The BrandMade Podcast

Send us a Text Message.Today, we are going to embark on a journey. One that every small brand must understand intimately the customer's buying journey, whether you're a mature one women led business, or you're just starting out. This episode is packed with insights to help you navigate. The winding road from awareness to advocacy for. So that you can turn your ideal people into buyers every time!  

Send us a Text Message.So today I'd like to remind myself and everyone listening. That we will make some wrong decisions and moves within our small business today or tomorrow and that is perfectly okay! Because usually we will always be able to fix them.  One wrong decision today really won't determine the future of your success. So whether you're trying to pick which website platform to use, or maybe you have just realised that you are using the wrong one.  At least it got you started and maybe even helped you find your first customer or client. Essentially the point I'm trying to make today is that don't let decision fatigue get the better of you like it did with me. Let's always just take the pressure off to making the right decision. Get more comfortable in the knowledge that we may take a few wrong turns.

Send us a Text Message.Exploring the issue of copying others in business and the transformative power of embracing authenticity. We uncover the reasons why one-woman led businesses often resort to imitation, the drawbacks of this approach, and the remarkable benefits of seeking your own path. Through my personal experiences and insights, you'll learn to embrace their uniqueness for stronger connections, creativity, and personal fulfilment.I'll the cover the following in this episodeReasons for Copying: Fear, Self-doubt, societal pressureDrawbacks: Less authenticity, stifled creativity, missed growthBenefits of being and doing things more like you: Stronger connections, unleashed creativity, longterm sustainability and easy.How to start being more you and less like them: Questions to ask plus a brainstorm task.

In today's episode I'll discuss my journey with mood boards. The reason why they weren't working for me or my clients, and how I solved this. This will help you to create  mood boards that are highly effective, making your clients feel not only exciting but have complete clarity and confidence in the direction you're taking their visual direction in. Enjoyyy! :) 

This episode was actually inspired by Kevin Finn he's written a book and been voicing his own thought and knowledge on brands, branding and design. Do you really know what a logo is all about? Everyone starting a small business knows they need something to represents who they are at a glance aka a logo. But, do you really understand the fundamental difference of a brand a logo? Everyone usually heard the good old saying your logo is not your brand? Then what is it? In today's episode I'll be discussing all things logo's.

Questions are great but what happens when you just can answer them?! Then they become this big source of frustration especially when it comes to building your brand. Like when people ask what are your brand values? How do you want your brand to be perceived? All great questions but how are you suppose to know the answer to them. The truth is sometime you won't know the answers to these off the top of your head. If you're doing it by yourself with no to discuss ideas, you end up just feeling a bit stuck and unsure how to move forward. In today's episode I'll take you through six fun and effective exercises that can help you answers those loaded brand questions. 

Why are we so hell bent on making everyone feeling like you need to priorities speed instead of intentional and sustainable growth. In today's episode I'll be discussing how slow growth within a small business is a positive thing and a much more realistic journey. You deserve to stop mentally punishing yourself for not being ahead of the game at the same stage as so and so is within their small business and instead enjoy the journey. Make sure you listen to this whole episode, because I've got useful ways to reframe they way you view your growth within business that have helped me immensely.

In todays episode I want to share with you how to find your ideal customer - the essential things you need to know about them to mould a brand that fits like a glove. I know you've been working hard at your Ikea desk, you deserve to have a brand that truly feels like home to your ideal people, as well as helping you too confidently and comfortably sell to them and cash in on being 60% more successful!  

Be spotted within your industry, everyone wants to be different but do achieve this ? In today's episode I'll take you through a key step in building a brand that sets you apart. Because if we look and feel like another brand or even a water down version of an already established existing brand. Leading your customers to struggle to choose you over them. 

Does your brand feel outdated after 6 months? Do you want to have a brand that feel like it never goes out of style and still feels just as valuable and current today as it did the day you had a built? Yeah of course you do! Today I'm going through a few ways to build and edit your brand to help you stay consistent but fresh to your ideal people. 

Today I take just under 15 mins to discuss three thing that i've decided was no longer working for me in my business. We usually start our one-woman led businesses due to a specific passionate, this means we tend to skim over a few details. And don't think past the services and the products you want to sell. In this episode I share how to gain clarity around how you want to run your business.  

In todays episode I share three of my most beneficial tips when it comes to moulding your brand look. Developing a brand aesthetic can be a tricky thing to get your head around. Even I can get confused in the mist of develop a client brand but with these three tips  under my designer hat I like to think I always reach the best outcome for client and brand. So whether you're new to brand design or currently DIY your own here's some much needed help to keep you on track to design the perfect brand look for you and your people. 

We all know that building an intentional brand identity can help ones businesses to stand-out and get noticed. You've got the skills and experience to offer these wonderful services and or product to your people, and deserve to actually get noticed for it all. But, since working with one-women led businesses there's more to branding than just wanting to stand out. 

Today I discuss why small design tweaks and aren't usually the best way to invest your money into your brand. I explain a resent personal experience with a client and how you can better serve a client that wan to design changes better with be open and honest to what they need to ease their daily branding struggles. Sometimes a quick fix isn't best decisions for small businesses. 

Today I guide you through a general overview of tell tell signs that your brand could be looking rather amateurish! From logo design to website imagery and font use. This one is especially helpful if you are in the process of DIYing your brand & website. Or you just want to update and re-fresh your brand designs to look that bit more professional looking online. Why you may be asking?  Great question, well designed brands & websites  can help you  increase trust online with a few little tweaks you can make your overall online presences look so much more professional if you avoid a few of these common pitfalls. 

Today I just want to discuss a few things that I think are really beneficial and some things that I wish I'd thought about before starting or building anything. Even if you have built your brand strategy, I believe today's discussions will still be really beneficial to you. First topic is personal clarity, second is nailing down your offer, the  third section is about why identifying goals and what successes means to you. 

Have you ever felt like a fraud whilst working alone at your ikea desk? If you've felt like this, you're not alone. We can all agree that it's a pretty awful feeling to experience. Self-doubt quickly lead me to open this door that accepting negative thoughts, and built limitation and restrictions around my abilities. Maybe you have too? So how can we begin to overcome self-doubt? Plus an insight into my own personal mistakes with trying to take action, that could save you a lot of wasted time! 

Today I ramble on...just kidding provide a lot  of key information about 4 major website builders including SpaceSpace, Wordpress, Showit and Webflow. I give you my two cents piece on what's good and bad about each planform what to be aware of. As well of what to think about before choosing a website builder for your small business. Your website is a huge part of your online presence make it count! 

In todays episode it was only fitting to finish off on the mission statement. I take you through in simple terms what your mission statement is about what it should include. Tips on doing it well as well as sharing you easy to fill out sentence structure for you to fill in with your mission statement right at the end. So no more scratching your head,  scrolling through lots of blog post, you got all the tips and tools to help you write your own mission statement.

Who really know's what the visions statement stands for? It gets confusing with purpose and mission. Where does visions really come into it all?! In today's episode I provide all my lovely listeners a clear overview on what a visions statements stands for, the benefits of having one and if you stay all the way to the end I give you tips on how to even go about writing your own. So stop wasting your time reading  lots of different blog posts about visions statement, because I've just handed it over to you on a visionary plater in just one episode. 

In-depth talk on your brand purpose otherwise known as your Why. This is a common and familiar obstacle within DIY brands, it stops you in your brand strategy tracks. Specially if you can't pinpoint you're why...it's like mud you can't pull yourself out of.  In today's episode I'll be going through what is a brand why statement, why you need one, the benefits of one, how to go about discovery yours and lastly how to write a purpose statement effectively for your DIY brand.

We are Month 3 Into 2023 - Some of us are on track and some of us are losing sight on what are goals even were! In Today's Episode I take some time to evaluate my new goal planning system that I designed back in January and give you some update, tweaks and insights into the things that I've noticed and even underestimated. So That you can get back on track with your own goals. Just because we are in the third months of the year doesn't mean we won't achieve our goals. We all still have time to turning things around. Website: onslowstudio.com

In this podcast episode, we discuss three ways that design has improved my life. First, we explore how interior design can create a space that is both functional and aesthetically pleasing. Second, we look at how strong brand design can make a product more attractive and trustworthy to consumers. Finally, we talk about how management tools designed for efficiency and ease of use can help us be more productive and less stressed.Show Notes: onslowstudio.comFor Custom Brand Identity Enquires - Please Use Enquire Form On My Website: onslowstudio.comEmail Adress: design@oliviagoodenough.com--DISCLAIMER: Links included in this description might be affiliate links. If you purchase a product or service with the links that I provide I may receive a small commission. There is no additional charge to you!Thank you for supporting The BrandMade Podcast so I can continue to provide you with free helpful branding information every Wednesday!

Being a small business can sometimes make us feel like we have limitations especially when starting out. Comparing ourselves to larger or more mature online businesses with a team of people doing all the things you know you should be doing. Let's just take a moment and remember that you're only one person with 24 hours a day and well we all do need to sleep and like to eat, we need to shift out mindset around these limitations. In this episode I'm speaking to more online makers and one of kind creators that sell wonderful handmade or on of a kind products. Show Notes: For Custom Brand Identity Enquires - Please Use Enquire Form On My Website: onslowstudio.comEmail Adress: design@oliviagoodenough.com--DISCLAIMER: Links included in this description might be affiliate links. If you purchase a product or service with the links that I provide I may receive a small commission. There is no additional charge to you!Thank you for supporting The BrandMade Podcast so I can continue to provide you with free helpful branding information every Wednesday!

f you have been a part of my journey you may have noticed that I've made quite a few updates and edits to my brand every year. Even though I always harper on about staying constant is a must. I wasn't sticking to my own advice and would change up my look.  And actually this reflected negatively in my analytic so I was basically telling you do what I say and not what I do! However, I found one of the main reasons why I was constantly changing my brand was because I you'd simple grown out of it and maybe you're currently in the same position. Show Notes: For Custom Brand Identity Enquires - Please Use Enquire Form On My Website: onslowstudio.comEmail Adress: design@oliviagoodenough.com--DISCLAIMER: Links included in this description might be affiliate links. If you purchase a product or service with the links that I provide I may receive a small commission. There is no additional charge to you!Thank you for supporting The BrandMade Podcast so I can continue to provide you with free helpful branding information every Wednesday!

The most common place you have probably turned to find your brand colours, is looking at your competitors, Pantone, canva and or Pinterest? Sound about right? These are not wrong or even bad places to start, however I've found that sometimes it's good to mix things up to not keep starting where everyone is looking and instead find slightly more unusual places to seek colour. Instead of tell you how to choose your brand colours which I've already covered in episode 23. Today I'm going to share three of my unusual sources to find and be inspired by colour. Show Notes: oliviagoodenough.com/blogFor Custom Brand Identity Enquires - Please Use Enquire Form On My Website: oliviagoodenough.comInstagram: @olivia_goodenoughEmail Adress: design@oliviagoodenough.com--DISCLAIMER: Links included in this description might be affiliate links. If you purchase a product or service with the links that I provide I may receive a small commission. There is no additional charge to you!Thank you for supporting The BrandMade Podcast so I can continue to provide you with free helpful branding information every Wednesday!

You may have thought starting with your why is best practise when building a brand. And it can be a good place to start but for some businesses. As it can also can be the thing that puts the breaks on your DIY branding, it can become the wall that you find impossible to climb over. I have recently found whilst doing my own rebrand that the why is probably the hardest part, and maybe that it's just not the right place for some businesses start with. Today I'll be taking you through three reason why you should consider not starting with your why. If you've been struggling to build your DIY brand then this might be the element that's been holding you back.Show Notes: oliviagoodenough.com/blogFor Custom Brand Identity Enquires - Please Use Enquire Form On My Website: oliviagoodenough.comInstagram: @olivia_goodenoughEmail Adress: design@oliviagoodenough.com--DISCLAIMER: Links included in this description might be affiliate links. If you purchase a product or service with the links that I provide I may receive a small commission. There is no additional charge to you!Thank you for supporting The BrandMade Podcast so I can continue to provide you with free helpful branding information every Wednesday!

Working from home can get rather lonely, and our motivation to achieve all the goals we set out to at the start of the year maybe have in-fact start to slowly dwindled. I've been working independently for quite a few years and have noticed a lot of crucial tips to improve your mindset and attitude towards working on your own from home. So regardless of what your work station  looks like, or the type of business you run. In this episode I'll be going through the follow areas, accountability, boundaries and rituals. You'll leave this episode with practical steps and tips to implement tomorrow so you can bring more mindfulness to your work day routine too.https://www.positiveintelligence.com/saboteurs/ - Find out what your self sabotaging tendencies are business! Show Notes: oliviagoodenough.com/blogFor Custom Brand Identity Enquires - Please Use Enquire Form On My Website: oliviagoodenough.comInstagram: @olivia_goodenoughEmail Adress: design@oliviagoodenough.com--DISCLAIMER: Links included in this description might be affiliate links. If you purchase a product or service with the links that I provide I may receive a small commission. There is no additional charge to you!Thank you for supporting The BrandMade Podcast so I can continue to provide you with free helpful branding information every Wednesday!

We obviously don't like to be shallow. But, we are all drawn towards beautiful things! Whether that's in a shop or pausing on a pretty picture on Pinterest. Design is all around us and when it's beautiful we can't help but want to interact with it for longer or even own it - and if your like me and in a shop well you just have to pick it up. But why do beautiful designed brand always seem to do better? Show Notes: oliviagoodenough.com/blogFor Custom Brand Identity Enquires - Please Use Enquire Form On My Website: oliviagoodenough.comInstagram: @olivia_goodenoughEmail Adress: design@oliviagoodenough.com--DISCLAIMER: Links included in this description might be affiliate links. If you purchase a product or service with the links that I provide I may receive a small commission. There is no additional charge to you!Thank you for supporting The BrandMade Podcast so I can continue to provide you with free helpful branding information every Wednesday!

Have you ever felt like you just wanted to re-fresh your look, routine or space? You know like getting a slightly different hair cut or mix up the way you do your eye makeup. Your brand may be showing signs of wear and tear, it doesn't need to be a full on re-brand or anything. But more so a few little tweaks and pinches here and there to make you look fresh faced! Today I'll take you through just a few simple ways you can re-fresh your brand. Helping you breath some new life into your online identity.Show Notes: oliviagoodenough.com/blogFor Custom Brand Identity Enquires - Please Use Enquire Form On My Website: oliviagoodenough.comInstagram: @olivia_goodenoughEmail Adress: design@oliviagoodenough.com--DISCLAIMER: Links included in this description might be affiliate links. If you purchase a product or service with the links that I provide I may receive a small commission. There is no additional charge to you!Thank you for supporting The BrandMade Podcast so I can continue to provide you with free helpful branding information every Wednesday!

This week I'm still talking about al things goals, Today I will be specifically talking to you about what I've found helpful in the past when choosing goals in my business. And my thought process around choosing goals, including my process and the question I ask to help me find my most appropriate and desired goal. I'm sharing my goal planning process that include two very simple steps. Show Notes: oliviagoodenough.com/blogFor Custom Brand Identity Enquires - Please Use Enquire Form On My Website: oliviagoodenough.comInstagram: @olivia_goodenoughEmail Adress: design@oliviagoodenough.com--DISCLAIMER: Links included in this description might be affiliate links. If you purchase a product or service with the links that I provide I may receive a small commission. There is no additional charge to you!Thank you for supporting The BrandMade Podcast so I can continue to provide you with free helpful branding information every Wednesday!

It's easy to get caught up in the hubbub of the world is you oyster sort of feeling. And I'm not here to strip away your new year excitement around your goal. That why this year i'm taking time to reveal  how I intend to plan for the next year with my one goal system. As well as refer how you to can create a goal plan that will work for you. Show Notes: oliviagoodenough.com/blogFor Custom Brand Identity Enquires - Please Use Enquire Form On My Website: oliviagoodenough.comInstagram: @olivia_goodenoughEmail Adress: design@oliviagoodenough.com--DISCLAIMER: Links included in this description might be affiliate links. If you purchase a product or service with the links that I provide I may receive a small commission. There is no additional charge to you!Thank you for supporting The BrandMade Podcast so I can continue to provide you with free helpful branding information every Wednesday!

With January around the corner we start to look forward to that new fresh start feeling. Maybe you getting excited about thinking about the prospects of new opportunities in the new year? Which I'm also doing too, but before we get ahead of ourselves by looking forward. First we need to clean up the aftermath of December to start 2023 off right. Today I'll be going through 3 things you can do in your business to get organised and return to your desk in the new year feeling 100% ready.Show Notes: oliviagoodenough.com/blogFor Custom Brand Identity Enquires - Please Use Enquire Form On My Website: oliviagoodenough.comInstagram: @olivia_goodenoughEmail Adress: design@oliviagoodenough.com--DISCLAIMER: Links included in this description might be affiliate links. If you purchase a product or service with the links that I provide I may receive a small commission. There is no additional charge to you!Thank you for supporting The BrandMade Podcast so I can continue to provide you with free helpful branding information every Wednesday!

If you didn't already know branding is a process to help you mould the perception of your business. We do this through multiple touch-points including messaging like purpose and mission statements and the visual look including logo, fonts etc. All this together creates a type of personality.But there is a question specially when first starting out, is branding straight right away a sensible investment? DIY for some reason always had been given a bad rep! But not here, nope it doesn't have to be a dirty word, and don't feel like you are behind if you go down he DIY route. It's sometime just the better options for certain people and businesses. Today I want to take some time weight out the pros and cons of branding on a budget. Leave here knowing if it's DIY is the right choice for you!Show Notes: oliviagoodenough.com/blogFor Custom Brand Identity Enquires - Please Use Enquire Form On My Website: oliviagoodenough.comInstagram: @olivia_goodenoughEmail Adress: design@oliviagoodenough.com--DISCLAIMER: Links included in this description might be affiliate links. If you purchase a product or service with the links that I provide I may receive a small commission. There is no additional charge to you!Thank you for supporting The BrandMade Podcast so I can continue to provide you with free helpful branding information every Wednesday!

Taking a moment to understand what both passion and purpose represent separately we can maybe provide more clarity around what our passion is and what our purpose is. Therefore by not seeing out passion as 100% our purpose, making it far easier for business owners to write purpose statement. Show Notes: oliviagoodenough.com/blogFor Custom Brand Identity Enquires - Please Use Enquire Form On My Website: oliviagoodenough.comInstagram: @olivia_goodenoughEmail Adress: design@oliviagoodenough.com--DISCLAIMER: Links included in this description might be affiliate links. If you purchase a product or service with the links that I provide I may receive a small commission. There is no additional charge to you!Thank you for supporting The BrandMade Podcast so I can continue to provide you with free helpful branding information every Wednesday!

in today's episode I want to go back to the basics, and help you do a brand value exercise. I'll be taking through a value exercise technique. If you've already done one with me I'll be actually doing it a littler differently so it's worth sticking around for.Brand values should be present through your business touch-points and felt by your people. Not only do they help you mould your identity in business but also acts as guide posts to help you make aligned decisions and as always attract the right people to your work. It's tempting if you haven't got any brand values in place yet, to just sit back and randomly pick a few values…but if you want to craft a brand with strong roots. Your values need to be chosen intentionally and with purpose.Show Notes: oliviagoodenough.com/blogFor Custom Brand Identity Enquires - Please Use Enquire Form On My Website: oliviagoodenough.comInstagram: @olivia_goodenoughEmail Adress: design@oliviagoodenough.com--DISCLAIMER: Links included in this description might be affiliate links. If you purchase a product or service with the links that I provide I may receive a small commission. There is no additional charge to you!Thank you for supporting The BrandMade Podcast so I can continue to provide you with free helpful branding information every Wednesday!

This week I really didn't want you to miss out on my tops christmasy tips and advice! I know what i'm like if i was told to scroll back to an episode… I probably wouldn't bother! I decided to publish this bonus episode, yes pre-warning it's going to be a lengthier than my usual!But believe me all the ideas and advice I've included is so worth it! Originally planed on create a new series of Christmas episode tips but I'd already included so much useful tips in last years that I honestly didn't know how to better it! plus it didn't get the listens it truly deserves! So Instead of making extra work for myself! As we all now how long content can takes.I've already put so much effort into them last year they deserve another airing! So In today's episode we are not just using Christmas for the heck of it but, I'll be discussing in depth how you can use this season to actually grow your community, boost sales, or just simply helping you get your brand noticed by your ideal people.First Part: Three awesome marketing campaign ideas for you to use and mould to your business at Christmas time.  Second Part: Into depth tips on how you can festify your brand to your advantage.Show Notes: oliviagoodenough.com/blogFor Custom Brand Identity Enquires - Please Use Enquire Form On My Website: oliviagoodenough.comInstagram: @olivia_goodenoughEmail Adress: design@oliviagoodenough.com--DISCLAIMER: Links included in this description might be affiliate links. If you purchase a product or service with the links that I provide I may receive a small commission. There is no additional charge to you!Thank you for supporting The BrandMade Podcast so I can continue to provide you with free helpful branding information every Wednesday!

So if you would rather not be in a Christmas frenzy after two days into December this year then I've got some tips that can not only help reduce stress - also use December to leverage your business. We can all can get caught up in the preparing inventory etc. But it's also the time to be really making new connection and harnessing the relationship you already have with this boost of online activity as well!Show Notes: oliviagoodenough.com/blogFor Custom Brand Identity Enquires - Please Use Enquire Form On My Website: oliviagoodenough.comInstagram: @olivia_goodenoughEmail Adress: design@oliviagoodenough.com--DISCLAIMER: Links included in this description might be affiliate links. If you purchase a product or service with the links that I provide I may receive a small commission. There is no additional charge to you!Thank you for supporting The BrandMade Podcast so I can continue to provide you with free helpful branding information every Wednesday!

I know that we put so much effort and time into writing, creating and publishing blog posts, podcast episodes and  or youtube videos. We turn to Pinterest to gain traffic with our fresh pins to promotion each one. It can be enormously disheartening when we don't receive the healthy number of clicks you deserve! That's why in todays episode I'm going to help you to re-think and evaluate your pin design layout. So you can gain your readers attention, spike their curiosity and inspire them to actually click and read on! Your Pinterest pin design can make all the difference.Show Notes: oliviagoodenough.com/blogFor Custom Brand Identity Enquires - Please Use Enquire Form On My Website: oliviagoodenough.comInstagram: @olivia_goodenoughEmail Adress: design@oliviagoodenough.com--DISCLAIMER: Links included in this description might be affiliate links. If you purchase a product or service with the links that I provide I may receive a small commission. There is no additional charge to you!Thank you for supporting The BrandMade Podcast so I can continue to provide you with free helpful branding information every Wednesday!

Thinking about starting a podcast? I'm not here to persuade you to start one but to impart all my podcast wisdom after a short year of amateur podcasting! Yes, I was the person that thought I could never start a podcast. Now look at me, I've now got just over a thousand podcast downloads under my belt and feeling pretty chuffed with my efforts and commitment. But I've had to learn a few things well...the hard way and I'd like to save you from my many newbie mishaps and save you a lot of time and stress! Show Notes: oliviagoodenough.com/blogFor Custom Brand Identity Enquires - Please Use Enquire Form On My Website: oliviagoodenough.comInstagram: @olivia_goodenoughEmail Adress: design@oliviagoodenough.com--DISCLAIMER: Links included in this description might be affiliate links. If you purchase a product or service with the links that I provide I may receive a small commission. There is no additional charge to you!Thank you for supporting The BrandMade Podcast so I can continue to provide you with free helpful branding information every Wednesday!

I want to kick of this episode by asking you. When was the last time you compared your brand to someone else's? Maybe you were scrolling through instagram, maybe you landed on a competitors site. Wherever it was you probably felt this pang of jealousy in the pit of your tummy? And had a passing thought such as “There brand looks so much better than mine”It can be difficult to not compare your own brand with others. So wether your passion lies in business, with handmade products or custom 1 to 1 services. In todays episode I want to take you through three ways you can reduce brand comparison. Plus I'll share with you all, how you can rationally look at brand comparison.Show Notes: oliviagoodenough.com/blogFor Custom Brand Identity Enquires - Please Use Enquire Form On My Website: oliviagoodenough.comInstagram: @olivia_goodenoughEmail Adress: design@oliviagoodenough.com--DISCLAIMER: Links included in this description might be affiliate links. If you purchase a product or service with the links that I provide I may receive a small commission. There is no additional charge to you!Thank you for supporting The BrandMade Podcast so I can continue to provide you with free helpful branding information every Wednesday!

A common brand tool that can get forgotten amongst the detailed visuals is your Brand voice. Throughout our life time we will all taken on different types of voices. It's good to be aware that the way in which we talk to our friends is likely to be different from the way in which we talk with our parents. Brand voice can be an effective tool in branding. It can inject tonnes of personality and colour to your brand. It can also help you be remembered by your people. You're probably wondering if you even have a brand voice? Chances is are you already do have one. Specially if you already have a website and social media account. Your brand's voice lives within every description for a post and story, email. Your brand's voice is within every piece of text on you website, from titles to even buttons. All these elements contribute to your brand voice. Show Notes: oliviagoodenough.com/blogFor Custom Brand Identity Enquires - Please Use Enquire Form On My Website: oliviagoodenough.comInstagram: @olivia_goodenoughEmail Adress: design@oliviagoodenough.com--DISCLAIMER: Links included in this description might be affiliate links. If you purchase a product or service with the links that I provide I may receive a small commission. There is no additional charge to you!Thank you for supporting The BrandMade Podcast so I can continue to provide you with free helpful branding information every Wednesday!

Have you ever had one of those days when nothing goes right for you. You have a list of to do's that never got to see the light of day. You find yourself just putting out fires everywhere. Well this wasn't just a day for me it, it was a whole week. Literally last week in fact. My week went from unpredictable to uncontrollable in about a short 24 hours. We all experience those day's when we can't control everything. We just end up trying to get through them. And usually feels of frustration come up as we can't get on with the too do's we need to. Today I'll be taking you through Locus Of Control, a great technique to helping get clear on what you can and can't control in business and specially in those unpredictable moments!  Show Notes: oliviagoodenough.com/blogFor Custom Brand Identity Enquires - Please Use Enquire Form On My Website: oliviagoodenough.comInstagram: @olivia_goodenoughEmail Adress: design@oliviagoodenough.com--DISCLAIMER: Links included in this description might be affiliate links. If you purchase a product or service with the links that I provide I may receive a small commission. There is no additional charge to you!Thank you for supporting The BrandMade Podcast so I can continue to provide you with free helpful branding information every Wednesday!

Mindfulness has proven to help people in many different ways. Today I want to share how mindfulness has made me more aware of my own limiting beliefs and self-sabotaging thoughts. I'll share my steps & tips to help you re-think that has immensely helped, so you can keep moving forward in business. Show Notes: oliviagoodenough.com/blogFor Custom Brand Identity Enquires - Please Use Enquire Form On My Website: oliviagoodenough.comInstagram: @olivia_goodenoughEmail Adress: design@oliviagoodenough.com--DISCLAIMER: Links included in this description might be affiliate links. If you purchase a product or service with the links that I provide I may receive a small commission. There is no additional charge to you!Thank you for supporting The BrandMade Podcast so I can continue to provide you with free helpful branding information every Wednesday!

We've all experience a moment were we felt let down by someone. Maybe the person that you expected something from was your child, friend, a parents or most commonly your partner. Today I'll be to discussing expectations, what they are, why you need to be aware of them. And how we can actively manager them with out clients and customers when running a service or product based business.Show Notes: oliviagoodenough.com/blogFor Custom Brand Identity Enquires - Please Use Enquire Form On My Website: oliviagoodenough.comInstagram: @olivia_goodenoughEmail Adress: design@oliviagoodenough.com--DISCLAIMER: Links included in this description might be affiliate links. If you purchase a product or service with the links that I provide I may receive a small commission. There is no additional charge to you!Thank you for supporting The BrandMade Podcast so I can continue to provide you with free helpful branding information every Wednesday!

This week I'm using affirmation to help explain and revel some big issue that could arise, and help you gain some clarity on how you need to be looking at your brand. Affirmation may seem a little wacky to you and I've been on a the marry go round as to whether or not they work. But as as kindly to put your personal opinions  aside for a moment and listen to this episode with an open mind. And you may just feel clear on how what makes a brand tick! Show Notes: oliviagoodenough.com/blogFor Custom Brand Identity Enquires - Please Use Enquire Form On My Website: oliviagoodenough.comInstagram: @olivia_goodenoughEmail Adress: design@oliviagoodenough.com--DISCLAIMER: Links included in this description might be affiliate links. If you purchase a product or service with the links that I provide I may receive a small commission. There is no additional charge to you!Thank you for supporting The BrandMade Podcast so I can continue to provide you with free helpful branding information every Wednesday!

In today's episode I'll be discussing how so many one-driven businesses overcomplicate their branding. We'll discuss the reasons DIY branding is more susceptible to brand confusion. Helping you avoid these common pitfall and build a simplified brand that will be more effective. So your brand can increase the likely hood of signing a client or making a sale.Show Notes: oliviagoodenough.com/blogFor Custom Brand Identity Enquires - Please Use Enquire Form On My Website: oliviagoodenough.comInstagram: @olivia_goodenoughEmail Adress: design@oliviagoodenough.com--DISCLAIMER: Links included in this description might be affiliate links. If you purchase a product or service with the links that I provide I may receive a small commission. There is no additional charge to you!Thank you for supporting The BrandMade Podcast so I can continue to provide you with free helpful branding information every Wednesday!

Wine Label Bias, Pick Me Mentality and Design That Makes Us  Feel Things! Have you walked down the wine aisle and brought a bottle purely based on the label design? well I do! It's funny and pretty clever how certain labels draw our eyes toward them first vs all the others bottle on the shelve. How can your business be that bottle of wine that gets picked from the shelf?Show Notes: oliviagoodenough.com/blogFor Custom Brand Identity Enquires - Please Use Enquire Form On My Website: oliviagoodenough.comInstagram: @olivia_goodenoughEmail Adress: design@oliviagoodenough.com--DISCLAIMER: Links included in this description might be affiliate links. If you purchase a product or service with the links that I provide I may receive a small commission. There is no additional charge to you!Thank you for supporting The BrandMade Podcast so I can continue to provide you with free helpful branding information every Wednesday!

We've all had one time or another told a little sib or a white lie, you know the ones I mean the good lies. Generally speaking we all know that lying is morally wrong and honesty is of course the best policy. But sometimes a lie can just seem like an easy out. Wondering what does lying have anything to do with branding? And that's a fair point, one I'll address right now. So whatever size business or type of business you run. Some business owners tend to see branding as this opportunity to lie. Today I'll be discussing why branding isn't a green pass for your to lie. How to avoid this method and why we can be tempted to! Show Notes: oliviagoodenough.com/blogFor Custom Brand Identity Enquires - Please Use Enquire Form On My Website: oliviagoodenough.comInstagram: @olivia_goodenoughEmail Adress: design@oliviagoodenough.com--DISCLAIMER: Links included in this description might be affiliate links. If you purchase a product or service with the links that I provide I may receive a small commission. There is no additional charge to you!Thank you for supporting The BrandMade Podcast so I can continue to provide you with free helpful branding information every Wednesday!

It's a difficult conundrum, to invest or to wait? Waiting feel like the safer options right? Not putting money where you mouth is. But, it might surprise you that it also has benefits. However, doesn't a professional brand help you gain momentum and get you start with a bang? Of course so how does one decided?In today's episode I'll be going through some benefits and disadvantages from both sides of the branding coin. So you can make the ultimate decisions on whether invest straight away is right for you or taking that extra bit of time to wait.Show Notes: oliviagoodenough.com/blogFor Custom Brand Identity Enquires - Please Use Enquire Form On My Website: oliviagoodenough.comInstagram: @olivia_goodenoughEmail Adress: design@oliviagoodenough.com--DISCLAIMER: Links included in this description might be affiliate links. If you purchase a product or service with the links that I provide I may receive a small commission. There is no additional charge to you!Thank you for supporting The BrandMade Podcast so I can continue to provide you with free helpful branding information every Wednesday!

Hi to all my listeners it will have been a year tomorrow when I first launched the Brand Made Podcast Trailer. Plus it's my 50th episode to date.  I would just like to take this moment to  thank all of you who have been listening to my podcast and supporting me on social media. I really do hope these weekly episodes have been providing you with helpful advice and insights in everything from branding, small business hood, intentional living and design. Show Notes: oliviagoodenough.com/blogFor Custom Brand Identity Enquires - Please Use Enquire Form On My Website: oliviagoodenough.comInstagram: @olivia_goodenoughEmail Adress: design@oliviagoodenough.com--DISCLAIMER: Links included in this description might be affiliate links. If you purchase a product or service with the links that I provide I may receive a small commission. There is no additional charge to you!Thank you for supporting The BrandMade Podcast so I can continue to provide you with free helpful branding information every Wednesday!