Podcasts about kaleido insights

Jessica is an industry analyst, current director of digital innovation at Intentional Futures, former founding partner of Kaleido Insights, and emerging technology advisor specializing in intersections of data, technologies, humans, and environment. Before she worked in business and technology research, Jessica's research experience was based mostly in academic anthropological fieldwork, specifically in ethnographic, linguistic, and archaeological research both in the United States and abroad. Find Jessica at: https://jessgroopman.com/ Find Trash Magic! on Instagram: @trashmagic_podcast Send us a voice memo with your waste and recycling questions! Link is below or in our podcast description --- Send in a voice message: https://anchor.fm/trashmagic/message

In this episode of Masters of Community, we speak with Jeremiah Owyang, Industry Analyst and Founding Partner of Kaleido Insights. Our host, David Spinks, VP of Community at Bevy and Co-Founder of CMX, moderated the conversation. Jeremiah is an advisor to many different companies and web-sharing communities. He has been analyzing the community space and understands how businesses invest in communities. Jeremiah previously worked at Forester as an analyst of the community industry. He then got involved in the collaborative consumption movement and now works closely with Web 3.0 communities and platforms. The purpose of this interview was to give a clear understanding of what it means for a community to invest in web three blockchain and crypto. Who is this episode for? Community builders, community managers, entrepreneurs, digital leaders, blockchain, and crypto enthusiasts. Three key takeaways: 1. What is Web 3.0: Web 3.0 companies are decentralized autonomous organizations that have communities at their core and work on blockchain and token-based economies. Web 3.0 comes with the premise that users will own their identities, data, and equity. It creates opportunities to gain ownership through contribution and content. 2. Web 3.0 ups and downs for communities: Web 3.0 turns communities into economies. Tokenization requires complex legal, administrative, technological, and process changes. Not all organizations or platforms are ready for this to be mainstream. It also puts the social motivations within a community at risk. In terms of advantages, the community members get digital asset rewards like tokens and NFTs. They also have access to premium community experiences and activities. 3. Launching a community token: Bringing a personalized token into a community starts by defining the goals you have with your community members. Once set up, you can create and distribute it into the community. The mass majority of the tokens should be for community members. But they have to hold them and support the community. Notable Quotes: 1. “When there's a new technology, I love to run towards it, especially if it helps organizations connect to their customers and community leaders connect to their community members” 2. “Web 3.0 comes to the promise that the Internet should be owned by the participants, by the community members“ “I'm very sure that once you tokenize, the relationship between the community members changes, and the relationship with you as the community leader changes” 3. “Reward your amazing folks who have been here with you, let people engage by earning, and three, you could sell on the open market” Answers to rapid-fire questions: 1. How do you define community? A group of people with a common cause. 2. What's a food that makes you think of home? Mom's spaghetti. 3. What book had an impact on your life? The Cluetrain Manifesto by Rick Levine: https://amzn.to/3twTWV0 4. What's one piece of advice you have for new community builders? It's not about you, it's about serving them. 5. What's the weirdest community you've ever been a part of? Second Life Community. 6. If you were to find yourself on your deathbed today, and you had to condense all of your life lessons into one piece of advice for the rest of the world, what would that advice be? Find a purpose. 7. Who in the world of community would you most like to take out for lunch or interview on your podcast and your context? Mark Zuckerberg.

Learn more about Jeremiah and Kaleido Insights:Jeremiah's LinkedInJeremiah's TwitterJeremiah's BlogKaleido Insights LinkedInKaleido Insights WebsiteEpisode resources:Catalyst Companies WebsiteThe Business of Belonging: How to Make Community your Competitive AdvantageSend your stories and feedback on this episode to pod@cmxhub.comIf you enjoyed this episode, then please either:Subscribe, rate, and review on Apple PodcastsFollow on Spotify

On this edition of Same Same, we trade doom scrolling and zoom fatigue for the perfect happy medium, not to mention the hottest new trend in social networking for the pandemic era: live audio.  Since Covid-19 drove the world indoors and “Work From Home” became the new mantra, a host of voice-first social networking apps like Clubhouse have busted through the interwebs and into our airpods, creating a buzz around Social Audio as the next frontier of social media. Will it last beyond lockdown? Musician and all around great guy Axel Mansoor is our special guest for this episode. We’ll trace his glow up on the Clubhouse app, from finding community through performing songs and hosting big name musicians on his wildly popular “Lullaby Club” to becoming the face of the Clubhouse app icon itself earlier this year. With expert commentary from Jeremiah Owyang, Silicon Valley industry analyst and founder of Kaleido Insights. Hosted by Máuhan M Zonoozy, Head of Innovation at Spotify, Partner-alum at BCG Digital Ventures, and NYC-based angel investor and entrepreneur.Visit our website:  https://www.samesamepodcast.com

The hottest name in social media at the moment is none other than Clubhouse, an audio-based platform where users are able to hold or listen in on live conversations with others — whether that’s your best friend or Elon Musk. The app has seen such an explosion of growth in recent months, with Clubhouse’s proponents calling it the future of social media, while sceptics say it’s a fad that won’t survive once the pandemic recedes. So who’s right? The Morning Run speaks to Jeremiah Owyang, tech industry analyst with Kaleido Insights, to find out. Image Credit: rafapress / Shutterstock.com

Jeremiah Owyang is tech analyst that is closely tracking the rise of social audio networks. In this week's interview, we discuss Clubhouse, Twitter Spaces, and some of the 25 other social audio startups he monitors. Jeremiah weighs in on six product categories that are growing up around social audio along with business models, monetization strategies, and predictions. We also evaluate the intersection of social audio and voice AI technology.  Owyang is a founding partner of technology research firm Kaleido Insights. He previously worked as an analyst at Forrester and was a co-founder of Altimeter Group. He began his career as a UX designer and today is known for his work as a tech analyst, startup advisor, and angel investor. 

Welcome to episode #763 of Six Pixels of Separation. Here it is: Six Pixels of Separation - Episode #763 - Host: Mitch Joel. Welcome to our first-ever live podcast recording from Clubhouse (the new social audio app that is all the rage). This conversation was recorded this past Friday (February 19th, 2021). Our conversation this week is with my old friend, Jeremiah Owyang, to discuss the present and future of social audio, Clubhouse, smart audio, podcasting and beyond. Jeremiah is no stranger to this show. He is an industry analyst based in Silicon Valley who helps his clients solve how new technology connects companies to their customers. He is well recognized by both the tech industry and the media for his grounded approach to deriving insights through rigorous research. From corporate innovation, autonomous technology or modern wellbeing, he views every aspect of emerging technologies through the lens of growth, opportunity and constantly shifting consumer behaviors and expectations. Forever at the forefront, Jeremiah identifies trends and advises major companies to adapt their business models to better connect with customers. He also publishes numerous research reports, playbooks and frameworks to help businesses navigate change, improve customer experiences and identify trends before they happen. He used to work as an analyst for Forrester Research, co-founded Altimeter Group and many more. Currently, he is the founder at Catalyst Companies and Kaleido Insights. Like me, he is fascinated with this new space known as social audio and published, The Future of Social Audio: Startups, Roadmap, Business Models, and a Forecast. Plus, he works out of an awesome Airstream trailer. Enjoy the live conversation... Running time: 1:06:36. Hello from beautiful Montreal. Subscribe over at Apple Podcasts. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on Twitter. Here is my conversation with Jeremiah Owyang. The Future of Social Audio: Startups, Roadmap, Business Models, and a Forecast. Kaleido Insights. Catalyst Companies. Airstream trailer. Clubhouse (I am mitchjoel over there, if you would like to follow me). Follow Jeremiah on Instagram. Follow Jeremiah on LinkedIn. Follow Jeremiah on Twitter. This week's music: David Usher 'St. Lawrence River'.

2020 has forced us to change our regular habits and that even includes the way we eat. According to Kaleido Insights, this past April, a month after the COVID pandemic hit, grocery shopping in the U.S. jumped to 110% in daily digital sales. The evidence is clear, many people shifted to online grocery shopping and stuck with it throughout the year. Many have found they prefer this new way of consuming goods, pandemic or no pandemic. How have you changed your shopping and eating habits this year? Will you go back to grocery shopping in the stores or do you prefer online shopping?

One of the least favorite things in a manufacturing organization is to look for a certain stock you can't find. What would you do to eradicate that pain point? In this episode, I am going to be talking with Jaimy Szymanski about the findings she’s seeing in the Internet of Things and how manufacturing leaders can get started. Jaimy is an industry analyst and a founding partner of Kaleido Insights, a platform that focuses on the impact of technology on customer experience (CX) and digital transformation. She advises digital leaders and change agents in managing digital transformation and innovation efforts to reach evolving consumers and employees.  Your success is driven by what your processes are. At the end of the day, it's not about the technology you’re using, it's about where you want to get better.  We'll dive deeper into these concepts: Trends in sensors, drones, and augmented reality What is blockchain technology? What are the implications and opportunities for 5G How these technologies relate to manufacturers Some ideas on how to begin your journey Some thoughts for you as a leader: Focus on what makes you unique and how technology can make you faster, more efficient, more productive, and generate more revenue. Focus on all those used cases that will help you really prove your value to customers and how you can compete with some of these other technology giants that are trying to get a lot of the share too. Now, for some action steps: Download the free worksheet: Three Steps You Need for a More Productive Workday   Connect with Jaimy: Website: https://www.kaleidoinsights.com/ Email: Jaimy@kaleidoinsights.com   Connect with Me:LinkedIn Facebook   Please leave a Rating and Review:Since this podcast is new, I’m asking for Apple Podcasts reviews. Reviews help others discover and learn what Leading the Factory Forward is all about. I thank you so much for being here and I’ll see ya next time on Leading the Factory Forward. — Lynn   EPISODE CREDITS: If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment. He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world. Find out more at https://emeraldcitypro.com 

Today's episode I chat with Jeremiah Owyang, tech analyst, speaker, co-founder of Kaleido Insights. We talk about how he got his start, why he created an outdoor office using an airstream trailer during the pandemic, our shared love of Spartan Race (& its community) and the trends we are seeing for brands adapting during the pandemic. Find him here: https://www.linkedin.com/in/jowyang/ --- Support this podcast: https://anchor.fm/the-reset-podcast/support

Jeremiah Owyang is the co-founder of Kaleido Insights, a company that distills business insights from the chaos of technological change. He discusses emerging trends in the booming wellness tech industry and the opportunities it reveals for brands looking to create deeper connections with their customers. Find this episode insightful? Subscribe, rate, and share this podcast so we can produce more. Follow Adam @adamhelweh or visit www.secretsushi.com. | Music by mogillaguerrilla@gmail.com IG: @mogilla_guerrilla_beatz --- Send in a voice message: https://anchor.fm/marketingintheraw/message

Today we’re speaking to Jeremiah Owyang, founding partner of the San Francisco based research firm Kaleido Insights, where he focuses on how disruptive technologies—such as social media, collaborative economy, autonomous world, blockchain and more— impact the relevance of corporations. Jeremiah is well recognized by both the tech industry and the media for his grounded approach to deriving insights through rigorous research.and is frequently quoted in top-tier publications, has given a TED talk and was featured in the “Who’s Who” in the Silicon Valley Business Journal. His Twitter feed was named one of the top feeds by Time. He is also the Founder of Crowd Companies, an innovation club for Fortune 500 companies.In our conversation with Jeremiah, we explore some of the pre-existing conditions in the world - always through a tech lens - that have been amplified by the pandemic and other recent disruptive events, leading to some sort of awakening in Silicon Valley about the moral duties of tech companies and more in general what companies are actually supposed to produce for the world. Remember that you can find the show notes and transcripts from all our episodes on our Medium publication. https://medium.com/@meedabyte/4142f4870d14?source=friends_link&sk=c285582c50ac503b4ae7005a14d8e4d9 Here are some important links from the conversationFind out more about Jeremiah’s work:> Jeremiah’s Twitter: https://twitter.com/jowyang> Kaleido Insights, “Applying Covid-19 Urgencies to Kaleido Insights’ Five Research Themes”: https://www.kaleidoinsights.com/applying-covid-19-urgencies-to-kaleido-insights-five-research-themes/Other references and mentions:> The Verge, “Amazon bans police from using its facial recognition technology for the next year”:https://www.theverge.com/2020/6/10/21287101/amazon-rekognition-facial-recognition-police-ban-one-year-ai-racial-bias > Ben Evans, presentation at the WEF 2020 and an update June 2020: https://www.ben-evans.com/presentations> Participatory City, http://www.participatorycity.org/the-illustrated-guide> Wendell Berry, The Unsettling of America: Culture & Agriculture: https://www.amazon.com/Unsettling-America-Culture-Agriculture/dp/0871568772> Reporting 3.0: https://www.r3-0.org/> Wisdo: https://wisdo.com/index.html> Clubhouse: https://www.joinclubhouse.com/, https://www.wired.com/story/what-is-clubhouse-why-does-silicon-valley-care/ Find out more about the show and the research at Boundaryless at www.platformdesigntoolkit.com/podcastThanks for the ad-hoc music to Liosound / Walter Mobilio. Find his portfolio here: www.platformdesigntoolkit.com/musicRecorded on June 19th 2020

From stress, anxiety to domestic violence, the pandemic is weakening global mental health, hurting fragile efforts to restart economies. How does the hidden crisis affect a shaken world? Renowned VC & author Brad Feld shares personal lessons while Jessica Groopman of Kaleido Insights, IOT Council’s Rob van Kranenburg & UIB’s Toby Ruckert delve into the issue.

As the world eases covid lockdowns, there’s talk of a new norm. But in a historical context, isn’t it déjà vu? The global debate about plagues, people & innovation continues with Brad Feld of Foundry Group, AI expert David Hardoon, Jessica Groopman of Kaleido Insights, UIB’s Toby Ruckert, VC David Williams & IOT Council’s Rob van Kranenburg in this 8D podcast series.

A global conversation from Asia, Europe to the US on tech innovation in an era-defining crisis. What are the implications? Are there parallels in history? What’s on the other side of this pandemic? Jessica Groopman of Kaleido Insights, David Williams of Williams Capitol Advisors, Rob van Kranenburg of IOT Council & Toby Ruckert of UIB join the world’s 1st 8D podcast.

Jeremiah Owyang is an old time work colleague from my Hitachi Data Systems days, where we were at the forefront of a new era of web and social media marketing programs. Jeremiah now has many hats: Founder Entrepreneur, Speaker, Mentor, Advisor and Analyst. In addition to publishing research at Kaleido Insights as an Industry Analyst, he also leads Crowd Companies, a council for large corporations who are seeking to innovate with new technologies to reach their customers. He’s big into fitness and self-care. Let’s chat!

This week on Streams of Progress, while at the 2020 Step Conference we sat down with various speakers who were in Dubai for this occasion.This episode’s guest is Jeremiah Owyang from Kaleido Insights, where he provides some highlights from his keynote talk about the six digital eras.These mini episodes offer insights into the trends they are seeing from their respective roles as well as their thoughts on the MENA startup ecosystem and their takeaways from the 2020 Step Conference.Please enjoy this discussion with one of our guest speakers and be sure to check out more episodes from the 2020 Step Conference. See acast.com/privacy for privacy and opt-out information.

Four things no one is telling you about data privacy Industry analyst, Jessica Groopman, joins Ashwin on the podcast to discuss her recent article, “Four Reasons for Optimism on International Privacy & Protection Day.” In sharing her motivation for writing the article she explains, privacy professionals “are confronted with these revelations of data malpractice and […]

Jeremiah Owyang, industry analyst & founding partner, Kaleido Insights, sits down with Tonya Hall to discuss ways to help rebuild the market in the event of a recession through a technology-aided wellness program. FOLLOW US  - Subscribe to ZDNet on YouTube: http://bit.ly/2HzQmyf - Watch more ZDNet videos: http://zd.net/2Hzw9Zy - Follow ZDNet on Twitter: https://twitter.com/ZDNet - Follow ZDNet on Facebook: https://www.facebook.com/ZDNet - Follow ZDNet on Instagram: https://www.instagram.com/ZDNet_CBSi - Follow ZDNet on LinkedIn: https://www.linkedin.com/company/ZDNe... - Follow ZDNet on Snapchat: https://www.snapchat.com/add/zdnet_cbsi Learn more about your ad choices. Visit megaphone.fm/adchoices

Should you be considering using blockchain for your customer loyalty program? - Interview with Jessica Groopman and Jeremiah Owyang, industry analysts and founding partners at Kaleido Insights. They join me today to talk about blockchain, customer loyalty programmes and why and when you should consider learning more.

Today's Buzz: “I connected as many of my appliances and belongings as I could to the internet: an Amazon Echo, my lights, my coffee maker…baby monitor…my bed…to find out whether it would betray me” gizmodo.com. “In a world where we're all paranoid about devices spying on us (and rightfully so), perhaps no other devices receive more scrutiny than smarthome products. But is that scrutiny warranted?” howtogeek.com “Just about every smart device, that is connected to the internet and offers personalized services is spying on you” lifewire.com. “Kashmir Hill…turned her one-bedroom apartment into a smart home and was measuring how much data was being collected by the firms that made the devices…like living in a ‘commercial, surveillance state' bbc.com. We'll ask experts for their take: Ashwin Krishnan, UberKnowledge; Kristina Podnar, The Power of Digital Policy; Jessica Groopman, Kaleido Insights; Fiona McEvoy, YouTheData.com. Join us for Is Your Smart Home Spying On You & Is It OK?”

Today's Buzz: “I connected as many of my appliances and belongings as I could to the internet: an Amazon Echo, my lights, my coffee maker…baby monitor…my bed…to find out whether it would betray me” gizmodo.com. “In a world where we're all paranoid about devices spying on us (and rightfully so), perhaps no other devices receive more scrutiny than smarthome products. But is that scrutiny warranted?” howtogeek.com “Just about every smart device, that is connected to the internet and offers personalized services is spying on you” lifewire.com. “Kashmir Hill…turned her one-bedroom apartment into a smart home and was measuring how much data was being collected by the firms that made the devices…like living in a ‘commercial, surveillance state' bbc.com. We'll ask experts for their take: Ashwin Krishnan, UberKnowledge; Kristina Podnar, The Power of Digital Policy; Jessica Groopman, Kaleido Insights; Fiona McEvoy, YouTheData.com. Join us for Is Your Smart Home Spying On You & Is It OK?”

Jeremiah Owyang is Founding Partner & Industry Analyst of Kaleido Insights which researches how technology trends help large companies connect to their customers. He’s also the Founder of Catalyst Companies which is a council for large corporations seeking to innovate new technologies to reach their customers. His most recent industry report covers “The Six Digital Eras” including the upcoming era of “Modern Wellbeing” and “Off Planet.” http://web-strategist.com/blog https://kaleidoinsights.com Twitter ► https://twitter.com/jowyang ******* Simulation interviews the greatest minds alive to inspire you to build the future ► http://simulationseries.com Design Merch, Get Paid, Spread Thought-Provoking Questions ► https://yoobe.me/simulation ******* Subscribe across platforms ► Youtube ► http://bit.ly/SimYoTu iTunes ► http://bit.ly/SimulationiTunes Instagram ► http://bit.ly/SimulationIG Twitter ► http://bit.ly/SimulationTwitter Spotify ► http://bit.ly/SpotifySim ******* Facebook ► http://bit.ly/SimulationFB Soundcloud ► http://bit.ly/SimulationSC LinkedIn ► http://bit.ly/SimulationLinkedIn Patreon ► http://bit.ly/SimulationPatreon Crypto ► http://bit.ly/CryptoSimu PayPal ► https://paypal.me/simulationseries ******* Nuance-driven Telegram chat ► http://bit.ly/SimulationTG Allen's TEDx Talk ► http://bit.ly/AllenTEDx Allen's IG ► http://bit.ly/AllenIG Allen's Twitter ► http://bit.ly/AllenT ******* List of Thought-Provoking Questions ► http://simulationseries.com/the-list Get in Touch ► simulationseries@gmail.com

Jeremiah Owyang, Founding Partner of Kaleido Insights joins the Social Pros Podcast to talk about how the biggest threat to community managers is themselves.   Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week: Salesforce Marketing Cloud  SocialMedia.org   Full Episode Details The main aim of digital transformation is to anticipate customer needs and provide them with a great customer experience. Unfortunately, many companies are focussed on digital transformation, but they’ve forgotten why. Jeremiah Owyang, Founding Partner of Kaleido Insights, insists that just because you can do something doesn’t mean that you should, and that rings true for digital transformation. He’s a great believer of self-care within the industry and explains the best way to advance our social media careers whilst understanding the pressures we face. Social media is ever-changing, which means there’s an immense pressure to keep up and a high chance of failure. Fortunately, Jeremiah has mapped out the lifecycle of social, which could help you understand where to make changes within your business and connect with your audience effectively.   In This Episode: 05:44 – What is digital feudalism? 07:55 – Where we are in the lifecycle of social 09:06 – The skills needed for modern day social media professionals 11:32 – The biggest challenges in digital transformation 16:30 – Are social media failures due to cultural weaknesses 21:32 – What is Community Manager Day? 30:14 – Jeremiah’s one tip for aspiring social pros   Resources: Get the new State of Marketing report for free from Salesforce here. Find out more about the community at SocialMedia.org with a special form for Social Pros listeners here. Find out more about Emma’s email marketing platform Read Jeremiah’s blog here Check our David Armano’s blog here Jeremiah recommends reading articles by Amber Mac Listen to our podcast with Scott Monty here   Visit SocialPros.com or more insights from your favorite social media marketers.

Can you transform your whole life in one short year? In this episode of Punch Out With Katie and Kerry, we talk with industry analyst and Kaleido Insights founder Jeremiah Owyang about what he's given up and gained in the past year, common misconceptions about having a trailer in your yard, and how (and why) he stays fit. In this episode we learned: Why Jeremiah chose an airstream trailer as his office (and whether a mobile home is truly mobile) How jazz piano helped put him through college Why he gave up alcohol and found crossfit How deleting apps from his phone improved his mental health Links from the episode:  https://www.youngernextyear.com/ Want to know more about Jeremiah? You can find him at: Website: https://www.kaleidoinsights.com/ Twitter:@jowyang This episode of Punch Out With Katie and Kerry is sponsored by Trust Insights. Are you feeling less than confident in your marketing metrics, looking for some help automating your tasks, or wondering what topics are most important to your audience? Using machine learning and artificial intelligence, Trust Insights will help you light up your dark data. Visit trustinsights.ai/punchingout for more information. Punch Out With Katie and Kerry (#PunchOut) is the show that dives deeper into topics you care about. We don't ask the questions everyone else does. We get to the real insights (and the weird hobbies, the guilty pleasures, the secret side hustles...the good stuff)! We find out what really makes your favorite people tick. Punch out with Katie and Kerry! Have a cool hobby or side interest you want to talk about on the show? Let us know: Web: www.punchoutwithus.comEmail: punchoutwithus@gmail.com Hosts: Kerry O’Shea Gorgone (@KerryGorgone) & Katie Robbert (@katierobbert)

Udacity@Work presents Jeremiah Owyang, Industry Analyst and Founder of Kaleido Insights, shared insights on digital transformation and important trends impacting companies.Support the show (http://www.udacity.com/advisor)

Analyst and speaker Jeremiah Owyang, founding partner of research and advisory firm Kaleido Insights, explains the six digital eras and how future trends will affect marketers.

Brent and Amber talk to Randy Weyersberg, V.P., Ontario Lottery and Gaming Enterprise Brand and Marketing about why OLG is betting big on technology, and sports relationships to attract the under 35 set. And Jeremiah Owyang, Founder & Partner of Kaleido Insights, about new types of data that can help measure consumer interest in real time.

He’s back! Jeremiah Owyang, Founding Partner & Industry Analyst of Kaleido Insights, rejoins What2Know to discuss the inevitable relationship between tech and healthcare. He also divulges how tech is reshaping health, forecasts the future of the industry, plus he shares his current favorite reads. Learn more about Modern Wellbeing.

Join us in the marketing lab to discover the secrets of content strategy with the ingenious Rebecca Lieb, founding partner & analyst at Kaleido Insights! We unveil the importance of experimenting with content strategy, the value your internal team holds to help generate content, the difference between content strategy and content marketing, and per usual smash up myths! Takeaways Avoid being a content factory; quality over quantity No content = no marketing Content strategy is deciding the what, how to, & why 3 content marketing buckets: inform/educate, entertain, & utility Content marketing is the execution of a content strategy Make a plan to measure strategy & metrics in relation to what matters internally Ask how is the content helping the business? Links Kaleido Insights: http://www.kaleidoinsights.com/ Website: http://rebeccalieb.com/ Content - The Atomic Particle of Marketing: The Definitive Guide to Content Marketing Strategy: https://www.amazon.com/Content-Particle-Marketing-Definitive-Strategy/dp/0749479752 LinkedIn: https://www.linkedin.com/in/rebeccalieb Twitter: @lieblink

Every industry is rapidly evolving due to the technology we have available and retail is no exception. Jaimy Szymanski, Industry Analyst & Founding Partner of Kaleido Insights, sits down with host, Aaron Strout, on the heels of NRF to discuss how tech is impacting retail and how these trends apply to other B2C industries. Plus, we discuss Kidz Bop and Shovels & Rope.