The Business of Wellness

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Host Lauren Armes will take you into the minds of the wellness industry's most successful brand owners, industry leaders and innovators. In this series, we're asking the big question: what does it really take to grow and succeed in the global wellness ind

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    • Sep 6, 2021 LATEST EPISODE
    • infrequent NEW EPISODES
    • 45m AVG DURATION
    • 60 EPISODES


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    Latest episodes from The Business of Wellness

    Trinity Mouzon Wofford, the Co-Founder of Golde

    Play Episode Listen Later Sep 6, 2021 47:30


    Let's talk about the business of wellness…   My guest today is Trinity Mouzon Wofford, the Co-Founder of Golde – which she launched with her high school sweetheart at the age of just 23. Golde is a wellness brand that seeks to make self-care easy, accessible and fun… and in our conversation, Trinity shares the experiences of her childhood that shaped both the vision and the products that Golde sell.   We talk about the challenges of rapid growth, how Golde has forged partnerships with some of the biggest US retailers, including Target, all with a fundamentally bootstrapped approach and single-minded focus. In this episode, we're exploring the highs and lows of scaling a product-based business, one that takes a stand for its values… plus, who Trinity turns to for advice along the way.   Thank you to our sponsors:   - The go-to legal firm supporting the wellness industry Bird & Bird - The software booking experts serving gyms, spas and salons worldwide, Mindbody   Find out what trends are driving the growth of the wellness industry in our 2021 Consumer Wellness Trends Report.    To find out how Welltodo can help you grow your business and support your career objectives, head to welltodoglobal.com today.

    Holly Thaggard, Founder of Supergoop

    Play Episode Listen Later Aug 30, 2021 42:10


    Let's talk about the business of wellness…   My guest today is Holly Thaggard, the founder of Supergoop, a business with a mission to change the way the world thinks about sunscreen. As you'll hear, Holly's vision was sparked by a close friend being diagnosed with skin cancer – an experience that has motivated her over the last 15 years to continually disrupt and innovate in the sunscreen category.   Holly shares her approach to innovation, why it's the little steps that matter, and how she determines the right time to launch (spoiler: it's before you're ready).   We talk about the early days of founding a brand with a non-negotiable agenda, convincing retailers to do things differently, and how education is the critical element for any consumer brand. So, let's go ahead and dive in.   Thank you to our sponsors:   - The go-to legal firm supporting the wellness industry Bird & Bird - The software booking experts serving gyms, spas and salons worldwide, Mindbody   Find out what trends are driving the growth of the wellness industry in our 2021 Consumer Wellness Trends Report.    To find out how Welltodo can help you grow your business and support your career objectives, head to welltodoglobal.com today.

    Alec Mills, Co-Founder of DAME

    Play Episode Listen Later Aug 23, 2021 42:27


    Let's talk about the business of wellness…   My guest today is Alec Mills, the Co-Founder of DAME, a sustainable personal care brand which found fame by launching the world's first reusable tampon applicator. Along with his business partner, Celia Pool, Alec reflects on the journey the duo have been on from idea to scaling up – and the various iterations, mistakes, and challenges overcome along the way.   In this episode, we're talking about how startups in the wellness space are challenging convention AND big business, to do things differently, and to shape a future that is more consumer-friendly, more conscious and for Alec, paves the way to a more sustainable market for period-care for his own daughters too. The conversation is full of practical insights on how to get PR traction with little to no budget, why innovation matters, and how to be truly disruptive.   Thank you to our sponsors:   - The go-to legal firm supporting the wellness industry Bird & Bird - The software booking experts serving gyms, spas and salons worldwide, Mindbody   Find out what trends are driving the growth of the wellness industry in our 2021 Consumer Wellness Trends Report.    To find out how Welltodo can help you grow your business and support your career objectives, head to welltodoglobal.com today.

    Chris Sanborn - COO, The Class

    Play Episode Listen Later Aug 16, 2021 42:18


    Let's talk about the business of wellness…   My guest today is Chris Sanborn, COO of cult workout concept The Class. He's the man responsible for leading the business's digital transformation and bringing The Class to homes right across the world. Previous to joining The Class, Chris was the Founder and President of a digital creative agency called Sanborn where he helped clients across various sectors leverage new media to grow their business.   In this episode, Chris shares the true purpose and mission of The Class, and why it's not a concept that's been built to make you shed weight or build an 8-pack, but to help people re-balance and find happiness. We hear his fresh perspectives around why data is only useful if it's intertwined with magic - magic being creativity, intuition, and ideas - and why he employs a culture of ‘fail fast' within his team.    Thank you to our sponsors: - The go-to legal firm supporting the wellness industry Bird & Bird - The software booking experts serving gyms, spas and salons worldwide, Mindbody   Find out what trends are driving the growth of the wellness industry in our 2021 Consumer Wellness Trends Report.    To find out how Welltodo can help you grow your business and support your career objectives, head to welltodoglobal.com today.

    Cecile Gasnault - Brand Director, Smile Makers

    Play Episode Listen Later Aug 9, 2021 46:44


    Let's talk about the business of wellness…   My guest today is Cecile Gasnault, the Brand Director at Smile Makers, which is a revolutionary sexual wellness brand that is completely reimagining the female pleasure category. Launched in 2012, Cecile joined the team to support Smile Makers digital growth and help educate, inform and de-stigmatize a once very taboo subject. We talk about exactly how they've done this.    In this episode, Cecile talks us through the strategy behind reframing the conversation around sexual pleasure, and how talking to buyers from retailers like Selfridges, Urban Outfitters and Saks has transformed over the last 6 years – from awkward to empowered… and how that is being reflected in consumer conversations too. We also discuss opportunities in the market, and how sexual wellness fits into the $4.5 trillion wellness industry.    Thank you to our sponsors: - The go-to legal firm supporting the wellness industry Bird & Bird - The software booking experts serving gyms, spas and salons worldwide, Mindbody   Find out what trends are driving the growth of the wellness industry in our 2021 Consumer Wellness Trends Report.    To find out how Welltodo can help you grow your business and support your career objectives, head to welltodoglobal.com today.

    Kristel de Groot and Michael Kuech - Co-Founders, Your Super

    Play Episode Listen Later Aug 2, 2021 50:35


    Let's talk about the business of wellness…   Michael Kuech and Kristel de Groot are the Co-Founders of Your Super, and in what has been an action-packed 6 year entrepreneurial journey, they now sell their plant-based superfood mixes in more than 60 countries around the world. Inspired by Michael's personal battle with cancer, Your Super was launched to help people reduce their risk of chronic illness and live a healthier life.    In this episode, Michael and Kristel share their journey of a bootstrapped start-up, why a ‘what's the worst that could happen' attitude allowed them to dream big and get started, and how a spontaneity has allowed them to grow at their own pace. We also hear some incredible tips on launching a product-based health brand, hiring great people, and why they wish they hired a leadership team sooner.    Thank you to our sponsors: - The go-to legal firm supporting the wellness industry Bird & Bird - The software booking experts serving gyms, spas and salons worldwide, Mindbody   Find out what trends are driving the growth of the wellness industry in our 2021 Consumer Wellness Trends Report.    To find out how Welltodo can help you grow your business and support your career objectives, head to welltodoglobal.com today.

    Simon Duffy - Founder, Bulldog Skincare and Waken Mouthcare

    Play Episode Listen Later Jul 26, 2021 57:43


    Let's talk about the business of wellness…   My guest today is Simon Duffy, the Founder of one of the UK's largest male grooming brands, Bulldog Skincare and most recently, disruptive oral care brand, Waken Mouthcare.   In this episode, Simon and I talk about his vast experience in innovation within the consumer brand space and why Simon feels like it's the role of the innovator to challenge big, lazy, brands. Plus we're diving into a critical question that Simon says all entrepreneurs should ask themselves when they spot a gap in the market.. And that is ‘is there a market in the gap?'. We also talk about demystifying over-complicated consumer products and the impact of simple, beautiful brand packaging when it comes to effective marketing.   A true disruptor, Simon is full of practical advice for anyone thinking about innovating in a stagnant market – including when to challenge convention, and when to stand apart.   Thank you to our sponsors: - The go-to legal firm supporting the wellness industry Bird & Bird - The software booking experts serving gyms, spas and salons worldwide, Mindbody   Find out what trends are driving the growth of the wellness industry in our 2021 Consumer Wellness Trends Report.    To find out how Welltodo can help you grow your business and support your career objectives, head to welltodoglobal.com today.

    Kat Pither - Founder, Yogi Bare

    Play Episode Listen Later Jul 19, 2021 56:15


    Let's talk about the business of wellness…   My guest on the podcast today is Kat Pither, the Founder of Yogi Bare, which is an eco-friendly yoga mat and accessories brand. It's a business that was built during quite a dark chapter in Kat's life, and she's sharing exactly how startup life gave meaning and purpose to her day to day – and has seen her go on a powerful personal journey of self-discovery.    In this episode, Kat shares her personal experience of dealing with severe anxiety and how the philosophy of yoga supported her recovery. We hear about the fundamental importance of finding the right mentors, not being afraid to admit when you don't know the answers, the challenges associated with sustainable packaging and manufacturing, what happens when you receive a letter to cease and desist, and why Kat made a decision to use the brand's recent 900% growth (during COVID-19) to support friends, yoga teachers, and studios.  Find out more about Yogi Bare's Sustainability Diary - an open and honest account of all the brand is doing to be, and do better.   Thank you to our sponsors: - The go-to legal firm supporting the wellness industry Bird & Bird - The software booking experts serving gyms, spas and salons worldwide, Mindbody   Find out what trends are driving the growth of the wellness industry in our 2021 Consumer Wellness Trends Report.    To find out how Welltodo can help you grow your business and support your career objectives, head to welltodoglobal.com today.

    Josh McCarter - CEO at Mindbody

    Play Episode Listen Later Jul 12, 2021 47:46


    My guest today is Josh McCarter, the CEO of Mindbody, an organization that really needs very little introduction. Mindbody is the global leader in business management software empowering gym, spas and salons worldwide to reach consumers more efficiently. It's a company that has a profound vision to empower more people to engage in wellness more often through technology. In this conversation, Josh and I talk about how Mindbody has navigated enormous growth over the years, and in his role as CEO, how he leads, taps into future trends, leans into the experiences that customers are having on the ground, and especially how the Mindbody team have done all of this in the face of a global pandemic. We talk about transitioning to remote work, driving innovation, the new omni-channel approach to digital consumption of wellness services, and what the future holds for the wider industry.    This is a fascinating episode – especially if you're currently building and scaling a business in this space Thank you to our sponsors:   - The software booking experts serving gyms, spas and salons worldwide, Mindbody   Find out what trends are driving the growth of the wellness industry in our 2021 Consumer Wellness Trends Report.    To find out how Welltodo can help you grow your business and support your career objectives, head to welltodoglobal.com today.

    Dr Elina Berglund - Co-Founder & CEO, Natural Cycles

    Play Episode Listen Later Mar 29, 2021 39:21


    Let's talk about the business of wellness…   My guest today is Dr Elina Berglund, Co-Founder and Co-CEO of Natural Cycles, a contraceptive app that is used by over 2 million women across the world. Starting her career as a physicist, and having worked on Nobel Prize winning research discoveries, Elina left a successful career to spend a full year working from home, building the algorithms to offer a hormone-free alternative to birth control.   In this episode, Elina takes us back to the beginning of her career as a physicist, and where the original idea for the business came from. We hear how investors laughed at Elina as she shared her idea for Natural Cycles in a room of 1000 people. And…  why the brand is partnering with activity and sleep tracker, Oura Ring to offer a more seamless user experience.    If you want to understand the dynamics of building a truly disruptive brand, and the resilience required to do so... then this episode is for you.    Thank you to our sponsors: - The go-to legal firm supporting the wellness industry Bird & Bird - The software booking experts serving gyms, spas and salons worldwide, Mindbody   Find out what trends are driving the growth of the wellness industry in our 2021 Consumer Wellness Trends Report.    To find out how Welltodo can help you grow your business and support your career objectives, head to welltodoglobal.com today.

    Shai Eisenman - Founder, Bubble

    Play Episode Listen Later Mar 22, 2021 47:35


    Let's talk about the business of wellness…   My guest today is Shai Eisenman, Founder and CEO of affordable skincare brand, Bubble. Launched in 2019, with the support of an impressive advisory board including Alexia Brue, Co-Founder of Well+Good, and Alexandra Wilkis Wilson, Founder of Glamsquad and Gilt, it's no wonder Bubble has become a favourite amongst thousands of teenagers.    In this episode, Shai shares her journey to launching the DTC skincare brand at just 29 years old. We talk about why you shouldn't assume you know a market before doing your research, and how Bubble has taken to hiring teens to support the brands marketing efforts. We also explore the rise of Tik Tok and the strategy behind Bubble's influencer marketing campaign.   Thank you to our sponsors: - The go-to legal firm supporting the wellness industry Bird & Bird - The software booking experts serving gyms, spas and salons worldwide, Mindbody   Find out what trends are driving the growth of the wellness industry in our 2021 Consumer Wellness Trends Report.    To find out how Welltodo can help you grow your business and support your career objectives, head to welltodoglobal.com today.

    Nick Green - Co-Founder and CEO, Thrive Market

    Play Episode Listen Later Mar 15, 2021 49:32


    Let's talk about the business of wellness…   My guest today is Nick Green, Co-Founder & CEO of Thrive Market, a members-only online market that makes healthy living easy and accessible for families across the US. Since launching in 2014, the DTC business has raised over $300 million, attracted over a million paying members, and provided a million free memberships to low-income individuals, teachers, veterans, and more recently, health care workers and first responders.   In this episode, Nick shares his journey of building a mission-driven business that has social impact at its heart. We hear what it's like not to be taken seriously by investors, and how this changed with the rise of the conscious consumer. Nick also talks about building resilience as an entrepreneur and why you need to connect to your vision and accept failures as part of your journey to success.    Thank you to our sponsors: - The go-to legal firm supporting the wellness industry Bird & Bird - The software booking experts serving gyms, spas and salons worldwide, Mindbody   Find out what trends are driving the growth of the wellness industry in our 2021 Consumer Wellness Trends Report.    To find out how Welltodo can help you grow your business and support your career objectives, head to welltodoglobal.com today.

    Ian Mullane - Founder, Keepme

    Play Episode Listen Later Mar 8, 2021 54:47


    Let's talk about the business of wellness…   My guest today is Ian Mullane, Founder, and CEO of Keepme, an AI-powered sales and marketing CRM platform for the fitness industry. With a passion for analytics and a career that spans 20 years in predictive trading and risk models, Ian built Keepme with the intention of solving a problem experienced in fitness studios all around the world.    In this episode, we learn more about Ian's passion for data and insights, how a charity boxing match sparked his curiosity into wellness, and how this came together in the form of a business. We also hear how Ian is still to this day iterating the Keepme business model, the importance of staying connected with your customers, and why this business is only a success if their customers are a success.    If you haven't already, get your complimentary copy of Ian's recently published white paper, The Fitness Future: Rules of Engagement.   Thank you to our sponsors: - The go-to legal firm supporting the wellness industry Bird & Bird - The software booking experts serving gyms, spas and salons worldwide, Mindbody   Find out what trends are driving the growth of the wellness industry in our 2021 Consumer Wellness Trends Report.    To find out how Welltodo can help you grow your business and support your career objectives, head to welltodoglobal.com today.

    Brendan Brazier - Co-Founder, Vega and Pulp Culture

    Play Episode Listen Later Mar 1, 2021 45:10


    Let's talk about the business of wellness…   My guest today is Brendan Brazier, Co-Founder of Vega and Pulp Culture, bestselling author of the Thrive book series, Venture Partner at Blue Horizon Ventures, and an Executive Producer of The Game Changers film. He's also a former professional Ironman triathlete and a two-time Canadian 50km Ultra Marathon Champion. Brendan is regarded as one of the world's leading authorities on plant-based performance nutrition, and now invests in and works with socially responsible food and tech companies whose mandate is to fix our food system and reduce the environmental strain of food production.   In this episode, Brendan shares his passion for functional ingredients and why this drives product innovation. We also hear how he switches off from work (usually a run or bike ride) which allows him the space to think creatively and develop those incredible new ideas. We discuss finding the right people to support your vision and how a Founder shouldn't just assume the role of a CEO, it should actually be about finding the right person, with the right skills to do the job.    Thank you to our sponsors: - The go-to legal firm supporting the wellness industry Bird & Bird - The software booking experts serving gyms, spas and salons worldwide, Mindbody   Find out what trends are driving the growth of the wellness industry in our 2021 Consumer Wellness Trends Report.    To find out how Welltodo can help you grow your business and support your career objectives, head to welltodoglobal.com today.

    Thang Vo-Ta - Co-Founder, Callaly

    Play Episode Listen Later Feb 22, 2021 48:09


    Let's talk about the business of wellness…   My guest today is Thang Vo-Ta, Co-Founder and CEO of pioneering fem-care brand, Callaly. With 70% of tampon users opting to also use a panty-liner, Thang and his two Co-Founders set about to revolutionise the stagnant market and develop the tampliner - a combination of an organic cotton tampon and mini-liner.    In this episode, we talk about why the fem-care sector has for decades fallen short of gold standards, why more than ever inclusivity in the sector is needed, and how Thang and his team are pushing boundaries in the space to honour women and the planet. We also dive into the importance of patent protection, what the brand is doing with its £13.2 million of investment and why being a B Corp is hard work, but worth it.    Thank you to our sponsors: - The go-to legal firm supporting the wellness industry Bird & Bird - The software booking experts serving gyms, spas and salons worldwide, Mindbody   Find out what trends are driving the growth of the wellness industry in our 2021 Consumer Wellness Trends Report.    To find out how Welltodo can help you grow your business and support your career objectives, head to welltodoglobal.com today.

    Anna Brightman - Co-Founder, UpCircle

    Play Episode Listen Later Feb 15, 2021 45:47


    Let's talk about the business of wellness…   My guest today is Anna Brightman, Co-Founder of circular beauty brand, UpCircle. In 2015, Anna and her Co-Founder (also her brother) Will, came up with the idea to repurpose cafe's and restaurants used coffee grounds.   In this episode, Anna shares her insights into starting a purpose-led beauty brand that's reliant on waste, how investors initially reacted to the idea, and why a Virgin Startup Loan helped the siblings get the business off the ground. We also talk about the reality behind pitching on Dragon's Den and how to stand out in the competitive beauty landscape.    Thank you to our sponsors: - The go-to legal firm supporting the wellness industry Bird & Bird - The software booking experts serving gyms, spas and salons worldwide, Mindbody   Find out what trends are driving the growth of the wellness industry in our 2021 Consumer Wellness Trends Report.    To find out how Welltodo can help you grow your business and support your career objectives, head to welltodoglobal.com today.

    Huib van Bockel - Founder, TENZING

    Play Episode Listen Later Feb 8, 2021 55:54


    Let's talk about the business of wellness…   My guest today is Huib van Bockel, ex Marketing Director at Red Bull and Founder of 100% plant-based energy drink, TENZING. Since launching in 2016 TENZING has been recognised as the fastest-growing energy drink in the UK for three years running, grown 300% year on year, and as of July 2020 - following a savvy advertising campaign with Channel 4 - increased national brand awareness from 8% to 25%.    In this episode, Huib shares the truth about starting a bootstrapped business, advice about getting product to market quickly, and five fundamental principles for raising investment. We also talk about TENZING's environmental ambition to become carbon neutral and how they're also supporting their subscribers to do the same.    Thank you to our sponsors: - The go-to legal firm supporting the wellness industry Bird & Bird - The software booking experts serving gyms, spas and salons worldwide, Mindbody   Find out what trends are driving the growth of the wellness industry in our 2021 Consumer Wellness Trends Report.    To find out how Welltodo can help you grow your business and support your career objectives, head to welltodoglobal.com today.

    Paul Brown - Founder, BOL

    Play Episode Listen Later Feb 1, 2021 45:33


    Let's talk about the business of wellness…   My guest today is Paul Brown, Founder of BOL, the healthy plant-based meal range keeping busy people fuelled and satisfied. Following a 14 year career at smoothie brand leaders, Innocent, Paul launched BOL in 2015 and has since served over 35 million portions of fruit and veg.   In this episode, Paul talks us through some of the practicalities of launching a fast-moving consumer goods (FMCG) brand, from learning on the job at Innocent to developing an eye-catching brand. We hear why he made the decision to abandon meat, fish and dairy from BOL's ingredient list and become 100% plant-based and how this nearly lost BOL once of the UK's biggest stockists.   Thank you to our sponsors: - The go-to legal firm supporting the wellness industry Bird & Bird - The software booking experts serving gyms, spas and salons worldwide, Mindbody   Find out what trends are driving the growth of the wellness industry in our 2021 Consumer Wellness Trends Report.    To find out how Welltodo can help you grow your business and support your career objectives, head to welltodoglobal.com today.

    Rishi Mandal - Co-Founder, Future

    Play Episode Listen Later Jan 25, 2021 57:44


    Let's talk about the business of wellness…   My guest today is Rishi Mandal, a critical-thinking Astrophysicist, and Co-Founder of Future - a pioneering online personal training platform that pairs clients with their own world-class coach. With an impressive CV that includes NASA and Google, Rishi and his Co-Founder, Justin Santamaria set about to change people's attitude towards fitness.   In this episode, we talk about the real problem faced by 80% of the population when it comes to their health goals - overwhelm, exhaustion, and a lack of consistency. We dive into the psychology behind why athletes and celebrities find it easier to stay true to their health goals, and how Future is bringing these strategies to the masses at an affordable price. We also talk about the fear behind scaling a tech company, and what makes Future a fitness hospitality company.    Thank you to our sponsors: - The go-to legal firm supporting the wellness industry Bird & Bird - The software booking experts serving gyms, spas and salons worldwide, Mindbody   Find out what trends are driving the growth of the wellness industry in our 2021 Consumer Wellness Trends Report.  To find out how Welltodo can help you grow your business and support your career objectives, head to welltodoglobal.com today.

    Anthony Katz - Founder, Hyperice

    Play Episode Listen Later Nov 30, 2020 43:40


    Let's talk about the business of wellness…   My guest today is Anthony Katz, Founder of Hyperice, an innovative recovery and performance technologies company. Founded in 2010, Hyperice has built partnerships with some of the world's pro sports leagues including NBA, UFC, MLB, PGA TOUR, plus global sports teams such as the New Zealand All Blacks and British football team, Tottenham Hotspur.   In this episode, we hear how Anthony believes his greatest gift has been scouting exceptional talent, the inspiration behind the first Hyperice product, and his strategy to launch. Anthony also shares some incredible stories of how he built relationships with sporting legends Kobe Bryant, and LeBron James and the impact this has had on the development of Hyperice products, and brand.    Thank you to our sponsors: - The go-to legal firm supporting the wellness industry Bird & Bird - Modern accountancy firm dedicated to saving you money, GrowFactor - The software booking experts serving gyms, spas and salons worldwide, Mindbody   To find out how Welltodo can help you grow your business and support your career objectives, head to welltodoglobal.com today.

    Ed Stanbury - Co-Founder, BLOK

    Play Episode Listen Later Nov 23, 2020 46:01


    Let's talk about the business of wellness…   My guest today is Ed Stanbury the Co-Founder and CEO of BLOK, the boutique fitness studio that Vogue magazine dubbed “the trendiest gym in London”. Launched by Ed and his two Co-Founders, Max Oppenheim and Reema Stanbury, the trio came together with a mission ‘to inspire a global culture of movement'.   In this episode, we talk about how Ed's background in construction led him to uncover BLOK's first studio space, why the restaurant and bar scene inspired an elevated customer experience, and the secrets behind the brand's successful partnerships strategy. We also dive into BLOK's crowdfunding journey and hear some of the highs, and the lows, of pivoting to a digital offering. Thank you to our sponsors: - The go-to legal firm supporting the wellness industry Bird & Bird - Modern accountancy firm dedicated to saving you money, GrowFactor - The software booking experts serving gyms, spas and salons worldwide, Mindbody   To find out how Welltodo can help you grow your business and support your career objectives, head to welltodoglobal.com today.

    Dominika Minarovic and Elsie Rutterford - Co-Founders, BYBI

    Play Episode Listen Later Nov 16, 2020 50:54


    Let's talk about the business of wellness…   My guests today are Dominika Minarovic and Elsie Rutterford the Co-Founders of BYBI, a natural beauty brand with a conscience. Launched off the back of a very successful DIY clean beauty blog, Clean Beauty Insiders, BYBI is a product-based business that challenges the status quo of the beauty sector.    In this episode, Dominika and Elsie share with us the actions they took to scale their beauty blog to a multi-million-pound product-based brand. We hear about the real barriers female founders face when they pitch for institutional investment, and why these ladies feel a personal responsibility to offset dangerous carbon emissions and make BYBI carbon neutral by the end of the year (2020).   It's been a hell of an exciting journey for Dominika and Elsie, and with plans to move into the US market next year (2021), we can expect to hear a whole lot more from them.   Thank you to our sponsors: - Beyond, the leading branding and creative agency for wellness brands, specialising in areas of food & drink, health & lifestyle, sports & technology. - The go-to legal firm supporting the wellness industry Bird & Bird - Modern accountancy firm dedicated to saving you money, GrowFactor - The software booking experts serving gyms, spas and salons worldwide, Mindbody   To find out how Welltodo can help you grow your business and support your career objectives, head to welltodoglobal.com today.

    Will Ahmed - Co-Founder, WHOOP

    Play Episode Listen Later Nov 9, 2020 39:34


    Let's talk about the business of wellness…   My guest today is Will Ahmed, Co-Founder and CEO of WHOOP, a ground-breaking wearable health tracker designed to measure sleep, recovery, and strain. Founded in 2011, WHOOP recently closed a $100 million Series E fundraising round valuing the business at an incredible $1.2 billion.    In this episode, Will shares with us his idea of entrepreneurship, how he never wanted to start a business but did so as ‘a by-product of solving a real problem'. He talks us through why WHOOP initially targeted world-class athletes, how their target market has expanded and what he plans to do with their latest cash injection.    Thank you to our sponsors: - The go-to legal firm supporting the wellness industry Bird & Bird - Modern accountancy firm dedicated to saving you money, GrowFactor - The software booking experts serving gyms, spas and salons worldwide, Mindbody   To find out how Welltodo can help you grow your business and support your career objectives, head to welltodoglobal.com today.

    Hamish Grierson - Co-Founder, Thriva

    Play Episode Listen Later Nov 2, 2020 42:15


    Let's talk about the business of wellness…   My guest today is Hamish Grierson, the Co-Founder and CEO of Thriva, a pro-active healthcare business that provides customers with at-home finger-prick blood tests. Founded in 2016 by Hamish and his Co-Founders, Eliot Brooks and Tom Livesey, Thriva not only exists to support consumers on their personal health journey, but also hospitals, surgeries, and most recently, COVID testing centers.    In this episode, Hamish takes us through his journey of dabbling with entrepreneurship, how a corporate career built the foundation for him to launch Thriva, and where the idea of the at-home blood testing kit came from. We talk about the early days of fulfilling product from a back garden shed, the importance of being credible - particularly in the health sector - and why Hamish believes that the future will see a convergence of the segmented health and wellbeing systems.    Thank you to our sponsors: - The go-to legal firm supporting the wellness industry Bird & Bird - Modern accountancy firm dedicated to saving you money, GrowFactor - The software booking experts serving gyms, spas and salons worldwide, Mindbody   To find out how Welltodo can help you grow your business and support your career objectives, head to welltodoglobal.com today.

    Morten Toft Bech - Founder, Meatless Farm

    Play Episode Listen Later Oct 26, 2020 42:37


    Let's talk about the business of wellness…   My guest today is Morten Toft Bech, the Founder of plant-based pioneer Meatless Farm. Launched in 2016 after struggling to find healthy and tasty plant-based options for his family, Morten began his own 12 month R&D project into developing a delicious meat alternative that wasn't only good for his health, but also good for the planet.   In this episode, Morten talks us through building a plant-based food business with no experience in the F&B category, the opportunities that come from being one of the first to launch (in the European market), and his perspective on category innovation. We also dive into the fundraising journey of Meatless Farm, and how getting disciplined with your finances at the start is crucial to attracting institutional investors, and why you need to build your team alongside your fundraising goals - top tip, investors want to know you have the team around you to deliver!    Thank you to our sponsors: - Beyond, the leading branding and creative agency for wellness brands, specialising in areas of food & drink, health & lifestyle, sports & technology. - The go-to legal firm supporting the wellness industry Bird & Bird - Modern accountancy firm dedicated to saving you money, GrowFactor - The software booking experts serving gyms, spas and salons worldwide, Mindbody   To find out how Welltodo can help you grow your business and support your career objectives, head to welltodoglobal.com today.

    Sarah Brown - Founder, Pai Skincare

    Play Episode Listen Later Oct 19, 2020 49:07


    Let's talk about the business of wellness…   My guest today is Sarah Brown, the founder of British-born skincare brand Pai. 13 years since launch, Pai is one of the veterans of the organic and natural skincare market. The brand's transparent approach, commitment to sustainability and efficacy, and depth of experience have all combined to bolster its global growth, as have the tailwinds of a thriving industry that's predicted to reach $54bn by 2027.   In this episode Sarah talks about the challenges of being a boot-strapped business with big ideas, how playing the long game and committing to full vertical integration including manufacturing their own products, has set them apart… and why it's so important to fail fast.    Thank you to our sponsors: - Feel-Good Brands is the leading business community for purpose-driven brands. If you're responsible for building and managing a wellness brand, join the community and get connected. - The go-to legal firm supporting the wellness industry Bird & Bird - Modern accountancy firm dedicated to saving you money, GrowFactor - The software booking experts serving gyms, spas and salons worldwide, Mindbody   To find out how Welltodo can help you grow your business and support your career objectives, head to welltodoglobal.com today.

    Samuel Dennigan - Founder & CEO, Strong Roots

    Play Episode Listen Later Oct 12, 2020 55:26


    Let's talk about the business of wellness…   Samuel Dennigan is the Founder & CEO of Strong Roots, a frozen plant-based food brand encouraging people to cook healthy meals at home. Launched in Ireland in 2015, the brand has expanded across the world listing their sweet potato fries, kale-and-quinoa burgers, and other innovative products, with key retailers like Walmart and Whole Foods.   In this episode, Sam shares the reality of accelerator programmes, the keys to leading a team through rapid growth, and why he bootstrapped the business using savings and bank loans for the first 4 years.      Thank you to our sponsors: - Feel-Good Brands is the leading business community for purpose-driven brands. If you're responsible for building and managing a wellness brand, join the community and get connected. - The go-to legal firm supporting the wellness industry Bird & Bird - Modern accountancy firm dedicated to saving you money, GrowFactor - The software booking experts serving gyms, spas and salons worldwide, Mindbody   To find out how Welltodo can help you grow your business and support your career objectives, head to welltodoglobal.com today.

    Jonathan Petrides - Co-Founder, allplants

    Play Episode Listen Later Oct 5, 2020 47:16


    Let's talk about the business of wellness…   Jonathan Petrides (JP) is the Co-Founder of allplants, Europe's largest dedicated plant-based kitchen serving over 1 million frozen ready meals to households across the UK. Launched by JP and his brother Alex Petrides in 2017, the duo set out to inspire more people to eat plants for a better future for our planet.   In this episode, JP shares the vision behind the plant-powered business, the challenges of delivering a frozen vegan product around the UK (including finding eco-friendly packaging), and how as a team, allplants obsess over customer feedback. We also talk about building a community-driven legacy business and the importance of becoming a certified B Corp.   Thank you to our sponsors: - Beyond, the leading branding and creative agency for wellness brands, specialising in areas of food & drink, health & lifestyle, sports & technology. - The go-to legal firm supporting the wellness industry Bird & Bird - Modern accountancy firm dedicated to saving you money, GrowFactor - The software booking experts serving gyms, spas and salons worldwide, Mindbody   To find out how Welltodo can help you grow your business and support your career objectives, head to welltodoglobal.com today.

    Max Henderson - Co-Founder, Hotpod Yoga

    Play Episode Listen Later Sep 28, 2020 55:20


    Let's talk about the business of wellness…   Max Henderson is the Co-Founder of Hotpod Yoga, Europe's largest yoga company. Launched in 2013, Max and his Co-Founder Nick have grown the business to 80 locations across 8 countries.    In this episode Max shares with us his experience of discovering yoga as a regular consumer and how he spotted a gap in the market for something more mass market friendly. We also discuss the business decision to create a franchise model, and how that opportunity has enabled rapid expansion, and the power behind their unique, patented yoga pod. Plus, Max shares future plans to disrupt the at-home yoga experience!    Recorded in early September 2020 following a nationwide lockdown, Max talks to us about what the future for the boutique market looks like post-COVID, the demise of city centers, and if COVID has taught them anything, it's that they've built a resilient business model that can weather the storm.    Thank you to our sponsors: The go-to legal firm supporting the wellness industry, Bird & Bird. Modern accountancy firm dedicated to saving you money, GrowFactor. Software booking experts, Mindbody.   To find out how Welltodo can help you grow your business and support your career objectives, head to welltodoglobal.com today.

    Leyon Azubuike and Nicholas Henry - Co-Founders, Gloveworx

    Play Episode Listen Later Aug 10, 2020 51:58


    Let's talk about the business of wellness…   Leyon Azubuike and Nicholas (Nick) Henry are business partners and co-founders of multi-location US boxing studio, Gloveworx. Built on a strong foundation of authenticity and a mindset rooted in adaptability, Gloveworx is on a mission to tackle boxing's ‘blood, sweat and violence' stigma, and make it accessible to everyone.    In this episode, we find out how Leyon went from a devastating knee injury at college to becoming one of the most sought after trainers in the US. We discuss the challenges of scaling a fitness brand that relies solely on one person and why this got business partner Nick thinking about digital solutions long before COVID came along. We also learn more about the evolution of the business including partnerships with M&C Saatchi, Bach Enterprises, and new connected box-fit platform, Liteboxer.    Thank you to our sponsors: Whole Foods Market is the world's leading natural and organic foods retailer. With 7 stores across London, they offer a huge range of products that lead the way in quality, specialty and vegan diets. Head over to @wholefoodsuk or check out @alexandradudley for more information on the Mindful Moments campaign. The go-to legal firm supporting the wellness industry, Bird & Bird. Modern accountancy firm dedicated to saving you money, GrowFactor. Software booking experts, Mindbody.   To find out how Welltodo can help you grow your business and support your career objectives, head to welltodoglobal.com today.

    Carly Stein - Founder, Beekeeper's Naturals

    Play Episode Listen Later Aug 3, 2020 50:20


    Let's talk about the business of wellness…   Carly Stein is on a mission to reinvent the medicine cabinet and whilst she's at it, save the bees! Following a series of personal health problems, a chance encounter with bee propolis in an Italian pharmacy, and an unfulfilling career in finance, Carly launched natural remedy brand Beekeeper's Naturals.    In this episode, Carly shares with us the moment she discovered the wonders of propolis, ‘an antioxidant dense bee product' and the business's key ingredient. We hear how no-one believed in Carly's business idea, and how a bootstrapped trip to South-East Asia, away from all of the negative opinions, gave her the space to write a business plan and professionalise her - at that point - ‘hobby'. We also talk about Carly's self-doubt, and why her biggest challenge so far has been herself.    Carly's top tip to other entrepreneurs: ‘expect the unexpected' and use ‘moments of weakness to build resilience'.   Thank you to our sponsors: Whole Foods Market is the world's leading natural and organic foods retailer. With 7 stores across London, they offer a huge range of products that lead the way in quality, specialty and vegan diets. Head over to @wholefoodsuk or check out @alexandradudley for more information on the Mindful Moments Campaign. The go-to legal firm supporting the wellness industry, Bird & Bird. Modern accountancy firm dedicated to saving you money, GrowFactor. Software booking experts, Mindbody.   To find out how Welltodo can help you grow your business and support your career objectives, head to welltodoglobal.com today.

    Lara Mead - Co-Founder, Varley

    Play Episode Listen Later Jul 27, 2020 45:20


    Let's talk about the business of wellness...   Lara Mead is the Co-Founder of athleisure brand Varley. In 2015 whilst pregnant with her first child, Lara and her husband Ben launched their first collection, securing major US stockists Bandier, Carbon 38, and Bergdorf Goldman's. Self-funded by the sale of their London home, the British duo moved their lives to LA to give Varley the best chance at success.    In this episode, Lara talks about a childhood of competitive athletics shaped her mindset for success, how a chance encounter with a woman wearing hot pants changed things, and the struggles of self-funding a rapidly growing product-based business. We also discuss Varley's recent (2019) £4 million investment, and how the capital is supporting the growth of Varley's digital strategy.    Thank you to our sponsors: The world's largest corporate fitness platform, Gympass - connect your gym, studio or fitness centre to new corporate customers from your area. The go-to legal firm supporting the wellness industry, Bird & Bird. Modern accountancy firm dedicated to saving you money, GrowFactor. Software booking experts, Mindbody.   To find out how Welltodo can help you grow your business and support your career objectives, head to welltodoglobal.com today.

    Craig Elbert - Co-Founder, Care/of

    Play Episode Listen Later Jul 20, 2020 45:43


    Let's talk about the business of wellness...   My guest today is Craig Elbert, the Co-Founder and CEO of Care/of, a personalised direct to consumer supplement and vitamin brand that helps people build healthy habits. With $12 million in funding under their belts, Craig and his Co-Founder Akash are now on a mission to solve real consumer problems in the category.    In this episode, we talk about finding a Co-Founder that compliments your skillset and what to do when you don't agree on the best launch strategy – create a bootstrapped MVP and iterate, launch the perfect brand with some noise, or... do both?! We also dive into the world of operating a DTC brand, the importance of aesthetics and design, and the impact of COVID-19 on the business, and the wider vitamin and supplement category.   Thank you to our sponsors: The go-to legal firm supporting the wellness industry, Bird & Bird. Modern accountancy firm dedicated to saving you money, GrowFactor. Software booking experts, Mindbody.   To find out how Welltodo can help you grow your business and support your career objectives, head to welltodoglobal.com today.

    Ara Katz - Co-Founder & Co-CEO, Seed Health

    Play Episode Listen Later Jul 13, 2020 45:52


    Let's talk about the business of wellness…   Ara Katz is the Co-Founder and Co-CEO of Seed Health, a microbial sciences company pioneering applications of bacteria to impact human and environmental health. The multifaceted business features a consumer division alongside an R&D Lab, that together are disrupting the $50B+ global probiotics market and stewarding the future of how we will use bacteria to restore, and sustain, human and planetary health with serious science.   Ara is a serial entrepreneur and first principal's thinker who has been recognised in Marie Claire's “The New Guard: The 50 Most Influential Women in America”, listed on Business Insider's “Silicon Alley Top 100” and “36 Rockstar Women in NYC Tech”.    In this episode, Ara talks about how her curiosity led her to launch Seed, the science behind probiotics and microbiomes (check out seed.com for lots more info), and her belief that ‘education is medicine'. We also find out more about Seed University, the brands approach to social media, and why ‘people are everything' to this science-driven company.    Thank you to our sponsors: The go-to legal firm supporting the wellness industry, Bird & Bird. Modern accountancy firm dedicated to saving you money, GrowFactor. Software booking experts, Mindbody.   To find out how Welltodo can help you grow your business and support your career objectives, head to welltodoglobal.com today.

    Pietro Carmignani - CEO Europe, Gympass

    Play Episode Listen Later Jul 6, 2020 39:44


    Let's talk about the business of wellness…   Pietro Carmignani leads the European region at Gympass, an organisation committed to defeating inactivity by helping corporate organisations to improve their wellbeing programmes. With an emphasis on ‘engage' and ‘maintain', Gympass optimises return on investment for companies, linking workplace wellness back to results.   In this episode, Pietro talks us through his career milestones since joining Gympass in 2015. We cover launching in a new market, hiring passionate people when start-up salaries aren't always desirable, and business development strategies that speak to employees, HR professionals and gym providers. We also discuss the impact of COVID-19 on the workforce and the responsibility that employers have when it comes to the health and wellbeing of their staff.     What's next for Gympass? Following acquisition of Portugese AI firm Flaner at the end of 2019, Gympass will be working hard to offer personalized and customized bespoke products for employees based on their behaviours.   Thank you to our sponsors: The world's largest corporate fitness platform, Gympass - connect your gym, studio or fitness centre to new corporate customers from your area. The go-to legal firm supporting the wellness industry, Bird & Bird. Modern accountancy firm dedicated to saving you money, GrowFactor. Software booking experts, Mindbody.   To find out how Welltodo can help you grow your business and support your career objectives, head to welltodoglobal.com today.

    Aly Orady - Founder & CEO, Tonal

    Play Episode Listen Later Jun 29, 2020 42:32


    Let's talk about the business of wellness…   Aly Orady is the CEO and Founder of Tonal, the world's most intelligent fitness system and the first truly personalized approach to strength training. Undergoing 2 years of data trials, and financial support from leading wellness investors L Catterton (amongst others), Tonal is on a mission to transform people's lives through fitness.    In this episode, Aly tells us how being overweight and unhappy at work led to an aha moment in the gym, the innovation behind the sleek piece of kit that allows users to digitally lift up to 200lbs, and the challenge of getting investors to believe in a product of the future. We also discuss the importance of people, and why this business wasn't built by one person, but 100!    Thank you to our sponsors: The world's largest corporate fitness platform, Gympass - connect your gym, studio or fitness centre to new corporate customers from your area. The go-to legal firm supporting the wellness industry, Bird & Bird. Modern accountancy firm dedicated to saving you money, GrowFactor. Software booking experts, Mindbody.   To find out how Welltodo can help you grow your business and support your career objectives, head to welltodoglobal.com today.

    Brian Bordainick & Julie Schott - Co-Founders, Starface

    Play Episode Listen Later Jun 22, 2020 37:55


    Let's talk about the business of wellness…   Brian Bordainick and Julie Schott launched beauty brand Starface in September 2019 following $2 million in seed funding and backing from industry leader Bobbi Brown. Their hero product, the Hydro-Stars is a hydrocolloid pimple patch that has been designed to break down the stigmas attached to skin breakouts and capture the imagination of consumers bored of the negative rhetoric used by many existing skincare brands.   In this episode, we hear how the brand's character ‘Big Yellow' was purposefully created to become the ‘star' of the show (quite literally), the strategy behind launching the product in a crowded marketplace, and why understanding the data behind their audience led them to Tik Tok. We also discuss the future of the beauty sector including labels such as clean, vegan, free-from, and how Starface plans to become a legacy brand that just so happened to launch a couple of years ago.    Thank you to our sponsors: The go-to legal firm supporting the wellness industry, Bird & Bird. Modern accountancy firm dedicated to saving you money, GrowFactor. Software booking experts, Mindbody.   To find out how Welltodo can help you grow your business and support your career objectives, head to welltodoglobal.com today.

    Benjamin Witte - Founder, Recess

    Play Episode Listen Later Jun 15, 2020 40:25


    Let's talk about the business of wellness…   Benjamin Witte is the Founder & CEO of Recess, a lifestyle brand creating products and experiences designed to help people feel balanced, centered, and inspired so that they can be their most productive and creative selves. Best known for its sparkling CBD and adaptogen infused beverage, Recess is contributing to the growth of the CBD market - forecasted to be worth $16 billion by 2025 in the US alone!   In this episode, Benjamin shares Recess' strategy to launch, delivering the brand 40 times it's projected sales in the first month, why Benjamin describes CBD as ‘the caffeine of the 21st century' and how this experiential brand plans to win the emerging CBD beverage category. We also dive into some of the regulatory issues around CBD that have impacted both investment, and growth opportunities.   At the time of recording, Recess is preparing to launch an apparel line, new flavours, a subscription service, and a wholesaler platform.    Thank you to our sponsors: The go-to legal firm supporting the wellness industry, Bird & Bird. Modern accountancy firm dedicated to saving you money, GrowFactor. Software booking experts, Mindbody.   To find out how Welltodo can help you grow your business and support your career objectives, head to welltodoglobal.com today.

    Alexia Brue - Co-Founder, Well+Good

    Play Episode Listen Later Jun 8, 2020 42:13


    Let's talk about the business of wellness…   Alexia Brue is the Co-Founder and CEO of Well+Good, a lifestyle publication devoted to the health and wellness industry. Launched in 2009, Alexia and her Co-Founder Melisse Gelula, have grown the Well+Good audience to 12 million visitors per month and diversified their product offering to include unforgettable retreats, a highly-rated cookbook and on-demand video. In 2018, Well+Good was acquired by Leaf Group for $10 million.    In this episode, Alexia shares how Well+Good got started, what self-funding taught them about discipline, and why experiential marketing is part of the online publication's DNA. We also discuss the journey leading up to the sale of Well+Good, the consolidation of the industry, and how big media players like Google and Facebook have made it difficult for small publishers.    Recorded during the COVID-19 pandemic, Alexia believes that there will forevermore, be an increased awareness around health and that the telemedicine and digital fitness trends will continue to see accelerated growth.   Thank you to our sponsors: The go-to legal firm supporting the wellness industry, Bird & Bird. Modern accountancy firm dedicated to saving you money, GrowFactor. Software booking experts, Mindbody.   To find out how Welltodo can help you grow your business and support your career objectives, head to welltodoglobal.com today.

    Afton Vechery - Co-Founder & CEO, Modern Fertility

    Play Episode Listen Later Jun 1, 2020 43:14


    Let's talk about the business of wellness…   Afton Co-founded Modern Fertility in 2017 to spark a more open discussion around the challenges and uncertainty associated with fertility. After discovering a love for science and entrepreneurship at school, Afton went on to work for a healthcare-focused private equity company before heading up the consumer tools division at DNA genetic testing brand, 23andMe.   In this episode, we explore the brand's vision to bring fertility to mainstream wellness, the challenges faced as a disrupter, and the trends influencing the conversation; people choosing to have children later in life, personalised data and inclusivity. We'll hear how Afton became an expert on the subject of fertility, the brand's empowering message to females, and how Afton and her co-founder Carly, have been laser-focused from the get-go.    Raising $22 million to date, Modern Fertility is focused on education and empowerment. They produce clinically neutral resources and have ambitions to build out a better predictor of fertility.    Thank you to our sponsors: The go-to legal firm supporting the wellness industry, Bird & Bird. Modern accountancy firm dedicated to saving you money, GrowFactor. Software booking experts, Mindbody.   To find out how Welltodo can help you grow your business and support your career objectives, head to welltodoglobal.com today.

    Ben Branson - Founder, Seedlip

    Play Episode Listen Later Mar 16, 2020 40:07


    Let's talk about the business of wellness…   Ben Branson founded Seedlip in 2015, a business on a mission to change the way the world drinks with the highest quality non-alcoholic options. Seedlip is now available in more than 20 countries globally and last year, after just 4 years, had a majority shareholding acquired by global drinks giant, Diageo.    Ben's passion for nature and design stems from his parents. Growing up on a farm, he was always encouraged to play outdoors and make his own fun. Fast forward to a career in branding, he found himself at a crossroad; would he continue to develop other people's brands, or give his full attention to Seedlip. The choice was obvious.    Recently returning from paternity leave, Ben is busy planning a magical botanical garden and laboratory on the site of his family farm.    To find out how Welltodo can help you grow your business and support your career objectives, head to welltodoglobal.com today.   Thank you to our sponsors: The go-to legal firm supporting the wellness industry, Bird & Bird. Modern accountancy firm dedicated to saving you money, GrowFactor. Software booking experts, MINDBODY.

    Kevin Cornils - MD International, Peloton

    Play Episode Listen Later Mar 9, 2020 39:15


    Let's talk about the business of wellness…   Kevin Cornils is the Managing Director of International at global interactive fitness platform, Peloton. Bringing the energy and benefits of studio-style workouts, to the convenience and comfort of home, Peloton has more than 2 million members, 55 million workouts completed, 3,500 employees worldwide and revenue nearing $900 million last year.    In this episode, we talk about how this technology company disrupted the global fitness market, the new payment plans and content making Peloton more accessible, and their new market strategy: ‘bums on seats'. Kevin also shares with us the importance of maintaining a positive team culture and why regularly reflecting on the data supports the growth of the Peloton community.   To find out how Welltodo can help you grow your business and support your career objectives, head to welltodoglobal.com today.   Thank you to our sponsors: The go-to legal firm supporting the wellness industry, Bird & Bird. Modern accountancy firm dedicated to saving you money, GrowFactor. Software booking experts, MINDBODY.

    Carla Oates - Founder, The Beauty Chef

    Play Episode Listen Later Mar 2, 2020 45:43


    Let's talk about the business of wellness…   Carla Oates the Founder of The Beauty Chef, is a pioneering entrepreneur, seeing an opportunity in the overlap of wellbeing and beauty more than 10 years ago – before the concept of an “inside out approach” to beauty had become mainstream.    Having recently raised $10 million dollars from Point King Capital, Carla reflects on the business journey so far, from launching a product in a non-existent category, to expanding into the US, Asia and Europe – we explore the challenges faced by a first-time business owner and the high-growth intersection of gut health, beauty and wellness. We also hear how TV shopping provided a solid marketing strategy to scale the brand and how Carla's mission to cultivate a business with longevity pushes her to innovate and educate.    Carla's core business philosophy: ‘look after your gut, be gutsy and follow your gut instinct'.   To find out how Welltodo can help you grow your business and support your career objectives, head to welltodoglobal.com today.   Thank you to our sponsors: The go-to legal firm supporting the wellness industry, Bird & Bird. Modern accountancy firm dedicated to saving you money, GrowFactor. Software booking experts, MINDBODY.

    Jess Hatzis - Co-Founder, Frank Body

    Play Episode Listen Later Feb 17, 2020 42:49


    Let's talk about the business of wellness…   Jess Hatzis is the Co-Founder of cult Australian beauty brand, Frank Body. A business that rode a tidal wave of social media success with its cheeky brand personality.    Born out of a frustration with how corporate brands were speaking to consumers, Jess and a group of four friends launched Frank Body as a dot com in July 2013. Now seven years on, Frank Body expects to sell its 10 millionth product, with one product being bought on average every minute. Best known for its original coffee scrub, Frank is now sold in more than 150 countries, globally.    In this episode, Jess talks about the importance of Frank Body's tone of voice, moving past the label of being an ‘Instagram brand', and why taking on investment gave the business new levels of accountability.    To find out how Welltodo can help you grow your business and support your career objectives, head to welltodoglobal.com today.   Thank you to our sponsors: The go-to legal firm supporting the wellness industry, Bird & Bird. Modern accountancy firm dedicated to saving you money, GrowFactor. Software booking experts, MINDBODY.

    Debra Strougo Frohlich - Co-Founder, Row House

    Play Episode Listen Later Feb 10, 2020 45:29


    Let's talk about the business of wellness…   Debra Strougo Frohlich launched boutique studio, Row House in 2014 with her husband Eric. Their intention from the outset was to take the concept to the masses and using a franchise model led by Xponential Fitness, there are now almost 100 Row House studios in operation and 300 studios committed to.    In this episode, we talk about Debra's hobby job as a fitness instructor and how along with her experience in digital analytics, content and tourism, she combined her skills and passion to create a remarkable business. We also discuss the importance of understanding your consumer, disrupting the market, making tough decisions and the benefits of bootstrapping early on.    Debra's biggest piece of advice, ‘see the lesson in every single thing that happens, take note of that lesson and keep moving'.   Do you want to stay ahead of the trends driving the growth of the $4.5 trillion wellness industry? Subscribe to this podcast and receive 10% off all Welltodo Trends Reports. Use code: PODCAST10   Thank you to our sponsors: The go-to legal firm supporting the wellness industry Bird & Bird. Modern accountancy firm dedicated to saving you money, GrowFactor. Software booking experts, MINDBODY.   To find out how Welltodo can help you grow your business and support your career objectives, head to welltodoglobal.com today.

    Randy Hetrick - Founder, TRX

    Play Episode Listen Later Jan 27, 2020 43:25


    Let's talk about the business of wellness…   Randy Hetrick is the creator of one of the fitness industry's most prolific pieces of equipment, the Suspension TrainerTM. A former Navy SEAL, Randy founded TRX in 2004 and has built it into one of the world's leading training brands.    In this episode, Randy shares the story of how he turned an invention of necessity into a world class business delivering value to a broad range of consumers from elite athletes to total beginners. We hear how Randy was initially flattered by copycat products until it threatened all that he had worked so hard for. Always an optimist, Randy's philosophy, ‘if you get knocked down 10 times, get back up 11', which is why Entrepreneur Magazine listed him as one of the ‘50 Most Daring Entrepreneurs'.    What can we expect next from TRX? An increase in direct to consumer business, and an inspirational book from the Suspension Trainer'sTM inventor and Founder, Randy Hetrick.   Do you want to stay ahead of the trends driving the growth of the $4.5 trillion wellness industry? Subscribe to this podcast and receive 10% off all Welltodo Trends Reports. Use code: PODCAST10   Thank you to our sponsors: The go-to legal firm supporting the wellness industry, Bird & Bird. Modern accountancy firm dedicated to saving you money, GrowFactor. Software booking experts, MINDBODY.   To find out how Welltodo can help you grow your business and support your career objectives, head to welltodoglobal.com today.

    Jason Wachob - Co-Founder, mindbodygreen

    Play Episode Listen Later Jan 20, 2020 48:56


    Let's talk about the business of wellness…   Jason Wachob is the Co-Founder and Co-CEO of mindbodygreen, a lifestyle media brand with more than 10 million monthly visitors seeking daily inspiration on how to live their best life mentally, physically, spiritually, emotionally and environmentally.    More than 10 years ago Jason quit his job on Wall Street to explore start-up life. Battling with his own personal health challenges Jason found himself practicing yoga as an alternative therapy to back surgery and exploring the deep connection of sleep, stress, nutrition and the environment on wellbeing.   In this episode, we're talking about the power of digital media. We hear about Jason's career journey; from finance to organic cookie company, to eventually finding his passion and starting mindbodygreen. We discuss the role of the dot-com boom, how mindbodygreen expanded into online courses and events, and why being financially responsible as an entrepreneur is critical to business success.   What's next for the brand? mindbodygreen has (as of December 2019) entered the $3.89 billion global beauty supplements market. Partnering with at-home-testing brand Thorne, they've launched their first of five supplement products! Read more about it here (insert link: https://www.welltodoglobal.com/wellness-publisher-mindbodygreen-is-getting-in-the-supplement-game/).    Do you want to stay ahead of the trends driving the growth of the $4.5 trillion wellness industry? Subscribe to this podcast and receive 10% off all Welltodo Trends Reports. Use code: PODCAST10   Thank you to our sponsors: The go-to legal firm supporting the wellness industry Bird & Bird. Modern accountancy firm dedicated to saving you money, GrowFactor. Software booking experts, MINDBODY.   To find out how Welltodo can help you grow your business and support your career objectives, head to welltodoglobal.com today.

    Livio Bisterzo - Founder, HIPPEAS & Green Park Brands

    Play Episode Listen Later Jan 13, 2020 33:21


    Let's talk about the business of wellness…   Livio Bisterzo is the Founder of chickpea snack sensation HIPPEAS - which turned over £3m in its first year - and under the guise of his parent business, Green Park, is passionate about creating brands that have a point-of-view, and that (in his words): “come out of nowhere, hungry to be everywhere”.    In this episode, Livio dives into the early days of building a pioneering business, the brand story behind HIPPEAS and why taking on capital in the early days allowed him to ready the business for rapid growth. We also talk about building strong consumer relationships and why the best brands of the future will be the ones that operate successfully online, and offline.    Do you want to stay ahead of the trends driving the growth of the $4.5 trillion wellness industry? Subscribe to this podcast and receive 10% off all Welltodo Trends Reports. Use code: PODCAST10   Thank you to our sponsors: The go-to legal firm supporting the wellness industry Bird & Bird Software booking experts, MINDBODY   To find out how Welltodo can help you grow your business and support your career objectives, head to welltodoglobal.com today.

    Rick Stollmeyer​- Co-Founder, MINDBODY

    Play Episode Listen Later Jan 6, 2020 56:50


    Let's talk about the business of wellness… Rick Stollmeyer is an ex-US Navy Submarine Officer, who in 2001 co-founded MINDBODY in his garage. Today he serves as MINDBODY's CEO and principal visionary.  A powerful cloud-based business management software servicing over 60,000 fitness, spa, salon and wellness businesses globally, MINDBODY allows their customers to engage with more than 50 million people in 100 countries, helping them to live healthier, happier lives.  In this episode, Rick shares with us how his need for a purpose-driven and fulfilling career was formed in the navy, why an in-depth yoga workshop transformed his outlook on the wellness industry, and the importance of using your head, heart and gut to make business decisions. We also dive into the companies funding journey including the recent $1.9 billion sale to Vista Equity Partners, and what the future has in store for Rick. Do you want to stay ahead of the trends driving the growth of the $4.5 trillion wellness industry? Subscribe to this podcast and receive 10% off all Welltodo Trends Reports. Use code: PODCAST10   Thank you to our sponsors: The go-to legal firm supporting the wellness industry Bird & Bird. Software booking experts, MINDBODY.   To find out how Welltodo can help you grow your business and support your career objectives, head to welltodoglobal.com today.

    Sarah Larson Levey - Co-Founder, Y7 Studio

    Play Episode Listen Later Nov 25, 2019 47:30


    Let's talk about the business of wellness…   Sarah Larson Levey is the Co-Founder of US boutique fitness brand Y7 Studio. Born out of her own frustration with disappointing yoga experiences, Sarah and her then fiance Mason Levey launched Y7 Studio in New York back in 2013 as a popup. Since then they've grown their progressive brand of ‘sweat drippin', beat bumpin', candlelit yoga into a 14 studio operation - the latest of which opened just yesterday (November 2019) in Brooklyn.   Last year, the business, which now employees over 300 people, turned over a revenue of $9.8 million –– its explosive growth earning the brand the title of one of Inc's fastest-growing companies in America.   In this episode we talk about the challenges of commercial real-estate, why Sarah chose to surround herself with a team of incredible experts, and how the business self-funded up until studio no. 6! Sarah also shares the importance of consistency when it comes to scaling the business, and why you'll never see her name on the schedule - this studio isn't about her, it's about each and every person that walks through the door looking for their own experience.    Do you want to stay ahead of the trends driving the growth of the $4.5 trillion wellness industry? Subscribe to this podcast and receive 10% off all Welltodo Trends Reports. Use code: PODCAST10   Thank you to our sponsors: The go-to legal firm supporting the wellness industry Bird & Bird. Software booking experts, MINDBODY. Creative agency for all your wellness business needs, Skipper & Skipper.   To find out how Welltodo can help you grow your business and support your career objectives, head to welltodoglobal.com today.

    Jack Tang - Co-Founder, Urban

    Play Episode Listen Later Nov 18, 2019 46:08


    Let's talk about the business of wellness…   Jack Tang is the Co-Founder & CEO of Urban (formerly known as Urban Massage). An app on a mission to empower people through wellness.    Founded in 2014. Jack and his team have built a network of 2500 wellness professionals, offering at home massage physiotherapy, osteopathy, beauty treatments and very soon personal training too. To date Urban has enabled the delivery of more than 300,000 treatments, generating an economic value of £25 million+. Urban currently operates in London, Paris, Birmingham, Manchester, and is backed by leading VC funds Felix Capital, Passion Capital, and LCIF.    In this episode, Jack shares why his greatest learning at school was dropping out to launch his first business, why they chose to launch Urban at a time when wellness as an industry was still very unknown, and why building trust is integral to the business. Jack also dives into the mindset behind building a successful brand, why there is “no worse failure than not actually trying”, and how three questions keep him on the rollercoaster ride of entrepreneurship: ‘Am I still enjoying it? Am I still learning? Do I still have the same intent and purpose (to make a positive impact?'   Do you want to stay ahead of the trends driving the growth of the $4.5 trillion wellness industry? Subscribe to this podcast and receive 10% off all Welltodo Trends Reports. Use code: PODCAST10   Thank you to our sponsors: The go-to legal firm supporting the wellness industry Bird & Bird. Software booking experts, MINDBODY. Creative agency for all your wellness business needs, Skipper & Skipper.   To find out how Welltodo can help you grow your business and support your career objectives, head to welltodoglobal.com today.

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