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The following guest sits down with host Justin White:• Brandon Brotsky – Co-founder and Co-owner, Reach Home LoansCommit to Creating Content to Grow Your Brand and Your BusinessThere's no better way to get in front of clients and referral partners than by making sure they see you as often as possible. Why should mortgage loan originators commit to creating video content? Listen to Episode #96 of Good. Better. Broker. to find strategies for creating videos that will turn you into someone who borrowers and real estate agents want to work with.In this episode of the Good. Better. Broker. podcast, you'll learn how to enhance your brand through a consistent commitment to content creation.In this episode, we discuss ...• 1:32 – How Brandon's brand helps differentiate him from others• 2:48 – The decision to focus on video content for social media• 5:12 – How Brandon got comfortable in front of the camera• 6:20 – How Brandon generates ideas for his videos• 8:20 – How AI influences Brandon's content• 9:46 – Repurposing content ideas• 11:00 – Ways Brandon hooks his audience• 12:15 – Brandon's best-performing video concept• 13:57 – How to balance originating vs. creating content• 17:36 – Long-term content• 20:24 – How social media content helps Brandon help his agents• 22:18 – Brandon's future plans for contentShow Contributors:Brandon BrotskyConnect on LinkedInConnect on FacebookConnect on InstagramAbout the Host:Justin White is UWM's in-house brand journalist and the host of the daily news video, Inside Pass. He creates engaging content across multiple platforms to promote the benefits of the wholesale channel and partnering with UWM. A seven-time Emmy-award winner, Justin is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University.Connect with Justin on LinkedIn, Instagram or TwitterConnect with UWM on Social Media:• Facebook• LinkedIn• Instagram• Twitter• YouTubeHead to uwm.com to see the latest news and updates.
John 21 // Justin White
John 20 // Justin White
The following guest sits down with host Justin White:• Craig Snell – VP of Sales, Milestone Mortgage SolutionsUsing an Education-Based Approach to Build Loyalty With Borrowers and AgentsSpending 45 minutes to an hour on an initial client call is a commitment, but if done properly, the return can be well worth the time. Why should mortgage brokers take an education-based approach with clients and referral partners? Listen to Episode #95 of Good. Better. Broker. to find out how the top-brokered LO in Massachusetts has won over borrowers and referral partners by advising instead of selling.In this episode of the Good. Better. Broker. podcast, you'll learn why taking the time to educate clients is a surefire way to not lose deals.In this episode, we discuss ...• 1:32 – why education became Craig's strategy• 3:14 – why Craig tells clients how he gets paid• 4:10 – how Craig avoids sounding like a salesperson• 5:34 – how Craig educates clients without overwhelming them• 7:27 – asking questions and explaining why you're asking them• 9:31 – telling clients about all their options and the best option• 10:29 – how to stop problems before they pop up• 11:29 – the impact of spending more time with clients on a first call• 15:26 – how relationships have helped Craig's production• 17:51 – how Craig's experience as a firefighter and paramedic helps him nowShow Contributors:Craig SnellConnect on LinkedInConnect on FacebookConnect on InstagramAbout the Host:Justin White is UWM's in-house brand journalist and the host of the daily news video, Inside Pass. He creates engaging content across multiple platforms to promote the benefits of the wholesale channel and partnering with UWM. A seven-time Emmy-award winner, Justin is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University.Connect with Justin on LinkedIn, Instagram or TwitterConnect with UWM on Social Media:• Facebook• LinkedIn• Instagram• Twitter• YouTubeHead to uwm.com to see the latest news and updates.
John 20 // Justin White
Shane and Tonya talk AI in the independent insurance channel with special guests Chad Jackson and Justin White of Strawberry Antler. From automating quoting to solving real agency problems, they explore how AI can transform the way small and midsize agencies operate, why AI isn't as intimidating as it sounds, and how it can turn efficiency into opportunity. IA Forward to can help you take your agency from good to great. Learn more at iaforward.com, and follow IA Forward on LinkedIn, Facebook, and Instagram.
John 4 // Justin White
The following guest sits down with host Justin White:• Keith Richardson – President, Coast 2 Coast Mortgage LendingLoan Originators are Looking for Tech, Leads, and Retention Tools – but That's Not AllAs mortgage brokerages look to hire and retain talented loan originators, broker-owners are asking themselves an important question: what do LOs want from the company where they hang their license? Listen to episode #93 of Good. Better. Broker. as we sit down with the president of a mortgage company that closed over $1B in loan volume in 2024. He'll explain how their support-focused approach has fueled production and retention.In this episode of the Good. Better. Broker. podcast, you'll find out why prioritizing LO support helps mortgage brokers keep talented loan originators.In this episode, we discuss ...• 1:41 – how Keith keeps talented loan originators• 2:15 – how Keith's experience outside mortgage helped shape his leadership style• 2:47 – what Keith does to help his LOs solve the revenue riddle• 3:23 – what Keith does to make sure his LOs feel taken care of• 4:01 – the biggest needs of LOs in today's mortgage landscape• 4:46 – how Keith provides happiness through operations• 5:50 – why a faster and easier process matters for LOs• 6:29 – why Keith gets back to all of his LOs within an hour• 7:21 – how Keith has come to have an empathetic approach• 8:28 – supporting LOs while also holding people accountable• 9:51 – why Keith tells recruits their best reference is current LOs at the company• 10:35 – feedback from Keith's LOs on why they stay with the company• 11:47 – Keith's advice for other brokers on keeping top talentShow Contributors:Keith RichardsonConnect on LinkedInConnect on FacebookConnect on InstagramAbout the Host:Justin White is UWM's in-house brand journalist and the host of the daily news video, Inside Pass. He creates engaging content across multiple platforms to promote the benefits of the wholesale channel and partnering with UWM. A seven-time Emmy-award winner, Justin is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University.Connect with Justin on LinkedIn, Instagram, or TwitterConnect with UWM on Social Media:• Facebook• LinkedIn• Instagram• Twitter• YouTubeHead to uwm.com to see the latest news and updates.
John 4 // Justin White
So many topics I had to do a solo episode! The astronauts returned but I have questions. Ryan Reynolds asked the judge to be removed from Justin Baldoni's lawsuit. Kanye is PDiddy's only supporter and Kim may go for sole custody because of it. On RHOBH, will Kyle ever come clean about her real relationship with Morgan Wade? A Tik Toker put together a 7-part series of video evidence and more assessing that Hailey may have been stalking Justin's every move until he fell for her. Denise Richard's show has some surprising guests. Is incest really a storyline on White Lotus and what Bravo show was used for character inspiration? Lots of good juice and funny impressions so enjoy this episode. • Save 20% OFF by going to https://honeylove.com/JUICY #honeylovepod • Control Body Odor ANYWHERE with @lumedeodorant and get 15% off with promo code JUICY at http://lumepodcast.com/JUICY ! #lumepod • Find exactly what you're booking for on https://Booking.com, Booking.yeah! • For a limited time go to https://SpotandTango.com/juicyscoop and use code juicyscoop to get fifty percent off your first order. • Stop putting off those doctors appointments and go to http://Zocdoc.com/JUICY to find and instantly book a top-rated doctor today. Stand Up Tickets and info: https://heathermcdonald.net/ Subscribe to Juicy Scoop with Heather McDonald and get extra juice on Patreon: https://bit.ly/JuicyScoopPod https://www.patreon.com/juicyscoop Shop Juicy Scoop Merch: https://juicyscoopshop.com Follow Me on Social Media: Instagram: https://www/instagram.com/heathermcdonald TikTok: https://www.tiktok.com/@heathermcdonald Learn more about your ad choices. Visit podcastchoices.com/adchoices
The following guest sits down with host Justin White:• Haley McGovern – Loan Officer, CMS Mortgage SolutionsEvery Borrower and Agent You Interact With Could Be the One That Changes Your CareerThere's no way to know when a major opportunity will present itself – but you can be ready for it. Haley McGovern was, and now she has referrals coming in and people marketing on her behalf. How can loan originators come through for clients and referral partners when they're most in need? Listen to Episode 92 of Good. Better. Broker. to find out how Haley's consistent approach to service helped her secure relationships that produce multiple referrals.In this episode of the Good. Better. Broker. podcast, you'll find out why every mortgage loan originator is one connection away from a career breakthrough.In this episode, we discuss ...• 1:36 – what Haley did to set herself up for a career breakthrough• 2:26 – how Haley earned one of her biggest referral sources• 3:53 – how Haley helps real estate agents• 4:40 – how Haley earns referrals from agents• 5:15 – real estate agents marketing for Haley• 6:10 – what Haley does to impress listing agents• 7:24 – how Haley's office has contributed to her success• 8:57 – the importance of real relationships with agents• 10:09 – being patient when it comes to business referrals• 12:08 – why Haley feels comfortable being more aggressive to get business• 14:15 – how to be ready when a breakthrough opportunity arisesShow Contributors:Haley McGovernConnect on FacebookConnect onInstagramAbout the Host:Justin White is UWM's in-house brand journalist and the host of the daily news video, Inside Pass. He creates engaging content across multiple platforms to promote the benefits of the wholesale channel and partnering with UWM. A seven-time Emmy-award winner, Justin is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University.Connect with Justin on LinkedIn, Instagram, or TwitterConnect with UWM on Social Media:• Facebook• LinkedIn• Instagram• Twitter• YouTubeHead to uwm.com to see the latest news and updates.
Exodus 20 // Justin White
The following guests sit down with host Justin White:• Michael Cain and Tracy Campagna – Mortgage Brokers, C2 FinancialBuild Relationships and Business by Engaging With Real Estate Agents on Social MediaWhen Michael Cain and Tracy Campagna moved to San Diego from Chicago, they didn't know anyone. Now, if you look at their social media, it looks like they know everyone. How did Michael and Tracy use Instagram to connect with real estate agents who consistently give them referrals? Listen to Episode #91 of Good. Better. Broker. as we find out the secrets to their successful social strategies.In this episode of the Good. Better. Broker. podcast, you'll learn how to build relationships with real estate agents through Instagram.In this episode, we discuss ...• 1:51 – the impact social media has had on Michael and Tracy's business• 2:41 – why Michael and Tracy chose to use social media as a business strategy• 4:28 – how Michael and Tracy came up with their Instagram handle• 6:23 – how Michael and Tracy attract real estate agents through social media• 7:35 – prospecting for real estate agents you may connect with• 9:57 – how Michael and Tracy complement each other• 11:53 – why Instagram is Michael and Tracy's preferred social platform• 12:31 – determining content for posts vs. stories• 14:39 – getting engagement from followers• 16:16 – why Michael and Tracy decided to hire a social media manager• 17:02 – getting leads from Instagram• 18:29 – connecting with people online vs. in-person• 20:06 – finding common ground with real estate agents• 21:11 – making social media a priorityShow Contributors:Michael Cain and Tracy CampagnaConnect with Michael on LinkedInConnect with Tracy on LinkedInConnect on FacebookConnect on InstagramAbout the Host:Justin White is UWM's in-house brand journalist and the host of the daily news video, Inside Pass. He creates engaging content across multiple platforms to promote the benefits of the wholesale channel and partnering with UWM. A seven-time Emmy-award winner, Justin is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University.Connect with Justin on LinkedIn, Instagram, or TwitterConnect with UWM on Social Media:• Facebook• LinkedIn• Instagram• Twitter• YouTubeHead to uwm.com to see the latest news and updates.
Exodus 20 // Justin White
Exodus 20 //Justin White
The following guest sits down with host Justin White:• Carrie Gusmus – President and CEO, Aslan Home LendingThere's a Difference Between Being a Top Producer and a Productive OriginatorCarrie Gusmus admits she probably spends more time individually developing her LOs than most mortgage brokers. Its part of her mission to bring out the greatness in everyone. How can brokers develop loan originators who are productive and happy? Listen to Episode 90 of Good. Better. Broker. to find out how Carrie sets her people up to have a fulfilling career and life.In this episode of the Good. Better. Broker. podcast, you'll learn how to train and develop originators no matter their level of experience.In this episode, we discuss ...• 1:31 – Carrie's methods for developing productive originators• 2:28 – hiring people with no previous mortgage experience• 4:22 – Carrie's training and coaching model• 7:07 – authenticity as a salesperson• 7:55 – loan originators overcomplicating things• 9:28 – why Carrie tweaks her training program• 11:05 – recruiting originators who fit the company• 13:18 – why you don't have to be a top producer to be productive• 15:37 – bringing greatness out of originators• 17:37 – coaching people up or coaching them out• 19:51 – Carrie's advice on developing productive LOsResources mentioned in this episode:Success TrackShow Contributors:Carrie GusmusConnect on LinkedInConnect on FacebookConnect onInstagramAbout the Host:Justin White is UWM's in-house brand journalist and the host of the daily news video, Inside Pass. He creates engaging content across multiple platforms to promote the benefits of the wholesale channel and partnering with UWM. A seven-time Emmy-award winner, Justin is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University.Connect with Justin on LinkedIn, Instagram, or TwitterConnect with UWM on Social Media:• Facebook• LinkedIn• Instagram• Twitter• YouTubeHead to uwm.com to see the latest news and updates.
Exodus 29 // Justin White
Exodus 20 // Justin White
Naylor sits down with Justin White in Pod-Row at Synkd Live 2025. They discuss how Justin took over the family business and grew it to $20 million as well as the transition to all battery equipment for their maintenance crew. Thanks for Listening! https://www.lawncarelife.com/conference https://www.lcrmedianetwork.com/workshop 2025 LCR Summit Louisville KY Tickets ON SALE NOW! Click here for Toro Horizon 360 Special Offer! https://www.riverside.fm 2025 Equip Expo 50% off Registration with code LCR Click this link for more Toro info *THANK YOU TO THE TORO COMPANY FOR SPONSORING THE LCR MEDIA PODCAST More episode links below... https://linktr.ee/lawncarerookie Podcast Merch Link
The following guest sits down with host Justin White:• Eric Katz – President, Independence Home LoansYou can't always win a deal in the first minute and a half of a sales call, but you can certainly lose it. How can mortgage loan originators set themselves up for success on the phone? Listen to episode 89 of Good. Better. Broker. as we sit down with a mortgage broker who reveals a sales philosophy that helped his company bring in almost $1 billion in loans last year.In this episode of the Good. Better. Broker. podcast, you'll learn strategies for nailing the first 90 seconds of a sales call.In this episode, we discuss...• 1:32 – keys to Eric's success as a mortgage loan originator• 2:45 – how Eric trains his sales team• 3:47 – 3 keys to the beginning of a sales call• 5:19 – why the first 90 seconds of a sales call are crucial• 6:45 – starting calls the same way• 8:46 – building trust and understanding clients' needs• 10:14 – having the right mindset before getting on a call• 11:43 – the importance of having no distractions while on a call• 12:36 – learning and using sales scripts• 14:53 – how to disarm and differentiate• 16:28 – tracking data and call coaching• 19:21 – Eric's message to LOs on the first 90 seconds of a callShow Contributors:Eric KatzConnect on LinkedInConnect on FacebookConnect onInstagramAbout the Host:Justin White is UWM's in-house brand journalist and the host of the daily news video, Inside Pass. He creates engaging content across multiple platforms to promote the benefits of the wholesale channel and partnering with UWM. A seven-time Emmy-award winner, Justin is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University.Connect with Justin on LinkedIn, Instagram, or TwitterConnect with UWM on Social Media:• Facebook• LinkedIn• Instagram• Twitter• YouTubeHead to uwm.com to see the latest news and updates.
It's YOUR time to #EdUp In this episode, #1,006, President Series (Powered By Ellucian) #326, #327, #328, & brought to YOU by the InsightsEDU 2025 conference YOUR guests are Joe Ross, President, Reach University, Dr. Char Perlas, Superintendent/President, College of the Siskiyous, Dr. Dennis C. Rittle, President, Dr. Diana Johnson, Senior VP of Learning, & Dr. Justin White, VP of Student Affairs & Strategic Initiatives, Northwest Arkansas Community College YOUR host is Dr. Laurie Shanderson, Host, EdUp Accreditation Insights How are institutions preparing for election day impacts on campus? What strategies are colleges implementing for AI integration & training? How are institutions supporting students' post-COVID mental health needs? Why is creating a "sticky campus" crucial for student success? What advice do presidents have for aspiring higher ed leaders? How do presidents maintain work-life balance in demanding roles? Listen in to #EdUp Do YOU want to accelerate YOUR professional development? Do YOU want to get exclusive early access to ad-free episodes, extended episodes, bonus episodes, original content, invites to special events, & more? Do YOU want to get all this while helping to sustain EdUp? Then BECOME A SUBSCRIBER TODAY - $19.99/month or $199.99/year (Save 17%)! Want to get YOUR organization to pay for YOUR subscription? Email EdUp@edupexperience.com Thank YOU so much for tuning in. Join us on the next episode for YOUR time to EdUp! Connect with YOUR EdUp Team - Elvin Freytes & Dr. Joe Sallustio ● Join YOUR EdUp community at The EdUp Experience! We make education YOUR business!
Exodus 20 // Justin White
In this powerful episode of the Preacher Boys Podcast, I sit down with Beth White, a survivor of a harrowing marriage defined by abuse, gaslighting, and spiritual manipulation. Beth courageously opens up about her ex-husband Justin White's shocking transformation after an ayahuasca trip, where he claimed he was no longer alive but instead inhabited by higher beings.Beth says that, at times, Justin said he was God; other times, he denied God's existence entirely. He alternated between claiming to be Jesus, an angel of light, or something else altogether. This dangerous delusion culminated in a horrifying act: Justin drugged Beth and their young children in an attempt to bring them into his twisted spiritual visions.Today, Justin calls himself "Justin Love" and claims to be a spiritual healer.Beth shares the dark truth about their marriage and the abuse she endured in this gripping conversation. Her bravery in recounting these events sheds light on the devastating impact of spiritual abuse and manipulation.This episode also revisits prior coverage of Fellowship Baptist Church in Michigan, including interviews with victims and former members, shedding light on a disturbing culture of abuse, cover-ups, and silencing.✖️✖️✖️✖️✖️✖️Support the Show: Patreon.com/PreacherBoys✖️✖️✖️If you or someone you know has experienced abuse, visit courage365.org/need-help✖️✖️✖️CONNECT WITH THE SHOW:preacherboyspodcast.comhttps://www.youtube.com/@PreacherBoyshttps://www.facebook.com/preacherboysdoc/https://twitter.com/preacherboysdochttps://www.instagram.com/preacherboyspodhttps://www.tiktok.com/@preacherboyspodTo connect with a community that shares the Preacher Boys Podcast's mission to expose abuse in the IFB, join the OFFICIAL Preacher Boys Facebook Group: https://www.facebook.com/groups/1403898676438188/✖️✖️✖️The content presented in this video is for informational and educational purposes only. All individuals and entities discussed are presumed innocent until proven guilty through due legal process. The views and opinions expressed are those of the speakers.This episode is sponsored by/brought to you by BetterHelp. Give online therapy a try at betterhelp.com/PreacherBoys and get on your way to being your best self.Support this podcast at — https://redcircle.com/preacher-boys-podcast/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
The following guests sit down with host Justin White:• Andi Numan, Swift Home Loans• Ian Twaddle, UMortgage• Ryan Proffitt, Future Home Loans• Jalen Scott, Belong Lending• Lauren Fisco, United American Mortgage Corp.Highlights From Our 5 Most Downloaded Episodes of 2024How to excel at refinances in any market. Chase relationships, not loans. Pounding the pavement as a sales activity. What it takes to grow as a first-year originator. How to make your past clients remember you. These were the topics we covered in our most popular episodes of the year. You'll hear something from each of those conversations on Good. Better. Broker'sBest of 2024.In this episode of the Good. Better. Broker. podcast, you'll hear interviews from our most downloaded episodes of 2024.In this episode, we discuss ...• 0:54 – Refinances with Andi Numan• 5:29 – Real estate relationships with Ian Twaddle• 9:35 – Successful sales activities with Ryan Proffitt• 13:51 – Growing and scaling as a newer LO with Jalen Scott• 18:13 – Creating a memorable client experience with Lauren FiscoShow Contributors:Andi NumanConnect on LinkedInConnect on FacebookConnect on InstagramIan TwaddleConnect on LinkedInConnect on FacebookConnect on InstagramRyan ProffittConnect on LinkedInConnect on FacebookConnect on InstagramJalen ScottConnect on LinkedInConnect on FacebookConnect on InstagramLauren FiscoConnect on LinkedInConnect on FacebookConnect on InstagramJustin White is UWM's in-house brand journalist and the host of the daily news video, Inside Pass. He creates engaging content across multiple platforms to promote the benefits of the wholesale channel and partnering with UWM. A seven-time Emmy-award winner, Justin is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University.Connect with Justin on LinkedIn, Instagram or TwitterConnect with UWM on Social Media:• Facebook• LinkedIn• Instagram• Twitter• YouTubeHead to uwm.com to see the latest news and updates.
Listen in as Erin and Darren discuss: How important it is to stay clear on goals, protect revenue-generating activities, and delegate effectively. The power of surrounding yourself with positive, like-minded individuals to foster growth. The importance of protecting mental energy by avoiding negative media. Powerful morning routines and belief in consistent, daily actions to achieve long-term success. The keys to successfully scaling … and much more! About Founder and CEO of Summit Lending, Darren Copeland, is an industry veteran with over 20 years experience in the mortgage space. As a top 1% originator nationwide, Darren has assisted 1000s of families achieve the dream of homeownership. With attention to detail, a focus on being solution-oriented, and most importantly, putting the client first, Darren's professionalism and expertise ensures a refreshing and efficient experience when it comes to home financing. As a mortgage broker, Darren has the ability to shop for the best deal and also has access to an array of programs to fit any financial scenario. Along with his experience, Darren is an industry leader who is currently active in many industry coaching groups to champion the success of mortgage professionals across the country. Due to his passion for personal and professional growth, Darren has grown Summit Lending to be one of the fastest growing mortgage brokerages in the country. In his free time, Darren enjoys spending time with his family and is an avid Kansas City sports fan. Each year, you can find Darren sharing the field with Kansas City Royals Hall of Famers during their annual Fantasy Camp. How to Connect With Darren Website: https://summitlendingusa.com/ LinkedIn: https://www.linkedin.com/in/darrencopelandkc/ https://www.linkedin.com/company/summitlendingusa/ Facebook: https://www.facebook.com/SummitLendingUSA Instagram: https://www.instagram.com/darrencopeland.17/ Recommended Resources Summit Lending 300+ 5-star Google Reviews Good. Better. Broker Podcast episode with UWM's Justin White
The following guests sit down with host Justin White: • Michael Saleh and Henri Houmani, Zoom Home LendingKnowledge and an Ability to Present Options Are Key When Discussing Points With BorrowersIn an elevated rate environment, one of the most important skills a mortgage loan originator can have is being able to discuss discount points with borrowers. How can mortgage brokers educate their clients on whether they should buy points? Listen to Episode #86 of Good. Better. Broker. as we talk with two former top-producing retail LOs who are bringing their wisdom on discount points to the wholesale channel.In this episode of the Good. Better. Broker. podcast, you'll learn various strategies on how to sell discount points.In this episode, we discuss • 1:44 – the importance of being able to sell discount points • 3:21 – educating clients on discount points • 4:28 – how Henri and Michael learned selling discount points in retail • 6:16 – sales skills that help most when having conversations about points • 7:31 – the approach an LO should take when discussing discount points • 10:49 – the importance of being educated on the topic of discount points • 11:41 – the impact of home equity on discount points • 13:34 – providing options to borrowers • 14:49 – how to talk borrowers through paying for points • 16:31 – showing the borrower a visual of their options • 19:44 – how to approach borrowers differently based on how they learn • 22:41 – how to figure out how much savings makes sense to buy discount points • 24:13 – Henri and Michael's advice for other LOs on discount pointsShow Contributors:Michael SalehConnect on LinkedInConnect on InstagramHenri HoumaniConnect on LinkedInConnect on InstagramAbout the Host:Justin White is UWM's in-house brand journalist and the host of the daily news video, Inside Pass. He creates engaging content across multiple platforms to promote the benefits of the wholesale channel and partnering with UWM. A seven-time Emmy-award winner, Justin is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University.Connect with Justin on LinkedIn, Instagram or TwitterConnect with UWM on Social Media: • Facebook • LinkedIn • Instagram • Twitter • YouTubeHead to uwm.com to see the latest news and updates.
1 Peter 5 // Justin White
In this episode of Profits with Pajak, Justin White, CEO of K&D Landscaping, reveals how his $20 million company transitioned to all-electric equipment using Kress Commercial Battery tools. With over 100 employees and 20 crews now operating with Kress tools, Justin shares the incredible financial and operational benefits his business has experienced. The switch has slashed fuel and maintenance costs while improving labor efficiency, saving each employee 15-20 minutes daily. This translates into thousands of dollars in savings annually. Justin also emphasizes the importance of detailed financial analysis and the overwhelmingly positive feedback from his team, who praise the quieter and more efficient electric tools. Discover how K&D Landscaping is leading the charge toward a greener, more profitable future with Kress equipment. Comments and Questions are welcome. Send to ProfitswithPajak@gmail.com Episode Links: Apple Podcast Listeners- Copy and paste the links below into your browser. Kress Commercial Equipment Hurry! You can save 30% off select Kress Commercial tools and batteries when you purchase by 12/15/2024 https://www.kress.com/en-us/kress-commercial-fall-deals/ Upcoming Events: Lawn Care Life Conference Get ready for an event that will energize and inspire your lawn care business—it's the Lawn Care Life Conference, happening February 21-22, 2025, at the stunning Mathews Manor in Springville, Alabama! This two-day experience brings together the industry's brightest minds, including Brandon Gray, Andy Mulder, Allyn Hane, Jason Creel, and Paul Jamison. Whether you're looking to sharpen your marketing, master pricing, or scale your operations, you'll walk away with practical strategies and fresh ideas to fuel your success. From hands-on equipment demos to exclusive giveaways, and countless opportunities to connect with other passionate professionals, this is more than a conference—it's an experience. Want to elevate your day? VIP tickets include perks like priority seating, professional headshots, and exclusive merchandise. Seats are limited, so grab your ticket now at lawncarelife.com and be part of something extraordinary! https://www.lawncarelife.com/conference Fall/Winter Sessions in Carroll, Ohio The Hardscape Academy In-Person TrainingLearn step-by-step with Caleb and Brittany Auman and their team of Master Hardscape Professionals at the legendary Auman HQ. You'll get two days of instruction in a small group setting from industry experts. Training will cover how to install pavers, how to install retaining walls, basic budgeting, paver patio estimation, cutting curves, and more! Get hands on experience for you or your crew and ascend to new levels of production. SAVE 10% when you use promo code PAJAK! https://www.thehardscapeacademy.com/in-person-training Training and Courses FREE copy of “60 Profit Producing Ideas To Make It Rain For Your Business" Get instant access to 60 profit producing ideas you can implement immediately to get more customers buying more often at higher prices. Free for a limited time... https://app.warplan.com/60ppi/pajak Budgets, Breakevens, and Bottom Lines™ Workshop John Pajak's exclusive system is designed to help you avoid common failures and achieve your business' financial goals to be profitable and scale your business. https://www.johnpajak.com/offers/qvgvV8m3/checkout Yardbook Training Workshops Learn one-on-one with John Pajak to use Yardbook like a pro to streamline your business and make more money! https://www.johnpajak.com/offers/aJ9YX7aB/checkout Show Partners: Yardbook Simplify your business and be more profitable. Please visit www.Yardbook.com Get 30 days of Premium Business level of Yardbook for FREE with promo code PAJAK Mr. Producer Click the link to connect with Thee Best Podcast Producer in the biz! https://www.instagram.com/mrproducerusa/ Green Frog Web Design Get your first month for only $1 when you use code, PAJAK , and have your website LIVE in 3 weeks from projected start date or it's FREE for a year. https://www.greenfrogwebdesign.com/johnpajak My Service Area “Qualify Leads Based on Your Profitable Service Area.” Click on this link for an exclusive offer for being a “Profits with Pajak” listener. https://myservicearea.com/pajak
Justin White and Ed Armbruster join us to share their knowledge on the LS/LT platforms, tuning, building in a way to make them fast and last, and some fun stories as well.
The following guest sits down with host Justin White• Lauren DuVall – Brokerowner, Guardian Core MortgageHow Being Unapologetically Yourself Wins Borrowers Over and Sets You Up for ReferralsMixing business with your personal life isn't for everybody, but it can be a differentiator in earning a client's trust. What can mortgage brokers do to personalize every interaction with a borrower? Listen to Episode #85 of Good. Better. Broker. as we talk with a mortgage broker who builds relationships by getting to know her clients and, just as importantly, letting her clients get to know her.In this episode of the Good. Better. Broker. podcast, you'll learn why being authentic and transparent with borrowers leads to repeat business and referrals.In this episode, we discuss• 1:28 – how Lauren personalizes interactions with her borrowers• 2:09 – how this approach helped Lauren to not have to pay for leads• 3:37 – Lauren's closing gift baskets• 4:29 – the point in the loan process when Lauren gets to know clients personally• 5:36 – how Lauren keeps track of her clients' personal details• 6:12 – handwritten notes• 6:51 – personalized Christmas ornaments• 8:29 – reaction from clients to a personalized gift• 9:06 – why Lauren allows clients to get to know her on a personal level• 10:37 – how transparency allows Lauren to set expectations with clients• 12:32 – Lauren's approach to social media content• 15:00 – how social media opens doors with real estate agents• 16:42 – how Lauren's approach helps her grow organically• 18:23 – advice for other mortgage brokers on social media contentResources mentioned in this episode:CapCutShow Contributor:Lauren DuVallConnect on LinkedInConnect on FacebookAbout the Host:Justin White is UWM's in-house brand journalist and the host of the daily news video, Inside Pass. He creates engaging content across multiple platforms to promote the benefits of the wholesale channel and partnering with UWM. A seven-time Emmy-award winner, Justin is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University.Connect with Justin on LinkedIn, Instagram or TwitterConnect with UWM on Social Media:• Facebook• LinkedIn• Instagram• Twitter• YouTubeHead to uwm.com to see the latest news and updates.
1 Peter 4 // Justin White
The following guest sits down with host Justin White:• Brett Moon – Vice President of Growth & Operations, FAM RealtyWhat Real Estate Agents Look for in Lending Partners and How Brokers Can Deliver for ThemIf you're trying to work with a top real estate company in your market, it's essential to offer them something different. How can mortgage brokers provide a unique value proposition to agents? Listen to Episode #84 of Good. Better. Broker. as we sit down with one of eXp® Realty's mega teams to understand how being in lockstep with their preferred lender fuels their business.In this episode of the Good. Better. Broker. podcast, you'll learn what top real estate companies want from their mortgage lenders.In this episode, we discuss ...• 1:42 – how FAM Realty has transitioned from buying leads to relying on technology• 3:33 – social media outreach tactics• 4:53 – the role inside sales agents play for Brett's company• 6:17 – how FAM Realty became a mega-team with eXp• 7:24 – focusing on what's best for clients vs. the bottom line• 8:40 – what lenders can do to add value to real estate agents• 10:34 – how Brett and his preferred lender stay in constant communication• 11:17 – why Brett's company works with wholesale lenders• 12:50 – how lenders can offer something unique to their real estate partners• 14:13 – how Brett's relationship with his preferred lender began• 15:55 – the importance of having similar values as your business partners• 18:08 – how other mortgage loan originators can attract top real estate companiesResources mentioned in this episode:FAM Realty GroupSlackShow Contributor:Brett MoonConnect on LinkedInConnect on FacebookConnect on InstagramJustin White is UWM's in-house brand journalist and the host of the daily news video, Inside Pass. He creates engaging content across multiple platforms to promote the benefits of the wholesale channel and partnering with UWM. A seven-time Emmy-award winner, Justin is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University.Connect with Justin on LinkedIn, Instagram or TwitterConnect with UWM on Social Media:• Facebook• LinkedIn• Instagram• Twitter• YouTubeHead to uwm.com to see the latest news and updates.
1 Peter 3 // Justin White
1 Peter 3 // Justin White
The following guest sits down with host Justin White:• Kelly Belcher – Mortgage Loan Officer, Key Mortgage InkEverything Mortgage Loan Originators Need to Know About Getting Positive ReviewsFor any business or product, positive reviews can be a big boost to business. The opposite can also be true for negative reviews. How can mortgage brokers earn good reviews and avoid the bad ones? Listen to Episode #83 of Good. Better. Broker. as we talk with a 20+ year industry veteran who explains what she does to receive five-star reviews.In this episode of the Good. Better. Broker. podcast, you'll learn the how, why and when of asking borrowers for reviews.In this episode, we discuss ...• 2:13 – how Kelly goes about getting online reviews• 2:53 – how Kelly gets calls from borrowers who find her on Google®• 3:56 – Kelly's brand as the “Michigan Mortgage Mom”• 5:03 – how the Review Me tool helps Kelly• 6:07 – when to ask for a review• 7:03 – why it's ok to ask for reviews at the beginning of the process• 8:08 – why reviews from first-time homebuyers are so valuable• 9:27 – using QR codes for reviews• 10:24 – quality over quantity when it comes to reviews• 11:50 – focusing on education to earn reviews• 15:29 – elements of Kelly's loan process that help earn good reviews• 17:03 – Kelly's strategy to be a resource for her real estate agents• 19:20 – why providing value leads to good reviews• 21:01 – attending open houses to help real estate agentsResources mentioned in this episode:homebotHouse CanaryShow Contributor:Kelly BelcherConnect on LinkedInConnect on FacebookConnect on InstagramJustin White is UWM's in-house brand journalist and the host of the daily news video, Inside Pass. He creates engaging content across multiple platforms to promote the benefits of the wholesale channel and partnering with UWM. A seven-time Emmy-award winner, Justin is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University.Connect with Justin on LinkedIn, Instagram or TwitterConnect with UWM on Social Media:• Facebook• LinkedIn• Instagram• Twitter• YouTubeHead to uwm.com to see the latest news and updates.
1 Peter 2 // Justin White
1 Peter 2 // Justin White
The following guest sits down with host Justin White:• Darren Copeland – President and CEO, Summit LendingRemoving All Barriers So Loan Originators Can Do What They Do Best - SellThere's a saying that goes “either you control your day, or your day controls you.” This rings true for mortgage brokers, who are constantly trying to determine how to effectively manage their daily responsibilities. How can LOs spend more time on activities that bring in revenue? Listen to Episode #82 of Good. Better. Broker. as we sit down with a broker who dedicates time to sales and marketing every single day and coaches his LOs to do the same.In this episode of the Good. Better. Broker. podcast, you'll learn how time blocking can help grow your network and business.In this episode, we discuss ...• 1:40 – what it means to live in your green zone• 2:56 – the importance of having a business plan• 4:16 – why time blocking matters to mortgage loan originators• 6:04 – being proactive to drive business• 7:09 – figuring out your real estate agent targets• 8:28 – why success is measured by quality conversations• 10:08 – how to determine how many referral partners you need• 11:47 – making online reviews and social media about your referral partners• 13:30 – Darren's tracker for living in your green zone• 15:29 – how living in the green zone has impacted Darren's LOsResources mentioned in this episode:MMIRETRModel MatchShow Contributor:Darren Copeland Connect on LinkedInConnect on FacebookConnect on InstagramJustin White is UWM's in-house brand journalist and the host of the daily news video, Inside Pass. He creates engaging content across multiple platforms to promote the benefits of the wholesale channel and partnering with UWM. A seven-time Emmy-award winner, Justin is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University.Connect with Justin on LinkedIn, Instagram or TwitterConnect with UWM on Social Media:• Facebook• LinkedIn• Instagram• Twitter• YouTubeHead to uwm.com to see the latest news and updates.
1 Peter 1 // Justin White
The following guest sits down with host Justin White:• Jonathan Esposito – Mortgage Broker, Rîze MortgageWhy it's Important for Mortgage Brokers to have a Structured Loan Process as they GrowClosing loans is the goal for every originator – but to grow, there needs to be a blueprint for how every loan and every relationship is handled. How can mortgage brokers set up a loan process that is both repeatable and scalable? Listen to episode #81 of Good. Better. Broker. as we sit down with a broker who is winning over real estate agents and borrowers with a process that always puts them first.In this episode of the Good. Better. Broker. podcast, you'll learn how to earn business by having a structured loan process.In this episode, we discuss ...• 1:16 – Jonathan's path from the Ivy League to working as a mortgage broker• 2:07 – why following a repeatable process is important in business• 5:32 – what makes Jonthan's process repeatable and scalable • 6:35 – Jonathan's experience in tech sales helps him as a mortgage broker• 8:03 – Jonathan's experience as a real estate investor • 9:29 – why working backwards works well for Jonathan • 10:42 – keys to Jonathan's relationships with his real estate partners• 3:38 – how to manage real estate partners' requests• 18:15 – the value Jonathan's real estate partners find in his repeatable process• 19:15 – why Jonathan hired a social media specialist• 21:50 – being intentional with outreach • 23:45 – Jonathan's plans for future growthResources mentioned in this episode:ChatUWMShow Contributor:Jonathan Esposito Connect on LinkedInConnect on FacebookConnect on InstagramJustin White is UWM's in-house brand journalist and the host of the daily news video, Inside Pass. He creates engaging content across multiple platforms to promote the benefits of the wholesale channel and partnering with UWM. A seven-time Emmy-award winner, Justin is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University.Connect with Justin on LinkedIn, Instagram, or TwitterConnect with UWM on Social Media:• Facebook• LinkedIn• Instagram• Twitter• YouTubeHead to uwm.com to see the latest news and updates.
The following guest sits down with host Justin White:• Ann Sullivan – Sr. Loan Officer, Lending HeightsStrategies for Mortgage Brokers to Guide Homeowners on Leveraging their Home EquityWith home values at all-time highs, homeowners have an incredibly powerful tool in their equity. How can mortgage loan originators help clients decide how or if they should use it? Listen to episode # 80 of Good. Better. Broker. as we discuss the different ways to take advantage of home equity and how it can benefit a consumer's financial wellbeing.In this episode of the Good. Better. Broker. podcast, you'll learn how to guide homeowners to leverage their equity.In this episode, we discuss ...• 1:37 – how Ann advises her borrowers on using their home equity• 2:03 – how home equity can combat credit card debt• 3:10 – clients who have a low mortgage rate and high credit card debt• 4:17 – conversations with borrowers about rate vs. payment• 6:20 – questions to ask borrowers about debt consolidation opportunities• 8:29 – the responsibility of a loan originator to assess clients' finances• 9:54 – how consumers look at the equity they have in their home• 11:07 – how investors can leverage their equity• 13:36 – borrowers who want to wait to refinance until rates come down• 16:00 – the difference between doing refinances now and the last refi boom• 18:15 – Ann's message to loan officers on conversations with borrowers about equityResources mentioned in this episode:Home Value EstimatorShow Contributor:Ann SullivanConnect on LinkedInConnect on FacebookConnect on InstagramJustin White is UWM's in-house brand journalist and the host of the daily news video, Inside Pass. He creates engaging content across multiple platforms to promote the benefits of the wholesale channel and partnering with UWM. A seven-time Emmy-award winner, Justin is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University.Connect with Justin on LinkedIn, Instagram, or TwitterConnect with UWM on Social Media:• Facebook• LinkedIn• Instagram• Twitter• YouTubeHead to uwm.com to see the latest news and updates.
Jonah 2 // Justin White
The following guest sits down with host Justin White:• Chris Sbonek – Brokerowner, Mitten Mortgage LendingProviding Value Before Asking for Loans as a Growth Strategy for Independent Mortgage BrokersIn a society where most things we want are just a click away, it's tough to choose a longer runway to success – especially for small business owners. Why is slow growth a strategy that pays off for mortgage brokers? Listen to Episode # 79 of Good. Better. Broker. as we sit down with a brokerowner who is intentional about growing his business through organic relationships.In this episode of the Good. Better. Broker. podcast, you'll learn why developing organic relationships creates a sustainable business model.In this episode, we discuss ...• 1:30 – how Chris has intentionally grown his business slowly• 2:16 – Chris' definition of an organic relationship• 3:26 – why it's important to find people who truly want to work with you• 4:43 – why Chris prioritizes consistency and long-term success• 7:17 – operating as a 100% referral-based business• 8:05 – how Chris decided to focus on relationships with real estate agents• 11:22 – the importance of attending open houses and closings• 13:31 – coaching real estate agents to do things the right way• 15:56 – solving issues early in the loan process and being proactive• 20:38 – being attentive to the individual needs of all clients• 22:41 – Chris' advice for other brokers on growing slowly and organicallyShow Contributor:Chris SbonekConnect on LinkedInConnect on FacebookConnect on InstagramJustin White is UWM's in-house brand journalist and the host of the daily news video, Inside Pass. He creates engaging content across multiple platforms to promote the benefits of the wholesale channel and partnering with UWM. A seven-time Emmy-award winner, Justin is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University.Connect with Justin on LinkedIn, Instagram or TwitterConnect with UWM on Social Media:• Facebook• LinkedIn• Instagram• Twitter• YouTubeHead to uwm.com to see the latest news and updates.
Jonah 1 // Justin White
Dating & Marriage Hacks (Proverbs 12, 15, 31) // Justin White
The following guest sits down with host Justin White:• Evan Kaufman – Military Loan Originator, WeVett Home LoansDetermining a Loan Product or Demographic to Focus on as a Strategy for Mortgage BrokersThe beauty of the wholesale channel is that mortgage brokers can offer a variety of loan products to fit their borrowers' needs. That said, some brokers choose to narrow their focus to a specific loan type or demographic. How can brokers determine their niche and dominate it? Listen to Episode #78 of Good. Better. Broker. as we talk with a real estate agent turned broker whose “super niche” is serving active-duty military members.In this episode of the Good. Better. Broker. podcast, you'll learn why finding a niche loan product or demographic can be a driver of success.In this episode, we discuss ...• 1:29 – how Evan went from real estate broker to mortgage broker• 2:46 – why Evan chose the broker channel when he became an LO• 4:00 – why Evan chose to focus on helping active-duty military members• 4:56 – how Evan decided a niche was going to be the majority of his business• 6:03 – Evan's approach to working with borrowers• 7:33 – what's required to help military families going through the loan process• 8:37 – timing recommendations on buying and selling• 11:17 – Evan's goal for all his clients• 13:15 – why Evan focuses on direct-to-consumer business• 16:24 – Evan's marketing content strategy• 18:26 – targeting a demographic niche vs. a geographic niche• 21:19 – how loan originators can identify their nicheShow Contributor:Evan KaufmanConnect on LinkedInConnect on FacebookConnect on InstagramJustin White is UWM's in-house brand journalist and the host of the daily news video, Inside Pass. He creates engaging content across multiple platforms to promote the benefits of the wholesale channel and partnering with UWM. A seven-time Emmy-award winner, Justin is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University.Connect with Justin on LinkedIn, Instagram or TwitterConnect with UWM on Social Media:• Facebook• LinkedIn• Instagram• Twitter• YouTubeHead to uwm.com to see the latest news and updates.
Do you think revenue is the only metric that matters? Think again. In this eye-opening episode of "Roots of Success," Tommy Cole chats with Justin White, the trailblazing CEO of K&D Landscaping. Justin discusses why fostering a robust company culture—even at the expense of short-term profits—can lead to unstoppable growth. Unpack the strategic decisions behind K&D's market dominance, from innovative water management solutions to empowering and nurturing top talent. Tune in to hear about Justin's journey from family business to industry leader and gather actionable insights to elevate your landscape company to the next level. THE BIG IDEA: Culture-first approach = excellence KEY MOMENTS: [06:59] Define and prioritize company culture over everything. [12:03] CEO role: Earned responsibility, guiding small companies. [17:22] Micromanaging inhibits growth and hinders progress. [23:16] Efficient water management saves clients money. [27:00] Seize opportunities, get educated, and execute. [34:05] Scaling requires self-mastery, discipline, and vision. QUESTIONS WE ANSWER How do you define and maintain a strong company culture? What are the benefits of a company having core values and fundamentals? What strategies help small businesses scale and achieve extreme growth? Why is value creation important in business success? What impact does strong branding have on a company's success? How can industry associations influence business regulations and standards? FOR SHOW NOTES & MORE, GO TO: https://mcfarlinstanford.com/podcast/ep-035-mastering-disruptive-growth-in-the-landscape-industry/
This is a conversation about racism and the Spiritual Exercises of Ignatius of Loyola. Put more precisely, this is a conversation about how the Spiritual Exercises might better form us to understand and push back against the repercussions of racism in America. The question that frames this conversation is one that comes from the global Society of Jesus. At the last General Congregation—GC 36—when Jesuits from around the world gathered to elect a new superior general and examine the most pressing issues facing our world today, this question was raised: Why do the Exercises not change us as deeply as we should hope? In short, how does injustice and racism and violent persist, even after so many of us have made the Exercises? The Exercises, after all, are meant to change our hearts and minds, to help us better understand God and who God desires that we be with and through community. This question is at the heat of a new book from Liturgical Press. It's called “Praying for Freedom: Racism and Ignatian Spirituality in America.” It's a collection of essays and reflections that attempt to wrestle with this question and try to envision how we might build a more just and compassionate society. We have three guests today. Dr. Laurie Cassidy, the editor of the anthology, currently teaches in the Christian Spirituality program at Creighton University. She is an award-winning author and editor, and has been engaged in the ministry of spiritual direction for more than 30 years. Our two other guests, Elise Gower and Justin White, both contributed chapters to this book, both reflecting on their own experiences of a retreat called “The God of Us All: Praying with Black Spirituality.” They both share with us personal and powerful insights into their own prayer life. Elise has an extensive background in Ignatian spirituality, higher education and leadership, having served as associate director of Contemplative Leaders in Action—a formation program for young adults—and at Loyola University Maryland in the offices of Campus Ministry and the Center for Community Service and Justice, and more. Justin White has a long career in Jesuit education, having taught theology for 8 years at Cristo Rey Jesuit High School in Baltimore and having held several roles at Loyola Blakefield, most recently as a counselor for middle school students. If you have ever prayed through the Spiritual Exercises or if that's something you hope to do, this conversation will add a helpful frame to your prayer and challenge you to examine those places in our lives where we are resistant to God's love—those places where we are not free. Our prayer today is one of freedom—as we begin this conversation, let us pray that we all may recognize those places of unfreedom in our lives, and take the necessary steps to step beyond those obstacles. https://litpress.org/Products/6791/Praying-for-Freedom
The following guest sits down with host Justin White:• Craig Good – Chief People Officer, Dovetail MortgageBuild a Successful Broker Shop by Mentoring, Engaging and Motivating Loan OriginatorsAfter nearly 3 decades in the mortgage business, Craig Good is embracing the opportunity to pay all his knowledge forward. In the process, he's helping build a broker shop that is growing every year. How can mortgage brokers set their originators up for short- and long-term success? Listen to Episode 77 of Good. Better. Broker. as we find out the mindset it takes to succeed in a commission-only job.In this episode of the Good. Better. Broker. podcast, you'll learn how to scale your business by being boots on the ground with your originators.In this episode, we discuss ...• 1:46 – Craig's leadership style• 2:30 – how Craig keeps his company's originators motivated• 4:10 – Dovetail's onboarding process• 5:10 – how Craig keeps originators engaged• 6:26 – recruiting younger and inexperienced loan originators• 7:32 – why having a mix of experienced and inexperienced LOs works well• 9:22 – how Dovetail's investment in technology has impacted growth• 11:40 – navigating tripping points in the loan process• 13:11 - what it takes to succeed in a commission-only job• 14:45 – how the company's values contribute to its production• 17:08 – the importance of bringing younger people into the business• 18:51 – Craig's advice for leaders on scaling successfullyResources mentioned in this episode:Brian Buffini CoachingSuccess TrackPA+Show Contributor:Craig Good Connect on LinkedInConnect on FacebookConnect on InstagramJustin White is UWM's in-house brand journalist and the host of the daily news video, Inside Pass. He creates engaging content across multiple platforms to promote the benefits of the wholesale channel and partnering with UWM. A seven-time Emmy-award winner, Justin is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University.Connect with Justin on LinkedIn, Instagram or TwitterConnect with UWM on Social Media:• Facebook• LinkedIn• Instagram• Twitter• YouTubeHead to uwm.com to see the latest news and updates.
Pet Sematary follows a young doctor and his family who move into a small Maine town with a terribly busy road that likes to claim the lives of pets and small little boys chasing kites. Beyond the Pet Sematary is a deadfall that conceals a sour plot of land that might help you bring a loved one back, but at a cost.