Podcast appearances and mentions of jeff ignacio

This week Jeff Ignacio sits down with Joe Ort, founder of RevOps Inflection, to explore the critical differences between revenue operations in private equity versus venture capital backed companies. With 15 years of experience in RevOps and analytics, Joe shares insights on growth strategies, planning cycles, and how AI is reshaping sales efficiency. They also dive into top-down vs. bottom-up planning, the role of RevOps in optimising sales productivity, and why getting the fundamentals right from the start can save companies from major headaches down the line.

In this episode of RevOps Review, host Jeff Ignacio chats with Lewis Chawko, founder of RevOpsConsulting.io, about his journey from sales to revenue operations and how he turned a side hustle into a full-fledged consulting business. Lewis shares his insights on scaling go-to-market teams, optimizing RevOps tech stacks, and the challenges of moving from inbound to outbound motions. Whether you're an operator or aspiring consultant, this episode is packed with valuable takeaways on growing a career in RevOps.

In this episode of RevOps Review, host Jeff Ignacio sits down with Sandy Robinson, VP of Revenue Operations and Client Growth at Quavo and host of RevOps Unboxed. Sandy shares her insights on stepping into a new RevOps leadership role, navigating the first 30, 60, and 90 days, and the challenges of building and rebuilding revenue operations from the ground up. Tune in for expert advice on aligning stakeholders, driving strategic impact, and setting up RevOps for long-term success.

Our host, Jeff Ignacio sits down with Tori Moss, Head of Revenue Operations at Pigment, who shares her journey from Salesforce admin to RevOps leader, reflecting on lessons learned during hypergrowth at Greenhouse. She dives into the evolution of RevOps, the challenges of scaling teams, the role of AI in business planning, and the importance of strategic leadership. Tune in for insights on building a high-impact RevOps function and navigating rapid growth in today's dynamic business landscape.

This week Jeff Ignacio sits down with Hayes Davis, CEO of Gradient Works, to tackle the pipeline coverage problem facing revenue leaders today. Hayes shares his insights on why traditional outbound strategies are failing, how AI is being misused in sales, and why static territory models are leaving money on the table. He also dives into the importance of pipeline forecasting and how RevOps teams can improve sales efficiency with dynamic allocation models.

Our host, Jeff Ignacio, sat down with Taft Love, Founder of Iceberg RevOps, to explore the evolving landscape of revenue operations and global sales. Taft shares his journey from sales leadership to building a specialised RevOps consultancy, offering insights into scaling organisations, fostering cross-functional alignment, and navigating the unique challenges of global marketplaces. Whether you're a RevOps pro or new to the field, this conversation is packed with practical advice and strategic takeaways.

Our host, Jeff Ignacio, sits down with Benjamin Zeitz, Head of Revenue Operations at Sweep.io to discuss Benjamin's experience in a hybrid role, the importance of expertise in operational tools like Salesforce, and the integration of RevOps into customer success.

Our host, Jeff Ignacio, sits down with Jonathan Unger, Senior Manager of Demand Generation and RevOps at Regrow to chat about sustainability, climate tech and what it's like doing RevOps in a mission-driven organisation.

In this episode of The RevOps Review, Jeff Ignacio sits down with Rob Levey to dive into the future of RevOps in an AI-driven world. Rob offers insights on RevOps best practices and how RevOps leaders can embrace the selective power of AI to lead growth and increase efficiency.

Our host, Jeff Ignacio, sits down with Hassan Irshad, Director of Revenue Operations at FEV Tutor to discuss where RevOps should report to, incentives and commission alignment and how to build a world class RevOps department.

In this episode, host Jeff Ignacio dives into one of the hottest topics in revenue leadership: the surprisingly short tenure of Chief Revenue Officers. Why do so many CROs face high expectations yet find themselves in short-lived roles? Jeff is joined by Cliff Simon, an experienced revenue leader and industry expert, to unpack the forces driving this high turnover rate.

Our host, Jeff Ignacio, sits down with Sam Lau, Senior Director, Global GTM Enablement at Anomali. They discuss maximising training impact, crucial Sales Operations and Enablement partnership tips and the differences between technical and business wins.

Our host, Jeff Ignacio, sits down with Hannah Wendt, Director of Revenue Operations at No Fraud. They discuss unlocking AI potential, aligning revenue teams and accessing necessary data - and much more!

In this episode of The RevOps Review, Jeff Ignacio and Lonny Sternberg dive deep into the future of Revenue Operations and the strategies that power sustainable growth. Explore how crafting a strong ICP can supercharge product-market fit, why integrating RevOps early in your organisational planning is critical, and what the next decade holds for startup funding and tech evolution. With a fresh take on balancing people, data, and AI in operations, this episode spotlights the human aspects that drive RevOps success.

Our host, Jeff Ignacio, sits down with Madhu Puranik, Founder of Revlitix. They discuss the challenges that revenue leaders face, from tech stacks and tooling, to full funnel visibility.

Our host, Jeff Ignacio, sits down with Julia Roth, Head of Revenue Operations and Analytics at Deako Lighting. They discuss what a revenue operations function looks like in a non-saas business. From forecasting, building funnels, customer tracking and data collection. They also discuss product management and feedback loops.

Our host Jeff Ignacio sits down with Sean Lane, Founding Partner of BeaconGTM, and Laura Adint, Operations & Strategy Lead at Raymond James, discuss the release of their book, The Revenue Operations Manual. Here, they discuss the four pillars of RevOps and the importance of building and getting a 360-degree view of the business. They also discuss building a team, maintaining relationships, and goal setting.

The RevOps Review - With Jeff Ignacio and Steve Silver - Customer Retention and Sales Enablement

Our host, Jeff Ignacio, sits down with Stuart Balcombe. They discuss the importance of feedback loops and creating executive and cross-functional alignment. They discuss product management and how to let data guide your decision-making.

Our host, Jeff Ignacio, sits down with Brent Keltner. They discuss personalisation and how to craft your outreach to match the organisation, not just the individual. They also discuss the importance of intent data and how to leverage this to engage with prospects, as well as how to sell to revenue operators.

Our host Jeff Ignacio sits down with Jeremy Donovan, Executive Vice President of RevOps and Strategy at Insight Partners. They discuss how to optimise your hiring process, create cadences, and perfect your org structure. They also look into what it means to be in the business vs on the business and performing due diligence.

Our host, Jeff Ignacio, sits down with Rachel Nazhand, Vice President of Business Transformation at Zelis. They discuss the differences between revenue operations and business operations. They discuss how to support businesses moving from start-up to scale-up, maintain a cross-functional mindset and optimise the business outside of software and systems. They also touch on what RevOps looks like outside of the SaaS space and how to transition into business operations.

Our host Jeff Ignacio sits down with Roxanne Taku, Revenue Strategy & Operations lead at Airwallex. They spoke about building an operations strategy in EMEA and how to find the right tools and data sets for your region. They also discuss how to balance the quantitative and qualitative insights, drive improvements and productivity gains and centralise reporting.

Our host Jeff Ignacio sits down with Janis Zech, CEO and Co-founder of Weflow. They discuss all things forecasting. They look into machine learning and data driven forecasting, pipeline covergae and improving data quality. They also look into customer health metrics, product usage and renewals and expansions.

Our host Jeff Ignacio sits down with Stephen Diorio, author of ‘Revenue Operations: A New Way to Align Sales & Marketing, Monetize Data' and Steven Busby, Managing Director of Slate Point Partners. They discuss how to calculate and measure the financial impact of RevOps and how to create a business case for RevOps leaders to fund their growth programs, allocate growth resources and prioritise growth investments. They also talk about building cross-functional teams, funding growth capabilities and prioritising growth actions.

Our host Jeff Ignacio sits down with Jeffrey Serlin, CRO of Revcast to discuss GTM planning. They look into annual planning, creating alignment, and setting OKRs. They also look at how to factor in time scaling and headcount and how to remain data driven. Finally, they delve into the metrics that matter, tracking progress and adjusting when necessary.

Our host Jeff Ignacio sits down with Renoli Huaya, Head of Revenue Operations at Common Room. They talk about building a team, operating as a team of 1 and keeping yourself accountable. They also discuss how to create a pricing strategy and roadmap, as well as how to effectively prioritise your tasks and stay motivated.

Our host Jeff Ignacio sits down with Sarika Garg, Co-founder and CEO of Cacheflow. They discuss how to optimise your pricing strategies, the importance of usage metrics and how to craft proposals. They also discuss renewals, the handoff process and the relationships between sales and finance and forecasting.

Our host Jeff Ignacio sits down with Mark Lerner - Director of Growth Marketing at DealHub. They talk all things marketing and marketing operations, looking at newsletters and guerilla marketing tactics. They also discuss finding a product market fit, moving fast but remaining agile and the tools and systems you need to support your functions.

Our host Jeff Ignacio sits down with Chris Kierz, Head of Marketing Operations at Jasper. They discuss having multiple sources of truth and different CRM infrastructures. They also look into lead tracking, lead scoring and intent scoring. Finally, they discuss the marketing-to-sales handoff and how this can be improved through a sales-accepted lead stage. Check out more from Chris' playbook: https://www.cognism.com/fix-your-funnel/chris-kiertz

Our host Jeff Ignacio sits down with Ryan Milligan, VP of Sales and Revenue Operations at QuotaPath. They look at how to tailor your sales process and demos to each buyer and their pain points. They also discuss outbound automation, forecasting and the buying process. Finally, they look at the importance of gaining street credibility and looking at your sales processes from a mathematical and analytical lens.

Our host Jeff Ignacio sits down with Ali Rastiello, VP of Revenue Operations at Health Catalyst. They discuss how to be proactive rather than reactive, break down silos and change the mentality of your teams in RevOps. They also look into CPQ and how to improve visibility, standardise systems and become a strategic advice partner for your GTM function.

Our host, Jeff Ignacio, sits down with Laura Fu, VP of Revenue Operations and Productivity. They talk about managing the entire customer journey and which metrics to focus on, including pipeline coverage and NRR. They also look into how to optimise the sales funnel in a scaleable and repeatable way and how to inspire and incentivize reps. Finally, they discuss what data is the most important to track and analyse and how to build a tech stack.

Our host Jeff Ignacio sits down with Camela Thompson, RevOps and Marketing consultant. They discuss how RevOps is so much more than just sales ops rebranded and how it plays an important role across the entire GTM motion. They look into defining North Star metrics, the importance of brand building and why more time and focus needs to be spent on customer success.

Our host Jeff Ignacio sits down with Gabe Naviasky, co-founder of Leadbeam. They discuss how to transition into RevOps and the skills that are important as a revenue operator. They also discuss how to coach your reps, prioritise your problems and understand what is best for the company. Finally, they look at how to lead from the front and how Gabe helped decrease churn and increase revenue.

Our host Jeff Ignacio sits down with Samarth Mital, Senior Director of Global Sales Strategy, Planning and Analytics, Renewals and Sales Development at Rubrik. They discuss how to intelligently scale GTM strategies, from creating sophisticated models, planning and analytics and working cross-functionally. They also discuss transitioning from a consultancy role to an internal revenue operator. They delve into how to run operations efficiently at a larger company as well as how to create the best territory design.

Our host Jeff Ignacio sits down with Jake Dunlap, CEO of Skaled Consulting. They look at how to improve the buyer's experience and improve personalisation. They also look into the power of AI and how it can help build sales relationships and understand personas, pain points, and how you solve problems. Finally, they discuss how RevOps can help scale businesses, build infrastructures and fix what's broken.

Our host Jeff Ignacio sits down with Nicholas Garza, Revenue Operations Manager at Membersy. They discussed how to work effectively as a team of 1, from prioritising tasks to creating departmental alignment. They also spoke about the difference between having a backlog and a roadmap. They looked into how to request and prioritise new resources, build and optimise a tech stack and increase adoption rates

Our host Jeff Ignacio sits down with Akanshsa Aggarwal, Senior Director of GTM Strategy and Ops at NetApp. They discuss how to learn from failure and reflect on your impact, as well as their time together at AWS. They also look at how to become an objective trusted partner and look at the objective data points to plan and advise strategically. They also discuss Akansha's coaching experience in the neurodiverse community.

Our host Jeff Ignacio sits down with Max Maeder, CEO of Found HQ. They discuss how to build and scale systems and internal structures. They look into the consequences of working in silos and the importance of unifying teams and systems. They also discuss how to build a roadmap and a centralised org.

Our host Jeff Ignacio sits down with Jacki Leahy, Founder of Activate the Magic. They discussed her journey into RevOps, Jacki's love of breaking and fixing things, and how she learned to operationalise processes. They also delved into how to construct and scale a team and build a GTM tech stack vs what she could unlock with capability.

Is RevOps broken? And how do we fix it?Together with Jeff, we get into a bunch of the challenging areas of Revenue Operations and some of the steps you can take to improve it.(00:00) - Introduction (01:40) - Meet Jeff (03:45) - Glorified GTM IT (11:57) - Overinvesting (18:13) - The go to market plan (30:57) - Under- & overinvestment (34:25) - Getting RevOps headcounts *** This episode is brought to you by Growblocks. Finding and fixing problems in your GTM shouldn't take weeks. It should happen instantly.That's why Growblocks built the first RevOps platform that shows you your entire funnel, split by motions, segments and more - so you can find problems, the root-cause and identify solutions fast, all in the same platform.***Connect with us

In this edition of our The State of Change Enablement series, listen to a variety of segments:Top News ranked on the Mango scale:  •  Tech layoffs; over hiring; Instacart & Salesforce (1:57)•  Okta Businesses at Work 2024; 66% of people starting the year burnt out (10:39)Not-Obvious News: •  Follow of the day with Jeff Ignacio (22:57)•  Quote of the day with, "We're living in a tab apocalypse.”  (24:30)The Ops Hotline: •  Submission 1 (25:58)•  Submission 2 (39:01)On Second Thought: •  Debating past podcast quotes from conversations with Jamie Meyerson of Maven Clinic (46:06)Adventures of an "Ambivalent Adopter": •  Navigating 1Password (51:57)Where to find your host, Ken: • LinkedIn: https://www.linkedin.com/in/kenbabcock/• Twitter/X: https://twitter.com/bigredbabz• Change Enablers, a community by Tango: https://www.tango.us/change-enablers-communityWhere to find cohost Rocco Seyboth:• LinkedIn: https://www.linkedin.com/in/roccoseyboth/Like what you heard? Subscribe, leave us a review, and let us know who in Operations and Enablement should be our next guest.

Our host Jeff Ignacio sits down with Rob Jones, Creative Lead at RevPartners. They discuss how to define your core personas, ICP and product market fit. They also look into how RevOps as a service can add value and the crucial metrics you need to track for your marketing function, including the importance of dark social. Finally, they cover why your CRM should be a product, not a project.

Our host Jeff Ignacio sits down with Matthew Volm, CEO of The RevOps Co-Op community. They discussed the upcoming trends within the RevOps space, including the shift in attention towards the post-sales side of operations and customer success. They also covered how AI will speed up processes and efficiency, especially when implementing new tools. Finally, they look at what resources revenue operators are looking for and how they can work better and faster rather than reinventing the wheel.

Our host Jeff Ignacio sits down with Cody Kimball, Senior Director or Revenue Operations and Analytics at Entrata. They discussed how to improve operational efficiency and automate intelligence and the need to be strategic and intentional with decisions. They also spoke about the cost of bad and stale data and the difference between a single source of truth vs systems of record. Finally, they looked at restrictive insights and guiding GTM strategy with data.

Our host Jeff Ignacio sits down with Timothy Hughes, author of ‘Smarketing' and CEO of DLA Ignite, to discuss collaboration and alignment. They cover the sales and handoff process, how to measure success and ratios. They also discuss the power of social media, the dark funnel and leading indicators.

Our host Jeff Ignacio sits down with Chris Fezza, CEO of Operatus. They discuss the metrics that matter, the importance of establishing a robust data structure and the impact of AI in RevOps. They also talk about how to be more strategic with your decisions, the quote to cash process and how to prioritise your budget.

Our host Jeff Ignacio sits down with Jen Bergren, a course creator and instructor. They delve into the RevOps community and how to find resources, from courses to newsletters. They also discuss which tools can be used to document your processes and touch on what role AI can play with creating chatbots.

Talking about the connectedness of FP&A and Rev Ops working together are all-star revenue leaders: Jeff Ignacio, Head of Go-to market Growth and operations at Regrow Ag, Arvind Chahal VP, finance and ops at autotrader Canada, and Drew Noel, VP Revenue, SCS Cloud. First, what is rev Ops? “Rev Ops is the discipline of aligning go-to market strategy and execution through four key pillars: process enablement, advisory and systems excellence” (Webster dictionary definition submitted by Paul Igancio). In this episode: How revenue operations and finance operations need to be working together effectively? The challenges and worst stories when rev ops and Finance fail to click. The worst “bad behavior” in a go-to-market org  Data and cultural issues with finance and Rev Ops Moving career from FP&A to RevOps How to ensure we are defining and reporting metrics in the same way The importance of a “data dictionary” How AI will impact the operations function Favorite Excel function or feature Our guests: Jeff Ignacio, Head of Go-to market Growth and operations at Regrow Ag Arvind Chahal VP, finance and ops at autotrader Canada Drew Noel, VP Revenue, SCS Cloud