Podcasts about feed your brand

What's the secret to getting found online? It feels like playing two different games, doesn't it? On one side, you've got the vast world of YouTube, a visual powerhouse driven by algorithmic mystery. On the other, the intimate, audio-focused landscape of podcasts, where connection and consistency reign supreme. So, what truly works for discoverability? Are the rules the same, or are we navigating entirely different universes?Today on Feed Your Brand, Fran Asaro joins hosts Tom Hazzard and Tracy Hazzard as they decode the often-confusing world of online optimization. Fran is a YouTube mentor, partner, and strategist. Tune in as they pit YouTube's rapid-fire search engine against podcasting's loyal listener base, while asking the big questions: What truly captures attention, and what keeps it? Is it all about trending topics and rapid-fire content, or is there a quieter power in consistent, evergreen material? From the critical role of audio to the surprising truth about 'views' versus 'listens,' we're dissecting the core elements that make your content pop. Get ready to uncover the fundamental differences and unexpected commonalities that will reshape your strategy for both platforms.Don't miss any tips or tools! Join the experts at Podcasters United LIVE every Wednesday at Noon PST. PODCASTERS UNITED MISSION - Uniting independent podcasters in order to create more power amplification! By uniting, we make sure every voice is heard, even without big network marketing dollars. Podcasters United empowers podcast hosts to grow by providing the necessary tools, tips, tactics, and resources to promote, amplify, and collective bargain for publicity and monetization opportunities. Through unification, we leverage our collective force to level the playing field with networks that can outspend any individual independent podcaster. And, thanks to our generous sponsors, we provide it without any union dues! Join the movement created by podcasters, for podcasters, about podcasters — FREE to Podcasters! Join us at https://podcastersunited.org/__________________Wish you could get expert podcast tips like this every week for FREE? You can!But let's be real, if you're serious about podcasting, you NEED to actually show up at our next LIVE expert session where we drop knowledge bombs about what you won't hear anywhere else. The truth about what it takes to produce, market and monetize your podcastWHEN: every Wednesday at Noon PT | 1pm MT | 2pm CT | 3pm ETThis isn't some fluffy, surface-level chat meant to sell you something. We're diving deep into the tips, tools and tactics to help you play as a free agent in the big league of podcasting with the big kids.Skip this live stream and you'll be missing out on crucial insights that could make or break your podcasting journey.Set a reminder NOW: https://podcastersunited.org/eventsWhile you are at it, subscribe to our FREE weekly newsletter to get alerted to the weekly LIVE topic and get proven and useful podcasting tips, news and resources, customized just for you. https://podcastersunited.org/join-us/You get a newsletter! You get a different newsletter! And you get your own newsletter too!

In a world clamoring for attention, how do you ensure your non-profit's vital message breaks through? Welcome to Feed Your Brand! This week, Tom Hazzard and Tracy Hazzard explore the compelling answer: nonprofit podcasts. They delve into why this medium is uniquely positioned to foster deep connections, build trust, and ultimately amplify your cause to those who need to hear it most. Get ready to discover how to turn listeners into advocates and fuel your mission with the power of audio.

Are you a self-published author tired of your book launch falling flat? It's easy to publish, but cutting through the noise to find your readers is the real challenge. In this episode of Feed Your Brand, Tom Hazzard and Tracy Hazzard tackle that head-on! Join Tom and Tracy as they dive into "The Self-Published Author's Guide to Podcast Book Marketing" with expert Juliet Clark, and discover how to tap into the huge opportunity of podcasting to build your author platform and create a buzz that actually sells books. We'll explore actionable strategies, from repurposing podcast content to crafting companion podcasts, to help you finally connect with your ideal audience and transform those crickets into a crowd.

Feeling stuck with YouTube Shorts? Wondering how podcasters can use them to explode their reach—without burning out?In this episode of Feed Your Brand, Tom Hazzard and Tracy Hazzard are joined by returning guest and YouTube expert Fran Asaro, founder of the Senior Tuber Community and president of Thrive Anyway. Together, they dive into the world of YouTube Shorts and how podcasters can use bite-sized content to spark big results. From mastering frequency to strategic hooks and smart cross-promotion, Fran shares real-world tactics that help creators grow their audience, boost engagement, and keep content creation sustainable. Whether you're new to YouTube or looking to make your shorts work harder for you, this episode is packed with actionable advice you won't want to miss.

Tax season is over, and if you're a business owner or entrepreneur, hopefully, you got a refund. But if not, maybe it's time to reconsider how you run your business. In this episode of Feed Your Brand, Tom Hazzard and Tracy Hazzard share their journey from relying on a CPA to taking control of their taxes, and how they reinvested their refund into upgrading our podcast gear. They discuss the importance of quality equipment, the impact of tariffs on prices, and why now might be the best time to invest in your podcast's future. Plus, they provide links to our recommended gear and share tips on how to get the most out of your investments.​ Tune in to learn how to make the most of your tax refund and take your podcast to the next level.

Are your social media posts falling flat—even though you're checking all the boxes? It might not be your message… it might be your format. In this must-listen episode of Feed Your Brand, Tom Hazzard and Tracy Hazzard unveil the 2025 Podcast Social Media Size Blueprint—and trust us, it's so much more than just pixels and post dimensions. Tracy dives into three game-changing principles that cut through the noise of algorithm shifts, AI overload, and content fatigue: Keep it simple. Keep it human. Keep it unfiltered.Whether you're a podcaster trying to grow your audience or a business owner tired of chasing trends that don't deliver, this episode will help you stop guessing—and start connecting. Ready to build a social media presence that actually works in 2025? Hit play now, and don't forget to grab the free downloadable blueprint at podcastersunited.org.Don't miss any tips or tools! Join the experts at Podcasters United LIVE every Wednesday at Noon PST. PODCASTERS UNITED MISSION - Uniting independent podcasters in order to create more power amplification! By uniting, we make sure every voice is heard, even without big network marketing dollars. Podcasters United empowers podcast hosts to grow by providing the necessary tools, tips, tactics, and resources to promote, amplify, and collective bargain for publicity and monetization opportunities. Through unification, we leverage our collective force to level the playing field with networks that can outspend any individual independent podcaster. And, thanks to our generous sponsors, we provide it without any union dues! Join the movement created by podcasters, for podcasters, about podcasters — FREE to Podcasters! Join us at https://podcastersunited.org/__________________Wish you could get expert podcast tips like this every week for FREE? You can!But let's be real, if you're serious about podcasting, you NEED to actually show up at our next LIVE expert session where we drop knowledge bombs about what you won't hear anywhere else. The truth about what it takes to produce, market and monetize your podcastWHEN: every Wednesday at Noon PT | 1pm MT | 2pm CT | 3pm ETThis isn't some fluffy, surface-level chat meant to sell you something. We're diving deep into the tips, tools and tactics to help you play as a free agent in the big league of podcasting with the big kids.Skip this live stream and you'll be missing out on crucial insights that could make or break your podcasting journey.Set a reminder NOW: https://podcastersunited.org/eventsWhile you are at it, subscribe to our FREE weekly newsletter to get alerted to the weekly LIVE topic and get proven and useful podcasting tips, news and resources, customized just for you. https://podcastersunited.org/join-us/You get a newsletter! You get a different newsletter! And you get your own newsletter too!

Are you unintentionally killing your podcast with scripts? Join us on Feed Your Brand as Tom Hazzard and Tracy Hazzard reveal why scripting your show could be your biggest mistake. From awkward deliveries to losing your authentic voice, they share real examples—including insights from professional comedians and podcasters—who struggled to keep their shows genuine. You'll learn why leading with the ‘why' is the key to captivating listeners and how to break free from scripted monotony. If you want to create a podcast that feels natural, engaging, and truly YOU—don't miss this episode!Don't miss any tips or tools! Join the experts at Podcasters United LIVE every Wednesday at Noon PST. PODCASTERS UNITED MISSION - Uniting independent podcasters in order to create more power amplification! By uniting, we make sure every voice is heard, even without big network marketing dollars. Podcasters United empowers podcast hosts to grow by providing the necessary tools, tips, tactics, and resources to promote, amplify, and collective bargain for publicity and monetization opportunities. Through unification, we leverage our collective force to level the playing field with networks that can outspend any individual independent podcaster. And, thanks to our generous sponsors, we provide it without any union dues! Join the movement created by podcasters, for podcasters, about podcasters — FREE to Podcasters! Join us at https://podcastersunited.org/__________________Wish you could get expert podcast tips like this every week for FREE? You can!But let's be real, if you're serious about podcasting, you NEED to actually show up at our next LIVE expert session where we drop knowledge bombs about what you won't hear anywhere else. The truth about what it takes to produce, market and monetize your podcastWHEN: every Wednesday at Noon PT | 1pm MT | 2pm CT | 3pm ETThis isn't some fluffy, surface-level chat meant to sell you something. We're diving deep into the tips, tools and tactics to help you play as a free agent in the big league of podcasting with the big kids.Skip this live stream and you'll be missing out on crucial insights that could make or break your podcasting journey.Set a reminder NOW: https://podcastersunited.org/eventsWhile you are at it, subscribe to our FREE weekly newsletter to get alerted to the weekly LIVE topic and get proven and useful podcasting tips, news and resources, customized just for you. https://podcastersunited.org/join-us/You get a newsletter! You get a different newsletter! And you get your own newsletter too!

Fake podcast reviews may seem like a harmless shortcut, but today on Feed Your Brand, Tom Hazzard and Tracy Hazzard dive into why they can seriously backfire. From damaged credibility to falling victim to inflated numbers, they uncover the hidden dangers of buying fake reviews and why you might want to rethink the temptation to ‘boost' your show. Tune in and discover how your podcast can grow authentically, without relying on fake numbers, and why the real value lies in building genuine engagement. Don't miss this episode—your podcast's future could depend on it!Don't miss any tips or tools! Join the experts at Podcasters United LIVE every Wednesday at Noon PST. PODCASTERS UNITED MISSION - Uniting independent podcasters in order to create more power amplification! By uniting, we make sure every voice is heard, even without big network marketing dollars. Podcasters United empowers podcast hosts to grow by providing the necessary tools, tips, tactics, and resources to promote, amplify, and collective bargain for publicity and monetization opportunities. Through unification, we leverage our collective force to level the playing field with networks that can outspend any individual independent podcaster. And, thanks to our generous sponsors, we provide it without any union dues! Join the movement created by podcasters, for podcasters, about podcasters — FREE to Podcasters! Join us at https://podcastersunited.org/__________________Wish you could get expert podcast tips like this every week for FREE? You can!But let's be real, if you're serious about podcasting, you NEED to actually show up at our next LIVE expert session where we drop knowledge bombs about what you won't hear anywhere else. The truth about what it takes to produce, market and monetize your podcastWHEN: every Wednesday at Noon PT | 1pm MT | 2pm CT | 3pm ETThis isn't some fluffy, surface-level chat meant to sell you something. We're diving deep into the tips, tools and tactics to help you play as a free agent in the big league of podcasting with the big kids.Skip this live stream and you'll be missing out on crucial insights that could make or break your podcasting journey.Set a reminder NOW: https://podcastersunited.org/eventsWhile you are at it, subscribe to our FREE weekly newsletter to get alerted to the weekly LIVE topic and get proven and useful podcasting tips, news and resources, customized just for you. https://podcastersunited.org/join-us/You get a newsletter! You get a different newsletter! And you get your own newsletter too!

Are you missing out on new podcast subscribers simply because they don't know what they're missing? Today on Feed Your Brand, podcasting pros Tom Hazzard and Tracy Hazzard reveal the secret weapon for attracting more listeners: a powerful podcast trailer. Whether you're a seasoned podcaster or just starting out, you'll learn why a trailer is no longer just a nice-to-have—it's a game-changer.Tom and Tracy break down how to craft a magnetic trailer that hooks listeners in under three minutes. They explain why your trailer should be personal and inviting—not just a recycled intro—and share expert tips on scripting, structuring, and optimizing it for maximum impact. You'll also find out why using the same trailer for YouTube and podcasting can be a big mistake—and how to tailor each one for the right audience.If you're ready to amplify your podcast and ignite your subscriber growth, hit play now and take your show to the next level! Don't miss any tips or tools! Join the experts at Podcasters United LIVE every Wednesday at Noon PST. PODCASTERS UNITED MISSION - Uniting independent podcasters in order to create more power amplification! By uniting, we make sure every voice is heard, even without big network marketing dollars. Podcasters United empowers podcast hosts to grow by providing the necessary tools, tips, tactics, and resources to promote, amplify, and collective bargain for publicity and monetization opportunities. Through unification, we leverage our collective force to level the playing field with networks that can outspend any individual independent podcaster. And, thanks to our generous sponsors, we provide it without any union dues! Join the movement created by podcasters, for podcasters, about podcasters — FREE to Podcasters! Join us at https://podcastersunited.org/__________________Wish you could get expert podcast tips like this every week for FREE? You can!But let's be real, if you're serious about podcasting, you NEED to actually show up at our next LIVE expert session where we drop knowledge bombs about what you won't hear anywhere else. The truth about what it takes to produce, market and monetize your podcastWHEN: every Wednesday at Noon PT | 1pm MT | 2pm CT | 3pm ETThis isn't some fluffy, surface-level chat meant to sell you something. We're diving deep into the tips, tools and tactics to help you play as a free agent in the big league of podcasting with the big kids.Skip this live stream and you'll be missing out on crucial insights that could make or break your podcasting journey.Set a reminder NOW: https://podcastersunited.org/eventsWhile you are at it, subscribe to our FREE weekly newsletter to get alerted to the weekly LIVE topic and get proven and useful podcasting tips, news and resources, customized just for you. https://podcastersunited.org/join-us/You get a newsletter! You get a different newsletter! And you get your own newsletter too!

Want more eyes on your YouTube content? A well-organized channel is the secret sauce to boosting discoverability and building a loyal audience. When your channel is optimized, it's easier for viewers to find your videos—which means more views, more subscribers, and even more podcast listeners! In today's episode of Feed Your Brand, Tom Hazzard and Tracy Hazzard sit down with YouTube growth expert Fran Asaro. She reveals why a strategically designed YouTube channel does more than showcase your content—it strengthens your brand and fosters a thriving community of dedicated followers. Don't miss out on Fran's expert tips to turn your channel into a powerful audience-building machine.Don't miss any tips or tools! Join the experts at Podcasters United LIVE every Wednesday at Noon PST. PODCASTERS UNITED MISSION - Uniting independent podcasters in order to create more power amplification! By uniting, we make sure every voice is heard, even without big network marketing dollars. Podcasters United empowers podcast hosts to grow by providing the necessary tools, tips, tactics, and resources to promote, amplify, and collective bargain for publicity and monetization opportunities. Through unification, we leverage our collective force to level the playing field with networks that can outspend any individual independent podcaster. And, thanks to our generous sponsors, we provide it without any union dues! Join the movement created by podcasters, for podcasters, about podcasters — FREE to Podcasters! Join us at https://podcastersunited.org/__________________Wish you could get expert podcast tips like this every week for FREE? You can!But let's be real, if you're serious about podcasting, you NEED to actually show up at our next LIVE expert session where we drop knowledge bombs about what you won't hear anywhere else. The truth about what it takes to produce, market and monetize your podcastWHEN: every Wednesday at Noon PT | 1pm MT | 2pm CT | 3pm ETThis isn't some fluffy, surface-level chat meant to sell you something. We're diving deep into the tips, tools and tactics to help you play as a free agent in the big league of podcasting with the big kids.Skip this live stream and you'll be missing out on crucial insights that could make or break your podcasting journey.Set a reminder NOW: https://podcastersunited.org/eventsWhile you are at it, subscribe to our FREE weekly newsletter to get alerted to the weekly LIVE topic and get proven and useful podcasting tips, news and resources, customized just for you. https://podcastersunited.org/join-us/You get a newsletter! You get a different newsletter! And you get your own newsletter too!

Is your podcast email list your secret weapon or just a waste of effort? If you're not collecting emails, you're missing out on a powerful way to connect with your audience—one that Apple, Spotify, and social media algorithms don't control. Today on Feed Your Brand, Tom Hazzard and Tracy Hazzard tackle the great debate: Are email lists dead, or are they the key to turning casual listeners into engaged superfans? From social media struggles to the best ways to grow and leverage your list, we're diving deep into why this might be the most valuable asset your podcast is missing. Tune in now!

Looking to sharpen your podcast interview skills? You're in the right place! In today's episode of Feed Your Brand, Tom Hazzard and Tracy Hazzard dive into podcast interview tips — a topic that's consistently one of their most popular. But today, Tom and Tracy go beyond just crafting great questions. They break down the art of structuring your interviews — from setting the right tone with your guest before you hit record to creating a seamless flow that keeps listeners hooked. Whether you're a new podcaster or a seasoned pro, these strategies will help you build trust, boost engagement, and make your episodes shine. Let's get into it!Don't miss any tips or tools! Join the experts at Podcasters United LIVE every Wednesday at Noon PST. PODCASTERS UNITED MISSION - Uniting independent podcasters in order to create more power amplification! By uniting, we make sure every voice is heard, even without big network marketing dollars. Podcasters United empowers podcast hosts to grow by providing the necessary tools, tips, tactics, and resources to promote, amplify, and collective bargain for publicity and monetization opportunities. Through unification, we leverage our collective force to level the playing field with networks that can outspend any individual independent podcaster. And, thanks to our generous sponsors, we provide it without any union dues! Join the movement created by podcasters, for podcasters, about podcasters — FREE to Podcasters! Join us at https://podcastersunited.org/__________________Wish you could get expert podcast tips like this every week for FREE? You can!But let's be real, if you're serious about podcasting, you NEED to actually show up at our next LIVE expert session where we drop knowledge bombs about what you won't hear anywhere else. The truth about what it takes to produce, market and monetize your podcastWHEN: every Wednesday at Noon PT | 1pm MT | 2pm CT | 3pm ETThis isn't some fluffy, surface-level chat meant to sell you something. We're diving deep into the tips, tools and tactics to help you play as a free agent in the big league of podcasting with the big kids.Skip this live stream and you'll be missing out on crucial insights that could make or break your podcasting journey.Set a reminder NOW: https://podcastersunited.org/eventsWhile you are at it, subscribe to our FREE weekly newsletter to get alerted to the weekly LIVE topic and get proven and useful podcasting tips, news and resources, customized just for you. https://podcastersunited.org/join-us/You get a newsletter! You get a different newsletter! And you get your own newsletter too!

Is your podcast website quietly sabotaging your downloads? The truth is, it might be — and that's exactly what Tom Hazzard and Tracy Hazzard dive into on today's episode of Feed Your Brand. Launching a podcast website isn't just a box to check — it's a powerful tool to drive organic traffic, boost listenership, and capture an audience that's already searching for what you offer. But if your site is built on the wrong platform or sending visitors away to Apple or Spotify, you're leaving 30% of your potential downloads on the table. In this episode, we break down the most common mistakes podcasters make — and how to fix them — so you can turn your website into a traffic magnet. Don't miss these game-changing tips!Don't miss any tips or tools! Join the experts at Podcasters United LIVE every Wednesday at Noon PST. PODCASTERS UNITED MISSION - Uniting independent podcasters in order to create more power amplification! By uniting, we make sure every voice is heard, even without big network marketing dollars. Podcasters United empowers podcast hosts to grow by providing the necessary tools, tips, tactics, and resources to promote, amplify, and collective bargain for publicity and monetization opportunities. Through unification, we leverage our collective force to level the playing field with networks that can outspend any individual independent podcaster. And, thanks to our generous sponsors, we provide it without any union dues! Join the movement created by podcasters, for podcasters, about podcasters — FREE to Podcasters! Join us at https://podcastersunited.org/__________________Wish you could get expert podcast tips like this every week for FREE? You can!But let's be real, if you're serious about podcasting, you NEED to actually show up at our next LIVE expert session where we drop knowledge bombs about what you won't hear anywhere else. The truth about what it takes to produce, market and monetize your podcastWHEN: every Wednesday at Noon PT | 1pm MT | 2pm CT | 3pm ETThis isn't some fluffy, surface-level chat meant to sell you something. We're diving deep into the tips, tools and tactics to help you play as a free agent in the big league of podcasting with the big kids.Skip this live stream and you'll be missing out on crucial insights that could make or break your podcasting journey.Set a reminder NOW: https://podcastersunited.org/eventsWhile you are at it, subscribe to our FREE weekly newsletter to get alerted to the weekly LIVE topic and get proven and useful podcasting tips, news and resources, customized just for you. https://podcastersunited.org/join-us/You get a newsletter! You get a different newsletter! And you get your own newsletter too!

Want to transform your podcast outro into a high-converting tool that skyrockets engagement? You're in the right place! Today on Feed Your Brand, hosts Tom Hazzard and Tracy Hazzard reveal the secrets behind crafting a podcast outro that doesn't just signal the end—it drives action. From the surprising power of post-roll ads to the psychology of listener behavior, they break down what makes an outro truly effective. If you've been treating your outro like an afterthought, think again—this could be the key to building a loyal, engaged audience. Stay tuned!Don't miss any tips or tools! Join the experts at Podcasters United LIVE every Wednesday at Noon PST. PODCASTERS UNITED MISSION - Uniting independent podcasters in order to create more power amplification! By uniting, we make sure every voice is heard, even without big network marketing dollars. Podcasters United empowers podcast hosts to grow by providing the necessary tools, tips, tactics, and resources to promote, amplify, and collective bargain for publicity and monetization opportunities. Through unification, we leverage our collective force to level the playing field with networks that can outspend any individual independent podcaster. And, thanks to our generous sponsors, we provide it without any union dues! Join the movement created by podcasters, for podcasters, about podcasters — FREE to Podcasters! Join us at https://podcastersunited.org/__________________Wish you could get expert podcast tips like this every week for FREE? You can!But let's be real, if you're serious about podcasting, you NEED to actually show up at our next LIVE expert session where we drop knowledge bombs about what you won't hear anywhere else. The truth about what it takes to produce, market and monetize your podcastWHEN: every Wednesday at Noon PT | 1pm MT | 2pm CT | 3pm ETThis isn't some fluffy, surface-level chat meant to sell you something. We're diving deep into the tips, tools and tactics to help you play as a free agent in the big league of podcasting with the big kids.Skip this live stream and you'll be missing out on crucial insights that could make or break your podcasting journey.Set a reminder NOW: https://podcastersunited.org/eventsWhile you are at it, subscribe to our FREE weekly newsletter to get alerted to the weekly LIVE topic and get proven and useful podcasting tips, news and resources, customized just for you. https://podcastersunited.org/join-us/You get a newsletter! You get a different newsletter! And you get your own newsletter too!

Are you struggling to get more podcast downloads? You're not alone—just about every podcaster wants to grow their audience, but many are missing simple, effective strategies. In this episode of Feed Your Brand, Tom Hazzard flies solo to break down the top 10 ways to increase your podcast downloads—most of which are completely free and easy to implement. Whether you're just starting out or 100+ episodes in, these tips can help you maximize your reach and impact. Let's dive in!Don't miss any tips or tools! Join the experts at Podcasters United LIVE every Wednesday at Noon PST. PODCASTERS UNITED MISSION - Uniting independent podcasters in order to create more power amplification! By uniting, we make sure every voice is heard, even without big network marketing dollars. Podcasters United empowers podcast hosts to grow by providing the necessary tools, tips, tactics, and resources to promote, amplify, and collective bargain for publicity and monetization opportunities. Through unification, we leverage our collective force to level the playing field with networks that can outspend any individual independent podcaster. And, thanks to our generous sponsors, we provide it without any union dues! Join the movement created by podcasters, for podcasters, about podcasters — FREE to Podcasters! Join us at https://podcastersunited.org/__________________Wish you could get expert podcast tips like this every week for FREE? You can!But let's be real, if you're serious about podcasting, you NEED to actually show up at our next LIVE expert session where we drop knowledge bombs about what you won't hear anywhere else. The truth about what it takes to produce, market and monetize your podcastWHEN: every Wednesday at Noon PT | 1pm MT | 2pm CT | 3pm ETThis isn't some fluffy, surface-level chat meant to sell you something. We're diving deep into the tips, tools and tactics to help you play as a free agent in the big league of podcasting with the big kids.Skip this live stream and you'll be missing out on crucial insights that could make or break your podcasting journey.Set a reminder NOW: https://podcastersunited.org/eventsWhile you are at it, subscribe to our FREE weekly newsletter to get alerted to the weekly LIVE topic and get proven and useful podcasting tips, news and resources, customized just for you. https://podcastersunited.org/join-us/You get a newsletter! You get a different newsletter! And you get your own newsletter too!

Is your podcast intro outdated or too long? It might be time for a podcast intro makeover! In this episode of Feed Your Brand, hosts Tom Hazzard and Tracy Hazzard explore why refreshing your intro can enhance your brand, improve listener retention, and create a binge-worthy experience. Join Tom and Tracy as they break down what works, what doesn't, and how to make changes without the hassle. Tune in and give your podcast the upgrade it deserves!Don't miss any tips or tools! Join the experts at Podcasters United LIVE every Wednesday at Noon PST. PODCASTERS UNITED MISSION - Uniting independent podcasters in order to create more power amplification! By uniting, we make sure every voice is heard, even without big network marketing dollars. Podcasters United empowers podcast hosts to grow by providing the necessary tools, tips, tactics, and resources to promote, amplify, and collective bargain for publicity and monetization opportunities. Through unification, we leverage our collective force to level the playing field with networks that can outspend any individual independent podcaster. And, thanks to our generous sponsors, we provide it without any union dues! Join the movement created by podcasters, for podcasters, about podcasters — FREE to Podcasters! Join us at https://podcastersunited.org/__________________Wish you could get expert podcast tips like this every week for FREE? You can!But let's be real, if you're serious about podcasting, you NEED to actually show up at our next LIVE expert session where we drop knowledge bombs about what you won't hear anywhere else. The truth about what it takes to produce, market and monetize your podcastWHEN: every Wednesday at Noon PT | 1pm MT | 2pm CT | 3pm ETThis isn't some fluffy, surface-level chat meant to sell you something. We're diving deep into the tips, tools and tactics to help you play as a free agent in the big league of podcasting with the big kids.Skip this live stream and you'll be missing out on crucial insights that could make or break your podcasting journey.Set a reminder NOW: https://podcastersunited.org/eventsWhile you are at it, subscribe to our FREE weekly newsletter to get alerted to the weekly LIVE topic and get proven and useful podcasting tips, news and resources, customized just for you. https://podcastersunited.org/join-us/You get a newsletter! You get a different newsletter! And you get your own newsletter too!

Think you've got podcast music all figured out? Think again. In this episode of Feed Your Brand, hosts Tom Hazzard and Tracy Hazzard dive into the fine print of royalty-free podcast music sites—the legal traps, unexpected fees, and sudden licensing changes that could put your podcast at risk. If you're using music for your intro, outro, or transitions, you need to hear this. With platforms like YouTube cracking down and AI-generated music on the rise, what worked yesterday may not work today. Don't get caught off guard—tune in now to stay ahead of the game! Don't miss any tips or tools! Join the experts at Podcasters United LIVE every Wednesday at Noon PST. PODCASTERS UNITED MISSION - Uniting independent podcasters in order to create more power amplification! By uniting, we make sure every voice is heard, even without big network marketing dollars. Podcasters United empowers podcast hosts to grow by providing the necessary tools, tips, tactics, and resources to promote, amplify, and collective bargain for publicity and monetization opportunities. Through unification, we leverage our collective force to level the playing field with networks that can outspend any individual independent podcaster. And, thanks to our generous sponsors, we provide it without any union dues! Join the movement created by podcasters, for podcasters, about podcasters — FREE to Podcasters! Join us at https://podcastersunited.org/__________________Wish you could get expert podcast tips like this every week for FREE? You can!But let's be real, if you're serious about podcasting, you NEED to actually show up at our next LIVE expert session where we drop knowledge bombs about what you won't hear anywhere else. The truth about what it takes to produce, market and monetize your podcastWHEN: every Wednesday at Noon PT | 1pm MT | 2pm CT | 3pm ETThis isn't some fluffy, surface-level chat meant to sell you something. We're diving deep into the tips, tools and tactics to help you play as a free agent in the big league of podcasting with the big kids.Skip this live stream and you'll be missing out on crucial insights that could make or break your podcasting journey.Set a reminder NOW: https://podcastersunited.org/eventsWhile you are at it, subscribe to our FREE weekly newsletter to get alerted to the weekly LIVE topic and get proven and useful podcasting tips, news and resources, customized just for you. https://podcastersunited.org/join-us/You get a newsletter! You get a different newsletter! And you get your own newsletter too!

Want your podcast to get found and grow? It all starts with focus keywords! In this episode of Feed Your Brand, hosts Tom Hazzard and Tracy Hazzard reveal unconventional keyword research strategies that go beyond basic SEO. They show you how to leverage longtail keywords, optimize your titles, and craft content that attracts the right audience—without sounding robotic or stuffing in keywords. Whether you're just starting out or looking to scale, these insider tips will help you rise above the noise. Forget outdated tactics—this is about making your content work smarter, not harder. Ready to supercharge your visibility and make your podcast impossible to ignore? Let's dive in!Don't miss any tips or tools! Join the experts at Podcasters United LIVE every Wednesday at Noon PST. PODCASTERS UNITED MISSION - Uniting independent podcasters in order to create more power amplification! By uniting, we make sure every voice is heard, even without big network marketing dollars. Podcasters United empowers podcast hosts to grow by providing the necessary tools, tips, tactics, and resources to promote, amplify, and collective bargain for publicity and monetization opportunities. Through unification, we leverage our collective force to level the playing field with networks that can outspend any individual independent podcaster. And, thanks to our generous sponsors, we provide it without any union dues! Join the movement created by podcasters, for podcasters, about podcasters — FREE to Podcasters! Join us at https://podcastersunited.org/__________________Wish you could get expert podcast tips like this every week for FREE? You can!But let's be real, if you're serious about podcasting, you NEED to actually show up at our next LIVE expert session where we drop knowledge bombs about what you won't hear anywhere else. The truth about what it takes to produce, market and monetize your podcastWHEN: every Wednesday at Noon PT | 1pm MT | 2pm CT | 3pm ETThis isn't some fluffy, surface-level chat meant to sell you something. We're diving deep into the tips, tools and tactics to help you play as a free agent in the big league of podcasting with the big kids.Skip this live stream and you'll be missing out on crucial insights that could make or break your podcasting journey.Set a reminder NOW: https://podcastersunited.org/eventsWhile you are at it, subscribe to our FREE weekly newsletter to get alerted to the weekly LIVE topic and get proven and useful podcasting tips, news and resources, customized just for you. https://podcastersunited.org/join-us/You get a newsletter! You get a different newsletter! And you get your own newsletter too!

Welcome to Feed Your Brand! As we kick off a new year, it's time to face the truth about those New Year's resolutions—especially the one about launching or relaunching your podcast. If you've ever pod-faded, left your show hanging, or struggled to even get it off the ground, this episode is for you. Tom Hazzard and Tracy Hazzard dive into the tough love truths about podcasting commitments, why most resolutions fail, and what it really takes to stay consistent. Whether you're ready to reignite your podcast or finally start the one you've been dreaming about, we're here to help you make it happen—and keep it going! Tune in for actionable tips, no-nonsense advice, and the motivation you need to succeed in 2025. Let's get to work!Don't miss any tips or tools! Join the experts at Podcasters United LIVE every Wednesday at Noon PST. PODCASTERS UNITED MISSION - Uniting independent podcasters in order to create more power amplification! By uniting, we make sure every voice is heard, even without big network marketing dollars. Podcasters United empowers podcast hosts to grow by providing the necessary tools, tips, tactics, and resources to promote, amplify, and collective bargain for publicity and monetization opportunities. Through unification, we leverage our collective force to level the playing field with networks that can outspend any individual independent podcaster. And, thanks to our generous sponsors, we provide it without any union dues! Join the movement created by podcasters, for podcasters, about podcasters — FREE to Podcasters! Join us at https://podcastersunited.org/__________________Wish you could get expert podcast tips like this every week for FREE? You can!But let's be real, if you're serious about podcasting, you NEED to actually show up at our next LIVE expert session where we drop knowledge bombs about what you won't hear anywhere else. The truth about what it takes to produce, market and monetize your podcastWHEN: every Wednesday at Noon PT | 1pm MT | 2pm CT | 3pm ETThis isn't some fluffy, surface-level chat meant to sell you something. We're diving deep into the tips, tools and tactics to help you play as a free agent in the big league of podcasting with the big kids.Skip this live stream and you'll be missing out on crucial insights that could make or break your podcasting journey.Set a reminder NOW: https://podcastersunited.org/eventsWhile you are at it, subscribe to our FREE weekly newsletter to get alerted to the weekly LIVE topic and get proven and useful podcasting tips, news and resources, customized just for you. https://podcastersunited.org/join-us/You get a newsletter! You get a different newsletter! And you get your own newsletter too!

Think podcasting is your golden ticket to fame and fortune? Think again. In this episode of Feed Your Brand, Tom Hazzard and Tracy Hazzard dive headfirst into the reality of podcast monetization. From common misconceptions—like the belief that ad revenue alone will make you rich—to hard truths about what it actually takes to build a sustainable, profitable podcast, Tracy and Tom don't hold back.You'll learn why relying solely on ads isn't the secret to success and discover alternative monetization strategies that go beyond the surface. Whether you're a new podcaster dreaming of hitting it big or a seasoned host looking to diversify your revenue streams, this episode is packed with actionable insights to help you turn your podcast into a meaningful part of your business. Get ready to rethink everything you thought you knew about podcasting!Don't miss any tips or tools! Join the experts at Podcasters United LIVE every Wednesday at Noon PST. PODCASTERS UNITED MISSION - Uniting independent podcasters in order to create more power amplification! By uniting, we make sure every voice is heard, even without big network marketing dollars. Podcasters United empowers podcast hosts to grow by providing the necessary tools, tips, tactics, and resources to promote, amplify, and collective bargain for publicity and monetization opportunities. Through unification, we leverage our collective force to level the playing field with networks that can outspend any individual independent podcaster. And, thanks to our generous sponsors, we provide it without any union dues! Join the movement created by podcasters, for podcasters, about podcasters — FREE to Podcasters! Join us at https://podcastersunited.org/__________________Wish you could get expert podcast tips like this every week for FREE? You can!But let's be real, if you're serious about podcasting, you NEED to actually show up at our next LIVE expert session where we drop knowledge bombs about what you won't hear anywhere else. The truth about what it takes to produce, market and monetize your podcastWHEN: every Wednesday at Noon PT | 1pm MT | 2pm CT | 3pm ETThis isn't some fluffy, surface-level chat meant to sell you something. We're diving deep into the tips, tools and tactics to help you play as a free agent in the big league of podcasting with the big kids.Skip this live stream and you'll be missing out on crucial insights that could make or break your podcasting journey.Set a reminder NOW: https://podcastersunited.org/eventsWhile you are at it, subscribe to our FREE weekly newsletter to get alerted to the weekly LIVE topic and get proven and useful podcasting tips, news and resources, customized just for you. https://podcastersunited.org/join-us/You get a newsletter! You get a different newsletter! And you get your own newsletter too!

Are you maximizing your podcast's growth potential through collaboration? Today on Feed Your Brand, Tom Hazzard and Tracy Hazzard dive deep into the art of podcast cross-promotion—a strategy every independent podcaster should master. Discover how to build mutually beneficial partnerships, select the right guests, and craft engaging promotional assets to create long-lasting connections. They share insider tips on avoiding common pitfalls, aligning goals with collaborators, and amplifying your reach without a big budget or network backing. Whether you're just starting out or looking to refine your strategy, this conversation will help you unlock new levels of podcast success through thoughtful collaboration.Don't miss any tips or tools! Join the experts at Podcasters United LIVE every Wednesday at Noon PST. PODCASTERS UNITED MISSION - Uniting independent podcasters in order to create more power amplification! By uniting, we make sure every voice is heard, even without big network marketing dollars. Podcasters United empowers podcast hosts to grow by providing the necessary tools, tips, tactics, and resources to promote, amplify, and collective bargain for publicity and monetization opportunities. Through unification, we leverage our collective force to level the playing field with networks that can outspend any individual independent podcaster. And, thanks to our generous sponsors, we provide it without any union dues! Join the movement created by podcasters, for podcasters, about podcasters — FREE to Podcasters! Join us at https://podcastersunited.org/

Ready to take your podcast to the next level with live streaming? In this episode of Feed Your Brand, Tom Hazzard and Tracy Hazzard dive into their podcast live-streaming setup, sharing the essential tools and strategies that help them engage their audience in real-time. Learn why live streaming isn't for the spontaneous, and get the inside scoop on how to manage the logistics, technology, and systematization needed to go live. Whether you're looking to boost community engagement, leverage social media algorithms, or just create more urgency around your content, this live stream setup guide will give you the steps to get started. Tune in to discover how to make live streaming work for you and your podcast!Love the show? Subscribe, rate, review, and share! https://podetize.com/how-to-leave-a-review/

In this episode of Feed Your Brand, Tom Hazzard and Tracy Hazzard dive deep into the world of podcasting and explore a common misconception: podcast censorship. Yes, it is not a thing! With free speech and unfiltered content at the core of podcasting, they break down why podcasts are uniquely positioned as safe havens for creators—no matter where they fall on the political spectrum. Discover why platforms like Facebook and YouTube might censor content, but podcasts thrive without such restrictions. Tune in to learn about the real challenges podcasters face and why censorship in the podcasting world is not the issue it's often made out to be.Love the show? Subscribe, rate, review, and share! https://podetize.com/how-to-leave-a-review/

Are you ready to harness the power of AI to amplify your podcast's thought leadership? In this episode of Feed Your Brand, Tom Hazzard and Tracy Hazzard dive into the game-changing ways podcasters can leverage AI in 2024 and beyond. Discover why AI isn't just about tools but about how your unique voice can shape and elevate its output. Learn the crucial steps to ensure AI enhances your creativity rather than replacing it—and why your original thought leadership is the secret to standing out in an AI-saturated landscape.Plus, we'll explore the pitfalls of relying solely on AI-generated content and why human insight is essential to avoid mediocrity and misinformation. Whether you're a seasoned podcaster or just starting, this episode is packed with actionable tips to help you stay ahead in the evolving world of AI-driven media. Don't miss it!Love the show? Subscribe, rate, review, and share! https://podetize.com/how-to-leave-a-review/

Tracy Hazzard is a seasoned media expert with over 3000 interviews from articles in Authority Magazine, BuzzFeed, and Inc. Magazine; along with her top-ranked video casts and podcasts like The Binge Factor and Feed Your Brand – one of CIO's Top 26 Entrepreneur Podcasts.Tracy brings diverse views from what works and what doesn't work from thought leaders and industry icons redefining success around the globe. Tracy's unique gift to the world is being able to identify that binge-able factor – the thing that makes people come back again and again, actively engage, share as raving fans, and consume everything you have.LinkedIn: http://www.linkedin.com/in/tracyhazzardYouTube: https://www.youtube.com/@unitedwepodInstagram: https://www.instagram.com/unitedwepod/Facebook: https://www.facebook.com/thebingefactorWebsite: https://podcastersunited.org ***********Susanne Mueller / www.susannemueller.biz TEDX Talk, May 2022: Running and Life: 5KM Formula for YOUR Successhttps://www.youtube.com/watch?v=oT_5Er1cLvY 700+ weekly blogs / 400+ podcasts / 1 Ironman Triathlon / 5 half ironman races / 26 marathon races / 3 books / 1 Mt. Kilimanjaro / 1 TEDx Talk

Tracy Hazzard is a seasoned media expert with over 3000 interviews from articles in Authority Magazine, BuzzFeed, and Inc. Magazine; along with her top-ranked video casts and podcasts like The Binge Factor and Feed Your Brand – one of CIO's Top 26 Entrepreneur Podcasts.Tracy brings diverse views from what works and what doesn't work from thought leaders and industry icons redefining success around the globe. Tracy's unique gift to the world is being able to identify that binge-able factor – the thing that makes people come back again and again, actively engage, share as raving fans, and consume everything you have.LinkedIn: http://www.linkedin.com/in/tracyhazzardYouTube: https://www.youtube.com/@unitedwepodInstagram: https://www.instagram.com/unitedwepod/Facebook: https://www.facebook.com/thebingefactorWebsite: https://podcastersunited.org ***********Susanne Mueller / www.susannemueller.biz TEDX Talk, May 2022: Running and Life: 5KM Formula for YOUR Successhttps://www.youtube.com/watch?v=oT_5Er1cLvY 700+ weekly blogs / 400+ podcasts / 1 Ironman Triathlon / 5 half ironman races / 26 marathon races / 3 books / 1 Mt. Kilimanjaro / 1 TEDx Talk

Spending top dollar on branding does not guarantee success to any business. Not if you're focusing on the wrong things. Today's guest is all about focusing on the fundamentals that really matter and truly move the needle for your business. Anika Jackson is the host of Your Brand Amplified, a podcast where she curates all the advice people need to hear when it comes to building and cultivating their brands. She joins Tracy Hazzard in this episode of Feed Your Brand to offer her thoughts on branding, podcasting, authenticity, and more. Join them in this fun conversation!Love the show? Subscribe, rate, review, and share!Here's How »Join the Binge Factor community today:FacebookInstagramLinkedInPinterestYouTubeTikTok

Ever wonder why very few of your podcast listeners reach out to you even if you have a decent number of plays on Apple or Spotify? It may simply be because, despite their best efforts, they can't find a way to reach you at all! It might be that your email isn't showing up or they aren't being redirected to your landing pages at all. In this episode of Feed Your Brand, Tom Hazzard and Tracy Hazzard break down the three tragic reasons why your podcast listeners can't reach you. Join in and learn why you might want to secret shop your podcast on the player apps to make sure you're getting the most out of your efforts.Love the show? Subscribe, rate, review, and share! https://podetize.com/how-to-leave-a-review

Embarking on a new year in the dynamic world of podcasting requires a strategic approach to keep your show relevant and engaging. In this episode of Feed Your Brand, hosts Tom Hazzard and Tracy Hazzard share five essential steps to elevate your podcast brand for the year ahead. Drawing from their extensive experience in podcasting and branding, they provide actionable insights to ensure your podcast remains visible, compliant, and impactful in the ever-evolving digital content landscape. From updating copyright dates to adapting to new marketing strategies, this episode offers valuable tips to elevate your podcasting journey and achieve long-term success. Tune in now and stay ahead of the curve to take your podcast to new heights in 2024.

In this episode, Tracy Hazzard, CEO and Co-Founder of Podetize, discusses the potential of podcasts as a source of income. Taking a business-minded approach to podcasting, Tracy emphasizes the potential of podcasts to monetize businesses, products, and services. She underscores that podcasting is often misunderstood as a 'mysterious' field where only a handful of people make millions. However, Tracy argues that the true value of podcasting lies in its ability to attract, retain, and engage an audience to build trust and drive business growth. She also highlights the flexibility of the medium, allowing content creators to experiment and evolve their strategy based on audience feedback. Tracy rounds up the conversation by strategically positioning the podcast as an essential part of the marketing funnel, suggesting that a podcast can facilitate the smooth transition of potential clients from one marketing phase to another.Tracy Hazzard is a seasoned media expert with over 2600 interviews from articles in Authority Magazine, BuzzFeed, and her Inc. Magazine column; and from her multiple top-ranked video casts and podcasts like The Binge Factor, The Next Little Thing and Feed Your Brand – one of CIO's Top 26 Entrepreneur Podcasts.Tracy brings diverse views from what works and what doesn't work in marketing, branding and media from thought leaders and industry icons redefining success around the globe. Tracy's unique gift to the podcasting, marketing, and branding world is being able to identify that unique binge-able factor – the thing that makes people come back again and again, listen actively, share as raving fans, and buy everything you have to sell.Tracy gives listeners actionable tips on: 0:00 Intro 2:08 Biggest tip about how people are making money with podcasting 06:56 The "mystery" about podcasting 09:18 What should you be focusing on over ad revenue 14:24 It's never starting at zero with marketing 16:19 How to convert your audience 17:06 Fact about cover art and naming your podcast 19:25 Thinking about what is going to grow shows - having an outward focus 22:15 People not seeing the value in certain conversions 26:43 Seeing the bonuses after the 25 episode tipping point 28:40 A story about her 3D print show, the power of producing episodes and getting a deal ever after she had stopped publishing 30:55 Why a targeted podcast makes more sense then a viral one 31:55 Investing in your show 33:56 Creating a marketing funnel 40:51 Book Review 43:52 One big takeaway Resources mentioned in this episode:Smartcuts by Shane SnowConnect with Tracy here: https://www.instagram.com/hazzdesign/ https://twitter.com/hazzdesign https://www.facebook.com/Podetize/ https://podetize.com Connect with me Instagram Pinterest Facebook Twitter Karin on Twitter Karin on LinkedIn Conroy Creative Counsel on Facebook https://conroycreativecounsel.com

In this episode, Tracy Hazzard, CEO and Co-Founder of Podetize, discusses the potential of podcasts as a source of income.  Taking a business-minded approach to podcasting, Tracy emphasizes the potential of podcasts to monetize businesses, products, and services. She underscores that podcasting is often misunderstood as a 'mysterious' field where only a handful of people make millions. However, Tracy argues that the true value of podcasting lies in its ability to attract, retain, and engage an audience to build trust and drive business growth. She also highlights the flexibility of the medium, allowing content creators to experiment and evolve their strategy based on audience feedback. Tracy rounds up the conversation by strategically positioning the podcast as an essential part of the marketing funnel, suggesting that a podcast can facilitate the smooth transition of potential clients from one marketing phase to another. Tracy Hazzard is a seasoned media expert with over 2600 interviews from articles in Authority Magazine, BuzzFeed, and her Inc. Magazine column; and from her multiple top-ranked video casts and podcasts like The Binge Factor, The Next Little Thing and Feed Your Brand – one of CIO's Top 26 Entrepreneur Podcasts. Tracy brings diverse views from what works and what doesn't work in marketing, branding and media from thought leaders and industry icons redefining success around the globe. Tracy's unique gift to the podcasting, marketing, and branding world is being able to identify that unique binge-able factor – the thing that makes people come back again and again, listen actively, share as raving fans, and buy everything you have to sell. Tracy gives listeners actionable tips on: 0:00 Intro 2:08 Biggest tip about how people are making money with podcasting 06:56 The "mystery" about podcasting 09:18 What should you be focusing on over ad revenue 14:24 It's never starting at zero with marketing 16:19 How to convert your audience 17:06 Fact about cover art and naming your podcast 19:25 Thinking about what is going to grow shows - having an outward focus 22:15 People not seeing the value in certain conversions 26:43 Seeing the bonuses after the 25 episode tipping point 28:40 A story about her 3D print show, the power of producing episodes and getting a deal ever after she had stopped publishing 30:55 Why a targeted podcast makes more sense then a viral one 31:55 Investing in your show 33:56 Creating a marketing funnel 40:51 Book Review 43:52 One big takeaway Resources mentioned in this episode: Smartcuts by Shane Snow Connect with Tracy here: https://www.instagram.com/hazzdesign/ https://twitter.com/hazzdesign https://www.facebook.com/Podetize/ https://podetize.com Connect with me Instagram Pinterest Facebook Twitter Karin on Twitter Karin on LinkedIn Conroy Creative Counsel on Facebook https://conroycreativecounsel.com

In this episode, Tracy Hazzard, CEO and Co-Founder of Podetize, discusses the potential of podcasts as a source of income.  Taking a business-minded approach to podcasting, Tracy emphasizes the potential of podcasts to monetize businesses, products, and services. She underscores that podcasting is often misunderstood as a 'mysterious' field where only a handful of people make millions. However, Tracy argues that the true value of podcasting lies in its ability to attract, retain, and engage an audience to build trust and drive business growth. She also highlights the flexibility of the medium, allowing content creators to experiment and evolve their strategy based on audience feedback. Tracy rounds up the conversation by strategically positioning the podcast as an essential part of the marketing funnel, suggesting that a podcast can facilitate the smooth transition of potential clients from one marketing phase to another. Tracy Hazzard is a seasoned media expert with over 2600 interviews from articles in Authority Magazine, BuzzFeed, and her Inc. Magazine column; and from her multiple top-ranked video casts and podcasts like The Binge Factor, The Next Little Thing and Feed Your Brand – one of CIO's Top 26 Entrepreneur Podcasts. Tracy brings diverse views from what works and what doesn't work in marketing, branding and media from thought leaders and industry icons redefining success around the globe. Tracy's unique gift to the podcasting, marketing, and branding world is being able to identify that unique binge-able factor – the thing that makes people come back again and again, listen actively, share as raving fans, and buy everything you have to sell. Tracy gives listeners actionable tips on: 0:00 Intro 2:08 Biggest tip about how people are making money with podcasting 06:56 The "mystery" about podcasting 09:18 What should you be focusing on over ad revenue 14:24 It's never starting at zero with marketing 16:19 How to convert your audience 17:06 Fact about cover art and naming your podcast 19:25 Thinking about what is going to grow shows - having an outward focus 22:15 People not seeing the value in certain conversions 26:43 Seeing the bonuses after the 25 episode tipping point 28:40 A story about her 3D print show, the power of producing episodes and getting a deal ever after she had stopped publishing 30:55 Why a targeted podcast makes more sense then a viral one 31:55 Investing in your show 33:56 Creating a marketing funnel 40:51 Book Review 43:52 One big takeaway Resources mentioned in this episode: Smartcuts by Shane Snow Connect with Tracy here: https://www.instagram.com/hazzdesign/ https://twitter.com/hazzdesign https://www.facebook.com/Podetize/ https://podetize.com Connect with me Instagram Pinterest Facebook Twitter Karin on Twitter Karin on LinkedIn Conroy Creative Counsel on Facebook https://conroycreativecounsel.com

The end of 2023 is right around the corner! There may be downtimes from the past year, but you can create possibilities as you start the next year. To leave you with some sweet treats, Tom Hazzard and Tracy Hazzard share their reflections on podcasting in 2023 and projections of their intentions into 2024 to elevate your podcast. Tracy emphasizes the importance of having clarity on your intentions and purpose to catapult yourself into your goal. As we walk into the doors of 2024, Tracy and Tom share their intentions for the coming year. Indulge yourself with Tracy Hazzard and Tom Hazzard's wisdom from this insightful episode. Stay tuned to Feed Your Brand and ensure to elevate your podcasting today.Love the show? Subscribe, rate, review, and share! https://podetize.com/how-to-leave-a-review/

Tracy Hazzard joins us to highlight how to make your show binge-worthy and a massive podcasting mistake you should never make. Plus, if you've got questions on whether you should have an audio or video podcast, how to serve your avatar better, and more, tune in!   WHAT TO LISTEN FOR A 3-step process to connect and add value to your listeners Top advice on becoming a better interviewer Strategic ways to pitch your business to podcast guests Audio vs. video format podcasting Pro tips on how to make your podcast binge-worthy   ABOUT TRACY HAZZARD Tracy is the CEO and co-founder of Podetize, the largest all-in-one podcast promotion, post-production, and alternative monetization hosting platform. As a prolific podcaster herself, Tracy hosts and co-hosts six different shows, including The Bing Factor and Feed Your Brand, with over 3000 episodes and interviews. She also contributes to the growth and development of the podcasting community by serving as a founding member of Podcasters United. Tracy's mission is to empower podcasters and videocasters with promotion and AI technology that enables them to be seen, heard, found, and rewarded in a noisy digital world.   CONNECT WITH TRACY Website: The Binge Factor | Podetize | Hazz Design Podcast: ‎Feed Your Brand | Apple Podcasts and Spotify | The Binge Factor | Apple Podcasts and Spotify LinkedIn: Tracy (6x Podcast Host and Former Inc. Columnist) Hazzard   CONNECT WITH US If you are interested in getting on our show, email us at team@growyourshow.com. Thinking about creating and growing your own podcast but not sure where to start? Click here and Schedule a call with Adam A. Adams! Upgrading your podcast equipment or maybe getting your first microphone? Get Your Free Equipment Guide! We also have free courses for you on everything you need to know about starting a great podcast! Check out our first six episodes through the links below! Identify Your Avatar - Free Course 1/6 What To Do BEFORE You Launch Your Podcast - Free Course 2/6 How To Launch A TOP Show - Free Course 3/6 Best Marketing And Growth Strategies - Free Course 4/6 How To Monetize Your Podcast - Free Course 5/6  Top 22 Pitfalls On Starting Your Own Podcast - Free Course 6/6 If you want to make money from your podcasts, check out this FREE resource we made. Our clients use a sponsor sheet, and now they are making between $2,000 to $5,000 from sponsorship!  Subscribe so you don't miss out on great content and if you love the show, leave an honest rating and review here!

Are you frustrated with the lackluster response to your podcast calls to action? There might be a couple of things you're doing wrong. Join Tracy Hazzard and Tom Hazzard in this episode of Feed Your Brand as they shed light on the widespread challenges podcasters face when it comes to CTAs and why so many miss the mark. Discover the art of crafting compelling CTAs that resonate with your audience and drive meaningful engagement. Tracy and Tom share actionable strategies to optimize your podcast CTAs, including the importance of relevance, creating a sense of urgency, and aligning language across platforms. Learn how to intelligently use URL forwarding to track responses and explore the innovative world of ad mixing systems. Whether you're a seasoned podcaster or just starting, this episode provides valuable insights into transforming your CTAs into powerful tools for connection. Tune in to elevate your podcast engagement with actionable advice and real-world examples.Love the show? Subscribe, rate, review, and share! https://podetize.com/how-to-leave-a-review/

Growing an audience and finding a steady stream of guests are two of the biggest challenges every podcaster has, especially for those who are just starting. They may seem to be unrelated problems at first, but what if you could hit these two birds with one stone? Enter podcast guest swapping – the power move that will help you unleash the power of audience sharing. In this episode of Feed Your Brand, Tracy Hazzard and Tom Hazzard share their power moves in negotiating podcast guest swaps with other podcasters in your niche and using that as an opportunity to grow your audience. If you're just starting out and you don't have your first move yet, better tune in to this. Your first power move is right here.Love the show? Subscribe, rate, review, and share! https://podetize.com/how-to-leave-a-review/

The popularity of podcasting and its exposure is growing rapidly. The global Podcasting market size was valued at USD 20737.61 million in 2021 and is expected to expand at a CAGR of 29.93% during the forecast period, reaching USD 99763.81 million by 2027, according to LinkedIn.  Meanwhile, a majority of executives would buy from brands promoted on podcasts. A research study conducted by podcast production company Lower Street, in partnership with content performance analytics solution ContentFX found over half of business owners are daily podcast listeners. Podcasts prove to be a highly popular medium with business owners and founders, according to a new study, with 55% of them considering them a part of their daily routine.  All this statistical gold is great news for my friend Tracy Hazzard. She's a seasoned media expert with over 2600 interviews from articles in Authority Magazine, BuzzFeed, and her Inc. Magazine column, and from her multiple top-ranked video casts and podcasts like The Binge Factor and Feed Your Brand – one of CIO's Top 26 Entrepreneur Podcasts. As CEO and Co-Founder of Podetize, Tracy brings diverse views from what works and what doesn't work in marketing and media from thought leaders and industry icons redefining success around the globe. Tracy's unique gift to the podcasting, marketing, and branding world is being able to identify that unique binge-able factor – the thing that makes people come back again and again, listen actively, share as raving fans, and buy everything you have to sell.  Tracy co-hosts multiple top-ranked podcasts with over 2000 episodes combined, including: The Binge Factor, a spin-off of Feed Your Brand – one of CIO's Top 26 Entrepreneur Podcasts; Product Launch Hazzards for inventors and e-Sellers; WTFFF?! 3D Printing: the 3D Start Point, featured as an exclusive live podcast at SXSW, and a Special Series sponsored by HP; and The New Trust Economy exploring creator value distribution with Blockchain technology. Besides being featured in Harvard Business Review, Forbes, Wired, and CNN Money, Tracy was also as an Innovation Columnist for Inc. Magazine for 5 years, and is a columnist for Authority Magazine, and contributor to Grit Daily and BuzzFeed writing about the Binge Factors in podcasting, videocasting, innovation and content marketing.  She joined me this week to tell me more.   For more information: https://podetize.com/ LinkedIn: @Tracy(Podcast Industry Expert

No matter what you want to do, whether it's to make money from advertising, make money from your own things, get people to subscribe to you somewhere else on social media, whatever your goals of your podcast are, if your podcast listeners don't listen all the way through, it's not going to work. Our goal as podcasters is to make people listen to the whole thing, not just skip around specific timestamps or towards the end. How do we do that? Tracy Hazzard and Tom Hazzard discuss some proven strategies in this episode of Feed Your Brand. You'd be surprised at how many of the things we do aren't as harmless as we think. Tune in to find out what they are! Love the show? Subscribe, rate, review, and share! https://podetize.com/how-to-leave-a-review

Podcast guesting is a fabulous way to grow your business or your show. But a lot of things can go wrong as you go about pitching yourself to the shows you want to be a guest on. In this episode of Feed Your Brand, Tracy Hazzard and Tom Hazzard share some of the worst podcast guest pitches that they have ever received and explain what they did wrong. If you're trying to guest on other people's podcasts, you have to respect the host the way you want to be respected in return. So how do you pitch yourself to guest on a show. Or, more importantly, how do you not pitch yourself? Tune in to get some pointers from two of the most seasoned podcast hosts anywhere.Love the show? Subscribe, rate, review, and share! https://podetize.com/how-to-leave-a-review

Discover the ultimate guest promotion tactics to skyrocket your podcast's success on this week's episode of Feed Your Brand with Tracy Hazard and Tom Hazzard. Unveil the power of Ego Bait and how it can exponentially grow your listenership by leveraging your guests' audiences. Learn the art of website embed codes for cross-linking and website impact, coupled with the right social media tagging strategies to expand your reach and authority. Uncover the secret to resharing and how it ensures maximum exposure for your podcast. Don't miss this game-changing episode as Tracy shares her proven strategies to elevate your podcasting journey to new heights! Tune in now for all these insights and more!Love the show? Subscribe, rate, review, and share! https://podetize.com/how-to-leave-a-review/

You now have a good idea of what content to share on your feed, but how do yo get people to actually stop scrolling and read what you have to say? In this episode of Feed Your Brand, Tom Hazzard and Tracy Hazzard share a guide to crafting visually stunning posts on social media to capture your audience's attention and drive unprecedented engagement for your posts. Discover the secrets to stopping the infamous "doom scroll" dead in its tracks, making your content irresistible to your followers. Learn how to create eye-catching images that leave a lasting impression, elicit emotions, and draw your audience into your world. Break free from the conventional branding norms as Tom and Tracy reveal why over-branding can hinder your engagement and what unique tactics can set you apart from the crowd. Explore the power of colors, master the art of mixing it up to keep your content fresh and exciting, always leaving your audience curious for more, and uncover the native tools available on social platforms to add dynamism and energy to your visuals. Plus, find out why less might be more when it comes to self-promotion and why letting your content speak for itself can lead to unstoppable engagement. Tune in for all of these and more!Love the show? Subscribe, rate, review, and share! https://podetize.com/how-to-leave-a-review/

By redefining your podcast categories, you're not just finding your place; you're claiming your space in the podcasting universe. It's the key to unlocking untapped potential, fueling discoverability, and propelling your show to extraordinary growth. Welcome to another exciting episode of Feed Your Brand with your hosts, Tom Hazzard and Tracy Hazzard. For this episode, they discuss how redefining podcast categories can boost discoverability and accelerate the growth of your podcast. First things first: what exactly is a podcast category? Tom and Tracy break it down for you in plain language, stripping away the confusion that often surrounds this subject. They guide you through the process of understanding how podcast categories function and why they matter so much in the podcasting world. As the discussion unfolds, Tom and Tracy discuss how to conduct effective research, identify the most suitable categories, and position your podcast for maximum discoverability. So, tune in now and get ready to take your podcasting game to the next level. Love the show? Subscribe, rate, review, and share! https://podetize.com/how-to-leave-a-review/

Do you need to copyright your podcast show name? If you ask a lawyer, you know the answer will be yes, but it's a lot more nuanced than that. Things like patents and trademarks take a lot of effort and money to do correctly. Are you really serious about podcasting? Are you putting enough effort to make it valuable enough to justify the cost of copyrighting? In this episode of Feed Your Brand, Tracy Hazzard and Tom Hazzard explain the things all podcasters need to know about copyrights and trademarks and securing a podcast show name to ensure the show's success. Tune in and learn when the right time to copyright a podcast name is and what factors you should consider before deciding to do it.Love the show? Subscribe, rate, review, and share! https://podetize.com/how-to-leave-a-review/

What happens when someone decides to put out a podcast show with a similar name as yours? This stuff does happen, and platforms like Apple allow it to happen because whoever it is that's copying your name isn't necessarily breaking any copyright laws. Having a duplicate podcast show name can be frustrating, but is it really as bad as it sounds? What can we do about it? Should we even do anything about it? In this solo episode of Feed Your Brand, Tracy Hazzard gives us a very sensible answer to these questions. And that answer may surprise you! Tune in and find out what it is.Love the show? Subscribe, rate, review, and share! https://podetize.com/how-to-leave-a-review/

Today's guest is Tracy Hazzard. She is a seasoned media expert with over 2600 interviews from articles in Authority Magazine, BuzzFeed, and her Inc. Magazine column; and from her multiple top-ranked video casts and podcasts like The Binge Factor and Feed Your Brand – one of CIO's Top 26 Entrepreneur Podcasts.As CEO and Co-Founder of Podetize, Tracy brings diverse views from what works and what doesn't work in marketing and media from thought leaders and industry icons redefining success around the globe. Tracy's unique gift to the podcasting, marketing, and branding world is being able to identify that unique binge-able factor – the thing that makes people come back again and again, listen actively, share as raving fans, and buy everything you have to sell.This episode was recorded through a StreamYard call on July 25, 2022.You find the show notes here: https://webdrie.net/s1-e34-how-to-create-a-successful-podcast-with-tracy-hazzard/Did you already about our CMO

Want to know the secret to sticky marketing content? Take a listen to this conversation with Tracy Hazzard and host Natalie Benamou, as they discuss everything you need to know to make content that connects with your customers and increase their engagement with your brand. Learn the secrets to creating binge worthy marketing content in this discussion with expert advice and insights you can use today. Tracy Hazzard is a seasoned media expert with over 2600 interviews from articles in Authority Magazine, BuzzFeed, and her Inc. Magazine column; and from her multiple top-ranked video casts and podcasts like The Binge Factor, The Next Little Thing and Feed Your Brand – one of CIO's Top 26 Entrepreneur Podcasts. Tracy brings diverse views from what works and what doesn't work in marketing, branding and media from thought leaders and industry icons redefining success around the globe. Tracy's unique gift to the podcasting, marketing, and branding world is being able to identify that unique binge-able factor – the thing that makes people come back again and again, listen actively, share as raving fans, and buy everything you have to sell. Before you can get their attention, you have to be found. It starts with one word: SEO Search Engine Optimization (SEO) goes way beyond websites. Focus on discoverability. Create content in multiple channels to extend your brand's reach. We become binge worthy by showing 3 things: Demonstrating care and having your customer's best interests at heart. Building trust with social proof. Showing that you can solve your customer's biggest challenge. "What you need to do is just get moving and put your voice out there in some way, shape or form. Get your message out." -Tracy Hazzard Find Tracy Hazzard | Website | LinkedIn | YouTube | Facebook | Instagram | TikTok HerCsuite™ delivers programs to advance more women at every career level inside our all-in-one platform and app. Our turnkey mentoring programs, speaker events and leadership development circles engage female talent in new ways. Women achieve success inside HerCsuite™ Network Community. Our DEI Council is a cross organization peer-to-peer learning circle providing strategic insights to link initiatives to the business goals. Check out the Newest Leadership Circle HerCsuite™ NEXT for women planning a new role beyond corporate. Get Started and Schedule a Demo today. Natalie Benamou is the Founder of HerCsuite™. Natalie is a speaker, podcast guest, board advisor and CEO of HerPower2, Inc. Reach out if you would like her to speak or be on this podcast at info@hercsuite.com. At HerCsuite™ we believe You Belong Here. LinkedIn: Natalie Benamou | HerPower2 Lead | HerCsuite™ This podcast is sponsored by HerCsuite™ Events. Join us at our next event! Credits: Thanks to Julie Deem and the Business Podcast Editor for editing our podcast! --- Send in a voice message: https://anchor.fm/natalie109/message

Is your partner like your parent?  Are you both on the same path?  How do you work with your spouse?  How do you incorporate 3D printing into podcasting?  Is it time for a rebrand or a podcast audit?  Today I'm talking to Tracy Hazzard, a Podcasting Strategist, and Former Inc. Columnist who has launched thousands of podcasts! Tracy Hazzard didn't marry her dad but she did marry someone who loved her as much!  Today's guest is a fellow daddy's girl, met her hubby the first day of college, she's a podcasting pro, and quite the mover and shaker in the design world!  Her father championed for women in the workplace and taught her to always have three things prepared when speaking!  Tracy is constantly working on her craft and even inspired her daughter to start a show!  She says we want newness today make sure you are bringing it!  Better Call Daddy: The Safe Space For Controversy. Tracy Hazzard is a seasoned media expert with over 2600 interviews from articles in Authority Magazine, BuzzFeed, and her Inc. Magazine column; and from her multiple top-ranked video casts and podcasts like The Binge Factor, The Next Little Thing and Feed Your Brand – one of CIO's Top 26 Entrepreneur Podcasts. Tracy brings diverse views from what works and what doesn't work in marketing, branding and media from thought leaders and industry icons redefining success around the globe. Tracy's unique gift to the podcasting, marketing, and branding world is being able to identify that unique binge-able factor – the thing that makes people come back again and again, listen actively, share as raving fans, and buy everything you have to sell. As the influence strategist for speakers, authors & experts, Tracy Hazzard helps major publications, sports stars, and entrepreneurs ‘Brandcast' their original messages. Along with her husband and partner, Tom Hazzard, she has been rethinking brand innovation for over 25 years as an inventor and product designer. Their podcasting innovation, Podetize, provides businesses of all sizes a system to spread their marketing message, grow a valuable audience, and retain valuable platform authority without a lot of time, cost or effort. Tracy co-hosts multiple top-ranked podcasts with over 1500 episodes combined, including: The Binge Factor, a 2020 spin-off of Feed Your Brand – one of CIO's Top 26 Entrepreneur Podcasts; Product Launch Hazzards for inventors and e-Sellers; WTFFF?! 3D Printing: the 3D Start Point, featured as an exclusive live podcast at SXSW, and now a 2020 Special Series sponsored by HP; and The New Trust Economy exploring creator value distribution with Blockchain technology. She just launched her sixth podcast, The Next Little Thing, reviewing and recommending those well-designed things that you can't help raving about. Besides being featured in Harvard Business Review, Forbes, Wired, and CNN Money, Tracy was also as an Innovation Columnist for Inc. Magazine for 5 years, and is a columnist for Authority Magazine, and contributor to Grit Daily and BuzzFeed writing about the Binge Factors in podcasting, videocasting, innovation and content marketing. Tracy has recently appeared on the Larry King Now show and on Digital Trends. She keynotes internationally and can be seen regularly at content marketing and podcasting events including: PodFest, ShePodcasts, Utah Podcast Summit, Traffic & Conversion, and more. With a constant stream of content and products from her Brandcasters authority platform, Podetize.com, Tracy Hazzard has influenced and casted branded content and $2 Billion worth of products and innovation around the world. Connect with Tracy https://www.linkedin.com/in/tracyhazzard Connect with Reena bettercalldaddy.com http://linkedin.com/in/reenafriedmanwatts instagram.com/reenafriedmanwatts twitter.com/reenareena Me and My Daddy would love to hear from you, subscribe and leave us a five star review podchaser.com/bettercalldaddy ratethispodcast.com/bettercalldaddy

Does podcast sound quality matter? Yes. Why? In this episode of Feed Your Brand, Tom Hazzard discusses just how your audio impacts not just the quality of your podcast but also your message. Tom emphasizes that you don't need to spend thousands of dollars on professional equipment to get the quality you want. Tune in as he shares tips and tricks that will propel your podcast audio to the level you need it to be.Love the show? Subscribe, rate, review, and share! https://podetize.com/how-to-leave-a-review/

Tracy Hazzard is the Co-founder of Hazz Design, a strategic consulting firm, and the CEO and Co-founder of Podetize, a podcasting platform used by over 550 podcasts with over 37,000 episodes to date. With her husband Tom Hazzard, they have launched over 250 products that have earned over $2 billion in retail sales and obtained over 37 patents.  In addition to being an acclaimed product designer, Tracy is a fantastic speaker who speaks about innovation and intellectual property on stages worldwide. She also hosts several podcasts of her own, including Product Launch Hazzards, WTFFF?! 3D Print Podcast, Feed Your Brand, The New Trust Economy, and The Binge Factor. In this episode… Obtaining multiple patents can be very effective for increasing the value of products and ultimately, your company. It also acts as a barrier to entry for other people who may be thinking of creating a similar product. In addition, a company with a big patent portfolio attracts investors and increases the likelihood of not only successfully selling and exiting the company, but getting a high return on investment from it. However, it is important to know the right time to get intellectual property.  In this episode of the Innovations and Breakthroughs Podcast, Rich Goldstein is joined by Tracy Hazzard, the Co-founder of Hazz Design and CEO and Co-Founder of Podetize, to discuss the role of intellectual property during an exit. They also talk about identifying the right time and reasons for getting a patent, how Podetize was started, and Tracy's journey to creating a podcasting microphone. Stay tuned.

This conversation with Tracy Hazzard is for any podcaster who is looking to add the “binge factor” to their show. Tracy is a media and branding expert, former contributor to Buzzfeed and Inc. Magazine, and current CEO of Podetize. With this experience, she shares with Marla and listeners: