Podcasts about brand director

This week on Startup to Storefront, we're talking luxury spirits, bold branding, and storytelling with the team behind Wilde Irish Gin. Co-founder Stuart Hall launched Wilde Irish Gin in 2021 with the vision of creating a premium Irish spirit that blends heritage, artistry, and unforgettable flavor. With a background in entertainment, marketing, and tech, Stuart brings a fresh perspective to a centuries-old category. Joining him is Billy Ray, a legend in the spirits world and Wilde's Brand Director. From leading global campaigns for Ciroc and Woodford Reserve to launching award-winning mixer brand Mixwell, Billy's mission has always been the same: create unforgettable experiences, not just drinks. In this episode, we talk about: Building a luxury gin brand from the ground up Why storytelling matters in the spirits world The intersection of flavor, culture, and identity  

Le Super Daily reçoit Guillaume Saez de KFC France ! Plongez au cœur de la stratégie de KFC France avec Guillaume Saez, leur passionnant brand director ! Dans cet épisode exceptionnel du Super Daily découvrez les coulisses de l'une des marques de restauration rapide les plus iconiques et les plus audacieuses de France.Explorez avec nous :Le portrait actuel de KFC France : De son implantation avec près de 400 restaurants à son modèle 100% en franchise et son leadership sur le secteur du poulet frites L'adaptation de l'héritage américain : Comment KFC concilie son ADN US avec les spécificités du marché français et la culture food localeLa construction d'une tonalité de marque unique : Plongez dans l'univers fun, irrévérencieux et communautaire qui a fait le succès des campagnes marketing de KFC FranceLes secrets des campagnes virales : De la collaboration inattendue avec Burger King à celle avec Mister V, découvrez la genèse des opérations marketing qui font le buzzLe rôle crucial des réseaux sociaux : Stratégie TikTok (avec ses millions de vues), approche Instagram et utilisation de X (Twitter) pour le partenariat avec la Fédération Française de FootballL'incursion dans le streaming sur Twitch : Le partenariat innovant avec l'émission "Hors Jeu" et la volonté d'investir le terrain du divertissementL'influence marketing : Comment KFC France aborde les collaborations avec les créateurs de contenu et l'UGC (user-generated content)Les enjeux de la livraison : Maintenir l'expérience client au-delà du restaurant grâce aux agrégateursLa stratégie de marque employeur sur LinkedIn : Le recrutement pour les franchisés et la valorisation des carrières chez KFCQue vous soyez passionné par le marketing, les stratégies de communication digitale, la pop culture, le secteur de la restauration rapide ou simplement curieux de comprendre le succès de KFC en France, cet épisode riche en insights est fait pour vous ! Hébergé par Acast. Visitez acast.com/privacy pour plus d'informations.

We've officially hit Episode 100, and we had to do it big — joining us in TheStockroom is none other than Angelo Baque, founder of Awake NY and former Brand Director at Supreme. In this milestone episode, we dive deep into Angelo's journey, the legacy of streetwear culture, and what the future holds for him and the culture he's helped shape.From stories about his most memorable Stockroom moments to working alongside icons like Virgil Abloh, Tremaine Emory, and Chris Gibbs, Angelo brings nothing but real talk and reflections. We cover everything from NY vs London fashion, the power of ownership, to solidarity in Latino culture — plus an exclusive first look at the unreleased Awake x Air Jordan 5 .Let us know your favourite moment in the comments and don't forget to subscribe for the next 100!#awakeny #jordan #angelobaqueCHAPTERS00:00 - Introducing Angelo Baque Founder Of Awake NY03:42 - If You Describe Your Week With A Song, What Would It Be? / Is Unc A Slur?11:12 - Angelo's Most Memorable Stockroom Experience16:10 - Differences in Fashion Approaches Between London & New York26:50 - Angelo On Leaving Supreme & What He Learnt From Working With His Peers Like Virgil Abloh, Tremaine Emory, Chris Gibbs etc37:06 - The Importance of Ownership & The Compromise That Comes With It42:34 - What's On Foot?46:34 - Exclusive What's On The Table? - The Unreleased Awake x Air Jordan 51:01:50 - How Angelo Worked On The Immersive Experience Around The Virgil x Nike Off White 101:09:56 - Awake's SS25 Lookbook and The Stylist Behind Awake's Air Max 95 Neon ‘LEAK'1:17:29 - What Non Fashion Item Would Angelo Want To Work On?1:19:32 - The Importance of Solidarity In Latino Culture & How Its Affecting Fashion

Our host, Gareth McGlynn, catches up with Ivo Brook, Brand Director at Hanson Wade, and Randall Thompson, Preconstruction Executive at Nibbi Brothers, for a full-on Advancing Preconstruction love fest.Celebrating 75 years of excellence, Nibbi has led Bay Area construction with a focus on complex builds, innovation, and quality - Randall shares how that legacy continues to shape modern preconstruction.Discussion highlights:What to expect at Advancing Preconstruction 2025 in San Diego.Randall Thompson's take on rethinking pre-construction and estimating workflows for prefabrication.Why people keep coming back – the value of attendingThe real benefits: networking, golf, happy hour, tech provider demos, and more.A rallying call for precon professionals: Let's move forward together in San Diego.You can connect with our guests on LinkedIn:Ivo Brook - https://www.linkedin.com/in/ivobrook/Randall Thompson - https://www.linkedin.com/in/randallethompson/

My conversation with David Millar revealed the fascinating journey of this former professional cyclist turned entrepreneur. Based in Girona, Spain, David openly shared his path from professional cycling to founding the clothing brand CHPT3.With his Scottish roots and formative years spent in Hong Kong, David spoke candidly about the challenges of transitioning from professional cycling to becoming a small business owner. Our conversation provided valuable insights into the cycling industry, brand positioning, and the difficulties of scaling a niche business. David also discussed his new role with Factor Bikes as Brand Director, where he's applying his marketing expertise to a company focused on manufacturing excellence.Read the latest 'The Business of Cycling' BlogSign up for 'The Business of Cycling' Newsletter

This week, we bring you more from the 46th Annual Vancouver International Wine Festival as we work our way around the International Tasting Room. We'll talk with several visiting wine personalities, including Kurtis Ogasawara, Director of Winemaking at the famed Robert Mondavi Winery. Drew Schneider, the Brand Ambassador of The Prisoner Winery Company, speaks with us about the fantastic success of that Napa Valley brand. At the same time, Josh Wyludka, Brand Director of Lingua Franca, takes us inside one of the most successful new wineries to join the Willamette Valley gang in Oregon. Finally, we catch up and head to Oliver in the South Okanagan to visit with Jason James, Winemaker of Black Sage Vineyard, to explore the warmest vineyard in British Columbia. The wines we spoke to this week, from Robert Mondavi Winery, The Prisoner Winery, and Lingua Franca, are available at select Private Liquor stores across the Province including, Everything Wine, Marquis Wine Cellars and Vessel Liquor in Victoria. The wines of Black Sage Vineyard are available at BC Liquor and other select retailers across BC.

Toby speaks with Neill Emmett, Global Marketing & Brand Director at Gilbarco Veeder-Root, a company with a 160-year legacy in refueling and energy solutions. Now leading the EV transition, Gilbarco's Konect provides turnkey solutions for fuel retailers adapting to electric charging. Neill shares insights on seamless EV infrastructure, retail profitability, and the future of fuel stations in the electrified world. Neill Emmett is the Global Marketing and Brand Director at Konect, a subsidiary of Gilbarco Veeder-Root. He has over 25 years of experience leading award-winning campaigns in vehicle electrification and financial services. Known for strategic expertise and team empowerment, he joined Konect to redefine EV charging infrastructure delivery.  Konect provides a turnkey electric vehicle (EV) charging infrastructure ecosystem, enabling seamless integration with existing fuelling, payment, and service offerings.  Links: Konect Product Konect Solution I hope you enjoy the show and if you have any comments or suggestions, please write to me at: toby@wickedproblems.fm. Wicked Problems is powered by Adaptavis® Adaptavis is a Business Performance Management and Transformation consultancy aimed at forward-thinking leaders, based in London UK. The company specialises in helping organisations to enhance operational efficiency, drive business growth, and navigate complex transformations. From strategy to execution, they focus on providing insights and practical solutions to improve the overall performance of businesses, ensuring they can adapt to changing market conditions and achieve sustainable success. Toby Corballis is a Partner at Adaptavis. You can find out more about their work by visiting: www.adaptavis.com Enjoy, Toby Corballis

Jordan Howell's tips on strengthening your brand and facing cultural headwinds.   You can always count on a sweet meetup when Splenda's Sr. Director of Marketing Jordan Howell is in the building. Known for his strong data skills, Jordan is trailblazing a new era of social for Splenda after epic stints as Global Marketing Director for brands like Glade and Ziploc at SC Johnson. Plus, his confidence navigating consumer pushback has led him to notable marketing wins across four continents.   Must-hear moments for this episode include: How to turn cultural headwinds into tailwinds, why data should be the backbone of any brief, and how his team reacted to Nicholas Spark's viral chicken salad recipe. Yes, it contains 16 packets of Splenda.   What you'll learn in this episode:  The challenges of being well-known for one product despite a full portfolio Why chemistry is critical in every client agency relationship Why data serves as a strong foundation for any brief  How Jordan's global experience shaped his marketing POV How Splenda is navigating the “Make America Healthy Again” movement  How brands can leverage viral social media mentions How  Splenda built trust within the diabetic population The most iconic campaigns Jordan led at SC Johnson and Crayola   Resources:   Learn more about Splenda on their website See Nicholas Spark's viral chicken salad recipe Connect with Jordan on LinkedIn  

Send us a textRE-RELEASE: WATCH FULL VIDEO ON YOUTUBE:https://www.youtube.com/watch?v=jOZEGITVY6ITommy Entwistle's passion for mountaineering, and the brands who support pioneers of adventure, is driven by his ability to ‘endeavour through adversity'.That motto is synonymous with both himself and ThruDark, for whom he was Brand Director when we spoke to him in 2023.It's an impactful, heartfelt exploration of a man whose perception of success relies less on quantifiable ambition, but on community, connection, and collective strength.Join us on Extrology to catch this thrilling conversation for the first time in full video on YouTube!Lee and Tommy discuss:Mountaineering's parallels with Tommy's other early passion, Rugby LeagueEarly entry into the mountaineering world and appreciating natureLearning that nothing works without great peopleFinding your ‘2am Club'Building brand around your story, rather than attaching a story to your brandCommunity being a core pillar of brandingSuccess being defined less by numbers and outcomesTommy Entwistle: https://www.linkedin.com/in/tom-entwistle-a929b847/Get in touch: lee@extrology.comExtrology: https://www.extrology.com/https://www.instagram.com/extrologypodcast/https://www.tiktok.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/

Great machines require superior products and in the racing world, few measure up to Red Line Oil and its engaging Brand Director Mark Beatty. From his childhood obsession to time behind the wheel himself, Mark learned the lesson of building relationships in the industry, Today, he utilizes his skills across every racing platform blending the biggest names in motorsports with tomorrow's rising stars. Connect with Mark: https://www.facebook.com/mark.beatty1 https://www.facebook.com/redlinesyntheticoil Connect with Red Line Oil: www.redline.com Connect with Mecum Auctions: www.Mecum.com Connect with JP Emerson: www.jpemerson.comFor more podcasts on cars check out Ford Mustang The Early Years Podcast at www.TheMustangPodcast.com, at Apple Podcasts or anywhere you get your podcastsFor more information about sponsorship or advertising on The JP Emerson Show or podcast launch services contact Doug Sandler at doug@turnkeypodcast.com or visit www.turnkeypodcast.com

In this conversation, Yasmin London discusses the critical importance of online safety for students in the digital age. She emphasizes the need for proactive measures from parents and schools to ensure children's safety while navigating technology. Yasmin introduces the ABC model for parents, which includes controlling access, setting boundaries, and maintaining open communication. The discussion also highlights the significance of integrating student voices in educational settings and the role of technology in fostering digital resilience among children. In this conversation, Yasmin London, Jeffrey Bradbury, and Diane Manser discuss the challenges and opportunities of integrating technology into education, focusing on digital literacy, online safety, and the role of AI. They emphasize the importance of resilience, community engagement, and a mindset shift towards embracing technology as a tool for positive change. The discussion highlights the need for educators and parents to work together in creating a safe and supportive environment for students to navigate the digital world. If you are a new listener to TeacherCast, we would love to hear from you.  Please visit our Contact Page and let us know how we can help you today! Conversation Takeaways Online safety is a growing concern for parents and schools. Building digital literacy skills is essential for young people. Parents should focus on content awareness rather than just screen time. The ABC model helps parents manage their children's online safety. Open communication is crucial for children to seek help. Integrating student voice enhances learning and engagement. Schools need to adopt a whole-community approach to online safety. Technology can be used positively to address online risks. Digital resilience is about equipping children to thrive online. Regular conversations about online experiences are necessary. We need to equip students with the right skills for the digital age. Teaching digital literacy is a long-term commitment. Community and communication skills are essential in education. AI can help personalize learning experiences for students. Educators need resources to effectively teach online safety. A mindset shift is necessary to embrace technology in education. Curiosity and engagement are key to student learning. Integrating technology should be done thoughtfully and progressively. Parents and educators must collaborate for effective online safety education. We must learn from trial and error in implementing new strategies. Chapters 00:00 Introduction to Online Safety and Technology 02:54 Current State of Online Safety for Students 06:03 Parental Guidance and Strategies 10:00 Creating Open Communication with Children 13:51 Integrating Student Voice in Education 17:03 Coria's Digital Safety Framework 20:00 Building Digital Resilience in Children 25:06 Building Resilience in the Digital Age 26:57 Integrating Technology in Education 29:03 The Long Game of Digital Literacy 30:30 Community and Communication Skills 32:44 The Role of AI in Education 35:52 Resources for Educators and Parents 39:38 Embracing AI for Positive Change 46:31 Mindset Shift Towards Online Safety About our Guest: Yasmin London is a dynamic entrepreneur, and Global Online Safety Advisor and Brand Director at Qoria, a trailblazing technology company committed to ensuring all young people are safe and thriving in their digital lives. Yasmin's 13 years of...

Who knew a simple idea to bake together virtually could turn into a thriving online community? When the pandemic hit, Christina Tosi, chef and founder of Milk Bar, and Shannon Salzano, Milk Bar's Brand Director, found themselves searching for a way to connect with people. Turning their cameras on, they invited others to join them in the kitchen, creating a space for comfort and connection amidst the uncertainty. Thus, Bake Club was born, offering a much-needed sense of togetherness during a difficult time. It quickly evolved, becoming a vibrant online community centered around sharing recipes and a heartfelt newsletter, delivered straight to inboxes like a warm hug.For Christina and Shannon, Bake Club is about more than just baking. "We're a business that shows up for people," Christina says on this episode of Be A Marketer, a podcast dedicated to helping small business owners like you make sense of online marketing. Join Christina, Shannon, and host  Dave Charest, Director of Small Business Success at Constant Contact, as they explore Bake Club's delicious journey, uncovering their secret ingredients to community building and the power of authentic connection.Tune in to discover how Bake Club leverages the power of email marketing to nurture genuine relationships, the importance of adapting to change, and their experience using Constant Contact to achieve marketing success. Christina and Shannon also share invaluable insights for business owners at any stage, emphasizing that building a successful business — much like baking a perfect cake — takes time and dedication. Additional Resources:How Does Community Outreach Support Business Growth?Personalized Emails: Boost Customer Connection with Tailored StrategiesThe Power Of Segmentation (And How To Start)8 Best Practices for Email List SegmentationMeet Today's Guests: Christina Tosi and Shannon Salzano of Bake Club

Vandaag aan de microfoon Bob Brekelmans, Brand Director, en Kristof Baeten, Chief Sales Officer van State of Art, een iconisch modemerk dat vakmanschap, stijl en innovatie moeiteloos combineert. In deze aflevering duiken we in de 37-jarige reis van State of Art, van hun oorsprong in een breifabriek in de Achterhoek tot het uitbouwen van een wereldwijd bekend merk dat mannen van kop tot teen kleedt.We bespreken hoe het merk zichzelf opnieuw uitvond, de balans vond tussen heritage en actualiteit, en een volledig vernieuwd winkelconcept lanceerde dat het DNA van State of Art ademt. Natuurlijk komen ook de klassieke Porsches aan bod – een knipoog naar hun rijke geschiedenis en een bron van inspiratie.Laat je inspireren door het verhaal van een merk dat met passie, vakmanschap en een dosis eigenzinnigheid relevant blijft in een continu veranderende markt. Een must-listen voor retailers, merkbouwers en ondernemers die zichzelf willen uitdagen!In deze podcast gaan we in gesprek met eigenzinnige retailerondernemers die zich met hun unieke visie weten onderscheiden in hun branche. Dat doen we om onze brede community van retailers en retailondernemers, #teamretail, te inspireren positief naar de toekomst te kijken. De podcast wordt gehost door Tim Gielen, oprichter van design studio Wave of Engagement die de winkel, showroom & hospitalityconcepten van morgen bedenken en ontwerpen.Heb je plannen, ideeën die je wil uitwerken contacteer ons dan op tim@waveofengagement.com Sponsor: https://solutions.dobit.com/

Goodbye, fact-checkers and hello more opportunities for misogyny on Meta platforms, including Facebook, Instagram and Threads.Mark Zuckerberg's short video announcement this week turned the internet on its head and marks a monumental shift in safety for women on social media, especially for women in already marginalised groups.So what does it mean and how can we stay safe?Yasmin London joins the podcast to share her expertise in navigating social media platforms -- without having to remove yourself entirely.Yasmin and host Angela Priestley unpack the announcement, why it's such a pivotal shift and some of the strategies that can be used for staying safe and for supporting other women.About our guest Yasmin LondonAs a former elite athlete, international gold medallist, and tenured police officer, Yasmin brings a unique depth of experience and a growth mindset to her role as Global Online Safety Advisor and Brand Director at Qoria. Her diverse background enables her to drive meaningful impact on a global scale. Through Qoria, Yasmin has reached over 29,000 schools, 25 million students, and 6 million parents worldwide, empowering them to navigate their digital journeys with confidence and control.Check out Yasmin's website here. And you can also find her on LinkedIn.We recently profiled Yasmin on Women's Agenda here. Hosted on Acast. See acast.com/privacy for more information.

Welcome to the Car Dealership Guy Podcast. In this episode, I'm speaking with Nathanael Greklek, Corporate Brand Director at Mohawk Auto Group where we discuss: How he's hacking the game of dealership attention by creating viral videos for his dealership, Getting on General Motor's radar and landing one of the biggest cameos in automotive, and his next big idea for automotive content. This episode of the Car Dealership Guy Podcast is brought to you by: Edmunds - Premier is a solution from Edmunds that connects you with in-market shoppers when, where, and how they want to connect. Learn more at https://edmu.in/4hUjIcv Dealer Pay – Designed to increase, productivity and customer retention, Dealer Pay is a "dealer-specific' payments acceptance solution with over 25 years of experience as a trusted payments partner for dealerships across the US. Contact Julie today - julie@dealer-pay.com or 636-442-4901. Car Dealership Guy News - The #1 source for concise and unbiased car industry news. Stay informed with the most relevant and interesting stories by visiting https://news.dealershipguy.com/ Interested in advertising with Car Dealership Guy? Drop us a line here Interested in being considered as a guest on the podcast? Add your name here Topics: (00:00:00) - Intro (00:00:45) - Catching up with Nathanael (00:06:42) - Nathanael's background and career in content (00:12:02) - How do you measure the success of your content? (00:16:26) - Do you put any paid spend on your content or is it all organic? (00:17:57) - How do you execute on creating content? (00:20:21) - How do you measure the success of short and long-term campaigns? (00:24:17) - At what point does a dealership need to bring on a content person? (00:25:38) - Do strive to go viral in your content? (00:29:56) - Has there been a specific campaign that's been disproportionately successful? (00:32:10) - Creating a ‘The Office' spoof for a Dealership (00:44:46) - What are the biggest mistakes dealers are making in the content game? (00:48:34) - What's on your mind these days? Check out Car Dealership Guy's stuff: CDG News ➤ https://news.dealershipguy.com/ CDG Jobs ➤ https://jobs.dealershipguy.com/ CDG Recruiting ➤ https://www.cdgrecruiting.com/ My Socials: X ➤ https://www.twitter.com/GuyDealership Instagram ➤ https://www.instagram.com/cardealershipguy/ TikTok ➤ https://www.tiktok.com/@guydealership LinkedIn ➤ https://www.linkedin.com/company/cardealershipguy/ Threads ➤ https://www.threads.net/@cardealershipguy Facebook ➤ https://www.facebook.com/profile.php?id=100077402857683 Everything else ➤ dealershipguy.com This podcast is for informational purposes only and should not be relied upon as a basis for investment decisions.

Send us a textLearn how to handle Amazon's frustrating Dangerous Goods classification and fix misclassifications with safety data sheets (SDS) and exemption sheets with Brand Director, Shane Keyes. Get a FREE ASIN Review: https://myamazonguy.com/asin-review#AmazonSellers #DangerousGoods #AmazonFBA #SDS #ProductClassificationWatch this video next: https://youtu.be/R_PMdB5tMkQhttps://youtu.be/7-ilSdV3qgMTimestamps:0:00 – Amazon Dangerous Goods Misclassification0:18 – Explanation of Safety Data Sheets and Exemption Sheets0:32 – How to Check if Amazon Classified Your Product as Dangerous1:01 – Filling Out the Exemption Sheet for Non-Hazardous Products1:55 – Exemption Sheet for Battery Products2:30 – Safety Data Sheet (SDS) Overview and Requirements3:23 – Sections to Include in Your SDS4:02 – Conclusion and How to Get HelpFollow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

For Episode 62, we're heading to England to explore the country's booming wine industry. Our guests are Kirsty Goring, co-owner and Brand Director, along with the brilliant winemaker Marcus Rayner-Ward, from Wiston Estate in Sussex, England. Owned by Kirsty and her husband, Rick Goring, Wiston Estate is more than just a winery—it's a fully functioning farm, home to a restaurant called Chalk, and even offers several properties for rent. Their sparkling wines are so exceptional, they could make even the finest Champagne producers rethink their craft. When most of us think of England, we imagine shepherd's pie, fish & chips, tea, and a cracking G&T. But now, wine—especially sparkling wine—deserves a spot on that list. While this may feel new to some, it's actually more of a revival. Winemaking in England dates back to the Roman era, and English wines thrived in the Middle Ages. However, the industry declined in the 18th and 19th centuries due to climate shifts and the rise of imported French wines. Come explore the English countryside with us. Sussex is stunning this time of year, and this is precisely where the bubbles part away with Champagne…  

Jean Reitelbach is the Brand Director at Scott Auto Group, where she excels in strategic planning, marketing, and brand development. Since joining in 2013, she has played a key role in dealership growth, customer experience, and new acquisitions. Passionate about organizational culture and customer satisfaction, Jean brings a wealth of expertise in SEO, web development, and strategic leadership. Today, Jean Reitelbach shares her story of navigating traditional expectations that once discouraged her from embracing entrepreneurship, only to later thrive as a "solopreneur" and now as an essential part of Scott Auto Group. We'll explore how businesses can foster authenticity, harness employee potential, and create meaningful client connections. The conversation ranges from emotional control and personal growth to carving out joy in daily life and maintaining harmony between work and personal interests. Throughout this episode, Jean's experiences and insights offer invaluable lessons on living an extraordinary life by your own standards, the importance of self-awareness, and embracing human connection in all facets of work. Whether you're seeking inspiration for personal growth, strategies to cultivate a fulfilling work environment, or simply enjoy enriching conversations, this episode is a treasure trove of wisdom and encouragement. -------------------------------------------- This show is powered by PartsEdge: Your go-to solution for transforming dealership parts inventory into a powerhouse of profitability. Their strategies are proven to amp up parts sales by a whopping 20%, all while cutting down on idle inventory. If you're looking to optimize your parts management, visit

In this week's episode, we explore how to harness Amazon Brand Analytics for instant cash flow. Join us with Noah Wickham, Brand Director at My Amazon Guy, who manages a portfolio exceeding $150 million ARR. Discover how to interpret key metrics, create tailored promotions, and boost your brand's visibility on Amazon. Noah shares his extensive e-commerce expertise, including strategies for data-driven decision-making that can elevate your business. Subscribe for more insights and tips on growing your Amazon brand! Takeaways:Utilizing Brand Analytics for Data-Driven Decisions: Brand Analytics provides valuable insights into customer behavior, product performance, and market trends. Sellers can leverage this data to make informed decisions about inventory, pricing, and marketing strategies.  Creating Targeted Promotions: Analyze sales data and customer search behavior to tailor promotions and discounts. By identifying popular products and trends, sellers can create effective, targeted promotions that drive immediate sales. Effective Coupon Strategies: Use Brand Analytics to determine which products will benefit most from coupon promotions. Ensure that coupons are strategically placed to maximize their impact without causing overlap that could diminish their effectiveness.  Leveraging Customer Search Data: Understand what customers are searching for and adjust product listings accordingly. Optimize keywords, titles, and descriptions based on search data to increase visibility and attract more buyers. Monitoring and Adjusting Pricing: Regularly review pricing strategies based on competitive analysis and sales performance. Use insights from Brand Analytics to adjust prices dynamically to stay competitive and boost sales.  Understanding Market Trends: Stay updated with market trends and customer preferences by analyzing data from Brand Analytics. This helps in anticipating changes in demand and adjusting business strategies proactively.  Optimizing Product Listings: Improve product listings by using data insights to highlight key features and benefits that resonate with customers. This can enhance the appeal of listings and increase conversion rates.  Quote of the Show:Building brand awareness on Amazon is increasingly challenging due to the influx of Chinese sellers driving a race to the bottom. While Amazon has invested in making brand presence important, they've also created an environment where the brand itself seems to matter less. Brand analytics and tailored promotions add complexity, as they target audience groups rather than emphasizing the brand's true value. Links :LinkedIn : https://www.linkedin.com/in/noahwickham/Website :  https://myamazonguy.com/YouTube : https://www.youtube.com/@MyAmazonGuy/featuredWant To Level Up Your Business? Register With Our SponsorsViably is the complete financial solution to help e-commerce business owners extend their cash flow through funding. Viably's revenue-based funding programs are designed to provide online sellers with the funding they need to achieve their business goals. Whether you need to increase your inventory or ramp up your marketing efforts, Viably can help you access the capital you need to succeed.Claim your extra $1,500 when you qualify for $25,000 or more in funding. Go to https://www.runviably.com/legends  and start your application today.

In this episode, Gabrielle Richards, Brand Director at Trafilea, an E-commerce Tech Group, joins Kerry Curran to dive into the strategies behind scaling iconic brands like Shapermint, truekind, and Rebel Beauty. Gabrielle shares her journey of redefining brand positioning to emphasize empowerment and body positivity, taking Shapermint from its roots to over 10 million customers. From mastering AI integration and multi-channel marketing to building an authentic community, Gabrielle offers insight into creating inclusive messaging that resonates deeply with consumers. Discover how Shapermint leverages everything from TikTok to TV to grow and how you can apply these tactics to your own business growth strategy. Don't miss Gabrielle's top advice on risk-taking, community building, and staying ahead in a rapidly evolving digital landscape.

Imagine this: you've spent months ideating, planning, and crafting the perfect marketing campaign. The creative is stunning, the messaging is on point, and the target audience has been meticulously defined. But as the launch date approaches, things start to wobble. A key department is out of sync, a crucial piece of technology isn't ready, or the timeline starts to slip. We've all been there – standing on the precipice of what could be a game-changing launch, only to watch it teeter on the brink of failure.The truth is, no matter how brilliant your marketing idea is, it will never see the light of day without the support of a well-oiled machine behind it. And that machine? It's built on relationships.So I loved this lesson in a recent podcast guest application – ‘Building healthy cross-functional relationships is the key to any successful marketing launch.'To hear the lessons behind that story, along with many more lesson-filled stories, I sat down Nicole Sumner, Brand Director, Ollie Pets [https://www.myollie.com/].Ollie has delivered more than 200 million meals, and Sumner leads a team of nine marketers at Ollie.Stories (with lessons) about what she made in marketingBuilding healthy cross-functional relationships is the key to any successful marketing launchSometimes you must let go of a creative idea to ensure you have the opportunity to stand up for something you really believe in laterIf you don't have contagious conviction in your idea, you can't expect anyone else to be excited about it. Act like you already have the job title you wantIt's OK if you've never done something before, say yes and figure it outYou can't be upset over an opportunity that you don't raise your hand forDiscussed in this episodeBrand value prop refinement [FREE interactive tool] –After listening to this episode, you may be inspired to brainstorm on your brand a bit. I can't be there with you, but I gave custom instructions telling MeclabsAI how to help you. Just click here to try out this shared chat [https://meclabsai.com/share/IxnQg61yGo65oY6]. It's FREE to try, you don't even have to register to get started (from MarketingSherpa's parent organization, MeclabsAI).Enterprise Solutions Marketing: You can make a big career, and still stay human (podcast episode #99)Creative UX/UI For Impactful Marketing: Think, build, and scale like a product owner (podcast episode #102)Get more episodesSubscribe to the MarketingSherpa email newsletter [https://www.marketingsherpa.com/newsletters] to get more insights from your fellow marketers. Sign up for free if you'd like to get more episodes like this one.For more insights, check out...This podcast is not about marketing – it is about the marketer. It draws its inspiration from the Flint McGlaughlin quote, “The key to transformative marketing is a transformed marketer” from the Become a Marketer-Philosopher: Create and optimize high-converting webpages [https://meclabs.com/course/] free digital marketing course.Apply to be a guestIf you would like to apply to be a guest on How I Made It In Marketing, here is the podcast guest application – https://www.marketingsherpa.com/page/podcast-guest-application

Subscribe to DTC Newsletter - https://dtcnews.link/signup Hello and welcome to the DTC Podcast! Today, we're thrilled to have Nicole Sumner, Brand Director at Ollie, joining us. Founded in 2016, Ollie is a leading player in the premium pet food industry, specializing in fresh, high-quality meals for dogs. In this episode, Nicole dives into Ollie's growth journey, particularly how the company navigated the challenges of balancing customer acquisition with a strong brand identity. Nicole shares her insights on how brand and performance marketing can no longer operate in silos, and how Ollie has successfully integrated these aspects to fuel their continued growth. She also discusses the importance of partnerships, SEO strategies, and the future role of AI in creative processes. Key takeaways include: The evolution of Ollie's brand positioning to better differentiate itself in a crowded market. Strategies for maintaining a premium brand image while scaling. How Ollie leverages SEO and organic growth channels to reduce dependence on paid advertising. If you're a DTC brand owner or marketer, this episode is packed with actionable insights on how to scale your business by integrating brand and performance marketing. Timestamps: 0:00 - Introduction: Overview of Ollie's Growth Since 2016 4:50 - The Role of a Brand Director in a DTC's Growth Journey 10:45 - Creative Strategy and the Intersection of Brand and Performance Marketing 17:30 - Collaborations: Ollie's Partnership with Van Leeuwen Ice Cream 23:00 - SEO and Content Strategy: Driving Organic Growth at Ollie 28:45 - Customer Experience: Integrating Brand and Fulfillment at Ollie Hashtags: #DTCpodcast #PetFoodIndustry #BrandStrategy #DigitalMarketing #EcommerceGrowth #PartnershipMarketing #OlliePetFood #SEOstrategy #CustomerExperience #DirectToConsumer Subscribe to DTC Newsletter - https://dtcnews.link/signup Advertise on DTC - https://dtcnews.link/advertise Work with Pilothouse - https://dtcnews.link/pilothouse Follow us on Instagram & Twitter - @dtcnewsletter Watch this interview on YouTube - https://dtcnews.link/video

Andrew Wu is the Brand Director and Co-founder of Hive Invest, a company dedicated to assisting individuals lacking prior e-commerce experience in establishing highly profitable Amazon brands. With a wealth of knowledge spanning two decades, he has honed his expertise in e-commerce, start-up development, real estate branding, marketing, investment strategies, partnership building, and business expansion. Andrew's track record includes the successful establishment of over six businesses across diverse niches, providing him with the operational experience necessary to drive the growth of Hive Invest.  Chad Friesen is the CEO and Co-founder of Hive Invest, who transitioned from telecommunication operations to the entrepreneurial world of e-commerce. With an extensive three-decade tenure in business, he brings a wealth of experience encompassing entrepreneurial endeavors and corporate leadership. Chad has played pivotal roles in various industries, engaging in activities such as capital procurement and board of directors participation for emerging ventures. His passion for e-commerce compelled him to establish a lucrative FBA store with Hive, culminating in his integration into the team. In this episode… Most people have ambitious e-commerce ideas that they would want to turn into profitable brands on Amazon. However, navigating the challenging terrain of online retail can be daunting. So, could there be a surefire method to navigate these treacherous waters? Successful e-commerce entrepreneurs Andrew Wu and Chad Friesen delve into the intricacies of starting and scaling an Amazon business. Sharing their unique approach to Amazon entrepreneurship, Andrew and Chad reveal why Hive Invest is more of an incubator than an aggregator, helping to build brands from the ground up. They discuss the importance of proper product selection, marketing investment, and avoiding common pitfalls. By offering their partnership model, they explain how they equip entrepreneurs with the tools, knowledge, and strategies necessary to thrive in the competitive world of online retail. In this episode of Inspired Insider Podcast, host Dr. Jeremy Weisz interviews Andrew Wu and Chad Friesen, Co-founders of Hive Invest, about building profitable Amazon businesses. They discuss the inception of Hive Invest, the support it provides to budding Amazon brands, its investment and profit-sharing structure, and how to avoid the common pitfalls in product selection for Amazon businesses.

Regular listeners of the podcast will know how much I love challenger brands, and Gymbox are one of the best examples of a challenger brand really shaping up their industry. Rory McEntee is the Brand and Marketing Director for the challenger Gym brand, and is responsible for some of the most creative campaigns (which have often come along with a side helping of legal letters) that have really put Gymbox on the map.Timestamps00:00 - Intro00:45 - Rory's marketing background02:27 - Rory's time at Paddy Power08:18 - Why Rory joined Gymbox10:11 - The Gymbox founding story14:01 - Reframing how people see the gym16:05 - Using your constraints to your advantage25:15 - Using every touch point as media35:11 - Being obsessed with execution39:27 - Forgiveness not permission with your marketing46:43 - Dealing with taking risks48:56 - Why the Gymbox culture is so important53:44 - How does the business of a challenger gym work

Christopher Ward comes to Utah and the guys sit down with Mike Pearson, Brand Director. He shares stories of the past, present and future of the brand. The event is hosted at Forty Three Bakery in Salt Lake City and Andrew, also joins for tea (mostly spilled) and his hottest takes and bakes.

Brand Marketing vs. performance Marketing, how do you find the balance?? I'm so glad you asked. This episode with Nicole Sumner, Brand Director at Ollie, gets to THE BOTTOM of this question (which we love). Grab your coffee, get your Airpods, and tune into a convo with Nicole and I as she breaks down Ollie's approach to brand-building in a crowded dog food market and how they're emphasizing the importance of a distinct visual identity and consistent brand voice.  00:00 Introduction and Guest Welcome 00:17 Nicole's Journey into Marketing 02:06 Building Ollie's Brand Identity 06:04 Balancing Brand and Performance Marketing 12:46 Ollie's Ice Cream Collaboration with Van Leeuwen 23:14 Challenges in Building a Brand   Follow Nicole: LinkedIn: https://www.linkedin.com/in/nicolemangino/   Follow Daniel: YouTube: https://www.youtube.com/@themarketingmillennials/featured Twitter: https://www.twitter.com/Dmurr68 LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing   Follow Aidan: LinkedIn: https://www.linkedin.com/in/aidanbrannigan/ Twitter: https://twitter.com/BranniganAidan TikTok: https://www.tiktok.com/@aidan_brannigan Sign up for The Marketing Millennials newsletter: www.workweek.com/brand/the-marketing-millennials   Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com

Matt Jones is the Co-Founder and Brand Director of Four Pillars Gin. Topics discussed - what makes Four Pillars Gin special, career pathway, setting up for success, innovation, how to think about your business, the process of writing a book (Lessons From Gin), making decisions, what's your dream + selling the business. Grab 15% OFF SXSW Sydney Badges using our promo code ⁠here⁠. ⁠Apply to join⁠ the DBSC 'MOVE' Founder program. Subscribe to our Dream Big Social Club NEWSLETTER to stay up to date with all things Funny Business + more ~ ⁠⁠⁠⁠https://dreambigsocialclub.beehiiv.com/subscribe⁠⁠⁠⁠ Web ~ ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://linktr.ee/funnybusinesspodcast⁠⁠⁠⁠⁠⁠⁠⁠⁠ Instagram ~ ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/funnybusiness_au/⁠⁠⁠⁠⁠⁠⁠⁠⁠ LinkedIn ~ ⁠⁠⁠⁠⁠⁠⁠⁠⁠Lach⁠⁠⁠⁠⁠⁠⁠⁠⁠ / ⁠⁠⁠⁠⁠⁠⁠⁠⁠Rob⁠⁠⁠⁠⁠⁠⁠⁠⁠ CONTACT ME (Lach) ~ ⁠⁠⁠⁠⁠lach@dreambigsocialclub.com⁠⁠⁠⁠⁠

This week Steve chats with the Brand Director of Bombay Sapphire, Bacardi, Jaime Keller.

Paul is the PR and Brand Director at Andersen Press and chats to me about the role of a publicist within the children's book industry. We delve into brilliant books and also Vanderpump Rules, Love Is Blind and Below Deck - we love a bit of telly! Fun and informative, Paul is an excellent guest!

With the use of social media continually on the rise, alongside the growth of new side hustles, and businesses, it's important that as founders we are using social media effectively to help market our businesses!   Today on the podcast I am joined with Grace Andrews, Marketing & Brand Director at Flight Studio, and founder of The Social Climber to discuss how you can use social media effectively to help grow your business! Fancy watching the full episode on YouTube instead? Click ⁠⁠here⁠⁠. For more All Things Money, make sure you give us a follow on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ and sign up for our ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠monthly newsletter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! Fancy supporting the podcast? You can do so ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.

In this episode, Erin, The Sis Kiss's Brand Director, asks Meg personal, professional, and wildly unprofessional questions! Meg and Erin have been through it ALL together and aren't afraid to laugh along the way.

In this week's episode, we're back talking to Grace Andrews, the Marketing and Brand Director at Flight Studio, home of The Diary of a CEO podcast starring Steven Bartlett! We're also speaking to Creative Manager Sam on his thoughts on how to make use of Pinterest.Want to be featured on the pod? Drop us a voice note on Instagram at @GiraffeSM.

Jake Schinker, Co-Owner, Brand Director of Eagle Park Brewing Co. joins us this week for a great conversation about one of Wisconsin's best breweries. We talk to him about the origin of Eagle Park and how its changed over the years. We discuss hops and how they select the hops they chose in each beer. We dive into the sour question and what makes the beer so delicious. We talk about so much more in this great episode, stay tuned and cheers!!

In this week's episode, we're talking to Grace Andrews, the Marketing and Brand Director at Flight Studio, home of The Diary of a CEO podcast starring Steven Bartlett, as well as joining Brianna and Nikki from here at Giraffe Social as they discuss the latest M&S collab.Want to be featured on the pod? Drop us a voice note on Instagram at @GiraffeSM.Want to be featured on the pod? Drop us a voice note on Instagram at @GiraffeSM.

Send us a Text Message.In this very special episode, I'm  thrilled to welcome a true branding genius, Nick Lateur! As the Brand Director at HPG and the creator of the highly popular blog “Mondays with Nick”, Nick has made huge waves in our industry with his innovative and engaging content. He's also the mastermind behind the hilarious and widely-loved PPAI Takeover videos. It's no surprise that Nick was ranked #1 on PPAI Online 18: The Best Promo Pros on social media!Join us as Nick shares his journey, his creative process, and his top tips for building an unforgettable brand. This is an episode you won't want to miss!Thanks for listening! If you enjoyed this episode, please leave a 5-star rating along with a brief review. And don't forget to order your BADASS T-shirt here.About MeHey there, I'm Joelly - the Branding Badass. My badass superpower is helping you build a brand that matters. From branded merch to brand consulting, when you work with me, you get results! Need help telling your brand story? Learn more here.To advertise on the show click hereLet's stay connected!instagram - @Branding_BadasslinkedIn - Joelly Goodsonwebsite - BrandingMatters.ca

During May, Recruiting Future combined forces with The Chad and Cheese Podcast to run two face-to-face TA leader meet-ups in Edinburgh and Glasgow. TA is on the brink of a revolution, and people expect significant changes in the coming months and years. While there was some anxiety about potential future scenarios, there was genuine excitement around the potential of AI, skills-based thinking, and a more integrated approach to talent, making recruiting better for everyone. This episode features eight industry leaders talking about the practicalities of the revolution ahead: Danny Caines - HR Project Manager International Talent Acquisition at Babcock George Dobbin - Global Head of Talent Acquisition and Development at Sabio Susan McRoberts - Independent HR Consultant  Nicki Paterson - Chief Growth Officer at Solutions Driven Euan Cameron - CEO at Willo Nicolle Sinclair - Talent Engagement Leader at Diageo Euan McNair - Talent Acquisition, Inclusion, and Brand Director at Aegon Jo Grant - Employer Brand Manager UK and Ireland. Follow this podcast on Apple Podcasts.

In this week's episode, we're exploring how traditional marketing can be translated to social media with guest Stacey Britt-Fitzgerald, the Brand Director at Grind, as well as our Social Media Assistant Alicia!We'll discuss:Transitioning traditional marketing to social mediaInstagram's new feature updatesTikTok extending video limitsAnd much more!Want to be featured on the pod? Send us a voice note on Instagram at @GiraffeSM.Want to be featured on the pod? Drop us a voice note on Instagram at @GiraffeSM.

Join host AJ Paron in an enlightening conversation with Jennifer Kolstad, the Global Design and Brand Director at Ford Motor Company, as they delve into the fascinating world of design and its profound impact. Despite her limited background in healthcare design, Jennifer took on the monumental task of spearheading the six-million-square-foot Kuwait Children's Hospital project with HKS. Together, they explore the intricacies of this ambitious endeavor and touch on themes of innovation, empathy, and the lasting influence of design on our world. Learn more about your ad choices. Visit megaphone.fm/adchoices

Die Energiebranche befindet sich in einem riesigen Umbruch und Unternehmen weltweit suchen die Hilfe von Experten, um ihre Klimaziele umzusetzen. Markus Popp arbeitet seit über 20 Jahren im Energiesektor und seit 2021 als Brand Director der Firma Omexom. In Australien betreibt die Firma das neue Omexom Institute in Laverton Victoria. Ziel der Einrichtung ist die Schaffung von Ressourcen und Bildung, bzw. Weiterbildung von Mitarbeiter*innen.

(Season 8 is in partnership with ADCOLOR. ADCOLOR champions diversity and inclusion in creative industries) A first generation American by way of Ghana, Paanii is a charismatic and driven leader. He is currently a Brand Director at Wieden+Kennedy in Portland, working on the Nike account. His passion is to help people realize their full potential; in their personal lives or professional careers. He lives by the mantra “Be the best you, that you can be”. To fulfill his passion, Paanii is an active mentor to aspiring marketers and advertisers. In 5 years at the agency, he has led and contributed to numerous large projects ranging from Olympics campaigns, championship celebration ads, brand campaigns, and city takeover initiatives. His projects have won many awards from a Cannes Lions Grand Prix to an Emmy. His relentless work ethic is attributed to never being comfortable and leading by example.

In this episode Alex and Brian sit down with Jordan Rogers, the former Marketing & Brand Director at Nike, who shares his journey from battling addiction to landing his dream role at Nike.Jordan offers an insider look at Nike's branding strategies, collaborations with renowned athletes like Odell Beckham Jr, and breaks down the complicated world of sports marketing, NIL, and college sports.This is a must listen for anyone looking to build a world class brand, influencer partnerships, or trying to land their dream job with brands like Nike.As always, appreciate you all listening, and don't forget to leave us a review and submit your questions for Alex and Brian at the email address below. See you next week.--------------------WANT FREE GAME? Or just have a question for Brian & Alex?Submit your questions here: www.marketingexamined.com/podcastOR email us at podcast@marketingexamined.com--------------------WATCH THE PODCAST ON YOUTUBE:For full video versions, and short highlights of every episode, head tohttps://www.youtube.com/@marketingexamined?sub_confirmation=1NEWSLETTER:For growth playbooks, deep dives, and marketing case studies, get subscribed atwww.marketingexamined.com--------------------Follow Alex & Brian on Twitter and IGwww.twitter.com/@alexgarcia_atxwww.twitter.com/@brian_blum1CHAPTERS:00:00:00 - Introduction and Jordan's Obsession with Nike.00:05:59 - Creating alignment between your brand and their representatives.00:11:30 - Should brands ONLY focus on ROI?00:13:07 - What are the key components of a strong brand?00:16:21 - Using Ads to build your brand identity.00:18:48 - The importance of community on Social Media.00:22:42 - Could Nike ever become a social-first company?00:27:15 - The Death of the Signature Athlete, and Why are Brands Obsessed with NY and LA?00:34:41 - Jordan synced up OBJ and Cristiano Ronaldo at Paris Fashion Week00:40:25 - The frail nature of an athlete's career00:43:34 - NIL Collectives, and why Young Athletes need to know about them.00:46:44 - How Jordan and Alex got started by bartering.00:54:24 - The Death of the NCAA & the future of College Sports.00:58:37 - Jordan on Johnny Manziel's Pro Day.01:02:32 - Jordan's Playbook for Up-and-Coming Recruits01:07:31 - Jordan's message to top high school recruits.01:10:43 - How do you get a Job at Nike?

Join our host, Gareth McGlynn, as he welcomes Ivo Brook, Brand Director at Hanson Wade, to discuss the upcoming Advancing Preconstruction 2023 event in Denver, Colorado, from May 1st to May 3rd. In this episode, they cover: Hanson Wade's Growth: Brief insights into the company's expansion. Conference Evolution: Advancing Preconstruction's impactful nine-year journey. Benefits for Professionals: The conference's value to contractors, owners, architects, and subcontractors. Denver 2023 Expectations: Sneak peek into the upcoming developments and key announcements. Exclusive Podcast Announcement: A special reveal awaits our listeners, in partnership with Advancing Preconstruction. Remember use Discount Code: PODCAST10 to receive a 10% discount at checkout. Register for Advancing Preconstruction 2024 in Denver go to: https://ter.li/n5hwa0 The full Advancing Preconstruction event guide can be accessed here: https://ter.li/ankopp You can get in touch with Ivo Brook via his Linkedin: https://www.linkedin.com/in/ivobrook/ Stay updated on the latest in preconstruction. Subscribe, like, and share with your peers!

You should hear how Paanii Annan explains why Nikola Jokic is the best person to learn from as an Account Person.  Or what it's like to be a Brand Director on Nike at Wieden + Kennedy.  Or what it's like to move from Denver to Chicago for his first job at Leo Burnett in Chicago.  You should listen to his best advice for aspiring account professionals and the key attributes he exemplifies and looks for when he is hiring.  And you can ask him directly about these things after you listen, because he gives out his email at some random point in the podcast.  But, we will leave that for you to find; along the way, you will learn about his life and some valuable advice for all aspiring advice.  Listen to Paanii, for the golden nuggets of advice that could be the difference.  Links https://www.linkedin.com/in/paanii-annan-77285765/ https://www.crowbarawards.com/ https://www.linkedin.com/company/breaking-entering-podcast

(VIDEO PODCAST) My guest this week is Alex Rodriguez, Brand Director at Bare Performance Nutrition talks with me about building a career he believes in. Alex's story begins with his post-LSU days, where he started on the design team at his church before advancing to a role at Adidas. He reflects on how his faith not only guided him but also pushed him to dream big and venture into unexpected paths. Alex talks with me about his experience at BPN, building a remarkable creative team, battling burnout, and coming up with fresh ideas that challenge the "supplement brand" paradigm. He also discusses the influence of Nick Bare as a creative mentor and how fitness broadens his perspective, contributing to his professional and personal growth. This insightful conversation is a treasure trove of inspiration, especially for creatives looking to push their boundaries and GO ONE MORE! Follow Alex on Instagram More from The Creative Brief YouTube iTunes Twitter/X Instagram Website

The Lawyer Stories Podcast Episode 165 features Skylar Worthington, Brand Director for LEX Reception.  Skylar shares with us her incredible opportunities for growth since joining LEX.  LEX Reception is a 24/7 legal reception service designed to give lawyers more time for what matters most. From answering calls to scheduling appointments and managing legal intake, LEX Reception is an extension of our client's law firms around the clock. Skylar currently represents the brand globally and leads the operations team with the goal of ensuring quality service for their customers and the wider team.

Secret's out – P&G Brand Director (and Curiosity bestie) Grace Whitman has been (lightly) grilled by the Question Everything gameboard. And yes, all your burning questions about working in those iconic towers have been answered.   Grace serves as the Senior Brand Director for Secret – but we know her best from being the lead client on our Native No is our whoa work. Grace is known to be a master brief writer, data nerd, and an absolute blast on set.   Before Secret, Grace got her start at P&G working in R&D for baby care. After earning her stripes in P&G Consumer Market Knowledge, Grace went on to lead Native's retail launch efforts and left her stamp on Old Spice.   Between astute marketing insights, prepare to catch some antics – including Grace's choir career, her Yagoot FOMO, and her fascination with death. This is a can't-miss episode.   Why the best briefs often take 5 months to create – and the consequences of rushing the process.   What P&G looks for in an agency and what totally turns them off.   Why it pains your client to give executional feedback and how to avoid it.   Why your brief should be like a contract that agencies and clients both sign.    Why the most successful people are the ones who ask the questions everyone's thinking.   How small shifts in language can make a brief endlessly more inspiring.   Why giving your agency internal political context can set them up for success.   What DTC brands have to learn from legacy brands and vice versa.   Why Cincinnati's startup scene is one of the best.   Connect with Grace on LinkedIn here.   If you'd prefer to read the biggest takeaways from our conversation, catch the write-up here.  

This FUBCON Session of Real Estate Team OS features marketing and branding expert Nick Mallory, who's got deep expertise in craft beer and who worked with Elysian Brewing, Rogue Ales, and the Craft Brew Alliance before joining Boneyard Beer as Brand Director.Watch or listen to this Session with Nick for insights into:- Your ability to open up conversation, remove obstacles, and unlock creativity by being an empathetic leader- How a leader should always be working to hire their replacement- The 6 characteristics every great brand or marketing initiative should have to stand out and differentiate in a commoditized market: Simple, Interesting, Meaningful, Unique, Understandable, and Unexpected- How to ladder up from agent brand to team brand to brokerage brand to franchise brand- Balancing investments into your brand promise and your client experienceAt the end, find out who he honors to honor his own soul and why the toughest times give you the most learning and growth.Connect with Nick Mallory:- https://www.instagram.com/thenickmallory/- https://www.nickmallory.com/Learn more about Real Estate Team OS:- https://www.realestateteamos.com- https://linktr.ee/realestateteamosFollow Real Estate Team OS:- https://www.instagram.com/realestateteamos/- https://www.tiktok.com/@realestateteamos

In this episode #95 of the 2B Bolder Podcast, we had the pleasure of hosting Stephanie Brown, the  founder of Creative Career Level Up. Stephanie's impressive resume includes roles at industry leaders like Nike and Apple. She is the author fo the book, 'Fired: Why Losing Your Job is the Best Thing That Can Happen to You'. Stephanie shared her transformative journey from being a Brand Director to facing unemployment, and then achieving her dream role, emphasizing that setbacks can be setups for comebacks. She shed light on the unique cultures of Nike and Apple and discussed the importance of job clarity. For the introverts out there, Stephanie offered invaluable networking advice. We also delved into her specialized programs, from 'Total Clarity' to 'Pitch + Position', and discussed her book 'Fired', which serves as inspiration not just for those who've lost jobs but for anyone seeking career inspiration or career advice.  Stephanie shares insights on career promotions, salary negotiations, and her top skill recommendation for a standout career. Plus, a fun rapid-fire round revealed her personal preferences, from waffles over pancakes to her love for comedy and tea! Don't miss out on this fun and inspiring conversation!Resources:Creative Career LabStephanie Brown on Tik TokThe 2B Bolder Podcast provides first-hand access to some amazing women. Guests will include women from leading enterprise companies to startups, women execs, coders, account execs, engineers, doctors, and innovators.Support the show

As the Chunks Brand Director, Lupe Wright directs and produces all Creative and manages the marketing. She chats with Tiffany about her role at Chunks and how its evolved over the 2 years she's been with the team. (She actually started as a Shipping Specialist!) Tiffany and Lupe chat about what Lupe was doing pre-Chunks, the day-to-day nitty gritty, and how she likes her eggs (and other fun facts!) Find us at chunks.shop or on IG and Tiktok

ONE WEEK LEFT! > The Abundance League Mastermind Learn exactly how to scale your business to the high 6 and 7 figures without burning yourself out. {$3000 OFF SALE IS ENDING}   There's a new highly profitable way to share your offers and market your business, and the entrepreneurs who are embracing this are cashing in, and the people who are resisting this change are losing THOUSANDS of dollars a day.   Before your brain starts telling you, “Oh but I have such a small audience,” “I'm not someone who is going to shake my bootie on social media,” or “I'm boring and I don't want to be on my phone all the time!” HEAR ME OUT ON THIS.    You showing up in your content as 100% you on any given day, the messy, the cute, the crabby, the tired, the joyful, the stressed, and all of the hundreds of emotional states in between > IS YOUR SECRET WEAPON.    In fact, your showing up too polished, too put together, to surface, and too professional is what is killing your audience growth and sales.    People want to deeply connect with the person they hire or the brand they are buying from, it's nearly impossible to do that IF you aren't showing all sides of yourself.    Your brain tells you that it isn't professional to show up that way in my industry and that people won't buy from you if they really knew how much of a mess you really are behind the scenes. And I'm here today telling you with concrete proof, THAT THE OPPOSITE IS TRUE.    If you don't build trust quickly with strangers it could take YEARS before they feel safe enough to give you their time, energy, and money. The secret is to have your ideal client feel you are that new friend who they feel like they've known for years. The only way to do this with integrity is to show up in your content with your walls down and that social costume off.    For the first time ever my Brand Director, Samantha Parker, and I are pulling back the curtain on our Millionaire Content Marketing Formula. Between the two of us, we have 24 years of experience in doing digital marketing for thousands of business owners and brands of all sizes and industries. This proprietary formula we've developed works for any business in any industry.    Connect with Sam: Instagram: @TheSamanthaParker TikTok: @ChilGlitter   This 4-month revolutionary program, The Abundance League Business Mastermind is where I will be personally showing you how to take your business to the next level without losing your mind. It's by application only, and the pre-launch sale is ending soon. DETAILS + APPLY HERE The Abundance League Mastermind   YOUR Season of Abundance Walk: Guided Meditation Series  Click here to get it for FREE!! projectmewithtiffany.com/seasonofabundance   Tiffany on Instagram @projectme_with_tiffany  Tiffany on TikTok @projectme_with_tiffany Subscribe to Tiffany's FREE weekly digest The Secret Posse