Podcasts about Publicis Sapient

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Best podcasts about Publicis Sapient

Latest podcast episodes about Publicis Sapient

Radio Next
Ripensare l'impresa con l'AI: alla scoperta di AI Week (parte II)

Radio Next

Play Episode Listen Later Apr 25, 2025


Proseguiamo in questa seconda puntata l'approfondimento sui temi dell'AI Week, che si terrà a Milano il 13 e 14 maggio, affrontando il tema dell'introduzione dell'AI nelle imprese strutturate - come Publicis Sapient o Brembo Solutions. Come si lavora per costruire framework e laboratori interni che ne orientino l'adozione con metodo, responsabilità e visione di lungo termine?Newsguard mantiene un approccio puramente giornalistico, limitando l'uso dell'AI a funzioni di supporto come la sintesi o la titolazione, ma senza mai rinunciare alla supervisione umana e alla trasparenza. L'intelligenza artificiale può essere un'alleata, ma chi scriverà domani gli articoli? La risposta, secondo Virginia Padovese, resta: “i giornalisti”. La fiducia e il coinvolgimento attivo dei lettori, uniti a percorsi formativi mirati, sono i cardini per una convivenza sostenibile tra AI e informazione.E nelle grandi agenzie internazionali? Marco Barbarini spiega come Publicis Sapient abbia strutturato un framework chiamato Level Up per misurare e indirizzare l'impatto dell'AI nei progetti con i clienti, supportato da un AI Lab trasversale che integra competenze ibride. “Il nostro obiettivo non è sostituire le persone, ma potenziarle: come Iron Man, con l'AI che fa da tuta e potenzia chi la guida”.La metafora del supereroe si trasforma in pragmatismo in aziende più tradizionali. Fabio Menichini racconta come, in Brembo Solutions, l'introduzione dell'AI abbia richiesto prima di tutto un lavoro culturale: far evolvere i processi da experience driven a data driven valorizzando però l'esperienza. Il loro Inspiration Lab in California è un avamposto di innovazione, ma le soluzioni devono poi essere applicabili nei contesti reali, dai reparti qualità a quelli ingegneristici, valorizzando le competenze locali.Come colmare allora il gap europeo in tema di AI? La risposta sembra univoca: investimenti, metodo, pratica. Ma serve anche coraggio per valorizzare eccellenze come l'artigianalità nel fashion, la creatività applicata o la fiducia nelle nuove generazioni. La trasformazione è in corso: la differenza la farà chi saprà coniugare il talento umano con le potenzialità tecnologiche.E se vi foste persi la prima puntata, potete trovarla qui

Radio Next
Ripensare l'impresa con l'AI: alla scoperta di AI Week 2025 (parte I)

Radio Next

Play Episode Listen Later Apr 18, 2025


L’AI Week si conferma un punto d’incontro cruciale per chi nelle aziende sta cercando di comprendere come applicare concretamente l’intelligenza artificiale e per chi invece è pronto a raccontarne sviluppi e impatti. La prossima edizione del 13-14 maggio a Milano si presenta con un taglio internazionale - doppia lingua, traduzione simultanea - e un programma ricco che spazia dai casi applicativi ai temi etici e normativi.Il valore dell’evento emerge in particolare dalla varietà degli interventi. Ai nostri microfoni abbiamo invitato il con-fondatore dell'organizzazione Giacinto Fiore e tre dei protagonisti che saliranno sul main stage della manifestazione per farci dare un assaggio in anteprima dei contenuti che troveremo. Virginia Padovese, Managing Editor e Senior Vice President Partnership per Europa, Australia e Nuova Zelanda di NewsGuard, porterà sul palco una riflessione strutturata sul ruolo dell’AI nella produzione e diffusione della disinformazione: non tanto sulle singole fake news, quanto sulla valutazione di affidabilità delle fonti stesse. Un tema chiave per le aziende che oggi devono proteggere la propria reputazione, ma anche per chi sviluppa strumenti AI basati su dataset online. Quanto siamo sicuri che i modelli generativi non stiano semplicemente amplificando errori preesistenti? E che cosa accade quando il tasso di errore dei bot arriva fino al 62%?Il punto di vista di Marco Barbarini, Senior Director e General Manager Italy presso Publicis Sapient, introdurrà invece il nodo della trasformazione sostenibile: l’adozione dell’AI, per generare un vero impatto, deve passare da un cambiamento culturale e organizzativo, non solo tecnologico. Tra governance da ripensare e nuove competenze da introdurre, il problema non è tanto scegliere lo strumento giusto, quanto far sì che le aziende siano pronte a usarlo. In particolare, emerge una frattura: il middle management è spesso l’anello debole nella catena di adozione. Come superare questa resistenza?Sul fronte industriale, Fabio Menichini, Senior Manager di Brembo Solutions, presenteràa una case history concreta: Alchemix, un’applicazione AI per la generazione di formulazioni chimiche, ha ridotto da settimane a pochi minuti il ciclo di sviluppo delle pastiglie freno. Ma ciò che colpisce è l’estensione del modello a settori lontani come moda, food o pharma. L’AI diventa qui un abilitatore di “ricerca aumentata”, capace di valorizzare il know-how degli specialisti anziché sostituirli. Un caso di serendipità industriale: tecnologie sviluppate per individuare cricche nei freni si rivelano efficaci anche nel riconoscimento di difetti sui tessuti.L’intelligenza artificiale, dunque, entra in azienda in forme molto diverse ma sempre con un requisito chiave: comprendere bene dove e come può realmente abilitare nuovi processi. E il cambiamento, ancora una volta, parte dalle persone.

Tearsheet Podcast: The Business of Finance
How AI is disrupting finance & how companies can respond, with Publicis Sapient CEO, Nigel Vaz

Tearsheet Podcast: The Business of Finance

Play Episode Listen Later Feb 6, 2025 33:36


On this episode of the Tearsheet Podcast, Nigel Vaz, CEO of Publicis Sapient, discusses how AI is fundamentally changing the financial services industry. Nigel shares his deep insights on how financial institutions can navigate this technological disruption, from enabling broader access to wealth management to AI-driven credit models in mortgage lending, and on why some banks are better positioned than others to capitalize on AI's potential.

DESIGN SYSTEM - Le Podcast
[REDIFF] Alexia Danton - Figma - La communauté comme emulation créative

DESIGN SYSTEM - Le Podcast

Play Episode Listen Later Dec 24, 2024 113:25


Tu peux soutenir sur le podcast sur KissKissBankBank ou en mettant 5⭐️ sur Apple Podcasts ou Spotify !Alexia est Designer Advocate chez Figma.Alors qu'elle suit un parcours scientifique au lycée, Alexia se voit proposer en fin de première de basculer sur parcours littéraire. C'est à ce moment là qu'Alexia comprend ce qu'elle veut faire de sa vie et s'autorise à suivre ses études en école d'art.Par la suite, Alexia veut partir de Paris. Elle tente une première fois les écoles d'arts à Londres mais ne les obtient pas. Elle fait alors une Foundation Year, sorte de MANAA, avant de retenter les écoles d'arts et de rejoindre Saint Martins à Londres. Elle se spécialise dans la conception de produits industriels.Durant ses 3 années d'études, Alexia découvre des gens qui pensent comme elle et développe un véritable sentiment d'appartenance avec eux. Elle y apprend également le Design Thinking.Au cours de ses études , Alexia va faire un stage chez BETC. Elle est alors confrontée à une mentalité diamétralement opposée à l'anglo-saxonne : les designers sont là pour exécuter les demandes, par pour réfléchir à des solutions. Cette expérience remet même en cause sa carrière, au point où Alexia se demande si elle est vraiment faite pour être designer…A sa sortie d'école, Alexia rejoint Roust, un fabricant russe de vodka, en tant que Design Manager.Après cette aventure, elle décide de reprendre ses études avec un master en marketing et créativité à l'ESCP. Ce passage en école de commerce lui permet de réaliser qu'elle veut refaire du design, et surtout du design d'interface.A la fin de son master, Alexia rejoint l'agence Publicis Sapient comme stagiaire Designer et y travaille pour la RATP. A la fin de son stage, elle intègre la régie des transports parisiens.Elle y travaille à la remise à plat de la nouvelle version de l'app, qui est dans la tourmente depuis sa sortie.Alexia et son équipe y pousse très loin l'utilisation de Figma pour simplifier leur travail. Lors d'une présentation de leurs méthodes de travail pour Figma, Alexia découvre que l'entreprise recrute un Designer Advocate en France. Alors qu'elle trouve qu'elle apprend de moins en moins à la RATP, Alexia s'intéresse à ce poste dont elle ignore tout.Alexia rejoint donc Figma en tant que Designer Advocate. Un rôle qui n'a pas vraiment de limites claires et qui dépend de chacun. Alexia nous explique en quoi consiste son rôle et ce qu'elle fait au quotidien chez Figma pour promouvoir le design et son entreprise.Les ressources de l'épisodeFigmaAbstractPour contacter AlexiaLinkedInTwitterHébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

The EVA podcast
EPS 370: Dr Emre Serpen on the Future of Aviation: AI, Digitization & Industry Challenges

The EVA podcast

Play Episode Listen Later Dec 16, 2024 19:58


In this insightful podcast, Chris is joined by Emre Serpen, co-founder and CEO of TroyNet and TroyAvi and Aviation Principal for Publicis Sapient, as they discuss the future of aviation and logistics. Emre shares his 40 years of experience in the industry, touching on key topics like digitization, AI, sustainability, and the vital role airports can play in transforming the passenger experience. He also talks about his company's exciting 10-year contract with Istanbul Airport to develop digital air cargo community platform and the broader challenges facing aviation in a post-pandemic world. Tune in for a forward-thinking conversation on innovation, collaboration, and the future of aviation!

Honest UX Talks
#121 How to prevent burnout? w/Meg Rye & Laurence Galland

Honest UX Talks

Play Episode Listen Later Dec 10, 2024 44:42


Ioana engages in a thoughtful discussion about burnout with guests Meg Rye and Laurence Galland. This episode was recorded in partnership with ⁠⁠⁠⁠⁠⁠Wix Studio.⁠⁠⁠⁠⁠ In this episode: 0:46 intro 02:05 Wix sponsorship message 04:11 - Guests' background and interest in burnout 07:36 - Observations on designer experiences and industry challenges 15:57 - Symptoms and manifestations of burnout 20:17 - Steps to take upon realizing burnout + prevention tips 28:23 - Advice for those facing burnout threats 38:54 - Key takeaways Our guests: Meg Rye (she/her) - founder of Good Maven, recruiter and coach. Meg's been at the center of the global design community for 20+ years, working with professionals to build ambitious and fulfilling careers. Most recently, Meg was the first international design recruiter at Meta. She led the team's growth from 4 to 700 designers across 13 countries, while building a strong community and culture made up of product designers, content designers, user experience researchers, and artists. She's built teams, hiring processes, and programs for enterprise, agency, start-up, and cultural institutions, including WhatsApp, Instagram, Meta Reality Labs, Publicis Sapient, Havas, eBay, Comcast, Siemens, Verizon, The Wharton School, and the Philadelphia Museum of Art. Laurence Galland has worked with a huge range of teams and individuals and has vast experience across career management, leadership skills development, change management, self-development, business set up/scale up and work/life balance. Before becoming a coach, she spent 10 years in consumer goods and tourism organisations as a senior HR professional. She holds a Professional Coach Certification (PCC) from the International Coaching Federation (ICF), an Individual Team Coach Accreditation (ITCA) from the European Mentoring and Coaching Council (EMCC) and Masters degrees in international business and business administration. Check out these links: Ioana's ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠AI Goodies Newsletter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Join Anfi's ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Job Search community⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. ⁠⁠⁠⁠⁠⁠⁠The community includes 3 courses, 12 live events and workshops, and a variety of templates to support you in your job search journey. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Enroll in Ioana's AI course ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠"**AI-Powered UX Design: How to Elevate Your UX Career"**⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ on Interaction Design Foundation with a 25% discount. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ❓Next topic ideas: Submit your questions or feedback anonymously ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Links:

Becker’s Payer Issues Podcast
Transforming Healthcare with Russell Van Gorp

Becker’s Payer Issues Podcast

Play Episode Listen Later Dec 9, 2024 7:40


Join us on the Becker's Healthcare Podcast as we delve into the future of consumer-centric healthcare with Russell Van Gorp from Publicis Sapient. Discover how digital solutions, AI, and data interoperability are reshaping the payer space and learn valuable insights from other industries that can enhance healthcare delivery.This episode is sponsored by Publicis Sapient.

TD Ameritrade Network
A.I.'s Role in Shaping the Holiday Shopping Season

TD Ameritrade Network

Play Episode Listen Later Dec 4, 2024 9:58


Who better to speak on A.I. in online shopping than someone who makes those programs? Nigel Vaz, CEO, of Publicis Sapient, discusses how artificial intelligence changed the holiday shopping season. He points to an emphasis in customer personalization that leaves consumers with a better impression. Nigel also speaks on the rise of buy now, pay later platforms. ======== Schwab Network ======== Empowering every investor and trader, every market day. Subscribe to the Market Minute newsletter - https://schwabnetwork.com/subscribe Download the iOS app - https://apps.apple.com/us/app/schwab-network/id1460719185 Download the Amazon Fire Tv App - https://www.amazon.com/TD-Ameritrade-Network/dp/B07KRD76C7 Watch on Sling - https://watch.sling.com/1/asset/191928615bd8d47686f94682aefaa007/watch Watch on Vizio - https://www.vizio.com/en/watchfreeplus-explore Watch on DistroTV - https://www.distro.tv/live/schwab-network/ Follow us on X – https://twitter.com/schwabnetwork Follow us on Facebook – https://www.facebook.com/schwabnetwork Follow us on LinkedIn - https://www.linkedin.com/company/schwab-network/ About Schwab Network - https://schwabnetwork.com/about

Talking Shop by Retail Sector
'AI can become the orchestrator of the entire business' : How AI will revolutionise retail business models

Talking Shop by Retail Sector

Play Episode Listen Later Nov 14, 2024 39:28


This week we spoke with Guy Elliott, Executive Vice President, Industry Lead TMT Global, Retail and Consumer Products EMEA and APAC for Publicis Sapient. We discussed how AI can help retailers optimise their supply chains to be more resilient and efficient and how it will change retail business models in the future.

A Dose of Black Joy and Caffeine
Season 9 - [EP 205] Quinnton (Co-Founder & CEO) of Retrospect

A Dose of Black Joy and Caffeine

Play Episode Listen Later Jul 31, 2024 24:41


Quinnton is the Co-Founder & CEO of Retrospect. A creative leader and designer passionate about leading teams and developing talent, he specializes in designing compelling and authentic brand experiences for companies and entrepreneurs.Quinnton is also an MIT graduate, kickstarting his dynamic career includes serving as an Art Director at Digitas, Lead Creative for acquired Procter & Gamble brand Walker & Company (makers of Bevel), inaugural Creative Director at Blavity, Inc., and Group Creative Director & Global Experience Lead at Publicis Sapient. In 2023, Harris was selected to be Jury President for Design Lions at the 2023 Cannes Lions International Festival of Creativity. He is the second Black president in the festival's 69-year history.

Voice of FinTech
MENA Series with Dorra Mahbouli: Digital Transformation in Financial Services with Grace Ge from Publicis Sapient

Voice of FinTech

Play Episode Listen Later Jul 2, 2024 23:50


In this episode of the Voice of FinTech, the MENA Series hosted by Dorra Mahbouli spoke to Grace Ge from Publicis Sapient, a consulting firm.Grace is a Senior Principal of Publicis Sapient's Strategy and Management Consulting practice, active worldwide, including in MENA. She specializes in advising Financial Services firms and, in particular, incumbent and mid-market banks on Digital Transformation topics, including core modernization and adoption of AI/GenAI. Grace leads the ‘Women's Initiative' within the global Strategy and Management Consulting practice at Publicis Sapient. Before this, she was with McKinsey. She lives with her husband and three children outside of London in Kent, United Kingdom.

Add Dot
Innovating at Scale: Lessons from McDonald's Tech Evolution

Add Dot

Play Episode Listen Later Jun 17, 2024 49:10


Hemi Trickey, Head of Global Enterprise Architecture at McDonald's, shares her insights on software architecture and digital transformation. She discusses her background in telecom and digital marketing, as well as her experience with software as a service (SaaS) before it became popular. Hemi emphasizes the importance of architecture patterns, observability, and manageability in large-scale distributed systems. She also highlights the challenges of keeping up with innovation and making decisions on adopting new technologies. Hemi advises on the need for clear communication, context understanding, and change management in modernization and transformation efforts.TakeawaysArchitecture patterns and observability are crucial in large-scale distributed systems.Keeping up with innovation requires evaluating new technologies and understanding their potential value.Clear communication and context understanding are essential in modernization and transformation efforts.Change management is a critical aspect of software modernization and transformation.Hemi TrickeyHemi has been architecting and delivering highly critical and complex software and technology solutions for almost 3 decades. She is currently head of the global enterprise architecture team at McDonald's. Prior to McDonald's, Hemi had successful careers at Publicis Sapient as well as Alcatel-Lucent. At Publicis Sapient, she worked with clients across retail, entertainment, insurance, and financial industries. During her tenure at Alcatel Lucent, Hemi designed and developed an in-house SaaS platform from the ground up, long before SaaS became a well-known concept in the industry.Hemi holds both B.S. and M.S. degrees in Computer Science. She has published or given talks on diverse topics including microservices, mobile application experience, fine-grained access control, predictive analytics and data warehousing. Hosted on Acast. See acast.com/privacy for more information.

STR Daily
AI Innovations and Spanish Rental Trends

STR Daily

Play Episode Listen Later Jun 12, 2024 4:12


Wednesday 12th June In this episode of STR Daily, we dive into the latest advancements in AI and travel search technology. Our host, Alex, will explore how Apple's AI-enhanced Siri and generative AI tools from Marriott and Publicis Sapient are transforming how we plan and experience travel. We look at the significant growth in short-term rentals among Spanish travellers and what it means for the travel industry. Tune in for these updates and more, and don't forget to follow our podcast on your favourite platform, leave a review, and share it on your socials! For more information about Boostly head to boostly.co.uk

The Economics of Everyday Things

Grocery stores have turned shoppers into cashiers. Zachary Crockett runs two bags of chips and a Gatorade over the scanner. SOURCES:Sara Alloy, experience retail lead for North America at Publicis Sapient.Christopher Andrews, professor of sociology at Drew University.Phil Lempert, founder and C.E.O. of SupermarketGuru. RESOURCES:"Feeling Rewarded and Entitled to Be Served: Understanding the Influence of Self- Versus Regular Checkout on Customer Loyalty," by Farhana Nusrat and Yanliu Huang (Journal of Business Research, 2024)."It's Not Just You: Self-Checkout Is Awful. These Retailers Finally Agree," by Sarah Bregel (Fast Company, 2023)."'I'm Banned From Walmart Over a Bag of Reese's,' Houston-Area Woman Says After Self-Checkout 'issue,'" by Matthew Seedorff (Fox26, 2023)."Self-Checkout Is a Failed Experiment," by Amanda Mull (The Atlantic, 2023).The Overworked Consumer: Self-Checkouts, Supermarkets, and the Do-It-Yourself Economy, by Christopher Andrews (2018)."The Banana Trick and Other Acts of Self-Checkout Thievery," by Rene Chun (The Atlantic, 2018)."Self-Service Checkouts Can Turn Customers Into Shoplifters, Study Says," by Christopher Mele (The New York Times, 2016)."Check This Out: A Revolution in the Supermarket," by Daniel P. Puzo (Los Angeles Times, 1987). EXTRAS:"How the Supermarket Helped America Win the Cold War," by Freakonomics Radio (2019).

Designer Sketches
Learning how to speak machine with John Maeda

Designer Sketches

Play Episode Listen Later Apr 15, 2024 28:45


When John Maeda's book, How To Speak Machine: Computational Thinking For The Rest Of Us, was published in November 2019, ChatGPT was on version 2 and most of us hadn't heard of it yet. It wasn't until ChatGPT3 appeared in the summer of 2020 that it started to seep into the public consciousness. But as a designer and technologist with a long history of working with AI, Maeda had already glimpsed the future, both conceptually and practically.John Maeda is an interesting hybrid of engineer and designer. After studying computer science at MIT, he completed a PhD in design at Tsukuba University's Institute of Art and Design. With an early interest in combining computers and art, some of his works, like the Morisawa 10 Poster, are part of the permanent collection at the Museum of Modern Art. He returned to MIT as a professor in the Media Lab, working to foster cross-competencies between designers and engineers. Then he served as president of the Rhode Island School of Design (where my brother studied architecture). After RISD, he made a shift into the commercial world, taking influential positions at Automattic (makers of Wordpress), Kleiner Perkins (a venture capital firm in Silicon Valley), and Publicis Sapient (a global consulting company). Today, he has what might be one of the most important design jobs in the world: Vice President of Design and Artificial Intelligence at Microsoft.Now that Pandora's box has been opened and the explosion of humanistic AI has grabbed everyone's attention, we'll probably see an entire genre of books and other writings on the coming AI-pocalypse. But Maeda's message in How To Speak Machine is one of hope. By outlining the foundational concepts of how machines work, he encourages us to be a little less afraid of them. In each chapter, he patiently and eloquently describes the qualities of these new digital machines and how they're different from the old mechanical ones. They run infinite loops, they get incomprehensibly large, they effortlessly track everything, they reinforce what they're fed, and they do all this without ever being fully completed. As you come to better understand these qualities, you realize the exciting potential and concerning risk of AI.When I first read this book back in 2020, I realized the implications and was already recommending it to every designer I was either managing or mentoring. But it wasn't until I started seeing those animated GIFs showing up on Twitter of AI generating working code and aesthetic graphics based on simple text prompts that it started to sink in how impactful this was going to be and how fast it was going to happen. That was already a few years ago, but it feels like the rate of acceleration is still increasing. Certainly anyone working in technology but not actually writing code should read this book — especially designers. It will help you better understand not only the language of machines, but the culture of our fellow human software engineers. As we enter this new phase of technology, engineers, machines, and the rest of us will have to communicate and work together to write a happy ending to this chapter of human history.Before we dive into speaking machine with John Maeda, I want to give a shout-out to Mr. Tom Froese of the Thoughts on Illustration podcast. We connected through Substack over our Paul Rand episodes, and he was gracious enough to recommend Designer Sketches, resulting in a number of new subscribers and followers. So thank you, Mr. Tom Froese! I hope I can return the favor somehow, and I hope I can meet the expectations of my new audience members.Outline* What, or who, are these machines? (4:01)* The coming zombie apocalypse (10:17)* Timely design and the myth of incompleteness (14:04)* Response to Surviving the AI Illustration Apocalypse (18:09)* Design makes everything palpable (24:33)Links* How To Speak Machine by John Maeda (Goodreads)* Design in Tech Report 2024 by John Maeda (designintech.report)* Thoughts on Illustration podcast (Tom Froese)* Consider it done by Brian Bailed (world.hey.com)* What AI Can and Cannot Do for UX by Jakob Nielsen (Substack)* John Maeda on LinkedIn This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit designersketches.substack.com

Tearsheet Podcast: The Business of Finance
Untapped strategies to create Gen Z-friendly financial products: Publicis Sapient's Mahesh Raghavan

Tearsheet Podcast: The Business of Finance

Play Episode Listen Later Apr 11, 2024 15:33


Welcome to another episode of The Tearsheet Podcast, where we explore financial services together with an eye on technology, innovation, emerging models, and changing expectations. I'm Tearsheet's editor in chief, Zack Miller. For the past 18 months, we've been exploring what it will take to really deliver financial services and products that resonate with Gen Z. As the biggest generation in history, getting this right can be an existential problem for certain types of FIs It won't be easy. But according to Mahesh Raghavan, Associate Managing Director of Strategy at Publicis Sapient, it can be done using some untapped strategies used elsewhere in financial services and tech. Fresh from his session at the Tearsheet Gen Z Symposium in NYC, Mahesh is here to unveil some hidden gems of what it would take to build Gen Z-friendly financial products. Mahesh uncovers the often-overlooked strategies that could hold the key to captivating this discerning demographic. From personalized offerings to holistic loyalty initiatives, Mahesh shares five transformative tactics reshaping the financial landscape for the Zoomer generation. But the journey doesn't end there. Mahesh guides us through the intricacies of peer-oriented engagement and intergenerational approaches, shedding light on Gen Z's financial mindset. Moreover, Mahesh underscores the importance of research, hypothesis, and experimentation in ensuring the viability of these strategies. In an era where innovation reigns supreme, Mahesh's insights serve as a beacon of guidance for financial firms seeking to forge meaningful connections with Gen Z. So, dear listeners, join us for this interesting presentation as we unearth the latent potential of Gen Z-friendly financial products with Mahesh Raghavan. Read a write-up on Mahesh's talk here: https://tearsheet.co/banking/exploring-untapped-strategies-to-create-gen-z-friendly-financial-products-with-publicis-sapients-mahesh-raghavan

InsTech London Podcast
Ben Ruddle, Senior Principle: Publicis Sapient: Beyond Beige - The untapped potential of underserved niches

InsTech London Podcast

Play Episode Listen Later Apr 7, 2024 18:55


Robin Merttens is joined by Ben Ruddle, Senior Principle in Strategy at Publicis Sapient, to discuss how technology can help insurers cater to customers outside the typical insurance model. The discussion covers the concept of 'Beyond Beige,' focusing on the opportunity to serve individuals and businesses with unique or specialized needs that standard insurance products don't cover. Key talking points include: The rise of comparison sites What is ‘Beyond Beige' - the opportunities in the market Publicis Sapient's expansion into insurance  Addressing the issue of underserved markets If you like what you're hearing, please leave us a review on whichever platform you use or contact Ben Ruddle or Matthew Grant on LinkedIn. To find out more about InsTech, our membership and offerings visit www.instech.co or contact us hello@instech.co Continuing Professional Development This InsTech Podcast Episode is accredited by the Chartered Insurance Institute (CII). By listening, you can claim up to 0.5 hours towards your CPD scheme. By the end of this podcast, you should be able to meet the following Learning Objectives: Specify why comparison sites are not helpful to the customer and their insurance journey Define what markets are typically underinsured and why Identify how incumbents can utilise technology to help better serve niche markets If your organisation is a member of InsTech and you would like to receive a quarterly summary of the CPD hours you have earned, visit the Episode 297 page of the InsTech website or email cpd@instech.co to let us know you have listened to this podcast. To help us measure the impact of the learning, we would be grateful if you would take a minute to complete a quick feedback survey.

Experience Leader
More Leaders. Less Managers. with Jennifer Borchardt

Experience Leader

Play Episode Listen Later Mar 29, 2024 57:54 Transcription Available


Why do we have so many managers, but so few leaders? What does it even mean to be a leader? How do you become one? In this episode, I talk with Jennifer Borchardt, VP of Experience, Financial Services at Publicis Sapient about how to cross over into leadership. The episode begins with Jennifer reflecting on her journey and how her view of leadership has evolved over time. Jennifer has worked in various roles within the sector, most recently leading an experience practice for financial services at a large global digital transformation consultancy. Jennifer and Devin discuss the difference between management and leadership, with the consensus that the two roles involve different skills and mindsets. Jennifer emphasizes the importance of sharing a vision with a team and letting individuals figure out how to achieve it. Serious about mentorship, Jennifer shares her experience providing guidance to others in their careers, attributing her success to individuals who poured into her life and offered their insight and wisdom. The conversation concludes with Jennifer's thoughts on humility, mentorship, meaning in work, and the importance of rest alongside labor.00:00 Introduction to Leadership vs Management00:08 The Importance of Vision in Leadership00:54 Guest Introduction: Jennifer Borschart02:44 Jennifer's Career Journey and Current Role04:25 The Path to Leadership and Its Challenges11:03 The Impact of Leadership on Personal Growth12:09 The Intersection of Leadership and Personal Interests15:23 The Role of Humility in Leadership18:08 The Struggle Between Leadership and Management27:19 The Role of Leadership in Financial Services31:20 Taking Control of Your Life Through Financial Understanding32:50 The Influence of Personal Background on Leadership33:34 Is Adversity Necessary for Good Leadership?37:24 The Importance of Rest and Reflection in Leadership43:59 The Role of Mentorship in Leadership Development48:43 The Impact of Intrinsic Motivation and Humility in Leadership52:23 The Significance of Your Work and Its Impact on Others56:14 Closing Thoughts on Leadership and Career GrowthJoin other customer-obsessed product leaders by signing up for the Experience Leader Newsletter: https://www.devinwsmith.com/subscribeA production of Outserve Group LLC. Visit [www.devinwsmith.com](http://www.devinwsmith.com/) for more.#Entrepreneurship #ExperienceLeader #product #productstrategy #productmanagement #JobstobedoneConnect with Devin LinkedIn X: @devinwsmith Subscribe and Review If you enjoyed this episode, make sure to subscribe to our podcast so you'll never miss an episode. We'd also appreciate if you could leave us a review on Apple Podcasts. Your reviews help us reach more people and create a bigger impact.

HFS PODCASTS
Unfiltered Stories | Hype-busting GenAI in Financial Services

HFS PODCASTS

Play Episode Listen Later Mar 15, 2024 20:00


In this edition, HFS' Elena Christopher discusses how to make a real impact with generative AI in financial services while balancing security and ethics concerns. GenAI's meteoric rise has captivated consumers and businesses alike with its quick-win benefits and still largely untapped potential. But can it be safely used for value and potential differentiation in financial services? In this edition of HFS Unfiltered, HFS' Chief Research Officer and Head of Financial Services Research Elena Christopher hype busts GenAI with Gil Perez, Chief Innovation Officer, Deutsche Bank, and Sean O'Donnell, CTO for Financial Services International, Publicis Sapient. Key themes include: Deutsche Bank's approach to innovation and how it laid the path for GenAI The evolution of GenAI use cases and what's really driving value in financial services How financial services can and should lead the charge for responsible AI

DESIGN SYSTEM - Le Podcast
#72 Alexia Danton - Figma - La communauté comme emulation créative

DESIGN SYSTEM - Le Podcast

Play Episode Listen Later Feb 13, 2024 112:51


Tu peux soutenir sur le podcast sur KissKissBankBank ou en mettant 5⭐️ sur Apple Podcasts ou Spotify !Alexia est Designer Advocate chez Figma.Alors qu'elle suit un parcours scientifique au lycée, Alexia se voit proposer en fin de première de basculer sur parcours littéraire. C'est à ce moment là qu'Alexia comprend ce qu'elle veut faire de sa vie et s'autorise à suivre ses études en école d'art.Par la suite, Alexia veut partir de Paris. Elle tente une première fois les écoles d'arts à Londres mais ne les obtient pas. Elle fait alors une Foundation Year, sorte de MANAA, avant de retenter les écoles d'arts et de rejoindre Saint Martins à Londres. Elle se spécialise dans la conception de produits industriels.Durant ses 3 années d'études, Alexia découvre des gens qui pensent comme elle et développe un véritable sentiment d'appartenance avec eux. Elle y apprend également le Design Thinking : recherche utilisateur, recherche ethnographique, passer du temps avec les utilisateurs, génération d'idées, maquettage, tests, etc.Au cours de ses études , Alexia va faire un stage chez BETC. Elle est alors confrontée à une mentalité diamétralement opposée à l'anglo-saxonne : les designers sont là pour exécuter les demandes, par pour réfléchir à des solutions. Cette expérience remet même en cause sa carrière, au point où Alexia se demande si elle est vraiment faite pour être designer…A sa sortie d'école, Alexia rejoint Roust, un fabricant russe de vodka, en tant que Design Manager. Elle y fait de la gestion de projet, dans un contexte créatif, au sein du studio de design de l'entreprise. Elle et son équipe travaillent sur les bouteilles, étiquettes et packaging de différentes marques d'alcool de l'entreprise. Dans le podcast, elle revient sur ses 3 années et demie dans l'entreprise et nous explique concrètement ses missions et son travail du quotidien.Alexia n'ayant pas envie de partir en Russie pour monter dans l'entreprise, elle décide de quitter Roust. Mais, elle a dû mal à trouver un nouveau poste, avec un “simple” diplôme de designer. Elle décide alors de compléter ses études avec un master en marketing et créativité à l'ESCP. Ce passage en école de commerce lui permet de réaliser qu'elle veut refaire du design, et surtout du design d'interface.A la fin de son master, Alexia rejoint l'agence Publicis Sapient comme stagiaire Designer et y travaille pour la RATP. A la fin de son stage, elle intègre la régie des transports parisiens.Elle travaille à la remise à plat de la nouvelle version de l'application Bonjour RATP, qui est dans la tourmente depuis sa sortie car elle a perdu en fonctionnalité et propose a des partis pris UX déstabilisants pour les usagers.Alexia revient sur cette expérience qui l'a amené à faire du Product Design son métier, ce qui a été mis en place pour redresser la barre et améliorer BonjourRATP ou encore ce qu'elle a appris au cours de son passage dans l'entreprise.Alexia et son équipe pousse très loin l'utilisation de Figma pour simplifier leur travail. Lors d'une présentation de leurs méthodes de travail pour Figma, Alexia découvre que l'entreprise recrute un Designer Advocate en France. Alors qu'elle trouve qu'elle apprend de moins en moins à la RATP, Alexia s'intéresse à ce poste dont elle ignore tout.Alexia rejoint donc Figma en tant que Designer Advocate. Un rôle qui n'a pas vraiment de limites claires et qui dépend de chacun. Alexia nous explique en quoi consiste son rôle et ce qu'elle fait au quotidien chez Figma pour promouvoir le design et son entreprise.Les ressources de l'épisodeFigmaDu cauchemar à la beauté organisationnelleDesigning Design, Kenya HaraAbstractPierre GeorgesLes autres épisodes de Design JourneysCase Study #3, Le Système de Design de l'État avec Missak Kéloglanian#51 Marine Boudeau, Responsable @ DesignGouv & DINUM#58 Dezzie Dimbitsara, UX Lead, Product Inclusion & Equity @ Google#71 Nicolas Morand, Head of Design & Innovation @ LuniiPour contacter AlexiaLinkedInTwitter

The AI with Maribel Lopez (AI with ML)
Creating an AI Mindset With Arun Kumar of Hero Digital

The AI with Maribel Lopez (AI with ML)

Play Episode Listen Later Feb 12, 2024 25:27


In this podcast we discuss how leading business create an AI mindset and how to overcome technical AI challenges. About Arun Kumar:Arun Kumar, EVP, Data & Insights at Hero Digital With over a decade of experience delivering analytical customer experience solutions, Arun believes organizations need to combine technology at scale with the power of human insight and empathy to develop meaningful, relevant, and experience-based relationships with constituents. He has led teams for some of the top agencies in the world including Wunderman Thompson, and Publicis Sapient. Arun has helped build multi-channel touchpoints and direct-to-consumer strategies for brands like The American Red Cross, Bose, Carnival, Newell Brands, and TD Bank.Social Links:LinkedIn: https://www.linkedin.com/in/kumararun/Hero Digital author page: https://herodigital.com/insights/author/arunkumar/You can follow Maribel  at: X/Twitter: https://twitter.com/maribellopezLinkedIn: https://www.linkedin.com/in/maribellopezYouTube: https://www.youtube.com/c/MaribelLopezResearchHashtags: #AI, #BusinessStrategy #AIEthics #AIGovernanceHere is a link to the Hero Digital AI Readiness report: https://herodigital.com/insights/ai-readiness-report/

Some Future Day
Crypto Goes Mainstream: Bitcoin ETF, Tom Brady, & Sam Bankman-Fried | with Casey Craig and Marc Beckman

Some Future Day

Play Episode Listen Later Feb 6, 2024 64:33


Cryptocurrency has had a complicated relationship with the mainstream. Casey Craig joins us to break it all down. Casey Craig is the Global Head of Communications for CoinDesk, the award-winning media platform for cryptocurrencies and Web3. In this role, she manages all communications and public relations.With nearly a decade of experience in strategic media and communication services for fintech and blockchain organizations, Craig has previously overseen public relations for Publicis Sapient's digital banking clients, including Goldman Sachs, Lloyds, and HSBC.Her exceptional work in raising the profile of CoinDesk's journalists has been showcased in several high-profile publications, including The New York Times, Business Insider, CNN, New York Magazine, The Verge, and The Information. This recognition is for CoinDesk's work in financial journalism, notably the breaking news story that led to FTX and Sam Bankman-Fried's $32 billion crypto empire collapsing within a matter of days, earning it the prestigious George Polk Award.In this interview, Casey and Marc discuss Cyrpto's complicated relationship with the mainstream. They delve into the realities of a volatile industry influenced by key players like Elon Musk, and the future prospects of crypto regulation following recent scandals. Finally, Casey shares insight into her stint on a reality TV show and how it contrasts with her experiences in the ever-evolving world of cryptocurrency.Sign up for the Some Future Day Newsletter here: https://marcbeckman.substack.com/Episode Links:Twitter: https://twitter.com/caseycraig_?lang=enLinkedIn: https://www.linkedin.com/in/caseycraigpr/Coindesk: https://www.coindesk.com/Articles referenced:Divisions in Sam Bankman-Fried's Crypto Empire Blur on His Trading Titan Alameda's Balance SheetBankman-Fried's Cabal of Roommates in the Bahamas Ran His Crypto Empire – and Dated. Other Employees Have Lots of QuestionsBitcoin ETFs Win SEC Approval, Bringing Easier Access to Biggest CryptocurrencyTo join the conversation follow Marc here:YoutubeLinkedInTwitterInstagramMarc is a Senior Fellow of Emerging Technologies at NYU, the CEO of DMA United, and is on the New York State Bar Association's Taskforce for Cryptocurrency and Digital Assets.

The Translation Company Talk
S05E01: Translation for Medical Industry

The Translation Company Talk

Play Episode Listen Later Jan 16, 2024 37:13


Welcome to another exciting episode of the Translation Company Talk podcast. We hear from Linda I. Saucedo from Publicis Sapient about medical content translation, which is a highly regulated and specialized sector of language services delivery for our industry. Medical translation is different from standard language translation because people's lives and health are at stake, translators must possess the right knowledge, intuition and medical pedigree to effectively communicate content in this domain. In this conversation, Linda talks about why medical content translation is a unique sub-discipline, medical translation resource availability, translator requirements, LSP qualifications, the process of medical translation, impact of medical translation on patients and care providers, standards for this area of translation, impact of generative AI on medical translation, and much more. Don't forget to subscribe to the Translation Company Talk podcast on Apple Podcasts, iTunes, Google Podcasts, Spotify, Audible or your platform of choice and give this episode a good rating. This episode of the Translation Company Talk is sponsored by Hybrid Lynx.

Tearsheet Podcast: The Business of Finance
How Affirm and Credit Karma make products Gen Z loves

Tearsheet Podcast: The Business of Finance

Play Episode Listen Later Jan 12, 2024 43:08


Welcome to the Tearsheet Podcast, where we navigate financial services together, with an eye on technology, innovation, new models, and changing expectations. I'm Tearsheet editor in chief, Zack Miller. This is the final episode in our special podcast series on Gen Z, where we explore the fascinating Gen Z deeper: their relationship with money, how they like to save, spend, and borrow money, their fears and aspirations, and their connections to social issues. On this episode, we're going to be talking about creating products that Gen Z loves. To do that, I'm joined by two of the best product people in the business: Girish Balasubramanian, VP of Product Management at Credit Karma, and Vishal Kapoor, Head of Product at Affirm. Together, we peel back the onion on how these two firms strategize and tailor their products to resonate with the values, preferences, and financial behaviors of Gen Z consumers – and how this may different from other demographics. We also discuss the importance of financial literacy as an enabler for this generation to get on the financial responsibility train. Data plays a role here and we explore how to get the unlock to help Gen Z onboard to different financial products, responsibly and ethically. Tearsheet thanks our sponsor Publicis Sapient for their support. Read more and download customer research about Gen Z and financial services at www.steezlife.Co And before we jump into our conversation about building products Gen Z loves, I wanted to let you in on something we're working on right now. We're currently recruiting financial services professionals to work on this very topic – building products Gen Z loves. We've heard from you and in our reporting that figuring out how to service younger customers is growing increasingly important for your business. We want to facilitate making that happen. We're hosting a series of working groups for professionals across the industry to communicate, collaborate, and tackle how to do this. Our group has senior executives from Citi, Synchrony, SoFi, UBS, Worldpay, US Bank, and more. Go to library.tearsheet.co/outlier to get more information. We have a couple spaces left and if you're motivated, we'd love to have you join us.

HFS PODCASTS
Fireside Chat | Phil Fersht Talks with Publicis Sapient CEO Nigel Vaz about GenAI

HFS PODCASTS

Play Episode Listen Later Dec 19, 2023 16:53


On this special Fireside Chat, HFS CEO & Chief Analyst Phil Fersht is in conversation with Nigel Vaz, CEO at Publicis Sapient about his excitement for GenAI and how GenAI has evolved from predictive to creative, and how this shift could impact business efficiencies and product development. Phil and Nigel cover a range of topics, including: AI's Potential and Risks in Business. Continuous Learning with AI Tools. Digital Transformation Mindset Shift. Ethical AI Development and Impact on Businesses. AI Limitations and Ethical Considerations. Adapting to Industry Changes in Professional Services. Enterprise Tech's Future: Platform Effects and AI. Read the associated blog, “Nigel's North Star approach is guiding the GenAI path" here.

Tearsheet Podcast: The Business of Finance
How Gen Z likes to get paid with DailyPay, Wise, and Amex

Tearsheet Podcast: The Business of Finance

Play Episode Listen Later Dec 6, 2023 36:52


Welcome to the Tearsheet Podcast. I'm Tearsheet's editor, Zack Miller. This episode of the podcast explores how Gen Z interacts with financial services. We explore Gen Z's digital nature, their preferences for convenience, and their global outlook. The conversation touched on various financial tools and solutions offered by respective institutions to cater to Gen Z's needs. We discuss the importance of financial literacy, transparency, and authenticity in engaging and educating this generation about financial wellness. Additionally, we delve into topics such as cross-border remittances, early wage access, and the evolving landscape of financial technology and services for Gen Z. This conversation is part of a special podcast series where we explore the fascinating Gen Z deeper: their relationship with money, how they like to save, spend, and borrow money, their fears and aspirations, and their connections to social issues. Joining me on this episode is Brett Sussman, VP Head of Sales & Marketing at American Express, Business Blueprint & Banking, Ankita Dmello, Senior Product Manager at Wise, and Rob Nardelli, Director of Commercial Banking and Strategic Partnerships, at DailyPay. Tearsheet thanks our sponsor Publicis Sapient for their support. Read more and download customer research about Gen Z and financial services at www.steezlife.co Now, let's talk about Gen Z and their connection with financial services

HFS PODCASTS
Unfiltered Stories | Publicis Sapient's vision for ecosystem value in travel, hospitality and logistics

HFS PODCASTS

Play Episode Listen Later Nov 18, 2023 8:23


In this HFS Videocast, Melissa O'Brien, Executive Research Leader at HFS Research is in conversation with Jagdish Ghanshani, Travel & Hospitality Lead, North America, and Nick Shay, Travel and Hospitality, Lead International at Publicis Sapient. Publicis Sapient was named as a Market Leader in HFS Horizons: Travel, Hospitality, and Logistics Services study. The firm's strategy aligns well with our Horizon 3 vision of creating synergies across the enterprise ecosystem. HFS Horizon evaluated 21 service providers across the Why, What, How and So What dimensions align with Publicis Sapient's ability to drive a OneEcosystem synergy via collaboration to create completely new sources of value. The study highlighted the key themes that are impacting the travel, hospitality, and logistics industries, including customer experience, ESG, health and safety, partnerships, and employee training and development. The services industry is attracting service providers of all stripes including IT service providers, domain experts, consultants, and BPO players in an attempt to address enterprise challenges with staff augmentation, digitalization, and modernization. Also discussed in our videocast is the emerging opportunity that generative AI presents to further create ecosystem value across the travel, hospitality, and logistics landscape. You can read the report "HFS Horizons: Travel, Hospitality, and Logistics Service Providers, 2023" here.

Tech Disruptors
Publicis Sapient CEO On Positioning for the Data & AI Marathon

Tech Disruptors

Play Episode Listen Later Nov 14, 2023 36:02


“For many companies, they're moving from experimentation to truly embedding AI in the ways of working, which requires building foundations which connect back to the broader transformation efforts they have,” Publicis Sapient CEO Nigel Vaz explains to Bloomberg Intelligence. Vaz joins BI senior TMT analyst Matthew Bloxham on this Tech Disruptors podcast episode for a detailed discussion surrounding the areas Publicis Sapient is most focused on in its work with customers, including positioning for artificial intelligence and how that fits into the broader digital transformation. The two also go in-depth on how Publicis Sapient fits within the broader parent company Publicis Groupe, which acquired the company in 2015.

Tearsheet Podcast: The Business of Finance
The Gen Z Effect: Sustainability, technology, and the future of finance

Tearsheet Podcast: The Business of Finance

Play Episode Listen Later Nov 13, 2023 43:50


This episode of the podcast explores how Gen Z's penchant for bringing social issues to the forefront impacts the financial services they use and their choice of providers. We look at one particular partnership between Klarna and Good on You that demonstrates the power to serve Gen Z via a collaboration that combines sustainability with financial services. We'll also explore how some of the largest financial institutions can navigate this new generation by more deeply understanding them – it will require some evolution, though. This conversation is part of a special podcast series where we explore the fascinating Gen Z deeper: their relationship with money, how they like to save, spend, and borrow money, their fears and aspirations, and their connections to social issues. Joining me on this episode is Salah Said, Head of Sustainability at Klarna, Dave Donovan, Head of Publicis Sapient's Financial Services Practice in North America, and JD Shadel, Editor at Large at Good on You, which publishes data on 5,000 fashion brands' sustainability. Tearsheet thanks our sponsor Publicis Sapient for their support. Read more and download customer research about Gen Z and financial services at SteezLife. Now, let's talk about Gen Z, financial services, and social issues. **The big ideas** * Gen Z's Impact on Financial Services: Gen Z is reshaping the financial services industry through their strong focus on sustainability, ethical practices, and social impact. Financial institutions must adapt to meet the values-driven demands of this generation. * Sustainability as a Key Driver: Sustainability is no longer just a buzzword; it's becoming a key driver in financial decision-making for Gen Z. They prioritize financial health, social impact, and making investments that align with their values. * Technological Solutions: Technology, particularly fintech, is playing a significant role in promoting sustainability within financial services. Digital-only banking platforms, eco-friendly credit cards, blockchain, and crowdfunding are some examples of tech-driven sustainability solutions. * Collaborations for Impact: Collaboration between companies and organizations is crucial to drive sustainability efforts forward. Partnerships, like the one between Good On You and Klarna, are instrumental in making sustainability accessible and empowering consumers. * Fashion Sustainability: Sustainable fashion is gaining popularity among Gen Z, influencing their lifestyle choices and financial decisions. A growing emphasis on circularity and expecting brands to communicate their sustainability efforts are key trends. * Consumer Empowerment: Empowering consumers with information is essential. Tools that help track carbon emissions, round up change for sustainability projects, and promote ethical credit cards are becoming increasingly relevant in helping consumers make sustainable choices. * Inclusion and Affordability: Accessibility to sustainable products and financial services is vital. Large enterprises should aim to provide more inclusive financial instruments, ensuring that sustainability is not just an option for those with financial means.

Tearsheet Podcast: The Business of Finance
How Greenlight and Mastercard build trust and market to Gen Z

Tearsheet Podcast: The Business of Finance

Play Episode Listen Later Oct 18, 2023 30:40


Welcome to the Tearsheet Podcast. I'm Tearsheet's editor in chief, Zack Miller. This episode with executives from Mastercard and Greenglight on building trust and marketing to Gen Z is part of a special podcast series where we explore the fascinating Gen Z deeper: their relationship with money, how they like to save, spend, and borrow money, their fears and aspirations, and their connections to social issues. Tearsheet thanks our sponsor Publicis Sapient for their support. Read more and download customer research about Gen Z and financial services at www.steezlife.co For this episode, I'm joined by Mastercard's Sherri Haymond and Greenlight's Matt Wolf. We'll put some thought to qualify and quantify the opportunity to better serve the younger generation and how both firms are positioned to do so. We'll chat about why Gen Z is an important generation and how Greenlight and Mastercard embed this generation into their design and experiences. Financial education and trust building are particularly important to establish to win over Gen Z – we'll explore those things, too. Here's my conversation with Matt Wolf and Sherri Haymond.

Tearsheet Podcast: The Business of Finance
How Bank of America helps Gen Z build responsible financial habits

Tearsheet Podcast: The Business of Finance

Play Episode Listen Later Oct 11, 2023 33:31


Welcome to the Tearsheet Podcast. I'm Tearsheet editor in chief, Zack Miller. This conversation with top executives at Bank of America is about building good financial habits for Gen Z, this episode is part of a special podcast series where we explore the fascinating Gen Z deeper: their relationship with money, how they like to save, spend, and borrow money, their fears and aspirations, and their connections to social issues.  Tearsheet thanks our sponsor Publicis Sapient for their support. Read more and download customer research about Gen Z and financial services at Steezlife.co And on this episode, I'm joined by Holly O'Neill, President of Retail Banking at Bank of America. Holly is responsible for the growth of the Retail Banking business, which serves U.S. mass market consumers. She's also is a member of the company's executive management team. O'Neill also serves as the bank's Chief Client Care Officer, overseeing a team that provides financial solutions to nearly 68 million clients each year, with a focus on helping clients wherever and however they prefer to bank, serving diverse communities and supporting financial education.    Also joining us for this discussion is Haim Israel, Head of Global Thematic Research, BofA Securities. For the past two years, Haim and his team have been ranked first in the Thematic Research and ESG –Integrated Climate Change teams in the Institutional Investor Extel Global Survey.  Prior to this, Israel was the head of Bank of America's EEMEA Technology, Media and Telecommunication Research team.  Here's my conversation about building good financial habits in younger banking customers with Holly and Haim.

Tearsheet Podcast: The Business of Finance
Marketing financial services to Gen Z with Step's CJ MacDonald and Visa's Ruben Salazar

Tearsheet Podcast: The Business of Finance

Play Episode Listen Later Sep 12, 2023 40:00


Welcome to the Tearsheet Podcast. I'm Tearsheet's editor in chief, Zack Miller. This episode is part of a special series on Gen Z and financial services. We're really trying to get to the bottom of this next generation. The eldest Gen Zer was born in the same year Instagram was founded. Gen Z has always lived in a world with social media. Surrounded by tech tools and platforms means reaching Gen Z constitutes a challenge for financial firms. The language and ways that worked on their parents probably won't work on Gen Z. This calls for bringing new strategies, communication, and advertising into play in ways that resonate with this generation To dive deeper into how financial firms can better market to the younger demographic, I brought in two of my favorite people here to talk about this subject here. We've got CJ McDonald, founder of Step. and Ruben Salazar, who runs Visa Direct. We explore the following questions: * What makes this generation unique? * What kind of challenges does serving this generation raise for financial services? * What do some firms get wrong marketing to Gen Z? What are common mistakes? * How does this uniqueness impact your firm's marketing? product development? * What brands do you look to outside of financial services that nail marketing to Gen Z? * How does your business serve Gen Z today? How do you market that? * What are you doing to serve them better in the future? How will you market that? Tearsheet thanks our sponsor Publicis Sapient for their ongoing support of this series. To download research reports into the opportunity to better serve this generation, go to www.steezlife.co

Tearsheet Podcast: The Business of Finance
How Capital One Cafes help Gen Z start money conversations, connect into local communities

Tearsheet Podcast: The Business of Finance

Play Episode Listen Later Aug 10, 2023 25:41


We're kicking off a special podcast series where we explore this fascinating Gen Z deeper: their relationship with money, how they like to save, spend, and borrow money, their fears and aspirations, and their connections to social issues. This is part of the content series we've been doing on Steez, our branded work with Publicis Sapient on Gen Z and financial services. You can download our free Gap Z report on the disconnect between where banks think they are with this generation and what young customers really feel about their FIs, and what to do about it. Go to steezlife.co Our first podcast in the series is with Capital One's Shaun Rowley. Shaun is the National Capital One Café Executive, supporting all of the bank's Cafés throughout the country but calls St. Cloud, Minnesota home. He celebrated 20 years with Capital One this year. Since starting as a part time contact center associate, he has held multiple positions in front line teams, product, marketing, strategy, and analysis.

The Shape of Work
#457: Harshit Upadhyay on creating a diverse, equitable, and inclusive workplace and the future of work

The Shape of Work

Play Episode Listen Later Jun 26, 2023 14:26


"Inclusive policies and programs are vital for promoting diversity and inclusion. This includes flexible working options, comprehensive benefits covering all groups, mental well-being initiatives, and learning programs for the professional development of underrepresented groups."On this latest episode of The Shape of Work Podcast, our guest, Harshit Upadhyay, Senior Manager for People's Strategy at Publicis Sapient, gives us the inside scoop on how HR departments can achieve this lofty goal. From his fascinating career journey, including stints at Infosys. Harshit did his Bachelor of Technology from Nirma University, his PGDM from Welingkar Institute of Management, and a Certificate Program from Cornell University.Harshit emphasizes the importance of being a lifelong learner, staying up to date with industry trends, best practices, and emerging technologies. We also dive into the potential impact of generative AI and robotic process automation in the workplace and discuss how HR practitioners can proactively expand their knowledge and skills to stay ahead of the curve.Episode HighlightsHow to create a culture of psychological safety?How to measure the impact of HR initiatives?Essential skills for hr professionals to have in today's timesWhy are emotional intelligence and a sense of empathy important?Follow Harshit on LinkedinProduced by: Priya BhattPodcast Host: Aparajeeta BoroAbout Springworks:Springworks is a fully-distributed HR technology organisation building tools and products to simplify recruitment, onboarding, employee engagement, and retention. The product stack from Springworks includes:SpringVerify— B2B verification platformEngageWith— employee recognition and rewards platform that enriches company cultureTrivia — a suite of real-time, fun, and interactive games platforms for remote/hybrid team-buildingSpringRole — verified professional-profile platform backed by blockchain, andSpringRecruit — a forever-free applicant tracking system.Springworks prides itself on being an organisation focused on employee well-being and workplace culture, leading to a 4.8 rating on Glassdoor for the 200+ employee strength company.

PIE-Cast
Episode #15: Thinking Like a Client with Arjun Davda from Publicis Sapient

PIE-Cast

Play Episode Listen Later Apr 27, 2023 27:42


This month, Aubrey and TJ sit down with Arjun Davda, a proud Calgarian and the Senior Director of Business Development for Western Canada at Publicis Sapient. They discuss the impact of taking a relationship-first approach to business development, how authenticity builds trust and longevity in client relationships, how sellers can “think more like a client,” and the power of partnering with a third party on business development efforts. More importantly, they discuss the current state of the NHL playoffs (a sensitive subject for Arjun). If you have feedback about the show, would like to be a guest, or would like to learn more about working with PIE, please contact us at adarden@profitableideas.com or tdennis@profitableideas.com.You can learn more about our books, How Clients Buy and Never Say Sell, by visiting our website.Profitable Ideas Exchange - connecting powerful minds, making the world smarter and smaller.

The Daria Hamrah Podcast
Artificial Intelligence, Scary or Exciting? - with Arno Selhorst

The Daria Hamrah Podcast

Play Episode Listen Later Apr 23, 2023 105:48


Today, I am thrilled to have Arno Selhorst, an expert in AI and innovation, with us to share his wealth of knowledge and insights on the current state of AI technology and its rapid advancements.AI is truly revolutionizing the way we live and work, and it's influencing every aspect of our society. From the fears of job displacement to the creation of new opportunities, the implications of AI are truly mind-blowing. But, as with any revolutionary technology, there are also fears and concerns. Many people are afraid of the potential negative consequences of AI, such as loss of privacy and even existential risks.In this podcast, we are going to explore both the exciting potential and the potential risks of AI. We will delve into the fascinating world of AI with Arno Selhorst, who will provide us with his expert perspective and insights. He will help us better understand the current state of AI technology and its impact on our lives.Arno Selhorst is a highly skilled and experienced innovation manager, user experience designer, and creative concept developer. His extensive professional background includes positions at companies such as Deutsche Telekom, Publicis Sapient, Ogilvy & Mather Advertising, and Scholz & Friends. Arno is an expert in the fields of the metaverse, XR, and immersive experiences while having a strong focus on current and future innovations such as generative content generation, Al Model baking, and prompt engineering. In addition to his technical skills, he is also a talented people manager and personal growth mentorContact Arno Selhorst: Linkedin: http://linkedin.com/in/arno-selhorstTwitter: @ArnoSelhorstTweet me: @realdrhamrahIG: @drhamrahTweet me @realdrhamrah

The MACH Alliance Podcast
Enterprise MACH stories

The MACH Alliance Podcast

Play Episode Listen Later Apr 5, 2023 73:15


This is part of the series of discussions at MACH Haus @ NRF in New York. Listen to Milind Pansare, VP of Product Marketing, Cloudinary, Jon Panella, Group VP, Publicis Sapient, and Casper Rasmussen, President, MACH Alliance talk about the best practices of MACH and some of the imperatives behind success in particular when it comes to enterprise brands.

Modern CTO with Joel Beasley
Driving Innovation in the Data Cloud Space with Prasanna Krishnan, Senior Director of Product Management for Snowflake

Modern CTO with Joel Beasley

Play Episode Listen Later Mar 22, 2023 34:00


Today we're talking to Prasanna Krishnan, Senior Director of Product Management for Snowflake. We discuss Prasanna's journey as a technology leader and founder; Snowflake's vision for the data cloud of the future; and why being truly customer-driven is key. All of this right here, right now, on the Modern CTO Podcast!  For more about Snowflake, check out their website: https://www.snowflake.com/en/ In case you missed it, check out our episode with Publicis Sapient. Produced by ProSeries Media.

The Courageous Leaders Club
052 Jude Gay: How to Build Trust in Your Team as a New Leader

The Courageous Leaders Club

Play Episode Listen Later Feb 23, 2023 38:21


In this week's episode I speak to Jude Gay, Executive Creative Director at Hugo & Cat.Join us whilst we talk about the four key elements for building trust as a new leader with your team and why you need to get out of the weeds, sothat you can see the bigger picture.Jude also shares his thoughts about how to cut your creative stress and how you can build up resilience to handle feedback as a creative, on thereceiving end and as a leader who is giving it.Key takeaways include:● The four key elements for building trust as a new leader with your team● The art of letting go and encouraging others to take responsibility● A simple framework to build trust and encourage open conversations with your teamJude has a 17-year track record of delivering high-quality digital experiences to some of the world's most influential and best-loved brands.  Mostrecently, he's led design groups at JPMorgan and Publicis Sapient, helping solve intricate design puzzles, build-out exceptionally talented teamsworldwide and cultivate studio culture alongside other design leaders.Notable clients include Disney, BBC, Bentley and Nissan, where Jude played an integral part in helping to communicate their new brand andflagship EV, the 'Nissan Ariya'.Useful links:website: https://www.thechangecreators.comlinkedin: https://www.linkedin.com/in/joannahowes/For Leadership and team coaching and training, you can message me at joanna.howes@thechangecreators.com and we can book a call. website: https://www.thechangecreators.com linkedin: https://www.linkedin.com/in/joannahowes/youtube: https://www.youtube.com/channel/UC2kZ-x8fDHKEVb222qpQ_NQ

UXpeditious: A UserZoom Podcast
Five Actionable Tips to Scaling UX - Jonathan Alloy, Vice President of Customer Experience and Innovation Consulting at Publicis Sapient

UXpeditious: A UserZoom Podcast

Play Episode Listen Later Feb 14, 2023 19:07


Jonathan Alloy is Vice President of Customer Experience and Innovation Consulting at Publicis Sapient; he's a transformative, innovative, and inclusive business and technology leader with both corporate and academic experience on his resume. In this episode Jonathan shares several tactical steps design, product and CX leaders can take to thoughtfully and effectively scale UX.  

Dreams with Deadlines
Empowering Teams and Overcoming Bureaucratic Roadblocks: An Insider's Guide | Jonathan Alloy, VP for Customer Experience and Innovation Consulting at Publicis Sapient

Dreams with Deadlines

Play Episode Listen Later Jan 24, 2023 55:44


Key things discussed The challenges of implementing a customer-centric approach in a large organization and the strategies for overcoming silos and incentivizing teams to work together The importance of building resilience and pushing decision-making to the lowest possible level The value of creating a clear, actionable plan with options and risk management and the importance of scenario planning and how to navigate the bureaucratic process The importance and techniques for getting buy-in and alignment from multiple stakeholders and driving customer-centricity Insights on the future of banking and the role of innovation in achieving financial goals The need to reserve capacity for innovation and experimentation. Show Notes [03:20] Jonathan walks us through his background and career trajectory in the financial technology and design thinking industry. He began as a consultant in public relations, then moved to the client side working on environmental sustainability at DuPont and financial innovation and literacy at Wells Fargo. He went on to lead design thinking at Credit Suisse, and now wants to scale it up on an industry-wide basis.  [05:32] Jonathan discusses the issues with the customer experience in the banking industry, specifically with regards to the automated phone systems and the metrics used to measure customer satisfaction. The common experience of long hold times and poor customer service when calling companies, specifically mentioning the banking industry. The reasons behind this experience, such as internal incentives and metrics that focus on the wrong things. How the pandemic has exacerbated the problem and the opportunity for new market entrants to provide better service. The importance of viewing customer service and success as an investment, not a cost, and measuring success metrics such as first call resolution and true customer satisfaction. [10:10] Jonathan suggests that to change the mentality of companies to be more customer-centric, the focus should be on middle management, who can be partnered with to change the company's incentives, investments, and employee treatment in order to improve customer satisfaction and loyalty. Middle management plays a key role in translating strategy into operation plan The importance of changing the mentality internally, especially in customer success and financial departments Focusing on customer delight rather than just getting the last penny out of them The importance of investing in employees, providing living wages and benefits, the right training and technology support to enable them to do first-call resolution The push towards AI and automation in banking and how it should be approached, focusing on the customer's needs and simplifying the process. [14:35] Jonathan highlights the importance of empowering employees in the middle management level to make decisions and aligning their incentives with that of the company's goals, in order to achieve better customer satisfaction and long-term growth, rather than using fear, uncertainty and doubt to push for change. [21:44] Jonathan discusses the importance of starting with middle management in order to change the way companies operate and become more customer-centric. He emphasizes the importance of empowering employees to make decisions appropriate to their level of authority in order to drive change. Jenny highlights the importance of customer satisfaction and how lost business can occur when a customer has a substandard experience with a company and chooses not to recommend them to others. Jonathan gives an example of how a bank he worked for took a customer-centric approach to their payment products, but faced barriers that were not technological in nature but rather human and business-driven. [25:16] Jonathan talks about the difficulty of incentivizing teams to work together in large organizations where silos and competing incentives can prevent collaboration. He uses the example of creating a microsite for customers to make payments, which crosses different organizational lines and value streams. The main problem he faced was getting buy-in from peers who owned different product P&Ls, as they were incentivized to focus on other things. He attempted to address this by having in-person conversations and acknowledging the reality of the situation, building relationships, empathy and trust. He suggests using quantitative measurements and metrics that account for customer satisfaction and success, and empower people to make decisions appropriate to their level of authority. He also emphasizes the importance of building organizational incentives that align with customer satisfaction and success. [30:40] The conversation is about how to incentivize teams to work together, specifically in the context of a microsite that is customer-centric and crosses different organizational boundaries. The challenge is that different business units are incentivized to optimize spend for the outcomes that they think are most important given their remit. Jonathan shares how he had to sell the idea to his peers who owned different product P&Ls and get buy-in from them. He acknowledged the reality of the situation and built empathy and trust by being honest about what they were facing. He had multiple stakeholders and product owners involved in the project, including product managers and their supervisors. The next step after getting buy-in is to actually build it and sequence and prioritize it across multiple business areas, which poses its own set of challenges such as getting on the release calendars and limited capacity. The importance of scenario modeling to quantify the potential benefits of the project and make it less abstract for stakeholders The challenge of building a new section of the system that is customer-centric rather than product-centric and how it takes time to get approval from senior executives The loss of capacity and engagement with customers due to the disruption of the existing system, which is not built to serve customers but rather internal goals and incentives. [40:11] Jonathan Alloy discussed how he and his team got executive buy-in for a project to make the customer experience more human-centric and less product-focused. He emphasized the importance of understanding the executives' role in managing risk and presenting them with clear, actionable options. He also highlighted the importance of showing how risks will be mitigated and having control plans in place. He also acknowledged the complexity and bureaucracy that can be involved in getting new ideas approved in large companies and the potential for competitors to gain market share because of this. He emphasized the need for companies to reserve capacity for innovation and new ideas to stay competitive in the market. [46:42] This part of the conversation highlights the positive outcome of the project, and that it resulted in the company becoming more customer-centric rather than product-centric. Jonathan also discussed the importance of considering the customer experience when implementing new technologies like AI and chatbots, and how focusing on cost savings alone can lead to a poor customer experience. He also talked about how innovation in customer experience can come from outside of large financial institutions, and how empowering employees to make good decisions on behalf of the business can lead to great solutions that serve the customer experience. [50:54] Quick Fire Questions for Jonathan: What's your Dream with a Deadline?Jonathan Alloy's dream with a deadline is to drive a race car as he has never done it before and thinks it would be an amazing experience. What do you appreciate most about the people you work or have worked with?Jonathan appreciates the commitment of the teams he has worked with to support and look out for each other as individuals, and values the human connections made in the workplace. He mentions that he has maintained relationships with people he has worked with for 20-30 years and that they are still friends. Jonathan's advice on how to overcome challenges when executing new ideas within a company, particularly when dealing with bureaucracy and personality conflicts.Jonathan gave three pieces of advice to people facing strategy execution challenges and bureaucracy roadblocks. The first advice is to be willing to ask and put oneself out there. The second is to recognize that you're dealing with human beings and to be empathetic and sympathetic to their point of view. The third is to recognize the systems that are in place that can limit our choices and to think about how to adapt those systems to work better for employees and customers. What is the one thing a middle manager can do to empower their team? What should they help them do to empower them?Jonathan Alloy suggests that the most important thing a middle manager can do to empower their team is to look for opportunities to push decisions down to the lowest possible level, meaning giving more autonomy and decision-making power to the team members closest to the problem or issue at hand. What is top of mind for Jonathan Alloy?Jonathan Alloy's top of mind is trying to figure out the future of banking and how to help customers achieve their financial goals in the second half of the 21st century and wants Publicis Sapient to play a role in that. About Our Guest:Jonathan Alloy is an experienced executive in the banking and finance industry. He currently works at Publicis Sapient, a digital transformation agency, where he focuses on helping financial institutions innovate and improve their customer experiences. In this episode of Dreams with Deadlines, Jonathan shares his firsthand experience in strategy execution, facing bureaucratic roadblocks and overcoming personality issues while striving to innovate and benefit the customer. He provides valuable advice on how to navigate these challenges and offers insights on the future of banking.Follow Our Guest:Website | LinkedInFollow Dreams With Deadlines:Host | Company Website | Blog | Instagram | Twitter

Fairygodboss Radio
Anne Phelan - Vice President of Product Management, Publicis Sapient

Fairygodboss Radio

Play Episode Listen Later Jan 10, 2023 34:00


In this episode of Fairygodboss Radio, Publicis Sapient's Vice President of Product Management, Anne Phelan, shares stories and advice learned over her 20-year career. Born and raised in the U.K. as one of eight siblings, Anne broke the mold of what a woman “should” do by venturing into business. Having worked in technology-focused industries that are traditionally male-dominated, Anne talks about the challenges she has faced finding her place and feeling imposter syndrome – plus the critical technique her career coach taught her to overcome it.  Listen to the full episode to learn more about how Anne has navigated being a successful working parent and product leader – especially with the support of Publicis Sapient. [Recorded on October 26, 2022]   Anne is a VP Product Manager for Publicis Sapient, International Product Lead for Retail & Consumer Products and EMEA Product Management Lead. Anne has 20+ years experience of helping companies to succeed in their ambitions of Digital Transformation, from creating strategies through to delivery and understanding what is needed to be successful for the future.   People growth, inclusivity, equity and diversity are paramount to Anne to ensure that the same opportunities are available to all.     Outside of her career Anne is a mum to 2 young children and has spent the last 4 years navigating what it means to be a successful working parent, and everything that entails. Fairygodboss is proud to partner with Publicis Sapient. Find a job there today!

Modern CTO with Joel Beasley
Finding Success in a Remote World with Raymond Velez, Global Chief Technology Officer at Publicis Sapient

Modern CTO with Joel Beasley

Play Episode Listen Later Dec 16, 2022 40:17


Today we're talking to Raymond Velez, Global Chief Technology Officer at Publicis Sapient; and we discuss why finding balance as a technology leader is crucial; the reason customers expect personalization and how to deliver on it; and the trend of remote teams that's allowing them to grow most effectively. All of this right here, right now, on the Modern CTO Podcast!  Check out more of Raymond and Publicis Sapient at https://www.publicissapient.com/!

Tearsheet Podcast: The Business of Finance
Steez Podcast #2: Gen Zers and the creator economy

Tearsheet Podcast: The Business of Finance

Play Episode Listen Later Dec 7, 2022 29:45


Today's episode is all about the creator economy. Host Rebecca Cohen was joined by Tony Tran, CEO of Lumanu, Blake Michael, Creator with 5M+ followers, actor and entrepreneur, and Julia Montgomery CEO and founder of Influent. The creator economy is an important conversation when capturing and retaining Gen Z for two main reasons. First, the entire line of communication for brands with their audiences must adapt to the channels by which Gen Zers communicate and require work with the creator economy that is already ruling those spaces. Secondly, young people, Gen Zers in particular, are at the forefront of this economy and are operating as one-person businesses. The industry is light years behind conquering the Gen Z mindset. That's why we've partnered with Publicis Sapient to create #STEEZ, a hub for finserv potentials to learn more about Gen Z and what it means to capture and delight them. Download The STEEZ Guide to Gen Z readiness, here: https://steezlife.co/

Tearsheet Podcast: The Business of Finance
Steez Podcast #1: Building Banking for the Youth, and the People

Tearsheet Podcast: The Business of Finance

Play Episode Listen Later Nov 23, 2022 25:12


As consumers, Gen Zers are proving themselves to be quite different from previous generations – and that doesn't just have to do with being digital-first. Short for 'style and ease', Steez marks Tearsheet's dive into understanding the unique financial demands and preferences of this emerging generation of adults, including in-depth research into consumer behavior and conversations with leading experts in the field. The industry is light years behind conquering the Gen Z mindset. That's why we've partnered with Publicis Sapient to create #STEEZ, a hub for finserv potentials to learn more about Gen Z and what it means to capture and delight them (download The STEEZ Guide to Gen Z readiness, here: https://steezlife.co/) FIRST EPISODE OF THE STEEZ PODCAST We're kicking off the first episode of our Steez Podcast with a bang and a common message: youth are the future.. Host Rebecca Cohen was joined by Kristy Kim, CEO of TomoCredit, Michael T. Pugh, CEO, and President of Carver Federal Savings Bank, and Lule Demmissie CEO of eToro. TOPICS DISCUSSED You'll learn: The data: Gen Z already has $360 billion in disposable income, and they're just getting started. How Gen Z is impacting the investment industry and how firms are changing to better serve them Why Gen Z sees money differently than previous generations and how that's impacting payments and credit cards The role financial education plays in Gen Z decisioning and how FIs are leveraging their learning assets to increase financial literacy How the changing nature of work for young people is impacting what they're looking for from their financial institutions

Next in Retail
Episode 16: Retail executives weigh in on their commerce investments

Next in Retail

Play Episode Listen Later Oct 9, 2022 20:54


Next in Retail podcast discusses findings from our recent survey of global retail executives with Salesforce retail expert Michelle Grant. 

BEYOND BARRIERS
Episode 225: Making Bold Moves and Learning from Your Mistakes with Publicis Sapient's Alyssa Altman

BEYOND BARRIERS

Play Episode Listen Later Aug 31, 2022 55:26


As a woman in leadership today, taking unconventional paths leads to more success. This means facing that challenge at work that everyone else is avoiding or putting yourself out on the line to make a tough decision. As a Senior Vice President at Publicis Sapient, Alyssa Altman leads the Automotive and Consumer Products industry in North America. She knows firsthand about shaping her company's leadership. One way she's done this is through a program called the Fellowship in Transformation Leadership which is an MBA-like series that is helping to mold Publicis Sapient's next generation of managers.  Alyssa shares with us today how she builds solid teams that work together to accomplish their goals. She also talks about the importance of providing value to clients and always doing great work while still managing your career. She's familiar with being the sole female leader in an organization and has many times had to find the courage to have that difficult conversation. Alyssa believes in learning from failure. She also believes in being authentic and looks for that quality in the people she hires. In addition, she looks for employees who aren't afraid to make bold moves. Learn from Alyssa's experiences and how she gained confidence as an impactful leader.  Visit https://www.iambeyondbarriers.com/ where you will find show notes and links to all the resources in this episode, including the best way to get in touch with Alyssa.   Highlights: [03:37] Alyssa's journey [09:03] Mastering managing at scale [11:19] Alyssa's WHY [14:01] Doing great work AND managing your career [17:00] Being the only woman [19:44] Gaining the courage to have a difficult conversation [21:58] How to move your ideas forward [25:08] Evolution of effective business development [28:47] Approach to decision making [31:36] Learning from failure [39:24] Designing teams [41:18] Top trait for success [42:17] Common attributes of great leaders [46:26] What Alyssa wishes she had learned earlier in her career [47:48] Biggest trends that will impact business [53:17] The greatest joy of Alyssa's career    Quotes:  “Leaders should not try to be everything to everyone, but instead build a team of people that feel empowered to take ownership and to tell you when they need you.” – Alyssa Altman “You always need to be in the work, because it gives you the perspective, it gives you the connection.” – Alyssa Altman “Don't think of it as a sale, think of it as a partnership that you're helping to bring someone something they are going to see value in.” – Alyssa Altman “As a leader you need to find ways for people to feel like they're winning, even if you have a failure.” – Alyssa Altman “Acknowledge your successes and learn how to market them.” – Alyssa Altman  “Leaders are not afraid to make bold moves and make mistakes and then recover from those mistakes.” – Alyssa Altman  About Alyssa Altman: Alyssa Altman is a Senior Vice President at Publicis Sapient.  She leads the Automotive and Consumer Products industries in North America.  In her role, Alyssa helps her clients find their digital future through the delivery of omnichannel strategies and robust technology solutions. Throughout her 20+ years at Publicis Sapient, it has been her passion to shape and lead diverse teams who realize goals through inclusive collaboration. She believes that with the right people in the room actively engaging with each other, we gain valuable insights that create innovative solutions to any business problem we may face.  When not working directly with clients, she plays an active role in shaping and executing Publicis Sapient's MBA-like leadership program called the Fellowship in Transformation Leadership.  Alyssa also has a keen interest in shaping the next generation of women leaders as an Advisory board member of Publicis Sapient Women's Leadership Network (WLN). Externally, she is an Advisory board member of Debbie's Treasure Chest and sponsors a community service initiative that teaches high-risk teens the skills necessary to enter the workforce. Alyssa was honored by Consulting Magazine as a “Global Leader in Consulting” for Excellence in Engagement. Prior to her tenure at Publicis Sapient, she worked for Ernst & Young in the Strategic Advisory Services Group. Alyssa has an MBA in Finance and Marketing from the University of Chicago Booth School of Business and a BA in English from the University of Michigan.    Links: Website: https://www.publicissapient.com/ LinkedIn: alyssaaltmanpublicissapient  Facebook: alyssa.altman Twitter: AlyssaAltman Instagram: @altmanalyssa

The Green Room
NFTs for South Asian Representation with Ananya Sinha of Brown Baddies

The Green Room

Play Episode Listen Later Aug 26, 2022 57:32


In this episode, I speak with Ananya Sinha, the founder of Brown Baddies, an NFT project focused on elevating South Asian women. Ananya was born in New Zealand, grew up in Australia, and is now telling the stories of South Asian women all over the world via NFTs. Ananya is relatively new to web3, but has been an entrepreneur since her uni days at the University of New South Wales in Sydney. Ananya spent her pandemic years working as a consultant at Publicis Sapient, and in March, she turned investor with Artesian. Brown Baddies has been Ananya's side hustle NFT project since the beginning of 2022. I actually found out about them through an Instagram post, and as a South Asian woman, I was thrilled to finally see an NFT project that I could relate to. I couldn't help but reach out to Ananya to have her on the the Green Room podcast. Brown Baddies isn't just minting NFTs - proceeds are going to important iniatives like supporing NGOs working to combat gender-based violence in South Asia and creating a global directory of South Asian women-owned businesses. You can learn more about them by visting brownbaddies.xyz and following @BrownBaddiesNFT on Twitter.

The Daily Scoop Podcast
Technologists driving the CX transformation; Exercising debarment regulations in contracting

The Daily Scoop Podcast

Play Episode Listen Later Aug 18, 2022 23:22


Amanda Eamich, senior director of business development at Publicis Sapient and former director of web communications at the Department of Agriculture, discusses the importance of technologists being part of the customer experience modernization process. Greg Giddens, partner at Potomac Ridge Consulting LLC and former executive director of acquisition, logistics and construction at the Department of Veterans Affairs, explains where the federal government can suspend or disbar contractors. The Daily Scoop Podcast is available every weekday afternoon. If you want to hear more of the latest from Washington, subscribe to The Daily Scoop Podcast on Apple Podcasts, Google Podcasts, Spotify and Stitcher. And if you like what you hear, please let us know in the comments.

Marketing Trends
Reputation, Relationship, and Revenue With Teresa Barreira, CMO, Publicis Sapient

Marketing Trends

Play Episode Listen Later Jul 8, 2022 40:51


Are marketing leaders operating under outdated assumptions? Teresa Barreira, CMO of the digital consulting company Publicis Sapient, says it's time for marketing executives to rethink some of their traditionally held beliefs. Tune in to hear Teresa's transformative leadership philosophies and why she thinks now is the best time to be in marketing.Tune in to learn:Teresa's transition to being a marketing leader at IBM (6:30) How culture fuels innovation (12:40) Why Teresa thinks now is the best time to be in marketing (34:30)Mentions:Teresa Barreira's WebsiteMarketing Trends is brought to you by Salesforce Marketing Cloud. For more great marketing insights, sign up for The Marketing Moments newsletter. You'll get ideas to help you build better customer relationships, invites to upcoming events, and access to the latest industry research. Subscribe at https://sforce.co/MarketingMoments