Podcast appearances and mentions of brandon fisher

@1QLeadership Question: How can an internship directly impact your early years as a young professional? Brandon Fisher, Assistant Director of Student-Athlete Development at UNT, and Colby Wilson, Assistant Director of Student-Athlete Development at Pitt, discuss the mindset and competencies they learned during the NCAA Post Graduate Internship Program, and now apply during their first full-time job as young professionals.  Fisher - Understand how your supervisor operates Wilson - Advocate for yourself When asked where they see themselves in the future. Fisher wants to merge his passion for sport with his passion for leading people, while Wilson is driven by the impact of developing talent. - One Question Leadership Podcast - Tai M. Brown

Montana head coach Bobby Hauck along with seniors Jaxon Lee & Cade Klimzcak hosted a press conference about No. 14 UM's first round playoff game against Tennessee State on Saturday night in Missoula. 

In this week's episode we talk with Brandon Fisher about what he does for his instructor education how be became a brand ambassador for HK. Today's episode is also brought to you by the following: For listeners of this podcast I want to give you an advance heads up on a new product from MantisX… The post S7E22 Instructor Education and Brand Ambassador first appeared on The Firearm Trainer Podcast.

The Rosemount teacher just got a big honor! The National Speech & Debate Association announced that he is the winner of the Diamond Coach Award, recognizing a professional career that combines excellence and longevity in speech and debate education. This is his first Diamond Award.

The Rosemount teacher just got a big honor! The National Speech & Debate Association announced that he is the winner of the Diamond Coach Award, recognizing a professional career that combines excellence and longevity in speech and debate education. This is his first Diamond Award.

Coach Fisher discussed the current state of spring football at TSU

Brandon Fisher sits down with AVECC engineering manager Chris Howe, Dispatch Manager, John Yates, and former Operations Manager, Don Easom to discuss the behind-the-scenes of an outage. This episode was originally a two-part series published in 2021. 

The Mcfarland show talks with Brandon Fisher of TSU Football

The McFarland show featuring interviews with Brandon Fisher of TSU and Justin Melo

Let me know your thoughts about the podcast. Thank you for listening!Hear Coach Ratner and Brandon Fisher talk about the consequences of struggling though life. They are, 1) Struggles may lead to anxiety and depression. 2) You have given up on your dreams. 3)You may be pessimistic or cynical. 4)Feeling of being stuck in a dead end job, or you can't even get a job. 5) Hard time being vulnerable. 6) You are surviving and not thriving.

Let me know your thoughts about the podcast. Thank you for listening!Coach Ratner and Brandon Fisher will take you on a journey to help you to feel better about yourself. If you don't have higher self-esteem after this podcast, then we have failed, and we DON'T want to fail.

Let me know your thoughts about the podcast. Thank you for listening!Coach Ratner and Brandon Fisher explore 4 more ways to cure your low self-esteem. In this empowering podcast, we delve into the secrets of building unshakable confidence. Learn how to leave each day happier and more self-assured as we explore positive attributes, getting used to rejection, stepping out of your comfort zone, and setting meaningful goals for yourself. Get ready to unlock your full potential and transform your life!

Let me know your thoughts about the podcast. Thank you for listening!Coach Ratner and Brandon Fisher will explore the first 4 ways in which you can start to feel better about yourself in life.  If you don't have higher self-esteem after this podcast, then we have failed, and we DON'T want to fail.

The post Philippians 4 Brandon Fisher appeared first on Crossroads Baptist Church Beggs OK.

The Bluebloods caught up with Tennessee State defensive coordinator Brandon Fisher before the Tennessee State Spring Game in Nashville, Tennessee. Stay tuned for more content from this weekend in Nashville, TN right here on The Bluebloods! --- Support this podcast: https://podcasters.spotify.com/pod/show/the-bluebloods/support

Let me know your thoughts about the podcast. Thank you for listening!Coach Ratner and Brandon Fisher discuss what it takes to make a successful podcaster and all the struggles they have gone through to make it even this far.

Los Angeles musician Marko DeSantis (Sugarcult) is a rock and roll lifer. Coming up in the Santa Barbara, CA music scene in the mid-90s, he's made hit records, toured the world and knows a LITTLE bit about the music-business angst described in alt-rock-cum-power-pop band Superdrag's second record, the meticulously recorded, universally ignored unsung masterpiece 'Head Trip In Every Key'. Believe the hype! Songs featured in this episode: Amphetamine - Superdrag (Live Irving Plaza NYC 11/2/07); Do It Alone - Sugarcult; Calling All Destroyers - Tsar; Self Destructive - Ridel High; Van Halen - Nerf Herder; Nastassja - Popsicko; Sucked Out, Lighting The Way, Keep It Close To Me - Superdrag; Accident Prone - Jawbreaker; Losing A Whole Year - Third Eye Blind; Phaser - Superdrag; Inside Of Love - Nada Surf; What's My Age Again? - Blink-182; Times Like These - Foo Fighters; Frogs - Failure; I'm Expanding My Mind, Hellbent - Superdrag; You're The One - Sugarcult; Sold You An Alibi - Superdrag; Ruby Soho - Rancid; Do The Vampire - Superdrag; Dream All Day - The Posies; Amphetamine, Bankrupt Vibration - Superdrag; Break Stuff - Limp Bizkit; Mr Underground, Annetichrist, She Is A Holy Grail, Pine Away, Shuck & Jive, Wrong vs Right Doesn't Matter, The Art Of Dying - Superdrag; Gettin' Used To You - Popsicko

In our second episode of WAIT FRIGHT MINUTES, we discuss 2019's monster flick, CRAWL, and how the portrayal of alligator hunting techniques stacks up to reality! Our guest is Brandon Fisher from Gatorland, who shares great stories about the park and gator movies through the years! Go to the Wait Five Minutes website for more! Episode art by River Aparicio - check out more of their work here!   What's on your ballot? - Vote.org Pick up your copy of A24's Florida right here!   All the music used in this episode was originally composed. 

Brandon Fisher and Dan Ouwenga of Eaton's eMobility business address the top 10 consumer misconceptions related to electric vehicles.

Gatorland is a Florida MUST-SEE Attraction You Have to Visit on Your Next Vacation Welcome back to 321 Lift Off! Join us when we sit down with Brandon Fisher, The Director of Media Relations for Gatorland! Gatorland, also known as the "Alligator Capital of the World" since 1949, provides affordable-priced family fun with thousands of alligators & crocodiles to see, an aviary, a breeding marsh with an observation tower, a petting zoo, a nature walk, and an award-winning gift shop. Listen to 321 Liftoff podcast live as we talk about the various reptiles and animals that call Gatorland home, their one-of-a-kind attractions, and what families can expect on their next trip to Gatorland!

Let me know your thoughts about the podcast. Thank you for listening!For the first time ever, Coach Ratner's new live public seminar! Hear how Brandon Fisher can help you to use your imagination to help you find your whole purpose in life.

Let me know your thoughts about the podcast. Thank you for listening!Short promo for the 1st public seminar given by Brandon Fisher and Coach Ratner

Florida's Fourth Estate is taking a walk on the wild side. As mating season comes to an end and nesting season begins Gatorland said alligators are more active this time of year. You have likely seen stories of them popping up at schools, in pools and in some cases people getting attacked. In one recent encounter an alligator bit a man who mistook the reptile for a dog. Brandon Fisher with Gatorland joined hosts Matt Austin and Ginger Gadsden on Florida's Fourth Estate. He said he has never mistaken a gator for a dog but said their personalities can actually be similar to cats. He said some people nickname them “swamp kittens.” “Cats, they'll do stuff to (make you think) they're all cute and cuddly and then all of a sudden turn on you. Gators are the same way,” Fisher said. Fisher said gators lack the part of the brain for feelings and emotions. “They do have their own personalities, some more calm than others, some you can really tell they want to be around you... some of them like their butt scratched, you know right on the back of the tail and they kinda wiggle and move with it,” Fisher said. He went on to say the reptiles he works with every day know and respond to their names. In the wild, gators don't respond to verbal commands and can end up in places they don't belong. Fisher said the weirdest place he has heard of an alligator going is into a house that was under construction. If you have an unexpected run-in with an alligator, there are some steps you can take to defend yourself. “Your best bet if you're in the water and you are able to... stand up make yourself look bigger than that gator is. If you think about it, we still look like monsters to them. They don't realize that they are bigger than us and can hurt us,” Fisher said. He added, that typically you will not run into a situation like this because they are afraid of people. Host Matt Austin also asked about other popular theories when it comes to escaping a gator attack such as jamming your fingers into its eyes or nose. “The eyeballs is not true. Eyeballs sink right into the sockets in the head to help protect them,” Fisher said. Though a young girl said she was able to fight off an alligator in 2017 by sticking her fingers in its nose. “You might get lucky, but it's not 100% guaranteed,” Fisher said. He also said punching and kicking the animal's head will likely just lead to you breaking your hand. Learn more about your ad choices. Visit megaphone.fm/adchoices

Greg, Wayne, Josh, and Cameron sit down with Savannah Boan, OmgitsWicks, Brandon Fisher, and Danger Danny at Gatorland's third annual Gatorpalooza event.  To learn more about the show, visit our website. www.fmofm.com To support the show, please visit our Patreon.  https://www.patreon.com/fmofmpodcast  

The Next Greatest Thing podcast is celebrating one year! Brandon Fisher and Barbara Jenkins talk about the last year, their favorite episodes, and even give incentive to go back and listen to past episodes! 

Salmo 40 Biblia Hablada con Oracion Poderosa y Explicación Versiculo por versiculo. Comentario y Estudio Biblico del Salmo 40 en la versión Reina Valera Actualizada. Salmo 40 hablado, narrado, leido en audio completo con devocional cristiano. PARA LEER: Comentario Devocional del Salmo 40, escrito por Esteban Correa. Versículos 1 Nuestra paciencia para recibir una respuesta de Dios, se basa en nuestro clamor hacia Él. Si clamamos constantemente podemos esperar su respuesta. Muchas personas se cansan de esperar, se debilitan y dejan de creer que Dios tiene algo bueno para ellos, piensan que ya tal vez Dios no responda. Pero este salmo nos muestra que debemos esperar pacientemente, porque la fe también es perseverancia. Dios es bueno y responderá, pero si somos muy impacientes podemos equivocarnos, buscando tener esperanza en cualquier otra cosa. Todo lo que hagamos debe estar basado en la fe. Nuestra fe crece y es probada mientras esperamos. Esperar pacientemente es una declaración de nuestra confianza, de saber que Dios es fiel. Esto no significa que debamos tener una actitud pasiva en cuanto a nuestras responsabilidades, nuestra parte es actuar en fe, obrar de acuerdo a lo que creemos conveniente, pero sabiendo que el Señor es quien bendice nuestras acciones. Podemos tener acciones sin fruto porque no proceden de la verdadera fe, pero si nos esforzamos poniendo primero la obediencia al Señor, el camino que tomemos encontrará el rumbo conveniente que dará frutos de paz y bendición duradera. Por ejemplo, mientras una persona sin empleo y con deudas ora, a su vez también se esfuerza en buscar trabajo, y mientras busca y espera, tiene confianza que viene su bendición. Los mismo para cada situación que nos toque. Versículo 2 Este salmo describe la desesperación como un pozo, lo cual también incluye el “lodo cenagoso” que nos habla de algo que produce estancamiento, sin poder salir, sin libertad. Este Salmo se hizo especialmente notorio con los 33 mineros chilenos que quedaron atrapados a 700 metros bajo tierra, en una mina en el año 2010. Este acontecimiento que fue seguido en todo el mundo, fue un testimonio vivo de este salmo. Ya que los mineros recibieron cada uno una pequeña biblia con una lupa pero con el detalle de que en cada biblia estaba resaltado este salmo 40, tomando literal protagonismo el versículo dos: “Me hizo subir del pozo de la desesperación, del lodo cenagoso. Puso mis pies sobre una roca y afirmó mis pasos”. Según se supo, uno de los mineros llamado “Renan” pidió que se diera gracias a quienes enviaron la biblia porque dijo sobre esa ella: "me dio tanta fe, que me voy de aquí". Por otro lado, salió publicado en la cadena CNN en español, que mientras se hacían las perforaciones que estaban dando resultado, en un momento el barreno que avanzaba, quedó bloqueado, no se movía ya para ningún lado, lo que causó mucha preocupación, pero una explosión inexplicable sucedió, que según los testigos no se supo de donde venia. Brandon Fisher quién encabezó el equipo de perforación dijo en ese informe: "Recuerdo que se escuchó un estallido fuerte en la parte posterior del panel de control", "Todos se detuvieron y en un momento dado miraron a su alrededor". LEE EL SALMO COMPLETO: https://avanzapormas.com/mensajes-cristianos/tag/salmos/ --- Support this podcast: https://anchor.fm/esteban-correa3/support

It's gator mating season in Florida and we speak with Brandon Fisher, from Gatorland, who guides us through the sights, sounds and altogether craziness of this time of year. Learn more about your ad choices. Visit megaphone.fm/adchoices

This week we have a dope Interview with Brandon Fisher of Father & Son Mobile Detailing 1.How you feel about a woman approaching you? 2. Quadruple murder over stimulus check 3.Kirk Franklin cussing out his son 4.How much do you value saving money? 5.Deshaun Watson sexual assault allegations 6.What did you learn? --- Support this podcast: https://anchor.fm/thomas-washington3/support

Here’s a cool case study of a band that performed a concert every single day for a year. Listen to this episode to find out what happened to them and how this relates to you. Hit me up on IG! @russellbrunson Text Me! 208-231-3797 Join my newsletter at marketingsecrets.com ---Transcript--- Hey everybody, this is Russell Brunson, welcome back to the Marketing Seekers Podcast. I want to share with you guys what I consider an insane case study that isn't necessarily from the business world, but it's following a business principle that I talked about all the time, and it happened for a little band. So with that said I'm going to cue up the theme song. When I come back I'm going to share with you guys the story about Jim and Sam. All right, so as you guys know I've been talking about publishing for years about the power of it and why we should be publishing daily, and I remember at one of our Two Comma Club X events I made a statement, I said to everyone in the audience, "If you will publish every single day for a year by the end of the year I am convinced you'll be financially free," and I think a lot of people looked at me and said, "Cool." Some people said there's no way, and very few people actually did it. People have and those people insanely enough are having a lot of success right now. So anyways, I still stand by that. You pick where you're going to publish at and do it every single day for a year you should be successful because a couple things are going to happen. Number one, it will give you a chance and give you time to find your voice. And number two, it gives your audience enough time to come and find you, right? And so, that's kind of the reason behind it. And so, what's cool is this morning Brandon Fisher who's one of the guys here on my team that does our all our video stuff he sent me this trailer, and I haven't watched the documentary of it. I watched the trailer this morning, and it was amazing, so I highly recommend it. If you go to wearejimandsam.com you can go and watch the trailer for this documentary called After So Many Days. And so, I didn't know why he sent it to me, so I clicked play, and in this minute and 50 trailer for this documentary it tells a story about a couple, newlyweds named Jim and Sam, who've been trying for a decade to hit it with music. They were playing shows, they were practicing, all sorts of stuff, and for 10 years had no success, and they decided they needed to do something crazy, like we need to figure out a way to make this thing successful. And so, they decided that they were going to do a show every single day for 365 days. Right? And again, I haven't seen the documentary yet. I am so excited to go and watch it, but just from the trailer you see what happens is they go out there and they start doing a show, and some of the shows are next to these guys cutting down trees because they're the only person that will listen to them. Some of them are in these little bars, some of them are just wherever they can find a place to perform a show in front of humans, right? And they start doing this, and they start doing this, and by the end of the trailer they're performing in front of these audiences of tens of thousands of people. And there's this quote at the end of the trailer that was so powerful. In fact, I wrote it down. I just wanted to share it with you. At the end of the trailer he says, "So here we go, making something happen every single day," and then, boom, they start on this journey. Anyway, I wanted to share it with you because, man, so many of us have this dream. We have our art, right? For Jim and Sam it's their band. For you it could be an offer, a product, a coaching program, a book, a course, a CD, a physical product, a service you do. It could be whatever, right? We have this vision, we have our dream, and we go out there and we try to put it out there. But the magic of this, and again, I cannot wait to watch the documentary. It'll probably end up having 10 more episodes. I'm going to be geeking out about this, but the concept of like, all right, if we're going to be successful it's not just going out there and dabbling, or going out there I'm going to read a book, I'm going to go try to whatever. It's like, here we go, making something happen every single day. What are you doing every single day to make your dream come true, right? What is it? Right? And for most of us if we're selling stuff online is publishing. I know Nathan Barry who was the founder of ConvertKit, a great software program, he said the same thing. He's like, "I'm going to write a blog post every single day for a year," and he sat down and he started doing it, and first it was really, really hard, right? But then, he got into the habit of this every day I'm going to sit down I'm going to write 1,000 words, write 1,000 words. Every morning do 1,000 words, 1,000 words, and by the time a year had come up his company had blown up, so many good things happened from it. And so, I think for all of us, man, they just serve as such a good reminder. How do we publish something every single day, right? And so, this is the rallying call, okay? As you guys are going to commit to this and say, "Okay, I'm going to do this." The rallying call is this, "So here we go, making something happen every single day." So what is that for you? What is that level? What's the thing that if you do every single day it's going to change everything for you? You got to figure out exactly what that is and then focus on it and do it consistently every single day for a year. If you do that a couple things happen. Number one, you will find your voice, okay? I guarantee that by the end of performing a show every single day for a year, what happened? They got better. They figure out if people like it, or if people didn't like it. They mastered their craft, right? And the second thing is they're going out and doing this over, and over, and over again. The consistency gave their audience a chance to find them. I talk about it in the Traffic Seekers book as well. I shared one of Nathan Barry's thousand blog posts, or 100 blog, whatever, 365 blog posts he did that year. One of them is called You Have to Endure Long Enough to Get Noticed. And he talked about it, he said you know what's interesting? You think about TV shows, or movies, or documentaries, like how many TV shows did you find out about season four or five, right? So the problem is there's so much content being created all the time that the market, the world, waits to see what's good enough that's going to rise to the top, right? And so, it's testing you. I think for all of us it's like, okay, the universe, God, the market, whoever is testing you to say, do you really want this? How bad do you want it? How bad do you care about your message? Do you care about it enough to blog once a week about it? Do you care about if you're going to blog every day about it? Do you care about that every single day you're going to make something happen? Because if you do, if you are, then you get rewarded. Okay? There's a reason now that I'm still having so much success in my business, right? Despite the ups, and the downs, and all the things I have been doing this now for 18 years. 18 years I've been beating this drum over, and over, and over again. I beat this drum when nobody was listening. I beat this drum when people were angry. I beat this drum when clients were leaving me. I beat this drum and I keep doing it, and doing it, and doing it because I believed in it so much, because I cared about it so much, because I knew the impact it could and would have if I just kept doing it, and kept doing it, and kept doing it. And now, 18 years later, and I'm still learning, I'm still becoming better, I still make tons of stupid mistakes, right? But 18 years later I've found my voice, right? And my audience is finding me, and it'll continue to hopefully continue to grow and keep evolving, but that's definitely what's happening. So hopefully I gave you guys some encouragement. I highly recommend if you want to get motivated just go to wearejimandsam.com and watch the trailer. Like I said, I'm totally going to go watch this documentary. I'm pumped to see it. And again, it's called After So Many Days. That's the name of the documentary. And I'm going to end this podcast with the line that ends the trailer, "So here we go, making something happen every single day." What is that for you? Commit to it, do it, and if you do that again two amazing blessings will come to you. Number one, you'll find your voice, and number two, your audience will find you. Thanks again so much for listening. I appreciate you guys all and I'll talk to you all soon. Bye everybody.

IT and Communications Manager, Brandon Fisher and Member Services Representative, Karen Stovall answer some of the most frequently asked questions about Wave Rural Connect. 

End of another month so I'm back talking about the new releases and whats went on in PCH world in July. Rate and review the show and send us a screenshot for a FREE Power Chord Hour shirt!Check out the Power Chord Hour radio show every Friday night at 10 est on 107.9 WRFA in Jamestown, NY, stream the station online at wrfalp.com/streaming/ or listen on the WRFA mobile appemail me for FREE Power Chord Hour stickers and guitar picks - powerchordhour@gmail.comFacebook - www.facebook.com/powerchordhourInstagram - www.instagram.com/powerchordhour/Twitter - www.twitter.com/powerchordhour/Youtube - www.youtube.com/channel/UC6jTfzjB3-mzmWM-51c8LggSpotify - https://open.spotify.com/user/kzavhk5ghelpnthfby9o41gnr?si=4WvOdgAmSsKoswf_HTh_Mg

Introduction to the Sensible Majority Podcast hosted by Taylor Davis and Brandon Fisher.

Join Kerell and Kareem as we talking about being married, the myths, and truths with the newly married couple Brandon Fisher and Lula Defersha. 

Matt Austin and Ginger Gadsden discuss WILDLIFE with Brandon Fisher from Gatorland Florida. What wild guests did the team get to hang out with on the set? That, the Floridiot of the Week and more on this week's episode of Florida's Fourth Estate. Learn more about your ad choices. Visit megaphone.fm/adchoices

In today's always-on world, your business demands a simpler approach to network security. At Blackfoot Communications we deliver state-of-the-art security solutions – from the perimeter to end-point devices and remote data backup – for businesses across Montana. Ensure your company's network is online. All the time.For more information, visit GoBlackfoot.com/Business.Ryan Tootell and Colter Nuanez have a squad of guests on the show every Friday, and this Friday features Southern Utah DC Brandon Fisher (4:08), the Mattress Firm Student of the Week (22:24), and the Chick Who Doesn't Know Sports (28:28).

Behind the scenes look at the creation of the art that sells the art. On today’s episode Russell talks about the upcoming photo shoot for his Traffic Secrets book, and why we should put as much time and energy into the marketing of our art as we do into the art itself. Here are some of the fascinating things you will hear in this episode: Why watching Russell’s Instagram, should give you an idea of how he has been marketing his book throughout the process of writing it. Why it is important for Russell to think about the marketing of his book before he has even finished writing it. And what kinds of things Russell is doing and has done for the last year to prepare for the launch of the Traffic Secrets book. So listen here to find out why you should be spending an equivalent amount of energy on making your art sexy, as you did creating the art in the first place. ---Transcript--- What’s up everybody? This is Russell Brunson and welcome back to the Marketing Secrets podcast. Today I want to talk about a piece of marketing that I hope you guys see me doing. If you follow my Instagram or Facebook you’ve been seeing me do it, but I want to address it because I don’t really talk about it. I think those who are paying attention and those who are listening with ears to hear have kind of picked up on it, but the rest of you guys I’m going to let you in on the big secret. Alright everybody, what is the big secret? I hooked you really good huh. As you guys know I’m at the penthouse right now, if you’ve been listening for the last couple of episodes, and we are tonight going to be trying to get the shot for the book cover. So you look at that and it’s like, “You just take a picture Russell, that should be a simple thing.” But I want to walk you behind the scenes of what has gone into this. Because I think what happens is a lot of times, as creators we’ll spend insane amounts of time working on our thing, on our craft, which is important. If you guys have been watching me and following me on the Expert Secrets, excuse me, what book are we on now-book three, the Traffic Secrets book. I have spent insane amounts of time on this getting it prepared, getting it ready, getting written, getting it….I’m not downplaying that at all. I spend more time writing my books than anybody else I know. Everyone’s like, I got a couple of friends bragging on Facebook this morning, I was dying laughing. It was Anik Singal, for those that know Anik, he’s like, ‘I’ve written two books in the last two days. Both are…” anyway I was like, ‘Oh, that’s the opposite of how I do mine. I’ve written one book in a year and a half. And I spend insane amounts of time…” I’m the opposite. So I get it. When you have art you spend your time because you love it and you create it, and I get it. So I’m not downplaying that at all, continue to be an artist, continue to put your heart and soul in the things you do, continue to stay up late nights and wake up early mornings and kill yourself for your art, because I think it’s important. So I’ll lead with that, the next piece is your art, as amazing as it is, you should be spending an equivalent, not hour for hour, but an equivalent amount of energy and time on the marketing of your art. If you don’t then your art will never be seen. So I’m saying that because if you follow me, and hopefully you guys follow my Instagram because that’s literally if you want a reality show of my life, go to Instagram, watch my stories every day, you’re seeing everything. You see me waking up with my kids, you see me going to school with them, I Instagram and kind of document the whole thing. It’s literally the Russell Brunson reality show. So if you want to go see what’s happening, go and I would recommend it because literally this last 24 hours I’ve been documenting this whole process I’m going to tell you about, and you would have seen it, and it’s fun. And I want to show you guys behind the scenes of everything. If you go to instagram.com/russellbrunson and follow me, and then watch the stories because I’m showing behind the scenes all the time. But anyway, if you’ve been watching you’ve kind of seen this. I’m at the penthouse, my kids are gone, and I’m working on editing the book. But in the process I was like, ‘I need a shot for the cover.” And I’ve had this vision ever since we got the penthouse, I was like, “It would be cool to have this shot where it’s like me looking over Boise the city, and there’s monitors and I’m looking at Traffic stats and working” and it’s similar, if you guys saw the Dotcom Secrets book cover or the trailer for that book, it’s the same kind of concept. It’s a really epic picture that has the city lights in the background. Anyway, that was kind of the vision. So I messaged Brandon Fisher on my team two days ago and I said, “Hey Brandon,” I messaged him at like 11:30 at night. I’m like, “hey, tomorrow I’m going to the penthouse to write the book. I want to create all the footage for the trailers and ads and everything if you want to come down.” So he came down and he spent probably two hours in the day looking at what we could possibly do. Then he went back and got lights and cameras and cranes and gimbles and jigs and I don’t even know what these things are all called, monitors and brought up like four buckets, not buckets, like four trailers, I don’t even know what it’s called, big old wagons full of lights and equipment and stuff like that and he set it up. And last night they were here until almost 1 setting everything up. Probably 7 or 8 hours worth of set up and testing shots and looking at what the light looks like at 6:00 and 7:00 and 8:00 and 9:00 trying to figure out what’s the perfect time, the perfect everything, all this stuff. And we did a bunch of sample, practice shots and a bunch of things and got it looking really good last night. And none of that are we going to use. That was just the test. And tonight everyone’s showing up at about 5:00, we got photographers, video guys, everything, and we’re going to spend from 5 until probably midnight, so 7 or 8 hours, doing all this stuff, with the one goal of getting a picture for the cover of the book. But then that picture is cool, but now we’re trying to get all the b-roll around that. Like videos of me writing on the windows, walking around, doing this, doing that, just all the different b-roll of things that we can then use for the ads to sell the cover of the book, which sells the book, and then from there, we’re capturing stuff for ads, and we keep going backwards. So it’s like, you have the art as your focal point, it’s the center point right, then you step out. They always say, “Don’t judge a book by its cover.” But guess what people do, they judge a book by the cover. So it’s like you put in all the time in to create the art that makes the art, the art that sells the art, right. The cover or whatever it is, for me it’s the book cover. For you it might be a whatever, the branding, the design, but it’s the one layer outside of this little nucleus of your art is the wrap that actually looks exciting. And from there you go one step out further, which is these are the assets we’re paying for the sales video to sell the cover of the book, which sells the book. And then we go from there and step out, which is that we need to create it for the ads, the ads sell the sales video, sell the cover, which sells the book. So when all is said and done we will have put in, I don’t know, probably 20 or so hours at least to capture the picture for the cover of the book, but then we’re creating all the art around it which becomes the ads, the videos, the b-roll, blah, blah, blah, blah. So that’s the part that people don’t often see. They see the book cover, like I can’t tell you how many people now have knocked off my style of book cover, it’s so annoying. It’s like they send their designer, “Here’s Russell’s book. Make something similar.” And then they just slap up some stock image and a logo that looks similar to mine, and there’s their book. It’s like, dude, this is why you’re not going to have a product that’s a perennial seller, that’s going to last forever because you don’t put the energy, the time, the effort into making the art sexy. So that’s the big hook. That’s the big secret, that’s the big key. It’s spending the time to make your art sexy, in fact, maybe I’m going to entitle the podcast that, making your art sexy. Because that’s what most people are missing, it’s not just slapping some images together and throwing it up. Spend a lot of time. You’re not only, we spent time in this shoot, as I was writing the book we caught b-roll of me writing the book. We got b-roll of me here at the penthouse, we got b-roll of me at the office writing and sketching it out. We got b-roll of me at an event teaching this. All those things for the last year, documenting the creation of the process of this thing, are all going to become ads, and parts of the videos and all the things that support the art, now that it’s eventually done. So anyway, I just wanted to share that with you because I don’t think a lot of us creators are thinking about that piece of it. We’re thinking about the creation of the content, the thing, the piece of the thing that you’re selling. But you should be spending as much effort and energy and creativity and probably even more so sometimes on all the stuff around that, that actually grabs the people and brings them into your funnels, converts them on the funnels, makes them desire the thing you’re selling, and then they actually get the thing you’re selling. Yeah, I think that’s one of the big tragedies of our world, is amazing artists who create art, and I’m not saying paintings, I’m saying art, it could be anything a book, a work, a video, a movie, whatever that never gets seen by the light of day because they spend so much time on the art, they didn’t spend any money on the advertising, the marketing of the art, which is its own art form in and of itself. In fact, almost a more fun art form. Anyway, so there you go. I just wanted to show you guys a glimpse behind the scenes because some of you guys are watching it like, ‘Oh, it’s so cool Russell. So cool.” And I’m hoping that you’re getting like, ‘Wow, when I create my next product I should put this much effort into the trailer. I should put this much effort into the cover. I should put this much effort the ads.” Because anyone can get an ad and hold a book like, “Hey my name’s Russell. Here’s my new book, you should read it.” But man, when you see mine, what’s going to be happening? You’re going to be seeing me writing the book, you’re going to be seeing me at the desk, you know, and the camera and things moving in and out. You’re going to see all the creative that went into supporting this art. You’re going to see all that. And when this book launches it’ll be the, your social everything will be drowned in it, because it’s going to be fun, exciting, beautiful, amazing things. Hopefully you’ll enjoy the ride. So there you go. That’s all I got. I’m going to go get ready and start the editing process. I got basically like 12 hours today to edit before the video shoot. So wish me luck, that’s the plan. Appreciate you all, thanks for listening and we’ll talk to you all again soon. Bye everybody.

Everyone’s been begging me for a glimpse of Traffic Secrets, and while I can’t show you the book, I will give you a sneak peek. On today’s episode Russell gives an interesting sneak peek into his Traffic Secrets book which he is in the process of finishing. Look for these awesome things in this episode: What he has been doing over the last few days to finish the first draft of the book. What his plans for the cover to look like are. What each section of the book will be about and when it will finally be out for everyone to read. So listen here to get an amazing sneak peek into Russell’s new upcoming book, Traffic Secrets. ---Transcript--- What’s up everybody? This is Russell Brunson, welcome back to the Marketing Secrets podcast. Can you tell which car I’m in today? You can probably tell, it’s pretty quiet. When it’s the jeep you really, really know, when it’s the Tesla you’re just assuming I’m either just hanging out or I’m in the Tesla. So we’re in the Tesla heading downtown. It is the last day of writing the Traffic Secrets book and I got a few minutes to share with you guys some thoughts about some things I want to talk about. So with that said, let’s queue up the theme song and I’ll be right back. Alright everybody, I hope you guys are all doing awesome today. As I mentioned in the intro I’m in the Tesla right now driving downtown. And today before I am allowed to go to bed today, the manuscript, the first manuscript for the Traffic Secrets book will be finished, which I’m really excited for. It’s supposed to be done on Monday, and then it became, it was going to be Tuesday and then Wednesday and then Thursday, and today is Friday, so it is getting done. And then my wife and kids are heading downtown to Utah this weekend, which I am very grateful for. I wish I could be with them, but I needed, oh I needed the extra time. I am killing myself to get the book, like I said the manuscript will be done tonight and then tomorrow or tonight hopefully I’ll start at the very top and doing a read through and start going through editing stuff, tweaking stuff. I’ve had about 5 or 6 people that have been going through and reading it and then leaving comments on this site inside Google docs, leaving comments of like, “What about this? Or this? And this made no sense. This was awesome. Do you have any more context here, or do you have any story to light this concept up?” So they’ve been going through, following behind me doing all that kind of stuff. I also have Joy Anderson on my team who has been going through doing editing. So it’s been edited an cleaned up, formatted and stuff like that. So that’s kind of a, we call that a line edit, then there’s a concept edit. So we have 4 or 5 people going through doing concept editing and adding their remarks in. So now tonight or tomorrow I will start at the very top and I will do my last edit, which is me taking the concept edits, weaving them in, deleting them, adding or taking away, whatever I need to do to make sure that all those things work good. And then at that point, Joy will follow with one more line edit, and then we’ll submit section one to the publisher on Monday, and then sections 2 and 3 on next Friday. So it is the end of the time. No more procrastination is allowed. I have, it’s done, it’s game time. The other crazy thing, if you look at the Dotcom Secrets book, it was 58,000 words. The Expert Secrets was 60,000 and the Traffic Secrets book as of today is 87,000 words. And it will probably end up close to 90,000 when all is said and done. So it’s 50% bigger than the Expert Secrets book, which is crazy and I  hope my publisher doesn’t kill me, because they told me to write a 250 page book. But I didn’t listen because I had to write until it was done. It’s funny because people are like, “Well how long is the book going to be? How many pages?” I’m like, “I don’t know. It’s going to be as many pages as it needs to be to explain the concept.” That’s just how it works. It’s why some people, I drive them crazy at our live events. They’re like, “We need a schedule.” I’m like, “Nah, we don’t do that.” “Why not.” “Because I have no idea how long it’s going to take me to teach the session. I’m going to teach until I’m done.” When I’m coming to sell, I know I got 90 minutes, everything is timed out second by second by second, everything I’m going to say, but if I’m coming to teach, I’m teaching until everybody gets it. And sometimes we’re going to go late, sometimes we’re going to get done early. So it’s just going to be as long as it needs to be. That’s how I feel with this book. And then what’s crazy is some of you guys saw the Mastermind.com launch, the top ten affiliates for that are going to Fiji in like a week and a day, whatever that is. So Collette and I are jumping on a plane and flying to Fiji, which is I don’t know, hopefully it’s a long international flight because I’m also re-writing the Dotcom Secrets and Expert Secrets books over the next two months. So I’m trying to get the Dotcom Secrets re-writes done while I’m on the plane. I write on really long planes. So writing it on the plane to Fiji and on the plane back getting Dotcom Secrets re-writes done, which will probably add an extra 20,000 words. I’ve got some cool sections I want to add in there that I think are foundation, essential foundational things that I want to add into Dotcom Secrets, and the same with Expert Secrets. We’ve got some cool updates and additions and things that I think would be really powerful to have in there. So we’re doing that, and then I’ll give, I bought the rights back from those two books from my original publisher, and I’m giving them, or selling them, however that works, to the new publisher. So we’ll have all three books. At Funnel Hacking Live, my goal is to have a box set on stage for everyone to see. I’m not sure if it’ll be done in time, but that’s the goal. We’ll see. And then the actual launch-launch date is cinco de mayo, which is long and far away. But with a legit publisher they make you do things out in the distance, which is why I’m scrambling now so I can have the book by May 5th. But it’s good. The other thing we’re doing is, if you’ve seen the Dotcom Secrets book, we filmed, Brandon Fisher and I did this really cool thing where we spent 6 hours to film literally 7 seconds of video where I’m in front of this wall, there’s all this stuff taped to the wall, and the camera zooms in, it turned out so cool. And then that became the cover shot for the Dotcom Secrets book. And the Expert Secrets book was just a picture of me onstage. I think I’m going to change that for the new updated version. And then for this book, it’s Traffic Secrets, and I need an image for that. So while I’m at the penthouse this weekend, we are staging this huge shot where it’s going to be me overlooking Boise with these three monitors with all these traffic graphs on it, and we’re getting a crane and a camera to fly in and do all these crazy things at night overlooking the city. It’s going to be so cool. So that’s also happening so I’ll have the cover shot done hopefully by this weekend as well. So yeah, a lot of fun things are all happening and I’m excited and pumped and I cannot wait. But also me telling a story about the book, which I’m sure you guys are fascinated by. I wanted to give you some value as well, and kind of give you a glimpse inside of the book, if you guys are okay with that. I’ll probably do more of that over the next few months, just kind of share different ideas and concepts. But it’s interesting, as I wrote the book, there’s three sections. Section number one is really me laying out the foundation for everything else. So it’s, and you guys are obviously more advanced than the typical reader, because you’ve been listening to me for the last, you know, 600 whatever plus episodes hopefully. Bt it’s really the foundation of like, who is your dream customer, where are those people congregating, and hten who are the people that have already pre-congregated? Who’s your dream 100, right?  So we figured that out and so that’s the whole first section. And then teaching the traffic that you, excuse me. So you have your dream 100 and then it’s like, now do I earn my way into that traffic, and how do I buy my way in? So you’re earning your way and getting free traffic, you’re buying your way and doing paid ads, and then you convert all that traffic into traffic you’ve earned, traffic you control and traffic you own, which is your own email list right. Then you have an email list, how to do follow up funnels, how to follow up, all that kind of stuff. So that’s the core foundation, section one teaches that. And again, I think a lot of you guys know those things. I go into a lot more depth and detail, but that’s the core things. Who’s your dream customer, where are they congregating, who’s already congregated them? Those are your dream 100. And then how do we work our way into the dream 100? How do we buy our way into the Dream 100 after we’ve done that. And now, we convert that traffic from traffic we’ve earned and traffic we bought into traffic we own. Boom, now we have a list, here’s how we follow up with that list, and boom, now we move into section number two. So section number two of the book is called Funnel Hacking: The Algorithms. And it starts going into, “Okay, how do we funnel hack Facebook and Instagram and Google and YouTube, and podcasting. And I just showed 5 networks. The two biggest social networks, the two biggest search networks, then podcasting because I love podcasting. And then I left it open. I didn’t go into every single network on earth. I didn’t go into Twitter and Linked in and TIkTok and Snapchat and all the others, although I could’ve. The reason why is because in those 5 chapters I lay out a framework, and the biggest, most difficult thing for me writing this Traffic Secrets book is I’m writing a book I want to live for forever and be evergreen on the most un evergreen topic of all time, which is traffic. Literally the Facebook ads manager changes every single day. So it’s like, how do you write a book and take a snapshot in time, like this is how it works, when tomorrow it’s different? So instead I tried to show a pattern. This is the pattern of how it all works, and how it works over and over and over and over again. And I show that pattern in the current Facebook, current Instagram, current Google, current YouTube, current podcasting, but then I’m trying to not just give a man a fish. A lot of times it’s like here’s the fish, this is how you do it, just copy the process. But instead I’m trying to teach people how to finish in this book. So it’s like what’s the pattern every single time. So if you look everyone of these chapters it’s kind of interesting. The first section of every chapter is like the history. Like if you want to know where the platform is going we have to know where it came from. Like how to Google start, how the algorithms change, why do they change, what was the purpose behind this one and that one and that one? Because if you understand why Google is making these changes, and you can start thinking like them and understanding, this is what their goal is and what they’re trying to do and their intention. Because you may be reading this chapter in the book right now, and it may have already shifted, so you need to be able to understand and find the history of what’s happening and where we’re at today. That’s number one, is getting a lay out of the history of each of the platforms and what the end goal is of each platform, which is always how to make the best experience possible for the end user. Google wants to make sure when you go to Google, you get the best results. Facebook wants to make sure when you show up to Facebook that you love the things that are in your feed. That’s it. So that’s what they’re trying to do. How do we align with those networks, instead of trying to compete against them, which is what all the spammers and scammers do, how do we align with the will of the network and then if we give them what they want, they’ll give us what we want. So it’s all figuring out that alignment. That’s number one. Then number two, the next step in the process is always who on the platform has already figured this out? Who’s already identified your dream customers? Who’s already publishing? Who’s getting tons of views and likes, whoever it is? Let’s find those dream 100, I tell everyone, let’s say it’s Facebook. Go into Facebook, unfriend all your friends and go follow all your dream 100. That will make it so your newsfeed is just a real time swipe file of the pulse of your market, what’s happening, and you can feel it, as opposed to being distracted by all your friends and family posting cat pictures and such. So you delete everyone and just follow your dream 100. And now you ha ve your pulse on the market. Now you can feel what’s happening in the market. What’s working today? What kind of things are people posting? What’s getting the most likes, and the least likes? It gives you the ability to see in real time what the algorithms are rewarding. That’s the magic of it. So we go back and understand the history, we take a snapshot of where we’re at right now, and we do our dream 100 on the specific platform and we start watching and observing what is being rewarded today, and that gives us a snapshot of this is what’s happening and how we need to do. So now you have that. And the third thing is okay now, based on the snapshot we understand what’s happening, how do we build our publishing plan. So we build a publishing plan, so we have a show on the network that we’re focused on that becomes our show. And then you can leverage that show to earn your way in to other, into your dream 100 and then to buy your way into the dream 100. So that’s the next phase of the pattern.  And then you’re siphoning off the traffic you’re earning, the traffic you’re buying, and converting traffic of your own. And the last section is how do you go and just do paid ads directly on a platform. But that’s the pattern I show in every single network, over and over and over and over again. So if you want a sneak peek at the book, that’s it. It’ spick a platform, looking at the history, figuring out where do they come from, what were the algorithm changes that happened? Okay now we understand, this is what’s been happening over the last decade, now I’v ecome to play this game, now I know the rules of the game, now I’m going to follow my dream 100. What are they currently doing today that’s being rewarded by the platforms? We look at that closely and then we start modeling it. And then after we model it, we start innovating on it for our own show. Boom, we create our own show. After we have our own show, from there we come back, step back and we start figuring out how we use our own show to leverage to buy our way into other people’s shows, and then how do we buy ads to buy our way into other people’s show, drive traffic to build your following, and also to fill your funnels. And t hat’s the game my friends. And it’s so much fun, it’s so exciting. I cannot wait for you guys to read this book. Anyway, it actually was really helpful for me to explain that out loud to you guys as well. I’m going to go back and maybe add a little pre-section before section 2 that explains that better. I think I explained it very well after the section, but I’m going to plug that into the actual section I believe. So anyway, fyi. Thank you guys for letting me share that with you. And the last thing I’ll tell you is section number three of the book is called growth hacking and it’s fun. It’s where we start going into all these other ninja ways to get traffic that most people aren’t thinking about or talking about. Yet, they are responsible for a ton of our traffic. So oh man, I can’t wait for you guys. I hope you enjoy this all. It’s fun. This whole game is so much fun. Alright, that’s all I got my friends. I appreciate you all, I’m almost to the penthouse. I’m actually speaking at Stephen Larsen’s Offer Mind on Tuesday and I’m going to be talking about the same thing I just shared with you guys. I’m going to go a little deeper into it though, so they can understand it at a little deeper level. But I want, I just wanted to kind of flush it out here a little bit. Again, testing my material here. And I’ll be sharing it in the book obviously, but as his event. And for all you guys how are anxiously waiting for the book as much as I am, I cannot wait to give it to you guys. I can’t wait to share it with you gusy. It’s been a labor of love, it’s been a lot of work. And I hope you guys get a ton from it. So with that said, I appreciate you all, thanks for everything. And I’ll talk to you all soon. Bye everybody.

This episode we have San Diego Comedians Brandon Fisher and Jordan Coburn.  We discuss bull shit themed restaurants, Yoga, Jordan's shady dentist, The Diva Cup, and Raul's inability to fart.   Some Review topics included in this episode are: Healing Crystals Tampons Costco A Magic Wand Motel 6 and more!

I LOVE 'Ask Campaigns'! But there's a build-in flaw... What's going on, everyone? It's Steve Larsen and you're listening to a very energetic, high speed, fast-paced episode of Sales Funnel Radio. I've spent the last four years learning from the most brilliant marketers today, and now I've left my nine-to-five to take the plunge and build my million dollar business. The real question is, how will I do it without VC funding or debt, completely from scratch? This podcast is here to give you the answer. Join me and follow along as I learn, apply, and share marketing strategies to grow my online business, using only today's best internet sales funnels. My name is Steve Larsen, and welcome to Sales Funnel Radio. What's up, everyone? Hey, I'm super excited to dive into this episode today with you. I just wanted to go through real quick and help you understand one of the reasons ... I get a lot of people who reach out to me and they'll be like ... Well, here's an example. I brought 700 people so far, 700 about, it's like 680 or something like that, through the current Two Comma Club Coaching Program and, if you guys are part of Funnel Hacking Live, you know that there is a new program that is out, which is awesome, and there's hundreds and hundreds and hundreds of people who are jumping in as well. Very, very excited to have you guys, by the way. I can help you guys set up your offers, things like that. Anyways, I'm excited to have you here, it'll be awesome. And then I have my own students. Here's the scenario, you spend a ton of time, you build a funnel, you're spending time in the editor. You put together this copy and these videos and you're getting together the traffic, you're building up some buzz for it, and you go and you launch this funnel. You're running ask campaigns and you're reacting to what the market is telling you to do, and then suddenly you realize that, oh my gosh, the funnel's not actually gonna work. It's a scam. Steve, one of those massive eyeballs. He's not delivering. You're like, what? I wanna tell you why that easily is. I don't wanna tell you why it typically is that even when ... When I was working at Click Funnels, when Russel and I would launch a funnel it wouldn't work the first time. Here's one of the reasons why. It has to do with the way that the offer came about. It has to do with the way, especially if you're creating an opportunity switch. I had the honor and privilege to do a round table at Funnel Hacking Live and this topic came up, and I realized that I don't know if I've really talked or discussed about this with you guys and somebody asked, what do you do when your funnel doesn't work? I was sitting there and I was pretty much yelling for three hours. It was the fastest three hours of my life, by the way. I love coaching. I just had no idea three hours went by. I had people around me the whole time and it was so loud in there I was yelling so that everyone could hear. My throat was killing me at the end but it was a ton of fun. Anyway, it pretty much goes like this. When my wife and I were expecting our first child, meaning literally we went to the hospital and she was about to have the kid, we were in the delivery room, and I first of all want to give the caveat that I recommend you never do this, ever, men. We were in there and she needed to be induced. Nothing had started yet. We had already been in there, we'd spent the night in there, and nothing had started yet. We were just kinda hanging out. Sometimes it's kinda long waits inside those rooms before the delivery action actually happens. Super special and a great experience. Anyway, I was sitting there and ... at the time, I can't remember what I was trying to sell, but I was trying to sell something or I was gonna go make a product. I didn't know about offers yet. I was gonna go make this product and at the time, Noah Kagan, if you know who Noah Kagan is, Noah Kagan had this thing at that time where he would help you make your first $1000 on the internet, but you could text him personally before you actually bought, with any final questions. I was like, hey that's kinda cool. So I decided I would text him. I'm sitting there in the delivery room. Nothing's happening yet, there's nothing going on. I'm not that kind of schmuck, but don't do this guys. I was sitting there and I decided that I would text Noah Kagan. I'm texting Noah Kagan and I'm like, hey man, I got this sweet idea and I would love to be able to go and build it. Do you think it's a good idea? He goes, I don't know. I was like, what do you mean? Is this a good idea? He's like, look man, I let people vote with their wallets. I don't care what they say with their mouths. I was like, huh. That makes so much sense. How come I never thought of that before? This is like four and a half years ago now. I was like, oh yeah, that makes complete sense. Why would I care about anything? You know? Now, think about it. What's the thing we teach you to go do to start uncovering the false beliefs? We tell you to do an ask campaign. An ask campaign. That's people telling you, oh yeah. Right? How many times have you guys said ... We've all done it. Classic example is January 1st. We all make our New Year's goals, our New Year's resolutions. I'm gonna go out and I'm gonna do x, y, and z better. Three weeks in, 99% of people aren't doing their thing anymore. So, same thing is true when you're asking people, ask campaigns and stuff, what's your number one question or challenge with x, y, and z? It helps you like crazy get a good baseline of what it is that you should be go creating. But you gotta understand that when you're creating it, you actually, by nature, have a gap in what people said they're actually starting with versus what they'll actually pay for to have a solution for. There's a gap there. So, that's why you have to be reactionary so quickly. So that when you go out and you're actually building your funnel and you go out and you launch that thing, you've gotta understand that you are doing so with a sales message, an offer. You're doing so with a funnel that is based off of what people said they're interested in versus what they're actually interested in. So, by nature, there's a gap. That's why you do and run what Russel calls an audible. A funnel audible. The moment you launch the thing, you do it with the expectation that it will fail because you've created it from this ask campaign based off of the ideas of what people said that they're struggling with. Do you think that people even know 100% of what they're struggling with? No. I can even tell you from when I coach people, most people have no idea what they're struggling with on their own phone. They're like, I don't know what the problem is Steven, you gotta tell me. And I gotta look in and be like, this is the issue. I love ask campaigns, but it's the reason why I don't just do them once. I don't ever really stop them. I do them over and over and over and over and over and over and over and over. It's not always the same way that Expert Secrets talks about. It's not always me legitimately or forwardly ever saying, what's your number one question or challenge with x, y, and z? But I'm usually always doing some kind of ask campaign. I'm gleaning from the market what it is that they said that they'd like. What it is they said that they don't like. How many times do you change what you do and don't like? You do it all the time. So when you launch the funnel, you've gotta go through and understand that there's this gap that's created by the very nature that you created the data. The very nature. Human nature. Yes Steven, I'm struggling x, y, and z. My number one question or challenge is this. Oh, you want me to pay for that? Well, I don't know about that. You gotta understand that it's the same thing that ... I've told the example before on this podcast about when we launched the Expert Secrets book. Within a day and a half, we realized that something was wrong with the funnel, the Expert Secrets book funnel. It was Russel, John Parks, Brandon Fisher. We were all in a cabin hanging out with the Harmon brothers, creating the script for the viral video for click funnels, and that's when we realized that, oh crap, we gotta go through and fix this thing. So what we did was we called an audible, within a few days. What I'm trying to tell you is that you've gotta understand that when you launch it, do it with the expectation that it will fail. It even fails every single time that we put it out there. But the speed of success is gonna be greatly dependent on the speed at which you call your audible. So do it. Don't plan something else after you launch your funnel. The only thing you should have planned after you launch your funnel is to sit and watch, for there to be enough data for you to look back and go, crap. This OTO isn't working. Crap, this opt-in page isn't working. Crap, looks like this ... You know what I mean? You go in and you do macro level, huge level changes, huge level split tests. Not little tiny stuff like, let's go change the button colors. No, no, no. Nothing like that. I'm saying you switch up the whole freaking offer. I'm saying you adapt the whole sales message. Big stuff. We hardly ever get down to the micro levels of split testing stuff. Hardly ever. It's usually at these macro, macro, big, big levels. We're like, man, we could change this whole thing and try and get a 15% boost in conversion, versus us trying to get a micro two to three percent boost in conversion based on button color and positioning and stuff like that. Go macro before you ever go micro. I wouldn't even think about micro for a long time. Stay high level with it. But that's the reason why a funnel will not work, typically for quite some time, because it's the nature of the way you collect the data. It still is better than you doing it off of your own head. So still do the ask campaign, but just understand that this is you literally creating your product with the market when you do it this way, when you do it with the understanding that when you launch it, it will not do well. Usually not. Because you're doing the ask campaigns. You're getting it from people who are saying what they want, but they're not actually putting their wallet forward and voting with it. When you actually get to a spot where you're like, hey people are actually gonna vote with their wallet. Sweet. There you go. You bridged the gap. You gotta figure out that gap. That gap is the reason the audible is needed. It's the gap that's created when you're actually collecting the data for your message, for your offer, for your products, for your funnels. Does that make sense? I don't know another way around that. I still think you should do the ask campaigns. It helps you understand, if anything, the excuses of your market, which is great. It's gonna help you put all those things together. But in terms of what people actually get their wallet out for, that's a little different there. There's a bit of a chasm there. There's a bit of a valley there, there's a bit of a canyon there. So you gotta figure that out and be ready to build a bridge so that you can cross that gap, because you'll get a lot of traffic. They'll just buy it from you anyway. But, when you can cross the gap into what mass market is willing to pay for it, that's you crossing that gap, and you gotta do it with some speed. The faster you do it, the better. I feel like most of the time when I see a funnel, they've not called any audible on their own yet and it's one of the reasons why their funnel still stayed bad. It's because they come to me and they're like, hey Steven, how come it didn't work? I'm like, well what did you change after you launched it? We don't know. We just know this one page didn't work. Okay, if you know that one page didn't work, why have you not changed anything on it? Switch it at a high, high level. Big, macro level changes. Switch out the entire product in that OTO. Maybe you're telling the wrong story all together. When you launch the funnel, you're not done. You're kinda starting. And you're starting on this phase, this period, where you're reacting to what the market said, and you're being very reactionary, which is good. Then it's react, relaunch, react, relaunch, react, relaunch till you get it to the spot where you realize, holy crap, we've bridged the gap. Hopefully that's helpful. Bit of a shorter episode, but it's the reason that the audible is needed. I love Russel's presentation at Funnel Hacking Live about funnel audibles. That's the reason why the audible happens. That's the reason why the audible is needed. Many times, multiple audibles. Especially if you're doing an opportunity switch. That gap is pretty wide if you're doing an opportunity switch. When you're doing an opportunity stack, the gap is a little bit smaller because you've already crossed it once before. You kind of already know what people will pay for versus just say that they'll pay for. If that makes no sense to you, you've gotta go read the book Expert Secrets. Huge fan of it, obviously. If you guys have not figured that out by now, you don't know who I am. Hopefully that's helpful guys. Be ready for the audible. The speed that you call the audible, the speed that you react, this is the correct moment to be extremely reactionary inside your funnel. All right guys, thanks so much, and I'll talk to you later. Bye. Thanks for listening. Please remember to write and subscribe. You want me to speak at your next event or mastermind? Let me know what I can share that would be most valuable by going to stevejlarsen.com and book my time now.

Your supporters might be secretly mad at you if you're neglecting to do this simple thing. On this episode Russell talks about validation and why it’s important to validate people when they have done a great job. You’ll also hear from Julie Stoian at the mastermind event talking about how validation motivated her into working harder. Here are some of the cool things you will hear in today’s episode: How Julie helped Russell realize that he needs to be better about validating people when they do things well. Why Russell and Dave validating Julie motivated her to keep going and to work harder in the affiliate contest. And why validation is important in all aspects of life, not just business. Listen here for that and more on this episode of the Marketing Secrets podcast. ---Transcript--- What’s up everybody, this is Russell Brunson and welcome to another episode of the Marketing Secrets podcast. This one, we’re staying in the affiliate event. I’ve got so many more cool things to share with you guys. I want to talk about a concept that was brought to my attention again called validation. Alright so at this affiliate mastermind group we had again, our top 20 affiliates were there. And one of the people who came was an unlikely person on our leader board, I say unlikely because I didn’t know much about her prior to this, but now that I know her, it’s very likely. There’s a reason why she’s successful and I hope she knows that if she’s listening to this. But it’s Julie and if you guys watched the affiliate contest you saw it, she did awesome throughout the contest and she came in and ended up being on the top ten leader board, ended up being number 4 I believe in this contest. She has become the first Clickfunnels affiliate to win a car, Julie Stoian and a whole bunch of other awesome stuff. What’s interesting is she joined this contest, I didn’t know these things, it was in the middle of her moving, she was in the middle of her own product launch, a bunch of stuff and she started going and she started trying to be part of this launch and help support us. Throughout the launch, first off I guess and I didn’t know this, a bunch of people were doing Facebook Live’s with me and she wanted to do a Facebook Live and I guess she reached out to Dave and asked, and Dave was like, “We can’t, Russell’s got 30 a day and we just can’t do it.” And rightfully so, she was kind of upset about that. A little while later, other things happened and she kind of blew up and it was funny, it was the first time she’d really been brought to my attention. I was watching her videos and I was just like, man, she’s killing herself trying to help support us and I was so grateful for that. And she was upset, which always adds a little layer of whatever. I saw her video and I was just like, at first I was kind of hurt, oh man. Then I started comments and the more I started reading I was like, she said something that she kind of dropped in a comment, “He won’t even let me do an interview with him.” I was like, “She just wanted to do an interview?” So I just posted, “Do you just want to do an interview. We can do that.” And she wrote back, “Yes, I’d love to.”  I’m like, “Okay, if that’s it, let’s just do an interview, that’d be fine.” And we ended up doing the interview and she sold a bunch of books and she kept doing it and she ended up being number 4. And she came to this event and she was talking about the top 10 or 15 things she’d learned through this affiliate contest, which were really, really cool. I’m not going to share all of them, because obviously a lot of the stuff that was shared at the event is private for those who were there. But one of the things that was interesting is she talked about is just validation. How me and Dave Woodward on our team, how us validating her, is what got her to keep moving forward. And I’m going to show that clip really quick so you guys can kind of just hear her say in her own words why that was so important, because it’s interesting and I want you guys to hear that. And then when we come I wanted to kind of talk about that because it’s important to so many aspects of our lives. So let’s watch that clip right now. Julie: At one point in the contest, I was angry. I was really angry because I had asked for an interview and I didn’t get one, and then I saw other people getting one that were further down the list than me and I was just, I was mad and I felt like I was missing out and my feelings were hurt, but I was angry. So I posted on Facebook that I was mad about the $20 bid, and I also didn’t understand the context of the whole Dream 100 because I’d never gotten any of the other packages because I wasn’t part of Russell’s Dream 100. So I felt like I was in this ridiculous game where the rules were changing and I wanted their attention and I wasn’t getting it. Well Dave and Russell both validated me and from that moment on I went from “I don’t know if I want to do this. Maybe I’m going to quit.” To “I’m yours forever.” The validation that happened at that moment of being able to reach out and say, “I see you. I see what you’re doing, I’m appreciative. Do you want an interview?” I had all kinds of motivation I never had before. So in my own business, when I see my customers or my clients floundering but they’re really trying, and I’m not talking about the trolls and the thugs and the people who are just the complainers, but the people who are really trying and they’re just drowning. That one seed of “hey, I hear you.” Can change everything and that’s what it did for me. Because I was ready to quit and then Russell and Dave reached out and I was like, I’m not quitting. It completely changed it for me when you guys reached out. I was done. So in business that matters to me, and I think that’s how I’ve created customers for life in my own business. And why I got as far as I did. Russell: It’s interesting huh, how us validating her got her to go and do these things and to do stuff. I started thinking back about my life, in fact Brandon Fisher who’s one of our main video guys, he talked about this too as well. When I validate, or when someone validates his work or whatever it might be, how powerful that is. And a lot of time, and I forget this and I wish I was better at it. But a lot of times your employees or your spouse or your kids, a lot of times they’re doing stuff because they love you and appreciate you and want you to be happy and I think sometimes, especially in the business world we get caught up in, “What do they want? They want a raise.” And we think about that because it’s the monetary side. But a lot of times it’s, a lot of people that’s important obviously, but what’s more important sometimes is validation, saying “Thank you.” Saying, “You did a great job.” And I’m not perfect at that. I struggle with that. I wish I was better at that. But it kind of brought it back to my attention and I feel like the team we’ve built at Clickfunnels is second to none. And I feel like one of my roles that I need to become better at is validating people and just thanking them for what they do and telling them they did a good job and things like that. So I’m making more of a conscious effort of that, to do it more often. Because it’s been interesting, as I’ve built this company with my team, even when I said the word “I” right there, I said “I’ve been building..” I felt like that’s not true. Is that weird. I was like that wasn’t true. So let me step back, as we’ve been building Clickfunnels, because it has not been me. It’s been a team, an army of the most amazing people on earth who have built that together. A lot of times people think it’s me because I’m the bouncing monkey, “Oh get Clickfunnels.” But I’m just one little piece of this machine that’s been growing. A lot of times I get validation from the market, which makes me feel good. People like my comments, or they comment or share or whatever and I get the pat on the back for a job well done but for the rest of the team, they don’t necessarily get that. It’s just coming from me or coming from somebody else. So I think sometimes I forget that because I get the ego boost. I mean that’s why. Honestly though, why do I share so many videos? Why do I do podcasts? Why do I do so much stuff?  I like the validation. I like when I put something cool out there and people are like, “Dude, that was awesome.” I get that validation and I think too often I don’t give it to the people who are the rest of the army behind what we’re doing. And a lot of times my family, my kids, my wife….It was a good reminder for me, it was humbling. I hope it’s a good reminder for you too. With that said, thanks again for listening to this episode of the Marketing Secrets podcast. If you loved this episode, if you love anything you’ve learned so far, please share this. Let other people know about it. Last I checked we were number 5 in the business category. We’ve been beating out some of the legends and we’ve been there for a long time now. And the way we get to number one is you guys sharing, telling other people about it, binge listening. In fact, the best thing to increase the ratings of the podcast for all of us is for you guys to binge listen. So if you like this one, go back to episode number one and go through these things together this weekend and let’s binge listen together, it’ll be kind of fun. Appreciate you guys. We’ll see you guys on the next episode. Bye.

Your supporters might be secretly mad at you if you're neglecting to do this simple thing. On this episode Russell talks about validation and why it’s important to validate people when they have done a great job. You’ll also hear from Julie Stoian at the mastermind event talking about how validation motivated her into working harder. Here are some of the cool things you will hear in today’s episode: How Julie helped Russell realize that he needs to be better about validating people when they do things well. Why Russell and Dave validating Julie motivated her to keep going and to work harder in the affiliate contest. And why validation is important in all aspects of life, not just business. Listen here for that and more on this episode of the Marketing Secrets podcast. ---Transcript--- What’s up everybody, this is Russell Brunson and welcome to another episode of the Marketing Secrets podcast. This one, we’re staying in the affiliate event. I’ve got so many more cool things to share with you guys. I want to talk about a concept that was brought to my attention again called validation. Alright so at this affiliate mastermind group we had again, our top 20 affiliates were there. And one of the people who came was an unlikely person on our leader board, I say unlikely because I didn’t know much about her prior to this, but now that I know her, it’s very likely. There’s a reason why she’s successful and I hope she knows that if she’s listening to this. But it’s Julie and if you guys watched the affiliate contest you saw it, she did awesome throughout the contest and she came in and ended up being on the top ten leader board, ended up being number 4 I believe in this contest. She has become the first Clickfunnels affiliate to win a car, Julie Stoian and a whole bunch of other awesome stuff. What’s interesting is she joined this contest, I didn’t know these things, it was in the middle of her moving, she was in the middle of her own product launch, a bunch of stuff and she started going and she started trying to be part of this launch and help support us. Throughout the launch, first off I guess and I didn’t know this, a bunch of people were doing Facebook Live’s with me and she wanted to do a Facebook Live and I guess she reached out to Dave and asked, and Dave was like, “We can’t, Russell’s got 30 a day and we just can’t do it.” And rightfully so, she was kind of upset about that. A little while later, other things happened and she kind of blew up and it was funny, it was the first time she’d really been brought to my attention. I was watching her videos and I was just like, man, she’s killing herself trying to help support us and I was so grateful for that. And she was upset, which always adds a little layer of whatever. I saw her video and I was just like, at first I was kind of hurt, oh man. Then I started comments and the more I started reading I was like, she said something that she kind of dropped in a comment, “He won’t even let me do an interview with him.” I was like, “She just wanted to do an interview?” So I just posted, “Do you just want to do an interview. We can do that.” And she wrote back, “Yes, I’d love to.”  I’m like, “Okay, if that’s it, let’s just do an interview, that’d be fine.” And we ended up doing the interview and she sold a bunch of books and she kept doing it and she ended up being number 4. And she came to this event and she was talking about the top 10 or 15 things she’d learned through this affiliate contest, which were really, really cool. I’m not going to share all of them, because obviously a lot of the stuff that was shared at the event is private for those who were there. But one of the things that was interesting is she talked about is just validation. How me and Dave Woodward on our team, how us validating her, is what got her to keep moving forward. And I’m going to show that clip really quick so you guys can kind of just hear her say in her own words why that was so important, because it’s interesting and I want you guys to hear that. And then when we come I wanted to kind of talk about that because it’s important to so many aspects of our lives. So let’s watch that clip right now. Julie: At one point in the contest, I was angry. I was really angry because I had asked for an interview and I didn’t get one, and then I saw other people getting one that were further down the list than me and I was just, I was mad and I felt like I was missing out and my feelings were hurt, but I was angry. So I posted on Facebook that I was mad about the $20 bid, and I also didn’t understand the context of the whole Dream 100 because I’d never gotten any of the other packages because I wasn’t part of Russell’s Dream 100. So I felt like I was in this ridiculous game where the rules were changing and I wanted their attention and I wasn’t getting it. Well Dave and Russell both validated me and from that moment on I went from “I don’t know if I want to do this. Maybe I’m going to quit.” To “I’m yours forever.” The validation that happened at that moment of being able to reach out and say, “I see you. I see what you’re doing, I’m appreciative. Do you want an interview?” I had all kinds of motivation I never had before. So in my own business, when I see my customers or my clients floundering but they’re really trying, and I’m not talking about the trolls and the thugs and the people who are just the complainers, but the people who are really trying and they’re just drowning. That one seed of “hey, I hear you.” Can change everything and that’s what it did for me. Because I was ready to quit and then Russell and Dave reached out and I was like, I’m not quitting. It completely changed it for me when you guys reached out. I was done. So in business that matters to me, and I think that’s how I’ve created customers for life in my own business. And why I got as far as I did. Russell: It’s interesting huh, how us validating her got her to go and do these things and to do stuff. I started thinking back about my life, in fact Brandon Fisher who’s one of our main video guys, he talked about this too as well. When I validate, or when someone validates his work or whatever it might be, how powerful that is. And a lot of time, and I forget this and I wish I was better at it. But a lot of times your employees or your spouse or your kids, a lot of times they’re doing stuff because they love you and appreciate you and want you to be happy and I think sometimes, especially in the business world we get caught up in, “What do they want? They want a raise.” And we think about that because it’s the monetary side. But a lot of times it’s, a lot of people that’s important obviously, but what’s more important sometimes is validation, saying “Thank you.” Saying, “You did a great job.” And I’m not perfect at that. I struggle with that. I wish I was better at that. But it kind of brought it back to my attention and I feel like the team we’ve built at Clickfunnels is second to none. And I feel like one of my roles that I need to become better at is validating people and just thanking them for what they do and telling them they did a good job and things like that. So I’m making more of a conscious effort of that, to do it more often. Because it’s been interesting, as I’ve built this company with my team, even when I said the word “I” right there, I said “I’ve been building..” I felt like that’s not true. Is that weird. I was like that wasn’t true. So let me step back, as we’ve been building Clickfunnels, because it has not been me. It’s been a team, an army of the most amazing people on earth who have built that together. A lot of times people think it’s me because I’m the bouncing monkey, “Oh get Clickfunnels.” But I’m just one little piece of this machine that’s been growing. A lot of times I get validation from the market, which makes me feel good. People like my comments, or they comment or share or whatever and I get the pat on the back for a job well done but for the rest of the team, they don’t necessarily get that. It’s just coming from me or coming from somebody else. So I think sometimes I forget that because I get the ego boost. I mean that’s why. Honestly though, why do I share so many videos? Why do I do podcasts? Why do I do so much stuff?  I like the validation. I like when I put something cool out there and people are like, “Dude, that was awesome.” I get that validation and I think too often I don’t give it to the people who are the rest of the army behind what we’re doing. And a lot of times my family, my kids, my wife….It was a good reminder for me, it was humbling. I hope it’s a good reminder for you too. With that said, thanks again for listening to this episode of the Marketing Secrets podcast. If you loved this episode, if you love anything you’ve learned so far, please share this. Let other people know about it. Last I checked we were number 5 in the business category. We’ve been beating out some of the legends and we’ve been there for a long time now. And the way we get to number one is you guys sharing, telling other people about it, binge listening. In fact, the best thing to increase the ratings of the podcast for all of us is for you guys to binge listen. So if you like this one, go back to episode number one and go through these things together this weekend and let’s binge listen together, it’ll be kind of fun. Appreciate you guys. We’ll see you guys on the next episode. Bye.

It’s a fact: Well-made video testimonials from patients can create amazing results for your patient marketing. Great videos can even act like a referral MACHINE for your new-patients flow. Imagine what would happen in your patient with the “life changing” restoration told EVERY ONE of the people in your town about their transformation. What might happen to new patient flow that month? Everyone agrees that the best new patients come from referrals. Great video testimonials from patients can create this for you. Today, you’ll learn how to do make great video testimonials in your practice. Have you ever wondered any of these things: - How do I make them videos without spending a fortune on a Hollywood studio? -How I comfortably “do” the interview without begging patients? -What equipment is needed? -What questions need to be asked to make a great video? -How long should the video be? -Should it be on your website or on your facebook page? -How do I make it look “good? -What kind of benefit will my practice get out of this? -Why do some of the chain dental practices use video testimonials? Today, you’re going to get the newest, practical tips...with OR without you needing to make the video. Today’s interview will give you a big step up in your ability to attract new patients and use the best marketing tool available! BONUS RESOURCES: 1.Get Brandan’s FREE 3 Part Training series and jump start the process in your practice! Get it here. https://idealpractices.com/videostory

Taken for granted except during hurricanes, floods, terror attacks, tsunamis, tornadoes and wildfires, unnamed heroes step up to the plate and are energized by tragedy to do good. Initiative compels them to save lives, and selflessness moves them to draw deep into their reserves of courage and solidarity.  Be it the 9/11 terror attacks, Hurricane Katrina, The Chilean Mine Disaster, earthquakes in Haiti or Japan, or US Airways Flight 1549  (aka The Miracle on the Hudson)  - heroes come out of nowhere to help people everywhere. Disasters bring great men & women to the forefront - Disaster Heroes by Suzanne Bernier recounts these and more incredible stories.   Twelve great men and women, as well as a five-year-old boy, are the focus of this book by disaster management expert Suzanne Bernier.   From Disaster Heroes:   (1) Find out how five-year-old Evan Parness inspired his dad to marshal the efforts of NY firefighters to thank America for its spectacular help after 9/11 through disaster assistance rebuilding.   (2) How a speech by President George W. Bush on the remains of a 9/11 burned out fire engine at Ground Zero moved Ronnie Goldman to start an incredible campaign that united Louisiana and New York forever.    (3) Discover the little-known story of Brandon Fisher & his team from Pennsylvania who worked around the clock to save the lives of 33 miners following the 2010 Chilean mine collapse.   (4) Read how US Airways Flight 1549 (aka The Miracle on the Hudson) pilot Chesley Sullenberger was lucky to have ferry boat captain Mohamed Gouda nearby to help save his stranded passengers and bring them safely to shore.   (5) Discover what great bosses really are-Bob & Fonda Walsh save 100 jobs after Katrina.     (6) Find out how gutsy Florida landscaper Scott Lewis risked his own life to save thousands of others after the 2010 Haiti earthquake. Suzanne Bernier is CEO of SB Crisis Consulting and is an internationally-recognized emergency management consultant, instructor and speaker, who has helped governments and communities plan for and respond to disasters for nearly 20 years. Prior to her disaster management work, Suzanne was a news anchor and government press secretary, and was recently named Crisis Communications Consultant of the Year. Suzanne has also been recognized with the Amethyst Award for Outstanding Achievement on behalf of the government of Ontario for her involvement in responding to Canada’s ‘Ice Storm of the Century’ in 1998. Suzanne Bernier’s vast experience responding to emergencies, including Hurricane Katrina and Hurricane Sandy, inspired her new book, Disaster Heroes.