The LIFT Your Shop podcast is a place to get insights from some of the most respected and outstanding auto repair industry experts around the nation. Kelsey Outram, CEO of LIFT Auto Repair Marketing and co-author of the book Drive More Business: A Step-By-Step Guide To Internet Marketing for Auto Repair Shops, hosts, and discusses all things that help lift your auto repair shop from marketing, staffing, culture, expanding, procedures, tech and more. With the insights shared in each episode, shop owners will learn how to grow their shop and be a leader in the automotive industry.
For Greg Buckley, running an auto repair business isn't just a career—it's a family legacy. Growing up in his father's service station in Wilmington, Greg began his journey in the industry at just eight years old as a self-proclaimed “Petroleum Transfer Engineer.” From pumping gas to leading as a multi-shop owner, his path reflects a deep-rooted passion for automotive excellence and community connection.But Greg's story is more than just business. It's about generations of hard work, the power of adaptability, and a relentless drive to stay ahead of industry changes. Now, as a leader mentoring the next generation and exploring expansion, he's redefining what it means to be a multi-shop owner.On the LIFT Your Shop Podcast, Greg shares decades of hands-on experience, insights into surviving economic cycles, and the secrets to thriving in an ever-evolving industry. From mastering the latest tech to building a family business into a community staple, Greg's journey is a blueprint for success.Are you ready to learn from one of the industry's most resilient and forward-thinking leaders? Don't miss this inspiring episode with Greg Buckley!
For Greg Buckley, running an auto repair business isn't just a career—it's a family legacy. Growing up in his father's service station in Wilmington, Greg began his journey in the industry at just eight years old as a self-proclaimed “Petroleum Transfer Engineer.” From pumping gas to leading as a multi-shop owner, his path reflects a deep-rooted passion for automotive excellence and community connection.But Greg's story is more than just business. It's about generations of hard work, the power of adaptability, and a relentless drive to stay ahead of industry changes. Now, as a leader mentoring the next generation and exploring expansion, he's redefining what it means to be a multi-shop owner.On the LIFT Your Shop Podcast, Greg shares decades of hands-on experience, insights into surviving economic cycles, and the secrets to thriving in an ever-evolving industry. From mastering the latest tech to building a family business into a community staple, Greg's journey is a blueprint for success.Are you ready to learn from one of the industry's most resilient and forward-thinking leaders? Don't miss this inspiring episode with Greg Buckley!
It's not every day you see a husband-and-wife duo take center stage in the automotive repair industry—but Nick and Nicole Jones are redefining the game. As the driving force behind Anderson Automotive and two Thrive Automotive locations, their journey is all about resilience, teamwork, and passion.But their impact doesn't stop there. They're also the hosts of the "Thrive With Us" podcast, where they share insights on business, leadership, and life. And if that wasn't enough, their love for animals led them to create All Dogs Thrive Rescue, helping dogs find loving homes.Ask yourself, “Am I leading in a way that empowers my team?” Don't miss this inspiring conversation. Learn more about the husband and wife team on the newest episode of the LIFT Your Shop Podcast!Stay Connected with Nick on Facebook: https://www.facebook.com/nick.jones.5205622?mibextid=LQQJ4dStay Connected with Nicole on Facebook: https://www.facebook.com/nicole.mitchell.92754
Is cheap auto repair is costing you more? In this episode of the LIFT Your Shop Podcast, we sit down with Jimmy Purdy, owner of Shift'N Gears Auto Repair in Paso Robles, CA, and host of The Gearbox Podcast. Jimmy shares his insights on the true cost of discounting services, how to build a profitable auto repair business, and why there's more to business than making money—it's about supporting your employees and giving back to your community. We discuss: The importance of pricing correctly to provide for your team Effectively working with your marketing company The mindset shift that helps shop owners grow and thrive Tune in for a real talk episode packed with valuable insights, recommendations, and ownership takeaways for auto shop owners. Stay Connected: Find Jimmy on Facebook or on The Gearbox Podcast, available on Spotify and Apple Podcasts.
In this episode of the LIFT Your Shop Podcast, we sit down with Jon Mason, founder of Momentum Works Financial, based in Franklin, Tennessee. Jon shares his incredible journey from selling security systems door-to-door to managing an auto repair shop, and eventually launching a financial services business tailored to the unique needs of the automotive industry. Jon dives into the challenges of delivering accurate, timely financials in a fast-paced and demanding industry. He explains how his background in software, automotive, and management inspired him to help auto repair businesses grow and thrive through better bookkeeping and financial insights. From stories of working with industry leaders like Aaron Stokes to his transition into financial services, Jon's insights are packed with valuable lessons for those looking to reflect their finances with the dedication they put into their work. Stay connected with Jon: jon@momentumworkshq.com
Auto repair shop owners, this episode is for YOU! Join us as we chat with Carm Capriotto, the pioneer of podcasting in the automotive aftermarket and the mastermind behind the Remarkable Results podcast. In this episode of the LIFT Your Shop Podcast, Carm shares his incredible journey from Buffalo radio to creating one of the most influential platforms for shop owners and technicians. Hear how a simple idea turned into 1,000+ episodes of insights, connections, and inspiration for the auto repair industry. What You'll Learn: 1. How Carm's innovative thinking revolutionized auto industry podcasting. 2. The power of storytelling and collaboration to advance your business. 3. Behind-the-scenes tips for creating impactful, high-quality content. Whether you're looking to grow your shop, improve your leadership, or just gain inspiration, Carm's story will motivate you to take your business to the next level. Watch now and discover what it takes to achieve Remarkable Results! Stay Connected with Carm: carm@remarkableresults.biz
Tune in for an insightful episode of the LIFT Your Shop Podcast featuring Chris Jones, Group Editorial Director at Endeavor Business Media and former editor of Ratchet and Wrench magazine! In this episode, Chris shares how he stumbled into the auto repair industry with a background in journalism, marketing, and design, and how that journey transformed his understanding of shop management. With over 20 years of experience, Chris talks about the importance of developing people, enhancing their skillsets, and how that growth benefits both the shop and its customers. Chris reflects on the power of networking with shop owners and how listening to their insights has shaped his expertise in the automotive space. He reveals how his early focus on business topics like branding and marketing helped him find his footing before diving into the technical side of the industry. Thank you, Chris for sharing your journey from editor of a city magazine to becoming a trusted voice in auto repair media! Contact Chris: christopherj@endeavorb2b.com
In this episode of the LIFT Your Shop Podcast, we are joined by Ryan Miles, owner of Peak Euro in Bend, Oregon. We dive into his nontraditional journey into the automotive industry. Ryan explains how he transitioned from farm life to automotive sales, starting with a boutique Euro car dealership and expanding into repairs when reliable reconditioning services were scarce. Initially focused on Audi and Volkswagen due to his first technician's expertise and personal preference for these brands, the shop gradually grew to serve a wider range of European cars by 2020. Ryan highlights the importance of leadership in business success and reflects on the inherent biases shop owners develop based on their experience and comfort zones. His story emphasizes the value of evolving over time, learning from setbacks, and surrounding oneself with people who believe in personal growth. This is a must watch episode for auto repair shop owners seeking growth!
In this episode of the LIFT Your Shop Podcast, we are joined by Glenn Todd of Glenn's European Auto Repair. Glenn shares his transition from technician to shop owner and how his passion for learning, entrepreneurship, and side projects drove him to open his own shop in 2017. Since launching the business, his shop has grown rapidly, generating $2.2 million in revenue last year and targeting $3 million this year. Key factors in his success include following a consistent growth-and-scale strategy, seeking mentorship, and carefully managing technician recruitment. He emphasizes the importance of building relationships and continuously investing in the business to meet evolving goals. This is an episode you do not want to miss!
In this episode of the LIFT Your Shop Podcast we are joined by Brandon Stapley, owner of Stapley's Garage in Mesa, Arizona. Brandon shares his journey from working in his garage to owning multiple auto repair businesses. Discover how exploring every opportunity, from starting with a love for cars to navigating business acquisitions, has helped Brandon grow his automotive empire. If you're a shop owner—seasoned or new—you won't want to miss the valuable insights on how owning multiple businesses and thinking outside the box can lead to long-term success. Thank you, Brandon, for your expert advice on the importance of acquisitions, cash flow, and how to take advantage of every opportunity that comes your way! Contact Brandon at Stapley's Garage: (480) 633-5505 https://www.stapleysgarage.com
In this episode of the LIFT Your Shop Podcast, we welcome Carlos Ramirez, owner of C&G Auto Centers and the new Car Pro location in Orlando, Florida. Carlos discusses his experience as a second-generation auto repair shop owner, starting out in his family's two-bay gas station in New York. He shares insights into growing an auto repair business, overcoming the unique challenges faced by shop owners, and emphasizes the critical role of continuous learning and leadership in running a successful auto repair shop. Contact Carlos: carlos@shopfixsacademy.com
In this episode of the LIFT Your Shop Podcast, we sit down with Josh Bird from Bird Automotive to discuss the vital lessons he's learned on time management, delegation, and leadership as an auto repair shop owner. With two successful locations in Blue Springs and Oak Grove, Missouri, Josh shares his journey from being a GM Master Technician to managing and growing a thriving business. He dives into the challenges of transitioning from a hands-on technician to a full-time leader, the process of letting go and allowing his team to take on more responsibility, and how failure became a stepping stone for continuous improvement. Josh's insights into leadership, employee growth, and the importance of developing systems and processes are invaluable for any shop owner looking to scale their business. Tune in to hear how Josh learned to navigate the ups and downs of running multiple shops, the importance of trusting your team, and why stepping away can often lead to better results than being hands-on. If you're an auto repair shop owner looking to grow your business or improve your leadership skills, this is the episode for you! Contact Josh Bird: josh@birdautorepair.com
In this episode of the LIFT Your Shop Podcast, Jennifer Hulbert, from Service Plus Automotive in Calcium, New York, shares her passion for the automotive industry and her commitment to growth and success through the application of SMART goals. She joined her family business in 2001, helping it expand from a small three-bay gas station to a 12-bay facility, with a focus on using key performance indicators (KPIs) to drive profitability and sustainability. Jennifer emphasized the importance of understanding financials, especially labor gross profit, to ensure business growth and sustainability for your auto repair shop! Contact Jennifer Hulbert: Jennifer@wearetheinstitute.com
Building a successful business doesn't happen by chance—it's a journey that starts with a vision and is guided by clear goals. In this episode of the LIFT Your Shop Podcast, we are joined by Travis Leavitt owner of Leavitt Automotive. We explore how goal setting transformed his entrepreneurial path, how he turned challenges into stepping stones and found the roadmap needed to navigate his journey. Discover the power of having a plan, the importance of execution, and the motivation that fuels the drive to succeed. If you're ready to turn your aspirations into reality, this is the blueprint you've been looking for. Your success story starts here—let's dive in. Contact Travis: travis@leavittautomotive.com
Your success as a leader is directly dependent upon the success of the people around you. As a leader, your primary job is to bring out the best in your team by leveraging their collective resources and talents. Understanding and aligning the goals of individuals with those of the company is crucial for a thriving workplace, boosted morale, and increased retention. In this episode of the LIFT Your Shop Podcast, we are joined with Joe Marconi, Business Coach and Consultant with Elite Worldwide. Joe's dedication to understanding the business and mastering leadership transformed his career. Today, he is a business coach, consultant, and trainer at Elite Worldwide, passionately giving back to the industry he loves. Stay Connected with Joe Marconi: j.marconi@eliteworldwide.com Learn more about Elite Worldwide: https://eliteworldwide.com
Join us for the latest episode of the LIFT Your Shop Podcast, featuring Amanda Clements-Drake, President and Co-Owner of C&C Automotive, as she lays out the blueprint for growth. This begins with building meaningful connections that foster mutual support and collaboration. Establishing accountability is essential, as it ensures that everyone remains committed to their personal and collective goals. Growing alongside others not only accelerates individual progress but also enriches the collective experience with diverse perspectives and shared knowledge. And trusting others is the foundation that underpins all these efforts, creating a safe environment where people can confidently share, learn, and evolve together.
In the latest episode of the LIFT Your Shop Podcast, "Secrets of Financial Success," we're joined by Greg Sands from SRSANDCO. His insights shed light on the wealth of knowledge present within the automotive industry. Sands emphasizes the importance of seizing opportunities for growth and connecting with fellow shop owners. Above all, this episode resonates with the profound impact of understanding people—a cornerstone in unlocking financial success and cultivating genuine connections in the automotive industry.
In this episode, we're thrilled to welcome Eric Saber, owner of ER Autocare, as our guest. Eric emphasizes the crucial step of grasping your vision, illustrating how it not only empowers leaders but also motivates others. He stresses the mandatory aspect of embracing accountability, citing it as a catalyst for continuous success, encompassing both triumphs and setbacks. Through Eric's insights, we gain valuable guidance on navigating the journey toward sustained success in leadership and business for your auto repair shop.
Join me with Kevin Roth, owner of Kevin's Auto Repair Service, as we explore the indispensable qualities of character, morality, and values that form the bedrock of effective leadership. In this episode, we champion the belief that true leadership isn't just about authority; it's about the enthusiasm to grow, the humility to learn, and the resilience to adapt. Kevin shares invaluable insights on the importance of being coachable and continuously investing in personal growth over chasing perfection.
Phil Webster, multi-shop owner of Webster Tire & Auto Service and of Shop Fix Academy, highlights the indispensable value of business relationships in the auto repair industry and how these connections lead to success. Building strong relationships is crucial for fostering trust, reliability, and ultimately, business growth.Phil continues by sharing that discipline in taking action is the first step toward motivation and success. This perspective allows businesses within the auto repair sector to develop a cycle of ongoing growth and accomplishment.
Discover Matt Carlson's inspiring journey from software developer at Microsoft to founder of Fix It Forward Auto Care in the latest episode of the LIFT Your Shop Podcast, "Giving Cars Weekly." Despite lacking an automotive background, Matt's passion for cars drove him to create a nonprofit initiative providing transportation solutions for those in need. Learn how Fix It Forward Auto Care evolved into a force giving away three cars per week, highlighting the transformative impact of reliable transportation. Join us as we delve into Matt's story, his commitment to service, and the remarkable work of Fix It Forward Auto Care.
We recently had the pleasure of hosting Keith Dennis, owner of KD Auto Repair, on this episode of the LIFT Your Shop Podcast. Keith's journey from a passionate technician to owning three successful auto repair shops is not just inspiring; it's a masterclass in customer service, humility, and strategic growth. In this episode, Keith dives deep into the essence of his business philosophy: prioritizing customer satisfaction above all else. He shares invaluable insights on building relationships with customers, hiring based on character rather than experience, and the importance of humility in leadership. His approach has led to seven years of exponential growth, a testament to the effectiveness of his methods.
Join us in our latest episode of the LIFT Your Shop Podcast as we dive into the remarkable journey of Jason Rousseau, the owner of Pro Automotive. Jason shares his testament to resilience, strategic growth, and the power of letting go to move forward.
David Marks from Quality Auto Repair Tire Auto Sale is our guest on this episode of the LIFT Your Shop Podcast. We take a deep dive into the importance of financial acumen in running a successful enterprise, stressing that having a clear vision of what one wants is pivotal. The magic happens when clarity in goals aligns with the efforts put into the business.
Bryce Evans discusses his journey in the auto service industry and how he transitioned from being a journalist to finding his purpose in this field. He emphasizes the importance of sharing knowledge, helping others, and not being afraid to be authentic.
Embrace the journey of leadership as a perpetual evolution. Continuously refine your qualities, uncover your motivations, and leverage them to propel your growth and success. Sit down with Jonathan White from Phil's Pro Auto Service to learn how he stimulates personal and professional growth within his shop.
In the competitive realm of auto repair, Darrin Barney, from Elite Worldwide, emphasizes the paramount importance of delivering an exceptional customer experience. From the first contact with a client to the concluding moments of car delivery, Barney explains the significance of warm, friendly interactions and setting a positive tone. His insights reveal that by aiming for a high closing ratio, managing emotions, and creating a ripple effect of positivity, auto repair businesses can turn first-time customers into lifelong advocates.
In this episode of LIFT Your Shop Podcast, we're joined by a true expert in the field, Sheri Hamilton, representing MWACA/Vision Expo. We explore the incredible advantages of becoming a part of professional associations and making the most of training expos. Learn how professional associations can be your secret weapon for career growth. We are inspired by real-life success stories and how Sheri has created abundance through these opportunities.
In this episode of LIFT Your Shop Podcast, Philip Tringali, from Echo Advertising, an expert in the field, provided invaluable insights on "Direct Mail Do's and Don'ts." Join Philip as he shares essential tips and pitfalls to avoid when utilizing direct mail marketing strategies. Whether you're a seasoned marketer or new to the world of direct mail, this episode is a must-listen for anyone seeking to maximize the impact of their marketing campaigns. Tune in now to gain a deeper understanding of the do's and dont's that can make or break your direct mail efforts and take your marketing to the next level!
In this episode of LIFT Your Shop Podcast, Lucas Underwood, owner of L&N Performance Auto Repair and host of the Changing the Industry Podcast, delved into the intriguing topic of "How to change the auto repair industry?" Join Lucas as he shares his insights and experiences, offering a fresh perspective on transforming the landscape of auto repair. Discover innovative strategies, inspiring stories, and actionable steps to drive positive change within the industry. Don't miss this opportunity to be part of the conversation and explore the potential to revolutionize the way we approach auto repair. Tune in now to be a catalyst for change!
In the latest episode of LIFT Your Shop Podcast, Eric Twiggs from Automotive Training Institute tackled "The Accountability Process for Auto Repair Shops." With extensive experience in the field, Eric outlined how implementing a structured accountability process can enhance efficiency, teamwork, and customer satisfaction within auto repair businesses. Tune in now and elevate your business with the power of accountability!
In this episode of LIFT Your Shop Podcast, join us as we welcome Steven Fafel, Co-Founder at AutoOps, to discuss the importance of modernizing your auto repair shop's online appointment experience. In today's digital age, customers expect convenience and efficiency when it comes to scheduling appointments. Steven shares invaluable insights and practical tips on how to streamline your shop's online booking process, enhance customer satisfaction, and maximize productivity. Don't miss this enlightening conversation that will empower you to stay ahead of the curve and deliver a seamless online appointment experience for your valued customers. Tune in now and elevate your auto repair shop's online presence!
In this episode of LIFT Your Shop Podcast, we sit down with Cecil Bullard and Jimmy Lea from The Institute for Automotive Business Excellence to dive deep into the topic of connecting with the younger workforce of auto repair. As the automotive industry evolves, it's crucial for shop owners and managers to bridge the generation gap and effectively engage the next generation of technicians and employees. Join us as we explore strategies, insights, and practical tips to attract, motivate, and retain the younger workforce in the ever-changing world of auto repair. Don't miss this enlightening conversation that will help your shop thrive in the present and future!
In this episode of LIFT Your Shop Podcast, we welcome Brian Bates, the founder of EAS Tire and Auto, who reveals his proven strategies for growing your Auto Repair Shop to 12+ locations. Brian, an industry expert, shares valuable insights on marketing, scalability, team building, and cultivating strong customer relationships. Join us to gain actionable tips from Brian Bates, the driving force behind EAS Tire and Auto, and elevate your shop to unprecedented levels of success. Tune in now and unlock the secrets to expanding your auto repair business!
In this episode of LIFT Your Shop Podcast, James Church from Oxford Automotive, talked about work/life balance from the perspective of a multi-shop owner. He shares his insights and experiences on successfully managing multiple shops while maintaining a fulfilling personal life. Discover practical tips, effective strategies, and valuable lessons that will inspire and empower you to strike the perfect balance between work and life. Tune in now and elevate your understanding of work/life balance in the world of automotive entrepreneurship!
In this episode of LIFT Your Shop podcast, Patrick Egan from Spark Interactive emphasizes the importance of incorporating video into your marketing strategy for improved audience engagement and search engine rankings. He offers tips on creating and optimizing video content to enhance your online presence and drive business growth. Don't miss out on the valuable insights and tips provided in this episode!
In episode 21 of the LIFT Your Shop Podcast, Ryan Hillenbrand, owner of Urb's Garage, talked about the difference between inbound and outbound marketing. Gain valuable insights and tips from his experience in effectively using these strategies to attract new customers and grow his business. Don't miss out on this essential knowledge for any business owner in the auto repair industry. Tune in now!
In this episode of LIFT Your Shop Podcast, Todd Hayes and Joe Adams, of Adams Automotive, talked about how a small auto repair shop, turned into a million-dollar a month business. They will share their journey of starting out with just a few tools and working on weekends to grow their business. They'll also talk about the unique 3-day program they offer to train their staff and provide exceptional service to their customers. And finally, they'll reveal the secret behind their success: being a pro business athlete. Tune in now to hear their incredible story and learn how you too can achieve success in your own business.
In this episode of LIFT Your Shop Podcast, Michael Rosenberger, owner of Tommy's Hi Tech Auto and a certified coach at Shop Fix Academy, talked about how he was able to pull-off an effective leadership and management skills from afar while juggling his work as a business coach and an owner of multiple shops. He also puts an emphasis on how hiring the right people with right attitude helped him achieve his success now. Learn more about how you can apply the same practices at your own shop!
In this episode of the LIFT Your Shop podcast, Tyler Hunt of Soltis Advisors, discusses the significance of having 401Ks, and when you would be a deterrent to potential employees if you don't have one. He also talks about how set it up easily for your auto repair shop. Learn more about 401Ks by tuning in to our new episode!
In this episode of LIFT Your Shop, Jason Smith of M&M Car Care Center, shared his personal experience about acquiring new shops and how he was able to expand his business quickly. He also talked about how they were able to survive during the height of Covid and what kept them busy. Lastly, be surprised to learn that revenue isn't the first deciding factor he considers when acquiring a new shop. Tune in to learn what that is!
In this episode of LIFT Your Shop, Rob Choisser of Choisser Automotive Services, discussed how establishing processes can create business efficiencies. He talks about how creating thorough processes can help not only your shops operations, but can help develop a good environment for employees to work in and increase employees' performance significantly.
On this episode of LIFT Your Shop, Kyle Meadows of Meadows Automotive gives his insight on why you need to find your purpose in business to succeed. With his years of experience being a shop owner, and also a shop coach, he tells us why you need to understand yourself on a deeper level to realize your purpose and how to eventually fulfill that purpose.
In this episode of the LIFT Your Shop Podcast we discuss how to educate your team, yourself and those around you to provide a plethora of opportunities. Chris Knuth of Star Motors European and APAC ATI shares his advice and knowledge with our host Kelsey Outram.
John Anderson made enough from his Auto Repair shop to be able to now live on a boat and sail the across the world. He gives his advice on how to prepare enough for retirement and be able to set yourself up to have the flexibility to live the life you want.
On this episode of the LIFT Your Shop podcast we have Mitch Moncur of Denny's Automotive. He is a leader in his community and talks to us about how to create a shop culture that will stand out and attract the best people to work for your shop. You can learn more about Mitch here: https://dennysautomotive.com/
On this episode of the LIFT Your Shop podcast we have Matthew Hoage of OneWay Automotive Service. His story of how he is the way he is today and how he's grown to be a successful shop owner is deeply emotional and inspiring. He talks about how to persevere through trauma to become successful in not only business, but life as well. You can learn more about Matt here: https://onewayautoservice.com/
On this episode of the LIFT Your Shop podcast we have John Lonas of Autoworks Service & Repair. He talked to us about the importance of getting the right business coach to help you on your journey of building a successful shop. You can learn more about John here https://autoworksserviceandrepair.com/
Troy Kaplan is an industry expert in auto repair! He has successfully grown his auto repair shop to 25 locations! In this episode of LIFT Your Shop Troy shares all of his tips, advice, and mistakes to watch out for when growing your shop. For those looking to grow into more locations, this is the episode for you!
On this episode of the LIFT Your Shop podcast we got to talk with CPA Hunt Demarest with the accounting firm Paar, Melis and Associates. He shares with us some of the most important metrics to understand in your auto repair shops finances. Hunt goes over some KPIs in your Profit and Loss Statement and certain percentages that you should be shooting for. On top of that he has a downloadable book that goes over some of these items and more! You can download a copy of Hunt's book here at https://paarmelis.com/your-perfect-shop-book-download/
On this episode of the LIFT Your Shop podcast we got to talk with CEO and Founder of Tekmetric, Sunil Patel. He shares with us how technology can transform your auto repair shop and make everything more streamlined and efficient. Sunil initially came from the medical field and then decided to open an auto repair shop since that was his passion. He built a very successful shop but then started thinking about how a software could make life easier in the shop which evolved into Tekmetric. You can learn more about Sunil and his Tekmetric at https://www.tekmetric.com/
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