Podcasts about customer feedback

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Best podcasts about customer feedback

Latest podcast episodes about customer feedback

The Investor + Operator (IO) Podcast
$500M Founder: Avoid These Critical Mistakes When Competing With Incumbents - A convo w/ Daniel Simon, Coast CEO

The Investor + Operator (IO) Podcast

Play Episode Listen Later Sep 16, 2025 34:03


Are you a small startup trying to compete with the big dogs? Well then this episode is for you.Tyler and Sterling sit down with Daniel Simon, co-founder of Bread (sold for $500M) who is now working on his next big startup: Coast, a fuel card and payment platform for companies that manage large fleets of vehicles.Daniel breaks down his learnings from his time at Bread, what he's doing differently now at Coast, and the important lessons he's learned from building successful companies in niches that are already dominated by large incumbents.Subscribe to never miss an episode!Chapters:(00:00:00) Intro(00:02:09) Disrupting Fleet-Centric Financial Services(00:05:20) Different vs. Better when competing with Incumbents(00:10:14) Customer Feedback for Product Innovation(00:16:34) Finding Partners for Capital Acquisition(00:21:07) How to Fundraise Effectively(00:24:03) Attracting Investors(00:26:38) Iterative Product Development through Sales Feedback--Check out Coast: coastpay.comThis episode was brought to you by Pelion, a VC firm based in Utah. Learn more about them here: pelionvp.com

ServiceNow Podcasts
The Power of Customer Feedback | AI Control Tower & ServiceNow University

ServiceNow Podcasts

Play Episode Listen Later Sep 3, 2025 23:59


Exploring UXR at ServiceNow: Enhancing AI Control and ServiceNow University In this episode, we delve into the realm of User Experience Research (UXR) at ServiceNow with guests Jesse Livingston, Eric Liu, and Tori Morrison. Eric Liu discusses the advancements and challenges in AI governance and the development of AI Control Tower to help companies manage their AI assets responsibly. Tori Morrison introduces ServiceNow University and its focused approach on enabling users to develop specific skills through personalized learning pathways and innovative tools like conversational AI chat. The episode highlights ServiceNow's commitment to integrating customer feedback into product development and providing robust learning resources to enhance user experiences. For more information, please read Anand Tharanathan's Article: https://www.servicenow.com/community/in-other-news/how-customer-insights-shaped-servicenow-university-and-ai/ba-p/3317295 And to check out the Product Lab: https://servicenowproductlab.com/ On this episode - Eric Liu: Sr. Staff UX Researcher, AI/MLTori Morrison: Senior UX ResearcherJesse Livingston: Research Communication ManagerBobby Brill: Host 00:00 Introduction to the Podcast and Guests 00:27 Understanding User Experience Research (UXR) 02:32 Introducing Eric Leo and AI Control Tower 06:44 Challenges and Solutions in AI Governance 12:23 ServiceNow University: Empowering Users 17:40 Personalization and Gamification in Learning 22:42 Conclusion and Further Resources ServiceNow Training and Certification: http://www.servicenow.com/services/training-and-certification.html ServiceNow Community: https://community.servicenow.com/community For general information about ServiceNow, visit: http://www.servicenow.com See omnystudio.com/listener for privacy information.

ServiceNow TechBytes
The Power of Customer Feedback | AI Control Tower & ServiceNow University

ServiceNow TechBytes

Play Episode Listen Later Sep 3, 2025 23:59


Exploring UXR at ServiceNow: Enhancing AI Control and ServiceNow University In this episode, we delve into the realm of User Experience Research (UXR) at ServiceNow with guests Jesse Livingston, Eric Liu, and Tori Morrison. Eric Liu discusses the advancements and challenges in AI governance and the development of AI Control Tower to help companies manage their AI assets responsibly. Tori Morrison introduces ServiceNow University and its focused approach on enabling users to develop specific skills through personalized learning pathways and innovative tools like conversational AI chat. The episode highlights ServiceNow's commitment to integrating customer feedback into product development and providing robust learning resources to enhance user experiences. For more information, please read Anand Tharanathan's Article: https://www.servicenow.com/community/in-other-news/how-customer-insights-shaped-servicenow-university-and-ai/ba-p/3317295 And to check out the Product Lab: https://servicenowproductlab.com/ On this episode - Eric Liu: Sr. Staff UX Researcher, AI/MLTori Morrison: Senior UX ResearcherJesse Livingston: Research Communication ManagerBobby Brill: Host 00:00 Introduction to the Podcast and Guests 00:27 Understanding User Experience Research (UXR) 02:32 Introducing Eric Leo and AI Control Tower 06:44 Challenges and Solutions in AI Governance 12:23 ServiceNow University: Empowering Users 17:40 Personalization and Gamification in Learning 22:42 Conclusion and Further Resources ServiceNow Training and Certification: http://www.servicenow.com/services/training-and-certification.html ServiceNow Community: https://community.servicenow.com/community For general information about ServiceNow, visit: http://www.servicenow.com See omnystudio.com/listener for privacy information.

Humanize IT
Dealing With Customer Feedback

Humanize IT

Play Episode Listen Later Sep 1, 2025 29:20


In this conversation, Adam Walter and Skip Ziegler discuss the critical role of customer feedback in software development, particularly for Managed Service Providers (MSPs). They explore how to effectively gather and implement feedback, the importance of user experience, and the challenges of adapting to user needs. The discussion emphasizes the need for continuous improvement and collaboration with customers to create intuitive and effective software solutions.

Simple Marketing Academy
Responding to Negative Reviews – A Step by Step Guide for Small Business Owners

Simple Marketing Academy

Play Episode Listen Later Aug 29, 2025 10:36


Got a negative review? Don't panic! In this video, Responding to Negative Reviews – A Step-by-Step Guide for Small Business Owners, I'll walk you through exactly how to handle criticism online without damaging your reputation. You'll learn: ✅ Why responding to reviews matters for your business ✅ The do's and don'ts of replying to unhappy customers ✅ A proven step-by-step process to turn negative feedback into a positive experience ✅ Tips for protecting your brand and building customer trust Whether you run a small local business or an online shop, the way you respond to reviews can make or break your reputation. Done right, you can even transform unhappy customers into loyal fans.

The Customer Success Playbook
Customer Success Playbook Podcast S3 E71 - Adrian Swinscoe - Unlocking Value in Customer Journeys

The Customer Success Playbook

Play Episode Listen Later Aug 20, 2025 9:17 Transcription Available


Send us a textReady to inject some punk spirit into your customer experience? In this episode of the Customer Success Playbook, Adrian Swinscoe joins Roman Trebon to explore the delicate art of reducing friction without losing that vital human touch. From the bustling cultural tapestry of Edinburgh's Fringe Festival to personal tales of rock climbing and postponed trips to Japan, Adrian sets the stage with personality before diving into why not all friction is bad. He reveals why some “effortful” moments between a brand and its customers actually build loyalty, and how removing them in the name of efficiency can backfire spectacularly. If you're looking to refine your customer journey without sterilizing it, this episode serves up the perfect balance of practical wisdom and a punk attitude.In a world obsessed with streamlining every process, this episode is a refreshing reminder that operational efficiency is not always the hero of customer success. Adrian Swinscoe brings a nuanced perspective: friction isn't the bogeyman it's often made out to be. By distinguishing between “good friction” — those meaningful touchpoints that enrich customer relationships — and “bad friction” that truly hinders progress, organizations can avoid the pitfall of a too-easy, yet emotionally barren, experience. His example of a company that saw sign-ups soar but retention dive thanks to over-simplification is a cautionary tale for businesses tempted to sanitize their customer journey too aggressively.The actionable takeaway? Approach your customer journey analysis with deliberate care and use data combined with direct customer feedback to fine-tune that balance. This means digging deep into customer stories and operational metrics to identify where technology should speed things up and where human moments need to be preserved or even amplified. Adrian's advice serves as a critical chapter in your customer success playbook, fueling smarter decisions that respect both business goals and the emotional dynamics that bind customers to your brand.Bonus: His reflections on rock climbing as a meditative, focus-driven hobby provide a clever metaphor for the customer success journey itself—it's about balance, precision, and the right amount of challenge.Now you can interact with us directly by leaving a voice message at https://www.speakpipe.com/CustomerSuccessPlaybookPlease Like, Comment, Share and Subscribe. You can also find the CS Playbook Podcast:YouTube - @CustomerSuccessPlaybookPodcastTwitter - @CS_PlaybookYou can find Kevin at:Metzgerbusiness.com - Kevin's person web siteKevin Metzger on Linked In.You can find Roman at:Roman Trebon on Linked In.

Founders Podcast
How to 10x Your Business by Prioritising feedback from Paying Customers

Founders Podcast

Play Episode Listen Later Aug 18, 2025 35:58


In this episode of the Founders Podcast, Ash (Herschelle) interviews Andy Halko, a seasoned entrepreneur with over 23 years of experience. They discuss the importance of being open to feedback, understanding customer needs, and the journey of a founder. Andy shares insights on how to validate ideas, the significance of building relationships, and the innovative concept behind his company, Buyer Twin. The conversation emphasizes the necessity of customer-centric approaches in business and the role of AI in understanding market demands. Andy also reflects on personal growth and the lessons learned throughout his entrepreneurial journey.TakeawaysBias is the enemy of growth.Successful founders listen and ask tough questions.Understanding customer needs is crucial for innovation.Building relationships is key to business success.Feedback should be a continuous process.Validating ideas through direct conversations is essential.Customer-centric companies outperform others.Using AI can enhance customer understanding.Prioritize feedback from potential paying customers.Networking can significantly impact business growth.Chapters00:00 The Importance of Openness in Growth02:58 Founder's Journey: Embracing Ups and Downs06:31 Identifying Unseen Constraints in Innovation09:26 Creating Buyer Twin: Understanding Customers Better12:21 The Role of Customer Feedback in Product Development15:10 Prioritizing Customer Understanding for Founders17:34 Validating Ideas Before Launching21:03 Filtering Valuable Customer Feedback24:43 Finding Leverage Points in Customer Base28:38 Lessons Learned: The Value of Relationships31:15 Lightning Round: Quickfire Insights

The Startup CPG Podcast
Founder Feature: Steph Nightingale of Stimmie

The Startup CPG Podcast

Play Episode Listen Later Aug 15, 2025 36:10


In this episode of the Startup CPG Podcast, Caitlin Bricker interviews Steph Nightingale, founder of Stimmie, a premium, reusable toothpick designed to address the gaps traditional floss and toothbrushes leave behind. Drawing on over 13 years of experience in dental care, Steph shares how personal recovery, patient insights, and a commitment to quality led to the creation of Stimmie.The conversation explores product innovation, early-stage funding, manufacturing partnerships, and the importance of retailer and consumer feedback in building a sustainable brand. Steph also discusses merchandising strategies, scaling challenges, and her vision for high-profile collaborations that could further elevate the brand.This episode offers valuable lessons in customer-centric product development and the realities of bringing a health-focused consumer product to market.Listen now to learn how Steph transformed a simple dental tool into a growing brand with national recognition — and why truly listening to customers is key to lasting success.Listen in as they share about:Customer Feedback & DevelopmentFunding & Business GrowthManufacturing & OperationsRetail Strategy & MerchandisingSustainability & Industry PerspectiveCommunity & NetworkingEpisode Links:Website: https://www.shopstimmie.com/ LinkedIn: https://www.linkedin.com/in/stephanie-nightingale-899b6118/?originalSubdomain=ca Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Caitlin's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics

Experience Action
Keeping the Customer Visible

Experience Action

Play Episode Listen Later Aug 12, 2025 12:43 Transcription Available


The delicate balance between business efficiency and customer needs sits at the heart of successful process improvement. When organizations focus solely on internal metrics like cost savings and scalability without considering the customer perspective, they risk creating short-term wins that ultimately damage loyalty and undermine long-term success.This deep dive into customer-centric process improvement reveals how to maintain customer visibility even when making internal operational changes. We explore the foundation of this approach—establishing a clear mindset about why customers matter in your business processes, rather than simply telling teams to "put the customer first" without proper guidance. By developing a customer experience mission statement and success blueprint, organizations create guardrails that help balance internal needs with customer expectations.Making customers tangibly present in process discussions transforms decision-making. Whether through starting meetings with relevant customer stories, using journey mapping to visualize the customer perspective, or connecting process metrics directly to customer outcomes—these practical techniques ensure the customer voice isn't lost. The most powerful improvements create a triple win: benefits for customers through better experiences, advantages for the organization through operational efficiency, and improvements for employees through more effective workflows. This holistic approach recognizes that when customers feel lost or neglected due to hyper-efficiency, the consequences ripple through the business in reduced trust, lower retention, and diminished revenue.Ready to become the bridge between what your business needs and what your customers expect? Subscribe now to continue exploring how to balance business priorities with customer-centricity, and discover how to deliver remarkable experiences while meeting operational goals.Resources Mentioned:CX Mission Statement Workbook -- https://bit.ly/cx-mission-workbookCX Success Statement Workbook -- https://bit.ly/cx-success-workbookExperience Investigators Website -- https://experienceinvestigators.comWant to ask a question? Visit askjeannie.vip to leave Jeannie a voicemail! (And don't forget to follow Jeannie on LinkedIn! www.linkedin.com/in/jeanniewalters/)

Boost Your Biology with Lucas Aoun
331. How Light Controls Your Hormones, Sleep and Health (Must Know!)

Boost Your Biology with Lucas Aoun

Play Episode Listen Later Aug 10, 2025 60:36


In this episode of the Boost Your Biology podcast, Lucas Aoun interviews Andy Mant, CEO and founder of Bon Charge, discussing his journey from health struggles to creating a successful wellness brand. They explore the science behind blue light blocking glasses, the evolution of the product line, and the impact of synthetic light on health. The conversation also delves into optimizing sleep and circadian rhythms, as well as future research plans for customer feedback and product efficacy. In this conversation, Andy Mant discusses the advancements and challenges in the field of red light therapy, including the importance of regulatory approvals and the prevalence of counterfeit products. He shares insights on the evolution of red light therapy devices, the integration of holistic health practices, and the emerging research on testosterone optimization. The discussion also covers the potential of pulsed electromagnetic fields (PEMF) as a complementary therapy and the future of biohacking and personalized medicine. Finally, Andy reflects on his entrepreneurial journey, emphasizing the significance of hiring the right talent to foster business growthRelevant links:Andy Mant's website: https://au.boncharge.com/Check Out My Website For Coaching, Recommended Products and Much More:https://www.boostyourbiology.com/Disclaimer:The information provided in this podcast episode is for entertainment purposes and is NOT MEDICAL ADVICE. If you have any questions about your health, contact a medical professional. This content is strictly the opinions of Lucas Aoun and is for informational and entertainment purposes only. It is not intended to provide medical advice or to take the place of medical advice or treatment from a personal physician. All viewers of this content are advised to consult with their doctors or qualified health professionals regarding specific health questions. Neither Lucas Aoun nor the publisher of this content takes responsibility for possible health consequences of any person or persons reading or following the information in this content. All consumers of this content especially taking prescription or over-the-counter medications should consult their physician before beginning any nutritional, supplement or lifestyle program.Chapters00:00 The Journey Begins: From Health Struggles to Entrepreneurship03:02 The Science of Light: Understanding Blue Light and Its Effects05:48 Creating Effective Blue Light Blockers: The Evolution of Bon Charge08:41 Quality Matters: The Importance of Effective Blue Light Blocking11:35 The Role of Lenses: Dark vs. Clear in Blue Light Blocking14:18 Customer Feedback and Product Evolution: Responding to Demand17:10 Circadian Rhythms: The Importance of Natural Light Exposure22:24 Mimicking Ancestral Light Exposure23:28 The Detrimental Effects of Synthetic Light26:28 Optimizing Eating Patterns for Better Metabolism28:55 Clinical Trials and Product Efficacy31:13 Navigating the Red Light Therapy Market33:24 Holistic Approaches to Skin Health33:59 Red Light Therapy and Testosterone Optimization36:12 Understanding PEMF Therapy37:46 The Future of Biohacking38:57 Advice for Aspiring Entrepreneurs Hosted on Acast. See acast.com/privacy for more information.

Conscious Design Podcast™
Inside the Carbon-Negative Bag Brand Disrupting Fashion

Conscious Design Podcast™

Play Episode Listen Later Aug 10, 2025 29:05


She walked away from two decades of luxury bag design to build carbon-negative, vegan bags that actually make a difference. Meet Alona Komsky, co-founder of AKKONIQ, the minimalist bag brand that's reshaping sustainable fashion with innovation, function, and style.In this episode of the Conscious Design Podcast, host Ian Peterman explores how Alona turned her frustration with fast fashion and greenwashing into a mission: designing eco-friendly bags made from 3D-woven recycled materials, biodegradable fibers, and honest minimalist design.If you're interested in ethical fashion, sustainable materials, slow fashion, or how to build a conscious product brand—this episode is for you.⏩ Jump to your favorite parts: 00:52 - Meet Alona Komsky: Co-Founder of Akkoniq01:03 - The Journey to Sustainable Design02:06 - Challenges in the Industry05:00 - Creating Sustainable Bags14:30 - Innovative Materials and Techniques17:10 - Customer Feedback and Education26:38 - The Future of Sustainable Design27:50 - Conclusion and Contact InformationAbout Alona Komsky & AKKONIQAKKONIQ is a new name in sustainable fashion, but co-founder Alona Komsky brings over 20 years of award-winning design experience across tech, travel, and fashion. Her products have won Red Dot, IDSA, and remain global bestsellers.AKKONIQ blends minimalist aesthetics, functional innovation, and planet-first materials. Born from Alona's mission to align design with values, the brand delivers truly sustainable bags—without compromise or greenwashing.

Fitish
Glp-1, Wellness, & the Changing Landscape of Mexico City

Fitish

Play Episode Listen Later Aug 7, 2025 57:26


Today, we're sharing our summer stories, discussing how we juggle parenting and work, and revealing our approach to wellness while living in beautiful Mexico City. Plus, we get real about using GLP-1 medications and peptides for weight loss and overall health. Stay tuned for a heartfelt apology, candid conversations about cultural differences, and tips on making the most of life abroad. Join us for laughter, insights, and a peek into our daily adventures!

Grow Your B2B SaaS
S7E3 - Building SaaS Partnerships That Actually Drive Revenue with Hugo Pereira

Grow Your B2B SaaS

Play Episode Listen Later Aug 5, 2025 42:47


Scaling a SaaS startup isn't just about product-market fit or revenue numbers, it's about people, culture, and leadership. In this episode of the Grow Your B2B SaaS podcast, host Joran Hofman sits down with Hugo Pereira, the Co-founder of Ritmoo and author of Teams in Hell: How to End Bad Management, to discuss ways of building SaaS partnerships that actually drive revenue.If you've ever wondered why some startups skyrocket to $100 million ARR while others stall at $1 million, the difference often lies in what happens behind the scenes. Hugo has helped scale multiple companies and has seen it all the pitfalls, the patterns, and the principles that actually work. In this episode, brought to you by SaaStock, Hugo shares hard-earned insights for founders who want to scale with clarity, not chaos.As a valued listener of the Grow Your B2B SaaS podcast, we've got something special for you! As a valued participant, you have the exclusive opportunity to get a 30% discount on tickets to SaaStock Europe this October - the leading conference for AI & SaaS founders, investors, and leaders.Key Timecodes(0:00) - Introduction: Building Structure in Startups and the Importance of Customer Feedback(1:00) - Episode Overview: What SaaS Companies Fail to Do in Culture and Team Dynamics(1:10) - Guest Introduction: Hugo Pereira, Co-founder of Rytmo and Author of "Teams in Hell"(1:35) - Scaling Experience: Helping Companies Grow from $1 Million to $100 Million in Revenue(2:05) - Story of Startup Failure: Culture and Team Challenges in a B2B SaaS Company(3:14) - Founding Team Impact: Old-School Mindsets and Lack of Customer Validation(4:23) - Realities of Startup Culture: Authority-Driven Environments and Their Effects(5:40) - Importance of Early Culture: Building Trust vs. Toxicity from Day Zero(6:39) - Defining Culture: Values, Behaviors, Rituals, and Systems in an Organization(8:03) - Common Failures in Scaling: Process Breakdowns, Founder Control, Lack of Alignment(9:24) - Complexity of Scaling: Need for Structure and Clear Ownership in Growing Teams(11:27) - Misconceptions of Growth: Confusing Traction with Understanding and Clarity(12:06) - The Evolution of Startups: From Hustle to Frameworks and Repeatable Systems(13:38) - Importance of Alignment: The Why Now Story and Trust Building in Teams(14:56) - Customer Ties: The Role of Deep Customer Relationships in Scaling Success(17:57) - Feedback and Misalignment: Warning Signs of Cultural and Team Misalignment(19:20) - Remote Work Challenges: Maintaining Alignment and Feedback in Hybrid Setups(21:23) - Hero Culture Warning: Overworking and Glorifying Output without Results(22:00) - Scaling Trust and Accountability: Shared Expectations and Frequent Feedback(25:03) - Feedback Loops: Formal and Informal Check-Ins to Foster Open Communication(28:59) - Leadership Pitfalls: Behaviors That Can Kill Morale and Momentum(32:17) - Best Advice for SaaS Founders: Never Lose Sight of Your Initial Why(33:38) - Future of SaaS: Preparing for Slower Deal Cycles and Community Engagement(35:27) - Advice for Early-Stage SaaS: Prioritize Conversations Over Conversions(36:55) - Scaling to 10 Million ARR: Focus on Repeatable Motions and Community Building(41:15) - Where to Find Hugo's Book: "Teams in Hell" Available on Amazon

Experience Action
No One Cares About Your CX Metrics—Let's Fix That

Experience Action

Play Episode Listen Later Jul 29, 2025 10:17 Transcription Available


Customer experience pros often face a common challenge: robust metrics like NPS or CSAT fall flat outside the CX team. Why? Because other departments don't see how those numbers connect to their goals.This episode explores how to bridge that gap by translating CX data into the language of IT, Operations, and Finance. It's not about dumbing down the data. It's about building context. When CX metrics highlight inefficiencies or opportunities for cross-functional wins, they become powerful tools for collaboration.You'll hear how to align CX insights with departmental priorities so the data speaks to what each team cares about most. We also explore using behavioral and operational data, like service calls, churn rates, or purchase frequency, to demonstrate real business impact. Plus, we introduce the Customer Experience Success Blueprint, a framework designed to help CX initiatives integrate seamlessly with broader organizational goals.Want your CX initiatives to gain real traction? Start by making the metrics matter to everyone.Resources Mentioned:CX Mission Statement Workbook -- https://bit.ly/cx-mission-workbookCX Success Statement Workbook -- https://bit.ly/cx-success-workbookExperience Investigators Website -- https://experienceinvestigators.comWant to ask a question? Visit askjeannie.vip to leave Jeannie a voicemail! (And don't forget to follow Jeannie on LinkedIn! www.linkedin.com/in/jeanniewalters/)

She's Just Getting Started -  Building a business you truly love!
Ep 302: The must-have strategy if you actually want people to buy.

She's Just Getting Started - Building a business you truly love!

Play Episode Listen Later Jul 24, 2025 23:16 Transcription Available


What makes customers choose your business over countless alternatives? After a recent trip with my 16-year-old daughter, I had a powerful reminder for you and your business so it will ACTUALLY be successful.

Confessions Of A B2B Marketer
Bootstrapping to £60K MRR with Marc Seitz

Confessions Of A B2B Marketer

Play Episode Listen Later Jul 24, 2025 24:24


In this episode of Confessions of a B2B Entrepreneur, Tom Hunt interviews Marc Seitz, the Co-Founder of Papermark. Discover how Papermark disrupted the virtual data room market, scaling from $20K to £60K MRR through a unique combination of open-source innovation, strategic SEO targeting established competitors, and a powerful product-led viral growth model. Marc shares invaluable insights into rapid customer support and feature development, showcasing how bootstrapping can lead to significant success and accelerate product-market fit. This is essential listening for B2B founders seeking sustainable growth strategies without external funding.

Unsupervised Learning
Ep 71: CEO of TurboPuffer Simon Eskildsen on Building Smarter Retrieval, AI App Must-Have Features & Current State of Vector DBs

Unsupervised Learning

Play Episode Listen Later Jul 22, 2025 51:08


Fill out this short listener survey to help us improve the show: https://forms.gle/bbcRiPTRwKoG2tJx8In this episode, Simon Eskildsen, co-founder and CEO of TurboPuffer, lays out a compelling vision for how AI-native infrastructure needs to evolve in an era where every application wants to connect massive amounts of context to large language models. He breaks down why traditional databases and even large context windows fall short—especially at scale—and why object-storage-native search is the inevitable next step. Drawing on his experience from Shopify and Readwise, Simon introduces the SCRAP framework to explain the limits of context stuffing and makes a clear case for why cost, recall, performance, and access control drive the need for smarter retrieval systems. From practical lessons in building highly reliable infra to hard technical problems in vector indexing, this conversation distills the future of AI infra into first principles—with clarity and depth. [0:00] Intro[0:49] The Evolution of AI Context Windows[2:32] Challenges in AI Data Integration[3:56] SCRAP: Scale, Cost, Recall, ACLs, and Performance[9:21] The Rise of Object-Oriented Storage[16:47] Turbo Puffer Use Cases[22:32] Challenges in Vector Search[27:02] Challenges in Query Planning and Data Filtering[27:53] Focusing on Core Problems and Simplicity[28:28] Customer Feedback and Future Directions[29:11] Reliability and Simplicity in Design[30:39] Evaluating Embedding Models and Search Performance[32:17] The Role of Vectors in Search Engines[34:16] Balancing Focus and Expansion[35:57] AI Infrastructure and Market Trends[38:36] The Future of Memory in AI[43:01] Table Stakes for AI in SaaS Applications[45:55] Multimodal Data and Market Observations[46:57] Quickfire With your co-hosts: @jacobeffron - Partner at Redpoint, Former PM Flatiron Health @patrickachase - Partner at Redpoint, Former ML Engineer LinkedIn @ericabrescia - Former COO Github, Founder Bitnami (acq'd by VMWare) @jordan_segall - Partner at Redpoint

Experience Action
Customer-centric? Or just talk?

Experience Action

Play Episode Listen Later Jul 22, 2025 13:32 Transcription Available


What does it really mean to be customer-centric? Too many companies claim the title without living it. In this episode, we explore how to tell the difference between lip service and genuine customer focus. You'll learn the key signs of authentic customer centricity—like feedback that drives real change, empowered employees who can fix problems, and consistency across every touchpoint.Jeannie explains why true customer focus requires more than good intentions. It's about mindset, strategy, and accountability—measured by outcomes, not slogans.Ask yourself this powerful question: If you noticed something broken in your customer experience today, would you feel empowered to fix it? Your answer reveals volumes about your organization's commitment to being truly customer-centric.Resources Mentioned:CX Mission Statement Workbook -- https://bit.ly/cx-mission-workbookCX Success Statement Workbook -- https://bit.ly/cx-success-workbookLearn more about CXI Membership™ and apply -- http://CXIMembership.comExperience Investigators Website -- https://experienceinvestigators.comWant to ask a question? Visit askjeannie.vip to leave Jeannie a voicemail! (And don't forget to follow Jeannie on LinkedIn! www.linkedin.com/in/jeanniewalters/)

The Net Promoter System Podcast – Customer Experience Insights from Loyalty Leaders
Ep. 251 | Mike Valanzola: Many Voices, No Shared Truth: How Dell Revitalized Its Customer Feedback System with Help from the CXRA

The Net Promoter System Podcast – Customer Experience Insights from Loyalty Leaders

Play Episode Listen Later Jul 17, 2025 38:47


Episode 251: In 2018, Dell set out to do something big: turn customer feedback into a system that could not only provide insights, but help set priorities and run the business. They had the data. They had the intent. But they made a compromise that many organizations settle on: Rather than enforce one unified approach to customer feedback, they allowed each team to build its own. While this helped with initial adoption and change management, it also led to fragmentation—multiple tools, different methods, no shared truth. And it got worse over time. Real progress ultimately would require centralizing what had become scattered. When Dell's Marc Stein appeared on this podcast in 2018 (episode 129), the company had just completed its EMC merger and launched a chief customer office. The ambition: one integrated Net Promoter System to tie sentiment to economics and put the customer at the center of every decision. But good intentions ran into a harsh reality: Every function was listening to customers, but no one was hearing the same thing.  In this episode, Mike Valanzola, Dell's Senior Director of Voice of Customer and NPS Operations, picks up the story. He explains how misaligned tools, siloed ownership, and governance gaps made customer feedback hard to act on. His team didn't want to tear down what existed. Instead, they brought it together. Through consolidation, centralization, shared standards, and stronger governance, they transformed scattered signals into an enterprise-wide system of action. The turning point came with the Customer Experience Roadmap and Accreditation. The CXRA gave Dell a framework to drive internal accountability and rebuild trust in the system. As Mike describes, cross-functional teams now meet weekly to act on shared signals. Tomorrow's goal? Make every employee a promoter and make every signal actionable. Guest: Mike Valanzola, Senior Director, Voice of Customer and NPS Operations, Dell Technologies Host: Rob Markey, Partner, Bain & Company Give us feedback: Customer Confidential Podcast Feedback Send us a note: Contact Rob Time-Stamped Topics 00:01 - Marc Stein's 2018 ambition: a unified CX system 03:50 - Why integration faltered: fragmentation, politics, data overload 06:20 - Mike's mission: centralize tools, enforce governance 10:00 - Transforming custom systems to create shared accountability 13:30 - Early delivery surprises and sentiment gaps 17:10 - Predictive models and operational fixes 21:00 - How Dell built trust in the new NPS engine 27:45 - Weekly action meetings: turning listening into doing 35:30 - Why CXRA certification mattered, internally and externally 40:00 - Reflections on past company decisions Notable Quotes “ We have a robust  partner community that allows us to  expand our scale in terms of the customers that we can  touch. Each and every one of those folks has some things that are important for us to hear.” [8:00]  ”We do—and did—as a company, listen regularly, but we didn't always hear. The reason for that came down to every function across the company, ultimately doing their own listening programs, using their own application, governing how they listened, controlling what they got back, and not sharing it.” [18:00]  ”We had been really in a run-the-business function, really focused on  NPS management, really focused on owning  that measurement for the company. And now, I was proposing a large-scale, end-to-end corporate transformation that was going to require my own team  to think about how we operate, and effectively operate differently.” [28:00] Additional Resources Hear our 2018 podcast with Marc Stein on Dell's original CX ambition, Bringing Net Promoter to Scale Learn more about Bain's MyCX Roadmap & Accreditation

The Unofficial Shopify Podcast
What 20M Shopify Surveys Reveal About Attribution

The Unofficial Shopify Podcast

Play Episode Listen Later Jul 15, 2025 43:17


Watch the video interview on YouTube: https://youtu.be/TMVqWfaddG8Shopify store owners: what if one simple question could improve your ad spend, creative, and segmentation?In this episode of The Unofficial Shopify Podcast, Matt Bahr, founder of Fairing, unpacks what 20 million post-purchase surveys taught him about attribution—and why most brands still get it wrong. Learn how to track what really works, identify new channels like AppLovin and CTV, and use surveys to improve more than just marketing.In this episode, you'll learn:Why last-click attribution is broken—and what to use insteadThe one survey question every brand should askHow Fairing's data reveals the rise of AppLovin and CTVWhat zero-party data can do for your segmentation and CROHow top brands like Bombas and Thrive use surveys to drive actionSponsors:ZipifyCleverificViralsweepResources mentioned:FairingShopify App ListingLLM BenchmarksMatt Bahr on LinkedInWork with Kurt:ApplyClient ResultsJoin the Newsletter

Experience Action
Surprise, Delight, or Just Get It Right?

Experience Action

Play Episode Listen Later Jul 15, 2025 11:03 Transcription Available


Is “surprise and delight” really the secret to customer loyalty, or is reliability your real superpower? In this episode, we challenge one of CX's biggest myths: that delight always wins.Many brands, especially in B2B, utilities, or financial services, build trust not through flashy moments but through consistent, dependable service. We explore how neglected touchpoints, like billing or scheduling, can become powerful moments of emotional connection when approached with a bit of personality and care.You'll also learn how to build an “emotional bank account” that pays off during service hiccups, and why small, intentional improvements can be more impactful than chasing viral wow moments. Think TSA's surprisingly fun social media presence as inspiration.Tune in to rethink what really drives customer trust—and how your brand can strike the right balance between consistency and creativity.Resources Mentioned:Experience Investigators Website -- https://experienceinvestigators.comWhat Are Micromoments & Why Are They So Important? -- https://experienceinvestigators.com/customer-journey-maps/tedx-jeannie-walters/Download the free CX Mission Statement Workbook -- https://bit.ly/cx-mission-workbookWant to ask a question? Visit askjeannie.vip to leave Jeannie a voicemail! (And don't forget to follow Jeannie on LinkedIn! www.linkedin.com/in/jeanniewalters/)

Voices from The Bench
381: IDS 2025 & exocad Part 6 with Björn Zäuner and Tillmann Steinbrecher

Voices from The Bench

Play Episode Listen Later Jul 14, 2025 60:58


When you think of huge advances in digital dentistry, a lot of companies and names come up. But there are two that are really making a huge impact on how we get things done and they continue to do it with the passion of the lab industry supporting it. First up is Björn Zäuner. Björn grew up in a dental family and wanted nothing to do with teeth. We've all heard this story, right? It wasn't long before Björn had a milling center and even an ortho lab. But he noticed that miss mounted cases were a problem and a main cause to most of his remakes. So he developed Bite-Finder to use AI to find the true bite and not the one "captured" with a blue bite or iOS scanner. He talks all about what it is, how it works, how to integrate it, and how you can try it for FREE for 2 weeks. Then we meet the CEO and co-creator of exocad, Tillmann Steinbrecher. We have talked to literally hundreds of people on this podcast that all sing praises for the "purple program" and this time we get to hear the origin story. Tillmann talks about how is started as a research project where he and his partner saw potential for so much more. From walking around IDS 15 years ago with a laptop with a early version to being one of the leaders in dental design, Tillmann in his team has really changed the way labs stay ahead of the every changing workflow. He talks about the early versions, where the name and purple come from, how it's important to stay an open platform, and the importance of user feedback to keep getting better. Take it from Jennifer Ferguson from Ivoclar. If you have a PM7 (https://www.ivoclar.com/en_us/products/digital-equipment/programill-pm7) or are thinking about getting a PM7 (Take it from Barb, you should), Ivoclar had launched the "Ivoclar Block Module" that can speed up milling emax (https://www.ivoclar.com/en_us/products/digital-processes/ips-e.max-cad) by 45%!! The best part is that you can try it for FREE for 90 days. All you have to do is send them a message on Instagram at Ivoclar.na (https://www.instagram.com/ivoclar.na/) or send a email to jennifer.ferguson@ivoclar.com. Now go mill emax faster! Special Guests: Björn Zäuner and Tillmann Steinbrecher.

Blue Collar Millionaire Podcast
Handling Bad Reviews, Firing Clients, and Knowing Your Real Profit

Blue Collar Millionaire Podcast

Play Episode Listen Later Jul 11, 2025 13:55


Handling Bad Reviews, Firing Clients, and Knowing Your Real Profit In this episode, Chris and Kevin break down real questions from our Facebook group, and this one hits home: How do you handle negative reviews without hurting your business? They share: ✅ How to respond to bad reviews with confidence and professionalism ✅ What private equity really looks at when you go to sell your business ✅ Why showing $0 profit after $100k/month might raise red flags ✅ How to identify (and fire) problem clients the right way ✅ Tips for students looking to break into blue collar industries ✅ How to ask better questions that get real answers. This is real talk from real operators who've been through it, from reviews to revenue, we're giving you the playbook.   Check out https://bluecollarmillionaire.net Learn more about Board Room Elite and how to connect with our community.

Joey Pinz Discipline Conversations
#651 ITN Secure-David Raissipour : ⚙️ Evolving MSPs and the Power of Listening

Joey Pinz Discipline Conversations

Play Episode Listen Later Jul 2, 2025 36:06 Transcription Available


Send us a textHow do you lead 950 engineers and still make time for mechanical watches, family, and learning? In this thoughtful and energizing episode from IT Nation Secure 2025, Joey Pinz interviews David Raissipour, Chief Technology & Product Officer at ConnectWise.

The Ecomcrew Ecommerce Podcast
E606: Is Bryan Johnson's "Blueprint" Amazon Brand Dying?

The Ecomcrew Ecommerce Podcast

Play Episode Listen Later Jun 30, 2025 16:39


Dave delves into health influencer Brian Johnson's Blueprint brand to see how well this entrepreneur turned influencer business is performing on Amazon. We take a look at their revenue numbers, their quality control issues and overall brand strategy to see if influencer-led brands are actually killing it on Amazon or not.  Get mystery shopped for your brand and 2 competitors of your choice FOR FREE! Stord will provide a detailed report that outlines the specific areas you are out performing your competitors and where your competitors are outperforming you. Learn how your consumers truly experience your brand today! The Big Takeaway Brian Johnson's brand generated an annual revenue of approximately $4.5 million. Quality control issues have affected customer satisfaction according to recent reviews. Their average review rating for their top product is declining due to quality control issues. Pricing on Amazon is significantly lower than on the brand's website. Brian Johnson hasn't really been pushing the brands' presence in his socials. Blueprint's performance is not as impressive as their competitors. Timestamps 00:00 - Introduction to Brian Johnson and Blueprint 03:03 - Blueprint's Performance on Amazon 05:45 - Revenue Analysis and Keyword Analysis  08:58 - Quality Control Issues and Customer Feedback 11:48 - Brand Strategy and Pricing Dynamics 15:06 - Conclusion: The Future of Blueprint As always, if you have any questions or anything that you need help with, leave a comment down below if you're interested. Don't forget to leave us a review on iTunes if you enjoy our content. Thanks for listening! Until next time, happy selling!

Modern Dadhood
Can Cleaning Products Build Stronger Partnerships? | Sean Busch of Dad Mode on Gendered Marketing to Dads

Modern Dadhood

Play Episode Listen Later Jun 27, 2025 24:28


Ever notice how most spray cleaners and detergents seem to be marketed straight out of the 1950s... and almost always to moms? Entrepreneur Sean Busch is on a mission to flip the script. Sean is a dad of two kids who LOVE to make messes, and he's the founder of Dad Mode, a new line of high-performance cleaning products designed specifically for dads. Sean joins us to talk about why it's important that dads meaningfully contribute to housekeeping, what “choreplay” means (and how it might just be the secret to more balance), and the potential risks and rewards of selling gendered products. Several of Adam's favorite recent episodes:Navigating Miscarriage and Grief as a Dad (Kelly Jean-Philippe)What Will Our Kids Be Saying About Us? (Pete Holmes)Dismantling Birth Care Stereotypes (Teddy the Doula)LINKSDad Mode (official)Dad Mode (Amazon)Dad Mode (Facebook)Dad Mode (Instagram)Dad Mode (TikTok)Dad Mode (YouTube)Caspar BabypantsSpencer AlbeeModern Dadhood (website)AdamFlaherty.tvStuffed Animal (Marc's kids' music)MD (Instagram)MD (Facebook)MD (YouTube)MD (TikTok) #moderndadhood #fatherhood #parenthood #parenting #parentingpodcast #dadding #dadpodcast

Founded and Funded
Breaking into Enterprise: How Anagram Landed Disney with Cold Outbound

Founded and Funded

Play Episode Listen Later Jun 26, 2025 39:05


In the latest episode of Founded & Funded, Madrona Partner Vivek Ramaswami sits down with Harley Sugarman, founder and CEO of Anagram, to unpack how one pivot, a flood of cold outreach, and relentless focus on behavior change transformed a niche tool into an enterprise platform serving companies like Disney and Pfizer.   From landing enterprise logos off of nothing but wireframes, to outmaneuvering the 800-lb gorilla in a legacy industry — Harley's tactics are a masterclass for any founder trying to stand out in a crowded market. Transcript: https://www.madrona.com/how-anagram-landed-disney-with-cold-outbound-security-awareness-training Chapters:  (00:00) Introduction (01:53) Harley Sugarman's Background and Journey (03:24) Founding Anagram (04:21) Initial Vision and Pivot (05:50) Challenges and Market Realities (06:54) Customer Feedback and New Direction (09:25) Executing a Startup Pivot (11:31) Cold Outreach Success (14:20) Security Awareness Training that works (18:52) Competing in a Crowded Market (24:48) Enterprise Sales Strategy (27:04) Fundraising Journey (28:54) Choosing the Right Investors (33:32) Advice for Founders (36:33) Future of Security Training

The Unofficial Shopify Podcast
How Divorce, Cancer, and TikTok Built a Shopify Brand

The Unofficial Shopify Podcast

Play Episode Listen Later Jun 24, 2025 49:22


Sara Olsher started Mighty + Bright as a handmade calendar to help her toddler cope with divorce. A decade (and one breast cancer diagnosis) later, it's a full-time Shopify business helping kids, adults, and neurodivergent folks navigate tough life stuff with visual structure. In this episode, Sara shares how she bootstrapped the brand, embraced customer feedback, and scaled with purpose—not just ad spend.You'll learn:How personal chaos sparked a viral product lineWhy bootstrapping kept her business healthy and profitableThe power of customer-led product developmentHow one TikTok collab outsold her entire kids' lineSponsorsZipify – Build high-converting sales funnelsCleverific – Smart order editing for ShopifyAddress Validator – Reduce delivery address errors & costsLinks and Resources:Sara OlsherMighty + BrightApps, Tools, & ServicesStoreHero – Profit-focused ad tracking and analyticsOctane AI – Shop quizzes for ShopifySensible Forecasting – Inventory planningBundles.app – Inventory syncing for Shopify bundlesiPaKey – Packing and fulfillment scanner toolWork with Kurt:→ Grow your Shopify store→ See client success stories→ Join Kurt's newsletter

Customers Who Click
How Zigpoll Turned Customer Feedback into a CRO Power Tool

Customers Who Click

Play Episode Listen Later Jun 24, 2025 33:26


Jason Zigelbaum, founder of Zigpoll, joins Will Laurenson to discuss how on-site surveys have become a core growth lever for e-commerce and SaaS brands. Jason shares the journey of Zigpoll, how it's used for attribution, segmentation, and CRO, and why post-purchase surveys are more than just a feedback form. They explore real-world use cases, including file uploads, homepage redirects, and advanced integrations with Shopify and Klaviyo. Jason also reflects on the future of AI in automating personalised experiences. This episode is packed with practical strategies for leveraging first-party data and making every survey response count.

Crazy Wisdom
Episode #468: Forecasting the Market's Weather: Events, AI, and the Future of Trading

Crazy Wisdom

Play Episode Listen Later Jun 23, 2025 54:17


In this episode of Crazy Wisdom, I, Stewart Alsop, speak with Andrew Einhorn, CEO and founder of Level Fields, a platform using AI to help people navigate financial markets through the lens of repeatable, data-driven events. We explore how structured patterns in market news—like CEO departures or earnings surprises—can inform trading strategies, how Level Fields filters noise from financial data, and the emotional nuance of user experience design in fintech. Andrew also shares insights on knowledge graphs, machine learning in finance, and the evolving role of narrative in markets. Stock tips from Level Fields are available on their YouTube channel at Level Fields AI and their website levelfields.ai.Check out this GPT we trained on the conversationTimestamps00:00 – Andrew introduces Level Fields and explains how it identifies event-driven stock movements using AI.05:00 – Discussion of LLMs vs. custom models, and how Level Fields prioritized financial specificity over general AI.10:00 – Stewart asks about ontologies and knowledge graphs; Andrew describes early experiences building rule-based systems.15:00 – They explore the founder's role in translating problems, UX challenges, and how user expectations shape product design.20:00 – Insight into feedback collection, including a unique refund policy aimed at improving user understanding.25:00 – Andrew breaks down the complexities of user segmentation, churn, and adapting the product for different investor types.30:00 – A look into event types in the market, especially crypto-related announcements and their impact on equities.35:00 – Philosophical turn on narrative vs. fundamentals in finance; how news and groupthink drive large-scale moves.40:00 – Reflection on crypto parallels to dot-com era, and the long-term potential of blockchain infrastructure.45:00 – Deep dive into machine persuasion, LLM training risks, and the influence of opinionated data in financial AI.50:00 – Final thoughts on momentum algos, market manipulation, and the need for transparent, structured data.Key InsightsEvent-Based Investing as Market Forecasting: Andrew Einhorn describes Level Fields as a system for interpreting the market's weather—detecting recurring events like CEO departures or earnings beats to predict price movements. This approach reframes volatility as something intelligible, giving investors a clearer sense of timing and direction.Building Custom AI for Finance: Rejecting generic large language models, Einhorn's team developed proprietary AI trained exclusively on financial documents. By narrowing the scope, they increased precision and reduced noise, enabling the platform to focus only on events that truly impact share price behavior.Teaching Through Signals, Not Just Showing: Stewart Alsop notes how Level Fields does more than surface opportunities—it educates. By linking cause and effect in financial movements, the platform helps users build intuition, transforming confusion into understanding through repeated exposure to clear, data-backed patterns.User Expectation vs. Product Vision: Initially, Level Fields emphasized an event-centric UX, but users sought more familiar tools like ticker searches and watchlists. This tension revealed that even innovative technologies must accommodate habitual user flows before inviting them into new ways of thinking.Friction as a Path to Clarity: To elicit meaningful feedback, Level Fields implemented a refund policy that required users to explain what didn't work. The result wasn't just better UX insights—it also surfaced emotional blockages around investing and design, sharpening the team's understanding of what users truly needed.Narrative as a Volatile Market Force: Einhorn points out that groupthink in finance stems from shared academic training, creating reflexive investment patterns tied to economic narratives. These surface-level cycles obscure the deeper, steadier signals that Level Fields seeks to highlight through its data model.AI's Risk of Amplifying Noise: Alsop and Einhorn explore the darker corners of machine persuasion and LLM-generated content. Since models are trained on public data, including biased and speculative sources, they risk reinforcing distortions. In response, Level Fields emphasizes curated, high-integrity inputs grounded in financial fact.

Getting to Aha! with Darshan Mehta
Turning Customer Feedback into Growth Engines with Don Polite

Getting to Aha! with Darshan Mehta

Play Episode Listen Later Jun 20, 2025 34:18


On this episode of Getting to Aha!, host Darshan Mehta speaks with Don Polite, Chief Marketing Officer at SKYGEN USA, about the power of customer insights, data, and collaboration in shaping successful marketing strategies. With over 20 years of experience across healthcare, entertainment, and corporate sectors, Don shares how to build effective voice-of-customer programs, drive cross-functional alignment, and turn marketing into a profit center. He introduces his “60-40 Framework” for balancing data with human insight and discusses how to combat survey fatigue, leverage AI responsibly, and secure buy-in from finance and leadership.

The Oakley Podcast
251: More Than Just Loads: The Oakley Trucking Approach

The Oakley Podcast

Play Episode Listen Later Jun 18, 2025 41:09


This week on the Oakley Podcast, host Jeremy Kellett chats with Jason Webb & Bradley Simpson, Operations Managers at Oakley Trucking. During the conversation, the group provides an insider's view of managing bulk freight across pneumatic and end dump divisions. They discuss the challenges of coordinating over 900 owner operators, emphasizing the critical importance of communication, customer service, and building strong relationships. With over 1,000 customers and opportunities for growth, the podcast highlights how Oakley's success stems from reliable drivers, strategic operations, and a commitment to solving problems quickly. The conversation also reveals the complex world of trucking, where technology, customer expectations, and operational efficiency intersect to create a thriving business. Don't miss this episode!Key topics in today's conversation include:Previewing Today's Episode (0:12)Role of Operations Managers and Dispatchers (4:04)Current State of Freight: End Dumps and Pneumatics (7:14)Challenges: Capacity and Missed Opportunities (10:00)Customer Base and Untapped Potential (12:54)Communication: The Key Challenge (15:06)Booking Loads: Then vs. Now (17:23)Building Customer Relationships (20:13)Oakley's Competitive Edge (22:12)Customer Feedback and Owner-Operator Excellence (25:09)Importance of Customer Service and Owner-Operator Standards (30:04)Behind-the-Scenes Operations and Trust (33:33)Looking to the Future (37:18)Final Thoughts and Takeaways (39:23)Oakley Trucking is a family-owned and operated trucking company headquartered in North Little Rock, Arkansas. For more information, check out our show website: podcast.bruceoakley.com.

Exit Readiness
Customer Feedback's Impact on Exit Value Ft. Eli Portnoy

Exit Readiness

Play Episode Listen Later Jun 18, 2025 22:11


DISCLAIMER: The information in this presentation is provided as education only, with the understanding that neither the presenter nor ENNIS Legacy Partners is engaged to render legal, accounting, or other professional services. If you require legal advice or other expert assistance, you should seek the services of a competent professional. Neither the presenter nor ENNIS Legacy Partners shall have any legal liability or responsibility to any person or entity with respect to any loss or damage caused, or alleged to be caused, directly or indirectly, by the information contained in this presentation.============================================“We want you to help you build a business that is sellable and exit successfully on your own terms and conditions.” - Pat Ennis============================================

Marketing Operators
E064: Does Conversion Rate Matter? Dylan Ander on CRO Best Practices & Smarter Web Analytics

Marketing Operators

Play Episode Listen Later Jun 17, 2025 80:52


Today we're joined by Dylan Ander, founder of heatmap.com, to talk attribution, LTV, CAC, creative testing, and what actually moves the needle in media buying performance.We unpack why conversion rate alone isn't the best indicator of success and what to look at instead, from holdout testing and CAC payback windows to 60-day LTV. Dylan shares his approach to attribution when platform data (especially from Meta) falls short, and how to build creative testing frameworks that truly help scale spend.We also dive into the nuances of media buying across channels, how to interpret noisy performance data, and the signals that actually matter. Dylan breaks down how to use on-site surveys to gather clearer attribution insights - what to ask, how to ask it, and how to use the data. Plus, we get into pricing strategy: why many brands hesitate to raise prices, and how pricing impacts both conversion and LTV.Finally, Dylan walks through an audit of Cody's website using heatmap and revenue data, offering tactical, high-leverage feedback on what's working, what's not, and what to test next.If you have a question for the MOperators Hotline, click the link to be in with a chance of it being discussed on the show: https://forms.gle/1W7nKoNK5Zakm1Xv600:00 Meta Summit Takeaways02:47 AI in Marketing Strategies06:08 Introduction to Dylan Ender09:04 Core Web Analytics Insights11:55 Customer Feedback and CRO15:13 The Importance of AOV and Conversion Rate17:58 Revenue Per Session vs. Conversion Rate20:50 Price Testing Strategies39:41 Revenue Testing and Feedback42:08 The Importance of Price Testing43:36 Challenges in SaaS Pricing44:57 Understanding Heat Maps and Analytics52:58 Live Testing vs. Split Testing56:20 The Role of Customer Feedback in Marketing01:01:12 Understanding Funnel Metrics01:08:53 Optimizing Navigation for Better User ExperienceEpisodes discussed in the show:Episode 1 - A Deep Dive into Attribution and Measurement Episode 27 - How We Set Goals, Attribution Limitations and KPIs for Growth? Powered by:Motion.⁠⁠⁠https://motionapp.com/pricing?utm_source=marketing-operators-podcast&utm_medium=paidsponsor&utm_campaign=march-2024-ad-reads⁠⁠⁠https://motionapp.com/creative-trendsPrescient AI.⁠⁠⁠https://www.prescientai.com/operatorsRichpanel.⁠⁠⁠https://www.richpanel.com/?utm_source=MO&utm_medium=podcast&utm_campaign=ytdescAftersell.https://www.aftersell.com/operatorsRivo.https://www.rivo.io/operatorsSubscribe to the 9 Operators Podcast here:https://www.youtube.com/@Operators9Subscribe to the Finance Operators Podcast here: https://www.youtube.com/@FinanceOperatorsFOPSSign up to the 9 Operators newsletter here: https://9operators.com/

Experience Action
CX Mistakes We Learn From

Experience Action

Play Episode Listen Later Jun 17, 2025 18:32 Transcription Available


Customer experience failures often illuminate the path to real transformation. In this episode, we explore how common CX missteps—from disconnected tools and siloed teams to unused customer data—can undermine trust and stall growth.The pandemic exposed just how fragile customer loyalty can be. Brands like Peloton had to pivot quickly as expectations shifted overnight, revealing the importance of clear communication and leadership.True CX success begins with executive alignment, a defined mission, and a strategy that ties customer insights to business outcomes. Empower your teams to challenge assumptions and stay attuned to what matters now—not yesterday.Ready to transform your approach to customer experience? Take our quick assessment at cxicompass.com to discover your organization's strengths and opportunities. Share this episode with colleagues who are passionate about customer-centricity, and join us in turning experience insights into strategic action.Resources Mentioned:Take the CXI Compass™ assessment -- http://cxicompass.comExperience Investigators Website -- https://experienceinvestigators.comWant to ask a question? Visit askjeannie.vip to leave Jeannie a voicemail! (And don't forget to follow Jeannie on LinkedIn! www.linkedin.com/in/jeanniewalters/)

Evolve CPG - Brands for a Better World
Give Them What They Want with David Jacobowitz of Nebula Snacks

Evolve CPG - Brands for a Better World

Play Episode Listen Later Jun 11, 2025 63:09


In this conversation, David Jacobowitz, founder of Nebula Snacks, shares his journey from a childhood filled with sweets to creating a line of luxurious, sugar-free chocolate bites. He discusses the challenges of managing his health, the experimentation process behind developing his products, and the ways in which customer feedback helps shape his brand and product line. David emphasizes the importance of taste in healthy snacks and the benefits of using natural sweeteners that do not spike blood sugar, making his products suitable for those with dietary restrictions. He shares valuable lessons learned from his digital marketing background, emphasizes the significance of maintaining healthy profit margins while growing a CPG company, and the importance of maintaining personal involvement in all aspects of the business.  David wraps up by advocating for a positive relationship with food, because food is meant to be enjoyed, not feared.Takeaways:David's childhood nickname was 'the vacuum' due to his insatiable appetite.He faced obesity and potential diabetes at a young age, leading to a long phase of fad dieting.During COVID, he began experimenting with making his own sugar-free chocolate to get his sweet snacking under control.David aimed to create a product that didn't compromise on taste while being healthier.He used monk fruit and allulose as sweeteners to avoid the aftertaste common in other sugar-free products.The development of his chocolate took years of experimentation and customer feedback.He initially launched with full-size chocolate bars before transitioning to smaller filled cups.Mint chocolate became a top seller despite David's original dislike for that flavor.Customer feedback played a crucial role in flavor development and product offerings.David's products are designed to not spike blood sugar, making them suitable for most diabetics, though different individuals have unique blood sugar responses.Manufacturing challenges can be significant for startups.Protecting profit margins is essential to sustain a business.Pricing should be based on actual costs, not market feelings.Food should be enjoyed, not feared.Transparency in food ingredients is increasingly important.Sound Bites:“The doctor said I was obese, at 10 years old, and I was heading towards diabetes.""I own a Zero sugar chocolate company, but I do still have some sugar.”"You can have a better-for-you product, but if it doesn't taste good, you're solving nobody's issue. Taste matters"“I can't give a hundred percent guarantee that it won't spike your blood sugar because everybody's blood sugar is unique.”“At the end of the day you gotta listen to the customer. They're requesting flavors, they're requesting products, those are the ones I'm gonna be launching.”“Until you reach a certain point, do everything yourself. It's gonna suck, but you will become far more appreciative, learn the ins and outs a lot quicker, and be able to establish firm relationships with your customers."“Protect your margin because once you actually hit scale, particularly in retail, you're going to need it.""Don't price based on feeling and market comps alone. Know your numbers.”"Snacking is my superpower.""Food is meant to be enjoyed, not feared.""The consumer's wisening up, and that's what we're really all about.”Links:David Jacobowitz on LinkedIn - https://www.linkedin.com/in/davidjacobowitz/Nebula Snacks - https://nebulasnacks.com/Nebula Snacks on LinkedIn - https://www.linkedin.com/company/nebula-snacks/Nebula Snacks on Facebook - https://www.facebook.com/nebulasnacksNebula Snacks on Instagram - https://www.instagram.com/nebulasnacksNebula Snacks on X - https://x.com/nebulasnacksNebula Snacks on TikTok - https://www.tiktok.com/@nebulasnacks…Brands for a Better World Episode Archive - http://brandsforabetterworld.com/Brands for a Better World on LinkedIn - https://www.linkedin.com/company/brand-for-a-better-world/Modern Species - https://modernspecies.com/Modern Species on LinkedIn - https://www.linkedin.com/company/modern-species/Gage Mitchell on LinkedIn - https://www.linkedin.com/in/gagemitchell/…Print Magazine Design Podcasts - https://www.printmag.com/categories/printcast/…Heritage Radio Network - https://heritageradionetwork.org/Heritage Radio Network on LinkedIn - https://www.linkedin.com/company/heritage-radio-network/posts/Heritage Radio Network on Facebook - https://www.facebook.com/HeritageRadioNetworkHeritage Radio Network on X - https://x.com/Heritage_RadioHeritage Radio Network on Instagram - https://www.instagram.com/heritage_radio/Heritage Radio Network on Youtube - https://www.youtube.com/@heritage_radioChapters:03:00 - The Sweet Beginnings: David's Journey with Sweets05:39 - From Fad Diets to Sustainable Solutions07:59 - Crafting the Perfect Sugar-Free Chocolate12:00 - Experimentation and Flavor Development18:44 - Customer Feedback and Flavor Evolution24:23 - Understanding Blood Sugar and Health Benefits34:28 - Understanding Blood Sugar and Snacking35:41 - Customer-Centric Product Development37:12 - The Challenges of Manufacturing40:19 - Lessons from Digital Marketing Experience42:37 - Key Lessons from Three and a Half Years45:54 - Advice from CPG Leaders53:37 - Personal Snacking Preferences57:53 - A Better World Through Food01:03:37 - Closing Thoughts and Future Aspirations

Working Code
219: Potluck: AI Ego, Feature Flags, Customer Feedback

Working Code

Play Episode Listen Later Jun 7, 2025 61:53 Transcription Available


In this week's episode, the team dives into a potluck of topics including the effective usage of Large Language Models (LLMs) by feeding their ego, the excitement of implementing feature flags in development cycles, and further developments and opportunities with Adam's side hustle app "Jump Run" the journey of building a side hustle with 'Jump Run'.Follow the show and be sure to join the discussion on Discord! Our website is workingcode.dev and we're @workingcode.dev on Bluesky. New episodes drop weekly on Wednesday.And, if you're feeling the love, support us on Patreon.With audio editing and engineering by ZCross Media.Full show notes and transcript here.

Digital Marketing Therapy
Ep 304 | Grow and Scale Authentically with Deirdre Tshien

Digital Marketing Therapy

Play Episode Listen Later Jun 3, 2025 34:20


Growing pains are an inevitable part of any organization's journey, whether you're a nonprofit or a tech startup. In this episode, I sit down with Deirdre Tshien, co-founder and CEO of Capsho, to explore the challenges and triumphs of scaling a business in the ever-evolving AI landscape. Navigating the Ups and Downs of Growth Deirdre shares her candid experiences of: - Pivoting and refining Capsho's focus in response to market changes - Balancing innovation with staying true to the company's core mission - Overcoming the temptation to please everyone and learning to say “no” The Power of Listening to Your Audience Discover why tuning into your community's needs is crucial for sustainable growth: - How Capsho uses customer feedback to guide product development - The importance of validating ideas before investing resources - Strategies for prioritizing features that truly serve your audience Staying Focused in a Competitive Landscape Deirdre offers insights on: - Managing imposter syndrome when faced with new competitors - The value of “staying in your own lane” and focusing on your unique strengths - Cultivating an abundance mindset in a crowded market Lessons for Nonprofits While Capsho isn't a nonprofit, Deirdre's experiences offer valuable takeaways for mission-driven organizations: - The importance of setting clear priorities and avoiding mission drift - How to approach growth opportunities with a critical eye - Balancing innovation with staying true to your core purpose Whether you're considering a new initiative, struggling with decision-making, or feeling overwhelmed by competition, this conversation will inspire you to approach growth with intention and confidence. Want to Skip Ahead? Here are Some Key Takeaways. 04:40 Mindset for Growth and Scalability Explore the mindset needed for business growth, focusing on setting immediate, achievable goals rather than long-term projections. It is import to stay adaptable in rapidly changing industries and maintain focus on core objectives while managing growth. 09:20 Focusing on Core Mission and Adapting to Market Changes Capsho when through a journey of refining its product and target audience. It's always important to stay true to the company's mission while being responsive to market changes and customer needs. Discusses strategies for prioritizing development and expansion decisions. 17:57 Validating Ideas and Prioritizing Resources It's Important to validate new ideas through customer willingness to pay. Explore strategies for prioritizing limited resources and the challenges of saying no to seemingly good opportunities that don't align with core objectives. 24:09 Listening to Users and Managing Competition Listen to paying customers for product development decisions. Manage imposter syndrome and stay focused on your own goals in a competitive market. Tune out the noise and stay true to your mission. Deirdre Tshien Deirdre Tshien is the Co-founder & CEO of Capsho, the fastest way to get clients from your content! Capsho is an AI-Powered Content Marketer that helps entrepreneurs who podcast, vlog and livestream create repurposed content that converts. From one audio or video upload, Capsho helps create title & description, social media posts, blog post, lead magnet checklist, LinkedIn Newsletters, images and short video clips. She is the creator of The Honey Trap Method, author of Honey Trap Marketing and host of the Win the Content Game. She is a 2023 Honoree of the 100 Women to KNOW in America. Learn more at capsho.com Connect with us on LinkedIn: https://www.linkedin.com/company/the-first-click Learn more about The First Click: https://thefirstclick.net Schedule a Digital Marketing Therapy Session: https://thefirstclick.net/officehours

The Accidental Entrepreneur
From Lab to Retreats: Anna's Entrepreneurial Journey

The Accidental Entrepreneur

Play Episode Listen Later May 30, 2025 58:21


Keywords:  entrepreneurship, retreats, wellness, health, business model, personal growth, corporate retreats, marketing, financial challenges, life lessons, entrepreneurship, financial awareness, hosting retreats, business advice, customer feedback, sustainable business, pricing strategies, marketing, retreat planning, small business Summary:  In this engaging conversation, Anna Vanagtmael shares her journey from a career in molecular diagnostics to becoming a successful retreat host. She discusses the challenges she faced, including health issues that prompted a career change, and how she discovered her passion for hosting retreats. Anna emphasizes the importance of personal growth, wellness, and creating a supportive community. She also delves into the business aspects of running retreats, including marketing, financial challenges, and the significance of research and planning in building a successful venture. In this conversation, Anna Vanagtmael shares her insights on the importance of financial awareness for entrepreneurs, the intricacies of hosting retreats, and the significance of customer feedback. She emphasizes that understanding numbers is crucial for making informed business decisions and highlights the need for entrepreneurs to plan and market their offerings effectively. Anna also discusses her journey in the retreat business, offering advice for aspiring entrepreneurs and the importance of being authentic in branding. Takeaways Anna transitioned from a career in molecular diagnostics to entrepreneurship. Health challenges led Anna to reflect on her career satisfaction. She discovered her passion for hosting retreats through yoga and meditation. The first retreat experience taught her valuable lessons about logistics and flexibility. Building a business model required careful planning and collaboration with friends. Marketing was a significant challenge in growing her retreat business. Anna emphasized the importance of creating a supportive community during retreats. She navigated financial challenges by side hustling while building her brand. Research and planning were crucial in establishing her retreat business. Anna's retreats focus on personal growth and wellness, catering to diverse needs. People often neglect their financial calculations, leading to business failures. Regularly monitoring financials can provide peace of mind and informed decision-making. It's essential to create a sustainable business rather than an expensive hobby. Planning and marketing a retreat requires significant lead time and effort. Providing value doesn't mean overloading guests with activities; downtime is crucial. Authenticity in branding attracts the right clients and enhances business relationships. Feedback from customers is invaluable for improving services and offerings. Successful entrepreneurs are willing to do what others avoid, like understanding their numbers. Knowing your ideal customer profile is key to effective marketing and service delivery. Building relationships with local contractors is essential for future business expansion. Titles From Lab to Retreats: Anna's Entrepreneurial Journey Finding Purpose: The Accidental Entrepreneur Health, Wellness, and the Birth of Retreats Building a Business: Lessons from the Retreat Industry Navigating Challenges: Anna's Path to Success Sound Bites "I was so bored." "Life is short. I only get one shot." "I wanted something a little  more elevated." "I just thought we paid a lot for the quality of it." "I wanted to be able to manage all of that." "I didn't really want to go backwards." "I made money on all but one in profit." "People don't look at it to make educated decisions" "It's not rocket science, you could find a bookkeeper" "Don't throw everything but the kitchen sink at it" "It's a huge disservice to yourself not to ask for feedback" Chapters 00:00 Introduction to Anna's Journey 04:20 From Science to Entrepreneurship 08:10 Health Challenges and Career Reflection 12:54 The Birth of Retreats 18:38 First Retreat Experience 22:30 Building a Business Model 24:20 Navigating Financial Challenges 27:00 Research and Planning for Success 29:24 Understanding Financial Awareness in Entrepreneurship 37:06 The Business of Hosting Retreats 42:13 Advice for Aspiring Entrepreneurs 49:52 The Importance of Customer Feedback

The Marketing Millennials
Go-to-Market Plays #9: Turning Customer Feedback into Strategy

The Marketing Millennials

Play Episode Listen Later May 28, 2025 10:25


Customer interviews are a goldmine for information and strategy ideas. But how do you turn their words into action?  Daniel and Tamara talk about how customer feedback is great, but turning their insights into actual change is even better. First, you have to make sure you're asking the right questions to get the information you need. Next, there's two types of interviews: generative and concept-testing. Which one should you choose based on your goals?  Tamara shares why “right place at the right time” is important when it comes to buying, churning, or even adopting a feature. You wanna strike when you're at the top of their mind because three months down the line? It's just too late.   If you're looking to get more out of customer feedback and ask questions that yield success, this is the episode for YOU…and it's short and sweet. ⌛ Sked Social is the no-BS social media management platform built for teams who want to move fast, collaborate easily, and actually prove impact. No per-seat shakedowns, no absurd price hikes, no surprise add-ons—just powerful tools that save time and cut through the chaos. Learn more at ⁠Skedsocial.com Follow Tamara: LinkedIn: https://www.linkedin.com/in/tamaragrominsky/ Follow Daniel: YouTube: https://www.youtube.com/@themarketingmillennials/featured Twitter: https://www.twitter.com/Dmurr68 LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing Sign up for The Marketing Millennials newsletter: www.workweek.com/brand/the-marketing-millennials Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com

Think Fast, Talk Smart: Communication Techniques.
205. Say What Sucks: Catalyzing Organizational Change with AI

Think Fast, Talk Smart: Communication Techniques.

Play Episode Listen Later May 27, 2025 41:05 Transcription Available


A live SXSW panel on how employee complaints illuminate the path to organizational innovation.Wrong question: How can AI revolutionize productivity in my organization?Right question: What do my employees hate most about their jobs?For the Portland Trail Blazers, a winning game plan for AI implementation didn't begin with a tech-first approach — it began with a talk-first one. “The whole concept was to talk about pain points," explains David Long, VP of Digital Innovation, describing the "Lunch and Launch" sessions where employees could openly share frustrations about their daily work. “People really enjoy talking about what they hate about their jobs,” says Christa Stout, Executive Vice President and Chief Strategy & Innovation Officer, and as they did, they illuminated opportunities for optimization. “By getting this insight across the whole company, it is already opening our eyes [to how] we can potentially transform the business more broadly,” Stout says.In this special live episode of Think Fast, Talk Smart, recorded at SXSW, host Matt Abrahams leads a panel with Long, Stout, and Stanford colleague Jeremy Utley, exploring how "catharsis catalyzes change.” For any team wanting to implement new technology or rethink workflows, these experts reveal how creating space for complaints can catalyze meaningful innovation throughout an organization.Episode Reference Links:Jeremy UtleyDavid LongChrista StoutEp.77 Quick Thinks: AI Has Entered The Chat – A "Conversation" with ChatGPTEp.134 How to Chat with Bots: The Secrets to Getting the Information You Need from AI  Connect:Premium Signup >>>> Think Fast Talk Smart PremiumEmail Questions & Feedback >>> hello@fastersmarter.ioEpisode Transcripts >>> Think Fast Talk Smart WebsiteNewsletter Signup + English Language Learning >>> FasterSmarter.ioThink Fast Talk Smart >>> LinkedIn, Instagram, YouTubeMatt Abrahams >>> LinkedInChapters:(00:00) - Introduction (04:42) - The Business Behind Basketball (06:13) - Why AI and Why Now? (07:21) - Collaborating with the Team (08:39) - The Lunch & Launch Method (11:11) - Branding AI Initiatives (12:29) - David Detractor & Kelly Kindness (16:00) - Human Connection through AI (16:45) - Auditing for Brand Consistency (18:53) - AI in National Parks (21:36) - Making AI Personal (22:58) - Using AI to Learn AI (27:27) - Encouraging AI in the Workplace (30:21) - Change Management: Iteration Over Perfection (34:07) - Start with Curiosity and Empower Action (37:50) - Communication Ingredients (39:22) - Conclusion   ********This episode is sponsored by LinkedIn. Dare to discover what's next. Explore your job potential at LinkedIn. Become a Faster Smarter Supporter by joining TFTS Premium.  

The Profitable Cleaner - DayPorter.com
How to Master Customer Feedback for Faster Janitorial Growth | Polishing Profits Ep. 3

The Profitable Cleaner - DayPorter.com

Play Episode Listen Later May 27, 2025 25:18


In this episode of Polishing Profits, hosts Mark Anderson, Sharon Cowan, CBSE, and Ed Selkow dig into one of the most critical — and underused — tools in the janitorial world: structured customer feedback.If your only customer communication happens when something goes wrong… you're playing defense. This episode will show you how to switch to offense — by creating a feedback system that actually improves service, builds trust, and sets you apart from competitors.From simple walk-throughs and inspection logs to Net Promoter Scores and CRM tools — this is your guide to collecting, responding to, and acting on what your customers are telling you.

Essential Ingredients Podcast
047: Waste Less, Taste More: Tasty Guide to Pickling Everything with Sam Paone

Essential Ingredients Podcast

Play Episode Listen Later May 13, 2025 34:15 Transcription Available


Episode Description: “I would say stick to your values because once we start to slip on that, everybody knows it and we're not authentic anymore— and what people want is the transparency of who's making their food.” —Sam Paone  We've all been there—watching those beautiful farmers market finds slowly wilt in the fridge, feeling guilty with every sad, soggy leaf. What if there was a delicious way to rescue those forgotten vegetables and turn them into something not just healthy and edible, but absolutely crave-worthy? Sam Paone is a culinary alchemist who traded restaurant kitchens for a mission to reinvent pickling. As the founder of Golden State Pickle Works, she transforms organic, seasonal produce into probiotic-rich delicacies that challenge everything people thought about fermented foods. Tune in for a flavor-packed journey that transforms kitchen waste into probiotic gold as Justine and Sam talk about how fermentation can boost gut health, support local farmers, and preserve seasonal produce as well as the surprising health benefits, cultural significance, and gourmet potential of transforming humble vegetable scraps into delicious, sustainable treats. Meet Sam: Sam Paone is the founder of Golden State Pickle Works, a California-based artisan fermentation company. With a background in restaurant cooking, she transitioned to entrepreneurship, creating organic, hyper-seasonal pickled vegetables, condiments, and salad dressings. Sam is passionate about preserving local produce, supporting organic farmers, and introducing innovative fermented food products. She has developed a unique line of pickles and fermented goods that celebrate seasonal ingredients, and is currently working on a preservation-focused television series. Her culinary approach emphasizes flavor, sustainability, and community connection.    Website Instagram Facebook Connect with NextGen Purpose: Website Facebook Instagram LinkedIn YouTube     Episode Highlights: 01:45 Golden State Pickle Works: Exploring the Concept of Pickling  10:05 Marketing and Business Challenges 14:56 Community and Customer Feedback  22:44 What's Next for Sam? 28:54 Advice for Aspiring Entrepreneurs Resources: 

Optimal Performance Podcast
Demystifying The 12 Mechanisms Of Aging Chris Mirabile From Novos

Optimal Performance Podcast

Play Episode Listen Later May 13, 2025 63:41


If you want to slow your rate of aging or even reverse it - you'll need to know these 12 mechanisms of aging...and it's not what you think.  NOVOS not only makes products that address each of these mechanisms, they also will provide you with a biological assessment that is more accurate than any other in the world.  Check NOVOS our HERE ----> and use OPP for a discount! Find OPP episodes, discounts on products, learn about my Life Coaching and Performance Coaching work at Seanmccormick.com and hit me up sean@seanmccormick.com 01:28 Chris's Health Journey and Transformation 04:47 Understanding Aging and Longevity 08:55 Realistic Perspectives on Lifespan and Healthspan 10:53 The Science Behind NOVOS Age Test 19:31 The 12 Mechanisms of Aging 30:25 Understanding Cellular Communication and Aging 31:16 Debunking Longevity Supplements 34:38 The Science Behind Longevity Supplements 36:57 The Role of Lithium in Longevity 40:57 Ensuring Ingredient Purity and Safety 43:51 Customer Feedback and Product Efficacy 48:32 The Future of Longevity and Health 56:43 Empowering Through Knowledge and Technology

Dear FoundHer...
Thinking Outside of the (Sustainable) Box When it Comes to Wine, with Lauren De Niro Pipher, Founder of Juliet Wine

Dear FoundHer...

Play Episode Listen Later May 13, 2025 51:44


If you're a woman business owner over 40, join the Dear FoundHer... Forum to find support, advice, resources and mentorship—JUST FOR YOU. It's all inside, without the gatekeeping and without the overwhelm. Use the code FOUNDHER at checkout and join us inside for just over $1 a day. Boxed wine had a reputation problem until Lauren De Niro Pipher turned it into a sustainable, design-forward product that now moves across both direct-to-consumer and wholesale channels.Juliet Wine was born from a simple question: why doesn't high-quality boxed wine exist? Lauren and her co-founder, Allison Luvera, saw an opportunity and built a premium product that's as practical as it is planet-friendly, without any prior experience in the wine industry. In this episode, Lauren shares how they took the idea from concept to shelf, starting with a custom crush model, distinctive cylindrical packaging, and a brand that challenges the stigma around boxed wine.They also talk about the power of community, how their networks shaped their businesses, served as focus groups, and helped them make crucial early hires. Lauren opens up about the risks they took, from firing an expensive agency to bootstrapping the initial phase of the company before raising over $6 million in funding.With a go-to-market strategy that launched both direct-to-consumer and wholesale at the same time, Juliet Wine was built to scale. Instead of traditional influencer marketing, they focused on gifting and letting the product speak for itself, building authentic relationships that continue to drive word-of-mouth growth.This episode of Dear FoundHer… shows us what it takes to build something new in a crowded category, and how a smart, scrappy approach can cut through the noise.Episode Breakdown:00:00 Why Community Matters for Founders06:00 Lauren's Career Journey Before Juliet Wine07:06 The Spark Behind a Sustainable Wine Brand08:47 From Idea to Product: Early Decisions and Setbacks13:04 Redesigning Boxed Wine with Packaging Innovation15:02 Bootstrapping and Raising Over $6 Million20:10 Hiring Independent Talent Over Big Agencies25:32 Customer Feedback as a Growth Engine31:02 Go-to-Market Strategy: Direct to Consumer and Wholesale38:48 Influencer Marketing Without Paying for Posts43:46 What's Next for Juliet WineConnect with Lauren De Niro Pipher:http://www.instagram.com/iamldphttp://www.drinkjuliet.com/Get on the Marketing Made Simple Waitlist: https://lindsaypinchuk.myflodesk.com/waitlistDear FoundHer Forum: https://www.dearfoundher.com/dear-foundher-forumDon't forget to follow Lindsay on Instagram: https://www.instagram.com/lindsaypinchukFollow Dear FoundHer on Instagram: http://www.instagram.com/dearfoundherPodcast production and show notes provided by HiveCast.fm Hosted on Acast. See acast.com/privacy for more information.

The Diary Of A CEO by Steven Bartlett
The Woman That Makes Millionaires: They're Lying About Work Life Balance! I Built SKIMS Without Fashion Knowledge!

The Diary Of A CEO by Steven Bartlett

Play Episode Listen Later May 5, 2025 135:44


She turned hustle into a $4 billion brand, Emma Grede breaks down how she built Kardashian fashion empires  Emma Grede is the founding partner behind the globally successful brands SKIMS, Good American, and Safely, all launched with the Kardashian family. She is also Chairwoman of The Fifteen Percent Pledge, is a board member at Baby2Baby, and was named one of Forbes ‘Richest Self-Made Women in America'.  She explains:  Growing up in East London, raised by a single mother, and how early hardship forged her fierce independence. Taking on a maternal role from childhood, learning to lead through responsibility, empathy, and survival. Turning rejection, dyslexia, and a lack of qualifications into fuel for building billion-dollar fashion brands. Balancing ambition and motherhood, and the personal toll of leadership, hustle, and hard decisions. Building SKIMS and Good American without fashion training, and the mindset that made it all possible. 00:00 Intro   02:17 Becoming Emma Grede   03:58 Acting as the Mum and Raising My Siblings   06:49 Lacking a Father Figure Growing Up   08:25 Anger Management Tools I Learned   11:06 My Dream Was Always Fashion   12:20 Understanding Money Attachment Styles   14:32 Emma's Recipe to Achieve Anything   17:55 Customer Feedback   19:30 The Importance of Reliable Decision Partners & Mentality Shifts   21:38 Do People Need Mentors to Succeed?   24:06 The One Skill That Made Me an Entrepreneur   26:09 The Three Most Important Words for Career Advancement   27:25 Does Working in an Office Make Employees More Successful?   31:11 Traits of Future Successful People   33:32 Interview Red Flags & Work-Life Balance   39:32 Can You Be Successful and Have Work-Life Balance?   40:58 You Can't Be a Leader and a People Pleaser   43:51 Being Cancelled as a Leader and Public Figure   46:29 Racism and Sexism in the Business Industry   50:56 Dealing With Business Struggles and Crises   53:33 Top 3 Valuable Practices for Founders   55:58 Don't Get Stuck—Keep Fresh Eyes   57:15 Brands Copying Other Brands   01:00:42 Advice for People With Unsupportive Partners   01:02:10 Scheduling Date Night   01:05:45 Meeting Kris Jenner   01:12:05 Pitching to Khloé Kardashian   01:12:43 Turning an Idea Into a Business   01:14:23 Strategies Deployed in Business   01:16:24 Building a Brand Strategy in 2025   01:21:11 First Principles of Business   01:25:59 How to Become the Best Salesperson   01:33:01 Learning How to Fire People   01:37:17 Attracting Top Talent to Your Company   01:39:37 What a Founder Shouldn't Do in Business   01:41:33 Hiring Exceptional People   01:45:42 Prejudices in the Workplace   01:49:09 Why Prejudices Shouldn't Limit Anyone   01:50:39 How to Stop Giving a F***   01:54:16 When Do Successful Women Have Children?   01:56:01 My IVF Journey and Miscarriages   02:00:30 The Taboo Around Surrogacy, Freezing Eggs & Pregnancy   02:04:51 Emma Grede's New Podcast ‘Aspire'   Follow Emma:  Instagram - https://www.instagram.com/emmagrede/?hl=en  Good American - https://www.goodamerican.com/ SKIMS - http://skims.com/ Safely - https://getsafely.com/  Aspire With Emma Grede Podcast - https://podcasts.apple.com/us/podcast/aspire-with-emma-grede/id1811878340 The 1% Diary is back - limited time only: https://thediary.com/products/one-percent-diary The Diary Of A CEO Conversation Cards (Second Edition): https://thediary.com/products/the-conversation-cards-2nd-edition Get email updates: https://bit.ly/diary-of-a-ceo-yt  Think like a CEO - join the 100 CEOs newsletter: https://bit.ly/100-ceos-newsletter   Follow Steven: https://g2ul0.app.link/gnGqL4IsKKb  Sponsors: Vanta - https://vanta.com/steven Learn more about your ad choices. Visit megaphone.fm/adchoices

GEAR:30
What's New in Ski & Snowboard Bindings (Burton, Spark R&D, ATK Bindings, AlpenFlow Design)

GEAR:30

Play Episode Listen Later May 2, 2025 62:26


What new thoughts and ideas emerge when you bring together in conversation makers of hybrid ski bindings and AT bindings and snowboard bindings and splitboard bindings? Well you're about to find out, because at Blister Summit 2025, Jonathan Ellsworth led a conversation along these lines with Will Ritter of Spark R&D; Royal White, from Burton; Andy Merriman, from ATK Bindings; and Cobey Nash, from the very new company, AlpenFlow Design. Enjoy, this is a great one.RELATED LINKS:Get Yourself Covered: BLISTER+TOPICS & TIMES:Exploring the Evolution of Bindings (3:11)Customer Feedback in Product Development (5:47)Design Principles of New Companies (08:50)The Importance of User Experience (12:13)Evolution of ATK Bindings (15:00)The Future of Snowboard Bindings (18:02)Challenges in Binding Production (21:02)User Errors / Misuse of Bindings (23:58)Understanding Binding Mechanics & Maintenance (34:03)The Importance of Familiarity with Gear (37:10)The Shift towards Lightweight Ski Gear (41:18)Ethical Considerations in Product Development (46:54)Bindings Compatibility (50:00)The Cost of Backcountry Bindings Explained (54:03)The Future of Binding Standards in Skiing (57:15)CHECK OUT OUR OTHER PODCASTS:Blister CinematicCRAFTEDBikes & Big IdeasBlister Podcast Hosted on Acast. See acast.com/privacy for more information.

The Health Ranger Report
Brighteon Broadcast News, Apr 3, 2025 – Trump's TARIFF WARS unleashed against nearly every nation in effort to protect American manufacturers

The Health Ranger Report

Play Episode Listen Later Apr 3, 2025 128:13


- Mystery of Strange Egg-Like Objects in Florida (0:00) - Historical US Government and Military Experiments (2:45) - Critique of Trump and RFK Jr. on mRNA Injections (6:52) - Microscopy of Chicken McNuggets (10:57) - Trump's Tariffs and Their Impact (32:28) - Potential Global Economic Disruption (1:04:22) - Faraday Bags and Electromagnetic Protection (1:08:23) - Digital Footprint and Geofencing Warrants (1:18:40) - Faraday Products and Their Applications (1:22:48) - Generator and Solar Panel Protection (1:25:56) - Faraday Blankets and Handbags (1:29:02) - Satellite Phones and Their Benefits (1:37:43) - Faraday Material and Its Applications (1:53:38) - Environmental and Health Implications of EMF (1:54:02) - Educational and Practical Tips (1:54:22) - Future Developments and Customer Feedback (2:00:11) - Promotion and Collaboration (2:00:39) For more updates, visit: http://www.brighteon.com/channel/hrreport NaturalNews videos would not be possible without you, as always we remain passionately dedicated to our mission of educating people all over the world on the subject of natural healing remedies and personal liberty (food freedom, medical freedom, the freedom of speech, etc.). Together, we're helping create a better world, with more honest food labeling, reduced chemical contamination, the avoidance of toxic heavy metals and vastly increased scientific transparency. ▶️ Every dollar you spend at the Health Ranger Store goes toward helping us achieve important science and content goals for humanity: https://www.healthrangerstore.com/ ▶️ Sign Up For Our Newsletter: https://www.naturalnews.com/Readerregistration.html ▶️ Brighteon: https://www.brighteon.com/channels/hrreport ▶️ Join Our Social Network: https://brighteon.social/@HealthRanger ▶️ Check In Stock Products at: https://PrepWithMike.com