The Movidiam Podcast

Welcome to the Movidiam Creative Leader's Podcast! This week, Movidiam's Co-founder George Olver talks to Nikky Lyle, creative recruiter, D&AD President Judge 2020, and Vice President of Hope at Post Quarantine.  In this episode, George and Nikky discuss the changing face of recruitment, side hustles, staying creative, and much more.

Welcome to the Movidiam Creative Leader's Podcast! This week, Movidiam's Co-founder George Olver talks to Sara McCorquodale, founder and CEO of CORQ — the independent influencer intelligence and digital trends platform.  'Our mission is to curate and profile the most compelling content creators from across the internet so that brands can discover talent best suited to their campaigns and ethos. We also showcase key data, map social media — to show how influencers are all connected — and track content trends and emerging digital themes through daily reports.' - CORQ Have a listen for Sara's insights into the landscape of influencer marketing, how brands have reacted to the pandemic and the BLM movement on social media, and much more.

Welcome to the Movidiam Creative Leader's Podcast! This week, Movidiam's Co-founder George Olver talks to Paul Greeves, Managing Director of First Option, the go to safety consultants in the media and entertainment industry. Safety is one of the top priorities for the media world at the moment, as productions begin to return to shooting. Have a listen for Paul's thoughts on how companies like First Option support productions, the creative thinking necessary in a pandemic, and much more. 

Welcome to the Movidiam Creative Leader's Podcast! This week, Movidiam's Co-founder George Olver talks to George Hintzen, founder and CEO of TOAD.ai — as seen on Dragon's Den! ‘We consolidate all of the UK's outdoor advertising locations and layer it with geo-spatial audience data. With so many different media owners, it can be difficult to plan an outdoor advertising campaign that suits your brand. We've made it much easier by mapping ~95% of all outdoor advertising sites..' Have a listen for George's insights into how TOAD.ai's innovative model works in the intersection between advertising and technology, his experience in front of the dragons, and his thoughts on the future of startups. 

Welcome to the Movidiam Creative Leader's Podcast! This week, Movidiam's Co-founder George Olver talks to Nick Allen, EVP Managing Director at R/GA New York.  Listen for insights into Nick's career, how R/GA is weathering the pandemic storm, and how innovation can reinvigorate business. 

Welcome to the Movidiam Creative Leader's Podcast! This week, Movidiam's Co-founder George Olver talks to Matthew Joseph, award-winning advertising photographer & director.  Have a listen for insights into Matthew's brilliant career, and his thoughts on art in the ever changing digital landscape.

Welcome to the Movidiam Creative Leader's Podcast! This week, Movidiam's Co-founder George Olver talks to Sebastian Thiel, filmmaker extraordinaire and founder of two amazing enterprises - Upshot Entertainment and Dope Black Art.  Have a listen for details of Sebastian's exciting career, and his dedication to art and diversity.  This episode is available on Spotify, Apple Podcasts, Youtube, and anywhere else podcasts are found.

Welcome to the Movidiam Creative Leader's Podcast! This week, Movidiam's Co-founder George Olver talks to Chris Hirst, Global CEO of Havas Creative. Have a listen for Chris' insights into how to weather the storm in these difficult times, and his leadership thoughts — as detailed in his book No Bullsh*t Leadership: Why the World Needs More Everyday Leaders and Why That Leader Is You.  This episode is available on Spotify, Apple Podcasts, Youtube, and anywhere else podcasts are found.  

NHS, we salute you. This week on the Movidiam Creative Leaders Podcast, George talks to Mike Rodgers and Luke Nutt, co-directors of the powerful short film 'The Still'. The film is a touching tribute to NHS workers on the front line of the Coronavirus crisis, and to the city of London in general.  Listen to Mike and Luke take George through their creative partnership, and their inspiration and drive behind making such an important piece of content.  The Still is available on YouTube here: https://www.youtube.com/watch?v=Mb1j7NfRC_k

This week on the Movidiam Creative Leader's Podcast, George talks to Nick Carter, a talented freelance director. Have a listen to hear about Nick's brilliant career and creative process

This week on the Movidiam Creative Leader's Podcast, George Olver talks to James 'Razz' Razzall, president of advertising at Framestore, the world-renound producer of VFX content. Razz gives George his unique insights into his creative process.

Today on the Movidiam Creative Leader's Podcast, George talks to Andy Nathan, Founder and CEO of the Fortnight Collective, about his unique model, and how its working in this difficult and uncertain time. 

This week on the Movidiam Creative Leaders Podcast, George Olver talks to Ryan Goodman - the brilliant freelance director.   

This week, on the Movidiam Creative Leaders Podcast, we're delighted to welcome Jessica Ringshall, Managing Director at BCMA (Branded Content Marketing Association).  Jessica began her wide-ranging career in TV production, and made the move into branded content with a trademark passion for telling stories. For her, it was about making content more effective during the digital revolution, moving from simply carving up TV ads for new platforms, to creating bespoke fit-for-purpose content.  Listen to the full episode of the Movidiam Creative Leaders Podcast now, on soundcloud, spotify, apple, youtube, and more.

Today on the Movidiam Creative Leaders Podcast we're delighted to welcome Alex Cooper. Alex came to his creative career through being in a more non-creative career — as an account manager and then account director for M&C Saachi, while working on other creative exploits on the side. Eventually, he moved into his creative work more directly, first with creative content agency The Wagon, and then into directing full time. Now, he plays many roles, in order to create diverse and interesting content, something that wasn't exactly possible in the rigid agency model. He sees comedy as the linchpin of good content, and a way for brands to communicate with consumers more effectively, and on a human level. It is a way to get a reaction out of consumers, rather than just dictate impressions. Such is the power of comedy.

Yeah…Stink Studios opened…London ten years ago, originally as a digital production company, so working a lot with brands and advertising agencies to develop mostly web-based experiences and a lot of the time we were using sort of emerging technology in an interesting way to bring ideas to life. So we're a fairly small team. We're about 120 people, I think, globally now and the team is made up of creatives and strategists, developers, producers, motion, VFX people, film directors. We have a real expertise in how ideas are actually brought to life, which is why we call ourselves a studio and not an agency. There's a real focus on bringing the creativity and execution together.

The current media landscape is in huge flux. The agency landscape is changing. Production is changing. There's a lot of change, and obviously it's computers and the internet and connectivity that has caused this last decade of very fast change but things seem to be getting quicker all the time.

Today I'm delighted to welcome Haz Dulull, a visual effects artist that you probably all know. We'll be talking about his remarkable journey and successes. Haz, welcome to the Movidiam podcast.

It's a whole industry, which is absolutely fantastic to see, very much the UK, Europe, Asia is a big market. US is a massive market. I mean...(there were)...different opportunities obviously in America...marketing procurement is very much about scale and very much about pushing the boat, trying to be more strategic. I'm really getting involved with our key stakeholders across all the marketing categories of which there (are) many. We were responsible for 16 or 17 categories - advertising, media production, print, PR, market research, digital, E-commerce. So...it's the forefront of what companies are really starting to focus and is really how we're managing our marketing spend and what the return on investment. So I think procurement is the place to be these days.

Sure. We're a large food and beverage company, in fact, the largest in the world. Worldwide revenue's pretty close to 100 billion Swiss francs. Operating all over the world in 190 plus markets, and in many product categories. From pets food, to coffee, to confectionary, to Health Science. So that's a bit about us. We've been around as a company for 153 years now. Yeah, that's Nestle in a nutshell.

GO: Hello and welcome to the Movidiam Creative Leaders Podcast. Today, I'm delighted to welcome Xanthe Wells, who is the Senior Director, Global ECD Devices and Services at Google. XW: Thank you. Nice to be here. GO: What was your personal journey, Xanthe, to Google? You've been at TBWAChiatDay and in the agency space as well. What first got you going and inspired? How did you discover there was an opportunity for you in your career in the creative space?

Talking IGTV and much more... We were delighted to host VaynerMedia CPO, Arron Kovan, who provided a fascinating insight into to how our industry is changing, what the future might look like, and the unique way in which their company operates.

We were very excited to speak to Co-Founder and Managing Partner of 21st Century Brand, Neil Barrie, about his career trajectory from rockstar to industry authority and the four pillars on which brands should build to achieve influence and scale in the twenty-first century. 

It was with great pleasure that we welcomed Fernando Machado, CMO of Burger King, to the Movidiam podcast. Burger King has been showered in Client of the Year awards and, in this episode, Fernando reveals to us the secret to their huge success and the remarkable ethos and culture with which they drive their brand.  Taking risks and backing your agencies as partners - 'we are in the same boat'.  

We were very excited to welcome Chief Product Officer at Adobe, author of The Messy Middle and entrepreneur, Scott Belsky, onto the Movidiam Creative Leaders podcast. He describes to use the responsibility tools like Adobe and Behance have in the changing world of advertising and marketing; perhaps responsible for the increased advertising across social media platforms, which Belsky sees as medium in and of themselves rather than delivery channels, we discuss how these creative tools adapt to and affect marketing today. 

I had an incredible experience over 20 years at Nike and I got to do a lot of different experiences. I started in sports marketing signing athletes for the Nagano Olympics and serving athletes, which gave me a true understanding of the consumer Nike was trying to serve, which was elite athletes. I then went into product, to develop products for elite and everyday athletes, which was a great experience around how you bring a concept into a physical product that a consumer will use.

Michael Houston, Worldwide CEO of Grey Group. He shares with us the trajectory of his formidable career, the values that Grey operates under, his insights for the future. 

Sir John Hegarty, creative founder of global advertising agency BBH, is the latest guest on Movidiam Creative Leaders Podcast. He debates with us about what he sees as industry misconceptions - the importance of data, the failings of incorporated agencies, the potential threat of AI - and reveals his predictions for the future at the launch of his new venture, The Garage.

Karmarama's Ben Bilboul is excited to talk to Movidiam Creative Leader's Podcast about the changes management consultancy and accountancy firms are making to the world of advertising. He provides insights about his firm's relationship with Accenture Interactive and what it might say for the future of our industry in general.

Gary Turner, the co-founder and managing director of 'Beautiful Business Software' provider, Xero UK. He speaks to us about the importance of quality of delivery and how to gain customers' trust when starting a new business: 'there's nowhere for bad businesses to hide anymore'.

Our guest on the Movidiam Podcast today is marketing consultant Anthony Reeves. Having recently left Amazon, Anthony is now Managing Director of his own consultant, Reeves Jones. In this episode, he discusses his interest in innovation and efficiency to grow business, how there is still a need for video production for good branded content and how using AI can aid agencies to move towards new brief structures. 

Collin Whitehead, the Head of Brand at Dropbox. Colin talks about how the challenges in content creation that creatives are facing now are also very exciting and should encourage teams to be more agile, explorative and focused on their specific craft. 

The Movidiam Creative Leaders' podcast visits Tim Jones and James Cross of BBC Creative to hear about the challenges and advantages facing in-house creatives at the headquarters of national broadcasting. 

On Today's Movidiam Podcast we spoke to GLOW Media's COO and CEO Howie Kleinberg and Pete Levin. They share with us the creative structure from the point of view of a technologically powered creative agency such as GLOW and how their client longevity is just as important to them as longevity of their internal team. 

Wesley explains their core focus on understanding how well crafted work influences consumers' opinions on products. He also discusses the importance of craft and control as a shared ambition for integrated teams when initialising data driven creativity.

Robin Karakash, Director of Integrated Marketing at ASICS. Robin discusses the importance and relevance of integration in order to create great and memorable experience for your customers. He also explains the demand for consumer-centric strategy in the evolving digital age. 

Our guest today on the Movidiam Podcast is Pelle Sjoenell, the Worldwide Chief Creative Officer at BBH Group. Pelle talks to us about the need to adapt to the evolving audience, how agencies should embrace change and be adaptive in order to be successful and the idea of selling entertainment to brands. 

The Movidiam Creative Leaders' Podcast welcomes Antonia Bonello, Associate Creative Director at Buzzfeed. Antonia talks about her journey to Buzzfeed, starting as a post-production runner, the process of appealing to a younger, and slightly niche audiences and the challenge of maintaining your audience's attention. 

On the Movidiam Creative Leader's Podcast today, we welcome Zia Zareem-Slade, Customer Experience Director at Fortnum & Mason. Zia discusses the importance of understanding the core to behavioural change, technology as an empowerment for individuals as well as brands and the challenge of finding the right teams who understand a brand absolutely. 

Today's Movidiam Podcast hosts Susan Borst, VP of Mobile at IAB. Susan talks about how her creative background lead to an interest in mobile, the changing of the mobile platform, and how creative talent needs to keep up with the technological advancements in the industry. 

On Today's Movidiam Podcast we spoke to Digital Consultant and current Strategy Director at Critical Mass, David Skerrett. He discusses the development of digital communication and it's importance in the growth of customer experience, the change in briefing demands from brands and the evolvement of the ideation phase. 

In Today's Movidiam Podcast we welcome Founder and Chief Creative Officer at TBD, Rafael Rizuto. Rafael discusses the importance of geographical diversity within teams, the demand for more agility from agencies and how TBD's talent structure is divided into three systems; hired, borrowed and rented. 

On today's Movidiam Podcast episode we spoke to Zihla Salinas, CEO of Trailer Park. She talks to us about how the company's specialisation in entertainment marketing space and its vertical integration, allows it to compete with some of the biggest names in Hollywood. 

Today's Movidiam Podcast welcomes Arif Haq, Director of Creative at Freuds. In this episode, he discusses the explanation of a business as an integrated communications business, how the ever changing budget spectrum is putting pressure on the future of the agency structure, and the huge potential impact of artificial intelligence. 

Today's Movidiam Podcast welcomes Steve Red, Founder, President and Chief Creative Officer at Red Tettemer O'Connell + Partners. Steve spoke with us about how he began in the ad business as an illustrator, a day in the life at RTO+P and hiring for talent rather than skill. 

On today's Movidiam Creative Leaders Podcast, we talk to CTO of VML Jeff Geheb. During the discussion Jeff talks about the customisation of platform suitability, the collaborative approach to cloud assets and the state of technological change within advertising. 

Movidiam welcomes creative problem solver and hybrid Digital Marketing Executive, Kendra King, of Publicis Sapient.  She discusses the consumer's role in providing innovative strategic advice, the evolving diversity of the digital landscape and the importance of talent as a key factor in the success of an agency. 

On today's episode of the Movidiam Creative Leaders podcast, we welcome Chris Butler, a freelance director. We discuss every creative's desire to be innovative, entrepreneurship and freelancing, and the motivational power of limitations.

On today's Movidiam Creative Leaders podcast, we welcome Justin Thomas-Copeland, who is the President and CEO at RAPP New York. We discuss the roles that AI and automation will play in the future of the creative industry, the importance of 'unlearning', and the need to make decisions based on what the client needs, not what is trendy in the technological landscape. Copeland also emphasises that it is not only on clients to transform, it is on agencies to keep themselves modern, too.

On today's Movidiam podcast, we speak with Jonathan Emmis, founder of Amplify. We discuss the emergence and evolution of brand experience, the importance of community, and why it is vital to be as exciting for your client at year nine as it is on day one. 

Today on the Creative Leaders podcast, the Senior Vice President and Head of Strategy at MullenLowe joins us. Elizabeth Paul is an ambitious creative who has great insights on the industry which she shares with us, as well as discussing how her team works. We also discuss her strategic ideas, her interest in comedy and craft, and her thoughts on the cultural landscape.