Podcasts about onemob

Steve and Sam talk to Sati Hillyer, founder, and CEO of OneMob, about his journey from starting the AppExchange at Salesforce to developing and advancing his company's video platform for sellers over an almost ten-year period. With a OneMob microsite, sellers can provide context, content, and a clear next step for the prospect.

Sam and Steve are joined by Jon Richards of Evolve Video Marketing. We discuss today's buyer, using video in the sales process, how digital sales rooms work, and getting salespeople to adopt tools like OneMob.

  In a world of sales and personal branding, one woman's journey took an unexpected turn. From the tranquil landscapes of southwest Virginia to the bustling markets of Italy and Brazil, Alison Mullins was on a path of growth and expertise. But it was a fateful encounter with Hurricane Wilma in Cancun, Mexico, that would change everything. Surviving the storm became more than just a test of strength for Alison - it ignited a fire within her, a passion that transformed her approach to sales. But what happened next? How did she turn adversity into triumph? Stay tuned to uncover the remarkable twist in Alison's story. This is Alison Mullins's story: Alison Mullins' journey towards becoming an expert in sales and personal branding can be traced back to her roots in southwest Virginia and her experiences in some of the most competitive markets around the world. As a small-town girl, she began her career in the construction industry specializing in natural stone surfaces. With time, Alison ventured into sales and marketing, exploring architectural, interior design, and luxury residential sectors. From working in Italy to quarries in Brazil, her experiences have shaped her unique expertise. However, the most pivotal of her experiences was surviving Hurricane Wilma in Cancun, Mexico. This event pushed her to a road of self-discovery, where she transformed her hardship into a resilient spirit, becoming a survivor with an undying passion for her work. To truly be an expert in your field, you have to be willing to talk to others, learn from others, and give to others. You've got to be a connector. - Alison Mullins My special guest is Alison Mullins. With a rich background in sales and marketing, Alison Mullins has spent two vibrant decades leaving imprints in various sectors, including construction and natural stone surfaces. Her passion and dedication are reflected in her global work travel, from the United States and Canada to Italy and Brazil. Now as the founder of Rep Methods, her deep-rooted sales wisdom continues to bloom, helping countless professionals transform their sales strategies. Alison's approachable personality also adds a warm touch to her expertise, making her insights more relatable yet powerful. In this episode, you will be able to: Uncover the secret to upscaling your business through sales proficiency and a resonant personal brand. Traverse the journey of book writing, encapsulating its challenges and rewarding experiences. Comprehend the need for humility and ongoing education for longevity in the sales field. Apprehend the increasing influence of video content in consumer engagement. Decode the method to foster leadership skills within your sales force. The key moments in this episode are: 00:00:08 - Introduction and Background 00:01:42 - Expertise and Becoming an Expert 00:08:07 - Writing a Book as a Platform 00:10:38 - Developing Expertise and Claiming Expert Status 00:14:21 - Rewards of Putting Yourself Out There 00:15:50 - Using Video to Engage with Buyers, 00:16:43 - The Power of Video in Sales, 00:19:19 - Key Elements of Successful Sales Leadership, 00:23:30 - Building Leadership in Sales, 00:28:01 - Sales Leadership Skills, 00:32:35 - Being a Disruptor, 00:33:31 - Disrupting in a Male-Dominated Industry, 00:35:05 - Quiet Disruption, 00:36:33 - Disrupting the Conversation, 00:38:15 - Connecting with Alison, Timestamped summary of this episode: 00:00:08 - Introduction and Background Mario Martinez introduces the podcast and welcomes Alison Mullins as his guest. They briefly discuss Alison's new book, "The Art of Selling," and her background in sales and marketing. Alison shares her experience in the construction industry and her passion for natural stone surfaces. 00:01:42 - Expertise and Becoming an Expert Alison emphasizes that expertise is self-declared and requires passion, knowledge, and humility. She believes that being willing to learn from others, connect with people, and contribute to the community are essential for becoming an expert. Validation from others can also help establish expertise. 00:08:07 - Writing a Book as a Platform Alison shares her motivation for writing the book, which was to establish herself as an expert and share her knowledge and experiences. She sees writing a book as a way to gain credibility and prove a point. It was also a therapeutic process for her. 00:10:38 - Developing Expertise and Claiming Expert Status Alison discusses the boldness required to claim expertise but also emphasizes the importance of allowing others to recognize your expertise. Putting yourself out there, being prepared for backlash, and receiving validation from others can help establish expert status. 00:14:21 - Rewards of Putting Yourself Out There Alison encourages individuals to put themselves out there and take credit for their expertise. While there may be fear and uncertainty, the rewards can be significant. The validation and positive feedback received can enhance credibility and establish expertise in the field 00:15:50 - Using Video to Engage with Buyers, The importance of using video content to engage with buyers is discussed. Video allows for face-to-face interaction and the use of multiple senses, making it a more effective tool for building expertise and connecting with an audience. 00:16:43 - The Power of Video in Sales, Video is highlighted as a valuable tool for salespeople to engage with customers. Platforms like Loom, OneMob, and Hippo Video are mentioned as options for sending video messages and maintaining customer connections. 00:19:19 - Key Elements of Successful Sales Leadership, The importance of mental health balance is emphasized as a key aspect of sales leadership. Other essential elements include organization, passion, and understanding one's strengths and weaknesses. 00:23:30 - Building Leadership in Sales, Empathy is identified as a crucial skill for salespeople to develop leadership in their craft. The concept of limbic resonance and the ability to intuitively understand and connect with others is discussed as an art form in sales. 00:28:01 - Sales Leadership Skills, The importance of empathy, intuition, and chameleoning (the ability to adapt and fit into different situations) in sales leadership is highlighted. These skills take time to develop and contribute to effective sales leadership and customer relationships. 00:32:35 - Being a Disruptor, Alison discusses the benefits and challenges of being a disruptor in the industry. She emphasizes the importance of speaking one's mind and standing up for what one believes in. She also shares her experience as a woman in a male-dominated industry and how it has shaped her as a disruptor. 00:33:31 - Disrupting in a Male-Dominated Industry, Alison highlights the unique challenges she faces as a woman in the construction industry. She shares the importance of having confidence and resilience as a disruptor. Being noticed and heard is key to making an impact in a male-dominated field. 00:35:05 - Quiet Disruption, Alison shares a story about an interaction with someone in the tech industry who initially praised her book but later expressed hesitation in sharing it with his audience. Instead of reacting negatively, Alison responded humbly and asked for his support, demonstrating a quiet form of disruption. 00:36:33 - Disrupting the Conversation, Alison discusses her response to the tech industry professional's feedback. She explains how she disrupted the conversation by assuming he either intended to insult her or didn't realize the impact of his words. Alison humbled herself by asking for support while still pursuing her goals. 00:38:15 - Connecting with Alison, Alison shares how listeners can connect with her through her website, where they can schedule a quick conversation with her. She prefers phone calls as a way to connect in the 21st century. Sales expertise and personal branding: Wielding a profound experience in sales, Alison paints a clear picture of the importance of personal branding as a lever to establishing oneself as an expert in an industry. Her belief is that passion, continuous learning, and humility should drive this endeavor. By taking a bold stance to showcase their skills, individuals can gain recognition and influence, which can boost their professional journey and build credibility. The resources mentioned in this episode are: Get your pen and paper or iPad and keyboard ready to take notes as you listen to the Modern Selling podcast. Check out FlyMSG.io, the free personal writing assistant, and text expander application created by Vengreso, the company founded by Mario Martinez Jr. Learn more about Alison Mullins and her new book, The Art of Selling: We Make Order Makers, Not Order Takers. Visit the Rep Methods website to explore Alison's brand and the services she offers for business development and sales. Consider writing your own book to establish yourself as an expert in your field and gain credibility. Reflect on the importance of humility and continuous learning in developing and maintaining expertise. Take Mario's advice and create a YouTube channel or video series to share your expertise and answer burning questions related to your industry. Check out Modern Selling on YouTube to watch the video version of this podcast episode. Visit the podcast's website to access additional resources and episodes to help you grow your sales numbers at scale. Follow Mario Martinez Jr. and Alison Mullins on social media to stay updated on their latest insights and content.

Mario Martinez is the CEO and Founder of Vengreso, a sales training company that simplifies and automates with their SaaS-based technology FlyMSG. He is the host of the popular The Modern Selling Podcast and was featured in Forbes, INC., Entrepreneur, and Huffington Post. He's a highly sought-after keynote speaker with his experience in personal branding and B2B sales. In addition to these roles, Mario also serves on the advisory boards for National Association of Women Sales Professionals and OneMob. In this episode… SaaS companies are already difficult to fund and market, but what about transforming an existing business into a SaaS model? Vengreso started as a digital sales prospecting training company but has since pivoted with their software FlyMSG. The transformation has been difficult but rewarding in many ways according to founder Mario Martinez, who has applied his extensive knowledge of B2B business to market the new software. It is a unique situation for a company, and now you too can learn the irreplicable lessons that came from it. In this episode of the Revenue Engine Podcast, Alex Gluz has an insightful conversation with Mario Martinez, the Founder and CEO of Vengreso, to talk about marketing and switching over to the SaaS model. They discuss the challenges of switching business models, customer acquisition, social media, and running a SaaS company. They also go through Mario's background in business and what he learned from his mentors.

On Friday 28th April, Lockie Skinner is LIVE from Grafton for a OneMob BIG Breakfast with Gurehlgam Corporation. In this Podcast, Lockie yarns with some deadly mob! Click PLAY to listen to Today's Show! ----- Weekday Mornings between 7am and 9am you will catch Lockie Skinner LIVE on OneMob Breakfast proudly brought to you by Ready Mob. Lockie is a Proud Gumbaynggirr Man from Coffs Harbour NSW. With a wealth of knowledge in Radio (Former Radio Announcer on 93.7FM Koori Radio), King of Community Engagement and Founder of OneMob Radio, Lockie is a young man that has a long list of achievements at only 25 years old. On this show, Lockie will be broadcasting from locations around Coffs Harbour where you can catch up with him and simply have a yarn. The Show will also include all the info you need to start your day! Community Events, Programs, General Info, Weather, Birthday Book, Surf and More!

Salespeople haven't gotten many if any face-to-face meetings in the last year. They don't get to take their clients to ballgames to build rapport. The result of COVID quarantines and working from home accelerated the trend toward digitalization 5–6 years ahead of where we'd be without the unexpected catalyst.  Video has been huge—both synchronous and asynchronous—for the last 18 months. But what is a “sleeper” tactic that Kurt Shaver believes will be strategically implemented as part of the sales process? How does he believe you should leverage LinkedIn? Learn more in this episode of Sales Reinvented!  Outline of This Episode [1:01] The difference between digital selling and social selling [2:27] Why is digital selling important? How can you improve it? [4:05] The blueprint for the perfect digital selling strategy [5:32] The attributes that make a salesperson excel in digital sales [6:50] Tools, techniques, and strategies to use [8:50] Kurt's top 3 digital selling dos and don'ts [12:16] Your LinkedIn profile is a resource—not a resume Kurt's blueprint for the perfect digital selling strategy What is Kurt's ideal sales strategy?  You have to figure out what your goals are and how you'll measure them. Once you identify your goals, figure out who you're trying to reach, what the buying personas are, and what content does the company has to address the different buying personas in different parts of the sales cycle. Content is a huge play.  On the selling side, you need the right tools in place. LinkedIn or Sales Navigator? Will you use video messaging tools or content sharing tools?  You need the right training, coaching, reinforcement, ongoing metrics, and make sure it's woven into sales so everything sticks.  What are the attributes that Kurt believes make a salesperson excel in digital sales? Keep listening to find out! Tools, techniques, and strategies to use The first activity that Kurt categorizes as outbound prospecting is looking at LinkedIn as a database. Who can you target? What's your outreach? Can you get an introduction? Can you approach them with a certain buyer persona? He advises that you take advantage of LinkedIn Sales Navigator, Zant, Outreach, Sales Lock, VanillaSoft, etc.  As an individual seller building a network, you have to share relevant content on social networks about your company, industry, and yourself. You must build a reputation as a subject matter expert and go-to resource. People will come to you as a credible resource. Video is a huge area where you can use tools like OneMob, Hippo Video, Vidyard, etc.  Kurt's top 3 digital selling dos and don'ts What strategies should you adopt? What should you avoid?  Learn how to master the social network that the majority of your prospects use. In the B2B world, it's likely LinkedIn. People in Sports and Entertainment may skew toward Twitter. If they're in advertising they may use Instagram. Be present on that network. Embrace and get comfortable with being on video. All the apps are adding video—and it isn't just social networks.  If you want to get ahead of the curve, experiment with texting prospects. This strategy is the hardest to succeed with. In North America, sending a text will get you the highest response rate of any communication medium. But the bad news is that you have to be in someone's inner circle of trust and you can't violate that. Don't treat LinkedIn as a resume (unless you're trying to get a job). It needs to be more like a website and a resource. Don't pounce on people when you send someone an invitation. The first words out of your mouth shouldn't be selling. You court before you ask someone to marry you. If you're trying to build rapport and you get a video conference, turn on the camera so they learn to know, like, and trust you.  Your LinkedIn profile is a resource—not a resume Kurt runs a program called “Selling with LinkedIn” where they help sales teams transform their LinkedIn profiles. They always start with the headline. You want it to be a customer-oriented benefit statement. It can't just be “account executive” or “sales engineer.” You want to say “I help manufacturing engineers streamline processes to drive productivity.”  They helped a client in a recruiting and staffing business do that. Before the training, his headline was “account executive.” In the workshop, he changed it to “I help fast-growth technology companies source and retain top programming talent.” What was the result? A VP of HR at a fast-growth technology company who couldn't source and retain talent saw that headline.  She reached out to him and he got into the sales cycle with her. Two months later, he closed a six-figure recruiting retainer deal with this company. It all started because he invested 5 minutes to reengineer his headline. He called out the types of customers he works with and the outcomes he hopes to achieve for them. Resources & People Mentioned Sales Navigator Xant Outreach VanillaSoft OneMob Hippo Video Vidyard Connect with Kurt Shaver Vengreso Connect on LinkedIn Follow on Twitter Connect With Paul Watts  LinkedIn Twitter  Subscribe to SALES REINVENTED Audio Production and Show notes by PODCAST FAST TRACK https://www.podcastfasttrack.com

On Sunday 12th September, OneMob Radio announced LIVE on Radio the newest feature of OneMob Radio. OneMob Radio is proud to announce that after a few months of work. Our Team has developed an iOS and Android Phone App for OneMob Radio.  This means you will be able to download the “OneMob Radio” App on the Apple or Google Play Store, and is available on most phones. Making for an easier listening experience for people right across Australia. OneMob Radio is a first nations web-based Media Platform celebrating first nations people, stories, achievements and culture. This Web-Based Radio Station launched in November 2020 by Lachlan Skinner and his team of Presenters. Going from strength to strength OneMob Radio has come so far as a Station and local profile, with many Outside Broadcasts, events and engagements this station is making waves across this great country. The new apps allow people to listen as soon as they open the app, making for a smoother process for mob to enjoy the on-air content that fills OneMob Radio 24 hours, 7 days a week. “Our team has always worked so hard at making this Station look and sound as professional as possible and you see and hear that feedback from a lot of people. This app is just another huge step along the same track” The Founder, Lachlan Skinner shares. Lachlan continues “These apps will make for an easier listening experience and even more enjoyable than it already is. These apps are very easy to use and this is because we want it to be for everyone and anyone”  These apps are available now and we are encouraging everyone to download it and continue to enjoy our Radio Station. iOS App - https://apps.apple.com/au/app/onemob-radio/id1584106623 Android App - https://play.google.com/store/apps/details?id=com.radio.m0baaa82d6 The app has already been tried by some community members with a lot of great feedback already being provided back to the team. “This will change the game! We are so proud of this product! Really hoping communities across Australia will be keen to jump on and support!” - TiddaTalk Host, Noelene Skinner commented. “OMG, it's so cool! I love it” - Jailena Craig (Coffs Harbour, NSW) “So easy to use… and love how I don't have to have the app open it can keep playing” - Michael Kennedy (Grafton, NSW) “Privileged to be able to be a part of the Team at OneMob Radio to create this app and to see it ready to be shared is special. This will make listening to this awesome station that much easier” - Stacey Stearn (Woolgoolga, NSW)

Missed the Show on Wednesday 4th August 2021? Catch Up on what you missed right here. Lockie was LIVE from Pete's Place Engagement Hub for Homelessness Week and National Day of Aboriginal and Torres Strait Islander Children. On this Podcast you can catch all the action from the Outside Broadcast. ----- Weekday Mornings between 7am and 9am you will catch Lockie Skinner LIVE on OneMob Breakfast proudly brought to you by Ready Mob. Lockie is a Proud Gumbaynggirr Man from Coffs Harbour NSW. With a wealth of knowledge in Radio (Former Radio Announcer on 93.7FM Koori Radio), King of Community Engagement and Founder of OneMob Radio, Lockie is a young man that has a long list of achievements at only 25 years old. On this show, Lockie will be broadcasting from locations around Coffs Harbour where you can catch up with him and simply have a yarn. The Show will also include all the info you need to start your day! Community Events, Programs, General Info, Weather, Birthday Book, Surf and More!

When you're selling on LinkedIn—or any other social platform—you're creating conversations. Maybe you've made a connection, had a Zoom call, and take the relationship to a trade show, conference, etc. With virtual selling, you may do the entire sales cycle online. The B2B buyer is at a point where they prefer this. So salespeople need to be primed on social selling skills and able to take it to the next level. You have to learn the best way of engaging with customers if you continue to sell virtually. Viveka von Rosen shares some great tips in this episode of Sales Reinvented! Outline of This Episode [1:34] Social selling versus digital selling [3:42] How to improve digital selling capabilities [4:53] Viveka's digital selling strategy [7:57] Necessary attributes + characteristics [8:49] Tools + techniques + strategies [10:33] Top 3 digital selling dos and don'ts [12:35] Understanding the pain point you solve How to improve social selling capabilities Digital selling isn't going away. Viveka emphasizes that you must move beyond “Let's get on LinkedIn'' and “Let's shoot a couple videos” to teach sellers how to be charismatic online. They need to learn how to move past images and insert their voice. You can do video cover stories that play where your cover photo would normally go. You can record voice introduction videos. Your profile needs to come to life. But your sellers need to know how to use those features. Viveka points out that your competitors will understand the necessity and are becoming savvy.  Viveka's digital selling strategy Before you reach out and engage with people to fill your pipeline, you need to make sure you look good. Many companies in the social selling space need help. Anyone customer-facing needs a good strong brand. From there, they need to be taught how to engage—not connect. You need to learn how to build face-to-name and top-of-mind awareness so when they are invited to connect they're more likely to say “yes.”  Then you need to prove value before you try to take the person home. People somehow think they can get on LinkedIn, connect with someone, and start selling their wares. LinkedIn is about creating strong conversations and building know, like, and trust. You nurture those relationships by sharing valuable content. You need to put this all together in an easily repeatable cadence. What are the attributes + characteristics necessary to succeed? Listen to hear Viveka's thoughts! Tools, techniques, and strategies to embrace Viveka always recommends that you use LinkedIn Sales Navigator. Unfortunately, she points out that a lot of salespeople don't understand the best ways of using the tool. She also recommends a good CRM—whether it's Salesforce, Hubspot, or Nimble—that works. Viveka is a huge fan of selling with video. They use OneMob but there are many great email video tools out there. Using video in messages, emails, and texts gives people a great sense of who you are. There are strategies that you can put in place to be more charismatic online. With a little practice, you can use it well and be effective. Listen to hear Viveka's top 3 digital selling dos and don'ts! Your buyer needs to experience the pain point you solve When Viveka started training salespeople how to sell on LinkedIn (in 2009), most people didn't even know what it was. They didn't understand the value in it. She had flown to New York to speak to a law firm. She can still see them staring at her with their arms crossed, brows furrowed, questioning the validity of selling on LinkedIn. She started to explain the features and watched their eyes glaze over. She finally just told herself to stop talking. She switched gears and asked them how they would buy a car. They all said that they would do research first.  So she asked them to Google their names. The first thing that came up was the company website. But halfway down the results page would be LinkedIn. So she pointed out that a potential client will look at their profile to make sure they're a good fit. So she asked them to click on their profile. What they saw was the most bare-boned pathetic example of a profile. She could immediately see their walls come down. Everyone started to listen.  The moral of the story? You need to get your buyer to experience the point of pain that you solve, to physically experience it. That will move you toward the sale more than anything else. Resources & People Mentioned LinkedIn Marketing: An Hour a Day 101 Ways to Rock LinkedIn OneMob BombBomb Connect with Viveka von Rosen Connect on LinkedIn Follow on Twitter Connect With Paul Watts  LinkedIn Twitter  Subscribe to SALES REINVENTED Audio Production and Show notes by PODCAST FAST TRACK https://www.podcastfasttrack.com

Good storytelling becomes more impactful and relatable when presented through an efficient video platform. By using moving pictures and excellent sound work, viewers can digest its message a lot easier. This is the focus of Sati Hillyer's work as the CEO of OneMob, telling stories through mesmerizing and engaging videos. Joining Chad Burmeister, Sati explains how this profession made him appreciate even more the power of human connection and relationships, one of the main reasons that keep everyone alive. He talks about the importance of embracing one's uniqueness and becoming a gift to others even through the simplest works. Finally, Sati shares the role of faith in God in his life, touching both his spiritual and emotional sides, leading to a more positive mindset. Learn more about your ad choices. Visit megaphone.fm/adchoices

Devin Reed is the Head of Content Strategy at Gong and one of the top voices in B2B sales today. Devin was formerly was 2nd sales hire at Gong before transitioning into content strategy. Prior to that, he was in sales at Eventbrite, OneMob, On24 and ClearSlide. In this conversation, we get into: Devin's best stories of the early days of sales Being one of the first Gong sales hires How he's built one of the best brands on LinkedIn And much more... This podcast is brought to you by Gong.io, the #1 Revenue Intelligence Company, and Postal.io, A Curated Experience Marketing Platform that Helps You Cut Through the Noise. If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts? It takes less than 60 seconds, and it really makes a difference in helping to grow this show and find the best guests possible for you. Follow The Podcast: Apple/Spotify: Millennial Sales Twitter: @TommyTahoe Instagram: @TommyTahoe YouTube: TommyTahoe Website: Millennialmomentum.net

Devin Reed is the Head of Content Strategy at Gong and one of the top voices in B2B sales today. Devin was formerly was 2nd sales hire at Gong before transitioning into content strategy. Prior to that, he was in sales at Eventbrite, OneMob, On24 and ClearSlide. In this conversation, we get into: Devin's best stories of the early days of sales Being one of the first Gong sales hires How he's built one of the best brands on LinkedIn And much more... This podcast is brought to you by Gong.io, the #1 Revenue Intelligence Company, and Postal.io, A Curated Experience Marketing Platform that Helps You Cut Through the Noise. If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts? It takes less than 60 seconds, and it really makes a difference in helping to grow this show and find the best guests possible for you. Follow The Podcast: Apple/Spotify: Millennial Sales Twitter: @TommyTahoe Instagram: @TommyTahoe YouTube: TommyTahoe Website: Millennialmomentum.net

On Friday 21st May we held our Event "OneMob's Big Breakfast" A OneMob BIG Breakfast is a Community Gathering run fortnightly with different Service Providers at different locations. This Week we was at Community Transport for Volunteers Week in Toormina! WHAT A MORNING IT WAS!! ------- Do you want to HOST a OneMob BIG Breakfast? All you got to do is coordinate the location (could be your office or a spot within community) and Breakfast!!!! This is a great opportunity for Services to engage with Community in a simple Breakfast Event. All you have to do is provide a space for Outside Broadcast and put on a Feed for tha Mob! Contact us today for more info on info@onemobradio.com.au

On the 3rd of May Show of OneMob Breakfast! Lockie caught up with Brother, Andy Saunders. Yarning about the new campaign "Stop it at the Start". You missed it? Not a Problem, JUST PRESS PLAY! ----- Weekday Mornings between 7am and 9am you will catch Lockie Skinner LIVE on OneMob Breakfast proudly brought to you by Ready Mob. Lockie is a Proud Gumbaynggirr Man from Coffs Harbour NSW. With a wealth of knowledge in Radio (Former Radio Announcer on 93.7FM Koori Radio), King of Community Engagement and Founder of OneMob Radio, Lockie is a young man that has a long list of achievements at only 25 years old. On this show, Lockie will be broadcasting from locations around Coffs Harbour where you can catch up with him and simply have a yarn. The Show will also include all the info you need to start your day! Community Events, Programs, General Info, Weather, Birthday Book, Surf and More!

Wrapping Up Youth Week with a OneMob BIG Breakfast!! THIS WEEK! Lockie is joined by Jack Archibald from Interrelate as OneMob Breakfast becomes OneMob Link'd Up! On the Show this morning we was LIVE from Jetty Foreshores for OneMob BIG Breakfast hosted by Northcott!

On Friday 5th March we held our NEW Event "OneMob's Big Breakfast" A OneMob BIG Breakfast is a Community Gathering run fortnightly with different Service Providers at different locations. This Week we was at Galambila Aboriginal Health Service with Ready Mob! WHAT A MORNING IT WAS!! ------- Do you want to HOST a OneMob BIG Breakfast? All you got to do is coordinate the location (could be your office or a spot within community) and Breakfast!!!! This is a great opportunity for Services to engage with Community in a simple Breakfast Event. All you have to do is provide a space for Outside Broadcast and put on a Feed for tha Mob! Contact us today for more info on info@onemobradio.com.au

Missed the Show on the 4th March 2021? Catch Lockie with Special Guest, Johno, Sharon Monaghan and Terri Bird in this Podcast! ----- Weekday Mornings between 7am and 9am you will catch Lockie Skinner LIVE on OneMob Breakfast proudly brought to you by Ready Mob. Lockie is a Proud Gumbaynggirr Man from Coffs Harbour NSW. With a wealth of knowledge in Radio (Former Radio Announcer on 93.7FM Koori Radio), King of Community Engagement and Founder of OneMob Radio, Lockie is a young man that has a long list of achievements at only 25 years old. On this show, Lockie will be broadcasting from locations around Coffs Harbour where you can catch up with him and simply have a yarn. The Show will also include all the info you need to start your day! Community Events, Programs, General Info, Weather, Birthday Book, Surf and More!

ITS FRIYAY and you know what that means! Johno joins Lockie and talks about all things the weekend! Valentines Day is on the horizon and the boys yarn all things valentines day! OneMob Breakfast powered by Ready Mob! Weekday Mornings from 7am only on OneMob Radio.

ONE WEEK AGO TODAY LOCKIE CALLED HIS SHOW OFF TO PERSONAL REASONS. In this podcast Lockie returns and wants to talk about the reasoning behind the personal leave. PLUS YOUR USUAL NEWS, SPORT AND WEATHER, BIRTHDAY BOOK, DEADLY MUSIC and a lot of catching up to do! AND Noelz from TIDDATALK comes on to yarn about OneMob Radio Plans for International Women's Day! Unmissable Podcast! You can Listen to OneMob Radio LIVE via the following Link: onemobradio.com.au/live/ Enjoy!

On Friday 29th January 2021, Lockie was home in the OneMob Radio Studio for OneMob Breakfast! Yarning about all things Survival Day, Birthday Book and More! Special Guests Johno and Noelz!! Check it out! OneMob Breakfast with Lockie Skinner, Weekday Mornings from 7am only on OneMob Breakfast

Miss the Show? Listen back to the 22nd January Episode of OneMob Breakfast with Lockie Skinner powered by Ready Mob. On the podcast: Johno co-hosts the show! Jay Skinner and Lugz pop in for a yarn.

On 26th January 2021, CEO of the Coffs Harbour and District LALC, Nathan Brennan joined Lockie on OneMob Breakfast LIVE from Brisbane! Talking all things Survival Day and more! Check it out!

On 25th January, Lockie hosted OneMob Breakfast LIVE from Brisbane! Running late!. NSW Listeners left wondering when Lockie was going to start. Lockie explains why he was running late! Also Lockie chats with Michael Donovan from The Donovan Band (Nambucca) about Survival Day. All this and more on OneMob Breakfast.

With digital selling taking over traditional sales methodologies, there has never been a more exciting time to be in sales. Leveraging technology, social selling and sales prospecting tools has ushered in a new era for anyone pursuing a career in sales.  For the first time ever, buyers and sellers are completely aligned. Buyer behavior and selling motion are completely in sync and it is through correct B2B prospecting that we can succeed in this always-evolving field.  However, with so many sales prospecting tools out there, how do you know which ones are worth your time and money?  To help you out, I’ve put together a compendium of my favorite B2B sales prospecting tools: a list of both free and paid tools that will surely turn heads and help you get the best out of your sales team. But before we start, let’s define what sales prospecting is. What is Sales Prospecting? Sales prospecting is the art of searching for customers, buyers, and potential long term clients to help you grow your team’s sales pipeline. It is the art of finding those who most resemble your target buyer and initiate conversations or engage with them. When scouting for a sales prospect it is important to identify those who are the best fit for your offerings. Traditional sales methodologies were heavily focused on closing deals and not much on identifying whether or not, both the buyer and the organization, were a good fit between them in the long run. That’s why we created the PVC Method, a sales methodology that focuses on prospecting. Prospecting is not to be confused with lead generation and prospecting tools aren’t lead generation software.  What is the difference between a lead and prospect? This is one of the most common misconceptions among those just entering the sales field. I’ll quickly elaborate on both.  A lead is someone who expresses interest in your product or service, visits your website, watches your videos or even fills out a form. It is often associated with the inbound sales process.  A prospect is someone potentially qualified, aligned with your target persona, that has engaged with you in some way, shape or form. It is more outbound related.  Both leads and prospects need to be nurtured and driven down your sales funnel in order to ultimately become buyers. Now let’s dive into sales prospecting tools. Listen to Episode #161 of the Modern Selling Podcast where I talk with Vengreso’s CBO and Co-Founder, Kurt Shaver, about my favorite sales prospecting tools. What are Sales Prospecting Tools? In any industry, the competition is high when it comes to finding potential buyers and convincing them to buy your product or service. This is a challenging task, and in order to achieve your sales goals, it is critical to be open and knowledgeable about new strategies, tools, and technologies that can level up your team’s prospecting game.  A sales prospecting tool is any software that helps you automate small, repetitive tasks, so your sales reps can save time and deliver the right messaging to your prospects.  These tools will give your sales reps all the necessary information, as well as help you make the best decision to determine whether a person is a good fit or not for your organization. It helps with sales productivity and efficiency that will leverage the engagement with your buyer persona.  Prospecting tools will essentially help you gather more information, move faster, target the right people and engage prospects in a more meaningful way in order to close more deals.  Sales Prospecting Tools to Find Contact Details Within the realm of sales prospecting tools, there are a myriad of use cases, designed for specific tasks. Here are a few of tools that allow sellers find contact details: Seamless and Zoominfo - Often called the Google of contact searching, these tools allow sellers to not only search for prospects’ email, website, and contact info, but also export these newly found prospects into a CSV.  Prospect.io - By using their Chrome extension, sellers are able to instantly search for decision makers within a domain name. Using AI, Prospect.io pulls up a list of emails, phone numbers and other relevant information within any organization. Additionally, with Prospect.io you can save a contact or, within seconds, send them an email. If you’ve sent an email, prospect’s tracking tool allows you to see if they’ve opened it, replied, and even converted on your website.  LinkedHub - Instead of spending time on data entry from LinkedIn to Hubspot, this B2B prospecting tool allows users to synchronize all info and messages directly into HubSpot. This beats the hassle of copying and pasting with the possibility of skipping valuable information. It tracks and synchronizes sales messaging from LinkedIn.  Tools to Qualify Prospects A second category of sales prospecting tools I’d like to dive into are those tools that help B2B sales teams qualify prospects. These tools help sellers assess how likely it is that a person will eventually buy from their organization.  LinkedIn Sales Navigator or LinkedIn - LinkedIn and LinkedIn Sales Navigator are two separate tools. The later features a more powerful set of search capabilities and personalized algorithms to help your sellers reach the right decision maker. Learn more about the difference between the free LinkedIn and LinkedIn Premium, including Sales Navigator. Crystal Knows - This is an AI sales tool that allows your sellers to get an inside scoop on any prospect before they reach out. This somewhat eerie tool reads all the information on the prospect that is available in the web and summarizes anything —from latest news to the kind of tone a prospect prefers to be reached out. For example, should the seller greet “Hey Mario” or “Dear Mario;” should they use a “best friend voice” or sound casual. Crystal Knows allows sellers to decipher how to reach out before they actually do. It’s like having their own crystal ball before they contact a prospect.   Tools for Booking Meetings Once sellers have the contact information and have qualified these prospects, they need to book a meeting because, let’s face it, the end result of successful prospecting is starting a conversation and eventually booking a meeting.  Nevertheless, there are often instances where there are more than two people involved in a sales meeting. In order to successfully schedule the availability of several parties, here are a few of my favorite tools to complete this task:  Calendly Time Trade Hubspot Meeting Links Doodle Many sales professionals will incorrectly send their info and expect a prospect to instantly engage and book a meeting with them. Instead, I recommend using one of these tools, sending a link and have the prospects choose the best time for them.  Tools for engaging your sales prospect  There are over 700 tools in the sales tech stack in the market today and many specialize in the function of engaging prospects. Which is why I’d like to further divide this category into sub-categories.  Sales Engagement, Sales Productivity and Sales Efficiency FlyMSG - This is one of my favorite sales tools as it falls not only under the sales engagement platform category but is also in the realm of sales productivity and sales efficiency.  FlyMSG is the first text expander tool that was thought of and built for the modern seller. The tool was developed by us, here at Vengreso, and it allows sales pros (as well as marketers) to quickly pull up their favorite sales messages, emails and scripts using a few simple keystrokes. With these abbreviations (known as flycuts) users won’t have to look through old emails and notepads to find their favorite content.  The tool is a Chrome Extension that will instantly increase your team’s sales productivity and uniformity across your sales messaging.  Here’s a use case example. Say someone offered me the opportunity to guest blog for Vengreso’s blog. Instead of looking through the last email I sent a former guest blogger, I created a flycut where I've already copied and pasted the desired content. This email’s content can be instantly pulled up using an abbreviation. This tool is great not just for sellers but also sales leaders and marketers who wish to increase productivity, especially during the remote selling era where every minute working from home counts.  Sales Cadence Within the sales cadence realm there are four main tools: Xant Outreach  SalesLoft VanillaSoft While a sales productivity tool like FlyMSG will help with 1 to 1 messaging, sales cadence tools will grab these individual messages they’ve created and throw them all together in a sequence, thus improving their chances of sending prospects directly down their sales pipeline. By harnessing the power of both types of tools, you’ll not only save time and create uniformity, but you’ll also become more organized in your sales prospecting techniques. Sales/Content Engagement Platforms These tools help sellers look at the different pieces of content they have available from marketing and help them create 1 to 1 level engagement in prospecting. A great hub to save all of your content in one place and know what to use and when.  Seismic  HighSpot Big tin can Showpad Postal.io  Sendoso The last two are known as gift and direct level marketing tools. These are used by sellers to engage with their buyers offline through sales gifts.  Sales Video  Still within the realm of sales engagement, but worthy of its own category, video for sales prospecting has been huge in 2020 in the world of virtual selling. We offer a selling with video training program specifically for this type of engagement platform. With in-person events postponed until who knows when, video (both synchronous and asynchronous) is the next best thing to have prospects see and build trust with sellers.  A few of my favorite video selling engagement platforms are:  OneMob HippoVideo  BombBomb  Vidyard Videolicious CoVideo These tools allow sellers to not only create and send videos but also add various filters to make them more engaging, as well as allowing sellers to see how many times their videos have been viewed.  Tools for sales prospect meetings Now that your sellers have a date for the actual sales meeting, they’re going to want to know what tools to use to host the meeting, what to do during and what to do after said meeting has finalized.  Zoom Video Communications - The preferred tool to host virtual sales meetings.  OrgChartHub - A tool that lets sellers build an org chart directly within HubSpot. Not necessarily a tool that is used with the prospect directly, but a tool that I use in every meeting. This helps bridge the gap between customer success, support and sales.  Gong.io - Gong will both record meetings as well as take notes for you. A sales intelligence tool to both prospect and revisit meetings with your sellers thus improving their confidence and cold calling abilities. Tools for social content sharing, inbound prospecting, and social selling  A few sections ago I spoke about the difference between a lead and a prospect and how they relate to inbound and outbound sales respectively. One of the ways to generate inbound traffic is by teaching your sellers how to share content on social networks thus, build credibility and visibility. It isn’t necessarily part of a social media strategy but it will help keep buyers engaged.  There are two types of content sharing platforms sellers can use. It can either be 1 to 1 sharing or one to many. On the one to many, we have tools that are also known as employee advocacy programs but are most commonly known as content sharing platforms. The content can be filtered by a plethora of categories to share both personal and business-related information. A few of our favorites are:  EveryoneSocial GaggleAmp DynamicSignals  GrapeVine6 On the 1 to 1 content sharing, I’d like to highlight the benefits of FlyMSG. Sellers who notice a new view on their profile can instantly send a pre-created, tailored message to the prospect who has viewed their profile. In this case, I have created a message for this particular scenario where someone has viewed my profile and, by using the flycut /thxview, within a blink I can send them an elaborate 289 character message thanking them for viewing my profile.  The Best Sales Prospecting Tools to Use in 2021 if you’re a Sales Leader  I’ve gone over quite a few sales prospecting tools over the course of this article, but to wrap this up, I’d like to summarize the best sales prospecting tools to use in 2021.  If you have a limited budget or would like to narrow down the tools to only the ones that you can’t do without. Here is a list of my favorites.  FlyMSG - For an all-in-one sales productivity, engagement and effectiveness tool, look no further than FlyMSG. Save time on tedious tasks and standardize your sales messaging and personalized emails. LinkedIn Sales Navigator - For sales qualification and sales engagement. This platform isn’t a requirement, in fact, most of our current clients aren’t LinkedIn Sales Navigator users. But if you have the budget, we recommend you use this tool.  LinkedHub - The best tool to find prospects and sync them directly on to HubSpot.  Seamless.ai - For looking up contact details this is my favorite tool.  Seismic - For sales engagement and content platform, Seismic. One of the 800-pound gorillas in this segment.  Postal.io - For gift marketing and direct mail.  OneMob - For video for sales, OneMob’s salesforce integration makes them my choice for top video for sales platforms.  HippoVideo - Similar to OneMob but their integration to HubSpot makes them a sales leader’s favorite. Both HippoVideo and OneMob allow sellers to create custom, content landing pages which ensures your prospects engage with sellers directly.  Gong.io - For meetings, I would leverage this tool as it not only records every call, but its ability to also take notes makes it well worth the investment. Calendly - My favorite tool for booking meetings.   EveryoneSocial - For social selling and content sharing.  With virtual selling potentially setting the stage for a new line of sales prospecting methods, in just 6 months time, we might just be adding to this list of tools, so stay tuned.

In Episode 1 of the OneMob Radio Podcasts. We have founder, Lockie Skinner sit down with Noelene Skinner and Johno Miers for a yarn. The Talk all things OneMob Radio as they prepare for the launch on Wednesday 18th November. Yarning about their shows, training, equipment and more. Sit back, relax and enjoy :)

On this special 10th episode of the VSP we, Rob and Kyle, talk to and ask each other questions! We each share our respective story of how we got started at OneMob and with video in general as well as how we got over our initial fear of turning on that camera. We also highlight some of the best videos we personally have made in our roles that got us engagement we couldn't have otherwise. Click play to join us now!

In this special episode we talk with OneMob Co-Founders Sati Hillyer and Nimesh Gupta. Listen in to find out how and why OneMob started, where the name and logo came from, and other stories from the early days of the company. We also discuss tips and tricks for using video messaging during the Coronavirus Covid-19 pandemic. You don't want to miss this one.

Video can be a great way to create authentic conversations with your buyers and drive engagement. So, on this episode of The Sales Engagement podcast, I interviewed Sati Hillyer, who talked about the power of video for enterprises. Sati is Founder and CEO of OneMob, a video engagement platform. Check out what he had to say about why and how you should be using video to drive engagement.

Sati is a seasoned entrepreneur who loves building product, growing people and delivering customer value. He has both enterprise and start-up experience that enables him to transform an idea into a scalable company. He founded Zenkraft (the leading shipping platform for Salesforce), Eversauce (CRM for PR industry) and most recently OneMob, which has earned the support of Salesforce Ventures and was awarded Gartner Cool Vendor and Aragon Hot Vendor. OneMob makes video recording, sending and tracking easy for any professional, with powerful integrations into platforms like Salesforce, Cisco Spark, LinkedIn and more. Before starting OneMob, Sati spent 8 years at salesforce.com, where he built and grew the AppExchange from an idea to 2000 apps.

Subscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts Viveka von Rosen, Vengreso’s co-founder and Chief Visibility Officer, is back for an insightful second conversation about selling with video and the importance of using LinkedIn native video. On this episode of #SellingWithSocial, Viveka shares her greatest tips on creating, posting, and sharing video content with buyers and on LinkedIn that will solicit a response from your prospect and help your brand gain traction on social media. We explain the idea behind thinking like a marketer but acting like a salesperson, as well as how to use hashtag’s on social media when selling with video. To hear the first part of this conversation, be sure to listen to episode 75. This interview is filled with educational insights that you can’t afford to miss - listen now! Selling with Video is Massively Popular & Effective - Why? Incorporating video into your sales strategies allows you to build a high level of trust and authenticity with your audience. However, selling with video MUST go beyond simple product demos. Truly great video content outlines the problem a prospect faces and demonstrates, in an engaging way, why YOUR company can offer the best solution. Using LinkedIn as a platform for your sales videos makes sense because its algorithms favor native video content (videos that are uploaded directly to the site, NOT video links that are shared from YouTube or other social media platforms.) LinkedIn is also the only social media platform that accepts 4k video and larger file sizes. To hear all about why selling with video on LinkedIn is changing the way salespeople are creating more conversations with their buyers, don’t miss this episode. The BEST Content Ideas for Selling with Video How can you develop great content ideas for your sales videos? Start with looking at what’s already working well for your company. Customer testimonials, product how-tos, expert Q & As, etc., are all great ideas for sales videos that can expose your network of buyers to the heart of how you can help them solve their business problem(s). Videos between 90 seconds and 3 minutes are ideal with the sweet spot being 60 seconds. Here are some ideas on how you can Vlog Like a Boss. Planning ahead is also one of the most effective ways to start selling with video. Rather than rushing through video production at the last minute and posting haphazardly, plan out your what you want to say in bit size messages and then create the schedule. You can create tailored videos around important company events, product launches, weekly or monthly newsletters, or just play off some of your organizations existing blog articles. etc. You’ll be amazed at how creative your sales videos can become with prior planning. Use These Strategies for Successful Engagement on LinkedIn To drive engagement you may want to create a social amplification LinkedIn “pods” by having a group of individuals start out your post with a like, comment, share, and view. It’s easy to start one, just bring a group of similar folks together within your company or those outside your organization. The first hour after posting is critical for your LinkedIn video to gain the right type of viral traction. You should also study which hashtags your community is already using and use those to tag your videos appropriately. Just make sure you balance your hashtag count with your overall character count - you don’t want your tags to overpower the entire post. You can even share a LinkedIn sales video through email, in Facebook groups, and on Twitter. Don’t be afraid to branch out and share it on other platforms, as long as users are directed back to the original video. Viveka also encourages you to bookmark your LinkedIn video link in your browser or in a common online space so that they can be easily shared and engaged with in the future. Additionally, add a custom Hashtag to keep track of your content. Check out #VengresoVids to get some ideas of how you can track your video content. These tips and more are all on this podcast episode, be sure to give it your full attention! Why You Should Think Like a Marketer, but Act Like a Salesperson As a sales professional, YOU are on the front lines of your company. Not the marketing department. But bridging the gap between the two departments is critical to selling success. The modern buyer doesn’t want to be “sold to” but they do want to be educated. They also want to form relationships with people who can secure the best solutions to their problems. The modern salesperson who thinks like a marketer needs to focus on these areas to be successful: Hone in on your EXACT prospect Turn each engagement into a conversation Educate the potential buyer Position yourself as a trusted advisor Always drive your buyer to a call to action These techniques can be condensed into a series of sales video posts that encourage your buyers to engage with you as a result of your videos. If you connect with prospects in a memorable way, they’re more likely to continue to connect with your brand online. This episode is full of insights on selling with video that you can’t afford to miss. Listen now! Outline of This Episode [1:01] Part 2 of my conversation with Viveka von Rosen revolves around LinkedIn video [6:42] Why you should think like a marketer, but act like a salesperson [22:30] Why is video, and LinkedIn video, so effective? [29:00] Best strategies for posting native video to LinkedIn [33:45] Where should you share native LinkedIn video? [39:19] Viveka walks you through the sharing process for LinkedIn videos [42:53] The pros and cons of the LinkedIn hashtag community strategy Resources Mentioned Viveka’s Vengreso webpage Connect with Viveka on LinkedIn Follow Viveka on Twitter: @LinkedInExpert Follow Viveka on Facebook #VengresoVids on LinkedIn Episode 75, “How To Leverage Video For Sales, Authority, And Trust, With Viveka Von Rosen” VIDEO: “The 15 Minute Meeting Request Rule” PODCAST: “Unlocking The Nuance To LinkedIn With Mario Martinez Jr” ARTICLE: “How to Write Powerful Cold Emails That Actually Get Replies” ARTICLE: “Ride the Hashtag. Don’t Create It.” OneMob tool Social Business Engine Podcast - Bernie Borges Connect with Mario! www.vengreso.com On Facebook On Twitter On YouTube On LinkedIn Subscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts

Subscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts Viveka von Rosen is Vengreso’s co-founder, Chief Visibility Officer, and THE expert on using video for sales. On this episode of #SellingWithSocial she explains why using video for sales will launch you past your competition and how you can build brand trust through videos. We also offer practical tips that will help you craft better video marketing tools for your business. It’s an episode filled with insights that you can’t afford to miss, so be sure to listen! Using Video for Sales is Critical for Ultimate Selling Success - Here’s Why 75% of executives watch business-related online videos every week - and they share it with countless colleagues. Using video for sales works because it communicates the authenticity of your brand. Video builds credibility, and videos shared on LinkedIn receive 10x more exposure and shares than any other type of post. If you’re not using video for sales, you’re falling behind your competition. For more insights on why using video for sales is the best marketing strategy available, be sure to listen to this episode. A Great Sales Video Should Include These 4 Components A great video for sales isn’t just a scripted advertisement. It’s a carefully crafted marketing tool that will lead to more brand exposure and a greater sense of trust with your market. I share 4 main components every video for sales should include on this episode. Here they are. Warm, personal greeting (and closing) Identification of the problem your customer faces Explanation of additional resources available to them to solve the problem A call to action that pairs a solution with your company and theirs You NEED to Combine Landing Pages with Video Marketing Tools After you decide to use video for sales, the next step is to start pairing landing pages with your videos. These landing pages become resources that executives will share with their colleagues, and you can watch your views and click rates skyrocket. A great video landing page includes additional resources that pair with the video, clickable call to actions, your contact information and your company’s social media platforms. Solutions like OneMob exist to help you build these pages, so there’s no reason not to be using video in sales. To hear the full story behind landing pages and how they can drive the success of your sales videos, be sure to listen. These Top 5 Tips Will Result in Better Sales Videos Viveka wants every salesperson to know that you should never let fear keep you from closing the biggest deals of your life. You should never be afraid of being on camera because all your customers want is YOU being authentic and relatable. She shares 5 practical tips you can follow to record better sales videos: Look straight at the camera lens Use the correct camera angle Masterfully use gestures (if you feel like you’re over-gesturing, you’re using the right amount) Sit with correct posture and use your entire face for emotions Know your audience and dress accordingly Keep your videos short, keep them honest, and you’ll succeed in using video for sales. For even more great insights, be sure to listen to this episode. Outline of This Episode [1:05] My guest for this episode of Selling With Social is Viveka Von Rosen [8:18] Why is video becoming so popular? [13:45] Don’t be nervous about using video, use these tools! [16:00] What is video marketing for marketing, compared to video marketing for sales? [19:50] Why you should combine landing pages with your video marketing tools [26:57] The best tips for recording marketing video content [36:53] Don’t opt out of using video for sales because of fear [40:15] Viveka on LinkedIn video, and her next conversation with Mario on Selling With Social Resources Mentioned Viveka’s Vengreso webpage Connect with Viveka on LinkedIn Follow Viveka on Twitter: @LinkedInExpert Follow Viveka on Facebook #VengresoVids on LinkedIn OneMob tool Zoom tool Social Business Engine Podcast - Bernie Borges Connect with Mario! www.vengreso.com On Facebook On Twitter On YouTube On LinkedIn Subscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts

In this episode, we welcome back the LinkedIn Expert Viveka Von Rosen. Click here to listen to our first conversation back in Episode 19.   Lesser Known LinkedIn Tips And Tricks   1)   LinkedIn Jobs This is a great tool to get a real feel for the industry that you are researching. You may not really be applying for the job per se, however, you can reach out and offer your service or product to help them out and support them. You will also be able to see the companies that are hiring. Once you find the company that you are interested in, you can find a contact that can serve as the gateway person with just a few clicks. They may be able to set up a meeting or phone call with you and the real decision maker. 2)   LinkedIn Salary This is a great tool to learn your true worth in the industry and what people are willing to pay for your skills. You will be able to price yourself based on the industry standards and will not over or undercharge for your skills and services. You will also learn the industry-specific terms and lingo that you can use to modify your own profile. This will help you be 'found ' in LinkedIn search results for the terms or keywords that you are looking for.   Should I Apply Directly On LinkedIn? Surprisingly, LinkedIn may not be the best place to actually apply for the job. Many companies post their jobs on their company's because they must. The decision may already have been made even before the job is posted. Jobs posted on LinkedIn are still helpful in knowing that the company is hiring and you can take the next steps in bypassing the traditional HR interview process. This can be connecting with a person that you already know within the organization. Additionally, you can see what the company posts on their page as well as the decision maker's page. If you see they engaged with a post about a particular topic, you can come prepared to pepper that topic in the conversation. Important Note: Be sure to be genuine when doing this. There is no bigger turn off than someone who is fake and is trying to find favor in the interviewer's eyes. If you are not genuinely interested in the topic, don't bring it up. Jobs on LinkedIn is a great resource to learn the current needs of employers in any particular industry. You may even be able to create a new position for yourself by better understanding the problems that employers are really aiming to resolve. A listener is interested in learning how to apply their skills in another industry as a consultant. How can LinkedIn help with this? You can do a PEOPLE search and add our title (or any title that you could 'wear'), or any other term that can match your areas of expertise. Once the results populate, you can sort by industry to better see how your skills can be applied in other industries.   Here's How To Really Take This To The Next Level: Find a particular person who has the keywords you are searching for in their profile. Identify one of your 1st connections on LinkedIn who's also connected to this person. Reach out directly to your 1st connection and write something like this: Hey , I see that you are connected with . I'm exploring the possibility of applying my skills in another industry and I see that is doing just that. Would you be able to request for for an information interview with them? It will be no more than 20 minutes. You can assure them that I'm not looking for a job offer.  This can be mutually beneficial as we both share similar skills sets. Don't Ask To Pick Their Brain! Because: If you picture actually picking someone's brain... It's gross. It sounds very self-serving. I'm going to pick through your brain and take what appears useful and helpful to me. Then I"ll try to sew back up nicely and cause you only minimal damage. This also indicates that you are asking to take the hard-earned lessons, experience, and knowledge of your interviewee and call it your own. Some of these took months or years to acquire and you are simply asking for a handout. This doesn't mean that people won't share. Generally, people are excited to share all of this with you. Especially if they are really about the topic or field you are discussing. It's just a matter of presenting it to them in the right light.   Can I Have 15 Minutes Of Your Time? NO!!! That is also focused on what I can get from you. If the person is really so important to you and you really want the opportunity to speak with him/her, then you need to invest 15 minutes of your own time to explain what they will gain from the conversation. At the very least, you need to explain the purpose of the conversation.   There Is A Better Way Give some background information about yourself and explain what you intend to get out of the conversation. If it can be mutually beneficial, then explain how and why. If it won't be, then don't lie and say it will be. That is wrong. It also is a terrible way to start a relationship.    Can You Make Real Friends On LinkedIn? If you can make friends at work, then you can make friends on LinkedIn too. People forget that connections on LinkedIn are REAL PEOPLE. They forget to treat them that way. Therefore, to the extent that you treat your connections as genuine people, will you created and develop deep, meaningful and lasting relationships. Viveka shares how she found her current business associates at The Vengresso Group through LinkedIn. This can really work if we understand that we are connecting with real people that we may want to work in the future.   The Formation of Vengresso Viveka shares how she constantly found herself competing with the same people for the same speaking and consulting gigs. So instead of underbidding each other and all losing money, they teamed up and formed Vengresso. In the newly formed entity, they were each assigned a position in the company that best matched their previous skills, experience, and passion. Thus a group of competing and highly competitive professionals converged into a dynamic company reflecting all of their strengths.   (LinkedIn) Video; Embrace It We all know that the printed resume is dead. Yep, I said it. It's dead. You may still be expected to bring it with you to an interview and email it to a prospective boss, however, it's dead. A paper resume simply doesn't accurately convey who you really are and what you can potentially bring to an organization. It's static and can be easily manipulated to reflect whatever impression you intend to create. Video is real. Sure you can edit a video and make it look really nice. But that's like makeup, it can enhance the way you look, however, you still are you on camera and your facial and body language tell a complete story than a printed resume would.   4 Practical Ways To Use Video LinkedIn Video - Be yourself and share your professional knowledge with your connections. Let them know who you really are. Let them understand what makes you tick and share your professional passions with them. Most of all, provide value through your content. YouTube Resume - Create a short video that can be done with your cell phone. Your goal of this video is to simply share how you are unique and what you offer professionally. OneMob - video email. A very affordable tool that is used to create short email videos to share with prospects and clients Zoom - This tool really helps us connect face to face with people without the hurdle of all the tech. It just works. You may have been frustrated with challenges of Skype or the expense of some of the other platforms. Zoom just gets it done and packages start for FREE!!   Why Are We Terrified Of Video? Have you ever walked around randomly recording friends or family with your new phone? 'I'm just seeing how it works'. This usually does not go over very well. Why does this really annoy people? What's the big deal if someone is holding a camera and recording what we are doing? I think this just shows how powerful the video really is. Seeing is believing. That's why when we see something in video, we know that it's real and we know that we are getting to know the real person and the real concept. This is why we love live video too. Then we know that there are no tweaks happening and we are getting the real scoop. We feel like we are there. Use this tool and accept that you will not be perfect the first few times you try this out. You may not even be good at all. But practice makes perfect. All you need to do is forget that it's being recorded. There are no skills that you need to learn. You already live your life every day naturally. You just need to learn to do the same thing even in front of the camera. You can do this!   Know Your Elevator Speech You will inevitably be in situations where you will be asked, 'so what do you do?'. BE PREPARED TO ANSWER THIS PROPERLY. This is your chance to shine. Someone is actually asking you what you do and trying to understand how you fit into their picture of the world. Use this opportunity to the max.   Vengresso Elevator Speech Vengresso helps B2B companies reach the 90% of buyers that cannot be reached through the traditional outreach. We provide digital sales strategies and tools including personal branding, social selling and content for sale. Now that's an elevator speech. Clear and full. It will take some time and several iterations before you speech may look that way. And that's ok. The main thing is that you don't stumble and say something stupid like I'm in healthcare or in technology. That is not helpful to you or the person that is really trying to understand who you really are.   Resources, Links, and Books Recommendations Episode 008  With Bob Burg Social Media Marketing World  Vengresso on YouTube Follow Viveka Online! Viveka on LinkedIn Vengresso   Download This Episode Right-click here to download this episode directly to your computer or device OR IF YOU PREFER... CLICK HERE TO DOWNLOAD A PDF OF THIS EPISODE :) Help us grow and give us an honest review and subscribe on iTunes   Follow the show! Listen on iTunes Listen to Google Play Music NEW Listen on YouTube Listen to Previous Episode (Episode 26) Let me know what you thought about this episode below. Also, let me know if you'd like to hear other topics discussed here on the show. 

Video, video, video. It's the talk of the town and if you're not using it, you probably should. KPCB says by 2017, online video will account for 74% of all online traffic. That's a lot. No matter how you try and explain it, video is here to stay. The question is, how do you best utilize it? Sati Hillyer, is the founder and CEO of OneMob, a leading video engagement platform. Sati jumped on the Playmaker podcast to discuss video in general, the top trends around videos, and how sales people are using it to crush their quotas. In This Episode You’ll Learn: Why is video such a hot topic What are video engagement platforms and how do they work How can video best be used in the sales process