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"I can't shut my mind off at night" is a very common refrain among insomnia patients. Is this a real phenomenon and if so, how does it relate to the disorder of insomnia. In this episode we will:Review the cognitive role of mental hyperarousal in insomniaExplore how mental de-arousal is an integral part of managing insomnia Learn how insomnia patients raise their level of arousal as they approach bedtime and are often cued to do so by their sleep environment.Differentiate poor sleepers who often view their racing thoughts or inner monologue as an impediment to their sleep versus normal sleepers who do not. See mindfulness as the countermeasure to our culture's propensity to stress mental escalation while ignoring techniques for de-escalationList some methods, including the use of biofeedback devices, for practicing how to manage a racing mindTouch upon the idea that the "racing mind" is something to embrace, not fearProduced by: Maeve WinterMore Twitter: @drchriswinter IG: @ drchriwinter The Sleep Solution and The Rested Child Thanks for listening and sleep well!
Sarah E. Brown is a B2B tech marketing leader, author, startup mentor, and ecosystem builder with more than a decade of experience scaling SaaS companies through customer-centric marketing. She specializes in leading high-performing teams that meet and exceed OKRs while fostering an environment where people feel supported and empowered to do their best work. Sarah created and executed the marketing strategies for three self-funded B2B SaaS startups that were each rapidly acquired that same year. In 2016, she was also named to Amity's “Customer Success A-List” and included in Search Engine Journal's list of 100 Amazing Women Marketers to Follow on Twitter. She launched and cohosted ServiceRocket's popular Helping Sells Radio podcast, which made the iTunes “New and Notable” and “What's Hot” lists in the Technology category in 2016. In May 2015, May 2016, and again in April 2017, Sarah received the Top 100 Customer Success Influencer Award from MindTouch. In July 2017, she was named a Top 75 SaaS Influencer by Tenfold. In August 2017, she was named Top 40 Customer Success Influencer by Tenfold. In September 2017, she was named a Top 200 Content Experience Strategist 2017 by MindTouch. In March 2018, she was named Top 100 Customer Success Strategist 2018 by MindTouch. In February 2021, named a 2021 Techstars “All-Star” Mentor. In June 2022, named a 2022 40 Under 40 Business Leader by the Colorado LGBTQ Chamber of Commerce. Her latest book, Lead Upwards: How Startup Joiners Can Impact New Ventures, Build Amazing Careers, and Inspire Great Teams, gives you insights into how to prepare for, earn, and succeed in an executive role at a startup company. Sarah connects with Lou on Thrive LouD With Lou Diamond. ***CONNECT WITH LOU DIAMOND & THRIVE LOUD***
In this episode, Darren Reinke chats with Aaron Fulkerson, a technology entrepreneur, founder of MindTouch, and a General Manager for ServiceNow. Aaron talks about his untraditional path into technology, why he thinks you should run a company like a sports team instead of a family, why generalists are less likely to be displaced by technology, and so much more! Show NotesAaron's untraditional background and why he started his career later than most [1:12] The lessons Aaron learned from solo travel in the woods [3:15]How domestic travel led Aaron to philanthropy [4:45]How Aaron created a career in technology [9:16]Understanding open source projects and how it can integrate within a business model [12:01]How you can apply open source concepts within your own business [14:26]The implications of creating a technology company without venture capital [16:55]How Aaron navigated being a first time CEO when founding MindTouch [18:56]How Aaron built a strong value system at his first company [22:37]How you execute on a vision and how it differs between startups and large companies [26:03]How middle managers and below can successfully execute on a vision [31:15]Why Aaron feels he's been successful in sales [34:03]Why you need to always Start with Why [36:09]Why leadership requires pathological optimism [39:27]The value of being a specialist vs a generalist [40:06]
¿Eres una persona a quién le interesa descubrir herramientas de liberación, relajación, conexión y limpieza energética? Hoy traemos para ti la meditación a través del tacto donde Alfredo De Vanna junto a su fundadora: Lourdes Aldanondo, quién es psicóloga, conferencista, empresaria y escritora, en este episodio Lourdes nos habla de cómo fue el inicio de la técnica y nos comparte que el mindtouch es una forma de vida, de presentar al mundo, de comunicarte, la vida se hace más fácil cuando aplicas estos principios, el mindtouch encapsula el concepto del mindfulness, y nos explica que su base principal proviene de la biodinámica. La motivación principal de Lourdes fue aplicar técnicas para que las personas lograrán conectar con su ser, su salud inherente y lograr una vida más llevadera conectando con el YO superior. Ella nos cuenta que a través de esta práctica realmente la vida es más fácil y también nos dice que unimos diferentes elementos de: sanación, mindfulness y masajes, así que no te puedes perder los 5 principios de esta maravillosa técnica que hoy en Progresando Ando su fundadora comparte contigo, invitándote a practicarlos para que tu vida sea mucho más fácil. Recuerda que tenemos un área exclusiva de membresía en donde podrás escuchar todos nuestros podcasts en https://progresandoando.progrevo.com y podrás obtener un recurso digital de este episodio y de todos los anteriores que te ayudarán con tu crecimiento y desarrollo personal. Además, te invitamos a pasar por nuestro blog en https://www.academiadelprogreso.com/ donde encontraras una diversidad de temas que te podrán ayudar en tu crecimiento personal como seguirnos en nuestras redes sociales instagram: https://www.instagram.com/academiadelprogreso/ facebook: https://www.facebook.com/academiadelprogreso No olvides suscribirte a nuestro canal para que puedas seguir recibiendo contenido de gran valor.
In this episode of Doing Diversity in Writing, we—Bethany and Mariëlle—discuss the writing of race and ethnicity in fantasy and sci-fi stories. What we talked about How race and ethnicity is done in fiction and TV series that are not grounded in real-life human history What gets lost and is added in translation when novels are turned into films or TV series How to not let yourself be limited by the world we know when building a world of your own That it's never to late to start adding more diverse characters to your world, or to make your existing cast more diverse The fiction and TV series we discussed in particular during this episode are: Babylon 5; Star Trek; Game of Thrones; The Witcher; and Shadow and Bone. (Re)sources mentioned on the show Daenarys as the white savior of the Unsullied: https://www.vanityfair.com/hollywood/2015/04/game-of-thrones-critique-white-savior “What Star Trek Taught Us About Racial Equality” by Mallory Joy: https://medium.com/the-ascent/what-star-trek-taught-us-about-racial-equality-acfac97fc151 “The Next Frontier: Tracing African-American ‘Star Trek' Characters” by Ian Freeman: https://theurbandaily.com/2991101/the-next-frontier-chronicling-american-appearances-on-star-trek/ “Racial Issues and Star Trek's Deep Space Nine” by J. Emmett Winn: https://openjournals.uwaterloo.ca/index.php/kinema/article/view/1046/1182 “In Middle Earth, Must All Hobbits Be White?” by John Hudson: https://www.theatlantic.com/national/archive/2010/11/in-middle-earth-must-all-hobbits-be-white/343239/ “‘The Witcher' Netflix Writer Speaks Out On Racial Diversity Concerns” by Tyler Fischer: https://comicbook.com/gaming/news/the-witcher-netflix-racial-diversity/ “Shadow and Bone author had a goal for the Netflix show: fixt the diversity issues” by Petrana Radulovic: https://www.polygon.com/tv/22371843/shadow-and-bone-casting-diversity-alina-leigh-bardugo M.C.A. Hogarth's novel Mindtouch: https://www.goodreads.com/book/show/19455735-mindtouch Ginn Hale's novel Lord of the White Hell: https://www.goodreads.com/book/show/8017244-lord-of-the-white-hell-book-1 Tamora Pierce's website: http://www.tamora-pierce.net/ Mariëlle's 52 Weeks of Writing Author Journal and Planner: https://mswordsmith.nl/journal This week's episode page can be found here: https://representationmatters.art/2022/01/20/s2e2/ Subscribe to our newsletter here and get out Doing Diversity in Writing Toolkit, including our Calm the F*ck Down Checklist and Cultural Appropriation Checklist: https://landing.mailerlite.com/webforms/landing/r3p6g8 As always, we'd love for you to join the conversation by filling out our questionnaires. Our Doing Diversity in Writing – Writer Questionnaire can be filled in at https://forms.gle/UUEbeEvxsdwk1kuy5 Our Doing Diversity in Writing – Reader Questionnaire can be filled in at https://forms.gle/gTAg4qrvaCPtqVJ36 Don't forget, you can find us at https://representationmatters.art/ and on https://www.facebook.com/doingdiversityinwriting
How do you create a true operating model for customer success - one that spans the entire organization and unifies a business?It's an aspirational idea for many but Aaron Fulkerson, GM, Customer Success & Customer Service Products at ServiceNow, is tapping into years of start-up and enterprise experience to create a customer centricity operating model via his customer blueprint strategy to elevate customers, and in turn, ServiceNow to new heights. In this episode of Value Builders, Aaron explains how co-authoring a blueprint strategy with customers can inform product and go-to-market strategy through deep customer understanding.Aaron also discusses the trends he is seeing in the market and in particular, how customer success strategy is maturing to more value experience-based thinking and strategies. He closes with a great perspective on how Value Builders are leaders at heart. About Aaron Fulkerson Aaron Fulkerson is a Product leader for the Customer Support Product at ServiceNow. ServiceNow is a cloud computing company that is listed on the New York Stock Exchange. Fulkerson is the Founder, former CEO, and a Board Member of MindTouch. MindTouch is a leader in self-service customer support and knowledge management. Aaron began MindTouch as an open-source project that quickly became one of the World's most popular with thousands of daily downloads. He helped turn this free software project into a successful SaaS company that serves many of the World's most respected brands and provides self-service support to millions every day. Aaron worked at Microsoft in Advanced Strategies and Policies. He has keynoted many conferences on the topics of entrepreneurship, leadership, management, and technology. He has been published by Forbes, CNN, Fortune, and many technology publications. Aaron has informed national policy for higher education at the White House. He has helped to create education-focused non-profits for underserved communities.
Change Maker's Mind-La Mente de los Creadores de Cambio with Cristina Pujol
En este episodio, hemos traido a una experta que ha dedicado toda su vida a estudiar la conexión con nuestros cuerpos: Lourdes Aldanondo, Fundadora de MindTouch® un método de curación basado en la conexión.Nos hablará de:la sabiduría innata de nuestro cuerpo para curarse, y de ahi las claves para curarnos,cómo recuperarnos de experiencias dolorosas,técnicas muy fáciles para reducir el estrés y la ansiedad,cuál es nuestro sentido más importante,cómo podemos escuchar a nuestro cuerpo y para qué,cómo ayudar una persona cuando están tristes,y nos deja mensajes muy importantes y útiles en estos tiempos.Para conectar con ella : Web: www.mindtouchbarcelona.com Instagram: @lourdesaldanondoTo contact Cristina Pujol: Email: info@tuytumente.com Web: TuyTuMente.com Instagram: @CristinaPujol7 Instagram "Tú y Tu Mente": @tu_ytumente Facebook: @tuytumente LinkedIn: linkedin.com/cpujoljensenMúsica de Gonzalo Grau
In this episode of the Judgment Call Podcast Aaron Fulkerson and I talk about: The very short history of information sharing inside an enterprise and open-source distributions (and Mindtouch!)What punk rock and entrepreneurship have in common?What social media does to our children?Did the Facebook algorithm change in 2015 start the polarization of the world we currently see?How Youtube has been changing the world of education already.Is success early in your life a curse or blessing?What is the best age to discover philosophy?And much more! Aaron Fulkerson is a serial entrepreneur. He is the founder and former CEO of Mindtouch and is now working with ServiceNOW. You can reach Aaron via LinkedIn.
¿Eres una persona a quién le interesa descubrir herramientas de liberación, relajación, conexión y limpieza energética? Hoy traemos para ti la meditación a través del tacto junto a su fundadora: Lourdes Aldanondo, quién es psicóloga, conferencista, empresaria y escritora, en este episodio Lourdes nos habla de cómo fue el inicio de la técnica y nos comparte que el mindtouch es una forma de vida, de presentar al mundo, de comunicarte, la vida se hace más fácil cuando aplicas estos principios, el mindtouch encapsula el concepto del mindfulness, y nos explica que su base principal proviene de la biodinámica. La motivación principal de Lourdes fue aplicar técnicas para que las personas lograrán conectar con su ser, su salud inherente y lograr una vida más llevadera conectando con el YO superior. Ella nos cuenta que a través de esta práctica realmente la vida es más fácil y también nos dice que unimos diferentes elementos de: sanación, mindfulness y masajes, así que no te puedes perder los 5 principios de esta maravillosa técnica que hoy en Progresando Ando su fundadora comparte contigo, invitándote a practicarlos para que tu vida sea mucho más fácil. Recuerda que al ser parte de nuestra membresía en www.progresandoando.progrevo.com la cual es TOTALMENTE GRATUITA podrás obtener un obsequio digital GRATIS de este episodio y de todos los anteriores que te ayudarán con tu crecimiento y desarrollo personal.
Andrea Ames Andrea Ames has been a content leader for more than 35 years. From her early work as a technical writer, she has gone on to guide huge content teams and to become an advisor to other content leaders. Some folks might get jaded after three and a half decades in huge enterprises. Not Andrea. Her enthusiasm for her work is always contagious and inspiring. Nowadays she focuses on helping content professionals become more effective and businesses more successful. Andrea and I talked about: her background in technical communications her work at IBM, first as an information architect and later as a content strategist, and how being a "pattern-oriented person" suited her for her information-architecture work at IBM the challenges of working at a huge scale on digital content experiences, helping 2,000 to 4,000 content creators be strategic and consistent different uses of the term "information architecture" at IBM and the ensuing "mud wrestling around terminology" and ultimate agreements and alignment on it how stakeholder relationship management is the key to content strategy her approach to selling ideas to stakeholders, asking: "Am I the right person to be making the ask?" "How do I relate to the people around me and especially the stakeholders to whom I am trying to sell something?" how she instills and develops professionalism in her teammates, which gives them the credibility to influence their colleagues the importance of being experimental as you try to implement ideas, because "there is no one right answer" her "quarterly exec technique" - a quick chat at least once a quarter with the highest-level executive that you can get access to - ask them about their biggest challenges and then experiment with content ideas that can help address it the importance of building a personal brand the benefits of having a polarizing personality - helps sort out who wants to work with you - "be the team member you want to have on your team" how to navigate these dynamics when you're in a more junior role the importance when you are in a strategic role of making sure that the folks doing the implementing get credit for their work the importance of tying content activities to business results the role of content in a digital business: "That's the conversation. That's the relationship with your customer." Andrea's Bio Recognized in 2018 by Relevance as one of the Top 25 Marketing Thought Leaders, in 2017 by [A] as one of the Top 25 Masters of Multichannel, and in 2016 by MindTouch as one of the Top 25 Content Strategy Influencers, Andrea Ames is a sought-after keynote speaker, workshop leader, consultant, and coach, as well as the author of numerous journal and magazine articles and two award-winning books. A 35+-year veteran in post-sales customer and content experience and the founder and CEO of Idyll Point™ Group — a customer retention and content experience strategy consulting and coaching firm — Andrea’s passion is helping digital businesses to grow through retention revenue by making their customers wildly successful with their offerings. Andrea is the Executive Editor of STC’s Intercom magazine, as well as a Certified Online Training Professional (COTP) and the curriculum designer and Program Chair for the UCSC in Silicon Valley certificate program in technical writing and communication, where she also teaches content design and architecture, human factors, and usability courses. She is a Fellow and past President of STC, a Distinguished Engineer of the ACM (the first content professional to achieve this distinction), a Senior Member of the IEEE, and a member of numerous other professional associations. You can connect with her on LinkedIn, where she is most active, or on Facebook, Instagram (@alames), or Twitter (@aames). Video Here’s the video version of our conversation: https://youtu.be/nraRGSMtBos
Andrea Ames Andrea Ames has been a content leader for more than 35 years. From her early work as a technical writer, she has gone on to guide huge content teams and to become an advisor to other content leaders. Some folks might get jaded after three and a half decades in huge enterprises. Not Andrea. Her enthusiasm for her work is always contagious and inspiring. Nowadays she focuses on helping content professionals become more effective and businesses more successful. Andrea and I talked about: her background in technical communications her work at IBM, first as an information architect and later as a content strategist, and how being a "pattern-oriented person" suited her for her information-architecture work at IBM the challenges of working at a huge scale on digital content experiences, helping 2,000 to 4,000 content creators be strategic and consistent different uses of the term "information architecture" at IBM and the ensuing "mud wrestling around terminology" and ultimate agreements and alignment on it how stakeholder relationship management is the key to content strategy her approach to selling ideas to stakeholders, asking: "Am I the right person to be making the ask?" "How do I relate to the people around me and especially the stakeholders to whom I am trying to sell something?" how she instills and develops professionalism in her teammates, which gives them the credibility to influence their colleagues the importance of being experimental as you try to implement ideas, because "there is no one right answer" her "quarterly exec technique" - a quick chat at least once a quarter with the highest-level executive that you can get access to - ask them about their biggest challenges and then experiment with content ideas that can help address it the importance of building a personal brand the benefits of having a polarizing personality - helps sort out who wants to work with you - "be the team member you want to have on your team" how to navigate these dynamics when you're in a more junior role the importance when you are in a strategic role of making sure that the folks doing the implementing get credit for their work the importance of tying content activities to business results the role of content in a digital business: "That's the conversation. That's the relationship with your customer." Andrea's Bio Recognized in 2018 by Relevance as one of the Top 25 Marketing Thought Leaders, in 2017 by [A] as one of the Top 25 Masters of Multichannel, and in 2016 by MindTouch as one of the Top 25 Content Strategy Influencers, Andrea Ames is a sought-after keynote speaker, workshop leader, consultant, and coach, as well as the author of numerous journal and magazine articles and two award-winning books. A 35+-year veteran in post-sales customer and content experience and the founder and CEO of Idyll Point™ Group — a customer retention and content experience strategy consulting and coaching firm — Andrea's passion is helping digital businesses to grow through retention revenue by making their customers wildly successful with their offerings. Andrea is the Executive Editor of STC's Intercom magazine, as well as a Certified Online Training Professional (COTP) and the curriculum designer and Program Chair for the UCSC in Silicon Valley certificate program in technical writing and communication, where she also teaches content design and architecture, human factors, and usability courses. She is a Fellow and past President of STC, a Distinguished Engineer of the ACM (the first content professional to achieve this distinction), a Senior Member of the IEEE, and a member of numerous other professional associations. You can connect with her on LinkedIn, where she is most active, or on Facebook, Instagram (@alames), or Twitter (@aames). Video Here's the video version of our conversation: https://youtu.be/nraRGSMtBos
Lourdes is the founder of Mindtouch Lourdes discusses how Meditation can help in your speaking. To learn more about Mindtouch please visit the following websites www.mindtouchbarcelona.com https://www.facebook.com/lourdesmindtouch https://www.facebook.com/lourdes.aldanondo To listen to different types of Meditaton including Lourdes please visit http://meditationpodcast.org To learn how to speak in Polish visit http://learnpolishpodcast.com To contact or learn more about me please visit roycoughlan.com --- Send in a voice message: https://anchor.fm/roy-coughlan/message
Lourdes is the founder of Mindtouch - Nothing is as healing as the human touch. Discover the power you have in your hands through this form of beautiful meditation and physical mindfulness . To find out more please visit www.mindtouchbarcelona.com https://www.facebook.com/lourdesmindtouch/?ref=br_rs If you are interested to improve your public speaking visit www.speakingpodcast.com More Opportunities at www.roycoughlan.com
Lourdes Aldanondo is an internationally experienced Health Professional, best-selling author and personal growth teacher with more than 25 years of experience. She is the founder of MindTouch®, a beautiful form of physical mindfulness, based on Biodynamic Craneosacral Therapy, psycho-emotional techniques and bodywork.
Hey everyone! Today I share the mic with Aaron Fulkerson, CEO of MindTouch, which provides customer self-service software that makes your customer smarter, happier, and more successful. Tune in to hear Aaron share what MindTouch is, how it increases average customer engagement for big brands from 40 seconds to 12 minutes, how MindTouch started as an open-source project in 2006 and evolved into a cloud-based business in 2012 with over 300 customers today. Click here for show notes and transcript. Leave some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed Connect with Eric Siu: Growth Everywhere Single Grain Twitter @EricSiu
In some of our recent episodes we’ve focused on helping customers achieve business outcomes that are tied to KPIs and goals. Ari Hoffman, Success Fanatic for MindTouch, joins Kristen to talk about how to balance the focus on goals and outcomes with helping customers work with products and understand features in the day-to-day.
Sara Feldman is a content experience strategist at MindTouch. We discuss her role, and what it's like for her as a leader and influencer in the workplace and as a leader of the STC San Diego community. Topics include how she recoups energy, planning ahead for carving out recovery time, pre-charging before a grueling stretch of interacting with others, meeting strategies, and how being a leader actually helps when attending networking events. Visit HopefortheIntrovert.com for show notes, transcripts, and additional content. The post Episode 001: Sara Feldman–Life As An Introverted Leader appeared first on BenWoelk.com.
According to Ari Hoffman, customer success is kind of like being a professional sports coach. The coach's number 1 priority isn't to fill the stands with fans, help the team get new sponsors, or worry about the price of food at the concession stands — it's to help the players win games. Help the players succeed on the field (or court, or wherever they play). It's just one of the reasons why Hoffman, Customer Fanatic at MindTouch, spends his days listening to and sharing stories with customers, colleagues, other people in the tech industry, and even his friends and family. He wants to hear it all because he's curious about the stories that "engage people and raise the bar for everyone." Get on the email list at helpingsells.substack.com
The Top Entrepreneurs in Money, Marketing, Business and Life
Aaron Fulkerson is an information technology businessman and co-founder of MindTouch, Inc. Fulkerson helped pioneer the open core business model, collaborative networks, and the application of Web Oriented Architecture to enterprise software. Prior to co-founding MindTouch, Aaron was a member of Microsoft's Advanced Strategies and Policies division and worked on distributed systems research.
Sarah Brown is a growth catalyst for B2B tech companies. She co-hosts Helping Sells Radio podcast, a technology podcast focused on helping customers discover, adopt and thrive using your software, and is the Director of Marketing at ServiceRocket, which helps fast-growing software companies help their customers get the most out of their software through training, implementation, and support. At ServiceRocket, Sarah drives customer acquisition and foster customer growth throughout the lifecycle through digital channels. She oversees customer marketing, social media, public relations, communications and recruitment marketing for the company. She is on the partnership team for Workplace by Facebook, contributing to ServiceRocket's partner strategy and content and enabling companies to implement, adopt and get the most out of Workplace. Sarah launched and currently co-hosts ServiceRocket's Helping Sells Radio podcast, which made the iTunes "New and Notable” and "What’s Hot” lists in the Technology category in 2016. In 2014, Sarah founded Flatirons Tech, a diversity- and inclusion-focused tech meetup based in Boulder, CO. Flatirons Tech works with local startups and organizations to put on events that promote inclusion in tech throughout the Front Range and beyond. Sarah currently sits on the National Center For Women & Information Technology (NCWIT) Affinity Group Alliance (AGA) representing Flatirons Tech. In 2015, Sarah created and executed the marketing strategies for three self-funded B2B SaaS startups that were each rapidly acquired that same year. In 2016, she received ServiceRocket's "Share The Knowledge" Award. In 2016, she was also named to Amity's "Customer Success A-List" and included in Search Engine Journal's list of 100 Amazing Women Marketers to Follow on Twitter. In May 2015, May 2016 and again in April 2017, Sarah received the Top 100 Customer Success Influencer award from MindTouch. In July 2017, she was named a Top 75 SaaS Influencer by Tenfold. Listen and Learn: How to increase revenue in today's subscription-based economy The importance of customer experience in the B2B Industries Why the top of the funnel is an investment TO LEARN MORE ABOUT SERVICEROCKET CLICK HERE. TO FIND SARAH ON LINKEDIN, CLICK HERE.
We explore these questions from listeners: What's your opinion of Zendesk and Mindtouch? Someone in our company thinks it might be a good idea to explore the idea of moving our Help content – have you heard of anyone doing this and then using it in a way of single sourcing etc? Our boss wants us to consider the idea of merging our Help content and our “Knowledge base” which is like articles/support troubleshooting etc. Whether this is our content going into the knowledge base or vice versa, we're not sure in terms of direction. Do you have any opinions on merging article-based content like this into a Help Authoring tool or Help content into a “normal” website like that? Links Just-In-Time Documentation: A Practical Guide to Agile Documentation AI and chatbots in technical communication - A primer Cherryleaf Become a better technical communicator by subscribing to the Cherryleaf newsletter
Webinars. So many companies do them, few do them well. Mindtouch has found a winning formula in their Influencer program. Hsin-Ju Chuang discusses webinars and other influencer outreach on today's show. If you enjoy SaaS Insider, please rate us. About Hsin-Ju Chuang Spearheaded the creation of Mindtouch's influencer channel. Purpose is to promote brand awareness, build partnerships, and generate co-branded, co-promoted content with other companies in the space to drive sales. What she does is reach out to executives - Directors, VPs, C-Level, at companies in Mindtouch's space like Zuora, WalkMe, Zendesk, Influitive, ServiceRocket, Gainsight, etc - and get them to commit to a thought leadership interview with her CEO. She builds out the campaigns, coordinates the co-promotion efforts between MindTouch and the influencer’s marketing team, run the webinar show, and create more partnership & lead generation opportunities. About Shira Abel Shira Abel is the CEO and Lead Strategist at Hunter & Bard (http://www.hunterandbard.com), an inbound marketing and branding agency. She is also Acting CMO of Cyara. Clients include: Totango, Cyara, Sarine Technologies, Pushbullet, AXA Tech, CloudEndure, AppsGeyser, Pitango VC, Chipolo, Allianz, and more. Creator and host of the SaaS Insider podcast. Creator of the Behavior Engineering Canvas. Mentor at 500 Startups. Former professor of Marketing for Startups at Tel Aviv-Jaffa Academic College. MBA from Kellogg School of Management. Loves family time, cooking, and travelling. Hates writing about herself in the third person. She lives in Silicon Valley with her husband, tween sons and a very large Great Pyrenees. If you would like to be interviewed on SaaS Insider - please contact Shira at the URL above.
Today's episode features Aaron Fulkerson, founder and the CEO of MindTouch, a provider of cloud-based software that uses product and support content to drive customer engagement and success. Aaron joined us to discuss how to crush it at sales through a no-selling approach, how to hire teams focused on doing "important work," building a culture of sales leaders and why companies should approach the sales cycle as a "success cycle". Get on the email list at helpingsells.substack.com
Todd Eby is the Founder and CEO at SuccessHacker, editor of the Customer Success Journal, Advisor to Trak.io, and has been named to multiple Customer Success Influencers lists including The FrontLeaf 50 and the MindTouch 100 Customer Success Influencers You Should Reach Out To. Today, we chat with him about why achieving real Customer Success is the hardest simple thing to do. Get on the email list at helpingsells.substack.com
The SaaS Podcast - SaaS, Startups, Growth Hacking & Entrepreneurship
Aaron Fulkerson is the co-founder and CEO of MindTouch, a social knowledge base product that powers help centers to improve customer engagement and success.Links, Resources & People MentionedMindTouchWhirlpoolRemingtonDockerZenefitsSteve Bjorg - @bjorgAaron Fulkerson - @RoebotOmer Khan - @omerkhanEnjoyed this episode?Subscribe to the podcastLeave a rating and reviewFollow Omer on TwitterNeed help with your SaaS?Join SaaS Club Plus: our membership and community for new and early-stage SaaS founders. Join and get training & support.Join SaaS Club Launch: a 12-week group coaching program to help you get your SaaS from zero to your first $10K revenue.Apply for SaaS Club Accelerate: If you'd like to work directly with Omer 1:1, then request a free strategy session.
The SaaS Podcast - SaaS, Startups, Growth Hacking & Entrepreneurship
Aaron Fulkerson is the co-founder and CEO of MindTouch, a social knowledge base product that powers help centers to improve customer engagement and success. Links, Resources & People Mentioned MindTouch Whirlpool Remington Docker Zenefits Steve Bjorg - @bjorg Aaron Fulkerson - @Roebot Omer Khan - @omerkhan Enjoyed this episode? Subscribe to the podcast Leave a rating and review Follow Omer on Twitter Need help with your SaaS? Join SaaS Club Plus: our membership and community for new and early-stage SaaS founders. Join and get training & support. Join SaaS Club Launch: a 12-week group coaching program to help you get your SaaS from zero to your first $10K revenue. Apply for SaaS Club Accelerate: If you'd like to work directly with Omer 1:1, then request a free strategy session.
While you may think of call centers as a customer service vehicle of the past, new and improved ‘contact’ centers are alive and well. As technology trends direct customers and businesses to mobile, email, and chat platforms, how are these contact centers evolving to best suit both client and customer needs? Can You Hear Me Now? Call or contact centers are an essential customer service arena, but they tend to have a bad rap. The offshoring of call centers has had a negative impact on many centers’ reputations; but with updated technology and more robust, multidimensional offerings of communication, contact centers are weaving cultural understanding into customer experience. Jeremy’s company, FCR, operates entirely from onshore customer service locations based in Oregon. By approaching the work from a standpoint of culture, Jeremy has created a capable team that is fully equipped to tackle tough customer issues, and to fight for the customers that they work with. FCR prides themselves on their ability to match their own mission and identity with that of their clients. Understanding the culture of the organization allows them to match the customer service appropriately. This creates identity and excitement among his own service team. Speaking of service teams, Jeremy’s rule of thumb for top notch customer service? Train and value your colleagues and employees. Create meaningful work where they are able to solve problems in real time and see action being taken. This will create a culture of empowerment where colleagues feel that they and their work are valued, which in turn motivates team members to create those ‘wow’ moments for customers. Speaking of service teams, Jeremy’s rule of thumb for top notch customer service? Train and value your colleagues and employees. Create meaningful work where they are able to solve problems in real time and see action being taken. This will create a culture of empowerment where colleagues feel that they and their work are valued and they will seek to create those ‘wow’ moments for customers. Want tips to ensure your customer service team is operating like a well-oiled machine? Tune in to learn more! About Jeremy Watkin Jeremy Watkin is the Head of Quality for FCR, the most disruptive and respected outsource provider. He is also the co-founder of CommunicateBetterBlog.com; a blog dedicated to observing both good and bad customer experiences with the intent of providing awesome customer service. He has been recognized by ICMI, Huffington Post and MindTouch as a top customer service influencer and thought leader. He joins the podcast today as one of Adam and Jeannie’s favorite bloggers in the customer service blogosphere. Connect with Jeremy LinkedInTwitterwww.CommunicateBetterBlog.com Related Content www.communicatebetterblog.comwww.gofcr.comAre You Making the Most of Your Customer Service Superstars? Take care of yourself and take care of your customers. Learn more about your ad choices. Visit megaphone.fm/adchoices
Please visit our sponsor, http://www.phone.com. Phone.com offers tons of amazing features that are incredibly easy to set up, starting at only $10.00 a month, BUT WAIT! You can get your first 6 months of service FREE just by using promo code "niceguys", what a deal!!! On today's episode of The Nice Guys on Business Podcast we interview Jeremy Watkin, the director of Customer Service at Phone.com. When it comes to being nice and providing over the top, amazing customer service, Jeremy makes Doug and I look like newbies. He has been with Phone.com for 12 years, and he is all about treating every customer like they are your only customer. Here are some of the highlights: • Phone.com is an amazing solution for entrepreneurs. They are entrepreneurs so they love to support them. • Jeremy was named in the top 100 Customer Success Influencers by MindTouch in May 2015, and number 17 in ICMI's Contact Center Thought Leaders in 2014. • Remove any obstacle to help customers use your service. • Empower your people • Chronic multitasking does not make you more efficient, it only promotes mistakes. Phone.com used to encourage their customer support team to chat with 1 customer and work on the phone with another…Until he tried it himself and found that he was mixing up the conversations. • Twitter is not just a Facebook status update alternative. It can connect you with other people who do what you do. • It's all about the customer experience. Not just about how the customer perceives your company, but how their feedback ultimately affects changes you choose to make in how you do business. • Technology is changing customer service. Customers want to reach you by phone, E-Mail, chat, and social media, and you have to be ready for all of these. Set up channels for your customers to reach you all of these ways. • Positive interactions on social media can be great for your reputation, but you need to have a system to direct complaints to a private space. • Customers want feedback about how your company is dealing with customer feedback and complaints, and how quickly. • Phone.com's CEO implemented a ban on the word "no" with customer service, and even created a pop up warning for customer service reps if they used "unfortunately" in a response to a customer. • Jeff got to meet one of his mentors, Shep Hylen • You choose your attitude every day. • One of Jeremy's favorite quotes from The Seven Habits of Highly Effective People- "Seek first to understand before being understood" 6 months of free service using promo code "niceguys" at http://www.phone.com. Here's how you can get in touch with Jeremy Watkin: Twitter- @jtwatkin Blog- www.atcommunicatebetterblog.com Jeremy and Jenny Dempsey get recognized as Contact Center Thought Leaders- http://www.phone.com/blog/awards/2014/08/07/jeremy-watkin-jenny-dempsey-honored-contact-center-thought-leaders/ Jenny Dempsey on Huffington Post- http://www.phone.com/blog/press-room/2013/01/29/phone-coms-jenny-dempsey-appeared-on-huffpostlive-com/ Shep Hyken- http://www.hyken.com/who-is-shep/ Shep on Twitter- https://twitter.com/hyken Great customer service story from Shep - https://www.youtube.com/watch?v=YG48U5iPESA
Aaron Fulkerson, CEO of Mindtouch, explains how the strategic use of self service content helps drive Customer Success and new sales.