Podcast appearances and mentions of grey london

Can three top leaders agree on what's killing modern leadership?What happens when you bring together a CEO, a president, and a CCO to tackle what's dragging teams down and how to fix it?In this special 'Leadership Room 101' edition of The Courageous Leaders Podcast, I sat down with Jessica Tamsedge (CEO, Dentsu Creative), Josh Green (CCO, House 337), and Conrad Persons (President, Grey London) for a sharp, honest, and funny deep dive into the biggest leadership traps and what they'd like to banish into Leadership Room 101.We Cover: 00:00 – Introduction: Welcome to Leadership Room 10102:12 – Meet the guests: Jessica, Josh, and Conrad 05:28 – The leadership habit Conrad wants to ban forever09:45 – Jessica on why dabblers kill creativity and clarity14:40 – Josh takes aim at the empty chase for growth19:55 – Why leaders struggle to carve out time to think27:30 – The guilt trait: why taking time feels selfish for leaders33:12 – Closing arguments: which leadership trap should go into Leadership Room 101?36:15 – Conrad's take on the “black box” leadership style37:23 – Jessica's insight on “forcing time to think”38:50 – Joanna's decision: the one habit we all need to kill42:45 – Final reflections + a thank you to the guestsDon't miss out on this powerful episode. 

In this bonus episode, The Spark, we welcome back Gnome Taylor, senior creative at Grey London, for a lighter, more personal chat. After Monday's powerful conversation on resilience, Gnome returns to answer some of our signature questions—giving us a glimpse of the person behind the job title. From why kindness is the best lesson she's learned in her career, to the odd comfort she gets from even numbers, Gnome shares stories with humour and heart. We talk about the ideas she's proud of (even the ones that never made it), her unexpected Joe Pasquale impression, and why her sock drawer is so meticulously organised it includes a single, unwearable pair. Gnome also opens up about sleep struggles, audiobook obsessions, and what she'd like to see from future male role models. Her answer? Less bravado, more empathy. This is a warm, thoughtful episode that celebrates quirks, creativity, and the quiet power of simply being kind. This season is proudly sponsored by the School of Communication Arts.

This week, we chat with Gnome Taylor, senior creative at Grey London, about the resilience it takes to make it in the creative industries—especially when life starts out tough. Gnome shares her incredible journey from growing up in foster care to carving out a thriving career in advertising. With honesty and humour, she reflects on the chaos of her early years, the stereotypes she battled, and the pivotal moment that made her decide to change her life. From raising over £26,000 to attend the School of Communication Arts, to landing her dream job, it's a story of sheer determination and grit. The conversation also explores the power of kindness, the emotional rollercoaster of creative work, and the importance of opening up—particularly in an industry where vulnerability is still often seen as a weakness. Gnome talks openly about navigating rejection, overcoming imposter syndrome, and why she's passionate about supporting underrepresented voices in advertising. If you've ever felt like you didn't belong, or if you've had to fight harder than most to find your place, this episode will speak to you. It's a candid and uplifting reminder that our differences and our experiences are often our greatest strengths. This season is proudly sponsored by the School of Communication Arts.

And the winner is...Uncommon Creative Studio.In this episode of Campaign Chemistry, the Campaign team took a special field trip a few subway stops away to the NY headquarters of Uncommon Creative Studio to clink champagne glasses with its co-founder, Nils Leonard, celebrating the agency's recent win as Campaign's Agency of the Year in the US. Leonard discusses the innovative projects that have defined their brand, like the New York Fashion Week viral sensation Rat Boot, and the journey of starting the UK-based agency after leaving his successful tenure at Grey London. He discusses the state of creativity in today's world, along with the lessons learned and the principles that guide Uncommon's work. campaignlive.com What we know about advertising, you should know about advertising. Start your 1-month FREE trial to Campaign US.

When a new boss steps in to lead an agency, they must weigh up how much they change the business and how much the business changes them.Conrad Persons, president of Grey London, who joins the podcast team in this latest epsiode, says: "'That's how we do things round here' is one of the most abominable phrases in business."Persons is joined by Campaign's deputy editor, Gemma Charles, and premium content editor, Nicola Merrifield. The episode, hosted by tech editor Lucy Shelley, looks at balancing change, the importance of likability and technology's impact on leadership. Last year a raft of CEOs in the industry swapped seats, making news headlines across adland. They included Natalie Cummins, who left Publicis Media after 17 years to become CEO of EssenceMediacom, and Kate Rowlinson, who became Group M CEO. Xavier Rees left Havas as group CEO of UK creative to lead Abbott Mead Vickers BBDO, and the subject of Campaign's Top people move of the year, James Murphy, became group CEO of Ogilvy after selling NCA to WPP.So how does a new agency leader make their mark, and how much change is too much?Further reading:What advice would you give adland's new crop of CEOs?EssenceMediacom UK CEO says media clients want answers, not theoryT&Pm appointed Victoria Appleby as UK CEONeverland promoted Josh Harris to CEOSaatchi & Saatchi hired Claire Hollands as CEOPaul Knight named CEO at PHD UK. Hosted on Acast. See acast.com/privacy for more information.

Ever wondered how marketing strategies are crafted amidst the chaos of a global crisis? Join us on as we sit down with Anil Manji, a communications consultant with a remarkable journey from Grey London's iconic campaigns to high-stakes government communications during COVID-19. Anil divulges the intricacies of managing large-scale marketing strategies and the challenges of crisis communication, offering listeners a rare peek into the UK government's crisis hub and his involvement in landmark projects like COP26.Gain practical insights from Anil as he recounts his experience with the OASIS framework for campaign planning and shares the vital lessons learned in combating misinformation. From navigating the unprecedented challenges of the pandemic to leading high-impact marketing efforts like the M&S Christmas food campaign, Anil's stories provide a valuable education in resilience and adaptability. Learn how he managed to keep the public informed and engaged during a global health crisis, all while ensuring the smooth execution of international marketing efforts.Our discussion also touches on the strategic challenges of using high-profile celebrity endorsements in marketing campaigns, with Anil offering creative alternatives that maximize effectiveness without overshooting budgets. Listen in as he reveals how a 10-week mini MBA transformed his approach to marketing and how he's applying this knowledge in his current role with the NHS. This episode is packed with actionable insights on government communication, strategic marketing, and innovative approaches to sustainability campaigns. Don't miss this opportunity to learn from one of the industry's most versatile experts.Follow Anil:LinkedIn: https://www.linkedin.com/in/anil-manji-71649484/X: @anilmanjiuk Email: anilmanji@gmail.com Would you like to know if your social media and content strategy is perfect for this year? Book a free 15-minute brand discovery call here with Chris, and we will help you grow your brand today. And if you like the show, please leave us a review or even just a thumbs up. It is very much appreciated - we want your feedback.Follow Chris Norton:XTikTokLinkedIn Follow Will Ockenden:XLinkedInFollow The Show: XTikTokYouTube

This week Nils Leonard the founder of creative agency Uncommon Creative and former chairman and creative director of Grey London joins us for a chat about culture and creativity in the modern marketing world. Nils profile from Oct 2023 in The Irish Times https://www.irishtimes.com/business/2023/10/19/creative-leadership-in-advertising-in-peril-as-tech-giants-lure-talent-says-agency-founder/ Nils on Linkedin https://uk.linkedin.com/in/nils-leonard-373b2b3 Uncommon Creative Homepage https://www.uncommon.studio/

Welcome back to another episode of the Untalented podcast with our special guest, Asad Shaykh, Head of Strategy at Grey London. In this conversation, we dive deep into the power of strategy, what brand truly means, and being in the business of people. Asad shares personal insights, emphasising the importance of continuous dialogue and exploration, childhood fascination with technology and navigating the world of pitching.

Caroline Pay, chief creative officer at Dentsu Creative, and Trevor Robinson, founder and executive creative director at Quiet Storm, join Campaign's reporter, Charlotte Rawlings, and work and inspiration editor, Imogen Watson, to review some of the latest ads.Pay and Robinson dive into the V&A “If you're into it, it's in the V&A” by Adam & Eve/DDB, BBC “Things we love” by BBC Creative, British Airways "Everywhere we go" by Uncommon Creative Studio, Amazon “The grit” by Adam & Eve/DDB, Peta “This cartoon will change how you see bacon forever" by Grey London, and Just Eat “The joy of everyday” by McCann London.Further reading:Golf, knitting and Taylor Swift: the V&A taps into unique passions in targeted campaignBBC and Aardman release stop-motion ads with real family voiceoversBritish Airways launches ad campaign by Uncommon Creative StudioAmazon products assist players in Uefa Women's Football filmPeta takes inspiration from Ren & Stimpy to discourage pork consumptionJust Eat ads introduce Wes Anderson-inspired furry creatures Hosted on Acast. See acast.com/privacy for more information.

In this episode, we chat to the incredible digital designer, creative director and influential feminist, Laura Jordan Bambach. Grey London's ex-President and Chief Creative Officer, Laura believes that creativity has the power to change the world for the better. Here she chats to us about the cross over between creativity and geekiness, her tips for young creatives, the power of mentors and much more. Laura is also the co-founder of SheSays, an award-winning global creative network for women. Here she gives us some insights into what led to its creation as well as some of the brilliant work they do today. Enjoy listening. --- Send in a voice message: https://podcasters.spotify.com/pod/show/42courses/message

Chaka Sobhani, global chief creative officer at Leo Burnett, and Mike Sutherland, executive creative director at Adam & Eve/DDB, join Campaign's work and inspiration editor Imogen Watson to review some of the latest ads.They critique: Vodafone Ireland "Red family" by Grey London; F&F "Make fashion sense" by Bartle Bogle Hegarty; Heinz and Lick "Red HTK 57 paint"; Canon "Canon Pixma printers. For the stuff of life" by VCCP; Channel 4 "Everyone is excited. Even them" by 4Creative; and Guinness "Don't jinx it" by Abbott Mead Vickers BBDO.Campaign's technology and gaming editor Coral Cripps and reporter Charlotte Rawlings also discuss some of the latest articles on this site including a feature on the upward talent drain, news about Taika Waititi directing Asda's Christmas ad and what Big Brother's return might mean for advertisers.Further reading: The upward talent drain: pressure on juniors as ‘gurus' depart Hosted on Acast. See acast.com/privacy for more information.

November of 2015 marked the momentous occasion when Bill stepped into the role of CEO at the prestigious Droga5 London office.  In April 2022, Bill was appointed as the Managing Director, Accenture Song UK&I. This move brought about a more expansive role for him, encompassing added responsibilities. His new position involves the supervision of all creative agencies under Accenture Song situated in the UK and Ireland. Emerging from the dynamic Grey London, here he held the esteemed position of Group Managing Director. Before his Grey chapter, Bill's narrative unfolded over a remarkable 13-year period at BBH, where he embodied the roles of Client Services Director and Managing Partner. Within these roles, he forged deep-seated connections with an illustrious clientele including Audi UK, Unilever and Waitrose. Amidst the dynamic panorama of the Asia-Pacific region, he channelled his energies into projects that breathed life into names like Mercedes-Benz and Johnnie Walker . Across cultures and landscapes, his leadership painted narratives that resonated.  Bill's journey remains a testament to his prowess in shaping brands, fostering connections, and embracing the world's diverse narratives. We Discuss: -Overcoming homesickness at boarding school -Walking out in the middle of your exams -Interning at Saatchi & Saatchi -Running accounts like Sunny Delight, Lynx, Mercedes and Audi -The challenges of work and personal life -Proving yourself as an Managing Director -Receiving a text, asking if you'd like to be CEO… -Turning a start-up into a renowned agency ⁠⁠⁠Watch on YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Follow us ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@HOWIBECAME__⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for guest insights not on the podcast We're on ⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠TikTok⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠X⁠ and ⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Unity & Motion⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ - A London based production company specialising in commercials and branded content Email: info@weunify.co.uk This is a ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠UNIFY⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Podcast. Produced by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Unity & Motion⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Credits: Director: Charles Parkinson Poet & VO Artist: Ashley Samuels-McKenzie Editor:  Catherine Singh

Founder, speaker, author, artist and taxidermist, for over 20 years, Laura has become an inspiring figure who has made a huge impact in the digital and creative industry. As a leader in the digital industry, Laura has become the ultimate award-winning creative with a long history of pioneering commercial work. Laura is now President & Chief Creative Officer at Grey London, where she is revolutionising the creative industry with her innovative ideas and bold leadership. She is leading one of WPP's most creative agencies, pushing the boundaries of what is possible and inspiring a new generation of creative professionals. We discuss: -Feeling like you don't fit in-Moving across the world for a job-Adapting to British culture-Working for one of the top 20 websites in the world-Balancing motherhood and your career-Knowing when to leave your job-Breaking down barriers for women in the digital space ⁠Watch on YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Follow us ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@HOWIBECAME__⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for guest insights not on the podcast We're on ⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠TikTok⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠X⁠ and ⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Unity & Motion⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ - A London based production company specialising in commercials and branded content Email: info@weunify.co.uk This is a ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠UNIFY⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Podcast. Produced by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Unity & Motion⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Credits: Director: Charles Parkinson Poet & VO Artist: Ashley Samuels-McKenzie Editor:  Catherine Singh

Following a flurry of M&A news this week, including Uncommon Creative Studios selling a majority stake to Havas and XYZ being acquired by 160over90, Campaign's editor-in-chief Gideon Spanier, work and inspiration editor Imogen Watson and creativity and culture editor Gurjit Degun discuss the stories.Matt Barker, features editor at Campaign, interviews Rory Sutherland, vice chairman at Ogilvy about messiness following last week's Nudgestock event.Lastly, Dan Morris, executive creative director at TheOr, and Mark Elwood, executive creative director at Leo Burnett, discuss the latest ads: Pringles "Can hands" by Grey London; TheFork "You're all set" by Droga5 London; Yorkshire Tea "Pack yer bags" by Lucky Generals; and Coors "Fresh ride" by Havas London. Hosted on Acast. See acast.com/privacy for more information.

The Cannes Lions International Festival of Creativity takes place between 19 and 23 June. Richard Brim, global chief creative officer at Adam & Eve/DDB, Larissa Vince, chief executive of TBWALondon and David Wigglesworth, executive creative director at Grey London, share their thoughts on what to expect from this year's event.The trio also discuss the latest work: Rekorderlig "Be a little fruktig" by Havas London, Cadbury with "Speakerphone" by VCCP London and Branston "Bring out the Branston" by Wonderhood Studios.Charlotte Rawlings, reporter at Campaign, and Gurjit Degun, creativity and culture editor at Campaign, also discuss the Cannes Lions shortlisted entries for the Titanium, Glass and Innovation categories, as well as brands bringing back slogans.Further reading:Cannes Lions reveals shortlists for Titanium, Glass and Innovation categoriesCannes Lions performance spotlight: UK is second most successful country since 2018 (The Knowledge)Cannes Lions: Which agencies are the big winners since 2018? (The Knowledge) Hosted on Acast. See acast.com/privacy for more information.

For law school graduate Neil Tanna, the idea of losing touch with his university friends was heartbreaking. Motivated by the excitement of creating and keeping connections, Neil and his team made a UK-based social platform called Howbout.   Howbout raises the question, “Why is it easier to schedule a meeting with your boss than it is to schedule a drink with your best friends?” The app brings scheduling, planning, and chatting together into one place to take the hassle out of getting together with friends. On this episode, Neil will discuss what influenced the idea for Howbout, the leadership practices he is proud of, and how he views the growth of the app. Grey Interviewer: Bee Pahnke, Grey London's Head of Voice

Meet Leo Rayman, Founder & CEO of Eden Lab, a consultancy and venture studio helping make big companies more sustainable and sustainable companies much bigger. Leo was also former CEO and CSO of ad agency Grey London, Founder of WPP start-up Grey Consulting and Domain Expert Adviser to Carbon13, the Cambridge and Berlin based venture builder for the climate emergency.Things Leo talks about:How to make sustainability something that sparks imaginationHow 'green growth' can spark the positive power of businessWhy 'clean share of market' is essential to understand for customer riskEcoCapitalismAs you can see, Leo's got some fresh perspectives to offer the sustainability climate literacy conversation. So sit up, listen up and press play.BWB is powered by Oury Clark.

Sehrig Uryn McCann Kyiv's CEO and Bickerstaff creative group head Serhiy Artemenko join the Campaign Podcast to discuss how Ukrainian creativity has flourished as the country fights to keep the economy going.In other news, BBH London ECD Helen Rhodes and New Commercial Arts CCO Ian Heartfield tuned in to discuss some recent creative work, including Pringles "Wonderfully different" by Grey London; Burberry "Creative expression" (in-house); and Klarna "That's Smoooth" (in-house).And, Campaign reporter Charlotte Rawlings joined to unpack Camilla Kemp's decision to leave her CEO role at M&C Saatchi London and whether "walking away" from repitching will become the norm in adland.Further reading:Art Armour initiativeCamilla Kemp exits M&C Saatchi LondonWhat I learned from leaning outWill more agencies walk away from repitches?Pringles changes up the recipe with 'wonderfully different' adBurberry goes back to British roots after wiping slate clean'That's smoooth': Paris Hilton stars in Y2K-inspired Klarna campaign Hosted on Acast. See acast.com/privacy for more information.

Hugo Feiler, Co-Founder and CEO of Minima, shares how they've been partnering with their community to stress test their technology, and amplify their brand message through token based gamification. He also shares the role that creators will play in the adoption of Web3, and in educating the masses.  Key Takeaways:  Empowering their community with marketing materials and resources to attract new users  How to evaluate grassroot marketing strategies such as sponsoring podcasts and events The creative meme competitions they're running with their community as a growth marketing tactic  Why a mobile native blockchain is so important for Web 3.0.   Guest Bio: Hugo Feiler is the Co-Founder and CEO of Minima - the world's only mobile native blockchain.   Prior to launching Minima, Hugo spent two decades in marketing communications.  He was Co-Founder of London based creative agency Alpha Century, Managing Director at Grey London creating global campaigns for brands including Vodafone, Toshiba and Sony Electronics.  He also served as General Manager of marcomms at Sony Europe for its computer and audio divisions.  ---------------------------------------------------------------------------------------- About this Show: The Brave Marketer Podcast is hosted by Donny Dvorin, VP, Head of Sales at Brave Software - the makers of the privacy-respecting browser with a built-in ads platform that rewards users for their attention with the Basic Attention Token. Brave is at the forefront of a new online privacy frontier and has unique insights into the future of marketing and advertising in a cookieless world. Brave is also the browser with Web3 users, and the best onramp to Web3  and the metaverse.  Music by: Ari Dvorin  

Episode #90. ‘No Bullsh*t Leadership' is topic of this episode, based on the #1 book by Abby's guest, Chris Hirst. Winner of Business Book of the Year Award 2020 and Financial Times Business Book of the Month, Chris' approach is based on over a decade of experience as former CEO of agencies Havas Creative and Grey London. Chris has written this book to de-mystify leadership so that it is not just for the chosen C-suite elite… He believes anyone can – and should – learn leadership skills, whether they lead 4 people or 40,000. In this episode, Chris shares how he defines leadership, the power of culture and the impact of the leader in individual teams. Plus career highs and lows. Please note this episode contains explicit language. This podcast is sponsored by Labyrinth Marketing www.labyrinthmarketing.co.uk The Whole Marketer podcast is here to support and empower the people behind brands and businesses with the latest technical tools, soft and leadership skills and personal understanding for a fulfilling marketing career and life as a whole. For more info go to www.thewholemarketer.com

Episode #90. ‘No Bullsh*t Leadership' is topic of this episode, based on the #1 book by Abby's guest, Chris Hirst. Winner of Business Book of the Year Award 2020 and Financial Times Business Book of the Month, Chris' approach is based on over a decade of experience as former CEO of agencies Havas Creative and Grey London.   Chris has written this book to de-mystify leadership so that it is not just for the chosen C-suite elite… He believes anyone can - and should - learn leadership skills, whether they lead 4 people or 40,000.  In this episode, Chris shares how he defines leadership, the power of culture and the impact of the leader in individual teams. Plus career highs and lows.  Please note this episode contains explicit language.  Host: Abigail (Abby) Dixon FCIM/ICF | LinkedIn Guest: Chris Hirst | LinkedIn   The Whole Marketer podcast is here to support and empower the people behind brands and businesses with the latest technical tools, soft and leadership skills and personal understanding for a fulfilling marketing career and life as a whole. For more info go to www.thewholemarketer.com  This podcast is sponsored by Labyrinth Marketing  www.labyrinthmarketing.co.uk 

Today, I'm having a GAS with Laura Jordan Bambach, President & Chief Creative Officer at Grey London. Laura is also founder of SheSays & Oko, a speaker, author and artist. An award-winning creative with a long history of innovative commercial work, Laura is a firm believer in the power of creativity to make positive change. In her role at Grey London, she leads one of WPP's most creative agencies. Under her stewardship as founder and CCO, creative agency Mr. President was awarded Agency of the Year by The Drum and AdAge, and independent agency of the year in Campaign. One of the world's few female Chief Creative Officers, she is former president of D&AD, has recently been named one of Britain's most influential people within the Debrett's 500 annual list for the second year running, scooped up Individual of the Year at the Dadi Awards and been awarded an honorary doctorate for her services to graphic design from University of the Arts London (Norwich). In 2018 she received the Alumni Award for Art and Culture from the University of New South Wales. She was one of BBC's 100 Women in 2018. Laura is also a co-founder of SheSays, a global volunteer network which works to get more women into the creative industries. With over 40,000 members operating in 43 cities worldwide SheSays includes mentoring, events and the annual VOWSS showcase of the best film work made my women around the globe. She is also a co-founder of The Great British Diversity Experiment, the largest practical experiment in diversity and its contribution to commercial creative practice. She lectures around the world extensively and has been invited to be part of the Facebook Global Creative Council, a think tank to help steer the future of social media. She has been a jury member or chairman on many prestigious industry awards including D&AD, Cannes Lions, ANDYS, The British Arrows, Campaign Big Awards and Creative Circle. Laura continues her arts practice exploring areas of identity and gender; and is also a trained taxidermist.

In episode 9 of this season's Digital and Dirt podcast, Ian welcomes Bee Pahnke, Head of Voice at Grey London, to discuss the critical role good copy plays in branding and the importance of authenticity and diversity in driving connections between brands and consumers. To learn more about this episode and see behind-the-scenes photos check out Lamar's blog linked here -programmatic.lamar.com00:14 - 2:28 Meet Bee2:29 - 18:25 Impact of Cohesive Branding18:26 - 36:44 Diversity and Authenticity in Branding36:45 - 40:45 Advice for the Future

Leo is the founder of Eden Lab, a new kind of consultancy and venture studio, they don't just advise on how to win in the Net Zero future, they build it with you. He's the former CEO and Chief Strategy Officer of ad agency Grey London, founder of Grey Consulting, speaker, writer and start-up mentor.He believes businesses can help shape the planet for the better. To do that he says we need to invent - and reinvent - companies for a post-carbon world. He scouts, designs and assembles new business models, products and services that actively create a better future for all of us.What we covered in this episode: The state of the industry Why CMO spend so little time on comms How to ask better questions Solving every problem with a poster Post Covid hybrid leaving do's The biggest challenges the world faces Good intentions vs real action The one mission to end all missions What is stopping marketers making a difference Climate change ignorance Not all growth is green growth Bridging the gap between sustainability and the consumer Why fear and ignorance is holding us back The £12trillion cost of saving the planet How do we create the change we need to see Why it's time to commercialise sustainability Moving from shame to seduction The gap between consumer experience and sustainability Why Backmarket models a customer centric approach The importance of the green business model The tension between costs of living crisis and doing the right thing The power of an impossible brief Why brands will be punished in the future for lack of green credentials The future value of your customer book What is your clean share of market Putting creativity into the heart of the problem Commercialising ESG to create change Buying trainers for life What every brand needs to do now

The creative industry's favourite podcast returns with Laura Jordan Bambach, President and CCO of Grey London in an illuminating discussion with Google's APA Creative Head Tara Mckenty.

It's an extra special episode this week as we read V.E. Schwab's, Vicious and A Darker Shade of Magic in collaboration with Arthur from 2 Cents Critic . If you head to 2CC, we've also read Gallant, (or find this episode here).Do you think these books will be added to our libraries, or will they make a splash in the ocean?- - - - - - - - -Our Book Blurbs This Week:ViciousTen years later Victor has escaped from prison and is determined to get his revenge on the man who put him there, aided by a young girl with the ability to raise the dead. Eli has spent the years hunting down and killing every EO he can find, convinced that they are a crime against God, all except his sidekick, a woman whose power is persuasion and whom he cannot defy. Armed with terrible power on both sides, driven by the memory of betrayal and loss, the arch-nemeses have set a course for revenge—but who will be left alive at the end?+ + A Darker Shade of MagicMost people only know one London; but what if there were several? Kell is one of the last Travelers - magicians with a rare ability to travel between parallel Londons. There's Grey London, dirty and crowded and without magic, home to the mad king George III. There's Red London, where life and magic are revered. Then, White London, ruled by whoever has murdered their way to the throne. But once upon a time, there was Black London.... - - - - - - - - -Have you read these books and want to share your views? Please get in touch for a shoutout in our next episode. Instagram | Twitteror at our email theislandlibrary@gmail.com- - - - - - - - -If you fancy joining us at our virtual book club,  you can find more information at theislandlibrary.com and click the tab 'Book Club'. We meet once a month on a Sunday at 4 pm  (London Timezone).We have a Buy Me A Coffee link below if you fancy supporting us, or saying thanks, and a  Patreon if you fancy joining our monthly book club. Support the show (https://www.buymeacoffee.com/theislandlibpod)

Nils Leonard doesn't really need any introduction. Once you've met him you'll never forget him. He's the former leader of ad agency Grey London who left to let his creativity run free with a bunch of like-minded colleagues at Uncommon. As you'll hear, Nils rejects the stuffy-service-focused image of advertising and insists that he's in the business of creativity and making a difference every day for himself, his team and his clients. How come we've created an industry that has its own ‘delete' button on the internet? It's the ideas that create the gravitational pull of the agency and Uncommon is walking the talk every day. From unique and memorable marketing and advertising campaigns, film & music direction, to startup incubation and flower arranging. It's all here. Nils talks about his early years, his passion for working with clients that are in a transformative state and want to become a brand that customers wish existed. He also covers Uncommon's brilliant ground-breaking mental health work with broadcaster ITV, British Airways' new campaign and turning taboos into talking points. We talk Halo coffee, green issues, his top 3 personal creative awards and the release of Uncommon's first documentary. Also how he managed to catch Donald Trump on film, smashing up a solar panel with a golf club. So strap yourself in for the ride of your life. Learn more about your ad choices. Visit megaphone.fm/adchoices

This week, we whizzed back to the 90s and stuck out our thumb on the side of the information superhighway, hoping to catch a ride with award-winning creative and digital pioneer, Laura Jordan Bambach.  Currently President and Chief Creative Officer at Grey London, Laura is a total ad land powerhouse, dishing out truly creative work for some of the world's biggest brands.  Topics covered in this episode somehow span; zombies, Nine Inch Nails, industrial quantities of chicken breast, fixing tractors, the “Geekgirl” hyperzine, the early days of the net, how we can prevent agencies from becoming the least creative places on earth, an infinite robotic knitting machine, a deep dive into service stations, and why her mum has a pixelated clitoris hung on the wall. Dial-up the World Wide Web and listen. Bee-bee-bee-dsshhhh. ///// You can find Laura on Twitter   Check out She Says    Find out more about Grey   Laura will be speaking very soon at TBD Conference    Spot the #SheepMask in the Macmillan Infi-Knit campaign     Read Laura's article on “Preventing agencies from becoming the least creative places on earth”     And here's some of the ground-breaking art from Linda Dement       Timestamps (02:00) - Quick fire questions  (04:41) - First ever job  (11:20) - Getting into digital art and the early days of the web   (18:17) - Starting her own agency and living in an art commune (25:37) - Have we relied too much on tech at the expense of creativity?  (31:12) - Preventing agencies from becoming the least creative places on earth (36:00) - Listener questions (including one from Nick Ellis) (44:02) - 4 pertinent posers    Laura's book recommendations are: Mr. Eternity by Elizabeth Meyers and Roy Williams  Hard Boiled Wonderland by Haruki Murakami   Wild Sheep Chase by Haruki Murakami  /////

Does the Atlantic divide really change creative advertising that much? Is research reviving or killing ads? How can you be the best agency partner? This week we continue our international series with Mark Rees-Weeden, Managing Partner of Grey London. With decades of leading some of the largest European, and global brands, Mark helps us unpack these questions (and shares his thoughts on some of the teased Super Bowl commercials). Hosted by Gosha Khuchua and Alex McNamara Visit us at www.30MinuteCMO.com and follow us on IG @30MinuteCMO

In this episode of The Places We'll Go Marketing Show, Sarah Jenkins, the Marketing Director of Saatchi & Saatchi, demonstrated her passion and excitement for the marketing industry and the power that Saatchi & Saatchi has to influence the world. After getting to know Sarah, it was clear that her passion comes from people, and being surrounded by a diverse and creative team that work together to empower and motivate each other through thick and thin. You'll finish this episode feeling like you can take on the world and that "nothing is impossible"... Topics: The power of having a tribe around you Make yourself noticed Networking is key to development Don't be afraid to speak up Diversity and inclusion Who is Sarah Jenkins?

From Copenhagen to being a runner in Hollywood to a serial creative at advertising and brand agencies, media and entertainment companies; Zupa, KesselsKramer, GREY London, Adam & Eve DDB, Channel 4, Uncommon Creative Studio, and now the Executive Creative Director at the BBC, Rasmus Smith Bech leads the creative output across all BBC campaigns and branding.Creativity Without Frontiers available at all relevant book retailersStay in touch with Unknown OriginsMusic by Iain Mutch Support the show (https://www.paypal.com/unknownorigins)

A promising career in fashion design was cut short when Vicki discovered she couldn't draw. Encouraged by her mentor Paul Smith to write her ideas down instead, Vicki soon found her way into the world of advertising. Vicki joined Grey London in 2009, creating campaigns for clients including British Heart Foundation, Lucozade and Marks & Spencer. She is now Chief Creative Officer at Havas London. Vicki is also a vocal champion of diversity and helped establish the Creative Circle Foundation, supporting people from diverse backgrounds wanting to get into advertising. The IPA has named Vicki one of advertising's Women of Tomorrow, Business Insider voted her one of the 10 most influential women in advertising. In 2016 she took the Chairmanship of the Creative Circle Awards - becoming the first female chair in history - as well as a judge of the Cannes Glass Lions.

Episode notes 0:40 Can James Bond save cinema advertising? 13:30 Facebook's whistleblower revelations 22:55 Coca-Cola “One Coke Away From Each Other” by BETC London 27:00 Starling Bank "Set yourself free" by Wonderhood Studios 29:50 Very.co.uk "Very best excuses" by Grey London

Anna Thairs is an award-winning full-stack Strategy Director, holding senior strategy roles at Grey London and Portas in Melbourne before joining Ogilvy Sydney, where she's also a member of the agency's Behavioural Science unit. Anna is vocal about her experiences as a mixed-race woman with OCD, ADHD and depression, and is passionate about driving more in-depth approaches to inclusion and diversity in advertising and beyond. Our chat includes: Understanding neurodiversity and how organisations can be more inclusive to neurodiverse team members ADHD including Anna's own experiences being diagnosed The idea of renaissance women strategists Intersectionality and the importance of nuance in our perspectives of humans Links to some of the stuff we chatted about: Lemon paper by Orlando Wood - How left brain thinking is undermining creativity and making advertising less effective John Cleese creativity talk at Nudgestock 2021 Learn more about Anna's strategy career, and check out her amazing artwork Anna's 2017 article on transformational thinking quoted in the interview

Join us this week, as host Jess Phillips (CEO of The Social Standard) speaks with Caroline Pay, Chief Creative Officer of Headspace!Jess gets the back story of Caroline's journey with the first meditation app “Headspace.” We learn why Caroline joined this amazing company and why it's close to her heart. Headspace was originally an events platform but people wanted more! Caroline walks us through the transition from events to App and her inspirational story about the company's early days, founders, challenges, and what's happening in 2021, 17 million downloads later!  Learn how Headspace has morphed into a lifestyle brand and the importance of creating great  partnerships on the way, such as League of Legends and the NBA! Shows, apps, podcasts, Sleepcasts, and more! Experience the Headspace journey in this episode!About HeadspaceIt's hard to talk about Headspace without talking about Andy Puddicombe. So let's start there. In his early twenties, Andy cut his Sports Science degree short to become a Buddhist monk. For over 10 years, his meditation training took him across the world to Nepal, India, Burma, Thailand, Australia and Russia. Eventually, he was ordained at a Tibetan monastery in the Indian Himalayas.After completing his monastic commitment, Andy returned to the UK with the huge-yet-simple goal of teaching meditation and mindfulness to as many people as possible. To demystify the mystical, Andy set up a meditation consultancy and began working with politicians, athletes (that sports science background finally came in handy), and business leaders.That's when Andy met Rich Pierson, who needed help dealing with the stress of the advertising world. Before long, Andy and Rich were skill-swapping meditation for business advice. That's when Headspace was born.Bio:Caroline Pay is Chief Creative Officer at Headspace, where she directs the company's dynamic, award-winning creative team. She guides all creative activities and serves as a thought leader to ensure Headspace continues to grow its leadershipposition worldwide, including digital, experiential and traditional advertising, as well as all marketing campaigns and initiatives. In 2018, Pay was awarded one of Adweek's “Los Angeles Brand Stars.”Prior to joining Headspace, Pay was the Co-Chief Creative Officer at Grey London. She served on the senior management team of the 400-person advertising agency and was the creative lead on accounts including the LRS portfolio, the United Nations and London's Metropolitan Police. During her tenure, Pay was also named one of Ad Age's “Women to Watch Europe 2018” and was nominated as one of the “World's Most Creative Women” by The Drum.Before joining Grey, she was Deputy Executive Creative Director at BBH London, developing and leading a 120-person creative department with clients including Tesco, BBC and domestic violence nonprofit Refuge. She also helped shape the agency's new specialty practices, including BBH Live and Black Sheep Studios. In addition, Pay affected change in the advertising industry's diversity agenda with her key involvement in “The Great British Diversity Experiment,” “The 3% Conference,” “SheSays,” and “Cream,” among other platforms. Pay spent a total of four years at BBH, first as Creative Director, and later as Managing Partner and Head of Creative Development. During her time at BBH, where she first met Headspace CEO Rich Pierson, she also ran accounts for iconic brands such as Levi's, Baileys, and Google.After launching her career at KesselsKramer Amsterdam, Pay transitioned to ad agency Mother London, where she served a total of 10 years leading award-winning work for brands ranging from Coca-Cola, Dr. Pepper, and Boots to GREAT Britain, Amnesty International, and the creation of FRANK—the British government's drug helpline for young people, now in its 16th year. Pay also did a stint at Wieden+Kennedy to run the firm's first global campaign for Honda.  For more info on Headspace® Please visit:www.headspace.comSocial: @headspaceTwitterInstagramfacebookTo set the standard in influencer marketing, please check out our website at www.sostandard.com or follow along with us on Instagram and Linkedin. And be sure to head over to The Social Standard Youtube channel for our video version. Follow The Social Standard on Socials for Up To Date Marketing Expertise and InsightsInstagram Facebook LinkedinTikTokBlog

London's police department is under scrutiny for the way officers handled some participants at an unofficial vigil Saturday night for a London woman whose death led to murder charges against a fellow officer and spurred a national conversation about violence against women in the U.K.Hundreds of people disregarded a judge's ruling and police requests by gathering at Clapham Common in honour of Sarah Everard, 33, who last was seen alive near the south London park on March 3. Demonstrators said they wanted to draw attention to the fear and danger many women see as a daily part of British life.Everard disappeared while walking home from a friend's apartment at about 10:30 p.m. and was found dead a week later. The slaying sent shockwaves across the U.K. because a Metropolitan Police officer is charged with her kidnapping and murder.Video of Saturday's informal vigil turned rally showed officers from the same police force tussling with participants as they pushed their way through the crowd. At one point, several male officers grabbed hold of several women and pulled them away in handcuffs to screaming and shouting from onlookers, Britain's Press Association reported.London Mayor Sadiq Khan decried the police actions."The police have a responsibility to enforce Covid laws, but from images I've seen it's clear the response was at times neither appropriate nor proportionate," Khan said on Twitter.Home Secretary Priti Patel tweeted that she had asked the Metropolitan Police for a full report on what happened.The gathering happened hours after London constable Wayne Couzens, 48, appeared in court for the first time since his arrest in Everard's death. As Metropolitan Police officers approached the Clapham Common bandstand on Saturday evening, boos, jeers and shouts of "Shame on you" came from the crowd, according to the Press Association.Organizers had hoped to hold "Reclaim the Streets" vigils in Everard's memory at the south London location and in other U.K. cities on Saturday but cancelled the in-person events after a judge refused to grant an order allowing them to go on despite coronavirus restrictions that bar mass gatherings.Hundreds of people showed up nonetheless. Before police moved in, many participants laid flowers at the park bandstand. Among them was Kate, the Duchess of Cambridge, who was seen pausing for a moment in front of the sea of flowers.Other people held signs reading "We will not be silenced" and "She was just walking home," and the crowd chanted, "Sisters united will never be defeated."In the wake of Everard's disappearance and killing, many women have taken to social media to share their own experiences of being threatened or attacked while walking outside.A 33-year-old nurse who works in the Clapham area, Mel Clarke, said she felt "very conflicted" about attending Saturday's gathering because of pandemic restrictions, but in the end "just felt that I needed to be here.""I'm really pleased that there are a lot of men here. I hope that this is kind of an opportunity for men to learn how women feel, how vulnerable we are," Clarke said. "I hope that this is the start of justice being served for Sarah."The Metropolitan Police has expressed shock and horror that one of its own was a suspect in the case. The London police force said Couzens joined its ranks in 2018 and most recently served in the parliamentary and diplomatic protection command, an armed unit responsible for guarding embassies in the capital and Parliament.During his court appearance earlier in the day, Couzens stood wearing a gray tracksuit as the charges were read to him. He was remanded into custody and has another appearance scheduled Tuesday at London's Central Criminal Court.Everard's body was found hidden in an area of woodland in Kent, more than 50 miles southeast of London, on Wednesday, a week after she went missing. A post-mortem examination is underway, police said Friday.TV and radio presenter Sandi Toksvig said a...

A Director of Development and Executive Producer with over 10 years experience at some of the world's highest ranked creative agencies and production companies. In my career I have produced award winning work and have collaborated with brands including Sony, Amazon, Volvo, Gucci and Youtube. I take a strategic approach to production with a focus on effectiveness, creativity and collaboration. Currently director of Development at Believe Media, prior to this was producer at Grey London @believemedia_london Host: Jamie Neale @jamienealejn Discussing rituals and habitual patterns in personal and work life. We ask questions about how to become more aware of one self and the world around us, how do we become 360 with ourselves? Host Instagram: @jamienealejn Podcast Instagram: @360_yourself Music from Electric Fruit Produced by Tom Dalby Composed by Toby Wright

In this episode, Nikky's guest is Gordon Reid, founder and Creative Director of Middle Boop Studios. Gordon has spent over ten years in branding, design and the advertising industry. Over his career he has worked for at Saatchi & Saatchi, Ogilvy, JWT, McCann, Sapient, Karmarama and Grey London. In 2009, he created Middle Boop studio. In his first year of business he managed to win Unilever and HSBC as clients. He also gives talks, lectures and conferences all over the world, and writes for the likes of Computer Arts and Design Week, having been judge on panels for D&AD (including black pencil,) Cannes Young Lions and Creative Circle. His recent side hustle, Weird World Cup, beermat project gained global recognition, selling the beermats all over the world, earning thousands for charity and even being recognised by Crystal Palace, the team he has supported his whole life.

Caroline Pay is Chief Creative Officer at Headspace, where she directs the company’s dynamic and award-winning creative team. Prior to joining Headspace, Caroline was the Co-Chief Creative Officer at Grey London. She served on the senior management team of the 400-person advertising agency and was the creative lead on accounts including the LRS portfolio, the United Nations and London’s Metropolitan Police. During her tenure, Caroline was also named one of Ad Age’s “Women to Watch Europe 2018” and was nominated as one of the “World’s Most Creative Women” by The Drum.Make sure to check out the new Headspace series on Netflix! *Connect with Marc

Sue is a writer by trade who's worked in the Advertising industry both in analogue and digital times. Lowe Howard- Spink. M&C Saatchi. Ogilvy. Publicis. And currently a Group Creative Director at Grey London. She's passionate about thinking stuff up and making it happen, on all platforms, and the thrill of them getting talked about .She's picked up a few awards along the way too. Sue sits on the board of a social enterprise that helps young people into work, is a SheSays Momma mentor as well being as being the mother of three teenagers. Instagram: @ladysusan10 Host: Jamie Neale @jamienealejn Discussing rituals and habitual patterns in personal and work life. We ask questions about how to become more aware of one self and the world around us, how do we become 360 with ourselves? Host Instagram: @jamienealejn Podcast Instagram: @360_yourself Music from Electric Fruit Produced by Tom Dalby Composed by Toby Wright

Back in 2017, Lucy Jameson and her co-founders (fellow Grey London colleagues Nils Leonard and Natalie Graeme) set out to create a different kind of agency, one which builds brands that 'people in the real world really wish existed'. Since then, Uncommon Creative Studio has delivered standout work for the likes of Brewdog, ITV and Chillys, and has been crowned Agency of the Year by Campaign on two successive occasions. Tune in to learn how Lucy and the Uncommon team are shaking the foundations of ad land. - Join the Journey Further Book Club: http://bit.ly/2r4fBWR Get in touch: podcast@journeyfurther.com

Chris Hirst is Global CEO for Havas Creative Network, a multi-disciplinary marketing services network. He was previously CEO at advertising agency Grey London. Once an engineering graduate working in a glass factory, his career path has taken him to the boardroom via Harvard Business School and Oxford University.

I first met Chris Hirst when he became Global chief executive at Havas Creative Network, which meant he was my boss while I worked at Cake the havas sport and entertainment agency in the network’s kings cross village in London. He was previously CEO at Grey London and is routinely ranked one of the industry's most influential people, and in 2018 he published a book called No Bullshit Leadership which has since picked up awards and good reviews across the business pages. We talk about how he looks at the job of leadership and the role of corporate culture at advertising and creative agencies. having written a leadership book myself I was interested in how he separates the hype that tends to gather around prominent sport and business leaders and the reality of their impact on team or corporate performance. We talk about culture in advertising and marketing agencies, how that survives or not after acquisition and his views on sport and sponsorship within the agency networks. As you’ll hear he’s a straightforward type of bloke who doesn’t dodge questions or give bullshit PR responses, which is good given the title of his book.

This Pro Mum podcast is in celebration of IWD 2020. I speak to award winning Group Creative Director Sue Higgs from Grey London about being a single Mum, breadwinner and creative whilst fighting bullying and sexism in the work place. In 2020 and beyond I hope no one comes up against the same prejudices as Sue. Or any prejudices for that matter. We've come far but we've still got a way to go. Let's keep fighting the good fight. The music on this Podcast is called Good Morning, by AudioBinger. The track has been edited into smaller sections. I’m free to use the track under the following license https://creativecommons.org/licenses/by-nc/4.0/

In episode 33 of The C-Word we chat to Lorena Sumich and Jahney Smith, the Co-founders of fitness app KIXXFIT.  As a former Senior Management Consultant at Deloitte, Lorena has a proven history in helping companies develop and execute technology-based strategies to disrupt traditional practises. Her extensive experience in the finance and operations of online ventures brings unique experience in technology, strategy and operations to oversee KIXXFIT's growth as it's CEO. While Jahney, having returned from London where she worked at the leading global advertising agencies Grey London and Havas London with high profile global accounts such as Pantene Pro-V, Credit Suisse, Chivas Regal. As CMO, Jahney brings her experience and expertise as a communication and marketing specialist to oversee and craft KIXXFIT's creative and communication direction. This episode is sponsored by Pure Home Body. 

Britain's political leaders sparred Sunday over who is responsible for the early release of a convicted extremist who launched a stabbing attack in central London that left two dead and injured three.After a one-day pause out of respect for victims, Friday's attack is dominating the political scene as the Dec. 12 election nears, shifting the focus, at least for the moment, from Brexit and the National Health Service to issues of security and criminal justice.The argument centers over the early release from prison of Usman Khan, who served roughly half his sentence before being set free. He was able to stab five people before being shot dead by police despite conditions imposed on his release that were supposed to protect public safety.Prime Minister Boris Johnson, portraying himself as tough on crime, on Sunday blamed Khan's freedom on changes in sentencing rules made by the last Labour Party government before Johnson's Conservatives took power in 2010. He promised to toughen sentencing laws."I think it is repulsive that individuals as dangerous as this man should be allowed out after serving only eight years and that's why we are going to change the law," he told BBC's Andrew Marr Show.Marr repeatedly challenged the prime minister by pointing out that the Conservatives had been in power for nearly a decade and not taken any steps to change the situation Johnson was complaining about.The accuracy of Johnson's claim was challenged by Ed Davey, deputy leader of the Liberal Democrats, who told Sky News that the prime minister was misleading the public about the current law regarding the early release of prisoners."Either he's incompetent and doesn't know the law, or he's deliberately misleading people when we've got a tragedy on our hands, and I'm afraid, either way, it does not look good for the prime minister," Davey said.He said Johnson has a track record of misleading the public on this and other matters, including Brexit: "I'm really alarmed that we are on the brink of having a prime minister who is the most untruthful prime minister of all time."Regardless of who is to blame, it is clear that setting Khan free before his sentence was concluded put the public at risk at a time when the official terrorism threat level had recently been lowered because of a perceived reduction in the risk of jihadis returning from Syria to Britain to launch attacks.The Ministry of Justice has begun an urgent review of cases like Khan's that might pose a threat, including a review of the conditions governing the movements of every convicted terrorist who has been released from prison.Officials say about 74 people fit this category. Conditions typically including the wearing of an electronic device that allows police to track a person's movements, a curfew, limitations on internet use and smartphone use, and reporting on a regular basis to police.Police have said that Khan appears to have been in compliance with the conditions governing his release, which weren't made public, but nonetheless was able to carry out a deadly assault that didn't rely on sophisticated weaponry or detonation of an explosive device.Labour leader Jeremy Corbyn accused the Conservatives of trying to provide security "on the cheap" and said he doesn't necessarily agree that all terrorist prisoners should be required to serve their full terms.He said it depends on the circumstances and called for the Parole Board and the probation service to be more actively involved.Johnson's Conservatives quickly tried to capitalize on Corbyn's statement in a clear indication that the extremist attack is now fair game for political brinksmanship.The party tweeted a promise — "We will change the law so terrorists serve every single day of their sentence" — along with a warning about Corbyn's opposition to this plan."Who do you trust to keep you safe?" it asks.

Clare Gilmartin and Chris Hirst join James Ashton to discuss fostering creativity, staying resilient and reinventing yourself at Harvard. Clare Gilmartin is chief executive of Trainline, the fast-growing rail and coach app that processes more than £3bn of tickets every year across 45 countries. This year she led the technology company onto the stock market, 22 years after it was set up by a Virgin Trains-led consortium. Trainline is headquartered in London and employs 600 people. Gilmartin joined the business in 2014 after spending 11 years at online retailer eBay, rising from head of motors to European vice-president. Chris Hirst is chief executive of Havas Creative Network, part of the Havas advertising and communications group. He oversees 8500 staff around the world who work on campaigns for clients including Nestlé, IBM and Huawei. Hirst previously ran Havas in the UK and Europe, having joined the business in 2015. Earlier on in his career he was chief executive of another advertising agency, Grey London. This year he published a book entitled No Bullshit Leadership. Find out more @leadingpod or www.leadingpod.com

Estudio de YouGov junto a Grey London que ha analizado cómo interactúan los británicos con las redes sociales. Y los resultados han sido bastante curiosos. Básicamente, la gente no confía en lo que ve a través de las redes. No solo los contenidos habituales, también desconfían de la publicidad y de los Influencers. Como dato curioso, los entrevistados aseguran que sus publicaciones son honestas aunque desconfían de las ajenas. https://yougov.co.uk/topics/technology/articles-reports/2019/10/31/social-media-content-often-unreliable-say-users ---------------------------------------------------------- El futuro es la publicidad nativa Iprospect (iProspect) ha organizado, con la colaboración de Verizon Media y Outbrain, un encuentro para analizar el mundo nativo. solo en Europa, el 36% utiliza adblocks en sus ordenadores, el 23% los tiene en los móviles y un 13% también en tabletas. Casi al total de la población (95%) le disgusta la publicidad por el simple hecho de que interrumpe su experiencia online e intentan evitarla de cualquier modo, ignorándola en el 66% de los casos. Estos escalofriantes datos hacen que la publicidad nativa en todas sus variantes, programática, en vídeo y en audio, sean la mejor opción. https://www.elpublicista.es/profesion/futuro-publicidad-es-nativo ---------------------------------------------------------- Black Friday Según un gran número de estudios el gasto por habitante será mayor este año. Una estimación de Webloyalty hablaba de un gasto medio de 240 euros, otra Tiendeo apuntaba de unos 205 euros y una de Google de unos 256. Los datos de Google hablaban incluso de unas cifras de 1.600 millones de euros de gasto total durante ese período en España. Además, desde El Observatorio Cetelem, no se trata ya de una moda pasajera "sino que es una tendencia que ya se ha sentado" Si bien al principio se trataba de un fecha en la que solo los geekmaníacos aprovechaban las rebajas, a día de hoy ha sido perfectamente implantada en toda la sociedad por parte de las grandes superfícies comerciales. De hecho, Los más viejos del lugar, recordarán que sonaba tan extraño y lejano como Halloween. https://www.puromarketing.com/14/32881/cuanto-dinero-movera-black-friday.html ---------------------------------------------------------- Tik Tok habría sido descargado más de 1.500 millones de veces La app China es en este momento una de las más populares a nivel mundial. Según estimaciones de la firma Sensor Tower, este mes la app china, que está bajo escrutinio de las autoridades en EE. UU., superó los 1.500 millones de descargas en App Store y Google Play Store. De Windows mobile no pone nada, qué raro. En medio de meses de tensión comercial entre China y EEUU, no extraña que Tik Tok esté en los ojos de autoridades y senadores que la acusan de ser un vehículo manipulado por la propaganda china y ven con miedo la posibilidad de una censura. Las cifras, en cualquier caso son espectaculares y en muy poco tiempo se ha colocado como la tercera app más descargada del mundo. https://www.puromarketing.com/14/32881/cuanto-dinero-movera-black-friday.html ---------------------------------------------------------- El anti-Facebook del fundador de Wikipedia supera los 200.000 usuarios La red social de Jimmy Wales, quiere combatir la propagación a través de las redes sociales de noticias falsas y mejorar la privacidad. Por el momento el servicio gratuito solo está habilitado para solicitar una cuenta y ponerse "a la cola". En apenas un mes Wales ha conseguido captar a más de 200.000 usuarios —de los cuáles 160.000 se registraron en apenas dos días— a quienes se les permite acceder a la red social y registrar unos pocos datos personales. Se trata de un proyecto ambicioso y bien intencionado pero habrá que esperar y ver su evolución. De momento, suena genial poder disfrutar de una red social sin fake news y sin que vendan tus datos al mejor postor. Quizás demasiado bien. Veremos qué ocurre. Para conocer más datos de WT Project, visitad el enlace que os dejamos en nuestra newsletter https://www.economiadigital.es/tecnologia-y-tendencias/el-anti-facebook-del-fundador-de-wikipedia-supera-los-200-000-usuarios_20011463_102.html ---------------------------------------------------------- Twitter permite programar tuits desde la web La posibilidad de programar contenidos es una función muy común en otras redes sociales como Facebook y también es una opción disponible en TweetDeck, el gestor de cuentas en redes sociales propiedad de Twitter. Lo que hace ahora la red social es incorporar esta funcionalidad, a modo de prueba, también entre los usuarios de su versión de escritorio. Aunque para los que os dediquéis a llevar las redes sociales de una empresa a través de un gestor como Hootsuite o similar no es ninguna novedad, para esta red social supone dar un pasito adelante y facilitar las cosas a los creadores de contenidos. ¿Programarán los haters sus insultos? Estaremos atentos. https://www.trecebits.com/2019/11/21/twitter-permite-programar-tuits-desde-la-web/ ---------------------------------------------------------- Más festivales y más premios: La Lluna y Premios JCDecaux de Creatividad Exterior Estos días se están celebrando infinidad de festivales del mundo de la publicidad. Nosotros vamos a destacar dos. Por un lado, tuvo lugar en Valencia el festival La Lluna. El festival, que este año ha coronado a Rosebud como mejor agencia, volvía este 2019 a ser anual, una cita que ha sido refrendada por los profesionales del sector. Una de datos: 38 agencias, 60 marcas, 339 casos presentados y 71 en la categoría Jóvenes Talentos. Otro evento que ha tenido lugar en estas fechas han sido los Premios JCDecaux de Creatividad Exterior. Los Oros se han repartido entre las agencias LOLA MullenLowe, Havas y China, mientras que la Universidad Nebrija lo ha obtenido en la categoría Nuevos Talentos-UNICEF. Os dejamos en nuestro newsletter los enlaces para que podáis conocer mejor cómo fueron estas galas. https://valenciaplaza.com/la-lluna-2019-corona-a-rosebud-en-la-edicion-de-la-autoestima-publicitaria https://controlpublicidad.com/festivales-y-premios-publicidad/ganadores-de-los-premios-jcdecaux-de-creatividad-exterior/ ---------------------------------------------------------- Esto es todo por esta semana. Pueden suscribirse a nuestra newsletter a través de la web filispin.es y al podcast desde su plataforma preferida. Besos, abrazos y gratitudes.

Matt Tanter is the Chief Strategy Officer at Grey London and the Chair of the Account Planning Group (APG). As far as planning credentials go, CSO + Grey + London + Chair of APG = legit. He's a leader who's interested in culture over process and I thought I'd talk to him about this focus to help companies trying to bring in planning understand that you can't just drop in a planner and have planning. Planning happens within an operating system - a city, an agency type, an agency, the philosophy of the agency, the processes of the agency, and the attitudes of managers. We discuss: - Establishing a good culture of planning - The pressures on planners right now - Managing up - Mental health in planning' - The APG and its creative planning awards Shoutouts to all the lone planners or people trying to establish planning where it has never existed. You can find Matt here https://twitter.com/matttanter and the APG here https://www.apg.org.uk/ For more strategy talk: 1. Strategy newsletter: http://www.markpollard.net/email-newsletter/ 2. Strategy drawings: http://www.instagram.com/markpollard 3. Strategy Twitter: http://www.twitter.com/markpollard 4. Join 5,000+ strategists: http://www.sweathead.co New book "Strategy Is Your Words" out soon.

Nicola Mendelsohn is Facebook’s Vice-President for Europe, the Middle East and Africa and as such one of the most influential executives at one of the world’s biggest brands and significant marketing channels. Starting her career in advertising BBH in 1992 she rose to business development director before leaving to join Grey London as its deputy chairman in 2004. In 2008 she left to join then independent agency Karmarama as partner and executive chairman, a position she held for five years before leaving to join Facebook. In a wide-ranging interview Mendelsohn discusses: · How she coped when diagnosed with cancer · How BBH’s approach to creativity has helped shape her career · Why more needs to be done to help women reach leadership positions · Brand safety, political advertising, data use and Facebook’s role and responsibility · What Facebook needs to do to restore trust in its brand

In this episode, I had the pleasure of interviewing Caroline Pay. Caroline is Chief Creative Officer at Headspace and sitting in her kitchen over a cup of tea, we discussed her captivating career- from her humble beginnings at Kessel and Krammer, to working at Mother with famous director Kim Gehrig, to her last UK role as CCO of Grey London, finishing on the serendipitous meeting that led to her new job at Headspace. Throughout these anecdotes and stories what stood out was Caroline’s unquenchable thirst for being challenged, her self-confidence and ability to play to her strengths to be the best at her role.

Sara Bennison is a marketer with almost 30 years of experience. Starting her career as a graduate trainee at JWT in the late 80s she rose to become managing partner at Grey London in 2003. She jumped client-side to BT and then into financial services, first at Barclays, where she was CMO of its personal and corporate bank, then to Nationwide in 2016 where she works today.      She is an active advocate for change with various industry bodies and was named Visionary Marketer of the Year at Marketing Week's Masters of Marketing awards. In a wide-ranging interview, Bennison discusses: · Why brands need to give their agencies the time and space to have “the crazy idea” · Why the financial crash was good for branding in the financial services industry · Why the true test of a marketer is when things aren’t going to plan  · The virtues of testing yourself in an alien environment · Overcoming marketing’s “obsession with numbers” and focusing on the long term · Why it’s important to work for a company aligned with your values

Leo Rayman of Grey Advertising London, discusses the indications of the future of the film industry and advertising agencies from his time at this year's Cannes Film Festival.

Leo Rayman of Grey Advertising London, discusses the indications of the future of the film industry and advertising agencies from his time at this year's Cannes Film Festival.

Phil Lind is former Network Creative Director at Channel 4's 4Creative and ITV's Network Executive Creative Director who now works as a freelancer. Recent projects include the critically acclaimed The Times Unquiet Film series through Grey London and an easyJet commercial. In this Movidiam podcast, we talk to Phil about his experience of production, moving from in-house to freelance, and the golden age of television.

Phil Lind is former Network Creative Director at Channel 4's 4Creative and ITV's Network Executive Creative Director who now works as a freelancer. Recent projects include the critically acclaimed The Times Unquiet Film series through Grey London and an easyJet commercial. In this Movidiam podcast, we talk to Phil about his experience of production, moving from in-house to freelance, and the golden age of television.

Welcome to the Marketing Mind, a new podcast brought to you from the team at Marketing magazine, and powered by Somethin' Else. This month's Christmas special sees the industry's top creatives cast a critical eye over 2015's crop of festive ads, from John Lewis' annual "cry and buy" to Lidl's humorous, service-oriented campaign. Emma de la Fosse, chief creative officer of OgilvyOne; Nils Leonard, chief creative officer and chairman at Grey London; and Chris Clarke, chief creative officer at Digitas LBi join Rachel to look back over Christmas ads past and present. Please note that this episode features some explicit language, and party blowers.