Podcasts about Missing Link

We spend a lot of time asking how brands can be memorable. We spend almost none asking what happens when the memory is the product.Agility gets talked about as moving fast with new tools. It's really the ability to change repeatedly without losing what makes you recognizable — and that gets harder when what you sell is something a customer plans to keep for twenty years.Today, we're going to talk about:- Why designing for permanence is a strategic choice, not a nostalgic one- Getting specific about what AI is actually doing inside a creative product — and where the customer stays the author- What has to hold steady across a brand as volume, automation, and channels all multiplyTo help me discuss this topic, I'd like to welcome, Andrew Laffoon, CEO & Co-Founder at Mixbook.About Andrew LaffoonAndrew Laffoon is the CEO and co‑founder of Mixbook, a leading photo storytelling platform that helps people transform meaningful moments into beautifully crafted memories. Since founding the company in 2006, he has led Mixbook's growth into a creative technology platform that makes it easier for people to tell, preserve, and share their stories.Andrew brings nearly three decades of experience in software development, product design, and entrepreneurship. His career began in the earliest days of the web, when he founded a web consultancy while still in high school. Prior to Mixbook, he built deep, cross‑functional expertise across engineering, design, operations, and go‑to‑market leadership.In addition to his entrepreneurial work, Andrew has been deeply engaged in education and community leadership. He has served as a Lecturer at UC Berkeley's Sutardja Center for Entrepreneurship and Technology since 2012 and was a member of the UC Berkeley Industrial Engineering and Operations Research (IEOR) Advisory Board from 2015 to 2025. He is also the Founding Board Chair of the Bay Area Center for Faith, Work and Tech, helping explore the intersection of purpose, vocation, and innovation.Andrew Laffoon on LinkedIn---------- Resources ---------- MixbookThe Agile Brand podcast is brought to you by TEKsystems. The hardest part of martech right now is telling which tools are actually earning their keep. That's the question running through the MarTech Summit Boston agenda on October 27. We're attending MarTech Summit Boston on October 27 as a media partner. If you want to join, the code AGILE15 saves you 15%. We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! Need to evaluate martech, AI, or CX platforms and don't know where to start? The Agile Brand Guide List is now in beta. We're building the most useful, free-to-use, and up-to-date way to assess what truly matters when evaluating platforms. Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit!Chaser is the only Slack-native project management platform that helps teams turn messages into tracked tasks, automate follow-ups, and maintain team-wide visibility, without adopting another tool. Now integrated with Claude and other GenAI tools. Learn more at trychaser.com and use code AGILEBRAND for a 3-month free trial (normal trial is 14 days).Start building your own apps with Replit and get $20 off.Enjoyed the show? Tell us more and give us a rating so others can find the show.Connect with Greg on LinkedInDon't miss a thing: get the latest episodes, sign up for our newsletter, and check out Martechipedia, the wiki for marketing technology.The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. Hosted on Acast. See acast.com/privacy for more information.

John Rockhold, VP Market Engagement at Spotlight, says AI answer engines treat a company's own content as a ceiling — the citations that move buyers come from sources it doesn't control. He and Greg Kihlström get into what replaces the old B2B influence playbook.Self-citation is a ceiling, not a strategy. Publishing more owned content doesn't raise AI visibility past a point; third-party validation does the lifting.Analysts shape the vocabulary, peer platforms get the citation. The two do different jobs, and budget allocated as if they were the same tends to underperform.Influence is owned by everybody and therefore nobody. Rockhold on what has to change week to week across analyst relations, comms, and customer marketing — not just who it reports to.By the time a buyer contacts you, the influencing already happened. What that does to a marketing organization still structured around lead generation and MQLs.About John RockholdB2B buying has become AI-mediated and trust-driven, long before buyers engage a vendor. I spend my time observing how influence is formed, synthesizing signals from analysts, buyer research, and market behavior, and helping organizations make sense of what actually shapes modern buying decisions.As VP of Market Engagement at Spotlight, I draw on a background that includes journalism, analyst relations, and years of close collaboration with industry analysts. I'm trusted by analysts because I respect their role, understand how their work evolves, and prioritize accuracy, context, and long-term relationships over short-term outcomes.Much of my work focuses on how influence, visibility, and trust are earned in the modern B2B buyer journey. I help B2B brands understand how experts, customers, vendors, partners, and employees all shape visibility and credibility. At Spotlight, we refer to this coordinated approach to earning and sustaining trust across analysts, customers, and AI systems as Influence Orchestration.John Rockhold on LinkedIn Resources This episode is brought to you by Spotlight. Spotlight is pioneering the future of influence orchestration in the B2B buyer journey. Trusted by over 165 teams globally, Spotlight is the world's leading analyst relations consultancy and industry platform.The hardest part of martech right now is telling which tools are actually earning their keep. That's the question running through the MarTech Summit Boston agenda on October 27. We're attending MarTech Summit Boston on October 27 as a media partner. If you want to join, the code AGILE15 saves you 15%. We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! Need to evaluate martech, AI, or CX platforms and don't know where to start? The Agile Brand Guide List is now in beta. We're building the most useful, free-to-use, and up-to-date way to assess what truly matters when evaluating platforms.Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Chaser is the only Slack-native project management platform that helps teams turn messages into tracked tasks, automate follow-ups, and maintain team-wide visibility, without adopting another tool. Now integrated with Claude and other GenAI tools. Learn more at trychaser.com and use code AGILEBRAND for a 3-month free trial (normal trial is 14 days).Start building your own apps with Replit and get $20 off. View the Spotlight Influence Orchestration report.Learn more about the Spotlight Future of Influence Awards.Enjoyed the show? Tell us more and give us a rating so others can find the show.Connect with Greg on LinkedIn.Don't miss a thing: get the latest episodes, sign up for our newsletter, and check out Martechipedia, the wiki for marketing technology. The Agile Brand is produced by Missing Link. From ideation to creation, they craft human connections through intelligent, engaging & informative content. Hosted on Acast. See acast.com/privacy for more information.

If you've ever leaked during a workout, felt pressure "down there," or been told to just do your Kegels, this episode is for you. We sit down with Kim Vopni, known as The Vagina Coach, a certified personal trainer and pelvic floor expert with over 20 years of experience helping women understand and optimize their pelvic health. Pelvic floor dysfunction affects millions of women and most don't even know they have it! This conversation covers everything you didn't know you needed to hear.Kim breaks down the symptoms women silently live with for years, the difference between stress urinary incontinence and urgency incontinence, how pelvic organ prolapse is staged, what a pessary is and how it works, and whether women with prolapse can (and should) be lifting heavy weights. She also unpacks the eye-opening connection between lower back pain and pelvic floor dysfunction, why 50% of women who've given birth have some degree of prolapse without knowing it, and why vaginal estrogen is something every woman in perimenopause and beyond should be talking to her doctor about.Kim explains why Kegels alone aren't enough, how breath and whole-body movement are key to true pelvic floor function, and why pelvic health is a lifelong practice not just a postpartum fix. She also shares how her BuffMuff app and 28-day challenge are giving women the tools to rebuild their foundation from the inside out, and why her membership community is helping women realize they are not alone in this.Whether you're in your thirties and want to get ahead of it, deep in perimenopause, or post-menopausal and ready to stop accepting symptoms as normal, this is the women's health conversation your OBGYN should have been having with you all along.Be First in Line for Shred Happens: Our popular 6-week challenge for shredding fat and building muscle starts October 18. You get a personalized calorie/macro budget, live Q&A calls with experts, workouts for both gym and home, prize giveaways and an incredible community of women doing it along with you. Save Your Spot →Hailey Happens Fitness Membership is my full training system in your back pocket. Join with a Yearly Plan to design a training year that fits your midlife goals and body. Start training with a 10-day free trial →

John Rockhold, VP Market Engagement at Spotlight, says AI answer engines treat a company's own content as a ceiling — the citations that move buyers come from sources it doesn't control. He and Greg Kihlström get into what replaces the old B2B influence playbook.Self-citation is a ceiling, not a strategy. Publishing more owned content doesn't raise AI visibility past a point; third-party validation does the lifting.Analysts shape the vocabulary, peer platforms get the citation. The two do different jobs, and budget allocated as if they were the same tends to underperform.Influence is owned by everybody and therefore nobody. Rockhold on what has to change week to week across analyst relations, comms, and customer marketing — not just who it reports to.By the time a buyer contacts you, the influencing already happened. What that does to a marketing organization still structured around lead generation and MQLs.About John RockholdJohn Rockhold is VP of Market Engagement at Spotlight, an influence orchestration agency rooted in analyst relations. His background spans journalism, analyst relations, and years of close collaboration with industry analysts. His work focuses on how influence, visibility, and trust are earned in the modern B2B buyer journey, synthesizing signals from analysts, buyer research, and market behavior, and helping B2B brands understand how experts, customers, vendors, partners, and employees shape visibility and credibility. Spotlight calls this coordinated approach to earning trust across analysts, customers, and AI systems Influence Orchestration.John Rockhold on LinkedIn ResourcesThis episode is brought to you by Spotlight. Spotlight is pioneering the future of influence orchestration in the B2B buyer journey. Trusted by over 165 teams globally, Spotlight is the world's leading analyst relations consultancy and industry platform.The hardest part of martech right now is telling which tools are actually earning their keep. That's the question running through the MarTech Summit Boston agenda on October 27. We're attending MarTech Summit Boston on October 27 as a media partner. If you want to join, the code AGILE15 saves you 15%.We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save!Need to evaluate martech, AI, or CX platforms and don't know where to start? The Agile Brand Guide List is now in beta. We're building the most useful, free-to-use, and up-to-date way to assess what truly matters when evaluating platforms.Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit!Chaser is the only Slack-native project management platform that helps teams turn messages into tracked tasks, automate follow-ups, and maintain team-wide visibility, without adopting another tool. Now integrated with Claude and other GenAI tools. Learn more at trychaser.com and use code AGILEBRAND for a 3-month free trial (normal trial is 14 days).Start building your own apps with Replit and get $20 off.View the Spotlight Influence Orchestration report.Learn more about the Spotlight Future of Influence Awards.Enjoyed the show? Tell us more and give us a rating so others can find the show.Connect with Greg on LinkedIn.Don't miss a thing: get the latest episodes, sign up for our newsletter, and check out Martechipedia, the wiki for marketing technology.The Agile Brand is produced by Missing Link. From ideation to creation, they craft human connections through intelligent, engaging & informative content. Hosted on Acast. See acast.com/privacy for more information.

Brands have spent millions building out customer experience platforms — so why does the experience so often fall apart at the exact moment it matters most?Agility isn't just about moving faster or scaling up. It's about staying recognizably yourself when the pressure is highest — so the experience still holds together when every system is under strain.Today we're going to talk about what happens when the experience you designed on paper collides with the reality of peak customer demand. Specifically, we'll cover:- The idea of "experience debt" — and why high-traffic moments are where the hidden fractures in a customer journey finally show up.- Turning digital intelligence into actual decisions, not just dashboards, so friction gets fixed at the root instead of patched at the surface.- Where AI should predict and flag a problem versus act on its own — and what has to change across teams to own the experience end to end.To help me discuss this topic, I'd like to welcome, Jonathan Moran, Senior Manager, Horizontal Solutions Marketing at SAS. About Jonathan MoranJonathan Moran is responsible for global marketing activities for SAS' marketing solutions. He has more than 20 years of marketing technology and customer analytics industry experience. Jonathan has designed, developed and implemented analytical software solutions that helped Fortune 500 customers solve unique analytics business issues.Jonathan Moran on LinkedIn: https://www.linkedin.com/in/jonathanmoran/---------- Resources ---------- SAS: The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703The hardest part of martech right now is telling which tools are actually earning their keep. That's the question running through the MarTech Summit Boston agenda on October 27. We're attending MarTech Summit Boston on October 27 as a media partner. If you want to join, the code AGILE15 saves you 15%. https://aglbrnd.co/r/c70c250b8d52dff3 We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658Need to evaluate martech, AI, or CX platforms and don't know where to start? The Agile Brand Guide List is now in beta. We're building the most useful, free-to-use, and up-to-date way to assess what truly matters when evaluating platforms. See more here: https://aglbrnd.co/r/f76be3a33cc491bb Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://aglbrnd.co/r/491818c79fb1873fChaser is the only Slack-native project management platform that helps teams turn messages into tracked tasks, automate follow-ups, and maintain team-wide visibility, without adopting another tool. Now integrated with Claude and other GenAI tools. Learn more at trychaser.com and use code AGILEBRAND for a 3-month free trial (normal trial is 14 days).Start building your own apps with Replit and get $20 off. Learn more: https://aglbrnd.co/r/93531742a7625a20 Enjoyed the show? Tell us more and give us a rating so others can find the show: https://aglbrnd.co/r/faaed112fc9887f3 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter, and check out Martechipedia, the wiki for marketing technology: https://aglbrnd.co/r/35ded3ccfb6716ba The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content: https://aglbrnd.co/r/f1782ab12211f765 Hosted on Acast. See acast.com/privacy for more information.

Brands have spent millions building out customer experience platforms — so why does the experience so often fall apart at the exact moment it matters most?Agility isn't just about moving faster or scaling up. It's about staying recognizably yourself when the pressure is highest — so the experience still holds together when every system is under strain.Today we're going to talk about what happens when the experience you designed on paper collides with the reality of peak customer demand. Specifically, we'll cover:- The idea of "experience debt" — and why high-traffic moments are where the hidden fractures in a customer journey finally show up.- Turning digital intelligence into actual decisions, not just dashboards, so friction gets fixed at the root instead of patched at the surface.- Where AI should predict and flag a problem versus act on its own — and what has to change across teams to own the experience end to end.To help me discuss this topic, I'd like to welcome, Jonathan Moran, Senior Manager, Horizontal Solutions Marketing at SAS. About Jonathan MoranJonathan Moran is responsible for global marketing activities for SAS' marketing solutions. He has more than 20 years of marketing technology and customer analytics industry experience. Jonathan has designed, developed and implemented analytical software solutions that helped Fortune 500 customers solve unique analytics business issues.Jonathan Moran on LinkedIn: https://www.linkedin.com/in/jonathanmoran/---------- Resources ---------- SAS: The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703The hardest part of martech right now is telling which tools are actually earning their keep. That's the question running through the MarTech Summit Boston agenda on October 27. We're attending MarTech Summit Boston on October 27 as a media partner. If you want to join, the code AGILE15 saves you 15%. https://aglbrnd.co/r/c70c250b8d52dff3 We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658Need to evaluate martech, AI, or CX platforms and don't know where to start? The Agile Brand Guide List is now in beta. We're building the most useful, free-to-use, and up-to-date way to assess what truly matters when evaluating platforms. See more here: https://aglbrnd.co/r/f76be3a33cc491bb Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://aglbrnd.co/r/491818c79fb1873fChaser is the only Slack-native project management platform that helps teams turn messages into tracked tasks, automate follow-ups, and maintain team-wide visibility, without adopting another tool. Now integrated with Claude and other GenAI tools. Learn more at trychaser.com and use code AGILEBRAND for a 3-month free trial (normal trial is 14 days).Start building your own apps with Replit and get $20 off. Learn more: https://aglbrnd.co/r/93531742a7625a20 Enjoyed the show? Tell us more and give us a rating so others can find the show: https://aglbrnd.co/r/faaed112fc9887f3 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter, and check out Martechipedia, the wiki for marketing technology: https://aglbrnd.co/r/35ded3ccfb6716ba The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content: https://aglbrnd.co/r/f1782ab12211f765 Hosted on Acast. See acast.com/privacy for more information.

What happens when an organization's AI ambition moves faster than its frontline's ability to absorb it?Agility isn't just deploying new technology quickly. It's whether the people and processes closest to the customer can change alongside it without the experience coming apart at the seams.Today we're going to talk about the friction between enterprise AI deployment and frontline readiness — and why the last mile of service is where AI investment either proves out or quietly falls apart. We'll get into:- What actually breaks between a strategic AI decision and the moment a technician has to act on it- Why fragmented data access is so costly when the person standing in front of the customer can't see the whole picture- How to measure success in field service when closing tickets faster isn't the same thing as a better outcomeTo help me discuss this topic, I'd like to welcome Taksina Eammano, EVP and GM of Agentforce Field Service at Salesforce.About Taksina EammanoTaksina Eammano is the Executive Vice President & General Manager of Field Service at Salesforce. She is responsible for the overall strategy and vision, product and innovation narrative, and financial performance of Field Service.Taksina Eammano on LinkedIn---------- Resources ----------Salesforce: https://www.salesforce.comThe Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703The hardest part of martech right now is telling which tools are actually earning their keep. That's the question running through the MarTech Summit Boston agenda on October 27. We're attending MarTech Summit Boston on October 27 as a media partner. If you want to join, the code AGILE15 saves you 15%. https://aglbrnd.co/r/c70c250b8d52dff3We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658Need to evaluate martech, AI, or CX platforms and don't know where to start? The Agile Brand Guide List is now in beta. We're building the most useful, free-to-use, and up-to-date way to assess what truly matters when evaluating platforms. See more here: https://aglbrnd.co/r/f76be3a33cc491bbReach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://aglbrnd.co/r/491818c79fb1873fChaser is the only Slack-native project management platform that helps teams turn messages into tracked tasks, automate follow-ups, and maintain team-wide visibility, without adopting another tool. Now integrated with Claude and other GenAI tools. Learn more at trychaser.com and use code AGILEBRAND for a 3-month free trial (normal trial is 14 days).Start building your own apps with Replit and get $20 off. Learn more: https://aglbrnd.co/r/93531742a7625a20Enjoyed the show? Tell us more and give us a rating so others can find the show: https://aglbrnd.co/r/faaed112fc9887f3Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter, and check out Martechipedia, the wiki for marketing technology: https://aglbrnd.co/r/35ded3ccfb6716baThe Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content: https://aglbrnd.co/r/f1782ab12211f765 Hosted on Acast. See acast.com/privacy for more information.

What happens when an organization's AI ambition moves faster than its frontline's ability to absorb it?Agility isn't just deploying new technology quickly. It's whether the people and processes closest to the customer can change alongside it without the experience coming apart at the seams.Today we're going to talk about the friction between enterprise AI deployment and frontline readiness — and why the last mile of service is where AI investment either proves out or quietly falls apart. We'll get into:- What actually breaks between a strategic AI decision and the moment a technician has to act on it- Why fragmented data access is so costly when the person standing in front of the customer can't see the whole picture- How to measure success in field service when closing tickets faster isn't the same thing as a better outcomeTo help me discuss this topic, I'd like to welcome Taksina Eammano, EVP and GM of Agentforce Field Service at Salesforce.About Taksina EammanoTaksina Eammano is the Executive Vice President & General Manager of Field Service at Salesforce. She is responsible for the overall strategy and vision, product and innovation narrative, and financial performance of Field Service.Taksina Eammano on LinkedIn---------- Resources ----------Salesforce: https://www.salesforce.comThe Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703The hardest part of martech right now is telling which tools are actually earning their keep. That's the question running through the MarTech Summit Boston agenda on October 27. We're attending MarTech Summit Boston on October 27 as a media partner. If you want to join, the code AGILE15 saves you 15%. https://aglbrnd.co/r/c70c250b8d52dff3We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658Need to evaluate martech, AI, or CX platforms and don't know where to start? The Agile Brand Guide List is now in beta. We're building the most useful, free-to-use, and up-to-date way to assess what truly matters when evaluating platforms. See more here: https://aglbrnd.co/r/f76be3a33cc491bbReach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://aglbrnd.co/r/491818c79fb1873fChaser is the only Slack-native project management platform that helps teams turn messages into tracked tasks, automate follow-ups, and maintain team-wide visibility, without adopting another tool. Now integrated with Claude and other GenAI tools. Learn more at trychaser.com and use code AGILEBRAND for a 3-month free trial (normal trial is 14 days).Start building your own apps with Replit and get $20 off. Learn more: https://aglbrnd.co/r/93531742a7625a20Enjoyed the show? Tell us more and give us a rating so others can find the show: https://aglbrnd.co/r/faaed112fc9887f3Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter, and check out Martechipedia, the wiki for marketing technology: https://aglbrnd.co/r/35ded3ccfb6716baThe Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content: https://aglbrnd.co/r/f1782ab12211f765 Hosted on Acast. See acast.com/privacy for more information.

Matt Spiegel, EVP of TruAudience Growth Strategy at TransUnion, says AI is not a shortcut around your data problems — it's a force multiplier that makes them bigger. New TransUnion research found 89% of marketers are increasing AI investment while only 13% have fully scaled it.Adoption is not the same as scale. Nearly half of surveyed leaders say AI now spans multiple core marketing functions, but only 13% have scaled it fully. Spiegel on what stalls organizations between a working pilot and enterprise integration.Confidence is running ahead of readiness. 64% are confident they'll hit their AI goals, yet just 42% rate their people readiness as high and only 36% say the same of data and process. Spiegel on what "data ready" actually requires — unification, identity resolution, or governance.Efficiency metrics are hiding the real question. 65% of marketers measure AI success primarily through time and cost savings, while fewer than half use marketing mix modeling, multi-touch attribution, or incrementality testing. Spiegel on building a measurement framework a board will accept.About Matt SpiegelAt TransUnion, Matt drives the growth strategy for TruAudience, the company's suite of marketing data products. He partners with product and market leaders to align client needs with innovation, ensuring strategic synergy across teams. His leadership stems from deep experience: he previously led TransUnion's Marketing Solutions and Media & Entertainment businesses, and has spent decades at the intersection of marketing, media, data, and technology.Before joining TransUnion in 2018, Matt was SVP at MediaLink, where he managed Fortune 100 client relationships and built their Data and Technology Practice. Earlier, he founded Resolution Media, Omnicom's search marketing agency, and as Global Digital CEO of Omnicom Media Group, he launched the company's programmatic buying capabilities.A recognized business builder and change agent, Matt has held roles as an entrepreneur, agency executive, and strategic consultant. He's a Crain's Chicago Business 40 Under 40 honoree and currently advises startups and young entrepreneurs. He also serves on the board of The KWOE Foundation. Matt lives in Chicago with his wife, Marnie, and their two children, Leo and Penny.Matt Spiegel on LinkedIn---------- Resources ----------TruAudience by TransUnion: https://www.transunion.com/solution/truaudienceThe Agile Brand podcast is brought to you by TEKsystems.The hardest part of martech right now is telling which tools are actually earning their keep. That's the question running through the MarTech Summit Boston agenda on October 27. We're attending MarTech Summit Boston on October 27 as a media partner. If you want to join, the code AGILE15 saves you 15%.We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save!Need to evaluate martech, AI, or CX platforms and don't know where to start? The Agile Brand Guide List is now in beta. We're building the most useful, free-to-use, and up-to-date way to assess what truly matters when evaluating platforms.Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit!Enjoyed the show? Tell us more and give us a rating so others can find the show.Connect with Greg on LinkedIn.Don't miss a thing: get the latest episodes, sign up for our newsletter, and check out Martechipedia, the wiki for marketing technology.The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. Hosted on Acast. See acast.com/privacy for more information.

Matt Spiegel, EVP of TruAudience Growth Strategy at TransUnion, says AI is not a shortcut around your data problems — it's a force multiplier that makes them bigger. New TransUnion research found 89% of marketers are increasing AI investment while only 13% have fully scaled it.Adoption is not the same as scale. Nearly half of surveyed leaders say AI now spans multiple core marketing functions, but only 13% have scaled it fully. Spiegel on what stalls organizations between a working pilot and enterprise integration.Confidence is running ahead of readiness. 64% are confident they'll hit their AI goals, yet just 42% rate their people readiness as high and only 36% say the same of data and process. Spiegel on what "data ready" actually requires — unification, identity resolution, or governance.Efficiency metrics are hiding the real question. 65% of marketers measure AI success primarily through time and cost savings, while fewer than half use marketing mix modeling, multi-touch attribution, or incrementality testing. Spiegel on building a measurement framework a board will accept.About Matt SpiegelAt TransUnion, Matt drives the growth strategy for TruAudience, the company's suite of marketing data products. He partners with product and market leaders to align client needs with innovation, ensuring strategic synergy across teams. His leadership stems from deep experience: he previously led TransUnion's Marketing Solutions and Media & Entertainment businesses, and has spent decades at the intersection of marketing, media, data, and technology.Before joining TransUnion in 2018, Matt was SVP at MediaLink, where he managed Fortune 100 client relationships and built their Data and Technology Practice. Earlier, he founded Resolution Media, Omnicom's search marketing agency, and as Global Digital CEO of Omnicom Media Group, he launched the company's programmatic buying capabilities.A recognized business builder and change agent, Matt has held roles as an entrepreneur, agency executive, and strategic consultant. He's a Crain's Chicago Business 40 Under 40 honoree and currently advises startups and young entrepreneurs. He also serves on the board of The KWOE Foundation. Matt lives in Chicago with his wife, Marnie, and their two children, Leo and Penny.Matt Spiegel on LinkedIn---------- Resources ----------TruAudience by TransUnion: https://www.transunion.com/solution/truaudienceThe Agile Brand podcast is brought to you by TEKsystems.The hardest part of martech right now is telling which tools are actually earning their keep. That's the question running through the MarTech Summit Boston agenda on October 27. We're attending MarTech Summit Boston on October 27 as a media partner. If you want to join, the code AGILE15 saves you 15%.We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save!Need to evaluate martech, AI, or CX platforms and don't know where to start? The Agile Brand Guide List is now in beta. We're building the most useful, free-to-use, and up-to-date way to assess what truly matters when evaluating platforms.Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit!Enjoyed the show? Tell us more and give us a rating so others can find the show.Connect with Greg on LinkedIn.Don't miss a thing: get the latest episodes, sign up for our newsletter, and check out Martechipedia, the wiki for marketing technology.The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. Hosted on Acast. See acast.com/privacy for more information.

In this episode we are speaking with Deborah Maragopoulos and exploring how the hypothalamus influences nearly every major system in the body, why it may deserve far more attention in conversations about chronic disease, and the practical steps Deborah recommends to support what she calls the five pillars of hypothalamic healing. Whether you're struggling with hormone imbalances, chronic inflammation, fatigue, digestive issues, or you're simply curious about how the body's master control center works, this is a fascinating conversation that may change the way you think about health. Deborah Maragopoulos is an intuitive integrative family nurse practitioner and is widely known as the Hormone Queen. She specializes in functional neuro-immune-endocrinology, with a particular focus on optimizing hypothalamic function. Through decades of clinical experience, research, and the collection of extensive patient data, she has developed a holistic model of care that combines conventional medicine with naturopathic therapies to help uncover what she believes are the upstream drivers of chronic illness, rather than simply managing downstream symptoms. Learning Points: • How the hypothalamus helps coordinate hormones, metabolism, immunity, digestion, sleep, temperature and the stress response. • Why seemingly unrelated symptoms may sometimes reflect disruption in the communication between the brain, nervous system, endocrine system and immune system. • Deborah's five pillars of hypothalamic healing and practical strategies for supporting the body's ability to maintain balance. Social Media: • Instagram -https://www.instagram.com/deborahmaragopoulosfnp/ • YouTube: https://youtube.com/@deborahmaragopoulosfnp • Website: https://genesisgold.com Free for your listeners: https://thehormonequeen.com/healthhub

If your best marketing people feel like they're doing the work of three, is that a workload problem or a structure problem?Agility isn't just moving faster. It's being able to change how your team is built, repeatedly, without the work coming apart in the process.Today we're talking about the architecture of the marketing team itself. Budget pressure, a tight talent market, and rising expectations for output have a lot of leaders asking people to do more inside a structure that was designed for a different set of demands. We'll get into:- What actually belongs on the core team — and what doesn't.- How to bring in outside talent without the brand behaving differently depending on who's doing the work.- What to measure when the team is no longer all in one place, or all human.To help me discuss this topic, I'd like to welcome, Pranav Dalal, CEO & Founder at Office Beacon.About Pranav DalalMeet Pranav Dalal, a Harvard Business School alumnus with decades of global business experience. A visionary entrepreneur, Pranav has successfully scaled companies from small teams to operations with thousands of employees. A published writer in prestigious publications like Forbes and Entrepreneur.com, he has been honored with the Vistage Business Impact Award and is a Member of The Forbes Business Council. As Chairman and CEO of Office Beacon, Pranav leads the company to new heights, expanding its presence across the USA, India, the Philippines, Mexico, and South Africa, with even greater growth on the horizon.Pranav Dalal on LinkedIn: https://www.linkedin.com/in/pranavdalal/---------- Resources ----------Office Beacon: https://www.officebeacon.com/The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703The hardest part of martech right now is telling which tools are actually earning their keep. That's the question running through the MarTech Summit Boston agenda on October 27. We're attending MarTech Summit Boston on October 27 as a media partner. If you want to join, the code AGILE15 saves you 15%. https://aglbrnd.co/r/c70c250b8d52dff3We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658Need to evaluate martech, AI, or CX platforms and don't know where to start? The Agile Brand Guide List is now in beta. We're building the most useful, free-to-use, and up-to-date way to assess what truly matters when evaluating platforms. See more here: https://aglbrnd.co/r/f76be3a33cc491bbReach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://aglbrnd.co/r/491818c79fb1873fChaser is the only Slack-native project management platform that helps teams turn messages into tracked tasks, automate follow-ups, and maintain team-wide visibility, without adopting another tool. Now integrated with Claude and other GenAI tools. Learn more at trychaser.com and use code AGILEBRAND for a 3-month free trial (normal trial is 14 days).Start building your own apps with Replit and get $20 off. Learn more: https://aglbrnd.co/r/93531742a7625a20Enjoyed the show? Tell us more and give us a rating so others can find the show: https://aglbrnd.co/r/faaed112fc9887f3Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter, and check out Martechipedia, the wiki for marketing technology: https://aglbrnd.co/r/35ded3ccfb6716baThe Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content: https://aglbrnd.co/r/f1782ab12211f765 Hosted on Acast. See acast.com/privacy for more information.

Struggling to sell your coaching services? If you're a coach and you can't figure out why nobody's buying what you offer, this video's for you. There's one step almost every coach skips, and it's not your niche or your marketing. It's called validation.If you're new to my channel, my name is Debbie Shadid. I'm a Business Growth and Life Coach and the founder of the Business Building Boutique. For over two decades, I've helped women learn how to become coaches, get clients, grow their businesses, and create meaningful income doing work they love.When you validate your offer with real conversations before you build anything, you stop guessing and start building a business people actually want to buy.

VET S.O.S. — Veteran Transition, Resources & Brain HealthWhat if your lingering concussion symptoms aren't coming only from your brain—but from an injury everyone missed?A veteran can have clear scans and still battle headaches, brain fog, dizziness, sleep problems, and hypervigilance years after a mild traumatic brain injury. Army veteran Dr. Chris Slininger believes part of the problem may be that we're examining the brain while overlooking what happened to the neck during the same blast, impact, or concussion.In this episode, Dr. Slininger breaks down his research into the craniocervical junction and explains why asking "What did the kinetic force do?" may be more useful than simply asking where someone was hit.In this episode, you'll discover:• Recognize common long-term MTBI symptoms—including headaches, migraines, dizziness, brain fog, cognitive decline, sleep disruption, and persistent fight-or-flight responses.• Understand why Dr. Slininger believes the upper cervical spine deserves greater attention after blast exposure, concussions, airborne injuries, vehicle accidents, and other high-force events common in military service.• Learn how neurological communication, blood flow, and cerebrospinal fluid flow factor into his theory about the relationship between the upper neck and brain function.• Explore the veteran MTBI research he's building—from an initial 10-person pilot to a planned 400-person randomized controlled trial comparing brain-focused and craniocervical interventions, including former NFL players as a comparison group.About Dr. Chris SliningerDr. Chris Slininger is a U.S. Army Reserve veteran who deployed to Kuwait in 2004–2005 and served in both the Engineer Corps and Medical Corps. His exposure to service members dealing with blast-related injuries helped drive his focus toward brain health and the invisible wounds associated with MTBI.Today, his clinical work focuses on complex neurological conditions and the craniocervical junction. He is leading research examining whether upper cervical correction can affect persistent symptoms associated with mild traumatic brain injury in veterans.Learn more:cerebralchiropractic.commtbiresearch.comSupport VET S.O.S.If this episode helped you, please follow the show and leave a 5-star review on Apple Podcasts — open the app, search VET S.O.S., scroll down, and tap "Write a Review." It takes 30 seconds and puts this show in front of a veteran who needs it right now.Episode Chapters00:00 — Introduction: Back Pain, Brain Health & the Invisible Wound03:36 — Dr. Slininger's Army Service and Transition08:33 — Fighting Red Tape to Continue the Mission09:31 — How Does the Spine Affect the Brain?15:07 — What a Concussion Can Do to the Neck19:38 — Building a Veteran MTBI Research Study21:36 — Battlefield vs. Playing Field: Veterans and NFL Players24:28 — Precision Upper Cervical Correction Explained28:17 — Headaches, Brain Fog, Dizziness & Hypervigilance31:12 — Dr. Slininger's Own History of Multiple MTBIs33:18 — Research, Resources & How to Get Involved35:06 — Closing & ResourcesExplore the Full VET S.O.S. Network▶ VET S.O.S. — Flagship Show▶ VET S.O.S. Presents: Operation Startup▶ VET S.O.S. Presents: Learning Lifeline▶ VET S.O.S. Presents: The Scoop▶ VET S.O.S. Presents: Testimony StrongConnect with VET S.O.S.Website: vetsospodcast.comTwitter: @vetsospodcastLinkedIn: linkedin.com/company/vetsospodcastYouTube: youtube.com/@vetsospodcastFacebook: facebook.com/vetsospodcastInstagram: instagram.com/vetsospodcastTikTok: tiktok.com/@vetsospodcast#VETSOS #VeteranPodcast #GrabTheLifeline #HeroesMediaGRP #VeteranBrainHealth #TBI #MTBI #TraumaticBrainInjury #ConcussionRecovery #InvisibleWounds #VeteranHealth #MilitaryHealth #MilitaryTransition #Veterans #MilitaryLife #Podcast

If your best marketing people feel like they're doing the work of three, is that a workload problem or a structure problem?Agility isn't just moving faster. It's being able to change how your team is built, repeatedly, without the work coming apart in the process.Today we're talking about the architecture of the marketing team itself. Budget pressure, a tight talent market, and rising expectations for output have a lot of leaders asking people to do more inside a structure that was designed for a different set of demands. We'll get into:- What actually belongs on the core team — and what doesn't.- How to bring in outside talent without the brand behaving differently depending on who's doing the work.- What to measure when the team is no longer all in one place, or all human.To help me discuss this topic, I'd like to welcome, Pranav Dalal, CEO & Founder at Office Beacon.About Pranav DalalMeet Pranav Dalal, a Harvard Business School alumnus with decades of global business experience. A visionary entrepreneur, Pranav has successfully scaled companies from small teams to operations with thousands of employees. A published writer in prestigious publications like Forbes and Entrepreneur.com, he has been honored with the Vistage Business Impact Award and is a Member of The Forbes Business Council. As Chairman and CEO of Office Beacon, Pranav leads the company to new heights, expanding its presence across the USA, India, the Philippines, Mexico, and South Africa, with even greater growth on the horizon.Pranav Dalal on LinkedIn: https://www.linkedin.com/in/pranavdalal/---------- Resources ----------Office Beacon: https://www.officebeacon.com/The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703The hardest part of martech right now is telling which tools are actually earning their keep. That's the question running through the MarTech Summit Boston agenda on October 27. We're attending MarTech Summit Boston on October 27 as a media partner. If you want to join, the code AGILE15 saves you 15%. https://aglbrnd.co/r/c70c250b8d52dff3We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658Need to evaluate martech, AI, or CX platforms and don't know where to start? The Agile Brand Guide List is now in beta. We're building the most useful, free-to-use, and up-to-date way to assess what truly matters when evaluating platforms. See more here: https://aglbrnd.co/r/f76be3a33cc491bbReach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://aglbrnd.co/r/491818c79fb1873fChaser is the only Slack-native project management platform that helps teams turn messages into tracked tasks, automate follow-ups, and maintain team-wide visibility, without adopting another tool. Now integrated with Claude and other GenAI tools. Learn more at trychaser.com and use code AGILEBRAND for a 3-month free trial (normal trial is 14 days).Start building your own apps with Replit and get $20 off. Learn more: https://aglbrnd.co/r/93531742a7625a20Enjoyed the show? Tell us more and give us a rating so others can find the show: https://aglbrnd.co/r/faaed112fc9887f3Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter, and check out Martechipedia, the wiki for marketing technology: https://aglbrnd.co/r/35ded3ccfb6716baThe Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content: https://aglbrnd.co/r/f1782ab12211f765 Hosted on Acast. See acast.com/privacy for more information.

Deena Zenyk, VP of Customer Engagement, Service Delivery at Spotlight, argues that customer advocacy stopped being a content quota the moment AI tools started assembling B2B shortlists from analyst research, peer reviews, and community threads. She and Greg Kihlström get into what that changes.The first reader of your customer's testimonial may not be a buyer. Zenyk co-wrote The Messenger is the Message on the premise that a credible messenger carries the message — and revisits whether that holds when a model summarizes the messenger first.Scaling authentic voices can fragment the company they describe. More reference calls, review posts, and analyst conversations running in parallel produce plenty of credible stories that don't add up to one recognizable company. Zenyk on what holds them together.Advocacy earns standing through measures a CFO recognizes. Deal velocity, expansion, and competitive win rate versus the roadmap changes and early objections that never land in a number — and how to argue for both.About Deena ZenykDeena Zenyk is VP, Customer Engagement at Spotlight. With more than 10 years' experience in advocate marketing, she is a world-leading expert and pioneer in advocate marketing. Her guiding professional principle is to make leading-edge marketing philosophies and practices accessible and actionable for the everyday marketer.Deena Zenyk on LinkedIn: https://www.linkedin.com/in/dzenyk/---------- Resources ----------Spotlight: https://www.spotlight-io.comView the Spotlight Influence Orchestration report: spotlight-io.com/agile-reportLearn more about the Spotlight Future of Influence Awards: spotlight-io.com/agile-awardsThis episode is brought to you by Spotlight. Spotlight is pioneering the future of influence orchestration in the B2B buyer journey. Trusted by over 165 teams globally, Spotlight is the world's leading analyst relations consultancy and industry platform. Learn more at www.spotlight-io.comWe're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://advertalize.com/r/491818c79fb1873fChaser is the only Slack-native project management platform that helps teams turn messages into tracked tasks, automate follow-ups, and maintain team-wide visibility, without adopting another tool. Now integrated with Claude and other GenAI tools. Learn more at trychaser.com and use code AGILEBRAND for a 3-month free trial (normal trial is 14 days).The most influential minds in software, AI, and engineering leadership will be at WeAreDevelopers World Congress North America, September 23-25 in San Jose. Learn more: https://aglbrnd.co/r/60a7299222a7bcf1Start building your own apps with Replit and get $20 off. Learn more: https://aglbrnd.co/r/93531742a7625a20Enjoyed the show? Tell us more and give us a rating so others can find the show: https://aglbrnd.co/r/faaed112fc9887f3Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter, and check out Martechipedia, the wiki for marketing technology: https://aglbrnd.co/r/35ded3ccfb6716baThe Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content: https://aglbrnd.co/r/f1782ab12211f765 Hosted on Acast. See acast.com/privacy for more information.

Welcome to Quick Hits, where we bring you the most impactful moments from past episodes in under 15 minutes. Today's clip comes from one of our most popular conversations. Want the full episode? You'll find the link below. Are we getting enough of the right kind of light? In this Quick Hits episode, I pull out the biggest takeaways from my conversation with Gerardo "Guti" Gutierrez on sunlight, UVB, vitamin D, red light therapy, infrared light, circadian rhythm, and hormone health. We break down why sunlight is about far more than vitamin D, how UVA and UVB affect the body differently, why people living in northern climates may get very little UVB for much of the year, and how the light we get during the day can affect sleep, mood, metabolism, and hormones. You'll also hear why morning light, midday UVB, infrared light, and nighttime blue-light exposure all send different signals to the body, and why modern indoor living may be disrupting those natural rhythms. In this Quick Hits episode: The difference between UVA, UVB, visible light, and infrared light Why UVB is necessary for vitamin D production in the skin Why sunlight and taking a vitamin D supplement are not exactly the same thing Why Canadians and others living in northern climates may get very little UVB during winter How morning sunlight supports your circadian rhythm Why bright artificial light at night can interfere with sleep The connection between sunlight, mood, metabolism, and hormone signaling How red and near-infrared light interact with mitochondria Red light therapy vs. UVB light therapy Why timing, wavelength, and light exposure matter more than most people realize Guti also shares his personal experience of increasing his testosterone after making several lifestyle changes, including more sunlight, exercise, and better sleep. Want to try the MitoLux UVB Vitamin D Red Light Box? Get 10% off with code KM10. If you enjoyed this Quick Hits episode, listen to the full conversation for a much deeper dive into sunlight, UVB exposure, vitamin D, red light therapy, circadian health, mitochondria, and hormones. Listen here. Disclaimer: This episode is for educational purposes only and is not medical advice. Excessive UV exposure can cause sunburn, premature skin aging, and increase skin cancer risk. Follow appropriate sun-safety guidance and device instructions.     Sponsors Head to cozyearth.com and use my code HORMONES for 20% off sitewide! And if you get a Post-Purchase Survey, make sure to let them know you heard about Cozy Earth right here!     Are you in perimenopause or postmenopause and struggling with symptoms—but not getting the support you deserve? At Midlife Solutions, we specialize in hormone optimization for women in midlife. Our all-female clinical team offers telehealth care across all 50 U.S. states, with the ability to prescribe bioidentical estrogen, progesterone, testosterone, and thyroid medication.   Book your FREE Hormone Discovery Call Find out what's really driving your symptoms and what your next best steps are.   Visit the website: https://karenmartel.com   Shop the Midlife Solutions Store Over-the-counter bioidentical hormone creams and oils — no prescription needed. Including: • Progesterone • Estrogen Face Cream • Vaginal Moisturizer and more!   Take the Hormone Quiz Discover hidden hormone imbalances that could be driving your symptoms. Get personalized results (and yes, they may surprise you).   Women's Peptide Weight Loss Program Clinically guided, hormone-aware weight loss for midlife women.   Midlife RESET HRT Program A complete, supportive approach to hormone replacement therapy in midlife.   Your host: Karen Martel Certified Hormone Specialist, Transformational Nutrition Coach, & Weight Loss Expert   Karen's Facebook Karen's Instagram

Airstream CMO Mollie Hansen and Nomadics founder Chris Pendl built Camp Airstream as a product owners pay to attend, not a campaign — then had to prove to the business what that community is actually worth.An experience becomes a product when people come back to it. Camp Airstream runs as an ongoing program rather than a campaign moment, which changes who owns it, how it's staffed, and what "finished" means.The hard part is internal. Hansen and Pendl on the people, processes, and technology behind a consistent experience, and on making the investment case when the return doesn't land on a quarterly dashboard.Trust has real economics behind it. How brand affinity and community connect to loyalty, lifetime value, and acquisition — and what the team decided was a credible stand-in for community health.About Mollie HansenMollie Hansen is CMO at Airstream, where she leads the brand's approach to marketing, experience and community. Since joining Airstream's executive team in 2011, Mollie has helped guide the brand through a period of sustained growth and renewed cultural relevance by focusing on the complete customer journey from inspiration to ownership. Her work emphasizes experience as a driver of loyalty and long-term value, while staying grounded in Airstream's enduring promise of exploration, craftsmanship and connection.Mollie Hansen on LinkedIn: https://www.linkedin.com/in/mollie-hansen-5678185/About Chris PendlChris Pendl is the founder and principal of Nomadics, a strategy and experience design agency working at the intersection of brand, loyalty and live experiences. He partners with premium outdoor, travel and lifestyle companies to turn experiential marketing into measurable growth, designing membership programs, experiential platforms and brand-led communities that drive retention, advocacy and revenue. Nomadics' work combines strategic insight with real-world execution, enabling brands to move beyond one-off moments and build lasting customer relationships.Chris Pendl on LinkedIn: https://www.linkedin.com/in/chrispendl/---------- Resources ----------Airstream: https://www.airstream.comNomadics: https://www.nomadics.workThe Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://advertalize.com/r/491818c79fb1873fChaser is the only Slack-native project management platform that helps teams turn messages into tracked tasks, automate follow-ups, and maintain team-wide visibility, without adopting another tool. Now integrated with Claude and other GenAI tools. Learn more at trychaser.com and use code AGILEBRAND for a 3-month free trial (normal trial is 14 days).The most influential minds in software, AI, and engineering leadership will be at WeAreDevelopers World Congress North America, September 23-25 in San Jose. Learn more: https://aglbrnd.co/r/60a7299222a7bcf1Start building your own apps with Replit and get $20 off. Learn more: https://aglbrnd.co/r/93531742a7625a20Enjoyed the show? Tell us more and give us a rating so others can find the show: https://aglbrnd.co/r/faaed112fc9887f3Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter, and check out Martechipedia, the wiki for marketing technology: https://aglbrnd.co/r/35ded3ccfb6716baThe Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content: https://aglbrnd.co/r/f1782ab12211f765 Hosted on Acast. See acast.com/privacy for more information.

This is a huge milestone for me — 500 episodes of Life, Death, and the Space Between. I wanted to celebrate by going back through the archives and pulling the moments that have moved me the most over these past eight years. From Dr. Lisa Miller's research on the awakened brain to Dr. Tony Ciccoria's incredible near-death experience after being struck by lightning, from hospice nurse Julie's shared death experience to Caroline Myss's fierce wisdom on faith — these are the conversations that have shaped this podcast and deepened my understanding of consciousness, grief, and what happens when we die. Whether you've been here since the beginning or this is your first episode, I hope these clips open your mind and remind you that there is so much more to this life than we can see. 00:00 Celebrating 500 Episodes: A Dream Realized 07:06 Dr. Lisa Miller: The Awakened Brain and Women's Intuition 10:30 How Spirituality Mitigates Depression and Suicide Risk 12:01 Lionel Friedberg: The Shaman's Prophecy That Came True 19:38 Leslie Kean: The Living Agent Psi Hypothesis 23:23 Dr. Bruce Lipton: Epigenetics and the Power of Perception 31:02 Hospice Nurse Julie: A Shared Death Experience 37:56 Dr. David Rosmarin: Spirituality as the Missing Link in Mental Health 42:47 Dr. Tony Ciccoria: Struck by Lightning and the Afterlife 51:48 Dr. Bruce Greyson: A Patient's Out-of-Body Verification 57:41 Laura Lynne Jackson: Signs from the Other Side 1:10:10 MaryAnn DiMarco: Trusting Your Inner Knowing 1:12:13 Travis Holp: Synchronicities and Spirit Communication 1:16:33 Suzanne Giesemann: From Skeptic to Medium 1:19:47 Cheryl Page: Vibration Ship and Neural Pathways 1:27:11 Dr. Katie Deming: Walking a Patient Home with Mother Teresa 1:34:49 Paul Selig: Alignment vs. Getting What You Want 1:37:22 Laura Day: The Difference Between Intuition and Mediumship 1:47:35 Dr. Al Powers: Voice Hearers vs. Schizophrenia 1:54:53 Dr. Jeff O'Driscoll: Meeting a Patient's Deceased Wife in the ER 1:59:57 Tasha Faruqui: A Mother's Journey with Her Dying Daughter 2:07:07 Julia Mossbridge: Time Travel Therapy and Applied Love 2:08:09 Dr. Anna Yusim: Synchronicities in Clinical Practice 2:12:10 Dr. Neil Theise: His Mother's Cosmic Vision During Hospice 2:17:12 Caroline Myss: Intuition as the Senses of the Soul 2:21:25 Carissa Schumacher: Channeling Yeshua and Lineages of Light 2:25:12 Closing Reflections and Gratitude Hosted on Acast. See acast.com/privacy for more information.

What can #nature teach us about #gratitude, #humility, #compassion and #SpiritualGrowth? Listen now to this episode with Jesseca Banchy, Founder of Magnetic Soul Healing and Compost Cultura, to learn why #ReconnectingWithNature is very likely the #missinglink to a healthier, happier you, and how you can strengthen your #ConnectionWithNature.Jesseca believes that life itself is simple, but we often make it complicated through our psychology, expectations, materialism and constant striving. In this conversation, we explore what nature can teach us about living with more gratitude, joy, humility and acceptance. From #composting and caring for the earth to #lettinggo of judgement and reconnecting with the #presentmoment, this episode offers a refreshing perspective on #whatreallymatters.Learn more and connect with Jesseca now at:https://magneticsoulhealing.org/https://www.compostcultura.org/#naturehealing #ConnectionWithNature #SpiritualAwakening #PersonalGrowth #MindfulLiving #ConsciousLiving #SustainableLiving #Compost #ZeroWaste #ReduceWaste #Recycling #Repurposing #EnvironmentalAwareness #NatureAndWellbeing #Gratitude #SelfAwareness #EmotionalWellbeing #SpiritualWellbeing #HealingJourney #InnerGrowth #SimpleLiving #spiritualgrowthtips #spiritualgrowthmessage #spiritualgrowthmatters _____________________________________ABOUT SAMIA:Samia Bano is the #HappinessExpert, author, speaker, podcaster & coach for coaches and healers. Samia is most known for her book, 'Make Change Fun and Easy' and her #podcast of the same name. With the help of her signature Follow Your Heart Process™, a unique combination of #PositivePsychology and the #spiritual wisdom of our most effective #ChangeMakers, Samia helps you overcome #LimitingBeliefs, your chains of fear, to develop a #PositiveMindset and create the impact and income you desire with fun and ease…Samia's advanced signature programs include the Happiness 101 Class and the Transformative Action Training.Samia is also a Certified #ReikiHealer and Crisis Counselor working to promote #MentalHealthAwareness.  Samia models #HeartCenteredLeadership and business that is both #SociallyResponsible and #EnvironmentallyFriendly.Samia is a practicing #Muslim with an inter-spiritual approach. As someone who has a love and appreciation for diversity, she is a #BridgeBuilder between people of different faiths and cultures. Although Samia currently lives in California, USA, she has lived in 3 other countries and speaks Hindi, Urdu, and English fluently.  Want to learn even more about Samia? Visit www.academyofthriving.com :)To Book your Free HAPPINESS 101 EXPLORATION CALL with Samia, click: https://calendar.app.google/fT19wX8hhiqgSEwx8 

What can #nature teach us about #gratitude, #humility, #compassion and #SpiritualGrowth? Listen now to this episode with Jesseca Banchy, Founder of Magnetic Soul Healing and Compost Cultura, to learn why #ReconnectingWithNature is very likely the #missinglink to a healthier, happier you, and how you can strengthen your #ConnectionWithNature.Jesseca believes that life itself is simple, but we often make it complicated through our psychology, expectations, materialism and constant striving. In this conversation, we explore what nature can teach us about living with more gratitude, joy, humility and acceptance. From #composting and caring for the earth to #lettinggo of judgement and reconnecting with the #presentmoment, this episode offers a refreshing perspective on #whatreallymatters.Learn more and connect with Jesseca now at:https://magneticsoulhealing.org/https://www.compostcultura.org/#naturehealing #ConnectionWithNature #SpiritualAwakening #PersonalGrowth #MindfulLiving #ConsciousLiving #SustainableLiving #Compost #ZeroWaste #ReduceWaste #Recycling #Repurposing #EnvironmentalAwareness #NatureAndWellbeing #Gratitude #SelfAwareness #EmotionalWellbeing #SpiritualWellbeing #HealingJourney #InnerGrowth #SimpleLiving #spiritualgrowthtips #spiritualgrowthmessage #spiritualgrowthmatters _____________________________________ABOUT SAMIA:Samia Bano is the #HappinessExpert, author, speaker, podcaster & coach for coaches and healers. Samia is most known for her book, 'Make Change Fun and Easy' and her #podcast of the same name. With the help of her signature Follow Your Heart Process™, a unique combination of #PositivePsychology and the #spiritual wisdom of our most effective #ChangeMakers, Samia helps you overcome #LimitingBeliefs, your chains of fear, to develop a #PositiveMindset and create the impact and income you desire with fun and ease…Samia's advanced signature programs include the Happiness 101 Class and the Transformative Action Training.Samia is also a Certified #ReikiHealer and Crisis Counselor working to promote #MentalHealthAwareness.  Samia models #HeartCenteredLeadership and business that is both #SociallyResponsible and #EnvironmentallyFriendly.Samia is a practicing #Muslim with an inter-spiritual approach. As someone who has a love and appreciation for diversity, she is a #BridgeBuilder between people of different faiths and cultures. Although Samia currently lives in California, USA, she has lived in 3 other countries and speaks Hindi, Urdu, and English fluently.  Want to learn even more about Samia? Visit www.academyofthriving.com :)To Book your Free HAPPINESS 101 EXPLORATION CALL with Samia, click: https://calendar.app.google/fT19wX8hhiqgSEwx8 

Peter Giordano, Head of DoorDash Ads at DoorDash, argues that retail media stopped being an ad channel the moment the gap between an impression and a delivered order collapsed to minutes. He and Greg Kihlström get into what that changes for enterprise brands.Commerce platforms are becoming full-funnel media, not a lower-funnel add-on. DoorDash isn't a traditional retailer, and Espinosa explains what its data shows about consumer intent that a retailer's doesn't — and what strains first in an enterprise media plan built around flighting and frequency when the purchase happens in minutes."AI" hides very different decisions inside an ad system. Giordano draws the line between where a model is genuinely making the call — bidding, ranking, creative assembly — and where a person is still setting rules that a system simply executes faster.Retail media's credibility problem is that the network grades its own homework. On the LiveRamp partnership, what an advertiser has to be able to verify independently before an incrementality number means anything, and where DoorDash draws the line on data collaboration.When an AI agent places the order, there's no creative to persuade it. What has to be true about a brand's product data, pricing, and availability to get selected by a machine acting on the customer's behalf.About Peter GiordanoPeter Giordano is GM of Platform & Growth Services for DoorDash Ads. In this role, he is responsible for a variety of initiatives including global expansion; agency partnerships; scaling platform operations and productivity; and developing external integrations and offsite expansion.Previously he was COO at Seva, a venture-backed enterprise software business, where he led go-to-market for their early stage knowledge automation SaaS platform. Before Seva, he held various positions in Revenue Operations and Marketing at Simulmedia, a video advertising technology company, eventually serving as SVP of Sales Operations & Strategy. He started his career in various facets of the media industry in New York – including positions in strategy and marketing at Time Inc.; and roles in the network news division at NBC Universal, including that of producer on the “TODAY” Show. Peter received his undergraduate degree in Government cum laude from Harvard University, and an MBA with honors from the Tuck School of Business at Dartmouth. He lives outside of New York City with his wife and two daughters.Peter Giordano on LinkedIn---------- Resources ---------- https://www.doordash.comThe Agile Brand podcast is brought to you by TEKsystems. We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit!Chaser is the only Slack-native project management platform that helps teams turn messages into tracked tasks, automate follow-ups, and maintain team-wide visibility, without adopting another tool. Now integrated with Claude and other GenAI tools. Learn more at trychaser.com and use code AGILEBRAND for a 3-month free trial (normal trial is 14 days).The most influential minds in software, AI, and engineering leadership will be at WeAreDevelopers World Congress North America, September 23-25 in San Jose.Start building your own apps with Replit and get $20 off. Enjoyed the show? Tell us more and give us a rating so others can find the show.Connect with Greg on LinkedInDon't miss a thing: get the latest episodes, sign up for our newsletter, and check out Martechipedia, the wiki for marketing technology.The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. Hosted on Acast. See acast.com/privacy for more information.

Eva M. (53) hätte nicht damit gerechnet, ausgerechnet auf der Hochzeit ihres Sohnes Robert wiederzusehen – ihren Ex-Mann, den sie seit 30 Jahren nicht mehr gesehen hat. Die beiden waren blutjung Eltern geworden, ihre Ehe scheiterte zwischen Geldsorgen, Überforderung, Bohrinsel, Roberts Affäre und schließlich einer ziemlich endgültig wirkenden Scheidung. Doch 30 Jahre später sitzt Robert plötzlich wieder neben Eva, und zwischen Hochzeitssekt, gemeinsamen Erinnerungen und einem Tanz stellt sich heraus: Ganz so erledigt ist diese Geschichte vielleicht doch nicht. Als die beiden sich nach der Hochzeit immer wieder „zufällig“ begegnen, alte Verletzungen aufarbeiten und schließlich auch noch eine attraktive Margot für Eifersucht sorgt, nimmt das Liebes-Comeback endgültig Fahrt auf. Kann eine Liebe nach 30 Jahren tatsächlich eine zweite Chance verdienen?*** **Euch hat diese Geschichte gefallen, aufgeregt oder ihr habt euch darin sogar wiedererkannt?** Das interessiert uns brennend! Schreibt uns in Kommentaren über Facebook und Instagram unter @drama_carbonara_podcast. Dort werdet ihr auch die in den Geschichten besprochenen Fotos finden und endlich sehen können, was wir sehen ... Falls ihr noch mehr fantastische Geschichten mit uns lesen wollt, können wir euch schon jetzt versprechen: das Repertoire ist unerschöpflich, wir staunen jedes Mal aufs Neue, was möglich ist. Abonniert Drama Carbonara auf allen gängigen Podcast Plattformen Über Sternchen, Bewertungen und Kommentare freuen wir uns natürlich auch extrem und feiern diese gern auch prominent in unserem Social Media Feed! Jede zweite Folge kommen ja großartige Gastlerser*innen zu uns ins Wiener Drama-Hauptquartier und unterstützt uns mit Interpretationen und Improvisationen. Wenn ihr einen Wunschgast für uns habt oder gern selbst mal vorbeischauen wollt, sagt Bescheid! Wir können nichts versprechen, aber wir freuen uns immer über Vorschläge. Wenn ihr Lust auf Extra-Content habt und euren Lieblingspodcasts auch finanziell unterstützen wollt , dann tut das herzlich gern mit einem Abonnement auf Steady und kommt in den Genuss des kompletten "Drama Carbonara"-Universums! Falls ihr daran interessiert seid, Werbung in unserem Podcast zu schalten, setzt euch bitte mit Stefan Lassnig von Missing Link in Verbindung. Verbindlichsten Dank! **Link zur Podcast Hörer:innen UMFRAGE!Danke für die Mitarbeit und euer wertvolles Feedback :) & hier zur legendären Spotify Drama Carbonara Soundtrack Playlist - folgen folgen folgen!! liebe Freund:innen des unberechenbaren Musik-Algorithmus!

What if, by the time a B2B buyer ever talks to your sales team, the decision is already mostly made, and somewhere you can't see and can't measure?For years, agility meant being quick with the latest tools. Now it means something harder: letting go of long-held assumptions about the buyer's journey and accepting that influence has scattered across a decentralized network of peers, creators, and AI — much of it happening in places brands don't control and can't track.Today we're digging into a fundamental shift in how B2B buyers, especially the next generation, actually make decisions. We'll explore:How generational change, led by the most AI-forward buyers yet, is reshaping the B2B buying landscape.Why linear demand-gen models strain in an era of communal buying and AI-driven discovery.The rising pull of peer reviews, independent creators, and AI-generated answers, and what that does to your brand's credibility.To help me dig in, I'd like to welcome Katie Allison, Senior Manager of Research and Insights at TrustRadius by HG Insights. About Katie AllisonKatie Allison, Senior Manager of Research and Insights at TrustRadius, HG Insights, looked into how generational behavior is reshaping go-to-market strategy. She brings a data-backed perspective on how AI, social proof, and digital-native expectations are colliding to change who buyers trust, with recent findings from the From Boomers to Zoomers report. Katie Allison on LinkedIn: https://linkedin.com/in/kathryn-allison ---------- Resources ---------- TrustRadius by HG Insights: The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703 We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://advertalize.com/r/491818c79fb1873fChaser is the only Slack-native project management platform that helps teams turn messages into tracked tasks, automate follow-ups, and maintain team-wide visibility, without adopting another tool. Now integrated with Claude and other GenAI tools. Learn more at trychaser.com and use code AGILEBRAND for a 3-month free trial (normal trial is 14 days).The most influential minds in software, AI, and engineering leadership will be at WeAreDevelopers World Congress North America, September 23-25 in San Jose. Learn more: https://aglbrnd.co/r/60a7299222a7bcf1 Start building your own apps with Replit and get $20 off. Learn more: https://aglbrnd.co/r/93531742a7625a20 Enjoyed the show? Tell us more and give us a rating so others can find the show: https://aglbrnd.co/r/faaed112fc9887f3 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter, and check out Martechipedia, the wiki for marketing technology: https://aglbrnd.co/r/35ded3ccfb6716ba The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content: https://aglbrnd.co/r/f1782ab12211f765 Hosted on Acast. See acast.com/privacy for more information.

If a growing share of your customers now begin their shopping journey on a platform you don't own — and can't see into — is your website still your most important marketing asset?Agility here isn't just about reacting to new customer behavior. It's about building an infrastructure that can meet customers wherever they show up, and still have the brand behave like one company when it gets there.Today, we're going to talk about:- The great fragmentation of product discovery and why traditional marketing funnels are becoming obsolete.- Strategies for maintaining brand and data consistency across countless channels when only 14% of consumers say it's done well today.- The role of AI and automation in not just personalizing experiences, but optimizing for new discovery engines.To help me discuss this topic, I'd like to welcome, Gary Lombardo, CMO at Athos Commerce.About Gary LombardoGary Lombardo is Chief Marketing Officer at Athos Commerce, where he leads marketing, brand strategy, communications, and thought leadership. With more than 20 years of experience in retail technology, ecommerce, and SaaS, he helps retailers navigate the rapidly evolving world of AI-powered commerce. Gary is a frequent speaker on topics including artificial intelligence, digital merchandising, product discovery, customer experience, and the future of retail.Gary Lombardo on LinkedIn: https://www.linkedin.com/in/garylombardo---------- Resources ---------- Athos Commerce: athoscommerce.comThe Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://advertalize.com/r/491818c79fb1873fChaser is the only Slack-native project management platform that helps teams turn messages into tracked tasks, automate follow-ups, and maintain team-wide visibility, without adopting another tool. Now integrated with Claude and other GenAI tools. Learn more at trychaser.com and use code AGILEBRAND for a 3-month free trial (normal trial is 14 days).The most influential minds in software, AI, and engineering leadership will be at WeAreDevelopers World Congress North America, September 23-25 in San Jose. Learn more: https://aglbrnd.co/r/60a7299222a7bcf1Start building your own apps with Replit and get $20 off. Learn more: https://aglbrnd.co/r/93531742a7625a20Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716baCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.comThe Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company Hosted on Acast. See acast.com/privacy for more information.

Five years. Hundreds of powerful conversations. And now, I'm bringing back the five episodes you have listened to and loved the most. This week's rerelease is officially one of the Top 5 Episodes of All Time on The High Vibe Life Podcast, and its message feels just as important today as it did when we first recorded it. I'm sitting down with fitness and nutrition expert Autumn Calabrese for a conversation about the connection between our gut, brain, energy, mood, and overall well-being. Autumn went from living paycheck to paycheck as a personal trainer to becoming one of the most recognized leaders in the fitness and nutrition space. But even with all her knowledge and experience, she found herself struggling with her own health and searching for answers. That search led her back to her gut. In this conversation, we explore: • Why your gut is often called your "second brain" • The connection between gut health and how you feel physically and emotionally • Autumn's personal struggle with food sensitivities and digestive issues • Why feeling tired, bloated, uncomfortable, or simply "off" should not always be ignored • How food, stress, sleep, and movement may affect your gut health • Why health is about so much more than losing weight • How Autumn went from personal trainer to successful fitness and nutrition entrepreneur • The power of paying attention to what your body is trying to tell you • Why small, intentional changes can create meaningful results This conversation is especially relevant for women in midlife because our bodies can begin responding differently to food, stress, sleep, and exercise. What worked ten years ago may not feel good today. That does not mean your body is failing you. It may mean your body is asking you to listen more closely. Whether you heard this episode when it originally aired or you are discovering it for the first time, I hope it encourages you to stop dismissing how you feel and start getting curious about what your body needs. To learn more about Autumn Calabrese, visit her website: https://www.autumncalabrese.com/home Free Resources: https://moira-kucaba.kit.com/freebielibrary Subscribe To My Newsletter: https://moira-kucaba.kit.com/ Follow Me On Instagram: https://www.instagram.com/moirakucaba/?hl=en Learn more about MAKE Wellness Peptides:  https://meet.makewellness.com/?referral=74249EEEC5 Learn more about becoming an Affiliate: https://themakeexperience.com/74249EEEC5 Join the Energy Institute Today: https://info.theenergyexam.com/the-energy-institute Watch On Youtube: https://www.youtube.com/@moirakucaba5802  

Hilary Smith, CMO at Linnworks, argues that most ecommerce brands believe their operations are already automated — and that the manual work quietly grows as they scale. She and Greg Kihlström get into where it hides and what it costs.AI's most consequential move in retail is happening in the back office, not the front end. After years of chatbots and personalization, the investment is shifting into inventory, fulfillment, and order management — where being wrong is expensive and visible.Peak season is a volume-and-velocity problem, not a basket-size problem. Smith on which parts of the traditional peak playbook break first when order throughput climbs, and how a tech freeze changes what a brand can realistically fix in-season.A stockout is a brand moment. Operational failures are where customers decide what a company is actually like — which puts a CMO on the hook for outcomes they don't directly own.About Hilary SmithHilary Smith is Chief Marketing Officer at Linnworks. She brings 12+ years of experience driving growth through data-informed strategy across supply chain, ecommerce and FinTech. Hilary thrives at the intersection of brand, product and demand, translating complex customer and commercial data into campaigns that drive revenue, sharpen positioning and move the business forward. Her leadership style is grounded in empathy, curiosity and a deep understanding of how customers discover, convert and keep coming back.Hilary Smith on LinkedIn: https://www.linkedin.com/in/hilarypaigesmith/---------- Resources ---------- Linnworks: https://www.linworks.comThe Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703The hardest part of martech right now is telling which tools are actually earning their keep. That's the question running through the MarTech Summit Boston agenda on October 27. We're attending MarTech Summit Boston on October 27 as a media partner. If you want to join, the code AGILE15 saves you 15%. https://aglbrnd.co/r/c70c250b8d52dff3We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658Need to evaluate martech, AI, or CX platforms and don't know where to start? The Agile Brand Guide List is now in beta. We're building the most useful, free-to-use, and up-to-date way to assess what truly matters when evaluating platforms. See more here: https://aglbrnd.co/r/f76be3a33cc491bbReach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://aglbrnd.co/r/491818c79fb1873fChaser is the only Slack-native project management platform that helps teams turn messages into tracked tasks, automate follow-ups, and maintain team-wide visibility, without adopting another tool. Now integrated with Claude and other GenAI tools. Learn more at trychaser.com and use code AGILEBRAND for a 3-month free trial (normal trial is 14 days).Start building your own apps with Replit and get $20 off. Learn more: https://aglbrnd.co/r/93531742a7625a20Enjoyed the show? Tell us more and give us a rating so others can find the show: https://aglbrnd.co/r/faaed112fc9887f3Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter, and check out Martechipedia, the wiki for marketing technology: https://aglbrnd.co/r/35ded3ccfb6716baThe Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content: https://aglbrnd.co/r/f1782ab12211f765 Hosted on Acast. See acast.com/privacy for more information.

Nach der Sommerpause und bevor es wieder so richtig losgeht kommt hier noch eine weitere kleine SONDERFOLGE liebe Dramovics! Im Juni war Drama Carbonara in der pittoresken Galerie “Boutique Romana” im 5. Bezirk zum 5 Jahres Jubiläum eingeladen! Geführt von unserem lieben Freund & ehemaligen Lesegast Skero - der Tatjana und Asta in dieser crazy Folge zusammen mit seiner wundervollen Partnerin Ola Folwarski (auch schon mal Lesegästin gewesen) zur Seite steht - wundervoll war's & sommerlich & spät geworden ist es! Die perfekte Sommernacht mit Freunden! ♥️ Danke Ola und Skero! — Franzi K. (41) erzählt, wie sie aus Angst, ihren Partner Frank an eine andere Frau zu verlieren, einen ungewöhnlichen Plan fasst: Sie mästet ihn mit üppigem Essen und Kuchen, um ihn für mögliche Konkurrentinnen unattraktiver zu machen. Tatsächlich nimmt Frank ordentlich zu – doch Franzis eigentliches Problem ist keine andere Frau, sondern seine verstorbene Ehefrau Hilde. Frank hängt noch immer an seinem früheren Leben und weigert sich, mit Franzi zusammenzuziehen. Nach fast zwei Jahren eskaliert die Situation: Franzi zerstört im Streit eine Vase, die Frank einst Hilde geschenkt hatte. Er wirft sie daraufhin aus seiner Wohnung – und beendet die Beziehung. Zurück bleiben Franzi und 15 zusätzliche Kilo auf Franks Rippen.-- Euch hat diese Geschichte gefallen, aufgeregt oder ihr habt euch darin sogar wiedererkannt? Das interessiert uns brennend! Schreibt uns in Kommentaren über Facebook und Instagram unter @dramacarbonara. Dort werdet ihr auch die in den Geschichten besprochenen Fotos finden und endlich sehen können, was wir sehen ... Falls ihr noch mehr fantastische Geschichten mit uns lesen wollt, können wir euch schon jetzt versprechen: das Repertoire ist unerschöpflich, wir staunen jedes Mal aufs Neue, was möglich ist. Abonnieren per RSS-Feed, Apple Podcasts, Spotify, Deezer oder Google Podcasts ist der Schlüssel zur regelmäßigen Versorgung. Über Rezensionen freuen wir uns natürlich extrem und feiern diese gern auch prominent in unserem Social Media Feed. Jede zweite Folge kommt übrigens ein/e GastleserIn zu uns ins kuschelige Wiener Hauptquartier und unterstützt uns mit Theorien zu Charakteren und Handlungssträngen. Wenn ihr einen Wunschgast habt oder gern selbst mal vorbeischauen wollt, sagt Bescheid. Wir können nichts versprechen, aber wir freuen uns immer über Vorschläge. Wenn ihr Lust auf Extra-Content und Community-Aktivitäten habt, unterstützt uns mit einem Abonnement auf Steady und kommt in den Genuss des kompletten "Drama Carbonara"-Universums: https://steadyhq.com/de/drama-carbonara/about Falls ihr daran interessiert sind, Werbung in unserem Podcast zu schalten, setzt euch bitte mit Stefan Lassnig von Missing Link in Verbindung. Verbindlichsten Dank! **Euch hat diese Geschichte gefallen, aufgeregt oder ihr habt euch darin sogar wiedererkannt?** Das interessiert uns brennend! Schreibt uns in Kommentaren über Facebook und Instagram unter @drama_carbonara_podcast. Dort werdet ihr auch die in den Geschichten besprochenen Fotos finden und endlich sehen können, was wir sehen ... Falls ihr noch mehr fantastische Geschichten mit uns lesen wollt, können wir euch schon jetzt versprechen: das Repertoire ist unerschöpflich, wir staunen jedes Mal aufs Neue, was möglich ist. Abonniert Drama Carbonara auf allen gängigen Podcast Plattformen Über Sternchen, Bewertungen und Kommentare freuen wir uns natürlich auch extrem und feiern diese gern auch prominent in unserem Social Media Feed! Jede zweite Folge kommen ja großartige Gastlerser*innen zu uns ins Wiener Drama-Hauptquartier und unterstützt uns mit Interpretationen und Improvisationen. Wenn ihr einen Wunschgast für uns habt oder gern selbst mal vorbeischauen wollt, sagt Bescheid! Wir können nichts versprechen, aber wir freuen uns immer über Vorschläge. Wenn ihr Lust auf Extra-Content habt und euren Lieblingspodcasts auch finanziell unterstützen wollt , dann tut das herzlich gern mit einem Abonnement auf Steady und kommt in den Genuss des kompletten "Drama Carbonara"-Universums! Falls ihr daran interessiert seid, Werbung in unserem Podcast zu schalten, setzt euch bitte mit Stefan Lassnig von Missing Link in Verbindung. Verbindlichsten Dank! **Link zur Podcast Hörer:innen UMFRAGE!Danke für die Mitarbeit und euer wertvolles Feedback :) & hier zur legendären Spotify Drama Carbonara Soundtrack Playlist - folgen folgen folgen!! liebe Freund:innen des unberechenbaren Musik-Algorithmus!

I got real about security with Brandon Smith from Aura — no fluff, just the gap homeowners keep tripping over. I tell the story about pulling up to my driveway and finding my garage gutted (sunny weekday, tools gone), calling 911 and waiting...and waiting. Brandon and I dug into why cameras and recorded footage aren't the finish line: in a lot of cities the police won't prioritize property-only calls or need more verification before they roll. Aura's neat move is bringing a human deterrent back into the loop — on-demand guard vehicles that roll up, flash some lights, and make the bad actors think twice. It's not fantasy law enforcement; it's practical deterrence and documented response so you've actually got something to hand to your insurer or the PD if things escalate. We talked logistics — how Aura built an Uber-like dispatch network across guarding companies, why aggregation matters (don't rely on a single provider), and how integrations with monitoring centers let the tech do the heavy lifting: machine-to-machine dispatch, turn-by-turn directions, gate codes, PPE notes, and full reporting. Brandon shares that average national response sits around 18 minutes and that verified dispatch can even get law enforcement moving when officers see an officer in distress on their end. I loved his honesty: we're not promising vigilantes, we're promising a documented, professional deterrent that fills the response gap when the public system can't. If you're the kind of homeowner who thinks cameras equal safety, listen up: we're not saying cameras are useless, just incomplete. With Aura layered on top you get a living response, not just a cold file of footage. It's earthy, pragmatic security — and yeah, it would have been nice back when my garage looked like a tornado hit a tool store.Takeaways:I realized cameras are great for evidence, but by themselves they usually won't get police to show up fast.We learned the one thing homeowners are missing: an on-demand verified guard response layer that actually bridges alerts and arrival.I can't stop saying it — Aura aggregates lots of local guarding companies like Uber for security, so someone nearby actually responds instead of one flaky provider.We joked that ghosted security vehicles that 'look like cops' are brilliant deterrence; sometimes flashing lights and presence are all you need to scare folks off.I found out monitoring centers handle most alarms first, sit on hold, and because around 98% are false positives cities deprioritize them — that's a systemic issue homeowners should know about.We talked about useful extras: scheduled drive-bys, officers grabbing packages, and custom instructions/gate codes — little conveniences that make security feel human and actually usable.I got nerdy about tech: AI verification helps cut down alerts, but video alone still gets triaged; future tools might include drones or more creative deterrents.We finished with a simple call to action: figure out who monitors your alarm, ask your installer about verified dispatch, and demand real response — not just recordings.Links referenced in this episode:aurasos.comaroundthehouseonline.comCompanies mentioned in this episode:Around the HouseAuraDeep SentinelRingAmazonThe Home DepotUberLyftISC WestVitamixThanks for listening to Around the house if you want to hear more please subscribe so you get notified of the latest episode as it posts at https://around-the-house-with-e.captivate.fm/listenIf you want to join the Around the House Insider for access to the back catalog, Exclusive Content and a direct email to Eric G and access to the show early https://around-the-house-with-e.captivate.fm/support We love comments and we would love reviews on how this information has helped you on your house! Thanks for listening! For more information about the show head to https://aroundthehouseonline.com/Information given on the Around the House Show should not be considered construction or design advice for your specific project, nor is it intended to replace consulting at your home or jobsite by a building professional. The views and opinions expressed by those interviewed on the podcast are those of the guests and do not necessarily reflect the views and opinions of the Around the House Show.

Sign up for weekly webinars: https://imahealth.org/weekly-webinars/Your mouth may be telling you more about your overall health than you realize.Dr. Ryan Cole was joined by Dr. Jennifer Hibberd for a closer look at why oral health should be viewed as an essential part of whole-body health—not as a separate branch of medicine.Dr. Hibberd walked through the biology connecting the mouth to the rest of the body before sitting down with Dr. Cole to discuss what these connections may mean for patients and the future of integrative healthcare.In this episode:• Why the mouth can offer early clues about overall health• The roles of saliva and the oral microbiome• Connections between oral inflammation and systemic health• Periodontal disease as a model for oral-systemic relationships• How dentistry is moving toward more biological, preventive, and personalized careWatch the full episode.The Independent Medical Alliance (formerly FLCCC) is a healthcare nonprofit on a mission to restore trust, integrity, and the doctor-patient relationship. Get involved by clicking below:• Donate: Support IMA: Donate for Advancements in Patient Care https://imahealth.org/donate/• Follow: Connect with Us - https://imahealth.org/contact/• Weekly Webinars: - https://imahealth.org/category/weekly-webinars/• Treatment Protocols: - https://imahealth.org/treatment-protocols/• Medical Disclaimer: https://imahealth.org/about/terms-and-conditions/

As companies invest billions in AI and automation to scale customer interactions, are they unintentionally building a wall between their brand and the very people they're trying to serve?Agility requires that as technology accelerates, our ability to listen to and understand the customer must accelerate even faster.Today, we're going to talk about how organizations can maintain and deepen their connection to consumers in an era increasingly defined by technological distance. We'll explore:- Why the more we lean on AI for efficiency, the more we need to invest in genuine human understanding.- How to translate abstract consumer insights into tangible actions that resonate across the entire organization, not just the marketing department.- The skills and cultural shifts necessary to prepare marketing teams for a future where empathy is as critical as data analysis.To help me discuss this topic, I'd like to welcome Melissa Blunte, Director, Consumer Experience at Georgia-Pacific. About Melissa BlunteKnown for: A “get it done” attitude. With an ownership mentality, strategic thinking, clear communication, persistence, and a willingness to do things differently, I will find a way to get things done.I am a strategic brand and commercial leader with 20 years of experience driving growth and innovation across Fortune 500 companies and billion-dollar brands such as Zyrtec®, Lipitor®, Similac® Infant Formula, Quilted Northern®, and Angel Soft®.Throughout my career, I've thrived at the intersection of brand building and business results. From launching products and crafting integrated marketing strategies, to leading high-performing teams and managing P&Ls, my focus has always been on delivering measurable impact.I bring a unique combination of big-company discipline, cross-functional leadership, and entrepreneurial agility — and I'm energized by the challenge of crafting strategy and turning them into actions that drive value.Melissa Blunte on LinkedIn: https://www.linkedin.com/in/melissa-mapp-blunte-b452359/---------- Resources ---------- : https://www.gp.com/The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://advertalize.com/r/491818c79fb1873fChaser is the only Slack-native project management platform that helps teams turn messages into tracked tasks, automate follow-ups, and maintain team-wide visibility, without adopting another tool. Now integrated with Claude and other GenAI tools. Learn more at trychaser.com and use code AGILEBRAND for a 3-month free trial (normal trial is 14 days).The most influential minds in software, AI, and engineering leadership will be at WeAreDevelopers World Congress North America, September 23-25 in San Jose. Learn more: https://aglbrnd.co/r/60a7299222a7bcf1Start building your own apps with Replit and get $20 off. Learn more: https://aglbrnd.co/r/93531742a7625a20Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716baCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.comThe Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company Hosted on Acast. See acast.com/privacy for more information.

Mike Kaput, Chief Content Officer at Marketing AI Institute, joins Greg Kihlström to unpack the gap between an AI pilot that demos well and an AI capability the enterprise can actually run on."AI strategy" describes very different things at different companies. Kaput on what he finds underneath the phrase once you start asking what the systems actually do, and who is accountable when they do it wrong.The pilot-to-production gap is an operating problem, not a technology one. What changes about marketing operations, decision ownership, and oversight when execution moves to machines and the team's job shifts toward judgment.Hours saved is not a business case. How more mature organizations connect AI work to outcomes a CFO recognizes — and how a marketing leader spots a brand becoming faster and less consistent at the same time.About Mike KaputMike Kaput is a recognized expert on marketing, content, and artificial intelligence. He is also a writer, speaker, and author. Mike currently serves as Chief Content Officer at Marketing AI Institute, where he uses marketing, content, and AI to grow traffic, leads, and revenue. Mike previously served in a marketing leadership role at HubSpot's first-ever partner agency.Mike Kaput on LinkedIn: https://www.linkedin.com/in/mikekaput/---------- Resources ----------: marketingaiinstitute.comThe Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://advertalize.com/r/491818c79fb1873fEnjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716baCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.comThe Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company Hosted on Acast. See acast.com/privacy for more information.

Melissa Ryan, Senior Digital Marketing Manager at Federated Hermes, moved a global investment manager's website onto Optimizely and found the technology was the easy part. She joins Greg Kihlström at Opticon.A migration surfaces the questions nobody had to answer before. Who owns a page, who signs off, and what finally gets retired all become unavoidable once the platform changes — and settling them is harder than the build.Segmentation runs on self-declaration until it doesn't. Financial advisors, institutional investors, and individual investors need genuinely different content, and Ryan gets into the gap between what visitors tell you about themselves and what their behavior reveals."AI" hides two very different decisions. A tool that speeds up a human's draft is not the same commitment as a system that produces and ships on its own — Ryan on which one is realistically usable inside a regulated firm in the next year.About Melissa RyanMelissa Ryan is Vice President and Senior Digital Marketing Manager at Federated Hermes, where she leads strategic digital initiatives that strengthen the firm's global brand and advance key marketing objectives. She specializes in transforming business goals into scalable, data-driven solutions that improve efficiency, enhance stakeholder engagement, and drive innovation across digital channels. Melissa has extensive experience leading complex cross-functional projects and delivering executive-level insights that support strategic decision-making. She holds an MBA in Management from Point Park University and a BA in Media Communications and Social Science from the University of Pittsburgh.Melissa Ryan on LinkedIn: https://www.linkedin.com/in/melissa-ryan-9a446411/---------- Resources ---------- : https://www.federatedhermes.com/The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://advertalize.com/r/491818c79fb1873fChaser is the only Slack-native project management platform that helps teams turn messages into tracked tasks, automate follow-ups, and maintain team-wide visibility, without adopting another tool. Now integrated with Claude and other GenAI tools. Learn more at trychaser.com and use code AGILEBRAND for a 3-month free trial (normal trial is 14 days).The most influential minds in software, AI, and engineering leadership will be at WeAreDevelopers World Congress North America, September 23-25 in San Jose. Learn more: https://aglbrnd.co/r/60a7299222a7bcf1Start building your own apps with Replit and get $20 off. Learn more: https://aglbrnd.co/r/93531742a7625a20Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716baCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.comThe Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company Hosted on Acast. See acast.com/privacy for more information.

In this episode, we sit down with Raven Willow Riley, Founder and CEO of Signifex, to explore the power of visionary leadership, customer-focused strategy, and meaningful brand engagement. Raven shares her expertise in understanding customer behavior, building high-performing teams, and transforming valuable insights into measurable business growth. Discover how collaborative leadership and strategic marketing can help organizations strengthen their brands, uncover new opportunities, and create sustainable success in an ever-changing business landscape. 

Jim Rucinski, Solution Engineer at the International Fresh Produce Association, runs IFPA's entire digital experience with a team of two — personalization, content management, and platform support included.He joins Greg Kihlström at Opticon to walk through what a constraint that tight actually forces you to decide.A two-person team changes the question from what to build to what to refuse. Ruckinski on the test he applies when a request lands, and how much of the week is already claimed by maintenance before anything new gets considered.Handing content tools to non-technical colleagues means handing out the ability to break consistency. What had to be standardized inside Optimizely's CMS and Content Marketing Platform before the organization could self-serve without the experience coming apart."AI" covers both a faster draft and a system that executes on its own — and a lean team can only absorb one of them. How Rucinski separates technology that removes work from technology that adds something new to supervise.About Jim RucinskiJim Rucinski is the Solutions Engineer at the International Fresh Produce Association (IFPA), where he oversees the evolution of the organization's enterprise digital ecosystem. A self-taught programmer with more than 30 years of software engineering experience, Jim specializes in turning operational friction into automated, reusable capabilities. Partnering with solution provider Perficient, he focuses on leveraging modern CMS architecture, GraphQL, and practical AI tools to run a global digital presence efficiently.Jim Rucinski on LinkedIn: https://www.linkedin.com/in/jim-rucinski-925004258/---------- Resources ---------- : https://www.freshproduce.com/The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://advertalize.com/r/491818c79fb1873fChaser is the only Slack-native project management platform that helps teams turn messages into tracked tasks, automate follow-ups, and maintain team-wide visibility, without adopting another tool. Now integrated with Claude and other GenAI tools. Learn more at trychaser.com and use code AGILEBRAND for a 3-month free trial (normal trial is 14 days).The most influential minds in software, AI, and engineering leadership will be at WeAreDevelopers World Congress North America, September 23-25 in San Jose. Learn more: https://aglbrnd.co/r/60a7299222a7bcf1Start building your own apps with Replit and get $20 off. Learn more: https://aglbrnd.co/r/93531742a7625a20Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716baCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.comThe Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company Hosted on Acast. See acast.com/privacy for more information.

When athletic performance is measured in fractions of a second, physical preparation may only be part of the equation.In Part 2 of this special featured episode from the Better Brains, Better Futures Podcast, now part of the FAKTR Podcast Network, host Seth Kaelin continues his conversation with returning FAKTR Podcast guest Dr. Kevin Butterfield to explore how quantitative EEG (qEEG) brain mapping and neurofeedback are being applied in sports performance, recovery, and clinical practice.Moving from theory into real-world application, Seth and Dr. Butterfield discuss how objective neurological data may help clinicians and performance teams better understand cognitive readiness, focus, reaction time, emotional regulation, recovery, and the effects of concussion.They also explore examples from professional motorsports, football, golf, MMA, and youth athletics, while discussing how brain mapping and neurofeedback can be incorporated alongside existing sports medicine, rehabilitation, strength and conditioning, and performance programs.Whether you work with youth athletes, weekend warriors, collegiate competitors, or elite performers, this episode offers a closer look at how neurological performance is becoming part of the broader conversation around athlete health and human performance.Key Themes in Today's Episode:Using qEEG brain mapping to establish neurological baselines and assess readinessHow neurofeedback may support focus, reaction time, emotional regulation, and performance under pressureReal-world applications in motorsports, football, golf, MMA, and other competitive sportsThe role of brain-based training in concussion recovery and return-to-performance conversationsNeuroplasticity, autonomic regulation, and the mechanisms behind neurofeedback trainingIntegrating brain mapping and neurofeedback into sports medicine, rehabilitation, and performance workflowsLooking beyond athletic performance to support the long-term health and resilience of the athlete

Greg Heinz, Senior Director of Brand and Digital Strategy at Optimizely, led the company's rebrand — and he argues AI should amplify creative work rather than automate it away. Recorded live at Opticon 2026 in New York City.A rebrand is repositioning, not a new logo. Heinz walks through the research behind Optimizely's brand evolution, the market signals that made the case internally, and what the company had to give up to make the new promise credible.The line between amplification and authorship gets drawn on purpose. "AI" covers everything from a tool that speeds up a designer to a system that ships work with nobody in the authoring seat. Heinz on where he insisted a person stay in the seat, and why.A brand is proven by behavior, not messaging. What had to change in product decisions, sales conversations, and the digital experience for the new positioning to be true — and what keeps the brand recognizable as one company as the volume of expression goes up.Greg Heinz and Greg Kihlström also get into what changes when the first thing evaluating your brand is an AI system researching on a buyer's behalf rather than a person.About Greg HeinzGreg is a marketing manager with over fifteen years of professional experience in B2B software solutions and services, Healthcare, Sports and Entertainment. My goal is to help organizations achieve rapid growth through brand development and demand generation. I am a strong believer in creating amazing experiences and lasting impressions through UX design and storytelling.Greg Heinz on LinkedIn: https://www.linkedin.com/in/gjheinz/---------- Resources ----------Optimizely: www.optimizely.comThe Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://advertalize.com/r/491818c79fb1873fChaser is the only Slack-native project management platform that helps teams turn messages into tracked tasks, automate follow-ups, and maintain team-wide visibility, without adopting another tool. Now integrated with Claude and other GenAI tools. Learn more at trychaser.com and use code AGILEBRAND for a 3-month free trial (normal trial is 14 days).The most influential minds in software, AI, and engineering leadership will be at WeAreDevelopers World Congress North America, September 23-25 in San Jose. Learn more: https://aglbrnd.co/r/60a7299222a7bcf1Start building your own apps with Replit and get $20 off. Learn more: https://aglbrnd.co/r/93531742a7625a20Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716baCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.comThe Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company Hosted on Acast. See acast.com/privacy for more information.

Join The Circle and use code “PODCAST”: https://holplus.co/circle/What if your ovaries influence your metabolism, inflammation, sleep, and long-term health, not just your ability to have children? In this episode of hol+, Dr. Taz MD speaks with reproductive biologist and Celmatix founder Dr. Piraye Beim about the emerging field of ovarian health.Dr. Beim explains why the ovary should be understood as a metabolic, immune, and endocrine organ that communicates with tissues throughout the body. She reveals what may happen when ovarian function begins declining, why perimenopause can feel so sudden, and how those changes may influence weight, insulin signaling, inflammation, and healthy aging.The conversation also explores AMH and ovarian reserve, the overlooked 300-day process behind egg development, and the experimental treatments scientists are developing to regulate ovarian function and potentially extend ovarian health.Dr. Beim also shares practical ways women can support the ovarian function they have today, including reducing smoking and toxin exposure, managing inflammation, protecting sleep, getting appropriate morning light, exercising, and supporting metabolic health.In this episode, you'll learn:• Why ovarian health affects much more than fertility• How ovarian function interacts with metabolism and inflammation• Why weight management can become harder during perimenopause• What high or low AMH may reveal about ovarian function• How PCOS and endometriosis can affect ovarian health• Why sleep and light exposure matter for hormone signaling• Whether lifestyle changes may influence ovarian aging• What the future of fertility and menopause treatment could look likeThe AMH-mimicking treatment discussed in this conversation remains experimental and is still being developed.Dr. Taz and Dr. Beim also discuss PCOS, endometriosis, diminished ovarian reserve, fertility treatments, and the overlooked 300-day process behind the development of an egg. Dr. Beim shares how Celmatix is developing an experimental therapy designed to mimic AMH and potentially regulate how quickly ovarian follicles are used over a woman's lifetime.If you have struggled with fertility, PCOS, painful periods, perimenopause, menopause, unexplained weight changes, or low AMH, this conversation offers a new way to understand the connection between your ovaries and your overall health.The AMH-mimicking treatment discussed in this episode is still under development and has not been proven or approved to extend ovarian function in humans.About Dr. Piraye Beim:Dr. Piraye Beim is a reproductive biologist, women's health innovator, and founder and CEO of Celmatix. For more than 20 years, she has worked to advance the scientific understanding of female biology, fertility, ovarian aging, and reproductive health. Through Celmatix, she is helping pioneer the field of ovarian health and develop new therapies intended to improve fertility care, regulate ovarian function, and support women's health across the lifespan. She also shares ovarian-health education and her personal journey through Boss Ovary.Connect with Dr. Piraye Beim:https://www.celmatix.com/https://www.instagram.com/bossovary/https://www.linkedin.com/company/celmatix/About Dr. Taz:Dr. Tasneem Bhatia (Dr. Taz) is a triple board-certified integrative medicine physician, bestselling author, and founder of hol+, a multi-location integrative medicine practice.Learn more: https://doctortaz.com/aboutStay Connected:Connect further with hol+ at https://holplus.co/ and don't forget to like, subscribe, and hit the notification bell to stay updated on future episodes of hol+.Book a Hol+ Consultation:https://holplus.co/locations/virtual/Follow Dr. Taz on Instagram:https://www.instagram.com/drtazmd/https://www.instagram.com/liveholplus/Subscribe to the audio podcast:https://holplus.transistor.fm/subscribeSubscribe to the video podcast:https://www.youtube.com/@DrTazMD/podcastsProduced by https://ClipGrowth.com (Producer: Pat Gostek)

When every employee can produce polished, on-brand-looking content in seconds, who actually owns the brand anymore?Agility requires guardrails, not just accelerators. Moving fast is only an advantage if the organization is still moving as one recognizable company.Today we're going to talk about the gap that opens up between how fast AI lets an organization produce and how well its brand actually holds together as that output scales. We'll explore:- What really gets diluted when content creation is democratized — and how quickly that compounds- Treating brand as infrastructure: building systems that guide AI-generated work rather than teams that police it after the fact- Why investment in brand governance has to scale in lockstep with investment in AI toolsTo help me discuss this topic, I'd like to welcome Meghan Gendelman, CMO of B2B at Canva.About Meghan GendelmanMeghan Gendelman is Chief Marketing Officer, B2B at Canva, where she leads global B2B marketing to help organizations turn visual communication into essential infrastructure for modern work.Meghan's previously led cross-functional teams across Marketing, Enablement, Customer Success, and Sales. Most recently, she served as GVP of Growth Marketing at Docusign, where she worked on category building and positioning the company to win the enterprise. Prior, Meghan spent nearly 13 years at Salesforce, where she held senior roles including CMO of Financial Services, SVP and Head of Marketing for the Americas, and SVP of Global Strategic Marketing.A champion of inclusion, Meghan pioneered the first Women's Summit at Dreamforce and is passionate about developing diverse, values-driven leaders. She lives in Northern California with her husband and two daughters.Meghan Gendelman on LinkedIn: https://www.linkedin.com/in/mgendelman/---------- Resources ----------Canva: canva.comThe Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://advertalize.com/r/491818c79fb1873fEnjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716baCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.comThe Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company Hosted on Acast. See acast.com/privacy for more information.

Someone is lost - or missing - or something?

Kevin White, Head of Marketing at Scrunch, argues that referral traffic from ChatGPT is the wrong instrument for measuring AI search — and that the real question is whether a model represents your brand accurately when no one clicks at all. He and Greg Kihlström get into what to build and what to measure instead."AI search" is several different problems wearing one label. A crawler pulling your content, a model synthesizing an answer, and an agent acting on someone's behalf are not the same event — and teams that treat them as one end up optimizing for the wrong thing.A website now serves two readers with different needs. White on what changes structurally when the page has to work for a human and for a machine that will compress it into three sentences.Visibility is probabilistic, so accountability has to change. The same prompt can surface your brand one day and skip it the next. White on what a marketing leader can honestly commit to a CMO or a board in that environment.About Kevin WhiteKevin White is a B2B tech marketing leader who has helped shape go-to-market at Segment, Retool, and Common Room, and now leads marketing at Scrunch AI, an AI-first customer-journey platform. He got his start in SaaS at Gigya — where he was handed Marketo and told to 'figure it out,' the spark for a learn-by-doing growth mindset that merges analytical rigor (attribution, lifecycle infrastructure, reporting) with creative offer- and channel-building. That growth foundation carried him to leading whole marketing orgs, though he's candid that the climb pulled him away from the hands-on craft he loves, and at Common Room he deliberately stepped back into a senior IC role. At Scrunch he focuses on one of the most overlooked shifts in modern marketing: websites are now consumed as much by AI bots as by humans, and brands that make their sites legible to LLMs — through structure, markdown and JSON, schema, and a parallel AI-optimized experience — win the emerging AI retrieval channel.Kevin White on LinkedIn---------- Resources ----------This episode is brought to you by Scrunch. Scrunch gets your site AI-ready so you show up in answers, get cited, and grow revenue. Learn more at Scrunch.comReach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://advertalize.com/r/491818c79fb1873fEnjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716baCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.comThe Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company Hosted on Acast. See acast.com/privacy for more information.

Send us Fan MailWhat if you're doing all the “right” things for your health—eating well, exercising, taking supplements—and you're still tired, inflamed, foggy, or struggling to recover?The missing piece might be more fundamental than another supplement or wellness protocol.It might be oxygen.In this episode of It's Hertime, Cody sits down with Brad Pitzele, founder of One Thousand Roads, to explore the connection between oxygen, mitochondrial function, cellular energy, inflammation, recovery, and healthy aging.Brad didn't come to this work because he was looking for his next business idea. He was trying to get his life back.After facing autoimmune arthritis, Lyme disease, Bartonella, debilitating fatigue, brain fog, chronic pain, and malignant melanoma, Brad began looking beyond symptom management and became deeply interested in what was happening at the cellular level. His journey eventually led him to Exercise With Oxygen Therapy (EWOT) and red and near-infrared light therapy—and ultimately to founding One Thousand Roads. (One Thousand Roads)In this conversation, Cody and Brad break down something most of us rarely think about: it's not enough to simply breathe oxygen. Our bodies also have to deliver it and our cells have to be able to use it.They explore how oxygen participates in mitochondrial energy production, why someone can have a normal pulse-ox reading while still asking different questions about oxygen delivery and utilization, and what chronic inflammation, circulation, aging, and metabolic health may have to do with the bigger picture.Brad also explains EWOT—Exercise With Oxygen Therapy, which combines exercise with breathing concentrated oxygen to increase oxygen delivery during increased metabolic demand. (Dr. Haley)In this episode, we talk about:• Brad's personal journey through autoimmune disease, Lyme, Bartonella, melanoma, chronic pain, and fatigue• Why oxygen is so important for mitochondrial function and ATP production• The difference between blood oxygen saturation and cellular oxygen utilization• Why you can have a “normal” pulse oximeter reading and still have more to consider about cellular energy• What EWOT is and what an actual session looks like• Why exercise is paired with concentrated oxygen• EWOT vs. hyperbaric oxygen therapy• How red and near-infrared light interact with mitochondrial pathways• Why Brad combines red light therapy with EWOT• Oxygen, circulation, inflammation, recovery, and healthy aging• The potential relevance for women dealing with fatigue, metabolic changes, exercise intolerance, perimenopause, and menopause• What researchers are learning about hypoxia and the tumor microenvironment—and why supportive therapies should never be confused with cancer treatment• Where EWOT fits alongside sauna, cold exposure, breathwork, exercise, red light, and other popular biohacking tools• Simple ways to support oxygen delivery and cardiovascular health without buying any equipmentOne of the biggest takeaways from this conversation is that sometimes we become so focused on finding the next supplement, medication, biohack, or protocol that we overlook the foundational systems our bodies depend on every second of every day.Because before your body can repair, recover, adapt, or create energy, your cells need the raw materials—and the ability to use them.This conversation will make you think about energy and healing in an entirely different way.CONNECT WITH BRAD + ONE THOUSAND ROADSSpecial offer for the It's Hertime community:Access the One Thousand Roads listener offerWatch + learn more from Brad:One Thousand Roads on YouTubeLearn more about One Thousand Roads:One Thousand RoadsLearn more about EWOT + Red Light Therapy:One Thousand Roads Education HubThis episode is for educational purposes only and is not intended to diagnose, treat, cure, or prevent disease. EWOT and red light therapy should be considered supportive wellness modalities, not replacements for appropriate medical care. Talk with your healthcare provider before beginning oxygen-based therapies, particularly if you have cardiovascular, respiratory, or other medical conditions.Did you learn something new today? Be sure to subscribe to this podcast and share this episode with all the girls you love. We would appreciate it if you'd also leave us a rating and review on iTunes.Want to join our Mixhers Girl community and keep this conversation going? We'd love to hear your thoughts, feelings and experiences! Join us HERE!Join Mixhers email list and be the first to have access to new products and be the girl in the know!Follow Cody Instagram:@codyjeansanders

What if the moment where the buying decision actually gets made is still the part of the journey we understand the least?Agility depends on seeing what customers actually do — not just what they clicked — and being able to act on it while the promotion is still running.Today we're talking about the gap between where brands are putting their media money and where they can actually see it working. Retail media budgets are climbing, stores are getting reinvested in, and yet the shelf itself remains one of the least instrumented parts of the customer journey. We'll be covering:- Why the surge in retail media spend hasn't automatically produced better measurement.- What it takes to connect a digital impression to what a shopper actually does in the aisle.- How marketing, merchandising, and store operations have to work differently to act on any of it.To help me discuss this topic, I'd like to welcome, Angie Westbrock, CEO at Standard AI.About Angie WestbrockAngie Westbrock brings 20+ years of experience in retail, CPG and tech to her role as the CEO at Standard AI, the retail analytics startup valued at $1B that's helping retailers and brands understand shopper behavior so they can improve the customer experience and their bottom lines. Angie specializes in scaling teams, culture, and business operations to support massive growth. She's bucked the mold of what's expected of women since the start of her career; she was one of the first brewing managers at Anheuser-Busch, one of the youngest women to run a plant at CPG giant Sara-Lee, and helped lead Lyft's global Covid-task force with a young family at home.Angie Westbrock on LinkedIn: https://www.linkedin.com/in/angie-westbrock-a2581111/---------- Resources ---------- Standard AI: standard.aiThe Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://advertalize.com/r/491818c79fb1873fChaser is the only Slack-native project management platform that helps teams turn messages into tracked tasks, automate follow-ups, and maintain team-wide visibility, without adopting another tool. Now integrated with Claude and other GenAI tools. Learn more at trychaser.com and use code AGILEBRAND for a 3-month free trial (normal trial is 14 days).The most influential minds in software, AI, and engineering leadership will be at WeAreDevelopers World Congress North America, September 23-25 in San Jose. Learn more: https://aglbrnd.co/r/60a7299222a7bcf1Start building your own apps with Replit and get $20 off. Learn more: https://aglbrnd.co/r/93531742a7625a20Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716baCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.comThe Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company Hosted on Acast. See acast.com/privacy for more information.

With trillions spent on digital ads to capture consumer attention, is the most powerful and effective channel for product discovery the one your brand is overlooking?Agility requires brands to move beyond a digital-only mindset and recognize that the modern customer journey fluidly moves between online and offline moments. It means building the capabilities to engage and measure impact in the physical world with the same precision we've come to expect from digital.Today, we're going to talk about the next evolution of retail media and why the physical store, far from being obsolete, is becoming the next great frontier for data-rich, high-impact customer engagement. We'll explore how brands can bridge the gap between their digital strategies and in-store realities to not only drive discovery but create measurable, full-funnel marketing moments.To help me discuss this topic, I'd like to welcome, Matt Eichorn, CEO and Co-Founder and Dilini Fernando, CMO at Freeosk.About Matt EichornVisionary entrepreneur Matt Eichorn has been at the forefront of evolving brand and shopper marketing experiences for the better part of 20 years. As the current CEO, President, and Co-Founder of Freeosk, Eichorn has built a one-of-a-kind technology platform to deliver multi-sensory experiences at scale. His foresight to digitize millions of real-world intent signals in-store, as they happen, is unlocking new insights and shaping the landscape of retail media 3.0 for brands, category managers, and retailers alike.Dilini Fernando is the Vice President, Marketing at Chicago-based Freeosk – the only omnichannel discovery platform with in-store automated sampling. Dilini joined Freeosk in October of 2020 to lead integrated marketing programs, including brand, product and partner initiatives. Prior to Freeosk, Dilini spent ten years at MolsonCoors in brand marketing, digital innovation, new product development, and portfolio strategy. Dilini received her BA from Brown University and her MBA from the University of Chicago. She is a previous recipient of Brand Innovators “40 Under 40”.LinkedIn: Matt EichornAbout Dilini FernandoDilini Fernando is the Vice President, Marketing at Chicago-based Freeosk – the only omnichannel discovery platform with in-store automated sampling. Dilini joined Freeosk in October of 2020 to lead integrated marketing programs, including brand, product and partner initiatives. Prior to Freeosk, Dilini spent ten years at MolsonCoors in brand marketing, digital innovation, new product development, and portfolio strategy. Dilini received her BA from Brown University and her MBA from the University of Chicago. She is a previous recipient of Brand Innovators “40 Under 40”.LinkedIn: Dilini Fernando---------- Resources ----------FreeoskThe Agile Brand podcast is brought to you by TEKsystems.We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save!Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit!Chaser is the only Slack-native project management platform that helps teams turn messages into tracked tasks, automate follow-ups, and maintain team-wide visibility, without adopting another tool. Now integrated with Claude and other GenAI tools. Learn more at trychaser.com and use code AGILEBRAND for a 3-month free trial (normal trial is 14 days).The most influential minds in software, AI, and engineering leadership will be at WeAreDevelopers World Congress North America, September 23-25 in San Jose.Start building your own apps with Replit and get $20 off.Enjoyed the show? Tell us more at and give us a rating so others can find the show.Connect with Greg on LinkedInDon't miss a thing: get the latest episodes, sign up for our newsletter and more.Check out The Agile Brand Guide website with articles, insights, and Martechipedia—the wiki for marketing technology.Produced by Missing Link. Hosted on Acast. See acast.com/privacy for more information.

How much of your marketing technology budget is quietly underperforming, not because the software is flawed, but because your teams can't, or won't, fully adopt it?Because real agility was never about buying faster tools. It's about having an operating model that can actually turn a tool's potential into results, and keep doing it as the tools keep changing.Today we're digging into the phase that quietly decides whether any martech investment pays off: what happens after the contract is signed with things like implementation and adoption. We'll get into:- Why rollouts stall — and why the real cause is usually the operating model, not the tool.- What it takes to move a team from "trained" to genuinely changed.- How to measure real value without fooling yourself with usage metrics.- And what shifts once the platform starts doing some of the work itself.To help me discuss this topic, I'd like to welcome, Kate Dalbey, Chief Client Officer at Qualified Digital.About Kate DalbeyAs CCO, Kate leads client management and growth initiatives at Qualified Digital, bringing over 20 years of digital marketing experience from both client-side and agency-side roles. She's responsible for driving organic and net new growth by leading multi-disciplinary teams who turn light-bulb ideas into fantastic outcomes for the brands QD works with. Kate is guided by the client philosophy that "we grow because they grow." Kate has consistently delivered year-over-year growth in her portfolio within fast-paced, high-growth start-up environments. She passionately believes that digital experiences can change people's lives for the better and works diligently to see these outcomes arrive in real time. In her daily life at QD, Kate enjoys what she calls "the relentless pursuit of better business results" and takes pride in building the teams that can create them, from idea to strategy to plan to execution and measurement. Because what's next isn't enough, it's what's north that really gets her excited. Kate's career experience is deeply rooted in healthcare, across provider, payer, and life sciences. The client roster she's managed includes category powerhouses CVS Health, CommonSpirit Health, Mayo Clinic, Kaiser Permanente, Cigna, Aetna, Sunrise Senior Living, Gelesis, UNCH, Jefferson Health, Cedars-Sinai, Spaulding Rehabilitation, UHS, and Wedgewood Pharmacy. She's also led digital transformation for AmeriGas, Hitachi Vantara, Thomson Reuters, ScanSource, U of Pennsylvania, and the Am. Board of Internal Medicine. When Kate isn't delivering her unique brand of magic at QD, she's with her husband and 2 sons. She loves cheering on Philly sports teams, coaching youth soccer with her husband, and traveling with her family.Kate Dalbey on LinkedIn---------- Resources ---------- Qualified DigitalThe Agile Brand podcast is brought to you by TEKsystems.We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save!Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit!Chaser is the only Slack-native project management platform that helps teams turn messages into tracked tasks, automate follow-ups, and maintain team-wide visibility, without adopting another tool. Now integrated with Claude and other GenAI tools. Use code AGILEBRAND for a 3-month free trial (normal trial is 14 days).The most influential minds in software, AI, and engineering leadership will be at WeAreDevelopers World Congress North America, September 23-25 in San Jose. Start building your own apps with Replit and get $20 off.Enjoyed the show? Tell us more at and give us a rating so others can find the show.Connect with Greg on LinkedInDon't miss a thing: get the latest episodes, sign up for our newsletter and more.Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology.The Agile Brand is produced by Missing Link. Hosted on Acast. See acast.com/privacy for more information.

What if the real risk with AI isn't moving too slowly, but instead moving fast on a foundation that hasn't quite earned its trust?Because agility was never really about speed. It's about being able to change again and again without the whole thing coming apart — and that depends on groundwork most organizations are tempted to skip.Today we're going to dig into that groundwork — the unglamorous part that decides whether AI actually pays off. Specifically:- Why the same AI investment can compound trust in one company and quietly erode it in another — and what makes the difference.- The tension between personalizing an interface for every individual user and keeping one coherent, recognizable product.- Why building a real data culture is the step nearly everyone skips, and no one can skip for long.To help me discuss this topic, I'd like to welcome, Chris Willis, Chief Design Officer & Futurist at Domo.About Chris WillisChris Willis is Chief Design Officer at Domo, where he brings more than 25 years of design and product leadership to the company's data, analytics, and AI platform. Since joining Domo early in its history, he has played a key role in shaping the platform's design strategy, helping make complex data more accessible and useful for customers across industries. Before Domo, Chris co-founded HOUR Detroit magazine and Footnote.com (now Fold3.com), which was acquired by Ancestry.com, and worked as an award-winning illustrator, journalist, and author. His experience blends design thinking, technology, and emerging trends to drive innovation and build tools that solve real business problems.,Yes,This will be completed shortlyChris Willis on LinkedIn: https://www.linkedin.com/in/cwillis---------- Resources ---------- : https://www.domo.comThe Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://advertalize.com/r/491818c79fb1873fEnjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716baCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.comThe Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company Hosted on Acast. See acast.com/privacy for more information.

What if the biggest barrier to scaling your retail media investment isn't technology, but a fundamental disagreement on what success even looks like?Agility requires not just adopting new tools, but also being willing to challenge the measurement frameworks we've grown accustomed to.Today, we're going to talk about the nuanced world of in-store retail media measurement and why the old rules no longer apply. Specifically, we'll cover:- Why the standard approach to measuring in-store media, often borrowed from digital, is creating friction and stalling budget growth.- How to create a unified measurement language that aligns brands, retailers, and agencies around a common definition of success.- Practical steps to move in-store media from experimental budgets to scalable, repeatable investments grounded in actual product movement.To help me discuss this topic and ISM and IAB's recent report, I'd like to welcome Paul Brenner, SVP, Global Retail Media and Partnerships at In-Store Marketplace (ISM) and Collin Colburn, Vice President, Commerce & Retail Media at IAB) and Collin Colburn, Vice President, Commerce & Retail Media at IAB.About Paul BrennerPaul Brenner is Senior Vice President of Retail Media and Partnerships with 25+ years of leadership in media, entertainment, and ad tech. He has led innovation in audio and broadcast, driving advancements in audience measurement, in-car experiences, and data attribution, and later scaling in-store audio advertising through strategic growth and partnerships. Known for identifying high-impact technology and revenue opportunities, Paul now focuses on evolving the in-store retail media landscape.Paul Brenner on LinkedInAbout Collin ColburnCollin Colburn serves as Vice President, Commerce & Retail Media at IAB where he leads the Commerce Center of Excellence. In this role, he drives innovation, education, and standards across the commerce ecosystem to help brands, retailers, and technology partners deliver better media opportunities, customer experiences, and business outcomes. Prior to IAB, Collin led Growth and Go-To-Market Strategy at Horizon Commerce and spent over a decade at Forrester, where he pioneered the firm's performance marketing and retail media practice. He partnered with B2B and B2C CMOs to advance their marketing strategies, while also expanding Forrester's Fortune 500 client portfolio. Collin's insights have been featured in The Wall Street Journal, The New York Times, Digiday, and MediaPost. A popular industry speaker, Collin has keynoted global industry events in addition to being a quarterly guest on Bloomberg TV.Collin Colburn on LinkedIn---------- Resources ----------In-Store Marketplace (ISM)The Agile Brand podcast is brought to you by TEKsystems.Read the report mentioned in the show.We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save!Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit!Chaser is the only Slack-native project management platform that helps teams turn messages into tracked tasks, automate follow-ups, and maintain team-wide visibility, without adopting another tool. Now integrated with Claude and other GenAI tools. Learn more at trychaser.com and use code AGILEBRAND for a 3-month free trial (normal trial is 14 days).The most influential minds in software, AI, and engineering leadership will be at WeAreDevelopers World Congress North America, September 23-25 in San Jose.Start building your own apps with Replit and get $20 off.Enjoyed the show? Tell us more at and give us a rating so others can find the show.Connect with Greg on LinkedInDon't miss a thing: get the latest episodes, sign up for our newsletter and more.Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology.The Agile Brand is produced by Missing Link. Hosted on Acast. See acast.com/privacy for more information.

What if the biggest screen in the home could be treated less like a billboard and more like a direct response channel?Agility requires moving beyond the "set it and forget it" mindset of traditional media. It means having the data and the tools to react to performance signals in real-time, whether that's on a social feed or a living room screen.Today, we're going to talk about unlocking the full potential of Connected TV. We'll explore how marketers can move beyond treating CTV as a simple awareness play and start leveraging it as a true performance channel, driven by first-party data and connected to a full-funnel measurement strategy.To help me discuss this topic, I'd like to welcome Alison Clark, GTM/Strategy Lead at AdRoll. About Alison ClarkeAlison Clark is the Head of GTM Sales Strategy for AdRoll. She developed her career building and scaling advertising solutions across digital and programmatic, with a focus on driving real results for clients. She is the AdRoll customer's number one champion to inform CTV product priorities that solve your biggest challenges.Alison Clarke on LinkedIn: https://www.linkedin.com/in/alison-clark-7566265/---------- Resources ---------- AdRoll: https://www.adroll.comThe Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://advertalize.com/r/491818c79fb1873fChaser is the only Slack-native project management platform that helps teams turn messages into tracked tasks, automate follow-ups, and maintain team-wide visibility, without adopting another tool. Now integrated with Claude and other GenAI tools. Learn more at trychaser.com and use code AGILEBRAND for a 3-month free trial (normal trial is 14 days).The most influential minds in software, AI, and engineering leadership will be at WeAreDevelopers World Congress North America, September 23-25 in San Jose. Learn more: https://aglbrnd.co/r/60a7299222a7bcf1Start building your own apps with Replit and get $20 off. Learn more: https://aglbrnd.co/r/93531742a7625a20Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716baCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.comThe Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company Hosted on Acast. See acast.com/privacy for more information.

What happens when your e-commerce platform treats your most valuable professional clients like everyday consumers?Agility means looking past a platform's out-of-the-box features and building an experience that reflects how your different customer segments actually do business.This episode is brought to you by The Office of Experience, a design-driven, digital-first, vertically integrated and collaborative agency that believes in the power of ideas and the strength of people. Learn more at www.officeofexperience.comToday, we're talking about the complexity of building a single e-commerce experience for two very different audiences. Specifically, we'll explore:- Balancing the distinct needs of B2B and B2C audiences on a single digital storefront.- Knowing when to lean on an e-commerce platform's native capabilities versus when to invest in custom development to close critical experience gaps.- Integrating physical retail and showroom data, like real-time local inventory, into a seamless digital experience.To help me discuss this topic, I'd like to welcome, Jenna Kennedy, Senior Director, Client Strategy & PMO at Office of Experience and William Webster, General Manager, Guy Gunter Home.Jenna Kennedy on LinkedIn: https://www.linkedin.com/in/jennabkennedy/---------- Resources ----------: https://www.officeofexperience.comThis episode is brought to you by The Office of Experience, a design-driven, digital-first, vertically integrated and collaborative agency that believes in the power of ideas and the strength of people.We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://advertalize.com/r/491818c79fb1873fChaser is the only Slack-native project management platform that helps teams turn messages into tracked tasks, automate follow-ups, and maintain team-wide visibility, without adopting another tool. Now integrated with Claude and other GenAI tools. Learn more at trychaser.com and use code AGILEBRAND for a 3-month free trial (normal trial is 14 days).The most influential minds in software, AI, and engineering leadership will be at WeAreDevelopers World Congress North America, September 23-25 in San Jose. Learn more: https://aglbrnd.co/r/60a7299222a7bcf1Start building your own apps with Replit and get $20 off. Learn more: https://aglbrnd.co/r/93531742a7625a20Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716baCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.comThe Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company Hosted on Acast. See acast.com/privacy for more information.

For about a decade, a customer data platform's job was to be the place your customer data lived. What happens to that job when the most valuable thing a system can do goes beyond remembering and evolves to deciding and acting?Agility, in a category that's been declared dead more than once, isn't chasing whatever the market renames itself this quarter. It's being able to change what your product does without losing the thing your company is actually good at.Today we're going to talk about what it takes to evolve a category from the inside. Specifically:- Why fifteen years of data infrastructure turned out to be an advantage rather than baggage to shed.- What actually changes — in the product and in the company — when a system stops solely storing customer data and starts acting on it.- Where the line sits between a marketer steering an agent and a system running on its own.This conversation also kicks off a four-part series we're running this week with the product team at Treasure AI: four leaders, four vantage points: the vision, the roadmap, the operational reality, and the design.To help me start it off, I'd like to welcome Rafa Flores, Chief Product and Growth Officer at Treasure AI.About Rafael FloresAs a proud immigrant from Honduras, Rafael's journey is rooted in three core values passed down from his family: the power of education, treating everyone with dignity—no matter their background—and lifting up the next generation. Once he was an wide-eyed kid with big dreams, and today, he's living them. He's dedicated his career to scaling SaaS companies from startup spark to high-growth success. At Meltwater, he played a key role in driving product innovation and market readiness that led to a successful IPO. At Datanyze, he led strategic initiatives that culminated in an acquisition by ZoomInfo—boosting their data intelligence footprint. At ARM, he spearheaded innovation in Retail SDK and IoT, opening new frontiers in connected experiences. And at 6sense, he led all automation, data, and AI-powered products, building inclusive teams and solutions that empower GTM leaders to sell smarter. At Treasure Data, he helped orchestrate a landmark $600M acquisition by ARM and secured record-breaking funding for the Customer Data Platform. Now, he's back—leading Treasure Data into a new era of intelligence and automation built for scale. It's more than a comeback; it's a homecoming. This is a team he deeply believes in—brilliant, driven, and purposeful. Beyond tech, he's a devoted father of three and married to a registered nurse whose compassion and strength inspires him every day. My expertise lies in product strategy, CDPs, data privacy, and scaling GTM solutions—from agile startups to Global 2000 enterprises. He's passionate about solving hard problems with technology, driving sustainable growth, and mentoring rising product leaders. As a member of the Forbes Technology Council, he aims to share insights, spark dialogue, and help shape the future of innovation—one conversation, and one leader, at a time.Rafael Flores on LinkedIn---------- Resources ---------- Treasure AIReach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad creditCheck out the Treasure AI Studio sandbox for yourself.Enjoyed the show? Tell us more at and give us a rating so others can find the show.Connect with Greg on LinkedInDon't miss a thing: get the latest episodes, sign up for our newsletter and more.Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology.The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. Hosted on Acast. See acast.com/privacy for more information.