POPULARITY
Laura is the founder and CEO of Envision Horizons, an Amazon Marketing company. Since 2017, Laura has worked with over 200 brands ranging in size from emerging startups to publicly traded companies with experience in both luxury and mass brands. In 2021 she was recognized on the Forbes Next 1,000 entrepreneurs to watch list. Laura is an advisor and angel investor in various mission-driven companies. Today's episode not only covers Laura's journey to founding Envision Horizons, but what it's like for her to balance entrepreneurship and motherhood. Tune in if you're an early-stage brand seeking to launch on Amazon, as Garrett asks Amazon-specific questions on behalf of kozēkozē, as they'll be launching Nip Gloss on Amazon very soon.... stay tuned for more on that! Envision Horizons Laura Meyer _______________________ @kozekozemama on TikTok Purchase Nip Gloss or Pre-Order the kozēpee peecup (for ovulation and pregnancy testing) with code THANKYOU20 Want commission + discounts to kozēkozē products? Apply here to be an affiliate and kozēkozē insider :) Sign-up for the kozēkozē newsletter here. *********** Connect with our host on IG: @garrettnwood Follow kozēkozē on IG: @kozekozemama Podcast Instagram for details on past guests: @kozekozepodcast If you like Garrett's voice, check out her meditations here. Email garrett: garrettkusmierz@kozekoze.com
In this episode, Michael and Laura from Envision Horizons will talk about balancing technical and creative strategies in Amazon PPC. They will reveal how to combine data-driven tactics with creative approaches to boost your Amazon ads. They will also discuss the challenges and solutions of integrating these two aspects. Additionally, they will share tips on managing teams and best practices for creating effective marketing strategies. We'll see you in The PPC Den!
After the big Cyber 5, Turkey 5 or whatever you want to call it, the dust has settled and we called on our official search data experts! That's right, Nathan Rigby and Tim Stocks with Analytic Index join the program to tell us what really happened? Who won, who lost and what was different between Amazon, Walmart, Kroger and Target? Find out how some of the biggest brands lost on this huge selling event. Nathan and Tim played, “What's That Keyword?” with us. Scott Ohsman, Summer Jubelirer and Hayley Brucker give you some great Juicy Nuggets while making you laugh! Always Off Brand is Ecommerce Simplified, Learn & Laugh! QUICKFIRE Info: Website: https://www.quickfirenow.com/ Email the Show: info@quickfirenow.com Talk to us on Social: Facebook: https://www.facebook.com/quickfireproductions Instagram: https://www.instagram.com/quickfire__/ TikTok: https://www.tiktok.com/@quickfiremarketing LinkedIn : https://www.linkedin.com/company/quickfire-productions-llc/about/ Guest: Nathan Rigby and Tim Stocks from Analytic Index LinkedIn Nathan - https://www.linkedin.com/in/nathan-rigby-ba6aa82/ LinkedIn Tim - https://www.linkedin.com/in/timothydstocks/ Company Site: https://analyticindex.com/ HOSTS: Summer Jubelirer has been in digital commerce and marketing for over 16 years. After spending many years working for digital and ecommerce agencies working with multi-million dollar brands and running teams of Account Managers, she is now the Amazon Manager at OLLY PBC. LinkedIn https://www.linkedin.com/in/summerjubelirer/ Scott Ohsman has been working with brands for over 28 years in retail, online and has launched over 200 brands on Amazon. Owning his own sales and marketing agency in the Pacific NW, is now VP of Digital Commerce for Quickfire LLC. Scott has been a featured speaker at national trade shows and has developed distribution strategies for many top brands. LinkedIn https://www.linkedin.com/in/scott-ohsman-861196a6/ Hayley Brucker has been working in retail and with Amazon for years. She is currently a Senior Account Manager at Envision Horizons. Hayley has extensive experience in digital advertising, both seller and vendor central on Amazon. Hayley is based out of North Carolina and has worked in multiple product categories and has also worked on the brand side and started with Nordstrom on the retail floor. LinkedIn -https://www.linkedin.com/in/hayley-brucker-1945bb229/ Huge thanks to Cytrus our show theme music “Office Party” available wherever you get your music. Check them out here: Facebook https://www.facebook.com/cytrusmusic Instagram https://www.instagram.com/cytrusmusic/ Twitter https://twitter.com/cytrusmusic SPOTIFY: https://open.spotify.com/artist/6VrNLN6Thj1iUMsiL4Yt5q?si=MeRsjqYfQiafl0f021kHwg APPLE MUSIC https://music.apple.com/us/artist/cytrus/1462321449 “Always Off Brand” is part of the Quickfire Podcast Network and produced by Quickfire LLC.
Sea 3 Ep 37 “The Turkey Five Sales Breakdown!” Featuring Industry Bigwig Mystery Guest 11/30//2023 Ok, wanted to put a Black Friday Cyber Monday quick recap that breaks it down and pulls together all the cool kids reporting and takeaways. Don't worry, it's not just Scotty O this time. The awesome Jeffrey Cohen posted a great summary on LinkedIn and so you get to hear Jeff and Scotty O's thoughts on his summary. It's fun, it's got real data and some excellent insights on how to take all the buzz of how things went. Always Off Brand is Ecommerce Simplified, Learn & Laugh! QUICKFIRE Info: Website: https://www.quickfirenow.com/ Email the Show: info@quickfirenow.com Talk to us on Social: Facebook: https://www.facebook.com/quickfireproductions Instagram: https://www.instagram.com/quickfire__/ TikTok: https://www.tiktok.com/@quickfiremarketing LinkedIn : https://www.linkedin.com/company/quickfire-productions-llc/about/ HOSTS: Summer Jubelirer has been in digital commerce and marketing for over 16 years. After spending many years working for digital and ecommerce agencies working with multi-million dollar brands and running teams of Account Managers, she is now the Amazon Manager at OLLY PBC. LinkedIn https://www.linkedin.com/in/summerjubelirer/ Scott Ohsman has been working with brands for over 28 years in retail, online and has launched over 200 brands on Amazon. Owning his own sales and marketing agency in the Pacific NW, is now VP of Digital Commerce for Quickfire LLC. Scott has been a featured speaker at national trade shows and has developed distribution strategies for many top brands. LinkedIn https://www.linkedin.com/in/scott-ohsman-861196a6/ Hayley Brucker has been working in retail and with Amazon for years. She is currently a Senior Account Manager at Envision Horizons. Hayley has extensive experience in digital advertising, both seller and vendor central on Amazon. Hayley is based out of North Carolina and has worked in multiple product categories and has also worked on the brand side and started with Nordstrom on the retail floor. LinkedIn -https://www.linkedin.com/in/hayley-brucker-1945bb229/ Huge thanks to Cytrus our show theme music “Office Party” available wherever you get your music. Check them out here: Facebook https://www.facebook.com/cytrusmusic Instagram https://www.instagram.com/cytrusmusic/ Twitter https://twitter.com/cytrusmusic SPOTIFY: https://open.spotify.com/artist/6VrNLN6Thj1iUMsiL4Yt5q?si=MeRsjqYfQiafl0f021kHwg APPLE MUSIC https://music.apple.com/us/artist/cytrus/1462321449 “Always Off Brand” is part of the Quickfire Podcast Network and produced by Quickfire LLC.
The band is back together, Summer Jubelirer, Hayley Brucker and Scott Ohsman, finally chit chat about all things in this open. We also have a super fun and smart guest, Shane Barker, Founder and CEO of Trace Fuce and talks through how to get those negative reviews off your Amazon listing that aren't true, or break Amazon's terms of service. All the changes going on with Amazon reviews, will AI take over? He also plays What's That Keyword? Game and a great NEWS segment. Our 2023 Thanksgiving episode for all to enjoy! Always Off Brand is Ecommerce Simplified, Learn & Laugh! QUICKFIRE Info: Website: https://www.quickfirenow.com/ Email the Show: info@quickfirenow.com Talk to us on Social: Facebook: https://www.facebook.com/quickfireproductions Instagram: https://www.instagram.com/quickfire__/ TikTok: https://www.tiktok.com/@quickfiremarketing LinkedIn : https://www.linkedin.com/company/quickfire-productions-llc/about/ Guest: Shane Barker - Founder/CEO of Trace Fuse LinkedIn: https://www.linkedin.com/in/shanebarker/ Website: https://tracefuse.ai/ Shane Barker Digital Marketing Guru Website: https://shanebarker.com/ HOSTS: Summer Jubelirer has been in digital commerce and marketing for over 16 years. After spending many years working for digital and ecommerce agencies working with multi-million dollar brands and running teams of Account Managers, she is now the Amazon Manager at OLLY PBC. LinkedIn https://www.linkedin.com/in/summerjubelirer/ Scott Ohsman has been working with brands for over 28 years in retail, online and has launched over 200 brands on Amazon. Owning his own sales and marketing agency in the Pacific NW, is now VP of Digital Commerce for Quickfire LLC. Scott has been a featured speaker at national trade shows and has developed distribution strategies for many top brands. LinkedIn https://www.linkedin.com/in/scott-ohsman-861196a6/ Hayley Brucker has been working in retail and with Amazon for years. She is currently a Senior Account Manager at Envision Horizons. Hayley has extensive experience in digital advertising, both seller and vendor central on Amazon. Hayley is based out of North Carolina and has worked in multiple product categories and has also worked on the brand side and started with Nordstrom on the retail floor. LinkedIn -https://www.linkedin.com/in/hayley-brucker-1945bb229/ Huge thanks to Cytrus our show theme music “Office Party” available wherever you get your music. Check them out here: Facebook https://www.facebook.com/cytrusmusic Instagram https://www.instagram.com/cytrusmusic/ Twitter https://twitter.com/cytrusmusic SPOTIFY: https://open.spotify.com/artist/6VrNLN6Thj1iUMsiL4Yt5q?si=MeRsjqYfQiafl0f021kHwg APPLE MUSIC https://music.apple.com/us/artist/cytrus/1462321449 “Always Off Brand” is part of the Quickfire Podcast Network and produced by Quickfire LLC.
Live at the Outdoor Retailer show in Salt Lake City, UT we got to record for the 4th time, an episode in front of an audience. Always fun and Wendi Matthis Held is the guest co-host with Scott Ohsman for this show and brings a ton of Juicy Nuggets on how to leverage the power and reach of Amazon to make you, the brand money! Also, how not to lose money, which could be even more important. We cover all kinds of other topics and get some great questions from the audience. Always Off Brand is Ecommerce Simplified, Learn & Laugh! QUICKFIRE Info: Website: https://www.quickfirenow.com/ Email the Show: info@quickfirenow.com Talk to us on Social: Facebook: https://www.facebook.com/quickfireproductions Instagram: https://www.instagram.com/quickfire__/ TikTok: https://www.tiktok.com/@quickfiremarketing LinkedIn : https://www.linkedin.com/company/quickfire-productions-llc/about/ Guest Co-Host - Wendi Mathis Held Founder/CEO True Hero LinkedIn: https://www.linkedin.com/in/wendimathisheld/ Website: https://trueherosales.com/ HOSTS: Summer Jubelirer has been in digital commerce and marketing for over 16 years. After spending many years working for digital and ecommerce agencies working with multi-million dollar brands and running teams of Account Managers, she is now the Amazon Manager at OLLY PBC. LinkedIn https://www.linkedin.com/in/summerjubelirer/ Scott Ohsman has been working with brands for over 28 years in retail, online and has launched over 200 brands on Amazon. Owning his own sales and marketing agency in the Pacific NW, is now VP of Digital Commerce for Quickfire LLC. Scott has been a featured speaker at national trade shows and has developed distribution strategies for many top brands. LinkedIn https://www.linkedin.com/in/scott-ohsman-861196a6/ Hayley Brucker has been working in retail and with Amazon for years. She is currently a Senior Account Manager at Envision Horizons. Hayley has extensive experience in digital advertising, both seller and vendor central on Amazon. Hayley is based out of North Carolina and has worked in multiple product categories and has also worked on the brand side and started with Nordstrom on the retail floor. LinkedIn -https://www.linkedin.com/in/hayley-brucker-1945bb229/ Huge thanks to Cytrus our show theme music “Office Party” available wherever you get your music. Check them out here: Facebook https://www.facebook.com/cytrusmusic Instagram https://www.instagram.com/cytrusmusic/ Twitter https://twitter.com/cytrusmusic SPOTIFY: https://open.spotify.com/artist/6VrNLN6Thj1iUMsiL4Yt5q?si=MeRsjqYfQiafl0f021kHwg APPLE MUSIC https://music.apple.com/us/artist/cytrus/1462321449 “Always Off Brand” is part of the Quickfire Podcast Network and produced by Quickfire LLC.
Quick episode and Scotty O goes off on what is really going to happen this Holiday Season. Discount Palooza and why Black Friday Cyber Monday doesn't matter as much. Then what the FTC should really be suing Amazon and filing Antitrust about! Always Off Brand is Ecommerce Simplified, Learn & Laugh! QUICKFIRE Info: Website: https://www.quickfirenow.com/ Email the Show: info@quickfirenow.com Talk to us on Social: Facebook: https://www.facebook.com/quickfireproductions Instagram: https://www.instagram.com/quickfire__/ TikTok: https://www.tiktok.com/@quickfiremarketing LinkedIn : https://www.linkedin.com/company/quickfire-productions-llc/about/ HOSTS: Summer Jubelirer has been in digital commerce and marketing for over 16 years. After spending many years working for digital and ecommerce agencies working with multi-million dollar brands and running teams of Account Managers, she is now the Amazon Manager at OLLY PBC. LinkedIn https://www.linkedin.com/in/summerjubelirer/ Scott Ohsman has been working with brands for over 28 years in retail, online and has launched over 200 brands on Amazon. Owning his own sales and marketing agency in the Pacific NW, is now VP of Digital Commerce for Quickfire LLC. Scott has been a featured speaker at national trade shows and has developed distribution strategies for many top brands. LinkedIn https://www.linkedin.com/in/scott-ohsman-861196a6/ Hayley Brucker has been working in retail and with Amazon for years. She is currently a Senior Account Manager at Envision Horizons. Hayley has extensive experience in digital advertising, both seller and vendor central on Amazon. Hayley is based out of North Carolina and has worked in multiple product categories and has also worked on the brand side and started with Nordstrom on the retail floor. LinkedIn -https://www.linkedin.com/in/hayley-brucker-1945bb229/ Huge thanks to Cytrus our show theme music “Office Party” available wherever you get your music. Check them out here: Facebook https://www.facebook.com/cytrusmusic Instagram https://www.instagram.com/cytrusmusic/ Twitter https://twitter.com/cytrusmusic SPOTIFY: https://open.spotify.com/artist/6VrNLN6Thj1iUMsiL4Yt5q?si=MeRsjqYfQiafl0f021kHwg APPLE MUSIC https://music.apple.com/us/artist/cytrus/1462321449 “Always Off Brand” is part of the Quickfire Podcast Network and produced by Quickfire LLC.
Sea 3 Ep 33 “What Every Agency Must Know!” with Raul Hernandez Ochoa 11/2//2023 We start with a story about puppies, but don't worry our guest Raul Hernandez Ochoa has helped agencies keep their clients, build teams and be profitable. He runs Do Good Work and tells our guest co-host Lauren Livak, Scott Ohsman and Hayley Brucker some juicy nuggets. How do you find the right clients that you can keep and have a mutually beneficial partnership. How much should you charge? How can you be profitable in a high cost service business? Always Off Brand is Ecommerce Simplified, Learn & Laugh! QUICKFIRE Info: Website: https://www.quickfirenow.com/ Email the Show: info@quickfirenow.com Talk to us on Social: Facebook: https://www.facebook.com/quickfireproductions Instagram: https://www.instagram.com/quickfire__/ TikTok: https://www.tiktok.com/@quickfiremarketing LinkedIn : https://www.linkedin.com/company/quickfire-productions-llc/about/ Guest: Raul Hernandez Ochoa Founder/ CEO of Do Good Work LinkedIn: https://www.linkedin.com/in/dogoodwork/ Website: https://dogoodwork.io/ HOSTS: Summer Jubelirer has been in digital commerce and marketing for over 16 years. After spending many years working for digital and ecommerce agencies working with multi-million dollar brands and running teams of Account Managers, she is now the Amazon Manager at OLLY PBC. LinkedIn https://www.linkedin.com/in/summerjubelirer/ Scott Ohsman has been working with brands for over 28 years in retail, online and has launched over 200 brands on Amazon. Owning his own sales and marketing agency in the Pacific NW, is now VP of Digital Commerce for Quickfire LLC. Scott has been a featured speaker at national trade shows and has developed distribution strategies for many top brands. LinkedIn https://www.linkedin.com/in/scott-ohsman-861196a6/ Hayley Brucker has been working in retail and with Amazon for years. She is currently a Senior Account Manager at Envision Horizons. Hayley has extensive experience in digital advertising, both seller and vendor central on Amazon. Hayley is based out of North Carolina and has worked in multiple product categories and has also worked on the brand side and started with Nordstrom on the retail floor. LinkedIn -https://www.linkedin.com/in/hayley-brucker-1945bb229/ Huge thanks to Cytrus our show theme music “Office Party” available wherever you get your music. Check them out here: Facebook https://www.facebook.com/cytrusmusic Instagram https://www.instagram.com/cytrusmusic/ Twitter https://twitter.com/cytrusmusic SPOTIFY: https://open.spotify.com/artist/6VrNLN6Thj1iUMsiL4Yt5q?si=MeRsjqYfQiafl0f021kHwg APPLE MUSIC https://music.apple.com/us/artist/cytrus/1462321449 “Always Off Brand” is part of the Quickfire Podcast Network and produced by Quickfire LLC.
We want to talk Digital Shelf with you! So we brought in the absolute best, Director of the Digital Shelf Institute Lauren Livak joins the program. We talk about organizational structures, silos, content and how to get the senior decision makers to move on what the digital peeps need! Whether it is your D2C, ecommerce, Amazon or any Marketplace every organization has to understand how the digital shelf works! Scott Ohsman, Hayley Brucker and Summer Jubelirer are your hosts. Always Off Brand is Ecommerce Simplified, Learn & Laugh! QUICKFIRE Info: Website: https://www.quickfirenow.com/ Email the Show: info@quickfirenow.com Talk to us on Social: Facebook: https://www.facebook.com/quickfireproductions Instagram: https://www.instagram.com/quickfire__/ TikTok: https://www.tiktok.com/@quickfiremarketing LinkedIn : https://www.linkedin.com/company/quickfire-productions-llc/about/ Guest: Lauren Livak Director of Digital Shelf Institute LinkedIn: https://www.linkedin.com/in/laurenlivak/ Website: https://www.digitalshelfinstitute.org/ Podcast: “Unpacking The Digital Shelf” https://www.digitalshelfinstitute.org/podcast-unpacking-the-digital-shelf Digital Decoder: https://www.digitalshelfinstitute.org/digital-decoded-how-to-drive-omnichannel-growth HOSTS: Summer Jubelirer has been in digital commerce and marketing for over 16 years. After spending many years working for digital and ecommerce agencies working with multi-million dollar brands and running teams of Account Managers, she is now the Amazon Manager at OLLY PBC. LinkedIn https://www.linkedin.com/in/summerjubelirer/ Scott Ohsman has been working with brands for over 28 years in retail, online and has launched over 200 brands on Amazon. Owning his own sales and marketing agency in the Pacific NW, is now VP of Digital Commerce for Quickfire LLC. Scott has been a featured speaker at national trade shows and has developed distribution strategies for many top brands. LinkedIn https://www.linkedin.com/in/scott-ohsman-861196a6/ Hayley Brucker has been working in retail and with Amazon for years. She is currently a Senior Account Manager at Envision Horizons. Hayley has extensive experience in digital advertising, both seller and vendor central on Amazon. Hayley is based out of North Carolina and has worked in multiple product categories and has also worked on the brand side and started with Nordstrom on the retail floor. LinkedIn -https://www.linkedin.com/in/hayley-brucker-1945bb229/ Huge thanks to Cytrus our show theme music “Office Party” available wherever you get your music. Check them out here: Facebook https://www.facebook.com/cytrusmusic Instagram https://www.instagram.com/cytrusmusic/ Twitter https://twitter.com/cytrusmusic SPOTIFY: https://open.spotify.com/artist/6VrNLN6Thj1iUMsiL4Yt5q?si=MeRsjqYfQiafl0f021kHwg APPLE MUSIC https://music.apple.com/us/artist/cytrus/1462321449 “Always Off Brand” is part of the Quickfire Podcast Network and produced by Quickfire LLC.
Sea 3 Ep 31 “Amazon Prime BIG DEAL DAYS, The Real Recap!” 10/19//2023 Little Pop UP Podcast with Summer Jubelirer and Scotty Ohsman giving everyone the real talk on what went down and what went up? We go over a few of the great recaps on data like Momentum Commerce and Analytic Index explaining what it all means. How does this take away or add to Holiday sales. Always Off Brand is Ecommerce Simplified, Learn & Laugh! QUICKFIRE Info: Website: https://www.quickfirenow.com/ Email the Show: info@quickfirenow.com Talk to us on Social: Facebook: https://www.facebook.com/quickfireproductions Instagram: https://www.instagram.com/quickfire__/ TikTok: https://www.tiktok.com/@quickfiremarketing LinkedIn : https://www.linkedin.com/company/quickfire-productions-llc/about/ HOSTS: Summer Jubelirer has been in digital commerce and marketing for over 16 years. After spending many years working for digital and ecommerce agencies working with multi-million dollar brands and running teams of Account Managers, she is now the Amazon Manager at OLLY PBC. LinkedIn https://www.linkedin.com/in/summerjubelirer/ Scott Ohsman has been working with brands for over 28 years in retail, online and has launched over 200 brands on Amazon. Owning his own sales and marketing agency in the Pacific NW, is now VP of Digital Commerce for Quickfire LLC. Scott has been a featured speaker at national trade shows and has developed distribution strategies for many top brands. LinkedIn https://www.linkedin.com/in/scott-ohsman-861196a6/ Hayley Brucker has been working in retail and with Amazon for years. She is currently a Senior Account Manager at Envision Horizons. Hayley has extensive experience in digital advertising, both seller and vendor central on Amazon. Hayley is based out of North Carolina and has worked in multiple product categories and has also worked on the brand side and started with Nordstrom on the retail floor. LinkedIn -https://www.linkedin.com/in/hayley-brucker-1945bb229/ Huge thanks to Cytrus our show theme music “Office Party” available wherever you get your music. Check them out here: Facebook https://www.facebook.com/cytrusmusic Instagram https://www.instagram.com/cytrusmusic/ Twitter https://twitter.com/cytrusmusic SPOTIFY: https://open.spotify.com/artist/6VrNLN6Thj1iUMsiL4Yt5q?si=MeRsjqYfQiafl0f021kHwg APPLE MUSIC https://music.apple.com/us/artist/cytrus/1462321449 “Always Off Brand” is part of the Quickfire Podcast Network and produced by Quickfire LLC.
Another special conversation with one of the pioneers of Ecommerce! One of the very first to sell products on the Internet, George Wescott joins the show and talks through how and why we buy the way we do. Amazon's Buy With Prime, Amazon's logistics and the technology driving it. How will Amazon's advertising business continue to scale? He should know as he is working on their development. Walmart's grocery push and why they are gaining speed. George gives his thoughts on the scale and why Amazon is so hard to do business with! Shopify and their tech and what it means to brands. AI of course, but Mr. Wescott has one of the coolest takes on why it is good for the world. He throws out one of the most shocking possibilities of a earthquake sale and buy of the biggest titans in retail. Always Off Brand is Ecommerce Simplified, Learn & Laugh! QUICKFIRE Info: Website: https://www.quickfirenow.com/ Email the Show: info@quickfirenow.com Talk to us on Social: Facebook: https://www.facebook.com/quickfireproductions Instagram: https://www.instagram.com/quickfire__/ TikTok: https://www.tiktok.com/@quickfiremarketing LinkedIn : https://www.linkedin.com/company/quickfire-productions-llc/about/ Guest: George Wescott LinkedIn: https://www.linkedin.com/in/ecom/ Company Website: https://a-ventures.global/ & https://equitycommerce.io/ HOSTS: Summer Jubelirer has been in digital commerce and marketing for over 16 years. After spending many years working for digital and ecommerce agencies working with multi-million dollar brands and running teams of Account Managers, she is now the Amazon Manager at OLLY PBC. LinkedIn https://www.linkedin.com/in/summerjubelirer/ Scott Ohsman has been working with brands for over 28 years in retail, online and has launched over 200 brands on Amazon. Owning his own sales and marketing agency in the Pacific NW, is now VP of Digital Commerce for Quickfire LLC. Scott has been a featured speaker at national trade shows and has developed distribution strategies for many top brands. LinkedIn https://www.linkedin.com/in/scott-ohsman-861196a6/ Hayley Brucker has been working in retail and with Amazon for years. She is currently a Senior Account Manager at Envision Horizons. Hayley has extensive experience in digital advertising, both seller and vendor central on Amazon. Hayley is based out of North Carolina and has worked in multiple product categories and has also worked on the brand side and started with Nordstrom on the retail floor. LinkedIn -https://www.linkedin.com/in/hayley-brucker-1945bb229/ Huge thanks to Cytrus our show theme music “Office Party” available wherever you get your music. Check them out here: Facebook https://www.facebook.com/cytrusmusic Instagram https://www.instagram.com/cytrusmusic/ Twitter https://twitter.com/cytrusmusic SPOTIFY: https://open.spotify.com/artist/6VrNLN6Thj1iUMsiL4Yt5q?si=MeRsjqYfQiafl0f021kHwg APPLE MUSIC https://music.apple.com/us/artist/cytrus/1462321449 “Always Off Brand” is part of the Quickfire Podcast Network and produced by Quickfire LLC.
Amazon's yearly big Seller Central conference, Accelerate came to Seattle and Scott went downtown to get some interviews with some friends of the program, Wendi Mathis Held, Founder/CEO of True Hero and Laura Meyer, Founder/CEO of Envision Horizons. Also, two of the Senior Account managers,Taylar Allan & Matthew Koski. We cover so much cool stuff with Wendi on Vendor Central and what is going on and how to make sure your brand is winning! With Laura, Matthew and Taylar we talk big picture forecasting holiday sales and even next year. Along with certain big moves Amazon and TikTok are making to capture all the ecommerce sales. Always Off Brand is Ecommerce Simplified, Learn & Laugh! QUICKFIRE Info: Website: https://www.quickfirenow.com/ Email the Show: info@quickfirenow.com Talk to us on Social: Facebook: https://www.facebook.com/quickfireproductions Instagram: https://www.instagram.com/quickfire__/ TikTok: https://www.tiktok.com/@quickfiremarketing LinkedIn : https://www.linkedin.com/company/quickfire-productions-llc/about/ HOSTS: Summer Jubelirer has been in digital commerce and marketing for over 16 years. After spending many years working for digital and ecommerce agencies working with multi-million dollar brands and running teams of Account Managers, she is now the Amazon Manager at OLLY PBC. LinkedIn https://www.linkedin.com/in/summerjubelirer/ Scott Ohsman has been working with brands for over 28 years in retail, online and has launched over 200 brands on Amazon. Owning his own sales and marketing agency in the Pacific NW, is now VP of Digital Commerce for Quickfire LLC. Scott has been a featured speaker at national trade shows and has developed distribution strategies for many top brands. LinkedIn https://www.linkedin.com/in/scott-ohsman-861196a6/ Hayley Brucker has been working in retail and with Amazon for years. She is currently a Brand Manager at Channel Key LLC. Hayley has extensive experience in digital advertising, both seller and vendor central on Amazon. Hayley is based out of North Carolina and has worked in multiple product categories and has also worked on the brand side and started with Nordstrom on the retail floor. LinkedIn -https://www.linkedin.com/in/hayley-brucker-1945bb229/ Huge thanks to Cytrus our show theme music “Office Party” available wherever you get your music. Check them out here: Facebook https://www.facebook.com/cytrusmusic Instagram https://www.instagram.com/cytrusmusic/ Twitter https://twitter.com/cytrusmusic SPOTIFY: https://open.spotify.com/artist/6VrNLN6Thj1iUMsiL4Yt5q?si=MeRsjqYfQiafl0f021kHwg APPLE MUSIC https://music.apple.com/us/artist/cytrus/1462321449 “Always Off Brand” is part of the Quickfire Podcast Network and produced by Quickfire LLC.
In this Episode we're joined by Laura Meyer, the founder and CEO of Envision Horizons, an Amazon Solutions company. With insights from her time at Amazon Media Group and a track record of working with over 200 brands, Laura reveals expert strategies for sellers to outshine industry giants through effective advertising. From niche targeting to harnessing Amazon's advertising tools, she provides actionable advice for boosting brand visibility and sales. Laura's entrepreneurial journey and recognition on Forbes' Next 1,000 entrepreneurs list in 2021 add to her credibility. Tune in to discover invaluable insights and stay ahead in the competitive Amazon marketplace. Takeaways: Storytelling: Develop a compelling brand story that highlights your uniqueness and connects emotionally with customers. A powerful brand narrative can differentiate your products from larger competitors and foster customer loyalty. Community Building: Create and engage with a community around your brand. Building a loyal fan base that supports and advocates for your products can help amplify your brand's message and counter the influence of larger competitors. Leverage Keywords: Identify relevant long-tail keywords that may be overlooked by larger competitors. Targeting these keywords can help you capture a niche audience that is specifically interested in your product. Customer Reviews: Encourage satisfied customers to leave positive reviews for your products. Authentic and positive reviews can contribute to your product's credibility and visibility. Amazon Advertising: Utilize Amazon Advertising tools such as Sponsored Products, Sponsored Brands, and Sponsored Display ads to target specific keywords, categories, and audiences. Allocate your budget strategically. Competitive Pricing: While you may not have the budget for extensive discounts, offer competitive prices for the value you provide. Emphasize the unique benefits of your products that set them apart from competitors. Differentiation: Highlight what makes your brand and products unique. Whether it's your brand's story, the quality of materials, or exceptional customer service, emphasize these differentiators in your marketing efforts. Quote of the Show:Building brand off of Amazon is just as important as building a brand on Amazon. Identify one channel outlet to lean into, whether it's TikTok, Instagram, affiliate marketing, or PR. Getting placement in listicles or articles can drive sales, boost BSR, and enhance your organic ranking.Links :https://www.envisionhorizons.com/ https://www.linkedin.com/in/lauracatherinemeyer/ Offer: Request a Free Growth Plan Envision Horizons offers growth services for brands on Amazon. Request your free brand score today! See your true revenue potential and how you stack up next to competitors.Want To Level Up Your Business? Register With Our SponsorsYou can sign up in minutes using your special promo code LEGENDS400 and get your first $400 in reimbursements completely free.Sign up now!
Just because you build a product catalog and a brand presence, doesn't mean customers will be able to find or purchase from you. Successful brands are not built in a linear sense, but rather they have the necessary resources in place to support inventory demand and then deliver on time to boost satisfaction and visibility. Join us as we chat with Envision Horizons founder, Laura Meyer, to talk about the importance of having a logistics and inventory strategy as brands start up and scale.
Hi, and a warm welcome to The Human Side of Business Podcast. I'm your host Ange MacCabe. I have the pleasure of introducing you to Laura Meyer, the founder of Envision Horizons.Laura has helped over 150 brands build successful Amazon businesses through her agency and consultancy work. In addition to working with consumer product companies, Laura has a passion for supporting female-founded and mission-driven companies.In this episode Laura and I dive into intentional leadership and discuss the strategies behind leading with intention.Learn more about Envision HorizonsShow NotesMake sure to follow/subscribe so you don't miss an episode! New episodes of The Human Side of Business Podcast air bi-weekly on Monday's at 1pm ET.To learn more about Intuity Performance be sure to check us out at www.intuityperformance.com or on our socials LinkedIn , Facebook, Instagram to stay tapped into new insights and service offerings.Don't forget to join our free Elevate Your People Community created for People and Culture Professionals in the Tech and NGO space looking to share ideas and tap into the human side of business. Fill out the application form and we'll send you a calendar invite to our next meeting.The Elevate Your People Experience: - Monthly 60-minute Meeting- Peer-to-Peer Learning and Mentorship- Open & Transparent Discussions- Exclusive Slack Group
Laura Meyer has helped over 150 brands build successful Amazon businesses through her agency and consultancy work. In addition to working with consumer product companies, she has a passion for supporting female-founded and mission-driven companies as an angel investor and advisory board member. When she isn't building businesses, she spends time with her husband, one-year-old daughter, and two dogs on their farm in Massachusetts. Envision Horizons is a leading Amazon Agency named in the top 18 Amazon Advertising Agencies by Business Insider. Their client base is essentially beauty, baby and health, and household brands, but they represent brands from all categories. Envision Horizons offers a full-service agency as well as a software solution for brands wanting to manage their Amazon business internally. https://www.linkedin.com/in/lauracatherinemeyer/ https://www.envisionhorizons.com/ --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
Laura is an industry expert with over 20 years of experience in retail. She began her career in sales and customer service, where she learned the importance of constantly evolving to meet consumer expectations. In 2014, she landed a job with Amazon's Media group where she worked with the grocery, kitchen, and mobile app user acquisition teams. While at Amazon, she noticed the many challenges that brands face while selling on third-party marketplaces, and it was then that the concept of Envision Horizons originated. Laura and her team have helped over 200 brands scale on Amazon in the last 5 years. Make sure to subscribe to the podcast so that you are notified of new episodes!
Laura Meyer is an expert in Amazon sales and all things omnichannel marketing for direct-to-consumer brands as the Founder and CEO at Envision Horizons, helping D2C product brands diversify to grow. Laura has a passion for supporting female-founded and mission-driven companies as an angel investor and advisory board member, and today she shares important marketing tips any business will want to hear, plus how to build a successful omnichannel strategy and much more. Download Podopolo and follow Wings of Inspired Business there to keep the conversation going in the episode comments section and invite your friends to connect around podcasts recommended personally for you.
When your FB ads take a hit, it's a great idea to diversify, which is why looking at something like Amazon may be a great fit for your Ecomm brand. In this episode we talk with Laura Meyer, CEO of Envision Horizons, a firm built to grow your store on Amazon with less stress and more profit. Learn more about Envision Horizons hereOnline Store owner? Join our free online communityReady to start selling on Shopify? Get an extended trial here:https://www.shopify.com/?ref=bitbranding Try CommentSoldIf you're an online store owner who wants to know the 5 keys to successfully growing and scaling your business, we created a free 15-minute training where you can get instant access. Get it hereSubscribe to our YouTube channel where we put out new videos 2x per week here
On today's episode of Link Up Leaders, Francois and Lisa are speaking with Laura Meyer of Envision Horizons to learn more about how eCommerce businesses can use data to make the next best decision for their business. --
Laura is the founder and CEO of Envision Horizons, an Amazon Solutions company. Prior to starting her own business, she worked for Amazon Media Group in New York City and saw firsthand the challenges brands faced working with the retail juggernaut. Since 2017, Laura has worked with over 200 brands ranging in size from emerging startups to publicly traded companies like Unilever. In 2021 she was recognized on the Forbes Next 1,000 entrepreneurs to watch list. In addition to running her own business, Laura is an advisor and angel investor in various mission-driven companies. She also co-owns Gorman Gear, an importing business with her husband where they sell products themselves on Amazon. --- Send in a voice message: https://anchor.fm/skincareanarchy/message Support this podcast: https://anchor.fm/skincareanarchy/support
A SEAT at THE TABLE: Leadership, Innovation & Vision for a New Era
Amazon tends to be the elephant in the ecommerce room. The platform has massive amounts traffic - which attracts a huge number of sellers to its marketplace, but being able to drive sales on Amazon is getting increasingly difficult - and expensive.So is there a way to succeed on Amazon - without breaking the bank?Today I'm speaking with Laura Meyer, founder and CEO of Envision Horizons, a leading Amazon Agency that was named in the top 18 Amazon Advertising Agencies by Business Insider. In this episode, Laura will share insights on:How sellers can succeed on Amazon without making a massive investment.What sellers need to know to successfully navigate the ‘Amazon Beast'.What bestselling products on Amazon have in common.How even smaller brands can succeed on Amazon - despite the competition.USEFUL LINKSConnect with Laura Meyer: https://www.linkedin.com/in/lauracatherinemeyer/Envision Horizons website: https://envisionhorizons.comA Seat at The Table website: https://seatpodcast.comThe Current Situation in Sourcing: https://thecurrentsituation.net
Sea 2 Ep 23 “What if Amazon Seller Management Could be Automated?” With Laura Meyer 6/9//2022 Managing Amazon Seller Central with software is awesome, but does it do everything you want? Finally Laura Meyer, founder & CEO of My Horizons is getting close! Built for agencies by Laura's Amazon agency, Envision Horizons. Great for brands as well. We talk about the key features and what this tool does that we have always wanted. Summer Jubelier, Hayley Brucker and Scott Ohsman wield their decades of combined ecommerce expertise to get the “juicy nuggets” that can help you win. Ecommerce Simplified! Warning, you will learn and be entertained at the same time. Big Thanks to Peak Strategic Insights! Go there now and find out more! https://www.peakstrategicinsights.com/ Brought to you by: Athletic Greens. Activate your great deal by going to: https://athleticgreens.com/partner/d35ctoffer-nutrition/en?utm_source=podcast&utm_medium=influencer&utm_campaign=emerging_d35ct__a3878__o27&utm_term=cac__a3878__o27&utm_content=sport__a3878__o27 QUICKFIRE Info: Website: https://www.quickfirenow.com/ Email the Show: info@quickfirenow.com Talk to us on Social: Facebook: https://www.facebook.com/quickfireproductions Instagram: https://www.instagram.com/quickfire__/ TikTok: https://www.tiktok.com/@quickfiremarketing LinkedIn : https://www.linkedin.com/company/quickfire-productions-llc/about/ Guest: Laura Meyer LinkedIn:https://www.linkedin.com/in/lauracatherinemeyer/ Website: https://www.envisionhorizons.com/ HOSTS: Summer Jubelirer has been in digital commerce and marketing for over 15 years. After spending many years working for digital and ecommerce agencies working with multi-million dollar brands and running teams of Account Managers, she is now the Amazon Manager at OLLY PBC. LinkedIn https://www.linkedin.com/in/summerjubelirer/ Scott Ohsman has been working with brands for over 25 years in retail, online and has launched over 200 brands on Amazon. Owning his own sales and marketing agency in the Pacific NW, is now VP of Digital Commerce for Quickfire LLC. Scott has been a featured speaker at national trade shows and has developed distribution strategies for many top brands. LinkedIn https://www.linkedin.com/in/scott-ohsman-861196a6/ Hayley Brucker has been working in retail and with Amazon for years. She is currently a Marketing Coordinator at Channel Key LLC. Hayley has extensive experience in digital advertising, both seller and vendor central on Amazon. Hayley is based out of North Carolina and has worked in multiple product categories and has also worked on the brand side and started with Nordstrom on the retail floor. LinkedIn -https://www.linkedin.com/in/hayley-brucker-1945bb229/ Huge thanks to Cytrus our show theme music “Office Party” available wherever you get your music. Check them out here: Facebook https://www.facebook.com/cytrusmusic Instagram https://www.instagram.com/cytrusmusic/ Twitter https://twitter.com/cytrusmusic SPOTIFY: https://open.spotify.com/artist/6VrNLN6Thj1iUMsiL4Yt5q?si=MeRsjqYfQiafl0f021kHwg APPLE MUSIC https://music.apple.com/us/artist/cytrus/1462321449 “Always Off Brand” is part of the Quickfire Podcast Network and produced by Quickfire LLC.
The Sharvette Mitchell Radio Show | Every Tuesday | www.Sharvette.com Topic: Succeed in Amazon without making a huge investment with Laura Meyer of Envision Horizons! Meet our guest: Laura Meyer of Envision Horizons has helped over 150 brands build successful Amazon businesses through her agency and consultancy work. In addition to working with consumer product companies, she has a passion for supporting female-founded and mission-driven companies as an angel investor and advisory board member. Envision Horizons is a leading Amazon Agency named in the top 18 Amazon Advertising Agencies by Business Insider. Learn more at: https://www.envisionhorizons.com/ https://www.facebook.com/EnvisionHorizons/ https://www.instagram.com/envision_horizons/ Meet the host: ✔Sharvette Mitchell helps high achieving service based women entrepreneurs position their expertise with a polished visual brand, increase visibility with speaking opportunities, build authority with a published book and convert more customers with elevated content marketing. She does this with her signature Platform Builder group coaching program. --- ✔Are you a high achieving woman entrepreneur who is ready to ditch being invisible and unpolished but finally ready to shine a spotlight on your expertise and services? Go to www.PlatformBuilder.biz ✔Learn more at her website: www.Mitchell-Productions.com ❤Subscribe to her YouTube channel: https://www.youtube.com/sharvette?sub_confirmation=1
Last week on the podcast, we talked about how few people are watching your Sponsored Brand Videos. This week, Laura Meyer of Envision Horizons joins Michael to sway you to get an early mover advantage in Sponsored Display Video, currently in beta. Laura lists strategies for different budgets and overviews best practices for all of your Amazon Advertising video needs, including a template for success and how to split-test your creations. If this is the future, you'll want to get your foot in the door now. We'll see you in The PPC Den! Highlights 0:00 Intro– Rural Massachusetts 3:34 Why to transition to video ads 4:45 Sponsored Display Video 6:28 How to request beta of SDV 7:45 What is OTT? 11:15 Video best practices 19:00 How to organize a/b testing for video 20:51 Best way to get videos created 26:07 Video difference between SBV and product page 27:30 Stock image with music videos? 29:38 Negotiate rights with influencers to use video 30:23 Outro Please give The PPC Den a 5-star review and share with your friends if you like what you hear! Resources & Links Where to find Laura Meyer, Envision Horizons Why No One Watches Your Sponsored Brand Video & How to Fix It Upwork Fiverr Billo App Handshake: Students Promo (Video Maker) Never miss the latest in Amazon PPC tips and best practices All our episodes and show notes Get a product tour of Ad Badger - Host and Executive Producer: Michael Erickson Facchin Guest Co-Host: Laura Meyer Senior Producer: Nancy Lili Gonzalez Video and Audio Editor: Pedro Moreno
Sea 2 Ep 21 Laura Meyer - “Easy Everyday Tricks To Grow Amazon Listings!” 5/26//2022 Selling on Amazon or anywhere else, easy everyday basics can make a big difference on your listing. Laura Meyer, Founder and CEO of Envision Horizons gives us incredible tips that you can do today! Master easy SEO, digital marketing must have on every listing can bring serious results over time. Laura tells us exactly how to do many of these easy basics to increase indexing, Best Seller Ranking and increase your organic rank. Also, she talks about how to look at your advertising on Amazon that will blow your mind. We played the “What's That Keyword” game. Summer Jubelier, Hayley Brucker and Scott Ohsman wield their decades of combined ecommerce expertise to get the “juicy nuggets” that can help you win. Ecommerce Simplified! Warning, you will learn and be entertained at the same time. Big Thanks to Peak Strategic Insights! Go there now and find out more! https://www.peakstrategicinsights.com/ Brought to you by: Athletic Greens. Activate your great deal by going to: https://athleticgreens.com/partner/d35ctoffer-nutrition/en?utm_source=podcast&utm_medium=influencer&utm_campaign=emerging_d35ct__a3878__o27&utm_term=cac__a3878__o27&utm_content=sport__a3878__o27 QUICKFIRE Info: Website: https://www.quickfirenow.com/ Email the Show: info@quickfirenow.com Talk to us on Social: Facebook: https://www.facebook.com/quickfireproductions Instagram: https://www.instagram.com/quickfire__/ TikTok: https://www.tiktok.com/@quickfiremarketing LinkedIn : https://www.linkedin.com/company/quickfire-productions-llc/about/ Guest: Laura Meyer LinkedIn:https://www.linkedin.com/in/lauracatherinemeyer/ Company - Envision Horizons Company Website:https://www.envisionhorizons.com/ HOSTS: Summer Jubelirer has been in digital commerce and marketing for over 15 years. After spending many years working for digital and ecommerce agencies working with multi-million dollar brands and running teams of Account Managers, she is now the Amazon Manager at OLLY PBC. LinkedIn https://www.linkedin.com/in/summerjubelirer/ Scott Ohsman has been working with brands for over 25 years in retail, online and has launched over 200 brands on Amazon. Owning his own sales and marketing agency in the Pacific NW, is now VP of Digital Commerce for Quickfire LLC. Scott has been a featured speaker at national trade shows and has developed distribution strategies for many top brands. LinkedIn https://www.linkedin.com/in/scott-ohsman-861196a6/ Hayley Brucker has been working in retail and with Amazon for years. She is currently a Marketing Coordinator at Channel Key LLC. Hayley has extensive experience in digital advertising, both seller and vendor central on Amazon. Hayley is based out of North Carolina and has worked in multiple product categories and has also worked on the brand side and started with Nordstrom on the retail floor. LinkedIn -https://www.linkedin.com/in/hayley-brucker-1945bb229/ Huge thanks to Cytrus our show theme music “Office Party” available wherever you get your music. Check them out here: Facebook https://www.facebook.com/cytrusmusic Instagram https://www.instagram.com/cytrusmusic/ Twitter https://twitter.com/cytrusmusic SPOTIFY: https://open.spotify.com/artist/6VrNLN6Thj1iUMsiL4Yt5q?si=MeRsjqYfQiafl0f021kHwg APPLE MUSIC https://music.apple.com/us/artist/cytrus/1462321449 “Always Off Brand” is part of the Quickfire Podcast Network and produced by Quickfire LLC.
Closing sales and onboarding new clients are often viewed as the most important steps in any sales cycle. However, capturing a visitor, the right visitor during the awareness stage is equally vital to an overall successful closing deal. Connecting with and qualifying your prospects for your service allows for success and a more streamlined process in securing business. Envision Horizons has done just that. Laura Meyer, the CEO, and founder joined us today. Envision Horizons is a leading eCommerce agency specializing in Amazon and Walmart. Their team of experts combines strategy, creativity, and proprietary technology to optimize all of the moving parts needed to scale clients' profitability and market share. Envision Horizons offers free 1 year audits to potential clients but this requires them to qualify prospects. With a simple micro-experience incorporated into their awareness stage prospects can answer questions to assist the qualification process. Laura and her team have worked to optimize their landing page to educate their audience and highlight their value proposition. With their landing page, in combination with their qualification tool, they are able to target the perfect clients. Are you Appropriately Qualifying Your Prospects?
Guess who's back and better than ever! In this episode of The Female Millennial we're chatting with a true girl boss who is killing the Amazon marketing game. Laura is the founder and CEO of Envision Horizons LLC, an Amazon marketing, and technology firm. She grew up working in retail at her father's Ace Hardware store in Michigan but always had big city aspirations even as a young girl. Laura quickly learned the power of networking while studying Marketing and Entrepreneurship at Miami University which later proved instrumental for landing her first job in Amazon's Media Group. It was during her time at Amazon that the concept of Envision Horizons originated. Laura saw an opportunity to support brands when selling with the retail juggernaut. Today, Envision Horizons is managing top beauty, fashion, and wellness brands on Amazon and will be launching a stand-alone software solution in 2020. Keep up with us: @TheFemaleMillennial @itsbritneynicole_ Be sure to follow Laura at @enivision_horizons @lauracatherinegorman This episode is presented in partnership with Listening Party. Follow the crew on Instagram at @listeningpartypresents and @canalstreetmarket. --- Send in a voice message: https://anchor.fm/currently-bossin-podcast/message Support this podcast: https://anchor.fm/currently-bossin-podcast/support