Podcasts about greetabl

In this episode, David sits down with Joe Fischer, the former founder of Greetabl, to dive into the story behind the company's creation. They discuss the early days of Greetabl, the pivotal "ah-ha" moment that sparked Joe's entrepreneurial journey, and how he turned that inspiration into a thriving business. Tune in for an inspiring conversation about innovation, perseverance, and building a brand from the ground up. Show links: Joe on LinkedIn cfojoe.co _________________________________________________ ⇩ START YOUR OWN PODCAST ⇩ Learn how to podcast like a pro! Learn both the basics and advanced systems to set you up for future success. Get started today: ⁠http://tinyurl.com/jjjkryr2⁠ _________________________________________________ WATCH ON YOUTUBE. BE SURE TO SUBSCRIBE, LIKE AND LEAVE A COMMENT YOUTUBE: ⁠https://www.youtube.com/channel/UCvgM8abmf_UcPYuWxJ4EpbA⁠ _________________________________________________ ⇩ SOCIAL MEDIA ⇩ INSTAGRAM: ⁠https://www.instagram.com/realdavidezell/⁠ FACEBOOK: ⁠https://www.facebook.com/david.ezell.9659/⁠ LINKEDIN: ⁠https://www.linkedin.com/in/davidezell/⁠ MORE ABOUT DAVID & TO BE A GUEST ON THE SHOW: ⁠https://realdavidezell.com/⁠ #Entrepreneurship #BusinessTips #StartupLife #EntrepreneurLife #SmallBusiness #BusinessStrategy #EntrepreneurMindset #StartupTips #BusinessOwner #SuccessMindset

“Business, like life, is all about how you make people feel. It's that simple, and it's that hard.” —Danny Meyer, Setting the Table Danny Meyer is a famous restauranteur responsible for founding some of my favorite spots, including Gramercy Tavern, Eleven Madison Park, and the popular Shake Shack chain. He pioneered the philosophy of “enlightened hospitality.” That's the thing about engineering surprise and delight moments in your business. Like the example I share in this episode, while they may seem small or spontaneous, the best ones have intention and strong systems behind them. It's not hard to design a system to do this repeatedly and consistently for the people you love working with, encouraging more word of mouth referrals in the process, and reducing your reliance on marketing strategies that don't align. Today I'm sharing some examples of small gifts that make a big impact and leave a lasting impression on the people and clients you care most about.

As a photographer, it's so important for you to create a beautiful experience for your clients from start to finish. You want to make a lasting impact from the moment your potential clients see your first image to long after you deliver your final gallery.  Client experience is everything.  It's how you stand out, how you provide value, and how you show you truly care.  And the holiday season is the perfect time to do just that.  One of my favorite ways to spread a little holiday cheer is to surprise clients with gifts — After all, what better time than the holidays to make the clients you appreciate so much feel loved? I think sometimes with the stress of running a photography business,  it can be really easy to forget how essential it is to appreciate your clients and show them some love. Because, here's the truth: they are, in fact, THE REASON you have a business. They are the REASON you get to do the work you love. It's so important to appreciate them and show them how much you care — and client gifts are such a beautiful, thoughtful way to do this! And in today's podcast episode, I'm sharing my favorite client gift ideas & more importantly WHY gifting clients can be so impactful and meaningful for your photography business. Tune in for all the details.    Shared a little suprise in today's episode ---> Click here to fill out our business course survey! LINKS TO GIFT IDEAS WE TALKED ABOUT IN THIS EPISODE  Artifact Uprising - Your source for high-quality prints, albums, calendars, cards, photo books, display boxes you name it. These are an incredible keepsakes that your clients will have for years. Plus, we partnered with Artifact Uprising and have a 15% off discount code for the Horizon Found Community, just make sure to use the code HORIZONFOUND15 Minted - Has the cutest photo ornaments and holiday themed gift ideas! As well as one of a kind gifts and artwork created from artists around the world. AND we've partnered with minted as well for a variety of discount codes for the Horizon Found Community. 15% off all gifts using code 2022GIFTS. Free Shipping with code SHIPFREE. AND 20% off ALL holiday cards with code SNOW2022. Discounts GALORE. Curated Gift Boxes  - Fill a gift box with some things inside you know your client would love! Shop Box Fox, Happy Box, and Teak & Twine . Remember what I said in the episode... think back to things your client might have mentioned and try to create something in tune with who they are. Mini gift box - If the curated box feels like a little too much tiny gift boxes work too. Greetabl does these tiny little gift cubes that turn into a card. You can customize with photos from the client shoot and then pack with a tiny gift, too! They're SUPPPPER cute and thoughtful. For more ideas be sure to TUNE IN! :)  FOLLOW US ON INSTAGRAM: https://www.instagram.com/horizonfound SIGN UP FOR THE PHOTOGRAPHER'S PATH WAITLIST REOPENING MARCH 2023: https://www.horizonfound.com/path GRAB OUR FREE MANUAL MODE CHEAT SHEET: https://resources.horizonfound.com/manual-mode-cheat-sheet-45751460 WHAT'S YOUR SECRET PHOTOGRAPHY SUPERPOWER? TAKE THE QUIZ! https://horizonfound.com/quiz JOIN THE HORIZON FOUND COMMUNITY: https://www.facebook.com/groups/477523419716008/

In this episode, Amanda shares about building a community, how to keep going when you're in the weeds, and landing partnerships. If you are looking to learn more about sales psychology and buyers psychology, check out Buyer Psychology 2.0 If you struggle with Sales, join me in a consistent sales system. Your guide to creating sales in your business that feels aligned and authentic to you. Click here Signing $1k clients is a proven process on how to find + sign the right clients. As a thank you for listening, you can grab this course for $27. Click here Reminder - most of the podcast is a take, this is RAW footage. There will be tech issues, thank you for listening anyways. Learn more about Amanda: Amanda Smith is a Business Coach and CEO of Dallas Girl Gang, a 50,000+ global community of engaged women connecting in career, business, and life. Amanda, also a former elementary music teacher of 7 years, is an expert in authentic marketing, pitching brand partnerships, and cultivating community. After a huge life shift in 2017 and a move to Dallas, Amanda was seeking a community for women that was inclusive and offered resources for career, life, and business- and came up empty. So, she created one herself and called it “Dallas Girl Gang.” Now Amanda is bringing “You Can Sit With Us ™” to life across the country through activations with aligned brands such as Athleta, Greetabl, FreePeople, Olive + June, as well collaborations with others in the industry and coaching women who are building new businesses. She is passionate about bringing women together into a meaningful community and lifting one another up through The Girl Gang Podcast, her personal brand content with Amanda Smith Coaching, and events online and in person. Dallas Girl Gang Website: dallasgirlgang.com Instagram: http://instagram.com/Dallasgirlgang Amanda Smith Website: amandacsmith.co Instagram: http://instagram.com/Amandasindallas Code : SALES for 20% off tickets to bossvisioncon.com Support the show

Episode #45: Let's Talk Entrepreneurship: The Art of Being a No Bullshit Business Mentor with Amanda Smith! When it comes to entrepreneurship, no bullshit is best. Business Coach and CEO of Dallas Girl Gang, Amanda Smith, shares her journey from music teacher to CEO and why she started Boss Vision Con. Stay tuned at the end for resources Amanda recommends checking out if you're early in your entrepreneurship journey! FULL TRANSCRIPT HERE Buy your Boss Vison Con Ticket! Use code ASHLEYCOFFEY for 10% off Join the Dallas Girl Gang Facebook Group - it's freeeeee! About Amanda Smith: Amanda Smith is a Business Coach and CEO of Dallas Girl Gang, a 50,000+ global community of engaged women connecting in career, business and life. Amanda, also a former elementary music teacher of 7 years, is an expert in authentic marketing, pitching brand partnerships, and cultivating community. After a huge life shift in 2017 and a move to Dallas, Amanda was seeking a community for women that was inclusive and offered resources for career, life, and business- and came up empty. So, she created one herself and called it “Dallas Girl Gang.” Now Amanda is bringing “You Can Sit With Us ™” to life across the country through activations with aligned brands such as Athleta, Greetabl, FreePeople, Olive + June, as well collaborations with others in the industry and coaching women who are building new businesses. She is passionate about bringing women together into meaningful community and lifting one another up through The Girl Gang Podcast, her personal brand content with Amanda Smith Coaching, and events online and in person. Follow @dallasgirlgang & @amandasindallas on instagram and tiktok! Want to support this podcast? Subscribe, leave a review/rating, share with a friend & consider becoming a monthly supporter of Coffey & Code! Don't forget to checkout the latest eco-conscious Coffey & Code Merch on coffeyandcode.com Thanks for listening! --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/coffeyandcode/support

Today Toni and Julia are sitting down the special guest Joe Fischer. Joe is the CEO of Greetabl -- a thoughtful and affordable way to send a personalized gift, complete with personalized pictures and a personalized message. Greetabl can be used for both personal and professional times where you need a cute gift. Joe will talk with us today about how he came up with Greetabl, the importance of client gifting, what makes Greetabl different, being a CEO, and more! EC Website & Show Notes: https://www.equippedcreatives.com/show-notes-blog/episode-23 EC Instagram: https://www.instagram.com/equippedcreatives/ Julia's Instagram: https://www.instagram.com/juliakathleenphoto/ Toni's Instagram: https://www.instagram.com/toni.marie.photography/ Support this podcast: https://anchor.fm/equippedcreatives/support THANK YOU TO OUR SPONSORS: Betterhelp: Get 10% off your first month at https://betterhelp.com/equippedcreatives Narrative 10% off: https://narrative.so/?affiliate=equippedcreatives Pixellu: Get 20% off select plans with the code EQUIPPED20 Send in your questions to Equippedcreatives@gmail.com to be a part of our future episodes! --- Support this podcast: https://anchor.fm/equippedcreatives/support

Elementary Music Teacher to Business Coach and CEO of Global Community Dallas Girl Gang | Jobs for teachers who quit This episode of Teachers who Quit features Amanda Smith, a Business Coach and CEO of Dallas Girl Gang, a 50,000+ global community of engaged women connecting in career, business and life. Amanda, also a former elementary music teacher of 7 years, is an expert in authentic marketing, pitching brand partnerships, and cultivating community. After a huge life shift in 2017 and a move to Dallas, Amanda was seeking a community for women that was inclusive and offered resources for career, life, and business- and came up empty. So, she created one herself and called it “Dallas Girl Gang.” Now Amanda is bringing “You Can Sit With Us ™” to life across the country through activations with aligned brands such as Athleta, Greetabl, FreePeople, Olive + June, as well collaborations with others in the industry and coaching women who are building new businesses. She is passionate about bringing women together into meaningful community and lifting one another up through The Girl Gang Podcast, her personal brand content with Amanda Smith Coaching, and events online and in person. Social Media: Teachers Who Quit Instagram: @TeachersWhoQuit Teachers Who Quit TikTok: @TeachersWhoQuit Join the Teachers Who Quit Community - click here Amanda Smith's Instagram: @amandaindallas Amanda Smith's TikTok: @amandaindallas Pitch to Paid Course: click here Email Marketing Planning Template - click here Simplify your business with HoneyBook - click here Become a Teacher Entrepreneur today and teach what you want, when you want, for how much you want with outschool - click here.

Kristie Jones is the Principal at Sales Acceleration Group. With fifteen plus years of SaaS Sale Management experience, she has been helping companies reach their revenue goals. Her specialties include the evaluation of individuals, teams, strategies, and processes. She also trains and coaches sales leaders, customer success reps, and teams. Kristie is also a Sales Process Strategist at Greetabl and Iconic IT, which aims to create a B2B outbound strategy to drive top of the funnel and create the BDR outbound prospecting process. Check out this special page put together by Kristie for all you sales hustlers out there:Page: https://salesaccelerationgroup.com/saleshustleJoin the Sales Hustle Community! Text “Hustle” to 424-401-9300!If you're listening to the Sales Hustle podcast, please subscribe, share, and we're listening for your feedback. Also, if you are a sales professional looking to take your sales career to the next level, please visit us at https://salescast.co/ and set a time with Collin and co-founder Chris.Please make sure to rate and review the show on Apple.

In this week's episode, I sit down with Ron Carucci, Managing Partner at Navalent, to talk about his new book, To Be Honest: The Power of Truth, Justice and Purpose.  We talk in-depth about the conditions in which people will tell the truth, be fair, serve a greater good, and in what conditions do organizations create an environment where people will lie steal and cheat.  It was an interesting conversation about how leaders really impact the environments at work and what factors are important when trying to create a more honest environment. Ron has a 30-year track record of helping organizations adopt strategies that lead to accelerated growth, and designing programs to execute those strategies. He is also a two-time TED speaker and the best-selling author of eight books, including the recent Amazon #1 Rising to Power.Find more information about Ron and Navalent here:https://www.navalent.com/https://www.linkedin.com/in/roncarucci/https://twitter.com/RonCarucciMoments of Truth Video Series____________________www.leadintoit.co  Reach out to Sara: hello@leadintoit.co Instagram: @leadintoitTwitter: @_LeadIntoItFacebook: @leadintoitDISCLAIMER: Any opinions or comments made by the host, Sara Greco, and/or her guests are their own and not endorsed by any external entity. Greetabl - 15% off with code LEADINTOIT Easily send unique, personalized gifts they’ll always remember.Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.

006. Every year, more than 50% of Indiana Wedding Photographer Arielle Peters’ couples find her as a result of vendor referrals.  Arielle is an expert at cultivating vendor and industry relationships, and in this episode of Priority Pursuit, she shares exactly how you can form relationships with others in your industry in a way that helps your business grow!  Arielle explains: Why vendor relationships matter The key to cultivating relationships with other vendors (It’s serving them!) How you can “systematically love” other vendors by making caring for vendors part of your workflow While Arielle is a wedding photographer, all creative entrepreneurs can use and adapt the processes Arielle explains in this episode.  For a more detailed written version of this episode, visit https://victoriarayburnphotography.com/building-your-business-through-vendor-relationships-arielle-peters/  Mentioned Links & Resources Show Notes: https://victoriarayburnphotography.com/building-your-business-through-vendor-relationships-arielle-peters/ Greetabl: https://greetabl.com/?gclid=Cj0KCQjw1PSDBhDbARIsAPeTqrfLCmBvrCu5Fp6CGzI2qnUlRDnOAAdl5pLbqG97oRhIZdhIr4--3rEaAggYEALw_wcB Purple Cow by Seth Godin: https://www.amazon.com/gp/product/014101640X/ref=as_li_tl?ie=UTF8&camp=1789&creative=9325&creativeASIN=014101640X&linkCode=as2&tag=rayburnvict05-20&linkId=81d3facbf5a1f01f9e6bdac962168326 Building a StoryBrand by Donald Miller: https://www.amazon.com/gp/product/0718033329/ref=as_li_tl?ie=UTF8&camp=1789&creative=9325&creativeASIN=0718033329&linkCode=as2&tag=rayburnvict05-20&linkId=a0af0d788962a250f89e1ca03fa404d8 Join the Priority Pursuit Podcast Facebook Community: https://www.facebook.com/groups/179106264013426 Receive 50% Off Your First Order with Photographer’s Edit: http://victoriarayburnphotography.com/pe/ Save 50% on Your First Six Months of Quickbooks Self-Employed: http://victoriarayburnphotography.com/quickbooks/ 

Join me in welcoming Amanda Smith of Dallas Girl Gang! Amanda Smith is a Coach and CEO of Dallas Girl Gang, a 50,000+ global community of engaged women connecting in career, business and life. Amanda is an expert in connecting, marketing, pitching business, and cultivating community. After a huge life shift in 2017 and a move to Dallas, Amanda was seeking a community for women that was inclusive and offered resources for career, life, and business- and came up empty. So, she created one herself and called it “Dallas Girl Gang.”   Now Amanda is bringing “You Can Sit With Us ™” to life across the country through activations with aligned brands such as Greetabl, FreePeople, Olive + June, as well collaborations with others in the industry and coaching women who are building new businesses.  She is passionate about bringing women together into meaningful community and lifting one another up through The Girl Gang Podcast, her personal brand content, and events online and in person. We record in Frisco, Texas with Keith Harrelson. If you would like to check out his space please look him up at mixit1studio.com

This week we talk to the co-founder of the company Greetabl, Zoe Scharf. Zoe gives us all the info on how her and her partner started this incredible online gifting company. We also have a great conversation on CORE VALUES. We talk about how these can really help focus your company and keep your path in line with your goals and intentions. You can check out Greetable here and here!! --- Send in a voice message: https://anchor.fm/the-girl-gang-podcast/message

We are chatting with Zoë Scharf from Greetabl all about how to create meaningful touchpoints with your past, present, and future clients. Zoë is a co-founder and chief brand officer at Greeabl, an online gifting company that makes it easy to send unique gifts your client will remember. Since she and her co-founder founded the company, Greetabl has shipped hundreds of thousands of gifts, been featured on Oprah and the NY Times, and gained over 70,000 Instagram followers. Save 20% OFF your Greetabl purchase with the code JKERSHNER at checkout. You can also save 20% OFF your INSIDER PRO subscription Visit Website: www.greetabl.com Instagram: www.instagram.com/greetabl Facebook: www.facebook.com/greetabl Our online course How to Start a Podcast is here! Sign up for Flodesk Here and lock in the beta discount of $19 per month forever! Love the podcast? Please leave a 5 ⭐️ review on Apple Podcasts. Stay up to date & visit us at www.teawithjaine.com and follow @jainekershner on Instagram to see our latest IGTV episodes. Have a topic you'd like us to discuss? Email us at hello@teawithjaine.com --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

Zoë Scharf is the Co-Founder and Chief Brand Officer at Greetabl - a total package gift complete with a custom greeting and a special present, neatly packaged into a personalized parcel that is sent directly to your loved one through an easy online transaction.  Greetabl was founded by Joe Fischer and Zoë Scharf after being introduced by a mutual friend.  Zoë shares their entrepreneurial journey of how a cereal box inspired the idea for Greetabl, how the first version of Greetabl flopped and by watching customers interact with their product, they redesigned to what Greetabl is today.  She also shares how having a great product and website doesn’t mean instant growth in your customer base. 

Zoë is a Co-Founder and Chief Brand Officer at Greetabl - the unique and personalized gift clients always remember. Under her leadership, Greetabl has shipped hundreds of thousands of gifts, been featured in Oprah and the NY Times, and gained over 50,000 Instagram followers. Previous to Greetabl, Zoë was a freelance graphic designer. She worked with clients as large as IBM and as fun as her local farmer's market vendor. She has an MFA from Washington University in Communication Design and loves to apply her design thinking towards growing businesses creatively.[01:43] Zoë's Background[03:23] Shifting into freelancing from your 9-5[05:07] Art school and business ownership[08:09] The value of a business partner[09:36] Getting started as Greetabl[16:11] Keeping in touch with your clients[19:46] Giving a little more than just a "thank you" card[22:33] OPRAH![27:20] Everyone wants to feel heard[31:00] Giving back to the female entrepreneur communityInstagram: @greetabl Website: greetabl.com Contact Zoë: zoe@greetabl.com

I was on the phone with Zoe Scharf of Greetabl this morning and  we decided to hit record on our conversation. As you may remember, Zoe is one of our Paper Camp alumni and she was on episode 50 of Proof to Product telling her start up story, then she came back for episode 88 where she talked about email sequences and how they love on their clients. Today we’re talking about a new program that Zoe and the team at Greetabl are launching to support small business owners and independent makers called The Platform Partner Program. Listen on for details about how the program works, how you can apply and what Zoe feels optimistic about during this Covid-19 pandemic. RESOURCES: www.greetabl.com Application | www.greetabl.com/apply 050 | How angel investing fueled their business growth with Zoe Scharf, Greetabl 88 | Email Sequences, Sales Funnels and Facebook Ads with Zoë Scharf from Greetabl   SUBSCRIBE To subscribe on iOS, go to the iTunes page and subscribe to Proof to Product. On Android, you can listen using your favorite podcast app.  WRITE A REVIEW Writing a review on iTunes will help other product based business owners find Proof to Product as they are working to up level, scale, and build profitable and sustainable companies. FOLLOW PROOF TO PRODUCT Follow Proof to Product on Instagram for the latest updates. JOIN OUR EMAIL LIST If you'd like to receive more information about our upcoming episodes of Proof to Product including show notes and information about our guests, head over to www.prooftoproduct.com and sign up for our email list.   SHARE Be sure to share Proof to Product with all of the product based business owners that you know!    ABOUT PROOF TO PRODUCT: Proof to Product is hosted by Katie Hunt. Since 2011, Proof to Product has worked with thousands of product based businesses to help them up level, scale, and build profitable sustainable companies. You can find our show notes and additional resources at ProofToProduct.com. If you like what you heard today, please head over to Apple Podcast to leave a five star review and subscribe. Thanks so much for listening. We'll be back next week with a new episode!

Tyler Mathews of Venture Cafe tells us about a new school for those interested in becoming an entrepreneur but don't know where to start. Mary Jo Gorman is a medical doctor who just moved her fourth biotech startup from New York to St. Louis. Zoë Scharf updates us on Greetabl, founded in 2013, which sells greeting gift boxes.

Today we discuss a topic that is highly relevant during the holiday season. How do we make our clients feel valued besides providing incredible services and delivering high-quality work? In this class we show you five tangible, affordable ways you can express appreciation to your clients. We also share some tools and strategies you can use to show gratitude and solidify your client relationships!   Podcast Outline:   [0:42] Craig introduces the topic of showing appreciation to our clients and discusses why it's important. He shares examples of both negative and positive customer service quality. [3:43] How client appreciation leads to client retention and the importance of showing gratitude in tangible ways   Five Ways to Show Client Appreciation:   [6:09] #1 Send a handwritten note on a notecard that has your branding. Craig shares some examples of how personal handwritten notes are powerful. [8:04] #2 Send a follow-up email after an invoice. Craig explains how the content of that email is important and gives some valuable tips and examples. [9:51] #3 Send a thoughtful or personalized gift. Craig provides some examples and sites you can check out for ideas. [14:26] #4 Do a business shoutout. Craig explains what that is and how you can express gratitude and solidify the client relationship with it. [15:18] #5 Refer people to your clients. Craig shares how referrals can be a token of appreciation and make you an asset to your clients. [15:52] BONUS #6 Show up every day and provide the absolute best service you can to your clients. [16:47] Recap of the five ways to show client appreciation [17:34] How to find out more information about the next intake of Freelance University to upgrade your skills, tap into a new niche or start a freelance business from scratch. Resources and tools discussed in this episode:   Netflix https://www.netflix.com/  New Voice Media Study https://www.newvoicemedia.com/en-us/resources   Quote by John F. Kennedy: “As we express our gratitude, we must never forget that the highest appreciation is not to utter words, but to live by them.”    Vistaprint https://www.vistaprint.com/  Paperless Post https://www.paperlesspost.com/  SendOutCards https://www.sendoutcards.com/  Greetabl https://greetabl.com/  Box Fox https://shopboxfox.com/  Sweeter Cards https://www.sweetercards.com/  Amazon https://www.amazon.com/  Starbucks gift card https://www.starbucks.com/card  Freelance University https://www.freelanceu.com/university/

Today's interview is with Zoe Scharf, Co-Founder and Chief Brand Officer at Greetabl. Greetabl is an online one-stop-shop for creatively-curated, personalized gifts and greetings. Zoe and I talk about what Greetabl looked like when it was first getting started (what they envisioned for Greetabl to start is actually not what it is today!), how Greetabl uses direct feedback from their customers to help shape their company, the value of negative feedback from customers and how it shapes their product, and the importance of the language that you use in your marketing materials. The holidays have arrived and if you're looking for the perfect gift to send to your clients, I'd highly recommend using Greetabl! Also, before we get into the episode, I want to let you know I'm working on something ✨BRAND NEW ✨that I think many of you may be interested in and I'm looking for some beta-testers. If you are a service or product-based business owner that is: 1-3 years into business Looking to get in front of bigger audiences or gain more visibility for 2020 Curious about how you can use PR to grow your website traffic, email list and social following   Head to brittneyllynn.com/waitlist to be the first to know when doors open to my new online course!   Links mentioned: Sign up to get on my waitlist for the online course I'll be pre-selling starting on December 2! Greetabl website Follow Greetabl on Instagram   Like the show? There are several ways you can help! Subscribe on Apple Podcasts, Stitcher, Spotify or Google Play Leave an honest review on Apple Podcasts. The ratings and reviews help for two reasons: 1) Most importantly, I get to know you, the listener, and what content you enjoy the most. 2) The more reviews the podcast has, the better chance it has at getting in front of new listeners. Follow on Facebook, Twitter, or Instagram Grab my free pitch templates here  

Ep. 76: We are so excited to have Zoë Scharf of Greetabl on the podcast. They have a really unique business that put them in the position as a wholesale buyer, retail/e-commerce seller and “print on demand” business. It’s a combo of all things product - plus, her product is patented. In this episode, Zoë shares so many nuggets of how they utilize funnels, FB ads, wholesale buying, collaborations, consumer targeting and so much more as a product business of so many facets. Connect with Greetabl: Greetabl website Greetable Instagram -- We'd love to connect with you on Instagram! @theproductboss  Get into The Product Boss Facebook Group and connect with other product-based entrepreneurs. See you in there! -- Minna's company Lil' Labels Jacqueline's company Designer Consulting Co-Op

Zoë Scharf is the Co-Founder and Chief Brand Officer at Greetabl, a totally unique gifting service that makes it fun and easy to send creative personal gifts. You might remember Zoë from Episode 50 where she shared her start-up story. If you want to hear more about how Greetabl started and the process of seeking angel investors, I recommend checking out that episode. Today we’re shifting gears though and geeking out on marketing strategies, tactics and how Zoe and the greetabl team make customer experience a top priority.   On this episode, Zoe gets granular telling us how Greetabl uses segmenting to add value to their customer experience. She talks about email sequences, sales funnels through Facebook ads and why Greetable is choosing to optimize select marketing channels rather than spreading themselves thin. We also talk about discovering and engaging with new audiences and even drop in a few trade secrets. ON TODAY’S EPISODE: The importance of genuine interaction with customers Why Greetabl isn’t afraid of emojis How to identify and speak to new segment groups Her tips for differentiating audiences How Greetabl uses email flows to see what’s working and what’s not Creative ways to upsell and add value   The pros and cons of hiring outside ad agencies What Greetabl is launching next   KEY TAKE-AWAYS: “It's always better if people can understand that there are human beings behind the products that they enjoy” - Zoë Scharf   “We're not afraid of emojis, we're not afraid of saying weird acronyms. We throw a LILAS in there every now and then because we do love our customers like a sis.” - Zoë Scharf   “Every time that we identify sort of a different segment or group within our main target demographic, we always try to make sure that we're talking to them too and the way that they want to be spoken to.” - Zoë Scharf   “Trying to figure out how to really provide the value that people want in the places that they want is an ongoing kind of challenge for us.” - Zoë Scharf   “We offer people 10% off their first order when they sign up for our welcome flow, or for our emails. We don't say sign up for our welcome flow.” - Zoë Scharf   “It's not really pushing, like buy, buy, buy. It's more like get to know us, get to know our brand.” - Zoë Scharf   “If you've bought from us once, the first email you'll get, besides the shipping confirmation or an order confirmation, is a thank you email and it's literally just ... it's for fun. It's just a GIF of our entire team high-fiving.” - Zoë Scharf   “We consider customer happiness to be our number one marketing tool.” - Zoë Scharf   “I've learned over time that spreading ourselves out too thin is just not the way that we're able to do it.” - Zoë Scharf   “I'd rather get really good at two or three channels and be diverse enough that we're not completely reliant on one channel but also be focused enough that we can do a good job.” - Zoë Scharf   “I don't know if I'm doing the best job that anyone could ever do, but we're doing better than we did with a lot of the agencies and we're not spending money on them. Right now that's what makes sense.” - Zoë Scharf   CONNECT WITH GREETABLE: Website: http://www.greetabl.com   Facebook: https://www.facebook.com/greetabl   Instagram: https://www.instagram.com/greetabl   Pinterest: https://www.pinterest.com/greetabl/   Twitter: https://twitter.com/greetabl   LINKS: Klaviyo   PAPER CAMP   What if you could sit in a room with 30 other product makers who are doing exactly what you’re doing -- building a business they love!  You could share resources, leverage each other’s experiences and learn from those who are where you want to be. Imagine the growth potential!   Join us March 14-15th in Los Angeles for our Paper Camp Conference.   Over 800 brands have attended Paper Camp.  Brands that sell to stores like Target, Paper Source, Container Store, Anthropologie and independent boutiques internationally.   This program is for you if you’re a stationery or gift company interested in selling wholesale, exhibiting at trade shows or looking to expand your outreach to wholesale customers.     We believe in the power of community, collaboration and sharing everything we know.  Get all the details and register at  www.tradeshowcamp.com/papercamp SUBSCRIBE To subscribe on iOS, go to the iTunes page and subscribe to Proof to Product. On Android, you can listen using your favorite podcast app. WRITE A REVIEW Writing a review on iTunes will help other product based business owners find Proof to Product as they are working to up level, scale, and build profitable and sustainable companies. FOLLOW PROOF TO PRODUCT Follow Proof to Product on Instagram for the latest updates. JOIN OUR EMAIL LIST If you'd like to receive more information about our upcoming episodes of Proof to Product including show notes and information about our guests, head over to www.prooftoproduct.com and sign up for our email list.   SHARE Be sure to share Proof to Product with all of the product based business owners that you know! ABOUT PROOF TO PRODUCT: Proof to Product is brought to you by Tradeshow Bootcamp and hosted by Katie Hunt. Since 2011, TSBC has worked with hundreds of product based businesses to help them up level, scale, and build profitable sustainable companies. You can find our show notes and additional resources at ProofToProduct.com. If you like what you heard today, please head over to Apple Podcast to leave a five star review and subscribe. Thanks so much for listening. We'll be back next week with a new episode!

We love trying to find ways to make the people in our lives feel special. This is true even with our clients and customers. One of our favorite ways to show everyone we care is through gift-giving. Whether it's a gift to say thank you, a gift to surprise, or a gift during the holiday season - it's the easiest way to bring a smile to someone's face. On today's episode, we discuss gift giving year round and during the holiday season for our clients and how easy it is to incorporate it into your workflow. Why Gifting Matters Gifting is taking that extra step to show kindness and generosity. When gifting to your clients, you let them know they are more than just another number. They matter. Give thoughtfully and listen to what your client might enjoy. It not only makes them feel amazing but it's more likely to lead them to refer you to other people. Gifting is a win-win! Yearly Gift Ideas You don't have to break the bank to be a thoughtful gifter. Even a sweet thank you card can make a world of difference. Think about what you think your clients would like. It can be homemade or even store bought. But it's the thought that counts. Make sure your gifts stay on brand with your message. If you are mailing or delivering a gift to their home, try to collect their address during the contract stage so you have it on file. You can also send gifts via email, like electronic Starbucks gift cards! Holiday Gift Ideas The holidays are the perfect time to remind past clients that you are thinking of them. Whether you worked with them at the beginning of the year or just last week, wish them a happy holiday season. This can be with a sweet holiday related gift (we love giving out sweets or spa-like items so they can relax) or it can be as simple as sending them a holiday card. We also highly recommend Greetabl - a customizable box with a message, photos, and surprise that ships right to your client's door! The possibilities are endless! Greetabl Discount - Use code SHAUNAE for 20% off of $50 or more! Download the free world kindness graphics mentioned in this episode Find The Creative Legacy Podcast Online • Website • Instagram • Facebook • The Creative Legacy Podcast Group Find Sarah Online • Website • Instagram • Facebook Find Shaunae Online: • Website • Instagram • Facebook

Follow Up: Dustin and Corynn, wedding planners/coordinators. Dustin's Left Eye, it ain't ever open Crediting our Phantom Producer The story of a wedding photographer who didn't get their wedding photos Beer Talk: Dustin - Clear Liquid Steven - Night Owl Pumpkin Ale from Elysian Topics: Dustin's mad. Realtor Woes Cell phone photos of an unedited Lightroom catalogue Special Guest Interview: Joe Fischer of Greetabl Q&A: A venue stole my photos and posted on their instagram without crediting me, even after I messaged them about it. What should I do? Has anyone heard of venues banning vendors, specifically videographers and/or photographers, from the ceremony so that they can capture it themselves and offer that as an upscale to their prospective clients? Check out Greetabl: greetabl.com/ (next Sunday we'll have a special offer for all our listeners who want to make their first order... it's going to be awesome, but check out the site in the mean time) Social media: www.fb.me/WeddingPhotoHangover www.instagram.com/weddingphotohangover www.twitter.com/wedpichangover Facebook group: www.facebook.com/groups/2143595509211422/ Editing: www.bespoketone.com --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/weddingphotohangover/message

“Growth that means something needs to be gradual and you need to earn it.”   SPONSORED BY GO LIVE HQ Save 25% off their customizable, easy-to-use website templates and download their brand bio formula for free: http://bit.ly/golivetrfe   WHAT'S IN THIS EPISODE? Building an Oprah magazine worthy company doesn’t happen overnight. And chances are, there’s lots that went on (and didn’t work out) behind the scenes. That’s why I’m so wildly excited to share the story of Greetabl and one of it’s co-founders with you in this episode! My love, meet ZoÃÆ'« Scharf - previous graphic designer turned entrepreneur. We talk about: Greetabl’s not-so-overnight success The cereal box that inspired the idea for Greetabl Why slow growth means more The first version of Greetabl that you never heard of (and why it totally flopped) Creating a great product isn’t everything + how Greetabl grew their customer base   WHO IS ZOÃÆ'‹ SCHARF? ZoÃÆ'« Scharf is the Co-Founder and Chief Brand Officer of Greetabl. ZoÃÆ'« is is a brand and design expert with a BFA from Washington University in St. Louis. At Greetabl, ZoÃÆ'« focuses on the company's vision, brand, digital and physical product, and marketing efforts. Previously, ZoÃÆ'« consulted startups, advising and implementing brand strategy, story and design. At her former position at XPLANE, she worked with Fortune 500 companies on simplifying complex ideas using visual thinking.   LINKS FROM THIS EPISODE: @fight2breathe on Instagram www.greetabl.com Greetabl on Instagram ZoÃÆ'« on Instagram

Running an online business can be a lonely endeavor. It's easy to second guess yourself if you don't have other business owners to connect with. Have you ever wished you could find out how other companies are managing their growth? In today's episode, we get the inside scoop on what’s working (and what’s not) at the fast-growing gifting startup Greetabl. Joe Fischer, the Founder of Greetabl, joins us today to talk about what worked for him as he grew his business from an idea to an industry. Joe talks about which marketing channels have worked best to fuel Greetabl’s growth, how to hire quality talent as you scale (even if you’re in a small town), the reality behind fundraising for your business, and the five key areas ecommerce brands need to focus on to see ongoing, sustained growth in the coming years. Episode Highlights: 9:16 How Greetabl got in front of people to grow their business 11:18 The campaign that Greetabl is excited about launching (Note: print marketing is not dead) 15:45 Thinking about bringing everything in house? Here is how Greetabl is weighing those costs as a positive 18:49 How to hire quality talent even if you are small business just starting to scale 22:24 What ecommerce businesses can be doing to maintain sustained growth through 2018 and into 2019 25:20 Who Greetabl views as their competition and how they address competition as a whole 30:27 How to raise capital for you business and the secret sauce you will need to do it. 33:37 The best ads that are crushing it for Greetabl right now 38:44 Email does it. The Campaigns that are delivering great ROI for Greetabl 43:45 The tools and tactics Joe uses to balance life & work Links and Resources: Asana Both Sides of the Table Blog Effective executive Ecommerce Influence Episode 135 with Sebastian Marshall Getting Things Done ToDoist Joe Fischer: JF@Greetabl.com Twitter.com/TheJoeFischer

TSBC alum Zoe Scarf is the co-founder and Chief Brand Officer at Greetabl–a personal and easy way to make your friends feel super loved. If you’re not familiar with Greetabl, you should be. It’s an impressive gifting service where you choose your packaging, gift and personalize your message and they take care of the rest — getting it in the hands of your recipient.  Greetabl has delivered 200,000 happy moments and is continuing to quickly grow.   On today’s episode Zoe shares how they unsuccessfully chased wholesale, struggled with figuring out who their audience was and how impactful their fulfillment relationships have been.  We also spent a good amount of time talking about how Greetabl sought funding from angel investors. They achieved three rounds for $50k, $750k and most recently $1.5M — we talked about how the process worked, what they did with the money and she shared some resources for those interested in learning more.     ON TODAY’S EPISODE: How Zoe and her business partner, Joe, came up with the idea for Greetabl Her background as a graphic designer Their experience in the wholesale industry and why they decided to pivot to retail Narrowing down their audience & identifying their core customer How customers order their gifts through Greetabl The process of finding a fulfillment partner & how they landed their current partnership How Zoe & Joe decide what gift items to purchase & what their requirements are How featuring products on Greetabl has helped other small business grow The number one requested product What the Greetabl team look like & when they started bringing people on The fundraising process & how they decided to work with angel investors What they had to provide to the angel investors to get them interested What it looks like if an angel investors decide they want to move forward with you The importance of women investing in and pouring into other women Resources out there to help entrepreneurs connect with angel investors The benefits of a mastermind group What’s coming up for Greetabl KEY TAKE-AWAYS: “Buyers need simplicity, and they need to really clearly understand the product.” - Katie Hunt “We really wanted to help those women fill what we call the gifting gap. That $15-30 price point where you want something that's really personal, really beautiful, and not gonna break your bank.” - Zoe Scharf “Greetabl is like a greeting card that you customize with your photos and a message and then it folds up to become this gift box.” - Zoe Scharf “We love these makers and empowering them, and helping them as much as we can, because we were and are in the same boat.” - Zoe Scharf “The more connections we can make, and the more we can be involved with companies, the happier I personally feel.” - Zoe Scharf “The most effective way to do things was to work with Angel groups, because that's when you talk to anywhere from 10-50 Angel investors at once.” - Zoe Scharf “Because our product is very unique, if it sees as much success as we want it to, there are gonna be other people out there who try to do the same exact thing, and it's just up to us to do the best job fastest.” - Zoe Scharf “We need more women investing in other women's businesses.” - Katie Hunt “I feel very strongly that designers and women just need some more examples to know that it's possible for them to do this stuff.” - Zoe Scharf LINKS: Website: http://www.greetabl.com Facebook: https://www.facebook.com/greetabl Instagram: https://www.instagram.com/greetabl Pinterest: https://www.pinterest.com/greetabl/ Twitter: https://twitter.com/greetabl   Sequoia Capital resources for business planning, writing a pitch deck and pricing your products: https://www.sequoiacap.com/build/ JOIN THE TSBC FAMILY:   Do you want to scale your business and add new revenue streams?  Are you ready to get a handle on your cash flow and tuck money away for retirement?     Maybe you are interested in increasing your visibility and fine-tuning your marketing outreach?  Perhaps you have a team that you want to nurture or need help building your team?   Our newest on demand program, Paper Camp+ can help you with all of these things and more.  The program includes 5 keynote presentations and 2 panels from a wide range of business experts.  You can watch what you need, when you need it most and revisit the videos as often as you’d like.   This course was built for anyone running a product based business, and extends way beyond the paper industry.  Enroll at www.tradeshowcamp.com/pcplus! ABOUT PROOF TO PRODUCT: Proof to Product is brought to you by Tradeshow Bootcamp and hosted by Katie Hunt. Since 2011, TSBC has worked with hundreds of product based businesses to help them up level, scale, and build profitable sustainable companies. You can find our show notes and additional resources at ProofToProduct.com. If you like what you heard today, please head over to Apple Podcast to leave a five star review and subscribe. Thanks so much for listening. We'll be back next week with a new episode!

On this special bonus episode of the Becoming Fearless podcast, meet Zoe Scharf, the Co-Founder and Chief Brand Officer of Greetabl, an online gift-giving company. With a background in graphic design, Zoe thought her career would follow a pretty obvious path. Then, she met Greetabl’s other founder while working as a freelance graphic designer, and soon realized she wanted to be more than a designer – she wanted to be part of the company. Join Annie and Zoe as they talk building brand identity, learning to be an entrepreneur, applying skills in different ways, and keeping doors open.

Raindrops on roses and whiskers on kittens... ... YOU GET A CAR! YOU GET A CAR! EVERYBODY GETS A CAR!!!!! OK... maybe our Favorite Things episode isn't going to be AS exciting as the amazing musical, Sound of Music OR Oprah giving her whole audience cars. But we are pretty excited about it nonetheless! One of the things we tend to miss about having an office job is the interpersonal relationships you build in a setting like that. You're constantly chatting with co-workers (if you're lucky) about a myriad of topics, including things you're obsessed with at the moment! We decided to bring a bit of that atmosphere to the show this week, and we're talking about our Favorite Things!! Most of them are "semi" photography related, but we weren't too worried about that. We just wanted to dish about some stuff we've been loving lately!! Here's a highlight of our favorite things... tune in to hear more! Rothy's: Julie is OBSESSED with her new shoes. These shoes are made from recycled water bottles (yay!) and are SUPER cute and comfortable! The best part is, they're great for weddings & shoots because they're machine washable!! You don't want to be worried that your shoes are stinking up the hotel room when you're taking "getting ready" photos, so this is a huge plus! Go check them out, and if you buy with this link, you'll get a discount! (And Julie will get a hookup, so it's a win/win situation!) https://go.referralcandy.com/share/D8ZDD28 Podcasts: This is a GIVEN, but of course we are all obsessed with Podcasts! Podcasts help time pass faster, especially while driving or working, and they are educational AND entertaining! We plan on doing a whole episode on our favorite podcasts in the future, so definitely stay tuned for that! Playstation Vue: Cable is SO 2014. Kate & her husband have been cable free for quite awhile now, but have always hated not having live TV. Playstation Vue is a new app (you don't need a Playstation for it!) that you can stream to your TV via your phone, or Roku (or similar) device and you actually get live TV along with DVR, on demand, and more! It's great for mindlessly listening & "watching" Fixer Upper while editing shoots! Bandolier: This thing is rad. It's like a purse, meets a phone case, meets a wallet. It's a luxury product (not super cheap) but it replaces your phone case & purse! It's SO hard to describe so you have to go check it out yourself, but it's great for photoshoots because you can keep your essentials on your body, it hides your phone (so it doesn't look unprofessional), and it stays around your neck so it's nice & safe. Again, Julie's hooking it up with a referral code, so go check it out for yourself! https://go.referralcandy.com/share/C4X68PH Etsy: A lot of people think Etsy is just for handmade items, but there are a lot of awesome digital templates & business-related things on Etsy! It's a go-to place to find a designer, templates, contracts, client gifts, etc! Greetabl: Speaking of client gifts, Greetabl is an AMAZING gifting service! It's not just a packaged gift, it's totally personalized with pictures, text, etc. They have such cute stuff on their site, everything from cute office supplies to champagne gummy bears, and more. It's SO easy to order & send straight to your clients. We're obsessed with this company right now! Instagram Live: Ashley has been using Instagram Live for awhile now, and she's loving it! She can interact with fans & friends, and people get to see what she's up to at her shoots! IG Live will send out a notification to your followers, so it's a bit more celebrated than just doing a story or regular Instagram post. Lipsense: If you haven't heard of Lipsense yet, you must not be on social media. This is an awesome product that's basically long lasting lip color. It's a lip stain plus a gloss, and they have a bajillion options for both. The color does not transfer at all, even immediately upon application. It's perfect for wedding photographers because all you have to do is reapply the gloss throughout the day, and it will stay on forever! We hope you don't mind us gabbing about our favorite things!! Let us know if YOU have a favorite thing that we should know about and try! Download from iTunes Here