Podcast appearances and mentions of hayley akins

In the latest episode of the School of Motion Podcast, host Joey Korenman sits down with industry veteran Joel Pilger—a name synonymous with success in the motion design world. With a career spanning over two decades, Joel has: - Founded and led Impossible Pictures, a top creative studio that grossed over $40 million and garnered major awards. - Advised leading independent studios worldwide, including Cream, Giant Ant, Laundry, Mighty Nice, Polyester, Sarofsky, and STATE. - Launched FORUM, a community where studio founders master the art of business together. Tune in as Joel shares invaluable insights on not just surviving, but thriving, in the evolving motion design landscape.   See the corresponding blog post here: https://www.schoolofmotion.com/blog/joel-pilger    

In this conversation, Matt Vojacek and Shelby Hagerdon discuss the current state of the motion design industry with guest Hayley Akins from Motion Hatch. They explore the challenges faced by freelancers and studios in a competitive market, the impact of economic fluctuations, and the importance of self-reflection and niche marketing. Hayley shares insights on building a business in difficult times, the role of social media, and overcoming fears associated with putting oneself out there. 

This week, Joey sits down with Hayley Akins, the founder of Motion Hatch to uncover smart strategies for building a motion design business! If you're a motion designer or animator struggling with the business side of things—like finding clients, pricing your work, or just keeping your head above water—this episode is a MUST-LISTEN! Get the show notes on our blog: http://www.schoolofmotion.com/blog/motion-design-business-hayley-akins

Marketing a business on social media is hard enough. Try adding a personal brand on top of that. How do you make it work?  That's what my guest Hayley Akins, founder of Motion Hatch, the premier online learning hub for motion designers, is sharing in this episode. Hayley has experienced some serious growth on LinkedIn, TikTok, and Instagram, all while managing her business and personal brand. Her secret?  She doesn't do it alone. Listen in to hear how she's working with her social media manager to find success on social and how you can make the decision to add a social media manager to your team.  In this episode of the podcast, we talk about:  Knowing when it's time to ask for help Hayley's Start to Finish YouTube process  Discoverability platforms vs. retention platforms How one reel turned into 100 leads One-person strategy meetings And so much more!   This Episode Was Made Possible By: Social Media Starter Kit Free Course The Social Media Starter Kit is your chance to pull back the curtain and get insights on how to build a social media strategy that works for you, learn how to create (and implement) a simple and effective content plan, convert followers into buyers, and much more. Register for this FREE course and gain the confidence you need to use social media as a tool to grow your business: https://onlinedrea.com/free   About the Guest: Hayley Akins spent the last 15 years working in the motion design industry. For the past 5 years she's been teaching and coaching freelance motion designers and small studios on how to start, run and grow their businesses. Hayley started Motion Hatch in 2017 after being frustrated by the lack of information out there about building a successful motion design business. Since then she's seen the most common challenges that hold many motion designers back. This has given her insight into what works to build a business that's in your control and gives you the freedom to choose how you spend your time. From coaching and teaching motion designers and studio owners to build the business that excites them, Hayley has distilled the best strategies she knows down to create programs and courses and help you to build a motion design business that experiences sustainable growth and feels authentic to you. Website: https://motionhatch.com Instagram: https://www.instagram.com/motionhatch TikTok: https://www.tiktok.com/@motionhatch YouTube: https://www.youtube.com/@MotionHatch LinkedIn: https://www.linkedin.com/school/motionhatch/ Facebook: https://www.facebook.com/motionhatch/   Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/257

Lots of people look at the overnight success of creators, and wonder why it's not happening for them. But the truth is…it wasn't overnight. There's a lot of trial and error, learning, and adjusting until you get it right. And that's what Haley Akins is here to talk about today. She's had quite a journey as a motion designer, surviving the death of Flash to emerge as a course creator and educator showing a new generation of motion designers how to be successful. And she does it with a little help from YouTube.Top Takeaways Play with gateway videos. Look for popular topics on YouTube, and make a video about them to get people subscribed. They give them lots of value. Looks like VidIQ and TubeBuddy can be super helpful. Be sure to look at the analytics and see what's working for you and what isn't YouTube loves consistency and predictability. It takes time to become successful on YouTube. Be patient, and keep going. Show Notes Hayley Akins Hayley on Twitter Hayley on Instagram Hayley on Linkedin Podcast Liftoff Jack Thomas The YouTube Formula What Would You Do with an Extra 10 Hours Per Month? Making the Most of Your Stream Deck with Cat Mulvihill Sponsored by: Groundhogg | Learndash Get your FREE copy of my Automations Library ★ Support this podcast ★

After our episode on Community Building, Hayley Akins and Knifeson Yu join She Drew That founder, Hannah Lau-Walker for a Q&A. They chat about what they've been up to in the last year and answer some audience questions.September 2022Show Notes below:If you'd like to be kept up to date with our latest release you can join our newsletter:eepurl.com/goYUNTShe Drew That:www.shedrewthat.com/Follow us on:Instagram: www.instagram.com/shedrewthat/Vimeo: vimeo.com/shedrewthatLinkedIn: www.linkedin.com/company/she-drew-thatSHOW NOTESMusic designed by Olga WojciechowskaKnifeson YuOnion Ghost HKHayley AkinsMotion Hatch InstagramMotion Hatch WesbiteMotion Hatch YouTube ChannelHannah Lau-WalkerOnion Ghost Live Event Motion Hatch Youtube ChannelMotion Hatch PodcastMotion Hatch Rocket Fuel RoadmapCircle Social MediaSlackDiscordNotionShe Drew That MentoringMotion Hatch FacebookSocial Media GuideJoe WalkerJoe Walker in LinkedIn PostsLinkedIn#buildinpublicManchester Animation Festival Hosted on Acast. See acast.com/privacy for more information.

In our ninth episode we will hear from the wonderful founder and CEO of Motion Hatch, Hayley Akins and the brilliant Knifeson Yu, founder of Onion Ghost. This month they'll be chatting about community building, how they originate and grow.Recorded September 2021. Show Notes below.If you'd like to be kept up to date with our latest release you can join our newsletter:eepurl.com/goYUNTShe Drew That:www.shedrewthat.com/Follow us on:Instagram: www.instagram.com/shedrewthat/Vimeo: vimeo.com/shedrewthatLinkedIn: www.linkedin.com/company/she-drew-thatSHOW NOTESMusic designed by Olga WojciechowskaOnion Ghost HKMotion HatchMotion Hatch InstagramMotion Hatch YouTubeClient QuestFreelance Contract BundleMaster MindPanimationDiscordClubhouse Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.

Hayley Akins of MotionHatch joins us to talk Freelance, Social Media, and getting more clients.

Indeed, there is no one-size-fits-all approach to achieving purposeful work in freelancing. However, systems created by individuals who came before us can be an effective tool for guiding us on our journey. In this episode, Luke welcomes Hayley Akins to talk about finding meaningful work. Hayley is the founder of Motion Hatch and a motion designer and animator. She has nine years of motion design expertise and has worked with high-profile clients like Google, the BBC, the United Nations, and the Gates Foundation. Hayley wants to be a part of projects that positively impact the world. As a result, she founded Motion Hatch, an online learning hub for motion designers and animators that provides training materials, resources, community, and podcasts to help them do better business. Highlights Who is Hayley Akins? - 0:01 How do you find impactful work as a freelancer? - 1:42 Three ways to niche down - 3:49 There is no one way to get clients: building systems and testing them out - 5:26 Four A's Freelance Funnel - 8:00 How Hayley got into podcasting, motion design, and Motion Hatch - 12:52 The game plan for launching motion hatch original videos - 22:17 Accountability: getting the work done and making SMART goals - 26:29 SMART goal vs. DUMB goal - 28:50 Keeping things organized: utilizing a project management tool - 31:33 Productivity is a practice - 39:12 Resources from Hayley's website - 41:09 Episode Resources Connect with Luke Thompson LinkedIn: https://www.linkedin.com/in/luke-thompson-97281555/ Instagram: https://www.instagram.com/lukethompsonfilm/?hl=en ActionVFX Instagram: https://www.instagram.com/actionvfxofficial/?hl=en https://www.actionvfx.com/blog?category=podcast https://www.actionvfx.com/ Connect with Hayley Akins Free 5-day Course: https://www.motionhatch.com/actionVFX Youtube: https://www.youtube.com/c/motionhatch Facebook: https://www.facebook.com/motionhatch/ https://www.hayleyakins.com/ 

When Motion Hatch first started it was a side hustle, now it's a company! Have you considered starting your own motion design project to help you grow your career? Our founder Hayley Akins explains how and why she started this motion design podcast and what she's learnt along the way. About Hayley Akins Hayley started Motion Hatch with the aim of helping freelance motion designers with the business side of motion design – but she wasn't sure how to achieve this. At the time, Hayley felt she had three choices for a motion design project: a podcast, blog or YouTube channel (she now has all three!). Initially Hayley didn't feel confident filming videos and writing wasn't her passion, so she decided to focus on creating her own motion design podcast. Read the full shownotes.

How to start and run your own vegan podcast. Join us for this special celebratory show as we reach episode 50! To celebrate, we are joined by three vegan podcasting legends to get their advice, stories and tips on how to run your own successful podcast. Each of our guests have over 100 podcast episodes under their belt and you will learn: Why you or your business should have your own podcast; How to start, and if you need expensive equipment and software; How to find high-quality people to interview; How to use your website to pre-qualify your guests; How to keep your motivation going and your quality of content high; Using your podcast to find more customers and develop a relationship with potential clients; Where to promote your podcast to pick up more listeners and how to use your podcasting to further the vegan agenda, even if you're not leading with a vegan message on your show. Our three guests are: Katrina Fox - Journalist, author, animal activist and host of the Vegan Business Talk Podcast and the VIVAS - Conversations with Vegan Women Leaders Podcast. Jim Moore - Host of the Bloody Vegans Podcast and podcast mentor and editor. Hayley Akins - Vegan motion designer, mentor and host of the Motion Hatch Podcast. And as always, hosted by our own David Pannell - Co-Founder of Vegan Business Tribe, host of The Vegan Business Tribe Podcast and vegan business advocate. About Vegan Business Tribe Hosted by Vegan Business Tribe co-founder, David Pannell. Lisa & David have worked with some of the largest high-street brands and food manufacturers to help them understand and connect with the vegan marketplace. David is also the official UK agent for The Vegan Society's Vegan Trademark and Lisa writes the monthly business column in Vegan Food & Living - the biggest vegan print publication in the UK. Vegan Business Tribe is where they give back with weekly content, seminars, business clinics, networking events, mentoring and online courses to help you create a successful vegan business. If you want to go beyond the podcast and connect with our community of like-minded vegan entrepreneurs or get support from Lisa & David, then head over to https://veganbusinesstribe.com/ (www.veganbusinesstribe.com) where you will be welcomed with open arms!

Our Mastermind Mentors have a wealth of experience behind them. So when we gave our students the opportunity to hop onto Clubhouse and ask for their advice about something they’re struggling with in their careers, they jumped at the chance. About the Mograph Mastermind Mentors  Hayley Akins is the Founder of Motion Hatch. Jess Peterson leads business, operations, and concept development at Mighty Oak, an award-winning creative studio specializing in hand-made animation and design.  Monique is a San Francisco-based, Miami-born, animator, illustrator, and director. Christopher Bernal is a Bay Area Motion Designer with over a decade of experience in the animation industry. And Jason Mallet is an award-winning freelance motion designer and video editor. About the Mograph Mastermind students Gabrielle is a motion designer and illustrator from Philadelphia. She’s a serial Mastermind student who has enjoyed the program so much, she’s returned more than once! She’s joined by student Brent, a freelance motion designer and animator and Ivan, a motion designer from California. In today’s episode, they asked the Mograph Mastermind Mentors to help them to tackle the biggest issue they’re currently facing in their careers.  Read the full shownotes here. Apply for a place on the Mograph Mastermind before registration closes. Download our free Social Media Guide for Motion Designers.

Hayley Akins runs an online education company called Motion Hatch. They help motion designers with their businesses and creative careers. Hayley and Chris discuss her journey from studying film production, working for Google and the transition from full time to freelance to ultimately, starting her own community focused business. Thanks to Gusto for sponsoring this episode - gusto.com/futur Learn more about your ad choices. Visit megaphone.fm/adchoices

Imposter syndrome sucks. At some point we've all had it, and the sad truth is that young artists are swindled by companies trying to get great work without paying for it. Host Mike Pecci reiterates this message on the show constantly: You need to charge enough for your work. Don't let these assholes take advantage of you. In the motion design world, Hayley Akins is one of the loudest voices promoting that same message. She founded Motion Hatch to focus on the business side of motion design and begin the conversation of what and how to charge fairly for your work. This is an episode where you're going to want to take notes. Your bank account will thank you. Follow Motion Hatch on Instagram: instagram.com/motionhatch Check out Motion Hatch: http://motionhatch.com/ And Client Quest: https://motionhatch.com/client-quest Let Hayley know your thoughts on the episode: hello@motionhatch.com Mike Pecci's IG: instagram.com/mikepecci ILWP's IG: instagram.com/inlovewiththeprocesspod ILWP Subreddit: www.reddit.com/r/inlovewiththeprocess Seth Godin's "The Dip" is available on Amazon. I checked. It costs money, obviously, but it's there. ILWP Episodes mentioned in the episode: https://www.inlovewiththeprocess.com/the-film-crew/ep88-brett-bachman https://www.inlovewiththeprocess.com/chefs/ep81-allthingsbbq The Episode is Sponsored by: Puget Systems: puget.systems/go/inlovewiththeprocess Puget Systems Consultation: www.pugetsystems.com/landing/Puget-…_hsmi=86870814 Quasar Science: www.quasarscience.com/ Industry Jump IG: www.instagram.com/industryjump/ Industry Jump: www.industryjump.com/ Support our show by signing up for a 30 day free trial at www.audibletrial.com/InLoveWithTheProcess ILWP Sponsor Page: www.inlovewiththeprocess.com/sponsors

Coming up with a budget for clients and knowing what to charge for your motion design work is a common point of confusion. To shed some light on this, I’ve brought on a special co-host to answer some tough questions on charging for your projects and building industry relationships. Kyle Hamrick is a motion designer and educator based in Kansas City. He hosts a weekly live show on YouTube with Evan Abrams, Motion Design Hotline. As a freelancer, Kyle creates everything from animated explainer videos to live event visuals; from IMAX documentaries to full graphics packages for professional sports franchises. How to charge for motion design Today, we get into how to determine what you charge prospective clients and how to understand their wants and needs. There’s no single answer here. Rather, there are many factors that all need to be considered. Determine how long a motion design project will take A particular challenge of freelancers is time management. Kyle and I recommend tracking your time. This will help you determine your actual productivity. It will also increase your efficiency and help you determine what your time is actually worth. Recognize the value you provide as a motion designer Most of all, it comes down to recognizing the value you provide. What you do helps others save time and make money. Understanding this leads to a mindset in which you can be of real service for your clients while earning the right compensation for what you do.   In this episode Factors to consider when determining clients’ budgets Managing the challenges of time management as a freelancer The importance of advocating for yourself when factors are outside of your control How to know when to say no to a client Building connections within your industry as a way to get referrals  Quotes “If you want to be making $300,000 a year, then figure out what you need to be charging to do that. If you want to make $20,000 a year and spend most of your time surfing in Asia, figure out what you need to do that. That’s the thing about freelancing. You get to decide what these things mean for you.” [8:07] “You’re going to make mistakes and that’s okay. You’re going to underbid a project and regret it and be mad at yourself.” [11:08] “Don’t forget to advocate for yourself. Just because someone works at an agency does not necessarily mean they know what they’re doing. And just because someone works at a cool production company, they very well might know what they’re doing, but they’re too busy to pay attention to your project.” [25:23] “If you say yes to that crumby project today and then a really good project falls into your lap tomorrow, which one are you going to have to do? The one you already agreed to, right?” [36:47]   Links Find Kyle Hamrick online Follow Kyle on Twitter | Linkedin | Instagram   Motion Design Hotline Episode 47 with Evan Abrams Episode 64 with Blair Enns Wipster Loom   Join the Client Quest Waitlist   Thanks for Listening! To share your thoughts: Leave a note in the comment section below. Share this show on Twitter, Facebook, or Pinterest. To help out the show: Leave an honest review on iTunes. Your ratings and reviews really help. Subscribe on iTunes. Podcast music licensed by Big Waves sonosanctus.com dankoch.net Some of the links above are affiliate links. Basically, this means that if you decide to make a purchase through one of these links, we will earn a small commission, at no extra cost to you. You can be sure that we would recommend these products whether or not we made any commission on them. Please don’t spend your money on them if you don’t think that they will truly help you improve your business, although, in our experience, they will.

Today I want to talk to you about the number one thing that changed my motion design career. It’s masterminds! In case you don’t know what a mastermind is or you aren’t clear how they work, I’m here to tell you all about it. A mastermind is a peer support group where you can learn and grow together. I tell the story of how mastermind groups led me to where I am today. It really has made all the difference and I owe the existence of this podcast to it.  So that you can get the most out of a support group, I share my top seven tips for masterminds. This ranges from having a consistent time for your meetings, using a professional facilitator, being honest and open, and asking specific questions. Masterminds also provide many opportunities for networking. How do you think a mastermind can help move your career forward? Let’s talk in the comments! If you want to join our Mograph Mastermind you can apply here.    In this episode How joining a mastermind changed my whole career for the better The importance of consistency and commitment How a host or facilitator can keep your mastermind on track Why openness and vulnerability is a necessary part of any group The role of masterminds to create networking connections   Quotes “If it wasn’t for mastermind groups, I wouldn’t be speaking to you on this podcast.” [1:06] “When you’re building a new business or are in a big transition, having a support network is really vital to your success.” [3:59] “Everybody has imposter syndrome. It’s about being vulnerable in your work and our business and getting feedback from other people and opening up.” [7:17]   Links Join the next Mograph mastermind! Location Indie Episode 38 with Donna McAvoy Episode 51 with Allison Butler Episode 53 with Chris Field Episode 46 with Jess & Christopher   Thanks for Listening! To share your thoughts: Leave a note in the comment section below. Share this show on Twitter, Facebook, or Pinterest. To help out the show: Leave an honest review on iTunes. Your ratings and reviews really help. Subscribe on iTunes. Podcast music licensed by Big Waves sonosanctus.com dankoch.net Some of the links above are affiliate links. Basically, this means that if you decide to make a purchase through one of these links, we will earn a small commission, at no extra cost to you. You can be sure that we would recommend these products whether or not we made any commission on them. Please don’t spend your money on them if you don’t think that they will truly help you improve your business, although, in our experience, they will.  

Hayley Akins joins us to talk about Motion Hatch, the new Mastermind Program, Freelancing, Goals, To-do Lists, Contracts, Calendars, and Work/Life balance.

This week, Hayley Akins joins us to talk about setting goals. How to go about it in your career, or personally, and how her quarterly mastermind group can help you with goals too. If you'd like to join in a call or get the full call notes, check out https://www.mondaymeeting.org.

Hayley felt trapped working in-house on projects that didn’t inspire her, and although she moved from a sports broadcasting company to work with Google’s internal production team, she didn’t quite find the spark she was looking for. Since going freelance, Hayley’s found a way to attract the kind of projects that matter to her, and she’s produced work for both the Bill Gates Foundation and the United Nations. She’s also found time for her own projects, including Motion Hatch, a podcast and online learning hub for freelance motion designers and animators. “When I was younger, I felt like I didn't have as much control over my own destiny as I do now,” says Hayley. “Now I know that I can do anything I want if I try hard enough.” This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze. With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax. To claim your 1-month free trial, visit FreeAgent.com/beingfreelance Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community! You'll also find useful links for this episode. That's beingfreelance.com Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland Who the hell is Steve Folland? You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.

As we approach the end of the year, I want to talk to you a bit about goals. Maybe you feel like you haven’t achieved all you wanted to or don’t exactly know what your next steps are. You’re not alone if you feel overwhelmed and exhausted. I certainly have these feelings, but I’ve found some things that help.  In this solo episode, I share some of my tips for you when it comes to setting goals for the end of this year or going into the next. I'll tell you about some of the strategies that I’ve found helpful for setting attainable and meaningful goals and how I put them into action. A key part of this is keeping your business goals in alignment with your personal goals. To help with this, I explain an exercise that I highly recommend that we all try to envision our perfect day. By starting with an idea of what you’d like your life to look like in three years and working backward, you can start to get an idea of what you need to do in the short, medium, and long term to reach it. I also discuss the importance of accountability and focus for attaining your goals.   In this Episode What running taught me about setting goals for work How to align your business goals with what’s personally meaningful Some thought experiments and exercises to try for helping to set goals for the future Setting a different focus depending on the season or quarter How to keep yourself accountable for achieving your goals   Quotes “You shouldn’t wait until January to make New Year's resolutions that you’re just going to give up by February. We need to do really start thinking about this stuff now and put in a plan.” [2:23] “You need to turn your to-do list into priorities based on what will move your career and your business forward.” [7:22] “I think we should think about our lives and what we want our lives to look like to help build your business around that.” [11:39] “We can all feel like we aren’t getting anything done, but we never actually give ourselves permission to organize our lives and we say yes to everything that pops into our inbox. You can plan your year actually. You have permission to do that.” [12:49]   Links Episode 28 with Joe Donaldson Episode 8 with Austin Saylor Couch to 5k The E-Myth Revisited by Michael E Gerber  Mograph Mastermind Program Download the Perfect Day and SMART Goals Exercise

Today we're joined by Hayley Akins from the Motion Hatch podcast. Hayley's podcast focuses more on the business side of freelance, and has some really amazing guests on her show. Hayley recently created a fantastic resource for freelancers called "The Freelance Contract Bundle". On this episode we talk to Hayley about this helpful resource for freelancers, and also talk about her background in the field. She talks about what brought her to create this tool, and also what she values in her own career.  You can find more information about The Freelance Contract Bundle at this link: http://motionhatch.com/monocle -------- Links to topics mentioned in this episode -  Motion Hatch Podcast with US lawyer   Motion Hatch Podcast with UK Solicitor Part 1   Motion Hatch Podcast with UK Solicitor Part 2   Location Indie   The Freelance Manifesto   The Futur   Bingomation   Keyframes ----------------------------------------------------------------------- *Music provided by Wesley Slover - www.sonosanctus.com

ONE HUNDRED EPISODES. Where to even begin? I’ve been thinking a lot about the significance of this milestone over the past few weeks as we’ve been approaching this episode and while I recognize it as a meaningful achievement, it’s also incredibly humbling. And in this episode, I want to share some of my personal lessons, some insight into the exciting future of Studio Sherpas, as well as turn over the mic to our community. The past two years of Studio Sherpas have been filled with countless ups, downs, triumphs, and struggles, both personally, and professionally. But the constant driving force for me has always been you, the listeners and this incredible community built together. Whether you’ve been with us since last week, or from episode 1 over two years ago, there’s no such thing as Studio Sherpas without you. In this episode, we hear from a number of our listeners, past guests, a former co-host, as well as me, Ryan as I share some of my takeaways from our guests and community, as well as a look ahead at what’s next for Studio Sherpas and how you can be a part of it! If you weren’t able to get an audio clip in for the episode but want to share how Studio Sherpas has had an impact, big or small, on your business and/or life, please, please, PLEASE leave me a comment on the episode post! Links: Be sure to take the Studio Sherpas survey for a chance to win some incredible prizes (if we do say so ourselves!) Subscribe to the SSP Youtube Channel for some exciting updates coming in 2019! Smart Passive Income Podcast w/ Pat Flynn Built To Sell by John Warrillow Episodes Referenced: Episode 2: Charge More, Shoot Less, and Travel w/ Ray Roman Episode 42: The Most Fun Legal Advice You’ll Ever Get w/ Colleen Bezich Episode 60: How To Get The Clients You Want Through Relationship Building w/ Josh Gooden & Serena Jae Episode 75 How To Boost Your Creativity, Efficiency & Sales With Processes w/ Doug Darling Episode 77 Does Your Business Have Any Real Value? How To Find Out w/ John Warrillow Thanks to the following members of our Sherpas community who sent their congratulatory messages! Matt Davis of Harvest Filmworks & Lifestage Films Cory Malkin of Malkin Made Films Mark Skala of Skalawag Productions Lauren Goldstein of Golden Key Partnership - Guest of Episode 95 Caleb Wojcik of Caleb Wojcik Films - Guest of Episode 61 Mariana Keller of Brooklyn Filmworks Caleb Peavy of Unmutable - Guest of Episode 59 David Aguilar of Archaius Creative - Guest of Episode 31 Mike Schmidt of Agency Mastermind - Guest of Episode 91 Jeremy Enns of Counterweight Creative & Cut The Bullshit Podcasting Doug Darling of Tripwire Media - Guest of Episode 75 Ben Amos of Innovate Media - Guest of Episode 73 Hayley Akins of Motion Hatch - Guest of Episode 57 David Rabalais of Rabalais Creative Alexander Hollis Widmer of Vessul Creative Tina Pham of My Office Owl Jason Magbanua - Guest of Episode Trivinia Barber of Priority VA - Guest of Episode 92 PJ Accetturo of Story Frame Creative - Guest of Episode 70 Jordan Bunch of Ladybird Studios and host of Wedding Film Academy Podcast - Guest of Episode 39 Jon Connor of Jon Connor Films - Guest of Episode 4   Additional Links: Check out the full show notes page Stay up to date with everything we're doing at Studio Sherpas Tune into our weekly Facebook Lives Follow Studio Sherpas on Facebook | Twitter | Instagram   If you haven't already, we'd love it if you would take 1 minute to leave us a review on iTunes!

Guest, Hayley Akins, talks to the group about the new Motion Hatch Contract Bundle, making the contracts work for you, and how to protect yourself and your work.

On today's podcast episode we sit down with Hayley Akins. Hayley is the founder of Motion Hatch, a very cool online community that focuses solely on the business side of things. She's the host of the wonderful Motion Hatch podcast, and has recently released a Freelance Contract Bundle. https://www.schoolofmotion.com/podcast/hayley-akins-interview

Hayley Akins is a motion designer, animator and the founder of Motion Hatch, an online learning hub for motion designers and animators, helping them do better business through training materials, resources, a community and podcast. Hayley collaborated with clients such as Google, YouTube, UNICEF, The United Nations, The School of Life, BBC AND The Gates Foundation. Website: www.MotionHatch.com Freelance Contract Bundle: www.motionhatch.com/freelance-motion-design-contract

Hayley Akins, Motion Hatch Podcast and online communities. Host Blair Walker discusses with Hayley the point of difference Motion Hatch offers the industry by focusing on the business of creativity specifically for freelancers.   Show Notes: Compiled by Matt Lloyd 01.00 - About MotionHatch 01.40 - Hayley's background, including working at Across The Pond 02.40 - Joey and Chris episodes of Motionhatch 03.40 - Discussion of the Freelance Manifesto's applicability across the creative industries, not just motion. 04.48 - "There are no rules [as a freelancer]" Joey Korenman 05.00 - The options and opportunities afforded by freelancing 05.50 - "The business side can be fun" because it can enable you to "build your [own] life more" 07.43 - "Lifestyle design" Magoz is able to work for major clients whilst travelling the world. 09.00 - Why Hayley is aiming to win more remote clients. Locationindie 09.54 - "Think about what you want to do with your life rather than... feeling lucky just to be in the industry" 12.30 - Hayley's background 13.50 - Her motivation to do the podcast 14.40 - MotionHatch Facebook group 15.45 - Global minimum rate for motion design, discussion of how/what to charge. See Lillian Darmono on this topic. 18.30 - The importance for your professional image of not undercharging. See Chris Do on the topic. 21.00 - It's up to us as motion designers to be firm when negotiating rates, and to educate clients about what to expect to pay motion designers. 22.30 - Include discounts on invoices if you are doing a job for less than you would normally charge. 24.00 - Joey Korenman's "Pain and Rainbows" job scale. 25.00 - Further discussion of "lifestyle design" afforded by freelancing. 27.00 - Work on your own projects rather than working for low pay for the potential "exposure" a highly creative job might bring. 28.40 - Motion designers creating products for themselves, see Ryan Summers episode. 29.40 - Diversity of ways of making a living within motion design. 32.00 - Deathbed thought experiment as a means of getting clarity on what's important to you. 34.35 - The One Thing book 37.10 - Potential advantage of "niche-ing down" into your aspect of motion design, rather than being a generalist 38.00 - Opportunities outside of the mainstream of motion design 40.00 - The need/opportunity for motion designers to create products for the wider market, rather than just for the motion design industry itself. 42.50 - The emerging VR/AR market and the wealth of opportunities for 3d/animation professionals to build businesses in that field 43.10 - Breaking the studio movie model: why don't VFX artists make their own films? 46.00 - David Farrier and Dylan Reeve and their Tickled Kickstarter, which was used effectively for the movie’s development phase 48.20 - Origin of the name Motion Hatch   53.50 - Pro Video Picks: Hayley: Asana project management software Blair: TWIP Podcast with Frederick Van Johnson   56.20 - Reasons to get into podcasts 57.11 - Inspirational Video: Haley: WWF High Conservation Values by Nice and Serious Blair: Vikings from the History Channel   59.40 - Following online: Haley: Art of Charm Podcast Blair: Redshark News   1.01.19 - Panasonic GH5S   1.01.50 - Follow Haley Online: @HayleyAkins @motionhatch   Pro Video Podcast Online: Blair Walker - Twitter Pro Video Podcast - Slack Pro Video Podcast - Facebook Group Pro Video Podcast - Twitter Pro Video Podcast - Website Pro Video Podcast - Spotify

Congratulations to our member of the month- Hayley Akins.  She consistently puts herself out there and fearlessly attacks her goals! She is very kind and always eager to help answer questions or give someone the support they need.  Listen in to hear her passion for her work and the LI lifestyle. Check out Hayley here: Motion Hatch and Hayley Akins

How are you approaching growing your client base? Are you focusing only on what your needs are? Often when world searching for our ideal clients we tend to focus solely on what we need, and not what we can do for others. This is a big mistake. Today we’re talking about the power of community, and how there are more important skills than simply being good at your craft that will keep your pipeline full. Haley Akins is a motion designer with 9+ years of experience which includes 4 years at Google’s internal production company in the UK as Senior Motion Designer. She’s worked with clients from the BBC to the United Nations, and has made the shift to a thriving freelance business, most recently launching the podcast and community Motion Hatch. We get into why choosing clients who match your values can lead to amazing (and lucrative) relationships, how putting yourself and your work out there will help you build a community, and why we should never be afraid to get paid what we are worth. It can be scary to raise your rates but the more open and honest we are within our communities about pay scale, the more power there is in doing just that. When was the last time you raised your rates? If you haven’t recently, what is the biggest thing standing in your way from raising them? Leave a comment below!   In this episode: The power in peer and community referrals, and why you shouldn’t be afraid to recommend a “competitor” How to reach out to the clients you want to work with to start a relationship How to stand out from the crowd in whatever you do Hayley’s “Occupy Inbox” strategy for getting in front of big potential clients   Quotes: “I think it is really important to get the message out there that you should build your client base up so that you can say no, so that you have opportunities to do projects that you really want to work on.” (18:36) “Building your business up isn’t just about making money, it’s definitely about improving yourself and then if you have more freedom to choose your clients, then maybe you can choose clients whose values align with your own and hopefully have a more positive impact on the world.” (19:10) “The most important things that I think about in freelance and business is to not just go out there and do things for yourself, try and think about other people because you will find that people will want to help you and they will want to work with you. Just be a nice, cool person.” (37:29)   Links: Motion Hatch Follow Motion Hatch on Facebook | Twitter | Instagram Email Hayley at Hello@MotionHatch.com Hayley Akins  Follow Hayley on Facebook | Twitter   Bingomation http://www.bingomation.com/ Stay up to date with everything we're doing at Studio Sherpas

Motion Hatch is a bi-weekly podcast hosted by veteran motion designer Hayley Akins, discussing the business side of animation and motion design that so many creatives struggle with. Offering quality practical advice and insight for freelance, full-time or aspiring animators, illustrators and motion designers, hear from a wide range of voices within the industry, including how leading animators started out, tips on managing your business and career advice. For more info on how to take control of your motion graphics career and to join our community of amazing, talented designers, head over to motionhatch.com.

http://d20crit.com/wp-content/uploads/2015/05/10-Hayley-Akins.mp3 On this episode I'll be chatting with motion designer Hayley Akins about the ten thousand things she's doing at the moment and the stuff that's really important to her. See her work at hayleyakins.com Send her some sweet tweets at @hayleyakins Here her band at DignanPorch.com Add your animation to bingomation.tumblr.com