Podcasts about fmcg

Richard Peake is the Managing Director at Merchant Gourmet, a British Foods company founded 30 years ago with a strong focus on making an impact through their healthy, nutritious and quality-oriented product. He joins the show to reflect on how Food brands can still find growth if they have the right vision and execution, how he's developed his career and his thoughts on how to have a functional company culture. Topics covered: Career background from big FMCG to category disruptors His approach to business and bringing some process to fast growth How they've positioned Merchant Gourmet as a genuine brand with a focus on quality and a strong in-store execution Bringing innovation and fun into non-sexy product categories How to delight Retail buyers to break into the aisle Balancing commercial growth with sustainability and ethical leadership More Follow us on LinkedIn: https://www.linkedin.com/company/fmcgguys/   Audio Mixing by Rodrigo Chávez Voice Acting by Jason Martorell Parsekian

In this special episode, recorded live from AWS's Shoreditch office, we launch a brand-new 5-part series with Amazon Web Services. You can also watch the episode here: https://youtu.be/RXWMOA46Em8 Together with Marco Kormann (AWS), we explore how Generative AI is reshaping the way consumers search, discover, and shop — and what that means for brands and retailers. To do that, we are accompanied by two star guests: Richard Lim, CEO at Retail Economics, and Charley Hackerson, CRO at Botify. Tune in to learn about: How GenAI is disrupting the consumer journey and rewriting the rules of search Why traditional SEO tactics aren't enough in an LLM-driven world What agentic retail means — and how it could transform FMCG buying behavior The role of data infrastructure and governance in staying AI-ready How leading retailers are adapting their digital strategies to remain visible and relevant  

In this episode gordon sits down with Lisa Novak, Head of Digital Media and Customer Engagement at McDonald's Österreich, whose career spans iconic marketing institutions from Innocent to Unilever, Mondelez, and now the golden arches.Lisa shares how she and her team craft McDonald's Österreich digital customer experience from app activations and loyalty programs to Happy Meals and nail polish collections inspired by dipping sauces. They dive into how creative passion, grounded leadership and a touch of ketchup-in-the-veins spirit fuel one of the world's most famous brands.Lisa opens up about her accidental entry into marketing, her love for FMCG, and the contagious energy of working with people who challenge and inspire and why sometimes the best marketing isn't just about "pretty pictures" but measurable business impact. Moreover why brand consistency is no longer about staying the same, but about evolving with purpose. Lisa unpacks what it means for a brand to stay authentic while collaborating with unexpected partners from nail polish to Austria's biggest rapper and why fan-first thinking is the golden rule of modern branding.Tune in for insights on how McDonald's builds consistency and personality across digital touchpoints and how to keep excitement alive in a job that never stands still.

Grow Your Business: https://swiy.co/BSW-RSPGuest Suggestion Form: ⁠https://forms.gle/bnaeY3FpoFU9ZjA47⁠Disclaimer: This video is intended solely for educational purposes and opinions shared by the guest are his personal views. We do not intent to defame or harm any person/ brand/ product/ country/ profession mentioned in the video. Our goal is to provide information to help audience make informed choices.Order 'Build, Don't Talk' (in English) here: ⁠https://amzn.eu/d/eCfijRu⁠Order 'Build Don't Talk' (in Hindi) here: ⁠https://amzn.eu/d/4wZISO0⁠Follow Our Whatsapp Channel: ⁠https://www.whatsapp.com/channel/0029VaokF5x0bIdi3Qn9ef2J⁠Subscribe To Our Other YouTube Channels:-⁠https://www.youtube.com/@rajshamaniclips⁠⁠https://www.youtube.com/@RajShamani.Shorts⁠

Mehmet Karamollaoglu is the Managing Director for Turkey & Eurasia at Mondelez International, overseeing 11 dynamic markets. After leaving Turkey to pursue a Master's degree in the U.S., Mehmet embarked on a global FMCG journey—leading commercial teams and business units across multiple geographies. What truly sets him apart, though, is his deep curiosity and drive to stay ahead—whether it's understanding the evolving consumer or driving digital transformation in the food industry. He joins the podcast to speak about: His career development across countries and functions The importance of having the right mentors Becoming interested in eCommerce and Digital as a GM The changing market and the rise of 3P marketplaces and TikTok shop How big brands can compete with emerging ones while being coherent with their ethos More Follow us on LinkedIn: https://www.linkedin.com/company/fmcgguys/   Audio Mixing by Rodrigo Chávez Voice Acting by Jason Martorell Parsekian

欢迎收听雪球出品的财经有深度，雪球，国内领先的集投资交流交易一体的综合财富管理平台，聪明的投资者都在这里。今天分享的内容叫新消费、旧消费和FMCG们的路线之争，来自德加圣手。新消费和旧消费已经到了“路线之争”的地步，近日来随着港股新消费代表们再创新高和所谓以白酒为代表的传统消费资产持续下跌，这样的讨论已经到了白热化的地步。新旧消费的定义大体是，新消费是指更多体现情绪价值，不以产品制造成本定价，契合年轻人需求的消费品，甚至我看有人统一定义为没有被资金抱团过的消费品。而旧消费就是传统消费量价模型下，以白酒为代表的，可能之前被机构重重抱团过的消费品。中国的公募基金非常可笑，只要提到是消费品基金，无论主动还是被动，都大比例的会持有白酒，但实际上我个人如果要给消费划分阵营的话，应该是新消费、旧消费，和穿越百年依然经久不衰的快速消费品，FMCG。白酒和FCMG完全不应该都划到旧消费这一阵营中，因为两者其实有本质区别。对于FMCG的定义是，一个消费品可以称为快速消费品，必须同时满足三个条件：1、单个产品价格低廉；2、只要条件允许，产品生产可以快速复制和流程化，理论上可以在全球任何市场本地化其工厂，生产和销售本产品；3、销售通路宽又广。白酒没有一条符合这样的定义，白酒的均价从来不会和廉价二个字挂钩，茅台只能在茅台镇生产，他们的销售通路也依然是传统经销商加少量门店、电商等直营。所以把白酒和FMCG们都划到传统消费的阵营里，是不合适的。我对新消费的看法挺明确的，目前在新消费上赚了3倍以上的朋友，我是真心羡慕你们，仅以泡泡玛特为例，我很佩服你们能在泡泡玛特70元之前选择重仓。抓住了需求扩张，甚至连公司自己都没能预料到需求能有如此扩张的投资机会，你们在那个时候，判断出了后面的需求会更好，并且让这一预想成为现实，重仓持有，这绝对是不容易的。但这不是我的投资模型，即使让我回到泡泡玛特70元的时候，我还是投不了他。我的模型是不认可以未来需求会更好作为出发点去下投资决策的，我能投的生意，是要求，无论需求好坏，他都能长期稳定的挣钱，不需要持续资本开支的前提下越挣越多，并且能够从全球的行业和赛道的终局状态中反馈给当下进行定价，我投格力，就是全球终局状态下反馈定价的典型案例，和投泡泡玛特完全不是一码事。泡泡这门生意，我找不到全球终局模型，这对我来说是无法定价的生意。当然，投泡泡的原因我相信肯定不止于对需求的判断，也有很多供给端的考虑，泡泡这样的公司是独特的，也是现象级的，我抓不到这样的机会，确实是心中羡慕，但我依然不会改变自己的模型，这不是固步自封，而是一个投资人根子上对投资这个事情的理解。就目前的位置和价格来看，我对泡泡玛特的想法也很清晰，我觉得目前是有巨大泡沫的时点，标志是泡泡已经开始逐渐严重的金融化。之所以一直对茅台有担心，也和金融化有很大关系。古今中外，凡是被金融化的产品，无一例外最终都将被戳破泡沫。因为金融化会短期内急速的放大需求，泡泡很好，大家很喜欢，需求是100，而目前供给可能只有70。但带上金融化属性后，需求会迅速膨胀到1000甚至10000，这种短期内基于金融本质属性扩张的百倍以上需求，都是泡沫。但为了应对快速膨胀的“需求”，企业不得不尽快提升产能，增加供给，“缝纫机都踩冒烟了”。然而金融属性的需求，是建立在沙滩之上的，随便有一些风吹草动，这9000多可能就跑了。那个时候，即使真正喜欢泡泡的需求，可能翻了5倍变成500，但供给在那个时候已经是5000了，怎么办。我不知道这个泡沫会不会越吹越大，何时会被捅破。但基于我对这件事物的判断和理解，这个价格无论如何我是无法进场的了，只能继续观察。我觉得，这也会帮助我加深对这类新消费公司的理解。白酒消费，谈过很多次了，这里就不再赘述，如果没有大的意外，后面的路会很难走，这个资产在我这里依然没有性价比，等看看后续的价格吧。茅台一样存在上述金融化的风险，但激烈程度和趋势会因为商品的不同而有所区别。茅台有个重要功能是办事。即使现在场景已经没了很多，但中国这个人情社会，办事的需求永远都在。然而情绪需求，悦己需求，是很容易被别的东西替代的，而办事的需求，是有求于别人，本质还是不一样。我自己还是会站FMCG多一点。终局概念上来看，FMCG之所以能在全球风云变化的几百年里生生不息，屹立不倒，核心其实就在于上面提到的对他的三点定义。这样的产品满足的是人类长期稳定的需求，只要还有人类在，他们依然会继续生长下去。FMCG是“重剑无锋”的资产，虽然看着不起眼，也没什么炫目的题材，这几年更没有耀眼的业绩，但和其他很多资产相比他最大的优势是，有底。甚至我夸张点说，商业世界很多赛道、生意，烟一阵雨一阵，最后大多烟消云散，长期来看，可能都不如卖包子的活得有韧性。当然这是开玩笑，但我想说的是，投资这个事，得知道底在哪里，我之所以这些年几乎就只看消费，只投消费和可转债，就因为这两个东西，都有底，还是那句话，这是一个人根子上对投资这个事的理解。这几天我也在反思我自己的研究框架，发现确实很有问题，后面我也会继续优化和调整，但关于“有底”这个事，不会改变，这也是未来继续优化投研模型的方向。关于新消费、旧消费，不是对错之分，这更多是价值观的选择，我觉得还是应该抱着开放的心态多学习，同时坚持自己该坚持的东西，不断努力下去吧。

Get Out! Events is a full-service events agency based in Singapore, built to reimagine the way companies connect with their people. Specializing in corporate experiences, GO designs and delivers everything from Dinner & Dance celebrations and Family Days to high-impact team building, FMCG activations, and even maritime-themed events like ship launches and guided tours. With a focus on meaningful engagement and seamless execution, the team at GO blends creativity with logistics to craft moments that feel personal, purposeful, and unforgettable. On The Right Business, Hongbin Jeong speaks to Felix Sim, Co-founder and Managing Director of GO Events, to find out how they're crafting unforgettable events for different occasions. See omnystudio.com/listener for privacy information.

Engagement rings: https://cnb.cx/4jSy1yjEnvironmental impact: https://bit.ly/4l1eP29LGD Market size: https://bit.ly/3FAxvqHhttps://bit.ly/43S6F5fhttps://bit.ly/4l6bi2Qhttps://bit.ly/43YEEsMLV, Prada and other luxury brands enter LGD segment: https://bit.ly/4kw0YREGuest Suggestion Form: ⁠https://forms.gle/bnaeY3FpoFU9ZjA47⁠Disclaimer: This video is intended solely for educational purposes and opinions shared by the guest are his personal views. We do not intent to defame or harm any person/ brand/ product/ country/ profession mentioned in the video. Our goal is to provide information to help audience make informed choices. The media used in this video are solely for informational purposes and belongs to their respective owners.Order 'Build, Don't Talk' (in English) here: ⁠https://amzn.eu/d/eCfijRu⁠Order 'Build Don't Talk' (in Hindi) here: ⁠https://amzn.eu/d/4wZISO0⁠Follow Our Whatsapp Channel: ⁠https://www.whatsapp.com/channel/0029VaokF5x0bIdi3Qn9ef2J⁠Subscribe To Our Other YouTube Channels:-⁠https://www.youtube.com/@rajshamaniclips⁠⁠https://www.youtube.com/@RajShamani.Shorts⁠

In this bite-sized Brand Growth Heroes SHORT episode, Ben Greensmith, Country Manager for the UK and Ireland of Tony's Chocolonely, reveals:Why out-of-home is Tony's secret weaponHow their sales team of 30+ is structured to drive growthA surprising revenue stream that's doubling year on yearIf you want to gobble up even more insights, don't forget to like, follow, or subscribe Brand Growth Heroes podcast — and if you're keen for full conversation between Fiona and Ben, you can find it in our catalogue (December 2024.#BrandGrowthHeroes #TonysChocolonely #FMCG #ChallengerBrand #MKJIgnite #Recruitment #HR #GoldenNuggetsThis BGH SHORT is hand-picked by FMCG recruitment pros MKJ Ignite.Over the past few years, I've become increasingly frustrated at just how HARD it is for founders to find the right people for their business.There are fewer applicants than there used to be for roles in sales and marketing in CPG businessesIt's even tougher to find that magic mix of mindset, experience and soft skills— as well as someone who genuinely fits your culture and values.And the process? It's a lot: search, connect, schedule, first interviews, follow-ups, feedback loops — all while juggling a scaling business — and you STILL might not end up with the right person.It struck me that so many of the incredible guests on Brand Growth Heroes have shared absolute gold when it comes to building teams — how they hire, how they lead, and what they've learned when it all goes wrong.So the brilliant crew at MKJ Ignite - Billy, Paul and Immy, have gone through the Brand Growth Heroes archives and handpicked some snippets from the founders of your favourite challenger brands (think Olipop, Freja Bone Broth, Child's Farm, Perfect Ted and Tony's Chocolonely), pulling out the best people insights.  And as a result....BGH SHORTS: The People Series was born!Short 5 min episodes. Golden nuggets. Actionable insights Every 2 weeks, we'll drop a new 5-minute clip - so don't forget to HIT FOLLOW!Because your business is only as strong as your team.It really shouldn't be this hard — but it is.So let's make it a little easier! If you're wondering whether or not you need help with your recruitment, or would like to ask for some advice, you can book a no-obligation call with Billy - or anyone on the team - here!Connect with Billy Maddock on LinkedInConnect with Immy Southwell on LinkedInConnect with Paul Jones on LinkedInFollow MKJ Ignite on InstagramConnect with MKJ Ignite on LinkedIn

This episode explores:Maria Pia De Caro's approach to making her team “agility champions” that can rebuild and reimagine supply chain structures to support business goals. (1:32)Pernod Ricard's three pillars of supply chain productivity in today's evolving trade environment. (4:51)Balancing talent specialization and generalization across the supply chain. (11:14)Actionable advice for CSCOs navigating today's VUCA business environment. (16:38)Host Thomas O'Connor discusses Pernod Ricard's approach to supply chain productivity and agility with Maria Pia De Caro, the organization's EVP of integrated operations and sustainability and responsibility (S&R). They explore adjusting supply chain operations to deliver on business fundamentals like service, cost and cash, as well as how Pernod Ricard drives productivity in today's VUCA environment. They close the show with recommendations for CSCOs around boardroom communications that make the business stronger, more agile and faster in an environment where speed is crucial.Gartner clients interested in finding out more about this topic can access the following:Survive and Grow in This Volatile Tariff-Driven EconomyCSCOs Can Improve Their Influence With C-Suite StakeholdersAbout the Guest:Maria Pia De Caro is a seasoned leader in integrated operations and S&R, boasting over 25 years of global experience in supply chain and operations. Throughout her distinguished career, she has spearheaded multifaceted teams focused on engineering, manufacturing, M&A and supply chain innovation across renowned FMCG enterprises. Maria Pia's journey includes pivotal roles at Procter & Gamble, Mondelez, Unilever and Nomad Foods in diverse locations such as Italy, Belgium, the Netherlands, China and the U.K., before bringing her expertise to Pernod Ricard Group in 2023.

Vikram Sinha, CEO of Indosat Ooredoo Hutchison, speaks with Jeremy Au about his personal journey, the power of distribution, and why AI is not just another wave of telecom innovation. They retrace his career from selling mobile plans to leading a successful merger, discuss why distribution is still the biggest driver of growth in emerging markets, and unpack how AI must be localized, inclusive, and protected from bad actors. Vikram explains why telcos should stop blaming regulators, focus on customer experience, and build sovereign infrastructure to stay competitive. He shares how his leadership is shaped by integrity, purpose, and prioritizing people over process even when facing fear and uncertainty. 01:33 Career pivot from engineering to business: Vikram switched paths after his mother's passing and landed his first job at Coca-Cola while selling mobile plans during a summer break. 09:16 Learning integrity through a mistake: A personal audit error at Coca-Cola taught him to separate mistakes from dishonesty and to lead with transparency. 13:56 Distribution is telecom's real advantage: Vikram used FMCG distribution playbooks to build direct rural reach in India, Africa, and Indonesia. 19:01 4G fulfilled 3G's promises, AI will fulfill 5G's: He believes AI paired with low-latency 5G will unlock scalable breakthroughs in health, education, and productivity. 25:47 Early AI investment is essential: Vikram urges telcos to move beyond comfort zones and lead national infrastructure efforts to ensure sovereign digital capability. 26:57 Customer experience over excuses: Telcos must stop blaming regulators and instead deliver seamless service that earns long-term user trust. 44:06 Brave leadership in a merger turnaround: Despite industry odds, Vikram led a successful telco merger by focusing on mission, mindset, and team strength. Watch, listen or read the full insight at https://www.bravesea.com/blog/vikram-sinha-signal-to-scale Get transcripts, startup resources & community discussions at www.bravesea.com WhatsApp: https://whatsapp.com/channel/0029VakR55X6BIElUEvkN02e TikTok: https://www.tiktok.com/@jeremyau Instagram: https://www.instagram.com/jeremyauz Twitter: https://twitter.com/jeremyau LinkedIn: https://www.linkedin.com/company/bravesea English: Spotify | YouTube | Apple Podcasts Bahasa Indonesia: Spotify | YouTube | Apple Podcasts Chinese: Spotify | YouTube | Apple Podcasts Vietnamese: Spotify | YouTube | Apple Podcasts

When a startup founder, defense strategist, FMCG operator, and social worker team up, they don’t form your average nonprofit. They form Antica—a foundation reinventing how Singapore addresses aging and reintegration. At the helm is Dixon Lim, a former founder now running Antica with the hustle of a Series A startup.In months, they’ve launched Project GUARDIAN – passive tech to prevent falls in senior homes and Project SECOND WINGS – reintegrating ex-offenders into real community jobs. Their mantra? Move fast, build smart, and don’t wait for permission. With aging populations and rising complexity, Antica poses a radical question: What if nonprofits scaled like startups? On The Right Business, Hongbin Jeong speaks with Dixon Lim, Executive Director of Antica to find out more. See omnystudio.com/listener for privacy information.

الرئيس التنفيذي ومبيعات المستحيل: رؤية على قيادة الجيل الجديد وتكتيكات التوظيف غير التقليدية" هل تساءلت يوماً عن نوع المهارات التي يبحث عنها القادة في عالم الأعمال المتغير بسرعة؟ وهل جذب انتباهك إعلان توظيف غريب على لينكدإن، يطلب "من يستطيع بيع المستحيل"؟ في هذه الحلقة الشيقة من بودكاست جنبيات، نغوص في قصة حقيقية ومثيرة: منشور رآه مضيفنا على لينكدإن من رئيس تنفيذي لشركة سلع استهلاكية سريعة الحركة (FMCG) حديثة التأسيس. هذا المنشور، الذي جاء من قائد شاب تخرج للتو من قسم الموارد البشرية، دفعنا للتفكير بعمق في جودة إعلانات التوظيف العصرية، وطموح رواد الأعمال الجدد، وتحديات تأسيس وتوسيع العلامات التجارية بسرعة جنونية. استمع الآن لتعرف:لماذا قد تبدو بعض طرق التوظيف غامضة أو غير تقليدية، وكيف تؤثر على جذب المواهب الحقيقية.ما هي التحديات الاقتصادية الخفية التي قد تواجه رواد الأعمال الذين ينطلقون مبكراً جداً في مسيرتهم.المخاطر الكامنة وراء التوسع السريع (خاصة من خلال الامتياز التجاري) لعلامات تجارية لا تزال في مراحلها الأولى.الدروس القيّمة التي يمكن أن نستخلصها جميعاً حول التوازن بين الطموح والرؤية الاستراتيجية المتينة في عالم الأعمال اليوم. انضم إلينا في رحلة تحليلية لفهم المشهد التجاري المتطور، وتكتيكات جذب المواهب، والواقع خلف الكواليس لرواد الأعمال الشباب.  هذه الحلقة ضرورية لكل من يخطو أولى خطواته في ريادة الأعمال أو يرغب في فهم أفضل لديناميكيات سوق العمل الحديثة! هل واجهت منشورات توظيف غريبة؟ أو هل لديك رأي في طموحات الشركات الناشئة؟ شاركنا أفكارك!

Guest Suggestion Form: ⁠⁠https://forms.gle/bnaeY3FpoFU9ZjA47⁠⁠Disclaimer: This video is intended solely for educational purposes and opinions shared by the guest are his personal views. We do not intent to defame or harm any person/ brand/ product/ country/ profession mentioned in the video. Our goal is to provide information to help audience make informed choices. The media used in this video are solely for informational purposes and belongs to their respective owners.Order 'Build, Don't Talk' (in English) here: ⁠⁠https://amzn.eu/d/eCfijRu⁠⁠Order 'Build Don't Talk' (in Hindi) here: ⁠⁠https://amzn.eu/d/4wZISO0⁠⁠Follow Our Whatsapp Channel: ⁠⁠https://www.whatsapp.com/channel/0029VaokF5x0bIdi3Qn9ef2J⁠⁠Subscribe To Our Other YouTube Channels:-⁠⁠https://www.youtube.com/@rajshamaniclips⁠⁠⁠⁠https://www.youtube.com/@RajShamani.Shorts⁠⁠

Christina Rapsomanikis is VP of Connected Commerce at Mars Petcare. From sales at Unilever to launching her own DTC business and leading digital at Coty and now Mars, Christina has seen the evolution of e-commerce from every angle. She joins us live from Mars' London offices to talk about how digital has moved from the sidelines to the center of FMCG strategy. Tune in to hear about: Christina's career journey across FMCG, beauty, and pet care What “Connected Commerce” really means at Mars Why consumer-centricity is more than a buzzword Building internal alignment with data and tools How leadership has evolved in the hybrid work era The rise of digital as a core FMCG growth engine More Follow us on LinkedIn: https://www.linkedin.com/company/fmcgguys/   Audio Mixing by Rodrigo Chávez Voice Acting by Jason Martorell Parsekian

This year’s inaugural CMO Awards weren’t just a showcase of Australian marketing leaders doing an excellent job of marketing stewardship and effectiveness. We also introduced the Best Growth Initiative of the Year award, supported by Publicis Groupe, to single out and recognise strategic growth initiatives led by marketing teams. In this podcast episode, we bring together Jenni Dill, CMO of inaugural award winner, Arnott’s Group, with Cath Brands, CMO of highly commended Flintfox International, plus inaugural judge Ty Hayes, former Curtin Uni CMO and founder of Growth Generators, to delve into what it takes to unlock growth that delivers business-grade impact. From first identifying the opportunity, to how they freed up capacity and gained cross-functional buy-in to make it happen, these marketing leaders from very different B2C and B2B worlds shed light on the programs of work that led to success – and importantly, where they had to rethink and pivot. For judges, Arnott’s Gluten Free was a clear winner for Best Growth Initiative of the Year award for its gluten free effort – the most incremental launch the FMCG has had to date. Today, gluten-free biscuits make up approximately 10 per cent of the total biscuit market, with an impressive annual growth rate of 40 per cent. Remarkably, Arnott’s has driven 82 per cent of this growth in the past year alone, chalking up $40 million in sales. “When we got into it, what people really wanted was our biggest, known, loved icons, but gluten-free versions with no taste trade off. So that pretty quickly set our true north,” says Jenni Dill. “That meant a multi-year journey to invest in new bakeries, establish new ways of working, new methods of baking, new ways of going to market, new locations on shelf. It really was a concerted effort, but we also wanted to make sure we weren't waiting two or three years to do something. So we had to get an MVP in the market. We had to start with our simpler products that were easier to get taste equivalent matches to in a gluten-free version. And then everything we did from a marketing perspective, had to make sure that everything was as incremental as it could possibly be.” At Flintfox, meanwhile, the growth opportunity was to take an Australian-made pricing solutions offering into the German, Austrian and Swiss markets. “The team and I had two goes at this,” Cath Brands admits. “In the first attempt, we did it the lazy way – we put a translate button on the website, did some contextual translation of what we did and decided to buy some LinkedIn media. Turns out that that's not how you go to business in Germany. That's not how the Germans play the game.” Take two required an all-encompassing approach: Native product extension, translation and new integrations with SAP, identifying nuanced user and macro conditions, building a market presence from scratch and a go-to-market approach. The result was winning two really big customers in Germany last year worth millions. For Ty Hayes, however different this year’s winner and highly commended brands may be, each identified strategic, innovative, approaches to drive significant net new revenue. “That was either attacking a new category or creating a new category, or entering a new market,” he says. They also demonstrate what Hayes sees as the top three things every growth initiative of substance needs: “Insight, foresight and experimentation”.See omnystudio.com/listener for privacy information.

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Espresso's are powered by our brand new sponsor, Unleashed!1. What on earth is Unleashed, I hear you asking?Unleashed is Inventory management software that talks to your financial and eComm software. We use it daily at Islands. It's BANGING!!2.  Why Unleashed will change your life as a foodie founder?Cut admin time in half. Save money. Lots of money. Get lucid clarity on margins. Be all over cash flow, after all cash is king. Manage stock and cash flow.3. The biggest brands in FMCG love love UnleashedYour fave brands like Candy Kittens, Tiny Rebel, TRIP use religiously. Tarquins Gin, Three Spirit, Minor Figures, The Turmeric Co., Volcano Coffee4. Do yourself a favourGET YOURSELF 2 MONTHS FREE USING THIS magical link♨️Still bloody HUNGRY? Course ya are. Each week I spend 15 hours writing my newsletter. It'll take you 5 mins to read. Full of wisdom from the biggest names in food and drink. Subscribe here

Tibbe Verschaffel en Lowie Vercraeye nemen het met hun bedrijven Planet B (Wondr, Klaaar en Bambooze) en BRAUZZ op tegen de grote FMCG-bedrijven. Planet B en BRAUZZ gaan fuseren en dit kondigden ze op een opvallende manier aan: met een online ruzie. In deze aflevering vertellen ze wat er achter deze marketingstrategie zat en hoe de fusie de FMCG-sector op zijn kop zal zetten.In deze aflevering hoor je:- Welke geniale marketingstrategie er achter de ruzie zat.- Hoe je slimme overnames kan gebruiken als groeistrategie.- Waarom Planet B en BRAUZZ besloten om hun krachten te bundelen.- Hoe deze bedrijven moderne marketing toepassen in een duurzame sector. - Hoe kleine impact-spelers de dominantie van grote bedrijven kunnen doorbreken.-----------Volg Tibbe / Lowie / Planet B / BRAUZZLinkedIn Tibbe: Tibbe VerschaffelLinkedIn Lowie: Lowie VercraeyeInstagram Planet B: Planet BInstagram BRAUZZ: BRAUZZWebsite Planet B: planetb.lifeWebsite BRAUZZ: brauzz.comVolg Ben / Ben's Mentors:op LinkedIn: ⁠⁠⁠⁠Ben De Coninck⁠⁠op Instagram: ⁠⁠⁠⁠⁠@bensmentors⁠⁠BDC Media: ⁠⁠bdcmedia.be-----------HOOFDSTUKKEN:00:00 - Introductie00:41 - Beef BRAUZZ en Planet B03:02 - Huidige samenwerking04:55 - Ontstaan van BRAUZZ en verschil met Planet B12:48 - Zorgen voor een monopolie?21:35 - Investeerders overtuigen23:15 - Ego's overwinnen26:07 - Huidige rolverdeling30:20 - Opvallen met je merk35:13 - Wat zijn de grenzen aan creativiteit37:33 - Succes voorspellen38:30 - Toekomst van Planet B42:40 - Producten van Planet B44:45 - De Wondr winkel49:44 - Veranderingen in wetgeving51:33 - Welke kansen zijn er in duurzaamheid53:34 - Economisch model aan duurzaam model koppelen59:11 - Duurzame e-commerce01:01:40 - Waarom onderneem je?01:06:15 - Tegenslagen overwinnen01:08:28 - "Gaat niet" bestaat niet01:12:04 - Adviezen van mentoren01:17:18 - Eerlijk advies over ondernemerschap01:21:02 - Favoriete Planet B product01:23:07 - Toekomstige verwachtingen

Guest Suggestion Form: https://forms.gle/bnaeY3FpoFU9ZjA47Disclaimer: This video is intended solely for educational purposes and opinions shared by the guest are his personal views. We do not intent to defame or harm any person/ brand/ product/ country/ profession mentioned in the video. Our goal is to provide information to help audience make informed choices. The media used in this video are solely for informational purposes and belongs to their respective owners.Order 'Build, Don't Talk' (in English) here: https://amzn.eu/d/eCfijRuOrder 'Build Don't Talk' (in Hindi) here: https://amzn.eu/d/4wZISO0Follow Our Whatsapp Channel: https://www.whatsapp.com/channel/0029VaokF5x0bIdi3Qn9ef2J

Download Porter Here: https://app.adjust.com/1ofvvd8hT&C applyDisclaimer: *Amount subjected to verification and review. Please refer to the list of prohibited items and terms and conditions available on Porter India's website.Guest Suggestion Form: ⁠⁠⁠https://forms.gle/bnaeY3FpoFU9ZjA47⁠⁠⁠Disclaimer: This video is intended solely for educational purposes and opinions shared by the guest are his personal views. We do not intent to defame or harm any person/ brand/ product/ country/ profession mentioned in the video. Our goal is to provide information to help audience make informed choices. The media used in this video are solely for informational purposes and belongs to their respective owners.Order 'Build, Don't Talk' (in English) here: ⁠⁠⁠https://amzn.eu/d/eCfijRu⁠⁠⁠Order 'Build Don't Talk' (in Hindi) here: ⁠⁠⁠https://amzn.eu/d/4wZISO0⁠⁠⁠Follow Our Whatsapp Channel: ⁠⁠⁠https://www.whatsapp.com/channel/0029VaokF5x0bIdi3Qn9ef2J⁠⁠⁠Subscribe To Our Other YouTube Channels:-⁠⁠⁠https://www.youtube.com/@rajshamaniclips⁠⁠⁠⁠⁠⁠https://www.youtube.com/@RajShamani.Shorts⁠⁠⁠

Well dear listener, you enjoyed last week's episode with Oneka John so much, we've asked her back for a Part II. This week we uncover the challenges and potential pitfalls of importing wine into Barbados. While there are some things more unique to this beautiful island, we uncover some universal truths about forecasting, cash flow, and the perennial Ops vs. Sales. We also raise the question once again as to whether wine is an FMCG product (bet you can't guess what we think).   From there we consider the community surrounding wine and how to make it more accessible and inviting. Oneka talks about her Perfectly Paired events and how she uses her immense market and product knowledge to invite, excite, and engage a wide variety of consumers in the burgeoning wine scene. We look at how WSET works in the classroom setting and how it can be amended and utilised in the more consumer focused arenas. Just what is quality and how can we encourage drinkers into the discussion.   There's a lot here that will resonate and shows how the challenges and opportunities echo across the trade globally.    Once again, with enormous thanks to our wonderful guest Oneka for finding the time to talk to Lee, and apologies that Ferg wasn't on hand to do a proper job.   TM&TM: Perfectly Paired Sandying your Lane from Thursday morning.   @onekajohn @vignobleswineconsultancy @fergelias #podcast #wine #winecast #Barbados #import #distribution.

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Espresso's are powered by our brand new sponsor, Unleashed!1. What on earth is Unleashed, I hear you asking?Unleashed is Inventory management software that talks to your financial and eComm software. We use it daily at Islands. It's BANGING!!2.  Why Unleashed will change your life as a foodie founder?Cut admin time in half. Save money. Lots of money. Get lucid clarity on margins. Be all over cash flow, after all cash is king. Manage stock and cash flow.3. The biggest brands in FMCG love love UnleashedYour fave brands like Candy Kittens, Tiny Rebel, TRIP use religiously. Tarquins Gin, Three Spirit, Minor Figures, The Turmeric Co., Volcano Coffee4. Do yourself a favourGET YOURSELF 2 MONTHS FREE USING THIS magical link♨️Still bloody HUNGRY? Course ya are. Each week I spend 15 hours writing my newsletter. It'll take you 5 mins to read. Full of wisdom from the biggest names in food and drink. Subscribe here

Video Link: https://www.youtube.com/shorts/2MEYJsFymjgGuest Suggestion Form: ⁠https://forms.gle/bnaeY3FpoFU9ZjA47⁠Disclaimer: This video is intended solely for educational purposes and opinions shared by the guest are his personal views. We do not intent to defame or harm any person/ brand/ product/ country/ profession mentioned in the video. Our goal is to provide information to help audience make informed choices. The media used in this video are solely for informational purposes and belongs to their respective owners.Order 'Build, Don't Talk' (in English) here: ⁠https://amzn.eu/d/eCfijRu⁠Order 'Build Don't Talk' (in Hindi) here: ⁠https://amzn.eu/d/4wZISO0⁠Follow Our Whatsapp Channel: ⁠https://www.whatsapp.com/channel/0029VaokF5x0bIdi3Qn9ef2J⁠Subscribe To Our Other YouTube Channels:-⁠https://www.youtube.com/@rajshamaniclips⁠⁠https://www.youtube.com/@RajShamani.Shorts⁠

Book Tickets: https://in.bookmyshow.com/events/cap-mania-tour-ft-himesh-reshammiya/ET00441454Guest Suggestion Form: https://forms.gle/bnaeY3FpoFU9ZjA47Disclaimer: This video is intended solely for educational purposes and opinions shared by the guest are his personal views. We do not intent to defame or harm any person/ brand/ product/ country/ profession mentioned in the video. Our goal is to provide information to help audience make informed choices. The media used in this video are solely for informational purposes and belongs to their respective owners.Order 'Build, Don't Talk' (in English) here: https://amzn.eu/d/eCfijRuOrder 'Build Don't Talk' (in Hindi) here: https://amzn.eu/d/4wZISO0Follow Our Whatsapp Channel: https://www.whatsapp.com/channel/0029VaokF5x0bIdi3Qn9ef2JSubscribe To Our Other YouTube Channels:-https://www.youtube.com/@rajshamaniclipshttps://www.youtube.com/@RajShamani.Shorts

Guest Suggestion Form: ⁠https://forms.gle/bnaeY3FpoFU9ZjA47⁠Disclaimer: This video is intended solely for educational purposes and opinions shared by the guest are his personal views. We do not intent to defame or harm any person/ brand/ product/ country/ profession mentioned in the video. Our goal is to provide information to help audience make informed choices. The media used in this video are solely for informational purposes and belongs to their respective owners.Order 'Build, Don't Talk' (in English) here: ⁠https://amzn.eu/d/eCfijRu⁠Order 'Build Don't Talk' (in Hindi) here: ⁠https://amzn.eu/d/4wZISO0⁠Follow Our Whatsapp Channel: ⁠https://www.whatsapp.com/channel/0029VaokF5x0bIdi3Qn9ef2J⁠Subscribe To Our Other YouTube Channels:-⁠https://www.youtube.com/@rajshamaniclips⁠⁠https://www.youtube.com/@RajShamani.Shorts⁠

Espresso's are powered by our brand new sponsor, Unleashed!1. What on earth is Unleashed, I hear you asking?Unleashed is Inventory management software that talks to your financial and eComm software. We use it daily at Islands. It's BANGING!!2.  Why Unleashed will change your life as a foodie founder?Cut admin time in half. Save money. Lots of money. Get lucid clarity on margins. Be all over cash flow, after all cash is king. Manage stock and cash flow.3. The biggest brands in FMCG love love UnleashedYour fave brands like Candy Kittens, Tiny Rebel, TRIP use religiously. Tarquins Gin, Three Spirit, Minor Figures, The Turmeric Co., Volcano Coffee4. Do yourself a favourGET YOURSELF 2 MONTHS FREE USING THIS magical link♨️Still bloody HUNGRY? Course ya are. Each week I spend 15 hours writing my newsletter. It'll take you 5 mins to read. Full of wisdom from the biggest names in food and drink. Subscribe here

Punam Singh, Director of Marketing at Ncell, is a seasoned strategist in brand building and impactful campaigns.Joining her is Abhaya Gorkhalee, Additional General Manager at Dabur Nepal Pvt. Ltd.,a veteran with over 25 years of experience in FMCG marketing and business development.Together, they share their insights on what it takes to build strong brands and drive success in today's competitive market.

What do hiring, podcasting, and great marketing all have in common? If you ask Daniel Torres Dwyer, the answer is the same: it's about trust, not transactions.Daniel wears a few hats—he's the Co-Host of The FMCG Guys podcast and Director of Executive Search at Dwyer Partners—and at the heart of both roles is one thing: helping people find the right fit. Whether that's matching a candidate to a role, a guest to a show, or a brand to its story.In this episode, Daniel and Dave dig into:- What makes an executive search successful (and why it's not just about resumes)- How to build long-term relationships that outlast any one transaction- Why marketing—and creative storytelling—are regaining the spotlight in CPG- What AI can and can't do for recruiting and talent strategy- Lessons from running 200+ podcast episodes and how that experience shapes Daniel's approach to people and partnershipsOh—and if you're heading to ShopTalk Europe, stay tuned for Daniel's local tips on where not to stay in Barcelona.This one's part career advice, part creative strategy, and all about how to connect like a human.Connect with Daniel: https://www.linkedin.com/in/danieltorresdwyerGet the It'sRapid Creative Automation Playbook: https://itsrapid.ai/creative-workflow-automation-playbook/Take It'sRapid's Creative Workflow Automation with AI survey: https://www.proprofs.com/survey/t/?title=ffgvdEmail us at sales@rapidads.io with code “BEYOND2025” to find out how you can save more than $1,000 on our Digital Sell Sheets and Retail Media Automation solutionsTheme music: "Happy" by Mixaud - https://mixaund.bandcamp.comProducer: Jake Musiker

How This Commodities Trader Uses AI to Outsmart the Market reveals how Martijn Bron applies AI tools and data analysis to stay ahead in one of the most volatile and complex financial sectors commodity trading. In this episode of the Two Blokes Trading Podcast, host Jonathan Farrelly dives deep into Martijn's 27+ years of global trading experience and how he now leverages artificial intelligence to interpret supply-demand dynamics, track sentiment shifts, and navigate geopolitical and macroeconomic changes.Martijn shares real-world examples of how AI transforms raw data from FMCG earnings, agricultural reports, and logistics disruptions into actionable trading insights. From cocoa and coffee to grains and oilseeds, this episode unpacks how AI helps traders decode market noise and avoid common pitfalls like confirmation bias. Whether you're a professional, retail trader, or commodities enthusiast, this episode delivers a powerful lens into the future of trading.With search trends showing exponential growth in “AI in trading,” “commodity market analytics,” and “predictive trading models,” this episode is perfectly timed for anyone wanting to understand how technology is shaping the next era of financial markets.What You'll Learn in This EpisodeThis episode offers a comprehensive look at how artificial intelligence is being applied in real-world commodity trading. Martijn Bron explains how AI empowers traders to digest massive volumes of global data earnings calls, production figures, weather patterns, and geopolitical events and convert them into precise, risk-weighted strategies. He breaks down how AI assists in identifying key shifts in market sentiment, updating supply and demand (S&D) models, and avoiding costly emotional biases.You'll gain insight into why understanding market order flow, physical supply chains, and global trade dynamics is essential and how AI can streamline those assessments. This episode also explores why Martijn believes true trading confidence comes from a foundation of deep fundamentals, enhanced (not replaced) by AI.He outlines key differences between investing and trading in commodities, the challenges of relying solely on public information, and how AI can help maintain an informational edge in fragmented markets. You'll also hear how emotional intelligence, skepticism, and curiosity combine with new tech to form a sustainable edge.From cocoa price spikes to oilseed supply shocks, Martijn emphasizes that while AI improves speed and clarity, strong judgment and experience still play a critical role. Whether you're exploring AI's impact on commodity flows, price volatility, or trading desk collaboration, this episode delivers both strategic and philosophical perspectives on thriving in AI-driven markets.

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Welcome to S3E011 of IMpulse, the Influencer Marketing Podcast! IMpulse is brought to you by Phyllo.

Download Porter Here: https://app.adjust.com/1oji41g5T&C applyDisclaimer: *Amount subjected to verification and review. Please refer to the list of prohibited items and terms and conditions available on Porter India's website.Guest Suggestion Form: https://forms.gle/bnaeY3FpoFU9ZjA47Disclaimer: This video is intended solely for educational purposes and opinions shared by the guest are her personal views. We do not intent to defame or harm any person/ brand/ product/ country/ profession mentioned in the video. Our goal is to provide information to help audience make informed choices. The media used in this video are solely for informational purposes and belongs to their respective owners.Order 'Build, Don't Talk' (in English) here: https://amzn.eu/d/eCfijRuOrder 'Build Don't Talk' (in Hindi) here: https://amzn.eu/d/4wZISO0Follow Our Whatsapp Channel: https://www.whatsapp.com/channel/0029VaokF5x0bIdi3Qn9ef2JSubscribe To Our Other YouTube Channels:-https://www.youtube.com/@rajshamaniclipshttps://www.youtube.com/@RajShamani.Shorts

Richard Peake shares his remarkable journey from Mars Graduate Scheme to doubling Merchant Gourmet's revenue as Managing Director and the leadership lessons he learned along the way. His approach to business combines vulnerability with high standards, creating frameworks that empower teams while staying true to brand authenticity.• Early career at Mars provided foundation but entrepreneurial spirit led to Method, Lily's Kitchen and RX Bar UK• Finding opportunities in "unsexy markets" by making enduring product categories culturally relevant• Creating the perfect balance between structure and entrepreneurial freedom with his "swim lane" approach• Leadership philosophy centred on vulnerability and servant leadership• The importance of brand authenticity and getting comfortable in your own skin• Winning at point of purchase through distinctive packaging and shelf presence• Understanding personal strengths and weaknesses rather than following prescribed career pathsCheck out Merchant Gourmet's ready-to-eat plant-based products and learn more about starting a food business at www.jgreenwood.comSupport the show

In this high-energy episode, we sit down with Jorge Olson—marketer to the stars and mastermind behind hundreds of consumer brands. Jorge shares how he helps small companies go public through reverse mergers and IPOs, drawing on decades of experience with clients like Snoop Dogg, Rick Ross, and Cheech & Chong. We dive into his bestselling book Build Your Beverage Empire, now in its third edition, and explore his latest venture, FMCG, which empowers entrepreneurs to launch ready-to-go product lines. Plus, Jorge reveals why he kicks off every keynote with salsa dancing—and how joy is his secret weapon in business.

Đừng quên subscribe: https://www.youtube.com/@vietnaminnovatorsdigestTrong tập mới nhất của Vietnam Innovators Digest (Tiếng Việt) tuần này, chúng ta cùng chào đón chị Nguyễn Thị Diễm Thư, Business Development Manager của Yango Ads Việt Nam. Hiện Yango Ads đang phát triển một hệ thống thanh toán trực tiếp trong ứng dụng với mức phí chỉ 10%, cho phép tích hợp phương thức thanh toán bên thứ ba mà không cần thông qua hệ sinh thái khép kín như App Store hay Google Play. Với khả năng mở rộng linh hoạt và tỷ lệ chuyển đổi ấn tượng, giải pháp này được kỳ vọng sẽ tạo ra làn sóng đổi mới trong lĩnh vực AdTech và mở ra thêm nhiều cơ hội tăng trưởng cho doanh nghiệp.Là Business Development Manager của Yango Ads tại Việt Nam, chị Thư Nguyễn đi đầu trong việc hỗ trợ các doanh nghiệp châu Á đổi mới cách họ mở rộng dấu ấn trên toàn cầu. Với nền tảng chuyên môn vững chắc trong lĩnh vực AdTech, đặc biệt ở các ngành như Mobile, Gaming, Thương mại điện tử, FMCG và Dịch vụ lưu trú, chị đã giúp nhiều doanh nghiệp không chỉ tiếp cận chính xác mà còn tăng cường tương tác với khách hàng quốc tế.Nhờ bề dày kinh nghiệm, tư duy chiến lược và đam mê kết nối doanh nghiệp Việt với thị trường toàn cầu, chị Thư đang góp phần định hình tương lai ngành quảng cáo kỹ thuật số và đưa thương hiệu Việt vươn tầm thế giới.---Cảm ơn Yango Ads đã đồng hành cùng Vietnam Innovators Vietnam. Hoạt động tại hơn 30 quốc gia, Yango Ads là công ty công nghệ tiên phong trong việc cung cấp các giải pháp quảng cáo dựa trên dữ liệu phục vụ cho sự phát triển của doanh nghiệp trên thị trường quốc tế và địa phương, giúp các doanh nghiệp trên toàn cầu phát triển, gia tăng doanh thu, tìm kiếm khách hàng và thâm nhập vào các thị trường mới.—Đừng quên có thể xem bản video của podcast này tại: YouTubeVà đọc những bài viết thú vị tại:—Yêu thích tập podcast này, bạn có thể donate tại:● Patreon: https://www.patreon.com/vietcetera● Buy me a coffee: https://www.buymeacoffee.com/vietceteraNếu có bất cứ góp ý, phản hồi hay mong muốn hợp tác, bạn có thể gửi email về địa chỉ team@vietcetera.com#Vietnam_Innovators #VI #Vietcetera #Vietcetera_Podcast #VNI_VI_S6_31

Link for the programme: bit.ly/4jnmmaBGuest Suggestion Form: https://forms.gle/bnaeY3FpoFU9ZjA47Disclaimer: This video is intended solely for educational purposes and opinions shared by the guest are his personal views. We do not intent to defame or harm any person/ brand/ product/ country/ profession mentioned in the video. Our goal is to provide information to help audience make informed choices. The media used in this video are solely for informational purposes and belongs to their respective owners.Order 'Build, Don't Talk' (in English) here: https://amzn.eu/d/eCfijRuOrder 'Build Don't Talk' (in Hindi) here: https://amzn.eu/d/4wZISO0Follow Our Whatsapp Channel: https://www.whatsapp.com/channel/0029VaokF5x0bIdi3Qn9ef2JSubscribe To Our Other YouTube Channels:-https://www.youtube.com/@rajshamaniclipshttps://www.youtube.com/@RajShamani.Shorts

Espresso's are powered by our brand new sponsor, Unleashed!1. What on earth is Unleashed, I hear you asking?Unleashed is Inventory management software that talks to your financial and eComm software. We use it daily at Islands. It's BANGING!!2.  Why Unleashed will change your life as a foodie founder?Cut admin time in half. Save money. Lots of money. Get lucid clarity on margins. Be all over cash flow, after all cash is king. Manage stock and cash flow.3. The biggest brands in FMCG love love UnleashedYour fave brands like Candy Kittens, Tiny Rebel, TRIP use religiously. Tarquins Gin, Three Spirit, Minor Figures, The Turmeric Co., Volcano Coffee4. Do yourself a favourGET YOURSELF 2 MONTHS FREE USING THIS magical link♨️Still bloody HUNGRY? Course ya are. Each week I spend 15 hours writing my newsletter. It'll take you 5 mins to read. Full of wisdom from the biggest names in food and drink. Subscribe here

Send us a textKirk and Andy sit down with Anna Sison — a Brooklyn-born creative force helping CPG brands grow through sharp, strategic packaging and brand design. With over 20 years in the industry, Anna brings big-agency experience with a nimble studio mindset, combining her deep cultural perspective with a sharp eye for design that works on shelf and connects with consumers.In this episode, Anna shares her creative origin story, the challenges of being a double minority in the design world, and how she's rewriting the rules of branding with cultural integrity and bold simplicity. She talks candidly about breaking out of agency life, founding her own studio, and why she's manifesting collaborations with legacy Asian brands looking to expand into the U.S. market.Expect real talk about:Growing up as a first-gen creative and finding identity through designNavigating agency life as a woman of colorThe difference between good design and good deliveryWhy “ugly” packaging can still sell — and what makes it workHer favorite recent project helping modernize traditional Chinese medicineThis one's packed with insight, honesty, and a whole lot of laughter. Don't miss it.Connect with Anna here: https://www.linkedin.com/in/annaisonconsultant/Support the showAbout Kirk and Andy. Kirk Visola is the Creative Director and Founder of MIND THE FONT™. He brings over 20 years of CPG experience to the packaging and branding design space, and understands how shelf aesthetics can make an impact for established and emerging brands. Check out their work http://www.mindthefont.com. Andy Kurts is the Creative Director and Founder of Buttermilk Creative. He loves a good coffee in the morning and a good bourbon at night. When he's not working on packaging design he's running in the backyard with his family. Check out Buttermilk's work http://www.buttermilkcreative.com.Music for Kirk & Kurtts intro & outro: Better by Super FantasticsShow a little love. Share the podcast with those who may benefit. Or, send us a coffee:Support the show

Visit Website: https://iitiimshaadi.com/Guest Suggestion Form: https://forms.gle/bnaeY3FpoFU9ZjA47Disclaimer: This video is intended solely for educational purposes and opinions shared by the guest are his personal views. We do not intent to defame or harm any person/ brand/ product/ country/ profession mentioned in the video. Our goal is to provide information to help audience make informed choices. The media used in this video are solely for informational purposes and belongs to their respective owners.Order 'Build, Don't Talk' (in English) here: https://amzn.eu/d/eCfijRuOrder 'Build Don't Talk' (in Hindi) here: https://amzn.eu/d/4wZISO0Follow Our Whatsapp Channel: https://www.whatsapp.com/channel/0029VaokF5x0bIdi3Qn9ef2J

Guest Suggestion Form: https://forms.gle/bnaeY3FpoFU9ZjA47Disclaimer: This video is intended solely for educational purposes and opinions shared by the guest are her personal views. We do not intent to defame or harm any person/ brand/ product/ country/ profession mentioned in the video. Our goal is to provide information to help audience make informed choices. The media used in this video are solely for informational purposes and belongs to their respective owners.Order 'Build, Don't Talk' (in English) here: https://amzn.eu/d/eCfijRuOrder 'Build Don't Talk' (in Hindi) here: https://amzn.eu/d/4wZISO0Follow Our Whatsapp Channel: https://www.whatsapp.com/channel/0029VaokF5x0bIdi3Qn9ef2JSubscribe To Our Other YouTube Channels:-https://www.youtube.com/@rajshamaniclipshttps://www.youtube.com/@RajShamani.Shorts

Espresso's are powered by our brand new sponsor, Unleashed!1. What on earth is Unleashed, I hear you asking?Unleashed is Inventory management software that talks to your financial and eComm software. We use it daily at Islands. It's BANGING!!2.  Why Unleashed will change your life as a foodie founder?Cut admin time in half. Save money. Lots of money. Get lucid clarity on margins. Be all over cash flow, after all cash is king. Manage stock and cash flow.3. The biggest brands in FMCG love love UnleashedYour fave brands like Candy Kittens, Tiny Rebel, TRIP use religiously. Tarquins Gin, Three Spirit, Minor Figures, The Turmeric Co., Volcano Coffee4. Do yourself a favourGET YOURSELF 2 MONTHS FREE USING THIS magical link♨️Still bloody HUNGRY? Course ya are. Each week I spend 15 hours writing my newsletter. It'll take you 5 mins to read. Full of wisdom from the biggest names in food and drink. Subscribe here

In today's episode on 6th May 2025, we tell you why Indian FMCG (Fast Moving Consumer Goods) companies are chasing protein packed foods.

Building community can be one of the most important parts of building a brand and business. When people talk about businesses and customers, we are really talking about a community of people. What does it take to become a valuable and useful member of a community, rather than just a business selling into a community? What are the benefits? And how do you set out to give enough value that people want to do things with you and for you? These are all questions today's guest is an expert in. Chanel Clark is a marketing leader who decided she needed community around her to help her grow in her role, leading marketing for Ārepa, a functional FMCG brand with a mission to help make brains better. When Chanel started The Marketing Club she thought she might get 30 people. As of April 2025, they have 10,000 members across AU and NZ. Chanel joins the pod to talk what it takes to build such a community, and how listening to that community is the key to success. Learn more about your ad choices. Visit megaphone.fm/adchoices

In episode 43, we welcome Sinead D’Arcy, an early talent & employer brand marketer who partners with organisations on their early talent strategy across the full 360 employee experience from attraction to selection, onboarding, ongoing development, retention & off-boarding. Sinéad does extensive work with people managers to help them understand how to unlock the superpowers of Gen Z, the newest generation to the workforce. Sinead is affectionally known as the ‘Gen Z Whisperer’. Sinead and I discuss: How to bridge the Gap between Employers & Gen Z Employees Sinead bust some Gen Z myths Simple ways to prepare your organisation for future generations of employees Annette Sloan and I sum-up the three biggest takeaways from my conversation with Sinead, and we answer a listener's question from Lisa who has been made redundant and is looking for some guidance on next steps. Tune in to learn lots on unlocking Gen Z and how to Connect & Engage with the Next Generation of Talent. Get in touch: Cathal@betteratwork.com.au or betteratwork.net Get in touch on Instagram: @betteratwork_ Get in touch on LinkedIn: https://www.linkedin.com/in/cathal-quinlan/ Send us a question or leave us a voicemail: betteratwork.net/contact-us/ Get the newsletter: betteratwork.net About Guest Sinead D’Arcy is an early talent & employer brand marketer Sinéad partners with organisations on their early talent strategy across the full 360 employee experience from attraction to selection, onboarding, ongoing development, retention & off-boarding. With over 20-years’ experience establishing & leading award-winning graduate programmes across banking, telecommunications & FMCG sectors, Sinéad has developed unique experience in supporting organisations unlock the potential & power of its early talent strategy to have maximum organisational impact. Sinéad does extensive work with people managers to help them understand how to unlock the superpowers of Gen Z, the newest generation to the workforceSee omnystudio.com/listener for privacy information.

Šta se desi kada IT-jevac u duši upadne u svet marketinga i zavoli haos? U 312. epizodi Pojačala, Ivan razgovara sa Jovanom Bugarčićem – direktorom marketinga kompanije Imlek, nekadašnjim IT-ijevcem, preduzetnikom u duši i čovekom bogate profesionalne i životne biografije. U ovom iskrenom i ležernom razgovoru, Jovan nas vodi kroz svoj put – od detinjstva u Čačku i ranih fascinacija računarima, preko studija na FON-u, do uspešne karijere u marketingu velikih sistema kao što su Lactalis, PepsiCo i Imlek. Epizoda otkriva kako izgleda prelaz iz sveta programiranja u svet brendova i potrošača, kako se iz hobija rađa poslovna strast, i na koji način korporativno iskustvo može da se obogati autentičnim preduzetničkim duhom. Pričamo i o transformaciji domaće FMCG industrije, važnosti istraživanja tržišta, digitalizaciji marketinga, kao i o balansiranju karijere, roditeljstva i ličnih interesovanja. Jovan deli konkretne primere kampanja, izazova i uspeha, osvetljava promene u potrošačkom ponašanju i otvoreno govori o svojim greškama i lekcijama koje su iz njih proizašle. Ako želite da saznate kako se gradi karijera na raskršću tehnologije, biznisa i kreativnosti – ova epizoda je za vas. Teme u epizodi: - Najava razgovora - Početak razgovora - Kad porastem biću - Studije na fon-u - Početak karijere - Rad u Somboledu - Prelazak u Pepsi Co - Počeci digital marketinga - Izlet u Dubai - Povratak u Imlek - Porodični biznis Podržite nas na BuyMeACoffee: https://bit.ly/3uSBmoa Pročitajte transkript ove epizode: https://bit.ly/3YhP2d2 Posetite naš sajt i prijavite se na našu mailing listu: http://bit.ly/2LUKSBG Prijavite se na naš YouTube kanal: http://bit.ly/2Rgnu7o #Pojacalo #podcast Pratite Pojačalo na društvenim mrežama: Facebook: http://bit.ly/2FfwqCR Twitter: http://bit.ly/2CVZoGr Instagram: http://bit.ly/2RzGHjN

In this episode of Grow a Small Business, host Troy Trewin interviews Stefan Di Benedetto from SolBevi. Stefan discussed the phenomenal growth of his limoncello brand, including more than doubling sales and expanding into New Zealand. He shared insights into the challenges of starting solo and the importance of team building. The conversation also touched upon key marketing strategies like "liquid on lips" and the complexities of funding rapid growth in the FMCG industry. Stefan offered valuable lessons learned during his entrepreneurial journey. Why would you wait any longer to start living the lifestyle you signed up for? Balance your health, wealth, relationships and business growth. And focus your time and energy and make the most of this year. Let's get into it by clicking here. Troy delves into our guest's startup journey, their perception of success, industry reconsideration, and the pivotal stress point during business expansion. They discuss the joys of small business growth, vital entrepreneurial habits, and strategies for team building, encompassing wins, blunders, and invaluable advice. And a snapshot of the final five Grow A Small Business Questions: What do you think is the hardest thing in growing a small business? Stefan Di Benedetto believes the hardest thing in growing a small business is having to do everything yourself, especially at the start. Stefan recounted his experience of managing cross-functional tasks such as marketing, finance, and sales simultaneously. He described physically going from venue to venue during the day and then working until midnight on administrative tasks like paying invoices and cash flow forecasting What's your favorite business book that has helped you the most? Stefan Di Benedetto stated that his favorite business book that has helped him the most is "Shoe Dog" by Phil Knight. He mentioned that the book reminds him of similar situations he has gone through in his business, such as taking risks and experiencing financial difficulties, and it provides him with a lot of motivation. Are there any great podcasts or online learning resources you'd recommend to help grow a small business? Stefan Di Benedetto mentioned that he doesn't really use any online tools for his professional development. Instead, he listens to a lot of business-related podcasts. He specifically enjoys podcasts where he can learn from people who have exited businesses and built successful companies. He also listens to podcasts that discuss marketing and marketing strategies, including what's current and how to be strategic. What tool or resource would you recommend to grow a small business? Stefan Di Benedetto recommends using Xero as a key tool to grow a small business. He emphasizes its value in helping business owners understand their numbers, which he believes is crucial for making informed decisions and sustaining growth. He also highlights the importance of working with a good bookkeeper or accountant who can help interpret those numbers, rather than just recording them. This combination, according to Stefan, provides clarity and supports smarter business decisions. What advice would you give yourself on day one of starting out in business? On day one, Stefan Di Benedetto would tell himself, “It's going to be hard.” He admits he was likely naive about the challenges of his new industry, especially compared to his previous experience in consultancy and construction, where he felt more confident. The unexpected difficulties taught him that persistence and resilience are essential. His core advice to himself would be: “It's going to be hard, but just don't back down.” Book a 20-minute Growth Chat with Troy Trewin to see if you qualify for our upcoming course. Don't miss out on this opportunity to take your small business to new heights! Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey.   Quotable quotes from our special Grow A Small Business podcast guest: Back yourself, because no one else will believe in your vision like you do – Stefan Di Benedetto The wins feel amazing, but the lessons come from the hard days – Stefan Di Benedetto Understanding your numbers isn't optional—it's essential for growth – Stefan Di Benedetto