The Art and Soul Show

Have you had this thought? “I'm so overwhelmed. Maybe it would be better just to walk away from this work entirely.”If you have, you're not alone. So many of us find ourselves in this position: overworked, overbooked, and with no end in sight. And we don't know how to get ourselves out without giving up completely.So in this episode, I'm sharing my own personal story of finding myself in this tough spot, what I did to climb out of the hole I'd dug for myself, and the steps I'm taking to avoid this in the future. Just because we need rest, it doesn't mean that we're a failure… and taking a break doesn't mean that we have to be done forever.Let's dig in!What's in this episode:[00:00] Intro[00:35] That moment when we just want to quit and walk away and the gentle truth we need to hear about these moments[01:39] A personal story about reaching my own breaking point[03:35] What happened when I pressed pause on parts of my business[05:00] How to tell if it's time to rest or actually move on from certain parts of your business and steps you can take to find clarity[08:35] Some personal news about my business (and this podcast!)Tune in to this episode for advice on how to give ourselves time to rest instead of giving up!For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/Grab your spot for the 2025 Online Newborn Retreat!

Slowing down isn't always easy—but for Tiffany Crenshaw, it's become essential. As a photographer, mentor, and mom of four, Tiffany has learned how to build a business that aligns with her life instead of competing with it. In this episode, she shares how her priorities have shifted in recent years and how she's helping other women create businesses that actually support their families. Tiffany opens up about building sustainability into her schedule, why pricing is about more than numbers, and how she's navigating slower seasons and a changing economy with creativity and care. She also shares practical tools for automating and eliminating tasks, the power of community, and how she uses simple, personal marketing strategies that go far beyond Instagram.If you've ever felt like hustle culture doesn't work for your life—or your values—this conversation with Tiffany will feel like a breath of fresh air. Let's dive in!What's in this episode:[00:00] Intro[01:51] How Tiffany's life and priorities have been shifting lately[03:51] How Tiffany finds ways to slow down and manage her life and business without regret[09:52] Tiffany's advice for time and schedule management[11:34] How Tiffany thinks about navigating the difficulty in the current economic landscape[18:51] How Tiffany helps other women find and create their own communities [21:03] Tiffany's thoughts on marketing without solely relying on Instagram[25:02] Tiffany's lightning roundFor full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/Grab your spot for the 2025 Online Family Retreat!

We've all felt that pang—a new photographer that's blowing up right in our home town, a beautiful session at a location you're just dying to shoot, or maybe something small like seeing more comments or compliments on another creative's work instead of yours.This jealousy doesn't often feel good, bringing shame, guilt, and resentment if we don't address the root causes. But jealousy doesn't mean that we're bad or heartless. It's an opportunity for us to grow and learn more about ourselves.In this episode, I'm sharing why we all experience this jealousy at some point in our photography careers, how to harness our jealousy into something useful instead of harmful, and my own personal story of jealousy. We don't have to let it take over our lives, friends.Let's dig in!What's in this episode:[00:00] Intro[00:30] Why everyone—photographers included—experience jealousy sometimes [01:42] The quote that shifted my perspective on jealousy [03:18] How we can harness jealousy as a tool to grow instead of letting it turn into resentment[04:49] How getting curious can help us pinpoint what's underneath jealousy[05:15] A personal story of navigating my own jealousyTune in to this episode for how to navigate these sticky, jealous feelings that come with comparison and creativity!For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/Grab your spot for the 2025 Online Newborn Retreat!

We all come to photography from different angles, but for Melissa Barnes, loss and love cemented her affection for the medium. But photography isn't her only love. Melissa is also a full-time architectural designer and doesn't plan on giving up either career anytime soon. In this tender episode, Melissa shares her family history, how it's shaped her love of photography, why she has no plans to become a full-time photographer, and how her cultural heritage shapes her art and work. She also shares how she captures those tender, romantic moments for her clients and why these connections give her so much joy.If you're ready to give deep into capturing those romantic moments on camera, this episode with Melissa is one you can't miss! Let's dive in!What's in this episode:[00:00] Intro[02:05] The family tragedies that propelled Melissa into her love of photography[04:56] Why Melissa isn't—and doesn't want to be—a full-time photographer[06:14] How Melissa captures love and romance in ordinary places[09:46] How Melissa's cultural heritage influences her photography work[13:00] Where many styled shoots fall flat and how Melissa thinks they could be more equitable[15:38] How being a multi-passionate person has affected Melissa and her work[19:34] Melissa's lightning roundFor full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/Grab your spot for the 2025 Online Family Retreat!

Some photographers find their passion after becoming a parent—but for Cally Petersen, photography came first. And over the years, her love for it has only grown deeper. Now a decade into her business, Cally has built a creative life that reflects her values, honors her limits, and stays true to her “why.”In this episode, Cally shares how she found photography before motherhood, how her confidence and presence have grown over time, and what helps her genuinely enjoy showing up online. She walks us through how she approaches branding sessions with intention, how she structures her calendar to align with her energy, and why certain sessions bring her back to the heart of her work.If you've ever felt pulled between business growth and a slower, more grounded life, this episode with Cally is one you can't miss! Let's dive in.What's in this episode:[00:00] Intro[02:16] How Cally found photography pre-parenthood and how she has grown more grounded in her “why” over time[09:14] What has helped Cally to enjoy showing up online[13:56] How Cally approaches her branding photography sessions[19:23] How Cally keeps her calendar aligned and stays booked throughout the year[24:21] The types of sessions that remind Cally of her “why”[30:00] Cally's lightning roundFor full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/Grab your spot for the 2025 Online Family Retreat!

We've all had those moments of feeling stuck in-between something. Either we're waiting for a new stage of life or we're on the verge of a breakthrough and what we're doing currently just isn't working quite right. It can be a deeply frustrating place to find ourselves both in life and in our photography businesses. But it doesn't have to last forever, and we can come out the other side of this messy middle stage stronger and more invigorated.So in this episode, I'm sharing what the messy middle is for many photographers, why it can be so overwhelming when we're in it, and some practical steps for navigating through this stage just a little bit faster.Let's dig in!What's in this episode:[00:00] Intro[00:30] What the “messy middle” is when it comes to our businesses[02:29] How this messy middle causes us to question ourselves and our businesses[04:22] What this in-between stage actually means about our business[05:00] Some steps you can take to move through this messy middle stage[10:20] An encouragement for anyone currently navigating this stageTune in to this episode for how to navigate being in the messy middle of your photography business!For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/Grab your spot for the 2025 Online Newborn Retreat!

In photography circles, influencer marketing sometimes gets a bad rap. From getting ghosted after photographing a session or having filters applied to your hard work, it can feel intimidating to step into this realm.But in this episode, Cydnee Jex is here to walk through her whole process of working with influencers. She shares how she finds influencers to work with, how she sets expectations and boundaries, how she approaches the whole process from a very practical angle, and why, at the end of the day, she loves working with influencers!Plus, she's giving us a sneak peek at her upcoming Maternity and Newborn Summit, including  why she loves making in-person connections and how potential educators can apply to teach.If you're ready to start adding influencers into the marketing plan for your photography business, this episode with Cydnee is one you can't miss!What's in this episode:[00:00] Intro[02:12] All about the upcoming Maternity and Newborn Summit [10:51] Why in-person connection is so important[16:24] How Cydnee started working with influencers[20:23] Common mistakes when photographers try out influencer marketing for the first time[22:44] How to approach the dreaded “filters” conversation with influencers[30:18] How to talk about payment in collaboration with influencers[31:39] Cydnee's lightning roundFor full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/Grab your spot for the 2025 Online Family Retreat!

After nearly two decades of working, it would be understandable for any photographer to feel a little less enthusiastic about their work. But not Kim Hildebrand! She's still honing her skills and stoking her passion for capturing those tender real life moments.In this episode, Kim shares how she's managed to grow and find stability over her last 17 years as a photographer. She shares the lessons she learned early on, how systems have helped her find consistency and balance, and how she's helping other photographers do the same. Plus, she's sharing what keeps her passion alive and why she loves photographing families so much. It's the “why” that keeps her going. If you're ready to lay the groundwork for a long and fulfilling photography career, this episode with Kim is one you can't miss! Let's dive in!What's in this episode:[00:00] Intro[02:29] How Kim's style has evolved over her long photography career[09:11] How Kim puts families at ease during her in-home photography sessions[12:34] Kim's PhotoBoss Frameworks and how developing systems over her decades as a photographer changed her business for the better[19:14] Common signs that tell photographers that they need more systems in place[23:00] How Kim keeps the passion for her photography going after nearly two decades[28:35] Kim's early career mistake that ended up as an invaluable learning moment[32:37] Kim's lightning roundFor full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/Grab your spot for the 2025 Online Family Retreat!

When it comes to… basically anything, everyone has an opinion, and our photography and businesses are rarely exempt. And because our work is often so personal, the feedback can hit hard.But not all feedback is useful, relevant, or even true. It is just information, and we get to choose what to do with that information and how much we let it affect us.In this episode, I'm sharing why feedback can feel so personal in creative businesses, how to navigate different types of feedback in our photography businesses, and how we can differentiate helpful feedback that can help us grow from the feedback that isn't serving us.Let's dig in!What's in this episode:[00:00] Intro[00:53] Why feedback can cut so deep and how we can use it to grow[01:39] How to handle feedback on your pricing[03:30] How to navigate feedback from disappointed clients[06:26] Navigating critiques, both from genuine feedback and from the trolls[09:00] What feedback is… and what it's notTune in to this episode for some advice on taking the feedback that serves your business and leaving what does not!For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/Grab your spot for the 2025 Online Newborn Retreat!

Are you excited to create marketing and brand content for your photography business? If you're saying to yourself, “Uuuhh, no. Not really…” You're not the only one. Creating the content to market our business when we really just want to create artwork for our clients can feel like such a chore. And that's where Tania comes in.In this episode, Tania Barbieri is sharing her wisdom on how we can build photography brands that we're actually excited to show up for and how we can create messaging and content for that brand that showcases our unique perspective. Plus, she's sharing how to prioritize and systematize content so that it can actually fit into our lives and business.The way that Tania reframes brand-building and how we can connect with potential clients is truly inspirational. Let's dive in!What's in this episode:[00:00] Intro[02:00] What Tania has learned about creativity in each chapter of her career and how she landed in her current niche[07:44] How Tania helps photographers build a brand they want to show up for [10:58] How to keep going when your brand content isn't landing how you hoped[15:23] Mistakes that photographers are making with their content and messaging[23:50] Tania's advice for photographers who struggle to see their own magic[27:37] How to create sustainable systems for content creation that fit into their lives and business[35:03] The aha moment for photographers when they work with Tania[41:25] Tania's Lightning roundFor full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/Grab your spot for the 2025 Online Newborn Retreat!

There's a lot going on in the world right now (and has been for a few years!)Trying to stay productive and focused while the world feels so chaotic can be tough. The news, the economic worries… it can be so overwhelming. But you're not alone in this struggle.In this episode, I'm sharing all the ways I've found to stay grounded both in my life and my business. From connecting with friends to limiting my information intake to reconnecting with my purpose, this episode is full of ideas to help you cut through the noise and find your footing again.What's in this episode:[00:00] Intro[00:40] The uncertainty of the last few years and how I've stayed productive[01:50] How reconnecting to my purpose has allowed me to stay grounded and how you can reconnect to yours too[04:19] Why simplifying has been revolutionary for my life and business[06:00] Why prioritizing self-care during uncertain times is so important[09:34] Why you have to trust yourself and your resilienceTune in to this episode for some encouragement that you're not alone during these uncertain times!For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/Grab your spot for the 2025 Online Newborn Retreat!

What happens when a self-proclaimed perfectionist swaps carefully posed newborn photography for the chaos of in-home lifestyle sessions? For Natasha Sewell, it meant rethinking everything she knew about photography.In this episode, Natasha tells the story of how she transitioned from posed newborn photography to in-home lifestyle sessions. She shares how she prepares for the unexpected, helps clients feel at ease, and ensures every session flows naturally. Plus, she's breaking down the biggest mistakes photographers make in client communication, how to use your website to bring in more business, and the lesson she wishes every photographer would learn earlier in their career.If you want to communicate and create stronger connections with your clients, this episode with Natasha is for you!What's in this episode:[00:00] Intro[02:00] Why and how Natasha transitioned from newborn to in-home lifestyle photography[05:36] How Natasha plans for the unexpected and prepares her clients ahead of time in each of her in-home sessions[10:15] How Natasha helps her client to feel comfortable and creates opportunities for natural moments to occur[11:30] How photographers can use their websites to create more business and client opportunities[16:55] Some of the biggest mistakes Natasha sees other photographers making in their client communication[18:55] Personal projects and other ways that Natasha reinvigorates her creativity[26:15] One lesson that Natasha wishes photographers would learn earlier in their careers[30:22] Natasha's lightning roundFor full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/Grab your spot for the 2025 Online Newborn Retreat!

Do you ever get those moments, where you think back to your childhood, and wonder how much of your memory is accurate or if you just imagined certain details?Rebecca Hunnicutt is in the business of capturing those memories for families and enshrining their happy moments forever, instead of leaving it up to guesswork years from now. Through her lifestyle family photography business, she captures the personalities, moods, and details that families can cherish for decades to come.In this episode, Rebecca shares how she found her niche in lifestyle family photography, the common mistakes she sees photographers make when choosing locations to shoot, how to capture those extra details that make photographs pop, and why she loves more formal school photography sessions too.If you've wanted to jump into lifestyle family photography, this episode with Rebecca will get you started!What's in this episode:[00:00] Intro[01:48] How Rebecca found her photography niche[07:29] Common mistakes Rebecca sees when photographers choose locations to shoot[11:47] Tips for photographers to improve their composition skills[14:02] How Rebecca uses color to set the mood and influence the feel of her photographs[17:22] How to manage photoshoots while respecting family dynamics[22:18] Why Rebecca loves school photography and her advice for starting out in that niche[27:49] How to find inspiration and avoid creative burnout as a photographer[31:12] Rebecca's best advice for brand new photographersFor full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/Grab your spot for the 2025 Online Newborn Retreat!

As professional creatives, we can often get wrapped up in our creative output. Are we creating enough? Is it getting the attention we need? Is it leading to more revenue, a larger audience, etc?But the truth is, our creativity at its core isn't about that. It's about play and experimentation and making space to just let things happen sometimes. Putting pressure on the outcome of creativity often stifles what could be a breakthrough and also puts unnecessary pressure on something that could be our safe recovery space.So in this episode, I'm challenging you to rethink how you approach creativity, how you can take some of the pressure off of your creativity, and how you can start thinking about it through the lens of self-care. Let's get started!What's in this episode:[00:00] Intro[00:30] How most creatives typically view creativity and why that can be detrimental[02:36] How to stop putting pressure on our creativity and treating it like a safe space[05:27] How we can come back to creativity in times of stress and burnout[08:22] Why creativity can be its own form of self-care when we let it Tune in to this episode for some encouragement to rethink the way you approach creativity in the new year!For full show notes, resources, links and to download the transcript, visit our website: [LINK]Grab your spot for the 2025 Online Newborn Retreat!

It's no secret that most photographers get uncomfortable around the selling process. They don't want to feel pushy, salesy, or like they're pulling a bait-and-switch on their clients. And often, they don't want to do sales in person, as it can heighten their discomfort.But Maggie Robinson of Tog Academy is here to show us there is another way… a way to make in-person sales feel comfortable and where both clients and photographers leave happy! In her view, it's all about the process of leading the clients to their final purchase through every touchpoint you have with them, instead of surprising them at the end.In this episode, Maggie breaks down what in-person sales is, why it's crucial to her business, how she designs and markets her photography packages, and how to get around the mindset blocks that many photographers face when it comes to sales.If you're thinking about in-person sales gives you a cold sweat as a photographer, you need this episode with Maggie.What's in this episode:[00:00] Intro[02:04] What in-person sales is and why Maggie is so passionate about it[04:12] How avoid your clients being “surprised” by your pricing and leading them to sales instead[13:04] The unique way Maggie builds her pricing packages and how less is more when it comes to your package offerings[17:36] What the actual day of in-person sales looks like for Maggie[22:27] How photographers can start implementing in-person sales and increasing their prices in their photography business[30:37] Getting over the mindset block around attracting and working with high-price clients [37:06] Why some photographers give up on IPS and Maggie's advice on how to stick it out when implementing IPS[42:51] How spirituality and psychology influence the way Maggie teaches and approaches pricing[52:30] What success looks like for Maggie in her photography business currentlyFor full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/Grab your spot for the 2025 Online Newborn Retreat!

Failure comes for us all eventually, especially as creatives. Sometimes we try something new and exciting… and it just does not work. It can sting, it's certainly a blow to the ego, and it can often leave us confused about where to go next.But, in my experience, a failure is often an opportunity in disguise. It's data that can help you reevaluate and move forward more successfully. So in this episode, we're going to walk through how we can embrace failure and use these difficult experiences to build back even stronger.Let's dive in!What's in this episode:[00:00] Intro[00:26] The big F-word that all creatives experience[02:05] The breakthroughs that can come after failure[04:55] Some of the lessons that failure can teach us[06:45] How we can reframe failure and use it to keep us moving forward[09:31] What to do immediately after a failureTune in to this episode for a little kick in the pants to reframe that failure into something beneficial to your creative business!For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/Grab your spot for the 2025 Online Newborn Retreat!

Water holds a special place for many of us: it's beautiful, mysterious, and potentially dangerous, if not treated with respect. Karen Bagley of Significant Moments is no stranger to this mix when it comes to photographing underwater. She's built her whole business on capturing the ethereal and majestic nature of underwater imagery through constant education and high safety standards.In this episode, she's sharing what it takes to dive into underwater photography, the education you need to have before jumping in, why safety is her top priority, and how to constantly learn and iterate in this unique environment. Her way of storytelling, both through photography and this episode, is so captivating.If you want to try underwater photography, this episode will give you the roadmap to get started! Let's dive in!What's in this episode:[00:00] Intro[03:06] Karen's life-long relationship with water[06:41] How Karen approaches planning underwater sessions with her clients[10:46] The importance of safety and planning when it comes to underwater photography[20:39] What appropriate training for underwater photography looks like and why you need to have training before starting photography like this[29:03] How Karen chooses wardrobe pieces that will work underwater[33:07] What an underwater photographer workshop looks like with Karen[42:52] Karen's take on pricing and her unique journey around her own money mindset[1:01:18] Karen's Lightning Round, including her favorite editing session snacksFor full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/Grab your spot for the 2025 Online Newborn Retreat!

When you start out as a creative, you're full of energy and motivation. You probably have a “why” that gets your adrenaline pumping and keeps you focused… at least for a little while.But inevitably, that energy wanes. The motivation you once had to keep going in the tougher parts of your business is fading, and you might be wondering, how do I recapture that spark?Well, in this episode, I'm going to walk you through my whole process of rediscovering my motivation to keep going in my photography business and sharing the questions I had to ask and answer for myself as I sorted through this process. Grab a pen and notebook to write down these questions for later, and let's get started!What's in this episode:[00:00] Intro[01:26] Remembering our “why” when we lose our motivation[04:25] How to transition if your original “why” doesn't fit anymore[05:53] How to identify what's working and what isn't in our current situation[09:01] Why it might be time to shake things up if nothing else is workingTune in to this episode for a little pep talk on rediscovering your motivation as you begin this new year!For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/Grab your spot for the 2025 Online Newborn Retreat!

Styles change, fashion has seasons, and photographers grow and evolve throughout their careers too. So, how do you navigate stylistic changes while staying true to yourself and without surprising clients?Marta Ponsko is here to help! She's navigated her own style as it's grown and developed throughout the years. While her style is influenced by her love of fashion, Marta has spent years experimenting with styling and lighting techniques, eventually adopting a less-is-more approach when it comes to her closet of props and garments.In this episode, she shares how that evolution has looked for her, how she's documented her career through social media in a way that resonates with her clients, and how the brave leaps she has taken have paid off throughout her career.If you need a little encouragement to do something out of the ordinary in your photography career, this episode with Marta Ponsko will give you the kick in the pants that you need!What's in this episode:[00:00] Intro[02:53] The family history that influenced Marta's photography career [08:27] How Marta's photography style has evolved and how she incorporates fashion into her photography style[12:26] Marta's lighting preferences and how she plays with light and color in her photography[23:20] How Marta uses social media to grow her photography brand[33:56] How Marta handles the inevitable artistic block that comes her way[43:27] The bravest leap Marta has taken in her career and how it's paid offFor full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/Grab your spot for the 2025 Online Newborn Retreat!

It's a new year, and a time for looking ahead. So, what do you want your next year to look like? Does the prospect of planning and setting intentions for the upcoming year feel overwhelming?Well, if that's been your experience, you're in the right place, because in this episode, I'm going to walk you through how I think about intentions and my process for setting them that takes a little bit of the pressure off, while still offering clarity for the future.Grab a pen and notebook and let's get started!What's in this episode:[00:00] Intro[00:48] Why setting intentions can feel overwhelming sometimes[03:03] How I approach setting intentions for the new year [07:01] My perspective on intentions and how I've taken some of the pressure off of them Tune in to this episode for a little walkthrough in setting intentions for the new year with confidence and without stress!For full show notes, resources, links and to download the transcript, visit our website: [LINK]Grab your spot for the 2025 Online Newborn Retreat!

As a photographer, you probably started taking photos because you loved some aspect of it, right? Maybe the artistry or the relationships you built, or the freedom that career seemed to offer you.But at some point, many of us find ourselves overwhelmed, overworked, and out of love with the career we once dreamed of. So, if that's where you find yourself today, how do you recover? How do you find your spark again?Well, in this episode, Eden Strader is here to help. She's a photographer turned business coach, helping other creatives rediscover their passion for their work, while building a life they love outside of work too.If you've fallen out of love with photography and are trying to find your way back, this episode is just for you. What's in this episode:[00:00] Intro[01:58] How Eden began mentoring other photographers and creatives[05:40] How to create a business of your dreams that also creates the life you want too[08:27] The first step photographers can take to climb out of the pit of despair we sometimes find ourselves in[16:04] The psychology of sales and how understanding this aspect can help you find more joy and balance in your work[26:04] How to find passion for your work again as a photographer[31:08] What success looks like to Eden [41:06] How Eden channels her ADHD and builds her flexibility into her work patternsFor full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast/Grab your spot for the 2025 Online Newborn Retreat!

The holiday season can be wild. Presents and events and finalizing projects can get overwhelming, and we might find ourselves stressed out and overworked.But, the holidays also offer us the perfect moment to just… stop for a second. We have the opportunity to rest, reflect, and reset for the upcoming year.So in this episode, I'm sharing a few questions you might want to ask yourself this holiday season, and six steps you can take as you reflect on the previous year. Let's dive in!What's in this episode:[00:00] Intro[00:45] An important question to ask yourself this holiday season[02:43] How to reflect on your business this holiday season[04:08] 6 things we can reflect on for our business in the coming yearTune in to this episode for a little kick in the pants about resetting for the upcoming year!For full show notes, resources, links and to download the transcript, visit our website: [LINK]Grab your spot for the 2025 Online Newborn Retreat!

When Paige first started out in senior photography, she spent… more time than you'd think explaining that it was for teenagers, not senior citizens. But that comes with the territory when you're building a brand new niche in your area!In this episode, Paige Puglisi sits down with me to explain what led her to senior photography in the first place. She shares her top tips for building a strong brand in a specific niche, what it's like working with teens (including how she builds trust with them), and how she maintains the relationships she's built throughout her client's lifetimes.If you're thinking of diving into senior photography, this episode will get you started! Let's dive in!What's in this episode:[00:00] Intro[02:13] What led Paige down the path to senior photography[06:56] How to build a strong brand in a niche market[14:29] How to navigate potential pitfalls and connect with teenage clients at photoshoots[20:17] How Paige incorporates a variety of locations into her photography business[26:39] How Paige creates and maintains strong client relationships[36:19] The best business advice Paige ever receivedFor full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/creating-a-brand-new-market-how-to-build-a-photography-niche-that-fits-your-dreams-with-paige-puglisi/Grab your spot for the 2025 Online Newborn Retreat!

We all have that thing, perhaps we'll call it a dumpster fire. This fire is something that we know we should take care of, put to rest, deal with, etc, but we just… don't. Maybe we're scared or it just feels too big, but whatever the reason, this fire haunts us, saps our energy, and distracts us from the work that we could be doing. So in this episode, I'm sharing four steps we can take to identify and address our dumpster fires, and avoid this kind of self-sabotage in the future! Let's dive in!What's in this episode:[00:00] Intro[01:08] How little problems that we ignore instead of fix sap our energy over time[02:49] How to identify where we're losing time and energy[05:20] My own story of facing the “dumpster fire” and taking back my time and energy[08:20] How to identify self-sabotage and then do something about itTune in to this episode for a little pep talk on how to confront our problems head on and avoid self-sabotage!For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/whats-tripping-you-up/Grab your spot for the 2025 Online Newborn Retreat!

When it comes to our photography careers, things can get complicated fast. Adding more sessions, more price tiers, more options and locations, etc. And while that can be good for building your business in the short term, it can also be a fast-track to burnout.In this episode, I'm joined by Ingvild Kolnes who is sharing how she keeps her business simple and sustainable. She is offering some great advice on how she sets (and holds) boundaries in her photography business, how she stays connected to the parts of photography that she loves the most, and how all of that helps her to avoid burnout.She's also sharing a little about her mentorship program and how she teaches other photographers to build stable business too!If you feel like you've been getting lost in your photography business, this episode is for you. Let's dive in!What's in this episode:[00:00] Intro[02:03] How Ingvild found herself becoming a mentor to photographers[05:41] Ingvild's advice on not overcomplicating your photography business[07:00] How to avoid burnout and find the joy in photography again[15:10] How photographers can set boundaries and avoiding the “yes” trap[19:04] Ingvild's advice for building confidence in your photography workFor full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/simplicity-systems-and-sustainability-how-to-keep-your-photography-brand-stable-and-consistent-with-ingvild-kolnes/Grab your spot for the 2025 Online Newborn Retreat!

As creatives, it's so easy to fall into the trap of tying our self-worth to our work. Our creative work is so meaningful and special to us… But what happens when we have to step back from that work?In this episode, I'm sharing how I've had to work through this myself, as I've stepped back from being a full-time photographer in the last few years. We're diving into all facets of this: external validation, identity, balance, and more. Let's dive in!What's in this episode:[00:00] Intro[00:30] How I've struggled with my identity as my life has changed in the past few years[03:08] What happens when we don't get external validation for our work[05:46] What happens when you embrace being more than your jobTune in to this episode for a little kick in the pants if you struggle with your identity outside of your work!For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/separating-work-from-worth/Grab your spot for the 2025 Online Newborn Retreat!

When it comes to building a photography business, you need a camera, some clients, and a little bit of hustle, and you're good, right?Well, while you do need all those things, Kristina Mack would argue that you need one more essential piece: your business fundamentals. Planning your workflows, creating detailed and well-crafted experiences for your clients (even if you have a basic budget), and understanding how to price for profitability can make or break your business.So today, Kristina is sharing the steps she took to create a sound, profitable photography business that has lasted decades–without burning out! She's giving us her best tips for new photographers in the industry including how they can develop their own unique style and how other photographers can join her mentorship program and start making positive changes in the industry.If you've been hustling, but never feeling like you're getting anywhere in your photography career, you can't miss this episode. Let's dive in!What's in this episode:[00:00] Intro[02:38] How Kristina's career plan changed from commercial to newborn and maternity photography[07:26] Kristina's advice for photographers still trying to figure out their unique style and perspective[16:42] Why new photographers have to spend time building their business fundamentals, from client management to pricing and workflows[26:53] How Kristina thinks about outsourcing and the process she uses to find and train her editors[30:46] The mindsets and philosophies that Kristina teaches in her photography business school[34:53] Kristina's lightning roundFor full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/tiny-posers-how-to-build-a-long-lasting-newborn-photography-brand-with-kristina-mack/Grab your spot for the 2025 Online Newborn Retreat!

If I can be frank for a moment: as creatives, we sometimes get too precious about our process of creating art. We need the right conditions, the best lighting, the perfect mindset, or else we feel like we can't create because it might not be perfect or even good.The problem is, we can get so hung up on this that we never end up creating at all as we wait for all the stars to align. So in this episode, I'm sharing how I've started letting go of this ideal standard of creativity to just get back to creating. I'm sharing thoughts from some of my favorite authors on all the different ways they push through roadblocks and just start doing. Because at the end of the day, done is better than good. And to get there, sometimes we just have to start and let go of the outcome. Let's get started!What's in this episode:[00:00] Intro[01:06] A common tendency that keeps creatives from creating[03:00] How resistance keeps us from doing our work[05:52] How to loosen our grip on perfectionism and get back to creatingTune in to this episode for a little pep talk on taking our creative process off a pedestal and getting back to just creating!For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/stop-putting-your-creativity-on-a-pedestal/Grab your spot for the 2025 Online Newborn Retreat!

Have you ever caught yourself thinking, “I wish I could have a luxury brand, but…”Well today, Lindsay Walden is here to address those “but”s. Because you're probably not lacking talent or clientele or even location, the first thing you need to address is your trepidation. When it comes to luxury, confidence and willingness to step into the space in the first place is what keeps most photographers on the outside.In this episode, Lisa chats with Lindsay all about her workflow for luxury clients, how she structures her sales, and why positioning in the luxury market matters as much (if not more) than anything else. We also dive deep into the money hang-ups that keep many women from even attempting to break into the luxury photography space.If you've been trying to establish a luxury brand, but are struggling to find clients, this is the episode you need. Let's dive in!What's in this episode:[00:00] Intro[02:21] How Lindsay went from snapping scenes underwater to maternity photography and how the photography landscape has changed during her career[06:37] What a luxury photography experience looks like with Lindsay (and why she focuses on digital image sales)[11:14] The key elements you need to cultivate a luxury photography brand[17:25] How Lindsay tailors each session to her clients[22:12] How Lindsay structures her pricing to expenditures like props, wardrobe, etc[25:17] Pricing mistakes that photographers make over and over[34:57] The fears photographers make up for themselves (ie. luxury clients are harder to work with)[40:10] The market doesn't care and how that can be freeing for photographersTune in to this episode for the encouragement you need to start cultivating your luxury photography brand!For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/expertly-crafted-experiences-and-top-tier-service-how-to-build-a-luxury-photography-brand-with-lindsay-walden/Grab your spot for the 2025 Online Newborn Retreat!

We all have thought patterns we fall into from time to time. Things like self-doubt, procrastination, perfection are all classics for many creatives. One might say we even indulge–or over-indulge–in some of these emotions to our own detriment.Because while we can't prevent ourselves from feeling the whispers of these emotions, letting them linger too long ultimately hurts our energy and creativity.So in this episode, Lisa is sharing how she's learned to break free from indulging in negative emotions and the positive impact it's had in her life and career.Let's dive in!What's in this episode:[00:00] Intro[00:24] The different emotions we might be indulging in[02:36] Why we indulge in these sometimes unhelpful emotions[03:40] How to break the loop of overthinking[05:43] Why we get stuck indulging in self-doubt and what positive self-talk can do for us[07:12] How to start finding joy and excitement in creativity againTune in to this episode for a little pep talk on the emotions we should and shouldn't be indulging in!For full show notes, resources, links and to download the transcript, visit our website: [LINK]Grab your spot for the 2025 Online Newborn Retreat!

Between the two of them, Jenny and Allison have decades of experience as luxury photographers. And this year, after being friends and colleagues for much of that time, they've finally launched a brand new program together to empower photographers to take control of the business side of their work.In this episode, Lisa sits down with Jenny and Allison to chat all about what exactly The Profitable Portrait Society is, some of the biggest hurdles they see photographers face over and over again, and how to break through the pricing and marketing mindset issues that keep many photographers unprofitable. No matter where you are in your photography career, this episode is going to give you some food for thought! Let's dive in!What's in this episode:[00:00] Intro[02:29] How Jenny and Allison started working together and how The Profitable Portrait Society was born[05:38] How to break out of the head-in-the-sand mentality when it comes to your pricing as a photographer[13:08] Why photographers get lost in “busy work” and how to break out of that cycle[21:26] What marketing should actually look like for a photographer (hint: it's not one boosted FB post)[36:49] How creatives and photographers can avoid burnout while balancing the constant need to market and create content[49:13] The best business advice Jenny and Allison have receivedTune in to this episode for a little kick in the pants to start running your photography business like a real business!For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/stop-selling-yourself-short-how-to-price-and-market-yourself-to-be-a-profitable-photographer-with-jenny-cruger-and-alison-craig-of-the-profitable-portrait-society/Grab your spot for the 2025 Online Newborn Retreat!

Baking often gets described as a science instead of an art, which might be true to some degree… But while we can get a recipe from someone else, we still have to adjust to the unique environment we're working in, whether it's dry, humid, using different brands of flour, etc. We have to experiment and test and trial it until we find the recipe that works best for our own environment.And it's not just baking that's subject to this. As it turns out, creative success works pretty much the same way.In this episode, Lisa sits down to address her recent podcast break, her success (finally!) at baking sourdough, and how that taught her that creativity is something we all have to hone through experimentation, trial and error, and persistence.Let's dive in!What's in this episode:[00:00] Intro[00:21] Why we needed a podcast break[01:43] A personal baking success story (after a string of less successful experiments…)[03:27] Why following someone else's photography “recipe” won't work for you[05:20] Why practice and repetition are necessary for greatness when it comes to creativityTune in to this episode for a little pep talk on creative persistence!For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/kneading-creativity-sourdough-and-the-photographers-journey/Grab the replay for the 2024 Online Newborn Retreat!

When it comes to sharing her love of art, color, photography, and business, Kellee Wynne isn't shy. But that openness and willingness to say what's on her mind didn't always feel like a good thing when she was growing up. Instead, it's been a skill she's spent more than a decade refining and cultivating through her various business ventures as an artist, author, business mentor, and podcaster.In this episode, Kellee and I chat all about sharing knowledge and cultivating a community online. We dive into why speaking your mind is a gift to your audience (and it's not actually pushy or bossy!) We also chat about her brilliant marketing skills, from how she dives into the mind of her clients to streamlining her content creation process–and why even though we might be multi-passionate as creatives, we still need to niche down when it comes to business. There is SO MUCH wisdom in this fun conversation! Let's dive in!What's in this episode:[00:00] Intro[02:26] Why Kellee Wynne founded her company, Color Crush Creative[07:45] Why understanding your customer's desires is the key to effective marketing[11:52] The Primary Content Machine and how Kellee uses it to streamline her content creation[17:32] How Kellee helps her clients to find clarity on what they want and need[23:44] How Kellee is embracing AI and learning to integrate it into her business[31:04] Why Kellee values “we over me” and incorporates community values into her mentoring business[34:32] How multi-passionate artists can embrace their interests while also niching down to create a more sustainable business[38:40] Kellee's lightning roundTune in to this episode to learn how Kellee Wynne takes mentoring creatives to the next level!For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/boss-not-bossy-how-kellee-wynne-helps-others-fulfill-their-dreams-by-sharing-her-knowledge-and-why-you-should-too/Grab your replay of the 2024 {online} Family Retreat!

The age of AI is here… and that's not a comforting realization for many of us working in the creative field. But the technology isn't going away, so what if we could use AI tools to elevate our work, instead of replacing us?That's the future Justin Benson and the team at Aftershoot have in mind for AI in the photography field. In today's episode, Justin shares just what Aftershoot is, why it can be a game-changing assistive technology for photographers, and how he hopes the creative world will adapt to the advent of AI.If you've been struggling to make sense of AI's introduction into photography, this conversation will be so uplifting and encouraging for you. Let's dive in!What's in this episode:[00:00] Intro[02:35] What Aftershoot is and how it can help photographers (especially if you're an over-shooter)[08:57] How Aftershoot is continuing to improve and add additional features[11:08] How the concept for Aftershoot was developed and why it's always had elevating photographers as a core ethos[14:41] Some workarounds to use Aftershoot in a variety of workflows[17:33] How Justin sees AI continuing to evolve in the photography field[22:14] Justin's best advice to photographers just starting to incorporate AI into their workflow[28:31] Justin's lightning round, including a few more tips for beginning photographersTune in to this episode to learn more about how we can grow with AI technology like Aftershoot as photographers!For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/how-embracing-an-ai-workflow-can-help-you-become-a-more-efficient-photographer-with-justin-benson/Get access to the 2024 Family Retreat, starting May 15th!

Before Valerie Eidson found photography, she tried every other creative field first. Eventually, she found herself behind a camera with a new problem: how to learn and develop her own voice and style.In today's episode, Valerie and I sit down to chat about the key decisions that helped her create her own unique perspective when it comes to her photography. She shares her best advice for other photographers just starting out (spoiler: you just have to keep shooting), and how she navigates the balance between fostering creativity, her business, and her family!This episode is full of amazing advice. Let's jump in!What's in this episode:[00:00] Intro[02:20] Valerie shares all the creative careers she tried before finding photography[07:00] How Valerie navigates her way out of creative droughts[11:25] How Valerie manages the demands of her family and her business[16:25] How Lisa and Valerie are both experimenting with AI (and navigating the pros and cons of these new systems)[22:59] Valerie's advice for finding your own unique creative voice[25:17] How Valerie tries to balance shooting vs editing in a way that doesn't feel totally overwhelming[31:15] Valerie's lightning roundTune in to this episode to learn more about the unique way Valerie developed her voice as a photographer!For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/take-your-shot-how-to-find-your-unique-photography-voice-with-valerie-eidson/Get access to the 2024 Family Retreat, starting May 15th!

While artistic interest runs in Anna Kruse's family, she didn't immediately take an interest in photography. In fact, she didn't even begin photography until she became a mother, but it wasn't until the loss of her father that she finally decided to make photography into her career, after truly understanding the gift of captured memories. In today's episode, Anna vulnerably shares her story of love, loss, and passing her family's artistic legacy to another generation. She explains what photography means to her and why it's drawn her into family photography. She also shares how these experiences have helped her to connect with her families and capture their own vulnerable, open moments on camera.This episode is so tender and meaningful. Let's jump in!What's in this episode:[00:00] Intro[02:31] The familial loss that propelled Anna into her photography career[08:08] How Anna's change in environment affected the way she approaches photography[11:03] Why Anna is so passionate about capturing family connections[17:20] The unique way Anna thinks about storytelling when capturing these sweet family moments[23:19] The best piece of business advice Anna has ever received[25:31] How Anna sets families at ease when capturing vulnerable moments on camera[31:42] Anna's lightning roundTune in to this episode to learn how Anna Kruse's unique family history has influenced her photography career!For full show notes, resources, links and to download the transcript, visit our website: [LINK]Get access to the 2024 Family Retreat, starting May 15th!

When it comes to motherhood and business, there is no perfect balance. In some seasons, one takes precedence over the other… and that's okay! Finding success in both requires holding space and giving ourselves grace when both parts of our life feel less than harmonious. In this episode, family photographer Aspen Dawn shares how exactly she goes about navigating the ebb and flow of motherhood and her photography business. She shares the mental health struggles she's faced and the ways she gives herself compassion to keep herself mentally well as she manages a thriving business. This episode is SO raw and real. You can't miss it!What's in this episode:[00:00] Intro[04:58] Aspen shares how motherhood propelled her into photography[10:11] What inspired Aspen to focus on motherhood, family, and maternity photography[13:14] How Aspen does (and doesn't) find harmony between her family and her photography career[21:19] Why Aspen is a passionate mental health advocate and how she prioritizes her well-being to stay mentally and physically healthy[26:43] Aspen's tips for capturing authentic family connections in photography [30:00] Aspen's lightning roundTune in to this episode to learn how Aspen Dawn navigates motherhood and mental health while running a thriving photography business!For full show notes, resources, links and to download the transcript, visit our website: [LINK]Get on our waitlist for  the 2024 Family Retreat, starting May 15th!

Sandy beaches, wind and waves, and small children everywhere… sounds like a recipe for chaos when it comes to a photoshoot, right? Well, to be honest, it is! And that's okay with Kristen Coberly. In this episode, Kristen shares how she's learned to embrace the chaos of photographing large families by planning for multiple outcomes, going with the flow, and learning to turn toddler meltdowns into memorable keepsakes. She shares her very best tips for photographing big families, including the pre-session prep she does with each family. This episode is so fun and chock-full of helpful tidbits! Let's dive in!What's in this episode:[00:00] Intro[02:03] How Kristen got her start in photography (and why she loves large families so much!)[04:05] Kristen's best tips for keeping photo sessions with large families fun and stress-free[10:44] How Kristen stays flexible and fluid when it comes to her beach photography sessions[17:44] Kristen's unique take how she manages her shot lists[20:21] How Kristen manages kiddos who just aren't cooperating at her photo sessions and her “Sand, Nap, Snack” strategy[26:00] Kristen's Lightning RoundTune in to this episode to learn how Kristen Coberly keeps her large family photo sessions fun and as stress-free as possible!For full show notes, resources, links and to download the transcript, visit our website: [LINK]Grab the replay for the 2024 Online Newborn Retreat!

For Liz Devinny, photography isn't her only interest. In fact, her passion for art and education (she's a middle school and high school teacher!) led her into her photography career. Along the way, she's developed her own playful, bright style by experimenting with color and using her teaching experiences to set all of the family members at her photo shoots at ease.In this episode, Liz shares how she got started in photography, how she created her signature style and encourages her students to do the same, and how she gets older children to open up and feel more comfortable at her photo sessions.If you're looking to add more ease and fun into your family photography sessions,  you can't miss this episode. Let's dive in!What's in this episode:[00:00] Intro[02:57] Liz introduces herself and her passions, including education, art, and photography[05:09] How Liz helps her students develop their own signature style through experimentation and exploration[09:20] The techniques Liz uses to help her clients loosen up so she can catch relaxed, fun feelings on camera[14:48] Liz's advice for how photographs can avoid and recover from burnout[20:13] How to set boundaries for a photographer – and why you really need them[24:22] Liz's advice for getting older children to feel more comfortable and participate in photoshoots[33:13] Details on Liz's upcoming workshop in Ireland and how you can plan your own international workshopsTune in to this episode to learn how Liz Devinny fosters a playful atmosphere at every photo session!For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/play-prompts-and-passion-how-liz-devinny-creates-playful-photography-masterpieces/Grab the replay for the 2024 Online Newborn Retreat!

Iwona Podlasinska started her career as an architect, but once she became a mother, she discovered her newest inspiration: her children. That prompted her to pivot into the world of photography, and she's been honing her creative craft ever since!In today's episode, Iwona and I chat about her incredible career as she's focused on fine art children's portraiture and educating other photographers. We dive into how she's developed her own eye-catching style, how she thinks about composition, and the way she directs her clients to capture just the right mood in every portrait. If you've ever wanted to dip your toes into fine art photography, you can't miss this episode. Let's dive in!What's in this episode:[00:00] Intro[03:27] Iwona shares how she got her start in photography and why she focused on education early[05:41] How Iwona uses social media and how she rebuilt after losing her Instagram account[12:42] What inspires Iwona and how she's created her signature style[18:27] How Iwona manages traveling for her work as a photographer with two small children at home[25:31] How Iwona sets the mood in her photography sessions through composition choices and direction for her clients and models[41:09] The new teaching models Iwona is working on to continue educating other photographersTune in to this episode to learn how Iwona Podlasinska crafts her magical fine art children's portraits!For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/scroll-stopping-storytelling-creating-fine-art-childrens-portraits-with-photographer-iwona-podlasinska/Grab the replay for the 2024 Online Newborn Retreat!

Nicole didn't start her career as a photographer. She just had a love for animals and knew she wanted to work with them forever! When she finally did pick up a camera, it took her a few years before she niched down to just pet portraits, but since then, she's created a thriving, profitable business doing just that!In this episode, I chat with guest Nicole Begley on what got her into photography, why niching down was a scary, but necessary, choice for her business, and the mindset changes that allowed her to reach real profitability in her photography business. Nicole is also a brilliant educator (and teacher at our upcoming Family Photography Online Retreat), and she shares the four stages all of us as photographers go through and what we need to move forward in each stage.This episode has something for everyone. Let's dive in!What's in this episode:[00:00] Intro[02:27] Nicole explains her life-long love of animals[05:09] Why Nicole is a huge proponent of niching down and how niching down to pet photography elevated her own business[10:49] How Nicole prepares for her pet photography sessions and interacts with her furry friends the day of the session[16:35] How Nicole handles nervous pet owners [20:28] The four stages of photography business that every photographer goes through [26:09] The messaging shifts photographers need to make to move through each stage[30:29] Nicole's lightning round, including her best business advice!Tune in to this episode to learn how niching down can help you create a thriving photography business, just like Nicole has done with pet portraits!For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/a-passion-for-pet-portraits-making-furry-friend-photography-a-profitable-business-with-nicole-begley/Grab the replay for the 2024 Online Newborn Retreat!

As creatives, the legal side of running a business can be really intimidating for us. What protection do we need? Can we just use a contract from the internet? What do we do when someone steals our photographs?!Well, in today's episode, I'm chatting with Kiffanie Stahle to answer all your burning legal questions and hopefully ease some of your fears around the legal process! Kiffanie is so gracious and takes her time explaining exactly what we need to know about contracts, copyrights, liabilities, and payment policies. If you've been avoiding some of the legal tasks in your business because it's felt too overwhelming, this episode is for you! Let's dive in!What's in this episode:[00:00] Intro[02:43] How Kiffanie created the magical life she is currently living in her RV [05:00] Why contracts aren't as scary as creatives make them seem, but why you should still have a lawyer create a custom one for you[10:24] The kinds of clauses and additions you do –and don't– need in your photography contract[18:34] Everything you need to know about protecting your copyrights as a small business photographer[33:07] What photographers should know when writing their pricing and payment policies[39:24] How photographers can protect themselves from liability in a variety of situations[43:55] The double-edged sword of social media for photographers[47:48] Kiffanie's lightning round, including some really creative business advice she has to shareTune in to this episode to learn about the must-do legal tasks for your photography business to set yourself up for success!For full show notes, resources, links and to download the transcript, visit our website: http://themilkyway.ca/contracts-copyrights-and-copycats-the-must-do-legal-tasks-for-your-photography-business-with-kiffanie-stahle/Grab the replay for the 2024 Online Newborn Retreat!

As photographers, we'd love to spend all of our time just photographing and working with our clients. Unfortunately, in 2024, it takes a little more than that to attract new clients to your business, but cultivating a successful marketing mindset doesn't always feel intuitive to creatives.So in today's episode, I'm talking to Carolina Guzik, expert photographer, host of the TOG Republic podcast and marketing genius, to discuss the way she successfully markets her own business. We cover so much ground here, including how we should reframe the way we present our marketing on Google, Pinterest, and social media, how we can use our unique interests to create connections with our clients, and how we've got to let go of how we feel about our marketing and use data as our guide instead.This is such a good episode full of actionable tips. You're going to love it. Let's dive in!What's in this episode:[00:00] Intro[02:22] The unique experiences that lead Carolina to her photography career[04:49] How Carolina stays on top of the marketing for her business[08:52] How Caroline plans her ideas for social media and marketing[15:18] How Carolina's love of reality TV helps her market her business[22:10] How to boost your social media engagement as a photographer[25:05] How to rethink the way you approach SEO and how this applies to both Google and Pinterest[33:52] Why Pinterest and marketing for your business in general is a long game that pays off over time (like training for a marathon)[40:50] Carolina's lightning round where she dishes out advice for photographers just starting out and the creative pursuits she's passionate about right nowTune in to this episode to learn how you can shift your marketing mindset to attract more clients, both now and in the future.For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/marketing-mindset-makeover-why-its-time-for-photographers-to-rethink-their-marketing-strategies-with-carolina-guzik/Grab the replay for the 2024 Online Newborn Retreat!

Everywhere you look on the internet, you can find pricing guides, information, and others talking about the revenue their businesses generate. And that's all fine and good, but at the end of the day, it doesn't really matter when it comes to your individual business. What really matters is whether or not you're pricing for profit in your business.But “what about industry rates?” you may ask. Well, in today's episode, my guest Jamie Devlin is here to remind us why we need to keep our eyes on our own paper and worry about what's going to get us clients in our niche and make a profit in our own business. She shares how she got started in the industry (and why she had to start making a profit right away), how marketing has changed in the photography industry in the last decade, and why it might be time to rethink the way you approach pricing. Let's dive in!What's in this episode:[00:00] Intro[02:38] Jamie's do or die start in the photography industry and how she's pivoted since then[08:36] Why pricing is so specific to your unique business and why you shouldn't read too much into others' revenue numbers[12:01] How marketing in the photography industry has changed in the last decade and how Jamie finds clients currently[23:51] Why you need to find your “real why” before you can run your business authentically[28:28] Jamie's advice for when you're getting inquiries, but not closing sales[35:33] How to crunch your numbers and set your pricing to have a profitable business[42:54] How Jamie stays inspired in her business, even in the midst of her busy lifeTune in to this episode to learn how pricing for profit can transform your photography business.For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/the-profitable-photographer-pricing-for-profit-in-your-photography-business-with-jamie-devlin/Grab the replay for the 2024 Online Newborn Retreat!

If you're alive in 2024, I'm sure you're familiar with the concept of overwhelm. It's so common, little space robots on Mars are even feeling it (not a joke, this literally happened!) In fact, these feelings of overwhelm can be so powerful, that they paralyze us from getting anything done at all!But with distractions, options, and ideas everywhere these days, how do we manage and cope with being overwhelmed?Well, in today's episode, Lisa is going to lay out a tried and true system for managing tasks in your business and avoiding the executive dysfunction that comes with having so much on our plates! She also shares common reasons we might feel overwhelmed, what context switching and executive dysfunction are and why they both contribute to overwhelm – and yes, the story of the little overwhelmed space robot. Let's dive in!What's in this episode:[00:00] Intro[01:09] Why even space robots feel overwhelmed and how this leads to procrastination[03:00] All the things that can contribute to overwhelm[04:30] How to identify when you're feeling overwhelmed[07:05] How to organize and categorize the tasks causing you to feel overwhelmed[15:17] What executive dysfunction is and how we can prevent it from paralyzing usTune in to this episode to learn how to avoid the overwhelm and keep procrastination from paralyzing your business!For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/the-procrastinating-robot-with-lisa-digeso-strategies-to-deal-with-overwhelm-procrastination/Grab the replay for the 2024 Online Newborn Retreat!

Does it ever feel like you're working around the clock but still can't seem to get anything done? There's a common misconception that the more we work, the more productive and successful we're going to be. But that's simply not true!In today's episode, I'm interviewing Brittnie Renee, a professional family photographer and educator who helps her students leverage systems and intentional time blocking to streamline their businesses and optimize productivity in 15 hours per week or less! We cover her strategies for overcoming distractions, prioritizing tasks, setting healthy boundaries, and so much more! If you want to learn how to hone your focus and finally move your business forward without the burnout, then this is the episode for you!What's in this episode:[02:17] How to embrace systems when you struggle with organization[12:46] Time blocking a 15 hour work week and overcoming distractions[19:01] Conquering overwhelm, decision fatigue, and how to prioritize tasks[26:12] The importance of setting and maintaining boundaries to avoid burnout[29:14] The ways self-care can look different for everyone[38:19] Strategies for being more financially mindful[40:32] Tools and resources for working efficiently[44:42] Streamlining work with AI culling softwareTune in to this episode to learn how you can achieve more by working less.For full show notes, resources, links and to download the transcript, visit our website: [LINK]Grab the replay for the 2024 Online Newborn Retreat!

Does your photography business ever feel like it's just too “heavy” to maintain? Is your messaging lacking a clear strategy that sets you apart from the competition? Are you struggling to attract your ideal clients on a consistent basis?In today's episode, I'm interviewing Sean Brown, a professional senior photographer and educator who has mastered the systems, strategy, and authenticity required to launch a successful photography business. We cover so many important points from taking a leap of faith, to laying the foundation that'll allow you to scale your business, to why the work that we do can be life changing for struggling youth. If you want to set your photography business up for long-term success, then this is the episode to help you do it!What's in this episode:[02:53] Sean's leap from the medical field into photography[10:12] The power of branding and taking your business seriously[16:36] How showing up with authenticity can help you attract more clients[26:10] The 3 phase launch framework and where photographers get hung up the most[38:23] The messaging blueprint for successfully promoting your business on social mediaTune in to this episode to learn how leveraging systems and authenticity can help you scale your photography business.For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/countdown-to-success-using-the-rocketship-blueprint-to-propel-your-photography-business-forward-with-senior-photographer-sean-brown/Grab the replay for the 2024 Online Newborn Retreat!

When you're a photographer, you learn that no session is quite the same as the last! That's especially true when working with children and, in particular, children who are neurodivergent. So what can you do during those sessions to ensure your studio is a safe and inclusive environment for everyone? This guest has the answer!In today's episode, I'm interviewing Stacey Feasel, a professional family photographer and parent of a neurodivergent child herself. You'll hear how her own experience has influenced her approach to photography, why it's so important to be flexible and attuned to different needs, and her best advice on creating a seamless and memorable experience for every family. Want to feel more confident photographing neurodivergent children? Listen in now!What's in this episode:[02:08] How being the parent of a neurodivergent child has influenced Stacey's career[07:20] How Stacey advocates for the neurodivergent community in her sessions[14:36] How Stacey communicates her “why” message through photography[18:07] How to work with neurodivergent children that are higher needs[20:01] Important location scouting tips and special considerations[26:11] Asking the right questions and creating seamless sessions[31:14] Establishing an inclusive environment in your studioTune in to this episode to learn how to accommodate neurodivergent children in your photography sessions.For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/focus-on-inclusion-empathy-and-advocacy-in-photographing-neurodivergent-hildren-with-stacey-feasel/Grab the replay for the 2024 Online Newborn Retreat!

As photographers, many of us are guilty of spending thousands of dollars on equipment, gowns, and props that, at the surface, seem to offer endless variety. But are these things really what drive creativity? Could there be a better investment of your time and resources than the latest trend?In today's episode, I'm interviewing Esther Kay, a professional maternity photographer and educator who believes that lifetime learning is the best investment you can make in your business. You'll hear how Esther's own educational pursuits have helped her push the boundaries of creativity, often with just one or two lights and a strong grasp of how to pose her subjects. If you've ever wanted to do more with less and create beautiful, timeless photographs for your clients, then this episode is for you!What's in this episode:[02:14] What inspired Esther to become a maternity photographer and educator[09:00] Preventing boredom and making new and fresh photography every time[11:44] Infusing your own creativity and identifying what methods work best for you[19:45] Insight into Esther's creative process with her clients and her business model[27:07] The role of body positivity and being a good listener in maternity photographyTune in to this episode to learn how you can become a maternity photographer that embraces lifetime learning.For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/learning-curves-how-maintaining-a-lifetime-learner-mindset-can-help-you-master-your-fine-art-maternity-with-esther-kay/Grab the replay for the 2024 Online Newborn Retreat!

Preschool aged children are such a fun group to photograph! Just ask Trina Julius, a professional preschool photographer of 10 years who has photographed thousands of 4 to 5-year-olds over the course of her career.In today's episode, Trina shares how she discovered her passion for preschool photography and what she loves most about working with this endearing age group where every day is as unique as her subjects. From strategies for working with different personalities to overcoming challenges with critical parents, this episode is full of inspiration and insight into the exciting and often overlooked niche of preschool photography!What's in this episode:[01:51] How Trina discovered her passion for preschool photography[04:21] Strategies Trina has developed for working with 4 to 5-year-olds[07:22] Packages Trina offers and advantages of having a large gallery[11:58] How to photograph very shy children and the need to work efficiently[17:12] How to overcome unique challenges and critical parents[22:13] Tools, resources, and tips for staying organizedTune in to this episode to learn how you can be successful as a preschool photographer.For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/the-art-business-of-preschool-photography-with-trina-julius/Grab your spot for the 2024 Online Newborn Retreat, starting on Jan 24, 2024!

As photographers, it's easy to stifle our own creativity with self-imposed limitations – whether that's working solely within one particular style or losing sight of how important it is to experiment and embrace new opportunities. But here's the thing, you don't have to confine yourself to any one particular box.In today's episode, I'm interviewing Natasha Simpson, a professional newborn photographer known for her fun, colorful work and her skill when it comes to incorporating elements such as florals and props. Not only does Natasha give herself full creative freedom, she has mastered how to use originality to her advantage. From strategies for staying organized, to standing out in the industry, to overcoming creative burnout in your career, you'll hear it all on this episode!What's in this episode:[02:10] How Natasha manages being creative with staying organized[03:44] Natasha's story and how she discovered the newborn niche[06:42] Incorporating a love for florals and props into photography[11:46] Advice on standing out and being unique as a photographer[13:40] Tips on balancing family and work and being 100% present[23:25] Overcoming creative burnout and how to get out of a rut[27:54] Experimenting and defining your own personal styleTune in to this episode to learn how to embrace your creativity and stand out from the crowd.For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/unlock-your-creativity-stand-out-in-the-newborn-niche-with-natasha-simpson/Grab your spot for the 2024 Online Newborn Retreat, starting on Jan 24, 2024!