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Hot Topic Topic: 2025 State of Small Business Report. Guest: Colin Timmis- Xero
Nosipho Radebe speaks to Collin Timmis, Country Manager at XeroSee omnystudio.com/listener for privacy information.
Andrew and Pedro discuss the NFIB Small Business Report, Home Depot earnings, and Trump's appointment of Marco Rubio as Secretary of State. For information on how to join the Zoom calls live each morning at 8:30 EST, visithttps://www.narwhalcapital.com/blog/daily-market-briefingsPlease see disclosures:https://www.narwhalcapital.com/disclosure
NFIB State President, Brad Jones, joins us to discuss September's jobs report and other items facing business owners. Also, how do tax cuts impact the economy?
Small business owners often juggle countless tasks, leaving marketing on the back burner. But what if there was a way to streamline marketing efforts and boost confidence?Enter Constant Contact's latest innovation: the AI-powered Campaign Builder. This tool promises to revolutionize how small businesses approach marketing, addressing the challenges uncovered in the Spring 2024 Small Business Report. "More than half of small businesses we polled — about 55% to 56% — told us that they have less than an hour a day to spend on marketing," reveals Michael Wood, Manager of North America External Communications at Constant Contact. This startling statistic underscores the need for efficient marketing solutions.The episode dives into the research findings, exploring why small businesses struggle with marketing and how the new Campaign Builder can help. Kate Conway, Constant Contact's Senior Product Marketing Manager, explains how the tool leverages AI and Constant Contact's decades of marketing expertise to create multi-channel campaigns tailored to specific business goals.Tune in to gain insights into the current state of small business marketing and learn how AI-driven tools can save time, boost confidence, and improve overall marketing strategies.Additional Resources:SBN ReportCampaign BuilderBrandKitHave you tried Campaign Builder? Let us know!Meet Today's Guests: Kate Conway and Michael Wood of Constant Contact
Wondering how small business owners are navigating the current economic landscape and what the future holds for them? Tune in to this episode with Jascha Jabes, Vice President of Small Business at Scotiabank, who brings a wealth of experience from various sectors and a deep understanding of the challenges and opportunities facing businesses today. In this episode, Jascha shares some of the key findings from Scotiabank's recent Small Business Report, highlighting the resilience and optimism of business owners despite prevailing headwinds. He sheds light on how businesses are adapting to economic conditions, enhancing their digital capabilities, and leveraging artificial intelligence. We also discuss how business owners can future-proof their ventures and gain insights into building strong partnerships with financial institutions. “There is a need for small business to be nimble and flexible, and that's a lot harder than we realize.” - Jascha Jabes This Week on Young Money: What a day in Jascha's life looks like. What business owners are feeling in the current economy. The challenges that small business owners are facing. Opportunities available for business owners. How business owners are adapting to the economic landscape. Key takeaways: Embrace technology. Don't fear AI. Seek out advice. Resilience is not easy. Connect with Jascha Jabes: LinkedIn Resources Mentioned: Path to Impact 2023: Resilient Small Business Owners optimistic for the future despite headwinds Scotiabank Small Business Banking Rate, Share & Inspire Other Young Millionaires-in-the-Making Thanks for tuning into the Young Money Podcast - the advice show for young millionaires-in-the-making! If you enjoyed this week's episode, head over to Apple Podcasts and leave us a rating and review. Visit our website to learn how easy it is to leave a review on Apple Podcasts. Don't forget to share your favorite episodes on social media! Follow the Young Money Podcast on iTunes so you never miss an episode and reach out to us on Facebook, Twitter, LinkedIn, our LinkedIn Company Page, or by visiting our website.
In this episode, we cover the latest news in Amazon and Walmart. We dive into Amazon's small business report, listen to an inspiring interview, and check out a cool Insights Dashboard feature.
Here on Minnesota Now we like to highlight small businesses, and we have been checking in with MPR's senior economics contributor Chris Farrell about the latest business news in Minnesota. This week, we're going to Chisago City. Earlier this month, the National Small Business Week awards ceremony for Minnesota was held at the Landmark Center in downtown St. Paul. And a special award, the Encore Entrepreneur Award, went to the owners of Uncommon Loon Brewing Company in Chisago City. That award celebrates founders who stated a business after the age of 50. Chris Farrell visited the Brewery to speak to it's founders John Cariveau, Bradley Klatt and Mark Skoglund. He joined MPR News host Cathy Wurzer to talk about it.
How long should it take to onboard and train a new employee until they reach full productivity? Well, it probably depends on who you ask. In fact, our 2023 State of Small Business Report found that High level leaders are 3x more likely to think that onboarding and training only takes a week compared to low level leaders. I think it's closer to 90 days. So how come there is such a disconnect? Some leaders say 1 week, while others say 30, 60, 90 plus days is more realistic. Let's dig into it in today's episode. If you want to check out the full report you can find it here. Trainual's 2023 State of Small Business Knowledge & Training Report Watch video highlights on Youtube here. Follow Chris Ronzio for more business insight. Learn more about Trainual, the world's top Business Playbook™ software. --- Send in a voice message: https://anchor.fm/processmakesperfect/message
In this episode, we cover the latest news on Amazon and Walmart, get actionable tips from a Serious Sellers Club member, and learn why there are no sales estimates for certain products.
Episode 341: What Lisa Fain Learned Growing Up in an Entrepreneurial Home Lisa Fain, C.E.O. of the Center for Mentoring Excellence, says that growing up in a 1980s entrepreneurial home gave her a sense of purpose, place, and accountability. It reinforced an understanding that Lisa could contribute to the world, shape her work, and be independent. This independent thinking started in her formative years when Lisa and her brother were encouraged to make plans and prepare their meals. When Dr. Lois Zachary founded Leadership Development Services, L.L.C., and its Center for Mentoring Excellence, her daughter, Lisa Fain, was in high school. Women entrepreneurship was on the rise, “according to the 1988 State of Small Business Report, the number of sole proprietorships owned by women increased 62 percent between 1980 and 1986. I found this impressive since women weren't encouraged to start businesses until 1972, with a few exceptions like Mary Kay Ash, who founded Mary Kay Cosmetics in 1963. In 1972, the floodgates opened for women when Title IX (a federal civil rights act) was passed prohibiting sex-based discrimination in any school or any other education program that receives funding from our federal government. Women's organized sports began their rise alongside business ownership because federal monies started flowing into them. Now, “women account for 41% of the global workforce and control more than $20 trillion in annual spending. Predictions are that this number will go up to $28 trillion in the next few years.” As Dr. Zachary built her educational consultancy and her husband, Ed Zachary expanded his legal firm in Syracuse, New York; they still managed to be present and engaged parents. Role modeling the benefits of fulfilling work fueled Lisa's entrepreneurial spirit that sprouted in her 30s and 40s. Hear how Lisa took her diverse interests in political science, sociology, and economics with a social justice bend to acquire an interdisciplinary degree from Northwestern University in Chicago. Two required courses taught by a cherished mentor helped Lisa understand ways to repair the world. Eventually, she became a lawyer, mediator, coach, and C.E.O. at the Center for Mentoring Excellence. Other Conversation Highlights Although not a fair way to measure oneself, comparing Lisa's start to someone else's finish was a benefit in determining Lisa's major. The next generation. They are raising Talia and Emily with David in their entrepreneurial home. Lisa's lifework of inclusion, diversity, and equity. Creating a mentoring culture for retention and attraction. Insights into Millennials and Gen Zs. Alternatives to the Peanut Butter approach. My conversation with Lisa sparked my curiosity to research the newest female entrepreneurship statistics. I am excited to report that we're progressing globally on inclusion, diversity, and equity. Check out the statistics below. Key Female Entrepreneurship 2022 Statistics 22.4% of small business owners in the U.S. are women. 17% of black women are in the process of starting or running a new business. The female entrepreneurial activity rate in the U.S. is 13.6%. 14% of women-owned businesses employ between 11 and 50+ workers. Women represent 50% of entrepreneurs in Latin America and the Caribbean. Women made up 36.8% of Canadian business owners in 2021. South Asia has less than 20% of female entrepreneurs. Women-owned and controlled enterprises create direct employment for about 27 million people in India. Women entrepreneurship thrived during the 2020/2021 crisis, according to the world's foremost study of worldwide entrepreneurship, the Global Entrepreneurship Monitor (G.E.M.). Amanda Elam, a G.E.M. researcher, Research Fellow at Babson College's Diana International Research Institute, and the lead author of the G.E.M. 2020/2021 Women's Entrepreneurship Report, said there is a “slow shift in the narrative on women's entrepreneurship from encouraging a high number of startups ...
Jim Muehlhausen CPA, JD has had articles feature in numerous publications including Businessweek.com, Entrepreneur, Inc., Indianapolis Business Journal, The Small Business Report, Undercar Digest, Digitrends and NAICC Legal Journal. Jim graduated from Valparaiso University with a B.S. in Accounting, passing the CPA exam while still in college. While subsequently attending the Indiana University School of Law, he became the youngest franchisee in Meineke Discount Muffler history (1987-1991). After successfully selling that business, Jim founded an automotive aftermarket manufacturing concern. During his 9-year tenure, the company achieved recognition from Michael Porter of the Harvard Business School and Inc. Magazine in the IC 100 Fastest Growing Businesses. Over the past eight years, Jim has personally coached hundreds of business owners in more than 3,500 face-to-face coaching sessions and has clients in North America, Europe, Asia, and the Middle East. - Jim Muehlhausen CPA, JD has had articles feature in numerous publications including Businessweek.com, Entrepreneur, Inc., Indianapolis Business Journal, The Small Business Report, Undercar Digest, Digitrends and NAICC Legal Journal. Jim graduated from Valparaiso University with a B.S. in Accounting, passing the CPA exam while still in college. While subsequently attending the Indiana University School of Law, he became the youngest franchisee in Meineke Discount Muffler history (1987-1991). After successfully selling that business, Jim founded an automotive aftermarket manufacturing concern. During his 9-year tenure, the company achieved recognition from Michael Porter of the Harvard Business School and Inc. Magazine in the IC 100 Fastest Growing Businesses. Over the past eight years, Jim has personally coached hundreds of business owners in more than 3,500 face-to-face coaching sessions and has clients in North America, Europe, Asia, and the Middle East. - www.51errors.com******************************************************************To listen to all our XZBN shows, with our compliments go to: https://www.spreaker.com/user/xzoneradiotv*** AND NOW ***The ‘X' Zone TV Channel on SimulTV - www.simultv.comThe ‘X' Chronicles Newspaper - www.xchroniclesnewspaper.com ******************************************************************
Bicentennial controversies; state seeks to block access to gender-affirming care; Bank of America Small Business Report; local sports
Recorded May 23, 2022. I discuss the Small Business Administration's National Small Business Week Virtual Summit hosted May 2nd - May 7th. Social Media: https://linktr.ee/Spare_Change_Podcast Sources: “Facebook Data for Good.” Facebook.com, 2022, dataforgood.facebook.com/dfg/resources/March-2022-Global-State-of-Small-Business-Report. #nationalsmallbusinessweek #USSmallBusinessAdministration #personalfinance #veteranownedsmallbusiness #womenownedsmallbusiness #minorityownedsmallbusiness #globaleconomics #russia #ukraine #investing --- Support this podcast: https://anchor.fm/spare-change-podcast/support
Welcome to the 43rd episode of the Give A Heck Podcast! Join Dwight Heck and his guest, Jim Muehlhausen, as they talk about keeping the business income while ditching all the stress. Jim is a seasoned entrepreneur and the founder of the Business Model Institute. Over the years, he discovered a lack of planning among retirement-age business owners. And so, Jim created The Half-Retirement Blueprint to provide a profitable alternative to a potential undersell and abrupt change in leadership and a structured retirement plan for business owners to shift from working income to equity income. After all, he believes that learning from sticky case studies accelerates a business' success. In this episode, you'll learn about: l The complexity of partnerships and how it teaches you to be a better entrepreneur l How focusing too much on building your legacy can greatly affect your family life l The value in defining your hours when ditching the stress while keeping your income l Why half-retirement is better than focusing on money as a success metric l How happiness can never be found in money but rather in life experiences l And much more! ~ About Jim Muehlhausen: Jim Muehlhausen has authored two books on the best practices for business models, “The 51 Fatal Business Errors and How to Avoid Them” and “Business Models for Dummies.” Both books were compiled from years of research and his vast experience as a business owner and consultant. Additionally, Jim contributes to publications including Inc., Entrepreneur, BusinessWeek, and The Small Business Report, alongside regular contributions to the BMI. Also, during his time as a business owner, his companies have been recognized by Harvard Business School and Inc. Magazine's “IC 100 Fastest-Growing Businesses.” ~ You can find Jim Muehlhausenon… Website: https://halfretire.com/ LinkedIn: https://www.linkedin.com/in/jimmuehlhausen/ Twitter: https://twitter.com/Mule_Kick Facebook: https://www.facebook.com/halfretire ~ Connect with Dwight Heck! Website: https://giveaheck.com Instagram: https://www.instagram.com/give.a.heck Facebook: https://www.facebook.com/dwight.heck Facebook Group: https://www.facebook.com/groups/Giveaheck Youtube: https://www.youtube.com/channel/UCF0i LinkedIn: https://www.linkedin.com/in/dwight-raymond-heck-65a90150/
This week, Tony talks to money specialist, Jim Muehlhausen, a specialist in helping business owners to increase their wealth by the practice of "Half Retiring". KEY TAKEAWAYS People half-retire for many reasons. The main one is that they wish to keep their income, but want to get rid of the stress of the job itself. Some do not wish to retire altogether, as they love their business. Half-retirement is the perfect solution for this, allowing them to remain a part of operations, while also taking a step back. Without mind-set changes, you cannot half-retire. Systemisation can only take you so far. We need to think differently altogether. Delegation alone does not always work. It focusses far too much on We should seek to eliminate elements that do not work instead of finding new ways to do them. BEST MOMENTS 'If I could keep that income but ditch the grief, that'd be awesome' 'Half-retirers keep the business but ditch the stress' 'If you don't have a good enough reason to half-retire then none of this stuff is going to work' 'I've now got a business that runs on autopilot, compared to the train wreck I had to show up at every day' VALUABLE RESOURCES Sign Up Now For Exclusive Tony Talks Wealth Content at https://www.patreon.com/TTWealth Tony Talks Wealth - https://omny.fm/shows/tony-talks-wealth https://exitcoach.podbean.com/e/jim-muehlhausen-are-you-ready-to-half-retire/ https://twitter.com/mule_kick https://www.facebook.com/halfretire/ ABOUT THE GUEST Like most entrepreneurs, Jim Muehlhausen has an eclectic background ranging from CPA, franchisee, attorney, business owner, consultant, franchisor, public speaker, university professor, and book author. While still attending the Indiana University School of Law, he became the youngest franchisee in Meineke Discount Muffler history (1987-1991). After successfully selling that business, Jim founded an automotive aftermarket manufacturing concern. During his 9-year tenure with that business, the company achieved recognition from Michael Porter of the Harvard Business School and Inc. Magazine in the IC 100 Fastest-Growing Businesses. Twenty years ago, he found his true passion, serving as a consultant, business coach, and advisor to hundreds of businesses. During his 10,000+ one-on-one consulting sessions with business owners around the globe, Jim realized that while all business issues look unique, they rarely are. Most businesses are working to seize the same opportunities and overcome the same obstacles. To help business owners share best practices and stop learning from the “School of Hard Knocks,” he wrote the well-regarded book The 51 Fatal Business Errors and How to Avoid Them. His ongoing research led to the discovery of fatal business error #52: You can’t outsmart, outhustle, or outmaneuver a weak business model. The more he studied business models and worked with business owners, the more convinced he became that business models were the key to a great business. In 2009, he founded the Business Model Institute which is devoted to the innovation and study of business models. Jim writes several articles for the Institute each year as well as contributing to publications such as Inc., The Small Business Report, Entrepreneur, BusinessWeek, and various business journals and just completed the book Business Models for Dummies. Jim has now turned his attention to the problems facing aging business owners. Ten years ago, Jim started to spot a trend. Business owners turning sixty-five were not selling their businesses and retiring. As he researched the issue, he found three reasons they were not selling: 1) they simply could not afford to sell the company, 2) they wanted to stay active, and 3) they wanted to maintain the business for the employees. By studying thousands of business owners, Jim saw a select few that had shifted from “working income” to “equity income.” That is, these owners earned money by owning the business, not working in it. By collecting their best practices and augmenting them, Jim created the Half-Retire Blueprint. This step-by-step process helps business owners create a profitable alternative to selling their business via Half-Retirement. This trademarked system is outlined in Jim’s new book Half-Retire: Keep your business, ditch the stress. ABOUT THE HOST Tony Thomas is a published author, one of the top financial advisers in the UK voted for by his clients, the first Chartered Financial Planner in the UK, Independent Financial Adviser, Mentor, Trainer. Life Planner and Money Coach. He is also a pension and investment specialist as well as the regional Chartered Champion for South Wales. “Live For Today, Invest For Tomorrow” CONTACT Patreon Fans: Tony’s official website: https://ttwealth.co.uk/ Facebook: https://www.facebook.com/TonyThomas.IFA/ LinkedIn: https://www.linkedin.com/in/tonythomas2/See omnystudio.com/listener for privacy information.
Jim Muehlhausen is the Founder and President of the Business Model Institute who is also a well-known consultant and speaker to large and small businesses. Being a true entrepreneur, he has experienced almost every facet of profession that would contribute to putting up a business -- ranging from CPA, franchisee, attorney, business owner, consultant, franchisor, public speaker, university professor, and book author. From 1987 to 1991, Jim was hailed as the youngest franchisee in Meineke Discount Muffler history while still attending Indiana University Maurer School of Law. He then proceeded to sell that business and founded an automotive aftermarket manufacturing concern which he ran successfully for nine years. The company even received recognition from Michael Porter of the Harvard Business School and Inc. magazine in the IC 100 Fastest-Growing Businesses. Around 20 years ago, he pursued his true passion serving as a consultant, business coach, and advisor to hundreds of businesses and having conducted over 10,000+ one-on-one consultations with business owners and entrepreneurs around the globe. From being a frequent contributor to major business publications such as Entrepreneur, Businessweek, The Small Business Report, etc., he has also published his own books - The 51 Fatal Business Errors, Business Models for Dummies, and the most recent one - Half-Retire: Keep Your Business, Ditch the Stress - all available in major bookstores. Learn more and reach out to Jim Muehlhausen through the following links: Websites: https://businessmodelinstitute.com/https://halfretire.com/LinkedIn: https://www.linkedin.com/in/jimmuehlhausen/If you enjoyed today's episode, please subscribe, review and share with a friend who would benefit from the message. If you're interested in picking up a copy of Jonathan Goldhill's book, Disruptive Successor, go to the website at www.DisruptiveSuccessor.com.
The January 2021 Small Business Report (Buying/Selling Businesses): Transactions, Trends, Predications revealed many topics both ProIntermediaries and ProAdvisors wanted to discuss: COVID reactions, buyer inquiry types, current hot (and not so hot) industries and types of small businesses buyers are telling us about, retiring owners, lender reactions/tips, new SBA loan programs and financing tools for buying and selling small businesses and much more!
Discover how to break free from your business while keeping it running smoothly.Jim and I discuss Half-Retirement, a process he teaches to help business owners find a middle ground between selling a business to completely retire and never retiring.It's possible for business owners to delegate work they don't wish to do so they can focus on their "Picasso" work.It's not quite an exit strategy, but it focuses on maximizing the business valuation to you and your lifestyle, rather than a random investor. ABOUT JIMLike most entrepreneurs, Jim Muehlhausen has an eclectic background ranging from CPA, franchisee, attorney, business owner, consultant, franchisor, public speaker, university professor, and book author.While still attending the Indiana University School of Law, he became the youngest franchisee in Meineke Discount Muffler history (1987-1991). After successfully selling that business, Jim founded an automotive aftermarket manufacturing concern. During his 9-year tenure with that business, the company achieved recognition from Michael Porter of the Harvard Business School and Inc. Magazine in the IC 100 Fastest-Growing Businesses.About twenty years ago, he found his true passion, serving as a consultant, business coach, and advisor to hundreds of businesses. He has conducted 10,000+ one-on-one consulting sessions with business owners around the globe. He has written two well-regarded books, The 51 Fatal Business Errors and How to Avoid Them, and Business Models for Dummies, and has contributed to publications such as Inc., The Small Business Report, Entrepreneur, BusinessWeek, and various business journals.Jim has now turned his attention to the problems facing aging business owners. By studying thousands of business owners, collecting their best practices, and augmenting them, Jim created the Half-Retire Blueprint. This step-by-step process helps business owners create a profitable alternative to selling their business via Half-Retirement. This trademarked system is outlined in Jim's upcoming book Don't Sell Your Business Half-Retire: A New Exit Strategy for Business Owners. JIM's COMPANYHalf-Retire - Discover how to break free from your business while keeping it running smoothly. GET THE BOOKHalf-RetireIf you purchase using this link, I will receive a small commission, and 100% of that will go to Charity Water. Learn More. CONNECT WITH JIMYou can connect with Jim on LinkedIn or at jimmue@halfretire.com .START YOUR 3-DAY WEEKEND JOURNEYEmployees, Side-Hustlers, Freelancers, Solopreneurs, Business Owners, Executives, and Everyone in between can start creating a 3-Day Weekend or similar Lifestyle.3-Day Weekend Club can help you get started for free.It's a community of people working to create their 3-Day Weekend or similar lifestyle.You can create your 3-Day Weekend Game PlanThen decide if you'll follow the Employee track or the Entrepreneur track.Join Now or check out the other resources below.3-DAY WEEKEND CLUB LINKSEmail Updates, Free Online Courses, Subscribe to the Podcast, Social Media & MoreGo to the Links Page
More robots to the rescue this holiday shopping season; and the trickle-down effect of unpredictable schedules for hourly workers.
It may soon be more difficult for entrepreneurs to make it as social media influencers; plus, vending machine owners make a move toward healthier selections.
Small business lessons from an owner of the Pittsburgh Steelers, who's also an entrepreneur.
A small business tries a new approach with a compressed work day...but there are restrictions; and two small businesses stumble into free publicity.
Small businesses are keeping watch as the government considers how far to go in regulating big tech firms like Amazon, Apple, Facebook, and/or Google.
Small businesses in the vaping space watch a new approach from the federal government; and where high-level executive women turn for immediate feedback.
Why Uber denies that it has drivers; and small business hiring people with sizable resume gaps.
Small companies push their way into a crowded market for snack bars; and five ways to keep your small business safe on multiple fronts.
The different approaches to filing expenses, and what they say about you; and five ways to prepare if you're concerned about a recession.
How plant-based food entrepreneurs are pushing new trends; and the new type of bar that's opened in St. Louis.
Why entrepreneurs and others in Silicon Valley have been watching the union strike against General Motors; and the restaurant in Minnesota with some unique marketing.
How some bars in New York City that allow smoking are still thriving in a town that banned it; and local leaders trying to prevent its talent from leaving for the big city.
Small businesses think more deeply about defending against gun violence; and another "dream job" tied to clever marketing by a small business.
How small business farmers have learned to find extra revenue at a time of falling prices for crops; and the bold marketing strategy for a convenience store in Mississippi.
Managing the growing stress levels at work: hear what companies and workers can do...to improve conditions. And how the entrepreneurial spirit in America is alive and well.
The implications of a new employment bill in California that seeks to reclassify freelancers and contract workers; and the 12-year-old entrepreneur getting a boost from his favorite football team.
Small businesses trying to go cashless meet government resistance; and how freelancers and telecommuters are creating a renaissance in cities that are outside major hubs.
The best markets for freelancers; and entrepreneurs catering to pet lovers.
More companies offer services to help employees who are struggling financially; and a list of the top 10 startups in the U-S.
Surviving a job transition, whether you're with a large or small business; and the Florida bar that vows to stay open during hurricanes.
How hard it is for entrepreneurs to become social media influencers; and awkward suspicions about who's to blame for a rash of marijuana thefts at shops in Seattle where the plant is grown legally.
Small businesses lead the charge into thrifting, and big companies are following; and the Israeli startup improving communication in car crashes.
The hazards on Facebook Marketplace for those with a side-hustle; and the growth in startups that offer subscription meal-delivery services for KIDS.
E-Commerce isn't the ONLY source of angst for brick-and-mortar retail stores; and are small businesses any closer to competing with larger rivals on a particular employee benefit.
Does your small business use videoconferencing? If so, we'll have guidance on avoiding embarrassing mishaps. And regarding employee turnover: the percentage of workers who plan to find a new job this year.
The pluses and minuses of the so-called "disruptive boss;" and the clever promotion of an internship by a West Coast restaurant chain.
Is your restaurant on top of the latest trend involving beef; and rallying cry for a 15-dollar-an-hour federal minimum wage. Hear what businesses say.
Ground zero for the minimum wage debate in America...where the hourly rate is highest; and five personality traits employers consider most important in a job candidate.
A startup tries scooter-sharing in New York City; and a non-profit in Oklahoma adopts a social media movement to generate free publicity.
How to build relationships and credibility with the media to earn free publicity for your small business...or for your clients.