The Professional Creative

Today, I'm sharing how I went from struggling to write regular emails to building a system that helps us send two value-packed newsletters with ease and joy. You'll learn the purpose behind our two biweekly newsletters—“Secrets of the Studio” for surface pattern designers and “Beneath the Surface” for creative entrepreneurs—and how having a clear structure and cadence changed everything. I walk through the importance of defining your audience, creating intentional sections, and using a repeatable template to take the guesswork out of writing. With tools like Kit and thoughtful planning, we've created newsletters that not only feel good to send, but are fun and inspiring to read too. Whether you're just getting started or looking to refine your own newsletter rhythm, I hope this inspires you to find a system that works beautifully for you.

As creative entrepreneurs, we often find ourselves wondering what our audience wants—what they're thinking, needing, or hoping we'll create next. In this episode, I share one of the most powerful tools we use to stop guessing and start knowing: surveys. You'll hear exactly how we ask meaningful questions, the specific ones we rely on, and how we design surveys that lead to clear and confident decision-making. The episode begins with a funny (and humbling) story about a yacht surprise gone sideways. It's a lighthearted reminder of how important it is to ask the right questions before making decisions, whether big or small. From there, I walk through three detailed examples of how surveys have shaped key areas of our business this past year: email newsletters, product development, and live events. You'll learn how one simple survey question led to a major new feature in our Pattern Plus membership, how asking about newsletter cadence brought instant clarity, and how we use post-event feedback to improve each year's conference. I also share the framework we use to build surveys that are simple, specific, and impactful—along with the tools and practices that help us get great results. If you've ever felt unsure about what your audience wants or needs, this episode will show you just how easy and effective it can be to ask. You don't have to wonder. You just have to ask.

Stu McLaren is one of the most impactful mentors I've ever had, and I'm thrilled to bring him back to the podcast to talk about a topic that can completely transform your creative business: recurring revenue through membership sites. Stu's course, The Membership Experience, was a game changer for me. It's the only course I've ever completed on time, and it's one I return to year after year. After taking it, my membership revenue shifted from unpredictable spikes to a steady, staircase-like pattern of growth. In this episode, we explore why recurring revenue is so powerful—especially for creatives who often juggle inconsistent income streams and the demands of hands-on work. Stu shares his journey of moving from burnout and one-on-one service work to launching Wishlist Member, the world's number one WordPress membership plugin. That experience gave him unique insight into what makes a membership site succeed over time. We discuss why creatives are uniquely suited to this model, with stories of artists, painters, sticker designers, and teachers who now run thriving memberships. Stu and I also tackle common concerns like the fear of content burnout and the myth of "subscription fatigue." He offers practical, encouraging advice on how to create a membership that delivers real results and keeps your members engaged. Whether you already run a membership, are thinking about launching one, or are simply curious, this conversation is full of wisdom and actionable ideas. Stu's upcoming free live workshop is also something I recommend wholeheartedly—it's one of the most energizing events I attend every year.

After a little spring break, I'm back with a behind-the-scenes update on what's been unfolding in our business and creative world. This season has been one of the most energizing yet, full of new ideas, bold moves, and heart-filled work. In this episode, I'm sharing what we've been working on, what's coming next, and what you can look forward to on the podcast. It all started with a leadership retreat in January that sparked a fresh season of building, creating, and expanding. Since then, we've been deep in development mode, launching several projects that have been on my heart for years.

In this episode, we're diving into one of the biggest challenges that growing teams face: role clarity and alignment. When businesses start out, it's natural for everyone to pitch in and wear multiple hats. But as the business grows, this all-hands-on-deck approach can lead to confusion, inefficiencies, and even burnout. That's why today's conversation is all about how to ensure that your team is working together with clarity, confidence, and a shared sense of ownership. I share a personal story that sparked my realization about the importance of communication; let's just say it involved neon paint, a carefully planned outfit, and an unexpected hug! From there, I break down the four key steps to aligning your team and fostering a culture of accountability: Create an Accountability Chart – Define roles and responsibilities so every team member knows what they own. Use the GWC Framework – Ensure every team member "Gets it, Wants it, and has the Capacity" to succeed in their role. Set 90-Day Rocks – Break down your vision into measurable, actionable priorities. Establish a Meeting Cadence – Keep communication strong with weekly and quarterly check-ins. With these steps, you'll create a work environment where your team is rowing in the same direction, projects are completed on time, and goals are achieved with excellence. Plus, I'm sharing a free accountability chart template to help you put this into action. Whether you're leading a team or envisioning your dream team as a solopreneur, this episode will help you bring clarity and structure to your business.

Does running your creative business sometimes feel like a circus? You're juggling tasks, managing projects, and trying to keep everything in motion, while secretly wondering if there's a better way. In this episode, I'm sharing one of the most transformative shifts I've made in my business: implementing an operating system. An operating system isn't just for big corporations. No matter the size of your business, having a structured framework helps bring clarity, alignment, and efficiency to your workflow. It can transform how you work, how your team communicates, and how your business grows. I dive into: The signs that your business needs an operating system (miscommunication, delays, and inefficiencies sound familiar?) How the Entrepreneurial Operating System (EOS) completely changed the way my team operates Other systems you might consider, including Scaling Up and 4DX (The Four Disciplines of Execution) Four actionable steps to streamline your business: Choose a system that fits your business size and needs Align your team around a clear vision Implement key tools like scorecards, priorities (Rocks), and an issues list Run structured, productive meetings to keep everyone on track I know that structure might sound like it stifles creativity, but I've found the opposite to be true. A strong operating system actually frees you up to be more creative because you're not constantly managing chaos. With clear processes in place, you can focus on doing the work you love.

Do you ever feel like your business is entirely on your shoulders, like every decision, deadline, and detail depends on you alone? I see you. I've been there too. But what if you could empower your team to not only take on tasks but truly own them—sometimes even doing them better than you? In this episode, we're diving into the power of delegation and trust. I know firsthand how difficult it is to let go, especially when your work is deeply personal. But the reality is that refusing to delegate is the riskiest move of all. It keeps you stuck in a cycle of overwork and burnout, limiting your impact and slowing your growth. If you want to step into true leadership and scale your business, you have to build a team that doesn't just support you, they lead alongside you. I share my own turning point, when I realized I couldn't keep carrying everything alone. By implementing the Entrepreneurial Operating System (EOS) and building clear accountability structures, my team started thriving. In this episode, I walk you through the exact framework I use to empower my team, including: Defining roles clearly with an accountability chart Starting small to build trust gradually Setting clear expectations using 90-day goals (or “rocks”) Holding weekly check-ins to maintain progress and solve challenges together Celebrating wins because recognition fuels motivation When you put these strategies into place, you create a business that runs efficiently, a team that feels empowered, and the freedom to focus on the work that truly lights you up. If you're ready to take action, I've also created a Delegation Checklist to guide you step by step. Download it from the show notes at theprofessionalcreative.com. Let's build a business where trust and leadership go hand in hand.

Have you ever started an online course with the best intentions: excited, motivated, and ready to learn, only to lose momentum along the way? You're not alone! In today's episode, we're talking about how to not only start an online course but actually finish it strong. Whether it's a creative workshop, a business training, or a deep-dive into a new skill, the key to success is in how you approach the journey. Online education has played a massive role in my personal and professional growth, and I know firsthand that focus is the hardest part. That's why I'm sharing the exact 8 steps I use to cross the finish line on any course I take. These steps will help you stay motivated, create a plan, and make sure your investment, both time and money, is put to good use.

In today's episode, we're diving into the transformative power of gratitude and how developing a simple gratitude practice can reshape your mindset, spark creativity, and guide you through life's challenges. I share personal stories about how gratitude helped me through some of my most overwhelming times, including the early days of building my creative career. Gratitude doesn't just happen—it's intentional. I explain how pausing to reflect on what we're thankful for can shift our perspective from what's missing to what's abundant, creating a foundation for joy and resilience. I also share my own daily practice, which involves setting aside a few moments each morning to journal about what I'm grateful for, specific moments of growth, and even the challenges that have shaped my journey. I talk about how gratitude has not only influenced my personal growth but also my work as a creative and an educator. Hearing stories from students whose lives have been transformed through surface pattern design fills me with gratitude and reminds me why I love doing this work. To help you start or deepen your own gratitude practice, I've created a free printable gratitude prompt. This tool can help you build a daily habit that's simple yet impactful. As we're in the middle of the launch for Surface Design Immersion, I'm feeling immense gratitude for this community and for every student who has joined or is considering joining. If you've been on the fence, I encourage you to take the leap—there's room for you in this creative space.

Today, I'm sharing how to create beautiful and cohesive color palettes—an essential skill for any surface pattern designer or creative. My favorite source of inspiration? Nature. Endless combinations await discovery all around us, from the hues in a sunrise to the intricate details of a flower. Creating color palettes can be a joyful and intuitive process. I'll guide you through my four-step method: observing colors in your environment, capturing inspiration through photography, extracting colors digitally, and refining your palette to ensure balance and harmony. This approach brings depth and meaning to your work, transforming simple observations into palettes that feel authentic and connected to your creative voice. You'll also learn tips for selecting tones, incorporating neutrals, and evoking emotion through color. Finally, I'm excited to invite you to my free workshop, Your Pattern Design Playbook. This workshop, running through February 19th, will help you map out your first collection and explore ways to create income from your art.

Attending a live workshop can be a powerful and transformative experience, but how you show up makes all the difference. In this episode, I'm sharing six practical strategies to help you get the most out of any online event, whether it's a course, workshop, or webinar. I know how easy it is to sign up with great intentions, only to let life get in the way. That's why I've put together this step-by-step plan to help you stay engaged, focused, and ready to absorb all the value. Here's what we cover: Mark your calendar. Treat the workshop like an unmissable appointment with your future self. Scheduling your time in advance ensures you prioritize learning. Create a distraction-free zone. Remove digital temptations, silence notifications, and prepare to take notes. Minimizing distractions will help you absorb more. Know the flow. Understand the schedule, lesson length, and key live sessions so you can plan accordingly. Being aware of the structure helps prevent falling behind. Find an accountability buddy. Just like having a workout partner, learning alongside someone else keeps you motivated, engaged, and accountable. Stay on track (or don't stress if you fall behind). Life happens, and missing a lesson doesn't mean you should stop showing up. Keep going and take advantage of replays. Connect to your why. Before starting, get clear on why you're attending. Dig deeper—what's your big goal? Understanding this will fuel your commitment. If you're currently attending my free Your Pattern Design Playbook workshop, these tips will help you make the most of it! And if you haven't joined yet, there's still time! Head over to bonniechristine.com/workshop to grab your free spot.

In this episode, we focus on the art of building a portfolio that showcases your creativity, story, and unique style as a surface pattern designer. Starting a portfolio can feel overwhelming, but it's an essential tool for sharing your work and attracting dream clients. Together, we'll explore four practical steps to create a polished, professional portfolio. I'll share the mindset shifts, strategies, and creative approaches that make all the difference. Plus, I'll recount a personal experience where presenting my portfolio led to a pivotal career opportunity. Here's what you'll learn: The Purpose of Your Portfolio: Why sharing your work is key to reaching your goals. Four Key Steps to Success: From defining your audience to polishing your presentation, these steps guide you through the process. Tips for Self-Editing: How to curate your best work and make thoughtful decisions about what to include. Creative Formats: The many ways to present your portfolio, whether physical or digital. Your portfolio is a reflection of your story and creative vision, and it's a powerful tool for connecting with others and sharing your talents.

Today, I'm excited to invite you to an event that's truly special—my free workshop, Your Pattern Design Playbook. This eight-day workshop, running from February 10th to February 19th, is designed to guide you step by step into the world of surface pattern design. Whether you're just getting started or looking to refine your skills, this workshop will inspire and equip you to turn your creativity into a fulfilling business. Here's a preview of what we'll cover: Lesson 1: Pattern Possibilities – Discover the breathtaking world of surface pattern design and the incredible creative & money-making opportunities this booming industry has to offer. Learn how to use your creativity to craft a career you love while establishing life-changing flexibility: time, location, and financial freedom. Lesson 2: Pattern Progress – Say goodbye to the overwhelm that comes with figuring it all out yourself. Skip the guesswork as I walk you through exactly how to start your journey, from the tools you'll need to the very first steps to take. Lesson 3: The Pattern Path – Learn the six essential stages of becoming a professional surface designer. Together, we'll map out a personalized, step-by-step plan to guide your progress— with a clear path, you'll eliminate the unknown and start making real progress. Lesson 4: Pattern Profits – Discover 15 ways to transform your designs into income streams that support your creative business. During the workshop, I'll also host live Q&A sessions to answer your questions and provide insights on your next steps. As part of the workshop, you'll gain access to valuable resources like the Surface Design Starter Guide, the Breakthrough Action Tracker, and a Map to Success. Plus, I'll be giving away over $5,000 worth of tools and resources to support your design journey, including ten $500 Success Starter Packs! The workshop is designed to fit into your schedule, requiring just five hours over eight days. With the strategies I'll share, you'll gain clarity and actionable steps that will save you countless hours in the long run. Whether you're brand new to surface pattern design or ready to take the next step, this workshop will meet you right where you are and help you move forward with confidence.

In today's episode, I'm sharing a strategy that has transformed how my team tackles big projects: working in smaller, focused groups. Whether you're running a team of 13 like I am or collaborating with peers on a shared goal, breaking into smaller groups can unlock efficiency, foster deeper collaboration, and help everyone take ownership of their role. I discuss how this approach works within my own projects, such as launching Flowerie, our e-commerce shop, and producing Immersion Live, our annual conference. I also introduce two powerful frameworks—Dan Martell's 1-3-1 framework and the 10-80-10 delegation model—that can streamline decision-making and empower your team to work independently while still aligning with your vision. Here's how these concepts come to life: The 1-3-1 framework requires team members to come to you with one problem, three solutions, and one recommendation. It reduces your decision-making burden while strengthening their problem-solving skills. The 10-80-10 model allows you to shape a project's vision, let your team handle the bulk of the work, and return for the final touches. It's all about empowering your team while preserving your creative input. No matter the size of your team, these strategies ensure smoother project execution and foster a culture of trust and efficiency. Tune in to learn how these simple but effective tools can elevate your creative business and help you step into your zone of genius.

In this episode of The Professional Creative, I'm thrilled to welcome Katie Hunt, founder of Proof to Product and a true expert in wholesale. Katie has dedicated her career to helping creative entrepreneurs get their products into stores, and today she's sharing her best insights with us. If you've ever wondered whether wholesale is right for your business, or if you've tried it but struggled to get traction, this conversation is packed with essential guidance to set you on the right path. We begin with Katie's journey into wholesale—starting with her own product-based business and her realization that so many talented makers needed guidance on the business side of things. Her early experiences inspired her to create Paper Camp, a comprehensive program that's now helped thousands of creatives navigate wholesale successfully. Katie shares the key indicators that signal it's time to explore wholesale, including the importance of having a robust product line and understanding pricing for profitability. We also discuss the rise of online wholesale platforms like Faire, and why you can't rely on algorithms or platforms alone to grow your business. Katie encourages listeners to approach wholesale intentionally, avoiding the trap of letting outside forces dictate their business strategy. One of the most eye-opening parts of our conversation is Katie's four-step decision-making matrix, which helps you evaluate every opportunity through the lens of heart, money, time, and impact. This framework is incredibly useful for making confident, data-driven decisions in every area of your business. Katie also shares insights from her 2024 industry survey, revealing surprising statistics, like how 15% of product-based businesses aren't using email marketing at all—a missed opportunity for sustainable growth. We wrap up by talking about the power of trade shows, the rise of regional shows, and how creative entrepreneurs can maximize in-person sales. If you're curious about wholesale or thinking about how to grow your product-based business, this episode will give you clarity, encouragement, and a concrete action plan. Katie's wisdom and experience are second to none.

In this episode, I dive into the seven most common mistakes I see new surface pattern designers make—and offer practical advice on how to avoid them. These lessons come from my experience mentoring thousands of designers, but they're universal enough to apply to creatives of all kinds. If you've ever felt rushed, stuck, or unsure about your creative path, this episode is here to guide and encourage you. We start by addressing the rush to monetize and how it can stifle your growth, followed by the dangers of comparing your beginning to someone else's middle. I unpack the importance of finding your unique audience and not trying to please everyone. We'll also explore why skipping practice for perfection is a trap and how ignoring the business side of your art can hold you back. The power of community is a recurring theme—why you need it and how to find the right group to support your journey. Finally, I discuss the heartbreaking reality of giving up too soon and why persistence is the key to long-term success. Whether you're just starting out or looking for clarity in your creative career, this episode will leave you inspired and equipped to move forward with confidence.

In this episode, I'm sharing a fresh perspective to kickstart your creative journey and tackle those big dreams you've been holding close. Together, we'll explore how to make your goals feel actionable and achievable by asking five pivotal questions. Big dreams often feel overwhelming, but the key to pursuing them lies in breaking them down into meaningful, manageable steps. I share my personal story of taking small, consistent actions toward my dream of becoming a fabric designer, turning a once-daunting idea into a thriving career. Along the way, I highlight the importance of connecting with supportive individuals, making consistent progress, and creating an environment that fosters creativity and focus. Here are the five key questions I pose to help you fine-tune your vision and ignite action: Who can I look to for support? Big dreams thrive with encouragement, accountability, and mentorship. Surround yourself with people who uplift and inspire you. What can I commit to? Consistency matters more than intensity. Even 15 minutes a day can snowball into significant progress. Where will I cultivate this dream? Set up a space and routines that make showing up for your dream easy and inspiring. What is my why? Anchor yourself with purpose, and let your bigger vision carry you through challenging moments. Am I ready to let go of perfection? Embrace mistakes as part of the journey and let experimentation fuel your growth. I also share a special invitation to my free event, Pattern Week, where I'll teach you how to create a repeating pattern in just five days. Whether it's designing your first fabric or completing a long-held creative project, this event is all about turning dreams into tangible results. As we embark on this new year, let's embrace the power of small steps, intentionality, and a belief in the value of our dreams.

Happy New Year, my friends! In this special episode, I'm inviting you to join me for an exciting free event—Pattern Week—happening January 9th through 15th. Whether you're an experienced designer or just beginning your creative journey, this event is designed to make pattern design approachable and fun. Across five live lessons and Q&A sessions, I'll guide you step-by-step through creating a repeating pattern in Adobe Illustrator, incorporating your sketches, found objects, or even children's artwork. By the end of the week, you'll have your very own design on a tangible product, such as fabric, wallpaper, or stationery. Pattern Week is all about simplifying the process, building confidence, and connecting with a vibrant community of creatives from around the globe. This event is especially close to my heart because I remember how overwhelming it was to start my journey in pattern design without a guide. It took me two years to figure out what I'll be teaching you in just five days. And the best part? There are no strings attached—this event is 100% free. We're also giving away over $4,000 in prizes, bonus cheat sheets, and resources to help you every step of the way. If you're ready to experience the magic of pattern design and bring your creative dreams to life, join us at bonniechristine.com/patternweek. Your creativity is worth pursuing, and I can't wait to see what you create. Let's make this year your most inspired yet!

As we close out 2024, I'm sharing a deep reflection on the lessons learned this year and how those insights are shaping our strategy for 2025. This process of reviewing "what worked, what didn't, and what's next" has become an essential ritual for me — and it's one I encourage you to try as well. In this episode, I walk you through the highlights of my own year-end review, with ideas you can apply to your creative business.

In this episode, I'm sharing a behind-the-scenes look at how I prepare for Stu McLaren's annual “Ideas for 2025” event, but even more than that, I'm walking you through the process I use to review my entire year. This reflection practice has become one of the most impactful parts of my year, helping me close out the current season with clarity and step into the next one with intention. If you're ready to learn how to thoughtfully reflect on your wins, challenges, and key lessons from 2024 — and use that insight to shape your 2025 — this episode will guide you step-by-step. Whether you're running a creative business, managing a team, or growing as an entrepreneur, this process will help you extract meaningful lessons, amplify your wins, and create a clear path forward.

In this episode, I share the complete breakdown of my 30-day workflow for designing a fabric collection—from the spark of inspiration to the final product. This topic is particularly special to me as I recently released a new fabric collection, A Year in Petals, a heartfelt project inspired by the flowers I grew in my own garden. Whether you're a seasoned designer or dreaming of starting your fabric design journey, this episode is packed with actionable insights, tips, and inspiration to guide your creative process. We'll discuss: Tips for clearing mental and physical space to foster creativity The five-step process for establishing the foundation of a collection, including telling its story, brainstorming 50 descriptive words, and creating thumbnail sketches Breaking down patterns into hero, coordinate, and blender categories Digitizing and refining artwork to create motifs using tools like Adobe Illustrator Final steps: scaling, formatting, and preparing the collection for submission or production I also highlight how these skills translate beyond fabric design to other creative ventures, such as gift wrap, wallpaper, and more.

I am so excited to welcome Laura Ball to The Professional Creative, everyone! Laura is an expert in media advertising who has helped clients achieve impressive results through strategic ad campaigns, and she joins me for this conversation to discuss digital advertising, specifically Meta (Facebook) ads, and how they can be leveraged as a powerful tool for creative entrepreneurs to grow their businesses. Join us as Laura shares her background in marketing and communications and how she discovered Facebook advertising through a course by Amy Porterfield (whom, as some of you might recall, I have had on the show before). She explains her passion for results-driven marketing and the ability to target specific audiences, which led her to specialize in helping creative, impact-driven entrepreneurs amplify their reach. Our conversation covers various aspects of running successful ad campaigns, including the evolution of targeting on Meta platforms, the benefits of ongoing ads versus launch-focused campaigns, and the key data points to track for effective decision-making. Laura stresses the need to have a clear strategy in place before launching ads and also provides practical advice for those new to running ads, such as securing your business account, setting up proper tracking, and determining a realistic budget to start with! Laura also shares information about her coaching and ad management services for those interested in working with her directly. Tune in for some incredibly valuable insights and guidance for creative entrepreneurs looking to leverage the power of digital advertising to grow their businesses!

If there is one thing that you know about me, it's that I absolutely love my favorite things! Every year, I host a Favorite Things Party where my friends and I exchange our beloved finds from the year. It's a fun way to discover new must-haves and share what we've been loving, and it has really become one of my favorite holiday traditions! This year, I thought, “Why not share my personal list of favorite things with you?” I hope that you will join me as I dive into all the goodies that have made my life a little brighter and cozier - from lifestyle must-haves to a couple of game-changing business tools to some perfect gift ideas for the holidays! Whether you are looking for gift inspiration, self-care upgrades, or just want to hear about what's made my year special, I have you covered, so join me for this fun, festive chat, and don't forget to tell me YOUR favorite things this year!

It's Bonnie Christine here, friends, and in this episode, I am bringing you an episode that just might spark a whole new creative journey for you! Imagine holding something that YOU designed - fabric, gift wrap, or wallpaper - and feeling that thrill of seeing your creativity come to life! I share all about my Start Simple mini-class series, a free, no-experience-required introduction to surface pattern design. Whether you're a seasoned artist or just curious about creative expression, these mini-classes are designed to be a fun, stress-free gateway into this vibrant world! I walk you through the essentials of creating your own patterns, from sketching and scanning found objects to tracing in Adobe Illustrator, and finally, ordering a tangible piece of your artwork. You can choose from fabric, gift wrap, or wallpaper design, and each mini-class is under an hour, making it perfect for busy schedules. Plus, I share tips for creating custom color palettes, building seamless patterns, and avoiding common mistakes when exporting files. You don't need any fancy skills or even a background in art, just a curiosity to try something new. Also, here's a little nudge from me: invite a friend, a family member, or your kids to join! Sharing this journey could make it even more fun. These classes are not only a chance to create something beautiful but also an invitation to play and reconnect with your creativity, so if you're ready to dive into the world of pattern design, head over to bonniechristine.com/startsimple! I can't wait to see what you create, and, as always, remember, there's room for you!

Welcome back, friends! I am so excited to talk about one of the most transformative programs I offer: the Mark Makers Mastermind! This mastermind is a deeply personal and intentional space that I pour my heart into every year, designed exclusively for creative entrepreneurs ready to make their mark on the world! What even is mastermind, you might ask? In essence, it's a small, intimate group committed to supporting each other in achieving big dreams. Together, we form a powerful network - 30 creative minds coming together to share insights, hold each other accountable, and inspire personal and professional growth. Please tune in as I walk you through the Mark Makers journey, from our monthly “share calls” to intensive workshops where we connect, strategize, and make breakthroughs. Next year, we will even be traveling to Maine and Texas for two of our workshops - unique settings for unique transformations! This isn't just about business strategy; it's a safe, nurturing space where you can bring your whole self, share openly, and connect with people who truly “get it.” You'll meet incredible entrepreneurs like Cynthia, who achieved her best year in over a decade, and Jenna, who has doubled her revenue every year since joining. Being a Mark Maker means leading with creativity, generosity, and impact, and if that resonates with you, I would so love for you to apply. If you're ready to make 2025 a year of transformation, join us! Applications are open now through November 21st!

I hope that you will join me this week as I am discussing the complex art of decision-making, especially when it comes to the tough choices we all face in business and life. Listen in as I share some personal insights into how I approach decisions, from small day-to-day choices to major moves that can change the course of my business. Hear about the challenges that I have faced when deciding to let go of clients, adjust product offerings, or even make tough calls within my team. One of the biggest takeaways from today's episode is how critical it is to make decisions quickly and confidently, and I talk about how indecision can lead to missed opportunities, decreased productivity, and increased stress, especially when you're leading a team, but what happens when the decision is especially hard? I share my own experience with one of the most difficult decisions that I have had to make in recent weeks, and how I have learned to navigate these moments with more clarity. I also walk you through several strategies that I use to make decisions more effectively, from trusting my team's input to knowing when to delegate and how to keep my focus sharp. These strategies have helped me streamline the process and avoid the pitfalls of decision fatigue, so if you have ever struggled with making big decisions or have found yourself paralyzed by too many options, this episode will help you get unstuck! Tune in to learn how you can make decisions that will propel your business - and your life – forward, and, as always, remember that there's room for you.

Today is a day that I have been eagerly waiting to share with you! We've been quietly working behind the scenes on something incredibly special, and I'm thrilled to finally announce it: Flowerie, my brand-new product shop, is here! Listen in this week as I take you through the heart and vision behind Flowerie, sharing the story of how this shop came to be and what inspired its creation. From my early days making handmade products on Etsy to where we are today, Flowerie represents my love for combining natural beauty with everyday function and is a reflection of everything I love such as creativity, nature, and bringing a little bit of magic into daily life! I discuss the exciting products you'll find in the first collection, including floral-themed sketchbooks, aprons, puzzles, and more. There are some special personal touches, too, like handmade aprons made by my mom from the original pattern I created back in 2009. Plus, I am so excited to share the details of our holiday sneak peek, coming next month! We will be releasing a small batch of our favorite items in limited quantities, and it's your chance to grab something special before the full launch in late spring/early summer 2025! I also introduce The Secret Garden, our VIP community, where you'll get first access to shop, sneak peeks at upcoming collections, and plenty of exclusive perks. Finally, I dive into our unique approach to building Flowerie, what we're calling growing in public. We're committed to sharing the behind-the-scenes process of building this shop, with transparency at the core of everything we do. I can't wait to invite you into The Greenhouse, where you'll be able to follow our journey in real-time! In the meantime, thank you so much for being part of this exciting new chapter. Be sure to sign up for The Secret Garden to get early access and stay in the loop on all things Flowerie. I'm so excited for what's ahead!

Welcome back, everyone, to another round of Q&A in which I will be answering some of your burning questions! This time, I reflect on things such as where I see myself and my business in the next five to ten years. While long-term vision admittedly is not always my strongest suit, my team and I recently pushed ourselves to create a five-year plan that includes exciting growth goals across various areas! I also answer questions about the challenges of focus (something that I like to call our creative "Kryptonite”) and share how my team has been honing our priorities to stay on track with our mission, and you will hear me discuss some pivotal moments in my career and the mentors who helped shape my path. I additionally touch on the importance of family and work-life balance, sharing how I navigate both, especially with two kids now in school, and I discuss my homebody tendencies, gardening, and the joy of raising chickens and crafting with my daughter! I really hope that you will join me for this second round of questions and for this thoughtful, personal episode filled with stories, lessons, and tips on everything from business strategy to maintaining creative energy, and, as always, remember that there's room for you!

Welcome to another episode of The Professional Creative, everyone! Get ready because I have a special treat for you, a two-part Q&A series. In this episode, I am diving headfirst into your thought-provoking questions and am covering quite a bit of ground! I kick things off with a deep question about areas where I still feel that I need to grow, reminding me of the importance of leadership and integrity. I have dreams galore, from seeing my art on products to maybe even a TV show about surface pattern design, but it's all about embracing the journey, right? I am also asked about a career low point, and boy, does that ever hit home! Getting rejected by a fabric company made me question everything, but it ultimately taught me the strength of perseverance. Empathy grew from that experience, reminding me that we all face nay-sayers at different stages of our lives, but we've got to keep pushing through! Then, there is, of course, AI, truly a hot topic today with lots and lots of opinions floating around, so here is my take: AI in the design world is here, and it's shaking things up. Whether you are an artwork architect using AI creatively or a traditional artist staying analog, there's a place for everyone. I believe that we should be embracing AI as a helper, not a replacement. New challenges with growth bring up important questions about focus and financial stewardship, truly important stuff as we navigate new levels in our careers, so stay tuned as we tackle what traits make successful professional creatives!

Welcome to another episode of The Professional Creative! As I approach fourteen years in business, I have learned that creative problem solving is so important for overcoming the challenges that help us grow as leaders! I used to make decisions alone, but I have since come to realize how vital it is to have support in entrepreneurship, even when it can feel isolating. This episode of the show digs deep into the significance of thinking outside the box, whether you're a solopreneur or part of a larger team. Join me as I share a memorable story from my recent family vacation to Iceland, where we faced an unexpected challenge that forced us to get creative. I reveal how I was taught a valuable lesson about adapting to unpredictable situations and avoiding panic, and I contrast conventional problem-solving approaches with more flexible, innovative strategies, demonstrating how we can truly all benefit from thinking creatively! I also provide you with five practical steps to apply creative problem-solving in your business. From encouraging wild ideas to embracing constraints and deferring judgment, these tips are sure to help you develop innovative solutions when faced with obstacles, and you will learn how organizations like Facebook truly harness the power of ideation to fuel their success! Please tune in so that we can build resilience together as entrepreneurs and transform challenges into opportunities for growth! This episode is sure to help you discover how you can create the beauty you want to see in your business and beyond!

In case you didn't know this, I love my Tuesday episodes because they are unscripted! In this particular batch of my unscripted Tuesday thoughts, I open up about the challenges of staying focused as a creative entrepreneur. If you're like me, then you have very likely experienced “shiny object syndrome” - that temptation to jump from one exciting idea to the next, but this year, my mission has been to dial in on what truly matters to my business and heart, which is serving the surface pattern design industry! Listen in as I will be sharing how I had to make some tough decisions, like sadly having to cancel our highly anticipated Professional Creative Conference, despite how incredible that it definitely would have been! That was a moment that was painful, but it also felt like a weight lifted off my shoulders because it allowed me to stay true to my mission. Refining focus has been far from easy, but it is truly necessary to make room for our best yeses! We have some truly exciting new things in the works, including a product shop that will be a living example for our students, a brand-new in-house art agent, and a potential journal publication for our industry! I am so excited to explore these opportunities while staying aligned with our core mission, and I really hope that you will walk away from this episode of the show inspired to take a closer look at your own focus! What can you say no to in order to protect your best yes?

I invite you to listen this week as I jump into a topic that I believe is the very heartbeat of any business: core values. Whether you are running a solo venture or managing a team of 100, your core values are essential because they shape your decisions, influence your culture, and guide your growth! Join me as I share why defining your core values matters more than you might think. I walk you through my own company's ten core values and how they have evolved as my team has grown, and you can expect to hear tangible examples of how these values have impacted our work culture and decision-making processes! From prioritizing generosity to fostering integrity, these principles are more than just words; they are the compass that keeps us aligned with our mission. I've also created a fantastic resource for you - a list of fifty core values to help you get started defining your own! This episode isn't just theoretical; it's packed with actionable steps to help you reflect on what matters most to you and your business, so whether you are just starting out or looking to refine your existing values, this episode is here to inspire and guide you!

I think that you're likely really going to like today's topic – all about keeping the money that you have already made! Listen in as I examine an issue that every online business owner faces at some point: failed payments. If you run an online business, offer a product, or have a subscription-based model, failed payments can mean losing revenue that you have already earned, and nobody wants that, right? What if I told you, though, that there is a way to recover those payments and keep more of your hard-earned money? I walk you through our tried-and-true process at Team Bonnie for recovering failed payments, which has brought us an 88% recovery rate - much higher than the industry average of 49%! I share why we brought our payment recovery back in-house after outsourcing it as well as the steps that we follow to not only recover payments but also treat every customer with kindness, tact, and empathy! You'll hear about the tools and strategies we use, like Stripe's built-in features and Churn Buster (which we love!), and how our approach to communication makes it easy for customers to get back on track. I also break down the difference between involuntary and voluntary churn, and how addressing each requires a unique touch. If you're struggling with failed payments or looking to tighten up your payment recovery process, this episode is packed with actionable tips. I also, of course, remind you: it's not just about the numbers; it's about treating your customers like individuals and creating systems that serve them and your business well!

Going into this episode, you might want to go back and (re)listen to episode 20 of The Professional Creative as well all about learning to love going live because this episode is definitely going to pair well with that one! Join me as I revisit the topic of going live, whether it's on Instagram Stories, Facebook Live, Zoom workshops, or webinars. For many of us, the idea of going live can feel overwhelming, and trust me, I get it. Even after years of experience, I still feel a bit nervous, especially when it comes to public-facing sessions where you never know who might join! I share my personal journey of becoming more comfortable with going live and offer practical tips on how to safeguard your presentations. From Zoom settings to co-hosting strategies, I walk you through the steps that I take to ensure smooth, stress-free live sessions. Plus, I share a couple of funny mishaps that happened along the way. Tune in for an encouraging conversation about embracing live sessions, feeling in control, and knowing you've got backup plans in place, and, as always, remember that there's room for you!

Welcome to another episode of The Professional Creative, everyone! Tune in as I discuss one of the most impactful strategies I've used to maintain success for my courses: building a strong alumni culture! If you are a course creator yourself, then this episode is packed with insights into how to keep your alumni engaged and coming back year after year! I share how our alumni community has grown into the lifeblood of our programs and how our dedicated alumni launch has played a pivotal role in that. I also walk you through our key strategies, from creating alumni-only events and offering discounted re-enrollment, to showcasing success stories that motivate and inspire returning students! Whether you're considering an alumni launch for the first time or looking to enhance your existing approach, this episode will give you a roadmap to fostering a vibrant, engaged alumni base, and be sure to stay tuned until the end for a special freebie: a template we use to collect alumni success stories which will help elevate your own alumni initiatives!

In this shorty episode, I am sharing a thought that has been incredibly impactful for me as of late– something that I believe can transform how you approach your day and week. You've probably heard me (or others) talk about time management and planning, but I want to dive into the concept of a “top three” and a “big one.” Your daily top three are the tasks that, if accomplished, would make you feel like you've moved the needle in your business, but there's also value in identifying your “big one” for the week—the one thing that, when done, makes you feel truly accomplished! Listen in as I explore how this focus can make a huge difference, especially for creatives who juggle multiple projects. I also share how it's been working for me in my own product development and invite you to reflect on what your big one is this week. Let me know what you are working on yourself, and as always, remember that there's room for you!

I am so excited about today's guest— Shanna Skidmore, a former Fortune 100 financial advisor who is now a powerhouse in the world of business consulting and education! Known by her clients as the “Dream Releaser,” Shanna has dedicated over 15 years to helping entrepreneurs build businesses they're passionate about while living fulfilling lives! Tune in as we discuss Shanna's incredibly fascinating journey, from her transition from finance to helping creative entrepreneurs thrive. She shares how she grew her business revenue by an astounding 248% after stepping away from social media, a truly surprising move given today's online-centric world. Shanna also opens up about managing a multi six-figure business while working just twenty hours a week (yes, you read that right – twenty hours!) and balancing her roles as a wife, mother of two, and successful businesswoman. Shanna and I also discuss the importance of defining your own version of success and how to align your business strategies with your personal values and lifestyle, with Shanna offering some valuable insights into setting achievable goals, understanding what “enough” means for you, and thoughts on work-life harmony. Shanna even introduces us to her Blueprint Model, a versatile framework designed to help entrepreneurs build profitable and sustainable businesses that fit their unique needs! If you are curious about how to redefine your business approach and find balance in your life, trust me, you do not want to miss this episode. Tune in to gain inspiration and actionable advice from a true expert in the field!

I hope that you will join me for this episode as I discuss what I call “the gift of going second.” It all started with a trip to Dollywood's Splash Country for my son Bear's birthday. I'm not much of a thrill-seeker, but I'll tackle most water slides – but not without someone going ahead of me first to give a little feedback! This got me thinking about how much we rely on social proof in our businesses, whether it's reviews, testimonials, or case studies. We want to see that someone like us has already gone before and found success, right? Listen in as I explore the importance of showcasing a diverse range of people who have benefited from your offers - whether they be young, older, hobbyists, or total pros. I also share insights into how to use social proof to build trust and grow your audience authentically! Let's chat about how to give your customers that reassuring “gift of going second." Let's go, and remember - there's room for you!

Today we're diving deep into the heart of member or student engagement, exploring why it's crucial for the success of your creative business. In this episode, I'll share my favorite retention techniques and strategies for nurturing your students and members long after a launch. Imagine launching a course or membership and keeping that initial excitement alive. Sounds challenging, right? Well, stick around because we'll explore how to transform your engagement from waning interest into a thriving, supportive community. Whether you're a seasoned membership owner or just starting out, this episode is packed with insights to help you maintain higher retention rates, stable revenue, and a stronger community. Let's get started!

I am so thrilled to have my good friend Amy Porterfield back on the show for this episode as we discuss the world of digital courses! Amy is a renowned online marketing expert and the founder of Digital Course Academy and is here to share her insight into creating successful digital courses. If you aren't familiar with Amy, she is the New York Times bestselling author of Two Weeks Notice and the host of the top-ranked The Online Marketing Made Easy Podcast, and we chat about how she turned her digital course business into a powerhouse, impacting over 90,000 students and generating over $100 million in revenue! We explore her journey from her early, humble beginnings to becoming a leading figure in online education, and Amy also sheds light on the less obvious benefits of teaching, from enhancing your leadership skills to building meaningful relationships with your audience. Whether you're just starting out or looking to refine your existing course, Amy's incredible insight and wisdom offers invaluable insights for every level of experience, including practical strategies for course creation, the importance of connecting with your audience, and how to overcome common challenges in the digital space!

This episode is for all you entrepreneurs out there with a team, whether it be a virtual assistant or a whole crew of twelve! If, like me, you are managing a remote team, then you know the challenges of keeping everyone connected and engaged when you're not physically together. I have definitely dreamt about having an in-person studio, but with where I live, it's simply not happening, so I have had to get creative in making our virtual environment feel close-knit, collaborative, and, perhaps most importantly, fun! Listen in as I share some of the little things that we do as a team that make a big difference. We have a “watercooler” Slack channel where we chat about anything and everything non-work-related, and a “watch list” channel where we bond over our latest TV obsessions. We even celebrate our side hustles together! I am also all about giving my team permission to take it easy when they need to! I also talk about how taking a step back as the boss can actually empower your team and why a little flex time can go a long way in creating a strong company culture, even when you're all miles apart! Tune in for tips on fostering connection in your virtual team and making work feel a little less like, well, work!

Do you ever feel like you're juggling too many tasks at once? Trust me, I have been there, and it's why today's episode is so close to my heart! I have had people ask me, “Bonnie, how do you do it all? Do you even sleep?” While that might sound like a compliment, it actually makes me cringe a bit because here's the truth: I don't do it all, and you shouldn't expect yourself to either! This episode is all about normalizing getting help, whether it's in your business or at home. Listen in as I share my own journey of learning (the hard way) that it's completely okay to ask for help and how it has transformed my life and business. I dive into the things that I have decided to keep in my “zone of genius” and the tasks that I have happily handed off to others. Plus, I have a special freebie for you: my Task Tending Guide! It's a simple but powerful tool to help you audit your time and decide what you should keep, prune, pull, or transplant!

You know that feeling when you have a million ideas but just don't even know where to start? It's something that I think most, if not all, of us struggle with – goal prioritization, and it was also me not too long ago. However, join me today as I share insights from a recent coaching session that truly transformed my approach. I discuss why it's important to choose just one goal at a time to focus on and let the others wait their turn. I also touch upon the power of discipline and share how I keep track of all of those other goals without losing focus on what is most important to me at the time. Tune in, and let's get focused together, and, of course, remember, there's room for you!

As creatives, most of us eventually have to face the scary task of pitching or presenting our work, whether it be in trying to sell our work to a client, get it published, get it licensed, etc. It can be, as I said, scary, but it definitely doesn't have to be! Listen in today as I guide you through mastering the art of the pitch!  I discuss the common fears that tend to hold us back, such as self-doubt, fear of rejection, imposter syndrome, and more. I share some personal stories that help exemplify how I overcame some of these fears and reach out with my pitches. Learn some practical strategies such as thorough preparation, pitching in tiers, and fine-tuning your portfolio so that it reflects the work that you truly want to be doing. I also emphasize why it's important to create a routine around pitching so that it becomes a basic part of your workflow rather than something that you dread. Plus, stay tuned for a reminder about my new Ultimate Art Licensing Handbook, a treasure trove of insights that will save you countless hours and help you find the perfect art licensing partners for your work! 

Join me today as I take a little bit of time to discuss a true game-changer for artists and designers: the Ultimate Art Licensing Handbook! If you're dreaming of seeing your work on products worldwide, then this handbook is definitely for you! This comprehensive guide bridges the gap between your art and the business of art licensing and includes over 400 handpicked licensing partners, streamlined processes, pitch templates, and tools to navigate the art licensing landscape confidently! This handbook aims to solve the biggest pain point in our community - finding reliable licensing partners and approaching them with confidence! The best part is that, for a limited time, it's available for just $49, so I urge you not to miss out on this opportunity to transform your art into a profitable career! Head over to bonniechristine.com/handbook to grab your copy today!

Have you ever or are you currently feeling stuck in a rut? Most, if not all, of us have been there at one point time or another. You know those times when inspiration seems to have packed its bags and left town, leaving us with that unsettling feeling that our skills are plateauing? If that sounds familiar, then this is an episode that you are definitely going to want to tune into! Listen as I share my personal journey through these frustrating moments and reveal the secret weapon that has helped me break through these creative blocks every single time! I explore the idea of continuous improvement and how it can transform your creative practice, and I guide you through five actionable steps that have helped me stay on top of my game, from sourcing and chasing inspiration to sharing what you learn and creating every day. I also touch upon why it's important to be obsessed (in the best way possible, of course!) with honing a specific skill and how this can lead to real growth and the kind of creative joy that gets you leaping out of bed in the morning! Plus, stay tuned for some exciting news! I am so thrilled to introduce our new Ultimate Licensing Handbook, a treasure trove of insights that will save you countless hours and help you find the perfect art licensing partners for your work! I have a special free download just for you, designed to help you track your learning and progress, ensuring you stay organized and motivated on your creative journey!

I am doing something a little bit different for this episode and am sharing all of the exciting details of my recent trip - two weeks exploring the stunning landscapes of Iceland! From the moment that we arrived, Iceland offered us both breathtaking beauty and unexpected challenges, and I am here to share it all with you: the highs, the lows, and everything in between, including the learning curve that we faced with the Icelandic climate! We kicked off our adventure during the Icelandic summer, a time marked by the fascinating phenomenon of the midnight sun. With nearly 24 hours of daylight, we journeyed along the famous Golden Circle, uncovering Iceland's natural wonders such as geysers and waterfalls. The weather was brutal at times, with relentless winds and rain, but I share some advice about what we learned, including but not limited to some packing tips that could help you in the long run. I also dive into answering the many questions that you have sent in. Why did we choose Iceland? How did we cope with the harsh weather? What activities should be on your must-do list? From hiking the dramatic landscapes to soaking in the soothing waters of the Blue Lagoon and venturing inside a dormant volcano, listen in for the inside scoop on what made this trip truly special!

As summer continues on, I find myself settling into what I affectionately call my "summer mode." Whether I'm adventuring on a family trip, lounging in a hammock with my kids, watching our ducks play in the creek, or tending to my garden, these moments brim with life and inspiration. These quieter, slower times are not just restful but essential for creativity, and I explore how embracing these moments can fuel your imagination, spark creativity, and rejuvenate your artistic soul. I share how to harness inspiration from life's quieter moments, turning them into powerful sources of creativity. Whether it's a hike through the woods, capturing the play of light on leaves, or the sounds of nature, these experiences become a wellspring of ideas. Listen as I guide you through intentional inspiration gathering, turning these moments into a library of creativity. Discover how to identify your personal slow seasons and transform them into periods of creative growth. Whether you're traveling, taking nature walks, or simply observing the world around you, these moments are rich with inspiration waiting to be uncovered!

A big part of where worry comes from is our focus on the absolute worst case scenario that our minds can imagine. I know that I am guilty of being a worrier, a habit that has led me to experience significant anxiety, especially back in 2020. Over the years, I have been working hard on personal development and strengthening my mental pathways to better manage these thoughts, and in this episode of The Professional Creative, I share a simple yet powerful tool that has made a huge difference for me: balancing worst-case scenarios with best-case scenarios! Whether you're making personal decisions or navigating business challenges, I encourage you to weigh the risks against the potential rewards. Imagine not just what could go wrong but also what could go wonderfully right. By flipping the script and focusing on abundance, you might find a more balanced perspective that empowers you to take bold steps forward!

Mental triggers essentially affect all of us. Founded from psychological and behavioral economics, they are psychological drivers that influence our behavior and the decisions that we make. They can take on many different forms, but join me today as I focus particularly on one that has become entwined with my own business - rituals! Rituals in business can create a profound bond between you and your audience, turning your interactions into something more meaningful and expected. These aren't just habits; they're things that your audience would notice if they went missing. For instance, I always have a specific way of signing off at the end of this podcast that has become a signature of mine. If I skipped it, you would notice! Similarly, in my membership, content is consistently delivered at 11 a.m. every Friday. If that changed, it would undoubtedly be missed. I invite you to think about the rituals that you can establish within your own business, whether it be an annual event like a year-end review, a monthly Q&A, or even something as simple as a consistent sign-off. Rituals help build a sense of community and connection. I also touch upon how I use a fantastic tool called Searchie to keep my content organized and searchable, which has been an absolute game-changer for my workflow! I am also thrilled to announce my new bi-weekly newsletters tailored for surface pattern designers and creative entrepreneurs. These newsletters, Secrets of the Studio and Beneath the Surface, are packed with resources and insights to fuel your creativity and business growth. I hope that you will listen in as we explore the power of rituals and how they can transform your business. I promise you that you will walk away with actionable ideas to deepen your audience connection!

Entrepreneurs often find it difficult to take even a small step away from their business, and I am here in this episode to tell you that it doesn't have to be! I used to struggle with the idea of stepping away myself, fearing that everything would fall apart if I wasn't constantly available. Tune in to hear how I overcame this challenge, including my personal journey from being tethered to my work to finally embracing true time off! You will hear about my experience with the book Clockwork by Mike Michalowicz and how it inspired me to rethink my approach to vacations, and I will also give you practical tips on setting up an effective vacation autoresponder and how to ease back into work without overwhelming yourself! Plus, I also have a fantastic freebie for you - a vacation autoresponder template to help manage your inbox while you're away. Remember, taking time off isn't just about self-care; it's a strategic move that benefits both you and your business in the long run. Tune in and let's make sure your next break is refreshing and productive!