Sell on Amazon FBA the right way with Serious Sellers Podcast. Join our host Bradley Sutton as he puts together top industry experts, the latest trends, and rock-solid advice. This new take on the AM/PM Podcast formula equips sellers with the info they need to stay ahead and crush it in the ever…
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The Serious Sellers Podcast: Learn How To Sell On Amazon is an excellent resource for anyone involved in selling on Amazon. Hosted by Bradley Sutton, this podcast offers educational and informative content that is essential for both new sellers and experienced entrepreneurs. The guests on the show provide valuable insights and strategies that can be applied to enhance your Amazon business.
One of the best aspects of this podcast is the educational value it provides. Each episode covers a wide range of topics related to selling on Amazon, including marketing strategies, product research techniques, keyword optimization, and much more. The information presented is up-to-date and relevant, ensuring that listeners stay informed about the latest trends and best practices in the industry. Bradley does a fantastic job of engaging with his guests and extracting valuable information from them.
Another great aspect of this podcast is the diverse range of guests who are featured. They come from different backgrounds and have unique experiences in selling on Amazon, providing listeners with a variety of perspectives and insights. Whether you are a beginner or an expert seller, there is always something new to learn from the guests' experiences.
While there aren't many negative aspects to this podcast, some episodes may be more focused on advanced strategies that may not be applicable to all sellers. However, even if some episodes aren't directly relevant to your current stage as a seller, there is always something valuable to take away from each episode.
In conclusion, The Serious Sellers Podcast: Learn How To Sell On Amazon is a highly recommended resource for anyone involved in e-commerce or specifically selling on Amazon. With its educational content, knowledgeable guests, and engaging host, this podcast provides immense value for listeners at all levels of their entrepreneurial journey. Whether you're just starting out or looking to scale your business, this podcast will provide you with practical strategies and invaluable advice. Give it a listen and prepare yourself for success in the world of e-commerce!
An 8-figure seller in China reveals what US sellers get wrong about Chinese competition, black-hat tactics, global expansion, and the data-driven moves behind his Amazon growth. ► Watch The Podcasts On Youtube: https://www.youtube.com/@Helium10SeriousSellersPodcast?sub_confirmation=1 ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft What is really happening behind the scenes with top Chinese Amazon sellers? In this episode, Bradley travels to Shenzhen, China, to sit down with Bennett, an eight-figure seller who shares a rare inside look at how serious Amazon sellers in China are building and scaling brands. Helping guide the conversation is Freeman Cui from Helium 10's Shenzhen office, who serves as Bennett's translator throughout the interview. From launching his first cleaning product in 2017 to growing one brand to $15 million in annual sales, Bennett breaks down the mindset, systems, and strategies behind his success. One of the most eye-opening parts of the conversation is Bennett's take on black hat tactics. He confirms that those tactics still exist but says Amazon is making it harder for bad actors to survive in the long term. His belief is that the future belongs to compliant sellers who focus on quality products, strong branding, and long-term stability. That alone makes this episode a must-listen for sellers who assume all Chinese competitors play the same game. Bennett also opens up about how his team uses data to make smarter decisions across product research, market expansion, keyword strategy, and advertising. He shares how Helium 10 tools like Market Tracker 360, Search Query Analyzer, Cerebro, and Helium 10 Ads help his team spot trends, avoid bad opportunities, optimize PPC, and launch products with more precision. He also walks through how they research trends from Amazon, Etsy, customer feedback, and even physical retail stores. This episode is packed with practical insights on global expansion, AI-driven advertising, and product launches, but it also gives listeners something more valuable: perspective. Bennett explains why Brazil could be one of the biggest untapped Amazon opportunities, why patience is one of his company's unfair advantages, and why his team is aiming to grow from $15 million to $50 million in the coming years. If you want to understand how elite Chinese sellers actually think, this episode pulls back the curtain. In episode 742 of the Serious Sellers Podcast, Bradley, Bennett, and Freeman discuss: 00:00 - Why Chinese Sellers Envy US And European Sellers 00:41 - Meeting Bennett In Shenzhen, China 01:04 - Bennett's Background And First Amazon Product 02:17 - Building A $15 Million Cleaning Brand 02:52 - How He Uses Market Tracker 360 To Find Opportunities 04:12 - A Product Win And A Market Shift That Saved Money 05:50 - The Truth About Black Hat Tactics In China 07:48 - How Search Query Analyzer Changed His PPC Strategy 10:07 - Three Unique Strategies Behind His 8-Figure Growth 12:28 - Why Brazil Is His Top Expansion Market 14:02 - How He Uses AI Advertising And Where It Still Falls Short 17:53 - His New Product Launch Strategy And $50 Million Goal
A law student launched painter's tape on Amazon, built a mid-7-figure business, bought another brand, and found a surprise TikTok Shop shortcut he almost paid extra for. ► Watch The Podcasts On Youtube: https://www.youtube.com/@Helium10SeriousSellersPodcast?sub_confirmation=1 ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft In this episode, Bradley Sutton sits down in Long Island City with Shaff Qureshi, a New York-born entrepreneur who built a mid-seven-figure Amazon business after launching with something as simple as painter's tape. What started as a side hustle during law school quickly became a serious business, even though his immigrant parents initially hoped he would follow a more traditional career path. Shaff shares how he discovered Amazon through a friend connected to a retail business, saw the opportunity early, and jumped in while still in school. The conversation follows his progression from that first painter's tape launch in 2019 to building multiple brands, including his planner and journal brand, Insight. He explains why he stayed focused on growing in the U.S. instead of expanding internationally too soon, and how that discipline helped him keep scaling year after year. Shaff also talks about recently acquiring part of a larger educational poster brand, revealing that his long-term vision is not just to sell products, but to build a portfolio of household brands. A major highlight of the episode is Shaff's detailed breakdown of how he launches and grows products. He discusses using auto campaigns aggressively at launch, driving outside traffic from Google, Meta, and email, and relying on keyword rankings as the core success metric for his team. He also explains how Helium 10 tools like Search Query Analyzer, Keyword Tracker, and Helium 10 Ads help his business track market size, measure ranking retention, and identify which ad types are actually driving efficient results. Shaff also shares lessons from both painful losses and unexpected wins. He talks about taking on a large loan for a product expansion that underperformed, and how that failure forced him to improve his systems and decision-making. On the other hand, one supplier mistake accidentally created a product variation customers loved, which became a breakout success. The episode also touches on his TikTok Shop expansion plans, including how Helium 10 Diamond saved him from adding more software subscriptions by already including influencer outreach tools he was about to pay extra for. In episode 741 of the Serious Sellers Podcast, Bradley and Shaff discuss: 00:00 - Introduction 01:05 - Shaff's New York And Pakistan Background 02:30 - Law School, Family Influence, And Starting A Business 04:05 - Why His Parents Doubted Amazon At First 05:17 - How He First Discovered The Amazon Opportunity 06:45 - Launching Painter's Tape In 2019 08:28 - Building Insight And Growing Multiple Brands 10:06 - Revenue Breakdown, TikTok Shop, And U.S. Marketplace Focus 11:32 - Buying Another Brand And Building A Portfolio 12:28 - How He Uses Helium 10 For Growth And KPIs 15:19 - His Product Launch Strategy And Off-Amazon Traffic 24:18 - Biggest Losses, Surprise Wins, And TikTok Shop Software Savings
Her first big Amazon win should have ended when the pandemic did. Instead, it sparked a bold pivot, lean launches, AI image hacks, and a $1M fashion brand scaling fast now.
From Project X to seven figures, and from clean snacking to Amazon UAE growth, two e-commerce sellers from Dubai share lessons on product research, branding, and scaling.
Sustainability became his unfair advantage on Amazon. A veteran textile designer reveals the data-first moves, fee-saving AWD shifts, and the tester story behind the explosive growth.
Two Dubai sellers reveal how they built seven-figure brands via duty-free, Amazon UAE, and quick commerce. Plus lessons for cold-chain fulfillment, PPC scaling, and expansion lessons. ► Watch The Podcasts On Youtube: https://www.youtube.com/@Helium10SeriousSellersPodcast?sub_confirmation=1 ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft Recording live from Worldef Dubai, Bradley Sutton sits down with two UAE-based ecommerce operators who built seven-figure businesses in very different ways. One through iconic local products and duty-free dominance, the other through acquiring and scaling an Amazon-first brand across markets. First up is Rami Rabia of Al Nassma Chocolates, a Dubai chocolate pioneer known for camel milk chocolate and giftable products. Rami breaks down the region's offline-heavy reality (with duty-free as a major growth engine), why COVID forced rapid channel diversification, and how Amazon UAE's cold-chain logistics solved the biggest hurdle in selling chocolate online: heat and product sensitivity. He also shares how he uses Helium 10 to track seasonal search behavior tied to Dubai's nonstop calendar of holidays and gifting moments, plus his interest in TikTok Shop once it launches locally. Then Aslam Yousuf, founder of S2C, explains how he acquired an Amazon UAE brand (instead of starting from scratch), scaled it beyond $1M, and used “quick commerce” via Noon to accelerate growth. He dives into the systems behind scaling in competitive categories—brand positioning, packaging upgrades, content overhauls, marketplace expansion (India and KSA), and a hard-earned logistics lesson from choosing the wrong shipping partner. The episode wraps with his view on Helium 10's impact and what it takes to build a regional winner that's ready for bigger markets. In episode 737 of the Serious Sellers Podcast, Bradley, Rami, and Aslam discuss: 00:00 – Seven-Figure Brands… on Amazon UAE (Live From Dubai) 00:55 – Meet Rami Rabia of Al Nassma Chocolates 01:17 – Camel Milk Chocolate Origin & Product Line Breakdown 02:10 – Online vs Offline Sales & Dubai Duty-Free Dominance 03:11 – COVID Forced Channel Diversification 04:41 – How Amazon UAE Solves Chocolate Fulfillment (Cold Chain) 05:48 – Helium 10 for Seasonal Keyword Demand in Dubai 08:48 – TikTok Virality & TikTok Shop Plans 09:38 – Meet Aslam Yousuf, Founder of S2C 13:42 – Acquisition to Brand Growth 14:21 – Noon Explained: 15-Minute “Quick Commerce” 24:19 – Biggest Mistake: Wrong Shipping Partner & Customs Nightmare
Corporate job by day, Kaffe Products by night. How Robert built an Amazon brand into Walmart shelves before he ever went all-in. Get all his strategies in this episode!
Discover how NeuroGum's founder turned a college nootropics experiment into a 9-figure brand, dominating Amazon and TikTok Shop and outselling 5-Hour Energy drink at CVS.
7-figures on Amazon…while working full-time and spending 5 hours/week? Our guest breaks down his TikTok-to-Amazon product strategy, Helium 10 moves, and Q4 playbook.
Learn Elizabeth's data-driven go-to-market framework for Amazon launches: how to define your true market, use customer insights, leverage AMC overlap reports, and plan ads with confidence.
Amazon UK niche leader for nearly 16 years shares how a single mom built a multi-7-figure brand, survived copycats, ditched unprofitable markets, and grew with influencers + smart keyword research. ► Watch The Podcasts On Youtube: https://www.youtube.com/@Helium10SeriousSellersPodcast?sub_confirmation=1 ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft What does it take to dominate a niche for over a decade without building a giant team or becoming a “warehouse CEO”? Bradley Sutton heads to the UK to visit Cara Sayer at her home in Surrey and unpack the real story behind SnoozeShade: a product used by members of the Royal family and a brand that has stayed on top of its Amazon category for nearly 16 years. Cara's journey is a classic “scratch your own itch” case study. She needed a better way to protect her baby in a pram from sun, wind, and cold, so she created a stroller “blackout blind” solution that simply didn't exist at the time. Cara shares her path from working in PR and marketing (including being on the team that helped launch Amazon in the UK back in the early days) to building a physical product business the hard way—trade shows, prototypes, and getting orders before modern Amazon tools even existed. As competition grew, she explains how the brand evolved through distributors, Amazon Vendor Central, and a messy reseller situation (including 37 resellers on her best-selling product) before she took control and moved into Seller Central. Then comes the lesson every seller needs to hear: revenue isn't the goal—profit is. When the US market turned into “shark-infested waters” full of unsafe knockoffs and price attacks, Cara made the tough call to exit, protect margins, and refocus on what actually made the business stronger. This episode is packed with long-game strategy: why being obsessively good at product quality and customer service beats shortcuts, why market focus matters more than “go global fast,” and how Cara uses influencer relationships to build real brand awareness. She also shares how Helium 10 helps her organize keyword research, spot competitor moves, and avoid international keyword mistakes (because US/UK/AU English is not the same). If you want a blueprint for building a durable brand that survives copycats, this one's gold. In episode 732 of the Serious Sellers Podcast, Bradley and Cara discuss: 00:00 - Introduction 00:41 - We're In The UK: Welcome To Cara's Place 04:31 - The Real Reason She Started: A Product Didn't Exist 05:55 - What SnoozeShade Is & Why It Took Off 07:13 - #1 In Category For Nearly 16 Years 10:22 - Copycats Killed Profit: “Turnover Is Vanity, Profit Is Sanity” 12:14 - Her Best Year: Nearly £3M (Now Around £2M) 15:48 - Lean Team Setup: Freelancers + VA In The Philippines 18:00 - Competitor Tracking + Why Competition Calmed Down 21:09 - Royal Family Customers 23:42 - TikTok & AI: Awareness Over Amazon-Only Thinking 25:16 - International Keyword Differences (UK vs US vs AU) 29:25 - Influencers: Relationship-First 34:04 - Helium 10: Time Savings and Smarter Keyword Testing
He quit Amazon, then launched One TikTok Shop SKU to 7-figures. Our guest breaks down content systems, creator outreach, FBT, cash flow, and scaling his product into the US.
Discover how to leverage AI recommendations for your Amazon product using GEO-targeted tactics, including PRs, Reddit mentions, website files, and listing/image optimization. Plus, PPC-only launch wins.
Meet this Amazon seller still selling his first product. He shares how Freedom Ticket and Helium 10 tools sparked instant success, which then scaled in two years through B2B sales, AMC, and lean operations.
An 8-figure Amazon seller shares the boring blueprint to reach 9 figures. Amazon Business (B2B), Remote Fulfillment, and AWD, plus hybrid warehouse systems, pricing, and PPC that just work!
From Project X newbie to a $3M Amazon seller, our guest shares product research, Helium 10 tactics, TikTok Shop commissions, and how she defends her profits from copycats.
Bradley Sutton shares his wild journey from sumo wrestler and Zumba instructor to Amazon launch expert, revealing the Amazon seller grind mindset, resilience, hustle, heart, and hard-won lessons.
Amazon truckload hijacked, TikTok Shop creator tactics, new AI tools & strategies, Amazon PPC recovery, and a full revamp of the AM/PM & Serious Sellers Podcasts.
In this episode, discover Amazon's newest AI creative tools for PPC, including Creative Agent and Sponsored Products Video, and learn how sellers can generate high-quality ads faster than ever. ► Watch The Podcasts On Youtube: https://www.youtube.com/@Helium10SeriousSellersPodcast?sub_confirmation=1 ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft In this episode, recorded live at Amazon Unboxed in Nashville, Bradley sits down with Jenny Liu, one of the Amazon Ads' product managers behind the latest wave of AI-powered creative tools. Jenny's team builds the systems that are transforming how Amazon sellers create videos, images, and ad assets across Sponsored Products, Sponsored Brands, and Sponsored Display. If you've heard about Amazon Advertising's new Creative Agent and wondered how it actually works, this episode gives you the insider perspective. Jenny walks us through the evolution of Amazon's creative ecosystem: from early one-click image generators to today's full conversational, agentic workflows that let sellers input nothing more than an ASIN, a simple goal, and a rough idea. The agent then learns your intent, pulls from your product detail page, and automatically generates polished videos, lifestyle imagery, and ad-ready creative concepts. Whether you're not “graphically inclined” or you're a creative pro trying to scale variations and testing, these tools are designed to unlock high-quality output for all skill levels. Bradley and Jenny also dive into real-world applications, how custom creatives now influence performance, what makes shoppers stop scrolling, and why strong visuals matter even in Sponsored Products. Jenny explains why Amazon's creative philosophy is shifting toward storytelling, brand authenticity, and giving sellers more flexibility to express what makes their product unique. As she puts it, AI is not here to replace the marketer; it's here to take away the manual work so sellers can focus on what message they want their brand to communicate. To wrap up the episode, Bradley is joined briefly by longtime SSP guest Destaney Wishon, who shares her two biggest takeaways from Unboxed: the scale-changing impact of Creative Agent and the rollout of Sponsored Products Video placements. In episode 724 of the Serious Sellers Podcast, Bradley and Jenny discuss: 01:40 – Meet Jenny Liu 03:20 – The Evolution of Amazon Ad Creatives 06:00 – Why Creative Matters More Than Ever in PPC 08:10 – Introducing Creative Agent: Amazon's New AI Creative Partner 11:10 – What Inputs Creative Agent Uses (and Why You Don't Need Prompting Skills) 15:00 – Real Use Case: Creative Ideas for Bradley's Brand 24:00 – Jenny's Core Message: These Tools Are Free, Simple, and Ready to Use 27:30 – Destaney's Take: Her Top 2 Favorite Announcements From Unboxed Enjoy this episode? Be sure to check out our previous episodes for even more content to propel you to Amazon FBA Seller success! And don't forget to “Like” our Facebook page and subscribe to the podcast on iTunes, Spotify, or wherever you listen to our podcast. Get snippets from all episodes by following us on Instagram at @SeriousSellersPodcast Want to absolutely start crushing it on Amazon? Here are few carefully curated resources to get you started: Freedom Ticket: Taught by Amazon thought leader Kevin King, get A-Z Amazon strategies and techniques for establishing and solidifying your business. Helium 10: 30+ software tools to boost your entire sales pipeline from product research to customer communication and Amazon refund automation. Make running a successful Amazon or Walmart business easier with better data and insights. See what our customers have to say. Helium 10 Chrome Extension: Verify your Amazon product idea and validate how lucrative it can be with over a dozen data metrics and profitability estimation. SellerTrademarks.com: Trademarks are vital for protecting your Amazon brand from hijackers, and sellertrademarks.com provides a streamlined process for helping you get one.
Black Friday & Cyber Monday results for Amazon, Walmart, and TikTok, plus the rise of livestream selling, and Amazon's biggest seller fee cuts ever!
Stuck or slowing down on Amazon? Three expert mentors share the 2026 ad, creative, and analytics tactics that helped a brand experience explosive sales growth, causing it to run out of stock.
Learn Mansour's latest Amazon strategies, from Search Query Performance to new sponsored product video features, AMC tips, pricing tactics, and launch strategies to scale your brand.
Amazon may have closed your Black Friday offer. Copy full media sets to sibling variations, and find out which fulfillment center is shut down. More buzzing news on this episode of the Helium 10 Weekly Buzz.
Retired exec turned Amazon seller! Hear how our guest scaled his hemp brand, boosted sales with listing upgrades, and turned mentorship into massive growth after his Scale Stories by Helium 10 episode.
In this episode, Kevin King reveals how he made $700K from a new venture, the AI press release strategy boosting ChatGPT rankings, and the exact methods that helped one seller triple their sales.
Amazon's Black Friday deals are live! Rufus just got smarter, and TikTok Shop hits a record-breaking quarter. All this and more on this episode of the Weekly Buzz!
In this episode, we welcome our Scale Stories TikTok Shop mentors to share how 30-second vids hit 10M views, the 3-bucket scaling framework, pricing/bundles, and live-selling tactics that turn views into sales fast!
In this episode, let's talk about how AI is transforming Amazon selling, from product research and listings to ads, Rufus optimization, and TikTok Shop growth.
On today's Weekly Buzz episode, we cover the biggest Amazon Unboxed announcements, an important TikTok shipping policy update that impacts all sellers, and new EPR requirements for selling in the EU.
In this episode, a top influencer joins us to reveal what's new in social media, how creators can pivot in 2025, and her experience launching products on Amazon and TikTok Shop.
In this episode, AI expert Andrew Bell joins us to show step-by-step how to turn a single Amazon product photo into a polished, scroll-stopping video using AI tools like Sora 2, Amazon Ads' AI video generator, and Gemini.
Amazon's Rufus drives $10 billion in extra sales, while Amazon sues Perplexity to block AI browsers from scraping Amazon.com. These stories and more on this week's episode of the Weekly Buzz.
Learn from top Amazon mentors as they reveal the exact steps they're taking in a live case study from Scale Stories to help a brand double its sales in 2025 and how you can do the same.
In this episode, unlock 10 powerful strategies to boost your Amazon sales. Discover hidden keywords, spot listing hijackers instantly, and master Helium 10 features no other software offers.
Black Friday 2025 is right around the corner. There are new Q4 features to help you and customers drive record sales this holiday season, and next-gen delivery is here.
In this episode, let's talk about how one brand is doubling its Amazon sales while generating $10K weekends from just a $400 investment, and adding 500-1,000 new customers to their list every weekend.
In this episode, let's learn how to master Amazon Marketing Cloud (AMC) and discover how to connect, set up, and manage AMC ads to improve targeting, boost conversions, and scale your Amazon sales.
ChatGPT launches a new browser that can browse Amazon, an AWS outage may have affected sales, and sellers can soon reserve branded searches for Sponsored Brand Ads. These and more buzzing news on this episode!
Three expert sellers who've sold tens of millions on Amazon reveal what it takes to launch a successful business from scratch in 2025. Strategies, tools, and real seller insights.
In this episode, learn how AI personas and Amazon Marketing Cloud (AMC) help sellers turn data into deeper customer insights, build emotional connections, and boost conversions on Amazon.
Amazon announces 2026 FBA fee increases, Walmart partners with ChatGPT for AI-powered shopping, and Amazon rolls out a new inbound shipment list view. All this and more buzzing news this week!
In this episode, let's meet our first contestant on Scale Stories, Natalie, and learn about her story and about what is in store for her brand-new Amazon and TikTok Shop product launch.
In this episode, let's talk about Amazon's latest launch tools. Vine pre-launch reviews, Product Opportunity Explorer insights, and shoppable A+ Content. To validate faster and scale your first or next Amazon product.
Get preliminary Prime Big Deal Day results, a new TikTok shipping integration, and a button that could boost Amazon order values. All this and more buzzing news on this week's episode!
He's back! Tomer Rabinovich reveals his latest e-commerce strategies, including mastering PPC, TikTok launches, optimization, and creative packaging, as well as a few magic tricks for achieving viral success.
Has ChatGPT changed e-commerce forever? New Amazon ad tax updates, the return of a new Project X series, and more top stories on this week's Weekly Buzz.
This week on the Weekly Buzz: Prime Big Deal Days dates, Bradley's latest product launch strategy, and Helium 10's new PPC series to help you manage and grow your Amazon business. ► Watch The Podcasts On YouTube: https://www.youtube.com/@Helium10SeriousSellersPodcast?sub_confirmation=1 ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft We're back with another episode of the Weekly Buzz with Helium 10's Principal Brand Evangelist, Carrie Miller. Every week, we cover the latest breaking news in the Amazon, Walmart, and E-commerce space, talk about Helium 10's newest features, and provide a training tip for the week for serious sellers of any level. Prime Big Deal Days is back October 7-8: Here are 5 shopping tips to save big during the event https://www.aboutamazon.com/news/retail/amazon-prime-big-deals-day-when-october-7-8 Walmart Deals is officially back this October — here's everything you need to know https://www.nbcnews.com/select/shopping/walmart-oct-deals-announcement-2025-rcna233259 Amazon invites Walmart product sellers to use its warehouses for orders https://www.axios.com/2025/09/18/amazon-walmart-order-shopify-shein Outsourced to Optimized: It's Time to Run Your Own Ads Tired of outsourcing your ad spend and not seeing results? This video series will empower you to confidently run your own ads using Helium 10 Ads. https://pages.helium10.com/outsourced-to-optimized-webinar-2025 New FBA fulfillment fee discount on Amazon Business bulk orders https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHUE43QU5XQ1BHR1JaSk1C Watch Amazon Accelerate 2025 sessions on demand https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHVTgyWVpQRUFKNVg2MlZB And for those ready to turbocharge their product launches, Bradley's updated Maldives Honeymoon Amazon Launch Strategy in episode 700 might just be the edge you need. Go to http://h10.me/700. Tune in to stay ahead in the e-commerce arena with these compelling updates and strategies. In this episode of the Weekly Buzz by Helium 10, Bradley covers: 00:57 - Prime Big Deal Days 01:50 - Walmart Deals 02:27 - Amazon Fulfills Walmart Orders 03:41 - Outsourced to Optimized 05:15 - FBA Business Bulk Discount 06:17 - Strategy of the Week with Bradley 08:39 - Accelerate Replays 09:16 - Launch Strategy Update
Live from Amazon Accelerate, discover how Amazon Global Logistics and Global Selling help sellers streamline imports, expand into EU markets, and scale worldwide with confidence. ► Watch The Podcasts On YouTube: https://www.youtube.com/@Helium10SeriousSellersPodcast?sub_confirmation=1 ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft From the vibrant stage of Amazon Accelerate in Seattle, we're bringing you a special double feature. In this episode, Bradley sits down with Alex Berry, Director at Amazon Global Logistics, and Mike Stiles, Head of US-EU Global Selling at Amazon. Together, they pull back the curtain on two major pillars of scaling your Amazon business: moving products smarter with AGL and selling beyond US borders with Amazon's global marketplaces. Alex shares his intriguing journey from journalism and finance at the University of Missouri to leading Amazon Global Logistics (AGL), the program helping sellers import goods seamlessly from China (and soon Vietnam, India, and beyond) straight into Amazon's network. He explains AGL's role in simplifying freight forwarding, shipment rerouting, and customs, while unveiling innovations like the upcoming “time-to-prime” promise and Amazon Managed Placement, tools designed to give sellers speed, reliability, and visibility across their supply chain. Then, the conversation shifts with Mike Stiles, who has spent more than a decade helping US-based sellers expand globally. He breaks down the Sell Globally workflow, the Marketplace Guidance tool, and strategies to tap into Europe's 10 Amazon marketplaces (and 30+ consumer countries) through programs like Pan-EU FBA and remote fulfillment. Mike also shares how Amazon is listening to seller feedback, simplifying VAT and compliance hurdles, and equipping brands with resources to confidently scale into international markets. Whether you're looking to optimize freight forwarding into the US or unlock new revenue streams in the EU and beyond, this episode is packed with practical insights, upcoming innovations, and step-by-step guidance to future-proof your Amazon business. Where can Sellers learn more about selling globally and the EU? Where can I share feedback? (Evergreen) Sharing a few links here to get you started: https://sell.amazon.com/blog/amazon-usa-vs-europe https://sell.amazon.com/global-selling/europe In episode 703 of the Serious Sellers Podcast, Bradley, Alex, and Mike discuss: 00:00 - Amazon Global Logistics and AWD 04:10 - Benefits of Using AGL as Forwarder 11:03 - AGL Program Expansion and Future Vision 11:42 - Improving Logistics Through Dynamic Routing 14:39 - International Shipping Destination Expansion Strategy 16:06 - AGL Program Enhancements and Innovations 18:57 - Origin Splits for Cost Efficiency 21:40 - Global Expansion and Seller Feedback 22:35 - Global Logistics for International Expansion 30:03 - EU Marketplace Expansion and Global Selling 33:39 - Expanding Sales Into the EU 40:00 - Amazon's PanEU Program Overview 44:28 - Bradley's Cross-Border Expansion Commitment
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