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If your postal code begins with any of the following, you're considered at risk for tickborne disease. B0J, B0N, B1S, B2R, B2S, B2T, B2V, B2W, B2X, B2Y, B2Z, B3A, B3B, B3E, B3G, B3H, B3J, B3K, B3L, B3M, B3N, B3P, B3R, B3S, B3T, B3V, B3Z, B4A, B4B, B4C, B4E, B4G
Sneak ON AIR, la première et la seule émission de radio 100% sneakers au monde !!! sur la radio RBS tous les mardis de 20h à 21h. Animée par l'équipe de Sneakers EMPIRE. Actu sneakers, invités, SANA, talk. Story insta de l'épisode. Pour cet épisode, nous vous proposons une heure de talk, d'actu, et de débats autour des sneakers avec comme invité l'équipe de Basket4Ballers pour parler de leur création la B4B Origins Big Bang. ORIGINS, la toute première paire performance B4B !!!
Sneak ON AIR, la première et la seule émission de radio 100% sneakers au monde !!! sur la radio RBS tous les mardis de 20h à 21h. Animée par l'équipe de Sneakers EMPIRE. Actu sneakers, invités, SANA, talk. Story insta de l'épisode. Pour cet épisode, nous vous proposons une heure de talk, d'actu, et de débats autour des sneakers avec comme invité l'équipe de Basket4Ballers pour parler de leur création la B4B Origins Big Bang. ORIGINS, la toute première paire performance B4B !!!
See moer here: https://wp.me/p58EtD-7ff Lee Chandler is the founder of The Wise Old Soul Podcast, he has been a business man with more than 30 years of experience in land development and commercial/residential building in both the USA and Canada. The combination of his personal and business experiences made Lee particularly well suited to expand his philanthropic endeavours through his charity; Bracelets For Buildings Inc. (B4B), where he is Co-Founder and President. B4B's first international projects in Thailand and Cambodia began in 2015. From his early years, Lee demonstrated innate qualities of compassion and caring for others. During primary school, he began his outreach through volunteerism by regularly visiting the auxiliary hospital where his grandmother lived. Lee's personal credo can be summarized in this statement: “As a person, I have the responsibility to help others (no matter what race, religion or gender) who due to no fault of their own, cannot truly help themselves”. He has been on a spiritual quest most of his life with extraordinary spiritual experiences from childhood. Recently Lee felt to share his spiritual journey in a more powerful way, thus creating The Wise Old Soul Podcast. The wise old soul refers to the inner guidance, the inner knowing we all have, and have experienced from time to time. It is truly a 'Journey To A Higher Perspective' for us all. Lee and his guests delve into questions from a spiritual perspective, including near death experiences, kundalini awakenings, angels, guides, connecting with those who have crossed over, and explore other intelligence through out the cosmos. Links to B4B Charity: WS; https://www.bracelets4buildings.com/ https://www.facebook.com/BraceletsForBuildings/ https://www.instagram.com/BraceletsForBuildings/ Date: Sunday 26 May 2024 @ 6:30 - 8 pm EDT Monday 27 May @ 8:30 - 10 am AEST Sydney Episode: 12 ATP Media -Awakening Consciousness with KAren Swain Welcomes Lee Chandler Host: KAren Swain https://karenswain.com Appreciate KAren's work Awakening Consciousness? THANK YOU for your Support for the content. Share your appreciation on this link https://www.paypal.me/KArenASwain Visit KAren's website here https://karenswain.com/ Follow us on all our platforms https://linktr.ee/KArenSwain Join our Awakening Empowerment Network Facebook Group / awakeningempowermentnetwork
See moer here: https://wp.me/p58EtD-7ff Lee Chandler is the founder of The Wise Old Soul Podcast, he has been a business man with more than 30 years of experience in land development and commercial/residential building in both the USA and Canada. The combination of his personal and business experiences made Lee particularly well suited to expand his philanthropic endeavours through his charity; Bracelets For Buildings Inc. (B4B), where he is Co-Founder and President. B4B's first international projects in Thailand and Cambodia began in 2015. From his early years, Lee demonstrated innate qualities of compassion and caring for others. During primary school, he began his outreach through volunteerism by regularly visiting the auxiliary hospital where his grandmother lived. Lee's personal credo can be summarized in this statement: “As a person, I have the responsibility to help others (no matter what race, religion or gender) who due to no fault of their own, cannot truly help themselves”. He has been on a spiritual quest most of his life with extraordinary spiritual experiences from childhood. Recently Lee felt to share his spiritual journey in a more powerful way, thus creating The Wise Old Soul Podcast. The wise old soul refers to the inner guidance, the inner knowing we all have, and have experienced from time to time. It is truly a 'Journey To A Higher Perspective' for us all. Lee and his guests delve into questions from a spiritual perspective, including near death experiences, kundalini awakenings, angels, guides, connecting with those who have crossed over, and explore other intelligence through out the cosmos. Links to B4B Charity: WS; https://www.bracelets4buildings.com/ https://www.facebook.com/BraceletsForBuildings/ https://www.instagram.com/BraceletsForBuildings/ Date: Sunday 26 May 2024 @ 6:30 - 8 pm EDT Monday 27 May @ 8:30 - 10 am AEST Sydney Episode: 12 ATP Media -Awakening Consciousness with KAren Swain Welcomes Lee Chandler Host: KAren Swain https://karenswain.com Appreciate KAren's work Awakening Consciousness? THANK YOU for your Support for the content. Share your appreciation on this link https://www.paypal.me/KArenASwain Visit KAren's website here https://karenswain.com/ Follow us on all our platforms https://linktr.ee/KArenSwain Join our Awakening Empowerment Network Facebook Group / awakeningempowermentnetwork
See more here: https://wp.me/p58EtD-7ff Lee Chandler is the founder of The Wise Old Soul Podcast, he has been a business man with more than 30 years of experience in land development and commercial/residential building in both the USA and Canada. The combination of his personal and business experiences made Lee particularly well suited to expand his philanthropic endeavours through his charity; Bracelets For Buildings Inc. (B4B), where he is Co-Founder and President. B4B's first international projects in Thailand and Cambodia began in 2015. From his early years, Lee demonstrated innate qualities of compassion and caring for others. During primary school, he began his outreach through volunteerism by regularly visiting the auxiliary hospital where his grandmother lived. Lee's personal credo can be summarized in this statement: “As a person, I have the responsibility to help others (no matter what race, religion or gender) who due to no fault of their own, cannot truly help themselves”. Links to B4B Charity: WS: https://www.bracelets4buildings.com He has been on a spiritual quest most of his life with extraordinary spiritual experiences from childhood. Recently Lee felt to share his spiritual journey in a more powerful way, thus creating The Wise Old Soul Podcast. The wise old soul refers to the inner guidance, the inner knowing we all have, and have experienced from time to time. It is truly a 'Journey To A Higher Perspective' for us all. Lee and his guests delve into questions from a spiritual perspective, including near death experiences, kundalini awakenings, angels, guides, connecting with those who have crossed over, and explore other intelligence through out the cosmos. Appreciate KAren's work Awakening Consciousness? THANK YOU for your Support for the content. Share your appreciation on this link https://www.paypal.me/KArenASwain Visit KAren's website here https://karenswain.com/ Follow us on all our platforms https://linktr.ee/KArenSwain Join our Awakening Empowerment Network Facebook Group / awakeningempowermentnetwork
@markasher32 gets some game changing travel advice from Army Maj. Javon Starnes. Then in the business leaders spotlight Rich Dad Poor Dad co-author @sharonlechter to discuss her new book How Money Works for Women: Take Control or Lose It. Start your day strong with B4B!
@markasher32 chats with Michelle Strong from Verizon on all the deals and resources they're providing to small businesses. After we get a visit from Mark Russello of Kasai Japanese Steakhouse for Stump the Chump right here on B4B!
Misfit and Kamer ft B4B on Sub FM 21st February 2024 - https://www.sub.fm
Juice is back from Drag Con. Jax is a future booth babe. Both were disappointed by B4B.
Seguro que has escuchado de B2C y B2B...¿pero sabes que es B4B? Cuando ví este termino por la primera vez me dío mucha curiosidad entonces decidí invitar uno de los líderes de opinión sobre tema en LATAM para profundizar en cómo podemos aplicar este concepto a nuestro proceso de ventas para conectar mejor y vender más. En este episodio del vender diferente podcast estoy con el rolo Freddy Guevara donde hablamos de B4B. Este es un término más allá del concepto B2B y destaca la importancia de pensar en los clientes de nuestros clientes para solucionar sus problemas con un acercamiento más holístico. Después de escuchar este episodio vas a tener una visión diferente en cada reunión de ventas desde hoy en adelante. B4B no reemplaza al B2B...solo es una extensión para que entiendas mejor la necesidad de tu cliente. En resumen B2B + B2C = B4B
Hey Bum Chums, B4B returns with a look at the classic Hum Aapke Hain Koun! So much duty for these dutiful duty-lovers, yet thrilling moments abound. Join us as we ask the tough questions, such as: Is Tuffy the dog a good boy acting on Krishna's behalf? What is the right price for doing a proper shoe heist? Also, can Shrishma turn it on when she needs to? She certainly does here, so have a sip of Old Monk, toss a pillow, and enjoy the Boo-boo-booray! Featuring Shrishma Naik, Katherine Sherlock, and Justin Zeppa. We appreciate your support, so please subscribe, rate, review, and follow the show. Tell all your friends, tell your enemies too. Instagram: @thesauropod Facebook: facebook.com/thesauropodEmail: info@thesauropod.comwww.thesauropod.com Buy our luxurious merchandise:https://www.teepublic.com/user/sauropodAnd don't forget to listen to these other stellar episodes of Booray For Bollywood, right here on the Sauropod:Ep. 058 - Dilwale Dulhania Le JayengeEp. 064 - LagaanEp. 068 - DabanggEp. 078 - SholayEp. 087 - Mr. IndiaEp. 096 - Ajeeb Daastaans
Hey friends! Welcome to our newest episode of the Auto Repair Marketing Podcast. Today I am excited to have some amazing ladies on the podcast with me! Leigh Anne Best + Laura Frank with Brakes for Breasts are here with me today and it's going to be amazing! Talking Points How I found out about B4B (Carm's podcast!) when B4B was nearing the $1M mark a few years ago As business owners…. We have visibility. With visibility comes responsibility. BOOM! Let's talk stats. You have so many on your website! Nearly 300K will be diagnosed | Over 40K will die — in 2022 $1.4M since 2011 Over 100 repair shops What made you start the organization? Leigh Anne and Laura's most memorable moment with B4B Getting connected to Dr. Tuohy - the Cleveland Clinic B4B makes it so easy, having done the groundwork for shops to get involved What B4B hopes to accomplish THIS year What B4B is going to look like in 5 years What you can do to get involved The “best” time of the year for the shops to get started with you/signing up How To Get In Touch Group - https://www.facebook.com/groups/autorepairmarketingmastermind (Auto Repair Marketing Mastermind) Website - https://shopmarketingpros.com/meet-the-pros/ (shopmarketingpros.com) Facebook - https://www.facebook.com/shopmarketingpros/ (facebook.com/shopmarketingpros) Get the Book - http://shopmarketingpros.com/book (shopmarketingpros.com/book) Instagram - @shopmarketingpros Questions/Ideas - podcast@shopmarketingpros.com Lagniappe (Books, Links, Other Podcasts, etc) https://www.brakesforbreasts.com/ (Brakes for Breasts Website) https://remarkableresults.biz/?s=brakes+for+breasts (Brakes for Breasts on multiple other episodes on the Aftermarket Radio Networ) Thanks to our partner, RepairPal. Visit the Web https://repairpal.com/ (HERE)
Hey friends! Welcome to our newest episode of the Auto Repair Marketing Podcast. Today I am excited to have some amazing ladies on the podcast with me! Leigh Anne Best + Laura Frank with Brakes for Breasts are here with me today and it's going to be amazing!Talking PointsHow I found out about B4B (Carm's podcast!) when B4B was nearing the $1M mark a few years agoAs business owners…. We have visibility. With visibility comes responsibility. BOOM!Let's talk stats. You have so many on your website!Nearly 300K will be diagnosed | Over 40K will die — in 2022$1.4M since 2011Over 100 repair shopsWhat made you start the organization?Leigh Anne and Laura's most memorable moment with B4BGetting connected to Dr. Tuohy - the Cleveland ClinicB4B makes it so easy, having done the groundwork for shops to get involvedWhat B4B hopes to accomplish THIS yearWhat B4B is going to look like in 5 yearsWhat you can do to get involvedThe “best” time of the year for the shops to get started with you/signing upHow To Get In TouchGroup - Auto Repair Marketing MastermindWebsite - shopmarketingpros.com Facebook - facebook.com/shopmarketingpros Get the Book - shopmarketingpros.com/bookInstagram - @shopmarketingpros Questions/Ideas - podcast@shopmarketingpros.com Lagniappe (Books, Links, Other Podcasts, etc)Brakes for Breasts WebsiteBrakes for Breasts on multiple other episodes on the Aftermarket Radio NetworThanks to our partner, RepairPal. Visit the Web HERE
Nick Kendell and Scott Kennedy discuss ESPN's Bill Barnwell's latest pieces combing through the NFL's contenders and listing each team's "weakness". For the #DenverBroncos, Barnwell determined that the linebacker position was an area the team could stand to improve still or suffer later consequences. Do the B4B guys agree? What other positions deserve some worry at this point? Are we sleeping on the linebacking position in Denver? #BroncosCamp Nick Kendell: https://twitter.com/NickKendellMHHScott Kennedy: https://www.youtube.com/c/scottkennedy?sub_confirmation=1Merch: http://huddleuppod.com/Slam it here for more Broncos coverage: http://milehighhuddle.com Learn more about your ad choices. Visit podcastchoices.com/adchoices
Hear how to provide optimal customer journeys for your prospects In this On the Brink podcast, I had an amazing conversation with Patrick Van Gorder, Executive Vice President and Partner of Level Agency. Conversations with strategic marketers is always exciting. The world we used to market in has changed. And marketing is supposed to encourage people not just to purchase but to engage with your products and services. The buyer, however, has changed their journey over the past 25 years. As we know from our own work as HubSpot Partners, the buyer's first task when considering a solution to solve their problem is to Google it. If you don't have a digital experience that comes up on the first pages of Google search, you're not a good answer for that person's problem or question. What does that mean for your business? Patrick has many great answers to that question so listen in, learn and share! Watch and listen to our conversation here Here are some statistics Patrick shared that you should consider: 65% of total advertising in 2021 was online digital advertising, which is an incredible stat by itself. Even more impressive is when you factor in the fact that it's up from about 50% just a couple of years before 2019. Digital advertising has become the lion's share of the pie and also the fastest growing segment of the pie. Dollars spent in digital channels go to one of these companies: Alphabet (parent company of Google), YouTube, Meta (parent company of Facebook), Instagram or Amazon. Interesting isn't it? As you consider what you are doing to grow your business, it might be time to listen in to our podcast. Reflect on what you should be doing, and how to refocus your investments in marketing. Marketing is not an expense. It is and has always been a central part of your product design, development and promotion. Invest in it wisely and you will reap the benefits. To contact Patrick You can reach him on Linkedin or his website Level Agency www.level.agency. Ready to really make your marketing work for you? Some great suggestions: Podcast: Michele Bailey—The World Of Marketing Is Transformed. Are You Ready For A New Strategy? Podcast: Mark Schaefer—Are You Ready For The Marketing Rebellion? Podcast: Melissa Copeland—Customers Want Great Experiences. How Can You Deliver Extraordinary Ones? Additional resources for you My two award-winning books: Rethink: Smashing The Myths of Women in Businessand On the Brink: A Fresh Lens to Take Your Business to New Heights Our website: Simon Associates Management Consultants Read the transcript of our podcast here Andi Simon: Welcome to On the Brink With Andi Simon. Hi, I'm Andi Simon, I'm your host and your guide. And as you know, my great audience out there, my job is to help you get off the brink. I want you to see, feel and think in new ways so you can change. And you know that change is painful. But in these fast changing times, there are many choices. But it's important for you to have a better understanding of things so you can do it wisely, and quickly be agile. You know, fast is the new way. Now are you going to be faster and better at what you're doing? I have with me today a fantastic individual whom I met through a Vistage group that I did. His name is Patrick Van Gorder. He's Executive Vice President of Level Agency. And I want you to know that I did a podcast for them. And I enjoyed it so much. I invited him back here so we could continue the conversation. Let me tell you a little bit about what we're going to talk about by introducing Patrick's bio. Patrick Van Gorder has been part of a leadership team at Level Agency since the company's founding in 2010, which seems like yesterday, but it's not, it's like a moment ago. He's made measurable significant contributions in each role he's had, as director of campaigns and platforms, as a VP of Client Services, and now he's Executive Vice President. But his real desire for today is to share with you the changing nature of communication, marketing, and brand building for you and your company, and for things that matter to you. You have to understand what's going on because the world has turned digital, if you haven't noticed. I have a hunch you have. I bet the first thing you do when you want something is to Google it, and so it's very interesting. He'll tell you some major statistics. But today we're going talk about how people buy and what the buyer's journey is like, and why digital marketing has become so essential to your skill set, your way of viewing the world, and what Patrick can help you with. Patrick, thank you for joining me. Patrick Van Gorder: Hey, Andi, thank you so much for having me back. I'm excited to continue the conversation. Andi Simon: Before we get into it, though, tell our audience a little more about who's Patrick, and the journey about why this has become so important for you. Patrick Van Gorder: Yeah, thanks, Andi. So I am sitting here in sunny Pittsburgh, Pennsylvania, home of Mr. Rogers, amongst other great Pittsburgers. I am a journalism and political science graduate that got into advertising accidentally. I graduated in 2009 into the midst of the Great Recession. I had no idea what I wanted to do. And I got a call from a colleague who was writing a website that was focused on comparison shopping for higher education. And I said, Let's go over there and let's do some work together. And I've never looked back. I've been with Level Agency, which is that firm, ever since 2010. My partner and I, Patrick Patterson, purchased the company from the former owner in March of 2021. So it's been a long exciting and knowledge- and learning-filled journey for me. We're up to about 75 people now, most of which are still in Pittsburgh, but we've got staff and clients all across the country. Our focus is helping businesses both learn about what their audiences are asking for, and how to better sell their products and position their products digitally. And also ultimately, to help them sell right ultimately. It's still true that the main function of marketing is sales or direct ROI, but the exciting thing, the thing that gets me out of bed every morning, is the reality that not only can we generate revenue, we can sell it. We can actually learn a great deal about where our customers are going, what they're looking for, and become even more efficient and more effective tomorrow because of the advertising we're doing today. Andi Simon: Well, let's talk a little bit about it because we know that the buyer's journey has changed. And in the old world, which wasn't that long ago, we used to buy lots of advertising, very flat, push it out. And as people will say, Oh, really, but you know, that's sort of a past way of communicating and branding, and marketing is about storytelling. People buy your story as much as they buy the product or the package and it really matters how you communicate that and how you make it accessible to them. So let's talk about in the world that you're in, where all the dollars have gone to, and what's absolutely important for a listener to understand that they should be doing as well. A little bit more about why this is so important. Patrick Van Gorder: Absolutely. So 65% of total advertising in 2021 was online, was digital advertising, which is an incredible stat by itself. But when you factor in the fact that it's up from about 50%, just a couple of years before 2019. That's not only the lion's share of the pie, but it's also the fastest growing segment of the pie. And the really interesting thing about that concentration of dollars in digital channels is 90% of that digital span goes to one of these companies right now. It goes either to the parent company of Google, YouTube, or other properties like that. It goes to Meta, parent company of Facebook, and Instagram, or it goes to Amazon. So what that means for your listeners is, there is an incredibly complex ecosystem out there. And there are dozens, hundreds, thousands of different platforms, different ad tech intermediaries, different tools out there. But really, if you focus on the vital few, the 90%, that make up the lion's share, you can do quite a bit. You can get quite a bit of leverage out of your spending. And Andi, you mentioned something that I think is really interesting, and I've been thinking a lot about. So if you think about the ways that we thought about advertising in the past, if you've ever taken an advertising class, or you're someone that has some experience in advertising, you've probably heard of the funnel, the advertising funnel, where you have at the very top, awareness, and down at the bottom, you've got direct response, and things like that. And the reality is, that comes from a moment, when, if you think about what a television ad was, there was literally no other action you could take. You just had to watch the ad, and maybe there was a phone number at the bottom that said, Hey, call this number right now. There was no way to take action, there was no way to continue the conversation. Think about a billboard. There's very, very little that you can do other than see and register what a billboard says. The reality in the digital space is, all of these channels are working together and allowing you to build your brand and build engagement with your brand in so many different ways all at once. So a Facebook ad is building brand awareness, but it's also driving engagement. It's also asking someone to fill out a form or buy a product. So it's operating all of the steps of this classic funnel at the same time. Andi Simon: Well, don't leave that thought. Because as you're thinking about communicating your story or your message, what you'd like to see happen, it isn't bringing enormous top of mind awareness out there, it is figuring out ways to take the person who's ready to learn more, and move them through that wonderful journey until they're ready to purchase, taste and try. And so your whole process has been transformed to much more immediate. I was in a group and one of the gentlemen said, People call us and they want to talk to somebody immediately. They want to listen to a doctor immediately. Instant gratification. They say, This is my time, I want to do a purchase right now. Connect me. I don't want to learn more. It's not slow. So how are you doing this with your clients? So my illustrative stories are case studies. Is that frustration? Patrick Van Gorder: It's a great question. I'll use one of our clients that's in the sales enablement SAS world. So, they had an experience that was very much the old school approach to what you asked people to do online, which was fill out a form, and we'll contact you. This feels ancient because the way that the consumer perception has changed is, they've said, No, I will contact you when I want to talk. If you think that I'm going to subject myself to another telesales, funnels, another set of emails, you must be out of your mind. So I will contact you when I want to talk to you about sales. But in the meantime, what you can give me now is value, you can give me insight, something like a webinar or a white paper or a case study. You can help me know more about this space, learn more about your perspective and your thought leadership in this space. And then by the way, when I'm ready to talk, there's a form there. I'll get in touch right away. And I'll expect to be contacted pretty quickly. But you know, the reality is, it's less about just being there. If you have to be there with value, you have to be there with something that the consumer cares about. Not just, Hey, give us your information and we'll call you when we feel like it. Andi Simon: You know, one of the things that illustrates that is, you really aren't selling a thing, a product or your SAS story, you're selling a relationship. And people are really buying knowledge and wisdom and experience and a much bigger product than the product they're actually going to end up buying. And I've been reading a great deal about how the world is shifting from B2C, or from B2B to B4C and B4B, as if we are going to collaborate around something that you need and I can help you with. And it's becoming very interesting to watch that mindset change. Because as you're thinking about these clients, the customer wants you to work with them. "I'm making the right decision, not simply purchasing what I've got here, or being sold by somebody." So it's a really different buyer that you're dealing with. They're often younger, and sometimes not. But they also have different expectations on speed and ease. And is what you're seeing awesome? Patrick Van Gorder: It is, in our own world, Level Agency as a services business. We really lean in on the consultative partnership approach. And I think we've seen a lot of very successful organizations take that same approach where it's not about the features, it's about the benefits. It's not about the services, it's about the solutions. And that's not to say that it needs to be completely impenetrable to understand what services and products a company actually does offer. You want to make it simple enough so that you can accommodate different types of searchers. You might have someone that is coming to your site or coming to your physical office, and they know exactly what they want. They want a partner, or they want a general contractor-style vendor that's going to take the blueprints from the architect and build the thing exactly as they see it. But I think in many cases what they're really looking for is the architect and the general contractor, right? They're saying, I have this goal. I have this business objective. And we're coming to you to help us solve all of the problems that we're dealing with, and trying to achieve this objective. And you tell us how we can best use this set of tools that are available to us to achieve this business objective. Andi Simon: Well you know for us, we're corporate anthropologists. We specialize in helping companies change. I talked about Blue Ocean Strategy, and why that's such a great way to help companies find creating markets as opposed to competing in them. But I must say that near to your point, it doesn't much matter if it's cultural change or strategy change. People come with a problem, or pain points, and a challenge. And I always find the conversations are very interesting. We have a new client coming on now. And I must tell you that the way they came to us is different than the way we're going to serve them. What they really needed is different from what they thought they needed. And that's just people and I guess, in some ways, the packaging of the solutions you're offering. It's going to require some trust that there is the right solution for the problem that they've identified. How does data and data analytics fit into this? Patrick Van Gorder: Yeah, it's a great question. You know, I think the curiosity that you're describing is probably the single most important attribute that I find in the people in the knowledge economy in 2022. That little piece in the back of your brain that says, what's going on here? How do I understand this data or this perspective or this product in a new and interesting way? What we find is that there is so much data that is accessible to you if you have the willingness and the knowledge of where to look. So, if we think about it, maybe it'd be helpful to think about it in the context of a case study. So we have a new client that we're onboarding, and we're seeking to understand where their audience is. They've got some perspective on who they'd like to speak to, and where they think that those people spend their time digitally. So one of the data gathering exercises that we do is we have a deep interview conversation, kind of the classic marketing: Tell us everything that you know about where you are, who your audience is, and where they live. But in the past, I think that was kind of the end of the line. Like, you have that conversation, you build your audience profile, and that sort of becomes the audience profile that you use for a lot of your targeting efforts. What we do is, we say, Okay, so now we've gathered this perspective from you. Let's dig into the data that you have available, and validate that. What first party data do you have available? Do you have a CRM? When was the last time that you really explored? Is this an experience that you've had with clients as well? Andi Simon: Of course, keep going, because the illusion of their reality is so interesting. But in fact, it's an illusion. And as you dig into their CRM, and when did you look at it? Again, I want you to finish your thought. Patrick Van Gorder: So look at the CRM, look at the audience that's in there, then look at the analytics platforms that the client has to look at, Google Analytics. What can you learn about the audience, about the behavior once they come to the site, about how they get to the site? Take that curiosity and deep dive into information that maybe you've looked at before, and maybe you haven't. And the great thing about these tools is, there's so much you know. You don't need a developer, you don't need an IT person to be able to understand these things. You just need to be able to watch a three minute YouTube video to say, Hey, how do I see behavior funnels in Google Analytics? Or how do I see the firmographic profiles in Salesforce or whatever those questions are. It's all there if you're willing to dig in and take a look. And then once you get into this, you look at the CRM, you look at the Google Analytics data, you look if there are ad platforms that are currently running. So we would look at Google, Google ads at meta, at LinkedIn, or Bing, or Instagram, or wherever these folks are running ads. And then there's a whole 'nother ecosystem of audience information that you can glean from those platforms. And then that's not even getting into the third party tools that are out there that allow you to take an outside-in perspective, but you kind of have to follow the thread. Andi Simon: Once you do notice, that influences what you do for whom, and how does it influence the kind of communication, client advertising that we create, in order to capture those people closer to their point of purchase, or somewhere along that buyer's journey? You know, some insights you can share? Patrick Van Gorder: So what it does is, it arms you with a good data-supported ability to create a hypothesis, basically to say, I think that this audience of midmarket C-level people really care about the content that we have about cybersecurity or the content that we have about additive manufacturing, or whatever that content segment is. And I think that because you can see that those pages rank highly on the website. I can see that those are roles that are associated with whatever sort of the data story is that supports that. And then with that information, you can formulate and enunciate a hypothesis for what you're trying to do. So it could be something like, My hypothesis is that if I show this cybersecurity content, if I feature this content to this audience for the next two months, I can dramatically expand my share of leads that are coming from this program. So you write that down, you write that hypothesis down, and you execute against it. And then you measure the results. And you compare what you thought would happen versus what actually happened, and they're very seldom exactly the same thing. But then you know what I learned from this experiment and then how do I further exploit or further take advantage of the lesson that I've learned from this experiment. If you treat your marketing like these micro hypotheses, test spreads, instead of just the cost center, we're just over here, we're spending in advertising, because that's what we do, you'll be astounded by how much you can learn and how much knowledge and value and insight value that will bring to your enterprise. Andi Simon: Do you find it at times immobilizes your clients? Because I often find that the brain is wonderful at what it knows. It's familiar, it's really comfortable. The habits I call are an illusion because your mind has a story. And that's what you believe to be true, there is no truth. The only truth is there's no truth. But that leads to that testing mindset, the curiosity quotient, the individual's willingness to learn by doing and keep learning from there. Are you transforming your clients to becoming learners that way? Because I find that it requires them to come in all-knowing and leave full of curiosity. And that's fine, I'll take that. Because unless you're full of curiosity, you can't get unstuck. You don't know how to grow, you're certain, but it's not a working route. There is only so much we can fix until you open your mind to the possibilities. Do you find that the clients get transformed as well? Because I'm getting transformed as I listen to you. Patrick Van Gorder: They do. They certainly do. It can be pretty inspiring to watch. We're lucky to have an incredible set of clients. I'm sure you have the same. You have the privilege of being pretty selective with who you work with. So we start with a really high bar for the types of partners that we work with. But over time, I think we demonstrate to them a couple of things that grow their own capability in this space. First, we are fanatical about trust driving communication, meaning, if something isn't working, you're going to hear about it from us first, rather than have to decipher it, and figure it out yourself. We're very careful in our culture to make that a norm and an expectation. And then, in the context of our working, our weekly or bi-weekly or monthly coordinations, we really try to model the what-if type thinking so that we have a tool that's our hypothesis. It's like a database where all of our team members log their hypothesis, just like the one that I shared with you as an example. Define what the success criteria are, and that's often a collaborative process with the client where the client says, You know, I've been noticing, the folks that I've been talking to at conferences are now much more interested in X. What would it look like for us to do some advertising against that segment? We collaboratively develop that campaign, and we learn from it. We run the test, and we learn from it, and instead of, Oh, well, it happens and if it doesn't work as well as we hoped, we kind of just move on. We don't really talk about it. We spend more time talking about what we learn when it doesn't perform as we expect it to than we talk about the thing that goes exactly as planned. So I think over time we build that trust in that relationship where we become a curiosity engine. An extension, if you think about what marketing is, it's the interface between the public and the business. It's where most of your posts, first interactions with prospective non-current clients are, and that's such a privileged position to be in. But I think we often forget that so much of the privilege there is in the knowledge, not just in the opportunity to make a first impression or make a sale. It's also about what we can learn. Andi Simon: Because we're coming out of the pandemic, assuming we're coming out of it, did you notice dramatic or important changes during that period that listeners should be paying attention to? And my hunch is that your curiosity opened up a whole lot of interesting learnings. Are there any that you can share? Patrick Van Gorder: Yes, we saw a decade of change in a couple of years in terms of acceleration. What that meant, in practical terms, is that the trend toward digital advertising accelerated the trend from platforms like linear television to streaming to OTT to connected TV. Those trends accelerated. People spend more time online than ever before. And, for a while we were the only game in town when it came to marketing. As we open up, and I share your optimism that hopefully the changes are here to stay, but as we open up, there's a reality that there's a hunger for personal connection. There's a hunger for some of the things that brands have forgone: travel, face to face sales and things like that. But the genie is not going back in the bottle as it relates to the collaborative collaboration at a distance. I think marketing at its best in 2022 is collaboration at a distance. It's this world where we're having real discussions and dialogues with people even though we're not face to face, or in the same meeting together. So I think to answer your question directly, Andi, the bottom line is, the space accelerated dramatically. The trends accelerated dramatically. And the brands that have not yet sort of shifted, if your budget looks anything like 65% of your spend is not in digital, that probably means that you're behind the optimal budget allocation. Andi Simon: It's interesting, MacLeod had a great podcast on purpose-driven selling. But in some ways, it's not that different from purpose-driven marketing. The people who have a purpose sold better than those who didn't. And in your digital marketing, in a sense, you need to have a good clear purpose. What is it I'm trying to do, for whom and how, as opposed to, I have a product and I want to sell it. It becomes a bigger conversation in that process so that you get the right message to the right person when they're looking for you, as opposed to when you want to get it out there in sort of a vacuum, hoping it's the right time and digital it to do things that you can't do in person, like at 2am. It's just an interesting time. You know, as I look at our clock, and we're about ready to wrap up, my head is full of things I don't want the listener to forget, but I bet yours is as well. Patrick, some things that you want to leave them with. Patrick Van Gorder: Yeah, I really liked the model that you just constructed, Andi, of marketing as the opportunity to have a discussion with someone at 2am, on their timeline and on their schedule. What I would say is one thing that I think is an important thing for brands to understand is, there are not in the majority of cases, it's not just one interaction at 2am, or 2pm, or whenever, it's a series of exposures, it's a series of conversations that allow brands to unfold that value proposition and that purpose to their prospective clients over time. So, there's not a single one in most cases. As tempting as it is to point to a single moment of truth, what Google calls the zero moment of truth, the Zima. The reality is that there are all of these influencing factors that sort of happened before that moment of truth, that are critical to the journey. So what I encourage brands to think about is, What are some of those optimal customer journeys? And how can you provide value and insight and knowledge to prospects at every step of that journey? The other thing that's a big conversational piece in our space right now is the conversation around privacy. There is a major trend toward less, less of a surveillance state online. There's parts of that that are regulatory, if you look at what's happened in Europe and you look at the California legislation. That is half of it. And the other half is being driven by platforms themselves. Apple has made a real play toward being an agent of privacy for their users. And you also have things like the cookie, the third party cookie, that are being proactively devalued by Google now, in advance of a recognition that those things are not going to be viable in the future. So, I think what that means is, there's a recognition that the promise of total accountability was always sort of a pipe dream. There were a lot of people that looked like me over the last 20 years that have sold this promise of full attribution, how you know exactly the value that every dollar that you spend is bringing back. And the reality is that, in this more fragmented privacy ecosystem, it's just clear that it's never going to be as clean and as neat as people want it to be. Because the reality is, Andi, if somebody listens to both of our podcasts, the podcast that you did for us and the podcast that we're doing here, and then they reach out to you, and they buy a book, what percentage of that book purchase was driven by seeing On the Brink behind you? Now, we're seeing On the Brink behind you in the earlier podcast. There's no right answer to that. So, I think, be wary of companies that overpromise as it comes to trackability, but at the same time, there's so much that you can learn and that you can measure and that you can know. There are really viable attribution models that you can build, but you have to go into it with an understanding that this is representative rather than completely. Andi Simon: Well, you know, there is no certainty. So I agree with you, humans just keep searching for it. And I like the fact that we're searching for it because maybe it'll make fewer mistakes in the process. But it's complicated. The buyer is complicated. There are different parts. And when they buy what they thought they bought isn't necessarily what you thought you were selling them and how they use it. How many times have I gone into the field with my clients, and observed how customers were using their products inappropriately? Well, why is it inappropriate if you're using it? That's not what it was supposed to be for. I had one friend who had an AI and software developing company, he fired the managers. And he had to get the engineers closer to the customer because the engineers were certain that the customer was stupid. And I was laughing. I said, The stupid customer syndrome, right? You build something brilliant and the customer just doesn't get it. But it's a really complicated world today because it's so complicated. The choices are so many, and everybody influences what comes up first on Amazon or in Google and what page you're on. Did you know I work hard to do organic search so I'm on the first page of Google for corporate anthropologist, or cultural changee expert. I can make only the second page for Blue Ocean Strategy expert. But you know, all of our stuff is content designed to help you buy the right thing in the right way. And that's what you're doing too. If they want to reach you, Patrick, how can they do that best? We'll certainly have it on our podcast blog, but can you please share it for them. Patrick Van Gorder: Visit us at Level Agency. You can just type www.level.agency into your search bar and there's a Contact Us option there. There's a lot of great content. Like I previewed earlier, you can check out our podcast. Test.Learn.Grow is the name of our podcast. You can get it wherever you get podcasts, and check out the episode that we did with Andi previously. It was a really, really good conversation. Andi Simon: Well, you know, Patrick and I share the same joy and help people do things that are challenging for them. And our conversation was about howBlue Ocean Strategy creates markets. This one is about how do you stop wondering how to sell or market your product and do it, because the only way you will learn is to be curious to test, make few assumptions, just a little one assumption is, I need Patrick to help me make the right decisions and test them all so I can see what's actually happening. But the world is going digital to a degree that you should be as well. And I don't care if you're a solopreneur, or a small business or a growing entrepreneur or a mid-market client, like we have so many. People are going to buy you remotely, they're going to buy you online, they're going to buy you by what they see. Actually people download white papers and yellow mark them when I meet with them. It's sort of like, are you real? It comes through, all that stuff. Patrick, it has been such fun. We can talk for a long time. Thank you so much for today. Patrick Van Gorder: Thank you so much. I really appreciate the time. And I look forward to hearing what's next for Dr. Simon. Andi Simon: Let me just wrap up for my audience. I can't tell you how much I appreciate you coming. You have made us one of the top 5% of podcasts globally, which I think is fantastic. Bring along friends, send me your ideas. Patrick came to me through something I did. We show up a lot. And that's how we market ourselves. We show up a lot. And things that come our way. On The Brink is here to help you see, feel and think in new ways. Both of my books have won awards, so I'll promote them a little bit.On the Brink: A Fresh Lens to Take Your Business to New Heights is how a little anthropology can help your business grow, and Rethink: Smashing The Myths of Women in Business was just awarded our second bronze Best Book Award for 2022 from Axiom for women in business as a category. And I do think that this is a time to rethink when you're on the brink. I like my titles, so you can begin to see things through a fresh lens. That's my job as an anthropologist, to help you step back, look at things, and begin to understand the changes that are happening. Because fast is going to be the new and you have to really be agile, adapt and begin to make things happen for you. So thank you for joining us today. Thank you, Patrick Van Gorder for being here. We'll post this and you guys can share it, and it's just a pleasure. Thanks again. Remember, reach me at info@andisimon.com and I'll be here for you. Bye bye now. Have a great day. Bye bye. Thanks.
Going live and showing your face on social media isn't easy for everyone. However; once you begin, the residual effect can be amazing for business. Today we chat with Chef Irenea Aristigueta of Florida Bakers Club on how she personally challenged herself to show up and step out of her shell. Chef Irenea discusses overcoming her fears on showing herself on video, to now working with brands and creating a course for her students to help them be seen as well.Links Mentioned:Chef Irenea on Instagram herePurchase Chef Irenea's dessert photography class here (don't forget to use code B4B for $5 off)Grab her FREE prop guide and learn how to make your photos pop by clicking hereLooking to grow your business even more? Join my monthly group coaching program; The Entrepreneur Community and get help from our business building community by clicking here
Michael joins us as we discuss Left 4 Dead and all of its clones. Including Back 4 Blood and Vermintide!
Join our hosts this week as we hear from Kemisi Ra of "Joy Through Alchemy". In this episode, Kemisi speaks with Josh and Kam about ayahuasca ceremonies, healing, and spiritual growth for self-improvement. To follow Kemisi Ra and her journey, check out her website: https://www.joythroughalchemy.com —------------------------ For more information about Josh & his work visit: https://www.bigbluemotion.com/ For more information about Kameron visit: https://linktr.ee/kambeckum You can reach B4B in any of the following ways: https://www.facebook.com/bread4breaking Bread4breaking@gmail.com https://www.instagram.com/bread4breaking/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/bread4breaking/message Support this podcast: https://podcasters.spotify.com/pod/show/bread4breaking/support
In honor of a momentous 1 year anniversary here at B4B, Josh and Kam finally dedicate an entire episode to the differences between white and black people. But even more important than any differences, our hosts discuss how all cultures can lift one another up, making each person stronger along the way. ----------------------- For more information about Josh & his work visit: https://www.bigbluemotion.com For more information about Kameron visit: https://linktr.ee/kambeckum You can reach B4B in any of the following ways: https://www.facebook.com/bread4breaking Bread4breaking@gmail.com https://www.instagram.com/bread4breaking --- Send in a voice message: https://podcasters.spotify.com/pod/show/bread4breaking/message Support this podcast: https://podcasters.spotify.com/pod/show/bread4breaking/support
For all of you who are ready to take the leap - let's go! ------- For more info about Josh & his work visit: https://www.bigbluemotion.com For more info about Kameron visit: https://linktr.ee/kambeckum You can reach B4B in any of the following ways: https://www.facebook.com/bread4breaking https://www.instagram.com/bread4breaking Bread4breaking@gmail.com Send in a voice message: https://anchor.fm/bread4breaking/message Support this podcast: https://anchor.fm/bread4breaking/support --- Send in a voice message: https://anchor.fm/bread4breaking/message Support this podcast: https://anchor.fm/bread4breaking/support --- Send in a voice message: https://podcasters.spotify.com/pod/show/bread4breaking/message Support this podcast: https://podcasters.spotify.com/pod/show/bread4breaking/support
Harvest doesn't come to those who don't sow their seeds! In the quest to obtain our goals & dreams, we must be mindful that only those that sow will enjoy the harvest when season arrives. ------- For more info about Josh & his work visit: https://www.bigbluemotion.com For more info about Kameron visit: https://linktr.ee/kambeckum You can reach B4B in any of the following ways: https://www.facebook.com/bread4breaking https://www.instagram.com/bread4breaking Bread4breaking@gmail.com Send in a voice message: https://anchor.fm/bread4breaking/message Support this podcast: https://anchor.fm/bread4breaking/support --- Send in a voice message: https://anchor.fm/bread4breaking/message Support this podcast: https://anchor.fm/bread4breaking/support --- Send in a voice message: https://podcasters.spotify.com/pod/show/bread4breaking/message Support this podcast: https://podcasters.spotify.com/pod/show/bread4breaking/support
A quick bit about the word "luck". For more info about Josh & his work visit: https://www.bigbluemotion.com For more info about Kameron visit: https://linktr.ee/kambeckum You can reach B4B in any of the following ways: https://www.facebook.com/bread4breaking https://www.instagram.com/bread4breaking Bread4breaking@gmail.com Send in a voice message: https://anchor.fm/bread4breaking/message Support this podcast: https://anchor.fm/bread4breaking/support --- Send in a voice message: https://podcasters.spotify.com/pod/show/bread4breaking/message Support this podcast: https://podcasters.spotify.com/pod/show/bread4breaking/support
Today we set a new table for a new year. Join us this week as we take on another learning experience together, only growing more into ourselves along the way. Happy New Year to the whole dang B4B family- we love ya'll! ------------------------ For more information about Josh & his work visit: https://www.bigbluemotion.com/ For more information about Kameron visit: https://linktr.ee/kambeckum You can reach B4B in any of the following ways: https://www.facebook.com/bread4breaking Bread4breaking@gmail.com https://www.instagram.com/bread4breaking/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/bread4breaking/message Support this podcast: https://podcasters.spotify.com/pod/show/bread4breaking/support
Alesi Maboudi is a MF pioneer! Commercial cannabis grower, MC, Mom, Wife, and perpetual optimist - she takes on ALL things with ALL love. After embarking on a huge life change in uprooting her family from Sarasota, FL to San Diego, CA, she's now living out her dream. But through these big steps there's one thing that always remains in her world - AUTHENTICITY. There are no smoke and mirrors, Alesi is who she is, and she stands on that. So staying true to herself, Alesi keeps chasing her goals with a serious passion, rapping about all of her experiences along the way. To follow Alesi and her journey, check out her links : https://linktr.ee/AlesiMusic —------------------------ For more information about Josh & his work visit: https://www.bigbluemotion.com/ For more information about Kameron visit: https://linktr.ee/kambeckum You can reach B4B in any of the following ways: https://www.facebook.com/bread4breaking Bread4breaking@gmail.com https://www.instagram.com/bread4breaking/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/bread4breaking/message Support this podcast: https://podcasters.spotify.com/pod/show/bread4breaking/support
A willingness to change causes some to shiver in response as they have faced shutdowns, mandates and layoffs. Life feels like it will never be the same with changes almost daily. When speaking about transformation, we envision new life and even renewed direction and focus. But entering into that transformation in our individual worlds takes our willingness to change and adjust to make it happen as smoothly as possible. There is no one formula to making change easier but there are steps to making transitions smoother and more solid. First, there's a mindset shift that needs to happen. A mindset of willingness means to be ready, eager or prepared. The enemy of willingness to change is to be so satisfied and comfortable that you don't move, just like a frog in a boiling pot. All is fine until he becomes a cooked frog. It can also relate to your satisfaction with being just good enough, thus you feel no need to adjust from your life of mediocrity. Full Article here: https://goalsforyourlife.com/blog/willingness-to-change
Chris Howard is a man with a plan. In this episode, Chris shares with our hosts the time he had his aha moment while working as an engineer on the railroads. Through a shift in mindset, he decided to make a plan that would help him gain back his most valuable resource - time. In a very vulnerable conversation, Chris explains to Kam and Josh how he was presented with the opportunity to learn something new in the realm of global market investing. ----- To learn more about Chris Howard or to connect : ltradecbh82@hotmail.com and/or Join the Daily Opportunity call: 4xclass.com Password: 1933 Time: 8pm ----- For more information about Josh & his work visit: https://www.bigbluemotion.com/ For more information about Kameron visit: https://linktr.ee/kambeckum You can reach B4B in any of the following ways: https://www.facebook.com/bread4breaking Bread4breaking@gmail.com https://www.instagram.com/bread4breaking/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/bread4breaking/message Support this podcast: https://podcasters.spotify.com/pod/show/bread4breaking/support
Will Grace went from aspiring model, to model that inspires. After years developing himself for the world of modeling, Will is now found in print, on billboards, in NFL & NBA arenas, and on the commercials for top national brands. He's made mistakes, he's learned, and he's grown into knowing exactly how to market his own strengths. Oftentimes what feels like a failure, can be used as a chance to evolve, and Will embraced the opportunity to expand himself with open arms. Will discusses the sacrifices he has had to make, and reminds us all to tap into our own individual strengths. To learn more about Will Grace: https://willgraceofficial.com For more information about Josh & his work visit: https://www.bigbluemotion.com/ For more information about Kameron visit: https://linktr.ee/kambeckum You can reach B4B in any of the following ways: https://www.facebook.com/bread4breaking Bread4breaking@gmail.com https://www.instagram.com/bread4breaking/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/bread4breaking/message Support this podcast: https://podcasters.spotify.com/pod/show/bread4breaking/support
Felecia Howell, a licensed therapist, shares with us the disparity that the black & brown community face when seeking therapy. There's not only a stigma within the community at times around seeking help, but the lack of minority therapists FOR minorities makes the issue even more complex. Simply put, these conditions can make it harder for those seeking help to get it. While race isn't the only thing that determines a good fit for a therapist and client, a level playing field would allow the opportunity for individuals to pair with therapists that may better understand their condition from a similar cultural lens. To connect with Felecia: https://www.soulwerkcafe.com For more information about Josh & his work visit: https://www.bigbluemotion.com/ For more information about Kameron visit: https://linktr.ee/kambeckum You can reach B4B in any of the following ways: https://www.facebook.com/bread4breaking Bread4breaking@gmail.com https://www.instagram.com/bread4breaking/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/bread4breaking/message Support this podcast: https://podcasters.spotify.com/pod/show/bread4breaking/support
We are right on the heels of TDOR (Transgender Day of Remembrance) and in this week's episode Mason Gallo asks that we all commit to doing better. He breaks down the experience of being transgender, and walks our hosts through the kinds of challenges he has experienced along the way. This week's episode is about growth, meeting people where they are, and practicing empathy every day - no matter who we meet. For more information on FabAF, please visit : https://fabaf.org/ Instagram @fabartsfoundation Find Mason on Instagram at @clipclopclack For more information about Josh & his work visit: https://www.bigbluemotion.com/ For more information about Kameron visit: https://linktr.ee/kambeckum You can reach B4B in any of the following ways: https://www.facebook.com/bread4breaking Bread4breaking@gmail.com https://www.instagram.com/bread4breaking/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/bread4breaking/message Support this podcast: https://podcasters.spotify.com/pod/show/bread4breaking/support
We are ultimately the result of those we surround ourselves with, and networking is a primary avenue that leads to our own personal success. In this week's episode, Kam and Josh peel back the complex layers of networking, discussing the importance of nurturing real relationships over cold transactions. For more information about Josh & his work visit: https://www.bigbluemotion.com/ For more information about Kameron visit: https://linktr.ee/kambeckum You can reach B4B in any of the following ways: https://www.facebook.com/bread4breaking Bread4breaking@gmail.com https://www.instagram.com/bread4breaking/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/bread4breaking/message Support this podcast: https://podcasters.spotify.com/pod/show/bread4breaking/support
Caring for ourselves is caring for those around us, and seeking counseling can be a significant step in creating a healthier world. In today's episode, Kam and Josh take on the subject of seeking one's own inner peace, while exploring the implications that can arise if we ignore its importance. For more information about Josh & his work visit: https://www.bigbluemotion.com/ For more information about Kameron visit: https://linktr.ee/kambeckum You can reach B4B in any of the following ways: https://www.facebook.com/bread4breaking Bread4breaking@gmail.com https://www.instagram.com/bread4breaking/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/bread4breaking/message Support this podcast: https://podcasters.spotify.com/pod/show/bread4breaking/support
Nataly confronts life with positivity, even when the times get tough. Only 10 years old when she lost her mother, Nataly feared reaching age 38 as her mother's life was so abruptly taken at that point. Now at 40 she is facing her fears, thriving, and living a joyful life. A turning point for Nataly came about when she cast aside the taboo of seeking out therapy, and in doing so gained more clarity and perspective on herself. She reminds all of us in this week's episode to not only look at the bright side of life, but also take the time to work through our own personal woes for full healing to occur. For more information about Josh & his work visit: https://www.bigbluemotion.com/ For more information about Kameron visit: https://linktr.ee/kambeckum You can reach B4B in any of the following ways: https://www.facebook.com/bread4breaking Bread4breaking@gmail.com https://www.instagram.com/bread4breaking/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/bread4breaking/message Support this podcast: https://podcasters.spotify.com/pod/show/bread4breaking/support
The barrier to entry wasn't free! Josh Story took a chance, bet on himself, and now he's winning! At age 30 Josh was living in Florida with a limited travel experience, before then deciding to change his life by taking a job interview in the Netherlands. Nothing was promised, but Josh pressed forward- getting his first passport just for the opportunity. Even after hitting some hurdles along the way in the transition, he pushed through and landed with both feet firmly planted in a foreign country. Now at age 35, Josh is living his absolute best life in Amsterdam. For more information about Josh & his work visit: https://www.bigbluemotion.com/ For more information about Kameron visit: https://linktr.ee/kambeckum You can reach B4B in any of the following ways: https://www.facebook.com/bread4breaking Bread4breaking@gmail.com https://www.instagram.com/bread4breaking/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/bread4breaking/message Support this podcast: https://podcasters.spotify.com/pod/show/bread4breaking/support
Welcome to episode 25 of the Gaming Together Podcast! Join us in welcoming our newest guest Aaron! In this episode we get in touch with our inner weeb and we talk about some B4B and some Hades before we take the cursed path to seek the flame lest we become consumed by it.Support us on Patreon: Gaming Together is creating A Podcast, and Gaming Videos | Patreon1H1D Episode we guested on: https://www.youtube.com/watch?v=se-e6V7TUJw&ab_channel=1Hour1Decision%281H1D%29Dark Souls 3 Alpha Content:https://www.youtube.com/watch?v=prownnvrwdo&ab_channel=LanceMcDonaldTo get in touch with your feedback, comments or questions please DM us on Twitter @GameTogetherPod or email gamingtogetherpod@gmail.comYouTube: https://www.youtube.com/channel/UCwri7EFyEA2ajpjsOt7_u3wTwitch:https://www.twitch.tv/gamingtogetherpodFaceBook:https://www.facebook.com/Gaming-Together-A-Cooperative-Podcast-103394488607376/?ref=page_internal
In today's episode we hear from TEDx speaker, stand-up comedian, Vietnamese translator, ukulele player, YouTube show host, and total inspiration Thuy Nguyen of “Life of Thuy”. Thuy shares with us how she got into the habit of expanding her horizons by doing one new thing every week, and talks about the lessons she's learned along the way. Best of all, she spreads the love of trying new things with our hosts by sharing some alfajores cookies AND teaching a bit of Vietnamese- both new things for Josh and Kam! Listen in to hear how you too can adapt Thuy's mindset and find the beautiful things all around us. To see the Life of Thuy visit: https://www.youtube.com/LifeofThuy And make sure to follow her @life.of.thuy For more information about Josh & his work visit: https://www.bigbluemotion.com For more information about Kameron visit: https://linktr.ee/kambeckum You can reach B4B in any of the following ways: https://www.facebook.com/bread4breaking Bread4breaking@gmail.com https://www.instagram.com/bread4breaking --- Send in a voice message: https://podcasters.spotify.com/pod/show/bread4breaking/message Support this podcast: https://podcasters.spotify.com/pod/show/bread4breaking/support
Tosseia Holmes came through like the BOSS she is. In this week's episode, she takes the time to explain her journey through entrepreneurship, motherhood, and paving her own path from a very young age. A true inspiration- she drops gem after gem! At age 39 she is living her best life- feeling free, and headed to Mexico for her next chapter. To learn more about Tosseia's services in business consulting visit: www.anabasis-in.com For more information about Josh & his work visit: https://www.bigbluemotion.com/ For more information about Kameron visit: https://linktr.ee/kambeckum You can reach B4B in any of the following ways: https://www.facebook.com/bread4breaking Bread4breaking@gmail.com https://www.instagram.com/bread4breaking/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/bread4breaking/message Support this podcast: https://podcasters.spotify.com/pod/show/bread4breaking/support
Debt- it can be a beast like cancer! In this week's episode we hear from Todd Valentine, who has been working hand in hand with his wife to conquer their family's debt, making smarter money moves every day. Todd breaks down the “ah-ha moment'' that sent their family on a journey to debt freedom, and speaks of the sacrifices that have been made to bring his family closer to their financial goals. Keeping it real, Todd shares the challenges that come along with a new mindset, as believing that your goals are possible is a critical part of the battle. Todd & his wife believed debt freedom was in their future, and they're now counting down the months remaining. To follow Todd and learn more about his family's journey check him out on Instagram @richblacktodd For more information about Josh & his work visit: https://www.bigbluemotion.com/ For more information about Kameron visit: https://linktr.ee/kambeckum You can reach B4B in any of the following ways: https://www.facebook.com/bread4breaking Bread4breaking@gmail.com https://www.instagram.com/bread4breaking/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/bread4breaking/message Support this podcast: https://podcasters.spotify.com/pod/show/bread4breaking/support
Just as the state of Texas has taken on new abortion laws that strip women of their right to choose, Florida has emerged with a copycat bill that's just as obtuse. Our hosts are joined this week by guests Gina Beckum & Alexa Botzenhart who speak from the mouths and hearts of real women. Gina and Alexa share with us the realities that come along with governmental laws that control reproduction, and how the implications of that control compound exponentially, leading to dangerous circumstances for women. At some point we must ask ourselves one sobering question: Who are we saving & what are we losing? So, make your voice heard! Let your representatives know that these restrictions are NOT OK. Contact info for Florida Rep. Webster Barnaby: 1101 The Capitol 402 South Monroe Street Tallahassee, FL 32399-1300 (850) 717-5027 Or visit the FL House of Representatives website to write a message directly to his office here: https://www.myfloridahouse.gov/Sections/Representatives/contactmember.aspx?MemberId=4770 For more information about Josh & his work visit: https://www.bigbluemotion.com/ For more information about Kameron visit: https://linktr.ee/kambeckum You can reach B4B in any of the following ways: https://www.facebook.com/bread4breaking Bread4breaking@gmail.com https://www.instagram.com/bread4breaking/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/bread4breaking/message Support this podcast: https://podcasters.spotify.com/pod/show/bread4breaking/support
The three Js go over our thoughts on the latest Beta tests. Back 4 Blood! Xdefiant! Splitgate!
This week Bread 4 Breaking talks animals! Animals have become a part of many families, and they have the ability to help us reduce anxiety & stress. While animals can be great companions, they require a lot of time and attention, a responsibility not to be taken lightly. Kameron talks about only having dogs in his youth growing up, while Josh contrasts that after having several pets growing up. Have you had any animals that were not traditional? What did you have, and what kind of special attention did it require? We want to hear from YOU! For more information about Josh & his work visit: https://www.bigbluemotion.com/ For more information about Kameron visit: https://linktr.ee/kambeckum You can reach B4B in any of the following ways: https://www.facebook.com/bread4breaking Bread4breaking@gmail.com https://www.instagram.com/bread4breaking/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/bread4breaking/message Support this podcast: https://podcasters.spotify.com/pod/show/bread4breaking/support
Debt 2.0 - Josh & Kameron bring it raw, talking on the flip side of debt after last week's episode. Our hosts discuss the compounding effect of debt, and how it manifests itself in our day to day lives. Housing, food, education, healthcare, and so much more- the lack of knowledge and understanding plagues many of us, yet all of these elements of life are effected directly by debt. In this week's episode we work to break down the barriers, and help identify some individual roads to redemption in debt. Knowing what debt is, how it works, and how it can be used for good is powerful beyond words. Check in this episode to hear how anyone can reduce their financial liability by nearly 100% while boosting their credit at the same time. For more information about Josh & his work visit: https://www.bigbluemotion.com/ For more information about Kameron visit: https://linktr.ee/kambeckum You can reach B4B in any of the following ways: https://www.facebook.com/bread4breaking Bread4breaking@gmail.com https://www.instagram.com/bread4breaking/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/bread4breaking/message Support this podcast: https://podcasters.spotify.com/pod/show/bread4breaking/support
Debt. Something that consumes so many, yet there is persistent confusion on how to make it work FOR US. In this week's episode Kameron & Josh peel back some layers, helping listeners better understand DEBT. This word doesn't have to be your enemy, in fact it can & should be just the opposite. Debt can provide a borrower the ability to leverage, and receive a higher rate of return than what's being paid for on the debt. Throughout this week's episode there are seeds being shared, all of which one can plant to grow their own financially successful garden. To put it simply, we must know the difference between good & bad debt in order to play “the game” to its fullest. For more information about Josh & his work visit: https://www.bigbluemotion.com/ For more information about Kameron visit: https://linktr.ee/kambeckum You can reach B4B in any of the following ways: https://www.facebook.com/bread4breaking Bread4breaking@gmail.com https://www.instagram.com/bread4breaking/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/bread4breaking/message Support this podcast: https://podcasters.spotify.com/pod/show/bread4breaking/support
To understand love language is to have a keen knowledge of personal needs, making it possible to successfully interpret actions of love. Kameron & Josh dive into the topic, taking the love language quiz and discussing the results. Understanding more about ourselves and our loved ones, helps to pave way for a happier life - a life of creating real solutions for communication needs. Being able to communicate effectively helps relationships operate smoother, as your partner's love language is similar to having a video game's cheat code. You get to focus your efforts more on what makes them happy, therefore encouraging harmony. To take the Love Language quiz click: https://www.5lovelanguages.com For more information about Josh & his work visit: https://www.bigbluemotion.com/ For more information about Kameron visit: https://linktr.ee/kambeckum You can reach B4B in any of the following ways: https://www.facebook.com/bread4breaking Bread4breaking@gmail.com https://www.instagram.com/bread4breaking/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/bread4breaking/message Support this podcast: https://podcasters.spotify.com/pod/show/bread4breaking/support
Our imagination plays a major role in every day life. The ability to see beyond what's right in front of us is crucial to achieving the big goals we set out to accomplish. But our imagination is a tool that, oddly enough, can be broken if we let it happen. Self-doubt has the ability to cripple us, especially when we allow naysayers to throw shade on our dreams. But as so often is the case, our dreams are typically bruised when others project their own limited beliefs upon us. In the Mullet Minute, Josh "diagnoses" Kameron with having Aphantasia: an inability to voluntarily create a mental picture in one's own head. Being the creator that Josh is, he was taken aback to learn that Kameron was affected by Aphantasia. Maybe Kameron caught it from Greg, since Greg doesn't like washing his hands ;) Also in the MM, Kameron brings to our attention the need to know one's "Why", and how powerful that force can truly be in our motivations. Our hosts ponder how vivid our imaginations once were as children, when the word was encouraged more freely. What did you tell the teacher you wanted to be when you grow up? Are you using imagination to create your desired future today? We must remember what Albert Einstein once said, "Imagination is more important than knowledge" for without it we have nothing but the status quo. Now go use your imagination! For more information about Josh & his work visit: https://www.bigbluemotion.com/ For more information about Kameron visit: https://linktr.ee/kambeckum You can reach B4B in any of the following ways: https://www.facebook.com/bread4breaking Bread4breaking@gmail.com https://www.instagram.com/bread4breaking/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/bread4breaking/message Support this podcast: https://podcasters.spotify.com/pod/show/bread4breaking/support
The B4B crew feast their eyes on this modern slice of anthologized Bollywood craziness. These four strange tales offer glimpses into the worlds of organized crime and deep-fried wieners, the family perils of a flimsy electrical grid, the labyrinthine office politics of cake-cutting, and the mixed messages that eyes and hands can sometimes send. Also, a bit of a warning: there is a very good chance you will never look at a pressure cooker the same way again. Featuring Shrishma Naik, Katherine Sherlock, and Justin Zeppa.We appreciate your support, so please subscribe, rate, review, and follow the show. Tell all your friends, tell your enemies too. Instagram: @thesauropod Facebook: facebook.com/thesauropodEmail: info@thesauropod.comwww.thesauropod.com Buy our luxurious merchandise:https://www.teepublic.com/user/sauropodAnd don't forget to listen to these other stellar episodes of Booray For Bollywood, right here on the Sauropod:Ep. 058 - Dilwale Dulhania Le JayengeEp. 064 - LagaanEp. 068 - DabanggEp. 078 - SholayEp. 087 - Mr. India
Do you care where your goods and services come from? Are you concerned with the labor trade used to produce our everyday products? You may have answered yes, but is it really possible to be in the know on all aspects of the brands we support through our purchasing? Will we always be aware of the brand's values & leadership? In this week's episode Kameron & Josh discuss being conscious consumers, placing power in the hands of everyone. But to take things a step further, our hosts discuss the misconception that this is as easy as simply spending or not spending our dollars somewhere. Substantial progress also requires collectivism, cooperation, and our time spent giving back, to truly succeed. In this week's Mullet Minute: Kam- Failure, and surrounding yourself with the people who will support both you and your work! Failing and getting back up takes courage, and it's a crucial ingredient in our recipe for growth. Josh - “Main character syndrome” - the trouble with viewing one's own life as a narcissistic film. Believing your own life is actually one big drama. For more information about Josh & his work visit: https://www.bigbluemotion.com/ For more information about Kameron visit: https://linktr.ee/kambeckum You can reach B4B in any of the following ways: https://www.facebook.com/bread4breaking bread4breaking@gmail.com https://www.instagram.com/bread4breaking/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/bread4breaking/message Support this podcast: https://podcasters.spotify.com/pod/show/bread4breaking/support
Being stuck in our past can hold us back in the present- both from where we need to be, and from who we want to be. Whether it's past relationships, financial challenges, or childhood experiences- it's so easy to get caught in a rut, letting the past stunt our growth TODAY. It's often easier said than done, but we must move on from past trauma and heartache to truly find happiness. In this week's episode, both Josh & Kameron share past experiences that have affected their lives greatly. They discuss things they have never talked about publicly, thus taking a crucial step in the healing process together. In this synchronous 21st episode, our hosts fall into a comfortable flow of breaking bread with each other and the listeners. It's been quite the journey up to this point, as our hosts continue to blur and break down the lines between races, having a hell of a time getting to know each other in the process. We listen as the differences seem to fade away, and realize when the dust settles that it's merely two human men standing with shared experiences and struggles. In this week's "Mullet Minute": Josh questions - Will the “dumb phone” make a return to popularity? What are your thoughts? Hit us up at bread4breaking@gmail.com Kameron discusses Experian Boost- a resource to help improve your credit score w/ Experian only. One thing to note, you must have paid all utility bills on time or it will work against you. Please do more research to see if this can be beneficial to you. For more details visit: https://www.experian.com (scroll mid screen for details.) For more information about Josh & his work visit: https://www.bigbluemotion.com/ For more information about Kameron visit: https://linktr.ee/kambeckum You can reach B4B in any of the following ways: https://www.facebook.com/bread4breaking Bread4breaking@gmail.com https://www.instagram.com/bread4breaking/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/bread4breaking/message Support this podcast: https://podcasters.spotify.com/pod/show/bread4breaking/support
The mold is moldy, and B4B is here to clean up the mess! In this week's episode, Josh & Kam begin to break down the societal molds that we live and operate within, showing the ways that these systems and practices are outdated. Far too many strange things in this world have become normalized- the state politics, our daily news, and higher education systems just to name a few. We continue to move about as if these molds aren't moldy or broken, yet they are failing so many people every day. Like mold, as long as the sun doesn't shine upon it, the nasty spores continue to grow and thrive. And like mold, ignoring it only encourages further spreading, becoming more harmful and sometimes even deadly. So, break out the bleach everyone - it's time to start scrubbing! A link to the "The Dirty Secret of Capitalism" featuring Nick Hanauer https://www.youtube.com/watch?v=th3KE_H27bs --- Send in a voice message: https://podcasters.spotify.com/pod/show/bread4breaking/message Support this podcast: https://podcasters.spotify.com/pod/show/bread4breaking/support
Do you sit around with your friends and discuss your favorites or those you deem to be the greatest? In this week's episode of B4B, Josh and Kameron go on to explore their Greatest Of All Time in several categories. We discover who they consider to be G.O.A.T.s in their respective areas, discussing both parallels and differences. This episode covers sports, music, art, food, business people, and more. The one thing all these individuals have in common is a level of achievement that surpasses many, as they inspire our everyday lives with their greatness. --- Send in a voice message: https://podcasters.spotify.com/pod/show/bread4breaking/message Support this podcast: https://podcasters.spotify.com/pod/show/bread4breaking/support
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