POPULARITY
Espresso's are powered by our brand new sponsor, Unleashed!1. What on earth is Unleashed, I hear you asking?Unleashed is Inventory management software that talks to your financial and eComm software. We use it daily at Islands. It's BANGING!!2. Why Unleashed will change your life as a foodie founder?Cut admin time in half. Save money. Lots of money. Get lucid clarity on margins. Be all over cash flow, after all cash is king. Manage stock and cash flow.3. The biggest brands in FMCG love love UnleashedYour fave brands like Candy Kittens, Tiny Rebel, TRIP use religiously. Tarquins Gin, Three Spirit, Minor Figures, The Turmeric Co., Volcano Coffee4. Do yourself a favourGET YOURSELF 2 MONTHS FREE USING THIS magical link♨️Still bloody HUNGRY? Course ya are. Each week I spend 15 hours writing my newsletter. It'll take you 5 mins to read. Full of wisdom from the biggest names in food and drink. Subscribe here
Today's poddy is sponsored by Square. Square is the all-in-one restaurant tech platform designed to streamline operations and give hospitality business owners the time back to focus on growth. Square is Big In Restaurants - which is the name of its latest UK marketing campaign - offering everything you need for day-to-day service, including Square's payments, point of sale and reporting capabilities. Whether you're a single-location FSR, a multilocation QSR, a bar or a multi-concept restaurant, improve the flow of orders and find more ways to keep profit in your pocket. For more information visit
Espresso's are powered by our brand new sponsor, Unleashed!1. What on earth is Unleashed, I hear you asking?Unleashed is Inventory management software that talks to your financial and eComm software. We use it daily at Islands. It's BANGING!!2. Why Unleashed will change your life as a foodie founder?Cut admin time in half. Save money. Lots of money. Get lucid clarity on margins. Be all over cash flow, after all cash is king. Manage stock and cash flow.3. The biggest brands in FMCG love love UnleashedYour fave brands like Candy Kittens, Tiny Rebel, TRIP use religiously. Tarquins Gin, Three Spirit, Minor Figures, The Turmeric Co., Volcano Coffee4. Do yourself a favourGET YOURSELF 2 MONTHS FREE USING THIS magical link♨️Still bloody HUNGRY? Course ya are. Each week I spend 15 hours writing my newsletter. It'll take you 5 mins to read. Full of wisdom from the biggest names in food and drink. Subscribe here
Julian said every mistake he ever made boiled down to two things...When you lose sight of these two core relationships...Product Customer.Simplicity Complexity.Get these right.LITERALLY everything else falls into place.ON THE MENU:How to Scale from 7 to 17 to 70 Sites… “70% of issues you'll face is losing focus product and customer”Founder Mode = Just make the product better. Never stop making your product better. Complexity is Organisational Cancer. Constantly find simplicity in complexity.Barnacles on a Boat Rule: constantly remove complexity.Why Simplicity is HARD, complexity is EASY.ITSU's Unique Hiring Policy, the 4 qualities I care I take pride I want to grow I build trustWhy Product is always bigger than the founder and the teamITSU Character QualitiesBe thankfulBe thereBe accountableBe braveBe there. Stay close to your customers, always.Never let bad negative energy get in the way of pursuing excellenceBrand Building is a very simple formula: customers + product ripped up lost touch of simple formula of product & customerBe objective and truthful about your product + Inconvenient truth: your product is everythingHuman energy oils the wheels of the machineSeth Godin: This is crap = this is I careWhy you must stick with hard that's where Excellence is built
Espresso's are powered by our brand new sponsor, Unleashed!1. What on earth is Unleashed, I hear you asking?Unleashed is Inventory management software that talks to your financial and eComm software. We use it daily at Islands. It's BANGING!!2. Why Unleashed will change your life as a foodie founder?Cut admin time in half. Save money. Lots of money. Get lucid clarity on margins. Be all over cash flow, after all cash is king. Manage stock and cash flow.3. The biggest brands in FMCG love love UnleashedYour fave brands like Candy Kittens, Tiny Rebel, TRIP use religiously. Tarquins Gin, Three Spirit, Minor Figures, The Turmeric Co., Volcano Coffee4. Do yourself a favourGET YOURSELF 2 MONTHS FREE USING THIS magical link♨️Still bloody HUNGRY? Course ya are. Each week I spend 15 hours writing my newsletter. It'll take you 5 mins to read. Full of wisdom from the biggest names in food and drink. Subscribe here
Will Murray and Jack Croft are like NO ONE ELSE.Yes, incredible chefs - serving 10/10 BANGING food,But, also GENIUS marketeers,They RIPPED UP the rule book,Zigged when everyone Zagged.Built Fallow, Fowl, Roe to enormously successful restaurants,The World has changed.The way to build a successful restaurant has changed, too.Our conversation shows you how.ON THE MENU:Why Canary Wharf is the Craziest place to open a Restaurant: “lean into site surprises + “adapt to your customers + environment”Why You Must Deliberately put yourself in the shit… “remember at your worst you can still do your best”Cook to Chef to Restauranteur Evolution: “Everything is a positive learning experience” + harness the power of fight or flightWhy Your Job as The Restauranteur is the Orchestrator of Energy “Pick high energy> everything”Customers Sixth Sense Rule: “…customers can just tell when the team is unhappy”900 Cover Sunday‘s Rule = Personal pride + show your team you can get hands dirtyHow to Use Media to get Bums on Seats: the food must meet the expectation and ACTUALLY taste goodWhy negativity is SO EASY, yet, positivity is SO HARD… positivity is the right choiceHow DINNER & Ashley Palmer Watts taught Will & Jack Systems. Systems = Volume + ConsistencyWhy Your Inner Critic is Your Secret Weapon: You're thick skinned because no one is a greater critic than youClucking Off Hour Chicken Wings: Always find creative way to pack out your restuarant.Blue Roll On Brand Rule: constantly look for ways to cut money that's also on brand “conscious creativity”Why Fallow Won't Put Up Their Prices in 2025: just sell more roastsRemember Everyone you admire is doing way more work behind the scenes than you thinkThe Genius Reason Fallow Give Out Free Tequilla Shots to Customers.. Control the Energy”Ruthless Transparency = Radical Trust: Why Fallow tell customers gross margin %'sKeep it Moving. Always Keep It Moving
Espresso's are powered by our brand new sponsor, Unleashed!1. What on earth is Unleashed, I hear you asking?Unleashed is Inventory management software that talks to your financial and eComm software. We use it daily at Islands. It's BANGING!!2. Why Unleashed will change your life as a foodie founder?Cut admin time in half. Save money. Lots of money. Get lucid clarity on margins. Be all over cash flow, after all cash is king. Manage stock and cash flow.3. The biggest brands in FMCG love love UnleashedYour fave brands like Candy Kittens, Tiny Rebel, TRIP use religiously. Tarquins Gin, Three Spirit, Minor Figures, The Turmeric Co., Volcano Coffee4. Do yourself a favourGET YOURSELF 2 MONTHS FREE USING THIS magical link♨️Still bloody HUNGRY? Course ya are. Each week I spend 15 hours writing my newsletter. It'll take you 5 mins to read. Full of wisdom from the biggest names in food and drink. Subscribe here
Founders, please don't swap your PURPOSE for PROZAC.“when you exit…you're drowning in the 3 D's”.“Divorced, Depressed, Dyslexic” - Guy Singh-Watson.Guy breaks ALL the brand building rules Riverford Organic.Famously, told the supermarkets to F*CK OFF. Unapologetically, gave away over 26% of his exit dough BACK to the team. LOVED, LOVED, LOVED this poddy!! ON THE MENU:Nature & Brand Building Lessons: Humility + Strength of Diversity + CollectivismWhy Richard Dawkins “Selfish-Gene” is WRONG… “collectivism and collaboration happens in nature….we're not competing all the time”Charles Darwin's “Natural Selection” + Survival of The Fittest Brand “Diversity builds the fittest brand”Founders ACCEPT you have NO CONTROL “…we are just a cork being kicked down the stream” but also ACCEPT you control everythingHow Founders can use their Demons wisely “mental breakdowns are doors to epiphany”Why Creativity is overthinking used positively and Anxiety is overthinking used negativelyWhy Rich People are Tw*ts and Boring CompanyWhy Neo-Liberalism Religion has ruined the world “…money became a proxy for love”Why Self-Love = Accepting you don't HAVE to be perfectWhy Riverford IGNORE all traditional marketing… “the best marketing is DIFFERENT story telling” + NEVER let sales dictate creativeThe Human Condition isn't the Neo-Liberal Meta-Narrative: Macro Neo-Liberal, Micro CollectivistJonathan Hiadts: “90% chimp, 10% Bee” brand building theory
Loved this one with Aussie Donnie Troy from Coqfighter.The early stage of the brand building journey is fun.you're so naive,everything is neweverything is freshIt's better than your “…old boring corporate job”But, at some point, it becomes hard.Unimaginably hard.Doubt soars in.Confidence wanesThe joy fades a little.Paul Graham calls it The Trough of SorrowThis episode will help you through Your Trough of SorrowWith a healthy seasoning of marketing, fried chicken and Lynard Skynard “free bird”Huge thanks to my boy for setting this one up.ON THE MENU:Why going ALL IN on your life's work will feel like “Work feels like play but also pain”Nassim Taleb's Barbell strategy for successful fried chicken shop: Micro/Macro, Systems/customer flairZen and The Art of Motorcycle Maintenance: why you need peace from mind vs. peace of mindWhy you must treat every part of your business as a “community”Too Many Stickers Rule: Why Bottom Up Leadership ALWAYS beats Top DownSeth Godin Competitors vs Colleagues Rule: Don't hate your competitorsWhy London is The Best City to Launch a Food & Drink BrandA La Carte Fried Chicken Menu + Alex Smith's Unique Points of Disagreement RuleBrand Building Lessons from Harley Davidson “offer people Status and Affiliation”
How Do We Fix Poor Mental Health in Hospitality for Women and the LGTBQ+ community? Zan Kaufman of Bleecker Burger has some thoughts.Intense. Hilarious. Raw.Soul-irking. Thought-twisting conversation with ZahnBleecker Burger.ON THE MENU:Accept your why and purpose will FLUCTUATE as you build your brandYour Circle of Us vs Circle of NowDiverse should make truthWhy Racism and Sexism is rife in every organisation + how to solve itHow Bleecker solve sexual harassment “no one's immune to it”How Bleecker build a company culture that actually LISTENS to its employeesIt's an extension of you, how you see if your suppliers are an issue?Who are your suppliers? If you're suppliers aren't inclusive BIN THEM IMMEDIATElYThe Bleecker handbook & Nudging theory: nothing happens over nightHow to Lead with Humanity at the core of everything to help othersunconscious bias in these companies & Bleecker has unconscious biasHow to actually hire a diverse workforceSimple is NOT easy. Consistency.onion wonderland - Alice and Wonderlandjourney into the beef underworldConsistency gets you out of bed. Consistency should be hard.Change happens from consistently having hard conversations. Create a history of open hard uncomfortable conversations as you get bigger ==============================================
Espresso's are powered by our brand new sponsor, Unleashed!1. What on earth is Unleashed, I hear you asking?Unleashed is Inventory management software that talks to your financial and eComm software. We use it daily at Islands. It's BANGING!!2. Why Unleashed will change your life as a foodie founder?Cut admin time in half. Save money. Lots of money. Get lucid clarity on margins. Be all over cash flow, after all cash is king. Manage stock and cash flow.3. The biggest brands in FMCG love love UnleashedYour fave brands like Candy Kittens, Tiny Rebel, TRIP use religiously. Tarquins Gin, Three Spirit, Minor Figures, The Turmeric Co., Volcano Coffee4. Do yourself a favourGET YOURSELF 2 MONTHS FREE USING THIS magical link♨️Still bloody HUNGRY? Course ya are. Each week I spend 15 hours writing my newsletter. It'll take you 5 mins to read. Full of wisdom from the biggest names in food and drink. Subscribe here
The biggest HURDLE every challenger brand faces? The moment a founder hires a Senior executive.Founder Operator tension is always bull-ragingly bombasticOperators joining challenger brands is like a well-polished CowBoy mounting a Raged Spanish BullOperators must control founders rage, steer vision, channel energy, calm zeala Supple Art, Elusive Science so many get wrongHonour to sit down for an Operator Masterclass with Graham xxx from Ole & SteenHUGE!!! thanks to legends at UberEats and Sam Nicanui for setting up this conversation.
Espresso's are powered by our brand new sponsor, Unleashed!1. What on earth is Unleashed, I hear you asking?Unleashed is Inventory management software that talks to your financial and eComm software. We use it daily at Islands. It's BANGING!!2. Why Unleashed will change your life as a foodie founder?Cut admin time in half. Save money. Lots of money. Get lucid clarity on margins. Be all over cash flow, after all cash is king. Manage stock and cash flow.3. The biggest brands in FMCG love love UnleashedYour fave brands like Candy Kittens, Tiny Rebel, TRIP use religiously. Tarquins Gin, Three Spirit, Minor Figures, The Turmeric Co., Volcano Coffee4. Do yourself a favourGET YOURSELF 2 MONTHS FREE USING THIS magical link♨️Still bloody HUNGRY? Course ya are. Each week I spend 15 hours writing my newsletter. It'll take you 5 mins to read. Full of wisdom from the biggest names in food and drink. Subscribe here
Espresso's are powered by our brand new sponsor, Unleashed!1. What on earth is Unleashed, I hear you asking?Unleashed is Inventory management software that talks to your financial and eComm software. We use it daily at Islands. It's BANGING!!2. Why Unleashed will change your life as a foodie founder?Cut admin time in half. Save money. Lots of money. Get lucid clarity on margins. Be all over cash flow, after all cash is king. Manage stock and cash flow.3. The biggest brands in FMCG love love UnleashedYour fave brands like Candy Kittens, Tiny Rebel, TRIP use religiously. Tarquins Gin, Three Spirit, Minor Figures, The Turmeric Co., Volcano Coffee4. Do yourself a favourGET YOURSELF 2 MONTHS FREE USING THIS magical link♨️Still bloody HUNGRY? Course ya are. Each week I spend 15 hours writing my newsletter. It'll take you 5 mins to read. Full of wisdom from the biggest names in food and drink. Subscribe here
The CRAZIEST Rory Sutherland Conversation EVER + 20 New Marketing Rules You've Never Heard. Buckle up, strap up for an ADHD Orgy with the G.O.A.T.
Espresso's are powered by our brand new sponsor, Unleashed!1. What on earth is Unleashed, I hear you asking?Unleashed is Inventory management software that talks to your financial and eComm software. We use it daily at Islands. It's BANGING!!2. Why Unleashed will change your life as a foodie founder?Cut admin time in half. Save money. Lots of money. Get lucid clarity on margins. Be all over cash flow, after all cash is king. Manage stock and cash flow.3. The biggest brands in FMCG love love UnleashedYour fave brands like Candy Kittens, Tiny Rebel, TRIP use religiously. Tarquins Gin, Three Spirit, Minor Figures, The Turmeric Co., Volcano Coffee4. Do yourself a favourGET YOURSELF 2 MONTHS FREE USING THIS magical link ♨️Still bloody HUNGRY? Course ya are. Each week I spend 15 hours writing my newsletter. It'll take you 5 mins to read. Full of wisdom from the biggest names in food and drink. Subscribe here
Today I'm joined by Charli Prangley as we revisit our bold rebrand from ConvertKit to Kit - a journey of rapid change, decisive leadership, and preserving what truly matters. In this episode, we explore how we built a new identity without starting from scratch, the lessons learned along the way, and how our internal culture has evolved as a result.Timestamps:00:00 Introduction to Branding00:49 The Kit Rebrand Journey01:55 Lessons Learned from Rebranding05:11 Maintaining Brand Equity06:39 Challenges and Successes08:25 The Importance of Brand Strategy12:42 Messaging and Positioning15:33 Internal Shifts and Bold Actions18:56 Kit's Self-Belief and Leadership22:45 Creating Tutorials and Overcoming Roadblocks24:51 Celebrity Endorsements and Success Stories25:28 The Impact of a Strong Brand31:24 Executing a Successful Rebrand36:27 Dreaming Big and Making It Happen39:27 Reflecting on Leadership and Growth43:13 Final Thoughts and EncouragementIf you enjoyed this episode, please like and subscribe, share it with your friends, and leave us a review. We read every single one.Learn more about The Nathan Barry Show: https://nathanbarry.com/showFollow Nathan:Instagram: https://www.instagram.com/nathanbarryLinkedIn: https://www.linkedin.com/in/nathanbarryX: https://twitter.com/nathanbarryYouTube: https://www.youtube.com/@thenathanbarryshowWebsite: https://nathanbarry.comFollow Charli:Instagram: https://www.instagram.com/charliprangleyLinkedIn: https://www.linkedin.com/in/charliprangleyTwitter: https://twitter.com/charliprangleyYouTube: https://www.youtube.com/user/charlimarietvWebsite: https://charlimarie.comFeatured in this episode:Kit: https://kit.comKoto (Brand Strategy Partner): https://www.kotoagency.comSquare Black (Development Agency): https://squareblack.comTom Brady's Newsletter: https://www.tombrady.com/newsletterMorgan Freeman: https://themorganfreeman.comHighlights:06:03 – Churn: The Leaky Bucket Challenge15:05 – Unpacking the 6-Step Direct Sales Flywheel22:05 – Overcoming Migration Objections with Concierge Setups29:21 – The Zero-to-One of Personal Branding36:08 – Scheduling & Measurement: Locking In Daily Priorities49:20 – Innovating Pricing Strategies for Expansion Revenue
You'll NEVER learn these lessons in a marketing bookTod is a GENIUS marketeer. Built an enormous 7 figure business all from his iPhone 11.Toby Inskip built an ATTENTION-GRABBING MACHINE.Drool, scrollDrool, scrollDroll and scroll and drool some moreTod injects a giddy wanderlust to the blossoming London Food WorldEnter Flavour Funky TownTastebud Tinsel TownPlease Sir, Can I have Some More, More, MoreHuge thanks to Uber Eats', Sam Nicaudie for providing the Mountains of Munch from lip-smackingly wondrous restaurantsFocaccia MiaEgg SlutSmashing PlatesON THE MENU:1. Why “Little Marketing” beats “Big Marketing”: Brand Deals and Influencer Marketing has CHANGED and so must you2. Steal Like An Artist: How Todd makes you hallucinate through craft and word wizardry3. Gordon Ramsay + Fabric Nightclub & Tacos ONE RULE for Growth: Be Ferociously Consistent4. Jay Z “I'm not a Businessman; I'm a Business, Man”. How Tod built a HUGE business off his following5. Chips & Fish Attention Rule: Some Marketing Should Piss People Off (Happily)6. How Tod Developed The Art of Storytelling… “get behind the scenes, find their stories”7. How a Job In Construction Set Todd Up For Success: “There is no other way than the hard way”8. The Loneliness of Going Solo: How Tod survived the lonely chapter of turning side hustle to full time gig9. Gravy Down Face Rule: Todd's Proven Formula to GRAB ATTENTION + VIRALITY: the first 3 seconds is everything ==============================================
Espresso's are powered by our brand new sponsor, Unleashed!1. What on earth is Unleashed, I hear you asking?Unleashed is Inventory management software that talks to your financial and eComm software. We use it daily at Islands. It's BANGING!!2. Why Unleashed will change your life as a foodie founder?Cut admin time in half. Save money. Lots of money. Get lucid clarity on margins. Be all over cash flow, after all cash is king. Manage stock and cash flow.3. The biggest brands in FMCG love love UnleashedYour fave brands like Candy Kittens, Tiny Rebel, TRIP use religiously. Tarquins Gin, Three Spirit, Minor Figures, The Turmeric Co., Volcano Coffee4. Do yourself a favourFeel free to reach out to the utter legends Josh and Bryony at Unleashed, book in a 20 min chat with this magical link. Even if nothing comes of it, it's worth having a chat. Click this magical link♨️Still bloody HUNGRY? Course ya are. Each week I spend 15 hours writing my newsletter. It'll take you 5 mins to read. Full of wisdom from the biggest names in food and drink. Subscribe here
Are these common web mistakes holding your business back? If you want a site that converts visitors into raving, paying fans - this is the episode for you.Like what you hear? Click subscribe and leave a review, then join Stephanie each week as she takes on the many questions women have about building a business - and brand - their way. Ready to shine online? Book a free Discovery Call to learn more about developing a standout brand identity + online presence → https://app.acuityscheduling.com/schedule.php?owner=12413637&appointmentType=53267324See a full list of branding services → https://brandpsyche.co/work-with-us
Honour to sit down with Tom Molnar, co-founder of GAILS's. What Tom's built in GAIL's is truly amazing.You're in for a treatON THE MENU:Skateboarding & Slaying Monsters & Building GAIL's: “Be in Flow” + Don't let Big hot shot executives ruin the flowWhy a FOOD business MUST make FOOD decisions… “STOP adding more business to the business for the sake of business”The GAIL's No Celebration Cakes Rule: “Understand something deeply and make it better” + “Don't change it before you know it”Why GAIL's Competitive Advantage is an INSIDE JOB.. “Don't change the thing that made you great”GAIL's + Seth Godin's “Circle of Us & Circle of Now”: Your Purpose Must Widen as You ScaleThe Different Founder Mode Gears: Accept you'll NEVER switch off, but you can switch gears: “Sleep is an active part of your life”Black Belt Leadership Lesson ONE: Shut The F*ck Up and Listen. Listen first. Act Second.Black Belt Leadership Lesson TWO: Creativity across the WHOLE business + “…let your team play jazz”Why Brand Building is Like Water: a complex system, it never stands still, keep movingSlow is Smooth, Smooth is Fast: you need speed humps to slow you downHow GAIL's Charge £4.30 for a coffee: “The world has voted that it wants good coffee”Why Joy is Different from Happiness. Joy Comes from Doing HARD Things. Hard Things = Fulfilment.The Gail's Algorithm for Picking Success Sites (this is GENIUS): Science is Art, Art is Science: “art is always asking questions”Why It's a SuperPower to Believe The Best Days Are Ahead of UsSausage Roll Rule Food decisions vs business decisions: How do we sell more? vs. How do we make it better?One year business plans are DUMB copy, Invent: What's this going to look like in 5 or 10 years?==============================================
DEEE-lighted to welcome this ABSOLUTE JOKER on the poddy Henry Hayes creates f*cking hilarious content Behind the comedy is a whopper-big-brain, whipper-smart wittyHenry is Head of Marketing at Passionfruit - who work with PepsiCo, AB InBev, MarsIn This Is Strategy Seth Godin, all ideas are built on TimeGame Empathy Systems Marketing Strategy is like Comedy Marketing like Comedy is built on empathyMarketing like Comedy is playing games Marketing like Comedy is understand the system you're in, like a fish knowing it's in water Marketing like Comedy is understanding the complexity of the human soul Marketing like Comedy is seeing things no one else noticesLoved the Seth Godin, Will Storr podcasts? Similar poddy with a heavy seasoning of scatty, profanity, debauchery ON THE MENU:1. Jimmy Carr: How to Find Your Edge: Weird complimentary strengths + lean into weird idiosyncrasies2. The Hidden Pressure of going to Eton (god, we sound like w*nkers) - “you're meant to do great 3. How Henry Turned His Life Around: Swapping Prozac for Purpose 4. The Genius of Raff and Passionfruit: more starts ups must allow employees to build their own personal brands 5. Nike's Brand Building Strategy Secrets: Global vs. Local - “you only need to be important in 12 cities” 6. The Art of Small, Meaningful Life Changing Events “Value first; Product second”. 7. If you put blood, sweat and tears into it, people can feel hard work in their bones 8. Marketing Lessons from Shakespeare's Comedy: Understand Complexity of Human Beings==============================================
Imagine getting a call from someone asking you to Market their start up from the ground up, this is exactly what happened for today's guest, Emma Pinyon. Working at recruitment start up Collar, driving brand growth from the ground up, Emma has gone from Brand and Marketing Director to Chief marketing officer and Collar has become Australia's fastest growing recruitment company. In todays episode Emma shares How to build a social media strategy around a broad target audience Emma's experience with imposter syndrome and the question she asks herself to overcome it Managing a team and the difficulties that come with it What Emma looks for in a potential marketing hire Knowing your wok love language The dual relationship between brand and marketing A deep dive on personal branding The questions to ask yourself when developing your personal brand The best way to know your audience and market Where Emma would start if she had to build her career from the ground up tomorrow Join the CIBYAC Facebook Group Follow my Marketing Girly Journey on TikTok CIBYAC Instagram
In this episode, Anthony talks about a recent experience and why style advice can be useful or harmful depending on the experience behind it.The Getting Dressed Podcast is a fun and informative conversation about all things style Hosts Leah Nalepa - http://instagram.com/realdistrictstyleAnthony Bolognese - http://instagram.com/anthonybolognese Follow us! http://instagram.com/gettingdressedpodcast http://facebook.com/gettingdressedpodcast Listen on Spotify - https://open.spotify.com/show/2WTFIbv5z7zn6Iu32gD1Cc Listen on Apple Podcasts - https://podcasts.apple.com/us/podcast/the-getting-dressed-podcast/id1628398214?uo=4 Listen on iHeartRadio - https://iheart.com/podcast/98020421Listen on Google Podcasts - https://www.google.com/podcasts?feed=aHR0cHM6Ly93d3cuc3ByZWFrZXIuY29tL3Nob3cvNTU0MDQ3OS9lcGlzb2Rlcy9mZWVkListen on Amazon Podcasts - https://music.amazon.com/podcasts/208d746e-a0e5-4e01-9a25-55f2a596754a/the-getting-dressed-podcast Listen on Podcast Addict - https://podcastaddict.com/podcast/3991633Listen on PodChaser - https://www.podchaser.com/podcasts/the-getting-dressed-podcast-4751747Listen on Spreaker - https://www.spreaker.com/show/the-getting-dressed-podcastListen on Deezer - https://www.deezer.com/show/3779867
Today, I'm breaking down the essentials of crafting a content framework that will elevate your online presence and engage your target audience effectively. This episode is packed with actionable tips, strategic insights, and empowering advice to help you lay a strong foundation for your content strategy. The blueprint you need to ensure your content resonates with your audience and drives your business forward.⬇️ MORE THINGS, CHECK THEM OUT! ⬇️ ⟡ The S.O.S. Collective: https://iden.agency/thesoscollective ⟡ 1:1 Coaching: https://go.iden.agency/1-1-coaching ⟡ My Favorite Platforms: https://www.iden.agency/faves ⟡ Subscribe to my Email List: https://iden.myflodesk.com/subscribe
This month we're revisiting some of our best episodes to set you up for branding success this year! We're kicking things off with some branding 101 to set the stage for the rest of the series!Branding is a term that gets thrown around a lot in relation to marketing and business, and there are a lot of interchangeable terms that are added into the mix. In this episode, I discuss what branding is, the difference between a brand, branding, strategy, and identity, and what can be included in branding.–––––––––––––––––––––––Read the accompanying blog post.Tag me on Instagram @makerandmoxie and let me know you're listening.And sign up to the Moxie Musings newsletter for more goodness like this.–––––––––––––––––––––––Want to support the show & help me make the world a more creative place one brand at a time? You can pop something in my tip jar hereAny amount is appreciated, as is sharing the episodes or recommending the show to your creative friends!Want to sponsor the Brand Your Passion Podcast? You can view the options & book in here.
Transform your Amazon listings LIVE with John Aspinall!Are your ASINs underperforming? Leave sales and growth opportunities on the table? Not anymore!Join John Aspinall LIVE as he reviews ASIN listings submitted by sellers like YOU.John will show you how to:↳ Optimize your specific ASIN for maximum visibility↳ Identify proven sales and profit strategies↳ Elevate overall performance as a seller↳ Fine-tune your Amazon strategy for long-term gainsThis is your chance to get your ASIN reviewed by a true expert and take your success to new heights!Join us and witness your Amazon business transform before your eyes. The potential is waiting - it's time to unlock it!#ASINReview #AmazonListingReview #AmazonCTRTimestamps:00:00 - Introduction and Studio Update10:03 - Personal Updates and Studio Changes11:00 - Discussing Merchandising, AC Reviews, and SEO13:01 - PPC and Sales Tracking Discussion13:13 - Virtual Background Attempt and Transition13:45 - Reviewing First Product: Aquatic Experts Filter Pad16:23 - Moving to Next Product Review and Viewer Interaction17:03 - Discussing Holiday Plans and Viewer Greetings17:09 - Reviewing Kitch Clip Product and Packaging Tips20:04 - Value Propositions and Product Presentation Tips21:02 - Branding and Wholesale Account Discussion22:14 - Reviewing Elephant Amulet Card Product25:01 - Packaging and Branding Advice for Small Products26:03 - Tips for Enhancing Product Images and Value Propositions28:22 - Discussing CTR Tracking and Personal Anecdotes29:31 - Viewer Questions and Product Review Continuation30:11 - Reviewing Marble Coasters and Packaging Suggestions33:03 - Advice on Product Presentation and Value Propositions34:02 - Tips for Effective Amazon Listing Enhancements36:39 - Viewer Interactions and Reviewing Vibrating Massage Ball38:19 - Discussing Product Features and Listing Optimization39:22 - Reviewing Cushion Covers and Addressing Return Issues41:33 - Tips for Clear Product Description and Avoiding Misunderstandings42:31 - Reviewing UK-Based Product and Discussing International Listings44:05 - Advice on Product Packaging and Market Differentiation45:11 - Final Product Reviews and Listing Optimization Tips46:33 - Concluding Remarks and Agency IntroductionSupport the show
In this episode Joseph shares his career journey from the military to the branding business, emphasizing the importance of personal branding and effective use of LinkedIn for career development. He discusses the unique skills military personnel bring to the workforce and the need for recruiters to recognize this value. Joe also highlights the importance of senior leaders using LinkedIn to showcase their achievements. Joe Frankie is a West Point graduate who had a full career in the U.S. Army as a warfighter and logistician for 30+ years. He commanded at all levels from platoon thru installation. Post military, he used his logistics skills to work on infrastructure projects in the US and internationally.Currently, as an author, coach, and search consultant he advises executives, veterans and student. Most often, he helps them better merchandise themselves by helping them build a LinkedIn bridge from where they are now to where they want to go. He claims over 40 years of leading multifunctional teams worldwide in engineering, logistics, life sciences, technology, aviation and environmental services from startups to Fortune 500 companies in both private and public sectors. He is the Co-Author of LinkedIn: The 5-Minute Drill for Executive Networking Success. You can connect with Joe in the following ways: Website: www.JFIIIAssociates.com Linkedin: www.linkedin.com/in/joefrankieIIITwitter: www.twitter.com/joefrankieiiiFacebook: JFIIIAssociatesBook: www.JFIIIAssociates.com/5-minute-drill/LI Company Page: company/JFIII-Associates Whether you are a C-Suite Leader of today or tomorrow, take charge of your career with confidence and leverage the insights of The CEO's Compass: Your Guide to Get Back on Track. To learn more about The CEO's Compass, you can get your copy here: https://amzn.to/3AKiflR Other episodes you'll enjoy: C-Suite Goal Setting: How To Create A Roadmap For Your Career Success - http://bit.ly/3XwI55n Natalya Berdikyan: Investing in Yourself to Serve Others on Apple Podcasts -http://bit.ly/3ZMx8yw Questions to Guarantee You Accomplish Your Goals - http://bit.ly/3QASvymSee omnystudio.com/listener for privacy information.
Ever wondered how your own story could inspire others or help grow your brand? Join us for a truly genuine conversation with Roman Pikalenko, a seasoned professional in marketing and LinkedIn ghostwriting. This isn't just another interview; it's a deep dive into the art of storytelling and a real look at the ups and downs of being a content creator and entrepreneur. Roman's experiences are something we can all find a bit of ourselves in. Check Out Episode To:
In this episode, Greg Glynn, founder & CEO of Pliable talks with Gordie Gronkowski, Jr. about advice for high school, college and professional athletes about athlete branding and networking. Gordie grew up in Buffalo, New York and played several sports, but eventually focused on his baseball career and played professionally. Gornkowski has has built his athlete brand around family, fitness and fun. Gronk Fitness ranks among the top 3 distributors of fitness equipment in the United States. Topics included in this episode: Comparing yourself to your competition Why his brother Rob Gronkowski transferred in college How Gordie had to walk on to play on his college baseball team What life lessons he learned growing up with his brothers What is takes to have a strong athlete brand Having a business mindset related to name, image and likeness, including networking How playing minor league sports made him a better person Why employers are looking at social media before resumes About the Gronk Fitness brand How Chris Gronkowski grew the Ice Shaker brand with an appearance on Shark Tank How Rob Gronkowski has lived on his endorsement deals The importance for financial literacy for athletes Why Gordie has invested in growth of Pickleball and Tall Ship in Boston Why Gordie suggests working out in the morning How Gronk Fitness has helped set up several gyms and facilities in the northeast including, Maine Gronk Fitness products: https://www.gronkfitnessproducts.com/ Ice Shaker: https://www.iceshaker.com/ Gronk Beach event: https://gronkbeach.com/ Connect with Gordie: Instagram: https://www.instagram.com/gordiegronk/?hl=en Facebook: https://www.facebook.com/GronkFitness/ Gordie's LinkedIn: https://www.linkedin.com/in/gordongronkowski/ Gronk Fitness on LinkedIn: https://www.linkedin.com/company/gronk-fitness/
Do you know the difference between marketing and branding? Like so many, most people spend considerable time marketing their business and not building their brand first. In this episode, Stephanie shares the very simple distinction between marketing and branding, and shares why every entrepreneur must make their branding a priority. Like what you hear? Click subscribe and leave a review, then join Stephanie each week as she takes on the many questions women have about building a business - and brand - their way. Book your Brand Blueprint → https://brandpsyche.co/brand-blueprintReady to shine online? Book a Perfect Fit Call to learn more about developing a standout brand identity + online presence → https://app.acuityscheduling.com/schedule.php?owner=12413637&appointmentType=53267324
Building a brand can be a challenge, but it can be a little bit easier when you can learn from the people who have been there before you. The people who have tried things, made mistakes, had successes, and learnt lessons that they can pass on to others.Over the past three years I've interviewed so many amazing professional creatives about their journeys and asked a bunch of them what the biggest lesson they've learnt about branding their passion was. In this episode I've compiled them all together so that you can hear them all in one place when you need a dose of inspiration, motivation, or ideas for what to do next.–––––––––––––––––––––––Read the accompanying blog post.Tag me on Instagram @makerandmoxie and let me know you're listening.And sign up to the Moxie Musings newsletter for more goodness like this.–––––––––––––––––––––––Want to support the show & help me make the world a more creative place one brand at a time? You can pop something in my tip jar hereAny amount is appreciated, as is sharing the episodes or recommending the show to your creative friends!Want to sponsor the Brand Your Passion Podcast? You can view the options & book in here.
There are a few things that make you stand out from the crowd when it comes to your brand. Obviously, there's your design, but there's also your brand voice. But what is your brand voice? What the hell does that even mean? Can I tell you about what brand voice is and how the heck you can find yours and use it in your business? The answer is yes. Let's dive in.–––––––––––––––––––––––Read the accompanying blog post.Tag me on Instagram @makerandmoxie and let me know you're listening.And sign up to the Moxie Musings newsletter for more goodness like this.–––––––––––––––––––––––Want to support the show & help me make the world a more creative place one brand at a time? You can pop something in my tip jar hereAny amount is appreciated, as is sharing the episodes or recommending the show to your creative friends!Want to sponsor the Brand Your Passion Podcast? You can view the options & book in here.
Keeping it Real Podcast • Chicago REALTORS ® • Interviews With Real Estate Brokers and Agents
Ivan Estrada with Ivan Estrada Property Team explains that he understood that real estate was his passion while completing his Bachelor's Degree in Finance & Accounting at the University of Southern California. Ivan discusses the importance of transparency with the client and using communication techniques like creating a weekly marketing calendar or making content videos […]
IN THIS EPISODE: NOTE: This week's episode show was recorded as a LinkedIn Live Event. With so much bad and conflicting advice being dished out hourly, we satirically share our favorite LinkedIn "backfires" potentially ruining your personal and business brand. BUY YOUR COPY: Our book: The LinkedIn Branding Book, The Power of Two: Build Your Personal and Business Brand on LinkedIn for Exponential Growth, is available on Amazon in Kindle, paperback, and hardcover editions: https://mybook.to/The_LinkedIn_Branding_Book (plus bonus Brand Squared Workbook, 50-page actionable bonus with your book purchase.) THE BACKSTORY Michelle B Griffin and Michelle J Raymond met on LinkedIn through the power of commenting in December 2020. Together they have supported each other with complimentary yet different strengths to rise up and stand out on LinkedIn with their personal branding and business branding businesses. Both quickly realized that the “Power of Two” as #MichelleSquared was a force for good that would propel success more than what was possible on their own. Learn and sign up as a member at MichelleSquared.com Follow The LinkedIn Branding Community Page for exclusive news, updates, and announcements. ABOUT US: Michelle B. Griffin, is an international personal branding strategist who has devoted her career to connecting people, growing communities, and building brands. As The Brand Therapist,℠ Michelle untangles your personal brand so you can (finally!) nail your messaging, confidently communicate your story, and unquestionably attract more attention to grow your business. She is a frequent speaker, guest contributor, and host of The Personal Brand Therapy Show, a top-ranked personal branding podcast by Feedspot. LinkedIn: https://www.linkedin.com/in/michellebgriffin/ Website: https://michellebgriffin.com Join Michelle's free LinkedIn Personal Branding Community, The #365 Creators: https://the365creators.com Michelle J. Raymond is a globally recognized LinkedIn Company Pages and Business Growth Strategist expert. Through her company Good Trading Co., she shares her 15+ years of sales and almost 10 years of B2B social selling on LinkedIn experience to help small business owners stand out and attract opportunities to grow their businesses. LinkedIn: https://www.linkedin.com/in/michelle-raymond-goodtradingco/ Website: https://goodtradingco.com.au/ Join Michelle's "Cheer Squad for Good" LinkedIn Group for women who own businesses. https://www.linkedin.com/groups/14049931/ TRANSCRIPT Read here - https://share.descript.com/view/EmyyZV8capG --- Send in a voice message: https://podcasters.spotify.com/pod/show/thelinkedinbrandingshow/message
The Carey Nieuwhof Leadership Podcast: Lead Like Never Before
New York Times bestselling author and TED speaker, Rory Vaden, talks about the best branding advice he ever received, being mentored by Zig Ziglar, the shortcut to finding your unique contribution to the world, how influence works, and what he's learned working with some of the top personal brands in the world. Get more on this episode by going to https://careynieuwhof.com/episode538.
In this "Ask The Strategy" episode, I talk with Global Branding Expert JP Hightek about creating content to increase your GAP — Growth Authority, and Profitability. In Part 1 of this two-part episode, I cover things from the deep work to establishing a foundation where authentic content can come from, how my content has increased my authority, the process required to help you grow in your content and in your business, and the results of that from my book to being the host of INBOUND 2022 and more. We also discuss your time management, chasing your vision, embracing your gift, productivity fundamentals, creating automation and systems, and accepting change in order to evolve. A lot of content creators aren't making money, aren't breaking into their niche industry, and aren't gaining the visibility and opportunities they want because they aren't disciplined and patient in their content creation development. JP and I talk about what you can do as a content creator to change that.Enjoyed this episode? You can watch the full livestream episode with JP Higktek on YouTube here.JP and I will also be speaking at the Content Creators University: Creators Unleased Act 2 Conference, which you can register for free here. Beyond The Episode Gems:See what the HubSpot CRM can do for your business at HubSpot.comSee all of the podcasts on the HubSpot Podcast NetworkListen to JP Hightek's podcast: Content Creators University With JP HightekRead my article on HubSpot's Marketing Blog : 3 Reasons So Many Business Strategies Fail (And How To Succeed)Get Two Free Months of Agorapulse on me: Social.Agorapulse.com/FindTroyDiscover how Agorapulse is helping businesses measure the impact of social media and prove ROIBuy my book Strategize Up to get the blueprint for maximizing the growth potential of your business.#####Support The Podcast & Connect With Troy: • Rate & Review iDigress: iDigress.fm/Reviews• Get Strategy Solutions & Services: FindTroy.com• Buy Troy's Book, Strategize Up: FindTroy.com/Strategize-Up• Follow Troy on Twitter: Twitter.com/FindTroy• Follow Troy on LinkedIn: LinkedIn.com/in/FindTroy
This week I'm using affirmation to help explain and revel some big issue that could arise, and help you gain some clarity on how you need to be looking at your brand. Affirmation may seem a little wacky to you and I've been on a the marry go round as to whether or not they work. But as as kindly to put your personal opinions aside for a moment and listen to this episode with an open mind. And you may just feel clear on how what makes a brand tick! Show Notes: oliviagoodenough.com/blogFor Custom Brand Identity Enquires - Please Use Enquire Form On My Website: oliviagoodenough.comInstagram: @olivia_goodenoughEmail Adress: design@oliviagoodenough.com--DISCLAIMER: Links included in this description might be affiliate links. If you purchase a product or service with the links that I provide I may receive a small commission. There is no additional charge to you!Thank you for supporting The BrandMade Podcast so I can continue to provide you with free helpful branding information every Wednesday!
In this episode, I'm digging into why so much branding advice is really only telling half the story. When you're a coach, or in a space where you are your brand, your brand changes as you do. We should be regularly assessing if our branding and our offerings are still aligned with who we are and what we are inspired to share and teach. Pivoting, transitioning and changing will change your audience over time, but it will keep people engaged and excited about your work because your authenticity comes through. Instead of feeling like you have to stay in the first iteration of your business, trust that as an entrepreneur, your business and thus your brand are always evolving. Here are some key highlights to know in today's podcast: The importance of understanding your brand's identity Branding - how important is it and what is it really? Fear of pivoting How to build a stronger brand Key Takeaway: Our business is a reflection of what we are doing in ourselves and how we are growing. - Tiffany Gonzalez Connect with me on Instagram at www.instagram.com/thetiffanygonzalez or my website www.coachwithtiff.com MAKE SURE YOUR SHARE, RATE THE EPISODE 5 STARS & LEAVE A REVIEW!
We've all had one time or another told a little sib or a white lie, you know the ones I mean the good lies. Generally speaking we all know that lying is morally wrong and honesty is of course the best policy. But sometimes a lie can just seem like an easy out. Wondering what does lying have anything to do with branding? And that's a fair point, one I'll address right now. So whatever size business or type of business you run. Some business owners tend to see branding as this opportunity to lie. Today I'll be discussing why branding isn't a green pass for your to lie. How to avoid this method and why we can be tempted to! Show Notes: oliviagoodenough.com/blogFor Custom Brand Identity Enquires - Please Use Enquire Form On My Website: oliviagoodenough.comInstagram: @olivia_goodenoughEmail Adress: design@oliviagoodenough.com--DISCLAIMER: Links included in this description might be affiliate links. If you purchase a product or service with the links that I provide I may receive a small commission. There is no additional charge to you!Thank you for supporting The BrandMade Podcast so I can continue to provide you with free helpful branding information every Wednesday!
We welcome Jane Labowitch aka Princess Etch on this episode of Your Sparkly Brand! Jane shares her experience working as a freelance Etch A Sketch artist and the journey that got her to where she is currently. She shares how she was able to pay off a $13,484.58 student loan within a month of going live on TikTok and making art. She also shares her experience working with our co-host, Megan, on her rebranding and website creation process and the amazing growth which her business has experienced and still experiencing as a result. Jane is a full-time Etch A Sketch artist based in Maryland. She started playing with an Etch A Sketch when she was 4 and has never stopped! It's been her full-time career since 2016. How to connect with Jane… Website: princessetch.com TikTok: https://www.tiktok.com/@princessetch YouTube: https://www.youtube.com/c/Princessetch IG: https://www.instagram.com/princessetch/ Key points in this episode… Meet Jane Labowitch aka Princess Etch. Meg's sparkly moment of the week. Lauren's sparkly moment. Jane's sparkly moment. Introducing a new segment: Speak your mind Jane's business building journey. Competitors in the Etch A Sketch niche and what differentiates Princess Etch from them. Importance of branding to Jane's business. Origin of the name, “Princess Etch”. Jane's pivot from working with a particular type of audience to working with a different, more corporate audience. How TikTok has helped Jane grow her business and how it helped her pay off her student loan totalling $13,484.58 in just 30 days. Tips for people who wish to try TikTok live streams. How livestreaming became a significant part of Jane's income within a few months of working with Megan on her rebranding. How Jane takes breaks off TikTok live streaming to ensure she puts on a better show when she returns. How Jane strikes a balance between being an artist and having a business. Jane's advice to her younger business self. Jane's advice to people going into freelancing. Megan's advice to her younger self. Lauren's advice to her younger self. Jane's upcoming projects. Where to find Jane online… Website: princessetch.com TikTok: https://www.tiktok.com/@princessetch YouTube: https://www.youtube.com/c/Princessetch IG: https://www.instagram.com/princessetch/ Are you subscribed to the pod? If not, what are you waiting for!?! Subscribe now so you never miss an episode. LET'S CONNECT Find Lauren at laurentassiagency.com or on Instagram Connect with Megan at megangersch.com, on TikTok, and Instagram
Did you know that one of the most important ways to skyrocket your freelance career is to build a strong personal brand? This month my guest expert on the podcast is entrepreneur and agency owner Amelia Sordell, a no-BS personal branding expert who believes in branding people, not businesses
SMMS #270 - When it comes to branding on Instagram, the initial thought of many will simply be "that's just the brand colours I use on my content design". However, that couldn't be further from the truth. Branding plays an incredibly important role in growing an engaged following on Instagram and there are many elements that play a pivotal role. That's why on today's Social Media Marketing School episode, I wanted to share some Instagram branding advice that you must be following. I share why branding is far more than just your brand colours and the key elements that you need to be considering I you want to grow an engaged Instagram following. I hope this episode of Social Media Marketing School provides you with some actionable tips so that you're able to build a successful brand on Instagram so that you can build a truly engaged, loyal Instagram following. ----- Follow me on Instagram: https://www.instagram.com/theethanbridge/ Get a free one-month Skillshare premium subscription and check out my classes: Ethan Bridge - Skillshare BE SURE TO SUBSCRIBE AND LEAVE A 5-STAR RATING AND REVIEW IF YOU ENJOYED THE SHOW!
Hey friends! Melissa here. If you're new here or if you've been listening for a while, as always, I'm grateful you're here. It's been a minute since I've done a solo episode and this time of year a lot of people are taking time off, getting ready for the new year, and may not even know what day it is, so I thought it would be fun to do something different. Speaking of different - I'm curious…. What could we do better / differently with this show? We're in the almost-final stages of our rebrand and I want to know… Do you want me to interview someone you admire? Talk more about a specific topic? Do more solo shows? Talk more about sales pages? Talk more about my business? I'm open to any and all feedback. You can email it directly to me at design@melissaburkheimer.com or DM me on Instagram @Melissaburkheimer. When it comes to business, my dreams and goals look much different today than they did even a year ago. Can you relate? One thing I've learned after 10 years in business is that my approach to branding is different. I've even said on the show that I didn't think I was good at branding, and I'm going to say for the record, that I was wrong. I've spent the last 7 years really mastering the art of sales page design, and what that really meant was using design to brand my clients' offers. Sometimes the design is similar to their business brand. Or we go totally off brand. I remember the time I designed a sales page for a client who was hosting an event in the same room as the Golden Globe awards. It had a very Kendall Jenner's 2021 Met Gala dress vibe. Silver and sparkly. Elegant. It was really fun to design that page. :) It's probably why I designed sales pages for so long. It's fun. Different. Most designers I know don't like doing them. Early in the new year I'll be retiring my sales page design offer, and I've been thinking a lot about my own brand and what I want to do next. I've launched + sold dozens of different offers since I've been in business, and the way I've built my brand goes against normal branding advice. I'm not saying there's anything wrong with normal branding advice. It's just that my approach is different, and I think it works well if you have a freelance business, sell digital offers, and/or are building your own brand online. If you're selling a physical product, I don't think it would work as well. I like to test my offers first to see if I like them, and then invest the time and money in the sales page + branding for them. Here's why: Deciding what your offers are going to be BEFORE you've tested them could be a mistake. Because what if you have an idea for something you want to do, and then you do it, and don't like it? It's soooo important to really love and be excited about your offers and really understand the difference you're making in your industry, BEFORE you build a brand around them. Ideas for new offers are great. But you won't know if you love them, until you try & test things. And this is what I'll be doing now that I've decided to retire my sales page design service. Testing new offers in new industries to get new experience. And then decide if I want to keep doing it. Here's a couple examples of what this looks like: Example #1: One of my clients and friends, Edie, is a talented designer. She wanted to update her website with new offers, and had an idea for people to hire her in a new way. What did she do? She went out and sold her "beta" offer to 5 new clients without a working sales page or fancy funnel within a few weeks. Again, there's no magic formula here. It was her idea to work with clients in a new way. She told people who expressed interest in working with her about her offer. And then followed through to get the sale. And guess what? She loves it! And she got paid to test out her new service before adding it to her suite of design offers. Example #2: One of my friends is a lawyer who works full-time and is building her business on the side (with 3 small kids at home!). She runs a 6-week branding bootcamp, and wanted to launch a membership. She wanted to launch a membership, to create a follow up offer for the graduates of her 6-week program. A membership is great. But it's a long commitment, and when you're limited on time (3 kids, a FT job, and a business!) it may not be the best long-term option. My recommendation? Instead of launching a membership, offer a 3-month beta accelerator or mastermind for her bootcamp members. She loved this idea for a ton of reasons. The main one: she can test it out to see if she likes it. When I started designing sales pages in 2013, my clients didn't have fancy websites or brands. They were following this exact process of testing their offers through launching. And when they refined their offers, that's when they rebranded. So clearly, it works! When you don't want to do something anymore, it's okay to quit. Or pause. Or pivot. Most of this year I spent pressing pause on a lot of things I'd normally do to decide where I want to press play. While I was pressing pause I spent time doing another thing I love: decluttering. I find it ridiculously satisfying to clear out + organize a space in my house. I repeatedly walk by the newly organized space to admire my work. Again and again. Seriously so satisfying. I know. I'm weird. My digital space, um, well, still needs a lot of work. So far, I've deleted 3000+ emails, 3500 photos, and a bazillion files off my old computer. And I'm not done yet. In a closet, decluttering creates space for a new summer dress or new pair of boots. In a business, decluttering creates space for new design + launch strategy offers for new clients.
In this episode of Marketing Mums, we discuss Getting to the Heart of Your Brand. Too often small business owners are haphazard about the way they market. They throw things up on social media, create a TV commercial, or print an ad based on a promotion they are having without giving any thought to the brand. Your brand is so much more than your logo and your colors. It's the very essence of who you are and why people should buy from you. In this episode of Marketing Mums, Ann and Anastassia discuss how to get to the heart of your brand. At ASMM Digital, our goal is to help our clients understand marketing by speaking in a more human voice. If you are ready to market your business in a more effective and efficient way, this is the podcast for you. Learn More About ASMM Digital Marketing Follow ASMM: Twitter | Facebook | Instagram | LinkedIn Subscribe to our podcast: ASMM Marketing Mums
SMMS #197 - When it comes to branding on Instagram, the initial thought of many will simply be "that's just the brand colours I use on my content design". However, that couldn't be further from the truth. Branding plays an incredibly important role in growing an engaged following on Instagram and there are many elements that play a pivotal role. That's why on today's Social Media Marketing School episode, I wanted to share some Instagram branding advice that you must be following. I share why branding is far more than just your brand colours and the key elements that you need to be considering I you want to grow an engaged Instagram following. I hope this episode of Social Media Marketing School provides you with some actionable tips so that you're able to build a successful brand on Instagram so that you can build a truly engaged, loyal Instagram following. ------ APPLY TO JOIN MY 1:1 COACHING PROGRAMME: https://calendly.com/thesmmschool/45min ------ Follow me on Instagram: https://www.instagram.com/themarketingethan/ BE SURE TO SUBSCRIBE AND LEAVE A 5-STAR RATING AND REVIEW IF YOU ENJOYED THE SHOW!
Brand With Podcast is part of Ivan Estrada's Brand With, a marketing and branding ecosystem. Each episode will feature Ivan and a guest transparently discussing their journey as they talk about building their brand with a completely open and authentic dialogue. This podcast is focused on helping you truly understand the process of brand creation and to give you inspiration and motivation to find purpose in whatever you choose to pursue. Ivan, the host, is a Real Estate Entrepreneur whose unbelievable career path has given him a unique set of knowledge and experience. He went from being a signed artist, to becoming a CPA, to reaching over a quarter of a billion dollars in sales in Real Estate over the last decade. Ivan attributes his sucess to using video marketing tactics to build his brand before it was mainstream. As a pioneer in using video marketing, Ivan now wishes to provide his knowledge and be the role model he never had to businessmen and businesswomen looking to grow their own brand. Learn about Brand With: http://brandwith.com Learn about Ivan Estrada: https://www.ivanestrada.com Follow us on Instagram: http://instagram.com/therealbrandwith/
On today’s episode of Uncooked, we’re discovering why personalization is the key to our brand-loving hearts, starting with a tech company that helps you maintain the perfect temperature for your favorite beverage. Jolene Abbott, from Ember Technologies,joins me to discuss understanding consumer pain points, why details show that brands truly “get” us, and how to approach marketing a product you don’t know you need until you have it. As an experienced head of marketing with 15+ years of experience, Jolene Abbott is passionate about building brands that emotionally connect, developing high-functioning teams and driving meaningful business impact. At Ember, she has helped scale the disruptive consumer tech brand beyond the early adopter phase, into a thriving global business. Jolene oversees creative, brand marketing, e-commerce, digital + social media marketing, influencer, communications and retail marketing. You can connect with Jolene via LinkedIN: https://www.linkedin.com/in/joleneabbott/ What burning questions do you have about branding and the marketing industry? Leave a review with your question and I’ll pose it to our community. If you’d like to learn more about how I help brands needing a strategic unlock go to www.brandcrudo.com. See omnystudio.com/listener for privacy information.
Many people are intimidated and frustrated by trying to bring their personal brand to life through social media, live events, and public relations. If that's you, then you're really going to love this episode. I've asked Lauren V. Davisto the show as she shares her experience in growing not only her brick and mortar business but also her online marketing business, Lauren Davis Creative. Lauren lives near Chicago and works with people over the world to overcome their personal branding discontent and grow their presence so that they can focus on sales, exposure, leadership and community impact through her marketing consultancy Lauren Davis Creative and her podcast, the Real Personal Branding Podcast. Lauren has been named as one of the "20 People You Should Know," a "Person to Watch," and a "Face of Tourism," in the Midwest, as well as being recognized as an "Up-Next Future Leader" by Gatehouse Media (Rockford Register Star.) Lauren has received US Senate recognition for her passionate dedication to helping businesses succeed and her expert social media advice has been featured in articles by Huffington Post, Reader's Digest, as well as over a dozen podcast episodes including Build Your Network with Travis Chappell (Top 25 Business Category Podcast) and Brand You Podcast with Mike Kim (#1 Personal Branding Category Podcast on iTunes.) When she is not running her two businesses in Rockford Illinois, (the other––a brick & mortar vinyl record store) she is traveling the globe learning and networking at conferences and workshops to better serve her clients with that knowledge. Enjoy! Additional Resources Mentioned: Lauren V. Daviso Website | Lauren Davis Creative Email Facebook Twitter LinkedIn Instagram Instagram E-Guide The Enneagram Institute Culture Shock | Rockford Illinois
Branding is more than a logo. I didn't understand this for the first few years in business. Now, I can call it what it is: Branding is the personality of your business. While I've since designed brands and helped name and launch businesses, branding is honestly not my scope of genius. Because this is such a huge topic, I've brought in Jill of Jula Paper to talk about all things branding. Don't miss this episode on all things branding for your interior design, home staging, professional organizing, or window treatment business.
Branding is more than a logo. I didn't understand this for the first few years in business. Now, I can call it what it is: Branding is the personality of your business. While I've since designed brands and helped name and launch businesses, branding is honestly not my scope of genius. Because this is such a huge topic, I've brought in Jill of Jula Paper to talk about all things branding. Don't miss this episode on all things branding for your interior design, home staging, professional organizing, or window treatment business.
Hi everyone. I hope you're keeping safe, healthy, and hanging in there. Sending love your way and my thoughts are with you.-----Kinya Claiborne, Founder and Editor-in-Chief of STYLE & SOCIETY Magazine is this week's Hello Beauty guest! As a style influencer, TV host, entrepreneur, and media/lifestyle maven, she has developed her own unique brand. She shares tips on how to be marketable to brands, her work-from-home essentials to help us stay productive during quarantine, and some of her self care ideas. Kinya talks about how STYLE & SOCIETY is a platform that celebrates diversity, the best of entertainment, fashion, lifestyle, travel, food and red carpet events globally. Her magazine is where you can find special spots if you are experiencing a feeling of wanderlust. FOLLOW KINYA CLAIBORNEKinya's WebsiteKinya's Instagram FOLLOW STYLE & SOCIETYSTYLE & SOCIETY's WebsiteSTYLE & SOCIETY'S Instagram FOLLOW HELLO BEAUTYHello Beauty's InstagramHello Beauty's FacebookHello Beauty's YouTubeFOLLOW JOYCE PLATONJoyce Platon's Instagram
This episode is mainly about mistakes made when marketing, branding and creating a website but I also touch base again on the situation with my Landlord who I've paid rent to for 3 yrs always on time who now wants my family out.., after she got paid. --- Support this podcast: https://anchor.fm/seductivestorm/support
On today's episode of The Moore You Know Podcast Riley asks Brandon T. Adams, Brandon Steiner, and Chris Westfall their best piece of branding advice. Brandon T. Adams is an Emmy® Award Winning Producer, serial entrepreneur, Podcaster, Speaker, and known as the “King of Crowdfunding” helping clients including Kevin Harrington and John Lee Dumas. Brandon Steiner is a legendary sports marketer and entrepreneur who founded Steiner Sports working with incredible athletes like Derek Jeter and Mariano Rivera, an author, speaker, and host of The Hook-Up. Chris Westfall is a motivational speaker, entrepreneur and author best known as the national elevator pitch champion. Enjoy The Episode Riley hopes you found value in this episode that will propel some aspect of your life. If you enjoyed this episode, please subscribe wherever you listened along with leaving a review to assist in enabling others to hear this episode. Sign up for CrowdQuestion free and follow The Moore You Know Podcast to ask Riley questions surrounding what was discussed. CHECK OUT MY BOOK HERE - https://www.amazon.com/dp/B084DHWN69 CHECK OUT THE CHARITY BOOK DRIVE HERE - https://www.gofundme.com/f/young-men-in-juvie-amp-foster-homes DOWNLOAD CrowdQuestion FREE AT https://www.CrowdQuestion.com
LinkedIn Personal Branding Keynote Presentation: How To Build A Personal Brand On LinkedIn. LinkedIn Profile Branding and LinkedIn Business Branding. I was honored and humbled by the invitation to present at the MDM West Conference, the largest medical device and technology conference in the country, at the Anaheim Convention Center. I truly hope you get a ton out of this presentation. I was happy to receive so many compliments from attendees. Enjoy! Check out this personal branding master class below and learn exactly how to get the attention you need for your business, career and brand. If you follow these tips, you will see results. Everything I speak to, I have implemented for myself and my own business. You won’t be disappointed. Get Your Personal Brand That Makes You Money Today, right here: https://beyondtheboxacademy.com/p/personalbranding Get Private, One on One Coaching From Professor Nez, right here: https://www.professornez.com/consulting Special coupon code for the Personal Branding Flagship Course: NEZNATION You will get 30% off! Just for you, podcast subscribers! Join the Podcast/Livestream chat: YouTube.com/professornez Or: https://www.professornez.com/livestreams/ Come say hey: https://www.professornez.com/ Reach out to me anytime here: nez@professornez.com Hit me up on Twitter if you have any questions: @professornez Thank you so much for listening! Please write us a review on Apple Podcasts if you got any value from these podcasts. It would mean the world to me. Thank you! --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
On this episode, we talk to Charmaine Jennings and Reanna Khan. Charmaine owns Strategic Charm Boutique and runs Hustle and Charm, a community of women across Canada and Reanna is a travel blogger who runs neverseecomesea.com. We talk about influencing and influencers, social media strategies and marketing, and authenticity in your brand. Lots of incredible stories and advice from them, so we hope you enjoy the episode. Shownotes: 01:14 - Who is Reanna Khan and Charmaine Jennings 02:14 - Their collaborative project Branding by the Beach 06:07 - Common missed opportunities for growth 07:52 - "Influencing" 09:58 - Instagram removing their likes 15:42 - Pitching to Brands to "influence" 19:28 - A Brand is a gut feeling... 21:05 - Living Brands are not Stylistic Veneer 24:43 - Marketing & Visuals to achieve Authenticity 27:11 - Trends and Authenticity 33:52 - The stronger the brand, the greater the profit margin 46:40 - What does community mean to you 48:47 - Community for Reanna's Solar Company Vibes Energy 59:19 - Working Relationships 1:01:42 - Disagreements in Relationships 1:08:03 - Time Management in a Team 1:10:32 - Being a Entrepreneur in a Partnership 1:21:11 - Branding Advice to Someone Starting Out 1:24:28 - Support Neverseecomesea and Vibes Energy Solar 1:25:00 - Support Strategic Charm Boutique, Hustle and Charm Community and Branding by the Beach --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/2mcreativelabs/message Support this podcast: https://anchor.fm/2mcreativelabs/support
PAPI & FRIENDSFOLLOW US ON IG: www.instagram.com/thepapiandfriends/FOLLOW PAPI ON IG: www.instagram.com/thepositivepapi/PAPI & FRIENDSEPISODE 03: TOM FRANCESCONI https://www.instagram.com/tomfrancesconi/TOPICS INCLUDE:1. GETTING STARTED IN BRANDING2. RACE AND THE DEVELOPMENT OF A BRAND3. HOW TO BE A LUCRATIVE CREATIVE4. ADVICE FOR FUTURE CREATIVESAND MORE...NOTES:TO LEARN DESIGN AND BRANDINGTHE FUTUR (CHRIS DO)https://www.youtube.com/user/TheSkoolRocksTOMS SUGGESTION - BUILDING A BRAND SERIEShttps://www.youtube.com/watch?v=mxgOY2Ms-YI&list=PLzKJi2GjpkEFsV13D3WPm5s6tZVkvKJ1-BOOKS TO READCreative Strategy and the Business of Designhttps://www.amazon.com/Creative-Strategy-Business-Design-Douglas/dp/1440341559/ref=asc_df_1440341559/?tag=hyprod-20&linkCode=df0&hvadid=266133006128&hvpos=1o2&hvnetw=g&hvrand=17088038837782487383&hvpone=&hvptwo=&hvqmt=&hvdev=c&hvdvcmdl=&hvlocint=&hvlocphy=9031069&hvtargid=pla-402704656505&psc=1--- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/appSupport this podcast: https://anchor.fm/papiandfriends/support
In todays podcast Katy introduces a new project Social Chain are working closely with Facebook to improve it's mental health support as well as discussing everything you need to know in the marketing and social world._______Katy Leeson, the Managing Director of Social Chain is launching a podcast titled 'I Shouldn't Say This, But...'. The podcast aims to explore Katy's journey as MD of one of the fastest growing social marketing agencies in the world and to hear the inner secrets of a woman in a predominantly male role.
Kate Dewey has over 10 years of experience in the branding industry and in this episode gives us three tops tips for anyone considering a new or revised brand.
Viral Solutions: Your Chief Marketing Officer | Marketing and Business Strategy
Today we are going to diverge a bit from the practical advice we have been providing to discuss how you can tell if the branding advice you are receiving is not helpful for your company. Many small businesses like to hire branding consultants to help them develop a brand image and strategy. This can be an especially great idea for entrepreneurs working on their first startup, or who do not have much experience or knowledge in the areas of branding or marketing. When you bring in a consultant to work with your company, you need to be sure you are actually getting advice that benefits you and your business. https://viralsolutions.net/branding-series-4-signs-youre-getting-bad-branding-advice/
Viral Solutions: Your Chief Marketing Officer | Marketing and Business Strategy
When you bring in a consultant to work with your company, you need to be sure you are actually getting advice that benefits you and your business. Here are some signs that the consultant you are working with is not giving you worthwhile advice...
In this SPOKEN episode Jason Jani shares his perspective on creating a brand, and picking a logo. Its the first of a brand series of episodes that will be released here on this podcast. Jason Jani shares some perspective on his own stories creating his own brand and how SCE was selected, he shares some thoughts on some of the steps he used to create what is now an influencial brand in the private entertainment world known as the SCE Event Group. He walks through some of the decisions that allowed his team to develop and select the titling and logo for SCE, along with some of the things that he feels are important to people starting out, or struggling to get by. This is a 35m episode of the Jason Jani podcast. Learn more at http://www.SCEEventGroup.com http://IamJasonJani.com If you have a topic for consideration - please message Jason on instagram: http://www.instagram.comJasonJani or on his FB page: http://www.facebook.com/IamJasonJani
2: This is a short storytime episode about the time I had to rebrand EVERYTHING... did you know VidProMom was not VidProMom at first? In this episode, I share some perhaps unconventional branding advice for newbies plus the whole story about why I had to rebrand to VidProMom back in the early days of my YouTube channel and blog. ⚡️ YOUTUBE FOR BLOGGERS CHEAT SHEET & CHECKLIST ⚡️
The doctors aren't in, but brand strategists Phil and Lauren are here. Get the rundown on their brand new podcast and hear a sneak peek of what's coming up. (http://philpallen.expert/therapy)
The doctors aren't in, but brand strategists Phil and Lauren are here. Get the rundown on their brand new podcast and hear a sneak peek of what's coming up. (http://philpallen.expert/therapy)
Self-disclosure and vulnerability can be an important part of your brand as an author, speaker, coach or entrepreneur, but there are times when disclosing too much can hurt your brand. In this episode Doug shares tips for when you should and shouldn't self-disclose and what to think about before sharing personal experiences online. Discover the difference between self-disclosure and vulnerability and how to use each for maximum impact.
Welcome to this episode of the Real Fast Results podcast! Deb Gabor is the special guest, and she is here to offer advice on branding for authors, publishers, and content creators. Deb is the founder and brand dominatrix of Sol Marketing, which is a brand strategy consultancy that is obsessed with building winning brands. Since 2003, the Sol Marketing team has led brand strategy engagements for organizations ranging from international household names like Dell, Microsoft, and NBCUniversal to digital winners like Allrecipes, Cheezburger, HomeAway, and RetailMeNot as well as dozens of early-stage tech and digital media tycoons. Deb has thorough expertise in thinking through and setting up a brand that will continue to sell you today, tomorrow, and well into the future. Promise: DIY Framework for Building Your Brand What I promise people today is that in the next 20-25 minutes, we are going through the “branding is sex” methodology that’s covered in my book, Branding is Sex: Get Your Customer Laid and Sell the Hell Out of Anything. We’re going to go through that, and I’m going to give everybody a pretty easy and practical DIY framework for building the strategic underpinnings of your brand. Download the Complete PDF Show Notes Free for this Episode So, a lot of people think of a brand as the visual representation, or how a brand actually articulates itself in the marketplace, such as how it shows up, like what color it is, what kind of logo it uses, and what kind of personality it uses. A brand is so much more than that, and before we go on and I explain how to do it, you have to buy into the idea that: [bctt tweet="A brand is a strategic relationship that you have with your customers. " username="danielhall"] This is true whether you are a small business owner or you work for one of those big corporations, like those mentioned before. Even if you are an individual publisher, content creator, or a writer, and also if you are just trying to market yourself to find a job, this is true for you as well. You are a brand, whether you like it or not. Learn A brand has two parts Relationships in branding Your ideal customer "Brand Swagger" 3 important questions to ask yourself when branding Brand values pyramid The best content in the world is stuff that brings the audience into the story Self-expressive benefits How to make your customer the hero in his own story Download the Complete PDF Show Notes Free for this Episode Connecting with Deb I would love it if people would just email me directly. I’m Deb@solmarketing.com. You can find me on Twitter. I’m @Deb_sol on Twitter. Also, go check out BrandingisSex.com. You can link back to my company’s page from there, and you’ll find a bunch of different places where you can buy my book. In fact, you can go there and download a free chapter to try it before you buy. You can also communicate with me through that website, or at SOLMarketing.com. Real Fast Results Community If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!
For show notes and more resources visit noraconrad.com/podcast/018
Co-founder of Australia’s leading marketing education organization, Basic Bananas, Franziska dropped some wisdom on brand, team building, and never compromising the fun stuff.
Brandon Gaille is the man behind The Blog Millionaire Course and Podcast. His blog generates over 1 million visitors per month, and he shares his wisdom and stories behind how he's done this. The keys to online branding, platform building, and overcoming obstacles are great advice for entrepreneurs, musicians, and creative builders.
In this episode, I answer the question, "What is the most important piece of branding advice you have?"
Izabela reveals 8 steps on how to create successful audio branding.
Izabela reveals 8 steps on how to create successful audio branding.
When it comes to creating success in your life it’s essential to get clear about who you are and with that to define and then express your own iconic brand. With that you have what you need to let your personal light shine powerfully and purposefully to attract and keep amazingly inspiring results. Join us as we talk to Catrice … Read more about this episode...
Join me in the café as two worlds come together: the world of the Business Café along with my Coffee Break community- all around the topic of messaging and branding your business. Plus get ready for two bonus topics: trade show booths and questions to ask when being booked as a speaker. For more than a year, Coffee Break , … Read more about this episode...
How is your personal brand translating in all your relationships? Life, Love and Business… Join me in the café as Lisa Steadman, CEO of WooHoo, Inc. and I share a lively discussion on the personal branding lessons of Barbie, the Muppets, breakups, the escape from corporate America and surrender (and we are just getting started!). This internationally acclaimed best-selling … Read more about this episode...