until I was 39. That's quite significant, and that's been a big learning. Adam: But whether it was diagnosed or had a label or whatever, is sort of separate from what I was trying to ask, you must have noticed some characteristics? Ben: Oh, I was the last to know, apparently. Adam: Right. You didn't feel, or even looking back on it now, you don't feel that your ADHD has had some sort of influence on what you've done? Ben: It's my brain, so it absolutely has influenced everything that I've done. But given that I saw my first psychiatrist when I was 8, and I've seen multiple psychologists, psychiatrists, you know, I've been in rehab in my early 20s, and no one ever, ever had talked about autism, ADHD. And so to get to 39, and I'm not alone, unfortunately, and a huge amount of people who've been missed, because we thought it was only little boys. Adam: Right. Do you think it's been, whatever challenges or difficulties that's brought, in looking in retrospect, do you think it's brought some positives as well? Ben: Oh, I think one of the biggest challenges around people and understanding or having more understanding around neurodiversity is that it's not all bad and that it's not a disease. And there are huge, you know, I have, I'm a synesthete, so I can taste colour and I see flavour and colour. Adam: Ok so that's a very clear benefit isn't it! Ben: Really helpful. I have a pretty photographic memory, which is incredibly helpful when you're analysing or trying to memorise lots of different plants or trees and behaviour around how a tree performs. Adam: Seems to me you're also very focused. Is that fair? Ben: Very focused. Adam: And that's often a symptom, isn't it, super focus? Ben: Yeah, so we talk about, in ADHD, people talk about hyper-focus. And in autism, people talk about special interests. Adam: Right. Ben: And I have both of those *laughs*. And trees, so trees is my special interest and being ADHD allows me to hyper-focus on that. I'm only learning that I can harness it and use it and I have a really good understanding of how my brain works now and that's massively empowering. Adam: Okay, brilliant. All right. Well, you've taken us on a circuit. We're back to, not the shed, that's a terrible... Ben: The lab. Adam: The barn. Very nice barn. So shall we go back in? Is there something to taste? Ben: Yeah, I think we should have a drink. Adam: I shouldn't leave without tasting it. Brilliant. Ben: No *laughs* You can go and see all this apple wood as well. Adam: Oh yeah. Oh look, the apple wood van is leaving. So has he deposited his apple wood? Yes. Okay, that was quick. So while Ben prepares some rather nice non-alcoholic tree tipples for us, I wanted to take this opportunity of thanking you for joining us on this particular podcast. And wherever you are and whenever you do it, I wanted to wish you from all of us, to all of you, some very happy wanderings. Thank you for listening to the Woodland Trust Woodland Walks. Join us next month when Adam will be taking another walk in the company of Woodland Trust staff, partners and volunteers. And don't forget to subscribe to the series on iTunes or wherever you are listening. And do give us a review and a rating. If you want to find out more about our woods and those that are close to you, check out the Woodland Trust website. Just head to the Visiting Woods pages. Thank you.  

In this episode of the Influence Global Podcast, host Gordon Glenister speaks with pioneering talent manager and licensing specialist Jennifer Powell, Founder and CEO of Jennifer Powell Inc. Based in Los Angeles, Jennifer has been at the forefront of the creator economy since its infancy, having transitioned from a successful career in modelling agencies to becoming one of the first representatives of fashion bloggers. Jennifer shares how the earliest creators like Rumi Neely (Fashion Toast) unexpectedly drove product sell-outs in the late 2000s, and how she helped shift brands' thinking—treating creators with the same commercial value as professional models. She explains how licensing has become one of the most powerful, scalable revenue streams for creators, often surpassing traditional brand deals, and why strategic management, legal support and long-term brand development are essential. From discovering creators via DMs, to negotiating global licensing deals, to guiding talent through product collaborations and multi-market launches, Jennifer gives a transparent look into what great talent management should look like—and the pitfalls creators must avoid. A standout case study includes her long-standing representation of Sincerely Jules, whose partnership with Billabong grew from simple Instagram posts to a multi-region fashion collection that reached Selfridges, Galleries Lafayette and major retailers across the US, Europe, Latin America and APAC. This is a must-listen for creators, agents, and brands wanting to understand licensing, product development, talent management best practice, and the real work behind building a creator into a global brand. Learn more about your ad choices. Visit megaphone.fm/adchoices

What happens when extreme ambition meets an unregulated nervous system?In this episode of Anatomy of a Leader, Maria sits down with John Skelton — co-founder of cult concept store LN-CC, former buyer at Selfridges and Harrods, and founder of mental health project Hearted — to explore what really happens behind high-performance careers.John shares how he rose fast inside the fashion industry, helped reshape menswear, tripled turnover at Harrods, and built one of London's most influential retail concepts — while accumulating pressure, burnout, and emotional overload.This is a conversation about: Extreme talent. Extreme pressure. Identity collapse. Addiction as coping. And the slow, uncomfortable work of rebuilding capacity. Not a comeback story. A reconstruction story.In This Episode, We Cover:00:00 What extreme success does to your nervous system02:07 How John rose through Selfridges and helped reshape menswear at Harrods25:31 The creation of LN-CC and the reality behind building a cult retail brand43:53 Addiction as self-soothing rather than weakness50:34 Why “white-knuckling” recovery doesn't work51:51 How fitness, discipline, and self-awareness helped John rebuild from the ground up54:33 The long timeline of recovery — and why quick fixes don't work59:11 Why high performers often avoid emotional processing01:03:51 Reconnecting with his children after years apart01:17:17 The philosophy behind his new project Hearted01:21:47 What leadership looks like when you stop performing and start rebuildingWhy This Conversation MattersWe live in a culture that rewards speed, output and visibility — while ignoring emotional capacity. John's story exposes the hidden cost of that model. It's about what happens when identity becomes fused with achievement. When performance replaces presence. When ambition outruns regulation. And when rebuilding becomes the real work.This episode is for anyone who has:Built success but felt emptyBurned out silentlyUsed work, substances or distraction to copeHit a personal breaking pointOr is rebuilding after collapseAbout John SkeltonJohn Skelton is a fashion industry veteran, co-founder of LN-CC, former buyer at Selfridges and Harrods, and the founder of Hearted — a project focused on emotional recovery, mental health awareness and honest storytelling.IG: https://www.instagram.com/_h_e_a_r_t_e_d_/

Heaven Mayhem Founder Pia Mance sat down with Forbes to discuss how she bootstrapped an initial $900 investment into a global accessories brand now generating over $10 million in revenue. Mance also discussed the brand's strategic evolution from a direct-to-consumer focus to incorporating wholesale partnerships with major retailers like Revolve and Selfridges. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Shot during Are We On Air?'s takeover at Selfridges, Arman sits down with nightlife icon Jodie Harsh for a candid conversation on club culture, creativity, and community. From noughties London nightlife to today's Instagram-driven dance floors, Jodie reflects on how technology reshaped going out, why nightlife is instinctual rather than disposable, and how culture continually reinvents itself. She shares her earliest musical memories, the tracks that define her as an artist, and the thinking behind her new book 'You Had to Be There: An Odyssey Through Noughties London, One Night at a Time'. The conversation moves through DJ life, queer visibility, party-making as world-building, and Jodie's Friday-night institution Feel It. Expect reflections on music discovery, unforgettable club stories, and why dancing together will never go out of style.(00:00) Introduction to Are We On Air ?(00:28) Meeting Jodie Harsh(00:41) Reminiscing About London's Nightlife(03:03) The Evolution of Nightlife and Social Media(05:59) Jodie Harsh's Musical Journey(15:39) Creating a Unique Party Experience(20:10) Upcoming Book Tour and Final ThoughtsEp 122 // JODIE HARSHhttps://areweonair.com/

What shapes the feeling of a place? And how does a life spent moving between cities, countries and creative worlds influence the way you design for others? For interior architect Simone McEwan, co-founder of international design studio Nice Projects, the thread has always been the same — creating spaces that make people feel something. From a childhood spent moving between eight homes before the age of 12, to studying architecture at 17, to an unplanned move to London that opened the door to a global career, Simone’s path is anything but linear. Her work with Anouska Hempel, Richard Horden Soho House, Selfridges, and Studio Ilse has shaped some of the world’s most iconic hospitality and retail experiences. Today, she leads projects across London, Singapore, Japan and Sydney — designing with empathy, intuition and a deep understanding of how people live. Listen in as Vince and Simone explore her nomadic childhood, the craft behind world-class hospitality, and how designing for life — not ego — creates spaces that truly connect. https://niceprojects.work/See omnystudio.com/listener for privacy information.

On paper, Anna Scaife's business Anna Lou of London looked unstoppable — multi–seven-figure turnover, dream stockists like Selfridges and Harvey Nichols, celebrity customers, even a Carnaby Street shop. But behind the scenes, the numbers were quietly telling a very different story.With thanks to this episode's sponsor Faire (https://faire.com/) Use the code 'GamePlan25' to claim 50% off and free shipping with your first order!Hi, I'm Catherine Erdly. This week on the Resilient Retail Game Plan, I'm digging into the real retail profit vs turnover conversation.What happens when the visibility shoots up, the orders explode, but the margins… don't?Anna shares how she scaled too fast, drowned in stock, tried to please every buyer, and chased the kind of “success” that looks incredible on Instagram — but nearly cost her the entire business.We talk about the ego hits, the financial shocks, the burnout, and the moment she finally rebuilt everything from a place of alignment, clarity and actual profit.If you've ever felt the pressure to keep growing, keep adding more, keep saying yes — even when it's draining your cashflow — this one's going to land. Hard.We cover:– Why high turnover means nothing without margin– How stockists can destroy cashflow without you noticing– When “busy” becomes a red flag– The emotional cost of maintaining the illusion of success– Rebuilding with a made-to-order model– Why alignment and nervous system regulation matter more than people admit– What sustainable retail growth really looks likeThis is the story behind the story.And it's one every product founder needs to hear.Timestamped summary00:00 "Anna's Untold Business Struggles"04:23 "Pivoting to Sustainable Simplicity"06:29 "Misalignment and Rediscovering Purpose"09:45 "Wholesaling: Shuffling Stock Globally"16:03 "Staying Aligned in Business"19:32 "Intentional Business Growth Insights"Enjoy the episode? DM me your lightbulb moments or next guest wish list @resilientretailclub on Instagram. Please rate, follow, and review this podcast in your app—it helps more indie founders decide to give us a try!Mentioned in this episode:Faire 50% offerUse the code GamePlan25 to get 50% off and free shipping with your first order at faire.comFaire 50% off - use code 'GamePlan25'

One of the most-searched questions in sexual wellness today is "Why are vibrators healthy?" — and few people are better positioned to answer it than Samantha Marshall, Head of Brand at Smile Makers Collection. As a leader in the global intimate-wellness space, Sam has spent the past five years helping redefine pleasure as an important part of self-care. Under her leadership, Smile Makers' colourful, wellness-driven vibrators and tools have entered mainstream retailers like Sephora, Ulta, and Selfridges, pushing the conversation around sexual wellbeing further into the open. Sam also leads Vulva Talks, Smile Makers' free, pleasure-positive sex-education programme, where she offers clear, accessible guidance on everything from self-pleasure to understanding your body. Her work directly addresses why vibrators can support sexual health — from boosting confidence to reducing stress and improving body awareness. In today's episode, we explore sexual wellness, self-pleasure, and how changing the narrative around intimacy empowers people to build healthier relationships with their bodies. Email us at info@mybaba.com Follow us on Instagram @mybabainsta and @mybabagram Show notes Debby Herbernick: https://theweek.com/articles/749978/female-price-male-pleasure   Smile Makers Collection Instagram: @smilemakerscollection What is My Baba? My Baba provides the daily scoop on family, food and lifestyle - we're not just experts at all things parenting. Visit mybaba.com  The Content on this podcast is provided by My Baba and represents our sole opinions and views. For more information on our terms and conditions please refer to the website: https://www.mybaba.com/terms-conditions/

One of the most-searched questions in sexual wellness today is "Why are vibrators healthy?" — and few people are better positioned to answer it than Samantha Marshall, Head of Brand at Smile Makers Collection. As a leader in the global intimate-wellness space, Sam has spent the past five years helping redefine pleasure as an important part of self-care. Under her leadership, Smile Makers' colourful, wellness-driven vibrators and tools have entered mainstream retailers like Sephora, Ulta, and Selfridges, pushing the conversation around sexual wellbeing further into the open. Sam also leads Vulva Talks, Smile Makers' free, pleasure-positive sex-education programme, where she offers clear, accessible guidance on everything from self-pleasure to understanding your body. Her work directly addresses why vibrators can support sexual health — from boosting confidence to reducing stress and improving body awareness. In today's episode, we explore sexual wellness, self-pleasure, and how changing the narrative around intimacy empowers people to build healthier relationships with their bodies. Email us at info@mybaba.com Follow us on Instagram @mybabainsta and @mybabagram Show notes Debby Herbernick: https://theweek.com/articles/749978/female-price-male-pleasure   Smile Makers Collection Instagram: @smilemakerscollection What is My Baba? My Baba provides the daily scoop on family, food and lifestyle - we're not just experts at all things parenting. Visit mybaba.com  The Content on this podcast is provided by My Baba and represents our sole opinions and views. For more information on our terms and conditions please refer to the website: https://www.mybaba.com/terms-conditions/

In just four years, the premium alcohol-free wine French Bloom has become a global luxury brand — sold in 60+ countries, producing 500K bottles in 2024, and on track to double sales in 2025. It also became the first non-alcoholic brand backed by LVMH, signaling a new era for luxury drinks without alcohol.Co-founder Maggie Frerejean-Taittinger, formerly of the Michelin Guide, shares how she turned a personal need into a brand — and made moderation aspirational.

Dolly Parton BioSnap a weekly updated Biography.Dolly Parton has been making major moves in the business world this week with the launch of her second Joleans denim collection with Good American on October 16th. The 24-piece collaboration blends her signature rhinestone style with modern denim featuring crystal studs, unique stitching, and bold belt accessories. According to her official website, prices range from 79 to 228 dollars with inclusive sizing from double zero to 30. The collection is available at goodamerican.com and retail partners including Macys and Selfridges in the UK. Parton shared that clothes can tell a story and this collection is another chapter in hers, combining the rhinestones and denim she has loved for years with a fresh twist.On the theatrical front, Broadway World announced the complete cast and band for Dolly Partons Smoky Mountain Christmas Carol national tour kicking off November 15th in Owensboro Kentucky. The toe tapping holiday musical features songs by the eleven time Grammy winner and will travel to more than 20 cities through December 28th with stops including Lexington Kentucky, Clearwater Florida, and multiple Tennessee venues. The show reimagines classic Dickensian characters through Partons signature warmth and songwriting genius.Looking ahead to 2026, Parade magazine reported earlier this month that Parton revealed details about her SongTeller Hotel opening in Nashville in Spring 2026. The country icon shared on Instagram that she loves songs and telling stories, declaring I am a SongTeller. This announcement came just weeks after she postponed her Las Vegas residency due to ongoing health issues, though she assured fans that God hasnt said anything about stopping yet and she just needs to slow down to be ready for more big adventures.Additionally, Wikipedia notes that her autobiographical musical titled Dolly A True Original Musical opened at Belmont Universitys Fisher Center in Nashville this past July 2025, with Broadway aspirations for 2026 under the direction of Bartlett Sher.Get the best deals https://amzn.to/3ODvOtaThis content was created in partnership and with the help of Artificial Intelligence AI

When the world shut down in 2020, most entrepreneurs hit pause. Andrew Salter hit “go.”In this episode, I speak with Andrew, Co-founder and CMO of DIRTEA, the UK-based functional mushroom brand that's grown into a global wellness movement. What started as a pivot during the pandemic has become one of the fastest-growing lifestyle brands in health and wellness.Andrew and his brother Simon launched DIRTEA from a personal need to improve focus, recovery and energy, and turned it into a viral brand trusted by athletes, creatives and wellness enthusiasts. From their Selfridges mushroom bar activation to their viral social content, DIRTEA has built a loyal following by combining science, storytelling and community.We talk about the lessons learned from building a brand during a crisis, how to make a niche product mainstream, and the balance between boldness and belief in entrepreneurship. Andrew also shares his honest take on scaling a business, why hiring is the hardest part of growth, and how the US market represents the next big chapter for DIRTEA.If you're building a product-led business or a brand that challenges convention, this conversation is packed with insights on how to educate a market, create a movement, and lead with purpose.Key Takeaways:Go all in when the moment feels right. Andrew's “screw it, just do it” moment came when the pandemic hit—he doubled down instead of pulling back.Education drives adoption. DIRTEA's early success came from demystifying functional mushrooms through social content and real-world experiences.Viral growth is built on authenticity. Their personal story and design-led approach made the brand relatable, human and shareable.Quality builds longevity. Obsession with sourcing, taste and efficacy kept customers coming back.Community over campaigns. DIRTEA's success came from showing up in person, building a movement and empowering advocates.

What a fashion month it's been! The SS26 season saw 13 new creative directors make their debuts at some of the world's biggest luxury houses, from Jonathan Anderson's Dior, to Demna's first taste at Gucci. Recorded in the cinema at Selfridges London for a live audience, I gathered three industry experts to discuss what we saw and what it all means: Dazed's Fashion Features Director Emma Davidson, curator and art director Willy Ndatira aka. williamcult, and Beauty Editor Dominic Cadogan. A huge thank you to Selfridges for hosting us and supporting this episode of Threads of Conversation. You can read more in the accompanying newsletter here. If you enjoy the episode, don't forget to hit the heart button and subscribe for more Threads of Conversation. Get full access to Threads of Conversation at threadsofconversation.substack.com/subscribe

Pia Mance started Heaven Mayhem in 2022 with just $900 and scaled it into a $10M accessories brand in under three years. In this interview, Pia breaks down the scrappy steps she took to launch her first collection, the grassroots marketing hacks that made her products go viral, and how celebrity moments like Hailey Bieber wearing her designs gave the brand instant credibility. From handmaking necklaces in her living room to building an accessories empire stocked in global retailers like Selfridges, Pia shares exactly how she grew fast without outside investment—and the mindset shifts that kept her moving forward. What you'll learn from this interview: • How Pia launched Heaven Mayhem with just $900 • The scrappy tactics she used to get her first sales • Why “done is better than perfect” became her growth mantra • How grassroots marketing can look like a $50K campaign (on a $300 budget) • What happened when Hailey Bieber wore Heaven Mayhem • How to scale products from handmade to factory production • Why community-first brand building is more powerful than metrics • How she scaled to $10M in revenue without outside funding By the end of this interview, you'll walk away with a proven blueprint for taking an idea from scrappy beginnings to a multi-million dollar brand—so you can apply the same principles to your own eCommerce journey. SAVE 50% ON OMNISEND FOR 3 MONTHS Get 50% off your first 3 months of email and SMS marketing with Omnisend with the code FOUNDR50. Just head to https://your.omnisend.com/foundr to get started. HOW WE CAN HELP YOU SCALE YOUR BUSINESS FASTER Learn directly from 7, 8 & 9-figure founders inside Foundr+ Start your $1 trial → https://www.foundr.com/startdollartrial PREFER A CUSTOM ROADMAP AND 1-ON-1 COACHING? → Starting from scratch? Apply here → https://foundr.com/pages/coaching-start-application → Already have a store? Apply here → https://foundr.com/pages/coaching-growth-application CONNECT WITH NATHAN CHAN Instagram → https://www.instagram.com/nathanchan LinkedIn → https://www.linkedin.com/in/nathanhchan/ CONNECT WITH PIA MANCE Website → https://heavenmayhem.com/ Instagram → https://www.instagram.com/piamance/ LinkedIn → https://www.linkedin.com/in/piamance/ FOLLOW FOUNDR FOR MORE BUSINESS GROWTH STRATEGIES YouTube → https://bit.ly/2uyvzdt Website → https://www.foundr.com Instagram → https://www.instagram.com/foundr/ Facebook → https://www.facebook.com/foundr Twitter → https://www.twitter.com/foundr LinkedIn → https://www.linkedin.com/company/foundr/ Podcast → https://www.foundr.com/podcast

Chloe is flying solo this week. From hot takes and MASSIVE SPOILERS on The Summer I Turned Pretty love triangle (Team Jeremiah or Team Conrad?!) to VMAs gossip, TikTok “rage-baiting” her boyfriend, and a full Harry Potter World meltdown, nothing is off-limits. Plus, she dives into coffee vs matcha addictions, turning 30 hangover fears, and why Home Bargains is better than Selfridges.Listen to the FULL PODCAST and follow us on:Spotify - https://open.spotify.com/show/4UjhcQP...Apple Podcasts - https://podcasts.apple.com/us/podcast...Tiktok - https://www.tiktok.com/@chloevsthewor...Instagram - https://www.instagram.com/chloevsthew...Chloe: https://www.instagram.com/chloeburrows/?hl=enDilemmas: chloevstheworldsubmissions@gmail.com

In this episode of Let's Talk Shop, I'm joined by Sarah Wilson, founder of Little Black Cat Illustrated, a Manchester-based paper goods brand creating quirky, folksy prints, greeting cards and stationery.   Sarah shares how she grew from her very first wholesale order in 2023 to now being stocked in over 300 shops worldwide.   We dive into the funding, systems, and platforms that supported her growth — and the lessons she's learned along the way.   Timestamps: 00:00 Introduction and Guest Welcome 00:26 Sarah's Business Journey 01:42 Wholesale Growth and Challenges 04:40 Securing a Business Loan 06:59 Success on Faire 10:34 Diversifying Income Streams 18:10 Balancing Business and Wholesale 23:45 Proud Wholesale Wins 26:50 Conclusion and Contact Information   What you'll hear in this episode: The moment Sarah decided to take wholesale seriously. How she funded her growth with a £6k small business loan. The systems that helped her manage scale without burning out. The strategies that made Faire a powerful sales channel for her brand. Why SEO, product photography, and stockist relationships have been key to her success. Her future goals: licensing, trade shows, and breaking into larger retailers like Selfridges, Liberty, and Oliver Bonas.   Connect with Sarah:

In this episode of Why Care?, host Nadia Nagamootoo speaks with Ryan Panchoo, the Founder of Borough 22, a pioneering doughnut brand built on the principles of inclusion, representation and authenticity. From his early days balancing family needs with business ambitions to breaking into iconic retailers like Selfridges, Ryan shares his inspiring journey of resilience and innovation. He discusses why designing for the minority is true inclusion, how visibility matters as a Black Founder, and his mission to redefine what's possible in the food industry. With reflections on representation, expansion, and creating treats everyone can enjoy, Ryan's story is both uplifting and thought-provoking.Key TakeawaysBuilding with inclusion at the core creates lasting impact and opportunity.Representation matters: visibility of minority founders inspires change and belonging.Challenges in food and retail industries can become stepping stones to innovation.Mentorship, resilience, and authenticity are vital in sustaining entrepreneurial growth.Inclusion is not just social good, but a smart and future-facing business strategy.HighlightsRyan's journey from bricklaying to becoming a celebrated food entrepreneur.Founding Borough 22 to create inclusive doughnuts that everyone can enjoy.Breaking into Selfridges and proving the demand for gluten-free and vegan products.Reflections on the lack of representation in food entrepreneurship and his decision to be visible.Expanding Borough 22 globally, from Qatar to the United States.Why true inclusion means designing products with the minority in mind.Guest BioRyan Panchoo is the Founder of Borough 22, a pioneering free-from doughnut brand that has transformed the UK's perception of gluten-free and vegan indulgence. Originally developed in his home kitchen for his children with multiple allergies, Ryan has built Borough 22 into a category-defining business that's now stocked in Selfridges, ships nationwide, and appears regularly at high-profile pop-ups and festivals.A self-taught baker turned entrepreneur, Ryan has consistently pushed boundaries in the free-from space, blending product innovation, brand storytelling, and strategic growth to carve out a loyal and ever-growing customer base. His leadership has seen Borough 22 featured in major media publications including Vogue, GQ, and The Guardian, whilst also attracting retail partnerships and expansion opportunities across the UK and beyond.As a Black founder in the food and beverage space, Ryan is a vocal advocate for representation, inclusion, and building businesses with purpose. With a sharp eye for market trends and a deep connection to his brand's mission, he continues to redefine what it means to be a challenger brand in today's food landscape.LinksRyan Panchoo : Website | Instagram | TikTokNadia Nagamootoo:⁠ LinkedIn⁠ |⁠ Instagram⁠Avenir Consulting: ⁠⁠https://linktr.ee/avenirconsultingservices⁠Purchase Beyond Discomfort using the discount code shared in the episode: ⁠⁠https://practicalinspiration.com/book/beyond-discomfort

What a LAMBILY Summer!.This week on The Obsessed Podcast... Gareth & Ghia run through Mariah's epic stay in London as she continues to promote her upcoming MC16 album 'Here For It All'.Mariah is also set to perform at the Royal Sandringham Estate in Norfolk, UK as one of the headline acts for the Heritage Live summer concert series. .But in the build up to Mariah's last UK show of the summer, she travels to UK upscale department store Selfridges for an exclusive discussion on her stay in the UK and her musical endeavours for the rest of 2025... including a snippet of title track from her upcoming new album 'Here For It All'. . With Gareth only located around the corner... it is a race against time to fit everything in that he can when he catches up with Mariah... .Will he get that selfie? Will he get to discuss The Obsessed Podcast? Will he get his vinyl AND Ghia's Harper' Bazaar magazine signed?Will She remember who he even is?. Listen to this week's episode to find out.... Don't forget to rate, review & subscribe to The Obsessed Podcast, available on all streaming platformsFollow us on all social media platforms for constant updates all at @the_obsessed_podcast

November is synonymous with Black Friday, great deals but what cost? Over consumption is endangering our already fragile planet. Is it time to change our ways? This week Do You Really Know is highlighting concepts and initiatives about reducing our consumption. You might have heard of ‘reduce, reuse, recycle' a motto with the aim of encouraging us to think about how we consume and consider the impact that buying lots of stuff has on the planet. But now the high end department store Selfridges has launched a new campaign, ‘Project Earth' to try and change the way we shop: resale, repair, rental and refill is their response to customers' growing demands for sustainable shopping and move away from fast fashion and disposable goods. What is the aim? How will it work? What other changes has Selfridges planned? In under 3 minutes, we answer your questions ! To listen to the latest episodes, click here: ⁠⁠How can I stay trendy buying only second hand clothes?⁠⁠ ⁠⁠What are the best ways to reuse my household waste?⁠⁠ ⁠⁠What is premium mediocre - the illusion of luxury?⁠⁠ A Bababam Originals podcast written and realised by Amber Minogue. First Broadcast: 4/10/2022 Learn more about your ad choices. Visit megaphone.fm/adchoices

That beautiful pitch you sent months ago? The one that never received a response and left you feeling completely rejected? This silence almost never means what you think it means. After two years of rejection from Selfridges, I was told I "wasn't fashionable enough." Instead of giving up, I created fashion-inspired flower arrangements and turned up at their offices. That persistence became the foundation of one of my most important business relationships. Here's what I've learnt about the difference between thoughtful persistence and being pushy, and why your gentle nature is actually your biggest business strength when building a creative business.   Key Moments: [02:30] Why persistence only got 12% of votes despite being what holds people back most [03:58] The story of 20 beautifully crafted cards that received zero responses [05:37] What silence really means (and why our minds jump to rejection) [07:15] My Selfridges story: two years of "no" becoming my most important business relationship [11:44] The truth about creative professionals and why your "too much" probably isn't [12:53] When persistence works and when it becomes problematic  [17:31] The golden rule of follow-up: adding value rather than adding to to-do lists [18:25] Five practical strategies for thoughtful persistence [20:34] About the Free Guide and how it can help you.   Notable Quotes: "Your version of 'rude or pushy or annoying' is probably most people's version of 'thoughtfully persistent.'" "Most of the time, when we think we're hearing 'not ever,' we're actually hearing 'not right now.'"   Resources Mentioned: Free Persistence Guide: Thoughtful Persistence: Why Silence Doesn't Mean No Read: This Week's  Full Journal Post Link: The Base Notes Waitlist Subscribe to our Weekly newsletter Website: www.philippacraddock.com Email: news@philippacraddock.com   Share Your Insights: If today's episode gave you the courage to send that follow-up message you've been putting off, I'd love to hear about it. Have you experienced a situation where persistence paid off in ways you didn't expect? Share your experience with me over on Instagram or through DM's. I always read all your thoughts and comments however old the episode!   Never Miss an Episode: Subscribe to my weekly newsletter  for behind-the-scenes insights and be the first to know about new episodes. You'll also get exclusive resources and first access to new offerings.  

What if you could turn something destined for the landfill into a thriving business that's now sold in luxury stores like Selfridges and Bloomingdale's? Charlotte Liebling noticed a heartbreaking problem while volunteering at a charity shop: donated stuffed animals were going straight into the bin or being sold as dog toys, despite the love and memories attached to them. Instead of accepting this waste, Charlotte saw an opportunity. She created Love Before, what she calls a "sustainable soft toy adoption agency" that's now facilitated over 10,000 adoptions and built partnerships with some of the world's most prestigious retailers. Charlotte runs it while still working another full-time job, proving that with the right systems and passionate community, you can scale a side hustle to impressive heights. Tune in to Episode 679of the Side Hustle Show to learn: How to find profitable opportunities in waste streams Creative marketing strategies that cost zero dollars Building retail partnerships with luxury brands Full Show Notes: Free Inventory: The Sustainable Stuffed Animal Side Hustle New to the Show? Get your personalized money-making playlist ⁠⁠⁠here⁠⁠⁠! Sponsors: ⁠⁠⁠Mint Mobile⁠⁠⁠⁠⁠ — Cut your wireless bill to $15 a month! ⁠⁠⁠⁠⁠Indeed⁠⁠⁠⁠⁠ – Start hiring NOW with a $75 sponsored job credit to upgrade your job post! ⁠⁠⁠⁠⁠OpenPhone⁠⁠⁠⁠⁠ — Get 20% off of your first 6 months! ⁠⁠⁠⁠⁠Shopify⁠⁠⁠⁠⁠ — Sign up for a $1 per month trial!

In this episode of the Circular Economy Show, our guests Georgie Rose from Selfridges and Simon Davies from VISA tell us how they have been working together to find out.Collaborating with Mindworks Marketing to optimise messaging and branding for promoting circular shopping behaviours, Georgie and Simon discuss how their behavioural lab has been bridging the gap between customer intent and action.Listen to this episode to hear:How the behavioural lab initiative focuses on subtle language variations to influence customer behavior towards circularity How current efforts are focusing on beauty products to make refills as appealing as buying new ones How the initiative is working to embed circular shopping as a norm and make it more intuitive and excitingLearn more:Read ‘The marketing playbook for a circular economy'Don't miss last week's episode, Ep 185: How can marketers turn ideas into impactful action?Check out episode 176:  Driving demand for circular economy: What marketers need to knowMake sure you're subscribed to the Circular Economy Show to find out about our future episodes on the marketing playbookIf you enjoyed this episode, please leave us a review or a comment on Spotify or YouTube. Your support helps us to spread the word about the circular economy.

One of the many traditions in London at Christmas is to visit the capital's festive lights. People travel from across the world to enjoy the colourful and eye-catching Christmas window displays along Oxford Street, one of London's main shopping roads. Andrea Kidd goes behind the glitter and tinsel with the teams at the flagship department store Selfridges, as they prepare to reveal their Christmas windows to the public for the first time. The concept is More the Merrier this year and senior lead of the windows team, Bobbie Tree, along with the production, styling and design teams, work with renowned artists Andrew Logan and Charles Jeffreys, to create vibrant and flamboyant window displays for the millions of people who walk past.