TechVibe Radio

Are you a product manager feeling burnt out, or an entrepreneur struggling to bring your innovative idea to market? In today's competitive business landscape, many professionals feel stuck, unsure how to navigate product development, manage team dynamics, and create value without exhausting themselves.  On this special edition of 10 Minute Tech Talks Over Time, we welcome Heather Miller, Founder of PDRM Consulting, so you can: Learn proven strategies to prevent professional burnout and maintain team productivity Discover how to effectively translate complex business needs across different organizational levels Gain insights into launching and scaling products from an experienced product management expert PDRM Consulting has a two-fold mission to help companies deliver value to their customers. Miller is an experienced professional who, after many years, has discovered best practices to drive value.  Listen now to hear Miller's transformative journey and unlock the secrets to successful product management that can revolutionize your professional approach. This is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

What's the one thing every successful team has in common? Hint: It's not just skill or talent—it's something far deeper that drives motivation and builds culture. As entrepreneurs navigate the post-pandemic world, the challenge of building and maintaining strong, purpose-driven teams has become more critical than ever. Whether you're managing a remote crew or an in-person office, finding a shared sense of purpose can be your key to retaining top talent and driving success. 10 Minute Tech Talks host Jonathan Kersting of the Pittsburgh Technology Council pulls key takeaways from a TEQ Magazine article "The Purpose of Purpose" by Nathan Wadding of the Kindling Culutre Agency. Keep listening to: Discover how having clarity and authenticity in your organization's purpose creates a roadmap for team alignment and culture-building. Learn tangible strategies for involving your team in purpose-building, fostering collaboration, and connecting roles to your mission. Unlock the leadership insights necessary to embed purpose into daily operations, boosting employee engagement and satisfaction. Click play now to uncover actionable insights that will help you build a purpose-driven team and take your company to the next level—in just 10 minutes! This is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

In today's digital age, cybersecurity has become a crucial aspect for businesses across all industries. As cyber threats evolve, so must our strategies to combat them. In evaluating the entire business ecosystem, it's essential to identify your organization's critical functions and potential single points of failure. A comprehensive approach not only involves protecting against breaches but also ensuring you have robust backup systems in place, should an attack occur. In this episode of 10 Miunte Tech Talks, The Pittsburgh Technology Council's Jonathan Kersting highlights his TechVibe Radio interview with Izzy Syring and Robert Ragan of CustosIQ. Custos is one of Pittsburgh's top cyber firms working with companies large and small to deploy custom cyber solutions and strategies that evolve with the company. Keep on listening for insights on phishing as a service and the new twisted threats phishing attacks pose for your company and a simple way to guard against them. If you have more than 10 minutes, listen to the entire interview here for more cyber insights. This is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

 A decade in business is no joke, especially in the world of tech, and it's a milestone that HumoTech founder Josh Caputo and his team are celebrating right now. Over the last 10 years, Pittsburgh-based HumoTech has evolved from making exoskeletons to launching its CapEx system that accelerates the discovery of real world solutions to enhance and augment human mobility. As HumoTech stands on the brink of expanding its market presence, it continues to focus on prosthetic feet first, with plans to extend its technological innovations to other areas of the body. Caputo stopped by the Pittsburgh Technology Council's TechVibe Radio Show for a deep dive interview. Hit Play now for some key takeaways with Josh telling you more about the intricacies of the prosthetics market, how he used small business innovation research funding to build his company, his thoughts on going after his first rounds of outside investment and really just keeping it together after 10 years of building HumoTech. Listen to the entire interview with Caputo here. This is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.  

In today's competitive job market, finding authentic, skilled professionals is more challenging than ever, with rising concerns about deep fake resumes and uncertain hiring landscapes. Entrepreneurs and business leaders need strategic insights to navigate recruitment effectively. In this episode we bring you hightlights from the Pittsburgh Technology Council's TechVibe  interview Jen Frazier of Prequel Solutions. You'll discover: How to identify and avoid fake candidate profiles Insider strategies for recruiting top IT talent Entrepreneurial wisdom from a top-performing recruiter who successfully pivoted careers Following your instincts is easier said than done in the fast-paced world of growing a tech startup, but for Jen it's been the only way to live and led her to taking the helm at Prequel Solutions, one of the Pittsburgh region's top tech staffing firms that's redefining talent acquisition. Hit PLAY now to learn Jen Frazier's proven techniques for building a reliable, high-performing tech team that can transform your business's hiring approach. Listen to Jen's entire TechVibe interview here. This is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

Are you struggling to keep your team aligned and motivated in today's rapidly changing business landscape? In a world where technology evolves at lightning speed and workplace dynamics are constantly shifting, leaders are desperate for strategies to build resilient, high-performing teams that can navigate uncertainty. Lisa Slayton of Tamim Partners and Dominick DeStasio of ForceBuilders stopped by TechVibe Radio for a deep dive on teambuilding. Host Jonathan Kersting brings you three top tips to help you tunr the corner on building an amazing team, including ways to turn chaos into a growth opportunity and how to stay out of your own way. Hit PLAY now some game-changing approaches to building stronger, more effective teams that can thrive in any environment. If you want to nerd out on the entire episode, listen here. The Pittsburgh Technology Council produced this podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.  

Are trade tensions between the U.S. and Canada threatening your business's international success?  In this episode of 10 Minute Tech Talks, host Jonathan Kersting from the Pittsburgh Technology Council excerpts key takeaways from his TechVibe interview with Tom Clark, the Consul General of Canada. They discussed the recent tariff disputes between the US and Canada, emphasizing the importance of maintaining strong trade relationships. Listen to the whole interview here. Or press PLAY now for these three key insights from Tom: 1) How a strong trade relationship between the US and Canada will make North America unstoppable in innovation, tech and commerce. 2) His thoughts on how the tariff dispute can be ended. 3) Why Canada will never be the US's 51st state! Listen now for a little hope on getting past the tariff dispute and getting the US-Canada trade dispute resolved. The Pittsburgh Technology Council produces this podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

Are you drowning in negative energy and feeling like work challenges are crushing your spirit?  In this episode, discover a powerful Native American wisdom that can transform how you handle professional setbacks and maintain your inner strength, no matter how tough things get. For this episode, we welcome Audrey Russo, President and CEO, of the Pittsburgh Technology Council to tell you one little sentence that has changed her life.  Listen and: Learn a simple mental technique to prevent negative situations from controlling your emotional state Understand how to redirect your energy from challenges to personal growth Gain insight into maintaining resilience and positivity in high-stress work environments Hit PLAY now to unlock the secret of protecting your spirit and turning workplace obstacles into opportunities for success. ThePittsburgh Technology Council produces this is a podcast for tech and manufacturing entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

Are you an entrepreneur watching your hard-earned business profits disappear to online copycats? In today's hyper-competitive digital marketplace, protecting your intellectual property isn't just a legal formality—it's the difference between scaling your business and watching it get stolen from under you.  On this episode we welcome back Stanley Ference of Ference and Associates to help you: Learn how to proactively shield your innovations from global knockoff artists Discover strategic methods to enforce your IP rights in the complex online selling landscape Understand the critical steps to safeguard your brand's unique value before competitors strike Hit PLAY now to arm yourself with expert insights that could save your business thousands in potential lost revenue. Produced by the Pittsburgh Technology Council, this is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

What if every person you meet today could be the key to your future success?  It is easy to get stuck in the blocking and tackling of growing your business.  Learn how genuine human connections and humble persistence can transform your professional journey and business. On this episode, the Pittsburgh Technology Council's Jonathan Kersting welcomes Kim Ford of Rise Pittsburgh, a commercial real estate firm, to give you her secrets to finding success. Sometimes, the simplest of things make all of the difference! Listen to: Discover how to value every interaction, regardless of someone's current position Learn the power of going beyond minimum expectations in your career Understand how asking for help can open unexpected opportunities Hit play now to unlock the life-changing wisdom of turning small moments into massive career breakthroughs. Read more about kim here. Produced bu the Pittsburgh Technology Council, this is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.  

Are you ready to discover why your business might become obsolete if you're not embracing agile methodologies in the AI era? In today's rapidly changing technological landscape, companies are struggling to stay competitive, adapt quickly, and efficiently develop products that meet market demands.  We welcome Christopher Ruch of Agile Rising so you can: Learn how to restructure your organization for maximum innovation and efficiency Understand the evolution of agile beyond daily stand-ups and sprint meetings Discover how to leverage organizational design to unlock your team's full potential Hit PLAY now to transform your business approach and get ahead of the technological curve with expert insights from Christopher. Produced by the Pittsburgh Technology Council, this is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

Are you struggling to rebuild team connection in a post-pandemic workplace? As tech entrepreneurs navigate the complex landscape of returning to office (RTO), this episode reveals critical insights into transforming workplace culture beyond physical location, addressing the emotional and strategic challenges of modern team dynamics. Host Jonathan Kersting of the Pittsburgh Technology Council walks you through the Kindling Agency's TEQ Magazine article Return to Office so you can: Discover how to create meaningful employee connections in flexible work environments Learn strategic approaches to motivate and engage your team across different work models Understand the deeper cultural implications of your return-to-office decisions Hit the gorgeous PLAY button now to unlock the secret strategies that will revolutionize your company's culture and employee satisfaction. Produced by the Pittsburgh Technology Council, this is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

Are Chinese e-commerce sites about to lose their unfair pricing advantage in the U.S. market? If you're an entrepreneur struggling to compete with ultra-cheap imports from China, this episode reveals a game-changing policy shift that could level the playing field for American businesses. We welcome back our resident tariff and De Minimis Exception expert Stanley Ference of Ference and Associates to keep you up to date on these fast-moving changes that could make or break your company. Listen to: Discover how new tariff regulations will make imported goods from China significantly more expensive Learn strategic ways to outcompete international e-commerce platforms Understand the hidden implications of recent executive orders on global trade Hit the beautiful PLAY button now to unlock the insider knowledge that could transform your business strategy and give you a competitive edge in the global marketplace. Produced by the Pittsburgh Technology Council, this is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

Are Trump's tariffs about to derail your tech startup's dreams before they even take flight? Tech entrepreneurs face unprecedented challenges with rising import costs, investor uncertainty, and global supply chain disruptions that could make or break your company's future. Host Jonathan Kersting of the Pittsburgh Technology Council tapped his network of industry experts for some key insights: Discover how tariffs impact hardware startup manufacturing and scaling strategies Learn insider insights on maintaining investor confidence during trade tensions Uncover strategic pivots to protect your startup's growth and valuation Listen now to arm yourself with critical knowledge that could save your tech venture from potential tariff-induced collapse. Produced by the Pittsburgh Technology Council, this is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

Are Chinese e-commerce sites about to lose their unfair pricing advantage in the U.S. market?  If you're an entrepreneur struggling to compete with ultra-cheap imports from China, this episode reveals a game-changing policy shift that could level the playing field for American businesses. This episode welcomes Stanley Ference of Fernece and Associates, a boutique IP law firm in Pittsburgh, to talk about the executive order President Trump signed on April 2 eliminating the De Minimis Exception. Everyone's talking about the sweeping tarrifs, but this could level the playing field for American entrepreneurs competing against Chinese imports. Hit PLAY to: Understand the behind-the-scenes details of the De Minimis Exception that most media outlets are overlooking Discover how this regulation will make imported goods from China significantly more expensive Learn how U.S. entrepreneurs can leverage this policy change to gain a competitive edge Listen now to uncover the strategic insights that could transform your business's competitive strategy in the global marketplace. Produced by the Pittsburgh Technology Council, this is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

Have tariffs from the Trump administration put your business on the edge? In today's ever-changing market landscape, the introduction of new tariffs poses both a challenge and an opportunity for tech entrepreneurs. If you're feeling the pressure and uncertainty these changes bring, you're not alone. This episode zeroes in on how technology entrepreneurs can navigate these rough waters without capsizing their businesses. Valuable Takeaways Strategic Supply Chain Diversification: Discover how diversifying your supply chains can mitigate risks associated with tariffs and contribute to business sustainability. Dynamic Pricing and Customer Loyalty: Learn the art of strategic pricing and maintaining transparent communication with your customers to enhance loyalty even when prices fluctuate. Operational Optimization for Cost Reduction: Uncover key strategies to streamline operations, reduce waste, and negotiate better terms with vendors to absorb and offset the impact of increased costs. Unlock Your Business's Full Potential Today Don't let market uncertainty dictate your business's future. Play this episode of "10 Minute Tech Talks" to equip yourself with actionable insights and strategies to confidently navigate through the tariffs and secure your business's growth. Produced by the Pittsburgh Technology Council, this is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

Are you leaving your startup's digital fortress wide open to cyber threats?  In today's rapidly evolving tech landscape, entrepreneurs are unknowingly exposing their businesses to devastating cyber risks that could destroy years of hard work with a single vulnerability. 10 Minute Tech Talks welcomes cybersecurity expert and Founder of Echelon Risk + Cyber in Pittsburgh Dan Desko to bring you some top insights to not fail. Listen and: Learn how to identify and patch critical security gaps in your source code before hackers exploit them Discover why cloud platforms aren't automatically secure and how to properly protect your digital infrastructure Understand the importance of continuous, professional cybersecurity monitoring for your tech startup Hit the glowing PLAY button now to arm yourself with expert cybersecurity strategies that could save your startup from a potentially catastrophic digital breach. Produced by the Pittsburgh Technology Council, this is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

Are you exploring going global with your business, but don't the best way to really start? In this super-fast episode of 10 Minute Tech Talks, Host Jonathan Kersting of the Pittsburgh Technology Council walks you three three quick steps as you prepare to take your business overseas or across the border. He cites key info from the U.S. Commercial Services' latest article article in TEQ Magazine that provides a step-by-step guide for the tech entrepreneur looking to go global. Hit that awesome PLAY button and read the entire article right here for full details. Produced by the Pittsburgh Technology Council, this is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.  

Are you an entrepreneur burning through cash without a clear financial roadmap? Most startup founders struggle to secure the right amount of funding, often sabotaging their own success by either asking for too little or overvaluing their company. This episode reveals the critical strategies for navigating startup financing that can make or break your business.  In this episode, we welcome Audrey Russo, President and CEO of the Pittsburgh Technology Council, so tech entreprenerus like you can: Learn how to create realistic financial models that attract serious investors Understand the emotional pitfalls that cloud financial decision-making Discover how to build a support network that guides your funding strategy Hit the super-fancy PLAY button now to unlock the financial wisdom that could save your startup thousands and position you for sustainable growth. Produced by the Pittsburgh Technology Council, this is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

Are you building a product that nobody wants, thinking "if I build it, they will come"? Most entrepreneurs waste years and resources developing solutions that fail to solve real market problems, leading to startup failure! Host Jonathan Kersting of the Pittsburgh Technology Council details a new article from Tech Entrepreneur Chris Allison, who scaled Tollgrade to a $2 Billion valuation, about the true path to entrepreneurial success. Learn how to identify genuine customer pain points before building your product Discover the critical financial metrics that make B2B solutions attractive Understand how continuous customer feedback drives successful product development Listen now to hear Chris Allison's proven strategies that can save your startup from becoming another entrepreneurial cautionary tale. Read the entire article here. Produced by the Pittsburgh Technology Council, this is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

Are you risking your million-dollar invention by using ChatGPT to draft your patent application? In today's rapidly evolving AI landscape, entrepreneurs and inventors are seeking cost-effective ways to protect their intellectual property, but using public AI tools could unknowingly expose your groundbreaking ideas to potential legal and security risks. In this episode, we welcome Jodie Spade a lawyer/engineer at Ference and Associates with top insights on using and not using AI to secure your IP. Listen and: Discover the hidden dangers of using AI for patent drafting that could invalidate your intellectual property rights Learn insider strategies from a patent attorney with engineering expertise on navigating AI-assisted innovation Understand how to leverage AI technology while maintaining the critical legal protections for your inventions Hit that pretty PLAY button to learn how to safeguard your intellectual property and avoid costly mistakes in the AI-driven innovation ecosystem. Produced by the Pittsburgh Technology Council, this is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

2025 is proving to be a complex and tricky year for tech entrepreneurs looking to leverage technology trends to boos their ventures.  In this episode of 10 Minute Tech Talks, Jonathan Kersting from the Pittsburgh Technology Council looks at new tech trends to navigate the disruptions xand complexities of 2025. Drawing from PWC's article 'Next in Tech 2025,' Kersting highlights three focus areas: Reinvention of business models through generative AI and IoT  Prioritizing data organization and operational efficiencies, and  Overcoming regulatory challenges through strategic partnerships  Key takeaways for tech entrepreneurs include embracing emerging technologies, developing data monetization and AI governance strategies, and forming strategic partnerships. Produced by the Pittsburgh Technology Council, this is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

Are you risking your startup's future by chasing dollars without understanding the true cost of investor relationships? Many entrepreneurs get excited about securing funding, but few realize that taking the wrong investment can derail their vision, control, and company trajectory.  For this episode of 10 Minute Tech Talks, we welcome Pittsburgh Technology Council President and CEO Audrey Russo to help tech entrepreneurs like you: Learn how to identify investors who bring strategic value beyond money Discover techniques to protect your startup's autonomy during fundraising Understand the critical questions to ask before accepting investment capital Hit "PLAY" now to save yourself from potential investor nightmares and set your startup on the path to sustainable success. You don't have to fail whil funding your startup Produced by the Pittsburgh Technology Council, this is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

Are you tired of your content getting lost in the AI-driven digital landscape? I: In today's rapidly evolving digital world, understanding how to optimize your content for AI platforms is crucial for staying visible and relevant to your target audience. In this episode, we welcome Patrick Schober, Founder of Poetica Marketing, to detail Generative Engine Optimization (GEO). Think of it as the wild sibling of Search Engine Optimization that can bring high-value traffic to your website. Hit play to: Learn the key strategies to make your content AI-friendly Discover how to build authority and credibility in AI-generated search results Understand the critical differences between traditional SEO and the new GEO approach Unlock the secrets of ranking high in AI-generated content and transform your digital visibility! This is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

Are foreign sellers secretly undermining your online business and stealing your market share? In today's rapidly changing e-commerce landscape, entrepreneurs face unprecedented challenges from international competitors who can flood the market with cheaper knockoff products, potentially decimating your hard-earned business revenue. In this episode of 10 Minute Tech Talks we welcome Pittsburgh's top IP Lawyer Stanley Ference of Ference and Associates so you can: Discover how recent Trump trade policies could level the playing field for US-based businesses Learn insider strategies to protect your intellectual property in the global online marketplace Understand how Trump's executive orders and tariffs are reshaping international e-commerce competition Listen now to arm yourself with critical insights that could save your business thousands in potential lost revenue and protect your entrepreneurial dreams from international market predators. Produced by the Pittsburgh Technology Council, this is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

Are you a tech entrepreneur struggling to stay competitive in an increasingly automated world? This episode explores how AI is transforming business operations and the key strategies you need to avoid being left behind.  Jonathan Kersting from the Pittsburgh Technology Council discusses the importance of AI in business to avoid failure as he highlights a recent TEQ magazine article by Birinder Singh of Auxiliobits arguing that AI is revolutionizing industries by automating tasks, enhancing efficiency, and requiring businesses to adapt quickly. Key takeaways for tech entrepreneurs include adopting AI early, focusing on AI-augmented workflows, and prioritizing continuous learning and re-skilling. He emphasizes that companies must integrate AI to stay competitive, as those who do will gain a market edge. Next week, Kersting will host Audrey Russo, CEO of the Pittsburgh Technology Council, to discuss raising money for tech startups. Produced by the Pittsburgh Technology Council, this is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

Are you an entrepreneur struggling to successfully implement AI in your business?  As an entrepreneur, you can't afford to be part of the 85% of AI projects that fail to deploy. This episode of 10 Minute Tech Talks welcome Bill Elm, Founder of Resilient Cognitive Solutions (RCS) in Pittsburgh, to provide crucial insights on how to avoid common pitfalls and ensure your AI implementation is a success. Elm and his team at RCS work on the bleeding edge of AI everyday to develop solutions for complex decision environments. By listening to this episode, you will learn: How to think beyond just the AI engine and build the complete "race car" for success. The importance of focusing on user needs and decision-making requirements when integrating AI. A unique "brittleness audit" approach that can help detect hidden issues early on. Press play now to discover the key steps that will put your AI project in the successful 15%. Produced by the Pittsburgh Technology Council, this is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

In this episode of 10 Minute Tech Talks, host Jonathan Kersting of the Pittsburgh Technology Council delves into how tech companies can avoid failure, focusing on the importance of self-awareness in entrepreneurship.    Special guest Jennifer Honig, founder of Techstra Solutions, shares her journey of discovering her authentic self and leveraging that self-awareness for business success. With her 13 years of experience in building one of Pittsburgh's top technology consultancies, Jennifer provides insights into differentiating yourself, avoiding the trap of chasing money, and the significance of surrounding yourself with the right people.   Learn actionable strategies to discover your true north and build a company that aligns with your values. Don't miss out on these valuable lessons to fuel your entrepreneurial ambitions.   Produced by the Pittsburgh Technology Council, this is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

Is chatbot optimization ready to become the new search engine optimization? In this episode of '10 Minute Tech Talks,' Jonathan Kersting from the Pittsburgh Technology Council discusses how tech entrepreneurs can avoid failure by diving into chatbot optimization. He highlights Dave Nelsen, a seasoned Pittsburgh entrepreneur and tech innovator, who draws parallels between early SEO and today's AI-driven chatbot landscape. Nelsen's latest article in TEQ magazine reveals how businesses can gain a competitive edge by optimizing for chatbots, emphasizing the importance of detailed, structured content. Kersting summarizes three key takeaways: chatbot optimization as the new SEO, the need for deep content, and the evolving nature of digital interaction. Listen, learn, have some fun, don't fail! Produced by the Pittsburgh Technology Council, this is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

Are you an entrepreneur struggling to create effective video content that doesn't diminish your brand? As a business owner, you know the power of video marketing, but creating high-quality, engaging videos can be a challenge. This episode welcomes Christopher Evans of PMI Digital to provide practical advice to help you overcome common video production pitfalls and create content that resonates with your audience In this episode, you'll learn: How to focus on the benefits, not just the features, when creating video content Strategies for getting honest feedback on your video ideas before investing time and resources Tips for incorporating video marketing into your fundraising efforts Listen to this episode now to discover proven techniques for producing impactful video content that elevates your brand and drives results. Produced by the Pittsburgh Technology Council, this is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

Are you leveraging AI as a strategic asset, or are you falling behind in the race for innovation? AI is reshaping business models and operations, but many tech entrepreneurs struggle to integrate it effectively. If you want to scale faster, boost productivity, and stay ahead of the competition, understanding AI's role in your core strategy is critical. Host Jonathan Kersting details a PWC's "In the Age of AI" insight article to help you to quickly: Discover why AI should be embedded in your business strategy, not treated as an add-on. Learn how to implement strong AI governance to unlock its full potential and mitigate risks. Explore sustainable AI practices that align with global goals while optimizing efficiency. Don't miss these game-changing insights—hit play now and learn how to harness AI for long-term success! Produced by the Pittsburgh Technology Council,this is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

What is the one piece of advice a successful tech entrepreneur would give to founders struggling to grow their startups? As an aspiring entrepreneur, you're likely facing challenges in building your business and connecting with customers. Hearing from an experienced tech founder like Chris Allison who scaled Tollgrade Communications to a $2 billion market cap could provide invaluable insights to help you overcome these obstacles. You're in luck, because Chris joins us in this episode, and you'll learn: The importance of maintaining direct customer contact and understanding their needs, even as your company grows. Why embracing the "mundane" tasks and using common sense are critical to building a successful business. Practical tips for creating and sticking to a disciplined business planning process. Press play now to discover the key advice that could propel your startup to new heights. Produced by the Pittsburgh Technology Council, this is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

In this episode of 10 Minute Tech Talks, Jonathan Kersting from the Pittsburgh Technology Council discusses the critical ways tech entrepreneurs can avoid cyber failures. He highlights the increasing sophistication and frequency of cyber-attacks, referencing Comcast Business Security's latest threat report which observes a dramatic rise in phishing, ransomware, and public application exploitation. Key insights include the dominance of phishing as an initial attack method, the prevalence of credential dumping incidents, and the importance of a proactive, integrated approach to cybersecurity. Listen in for practical advice and expert insights meant to keep you from falling victim to cyber threats. Produced by the Pittsburgh Technology Council, this is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

Are you ready to unlock the power of being a 'Girl Boss' in the tech industry?  Discover how embracing your identity can be your greatest asset, not a barrier, in a male-dominated field.  Learn to leverage your unique strengths, build a supportive team, and create a legacy of mentoring future leaders. Explore these game-changing insights with Techstra Solutions Founder and CEO Jennifer Honig on this episode of 10 Minute Tech Talk today! Produced by the Pittsburgh Technology Council, this is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

Are you a tech entrepreneur struggling to scale your venture and avoid the pitfalls of failure? In this episode, you'll discover key strategies to navigate the evolving tech landscape under the "Trump 2.0" era, including managing AI regulation, adapting to global trade impacts, and leveraging market openings for your brand. Host Jonathan Kersting details' Carlos Tribino's "Marketing in the Trump 2.0 Era" article in TEQ magazine so you can learn how to: Accelerate AI development while maintaining ethical considerations and public trust. Emphasize product quality and innovation to retain customer loyalty amid rising costs. Craft a nuanced brand positioning to resonate across a divided consumer base. Listen now to gain the insights you need to thrive as a tech entrepreneur in the changing market dynamics ahead. Read the entire article here. Produced by the Pittsburgh Technology Council, this is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

Are you an entrepreneur struggling to determine the right valuation for your startup? This episode has the insights you need. As a founder, properly valuing your company is crucial for securing investment, managing growth, and achieving your goals. But it's a complex challenge with many pitfalls. In this episode, we welcome Pittsburgh Technology Council CEO Audrey Russo to help you: Understand the key factors that drive startup valuations, from intellectual property to market dynamics. Learn how to avoid common biases and mistakes that lead to inflated valuations. Discover strategies for positioning your company's worth to attract the right investors. Listen now to get expert advice that will help you confidently value your startup and take it to new heights. Produced by the Pittsburgh Technology Council, this is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

 Are you a tech entrepreneur looking to stay competitive in the rapidly evolving market? In this episode, you'll discover the key tech trends and innovations from CES 2025 that can help you future-proof your business and gain a competitive edge. Host Jonathan Kersting of the Pittsburgh Technology Council was on the ground at the world's largest tech and innovation show bringing you back some key insights: Understand how to leverage AI technology to develop innovative and efficient solutions. Explore the new frontiers of wearable tech and how to create unique value propositions in health and wellness. Identify opportunities in display technology for VR, AR, and digital signage to elevate your products. Press PLAY now to uncover the insights that will propel your tech business forward. This is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

Are you struggling to navigate the rapidly evolving AI landscape and ensure your business is leveraging this technology responsibly? As an entrepreneur or business leader, it's critical to understand the importance of trust and verification when implementing AI solutions. Failing to do so can lead to disastrous consequences for your organization. We welcome Larry Gioia with PWC's Emerging Tech R&D | Technology & Innovation to tell you how: Why verifying the source and intent of AI tools and platforms is essential before implementation How to rethink your testing strategies to ensure AI outputs align with your organization's goals and thresholds Practical tips for using AI as a strategic tool to augment your team's capabilities and drive innovation Hit that PLAY button now to gain the insights you need to leverage AI responsibly and position your business for success. Produced by the Pittsburgh Technology Council, this is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

Are you an entrepreneur looking for the newest tech trends to scale your business? Discover the transformative power of synthetic reality and how it can unlock new avenues for learning, training, and customer engagement. As a tech entrepreneur, you're constantly seeking innovative ways to grow your business and stay ahead of the curve. This episode explores the convergence of AI, avatars, and media, ushering in a new era of authentic, scalable digital experiences that could revolutionize your approach.  Understand how synthetic reality can create innovative, scalable content and communication solutions for your business. Learn how to prioritize trust and transparency when leveraging powerful AI-powered tools. Discover emerging trends and opportunities in the rapidly evolving synthetic reality landscape to position your business for success. Listen now to gain the insights you need to leverage synthetic reality and propel your tech business to new heights. 10 Minute Tech Talks is produced by the Pittsburgh Technology Council for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

Are you struggling to build a high-performing team for your business? As an entrepreneur or business leader, you know that assembling the right team is crucial for success. This episode dives deep into the proven framework for developing cohesive, productive teams. We welcome Jennifer Honig, founder of Techstra Solutions, to discuss: The three essential stages of team development and how to navigate them effectively Strategies for addressing underperforming team members and making tough decisions Insights on fostering an environment that enables your team to thrive Press play now to discover the secrets to building a rockstar team that drives your business forward. Produced by the Pittsburgh Technology Council, this is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

Are you a tech entrepreneur struggling to avoid the pitfalls that cause tech companies to fail? As a tech entrepreneur, you're constantly navigating the challenges of building a successful business. This episode, host Jonathan Kersting of the Pittsburgh Technology Council explores crucial insights from PwC's 2025 AI Business Predictions that can help you strategically leverage AI to drive innovation, boost productivity, and ensure responsible growth. Listen and discover: Why full integration of AI into your core business strategy is essential for progress How AI agents can effectively double your workforce and transform how work gets done The importance of responsible AI deployment to unlock AI's full potential while maintaining ethical standards Tune in now to learn actionable strategies that will position your tech venture for long-term success in the AI-driven future. Read the article here. Produced by the Pittsburgh Technology Coiuncil, this is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

Are you an entrepreneur struggling to avoid the common pitfalls that trip up so many startups? As a founder, you know the path to building a successful business is full of challenges. Avoiding critical missteps can mean the difference between thriving and failing.  In this episode, you'll discover: How to validate your market and ensure you're solving a real problem Strategies to accurately forecast your financial needs and avoid running out of runway Techniques to stay focused on your core objectives while being open to necessary pivots Press play now to learn Pittsburgh Technology Council CEO Audrey Russo's top tips for steering clear of the top entrepreneurial traps. Produced by the Pittsburgh Technology Council, this is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

Have you ever considered reaching out to someone influential in your field but felt too intimidated to make the move? For many entrepreneurs and business owners, the fear of reaching high can often deter potential opportunities that might drastically change their business landscape. This episode dives into the thrilling story of an Digital Fix Founder Cary Hill who took a leap of faith by contacting Apple CEO Tim Cook and the incredible outcome that followed. Discover the power of professional courage and how it can open doors you never thought possible. Understand the importance of standing up for your business and effectively communicating your value to top industry leaders. Learn key takeaways about seizing opportunities and how they can fundamentally enhance your business capabilities.   Listen now to find out how one email can potentially alter the course of your business forever! Produced by the Pittsburgh Technology Council, this is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

What does it really take to be an tech entrepreneur, and how do you balance ambition with preparation for the tough road ahead? This episode explores the wisdom of Mike Vertolli, founder of ComTec Systems, who shares insights from decades of entrepreneurial experience. From making metrics-based decisions to understanding the sacrifices required, he offers a roadmap for aspiring entrepreneurs looking to thrive in a competitive world. Learn why defining your "why" is critical to entrepreneurial success. Discover how to base decisions on data instead of emotions. Gain inspiration from Mike's mentorship stories that highlight the power of paying it forward. Listen now to hear Mike's advice and learn how to navigate the challenges of entrepreneurship with clarity and resilience. Produced by the Pittsburgh Technology Council, this is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

How do you compete with a tech giant like Google and avoid becoming a marketing cautionary tale? This episode dissects Microsoft Bing's infamous "Bing and Decide" campaign and reveals how marketing missteps—like lacking clear differentiation and misjudging audience needs—can derail even the biggest brands. Learn the dangers of self-declared branding and how it alienates consumers. Understand why audience-first messaging is critical to building trust and engagement. Discover actionable tips to ensure your marketing aligns with your product's unique value. Hit PLAY to hear Kevin Meany of 9Rooftops uncover Bing's branding blunders and share lessons to strengthen your marketing strategy. Produced by the Pittsburgh Technology Council, this is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

What if AI could transform your cybersecurity, marketing, and social media strategies all at once? As businesses increasingly adopt AI, understanding its potential and limitations is crucial for entrepreneurs looking to stay competitive. In this episode, we explore groundbreaking AI trends set to dominate 2025, from enhancing digital security to driving hyper-personalized marketing and even creating virtual influencers. Learn how AI-powered tools can detect vulnerabilities and fortify your cybersecurity strategy. Discover how AI personalization can revolutionize marketing and customer engagement. Understand the role of virtual influencers and real-time engagement in transforming social media landscapes. Listen now to uncover how these AI trends can position your business for future success! Read the entire article here. Produced by the Pittsburgh Technology Council, this is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

Have you ever wondered why raising money for your tech startup feels like stepping into the ring of a high-stakes competition? In the rapidly evolving tech landscape, securing funding is a monumental challenge that stands between many entrepreneurs and their dreams. This episode, featuring Audrey Russo, President and CEO of the Pittsburgh Technology Council, dives deep into the world of fundraising, shedding light on common pitfalls and empowering strategies for emerging tech entrepreneurs. Learn the art of effectively asking for investment, understanding what investors are truly looking for. Discover how to articulate your vision and the use of funds in a way that excites prospects and closes the deal. Gain insight into common fundraising pitfalls and how to sidestep them, ensuring your venture doesn't fall at the first financial hurdle. Listen to this essential episode now and arm yourself with the knowledge to turn your fundraising efforts from a battle into a victory. Produced by the Pittsburgh Technology Council, this is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

What if your tech startup could plug into the next big trend that's reshaping digital consumer behavior? Super apps are transforming how consumers interact with technology by combining multiple services—like payments, e-commerce, and streaming—into a single platform. This Wednesday Wake Up episode explores how entrepreneurs can leverage this trend to build stronger customer relationships, expand market reach, and increase revenue streams. Learn how super apps meet the growing demand for seamless, all-in-one user experiences. Discover strategies for tapping into this trend to expand your product's reach and lifetime value. Understand the importance of building ecosystems through partnerships to create loyal, engaged customers. Tune in now to uncover how super apps can be a game-changing opportunity for your tech business! Check out the Upsilon article here. Produced by the Pittsburgh Technology Council, this is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

Why did Apple's Newton—one of the first personal digital assistants—fail, while later innovations like the iPhone and even the Blackberry soared? Even tech giants make mistakes, and the story of the Newton offers powerful lessons for any entrepreneur developing disruptive technology. Kevin Meany, CEO of 9 Rooftops, joins this episode to explore how over-ambition, product timing, and customer needs play crucial roles in determining a product's success or failure. Hit play and: Discover the risks of releasing tech before it's truly ready for the market. Understand the importance of timing and need-based innovation. Learn how to handle setbacks and use failures to fuel future success. Tune in to gain insights from marketing expert Kevin Meany and learn how to avoid the missteps that cost Apple millions on the Newton​. Produced by the Pittsburgh Technology Council, this is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

Are you ready for synthetic reality to take your business to a new level? In our never-ending search to find tech to help your company grow fast, at the Pittsburgh Technology Council, we partner with PWC as our go-to source for all things AI. Its latest article Synthetic Reality for Business and Media explores the burgeoning growth of synthetic reality, driven primarily by advancements in AI technologies. Host Jonathan Kersting explores three takeaways every entrepreneur should consider. Listen for insights on Rapid Integration and Scalability; Ethical and Security Implications; and Enhanced Customer Experience and Operational Efficiency. If you're looking to fully nerd out after giving this Wednesday Wake Up episode a listen, read the entire article here. Produced by the Pittsburgh Technology Council, this is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

Why do so many promising tech startups stumble when it comes to raising capital? For new tech founders, securing funding is often the difference between success and failure. In this episode, Audrey Russo of the Pittsburgh Technology Council shares insights from her years in tech, revealing the key mistakes entrepreneurs make when seeking investment—and how to avoid them. Learn why bootstrapping can help you better understand your customer and strengthen your business. Discover why understanding investor risk tolerance is essential before accepting funding. Hear Audrey's advice on the importance of financial transparency with potential investors. Listen to gain invaluable insights as you're ready to raise capital. Produced by the Pittsburgh Technology Council, this is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.