RESTAURANT STRATEGY

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Restaurant Strategy is a marketing podcast dedicated to chefs, restaurant owners, and service professionals working in hospitality.

Chip Klose


    • Oct 1, 2026 LATEST EPISODE
    • weekdays NEW EPISODES
    • 34m AVG DURATION
    • 616 EPISODES

    Ivy Insights

    The Restaurant Strategy podcast is an invaluable resource for anyone in the restaurant industry. As someone new to the industry, I have gained numerous tips and insights about operating, managing, and marketing my restaurant. Chip's podcasts provide value regardless of the size of your restaurant. The information provided goes beyond just theoretical knowledge and includes actionable strategies that can be implemented immediately. Every episode contains nuggets of information that have the potential to positively impact your business. Whether you are a novice or an experienced restaurateur, this podcast offers clear, concise, and compelling advice that will help you improve your business.

    One of the best aspects of this podcast is Chip's expertise and knowledge in marketing within the restaurant industry. He brings in a range of experts and covers topics that are relevant to the ever-evolving world of restaurant marketing. His insights are well-researched and aligned with foundational marketing principles from influential figures like Zig Ziglar and Seth Godin. Additionally, each episode provides tactical information that can be easily implemented into your restaurant's marketing strategy.

    While it is challenging to find any major flaws with The Restaurant Strategy podcast, one minor drawback is that some episodes may not be as applicable to specific types of restaurants or businesses outside of the food industry. However, this does not diminish the overall value provided by the podcast.

    In conclusion, The Restaurant Strategy podcast is a must-listen for any restaurant owner or professional in the industry. Chip's expertise, insightful guests, and actionable strategies make this podcast a valuable resource for improving your business operations and marketing efforts. Whether you are seeking guidance on managing people, building a brand, or navigating challenges like COVID-19, this podcast covers it all with clarity and practicality. Invest your time into listening to this podcast - you won't regret it!



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    Latest episodes from RESTAURANT STRATEGY

    Why Most Restaurant Marketing Fails (And What Actually Works for Independents)

    Play Episode Listen Later Oct 1, 2026 13:03 Transcription Available


    #590 - Why Most Restaurant Marketing Fails (And What Actually Works for Independents) ***** Tickets are available now for the Restaurant Profitability Summit! This is our biggest event of the year, but attendance is capped at 200 people. Get your tickets now.  LEARN MORE: https://go.restaurant-strategy.com/summit-2026 *****  This week's episode is brought to you by: MARQII VISIT: https://marqii.com/ This week's episode is brought to you by: POPMENUVISIT: https://popmenu.com/restaurantstrategy ***** It's not about volume. Never was.  It's about CLARITY.  Explaining who you are... and who you're for.  And doing that with blistering consistency.  *****  LEARN ABOUT THE P3 MASTERMIND: https://www.restaurantstrategypodcast.com/listeners

    The Day I Realized I was the Bottleneck

    Play Episode Listen Later Sep 28, 2026 12:12 Transcription Available


    #589 - The Day I Realized I was the Bottleneck ***** Tickets are available now for the Restaurant Profitability Summit! This is our biggest event of the year, but attendance is capped at 200 people. Less than 30 tickets remain. Secure your spot today!  LEARN MORE: https://go.restaurant-strategy.com/summit-2026 ***** This week's episode is brought to you by: MARGIN EDGEVISIT: https://www.marginedge.com/lp/chip This week's episode is brought to you by: RIGHTWORKVISIT: https://right.work/chip ***** It's not about having all the answers. It's about empowering your team so they can think for themselves.  ***** If you're ready to learn more about the P3 Mastermind: http://rsprofit.com/  

    How to CRUSH Street Fairs, Farmers Markets, and Community Events (ENCORE)

    Play Episode Listen Later Sep 24, 2026 14:59 Transcription Available


    #588 - How to CRUSH Street Fairs, Farmers Markets, and Community Events (ENCORE) ***** Tickets are available now for the Restaurant Profitability Summit! This is our biggest event of the year, but attendance is capped at 200 people. Get your tickets now.  LEARN MORE: https://go.restaurant-strategy.com/summit-2026 *****  This week's episode is brought to you by: MARQII VISIT: https://marqii.com/ This week's episode is brought to you by: POPMENUVISIT: https://popmenu.com/restaurantstrategy ***** We all do a couple of these a year, right?  Farmer's Markets... Street Fairs... some Charity Event for the local school.  The goal of these is not to sell food.  The only thing that matters is growing your email list.  This is how to CRUSH it.  *****  LEARN ABOUT THE P3 MASTERMIND: https://www.restaurantstrategypodcast.com/listeners

    AI Phone Answering Can Save You Tens of Thousands of Dollars in 2026

    Play Episode Listen Later Sep 21, 2026 37:20 Transcription Available


    #587 - AI Phone Answering Can Save You Tens of Thousands of Dollars in 2026 *****  Tickets are available now for the Restaurant Profitability Summit! This is our biggest event of the year, but attendance is capped at 200 people. Get your tickets now.  LEARN MORE: https://go.restaurant-strategy.com/summit-2026 *****  This week's episode is brought to you by: AJINOMOTOVISIT: https://ajinomotofoodservice.com/ ***** One of the most expensive departments in any restaurant is reception. You have hosts, reservationists, cashiers... all making $20-30 per hour. And people do one of two things...  1) They cut cut cut to save payroll... but then the guest experience suffers.  2) They overstaff to get proper coverage... but then struggle with profitability.  Loman AI has created a compelling solution... an AI phone answering service that guests actually enjoy talking to. Now your staff can focus on the guests right in front of them. Not only is it helping operators save on payroll... but their case studies are showing that the system is actually generating a revenue lift. Across the board in FSR concepts, as well as QSR concepts.  LEARN MORE: https://loman.ai/ *****  LEARN ABOUT THE P3 MASTERMIND: https://www.restaurantstrategypodcast.com/listeners  

    How to Use AI to Market Your Restaurant (And Actually Get Results)

    Play Episode Listen Later Sep 17, 2026 34:30 Transcription Available


    #586 - How to Use AI to Market Your Restaurant (And Actually Get Results) *****  Tickets are available now for the Restaurant Profitability Summit! This is our biggest event of the year, but attendance is capped at 200 people. Get your tickets now.  LEARN MORE: https://go.restaurant-strategy.com/summit-2026 *****  This week's episode is brought to you by: RESTAURANT SCALE SECRETSVISIT: https://restaurantscalesecrets.com/Chip This week's episode is brought to you by: OVATIONVISIT: https://ovationup.com/chip/ ***** AI is all anyone can talk about these days.  But most of the restaurant owners I talk to feel woefully behind.  They know they should spend time learning the platforms, but they simply don't have the time.  If that sounds like you, then this episode is for you. I am joined by P3 Coach, Rev Ciancio, to talk about about how to get started with LLMs like Claude, Gemini, and ChatGPT to market your restaurant in the year 2026 and beyond. Simple actionable advice you can use TODAY to make your restaurant better.   ***** LEARN MORE about the P3 Mastermind: http://rsprofit.com/

    THE ULTIMATE GUIDE TO RESTAURANT PROFITABILITY - How to Actually Make Money in This Business

    Play Episode Listen Later Sep 14, 2026 53:52 Transcription Available


    #585 - THE ULTIMATE GUIDE TO RESTAURANT PROFITABILITY - How to Actually Make Money in This Business *****  Tickets are available now for the Restaurant Profitability Summit! This is our biggest event of the year, but attendance is capped at 200 people. Get your tickets now.  LEARN MORE: https://go.restaurant-strategy.com/summit-2026 *****  This week's episode is brought to you by: AJINOMOTOVISIT: https://ajinomotofoodservice.com/ ***** This might be the most important episode we've ever put out.  Why?  Because we're talking about THE ONE THING. Profit is the only thing that matters in your business. Not revenue, not followers, not employee retention. PROFIT. Are you generating a consistent, predictable return?  On this epic, hourlong episode we cover:  The 30/30/20 Rule The Four Numbers you need to know for your business The key to a "profit first" mentality The only way to actually measure COGS The best way to get Labor % under control The Prime Cost Benchmark to chisel in stone A clear path forward The systems you need to scale A way to connect with me and my team *****  LEARN ABOUT THE P3 MASTERMIND: http://rsprofit.com/  

    How to Get More Customers Without Spending Another Dollar

    Play Episode Listen Later Sep 10, 2026 18:40 Transcription Available


    #584 - How to Get More Customers Without Spending Another Dollar *****  Tickets are available now for the Restaurant Profitability Summit! This is our biggest event of the year, but attendance is capped at 200 people. Get your tickets now.  LEARN MORE: https://go.restaurant-strategy.com/summit-2026 *****  This week's episode is brought to you by: RESTAURANT SCALE SECRETSVISIT: https://restaurantscalesecrets.com/Chip This week's episode is brought to you by: OVATIONVISIT: https://ovationup.com/chip/ ***** Marketing can be difficult. And expensive. And time-consuming. Okay... But these are four tactics that are easy. And free. And actionable TONIGHT.   ***** If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset: https://www.therestaurantmarketingmindset.com/  If you're ready to learn more about the P3 Mastermind: https://www.restaurantstrategypodcast.com/p3-mastermind-program If you want a free 30-day trial of our Restaurant Foundations Membership Site: https://www.restaurantstrategypodcast.com/Foundations-b If you want to leave a 5-star rating/review on Apple Podcasts: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809 

    STORYTIME (20) - Teaching Your Staff How to Tell Stories About the Job

    Play Episode Listen Later Sep 7, 2026 15:18 Transcription Available


    #583 - STORYTIME (20) - Teaching Your Staff How to Tell Stories About the Job ***** Tickets are available now for the Restaurant Profitability Summit! This is our biggest event of the year, but attendance is capped at 200 people. Get your tickets now.  LEARN MORE: https://go.restaurant-strategy.com/summit-2026 ***** This week's episode is brought to you by: MARGIN EDGEVISIT: https://www.marginedge.com/lp/chip This week's episode is brought to you by: RIGHTWORKVISIT: https://right.work/chip ***** Human beings are storytellers. It's how we make sense of the world around us, give meaning to the things we experience. Today I want to switch gears from the guest experience to staff engagement.  ***** If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset: https://www.therestaurantmarketingmindset.com/ If you're ready to learn more about the P3 Mastermind: https://www.restaurantstrategypodcast.com/p3-mastermind-program If you want a free 30-day trial of our Restaurant Foundations Membership Site: https://www.restaurantstrategypodcast.com/Foundations-b If you want to leave a 5-star rating/review on Apple Podcasts: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809   

    STORYTIME (19) - First Timers Will Change Your Business

    Play Episode Listen Later Sep 3, 2026 12:41 Transcription Available


    #582 - STORYTIME (19) - First Timers Will Change Your Business ***** Tickets are available now for the Restaurant Profitability Summit! This is our biggest event of the year, but attendance is capped at 200 people. Get your tickets now.  LEARN MORE: https://go.restaurant-strategy.com/summit-2026 *****  This week's episode is brought to you by: MARQII VISIT: https://marqii.com/ This week's episode is brought to you by: POPMENUVISIT: https://popmenu.com/restaurantstrategy ***** Human beings are storytellers. It's how we make sense of the world around us, give meaning to the things we experience. Today I want to talk about the power of first timers.  *****  If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset: https://www.therestaurantmarketingmindset.com/  If you're ready to learn more about the P3 Mastermind: https://www.restaurantstrategypodcast.com/p3-mastermind-program If you want a free 30-day trial of our Restaurant Foundations Membership Site: https://www.restaurantstrategypodcast.com/Foundations-b If you want to leave a 5-star rating/review on Apple Podcasts: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809   

    STORYTIME (18) - A Better Goodbye

    Play Episode Listen Later Aug 31, 2026 15:27 Transcription Available


    #581 - STORYTIME (18) - A Better Goodbye ***** Tickets are available now for the Restaurant Profitability Summit! This is our biggest event of the year, but attendance is capped at 200 people. Get your tickets now.  LEARN MORE: https://go.restaurant-strategy.com/summit-2026 ***** This week's episode is brought to you by: MARGIN EDGEVISIT: https://www.marginedge.com/lp/chip This week's episode is brought to you by: RIGHTWORKVISIT: https://right.work/chip ***** Human beings are storytellers. It's how we make sense of the world around us, give meaning to the things we experience. Today I want to talk about why you probably suck at "goodbyes."  ***** If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset: https://www.therestaurantmarketingmindset.com/ If you're ready to learn more about the P3 Mastermind: https://www.restaurantstrategypodcast.com/p3-mastermind-program If you want a free 30-day trial of our Restaurant Foundations Membership Site: https://www.restaurantstrategypodcast.com/Foundations-b If you want to leave a 5-star rating/review on Apple Podcasts: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809   

    STORYTIME (17) - What the Heck is a Bar Boomerang?

    Play Episode Listen Later Aug 27, 2026 11:58 Transcription Available


    #580 - STORYTIME (17) - What the Heck is a Bar Boomerang? ***** Tickets are available now for the Restaurant Profitability Summit! This is our biggest event of the year, but attendance is capped at 200 people. Get your tickets now.  LEARN MORE: https://go.restaurant-strategy.com/summit-2026 *****  This week's episode is brought to you by: MARQII VISIT: https://marqii.com/ This week's episode is brought to you by: POPMENUVISIT: https://popmenu.com/restaurantstrategy ***** Human beings are storytellers. It's how we make sense of the world around us, give meaning to the things we experience. Today I want to share the coolest thing I've heard about in years: the bar boomerang!  *****  If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset: https://www.therestaurantmarketingmindset.com/  If you're ready to learn more about the P3 Mastermind: https://www.restaurantstrategypodcast.com/p3-mastermind-program If you want a free 30-day trial of our Restaurant Foundations Membership Site: https://www.restaurantstrategypodcast.com/Foundations-b If you want to leave a 5-star rating/review on Apple Podcasts: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809   

    STORYTIME (16) - Get Yourself a Tiny Little Notebook

    Play Episode Listen Later Aug 24, 2026 25:43 Transcription Available


    #579 - STORYTIME (16) - Get Yourself a Tiny Little Notebook *****  Tickets are available now for the Restaurant Profitability Summit! This is our biggest event of the year, but attendance is capped at 200 people. Get your tickets now.  LEARN MORE: https://go.restaurant-strategy.com/summit-2026 *****  This week's episode is brought to you by: AJINOMOTOVISIT: https://ajinomotofoodservice.com/ ***** Human beings are storytellers. It's how we make sense of the world around us, give meaning to the things we experience. Do you know any stories about your guests? *****  If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset: https://www.therestaurantmarketingmindset.com/ If you're ready to learn more about the P3 Mastermind: https://www.restaurantstrategypodcast.com/p3-mastermind-program If you want a free 30-day trial of our Restaurant Foundations Membership Site: https://www.restaurantstrategypodcast.com/Foundations-b If you want to leave a 5-star rating/review on Apple Podcasts: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809   

    STORYTIME (15) - Getting That Ninth Person in Line

    Play Episode Listen Later Aug 20, 2026 13:18 Transcription Available


    #578 - STORYTIME (15) - Getting That Ninth Person in Line *****  Tickets are available now for the Restaurant Profitability Summit! This is our biggest event of the year, but attendance is capped at 200 people. Get your tickets now.  LEARN MORE: https://go.restaurant-strategy.com/summit-2026 *****  This week's episode is brought to you by: RESTAURANT SCALE SECRETSVISIT: https://restaurantscalesecrets.com/Chip This week's episode is brought to you by: OVATIONVISIT: https://ovationup.com/chip/ ***** Human beings are storytellers. It's how we make sense of the world around us, give meaning to the things we experience. Today I want to tell you about a P3 Member whose entire marketing plan relies on keeping the ninth person in line.   ***** If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset: https://www.therestaurantmarketingmindset.com/  If you're ready to learn more about the P3 Mastermind: https://www.restaurantstrategypodcast.com/p3-mastermind-program If you want a free 30-day trial of our Restaurant Foundations Membership Site: https://www.restaurantstrategypodcast.com/Foundations-b If you want to leave a 5-star rating/review on Apple Podcasts: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809 

    STORYTIME (14) - The Magic of Great Storytelling

    Play Episode Listen Later Aug 17, 2026 11:47 Transcription Available


    #577 - STORYTIME (14) - The Magic of Great Storytelling *****  Tickets are available now for the Restaurant Profitability Summit! This is our biggest event of the year, but attendance is capped at 200 people. Get your tickets now.  LEARN MORE: https://go.restaurant-strategy.com/summit-2026 *****  This week's episode is brought to you by: AJINOMOTOVISIT: https://ajinomotofoodservice.com/ ***** Human beings are storytellers. It's how we make sense of the world around us, give meaning to the things we experience. And there's an art to it.  *****  If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset: https://www.therestaurantmarketingmindset.com/ If you're ready to learn more about the P3 Mastermind: https://www.restaurantstrategypodcast.com/p3-mastermind-program If you want a free 30-day trial of our Restaurant Foundations Membership Site: https://www.restaurantstrategypodcast.com/Foundations-b If you want to leave a 5-star rating/review on Apple Podcasts: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809   

    STORYTIME (13) The Story of Growing Danny Meyer's Empire

    Play Episode Listen Later Aug 13, 2026 15:42 Transcription Available


    #576 - STORYTIME (13) The Story of Growing Danny Meyer's Empire *****  Tickets are available now for the Restaurant Profitability Summit! This is our biggest event of the year, but attendance is capped at 200 people. Get your tickets now.  LEARN MORE: https://go.restaurant-strategy.com/summit-2026 *****  This week's episode is brought to you by: RESTAURANT SCALE SECRETSVISIT: https://restaurantscalesecrets.com/Chip This week's episode is brought to you by: OVATIONVISIT: https://ovationup.com/chip/ ***** Human beings are storytellers. It's how we make sense of the world around us, give meaning to the things we experience. Today I want to talk about Danny Meyer's growing empire.   ***** If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset: https://www.therestaurantmarketingmindset.com/  If you're ready to learn more about the P3 Mastermind: https://www.restaurantstrategypodcast.com/p3-mastermind-program If you want a free 30-day trial of our Restaurant Foundations Membership Site: https://www.restaurantstrategypodcast.com/Foundations-b If you want to leave a 5-star rating/review on Apple Podcasts: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809 

    STORYTIME (12) - The Power of Knowing Your Mission and Vision

    Play Episode Listen Later Aug 10, 2026 15:57 Transcription Available


    #575 - STORYTIME (12) - The Power of Knowing Your Mission and Vision ***** Tickets are available now for the Restaurant Profitability Summit! This is our biggest event of the year, but attendance is capped at 200 people. Get your tickets now.  LEARN MORE: https://go.restaurant-strategy.com/summit-2026 ***** This week's episode is brought to you by: MARGIN EDGEVISIT: https://www.marginedge.com/lp/chip This week's episode is brought to you by: RIGHTWORKVISIT: https://right.work/chip ***** Human beings are storytellers. It's how we make sense of the world around us, give meaning to the things we experience. Today I want you to ask yourself whether you know why you exist. Does your staff know? Do your guests? ***** If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset: https://www.therestaurantmarketingmindset.com/ If you're ready to learn more about the P3 Mastermind: https://www.restaurantstrategypodcast.com/p3-mastermind-program If you want a free 30-day trial of our Restaurant Foundations Membership Site: https://www.restaurantstrategypodcast.com/Foundations-b If you want to leave a 5-star rating/review on Apple Podcasts: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809   

    STORYTIME (11) - The Power of Unreasonable Hospitality

    Play Episode Listen Later Aug 6, 2026 18:11 Transcription Available


    #574 - STORYTIME (11) - The Power of Unreasonable Hospitality ***** Tickets are available now for the Restaurant Profitability Summit! This is our biggest event of the year, but attendance is capped at 200 people. Get your tickets now.  LEARN MORE: https://go.restaurant-strategy.com/summit-2026 *****  This week's episode is brought to you by: MARQII VISIT: https://marqii.com/ This week's episode is brought to you by: POPMENUVISIT: https://popmenu.com/restaurantstrategy ***** Human beings are storytellers. It's how we make sense of the world around us, give meaning to the things we experience. Today I want to talk about going out of your way to be hospitable. Way out of your way.  *****  If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset: https://www.therestaurantmarketingmindset.com/  If you're ready to learn more about the P3 Mastermind: https://www.restaurantstrategypodcast.com/p3-mastermind-program If you want a free 30-day trial of our Restaurant Foundations Membership Site: https://www.restaurantstrategypodcast.com/Foundations-b If you want to leave a 5-star rating/review on Apple Podcasts: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809   

    STORYTIME (10) - The Power of Going to the Edges

    Play Episode Listen Later Aug 3, 2026 13:54 Transcription Available


    #573 - STORYTIME (10) - The Power of Going to the Edges ***** Tickets are available now for the Restaurant Profitability Summit! This is our biggest event of the year, but attendance is capped at 200 people. Get your tickets now.  LEARN MORE: https://go.restaurant-strategy.com/summit-2026 ***** This week's episode is brought to you by: MARGIN EDGEVISIT: https://www.marginedge.com/lp/chip This week's episode is brought to you by: RIGHTWORKVISIT: https://right.work/chip ***** Human beings are storytellers. It's how we make sense of the world around us, give meaning to the things we experience. Today I want to talk about standing out.  ***** If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset: https://www.therestaurantmarketingmindset.com/ If you're ready to learn more about the P3 Mastermind: https://www.restaurantstrategypodcast.com/p3-mastermind-program If you want a free 30-day trial of our Restaurant Foundations Membership Site: https://www.restaurantstrategypodcast.com/Foundations-b If you want to leave a 5-star rating/review on Apple Podcasts: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809   

    STORYTIME (9) - How Chef Greg Baxtrom Put Stories Front and Center

    Play Episode Listen Later Jul 30, 2026 19:46 Transcription Available


    #572 - STORYTIME (9) - How Chef Greg Baxtrom Put Stories Front and Center ***** Tickets are available now for the Restaurant Profitability Summit! This is our biggest event of the year, but attendance is capped at 200 people. Get your tickets now.  LEARN MORE: https://go.restaurant-strategy.com/summit-2026 *****  This week's episode is brought to you by: MARQII VISIT: https://marqii.com/ This week's episode is brought to you by: POPMENUVISIT: https://popmenu.com/restaurantstrategy ***** Human beings are storytellers. It's how we make sense of the world around us, give meaning to the things we experience. Today I want to talk about putting kids front and center.  I promise: it changes everything.   *****  If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset: https://www.therestaurantmarketingmindset.com/  If you're ready to learn more about the P3 Mastermind: https://www.restaurantstrategypodcast.com/p3-mastermind-program If you want a free 30-day trial of our Restaurant Foundations Membership Site: https://www.restaurantstrategypodcast.com/Foundations-b If you want to leave a 5-star rating/review on Apple Podcasts: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809   

    STORYTIME (8) - How to Go Above and Beyond with Personal Touches

    Play Episode Listen Later Jul 27, 2026 15:49 Transcription Available


    #571 - STORYTIME (8) - How to Go Above and Beyond with Personal Touches *****  Tickets are available now for the Restaurant Profitability Summit! This is our biggest event of the year, but attendance is capped at 200 people. Get your tickets now.  LEARN MORE: https://go.restaurant-strategy.com/summit-2026 *****  This week's episode is brought to you by: KICKFINVISIT: https://kickfin.com/demo/ This week's episode is brought to you by: AJINOMOTOVISIT: https://ajinomotofoodservice.com/ ***** Human beings are storytellers. It's how we make sense of the world around us, give meaning to the things we experience. Today I want to talk about the power of personal touches.  *****  If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset: https://www.therestaurantmarketingmindset.com/ If you're ready to learn more about the P3 Mastermind: https://www.restaurantstrategypodcast.com/p3-mastermind-program If you want a free 30-day trial of our Restaurant Foundations Membership Site: https://www.restaurantstrategypodcast.com/Foundations-b If you want to leave a 5-star rating/review on Apple Podcasts: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809   

    STORYTIME (7) - The Power of Asking One More Question

    Play Episode Listen Later Jul 23, 2026 14:48 Transcription Available


    #570 - STORYTIME (7) - The Power of Asking One More Question *****  Tickets are available now for the Restaurant Profitability Summit! This is our biggest event of the year, but attendance is capped at 200 people. Get your tickets now.  LEARN MORE: https://go.restaurant-strategy.com/summit-2026 *****  This week's episode is brought to you by: RESTAURANT SCALE SECRETSVISIT: https://restaurantscalesecrets.com/Chip This week's episode is brought to you by: OVATIONVISIT: https://ovationup.com/chip/ ***** Human beings are storytellers. It's how we make sense of the world around us, give meaning to the things we experience. Today I want to talk about why God gave us two ears and one mouth.   ***** If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset: https://www.therestaurantmarketingmindset.com/  If you're ready to learn more about the P3 Mastermind: https://www.restaurantstrategypodcast.com/p3-mastermind-program If you want a free 30-day trial of our Restaurant Foundations Membership Site: https://www.restaurantstrategypodcast.com/Foundations-b If you want to leave a 5-star rating/review on Apple Podcasts: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809 

    STORYTIME (6) - Googling a Broken Ballerina

    Play Episode Listen Later Jul 20, 2026 16:02 Transcription Available


    #569 - STORYTIME (6) - Googling a Broken Ballerina *****  Tickets are available now for the Restaurant Profitability Summit! This is our biggest event of the year, but attendance is capped at 200 people. Get your tickets now.  LEARN MORE: https://go.restaurant-strategy.com/summit-2026 *****  This week's episode is brought to you by: KICKFINVISIT: https://kickfin.com/demo/ This week's episode is brought to you by: AJINOMOTOVISIT: https://ajinomotofoodservice.com/ ***** Human beings are storytellers. It's how we make sense of the world around us, give meaning to the things we experience. Today I want to talk about how you can make people feel "seen."  *****  If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset: https://www.therestaurantmarketingmindset.com/ If you're ready to learn more about the P3 Mastermind: https://www.restaurantstrategypodcast.com/p3-mastermind-program If you want a free 30-day trial of our Restaurant Foundations Membership Site: https://www.restaurantstrategypodcast.com/Foundations-b If you want to leave a 5-star rating/review on Apple Podcasts: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809   

    STORYTIME (5) - Ever Hear the One About the Chicken Trophy?

    Play Episode Listen Later Jul 16, 2026 15:24 Transcription Available


    #568 - STORYTIME (5) - Ever Hear the One About the Chicken Trophy? *****  Tickets are available now for the Restaurant Profitability Summit! This is our biggest event of the year, but attendance is capped at 200 people. Get your tickets now.  LEARN MORE: https://go.restaurant-strategy.com/summit-2026 *****  This week's episode is brought to you by: RESTAURANT SCALE SECRETSVISIT: https://restaurantscalesecrets.com/Chip This week's episode is brought to you by: OVATIONVISIT: https://ovationup.com/chip/ ***** Human beings are storytellers. It's how we make sense of the world around us, give meaning to the things we experience. Today I want to talk about how one of our P3 Members made a chicken trophy to sell more sandwiches.    ***** If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset: https://www.therestaurantmarketingmindset.com/  If you're ready to learn more about the P3 Mastermind: https://www.restaurantstrategypodcast.com/p3-mastermind-program If you want a free 30-day trial of our Restaurant Foundations Membership Site: https://www.restaurantstrategypodcast.com/Foundations-b If you want to leave a 5-star rating/review on Apple Podcasts: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809 

    STORYTIME (4) - WOW Moments Are Almost ALWAYS Manufactured

    Play Episode Listen Later Jul 13, 2026 14:33 Transcription Available


    #567 - STORYTIME (4) - WOW Moments Are Almost ALWAYS Manufactured ***** Tickets are available now for the Restaurant Profitability Summit! This is our biggest event of the year, but attendance is capped at 200 people. Get your tickets now.  LEARN MORE: https://go.restaurant-strategy.com/summit-2026 ***** This week's episode is brought to you by: MARGIN EDGEVISIT: https://www.marginedge.com/lp/chip This week's episode is brought to you by: RIGHTWORKVISIT: https://right.work/chip ***** Human beings are storytellers. It's how we make sense of the world around us, give meaning to the things we experience. Today I want to talk about how we CREATE moments that get people talking.  ***** If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset: https://www.therestaurantmarketingmindset.com/ If you're ready to learn more about the P3 Mastermind: https://www.restaurantstrategypodcast.com/p3-mastermind-program If you want a free 30-day trial of our Restaurant Foundations Membership Site: https://www.restaurantstrategypodcast.com/Foundations-b If you want to leave a 5-star rating/review on Apple Podcasts: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809   

    STORYTIME (3) - Putting Kids at the Center of Everything

    Play Episode Listen Later Jul 9, 2026 13:51 Transcription Available


    #566 - STORYTIME (3) - Putting Kids at the Center of Everything ***** Tickets are available now for the Restaurant Profitability Summit! This is our biggest event of the year, but attendance is capped at 200 people. Get your tickets now.  LEARN MORE: https://go.restaurant-strategy.com/summit-2026 *****  This week's episode is brought to you by: MARQII VISIT: https://marqii.com/ This week's episode is brought to you by: POPMENUVISIT: https://popmenu.com/restaurantstrategy ***** Human beings are storytellers. It's how we make sense of the world around us, give meaning to the things we experience. Today I want to talk about putting kids front and center.  I promise: it changes everything.   *****  If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset: https://www.therestaurantmarketingmindset.com/  If you're ready to learn more about the P3 Mastermind: https://www.restaurantstrategypodcast.com/p3-mastermind-program If you want a free 30-day trial of our Restaurant Foundations Membership Site: https://www.restaurantstrategypodcast.com/Foundations-b If you want to leave a 5-star rating/review on Apple Podcasts: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809   

    STORYTIME (2) - Above and Beyond in Spain

    Play Episode Listen Later Jul 6, 2026 16:19 Transcription Available


    #565 - STORYTIME (2) - Above and Beyond in Spain   ***** Tickets are available now for the Restaurant Profitability Summit! This is our biggest event of the year, but attendance is capped at 200 people. Get your tickets now.  LEARN MORE: https://go.restaurant-strategy.com/summit-2026   ***** This week's episode is brought to you by: MARGIN EDGEVISIT: https://www.marginedge.com/lp/chip This week's episode is brought to you by: RIGHTWORKVISIT: https://right.work/chip ***** Human beings are storytellers. It's how we make sense of the world around us, give meaning to the things we experience. Today I want to talk about the best meal I ever had... and it had very little to do with the food.  ***** If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset: https://www.therestaurantmarketingmindset.com/ If you're ready to learn more about the P3 Mastermind: https://www.restaurantstrategypodcast.com/p3-mastermind-program If you want a free 30-day trial of our Restaurant Foundations Membership Site: https://www.restaurantstrategypodcast.com/Foundations-b If you want to leave a 5-star rating/review on Apple Podcasts: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809   

    STORYTIME (1) - Playing Defense at the Door

    Play Episode Listen Later Jul 2, 2026 15:13 Transcription Available


    #564 - STORYTIME (1) - Playing Defense at the Door ***** Tickets are available now for the Restaurant Profitability Summit! This is our biggest event of the year, but attendance is capped at 200 people. Get your tickets now.  LEARN MORE: https://go.restaurant-strategy.com/summit-2026 *****  This week's episode is brought to you by: MARQII VISIT: https://marqii.com/ This week's episode is brought to you by: POPMENUVISIT: https://popmenu.com/restaurantstrategy ***** Human beings are storytellers. It's how we make sense of the world around us, give meaning to the things we experience. Today I want to talk about "old world hospitality" and what it means for all of us.    *****   If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset: https://www.therestaurantmarketingmindset.com/  If you're ready to learn more about the P3 Mastermind: https://www.restaurantstrategypodcast.com/p3-mastermind-program If you want a free 30-day trial of our Restaurant Foundations Membership Site: https://www.restaurantstrategypodcast.com/Foundations-b If you want to leave a 5-star rating/review on Apple Podcasts: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809   

    How to Work 5 Hours a Week MAX (ENCORE)

    Play Episode Listen Later Jun 29, 2026 18:53 Transcription Available


    #563 - How to Work 5 Hours a Week MAX (ENCORE) *****  The Restaurant Opening Bootcamp will save you tens of thousands of dollars in costly mistakes. Run by restaurant coach, Chris Hughes, this 12-week program will teach you everything you need to know about opening a restaurant. LEARN MORE: https://www.restaurantstrategypodcast.com/restaurant-opening-bootcamp-inqury-form ***** Your restaurant doesn't need you as much as you think...   ***** If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset...  CLICK HERE: https://www.therestaurantmarketingmindset.com/  If you're ready to learn more about the P3 Mastermind... CLICK HERE: https://www.restaurantstrategypodcast.com/p3-mastermind-program If you want a free 30-day trial of our Restaurant Foundations Membership Site... CLICK HERE: https://www.restaurantstrategypodcast.com/Foundations-b If you want to leave a 5-star rating/review on Apple Podcasts... CLICK HERE: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809 

    Eight Crazy Things I Believe About Profitability

    Play Episode Listen Later Jun 25, 2026 23:56 Transcription Available


    #562 - Eight Crazy Things I Believe About Profitability *****  This week's episode is brought to you by: RESTAURANT SCALE SECRETSVISIT: https://restaurantscalesecrets.com/Chip This week's episode is brought to you by: OVATIONVISIT: https://ovationup.com/chip/ ***** The Restaurant Opening Bootcamp will save you tens of thousands of dollars in costly mistakes. Run by restaurant coach, Chris Hughes, this 12-week program will teach you everything you need to know about opening a restaurant. LEARN MORE: https://www.restaurantstrategypodcast.com/restaurant-opening-bootcamp-inqury-form ***** I believe dining out is a luxury product. I believe in 20% profits. I believe you deserve to be compensated. I believe in coaching, not consulting. I believe in the power of community. I believe owners are often a bottleneck and in their businesses. I believe in helping people. I believe in the Abundance Mindset.   ***** If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset...  CLICK HERE: https://www.therestaurantmarketingmindset.com/  If you're ready to learn more about the P3 Mastermind... CLICK HERE: https://www.restaurantstrategypodcast.com/p3-mastermind-program If you want a free 30-day trial of our Restaurant Foundations Membership Site... CLICK HERE: https://www.restaurantstrategypodcast.com/Foundations-b If you want to leave a 5-star rating/review on Apple Podcasts... CLICK HERE: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809 

    The Five Profit Killers and How to Fix Them (ENCORE)

    Play Episode Listen Later Jun 22, 2026 17:53 Transcription Available


    #561 - The Five Profit Killers and How to Fix Them (ENCORE) *****  This week's episode is brought to you by: KICKFINVISIT: https://kickfin.com/demo/ This week's episode is brought to you by: AJINOMOTOVISIT: https://ajinomotofoodservice.com/ ***** The Restaurant Opening Bootcamp will save you tens of thousands of dollars in costly mistakes. Run by restaurant coach, Chris Hughes, this 12-week program will teach you everything you need to know about opening a restaurant. LEARN MORE: https://www.restaurantstrategypodcast.com/restaurant-opening-bootcamp-inqury-form ***** This is what's keeping you at single-digit profits.  *****  If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset...  CLICK HERE: https://www.therestaurantmarketingmindset.com/ If you're ready to learn more about the P3 Mastermind... CLICK HERE: https://www.restaurantstrategypodcast.com/p3-mastermind-program If you want a free 30-day trial of our Restaurant Foundations Membership Site... CLICK HERE: https://www.restaurantstrategypodcast.com/Foundations-b If you want to leave a 5-star rating/review on Apple Podcasts... CLICK HERE: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809   

    This is How to Recession-Proof Your Restaurant

    Play Episode Listen Later Jun 18, 2026 24:43 Transcription Available


    #560 - This is How to Recession-Proof Your Restaurant *****  This week's episode is brought to you by: RESTAURANT SCALE SECRETSVISIT: https://restaurantscalesecrets.com/Chip This week's episode is brought to you by: OVATIONVISIT: https://ovationup.com/chip/ ***** The Restaurant Opening Bootcamp will save you tens of thousands of dollars in costly mistakes. Run by restaurant coach, Chris Hughes, this 12-week program will teach you everything you need to know about opening a restaurant. LEARN MORE: https://www.restaurantstrategypodcast.com/restaurant-opening-bootcamp-inqury-form ***** Business is down. We all know that... so how do you recession-proof your restaurant?  By focusing on these 4 areas!   ***** If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset...  CLICK HERE: https://www.therestaurantmarketingmindset.com/  If you're ready to learn more about the P3 Mastermind... CLICK HERE: https://www.restaurantstrategypodcast.com/p3-mastermind-program If you want a free 30-day trial of our Restaurant Foundations Membership Site... CLICK HERE: https://www.restaurantstrategypodcast.com/Foundations-b If you want to leave a 5-star rating/review on Apple Podcasts... CLICK HERE: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809 

    Tech Integration That Actually Pays Off (ENCORE)

    Play Episode Listen Later Jun 15, 2026 21:18 Transcription Available


    #559 - Tech Integration That Actually Pays Off (ENCORE) *****  This week's episode is brought to you by: KICKFINVISIT: https://kickfin.com/demo/ This week's episode is brought to you by: AJINOMOTOVISIT: https://ajinomotofoodservice.com/ ***** The Restaurant Opening Bootcamp will save you tens of thousands of dollars in costly mistakes. Run by restaurant coach, Chris Hughes, this 12-week program will teach you everything you need to know about opening a restaurant. LEARN MORE: https://www.restaurantstrategypodcast.com/restaurant-opening-bootcamp-inqury-form ***** It's all about tech these days. But the integration is crucial.  *****  If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset...  CLICK HERE: https://www.therestaurantmarketingmindset.com/ If you're ready to learn more about the P3 Mastermind... CLICK HERE: https://www.restaurantstrategypodcast.com/p3-mastermind-program If you want a free 30-day trial of our Restaurant Foundations Membership Site... CLICK HERE: https://www.restaurantstrategypodcast.com/Foundations-b If you want to leave a 5-star rating/review on Apple Podcasts... CLICK HERE: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809   

    The Power of a Week Away from Your Restaurant

    Play Episode Listen Later Jun 11, 2026 19:50 Transcription Available


    #558 - The Power of a Week Away from Your Restaurant ***** The Restaurant Opening Bootcamp will save you tens of thousands of dollars in costly mistakes. Run by restaurant coach, Chris Hughes, this 12-week program will teach you everything you need to know about opening a restaurant.  LEARN MORE: https://www.restaurantstrategypodcast.com/restaurant-opening-bootcamp-inqury-form *****  This week's episode is brought to you by: MARQII VISIT: https://marqii.com/ This week's episode is brought to you by: POPMENUVISIT: https://popmenu.com/restaurantstrategy ***** Do you want to learn more about the next Leadership Retreat?  Email Chip directly: chip@chipklose.com   *****   If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset...  CLICK HERE: https://www.therestaurantmarketingmindset.com/  If you're ready to learn more about the P3 Mastermind... CLICK HERE: https://www.restaurantstrategypodcast.com/p3-mastermind-program If you want a free 30-day trial of our Restaurant Foundations Membership Site... CLICK HERE: https://www.restaurantstrategypodcast.com/Foundations-b If you want to leave a 5-star rating/review on Apple Podcasts... CLICK HERE: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809   

    The Future of AI and Restaurant Robotics

    Play Episode Listen Later Jun 8, 2026 49:09 Transcription Available


    #557 - The Future of AI and Restaurant Robotics ***** The Restaurant Opening Bootcamp will save you tens of thousands of dollars in costly mistakes. Run by restaurant coach, Chris Hughes, this 12-week program will teach you everything you need to know about opening a restaurant. LEARN MORE: https://www.restaurantstrategypodcast.com/restaurant-opening-bootcamp-inqury-form ***** This week's episode is brought to you by: MARGIN EDGEVISIT: https://www.marginedge.com/lp/chip ***** Anyone who attended the NRA Show a few weeks back knows that AI and Robotics are all anyone can talk about. Today's guest, Rich Hull, certainly knows a thing or two about the subject.   MISO ROBOTICS: https://www.misorobotics.com/RICH HULL LINKEDIN: https://www.linkedin.com/in/richardhull/ ***** If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset...  CLICK HERE: https://www.therestaurantmarketingmindset.com/ If you're ready to learn more about the P3 Mastermind... CLICK HERE: https://www.restaurantstrategypodcast.com/p3-mastermind-program If you want a free 30-day trial of our Restaurant Foundations Membership Site... CLICK HERE: https://www.restaurantstrategypodcast.com/Foundations-b If you want to leave a 5-star rating/review on Apple Podcasts... CLICK HERE: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809   

    Marketing is a Long Game Played Daily

    Play Episode Listen Later Jun 4, 2026 18:34 Transcription Available


    #556 - Marketing is a Long Game Played Daily ***** The Restaurant Opening Bootcamp will save you tens of thousands of dollars in costly mistakes. Run by restaurant coach, Chris Hughes, this 12-week program will teach you everything you need to know about opening a restaurant.  LEARN MORE: https://www.restaurantstrategypodcast.com/restaurant-opening-bootcamp-inqury-form *****  This week's episode is brought to you by: MARQII VISIT: https://marqii.com/ This week's episode is brought to you by: POPMENUVISIT: https://popmenu.com/restaurantstrategy ***** Marketing is about consistency... repetition... memory.  You don't have to make a splash; you just have to leave an impression.    *****   If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset...  CLICK HERE: https://www.therestaurantmarketingmindset.com/  If you're ready to learn more about the P3 Mastermind... CLICK HERE: https://www.restaurantstrategypodcast.com/p3-mastermind-program If you want a free 30-day trial of our Restaurant Foundations Membership Site... CLICK HERE: https://www.restaurantstrategypodcast.com/Foundations-b If you want to leave a 5-star rating/review on Apple Podcasts... CLICK HERE: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809   

    Profit is a Skill

    Play Episode Listen Later Jun 1, 2026 18:01 Transcription Available


    #555 - Profit is a Skill ***** The Restaurant Opening Bootcamp will save you tens of thousands of dollars in costly mistakes. Run by restaurant coach, Chris Hughes, this 12-week program will teach you everything you need to know about opening a restaurant. LEARN MORE: https://www.restaurantstrategypodcast.com/restaurant-opening-bootcamp-inqury-form ***** This week's episode is brought to you by: MARGIN EDGEVISIT: https://www.marginedge.com/lp/chip ***** Profit is a skill... which means it can be learned. Systemetized. Optimized.  *****   If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset...  CLICK HERE: https://www.therestaurantmarketingmindset.com/ If you're ready to learn more about the P3 Mastermind... CLICK HERE: https://www.restaurantstrategypodcast.com/p3-mastermind-program If you want a free 30-day trial of our Restaurant Foundations Membership Site... CLICK HERE: https://www.restaurantstrategypodcast.com/Foundations-b If you want to leave a 5-star rating/review on Apple Podcasts... CLICK HERE: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809   

    You're Not Competing With Other Restaurants

    Play Episode Listen Later Apr 30, 2026 13:58 Transcription Available


    #546 - You're Not Competing With Other Restaurants *****  This week's episode is brought to you by: RESTAURANT SCALE SECRETSVISIT: https://restaurantscalesecrets.com/Chip This week's episode is brought to you by: OVATIONVISIT: https://ovationup.com/chip/ ***** You're not competing with other restaurants. You're up against inertia.    ***** If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset...  CLICK HERE: https://www.therestaurantmarketingmindset.com/  If you're ready to learn more about the P3 Mastermind... CLICK HERE: https://www.restaurantstrategypodcast.com/p3-mastermind-program If you want a free 30-day trial of our Restaurant Foundations Membership Site... CLICK HERE: https://www.restaurantstrategypodcast.com/Foundations-b If you want to leave a 5-star rating/review on Apple Podcasts... CLICK HERE: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809   

    Why Food Cost Is a Leadership Issue

    Play Episode Listen Later Apr 27, 2026 11:40 Transcription Available


    #545 - Why Food Cost Is a Leadership Issue *****  This week's episode is brought to you by: KICKFINVISIT: https://kickfin.com/demo/ This week's episode is brought to you by: AJINOMOTOVISIT: https://ajinomotofoodservice.com/ ***** It's not about all those nickels and dimes. It's about the systems that are broken.  *****  If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset...  CLICK HERE: https://www.therestaurantmarketingmindset.com/ If you're ready to learn more about the P3 Mastermind... CLICK HERE: https://www.restaurantstrategypodcast.com/p3-mastermind-program If you want a free 30-day trial of our Restaurant Foundations Membership Site... CLICK HERE: https://www.restaurantstrategypodcast.com/Foundations-b If you want to leave a 5-star rating/review on Apple Podcasts... CLICK HERE: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809   

    Marketing Should Start Inside the Restaurant

    Play Episode Listen Later Apr 23, 2026 13:37 Transcription Available


    #544 - Marketing Should Start Inside the Restaurant *****  This week's episode is brought to you by: RESTAURANT SCALE SECRETSVISIT: https://restaurantscalesecrets.com/Chip This week's episode is brought to you by: OVATIONVISIT: https://ovationup.com/chip/ ***** Great marketing can't make up for a mediocre experience. Start marketing by making a more memorable meal.    ***** If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset...  CLICK HERE: https://www.therestaurantmarketingmindset.com/  If you're ready to learn more about the P3 Mastermind... CLICK HERE: https://www.restaurantstrategypodcast.com/p3-mastermind-program If you want a free 30-day trial of our Restaurant Foundations Membership Site... CLICK HERE: https://www.restaurantstrategypodcast.com/Foundations-b If you want to leave a 5-star rating/review on Apple Podcasts... CLICK HERE: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809   

    Your Systems Are Either Training Your Team... or Replacing You

    Play Episode Listen Later Apr 20, 2026 18:06 Transcription Available


    #543 - Your Systems Are Either Training Your Team... or Replacing You *****  This week's episode is brought to you by: KICKFINVISIT: https://kickfin.com/demo/ This week's episode is brought to you by: AJINOMOTOVISIT: https://ajinomotofoodservice.com/ ***** Stop trying to be a hero. It's not cute anymore. Your job isn't to do it all. It's to teach everyone else how to do it all.  End of story.  *****  If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset...  CLICK HERE: https://www.therestaurantmarketingmindset.com/ If you're ready to learn more about the P3 Mastermind... CLICK HERE: https://www.restaurantstrategypodcast.com/p3-mastermind-program If you want a free 30-day trial of our Restaurant Foundations Membership Site... CLICK HERE: https://www.restaurantstrategypodcast.com/Foundations-b If you want to leave a 5-star rating/review on Apple Podcasts... CLICK HERE: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809   

    Why Discounts Attract the Worst Customers

    Play Episode Listen Later Apr 16, 2026 17:47 Transcription Available


    #542 - Why Discounts Attract the Worst Customers *****  This week's episode is brought to you by: MARQII VISIT: https://marqii.com/ This week's episode is brought to you by: RESTAURANT TECHNOLOGIESVISIT: https://www.rti-inc.com/   ***** PRICE is different than VALUE. The worst customers want the lowest price possible. The best customers want the most for their money.  Make sure you're attracting the right one.    *****   If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset...  CLICK HERE: https://www.therestaurantmarketingmindset.com/   If you're ready to learn more about the P3 Mastermind... CLICK HERE: https://www.restaurantstrategypodcast.com/p3-mastermind-program   If you want a free 30-day trial of our Restaurant Foundations Membership Site... CLICK HERE: https://www.restaurantstrategypodcast.com/Foundations-b   If you want to leave a 5-star rating/review on Apple Podcasts... CLICK HERE: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809   

    The Hidden Cost of Being “Nice”

    Play Episode Listen Later Apr 13, 2026 15:23 Transcription Available


    #541 - The Hidden Cost of Being “Nice” ***** This week's episode is brought to you by: MARGIN EDGEVISIT: https://www.marginedge.com/lp/chip This week's episode is brought to you by: DAVOVISIT: https://davosalestax.com/RestaurantStrategy ***** NICE is different than KIND. Let's talk about why you being nice is costing you people and money.  *****   If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset...  CLICK HERE: https://www.therestaurantmarketingmindset.com/   If you're ready to learn more about the P3 Mastermind... CLICK HERE: https://www.restaurantstrategypodcast.com/p3-mastermind-program   If you want a free 30-day trial of our Restaurant Foundations Membership Site... CLICK HERE: https://www.restaurantstrategypodcast.com/Foundations-b   If you want to leave a 5-star rating/review on Apple Podcasts... CLICK HERE: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809   

    The Myth of Word of Mouth

    Play Episode Listen Later Apr 9, 2026 14:35 Transcription Available


    #540 - The Myth of Word of Mouth *****  This week's episode is brought to you by: MARQII VISIT: https://marqii.com/ This week's episode is brought to you by: RESTAURANT TECHNOLOGIESVISIT: https://www.rti-inc.com/   ***** Word-of-Mouth is a result. What you need is a system for making it happen.    *****   If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset...  CLICK HERE: https://www.therestaurantmarketingmindset.com/   If you're ready to learn more about the P3 Mastermind... CLICK HERE: https://www.restaurantstrategypodcast.com/p3-mastermind-program   If you want a free 30-day trial of our Restaurant Foundations Membership Site... CLICK HERE: https://www.restaurantstrategypodcast.com/Foundations-b   If you want to leave a 5-star rating/review on Apple Podcasts... CLICK HERE: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809   

    Why “Trusting Your Managers” Is Costing You Money

    Play Episode Listen Later Apr 6, 2026 16:43 Transcription Available


    #539 - Why “Trusting Your Managers” Is Costing You Money ***** This week's episode is brought to you by: MARGIN EDGEVISIT: https://www.marginedge.com/lp/chip This week's episode is brought to you by: DAVOVISIT: https://davosalestax.com/RestaurantStrategy ***** One of the most important aspects of the P3 Mastermind is to help owners get themselves out of the operation. The way we do that is through delegating and outsourcing. But blindly trusting your team does not work. You have to give them systems and structure.  That's what today's episode is all about.  *****   If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset...  CLICK HERE: https://www.therestaurantmarketingmindset.com/   If you're ready to learn more about the P3 Mastermind... CLICK HERE: https://www.restaurantstrategypodcast.com/p3-mastermind-program   If you want a free 30-day trial of our Restaurant Foundations Membership Site... CLICK HERE: https://www.restaurantstrategypodcast.com/Foundations-b   If you want to leave a 5-star rating/review on Apple Podcasts... CLICK HERE: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809   

    Social Media is NOT Content, It's Communication at Scale

    Play Episode Listen Later Apr 2, 2026 16:06 Transcription Available


    #538 - Social Media is NOT Content, It's Communication at Scale *****  This week's episode is brought to you by: RESTAURANT SCALE SECRETSVISIT: https://restaurantscalesecrets.com/Chip This week's episode is brought to you by: OVATIONVISIT: https://ovationup.com/chip/ ***** Social Media isn't about likes and followers. It's not about keeping up with trends or going viral. It's an opportunity for you to tell your story over and over again to the world.  Get used to repeating yourself.    *****   If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset...  CLICK HERE: https://www.therestaurantmarketingmindset.com/   If you're ready to learn more about the P3 Mastermind... CLICK HERE: https://www.restaurantstrategypodcast.com/p3-mastermind-program   If you want a free 30-day trial of our Restaurant Foundations Membership Site... CLICK HERE: https://www.restaurantstrategypodcast.com/Foundations-b   If you want to leave a 5-star rating/review on Apple Podcasts... CLICK HERE: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809   

    Menus Are Operational Tools, Not Art Projects

    Play Episode Listen Later Mar 30, 2026 18:58 Transcription Available


    #537 - Menus Are Operational Tools, Not Art Projects *****   This week's episode is brought to you by: KICKFINVISIT: https://kickfin.com/demo/ This week's episode is brought to you by: AJINOMOTOVISIT: https://ajinomotofoodservice.com/ ***** We are in the business of "selling things." And there is one piece of sales colateral you give to every single person who walks into your restaurant. What is it?  Your menu.  The question is whether that menu is doing the heavy lifting you need it to do.  *****  If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset...  CLICK HERE: https://www.therestaurantmarketingmindset.com/ If you're ready to learn more about the P3 Mastermind... CLICK HERE: https://www.restaurantstrategypodcast.com/p3-mastermind-program If you want a free 30-day trial of our Restaurant Foundations Membership Site... CLICK HERE: https://www.restaurantstrategypodcast.com/Foundations-b If you want to leave a 5-star rating/review on Apple Podcasts... CLICK HERE: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809   

    Stop Chasing New Guests

    Play Episode Listen Later Mar 26, 2026 13:36 Transcription Available


    #536 - Stop Chasing New Guests *****  This week's episode is brought to you by: RESTAURANT SCALE SECRETSVISIT: https://restaurantscalesecrets.com/Chip This week's episode is brought to you by: OVATIONVISIT: https://ovationup.com/chip/ ***** Customer Acquisition is a crucial piece of any restaurant's marketing plan... but only if there's a clear strategy to get them back.    *****   If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset...  CLICK HERE: https://www.therestaurantmarketingmindset.com/   If you're ready to learn more about the P3 Mastermind... CLICK HERE: https://www.restaurantstrategypodcast.com/p3-mastermind-program   If you want a free 30-day trial of our Restaurant Foundations Membership Site... CLICK HERE: https://www.restaurantstrategypodcast.com/Foundations-b   If you want to leave a 5-star rating/review on Apple Podcasts... CLICK HERE: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809   

    The Real Reason Your Labor Is Out of Control

    Play Episode Listen Later Mar 23, 2026 17:03 Transcription Available


    #535 - The Real Reason Your Labor Is Out of Control *****   This week's episode is brought to you by: KICKFINVISIT: https://kickfin.com/demo/ This week's episode is brought to you by: AJINOMOTOVISIT: https://ajinomotofoodservice.com/ ***** Stop trying to "cut labor."  Start redesigning your restaurant. *****  If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset...  CLICK HERE: https://www.therestaurantmarketingmindset.com/ If you're ready to learn more about the P3 Mastermind... CLICK HERE: https://www.restaurantstrategypodcast.com/p3-mastermind-program If you want a free 30-day trial of our Restaurant Foundations Membership Site... CLICK HERE: https://www.restaurantstrategypodcast.com/Foundations-b If you want to leave a 5-star rating/review on Apple Podcasts... CLICK HERE: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809   

    You Don't Have a Marketing Problem, You Have a Clarity Problem

    Play Episode Listen Later Mar 19, 2026 13:37 Transcription Available


    #534 - You Don't Have a Marketing Problem, You Have a Clarity Problem *****  This week's episode is brought to you by: MARQII  MARQII is your one-stop-shop for listings management and reputation management. Collect reviews in one place to make responding easy and effortless and win the SEO game to land at the top of more search results. Win back guests and put more butts in the seats with Marqii.  VISIT: https://marqii.com/ ***** This week's episode is brought to you by: RESTAURANT TECHNOLOGIES Simplify and automate your back of house operations with RESTAURANT TECHNOLOGIES and their cooking oil management program. These guys take the dirtiest job out of your kitchen!  VISIT: https://www.rti-inc.com/   ***** You're not for EVERYONE. Not even close. In fact, figuring out who you're NOT for is a great way to figure our who you ARE for. Clarity is like a knife cutting right to the heart of things. Get small. Stay focused. Solve a problem for someone.    *****   If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset...  CLICK HERE: https://www.therestaurantmarketingmindset.com/   If you're ready to learn more about the P3 Mastermind... CLICK HERE: https://www.restaurantstrategypodcast.com/p3-mastermind-program   If you want a free 30-day trial of our Restaurant Foundations Membership Site... CLICK HERE: https://www.restaurantstrategypodcast.com/Foundations-b   If you want to leave a 5-star rating/review on Apple Podcasts... CLICK HERE: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809   

    Busy Is NOT Profitable

    Play Episode Listen Later Mar 16, 2026 15:54 Transcription Available


    #533 - Busy Is NOT Profitable ***** This week's episode is brought to you by: OVATION OVATION provides frictionless feedback, streamlined guest recovery, and operational insights – all focused on the guest and perfected for restaurants. VISIT: https://ovationup.com/chip/ ***** This week's episode is brought to you by: DAVO Automate your sales taxes using DAVO BY AVALARA. The software integrates with most POS systems. It sets aside your sales taxes, files on time, and submits payments before the deadline. VISIT: https://davosalestax.com/RestaurantStrategy ***** Busy is NOT the goal. Profit is.  A business that runs itself... that provides. For your employees, your partners, and your guests.  Busy is a trap. Profit is freedom.  *****   If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset...  CLICK HERE: https://www.therestaurantmarketingmindset.com/   If you're ready to learn more about the P3 Mastermind... CLICK HERE: https://www.restaurantstrategypodcast.com/p3-mastermind-program   If you want a free 30-day trial of our Restaurant Foundations Membership Site... CLICK HERE: https://www.restaurantstrategypodcast.com/Foundations-b   If you want to leave a 5-star rating/review on Apple Podcasts... CLICK HERE: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809   

    The Connection Between Marketing and Culture (ENCORE)

    Play Episode Listen Later Mar 12, 2026 20:06 Transcription Available


    #532 - The Connection Between Marketing and Culture (ENCORE) *****  This week's episode is brought to you by: MARQII  MARQII is your one-stop-shop for listings management and reputation management. Collect reviews in one place to make responding easy and effortless and win the SEO game to land at the top of more search results. Win back guests and put more butts in the seats with Marqii.  VISIT: https://marqii.com/ ***** This week's episode is brought to you by: RESTAURANT TECHNOLOGIES Simplify and automate your back of house operations with RESTAURANT TECHNOLOGIES and their cooking oil management program. These guys take the dirtiest job out of your kitchen!  VISIT: https://www.rti-inc.com/   ***** "People like US do things like THIS." -Seth Godin "Culture exists. Always. The question is whether you get to craft it." -Chip Klose   *****   If you want to snag a copy of Chip's book, The Restaurant Marketing Mindset...  CLICK HERE: https://www.therestaurantmarketingmindset.com/   If you're ready to learn more about the P3 Mastermind... CLICK HERE: https://www.restaurantstrategypodcast.com/p3-mastermind-program   If you want a free 30-day trial of our Restaurant Foundations Membership Site... CLICK HERE: https://www.restaurantstrategypodcast.com/Foundations-b   If you want to leave a 5-star rating/review on Apple Podcasts... CLICK HERE: https://podcasts.apple.com/us/podcast/restaurant-strategy/id1457379809   

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