Podcasts about keynoting

Happiness Solved with Sandee Sgarlata. In this episode, Sandee interviews Misty Kerrigan. Misty is a Mental health professional with over 16 years of experience in the field and over a decade of experience developing and implementing evidenced-based programs to transform the lives of at-risk youth and their families in the children's mental health system. Her experience includes working with temporary emergency shelters, group homes, residential treatment centers and family systems. She is thorough understanding of the importance of emotional, mental and physical well being. Recognized for outstanding leadership skills and exceptional ability to create and lead transformational trainings through the use of humor and passion which allow participants to connect, learn and take an introspective view on their own thought patterns, perspectives, and actions. Whether it is Keynoting, speaking, training or consulting, utilizes her experience along with psychological theories and principles to reignite dwindled passions and help participants create proactive action plans rooted in purpose, integrity and excellence so they may reach their highest aspirations. Connect with Misty on Instagram: @mkerrigan33  Connect with Sandee www.sandeesgarlata.com Podcast: www.happinesssolved.com www.facebook.com/coachsandeesgarlata www.twitter.com/sandeesgarlata www.instagram.com/coachsandeesgarlata  

In this episode, the Eyres talk about the power and recent popularity of three-generation families--of parents and grandparents working together for the good of the grandkids. Richard and Linda will keynote a national online Grandparent's Day conference on September 10 at GrandparentsAcademy.com where you can register for free. The best experts on grandparenting and on parent-grandparent communication will be featured from Sept. 10 to 16.

Myown Holmes is a digital marketing speaker, trainer, and strategist on Branding, B2B/B2C Social Selling, and Social Media Strategy. She is a highly-regarded digital marketing expert to corporate and non-profit entities and has spoken at several conferences, some being Cre8tive Con black writer's conference, and Keynoting for International Association of Women Conference, among many others. To learn more about Myown and her social media strategies, you can email her at hello@socially-polished.com, or on her website: https://socially-polished.com/ You can also connect with Myown on Facebook or Instagram: @sociallypolished ######################## Interested in joining my Business Success Mastermind group? New cohort is starting. Now accepting applications: https://ib4e-coaching.com/mastermind Please support this podcast: https://ib4e-coaching.com/podinfo ######################## If you like this podcast, consider supporting the effort. Every little bit helps. Thanks.

Dave Woodward is KEYNOTING at OfferMind! In this episode, he shares some of his tricks for dealing with the negativity involved in growing any business. Also, "Dave, how did you become the CEO of ClickFunnels?". Let's dive in: Wanna join us at OfferMind? Grab your spot here: https://bit.ly/offermind_pod

Do you listen to Podcasts? Do you guest on podcasts? Have you thought about what it takes to start a successful Top Rated Podcast? Anthony Franck and Sean Douglas discuss how they started their shows and how it has enhanced their current businesses.  Anthony and Sean have spoken at events like New Media Summit, PodFest, Outliers Podcast Festival, and National Publicity Summit.  Sean was asked to be on the media team for the 2019 Spartan Race World Race Championships, as well as, recently Keynoting the IndiePodsUnited Conference on the little-known hacks to launching and growing your Podcast. In this episode, Anthony and Sean discuss some of those hacks into starting and launching your success Podcast.  If you want to dive deeper, contact them at info@createlaunchmonetize.com. Download the CLM Podcast Checklist at bit.ly/CLMPodcastChecklist Anthony's website: www.AnthonyFranck.com Sean's Website: www.TheSuccessCorps.com Learn more at www.CreateLaunchMonetize.com  

In this episode, Devi chats with Lorianne Vaughan Speaks about "Expanding Your Reach on Stages".  Lorianne Speaks is an expert in the area of Speaker/Author support. She amplifies the visibility of Authors/Speakers/Messengers while they do what they love - SPEAK! Lorianne has helped spearhead multiple best-selling book campaigns - editing, proofing, through to launch and social media marketing to help authors create buzz and momentum throughout the social media platforms and increasing their message World-Wide. Lorianne and her team have made it their mission to empower speakers to deliver their message by handling the rest of the details! Prior to starting her own Virtual Assistance company, Lorianne had over 15 years of professional experience supporting a Top 100 Thought Leader as she built her businesses. When her boss decided to sell her company, Lorianne found herself laid off at 60 years of age. Today she has a team of five who support Speaker/authors in various stages of their business growth. Connect with Lorianne on her website @ www.lvsconsultingservices.com 

What's up guys! In this episode of the My Living Legacy Vlog, we recap my keynote in West Palm Beach. With this being the start of a new year, I figured what better topic to drive home true impact than #LIFEgoals! If you've been following me for any period of time, you know by now that #LIFEgoals are absolutely vital for anyone wanting to see TRUE growth in any area of life. I hope this recap empowers you as much as it did the folks in West Palm

Tom is back from Keynoting at the Le Circle De La Compliance in Paris. After the July 4thcelebrations he and Jay are back with a host of news from the world of compliance and ethics.  They are back  to discuss some of this week’s top compliance and ethics stories which caught their collective eyes.  1.    More Walmart. Dylan Tokar on the attorney/client waiver issue which arose during the case and what it may mean for the issue going forward. How and why was the Walmart monitorship issue decided. 2.    How can subcultures work to poison a corporate culture. 3.    What is the significance of the TechnipFMC Deferred Prosecution Agreement? 4.    SFO agrees to DPA (subject to court approval) with SERECO.5.    France moving towards more DPAs. 6.    CTFC awards whistleblowers $2MM. 7.    Why is ‘too good to be true’ still a correct maxim? 8.    First sitting compliance officer nominated to federal bench. 9.    Under CCPA is the biggest risk privacy or cyber security? 10. Have you checked in on Trekkng Through Compliance? If not sample of this week’s exploration of Star Trek-the Original Series and compliance. Check out the following: Monday-Who Mourns for Adonais?; Tuesday-The Changeling; Wednesday-Mirror Mirror; Thursday-The Appleand Compliance; and Friday-The Doomsday Machine.   The podcast is available on multiple sites: the FCPA Compliance Report, iTunes, JDSupra, Megaphone,YouTube,  Spotifyand Corporate Compliance Insights,  Compliance Podcast Networkand now on the C-Suite Radio Network.  Tom Fox is the Compliance Evangelist and can be reached at tfox@tfoxlaw.com. Jay Rosen is Mr. Monitor and can be reached at jrosen@affiliatedmonitors.com.  For more information on how an independent monitor can help improve your company’s ethics and compliance program, visit our sponsor Affiliated Monitors at www.affiliatedmonitors.com.  Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode, Tyler gives a keynote speech at Disney World on how to build a personal brand. LEGACY & CURRENCY - Whether you’re building a brand to make more money or to create a living legacy, you’ll end up accomplishing both simultaneously IF you have the right intent.

Read the complete transcript on the Sales Game Changers Podcast web site. JANE'S FINAL TIP TO EMERGING SALES LEADERS: "Don't wait for somebody else to make you better.  You own your success. Find a place like the Institute for Excellence in Sales or spend the money to find a coach to make you better at what you do. You need to be reading, you need to own your path in your career in sales. Don't sit back and wait for somebody to make you a great salesperson." Jane Gentry has had a successful 30-year career in Sales, Sales Management, Consulting, Executive Coaching and Keynoting. Since forming Jane Gentry and Company in 1999, Jane has partnered with her clients to improve sales/profitability, client retention, employee retention and leadership capabilities. Some of her clients include Coca Cola, Home Depot and TransAmerica. She is a member of Lori Richardson's Women Sales Pros. Find Jane on LinkedIn!

The biggest mistake I see people make when approaching others of influence is they enter the relationship without adding value to the other.   This is my campaign I used to approach Russell Brunson about Keynoting at OfferMind 2019...   HOW RUSSELL BRUNSON HELPED ME CREATE OFFERMIND   I wanted my own event real bad, so last year, when Russell Brunson came out with his 30-Days Book, I decided to piggyback off the launch to build my event.   Each affiliate received a $100 for each person who signed up through their link.   375 people bought the book through me which meant that I could use that income to create a sweet event.   Each person who bought the 30 Day Book with my link also got a free ticket to my first OfferMind.   We found a room that would hold 180 people, and about 160 RSVP’d to get tickets.   There's always a 5 - 10% no-show rate on all events, no matter what you do (crazy, I know),  so on the day, we ended up with roughly 150 showing up, which is pretty good for the first time.   I know that OfferMind is an event that I will probably do each year, so I wrote down my dream list of potential speakers on my whiteboard.   You can guess who was top of that list, right? ;-)   HOW NOT TO PITCH YOUR DREAM 100   People have asked:  “Stephen, you’re friends. Why didn't you just ask Russell to speak at Offermind?”   Well, first of all, I’d NEVER leverage a relationship for the sake of my business. So I'm gonna do EVERYTHING I would normally do to Russell that speaking at OfferMind was a GREAT idea.   I created a full-out stack and offer for him with closes, calls to actions, AND a fast-action bonus!     If you're gonna ask an influencer to do something, you better go the freakin' distance.   The absolute worst way to get someone to speak at your event (especially a dream 100 influencer) is to send them a message and say, “You wanna speak at my event?”   I've been asked to speak at two events recently, where I can tell my name was just being used to fill their event.   I will NEVER do any business with those individuals the rest of my life, they burned the bridge so hard.   You're gonna NOT get an influencer to show up for your business by walking up and saying, “Hey, you being coming to my event would truly be awesome for me and my business.” That's stupid!   You need to make your OFFER amazing and speak their language.   That's exactly what I did with Russell Brunson, and thankfully he agreed. I'm really pumped! The reason I'm sharing this with you is two-fold:   #1: I want you to come to OfferMind.   #2: I want to show you how to approach a Dream 100 influencer   Next, I’m gonna go through the script and offer I created for Russell to show you how I presented it, but if you wanna download the script, all you gotta do is get a ticket for OfferMind.   I'm handing the script out to each person who grabs a ticket at OfferMind.com. PITCHING MR RUSSELL BRUNSON   So, instead of just asking Russell straight out… I started dropping hints.   My first move was to send him a Vox saying, “I'm NOT asking you to speak at OfferMind, I'm just telling you I'm trying to think of ways to get you to speak at OfferMind.”   I was kinda messing with him, and surprisingly, he messaged back, and  said, “I want sushi while getting a massage.”   I said, “As long as it's not me doing them, yeah.”   So two days later, I walked into his office with a masseuse gift certificate from his favorite masseuse and sushi for the entire ClickFunnels office.   I also wrote a sales script and created a stack slide to pitch him on keynoting at OfferMind.   I wrote out the vehicle, internal and external related false beliefs that  I knew he’d go through when I asked him to keynote at my event.   I went through the whole marketing process and created an offer and wrote a full freakin' script. I probably spent five hours writing it.   This was a spawn of my brain. Sometimes that's great, and sometimes it's dangerous... right now, it's great.   Here’s how I did it…   CREATING AN OFFER FIT FOR RUSSELL BRUNSON   I took Russell’s webinar script which he knows inside out, (I use that script a lot too), and I went slide by slide from the stack slide on, to create an entire script.   What you’re gonna get when you choose to keynote at OfferMind 2019. The first thing you're gonna get when you commit to keynote at OfferMind 2019:   #1: First, you're gonna be the featured keynote speaker, with ads, paid content, hyper fans all promoting the event.   Also, Steve's personal closing team will be calling his audience after any purchase throughout the year leading up to the OfferMind event to sell 'em tickets. Whoa!   *On the right side, I added in a lot of trial closes which imitate what you'd expect a person's brain to be going through as I'm speaking...   It’s a two-sided conversation that I'm having both with Russell, but it’s also what’s going on inside of his own head.   #2: Secondly, you're gonna get more paid traffic to your One Funnel Away Challenge, Steve's ad team will drive paid traffic to each of your One Funnel Away Challenges throughout the year.   Each One Funnel Away buyer who buys through Steve's affiliate link will get credit for an OfferMind ticket where they'll further get ClickFunnels indoctrination from Stephen.   Wow, that's pretty awesome, right? Now you're probably thinking…   (Okay, now, I'm starting to hit secondary objections.)   Right now, you're probably thinking, “Is Steve Larsen or OfferMind even big enough for my level of influence?   (That's a vehicle-based objection right there, I'm hittin' it on the head.) And... “Could the decision to speak threaten my status as the CEO of ClickFunnels?”   You're probably thinking that right? Great question! We thought of that too. So, the third thing you're gonna get…   (And so there's literally a piece of the offer combating each one of those objections exactly as I’d do in any script.)   #3: So, the third thing you're gonna get high-end stage and event designers with professional media coverage to make this the coolest experience.   Steve has already hired the same A/V companies that do a lot of the Funnel Hacking Live and Two Comma Club X stages and they'll put on the event so the caliber will match your caliber.   Steve's caliber will match your caliber.   We'll also have professional photographers and videographers taking pictures, recordings, and B-roll that we'll turn over to you afterward for your own use.   (He's always looking for cool B-roll.)   You'll have your own custom backdrop and smoke that comes out. The crowd will be chanting, “Russell, Russell, Russell,” with Seven Nation Army blaring when I invite you onstage.   Additionally, the audience will be wearing the same Funnel Hacking or funnel promoting t-shirt like a uniform... which I will provide.   If that isn't enough, Steve will personally yell in the face of anyone NOT absolutely going nuts when you walk up.   *Um, my jaw just dropped* Are you starting to imagine how epic you're gonna look on the stage of OfferMind?   If you listen carefully, you probably already can hear them chanting, right? “Russell, Russell!”   BUT if you're like me, you're probably thinking, “Ah but, what would I even talk about?”   (I know he's gonna think that)   *How do I know? Because I sat in a room with him for two years. He's gonna go, “Um, I don't even know what to talk about? That's alright I'll figure it out later.”   I know he's going to say that, but I wanna make sure I answer that concern as well. It's very much an internal-based concern:     “I can see OfferMind would be a cool thing to do, but what would I talk about? Do I have the personal capacity to jump in and do that?”   He's gonna wanna over-deliver. So the objection is gonna be content focused, and what’s he gonna talk about?  So I'm gonna bring that up ahead of time.   Ah, but what are you gonna talk about... and for how long? #4: So the fourth you're gonna get topic and length autonomy. You'll have 500 - 800 people in the room...   *We're going for 500 to 800 people (if it’s possible with the event space). I'm sure we'll figure it out... but 500 people at least is what we're goin' for.   Steve will be speaking the full first day, and we'd like you to keynote on day two. You'll be the last speaker and have total control on what you talk about and how long you wanna go.   Feel free to test new material or talk about anything you want, but at the end of your speech…   (Okay, now I'm gonna tie into something that he wants)   It's not just WHAT does Steve Larsen want... It's HOW can I make my purposes align with Russell Brunson's purpose?   *If you're trying to Dream 100 somebody, aligning with their purpose is a major key...   At the end of your speech, Steve would like some time to interview you on-stage, sitting on couches, about your new Traffic Secrets book... releasing a few months before or after OfferMind... Feel free to pitch him!   Already, as one of your top product affiliates, Steve will drive heavy traffic to your new book using that interview you do with him onstage.   At the end, the crowd will go nuts and cheer you offstage. Steve will take a few open questions as you leave through our secret backstage door to avoid swarming.   (I know he's concerned about that, so I'm gonna put that in)   Woo! I don't know about you, but this is getting pretty amazing, right? By now you're starting to see how insane this all will be, right? Luckily, Steve is a safe bet too…   Imagine yourself speaking on his stage.   Think of how epic the ads will look to have a sweet stage interview promoting your NEW Traffic Secrets Book.   As a busy CEO, you're probably saying inside…   (Here comes the external-based concern)   ... “I might not have the time or mental bandwidth to add another thing in my life.” Right? So here's the fifth thing in the offer.   #5: You're gonna get your choice of the actual event date to fit your schedule.   (Oh! There's the one-two punch, right!)   Q: What's the biggest reason someone would probably NOT be able to come speak or keynote when they want to?   A: Scheduling! So what if I just let him choose the schedule? Steve isn't here to add stress and understands firsthand what you do and the speed of your office. He doesn't expect you to stay the whole time or try to sprint from one thing to the next just to squeeze in a stressful pitch or speech.   Keep it all simple by telling him what day works for you, he'll plan the event date around you.   Oh, and don't worry about travel either, a limo will pick you up from ClickFunnels headquarters and take you to the event room where you'll be greeted by Steve and taken to your private room.   Prüvit Ketones, (which he loves, I love, I drink every day) Bullet Bars, Quest Bars, Hydrogen water will be chilled and waiting for you in a private retreat and recharge room.   Bring anyone you like with you, and the limo will take you back when you're ready.   *Now I know that he doesn't wanna even think about travel. So I'm gonna take care of that. Even though it's local, I'm gonna send a limo to pick him up ‘cause he's the man.   Dang, this sounds super awesome, right? This sounds like a no-brainer! What will everyone think when the limo arrives to pick you up? Imagine their faces.   Imagine stickin' it to that daycare next door; can't tell you where to park, right?   (There's a daycare right next to ClickFunnels that's a little bit moody about where you park. So I threw in a little humor here)   This will be one of the easiest and coolest speaking experiences you've ever had.   HE SAID, YES!   I want you to see like what lengths I went to to make this happen:   I bought sushi for the whole office. I didn't say why I just arranged it and got it there.   We called his favorite massage places to figure out where he got his last massage last because I knew he liked it.  We had to go hunting to figure out who that was so we could get it book it again.   Then in the office, on-camera, in front of a bunch of people, I read this script to him:   Just to recap, here's what you're gonna get when you agree to keynote at OfferMind 2019:   You're gonna be the featured keynote speaker.   You get more paid traffic to your One Funnel Away Challenges throughout the entire year.   You get a high-end stage and event designers with media coverage that's amazing.   Topic and length autonomy.   Your choice of the actual event date to fit your schedule.   Dang! That's a really good deal, but wait, there's MORE... on top of everything above... if you confirm with Stephen soon, (so he can start preparations), you'll also get:   Your own speaker highlight video created at Steve's expense and given to your two video guys for any B-roll they'd like to use.   You're gonna get a copy of your Traffic Secrets book interview that you do with Steve onstage for more B-roll epicness.   I'm gonna give you a couples massage by your favorite masseuse, (gift certificates already attached).   Sushi, from your favorite local restaurant which will already be in the kitchen today at noon.   Professional recordings of Steve screaming, “It's Monday, baby! It's Tuesday, baby!” … and so forth, so you can use them for all those ideas you keep bringing up. (Yeah his voice has that weird ability.)   Man my face is starting to melt. This offer is too cool, OfferMind must teach really cool offer creation methods. I just wish Steve let this offer last forever.   The total value of this offer is incalculable. It's too awesome, but unfortunately, it can't last long due to overexposure of pure awesomeness.   So, to take advantage of the positive effects this offer will have on your:   Offer   Mission   Bottom line   ….just open up your phone right now and Vox Steve the phrase, “On like Donkey Kong.”   Again, that's, “On like Donkey Kong” to get started now. Luckily for you, we've recently started accepting talking or typing options on Voxer. Now, Steve had two options when he made this offer …   (I went and I grabbed a lot of the closes he likes to use in webinars)   The first was to go as weak sauce as possible, be a little pansy, be a little Sally, and approach you with the question, “Will you speak at my event?” in a stupid dumb voice with no value added back to you.   But that wouldn't really incentivize you to agree to this…   ... and Steve's beard would shrink two sizes too small.   The second option was to make it as cool and memorable as he could be dumping all profits from his One Funnel Away affiliate earnings into a sick, awesome, kick sissies in the teeth event where you can nerd out to whatever level you want.   Now let me ask you a question:   If all this did was let you get in front of a group of people of your hyper-followers already in your community, would it be worth it? Of course, right?   If all this did was let you test your material and thoughts before you test them on your own platforms, would that be worth it? Yeah!   And like I said, you'd be getting tons of creative assets at Steve's expense just for showing up.   If all this did was give you another chance to promote your new awesome book, build pressure for the launch, and push more people to ClickFunnels, would it be worth it? Absolutely, right?   Steve knows you…   He knows you're gonna spend hours behind your computer promoting your new book when it launches...   Why not spend some of that time in an awesome, local, professional location with a swarm of people who already know, love and buy from you?   Again, get started on this risk-free offer now, simply open up your phone and Vox Steve the phrase, “On like Donkey Kong.” Again, that's. “On like Donkey Kong.”   (He has a shirt that says that and he loves it. He says that phrase a lot.)   To make it even easier, Steve has already Voxed you this phrase. You don't even need to type it, just forward it back to him.   Remember, this offer won't last forever!   Just think, what's one extra Traffics Secrets book buyer worth to you? $7.95, $9.95, or even $50,000 each and every year. What would that do for you and your family?   Imagine getting that new BioHacking test, or even a second Cryosauna, which you can shove Steve in again.   ( There are a few inside jokes… I'm gonna skip some bits here)   Remember, this isn't a cost, it's an investment!   Just open up your phone right now and Vox Steve the phrase, “On like Donkey Kong,” to get started.   Agents are standing by for your Vox.   Again, to keynote at OfferMind, simply pick up your phone right now and look at it, let it recognize your face, look at it, open up the Voxer, and tell Steve, “On like Donkey Kong,” (talk or type accepted) and Steve will handle the rest.   Remember, you're just one Vox away. THE DREAM 100   On my Dream 100 speaker list, along with Russell Brunson, I have:   Mark Joyner,  he created a book called The Irresistible Offer many years ago.   Dean Holland   Todd Brown   Jay Abraham   Dana Derricks   These are all some of the best *living* offer creators. I don't know anyone beyond that list, that's really it…   I’ll reach out to Dean Holland and Dana Derricks because they’re on the same level of influence as me, so that's an okay thing to do. I'm sure that they'll say “Yes,” hopefully so.   If NOT they're gonna get tagged inside this episode for Sales Funnel Radio, and I'll ask them that way as well.   But Russell gets approached like crazy by tons of people. So he's got walls and barriers just to keep his own sanity. We can all understand that, right?   So to approach influencers who are above your status, you’ve gotta go all out...   I got a pretty awesome Dream 100 package in the mail.   I was handed an envelope and inside, somebody (this is actually very clever), had attached an actual hundred dollar bill.   They attached a hundred dollar bill and said, “We know your goal was to always do 10 grand a day, so a hundred dollars should buy 14 minutes of your time. Please read the letter and see if you would like to spend the time.”   That’s super cool!   STATUS DECREASE   One of the principles of the Dream 100 is that:   If what I'm offering presents a risk of a status decrease, the answer will be, NO!   This is more important than whether or not the event fits into their schedule.   So I'm crafting an offer with stories and I'm listing out his false beliefs.   If it's gonna decrease his status, or if there's any risk that it will, he's already gonna say, NO.   So I need to show ways to increase his status while protecting it from decrease at the same time.   Does that make sense?   I’m gonna answer the objection of, “Oh crap, will this decrease my status?” I'm gonna say, “No, in fact, here's how it will increase your status.”   So one of the BEST things you can do when approaching a Dream 100 influencer is to know what campaigns they’re running.   I need to know what campaigns an individual is already running that I could piggyback off to increase their status?   The internal hang-up definitely is NOT, “I'm not good enough, I'm not smart enough.” Instead, for Russell, it would probably be, “What do you want me to teach?”   For him, it's not so much about money obviously... he's probably gonna have a time-based concern 'cause he's Russell Brunson. He's also gonna have a mental shelf space concern.   It's NOT, I don't have enough to teach, it's, “Oh my gosh, I have to spend time planning what I'll teach.” That's a real concern. That's a BIG issue.   I solve each one of these pain points inside of the offer.   Q: Where am I fishing out of right now? Where's my market?   A: ClickFunnels.   Q: What's the new opportunity?   A: OfferMind.   There are parts of the offer designed to scratch, soothe and satiate all the concerns that come from the vehicle, internal, external-based objections...   And then, there are a few pieces that are just awesome and straight from me. X-A-V-I-E-R   Here's the XAVIER model for drafting offers created by yours truly, and highly featured in my book coming out soon called Your Core Offer.   Go to YourCoreOffer.com if you wanna get on the waiting list.   X = what you want to sell.   A = what they want to buy.   These are NOT ALWAYS the same thing.   When you sell something to somebody, they don't ALWAYS want what you want to sell.   For Example:   Russell wants to sell Funnel Hacks web class. When he sells Funnel Hacks web class you pre-buy ClickFunnels for six months with a whole bunch of programs.   The A: the anchor of the offer, is ClickFunnels itself. People just want ClickFunnels; so that's a prime example of what I'm talking about there.   Now, back to my offer to Russell…   So X - equals:   Russell what you're gonna get when you come speak at OfferMind 2019, the first thing you're gonna be the only keynote speaker at OfferMind. I'm gonna put ads with a lot of ad money behind it, content, fans, all promoting your appearance and your name.   *One of the things I'm gonna give him is status. That's one of the ways I'm fighting the status decrease thing, but it's not the exclusive place that I'm fighting it yet.   A - equals:   Each One Funnel Away Challenge buyer in 2019 who buys through Steve's affiliate link will get credit to OfferMind for further ClickFunnels indoctrination from you and Steve.   That's HUGE! What did I just do?   ‘A’ is the anchor of the offer, it is the part of the offer that’s the sexiest. The thing that the other person wants the most.   I know Russell is spending a ton of time, money, effort, energy, and resources on this One Funnel Away Challenge.   He's re-launching it, and it's gonna be massive. He's gonna push hard to get a ton MORE people in One Funnel Away Challenge than are probably in ClickFunnels right now. So the question is: What could I do to best support that?   What if I attached my OfferMind tickets to that again to fill the events, promote him, promote ClickFunnels and align myself with what he's trying to do.   That's a no-brainer because now the offer’s NOT about me.   DON’T PITCH AN IDEA LIKE THIS   I hate it when somebody walks up, and they're like, “Stephen, I'm so excited man, why don't you come get on my show because you’d be great and you’d bring tons of people to my show.”   ...I'm like, “Wow, okay, what’s in this for me? This is a two-way relationship, you're just goin' one way though. That’s hurting our relationship by you approaching me like that.”   STUPID! STUPID! It's D-U-M-B!   You’re gonna trigger:   Fear of status decrease, “Why on Earth is this for me?”     Rejection...   Objection...   Tons of stuff  like:   “Oh, my gosh, NO. I don't have time for that.”   “What would you want me to teach? Nah!” *status decrease*   “There's no way that vehicle aligns with where I'm moving.   This is key; when I’m dropping something out to a Dream 100 influencer...   I'm aligning with their current mission... so part of their offer is also part of my offer.   Dana Derricks just did this to me, and it's one of the reasons why he's speaking at OfferMind.   ALIGN   I was on Voxer with Dana, and he goes, “Dude, I would love to pre-buy some OfferMind tickets next year to give away because I want my people to go through some of your stuff.”   I was like, “Sick, super cool. Yeah, that'd be awesome.”   What did he do?   He said, “Let me give your tickets away as part of my offer.”   Russell Brunson did the exact same thing with Grant Cardone for his 10X Event.   He went to Grant Cardone pre-bought a thousand of your tickets to give away as part of his current offers.   What does that do?   It spikes the value, someone else fulfills on it, aligns the two offers together.   That's part of the “A” in anchor for XAVIER. Does that make sense, you guys gettin' this? I'm NOT trial closing... Does that really make sense? This is HUGE. This is a BIG BIG deal right here.   In my pitch, it went like this:   Each One Funnel Away Challenge buyer in 2019 who buys through Steve's affiliate link will get credit to OfferMind for further ClickFunnels indoctrination from you and Steve…   Meaning: I am going to go and push One Funnel Away Challenge really really hard. When people buy the One Funnel Away Challenge through me, I'm gonna give them credit to get an OfferMind ticket where you can speak to more of your people and continue to get them inside ClickFunnels.   That's HUGE!  It aligns both me and Russell.   VEHICLE OBJECTION?   Q: What's the vehicle-based fear here?   A: Probably status decrease: “Is this good enough?” That could be the potential major concern about speaking at OfferMind. “Is he big enough?”   Russell would never boastingly say that, but you get what I'm saying… He’s Russell Brunson, right!   I'm like, “Oh don't worry about it...   To protect your status I want you to know that we hire the exact same A/V team that designed your Funnel Hacking Live stages, and they're gonna put on the OfferMind stage. The stage caliber will match your caliber.”   One of the most frustrating things I've ever experienced ever is to show up to an event that I've been invited to speak at, and you can tell that there wasn't much thought put into the experience in the room.   That's why OfferMind costs me so much money... and it did it cost me a lot of money. I actually went in the hole just a little bit... because I wanted to create an experience.   You can find out MORE about how I created OfferMind and made it an experience here. I specifically made it so it felt like you were entering a new environment... (which is so freaking key, it is ridiculous!)   I'm letting Russell know:   We have all the old OfferMind recordings. This is what it looked like last time. It was very professional. It was amazing; very top-notch and high caliber... it’ll be the same kind of thing.   Rest assured, it's the same people you're used to working with, so there won't be any new faces when you're getting mic'd up. There won't be any new experiences.”   Does that make sense?   INTERNAL OBJECTIONS This is how I'm combating the internal hangup, “What would you want me to teach?”   I see it’ll be cool, but…   How will I?   How can I?   Do I?   Will I?   Do I know enough?   I don't know what to talk about?”   It’s ALL the ‘I’s’... I know one of your strategies, Russell, is to go in and test your material on smaller crowds before you go to your major one. Feel free to do that at OfferMind.   Let your noggin have the playground and the fun crazy zone that you wanna go to, and test your material on my audience.   Does that make sense?  I just solved that internal objection for him.   EXTERNAL OBJECTIONS   How will I solve the objection: “I don't have time to speak at your OfferMind, but I want to...”   I believe it's a good vehicle.   I believe I could pull off.   BUT I DON’T have time/ money/ resources #externalbasedobjection   Don't worry about it, man. You will choose the actual date of the event so that we can make sure you can get there.   We know what date it's gonna be, but if it came down to Russell NOT being able to speak, and us just choosing a different date that's a few weeks difference…   We will Change the Freakin' Date.   That's a SICK OFFER!   From his perspective, it’s like, “Oh man, he's gonna change his whole event!”   Well, yeah, we're talking seven months in the future, so, yeah, we'll definitely change the date if we need to.   That's a BIG offer right there.   I've been asked to speak in several locations in the past little bit including Australia and Greece... It's not that I don't want to, it's a date issue…   So if Russell has control over the time and date, and it came down to it and I'm like, “Dude, what day? Say it, just, and we'll do it.” He's like, “You know what, I could come to downtown Boise, so I don't need to travel anywhere.”   I'm making it EASY.   A limo will pick you up from CF headquarters and take you to the event.   And he can talk as long as he wants to. Does that make sense? Like, this just got sexy, man.   He doesn't need to worry about travel, it's close to him, it's right there, it's downtown Boise at a SICK venue. THE CTA   Reason to Act Now... (this is what he told me he would like to have)   A couples massage: he wants a massage from his favorite masseuse. We already set it up.   Sushi from his favorite sushi place.   I mean that's a sexy offer...  it's NOT just, “Dude, come speak at my event so that I can fill it with people who are interested to see you.”   Some more things I'm gonna add inside this offer are:     We’ll send you the professional recordings.       We’re gonna have professional photographers there to take pictures.       His own private room where he can go and just kick back, and there are snacks and drinks in there.     I know you're always looking for new material. You can have the recordings. You can have the pictures... very very high-end stuff so that you can look like a rockstar on my stage.   That’s what would motivate a Russell Brunson-esque figure.   So what I'm trying to help you guys understand is like, when you're doing offers, and especially when it comes to Dream 100…   Offer creation for Dream 100 is NOT the same thing as offer creation for customers. It’s NOT the same thing as offer creation for affiliates. It’s NOT the same thing for offer creation for front-end product. It's all different. You gotta understand exactly WHO you're speaking to. THIS DIDN’T HAPPEN…   The last thing I tried to do was find a local actor to play Claude Hopkins,  tell a fast origin story, and hand him a piece of paper with the offer and the call to action.   Claude Hopkins was one of the original offer creators.   You probably know about Claude Hopkins if you've been following me.   Claude Hopkin was the first guy to put an ad on a car.   He actually popularized the concept of brushing teeth so that they could sell toothpaste!   Seriously, brilliant, brilliant man; late 1800s.   Anyway, I wanted some dude to gonna dress up like Claude Hopkins and walk up and say:   “What's up? My name's Claude Hopkins, I was one of the first offer creators in America: Hey that Steve Larsen, you should really go talk to him about his event.”   ...and then hand off the offer, the gift certificate for the massage...  the sushi already on the table.   It's Pretty Sexy… but unfortunately, the Claude Hopkins bit didn’t happen.   PLAYING FULL OUT   I wanted to go full out because I knew that if Russell said, “Yes!” Then it would be a lot easier for us to get two or three other really high-end people to speak at OfferMind.   It was definitely worth crafting a campaign for.   I want to be able to bring in some of the best to OFFERMIND, and Russell obviously is THE BEST!   Remember I talked about how important it is to follow the framework master, and Russell is that guy! Why would I bring in anybody else?!   So that why I went to soooo much effort crafting this offer for Russell to keynote.   It's was an offer NOT a request.   It's WASN’T,  “Come look at me…”   I'm not gonna EVER do that. That's the fastest way for you to put a bad taste in their mouth when you're talking to a BIG influencer... even if we're friends.   In any influencer scenario, you got ONE SHOT to set up the way they're gonna look at you FOREVER. It really does matter!   So, when I talk to the other offer creation rock stars I want to bring to you, I will craft a custom campaign for each individual.   Campaigns are a dying art (It’s NOT the same thing as a Facebook ad). I will craft a campaign, NOT just an offer, NOT just a sales message, and reach out to each individual to try and get them to come to speak at OfferMind. BOOM!   If you're just starting out you're probably studying a lot. That's good. You're probably geeking out on all the strategies, right? That's also good.   But the hardest part is figuring out what the market wants to buy and how you should sell it to them, right?   That's what I struggled with for a while until I learned the formula.   So I created a special Mastermind called an OfferMind to get you on track with the right offer, and more importantly the right sales script to get it off the ground and sell it.   Wanna come?   These are small groups on purpose, so I can answer your direct questions in person for two straight days.   You can hold your spot by going to OfferMind.com. Again, that's OfferMind.com.  

In this episode, I share details from my recent keynote presentation at the New Hampshire School Administrators Association conference. The title of my keynote was “The Future of Education is Unschooling,” and I presented it to the more than 200 district superintendents, assistant superintendents, school principals, and other school leaders in attendance. In my breakout workshop that accompanied the keynote, over 25 participants talked about how they might be able to integrate unschooling principles and practices into their schools and classrooms, using two of the public “unschooling” schools I described as blueprints.

In this episode, we get a front row seat at Disruptive Innovation. Tyler kicks off the Disrupt Tour with a keynote speech on building a personal brand.

LinkedIn's CEO from Talent Connect 2017 discussing the state of the company. Raw and unedited.

In this episode, renowned consultant, Ewan Mcintosh digs deep into his own journey and the major life lessons he has learned that have had a tremendous impact on the work that he does. His company, NoTosh, is a global consultancy with a passion for learning and a conviction that innovation and creativity can change the way people think, the way they learn and the way they work – as individuals, teams, organisations, and communities. Notosh was established in 2009 to improve student engagement by challenging the status quo of teaching and learning in schools. But they quickly realized that their NoTosh Design Thinking process, like their students, had a valuable role to play in the wider world too. Ewan has worked hard to build the best team possible at Notosh and surrounds himself with people that will make him better each and every day. In this episode, he shares specific strategies that have led to his company’s success and also dives into obstacles that he has had to overcome to produce his best work possible. This was a great conversation that is sure to provide listeners with some gems of insight that can be applied in their own work and life. Thanks for listening to my episode with Ewan Mcintosh. About Ewan Leading projects around the world for clients in education and industry, Ewan is the passionate and energising tour de force behind NoTosh. A highly-regarded keynote speaker at events around the world, he’s also the author of How To Come Up With Great Ideas and Actually Make Them Happen and regularly writes about learning on his blog edu.blogs.com. Ewan will be Keynoting at the 10th Annual 21st Century Learning Conference Connect with Ewan Twitter: @ewanmcintosh Website: notosh.com Themes Discussed: Purpose, Overcoming Obstacles, Designing Your Thinking, Notosh, Self-Directed Learning, Empowerment, Team Cohesiveness

For most of us, at some point in our careers, we will be asked to speak in front of a crowd of people. For some, this might be the most frightening moment in their lives. For others like Andrew Davis, this is a moment for them to shine. On this show, Jeff Julian sits down with Andrew Davis to talk about his career as a keynote speaker and what goes into the art of telling stories to a live audience. Jeff and Andrew share their personal experiences of speaking and how working with an audience to drive home the point is key.Andrew gives us some insight into how he helps other speakers define their voice. Some key takeaways he gives new speakers trying to get started are:•Get a deep passion for what you are speaking about before you create your speech.•Turn your idea into a drawing and explain it to a mentor in the field to help you learn how to describe it.•Don’t pack everything into the first three minutes of your presentation•Learn from other media sources about how to tell a story.Andrew’s authenticity nature is contagious. Talking to him excites you, gives you insights into those areas you need improvement and the energy you need to get started. I hope you take as much away from this conversation as I have.We will continue publishing the shows from B2B Forum on Mondays and Fridays until we January. I would love your thoughts and commentary on the share. Email me at jeff@enterprisemarketer.com if you have something you would like to share.Andrew’s Bio: Andrew Davis’ 20-year career has taken him from local television to The Today Show. He’s worked for The Muppets in New York. He’s marketed for tiny start-ups and Fortune 500 brands. His latest book, Town INC hit shelves in 2015. He’s produced for Charles Kuralt and MTV. In 2001, Andrew co-founded Tippingpoint Labs, where, as the chief strategy officer, Andrew and his team helped companies like Putnam Investments, Breville and TomTom. They built digital strategies for publishers like Rodale and Meredith. For more than a decade, Drew has led the charge to change the way publishers think and how brands market their products in a digital world. Andrew’s first marketing book, Brandscaping: Unleashing the Power of Partnerships, is one of Amazon.com’s Top 100 Marketing Books.Full Show URL: https://enterprisemarketer.com/podcasts/enterprise-marketer-podcast-conference/mpb2b16-show-29-andrew-davis/ Additional Links:•iTunes: https://itunes.apple.com/us/podcast/enterprise-marketer-podcast/id1153750828 •Sharable Url: http://emktr.co/2geoTpl •Twitter: https://twitter.com/drewdavishere •LinkedIn: https://www.linkedin.com/in/drewdavishere •Website: http://www.akadrewdavis.com/ •Brandscaping – Book: http://amzn.to/2ge1FQp •Town Inc. – Book: http://amzn.to/2fjo4gf

In this episode of Talking Musicology we discuss an article by Richard Taruskin focused on music and power in Soviet Russia. Richard Taruskin, ‘Two Serendipities. Keynoting a Conference, “Music and Power”,’ in The Journal of Musicology, Vol. 33 No. 3, Summer 2016, pp. 401-431 Abstract: http://jm.ucpress.edu/content/33/3/401

We opened with news of our keynoting the FitBloggin 11 conference Our first guest was author and blogger Caitlin Boyle with Healthy Tipping Point and Operation Beautiful Then our pal Karla Walsh gave us the highlights from her article in Fitness Magazine highlighting the Top 10 Workout DVDs of 2011.