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Could Amazon really be the industrial sales channel you're missing? I talk to an Amazon account management firm that works with manufacturers to get their products on the Amazon platform and meet the buying preferences of a new generation of buyers. In this episode of Content Marketing Engineered, Wendy Covey interviews Will Tjernlund, co-founder of Goat Consulting, about the significance of Amazon for B2B businesses. They discuss Will's background, the journey of transitioning to Amazon selling, the advantages of using Amazon over traditional e-commerce, and how to navigate distributor relationships. The conversation also covers identifying suitable B2B products for Amazon, inventory management, optimizing product listings for visibility, and strategies for driving traffic to Amazon listings.TakeawaysAmazon is a crucial platform for B2B businesses.Using Amazon can be less complex than setting up a standalone e-commerce site.Distributors can still play a valuable role in the Amazon ecosystem.Optimizing product listings can significantly impact visibility and sales.ResourcesConnect with Will on LinkedInConnect with Wendy on LinkedInLearn More About GOAT ConsultingRegister for the Industrial Marketing Summit
Send us a textLet's start the year off with a bang and get into sales! In this episode, I'm sharing 4 actionable steps that you can start today to enhance your sales strategy with magnetic content. Say hello to effortless cash flow! Topics discussed:Understanding your dream clients Creating dream client personas Tailoring your messaging for your dream clients Using Amazon as your guide to content creation The best way to get your audience to engagePositioning yourself as the industry standard Shifting your mindset to make sales WATCH MY NEW: FREE "SALES ACCELERATOR METHOD" MASTERCLASS JOIN MY FREE MEMBERSHIP (*Free to join until January 31, 2025)DOWNLOAD THE FREE BRAND GUIDELEARN ABOUT MY COACHING PROGRAMBOOK A CALLVISIT MY WEBSITE FOR THE LATEST: https://monikafreemanstudios.com/FOLLOW ALONGINSTAGRAM: @monikafreemanstudios @createtheflowpodcastYOUTUBE @monikafreemanstudiosTIKTOK: @monikafreemanstudios
If you're looking to get your products found on Amazon, understanding how to optimise your listings for better ranking is crucial. This episode dives into the importance of appearing on the first page of Amazon search results. Two main factors influence your product's ranking: performance and conversion rates, as well as relevancy factors. With practical tips on utilising Amazon's features and tools, this episode equips you with the insights to enhance your product visibility and drive sales.Key takeaways: To rank well on Amazon, your product listings must be optimised with relevant keywords. Sales performance is crucial; higher sales lead to better visibility in search results. Using Amazon advertising can help new products gain visibility and improve organic rankings. Relevancy in search results depends on conversions; ensure your listing reflects the product accurately. Thinking about selling on Amazon but don't know where to start? I've got you covered!
Episode 105: A lot of people in the online business space are familiar with the idea of a “self-liquidating offer”… a low-cost offer that you can run paid ads to directly in order to find people who are likely to invest money into more expensive purchases.The idea is that the offer itself is “self-liquidating”. In other words, the money you make from the course sales pay for the cost of the ads.The problem is that this is very difficult to achieve and that low-cost offer is almost never actually “self liquidating”. Most people are taking heavy losses on the front end to generate a buyer lead.In this episode, Ben Cena tells us all about his method for actually achieving a 100% self-liquidating offer using Amazon Ads, and then moving those leads on into high ticket coaching programs and other offers.About Ben Cena: Ben is CEO and co-founder of High Value Author. Passionate about turning brilliant professionals like you into published authors without the headache. Think of High Value Author as your book project BFF – from the very first word to that sweet moment your book hits the shelves (and all the buzz that follows).Grab Ben's “Best Seller Guide” for FREE Here: https://drive.google.com/uc?export=download&id=17YfipgiYKbrtHjmgBwzstVWps0PowJaiConnect with Ben:https://highvalueauthor.com/ https://www.linkedin.com/in/ben-cena/Want to learn more about how to build a successful online business from the ground up? Grab your FREE copy of our online course, "Zero to $20k Blueprint" where you'll learn how to build a simple, scalable online marketing system that will quickly generate paying customers & clients for your online business.Get it NOW, by visiting our website at https://DigitalTrailblazer.com✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazer/TikTok: https://www.tiktok.com/@digitaltrailblazerTwitter: https://twitter.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer
In this episode, we're cutting through the noise and diving straight into what Amazon DSP, AMC, and Streaming TV really mean for your ad strategy. Together with Sam Lee from Trivium, we're exposing the behind-the-scenes insights Amazon won't spell out—how DSP can impact your bottom line, where AMC's data advantage actually kicks in, and why so many brands are still missing the mark by ignoring the customer journey. We'll show you exactly when to use AMC's data to validate your ad spend, when DSP is just burning cash, and why first-click and last-click attribution are more than just metrics—they're the key to finding out if your strategy's worth it. If you're ready to stop wasting budget and make every click count, this episode is your wake-up call. We'll see you in The PPC Den!
Our guest on today's episode, Salim Mitri, turned a common household issue into a thriving business by founding Snug Plug, an innovative solution for loose electrical outlets. Alongside his partner, Joel Switzer, he transformed what was initially a DIY fix into a scalable product that has doubled its revenue year-over-year and is now making its way to major retail shelves. But it was not an easy ride."We thought it would be easy at first, but we quickly learned that success requires proving your concept step by step," Salim shares. Their journey involved securing patents, navigating the manufacturing process, and overcoming repeated rejections before finding traction on Amazon and leveraging the power of social media.Salim's experience is packed with insights for aspiring entrepreneurs and product innovators, from perfecting the design to changing business models and launching a national TV campaign. So if you're looking for inspiration to take your product from concept to market - or you've hit roadblocks trying to prove your idea's value, this episode is for you. Join us now.In today's episode of the Harvest Growth podcast, we'll cover: Why starting small and refining your process is key to long-term growth.Using Amazon and organic marketing to validate your product.Why community and networking are essential for entrepreneurial success.The advantages of national TV campaigns for building brand awareness.And so much more!Are you tired of loose plugs in wall outlets causing frustration? Visit www.snugplugstore.com to learn more about this game-changing solution, or find Snug Plug on Amazon. To be a guest on our next podcast, contact us today!Do you have a brand that you'd like to launch or grow? Do you want help from a partner that has successfully launched hundreds of brands totaling over $2 billion in revenues? Visit HarvestGrowth.com and set up a free consultation with us today!
Join host Matt Edmundson on the Ecommerce Podcast as he chats with Dan Brownsher from Channel Key, a leading Amazon agency. Discover insights into Amazon retail strategies, brand building, and the complexities of selling on the platform.---Timestamps:0:00 Intro3:18 Dan's Journey to Amazon5:36 Complexity of Selling on Amazon8:40 Starting on Amazon Today12:57 Challenges of Selling on Amazon16:50 Product Selection for Amazon20:20 Supplements as a Lucrative Category23:37 Building a Brand on Amazon29:15 Strategies for Brand Building34:55 Using Amazon as a Customer Acquisition Channel40:28 Channel Strategy and Brand Quality46:45 Review Numbers and Sales Correlation48:52 Connecting with Dan and Channel Key---Key Takeaways:1. Diversify Sales Channels: Dan emphasises the importance of not relying solely on Amazon as a sales channel. He suggests using Amazon as a testing ground and data aggregation channel but stresses the need to build a brand outside of Amazon through platforms like Shopify or social media channels. This approach helps in creating brand equity and avoiding the pitfalls of commoditisation.2. Invest in Brand Building: To maintain a competitive edge, Dan advises building a strong brand presence. This involves creating a brand story and engaging with consumers through various channels, including social media and traditional advertising. A well-established brand can command loyalty and potentially higher prices, protecting against market saturation and competition.3. Understand the Cost of Entry: Dan highlights that entering the Amazon marketplace today requires significant resources. He advises new sellers to be prepared to invest in advertising and potentially operate at a loss initially to gain traction. This understanding is crucial for realistic planning and long-term success on the platform.---If this episode of the eCommerce Podcast piqued your interest make sure to check out everything that gets done over here on the eCommerce Podcast, a space dedicated to eCommerce Wow!
In this episode, Tara Bryan welcomes Jenny Hansen Lane, a self-publishing expert who has transformed her business and personal brand by leveraging Amazon's KDP platform. Together, they explore how self-publishing can be a powerful tool for establishing authority, creating new revenue streams, and accelerating business growth. Jenny shares her journey from digital marketer to self-published author, highlighting the immense potential of print-on-demand for coaches, content creators, and business owners looking to expand their reach. Whether you're just starting out or are ready to scale, Jenny's insights and strategies can help you tap into Amazon's huge built-in-buyers platform and supercharge your impact.Key Topics Discussed:Why Self-Publishing?Jenny's journey to self-publishing and how it helped her transition from course creator to self-publishing authority.The potential of Amazon's platform as a revenue and credibility booster.Starting with Simple Steps:Jenny's advice on how to get started, even if you're not ready to write a full book.How journals, planners, and other "bookish" products can serve as entry points.The A-to-B Approach in Self-Publishing:Jenny's strategy to simplify content for targeted outcomes and cater to specific customer needs.Using Amazon's search data to identify profitable topics and validate demand.Leveraging Amazon for Lead Generation and Authority:The advantages of using Amazon's platform to establish authority and draw in potential clients.How Jenny has used self-publishing to gain visibility, even generating leads for her coaching business.Upcoming Masterclass: Self-Publishing Authority & Income AcceleratorJoin Tara and Jenny for a deep dive into self-publishing strategies that accelerate authority and income.Learn how to uncover profitable niches, publish effectively, and harness Amazon's market power to grow your business.Action Steps:Set up your Amazon KDP account to start exploring self-publishing opportunities.Begin with a simple product, like a journal or planner, to get familiar with the platform.Research customer needs on Amazon to find high-demand topics in your niche.Resources Mentioned:Self-Publishing Authority & Income Accelerator Masterclass: Sign up for the $27 live masterclass with Tara Bryan and Jenny Hansen Lane to unlock step-by-step strategies for self-publishing success. Sign up hereKDP (Kindle Direct Publishing): Start your self-publishing journey on Amazon's platform. Learn more about KDPDear Female Digital EntrepreneurMicroscripts by Robert Walser
Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We're breaking down highly involved, complex research into plain language and takeaways any marketer can use.In this episode, Elena and Rob explore how investments in brand value directly and indirectly boost profitability and market value. Using Amazon as a case study, they discuss the importance of balanced marketing investments even in the face of economic uncertainty.Topics covered: [02:00] Amazon's advertising strategy across channels[03:55] The brand value chain and its impact[05:10] How brand investments affect financial stability[06:05] Current economic sentiment and marketing spend[07:40] Long-term benefits of advertising during downturns[08:40] Stock price volatility and advertising correlation To learn more, visit marketingarchitects.com/podcast Resources: Elsayed, R. A. A. (2023). The effect of investment in the brand value chain on profitability and market value of the firm: lesson of success taken from Amazon. Future Business Journal, 9(19). https://doi.org/10.1186/s43093-023-00196-2 Get more research-backed marketing strategies by subscribing to The Marketing Architects on Apple Podcasts, Spotify, or wherever you listen to podcasts.
Welcome to my new series of mini-episodes focused exclusively on the intricacies of selling on Amazon. Designed for entrepreneurs at all stages, these concise episodes will provide targeted insights and practical strategies to help you sell on Amazon. I hope that by the end of the episode you'll be left with a sense that, despite the challenges, selling on Amazon could be a great opportunity for your business. Key takeaways: Amazon can be an excellent marketplace for small businesses to reach new customers. Selling on Amazon involves challenges, but it can significantly increase brand visibility. Using Amazon's Fulfilled by Amazon (FBA) service can save time on order fulfillment. Many customers shop on Amazon because of its convenient payment and shipping options. It's essential to optimise your product listings on Amazon to attract customers. Amazon provides opportunities for global sales. Therese Oertenblad (Ørtenblad), works with purpose-led, product-based business owners who want to grow their wholesale and create a powerful, consistent income stream for their business. Therese's mission is to help you find joy, ease and confidence in selling so you can build a profitable business that works for your lifestyle.Small Business Collaborative WebsiteSmall Business Collaborative InstagramPodcast: Let's Talk Shop Small Business Collaborative on FacebookLet's Talk Wholesale Facebook groupLET'S CONNECTJoin my free Facebook group for product makers and creatorsFollow me on YouTubeFind me on InstagramWork with me Buy My Book: Bring Your Product Idea To LifeIf you enjoy this podcast, and you'd like to leave a tip, you can do so here: https://bring-your-product-idea.captivate.fm/supportMentioned in this episode:Support this podcast for the price of a coffeeif you loved this episode please consider sending me a one-off tip. It helps me to keep bringing this podcast to you, for free. If you'd like to support this podcast, you can do so here: https://bring-your-product-idea.captivate.fm/supportThis episode is sponsored by Therese at Small Business Collaborative.One of the biggest challenges that product-based business owners often face is pricing their products right! And that is even more important if you're looking to start wholesaling your products. Right now, listeners can access a free product pricing masterclass. This masterclass will help you set the right prices to maximize...
In this episode, we discuss the dynamic world of e-commerce with industry leaders Peter Larsen from Amazon and Adriana Bourgoin from Salesforce Commerce Cloud. They share their unique insights into navigating the challenges of modern retail, focusing on direct-to-consumer strategies and the importance of a customer-centric approach. The conversation highlights the integration of Amazon's "Buy With Prime" feature, offering brands a powerful tool to enhance customer experiences and streamline inventory management. Peter and Adriana discuss overcoming rising costs and platform changes, emphasizing the significance of leveraging Amazon's fulfillment network and strategic partnerships. Additionally, they explore leadership strategies to maintain high performance while managing stress, drawing lessons from Amazon's culture of innovation and resilience. Join us for a wealth of practical strategies and inspiring stories from two trailblazers in the digital marketplace. Show Highlights: Strategies for integrating "Buy With Prime" to enhance customer engagement and lifetime value. Challenges and solutions for direct-to-consumer brands in omnichannel retail. Importance of a unified inventory strategy leveraging Amazon's fulfillment network to optimize stock management. Leadership lessons on reducing stress and maintaining high performance through emotional intelligence and effective communication. Follow and Review: We'd love for you to follow us if you haven't yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We'd love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast. Supporting Resources: Join the Commerce Cloud Community: http://sforce.co/commercecrew Learn more about Commerce Cloud Innovations go here: https://www.salesforce.com/commerce/innovations/ Would you like to be on the podcast, or do you know someone who should? Check out the nomination form: http://sfdc.co/podnomination *** Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com. Let them know I sent you.
Send us a textWatch it on YouTube: https://youtu.be/zfo9aIVhksgLearn how to upload and manage safety compliance documents in Amazon Seller Central. If your product requires compliance for categories like supplements, children's products, or baby items, this video walks you through the steps to avoid delays and penalties. Noah Wickham from My Amazon Guy covers how to navigate the Compliance Dashboard, submit documents, and find the right labs using Amazon's Service Provider Network. Stay compliant and ensure your products meet Amazon's requirements with these essential tips.#AmazonCompliance #AmazonSellers #AmazonSafety #SellerCentral #EcommerceTipsAccess 450+ SOPs to manage your Amazon business:https://myamazonguy.com/SOPProtect your brand with My Amazon Guy's Brand Registry tools: https://myamazonguy.com/amazon-brand-registry/Get help from My Amazon Guy to grow your Amazon sales: https://myamazonguy.com/Timestamps:00:00 - Importance of Safety Compliance on Amazon00:11 - Where to Find Compliance Settings in Seller Central00:30 - Navigating the Compliance Dashboard00:52 - Understanding Incomplete and Completed Compliance Requests01:15 - How to Upload Compliance Documents for Your Products01:45 - Bulk Uploading Compliance Documents Using Templates02:30 - Compliance Requirements for Specific Product Categories03:00 - Example: Compliance for Baby Products and Supplements04:00 - Using Amazon's Compliance Reference Tool05:00 - Finding Labs for Compliance Testing via Amazon's Service Provider Network05:30 - Why You Should Stay on Top of Compliance Requests-----------------------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show
The weekend episodes of our podcast contain important announcements as well as a great introduction to the community for anyone who is new to our community. This episode includes announcements about our recent virtual The Proven Conference which was last week but recorded for folks who want to glean great business advice from our community experts and a place you can get support outside of Amazon forums. Our Facebook group! However, the Amazon seller forums can be used to escalate a problem that you may have as a seller so signing on there can be helpful since it's monitored by Amazon employees. We learned about this fairly new resource while attending the Amazon Accelerate Conference. Show note LINKS: https://TheProvenConference.com - Our VIRTUAL conference is available to listen to and our upcoming in person conference is in May. Make plans to join us! My Silent Team Facebook group. 100% FREE! https://www.facebook.com/groups/mysilentteam - Join 77,000 + Facebook members from around the world who are using the internet creatively every day to launch and grow multiple income streams through our exciting PROVEN strategies! There's no support community like this one anywhere else in the world! SilentJim.com/bookacall - Book a call here to discuss our offers including coaching, legends and ProvenAmazonCourse.com course https://SilentJim.com/kickstart – If you want a shortcut to learning all you need to get started then get the Proven Amazon Course and go through Kickstart. ProvenAmazonCourse.com - The comprehensive course that contains ALL our Amazon training modules, recorded events and a steady stream of latest cutting edge training including of course the most popular starting point, the REPLENS selling model. The PAC is updated for life! JimCockrumCoaching.com - Get a free session with a business consultant on our team at 1-800-994-1792 / 1-801-693-1688 or TEXT US at 385-284-7701 (US & Canada only for Text) ALL of our coaches are running very successful businesses of their own based on the models we teach here! SilentSalesMachine.com - Text the word “free” to 507-800-0090 to get a free copy of Jim's latest book in audio about building multiple income streams online or visit https://silentjim.com/free11
Send us a textIn this video, Steven Pope chats with Joshua Neumann, the founder of Kind Lips, about his journey on Amazon. Josh talks about the challenges he faced getting his product listed and how he launched it successfully.His story shows how taking action, making adjustments, and staying true to your mission can lead to both business success and making a positive impact.Watch the full story of how Kind Lips is fighting bullying on Amazon!→ Use Data Dive with code MAG for exclusive savings!↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG→ The Amazon Agency That Gets Results↳ https://myamazonguy.com/amazon-agency/-----------------------------------------------------------------------------------------Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/Follow us:Twitter: https://twitter.com/myamazonguyInstagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Please subscribe to the podcast at: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwTimestamps:00:00 - Introduction 00:30 - The Birth of Kind Lips and Its Mission01:20 - From Real Estate to Lip Balm02:15 - Inspiration Behind the Brand Name "Kind Lips"03:10 - The Challenges of Launching on Amazon04:10 - Overcoming Amazon Setbacks with My Amazon Guy05:00 - Importance of Taking Imperfect ActionSupport the show
Welcome to another episode of The Ecommerce Braintrust podcast hosted by Acadia's Head of Retail Marketplaces Services Julie Spear and Director of Retail Operations, Jordan Ripley. Today we're joined by a friend of the show and a frequent guest: Russ Dieringer of Stratably, a research firm providing unbiased insights on how to do better business with Amazon and its peers. We'll be diving into launching products on Amazon - something many claim to have a secret sauce around, but a topic we haven't seen holistic industry research on. Make sure you tune in to find out more! KEY TAKEAWAYS In this episode, Julie, Russ, and Jordan discuss: 1P vs. 3P Brands on Amazon: The nimbleness and product innovation advantage of 3P brands. 25% of brands use Amazon as a launching pad for new products, adopting a "test and learn" approach. Many launches on Amazon are dictated by timing issues rather than strategy. Tactical aspects like SEO, PDP development, and inventory planning. Emphasis on case studies to demonstrate the impact of well-executed launches. Seasonality and Launch Timing: Insight on launching seasonal products 6 months in advance of peak season. Using Amazon's event calendar for strategic planning. Amazon Marketing Cloud (AMC): low adoption of AMC tools. Potential benefits like advanced targeting, audience creation, and quicker market entry when AMC is used effectively. The complexity of product launches within large organizations and strategies for better coordination. Insights into the typical timeline for reaching baseline sales post-launch. Media Strategy and Ad Spend: Higher average ad spend for new products and the balance between ad efficiency and speed-to-sales. Importance of upper funnel support for product visibility and sales propulsion. The critical role of leaders in Amazon initiatives and the necessity of cross-department collaboration for successful launches.
Want to learn how Amazon sellers are spending $600,000+ a month flipping products directly on Amazon?
Subscribe to DTC Newsletter - https://dtcnews.link/signup In this episode of the All Killer, No Filler DTC Podcast, we dive into a lively debate between two Amazon experts, Clifford and Rob, who discuss the merits and drawbacks of focusing your brand's sales efforts on Amazon versus a DTC website. Clifford argues for the power of Amazon's massive organic reach and built-in marketing services, while Rob makes the case for the control and customer data you retain with a DTC site. Key Insights: Amazon's Organic Power: Capitalize on Amazon's daily organic traffic and ranking potential by funneling more of your sales through their platform. Customer Data Ownership: Rob emphasizes the long-term value of owning customer data for remarketing and personalization efforts. Multi-Channel Strategy: Use Amazon for core products, but keep exclusive items or collections on your DTC site to drive direct traffic. This episode offers a balanced view of how brands can strategically use both channels to maximize growth. Timestamps: 00:00:00 - The 15% Amazon Referral Fee: What You Get in Return 00:05:00 - The Balance Between Amazon and DTC Sales 00:11:00 - Prime Try Before You Buy: The Apparel Advantage on Amazon 00:15:00 - Using Amazon's Fulfillment Network for Your DTC Site 00:18:00 - Amazon's New Video Options & FBA Reimbursement Changes Hashtags: #AmazonVsDTC #eCommerceDebate #DTCStrategy #AmazonSelling #eCommerceMarketing #CustomerData #PrimeTryBeforeYouBuy #AmazonFulfillment #MetaAds #DTCMarketing Subscribe to DTC Newsletter - https://dtcnews.link/signup Advertise on DTC - https://dtcnews.link/advertise Work with Pilothouse - https://dtcnews.link/pilothouse Follow us on Instagram & Twitter - @dtcnewsletter Watch this interview on YouTube - https://dtcnews.link/video
In this episode, Michael and guest Mike Frekey from IG PPC discuss aligning team goals and maximizing Amazon PPC performance using data tools. How do you ensure everyone is on the same page? The answer lies in leveraging Brand Analytics and Search Query Performance. Want to know how these tools can supercharge your PPC strategy? Michael and Mike Frekey break it down step-by-step, sharing actionable tips for seamless team collaboration and data-driven success. We'll see you in The PPC Den!
Can you make a living as an author without selling through Amazon? Many authors wonder.Amazon is the sole revenue source for many indie authors, but Amazon's algorithms can disable your KDP accounts and cut off your income without any human reviewing the action.Authors find themselves pleading with a computer to reactivate their accounts while their livelihoods hang in the balance. While this scenario is rare, it does occur.That's why some authors connect with their readers without relying on Amazon. How do you do that, and what type of author can pull it off?In this week's episode, Connor Boyack shares his strategy for success and sustainability as a career author.You'll learnHow to earn income from your books outside of Amazon's ecosystemHow to increase your profit margins without increasing costsHow to attract and connect with the right kinds of readersListen in or check out the blog post version to find out how Connor's reproducible strategy can also work for you.You can become a patron at NovelMarketing.com/patron. Support the Show.
Episode 246 of CinemAddicts features movies that are coming out for the week of Friday, June 14, 2024.Movies reviewed:1. Queendom (8:00) - Theaters and On Demand June 14. Photos courtesy of Greenwich Entertainment.2. Ghostlist (20:39) - NY & Chicago June 14. Expands June 21. Photos courtesy of Luke Dyra/IFC Films.3. Reverse The Curse (36:30) - Theaters and VOD June 14. Photos courtesy of Vertical.4. Wild Eyed and Wicked (55:02) :- Now on TVOD and Digital . Photos courtesy of Gravitas Ventures.**Other movies reviewed include Trim Season (43:25) and Under Paris. (47:37)**We spotlight the year 2011 for June's CinemAddicts Patreon bonus episode. Movies we spotlight are The Kill List and Margin Call.*Using Amazon links in our show notes gives us a slight commission.1. Help us get to 1,000 Subscribers by joining our CinemAddicts YouTube Channel.2. Like Our CinemAddicts Facebook Page3. Join our CinemAddicts Facebook Group for daily movie recommendations!4. Questions/comments on CinemAddicts email Greg Srisavasdi at info@findyourfilms.com.5. Our website is Find Your Film.6. Shop our CinemAddicts Merch store: cinemaddictspodcast.com (shirts, hoodies, mugs).7. We do a bonus episode each month and early access spoilers for our CinemAddicts Patreon Members.8. Check out Anderson Cowan's new documentary project Loaded For Bear.CinemAddicts hosts: Bruce Purkey, Eric Holmes, Greg SrisavasdiLegacy member and co-creator: Anderson Cowan Hosted on Acast. See acast.com/privacy for more information.
eCom Insights for Sellers on Amazon, Shopify, eBay and Walmart
Discover how to boost your Amazon sales with our expert tips! Learn to optimize your listing images, use Amazon's Brand Analytics effectively, and integrate PPC with SEO for better cost efficiency. This video is packed with strategies from image optimization to understanding the IAP Marketing Funnel, providing essential insights for every Amazon seller.#AmazonSelling #EcommerceTips #SEO #PPC #BrandAnalytics #ProductListing #OnlineSales→ Use Data Dive with code MAG for exclusive savings!↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAGJoin My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/Follow us:Twitter: https://twitter.com/myamazonguyInstagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Please subscribe to the podcast at: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwTimestamps:00:00 - Introduction to Enhancing Amazon Sales00:04 - Importance of Main Images for Amazon Listings00:20 - Demonstrating Image Impact on Search Decisions01:00 - Strategic Use of Main Images for Higher Click-through Rate01:34 - Using Amazon's Brand Analytics for Image Optimization02:00 - Detailed Breakdown of Optimizing Listing Images03:00 - Discussion on Market Strategy with Amazon's Brand Analytics04:00 - Explaining the IAP Marketing Funnel: From Impressions to Purchases05:01 - Focused Marketing: Matching Images to Customer Searches06:00 - PPC Strategy Integration with SEO for Cost Efficiency06:57 - How All Marketing Elements Interact to Boost Amazon Sales10:54 - Recap and Key Takeaways for Amazon SellersSupport the Show.
Here's the Supporter-only Q&A from May 9th, 2024. All comments and questions are fielded through the supporter service Q&A page. Please consider supporting this channel via monthly support services, tips, or even just by using our affiliate links to purchase things you were already going to buy anyway, at no extra cost to you: https://www.retrorgb.com/support.html T-Shirts: https://retrorgb.link/tshirts Amazon Recommended List: http://retrorgb.link/amazon TIMESTAMPS (please assume all links are affiliate / paid links that pay RetroRGB a commission on each sale. Even if links are currently not affiliate, I may update them with one, should a partner list that item for sale in the future): 00:00 Welcome 00:06 Music videos to watch on a CRT?? 05:26 Deinterlacing 1080i? 10:11 Using Amazon code for random stuff: ?tag=retrorgb-20&linkCode=ez 11:45 Plasma Resolution & Lag: https://youtu.be/jJzN_YHZezY / https://youtu.be/jJzN_YHZezY 18:09 Thank you! https://www.retrorgb.com/support.html --- Support this podcast: https://podcasters.spotify.com/pod/show/retrorgb/support
Stuck on an Amazon issue? Google not helping? Dive into our Friday Live Q&A with Noah Wickham! Get instant solutions, learn strategies that work, and network with fellow sellers. Transform your Amazon journey from frustrating to flourishing. Join us this Friday and elevate your Amazon game!Watch and never miss a session!#AmazonFridayLiveQA #AmazonGrowth #AskMyAmazonGuy #AmazonPodcastTimestamps:00:00 - Music Countdown05:41 - Opening Remarks & Introduction to Friday Q&A10:01 - Perfect Product Launch Discussion13:16 - Advertising Tools & Strategies to Improve Ranking17:26 - Handling Amazon Revenue Queries for CPAs18:42 - Dealing with Adult Flag Restrictions on Products21:26 - Amazon's Approach to Low Stock & Sales Suppression23:02 - Strategy for Selling Compatible Accessories24:43 - Understanding Amazon's Search Volume Data25:10 - Launching New Products: Keyword Strategy26:26 - Navigating Medical Terms in Supplement Listings27:39 - Best Practices for Backend Terms and Bullet Points28:47 - Referral Fee Discount Queries29:59 - Strategies to Grow Sales from 20 to 100 a Day32:19 - Solving Permissions Issues for Amazon UK Clients33:30 - Optimizing Phrase Match Campaigns for Specific Variations35:28 - Addressing Primary Contact Verification for International Sellers37:42 - Standing Out as a Premium Product Among Lower-Priced Competitors40:30 - Utilizing Emojis in Product Titles: Pros and Cons42:27 - Importance of Including a Description Alongside A+ Content44:58 - Exploring Product Hunting Tools: Helium 10 vs. Jungle Scout47:03 - Managing Similar Items in a Single PPC Campaign48:48 - Filling Backend Search Terms for Variation Listings51:21 - Adjusting for Amazon's New Coupon Policy54:56 - Discussion on the Importance of Reviews and How to Get Them56:37 - Should Product Origin Be Highlighted in Titles?58:13 - The Dos and Don'ts of Using Amazon's Vine Program1:01:15 - Managing Multiple Amazon Accounts from the Same Household1:02:52 - Software Recommendations for Inventory and Shipment Management1:03:35 - When to Start Product Launch Pricing1:04:15 - Optimizing Phrase Match Campaigns with Unique Low Impression Search Terms1:06:06 - Tips on Product Hunting and Choosing Between Helium 10 and Jungle Scout1:08:10 - Query on Adjusting Prices for New Coupon Policies1:09:22 - Addressing Issues with Blurry Product Images on Amazon1:11:05 - Internship Opportunities at My Amazon Guy1:13:55 - The Pros and Cons of Using a 4:3 Format for Main Images1:15:26 - Can You Request Amazon Search Term Refinements Without SAS Program?Support the show
Discover how Amazon can be a crucial tool for authors to research genres, trends, and competitors. This episode offers a concise guide on using Amazon's vast data to refine your book's positioning and audience understanding.Highlights:Identify Your Genre: Begin by clearly defining your book's genre. Precision here sets the stage for effective research.Find Your Amazon Category: Use Amazon's categories to pinpoint where your book belongs. Focus on the top three categories that align with your content.Research Books and Authors: Explore similar titles in your categories. Aim to identify books with shared audiences, concentrating on those with an Amazon rank under 50,000.Social Media Analysis: Investigate the social media presence of relevant authors to gauge audience engagement. This step helps identify where potential readers are most active.Select a Social Media Platform: Based on your findings, choose one platform to start building your audience. Focus on learning its intricacies to maximize your engagement efforts.Podcast Website: www.juxtabook.com/podcasts/beyondthebook Submit a Question: To submit a question and to see the show notes, please visit https://www.juxtabook.com/beyondthebook and press the appropriate button. Submit a Question. Ask a question to be featured on the podcast. Ask HereLiked this episode? Share it and tag us on Instagram @juxtabkLove the show? Leave a review and let us know!CONNECT WITH US: Website | Instagram | Facebook
Ever wonder how an Amazon seller jumps from zero to hero with a product that defies the odds? In our first-ever Seller's Edge Series episode, let's explore success stories, product journeys, and every tactic that will help you find your first or next E-commerce product. Special guest Shivali Patel, brand evangelist at Helium 10, joins us bringing the heat with a story of how a $45,000 revenue bomb was dropped in just two weeks after launching in Q4, proving that with the right strategies, such as leveraging BlackBox for product research and adding unique value, anyone can stand out in the crowded Amazon marketplace. Finally, for those ready to expand their horizons, our brand, Manny's Mysterious Oddities, is branching out into the bat niche, where opportunities lurk in the shadows. Using Amazon's Product Opportunity Explorer and Helium 10's BlackBox, we dissect how to scout and validate new product extensions for your Amazon brand. This episode isn't just about telling you what worked; it's about showing you how to pivot and roll with the punches, finding those hidden gems in the market, such as bat-shaped bath mats, that could become your next big win. And for the cherry on top, resources and podcast episodes are flagged to help you turn these insights into action. Join us to learn about these actionable strategies, and let's raise the stakes in your Amazon selling game. In episode 533 of the Serious Sellers Podcast, Bradley and Shivali discuss: 00:00 - Sellers Edge Monthly 00:31 - Strategies for Finding Profitable Amazon Products 04:50 - Discover New Business Opportunities at Trade Shows 15:55 - Profit Margin and Sales Success 19:16 - Discovering Product Opportunities on Amazon 24:16 - Bat Niche Product Opportunities Exploration 30:47 - Launch New Product At A Higher Price 31:29 - Advanced Keyword Research and Product Opportunities 37:27 - Combining Amazon Brand Analytics and Helium 10 BlackBox Data 42:36 - Brand Analytics and Launch Strategies 43:38 - Accessing and Listening to Podcast Episodes Transcript Bradley Sutton: Today is our first ever Sellers Edge Monthly Training. In this episode we're going to go over how I found a brand new product that I can come in at a price point twice as much as the competition, and how Shivali was able to sell $45,000 on her brand new product in only two weeks. How cool is that? Pretty cool, I think. One, two, three, four. Hello everybody and welcome to another episode of the Serious Sellers podcast by Helium 10. I am your host, Bradley Sutton, and this is the show. That's a completely BS free, unscripted and unrehearsed organic conversation about serious strategies for serious sellers of any level in the e-commerce world. And, as mentioned, this is the first in a new series that we're going to do monthly where we go over a different topic in our sellers edge training webinar. I actually recorded this in front of a live audience, so this episode might have a little bit different sound than normally and there's definitely some interactions there, but we have here cut up the highlights from that training and basically I'm going to show you how Shivali took some steps to have a product that nobody can compete with her in and it was over $100 and she was able to get 40% profit and sell $45,000, even though she launched right after Black Friday Kind of crazy. And then how I am launching a product like in the next couple of weeks and I'm going through all the steps on exactly how I found it and how I can have a higher price point as well, and we go over some other product research strategies that I think will definitely be able to help you guys. So this is a new series. Hope you enjoy it. Bradley Sutton: This is 100% based on value that can help you find your first or next product to sell on Amazon. Here we go, welcome to our new monthly workshop. We call it Sellers Edge Monthly Series, and this one is entitled how to Find your First or Next Product to Sell in 2024. So we are going to start off with a real life experience. I'm going to interview somebody right now who launched a product and had a lot of success on Amazon, especially in Q4, which is kind of like when people say, oh, you should never launch a product during that time. So we're going to ask Shivali to come on the show right now. Shivali, you there? Shivali Patel: Yes, I am Awesome. Bradley Sutton: I want to talk to you about your product launch. We had you on the podcast a few months ago and you were talking about this long journey of getting it ready, but then you actually launched in December. But for those who maybe didn't hear that podcast, let's start on this. You were selling on Amazon years ago and then you've always been selling for years, like books, but you really wanted to have a physical product to sell. A lot of people here they're looking for their first product, so they might have been kind of like in a it wasn't your first product but you were restarting it, so there might be a similar situation to you. So how do you tackle it? First, like, were you like hey, I want to try to find a product that just there's a lot of demand for it. Or you like hey, I want to find a lot of demand, but it's got to be something that maybe I'm passionate about. What was your thought process when you first started? Shivali Patel: I was quite open to whatever opportunity I was finding. I was using Blackbox, which I love because I come my first brand I launched years ago. I did manually. I was inside of Amazon, going through best sellers list, looking at BSRs, trying to understand the reviews, figure out what I could do better, and that's great, it works. But it takes a long time, and so that's where software like Blackbox is really, really helpful, because the process is over 2 billion data points daily right, Something that you can't actually do. So going in I was pretty open. I did many, many searches inside of Blackbox and then from there, started narrowing things down based off of different parameters. So whether that was profitability I mean all these things are important but profitability, what I can add? Value creation, the price point, checking out the market, the competition, what sort of reviews there are yeah, and I also did go to trade shows as well, so I went. I actually flew out. At the time I was considering a cocktail smoker kit. Bradley Sutton: What is a cocktail smoker kit. Shivali Patel: It's those for anybody who drinks. I mean you don't have to necessarily have it be a cocktail but a mocktail or even smoking. Your food comes with a little blow torch and then a different oak piece. Bradley Sutton: Yeah, I see that. Shivali Patel: Yeah, it's really nice. But I was considering that and a supplier ended up saying, hey, I'm actually in the US, and so I flew out to meet that supplier in person, which is a really, really cool experience. There was many vendors there, people that have flown in from Indonesia, from China. I got to see actual products, field them, try to negotiate a price point, get a basic understanding. Cool Enough is I ended up meeting somebody who helped me design a brand new product which I'm hoping to launch eventually as well. Bradley Sutton: This was at the trade show that you went to. Shivali Patel: At the trade show. Yeah, so they designed in a completely new style of a product for me. Bradley Sutton: Okay, so that's the first thing that's probably interesting to. Maybe some of you guys haven't thought about that, but you know, maybe you think that, oh, the only place you can go to trade shows which is 100% accurate, like it's a great place to go, is like in China. But what she's always talking about, I believe, was in Chicago or somewhere in the United States. So sometimes you know a lot of Chinese factories, indian factories and other factories. They'll come to US based trade shows and it's also a place where you can go and meet a supplier. Maybe you've been talking to online, like she was doing, but also you might meet somebody else. That is completely not even why you went there. So in her situation, she met somebody who's helping her design another product. So then that original product, the Smoker Kit you went to that trade show. You kind of like I'm probably not going to do this. How did you land on this makeup bag that you ended up going with? Shivali Patel: I found it inside a black box and I saw many different keywords. Actually, I was using the keywords tab. I went through and I did a few other things. I did the regular products tab, I did the keywords tab, I went into product opportunity explorer inside of Amazon. I was looking at Etsy and Pinterest trends as well. Anytime I was scrolling on social media. I mean the list was massive. And then eventually I found, I think, five to six different keywords inside of the keywords tab that were all related to the bag, so obviously there was a growing demand for it. And then from there went into the product validation and I felt like I could actually contribute something to that space, because I grew up in fashion and in the beauty personal care sector. I guess is something that I've taken time to educate myself on and spent many hours with, and so when I started having conversations after that with you, I think we also had a very unique pitching point that I felt I could go onto the market with a premium price point, because anytime I'm selling something, the value of creation is important, but you also want to make it worth the person's while. So if I'm going in with a premium price, I want to over, deliver on it, and I think this bag really hit all those spots. Bradley Sutton: And this was a high. The current the market was kind of high, aren't most products there like 80, 100 bucks or so? Shivali Patel: Now. So when I was looking at this product, everything was 30 bucks and I wanted to sell it for 120. And I knew I wanted to sell it for somewhere between 120 and like 140. But by the time that I actually launched, there was a couple bags on the market that were selling for 160 with a lot less value. In my opinion, they're nice, but also, if you think about anything else in the world you have your cars, you have your coach bags there's always a market for something. So I suppose at that point it's just what you're planning to or who you're really getting. Bradley Sutton: So then you know a lot of people here in this room. You know they might not be able to afford a product that requires an investment, you know pretty high, because you know if you're having a 100, $120 product, you know your costs might be like 30 bucks or 40 bucks a unit. And then, if you're, what was your MOQ, by the way? Shivali Patel: My MOQ was 500. Bradley Sutton: 500, all right. So, like, you guys can do the math, if you're buying a product that costs $30 and you have to order 500 or 1000, you know you're already talking about 15, $20, $30,000 before you even consider shipping. However, on the flip side is if you can afford that. This is just by itself a way that you can differentiate yourself from from these saturated niches, because not that many people can afford to go into a niche like that. So you're immediately kind of like disqualifying a lot of the potential people that you might that you might, you know, be going up again. So let's fast forward. You know, you took a few months. You started designing the product. You're looking at different, different needs and you actually built in like your own program. Since you're kind of like your own influencer, you're like, hey, I'm going to sell this product with also like this course, and so just, you know, briefly, like in a minute or so, can you talk about how that idea came? And then what's the deliverable? Like, like, are people getting this, this card inside the thing that says, hey, sign up for my beauty course, or how did that work? Shivali Patel: I have always sold physical and digital products separately, and I thought it would be interesting to combine the two, especially because a lot of the competitors inside of the makeup bag market were selling, essentially as the add-on, a 10x magnifier. It was like a bonus piece that people throw in for bundling options. And I know for me, while a magnifying mirror is helpful, I don't actually use one on a day-to-day basis, so it has no real value for me as a consumer, not to say that it doesn't for somebody else, but for me. Outside of that, they also had these little travel jewelry compartments, which is great, but again, what's something that would be more of an experience, right, that would justify $120 price point. And so I started looking at the intersection of a digital course or a live coaching element, which one increases your touch points with the customer you get to hopefully get with, of course, in like, I'm not saying anything, black hat, I'm just saying that you can get to know, maybe, your customer a little bit better and then you'll know their order number so you can ask them to request a review a little bit later on. But yeah, the delivery aspect of it for the actual course is the product insert, which I created a QR code using Helium 10s portals and then just put that in so they get access to exclusive course that pretty much no other competitors can replicate, right? Because it takes a significant amount of time to go through and film a bunch of videos and then also end up taking time to do live coaching as well. Bradley Sutton: Yeah, hold on. I want to pause you right there because this is important. I want to make sure people understood the main point here. We hear so much and maybe you who haven't started on Amazon yet you've probably heard oh my goodness, it's too late to sell on Amazon, or there's just too much competition, or no matter what I sell, everybody's going to copy me. And then everybody's going to do it and have a low price. And, guys, let me tell you that's, first of all, that's not true. Like in some, you know, like categories, maybe, okay, maybe that's true. Like, if you just have a generic product, could everybody copy you? There's not much room for differentiation? Sure, but there are so many opportunities out there where you as, like you know, if you're selling in Europe, you're Europe based. You're selling in America, you're US based. There's things that you can do, there's skills that you have, or maybe, utilizing the network you have, that you can kind of like competition proof what you're trying to make. So, Shivali, she was like what can I do that? You know, probably the bakeries that are trying to sell direct on Amazon can't do All right. And one of them was like, hey, she's like let me make an actual course that nobody you know no Chinese factory or Indian factory or any other country that makes this are going to take the time to find an American based influencer and film this whole course and have that be a threat. Bradley Sutton: Like literally nobody is going to do that. So this is something that she has like a 100% exclusivity on that she never has to worry about competing with other people and it's going to allow her to keep a higher price point as well, because there's this added bonus. So don't let people tell you, oh it's, it's impossible to compete on Amazon because of the competition. No, you, absolutely, you know, can do that. Now let's just fast forward. Now you launched on what doesn't have to be the exact date, but when did you actually launch your product? November 30th or right, wait, November 30th. Was that during Black Friday weekend or? Shivali Patel: Okay, I was trying to get ahead of Black Friday and Cyber Monday, but the issue was it's an electronics item and I had some sort of request that they asked for like an MSDS safety sheet, and then it got classified as a dangerous good. So all my inventory was at the facilities but it was in reserve. I couldn't access it, I couldn't sell it. And then eventually, when it finally happened, I pretty much didn't know when it like went live. I was checking but I couldn't tell because it was like some of the products looked okay and then I made the stupid blunder of trying to check if it was available by buying, but then it wouldn't let me buy because I'm a seller. I didn't process that. But finally, November 30th, I had my first sale. It went live and I had my first sale and then I actually discounted that product for I think it was like 20 bucks or not 20 bucks, 20%, and then I had like that nice strike through price so I dropped from 120 to $90 and then went back up because my end of the November. Bradley Sutton: You're doing all this which, by the way, guys, she's talking about like what we call the Maldives honeymoon strategy. I'll give you, guys, links to how to launch your product. You know, based on the Maldives honeymoon strategy. It has to do with PPC and putting a heavy discount on your product. Now some people in the chat are asking about if they can see the product. I can throw it up here. Is it out of stock right now? Like, did you sell out or is it actually live still? Shivali Patel: No, it's still live. radley Sutton: Fast forward guys. She kind of like was doing stuff that some people say, oh, you should never do, like never launch a product in Q4., don't launch a product during Black Friday weekend. But she did that and then, right away, what did you get your kind of like daily sales up to? 70 units a day 70 units a day at $100 price point. But, guys, this is the product that we're talking about. It's a live, real live product that was just launched on Amazon a couple months ago. Here we go, brand new. She doesn't even have the video on here yet, like she even didn't even do the brand registry at first, I remember, because she just like got this, got this up, but where does it? Man, these are some nice images. So here's the image that talked about her makeup lessons. Okay, there she is. She's her own influencer. Totally fine, you're not going to see me put my picture on a coffin shelf, which is the product. Shivali Patel: I sell. I don't know. I think a lot of people right now that are watching would buy things if you were the influencer. Bradley Sutton: I don't know, I don't know. That's not the way I roll, but you can see, like if you go back in her BSR like when she launched the product and look at these crazy BSRs that she was having. Now obviously the sales have gone down after Christmas. This was a heavy, heavy item in Christmas. But long story short, like how much money did you sell in December of this product? What was your gross sales at? Shivali Patel: $46,000. Bradley Sutton: $46,000. Shivali Patel: And what kind of profit margins? Bradley Sutton: did you have? Shivali Patel: So after all the time, I originally thought I had like a 57% profit margin, but after all the calculations I think it was closer to 45% profit margin 45. Bradley Sutton: Now, guys, we're not going to be here and say that, oh, everybody who sells on Amazon using her strategies and using Helium 10, it's going to be able to sell $45,000 in three weeks and 40% profit margins. She obviously worked really hard to do this, but it shows that what is possible. Because she didn't use any special hack because she's a Helium 10 employee or some backdoor into Amazon. She just used the same exact strategies that you could have it. And somebody asked hey, after ad spend, what was the margin? No, that is after everything, after her cost, after PPC, after everything, 40%. Yeah, Ron says she doesn't even have A plus content. Yeah, she didn't have brand registry. She got this out so fast. She didn't even have brand registry yet and she just sold out almost completely. All right, well, that's a cool story. I'm going to give one of mine. So let me give you guys one more story about something that hasn't even launched yet. But let me walk you through the process, and this has a. She talked about how she found her opportunity in helium 10. Bradley Sutton: Let me show you something where I found an opportunity, and originally it came not from black box, but another tool that's not even designed for product research? All right. So does anybody in here use the regular market tracker? All right, this is not market tracker. You know 360 regular market tracker. Let me show you guys, let me retrace, what I did a few months ago. This is the regular market tracker and, as you guys may or may not know, so if you're new to, if you're new to helium 10, you probably haven't seen Project X, but we launched this product called a, a coffin shelf. All right, and so I've been. I've sold hundreds of thousands of dollars of these coffin related items, and so I have this coffin shelf market and basically what it does is I'm tracking my market share, I'm tracking like where my market compared to the others, and actually I did so well in Q4. I sold out, until just like a week ago, of of coffin shelves. Bradley Sutton: Okay, now let me show you here what I was looking at, what the purpose of this tool is. It allows me to track what is going on with my direct coffin shelf competitors, right, but then it also suggests to me like, hey, there's a new coffin shelf or a new potential player that might be like coming into your niche, right, and so you can see here those of you watching this and if you're listening to this later, you might not see this visual here, but there's a button that says track or ignore. So it's saying like hey, here's a new player in this niche. Do you want to start tracking him to, to, to track how, how your market share is going, all right. And so I was scrolling on here and then look, do you guys see what this is? Let me know in the chat, do you guys? If you can see it, it's kind of hard. These two things that are not coffin shelves, what does it look like to you guys? Bats yes, exactly, these are bat shelves. Bradley Sutton: Okay, so now, all of a sudden, let me just explain how my thought process went. I'm like, wait a minute, this is kind of interesting. All right, like these people are not my direct competitors, but they must be ranking for similar keywords, and I'm like that makes sense. Like in in, coffin decor is like a bat shelf might be kind of like a kind of spooky thing, right? So I went into a, an Amazon tool. All right, that is the product opportunity explorer. Okay, this is another thing that anybody on this call should have access to. Whether or not you, whether or not you guys, have brand registry you should have product opportunity explorer. So I typed in the keyword coffin shelf because, again, that's what I was selling and I'm like all right, let's take a look at what are the top clicked products after coffin shelf. So after people search coffin shelf and the related search terms, what are people clicking on? Okay, now, this is. This is not helium 10. This is directly from Amazon. All right, I like to kind of validate to see a little bit deeper what's going on. Bradley Sutton: Once I saw that, initially inside of helium 10, and then, sure enough, look here in the top 10 products after my products. A lot of these are my products that I'm selling. I saw I start seeing these bat related products and so I'm like, okay, that's interesting, but I want to. I want to take it a step further, like I could launch a bat shelf and I still might do a bat shelf, but are there any other bat related items? Maybe I could start a line of bat related items. Bradley Sutton: So here's what I did, all right. So Shivali situation was kind of like hey, she was looking for her first product on a new brand. A lot of you guys haven't found your first product yet. You follow that technique, right? I'm talking about what, if you're ready, are selling a brand, how can you expand it out? And this is the kind of process for you guys. Bradley Sutton: All right, so I went back into helium 10 black box. Okay, let's go ahead and go into that tool. So now this is what I want you guys to do. We're literally retracing my steps. I'm going to try and remember what I did. I'm selling, you know, there's probably a lot of bat related products that maybe you might be in the pet niche, like people making bat houses and stuff like that. There's probably a lot of Batman stuff in the memorabilia, right. But I wanted to do stuff in my niche. So hit the category and subcategory, drop down in black box and select home and kitchen All right. Bradley Sutton: So I wanted to find products in the home and kitchen niche, all right, okay. The next thing I wanted to do was I wanted to make sure that you know we weren't going to have some like $5 products or, at the same time, products that cost, like you know, $60 or more. So I put in the sales price field minimum 10, maximum 60. I wanted to find products that we're selling already, like is there a product in this bat niche that is selling pretty decently already. So under monthly sales okay, under monthly sales I put minimum 100 per month. All right, that means, hey, here's a bat related product that is in the home and kitchen that's priced between 10 and $60. And it is 100, selling at least 100 units per month. I didn't want to have a bunch of variations, like a product that had a whole bunch of sizes. So what I put, I think again, I'm trying to retrace this, I'm doing this live here, guys, I think I put a maximum one under variation count. Bradley Sutton: Okay, now what else do I do? Okay, you might be wondering well, how in the world am I looking for bat related products? All right, well, what I did was, like, I figured if it's a bat related product, it's probably got bat in the title. Okay, and Nicole says variation yes, max should be in the max right here under one. This is the minimum. I don't put anything, max, I put one. Okay, that's why, that's why the, the, the min is blank, all right. So under title keywords I put bat. So like, that means that I'm trying to find a product that had the word bat in it. Because I like again, couple steps back, I saw in market tracker, there's bat related products showing up in my market. I looked and validated that in Amazon opportunity explore. There's bat related products and I'm just wondering is the only bat related products shelves, or are there other bat related products? Okay, I'm not sure if I, if I entered more things, I'll know by the number. Go ahead and hit search now, guys, and let's see how many, how many things come up. Let's see 14 items. Okay, this is probably it. Bradley Sutton: And then I started seeing some super interesting things. Now, of course, some things were completely unrelated, because obviously a baseball bat, you know, might, might show up. But take a look at this, guys, a bat, I don't know what. This is like a remote control holder or a decor box. Look at this one a bat shaped wine and beer opener. Now, all of a sudden, my like creative juices were flowing. Here is a bat shelf. And then, as I was scrolling down, boom, I was like, wow, look at this, a bat Bath mat or bath rug. I was like that is such a novel idea. And so I started looking at this. I'm like, hey, there is some opportunity here to make a bat bath mat. But here's the problem. When I looked on Amazon, I was like the price is a little bit low, all right, compared to my cost. So I was like, is there any way I can differentiate this? So let me just show you what I was looking at. Um, let's just go here to Amazon and let's type in bat bath mat. Bradley Sutton: Now, at the time the prices were actually higher. But let me just walk you through, kind of like my thought process here. Okay, so take a look here. I started seeing this and, by the way, when I was looking at this, I think it was kind of like around the Halloween time and there were like hundreds and hundreds of these being sold, like now there's only a couple, that there's like a hundred or so being sold, but I'm like this is a super cool product. What I like to see is like the number one product, like the one who, who is selling the most. Bradley Sutton: What can somebody in the chat tell me about? What is wrong with this? Like, what are they doing wrong that could get them literally suspended they're listening, suspended at any time. Yes, alexander says no white background. Everybody, a lot of you professional stuff. I was like I love to see this. We're the number one seller in the niche Probably doesn't even know how to sell on Amazon because they've got this ugly image of a tile floor and it. This literally could get suspended by Amazon at any time because it's not white background. Bradley Sutton: And then, as I scroll down here, this is what I love to see. I'm already like, not even halfway down the page. All right, these, these are organic results. What do you guys notice here about these organic results? Is this one a bath, a bat bath mat? No, it's unrelated results. Who said that? Jonathan says that unreal. I'm not even halfway down page one and I have completely different results, like, like, here is somebody who's advertising here with a stone bath mat has nothing to do with this. Here's some spider web bath mats. This is what I love to see. Now, guys, this is now four months later. Bradley Sutton: It was even more drastic when I was looking at this, where I like nobody had bath bath mats but at that time that all of these were like around 20 bucks and I'm like, ah, man, this is like this is. You know, I want to have some higher Profit margins. I'm like, look at, some of these guys are just blowing stuff out because, because you know, they probably had overstock. But I'm like, how am I gonna have a product that's gonna go for like 20 to 30 dollars when people have, at the time, like 16 17 dollars? So this is what I what I looked at. I was like, let me just look at regular bath mats. All right, bath mat. Okay, this is has nothing to do with bat shaped or coffin shaped or anything. And then this is what I saw, like a lot of people had it for cheap prices. I'm like, okay, fine, but you know, since I have a bat one, I I don't have that much competition. Bradley Sutton: But look at this, I didn't know much of Beth Matz at the time, but look at this. Do you guys anybody see the difference between these and those ones that were the bat, the bat ones? Anybody know about bath mats and like could see instantly I know I'm zooming in here the difference. So what the difference is is the material. Do you guys see how thick this is? This is what's called and I don't know if I'm pronouncing this right this is what's called chenille, if I, if I'm mispronouncing that, I apologize. I literally know nothing about this. This niche Chenille. This is a lot more expensive material than I thought it would be. This, this niche Chenille. This is a lot more expensive material and it is like it's kind of cool, like your foot sinks into it and your foot almost disappears into this material and it's much more absorbent and I'm like, okay, all right. So here's the thing I want to make some bat bath mats and that could launch some other products, like maybe some coffin bath mats and everything, but everybody's selling for this cheap price. So what I want to do is sell a bat shaped bath mat, and I'm going to be the only one that's going to make it Chenille. So let me show you. Bradley Sutton: I went to, I got the product made and then I went to AMZ One Step and paid them to go ahead and have a photo shoot done at their factory, and my product is not yet launched. Guys. I just got this. I'm gonna open up a Google Drive, guys. This is like real stuff. This is just a Google Drive that was sent to me two days ago. I got the images ready and take a look at the products that I was able to develop based on all of these steps that I went. Here's a same thing Chenille bat shaped Bath mat. Let me show some more images here. I did some research and I'm like all right, some of these are not machine washable. I'm going to make sure to have an image where people can clearly see that this is machine washable. That's another way that I can differentiate my myself with the other competitors. Bradley Sutton: What else did I put here? I made some detail about how the non-slip you know backing right. What else did I have in the images? I did like a really expensive photo shoot, guys. I really wanted to go out. Look at this, this is not 3D, this is like a real. This is a real Airbnb, not Airbnb. I don't know if it was Airbnb, but it might have been Airbnb. But they literally rented a house to have this that had like these kind of like minimalistic, gothic vibes and we did a photo shoot to really kind of like differentiate. Now take a look at some of these images and compare it to the images that we saw on the bath you know, bath mat over there. All right, completely different. Right, very high quality. So basically, guys, this is a product that I am going to launch either maybe this week or next week, and I'm going to launch at over $20, when everybody else was selling it for um for a lot cheaper. All right, so there's two different cases. Shivali will open up a brand new brand. Bradley Sutton: Here's me. I was selling coffin shelves and I wanted to open up a kind of new line of products that aren't coffin related but are from the same kind of like um customer profile. I guess you could say you know somebody who's weird enough to buy a coffin shaped thing, probably weird enough to buy a bat shaped thing. So those are a couple of techniques. Let me give you guys a couple more techniques that those are real life examples. Let's go back into black box, guys. All right, let's go back into black I can't even say that right back into black box. And then everybody, let me know in the chat if you're with me. We're going to do something together. We're going to pick a imaginary product research situation right now and somebody said will the US consumer buy this all year long? Absolutely, believe it or not, people buy coffin shelves all year round. They would absolutely buy this. The people who are into Gothic decor, they just love this kind of stuff. All right, everybody's ready. Bradley Sutton: Now I want you guys to click into keywords. This is the keywords tab. All right, now, everybody, give me some sample ideas of categories to choose. I'm going to give you kind of like an advanced technique and I'm going to do one more advanced technique and then we're going to open up to Q&A for about five minutes here. Somebody says kitchen, somebody says pet, a bunch of people saying pets. Okay, let's go with those. So everybody. Go ahead in your black box keywords select kitchen, kitchen and dining, home and kitchen just for kicks and giggles. And then what was the other thing that people started? Yeah, pet supplies. All right, select pet supplies. Now I'm on a tool that looks at keywords. So who can tell me in the chat what signifies demand for a keyword? Is it sales? What is the metric that signifies demand for keywords? All right, it is search volume, exactly. So I'm going to say, hey, let me see a keyword that has at least 2000 search volume, maybe a maximum of 10,000. And I might have to like, lessen these because I might be doing something a little bit too narrow here. All right, and let's go into a price range where the average product on the search results, on average of the top products, are between, let's say, 20 and 50 dollars. All right. Bradley Sutton: Now here's what I like to do. I'd like to go to the very bottom of black box keywords and, under competitor revenue, I'm going to do something that's opposite from logic. All right, this is opposite from the way that you might have learned how to do this tool. I'm going to say competitor revenue more than $5,000, a maximum of four and a minimum of one. Traditionally you might. And, by the way, guys, there's not a right way and a wrong way here. I'm just trying to show you that you can have an opposite technique and you could still get a good result. The traditional teaching here is you want to find a keyword where most of the products are selling at least $5,000. I'm trying to do something different, where maybe only a couple products are really doing well and the rest are just kind of like throwaways. Why do you think, guys, why do you think this could give me something that might be opportunity? Let me know what you think in the chat. Why would I want to see when a keyword where not that many products in the top 10 are making good sales? Bradley Sutton: Ritu says improvement opportunity. Max says bad listings yes. Kl says try to be in the top yes, very good. Louis says low PPC. Guess what, guys? Everybody's correct. These are all reasons on why I'm doing this. Now, it doesn't mean that the opposite way is not going to get me good results too, but this is what I'm doing for this one. Now, competitor reviews out of the top 10, what I'm going to say is hey, I want to see a minimum of, let's just say, six products have less than 150 reviews. So that's what I'm doing in black box keywords Again competitor reviews at less than 150, minimum six. Now there might be either a whole bunch or not enough. Bradley Sutton: I'm not sure what's going to come up here. Yeah, I have too much hair. Oh, my goodness gracious, I found a pretty cool product right away, guys. I've never looked at, I've never seen this keyword in my life Goat blankets for winter Search for 3,000 times a month. Like there are 3,000 people out there trying to find blankets for their goats. Or is it blankets made from goat fur? I don't know. We can take a look at that. What else do we see here? Oyster shells, cat collar, camera, wedding table numbers, tree wall art guys, these are all Good opportunity stuff. Pottery apron like I guess a pottery apron would be different than a regular apron. Like it maybe needs to be more thick. Alright, to Taylor Swift Betty, I'm not gonna do that one, because that's probably Branded there, trademarked, I should say. Bulldog storage decoration what the heck like storage that? Is that a brand name or is that, like people want storage with pictures of bulldogs on it? Table numbers for wedding reception here's a Vietnamese keyword that I don't know. A Heart-shaped charcuterie board. Bradley Sutton: Guys, I literally just came up with one search. I came up with about 15 product opportunity ideas that all of these are pretty good. Jonathan says these are blankets for goats. I used to have goats myself, believe it or not, like here in San Diego County. I have one acre here property. I used to raise goats. I I never bought them blankets. You know, I'm sorry, sorry to say, but I guess I was, you know. But but I'm in Southern California so it doesn't get too cold so I think my goats were doing fine. But anyways, guys, that was just one search I just did with you guys right here and we found 10 Opportunities that could be worth looking at. Bradley Sutton: One last quick one I wanted to do before we get five minutes of of Q&A. Another new tool here in black box. Now, those of you who have the diamond plan, you'll be able to see this. It's a BA top search terms. All right, this is combining Helium 10 data with what's we're called Amazon brand analytics. Okay, amazon brand analytics is something directly from Amazon and we could see in here what are the top three clicked items by any keyword. This is directly from Amazon. This is not a helium 10 metric. I mean you're looking at it in helium, but that's what this is. So, right here, guys. Bradley Sutton: Um, this is Gold because, like, for example, I could say, hey, show me something, let's say a keyword that has the word bat in it. Going back to my original example, but where? If I take a look at the top three clicked ASINs, okay, I want to see their total click share, maybe at least 50%, meaning that let's just let's just see if anything comes up. That might be nothing, might come up here, let's just take a look. But what that means is, if I take the three products that have the most clicks after this keyword, it makes up more than 50% of the clicks overall. Okay, so that's what I would want to do phrases containing bats and look at that. I might do the top three conversion share. That's another thing that I could look at as as well, but these are unique data points that somebody could use, where you combine Amazon data with helium 10 data to find something completely new and different. Bradley Sutton: Alright, I've got five minutes now, maybe less, for question and answer. Let me take a look in the Documents here in the chat, what you guys have sent in. Alright, here we go. This is from Frank what is better to use a coupon or discounted price? Great question, frank. So he's talking about when you launch a product, like she volley did, either. Or yeah, I personally use discounted price. I try and get a strike through and have a big discount and then sometimes it's like it'll put a little red symbol that says, like you know, 50% off. But then other times, if that doesn't happen, using a coupon might be better because it gives you that green bar in the search results. Bradley Sutton: Alexandra says what was the product photography company? Oh, the one that did the batch of that was AMZ One Step. So you can see them at. Go to hub.helium10.com, Alexandra. hub.helium10.com and you can contact them right inside helium 10. Just type in AMZ and then one step. And then Make sure that. Make sure that you say that helium. You know you learned or heard from a helium 10 or from Bradley on this workshop. Shivali, who can you let us know? Who made your images? Alright, so I think you. One step, Shivali. So James is wondering who? Who did you use? I? Shivali Patel: Used myself. Bradley Sutton: You actually took yourself for like your phone. Shivali Patel: I did my own images. I also made my own infographics. Wow, I did the only. I did the course on my own. Bradley Sutton: I you had to have outsourced something, though, like anything. I've outsourced nothing wait, you know how to do Photoshop and stuff like that. Yeah. Shivali Patel: I didn't even Know. I make all my own videos for TikTok, for Instagram. Anything I post, I do. I did my own product photography with a camera I have at home. Although I For social, I typically just I phone it and then use Canva for Infographics. So that's free, which contributes to the very high profit margins. Bradley Sutton: Yeah Well, yeah, that definitely helps. Like me, me, I have no Photoshop skills. Maybe a lot of you don't have Photoshop skills, so you've got an outsource. Shivali Patel: I Didn't use that much Photoshop, all I did like. If you wanted to do this yourself, they actually the same thing that you pay $1,000 for you can do on your own. All I did is take a white sheet, put it up on Like a wall at home, got a phone I ordered like a 20 or $30 circular thing, but that was for video, it wasn't even for just photography and then I put it on to like a white table and then threw it into a free app free iPhone app for background remover and then put everything into Canva. Okay, so canva Able to do a pretty, pretty impressive if you guys want to do this on your own, you can also. I believe we have a module in Freedom Ticket For making your own product images, so you guys can watch that too. I filmed that one. Bradley Sutton: If you are at all artistically inclined, it doesn't even take Photoshop to do this. But you could be like me and be completely Illiterate from artistic sense, and that's why I outsource my stuff to different companies who are the Professional. So there's not a right or a wrong way to go about it. Hosam asked how does brand analytics help you? Could you please explain with an example? So, brand analytics that the number one benefit of brand analytics is that Amazon is telling you, after the search of a keyword, which three products are click the most and of those three products, what kind of sales share do they have of the people who end up buying a product after that, after searching that keyword. Super, super valuable information that you can see inside of helium 10. That comes directly from brand analytics. Um Frank says I would like to some launch help, for example, vying coupons, giveaways what would you recommend these days? So if you're talking about, like the old school Giveaways, you know that that's against terms of service. Now, on Amazon, what Shivali did, what I'm gonna do is Fully within terms of service is mainly just using PPC, all right. So if you guys want to know the three episodes, you guys have some homework. You guys want to know how to launch a product in the same exact way that Shivali and I launch our product. This is what I'm gonna leave you guys with. Bradley Sutton: Right this time, everybody have a pen and paper ready. All right, right down these three episodes h10.me/466, all right. Or it's Serious Sellers Podcast, episode 466. You can look it up on your. I want everybody actually typing it in right now go into your Apple iPhone and go to Apple podcast and go into Serious sellers podcast and hit subscribe the three episodes you want to look at for how to launch your product, to get ready for it is 466 and 467, so you can go on your podcast. Or you can just type in h10.me forward, slash 466 or 467. The one to actually launch, it is 500, all right. So there's three episodes that you want you guys to listen to 466, 467 and 500. Thank you guys for joining and we'll see you later. Bye, now you.
Listen in as Bradley Sutton unveils the game-changing Black Box Brand Analytics tool, a groundbreaking resource that blends Amazon's Brand Analytics with Helium 10's robust capabilities. This episode is a gold mine for Amazon sellers eager to master product research and optimize their keywords to increase Amazon product rankings. Bradley walks you through the ins and outs of using the tool to pinpoint high-traffic keywords, unpack the nuances of search frequency rank, and demonstrate how these insights can drastically improve your click and conversion rates. Using practical examples, such as the comparison between "coffin decor" and "coffin cat tree," he highlights the market saturation and what it means for your marketing strategies and listing optimization. In the second part of our session, we turn our attention to the strategic application of data filters for laser-focused keyword research. Bradley guides you through advanced techniques to navigate through the data, revealing how to eliminate certain terms and hone in on keywords with substantial search volumes. Moreover, we shed light on how to identify products with low conversion rates and dissect the competition by examining click share and conversion share metrics. We also dive into analyzing Amazon's Best Sellers Rank to identify high-performing products and dissect the success factors driving traffic to top listings. By listening to this episode, you'll gain valuable insights into market gaps and learn how to strategically position your products to stand out in the crowded Amazon marketplace. In episode 523 of the Serious Sellers Podcast, Bradley discusses: 00:00 - Introducing Black Box and Brand Analytics inside Helium 10 05:03 - Click Rates and Sales Dominance Analysis 08:44 - Data Filters for Targeted Keyword Research 12:34 - Searching for Dominating ASINs and Keywords 21:41 - Analyzing Top Clicked Keywords for Competitors 25:16 - Newer Home and Kitchen Products 30:19 - Keyword Analysis for New Product Launch 35:08 - Helium 10 Demo ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos Transcript Bradley Sutton: Today I'm introducing a brand new, really cool tool to Helium 10. It's called Blackbox Brand Analytics and it allows you to combine Amazon data from Brand Analytics with Helium 10 data in ways that you have never used before. How cool is that? Pretty cool, I think. I want to know what keywords are driving the most sales. For a list of keywords. To do that, you need to know what highly searched for keywords the product is ranking for maybe at the top of page one. You can actually find that out in seconds by using Helium 10's keyword research tool, cerebro. Now, that's just one of the many, many functions that make this tool my favorite tool in the whole suite, and it's the most powerful keyword research tool ever created for e-commerce sellers. For more information, go to h10.me/cerebro. Don't forget to use the Serious Sellers Podcast discount coupon SSP10. Bradley Sutton: Hello everybody and welcome to another episode of the Serious Sellers Podcast by Helium 10. I'm your host, Bradley Sutton, and this is the show. That is our monthly Ask Me Anything and training session. This is actually something that we do every single week for our Serious Sellers Club and Helium 10 Elite members. I got a cool demo I'm going to be doing today a little mini training on a brand new tool that Helium 10 launched a couple of weeks ago that maybe you haven't had a chance to play with yet. So we're going to be demoing that so that you guys can see how you can get benefit from it. So let me show my screen here. This is brand analytics. All right, so this is not Helium 10. Obviously, this is from Seller Central, but this is something that you guys have been using maybe for years, right, it's? Anybody with brand registry can use it. The way you access it is go to your menu in Seller Central, then you go to Brands and then you go to Brand Analytics and then you want to hit, under Search Analytics, the top search terms. Bradley Sutton: Now how I've been using this, how sellers have been using this the one, the version that's on Amazon, is you can go to a date range, like weekly, you can go monthly, you can go quarterly, and then let's say, first of all, that you want to see all of the keywords that start with the word coffin. Right, like hey, what keywords have coffin in it that was searched for the most? So here is one use case. All right, so I'm going to hit Refine Results after I put coffin inside the search term and then now all of the keywords that were searched the most on Amazon show up here for this week. Let's start with the word coffin. So we see, here we've got coffin nails tips, a lot of stuff that has to do with nails. Right, search frequency rank is how often it has been searched compared to other keywords. There we go. There's coffin shelf all right, c coffin shelf has been searched for is the 129,000th most search term on Amazon for the week of 1217 to 1214,. All right, you can see other other keywords here that have come up Now. This is great. Obviously, you know it's been out for a little over three years almost four years I think and it gave unprecedented at the time information you know, like, for example, let's take that word coffin shelf. Or let's go into a different one, let's go to coffin decor all right. So now if I see here under coffin decor, I can see the top three clicked. All right. So again, if you guys know this, you know you might be bored right now, don't worry, we're going to get into the new stuff soon, but I want to make sure everybody understands the value of this data. Bradley Sutton: First of all, what Amazon is telling you is, for whatever keyword, here are the top three clicked out of the after the search of a certain keyword. So if somebody searched coffin decor, the product that was clicked more than any other product in all of Amazon after the search of that keyword is this Gothic wooden makeup organizer. All right, and it makes up 5% of the clicks. Now, of the conversion share, it was 6%. That means of the actual sales of that product it makes up 6%. So, right off the bat, I know that they have a better conversion rate than just the average because, theoretically speaking, if they were converting at the same rate as everybody else on this page, well, their click share, or their conversion share, should be about the same as their click share should be 5%. Right, but it's 6%, okay. Bradley Sutton: The other thing I can do when I look at this and how I used to use this is I, right off the bat, can tell this is a wide open keyword. Why the top clicked product is only 5%, meaning that the other top clicked, the top three clicked, are less than 5%. What does that mean? That means that more than 85% of all of the sales from this keyword are from products that weren't even the top three clicked. Does that make sense, guys? That means it's wide open. That means people are probably purchasing like 30 different products on that page, and let me just contrast that with this keyword right here. This is actually the keyword that I found the other day using this tool. Look at this keyword here Coffin Cat Tree. Now, coffin Cat Tree. Take a look at the percentage of clicks that the top clicked product has 33%. You guys remember what the other one was 5%, right. The second top clicked product 27%. So, right off the bat, I know that this keyword, coffin Cat Tree the top two clicked products, already make up more than 50% of the clicks out of all the clicks on this keyword. Look at the conversion rate 33% for this top clicked one and 11%. That means that the other products on the page are only making up about 60%. You guys remember what it was on the other one it was more than 90%, all right, so you see the huge difference. So this is being dominated by a certain number of products. Bradley Sutton: The other thing that you could use brand analytics for is your historical data. Before Helium 10 had the historical cerebro, this was the only way that you could do historical research Like let's say, all right, hey, valentine's Day is coming up, right. What's interesting is I can actually look at what were the top keywords, and maybe I want to put valentines here. So here in brand analytics, I'm going to. What did I say I was going to look at 12th to February 18th. What were the top keywords? That has to do with valentines, all right. And yeah, I think I picked the right date because, look at these, valentine's Day gifts was the eighth most searched term in all of Amazon for the week of February 12th. So obviously this was a hot keyword. But if I were to try and do this right now, you know, if I was using not historical cerebro, it's not going to give me what are the best selling Valentine's products, because nobody's buying Valentine's Gifts in December, right. So this is was one of the ways that people could do Historical keyword research and see what were the products that were doing well, right, all right. Bradley Sutton: Now that brings us to this announcement of this new tool inside of helium 10,. All right, I want everybody to navigate with me there. It's going to be under tools and then go to black box. All right, black box is a tool you guys know and love to find products, and now this tool Is in black box, and there is a new Tool here called a BA top search terms so I call this black box brand analytics. All right, a BA is just a abbreviation, because that's too long. A BA stands for Amazon brand analytics, so just click that and let me explain how this tool works and why this is going to be beneficial for you. Bradley Sutton: This is going to be pretty awesome, guys, because this is pulling in all of that data from Amazon, and now it's combining it with the helium 10 data points that you already know and love, and it's giving you just a lot more targeted filtering ability and research capabilities. For example, I could just use it the same way that I was using it right now. Right, like again, hey, let me go in to the week of February 12th to the 18th and let me See what keywords that have the word Valentine in it, and then go ahead and apply the filters, and there those same keywords are coming up here right now. All of a sudden, though, I can see that, hey, what does being the eighth most search term mean? Right, it's not just that, which doesn't give me that much information, but now I can see, oh wow, the search volume was 2 million, because that's a Helium 10 Data point. Bradley Sutton: All right, I could see the top three ASINs, total conversions, share. I could see pictures of the top products All right, and I could also go to the history of the click share for this product. So I can do already just what current things that you can already do in Brandon Alex. But here's where it starts getting cool. Maybe I I'm like, hey, I want to Not see any keyword that has candy in it. So I'm gonna say exclude phrases containing candy, all right. Now I want to see. Maybe I want to see were there any products or Were there any keywords where the current the click share was wide open, meaning that people were clicking all over page one. There wasn't any dominant products. So I'm gonna say the top three ASIN total click share is a maximum of if I were to add them up together, a maximum of 20%. Let's just say, all right, maybe I want to see I don't want to see this two word Keywords. I want to say, hey, show me any keyword that hits this but that actually had three words. So like Valentine's Day wouldn't come up, but Valentine's Day gifts would come up, all right, what else can I do? Hey, I want to see the keywords that have a search volume of at least 20,000. All right, a search volume of at least 20,000? All right, let's just. Let's just see how that filters it down here. Bradley Sutton: Now, all of a sudden, those 2,600 keywords Go down to 36. Look at that. I went from 2,600 to 36 and now I can see Instant information, exactly what I was looking for. What are some other things I could search by? Like maybe I want to say, hey, what are all the the keywords where the top three products had bad conversion rate? All right, so let me reset these filters on and I'm gonna go and look at Just this last week. All right, guys, I have not tested any of this, I'm doing this all live right on the fly here. But let's look at December 10th through the 16th. Let's just say, out of any of the top keywords from December 10th to the 16th, if it was a keyword that had, let's just say, at least, let's just, let's just narrow it down. Let's try and find some low-hanging fruit. Let's go 2000 search volume to 6,000 search volume. All right, we're finding, from the week of the 10th through the 16th, a Keyword that had between 2000 and 6000 search volume. It's at least two words long, okay. Bradley Sutton: And then look at this. I'm gonna go hey, I want a Matt. Let's just say One asin had greater than, hmm, let's just say, 50% of the clicks. So I want to find a keyword where one asin is just dominating. All right, they were just dominate. I'm not sure if, you know, I can actually find something here. I might have to fix this a little bit, but we're one what had more than 50% of the clicks, meaning that you know, maybe they're, they're, they're just completely Dominating the clicks. Everybody's looking for this one product, all right. But if I take, look at this, the top three click asins, the average age is less than, let's just say, 12 months. All right, this is crazy, guys. You can't do this in seller central. Let me see, first of all, if anything comes up. I might have gone too narrow on this. Let's take a look here. And let's go 12 months average age 94 keywords come up. Look at that. All right, let me. Let me make it even more narrow conversion share let's just say we're one asin. Number of asin has greater than 40% of the conversions. That narrows it down to 62 keywords. Bradley Sutton: Now let's just take a look at it now. Obviously, we've got Lego and stuff like that here, but Is there anything One? So a lot of brand names here? Okay, that that that explains it, right? Which would you expect Products to dominate on a certain keyword like this? Well, obviously, it's going to be brand branded keywords. Mostly, if I'm searching for a Lego, I'm not gonna buy something else, right? Or here here. But look at this bubble face wash, right? Maybe I don't know what bubble face wash is. Well, I just put my mouse over here. I can see the top 10 products. So I'm like what? Why in the world is A Product getting dominated? Well, it does look like bubble is a brand name, which I didn't realize, right? But let's say that. What? Let's pretend that bubble wasn't a brand name? This would be something I would want to look into. Like, wow, there's only one product that's really getting a lot of sales here and a lot of conversion rate, and so that means that if I add another product, it's gonna be that much more likely that I can, I can get in on the action. Bradley Sutton: Let's take a look at some of the other keywords that come up here to see if we can see any non, any non branded branded ones I might want. I might want to go a little bit. I'm gonna go a little bit wider on this. All right, let's go. One asin had more than 30% and the top three ASIN's total review count is less than 400. All right, again, this is stuff that you cannot do in Seller Essential guys. But what I'm saying is, hey, I wanna see where it has a lot of the clicks. I need to go a little bit wider on this, but if I add up the top three click products, their total review count is less than 400, meaning it's a relatively newer niche. Let's take a look at the keywords that come up here Bassinet, lipliner, and I'm still seeing a lot of branded keywords here. All right, which is what you would expect, but look at these conversion share Top three ASIN's total conversion share 70% for this one Top ASIN click share 73%, 98%, 46%, 30%. So this is just an example of the filters that I'm entering, but you can see the potential here of how you can instantly find keywords that might have opportunity here. I was going and I was looking on the opposite end of the spectrum, where I wanna see where one or two products are dominating. Maybe I wanna see the opposite, where I want to see the top products only have a maximum of 5% click share or conversion share. Bradley Sutton: The list goes on and on. There's literally a million different combinations of filters that you could enter into here. Let's just go over some of these other filters I could use. I could have an exclude phrases. I can have the top three ASINs have a total click share with a minimum and maximum total conversion share, minimum and maximum search frequency rank. That's from Amazon where it's like which rank of search volume does it have? I could use the helium 10 search volume. I can have the search frequency rank trend. All right, search volume trend. Like, let's say it's, I'm looking at the week list on helium 10. Let's actually do that because I think that's a cool one. Maybe I want to see what are the keywords from week to week from December 10th through December 16th. Are there any keywords with at least 5,000 searches that increased 200% and that had at least three words, meaning that, hey, these keywords had to have like less than 2,000 search volume if it increased? And there's tons of them. Good grief, botox face serum look at that. Botox face serum went up. Let's take a look at the search volume here. Good grief, look at this. Like I'm not saying guys, go and source this product. But would I ever have known that Botox face serum went in one week from 10,000 search volume to 200,000 search volume? That's way more than 200% increase. Bradley Sutton: Look at this one gag gifts adults, dog beds for large dogs Dog beds for large dogs obviously was a hot Christmas product because it went to 151,000 search volume from 22,000 search volume. All right, let's narrow this down. I don't want to see these humongous ones. Let's go to 5,000 to 15,000 search volume. Anything that increased 200%. Let's take a look. We've got 1,200 keywords. Grippy socks, women all right, grippy socks, women is a keyword that went from and we can take a look here. It went from last month 9,000, now it's up to 14,000 searches. Let's see another one here, mr and Mrs Gifts. All right, 14,000 searches. It is up from 6,000 searches, all right. So, as you can see, guys, here the possibilities are endless as far as what you want to play with. Now, the question is this is just version one of this tool is what do you want to see? How do you want to search brand analytics to find products or to find keywords? Remember, this is not just a product research, but this is also a keyword research. You can enter I didn't show this to you, but you can enter in an ASIN. I probably should show that, because that's an important way of using the tool that we didn't go at all. Bradley Sutton: Let's just go to Amazon. I'm gonna go to Amazon and let's just say that I am looking for a bat shelf. All right, or I'm thinking of selling in the bat shelf, or I am selling a bat shelf and so I wanna see, hey, who's one of the top players in this niche and I could see that, hey, this product here is definitely a top one, so I can copy his ASIN, all right. Now I'm gonna go into Black Box brand analytics and I can paste that here. Okay, and I don't wanna just do this top one, maybe, I wanna do a lot of the top products. So let's just take a couple more of these bat shelves here, all right. Here's another bat shelf that sold like 100 units. Maybe let's go ahead and copy that. I can actually put up to 99 different ASINs here, all right, let's do another one. Let's copy this ASIN, all right. So here's three ASINs. So basically, what I'm saying is here for the week of December 10th through the December 16th. Bradley Sutton: Show me any keyword that has over 500 search volume where one of these three bat shelves was one of the top three clicked. All right, so this isn't just hey, they were ranking high, which is what's the rebro, and you know keyword tracker and tools like that tell you. But they were ranking high, but they were also one of the top three clicked and there's actually only three keywords that these came up that had at least 500 search volume. Bat shelf, goth shelf and bath home decor Tells me right now. Maybe I wanna go ahead and take off this search volume. Let's go ahead and apply the filters, see if any lower search volume ones come up. Six keywords come up. All right, emo home decor, bat shelves. Plural, bat room decor. All right, so this tells me now where any of my competitors were one of the top three clicked products in all of Amazon for that keyword. So if I have 20 competitors, I drop them all in there and I would instantly I would instantly see that to see where they were one of the top. All right, let's go ahead and open it up right now. Bradley Sutton: Do you guys have any questions on how to use this tool and what I can help you with or how to use anything helium-tun related. Guys, this is your time here. David says I would like to see leave out a specific ASIN or choose a competitor. Hmm, the second part, to choose a competitor we have that, so you could put in there your ASIN. I would assume, david, the exclude is because you may. Are you saying that you maybe you want to look specifically at keywords, that you are not one of the top three clicked already? And if that's true, yeah, that would seem like a reasonable, reasonable request right there. Bradley Sutton: We got another question here from Joanna. Can helium 10 find out what's new sellers who are settling the top 10 and best sellers ranking are doing in order to get their Product the top 10 so fast? Well, yeah, absolutely, you could see on the keyword side, all right, so so I don't, I've never done that, but let's walk through this and let's see if we can do it. All right, let's go ahead, joanna, and let's do this as a nice little case study. So let's, first of all, I'll go to see who is in the top 10 BSR in a certain category and then again that's in black box. So I'm gonna go this time to black box products, all right, and let's go into a, a subcategory All right, let's go in the home and kitchen category and let's go into the Kitchen and dining category and let's go bakeware All right. Bradley Sutton: So let's go bakeware and let's just see who has been in the top 100, like in the last month in BSR. And I can do that right here using the filters, where I put a minimum one of BSR and Maximum 100, and I'm in the bakeware category, I go ahead and hit search. Let's go a little bit higher. Instead of looking at that category, let's look at what was I in home and kitchen. We can just look in all of home and kitchen. Let's see. They better not be doing maintenance on this. Let me get mad. Nope, the here we got, we got tons of products in the home and kitchen category, all right. So maybe I want to know are there any products that are newer here? All right, and we do that by age, all right. So let's, let's go and put here under age a maximum Of, let's just say, four months. Are there anybody within one to 100 of BSR that have a product that's only four months or less? And we've got a lot of products here that have variations. So that's why there's tons of products coming up here, let's see, that has a lot less reviews. I actually don't want. I actually don't want the variations to come up. So let's just say max variation one, let's see if anything comes up at all. Nothing comes up in the home and kitchen category. So what you were asking nobody in the home and kitchen is less than four months old. That doesn't have variation. Bradley Sutton: So let's let's check out another, let's check out another category here. Let's go under. Let's look up baby, let's look up beauty, let's look up the Entity of home and kitchen. Here we go. Is there anybody? That's a new product that's up. So right now, Joanna, there's not many products that are newer, that are really hitting your criteria. But let's just, let's just expand this out and just do a make-believe. Let's go to 1000 BSR or 2000 BSR and let's see if anything comes up. Here we go, sorry. So here is a product. Let's just take a look at one of these products strong ahead Hair kit. The heck is this. Bradley Sutton: Let's take a look at this product on Amazon Strong ahead hair kit. I have no idea what this product is, but it's fairly new. It's less than four months old and it's already got a strong BSR. So if I wanted to see instantly what was some of the keyword ways that this product is getting up here, I could actually just run Xray keywords on this page itself, all right. So if I'm on an Amazon page, I put my mouse over the Helium-10 chrome extension and Select x-ray keywords and then I could see, without even having to go into Cerebro, what were the top searches, and I can see there's tons of branded searches. So for this product, now I know instantly why is it one of the top BSRs and it's a brand new product, and the reason is they have crazy amounts of brand search. Like, look at this Olaplex brand search 232,000 search volume Right. Bradley Sutton: So this is the process, Joanna. Any product on Amazon that you are seeing is doing really well and it's brand new, maybe doesn't have that many reviews. Just run x-ray keywords on it. If you wanna go a little bit deeper, go into Cerebro and then you'll find out where they are at least getting their organic and sponsored traffic, all right. So this is this doesn't show you the sponsored traffic on x-ray keywords. You'd have to look into Cerebro for that, but that's not going to tell you. Are they running Instagram traffic to it, et cetera, but it'll at least give you a nice overview of where their organic traffic is coming from. That allows them to be one of the top sellers. So thank you for that question. Joanna Danian says how does this match up to competitor software using brand analytics data? Well, there's no competitors to Helium 10 that have this as far as, like all in one suites of tools, we're the only ones to have this in it. Bradley Sutton: Joanna now has a product, so this is the product that Joanna found. It's not selling that great. This is a top BSR, did you say. Let's take a look at their BSR, if it even says anything. So it is the number 33 in the Garment Steamer category right now. Okay, there we go number 33 in Garment Steamer category. Let's take a look here. What are we going? How old is this listing? Let's take a look at the BSR chart history and I could see that it has only been out for three days. All right, it's only been out for three days, so the odds that we could see words ranking for already is probably slim to none, because there's not enough time if this product has only been out for three days. But let's just give it a try. I don't think anything is going to come out here because this is too brand new Like even brand analytics is more than three days old. So brand analytics I'm not even going to look, because brand analytics is usually one week behind a little bit. So when I would check this, joanna is, I would check this next week, once the data comes out. But let's just see if Helium 10 has any data at all for this keyword, even though it was only launched three days ago. Oh, my goodness man, helium 10 is on it We've got. Bradley Sutton: Let's take a look at keywords where they're ranking in the top 20 and at least 300 search volume. Might not be too many here because, again, this product was just launched three days ago, but there we go, it's already ranking for 30 keywords in the top half of the page. So right here, look at this Travel steamer for clothes, portable mini. Good grief, that is a long tail keyword if I ever saw one. It already has 10,000 search volume and this product is organic rank 13. And look at their sponsored rank. They were one. So they are going hard and heavy on this brand new keyword and sponsored. So there you go. Bradley Sutton: I was kind of like selling Helium 10 short, saying that we wouldn't have any data since this product was just launched three days ago. Nope, I'm wrong. Helium 10, one Bradley, zero here. Easy to see where this product is getting sales from, because on a 10,000 search volume they're bidding for top of search and they're already ranking number 13. All right, so there you have it. That's where this product is getting a lot of its sales from that exact keyword, right there. Good question, joanna. I hope that was clear for you guys on how to do that for any product on Amazon. All right, you wanna know where their traffic is coming from, at least their organic search traffic. You just run Cerebra on it or look at it in the brand analytics, if it's been out there for longer than a week, and you're instantly gonna get an idea of the keywords that are driving sales for the product. Bradley Sutton: Jerov says I'm a new Amazon seller. I look for keywords to rank higher on Amazon, but I am still in 306 rank. So if you're 306, that means that you're not ranking at all, because Amazon only shows 306. I'm assuming that you're looking in Helium 10 keyword tracker and it shows greater than 306. That means that you're not ranked. Actually, how can you help me, because I've yet to make three sales. All right, the first step you need to do, jerov. If you're not ranking for keywords that you know are relevant to you, you need to make sure if you're indexed. Let me show you how you can do that. All right, so let's just take this product right here. This is the steamer that Joanna had found. I need to see if I'm indexed for certain keywords, all right, so let's go here to index checker. All right, what I'm gonna do is you're gonna take your ACI. I'm doing this for this travel steamer. You gotta put your ACI in here and I'm gonna put a keyword I know it's already ranking for, just to show you how this works. And so we already determined that this product is getting sales. Bradley Sutton: From what was that keyword? Here we go travel steamer for clothes, portable mini All right, so I'm gonna put that here. But what's a keyword that is probably not indexed for? I'm just gonna put a random keyword here sumo wrestling All right, but obviously you're not gonna put these nonsense keywords here. You would put the keywords that you think you should be ranking for, but you're not All right. So this is what you're gonna look for. You're gonna hit check keywords and then you are looking for the right column on index checker if there is a checkmark or not. Forget about all these other columns here. You just wanna see this cumulative and so I can see that travel steamer for clothes, portable mini. Bradley Sutton: For this product there's a checkmark. That means I am indexed. That means I am even if I'm not ranking. There's a potential for me to rank. But look at this keyword sumo wrestling. Maybe this was a product that I thought was super relevant to me, but you see here how there's a dash instead of a line. That means that I am not indexed. And what does that mean? That means I can't run PPC on this keyword. That means it's literally impossible for me to rank for that keyword. So the first thing you need to do, jerov, is make sure that on your keywords that you're trying to rank for that you even can. And if there's a dash there, the simplest reason could be you don't even have that keyword maybe in your listing. That means you're not indexed for it. If it does have a checkmark but you're not ranked, it's just. You know there's hundreds and hundreds of products that are indexed for certain keywords To be one of the top 306, it takes some doing. You probably gotta start running some sponsored ads to there. So, for any keyword that you are not ranking but that you are indexed for and you wanna get ranked, the path to doing that is running sponsored ads at the top of the search and hopefully people will see your product, click on it, buy it and that's what's going to move up your organic rank. Bradley Sutton: David says can you show us how Helium 10 works for Walmart sellers Interested in seeing its abilities for keyword ranking and finding arbitrage opportunities? All right. So, david, pretty much almost everything I've shown other than Blackbox. It works the same way for Walmart. So, for example, so let's look at walmartcom, all right, and let's go. I don't know, let's look up this product here Steamer iron for clothes. Let's do a search for that on Walmart. So let's just type in steamer iron for clothes. Okay, so this is not really for arbitrage, but this is more for ranking. Bradley Sutton: Like, hey, I wanna have, I'm gonna come out with you know some steamer, you know my own travel steamer and I wanna see the products that are selling a lot on Walmart in this niche. Where are they getting their sales from? All right, so let's just take, let's just go to this product right here. This is like the organic rank product. I'm gonna copy the item number, which I believe is this item number here at the very top of Walmart. Let's go into Cerebro and now I change this left hand marketplace chooser to the Walmart marketplace, all right, and let's type in that product ID. I'll know in a couple seconds if this is the right product ID or not. Bradley Sutton: And you just press get keywords and now this is going to find all of the keywords that this product is ranking for. And there it is. Look at that, let's find. Let's go search under the Walmart search volume anything over 1000 search volume, and now instantly I can see the top keywords where this product is one of the top 10 organic ranked. And now I know where this product is getting sales from. And these are the keywords I'm gonna have to put in my Walmart listing and I would also add this to keyword tracker for Walmart. If I'm already selling this product, I'm not ranking very high. I'm gonna put it in keyword tracker and track my organic and sponsored rank for these keywords Right off the bat too. Bradley Sutton: For this Hamilton Beach product, I can see that they are not running sponsored ads, so there's an advantage right there where I know, hey, Hamilton Beach is not running Walmart sponsored ads for this product, because Helium 10 doesn't show any sponsored ranks, so there's an instant advantage. I know that I can get as far as arbitrage goes. You just have to kind of like search for the products that have a high amount of sales, and we don't have as many sales estimates for Walmart products as we do for Amazon, because Walmart doesn't have what Amazon does, which is BSR, which allows us to make an algorithm, but we do have some sales estimates for Walmart products, and so that's another way that you could use the tool for Walmart selling. I'm about to actually start doing some arbitrage and some wholesale on Walmart myself. I was just talking to one of my team who I used to use a few years ago. We're gonna relaunch my Walmart business, so I'll have a lot more Walmart information for you guys soon. Bradley Sutton: Thank you guys for joining us. If you're an Elite member or a Serious Sellers Club, we'll be back next not next Monday, but next Tuesday, I believe, because Monday's a holiday. If you are just watching this on YouTube or another platform, make sure to come back. At the end of January. We'll go ahead and have this available as well. But thank you guys for joining us, appreciate it. Make sure to use that tool and we'll see you later. Have a good one, bye, bye now. I'll see you guys next time.
Live at the Outdoor Retailer show in Salt Lake City, UT we got to record for the 4th time, an episode in front of an audience. Always fun and Wendi Matthis Held is the guest co-host with Scott Ohsman for this show and brings a ton of Juicy Nuggets on how to leverage the power and reach of Amazon to make you, the brand money! Also, how not to lose money, which could be even more important. We cover all kinds of other topics and get some great questions from the audience. Always Off Brand is Ecommerce Simplified, Learn & Laugh! QUICKFIRE Info: Website: https://www.quickfirenow.com/ Email the Show: info@quickfirenow.com Talk to us on Social: Facebook: https://www.facebook.com/quickfireproductions Instagram: https://www.instagram.com/quickfire__/ TikTok: https://www.tiktok.com/@quickfiremarketing LinkedIn : https://www.linkedin.com/company/quickfire-productions-llc/about/ Guest Co-Host - Wendi Mathis Held Founder/CEO True Hero LinkedIn: https://www.linkedin.com/in/wendimathisheld/ Website: https://trueherosales.com/ HOSTS: Summer Jubelirer has been in digital commerce and marketing for over 16 years. After spending many years working for digital and ecommerce agencies working with multi-million dollar brands and running teams of Account Managers, she is now the Amazon Manager at OLLY PBC. LinkedIn https://www.linkedin.com/in/summerjubelirer/ Scott Ohsman has been working with brands for over 28 years in retail, online and has launched over 200 brands on Amazon. Owning his own sales and marketing agency in the Pacific NW, is now VP of Digital Commerce for Quickfire LLC. Scott has been a featured speaker at national trade shows and has developed distribution strategies for many top brands. LinkedIn https://www.linkedin.com/in/scott-ohsman-861196a6/ Hayley Brucker has been working in retail and with Amazon for years. She is currently a Senior Account Manager at Envision Horizons. Hayley has extensive experience in digital advertising, both seller and vendor central on Amazon. Hayley is based out of North Carolina and has worked in multiple product categories and has also worked on the brand side and started with Nordstrom on the retail floor. LinkedIn -https://www.linkedin.com/in/hayley-brucker-1945bb229/ Huge thanks to Cytrus our show theme music “Office Party” available wherever you get your music. Check them out here: Facebook https://www.facebook.com/cytrusmusic Instagram https://www.instagram.com/cytrusmusic/ Twitter https://twitter.com/cytrusmusic SPOTIFY: https://open.spotify.com/artist/6VrNLN6Thj1iUMsiL4Yt5q?si=MeRsjqYfQiafl0f021kHwg APPLE MUSIC https://music.apple.com/us/artist/cytrus/1462321449 “Always Off Brand” is part of the Quickfire Podcast Network and produced by Quickfire LLC.
In a captivating discussion with Gino Cipperoni, Chief Revenue Officer at Dealer eProcess (DEP), we explore the dynamic world of automotive marketing. Gino sheds light on the vital role of personalization in the industry and its intersection with Amazon and Google advertising. He underscores the rising influence of voice search, driven by platforms like Amazon Echo, and the need for marketers to harness AI for effective targeting.Gino emphasizes DEP's innovative approach to personalization, uniting individual dealer entities within a group to enhance the user experience. By tailoring browsing experiences based on users' previous interactions across dealership websites, DEP amplifies marketing effectiveness. Synchronization of digital marketing and websites is pivotal, ensuring a seamless, personalized journey for users.The episode closes with Gino urging dealers to transcend traditional methods and seize opportunities on streaming platforms. Personalization, data-driven strategies, and adaptation are key to success in the ever-changing automotive marketing arena.Key Takeaways:When considering Amazon advertising agencies, watch out for red flags like a lack of access to valuable shopper data such as Amazon Garage. True Amazon partners use this data for precise ad targeting.Amazon and Google advertising work hand in hand: Google excels at reaching near-purchase shoppers, while Amazon captures earlier-stage prospects. Together, they fill the funnel for Google.Personalization is key in marketing and web design. Authentic personalization aligns ad content with landing pages, catering to individual shoppers. It's more than changing ad copy; it's about seamless coordination.Connect:Gino Cipperoni: https://qrcc.me/ryqlwfb5i5cuBZ Consultants: https://qrco.de/bcqqFo Apple
Amazon is the biggest ebook platform on the market. But did you know there are a multitude of FREE features you can use to increase your sales? Robert and David sit down and discuss where to access them, how they use them and the impact they can have on your book sales. Yes, this episode includes homework!Comedy writer Patrick Osbourne stops by to share some fantastic stories in the 'Seven Questions' hot seat. Hosted on Acast. See acast.com/privacy for more information.
Join us for an insightful conversation with Sam Lee, a true trailblazer in the world of Amazon advertising. Sam's journey began with crafting a thriving consulting business centered around Amazon's Demand-Side Platform (DSP), after spearheading the DSP team at Thrasio. Now at the helm of DLVRD Media, Sam's mission is clear: drive profitable growth on Amazon through a strategic blend of Organic Brand Management, Pay-Per-Click (PPC) campaigns, and the powerful DSP.Tune in to this episode for a deep dive into Amazon DSP, actionable tips for mastering PPC, and a refreshing take on achieving equilibrium in the bustling world of e-commerce. Whether you're a seasoned Amazon seller or just dipping your toes into the digital marketplace, Sam Lee's wisdom will guide you toward making waves of success. Don't miss out on this enlightening conversation! Takeaways: Importance of DSP (Demand-Side Platform): DSPs are crucial tools for Amazon sellers to run targeted advertising campaigns that reach potential customers at various stages of their shopping journey. Targeting Strategies: DSP allows for precise targeting based on demographics, interests, behaviors, and shopping patterns, enhancing the effectiveness of ad campaigns. Amazon Attribution: Amazon Attribution helps track the impact of off-Amazon marketing efforts on sales, allowing sellers to allocate resources effectively and measure campaign success. Multi-Channel Strategy: Expanding advertising efforts beyond Amazon's platform to other websites and apps can drive brand awareness, customer engagement, and ultimately boost sales. Remarketing and Audience Segmentation: Retargeting ads to previous website visitors and segmenting audiences based on their behavior can improve ad relevancy and drive conversions. Video Ads and Creative Content: Video ads have higher engagement rates and can effectively communicate a product's value proposition, leading to increased sales and brand recognition. Attribution Models: Understanding different attribution models helps sellers accurately attribute conversions to their advertising efforts and allocate budgets accordingly. Testing and Iteration: Continuously testing different ad creatives, placements, and strategies is essential for optimizing campaigns and achieving better results over time. Quote of the Show: When it comes to using Amazon DSP and boosting sales as a growing brand, I typically don't recommend running DSP on products with fewer than 100 reviews or anywhere less than four stars. This is because with DSP, you're charged at a CPM basis, meaning you pay for every 1000 impressions, regardless of clicks. In the PPC world, reviews play a crucial role in click-through and conversion rates. If potential customers are dissuaded by low review counts and don't click on your product, you still get an impression without paying anything. Within the DSP, charges occur when people see your ad. So, to ensure success, you need to be well-prepared. Once you're properly set up, Amazon DSP can become an incredibly powerful lever for your brand's growth. Links:Website: https://www.dlvrdmedia.com/ Linkedin: https://www.linkedin.com/in/samleenkedin/Want To Level Up Your Business? Register With Our SponsorsYou can sign up in minutes using your special promo code LEGENDS400 and get your first $400 in reimbursements completely free.Sign up now!
Lance Cayko is here, and I think that's not a stage name. He can tell us about that. But he is an award winning architect. And he got knocked down and he got back up with some guerrilla marketing techniques he's going to tell you about. Screw The Commute Podcast Show Notes Episode 766 How To Automate Your Business - https://screwthecommute.com/automatefree/ Internet Marketing Training Center - https://imtcva.org/ Higher Education Webinar – https://screwthecommute.com/webinars See Tom's Stuff – https://linktr.ee/antionandassociates 01:47 Tom's introduction to Lance Cayko 02:54 Tiny homes and architecture 11:09 Rough times and gorilla techniques 18:05 Using Amazon 22:06 Sponsor message 24:28 Giving back Entrepreneurial Resources Mentioned in This Podcast Higher Education Webinar - https://screwthecommute.com/webinars Screw The Commute - https://screwthecommute.com/ Screw The Commute Podcast App - https://screwthecommute.com/app/ College Ripoff Quiz - https://imtcva.org/quiz Know a young person for our Youth Episode Series? Send an email to Tom! - orders@antion.com Have a Roku box? Find Tom's Public Speaking Channel there! - https://channelstore.roku.com/details/267358/the-public-speaking-channel How To Automate Your Business - https://screwthecommute.com/automatefree/ Internet Marketing Retreat and Joint Venture Program - https://greatinternetmarketingtraining.com/ KickStartCart - http://www.kickstartcart.com/ Copywriting901 - https://copywriting901.com/ Become a Great Podcast Guest - https://screwthecommute.com/greatpodcastguest Training - https://screwthecommute.com/training Disabilities Page - https://imtcva.org/disabilities/ Tom's Patreon Page - https://screwthecommute.com/patreon/ Tom on TikTok - https://tiktok.com/@digitalmultimillionaire/ LinkedIn - https://www.linkedin.com/in/lance-cayko-1227031a Inside the Firm podcast - https://podcasts.apple.com/us/podcast/inside-the-firm/id1202464726 F9 Productions - https://f9productions.com/ Email Tom: Tom@ScrewTheCommute.com Internet Marketing Training Center - https://imtcva.org/ Related Episodes Paul Brodie Summits - https://screwthecommute.com/765/ More Entrepreneurial Resources for Home Based Business, Lifestyle Business, Passive Income, Professional Speaking and Online Business I discovered a great new headline / subject line / subheading generator that will actually analyze which headlines and subject lines are best for your market. I negotiated a deal with the developer of this revolutionary and inexpensive software. Oh, and it's good on Mac and PC. Go here: http://jvz1.com/c/41743/183906 The Wordpress Ecourse. Learn how to Make World Class Websites for $20 or less. https://screwthecommute.com/wordpressecourse/ Join our Private Facebook Group! One week trial for only a buck and then $37 a month, or save a ton with one payment of $297 for a year. Click the image to see all the details and sign up or go to https://www.greatinternetmarketing.com/screwthecommute/ After you sign up, check your email for instructions on getting in the group.
Interested in building your own Amazon business in partnership with 7 and 8 figure Amazon Sellers? If so, apply for your free consultation with Joie Roberts and the AMZ Insiders' team of experts here => www.amzinsiders.org/apply?sl=fp Book a call with Joie and team here: www.AMZInsiders.org/apply In this episode of Fearless Sellers, the Women of Amazon podcast, host Joie Roberts interviews Alina Vlaic, founder of AZ Rank and expert in launching products successfully on Amazon. Vlaic shares her advice on how to populate the related video section of your product detail page with your own videos when launching a product, as opposed to having it filled with videos from competitors. She emphasizes the importance of a successful product launch, which is more difficult now than in previous years, and offers insights on how to achieve it. Timestamps [00:01:48] Importance of Successful Launch. [00:04:54] Keyword search vs. conversion rate. [00:09:04] Influencers vs. Press. [00:12:35] Press X's pay structure. [00:17:17] Failed product launches. [00:21:36] Entrepreneurship and resilience. [00:29:02] Wal-Mart's potential for success. [00:31:29] Amazon Q&A and Related Videos. [00:34:12] Using Amazon's video section. Contact Alina Vlaic on Instagram: https://www.instagram.com/alinavlaic/ Contact Joie Roberts on Instagram: @JoieRoberts.official at https://www.instagram.com/joieroberts.official/ Interested in building your own Amazon business in partnership with 7 and 8 figure Amazon Sellers? If so, apply for your free consultation with Joie Roberts and the AMZ Insiders' team of experts here => www.amzinsiders.org/apply?sl=fp
On today's episode we have the privilege to interview Liz Saunder from Fluencer Fruit. Liz has been in the Amazon world since 2016 as a Seller, an Affiliate and more recently as an Influencer. Liz loves sharing all the things she has learned in the Amazon ecosystems over the last decade with others who are just trying to figure it all out!GETIDA Amazon Owes You Money! Get $400 in FREE reimbursements done for you, follow the link below.Helium10 50% OFF first month OR 10% OFF LIFETIME subscription = PROMO CODE “FTM”SoStockedStart Your 30-Day Free TrialYour 1st Month Is Free For Any Plan You Choose!If You receive value from this content please SUPPORT The PodcastPaypal → CLICK HERE▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬
A case study shows how the consistent use of Amazon posts helped a brand gain 30k followers, and $10k sales from customer engagement emails to the followers.5 Amazon ad lessons. 2 minutes read. 1 weekly email.https://georges.blog/subscribeFind every wrong with your Amazon ads in under 72 hours.https://georges.blog/audit
Amazon to Amazon Flips is the art of buying online arbitrage products from Amazon themselves when the prices drops and selling the items back on the Amazon platform when the price increases or Amazon goes out of stock. It can be incredibly lucrative way to source for your Amazon business. Saul spends $25,000+ per month on Amazon Flips and some of his group members spend close to $100,000 per month on flips alone. It's all within terms of service as long as you follow a few key rules and we will break those down for you in this episode of The Clear the Shelf Podcast. We will also discuss the process of finding flips on your own, what the different methods of Amazon to Amazon Flips are, what to do about quantity limits, what categories are better for flips, and much more. Make sure to follow Saul over on Twitter
In this Sellernomics Podcast, Chad Rubin, the founder of Profasee, shares his expertise on how to maximize profits using Amazon pricing strategies. With over a decade of experience in the e-commerce industry, Chad has helped thousands of sellers optimize their product listings and pricing to drive sales and increase profits on Amazon. In this interview, Chad explains the importance of pricing your products correctly and shares tips and tricks for finding the sweet spot that maximizes profits. He covers topics such as understanding your competition, using dynamic pricing, leveraging data to make informed pricing decisions, and much more. Whether you're a seasoned Amazon seller or just starting out, this video is packed with valuable insights and practical advice that can help you take your business to the next level. So grab a notebook and pen, and get ready to learn from one of the top experts in the industry! #ChadRubin #Profasee
Amazon Search Query Performance Report is a powerful tool that lists keywords Amazon deems relevant to a brand. It provides metrics associated with these keywords and allows sellers to view data on their brand as a whole or on specific products. In today's episode, both Matt and Joe dived into the report and shared tips on how brands can utilize these metrics. A few use cases are: Keyword DiscoveryTrend AnalysisMeasuring Brand ShareTracking the effectiveness of ad campaignsThe Search Query Performance Report is a valuable tool for brands to grow and improve their overall strategies. There was a lot of great information shared in today's episode, so we highly recommend reviewing our social post after listening. Check out the post here: https://bit.ly/3DBY1vF
Amazon has always been at the forefront of the publishing industry. Find out about the new A+ content and Kindle Vella features. Learn all the behind the scenes tips and tricks to increase visibility and sales for your book. --- Support this podcast: https://podcasters.spotify.com/pod/show/elite-publishing/support
For centuries, people affected by sight loss have turned to technology and dogs to improve their day-to-day lives with innovative solutions. Guide Dogs is a nonprofit based in the United Kingdom dedicated to creating accessible tools for those affected by sight loss. As the largest breeder and trainer of dogs, Guide Dogs uses Amazon Web Services (AWS) to provide dog owners with the information they need to take care of the dog and live a confident and independent life. By creating an Amazon Alexa skill, powered by AWS, dog owners can ask their Alexa device questions regarding caring for their dog, caring for themselves, and more. To learn more about how Guide Dogs uses AWS to improve accessibility for those affected by sight loss, the Fix This team chatted with Phil Bowers, assistive technology architect at Guide Dogs, and Lea Hampton-O'Neil, a senior product manager for Guide Dogs.
Jenn Foster and Melanie Johnson co-owners of Elite Online Publishing, interview Kirsty Verity about how to make money on Amazon. What You'll Learn in this Episode: How to pick a product on Amazon. How to find your target market. How to get your listing to the first page on Amazon. Quotes: "What I say is, number one fall in love with the brand first. Then the products are just the way that you actually, navigate within the brand. And that really helps when one product isn't working out the way that you want it to. Your products are not your children, right? We wanna get rid of them and we wanna easily bring a new product in." (9:33) "When you sell to everybody, you're not selling to anybody. And so that's a real advantage when you just focus on one person and then you can focus on the main benefits of what the product is and not the features." (16:18) "Depending on the product looking at a timeline of between two to three. When you're then fully in profit mode, your spend comes down and your profit is going up. But what most people do is they freak out in that period and think they're losing money and turn everything off." (22:51) About Kirsty Verity: Kirsty is CEO and founder of REAL Coaching. She has sold over $17M in physical products on Amazon since 2013 and has coached over 2000 Amazon sellers to build their businesses with real results since 2015. She is a Strategic Branding Expert with 20 years of branding expertise and marketing strategies for many household brands. She has hosted and spoken at many eCommerce events, including the ECommerce Launch Summit and SellerCon 2019. Learn More Here
Mina is a multiple seven-figure seller in the supplement industry, investor, Amazon PPC expert, and founder of Trivium Group, an Amazon Advertising agency. Mina excels at developing cutting-edge supplements for different target audiences and combines his passion for supplements, his background in chemical engineering and chemistry, and his expertise in PPC to crush the competition on Amazon. He has spoken on every major stage in the Amazon industry, consulted over 400 brands, consulted 3 aggregators worth $1.2 billion combined, has been on over 100 Amazon and E-commerce podcasts to share his knowledge, and continues to be a leader, innovating in the Amazon advertising space. His goal is to change the way people perceive Amazon PPC and empower them to take back control and dominate their ads. Make sure to subscribe to the podcast so that you are notified of new episodes!
Chris Moe is the Co-Founder of Cartograph, a digital marketing agency with over 150 million dollars of client sales per year on Amazon. They have grown a number of CPG brands from zero to millions of dollars in sales, and many of them in just a few months. Today Chris is going to share some valuable knowledge on how inventors, startups, and small manufacturers can understand what Amazon Marketplace is, how to launch your new hardware product on Amazon, and how to understand the algorithms and marketing avenues to increase your Amazon sales. Today you will hear us talk about: How does Amazon work for selling a new invention hardware product? Using Amazon to sell products is very seller friendly. Make sure that you are ready to launch, and make sure that the timing is right. Have the first wave of product market fit. A lot of the time product negative feedback may just be messaging, not even in a flaw of the product. Pricing is a “triangulation exercise”. If you are cashflow constrained, make sure you price at the right price. Taking a low-price strategy likely doesn't make sense for an inventor on Amazon. How does Amazon actually work? How to launch (pricing, competition, timing). How to scale. Amazon Marketplace for inventors, hardware startups, and small emerging manufacturing brands. Fulfillment by Amazon Network (this is how you get that Amazon Prime Badge) The difference between standard shipping size, and oversize shipping size. Invest back another 20% or so into advertising on the platform. How the Amazon algorithm works Paid ads on Amazon Amazon reviews, along with content (the Moat on Amazon). EPISODE LINKS Chris Moe / Cartograph Links: Website: https://www.gocartograph.com/ LinkedIn: https://www.linkedin.com/in/chrismoe1/ The Product Startup Podcast Links: Website: https://www.ProductStartup.com/ Instagram: https://www.instagram.com/ProductStartup/ LinkedIn: https://www.linkedin.com/company/ProductStartup/ Facebook Page: https://www.facebook.com/ProductStartup/ Facebook Group: https://www.facebook.com/groups/ProductStartup/ Pinterest: https://www.pinterest.com/ProductStartup/ Twitter: https://twitter.com/ProductStartup YouTube: https://www.youtube.com/MakoInvent Mako Design Links: Website: https://www.makodesign.com/ YouTube: https://www.youtube.com/MakoInvent Instagram: https://www.instagram.com/MakoInvent/ LinkedIn: https://www.linkedin.com/company/MakoDesign/ Facebook: https://www.facebook.com/MakoInvent/ Pinterest: https://www.pinterest.com/MakoInvent/ Twitter: https://twitter.com/MakoInvent/ Kevin Mako Links: Instagram: https://www.instagram.com/Entrepreneurs/ LinkedIn: https://www.linkedin.com/in/KevMako/ Quora: https://www.quora.com/profile/Kevin-Mako Facebook: https://www.facebook.com/KevMakoPage/ Twitter: https://twitter.com/KevMako/ About: MAKO Design + Invent is the original firm providing world-class consumer product development services tailored to startups, small manufacturers, and inventors. Simply put, we are the leading one-stop-shop for developing your physical product from idea to store shelves, all in a high-quality, cost-effective, and timely manner. We operate as one powerhouse 30-person product design team spread across 4 offices to serve you (Austin, Miami, San Francisco, & Toronto). We have full-stack in-house industrial design, mechanical engineering, electrical engineering, patent referral, prototyping, and manufacturing services. To assist our startup and inventor clients, in addition to above, we help with business strategy, product strategy, marketing, and sales/distribution for all consumer product categories. Also, our founder Kevin Mako hosts The Product Startup Podcast, the industry's leading hardware podcast. Check it out for tips, interviews, and best practices for hardware startups, inventors, and product developers. Click HERE to learn more about Mako Design + Invent!
Here's a step-by-step guide that shows you how to create Amazon affiliate links for your own books
Dropshipping for Beginners If you don't know what dropshipping is, it's basically selling physical products without having to worry about stocking them. No more garages filled with books and t-shirts! Learn the easiest ways you can transform your podcast, creative content, or your online services into tangible, physical products you can sell online. We'll share our own experiences with Amazon, Printful, and other dropshipping platforms so you can get started creating additional income today. How does dropshipping work? Benefits of dropshipping Downsides of dropshipping Product dropshipping Hybrid dropshipping: Fulfillment by Amazon Self-publishing https://www.canva.com/design/DAFK_kwfppk/9Pralg8QREdcsFszlb9I-A/view?utm_content=DAFK_kwfppk&utm_campaign=designshare&utm_medium=link&utm_source=homepage_design_menu (Dropshipping for Beginners Slides) Words of Wisdom Dropshipping is great if you're location independent or testing out products because it reduces overhead and takes production and shipping logistics off your hands. — Jen Breaking News https://vinepair.com/booze-news/pabst-80s-themed-motel/ (Pabst Blue Ribbon Hotel) Can't-Miss Resources https://sendfox.com/wcb (Jen's Marketing Self-Assessment) https://group.agkmedia.studio (Shelley's Free Creator Group) Tweak of the Week https://hindenburg.com/products/narrator-studio/ (Hindenburg Narrator): the perfect tool for audiobook narration Inspirational Nugget Nobody gets out of here alive. Cherish every moment. Connect with Us Podcast Production Podcast hosting: https://www.captivate.fm/signup?ref=womenconquerbiz (Captivate*) (affiliate link) Livestream: https://streamyard.com/?pal=5720244600700928 (StreamYard*) (Shelley's referral link) Music: https://uppbeat.io/ (Uppbeat.io) Connect with Jen Brought to you by Women Conquer Business https://linkedin.com/in/jensmcfarland (Connect with Jen McFarland) https://www.womenconquerbiz.com/marketing-services/ (Women Conquer Business marketing consultancy) https://epiphanycourses.com/ (Epiphany Courses) Connect with Shelley Engineered by AGK Media Studio https://www.linkedin.com/in/shelleycarney/ (Connect with Shelley Carney) Shelley's Livestream consultancy http://agkmedia.studio/ (AGK Media Studio) Shelley's podcast: https://anchor.fm/messagesandmethods (Messages and Methods: Livecast Life 2.0 Podcast)
Will Haire, Founder and CEO of BellaVix, talks about how to use Amazon's DSP for higher ROI and increased sales. When you're selling higher-priced products, you must first build awareness and credibility before focusing on the bottom of the funnel. You'll have to deal with a longer consideration time, and you'll need an effective full-funnel advertising strategy. Today, Will discusses using Amazon's DSP to drive demand. Show NotesConnect With:Will Haire: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Today's guest is using the Amazon REPLENS strategy to sell about $220K per month at about 15% net margin. He runs this business together with just one assistant and neither of them are working more than a few hours per day on it. His other business is a prep center that helps many sellers from our community. He'll be at TheProvenConference.com event with us as well, so plan to be there to meet him along with hundreds of other successful sellers and your fellow listeners to our show! Today's guest Edward Holdgate Check out our sponsor: BQool For more information on BQool and to discover the many things AI does in BQool, please visit: www.bqool.com . Use Jim's exclusive Bqool Amazon repricer link: http://www.silentjim.com/repricer to get a 30-day free trial (valued at $100), no credit card required! See our interview on YouTube: https://youtu.be/ehyeDZJ2Q0M Show note LINKS: ProvenAmazonCourse.com - the course that teaches all our Amazon strategies including the ones used by Edward - the REPLENS model HeroicPrep.com - The prep center Edward runs https://silentjim.com/podcast Episode 431 of this podcast - Leigha episode (Edward's client) Leads lists: Typically we do not suggest using leads lists as a new seller on Amazon. We don't endorse any lists at this time. Rather than buying from lists that are used by many other sellers we strongly urge you to find your own replens or hire a VA who works only for you! PrepCenterNetwork.com - Need a hand in prepping inventory? We have a list of all known Amazon seller prep centers worldwide. If you know of a prep center that's not listed, please let us know! JimCockrumCoaching.com - Get a free session with a business consultant on our team at 1-800-994-1792 / 1-801-693-1688 or TEXT US at 385-284-7701 (US & Canada only for Text) ALL of our coaches are running very successful businesses of their own based on the models we teach here! We've been setting the standard for excellence in e-commerce and Amazon seller coaching since 2002 with over 7,000 students served! Hundreds of our successful, happy students have been interviewed on our podcast! Want some free training on the REPLEN selling model for Amazon? Would you like to watch a 20 minute demonstration of the REPLENS model? Here's a link to a video in our private (free) facebook group (join the group to view the video): https://www.facebook.com/groups/mysilentteam/posts/4744071185708954/ Here's a similar video on youtube if you don't use Facebook: https://youtu.be/b90bInL2yW8 ProvenReplensVA.com - We find, train and assign a VA (Virtual Assistant) to work ONLY for you as a "Replen Hunting" specialist! Visit this website to learn more! Keepa.com - https://get.keepa.com/ede41 -The service we use to help interpret all of the selling data. For more information, Jim goes into more detail regarding why we love KEEPA and why every replen seller needs it on episode 369 of this podcast. Tactical Arbitrage - We have some TA training coming, and we don't advise getting the tool before we have a chance to show you the strategies, but if you do jump ahead, here's a special offer they put together for us (affiliate link): https://Jimc.biz/TA Podcast episode about our coming Tactical Arbitrage training: episode #431 Hear more podcasts at our page: https://silentjim.com/podcast Get details on our printed newsletter: https://www.facebook.com/groups/mysilentteam/permalink/4315695045213239/ SilentJim.com/updates - get an alert on your smartphone each time we have a new podcast episode or free training event!
On today's episode we meet a young couple who faced a significant challenge in 2020 when covid struck and took away virtually all their job income. They had previously used simple “barcode scan” retail arbitrage models on Amazon, but the income wasn't sufficient for them to justify going "all in". Once they discovered this podcast, our community and the ProvenAmazonCourse.com REPLENS training however, they quickly realized they were on to something special! They are now putting in 15-20 hours or so each per week and living a flexible schedule while building a beautiful business! We are also excited to announce that Tori has become a coach on our team! For 2022 so far they are averaging $40K/month in sales at just under 20% net margin. We discuss Amazon strategy, family tips, homeschooling and many other great topics on today's episode with guest Brandon and Tori Knudsen. Check out our YouTube channel: https://youtu.be/KEls_ViIJ08 Show note LINKS: Get details on our printed newsletter: https://www.facebook.com/groups/mysilentteam/permalink/4315695045213239/ ProvenReplensVA.com - We can help you find a VA who is trained in our "Replen Hunting" strategies! Visit this website to learn more! Our upcoming LIVE EVENT is happening August 12-14th 2022 in Louisville, KY! Join 100s of your fellow listeners to this program live and in person! You'll hear from many of the top success story guests on this podcast including students and coaches who share their stories PROVEN strategies of Amazon and ecommerce success ! Tickets and event details found at: TheProvenConference.com Proven Amazon Course - https://ProvenAmazonCourse.com - Are you ready to be successful selling on Amazon? It's time to get instant access to the most widely used, most up to date, most creative and industry leading course in the "Learn to sell on Amazon" space. You'll find hundreds of recent success stories in our Free Facebook group from Amazon sellers using all manner of creative strategies from our ridiculously inexpensive yet powerful course! Want some free training on the REPLEN selling model for Amazon? Would you like to watch a 20 minute demonstration of the REPLENS model? Here's a link to a video in our private (free) facebook group (join the group to view the video): https://www.facebook.com/groups/mysilentteam/posts/4744071185708954/ Here's a similar video on youtube if you don't use Facebook: https://youtu.be/b90bInL2yW8 JimCockrumCoaching.com - Get a free session with a business consultant on our team at 1-800-994-1792 / 1-801-693-1688 or TEXT US at 385-284-7701 (US & Canada only for Text) PrepCenterNetwork.com - Need a hand in prepping inventory? We have a list of all known Amazon seller prep centers worldwide. If you know of a prep center that's not listed, please let us know! SilentJim.com/updates - get an alert on your smartphone each time we have a new podcast episode!
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