Podcasts about He Said

If you've searched for “affordable relationship counseling near me,” it’s important to know these five things before you schedule an appointment. FIVE THINGS TO KNOW BEFORE SCHEDULING AFFORDABLE RELATIONSHIP COUNSELING NEAR ME 1. A RELATIONSHIP COUNSELOR PROBABLY WON’T TELL YOU THEY CAN’T HELP YOU Most relationship therapists genuinely want to help, and they believe they have the right training and tools to help you. If helping couples overcome issues is their business and livelihood, it's natural they don't want to turn people away. However, many relationship counselors don’t really understand how emotional abuse works and how to screen for it. No matter what they do to help you, it will not help, and that lack of clarity can keep you in harm’s way longer, which benefits the counselor and the abuser…not you. So it’s really important to learn about emotional abuse first. 2. A RELATIONSHIP COUNSELOR WON’T TAKE SIDES, EVEN IF ONLY ONE PERSON IS THE PROBLEM A core part of relationship counseling ethics is that the counselor is not supposed to take sides. And that makes sense. But if your husband is abusive then it’s unethical to treat this as a couple problem when it’s not.  Even if the therapist says, “This is emotional abuse and I can still help you.” That’s not a thing. Because if he’s lying, he’s going to use those couple sessions to continue to lie and manipulate. 3. TALK THERAPY WON’T HELP IF HE HAS A HISTORY OF LYING OR MANIPULATION If your husband is lying, deflecting, or rewriting reality then, therapy is just gonna be more of that. There’s no way to convince somebody not to lie and manipulate, and you won’t know they’re doing it. Stay to the end—I'll show you what the women in our community say they wish they’d known sooner. 4. MANY, MANY WOMEN HAVE BEEN HARMED BY “AFFORDABLE RELATIONSHIP COUNSELING NEAR ME” After more than a decade of doing this work and hearing from hundreds of women who started by searching “affordable relationship counseling near me” or were referred by a friend, a clear pattern shows up. Many, many women have been extremely harmed by couples therapists who did not know that they witnessed emotional abuse inside their offices. In some cases, what the women shared in sessions was later used against them at home or in court. 5. PROGRESS CAN BE MEASURED BY YOUR FEELINGS, NOT BY HIS CHANGED BEHAVIOR  Therapists rely on what they’re witnessing inside of that session. So if your husband says he’s improving, if he says he gets it, if he says he’s sorry, then the therapist is like, “Look, he’s sorry.” They can’t witness his behavior over time, like you do at home. So you know more about this than they do, and you can trust your instincts about it. To find out if your husband is using any one of the 19 different types of emotional abuse, take my free emotional abuse test. In this interview, Aliya shares what it looked like when the “expert” she trusted blurred lines in ways that felt increasingly difficult to make sense of. TRANSCRIPT: ONE WOMAN’S STORY OF UNETHICAL AFFORDABELE RELATIONSHIP COUNSELING NEAR ME Anne: We have a member of our community on today’s episode. We’re gonna call her Aliya. A so-called domestic abuse expert exploited her. Welcome, Aliya. Aliya: Thank you. Anne: Let’s start with how you met him. Aliya: I met him online through his network, taking classes and such. After I took a couple of classes with him, I started splitting time with him or co-counseling with him. Which was designed to help people discharge emotion. So if you have stuck trauma or PTSD experiences, you can get with a co-counselor and listen to each other, and hopefully discharge all that stuck trauma by crying, laughing, screaming or trembling. Anne: Were you paying for his services? Aliya: There was no payment. No, not at all. In fact, the attitude was, “I am doing you a favor. You’re the special chosen one. You get to help me. Everybody would love to be with me, but I chose you.” Anne: Oh, so he chose you to be his client? But you didn’t have to pay him and you were special, and so you also got to work for him. HE SAID, “I’M THE BEST CO-COUNSELOR HE HAS EVER HAD” Aliya: At first, I was co-counseling with him as though he were a counselor, but I was also taking turns as the “counselor”. Ultimately, I ended up moving to the state where he lives. There were supposed to be a lot of in-person events. Started helping him teach these classes and do administrative tasks and things like that, in addition to now co-counseling in person. And that’s where things got a little weird for me. Anne: So there’s a double relationship happening here where you’re working for him, but he’s also your counselor in this arrangement. Aliya: Exactly. Anne: In therapeutic circles, this is called a dual relationship. It’s unethical. It’s against the therapeutic ethics rules and is something people need to know before they search for affordable relationship counseling near me. But in his case, he’s not a therapist. This marriage therapy isn’t working. Can you talk about how like it first felt? Aliya: Sure, it felt great at first. Here’s this guy with all this knowledge and expertise, and he’s flattering me. He’s doing the love bombing thing, although we’re not in a romantic relationship. He is telling me how smart I am, and how inspiring it is to know me and all those kind of things. I’m just wonderful and can do no wrong. And I’m the best co-counselor he has ever had and all that. He would reach out and touch my hair and tell me how great my hair looks, and say, “Any excuse to come over and see you.” When he would come over to work on administrative stuff. So there were some double messages. “My life is so much better now that you’re in it,” things like that. HE STARTED CROSSING MORE ETHICAL BOUNDARIES Aliya: It felt very personal. He was constantly flattering me and complimenting me. A male friend had to point this out to me. “When was the last time I reached out and casually touched a man’s hair? Never.” And if I did that to him. He would’ve been offended, because now I crossed a boundary. But it was okay for him to do that to me. And then it got really hairy for me, because we started cuddling. We were on the couch together a lot and I was soaking up all this affection and warmth, and that worked on me emotionally. Anne: I am so, so sorry. He’s the expert, preying on vulnerable women. To hear that he’s cuddling people, that he’s doing pseudo professional coaching slash therapy. It sounds like a mess. I am so sorry. This is definitely affordable relationship counseling near me gone wrong. There were lots of signs of an abusive therapist in this situation. Aliya: When things took a turn, it was subtle at first. He used a few subtle put downs, and then not show up on time or cancel. Anne: Just for our listeners, so that they can hear what maybe a subtle put down might sound like, can you think of any examples? Aliya: The first one that came to mind, we served on a committee with one other person. She was on Zoom, and we were here in my house. and I said, “I’m getting milk to put in my tea.” I used Muscle Milk. He gave this disgusted look and went. “Well, is it even milk?” Just things like that. Why are you sitting over there instead of over here with us? I mean, things of no consequence whatsoever. But he felt the need to say something. I COULD FEEL THE SHIFT IN AFFORDABLE RELATIONSHIP COUNSELING NEAR ME Aliya: One time when I said something to him, he got very distracted and started looking at his phone and doing all kinds of things that typically abusive men would do. That he had never done before. So I could feel it shifting a little bit at that point. I was still co-counseling with him, and we co-counselled just about every single Friday. I helped him teach classes, helped him do his calendar and plan for the future, and maybe do a retreat. There was supposed to be a retreat, twice a year. I think there was one retreat in two years. So none of it was really panning out. There was not a single in-person event for two years. That was the administrative work. But during sessions, we would typically take 45 minutes each and take turns talking. And there’s a no advice rule, so you don’t give anybody any advice. But he would encourage me to get in touch with the pain, trauma and fear. And it could get pretty intense at times. I felt like he was getting bored with me. This affordable relationship counseling near me wasn’t feeling good. EVERYONE IN HIS ORGANIZATION IS VOLUNTEER Anne: How soon did you see that his actions and his words didn’t match? Aliya: He maintained his facade for maybe five or six months. And then it was, “Oh, I’m busy. Oh, I’m going to be late. Oh, I have to cancel, et cetera.” There was a time when the other person on this administrative committee with me, we were meeting every week supposedly. But he canceled at least half the time. And she said, “Why don’t we just meet once a month? Why don’t we schedule it differently?” And he got angry about that. He wanted us to be available every single Tuesday. In case he felt like showing up. Anne: So when he starts to be like, maybe you should get another co-counselor. So you would start paying this new co-counselor, or is everything in his organization volunteer and nobody pays anybody anything? Aliya: It’s all volunteer. It’s peer counseling. You’re doing it together. Everybody’s supposed to be equal. And no power hierarchy, although that’s a false premise. Because he’s somewhat of a well-known guru, and lots of women look up to him. He said he wanted a different co-counselor. Like he was done with me. He was gonna look for somebody else. But he didn’t actually address that properly. In fact, we did not stop co-counseling for at least another year after that. IT’S A LITTLE CULTISH Anne: It sounds very wishy washy. If someone isn’t paying for services, there’s no professional relationship in terms of the exchange of a fee is it like a church? What’s going on? Aliya: And it’s not well defined. That is the problem. I mean, you’re paying with your time, so you get 45 minutes. I get 45 minutes. If we have to cut it short on your turn, then I owe you the remainder of the time. Everything has to be equal in that regard. And nobody gets to dominate the conversation. Nobody gets one way time unless you agree to make it up later. It’s not well-defined. Anne: Which is hard because if you’re not paying them, how would you define that relationship? It kind of sounds a little bit commune-ish. Did it feel like that? Aliya: It’s a little cultish. And I think that’s his desire is to have a commune, really. Anne: Oh really? Aliya: Yeah. Anne: Living in a place where someone else made me dinner, but they didn’t necessarily live in my house. Doesn’t that sound good to everyone in some ways? WHEN AFFORDABLE RELATIONSHIP COUNSELING NEAR ME IS CENTERED ON THE “EXPERT” Anne: So because you were in administration, was it working for other people? I’m assuming most of the “co counselors” volunteering in this network were women co-counseling other women. Was he the only man? Aliya: There were two or three other men. One who was pretty consistent, because he was doing all the IT stuff for free also. And there was one other guy that just came and went. But yes, 99% of the participants are women. He is a harem builder. Anne: If you didn’t have him as your co-counselor and you had another woman. Was it working out for everybody else? Was this affordable relationship counseling near me benefitting others? Aliya: I did co-counsel with a woman for a while, and yeah, I think some people were benefiting from it, but at the same time have to understand, these are just lay people. It’s not necessarily safe for people. And so it’s a little iffy, And I think sometimes it just devolves. Anne: From your experience, what warnings would you have for people when they’re looking for a resource? Aliya: Pay attention to your gut, of course. There were moments along the way when I thought to myself, this is not gonna end well for me, because I noticed him treating other people poorly. HE’S ROLE PLAYING Aliya: I just blindly trusted this person. His written work was so impressive. It had helped me so much that I couldn’t believe he could be a perpetrator. Anne: Yeah, I’ve recommended books in the past. Then we heard back from women who went to that author for services. It surprised me because their services didn’t seem in line with what was on the page. And of course, it is hard for me because this is what I do. And I’m not perfect. So people could meet me and be like, oh my word, she was not as nice as I thought or something. Maybe ’cause I had a stomach ache. You never know. There’s that saying, “Never meet your heroes.” Because the written word is edited, it’s different than meeting someone in person. I guess what I’m asking is in meeting him, was it a feeling like he didn’t understand his own stuff? Does that make sense? Did it feel like there was a disconnect that he was play acting what he knew was the right answer? Aliya: That’s a good description actually: he’s role playing. So he can be very empathic and know all the right things to say. But there’s no depth to it. As long as it doesn’t require anything of him, he can be kind and supportive because he doesn’t have a dog in the fight. It’s only when there’s a conflict with him that his true colors come out. MAKE SURE BOUNDARIES ARE CLEARLY DEFINED Anne: Well, and if you’re in a commune, I’ll call it that. There’s gonna be some conflicts. If you don’t set it up as like, “Hey, I am a professional. You’ll be paying me for my services. This is how long our sessions will be.” That’s how it’s set up here at BTR. There’s no one with a dual relationship. Accredited coaching schools train our coaches. Plus divorce coaching certifications and all those certifications that our coaches have here. They are the best emotional support groups online. There’s some clearly defined boundaries. So if someone’s setting it up as a friendship or a relationship of equals, that’s a different situation. That means he’s not in charge. It means he can’t call the shots because of the way it’s set up. Even though it’s affordable relationship counseling near me. Aliya: Right, theoretically. Yes, we’re all supposed to be equals. Anne: I think this is a lesson for women in terms of their spouses. Is that you can go to couple therapy with your spouse. You can get them all the right information. They can regurgitate the right information back to you, supposedly understand all of the principles of abuse. They could understand the principles of healthy living. But then not actually believe it or use it. I think that’s surprising to people. AFFORDABLE RELATIONSHIP COUNSELING NEAR ME: HE’S DOING IT ON PURPOSE Anne: Like with my ex, he went to therapy for a long time. He could talk about addiction recovery, recite the 12 steps. He knew it very, very well. And really acted like he was in recovery. So the difference between knowing something and either believing it or using it or having it in Christian terms, sort of written upon your heart. Sometimes Christians use that terminology. I think it’s surprising to people that somebody can live in those two worlds. Especially, like a lot of Christians come to BTR for help, knowing that their husband reads the Bible, goes to church or purports to be a Christian. He knows everything, but he doesn’t do it. It’s shocking. Aliya: It is shocking to realize that he wrote that book, which is so well known and so helpful. I still say the book helped me tremendously, even though I now consider it more of an autobiography. Yeah, it’s a weird disconnect. That if you have a conflict with him, he starts demonstrating all the abusive tactics he wrote about. And I even think it’s a little more sinister than that. I think he knows what he’s doing, and he’s doing it on purpose because he enjoys it. So he gets women to come to him, surround him, help him with his work, engage with him, display all their emotional wounds to him, and then it’s fun for him to do the big discard. Yeah, very hurtful. WHEN THE “EXPERT” DOESN’T VALUE PEOPLE Aliya: I talked to five or six other women who have worked with him and not been paid. Or maybe gone out with him a couple of times and had it end badly. He doesn’t value people. People are interchangeable to him. It could be me one day and somebody else the next day. That’s what I didn’t understand. How can you sit and open your heart to somebody, and really to them, you’re still a nobody? He could just replace you. I noticed too late that in the process of co-counseling with him for two years, my mental health was declining. I was starting to feel more depressed. And I was wondering, is he gonna cancel this week or is he not? I was new in the area and he wouldn’t introduce me to anybody, because that was against his rules because he was absolutely adamant that we could not be friends. So I had to listen to him talk about his friends and activities around here, and though we have things in common, he would never introduce me to anybody. So I felt dependent on him, and he knew it and encouraged it. I was trying to run it for him. Me and another woman were trying to run it. He just had other things he would prefer to do. But most people in the organization were there to see him, because he’s the famous author with a head full of knowledge. So it died down quite a bit. And then we had a big fracture, he and I did. Because I started to feel suicidal. HE WASN’T THERE FOR ME WHEN I REALLY NEEDED HIM Aliya: He offered me a safe word to use in case I was really distraught. I could text him this word and he would know, and he would respond, and we could split some time together. Well, a few months went by and I used the word. He said he didn’t feel well and needed to cancel. That was for Friday. So I said, okay. He said, “We’ll do it Monday”. And I said, okay. Then on Saturday he changed the time for Monday. And then on Monday he told me he was feeling a lot better. So he would get back to me after he went and hung out with his friends. And he would let me know if he was available. And at that point I said, “No, thank you. I’m good. I don’t need to talk to you.” Anne: That’s very strange, that someone would not be like, okay, here’s the suicide hotline or something. Just putting you off rather than an actual suicide service. Or even say to them, “You know what? Suicide is not my area of expertise. I’m worried about you. I hope you can find the resources you need.” Even a frank, “This is outside of my scope of knowledge.” At BTR, because of confidentiality reasons, we don’t ever call any hotlines for anyone. But we would encourage someone to do it themselves. Like, you might be searching for affordable relationship counseling near me and need something outside of our scope. But to be like, I’m the end all, be all for everything. I’m so sorry, that’s wrong. AFFORDABLE RELATIONSHIP COUNSELING NEAR ME: I THINK IT WAS A SETUP Aliya: I think it was a setup in a way. It was his idea to have a safe word, and then he didn’t honor it. That caused a rift in the organization, because I was front and center in the organization. I answered his emails, helped him with his classes, and started groups for him. The one woman on the committee with me said, “Oh my gosh, wolf in sheep’s clothing. This is awful. I can’t believe it. I’m so sorry.” And the people started to think, well, where’s Aliya? What happened to her? Why isn’t she here? People wondered what happened. And I didn’t give a lot of details. I just said, “It’s not working for me. I’m moving on.” I thought it would be easy for him to generate a whole new group. And he has, they’ve started new classes. It sounds like they’ve had a retreat. The other woman on the committee with me called me and said, “Where are you?” Why aren’t you here?” And I was crying. I told her. She says to me, “Listen, I can’t fault him for something I didn’t witness.” I just said, “Do you really think he would behave that way if there were a witness?” And yeah, she didn’t respond to that. He’s so skilled at manipulating people. She’s a professional in some capacity who works with abused women too. It was horrifying. The betrayal in this affordable relationship counseling near me was amazing. So now she’s taken over most of my positions with him. The part that adds insult to injury is that he flipped the whole thing, blamed the whole thing on me. IT’S NOT MY FAULT HE’S NOT TRUSTWORTHY Aliya: I ended up feeling like it was my fault. Then I started to realize, wait a minute, this guy does not practice what he preaches at all. I just thought I could trust him. Like if you can trust anybody, it would be him, you know? And he knows that. Yeah, it’s not my fault that he is not trustworthy. He’s extremely good at his game. He’s so good. Anne: I’ve had other women who have been abused by therapists come on to talk about it. And the patterns are they’re not paying them or they’re not requesting pay. The sessions go longer than they’re supposed to. Physical contact, contact outside the session. It’s become like your social network. It kind of has a feeling of a church. ‘Cause it’s not like you’re paying and you’re all working together instead of professional services in this type of affordable relationship counseling near me. So those are some of the red flags. Aliya: Yeah, I agree. We did plenty of that, like emailing, texting, and things. So it wasn’t clean in any way. There were no well-defined parameters. I couldn’t tell, are we friends? Are we just working together? I’m working for him, but he is not paying me. We’re counseling together as peers, but I’m making myself vulnerable. He’s really not. That slowly dawned on me that he would stick to the same surfacey topics over and over again. HE’S A BAD ACTOR Aliya: Although he fancies himself an actor. If he wanted to cry, he got a photograph and sat down and looked at it and made himself cry. All just really weird stuff. Snuggling on the couch, even lying down on the couch a couple of times. Which was really strange for me, because I have a history of childhood sexual abuse, and it is bringing up a lot of stuff for me. But he takes it as, “Well, you know, it’s easier to cry it all out if you’re being held.” Very confusing, yeah. Like I know one woman who worked with him collaborated with him. So she asked him out, and he flew into a rage over it. When things go south like they did with me, he’s gonna say one of two things, either. Well, she just couldn’t accept that I wouldn’t socialize with her. He said that about me. Anne: This is someone who’s, sorry, I just have to interrupt and say, says someone who will snuggle with you on the couch. Aliya: Right. Yeah, and then the other thing that he always says is, “I’m a little concerned about her mental health.” So he said that about me too. He wasn’t really that concerned. Anne: He caused your mental health issues. Aliya: It was a huge betrayal. Like an arsonist, set a fire, and then run and hide in the bushes and sit and watch when the firetruck comes. ‘Cause he wrote the book, and then he gets everybody to trust him, and then he does what’s in the book. AFFORDABLE RELATIONSHIP COUNSELING NEAR ME: ABUSERS DO NOT LIKE STRUCTURE Aliya: Imagine the power he gets out of that, it’s sick. I use the word evil because I didn’t think of another word. It’s really sinister. Anne: The whole situation is sinister because of the lack of boundaries and the lack of structure. They do not like structure, because then they can’t do what they want, when they want it. So while it is affordable relationship counseling near me, there’s a huge emotional cost. And they have a hard time with divorce decrees, for example. And they have a hard time with things like what does the Bible says about divorce. They want her to follow rules to the T but they don’t mind just doing whatever they want. So having the structure of his organization be so wishy-washy and structureless, he gets to do whatever he wants in whatever way he wants. And if someone isn’t paying to have him be there at a certain time, he can cancel. Aliya: Yeah, and he still thought I would do administrative tasks for him after all this happened. Anne: I’m so sorry that this happened to you, and especially on top of your own story, which we haven’t talked about, that you went through abuse with your husband and then had this experience on top of it. When your husband is abusing you and you don’t recognize it, and finally you do, and you try to go for help. But it’s another thing when the people that are supposed to help you, it could be a therapist, clergy or abuse specialist, worsen things. You don’t know what is happening. THIS BETRAYAL WAS WORSE THAN MY HUSBAND’S Aliya: Yeah, they felt so different. Because with my ex-husband, as you said, I didn’t really notice or realize what was happening at first. And then when I did, I made a clean break from him. But this person was touting himself as a champion of women and a great support and totally understands what you’ve been through. And that betrayal felt worse to me, because he totally does understand. He’s written about what it does to women psychologically and emotionally, and how devastating it is. He knows full well what he is doing, and that to me is worse. Anne: Well, thank you for coming to talk about your experience with affordable relationship counseling near me. This is really important. I do wanna stress that unsafe resources can come from women, they can come from men. They can come from anyone. In the court system, for example, we have victims who are dealing with super abusive guardian ad litems who are women and men. That’s hard too, realizing that any resource could be unsafe. And then knowing what to look for so that you can find safe support. I think the other part is making sure that if you’re isolated and everyone who has been through abuse is isolated. That you are also creating friendships besides the professional support you’re relying on. So finding a quilting group, a church, or a hiking group, or some outside resource is really important as well. That can keep you grounded and help you heal. Cause I think abuse victims can heal in any way. And they find their voice after emotional abuse. SAFE CONNECTIONS MATTER Anne: But having a friend who cares about you, who you can talk to every day and go for a walk with and go to a movie, is really important. We should not underestimate real life connections with real people who are our friends and family over professional support, over affordable relationship counseling near me. And that’s the hard part. So many people don’t understand abuse. There are so many victims who can’t think of anybody in real life that they trust. I talk about this in the Living Free Workshop. If you have no one you can trust, coming to BTR. Going to our Betrayal Trauma Recovery group sessions, going to betrayal trauma individual sessions is great. I think it’s very important that things are defined clearly. That’s something here at BTR we take very seriously. So our group sessions have a hour and a half time limit, and our individual sessions have a 50 minute time limit. Women pay for services. We are all paid. That’s one reason why BTR does not recommend other resources. It’s not that an other resource couldn’t be amazing, it’s just that we don’t actually know what happens behind the scenes. And then also hopefully starting to make friends in your area somehow some way. I know that’s hard and overwhelming, but that’s gonna make a big difference. Being able to have people in real life who are your actual friends to support you. Did you find that after falling out with him, because a lot of your friends were part of the organization, that you were then isolated? Aliya: Yep, definitely. FINDING A SAFE AFFORDABLE RELATIONSHIP COUNSELING NEAR ME NETWORK Aliya: I lost friends in the organization for sure. But I have also made some friends here, so I’ve got a little network. I’ve only been here two years, so it takes awhile, but I feel like I’m making friends. One of my friends back home called it way before it came to a head, and she said, listen, if you wanna hang in there with him, I still love you. I’m not judging you, but you just need to know it’s not gonna end well for you. And she was right, and she still loves me. She’s not judging me, she’s still my friend. So I actually appreciate honesty like that. Anne: We stand with you, having been through it myself with my ex and other exploitative people who have exploited me, been dishonest in other areas of my life. It’s really shocking and hard to realize that there are people like this everywhere, and to know that manipulative people prey on vulnerable people. And so when you’re in this vulnerable state, which is natural for you to be in, learning some safety strategies to navigate that time is important. HOW TO MAKE STRATEGIC DECISIONS Aliya: That makes total sense. And most of the women that come to that network are just coming out of abusive relationships. So they’re vulnerable. Anne: Yeah, the Living Free Workshop, that I wrote, has that built into it. How to determine who’s safe and who isn’t safe. When is affordable relationship counseling near me safe? How to make decisions, so that the decisions you’re making, as you recognize this is abuse, can be strategic as you move forward. So if you’re listening and you’re like, “oh man, I’m worried about that,” then check out the Living Free Workshop. Aliya, thank you so much for sharing your story today. Aliya: Thank you.

Tune in Friday, June 19, 2026 @ 7pm EST/4pmPST/6pm CST for the next “He Said, He Said, He SaidLive!” A Look at the World from A Seasoned Black Man's Perspective…because one perspective isn't enough!” for “The Quiet Storm: The Sound, Soul & Business Behind Black Music” with special guest Author | DJ | Music Business Professor Amani Roberts https://amaniexperience.com .

What does it take to walk away from a name your organization has carried for over 160 years – and replace it with something no one has ever heard? For Jeff McCarthy, SVP and Marketing Director at Bank Five Nine, it took research, courage, a tight-knit team, and an unwavering commitment to standing out in one of the most crowded markets in the world. In this episode of the He Said, She Said: Razor Branding™ Podcast, Jaci and Michael sit down with Jeff to walk through one of the most complete and compelling rebrand stories we’ve heard – from First Bank Financial Centre to Bank Five Nine. It’s a story of competitive audits, internal discovery, board presentations, and a brand launch that landed right in the middle of a global pandemic. Jeff shares how his team did it all in-house, why they chose red in a sea of blue and green, and how a three-word mission statement – make lives better – became the culture north star that unified an entire organization. Whether you’re considering a rebrand, trying to justify one to your leadership team, or simply trying to understand why clarity and differentiation matter, Jeff’s story makes the case better than any textbook could. In this conversation, you’ll hear: How a name change gave Bank Five Nine permission to tell a 160-plus-year story Why internal buy-in is just as important as external launch strategy The risk Jeff took by keeping the rebrand in-house – and why it paid off How the Wisconsin State Fair became the bank’s biggest brand megaphone What “make lives better” really means when it’s more than words on a wall Listen wherever you get your podcasts or at razorbranding.org

Send us Fan Mail**Content warning: this episode contains discussion of domestic and sexual abuse and child removal see below for support links***This is the first in a two-part series, produced in partnership with the non-profit organisation Right to Equality, where we look into the shocking subject of child removal in private family proceedings in England and Wales. To help me understand more about this phenomenon I'm joined by three impressive guests:Dr Charlotte Proudman, women's rights barrister, Founder of Right to Equality, and author of the book “He Said, She Said” recalls how she represented a 15 year old girl we call “Florence”. Charlotte talks about Florence's remarkable courage in independently fighting to return to her mum in the High Court, after she was removed from her aged 10. “He Said, She Said” is out now in paperback. You can read more about Florence's case in an article by The Bureau of Investigative Journalism here. Professor Jo Delahunty KC is a leading silk in both public and private law cases. She was the winner of 2025 Family silk of the year for skills. She is also an author of two recent books, “We Set the Bar” and “Domestic Abuse and the Family Justice System”. Jo tells us about a recent groundbreaking case Re: Y (Experts and Alienating Behaviour: The Modern Approach) where she represented a 15 year old boy as he put forward his case to return to his mother, before the most senior family judge in England and Wales. The Victims' Commissioner for England and Wales, Claire Waxman OBE, also joins Sara's panel of guests to share how she came to learn about the phenomena of child removal and the role that unregulated experts have to play in these removals. She shares her personal experience and work in uncovering the harmful practices of experts and her hopes for imminent change. To learn more about the work of Right to Equality and read reporting from the family courts visit: www.righttoequality.org SupportI provide free weekly online group support sessions. You can find more about the Divorce Coach sessions here.For victims and survivors of abuse in England and Wales information on your legal options is available via: www.flows.org.uk and find out about support via he 24 hour domestic abuse helpline or via the 24 hour sexual violence helpline.For safe parents of children who have disclosed child sexual abuse help is available via We Stand.   For more information and resources, see my website available here: https://saradavison.coSupport the showFind more information and resources here: http://saradavison.com/Follow me on social media►Instagram: https://www.instagram.com/saradavisondivorcecoach/Facebook: https://www.facebook.com/SaraDavisonDivorceCoachTwitter: https://twitter.com/SDDivorceCoachLinkedIn: https://www.linkedin.com/in/sara-davison-742b453/

In this episode of the He Said, She Said: Razor Branding™ Podcast, Jaci and Michael sit down with Wendy Gugora, Director of Marketing at Prairie Capital Advisors, to talk about what it really takes to market a boutique investment banking firm in a space where the service is deeply personal, the sales cycle is long, and most business owners do not fully understand what they are being sold.  Wendy shares how Prairie has built its brand around thought leadership and education rather than traditional sales tactics, using more than 20 webinars a year, books, client storytelling, and conference speaking to help business owners understand their ownership transition options long before they are ready to act. She also talks about growing her marketing team from a team of one to a team of six, navigating a brand name challenge in a crowded Chicago market, and how a recent logo refresh energized the entire firm right in time for their 30th anniversary. From maximizing conference ROI to measuring what is actually working and cutting what is not, this is a smart and practical conversation about doing professional services marketing the right way. Key Takeaways Thought leadership and education are more powerful than sales tactics when the service is complex, high-stakes, and once-in-a-career for most clients Telling client stories in their own words builds far more trust than any promotional content a firm could create about itself Maximizing conference ROI requires a clear pre-event, during-event, and post-event strategy – not just a booth and a hope Evaluating every marketing initiative against clear goals ensures resources are spent on what is actually working and dropped when they are not A logo refresh done right energizes internal teams just as much as it strengthens external brand perception LinkedIn is the right platform for a B2B professional services audience – knowing where your audience lives and focusing there beats being everywhere at once Listen wherever you get your podcasts or at razorbranding.org

Two Lives: Trauma, Truth, and the Man Behind the Badge” with author Todd Maguire.

In this episode of the He Said, She Said: Razor Branding™ Podcast, Jaci and Michael sit down with Danielle Dobbs, First Vice President of Marketing and brand positioning expert, to talk about what it really takes to build marketing that works when budgets are limited, audiences are distracted, and the temptation to skip strategy and go straight to tactics is everywhere. Danielle brings over 11 years of experience working with growing businesses across the United States and draws on her work in both agency and in-house roles to make the case for process over guesswork every single time. She walks through her proprietary Refine framework, shares why a message that tries to reach everyone reaches no one, and explains how understanding your audience deeply enough to know who you are not for is just as powerful as knowing who you are for. From balancing short-term wins with long-term brand building to why frequency matters far more than reach in today’s noisy ad environment, this is a grounded and practical conversation about doing marketing with real intention behind it. Key Takeaways Going straight to tactics without a strategy is one of the most expensive mistakes a business can make A clear and focused message will always outperform a broad one – trying to say everything at once means nothing lands Knowing who you are not for is just as important as defining who you are for, and most businesses skip that step entirely Frequency matters more than reach – being seen once by thousands of people is far less valuable than being seen repeatedly by the right ones Breaking content into smaller pieces over time builds more rapport than publishing everything at once Every business has a unique story and differentiator – the Refine framework exists to help them find it and communicate it with intention Listen wherever you get your podcasts or at razorbranding.org

In this episode of the He Said, She Said: Razor Branding™ Podcast, Jaci and Michael sit down with Bryce McCuin, Director of Marketing at BankSouth, to talk about what it really takes to build an authentic brand inside a community bank competing against institutions with far bigger budgets. Bryce brings a rare perspective shaped by nearly two decades across luxury real estate, fulfillment logistics, and nearly 12 years running his own creative agency before moving in-house at BankSouth. He shares how leaning into real relationships and real customer stories – rather than stock images and rate promotions – is what separates a community bank from the noise. From managing scope creep with agency partners to knowing when to trust their expertise and when to push back, Bryce brings hard-won wisdom from both sides of the client-agency relationship. He also talks about the imposter syndrome marketers are feeling in the age of AI, why discipline and intentionality matter more than speed, and how the slow is fast mindset applies directly to the way modern marketers need to approach the tools at their disposal. Key Takeaways Community banks cannot out-spend the big institutions, but they can out-relate them by showing up as real people in real communities Letting customers tell their own stories on camera – without memorized lines or staged setups – produces more authentic and compelling content Having agency experience makes you a better client because you understand scope, boundaries, and what clear direction actually looks like Marketers should lead with curiosity and questions, not with a list of everything a client is doing wrong AI creates real efficiencies, but only when you feed it the right source of truth – skipping that step means spending more time fixing than producing Staying the course on a campaign long enough to see results is one of the hardest and most important decisions a marketer can make Listen wherever you get your podcasts or at razorbranding.org

(SPOILER) I begin by talking briefly about the Survivor finale last night and reference how it was ruined all season. Then Blake and Giannina join me (11:36) to talk about their "He Said, G Said" podcast that launched last week, how did it come to be, what to expect in future episodes, their special "Star Crossed" episodes, their unlikely meeting on All Star Shore, LIB changes over the years, the Bachelor franchise, and much, much more. Music written by Jimmer Podrasky (B'Jingo Songs/Machia Music/Bug Music BMI)See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this episode of the He Said, She Said: Razor Branding™ Podcast, Jaci and Michael sit down with Heather Johnson, marketing leader at TIE Industrial, to talk about what it really takes to build a performance-driven marketing function inside a multi-brand industrial company with a small team and long sales cycles. Heather shares how her background spanning agency life and in-house roles shaped the way she approaches strategy, prioritization, and vendor relationships today. She also breaks down how a website redesign delivered a 454% return on investment in just six months, why bringing every vendor into the same room for an annual audit changes everything, and how shifting customer stories away from individual transactions and toward long-term relationships unlocked a more compelling and authentic way to market. From managing six distinct buyer personas across three brands to educating internal teams on the why behind every marketing decision, this is a practical and grounded conversation about how to do more with less while still moving the needle. Key Takeaways A tactical background makes you a stronger strategic marketer because you know where the high effort and high impact opportunities actually live Tracking website ROI requires simplicity – unique phone lines, consistent attribution methods, and a team that knows exactly how to input the data Bringing all vendors into the annual audit and strategy session ensures everyone is rowing in the same direction from day one Shifting customer stories from transactional wins to long-term relationship narratives creates far more compelling and memorable content An outside perspective is essential because you cannot see what you look like to someone who does not already know you Optimizing for the right search terms matters more than optimizing for high-volume ones that attract the wrong audience entirely Listen wherever you get your podcasts or at razorbranding.org

In this episode of the He Said, She Said: Razor Branding™ Podcast, Jaci and Michael sit down with Andy Weiss, CMO and marketing strategist, to talk about why the playbooks that got us here will not get us where we need to go – and what to do instead. Andy brings a perspective shaped by decades of experience scaling B2B companies and working with brands like Sprint, Comcast, and Oscar Mayer, and a conviction that mental models and frameworks outlast any tactical script. He opens up about flaming out in his first in-house marketing role and how that failure led him to Warren Buffett, Charlie Munger, and a completely different way of thinking about marketing strategy. From the danger of operating like a day trader to the flattening effect of AI giving everyone the same tools and playbooks, Andy makes a compelling case for why the marketers who stop and think before they execute are the ones who will stand out. He also breaks down why B2B brands hide behind rationality when buyers are still making emotional decisions first and justifying them second. Key Takeaways Playbooks work when conditions are ideal, but frameworks and mental models give you a way to think when conditions are not Operating like a day trader in marketing – chasing quick wins without fundamentals – is not sustainable over the long haul AI has flattened execution, which means brands that cannot create a real point of difference are more vulnerable than ever If you do not know your customers well enough to describe them, your marketing will be generic by default B2B buyers make emotional decisions first and rational justifications second – the best marketers meet them on a human level The goal is not to avoid playbooks entirely, but to know when to use them and when to think beyond them Listen wherever you get your podcasts or at razorbranding.org

In this episode of the He Said, She Said: Razor Branding Podcast, Jaci and Michael sit down with Juliana Pereira, marketing consultant and fractional CMO, to talk about what B2B brands are getting wrong and what they could learn from the consumer world. Juliana brings a rare perspective, having worked across both sides of the marketing divide at companies including Ralph Lauren, The Met Store at The Metropolitan Museum of Art, Smartling, and Ziff Davis before joining Flow Commerce post-Series A and helping drive its $500M acquisition in just three and a half years. She now works as a consultant and fractional CMO for startups and established businesses across the U.S. and Europe. She shares why B2B brands cling too tightly to features and descriptions while missing the emotional connection that actually drives decisions, and how removing friction from the buying process can be a game-changer for complex sales cycles. From her parallel-path approach to walking into a new client engagement, to her dream of spending her first months at a company actually selling the product, this is a practical and refreshingly jargon-free conversation about what it really takes to build a brand that connects. Key Takeaways B2B brands can learn a great deal from B2C by focusing on the individual buyer rather than treating companies as faceless decision-making entities Emotional connection does not mean sentimental – it means making your audience feel something, whether that is confidence, ease, or trust Removing friction from the B2B buying process, through pilots, guarantees, or try-before-you-buy models, is an underutilized competitive advantage Walking into a new engagement with deep preparation allows you to start solving problems on day one rather than spending weeks just assessing Authenticity has to run through every touchpoint – if your campaign promises warmth and humor but your sales team is stiff and technical, the disconnect will cost you The best marketing is clear, simple, and direct – buzzwords and industry jargon get in the way of connection every time Listen wherever you get your podcasts or at razorbranding.org

Hello Friends,We are back with another round of "He Said, She Said" episodes. First up, we discuss NASCAR. If you have noticed more of us than usual, you aren't seeing things. And if you were looking for a safe place to begin your fandom, this is it. Stay tuned for the corresponding episode which features romance books set in the motorsports world.Citations Available Upon Request.

Tune in Friday, May 1, 2026 @ 7pm EST/4pm PST/6pm CST for the next “He Said, He Said, He Said Live!” A Look at the World from A Seasoned Black Man's Perspective…because one perspective isn't enough!” for “From The Frontlines toFiction: Inside the Raven Shadow” with author Derrick M. Jackson www.derrickmjackson.com

In this episode of the He Said, She Said: Razor Branding™ Podcast, Jaci and Michael sit down with Michelle Herl, Vice President of Marketing at SOR Controls Group, to talk about what it really takes to build a marketing function from the ground up inside a mid-size industrial manufacturer – and keep it growing for more than 25 years. Michelle shares how she started with no office, no budget, and catalogs hanging from wires, and turned it into a seat at the leadership table. She also breaks down how SOR manages a house of brands across three distinct product lines – SOR, SSi, and SENSOR – and why educating your internal team on brand structure matters just as much as reaching customers. From building a strategic planning system that keeps the one pager club at bay, to winning over the CFO by watching the bottom line like a marketer who actually cares about money, this conversation is full of real-world lessons for anyone trying to make marketing matter in a complex B2B environment. Key Takeaways Getting the house in order before going to market is essential, especially in manufacturing and industrial B2B Earning a seat at the leadership table takes time, but it starts with proving that marketing drives strategy, not just tactics Managing a house of brands requires consistent internal education across sales teams, partners, and leadership A structured planning system with clear priorities keeps marketing focused and protects the team from reactive one-off requests Building trust with finance means watching expenses, questioning invoices, and showing that marketing is accountable to the bottom line Differentiating through people, not just products, creates authentic brand moments that competitors cannot replicate Listen wherever you get your podcasts or at razorbranding.org

In this episode of the He Said, She Said: Razor Branding™ Podcast, Jaci and Michael sit down with William McLaughlin, Director of Marketing at McNees Wallace & Nurick LLC and founder of the BD Roundtable, to talk about what it really takes to build and market a law firm brand in one of the most complex and competitive spaces in professional services. William shares how corporate law firms require a level of intentionality that goes far beyond billboards and TV spots, and why legal marketers often find themselves acting as translators, culture builders, and change managers all at once. He also explains how his experience building legal market strategy across 12 Asia-Pacific jurisdictions shaped the way he approaches audience, context, and differentiation today. From passing warm lead data to the BD team to studying the competitor client experience, this conversation is a practical look at how strategic marketing can cut through the noise and actually move a firm forward. Key Takeaways Corporate legal marketing requires a tailored, intentional approach for every practice group, audience, and geography Marketers in professional services firms are often translators, helping attorneys turn complex ideas into content clients actually want to read Passing warm lead data from the marketing team to the BD team is one of the highest-value moves a legal marketer can make Studying the competitor client experience, including RFP response times and follow-up, is a powerful and underutilized research tool AI can streamline workflow and improve consistency, but it cannot replace the human storytelling and authentic voice that truly differentiates a firm Alumni are some of a firm’s most valuable brand ambassadors and should be actively cultivated Listen wherever you get your podcasts or at razorbranding.org

Tune in Friday, April 17, 2026 @ 7pm EST/4pm PST/6pm CST for the next “He Said, He Said, He Said Live!” A Look at the World from A Seasoned Black Man's Perspective…because one perspective isn't enough!” for “Quiet Voice, Loud Truths: the Stories America Can't Ignore” with special guest AlanGovenar. Some stories are whispered. Some truths are buried. And some voices… refuse to be silenced.

In this episode of the He Said, She Said: Razor Branding™ Podcast, Jaci and Michael sit down with Laurie Leer of SingerLewak to talk about what it really takes to manage and grow a brand across multiple locations with a small but mighty team. Laurie shares how her team balances national brand consistency with local visibility, using location-specific SEO, testimonials, and content to strengthen their presence in markets across the country. She also explains how leaning into people – not just services – has helped drive stronger engagement and measurable growth. From leveraging short-form video and YouTube to repurposing content and streamlining processes, this conversation is a practical look at how modern marketers can do more with less while still delivering results. Key Takeaways Highlighting people over services helps professional service brands build stronger connections Location-specific marketing and SEO are essential for multi-office organizations Short-form video can significantly increase impressions and engagement with minimal production effort Repurposing content across channels improves efficiency and extends reach Proving marketing value with data is critical to securing leadership buy-in and budget Listen wherever you get your podcasts or at razorbranding.org

Tune in Friday, April 10, 2026 @ 7pm EST/4pm PST/6pm CST for the next “He Said, He Said, He Said Live!” A Look at the World from A Seasoned Black Man's Perspective…because one perspective isn't enough!” for “Breaking the Stream: Director William Adams Calls Out The “So-Bad—It's-Good” Era. www.lokekey.com

In this episode of He Said, She Said: Razor Branding™ Podcast, Jaci and Michael Russo sit down with Howard Kelly, Director of Marketing at S&S Cycle — a Wisconsin-based manufacturer that has been making Harley-Davidson motorcycles faster, louder, and more powerful since 1958. If you’ve ever wondered what it looks like to build a brand so strong that customers tattoo your logo on their bodies, this is the episode for you. S&S Cycle doesn’t market to motorcycle riders. They market to Harley riders. And not just any Harley riders — they market to six distinct groups of loyalists defined by the engine era their bike was built around, from knuckleheads and panheads to the latest M-Series. That’s a niche within a niche within a niche, supported by a 550-page catalog, over 5,000 SKUs, and a marketing team of four people based in a town of 650 in rural Wisconsin. Jaci, Michael, and Howard dig into what it actually takes to market across six different customer segments without losing your brand voice — and how S&S uses seasonal patterns, event strategy, and a deliberate split between dealer-facing and consumer-facing communication to reach the right people at the right time. Howard also shares the story behind the Independence Tour, a traveling display of six custom-built motorcycles — one per engine era — that gives every segment of the S&S audience something to connect with at major events across the country. There’s also a great conversation about the unexpected power of bringing back a printed catalog in the age of digital everything — and why mom-and-pop motorcycle shops across the country called to say thank you. They get into the S&S relationship with Harley-Davidson, the rigorous testing process behind every product release, and what it means to be a fourth-generation family business still operating from the original farmhouse property where it all started. But the moment that says everything about what S&S has built? Customers don’t just buy their parts. They buy S&S patches to sew on their jackets, sell out S&S hoodies at Daytona Bike Week, travel from Singapore to ask Howard a question in person at a show in Japan, and submit daily tattoo entries in an ongoing brand contest. That’s not a marketing campaign. That’s a brand that means something. Howard Kelly is the Director of Marketing at S&S Cycle, a manufacturer of high-performance V-twin engines, parts, and accessories headquartered in Viola, Wisconsin. Howard is also a former motorcycle magazine editor and author. Learn more at sscycle.com.

Resurrection (Easter) Sunday 2026 - Matthew 28 “He Is Risen, Just as He Said”

In this episode of He Said, She Said: Razor Branding™ Podcast, Jaci and Michael sit down with Chanelle Yarber, a marketing strategist, agency owner, and in-house marketer at First United Bank who has spent over two decades doing something most people only claim to do — actually connecting with the customer. Chanelle’s path into marketing didn’t start with a job posting. It started with journalism, speech and debate, video production, and a curiosity about what makes people tick that has never left her. From managing social media back in the MySpace-and-HTML days to building go-to-market strategies for clients across industries, her career is a masterclass in what happens when storytelling meets strategy — and when someone refuses to let tactics drive the bus. Jaci, Michael, and Chanelle dig into what it really means to zoom out before you execute — and why so many marketers never do. Chanelle shares how she pushes back on clients who walk in asking for a Facebook ad or an email campaign before anyone has asked what outcome they’re actually after. She talks about the damage done when tactics lead and strategy follows, and why clients who’ve been burned before bring a level of mistrust into every new agency relationship that has to be earned back carefully and honestly. There’s also a sharp conversation about the rebound agency effect — the idea that every new client is leaving something behind, and that trust has to be built before any creative work can land the way it should. They get into how to stack an internal and external team based on actual strengths, how to know when to keep work in-house versus when to bring in a partner, and why the institutional knowledge that comes from years of skinned knees in this industry is something no AI prompt can replicate. The conversation also touches on what it’s like to navigate constant change as an elder millennial marketer — from analog to digital, SEO to AI, and every shift in between — and why the fundamentals of good marketing have never actually changed, even when everything around them has. Chanelle Yarber is a marketing strategist and agency owner with over 20 years of experience across video production, social media, digital marketing, and brand strategy. She specializes in helping businesses build campaigns and go-to-market strategies rooted in a deep understanding of their customer. Connect with Chanelle on LinkedIn.

Tune in Friday, March 27, 2026 @ 7pm EST/4pm PST/6pm CST for the next “He Said, He Said, He Said Live!” A Look at the World from A Seasoned Black Man's Perspective…because one perspective isn't enough!” for “No Secret Stays Buried: Disinformation, Trauma, and the Stories We Run From” withauthor TJ Graham.

In this episode of the He Said, She Said: Razor Branding™ Podcast, Jaci and Michael sit down with Libby Cain of Extraco Banks to discuss how data can strengthen marketing strategy without losing the human side of the brand. Libby shares how her team built a unified customer data approach across the organization, using insights from multiple departments to create stronger segmentation, improve conversions, and lower acquisition costs. She also talks about the challenges of leading that kind of transformation, from internal change management to developing new skills along the way. From smarter targeting to stronger collaboration between marketing and producers, Libby explains how data can help brands make more informed decisions, build better customer journeys, and create marketing that is both strategic and personal. Key Takeaways Data becomes most valuable when it is unified across departments and used to guide real marketing decisions More targeted segmentation can improve conversions while lowering cost per acquisition Stronger collaboration between marketing and sales teams leads to better qualified leads and better outcomes Change management is a critical part of any data initiative, especially in large organizations The best marketing still balances analytics and automation with genuine human connection Listen wherever you get your podcasts or at razorbranding.org

Tune in Friday, March 13, 2026 @ 7pm EST/4pm PST/6pm CST for the next “He Said, He Said, He Said Live!” A Look at the World from A Seasoned Black Man's Perspective…because one perspective isn't enough!” for “The Architect of the Dream: Bayard Rustin, the 1963 March, and the Radical Power of Being Seen” with Tim'm T. West, Executive Director, Bayard Rustin Society” www.lgbtqinstitute.org This Friday on He Said, He Said, He Said Live, we honor one of the most brilliant — and often overlooked — architects of theCivil Rights Movement: Bayard Rustin.The show is titled “The Architect of the Dream: Bayard Rustin, the 1963 March, and the Radical Power of Being Seen.”Rustin was the strategic genius behind the historic March on Washington for Jobs and Freedom — the moment when Martin Luther King Jr. delivered his iconic “I Have a Dream” speech. A master organizer, mentor of nonviolent resistance, and early Freedom Ride pioneer, Rustin helped shape themodern Civil Rights Movement while navigating the harsh reality of being an openly gay man in an era that often pushed him into the shadows.Joining us for this powerful conversation is our special guest Tim'm T. West, Executive Director of the LGBTQ+ Instituteat the National Center for Civil and Human Rights and Executive Director of the Bayard Rustin Society.Tim'm is an award-winning educator, poet, hip-hop artist, and nationally recognized advocate whose three-decade career bridges art, education, and activism. A graduate of Duke University, The New School, and Stanford University, he has spent his life advancing conversations at the intersections of race, gender, sexuality, and social justice — while alsoleading national efforts to dismantle HIV stigma through art, education, and community leadership.This week, we explore Rustin's legacy, the courage of living authentically, and the radical power of visibility in movements for justice.Don't miss it. He Said, He Said, He Said Live — Friday, March 13.New Episodes of “He Said, He Said, He Said” - Live stream Fridays, 7 p.m. EST on all these links: https://linktr.ee/hesaidhesaidhesaid FACEBOOK: facebook.com/hesaidhesaidhesaidlive RELIVE and SHARE special moments from "He Said, He Said, He Said" here: SHOW CLIPS youtube.com/channel/https://www.youtube.com/channel/UCV0MtJCazNWVBSaj1JFHITgFOLLOW US —- CLICK LIKE and SUBSCRIBE to us@hesaidhesaidhesaidlive on YouTube and Instagram!#HeSaidHeSaidHeSaid #BayardRustin #CivilRights #LGBTQHistory #BayardRustin #CivilRightsMovement #CivilRightsHistory #BlackHistory #BlackHistory365   #HiddenFiguresOfHistory #MarchOnWashington #1963MarchOnWashington #IHaveADream#FreedomMovement

In this episode of the He Said, She Said: Razor Branding™ Podcast, Jaci and Michael Russo sit down with Cathy Bertrand, a marketing leader at Rittal and Eplan whose career path took an unexpected turn from mathematics to global marketing leadership. Cathy shares how her analytical background shapes her approach to marketing today. Instead of treating marketing as purely creative, she sees it as a balance of art and science, with data, strategy, and customer insights driving measurable results. From aligning marketing with sales to diversifying outreach beyond platforms like LinkedIn, Cathy explains how modern marketers can build strategies that actually move the needle. Key Takeaways Marketing works best when creativity is supported by data and analysis Strong alignment between marketing and sales drives better results Personalization and account-based strategies help B2B brands reach the right people Relying on one channel or tactic is risky in today's fragmented media landscape Understanding how customers consume information is essential to building an effective marketing strategy Listen wherever you get your podcasts or at razorbranding.org

Tune in Friday, March 6, 2026 @ 7pm EST/4pm PST/6pm CST for the next “He Said, He Said, He Said Live!” A Look at the World from A Seasoned Black Man's Perspective…because one perspective isn't enough!” for “Taylor Made Praise: Dr. Will Harris on Faith, Music Ministry, and Building a GlobalGospel Legacy. www.willharrismusic.com This Friday, March 6th, He Said, He Said, He Said Live turns the spotlight on the heart of the gospel industry.Join us for “Tailor-Made Praise: Dr. Will Harris on Faith, Music, Ministry, and Building a Global Legacy.” Our special guest, Dr. Will Harris, is not just a singer — he's a movement.A native of Oxford, Mississippi, Dr. Harris began playing piano and singing in church at an early age, stepping into his first Minister of Music role at just 14 years old. From those humble beginnings to international stages, his journey reflects dedication, excellence, and divine purpose.In 2013, he founded the award-winning recording choir Will Harris and Friends — a global music ministry uniting educators, worship leaders, and psalmists from Fayettevilleand across the United States. His music has been performed nationally and internationally with the Gospel Music Workshop of America and the National Convention of Gospel Choirs and Choruses — pillars of the gospel musiccommunity.A multi-award-winning artist and the 2022 Dunamis Gospel Award Music of Excellence Recipient, Dr. Harris has also graced the stage in powerful productions like The Color Purple, Jelly's Last Jam, and Lilies of the Field.Beyond performance, he is an educator, author, and visionary. His autobiography Taylor Made is a story of resilience crafted for dreamers determined to turn vision into reality. And this summer, he releases his second book, Music MinistryUnplugged: Real Lessons for Those Who Lead and Serve in Music Ministry.This is more than an interview. This is a conversationabout calling. About craftsmanship. About sustaining gospel music as both ministry and global legacy.  If you care about the future of gospel… If you lead inworship… If you believe praise should be tailor-made… You don't want to miss this.Come ready for insight. Come ready for inspiration.Come ready for Tailor-Made Praise.New Episodes of “He Said, He Said, He Said” - Livestream Fridays, 7 p.m. EST on all these links: https://linktr.ee/hesaidhesaidhesaid FACEBOOK: facebook.com/hesaidhesaidhesaidlive RELIVE and SHARE special moments from "He Said, He Said, He Said" here: SHOW CLIPS youtube.com/channel/https://www.youtube.com/channel/UCV0MtJCazNWVBSaj1JFHITgFOLLOW US —- CLICK LIKE and SUBSCRIBE to us@hesaidhesaidhesaidlive on YouTube and Instagram!#HeSaidHeSaidHeSaidLive #TailorMadePraise #GospelMusic#FaithAndMusic #HeSaidHeSaidHeSaidLive #TailorMadePraise #HSHSLive #LiveTalkShow #FridayLive #MustWatchLive #WatchLive #DontMissThis #SaveTheDate#LiveConversation #CommunityVoices #FaithCommunity #BlackExcellence #SupportGospel

In this episode of the He Said, She Said: Razor Branding™ Podcast, Jaci and Michael Russo sit down with Rob Einterz, a marketing leader in the global chemical industry, to discuss how branding works in complex B2B markets. Rob shares how chemical companies build brand loyalty through reliability, relationships, and niche specialization. With long sales cycles, strict regulations, and highly technical buyers, success depends less on flashy marketing and more on trust, communication, and consistent performance across the entire organization.  The conversation explores why “the riches are in the niches,” how companies strengthen customer relationships over time, and why quality opportunities matter more than quantity in B2B marketing. Listen wherever you get your podcasts or at razorbranding.org.

Dan Nathan and Guy Adami cover PPI, upcoming earnings, and this week's jobs report. They focus on mounting stress in the AI infrastructure and financing complex: CoreWeave's post-earnings drop, heavy customer concentration, funding challenges, and Jim Chanos' critique that its GPU-leasing model loses money and shows distress-level liquidity, alongside declines in Apollo, KKR, Blackstone, and banks. They contrast Nvidia's strong quarter and 60% growth outlook with stock stagnation, discuss Broadcom as a key AI barometer, and note ongoing software multiple and margin compression highlighted by volatile moves in Workday and Salesforce. Despite rising VIX swings, falling 10-year yields, and consumer-credit concerns signaled by AmEx, Capital One, Klarna, and Walmart trade-down commentary, the S&P remains near highs; they also discuss crude's rebound amid Middle East tensions and Bitcoin weakness pressuring MicroStrategy. After the break, Jen & Kristen join Dan and Guy live from the iConnections Global Alts conference in Miami to unpack an “AI panic” market day, why higher productivity could mean higher rates, and what private credit hiccups really signal for hedge funds and alts. They also explain how The Wall Street Skinny is turning arcane finance jargon into plain English for everyone from college students to the C‑suite, plus why there are no dumb questions when it comes to bonds, credit, and careers on Wall Street. Timecodes 0:00 - Intro 2:00 - CoreWeave & The Software Slide 17:30 - VIX, SPX & The Consumer 25:00 - Yields & Crude 28:30 - Bitcoin & Broader Market 33:20 - He Said, She Said

In this episode of the He Said, She Said: Razor Branding™ Podcast, Jaci and Michael sit down with Camberly Gilmartin, a seasoned marketing leader who has built her career on both the agency and corporate sides of the table. Currently leading marketing within the highly regulated world of community banking in the Pacific Northwest, Camberly brings a rare perspective to the conversation. From navigating acquisitions and compliance-heavy industries to leading multi-generational teams and championing creativity within constraints, she shares what it really takes to differentiate when everyone is saying the same thing. Together, they explore: • How to stay creative inside regulated industries without letting compliance kill momentum• Why hiring outside your industry can be a strategic advantage• The tension between “safe” marketing and true brand differentiation• What community banking can teach us about relevance, relationships, and trust• Why marketing deserves a seat at the executive table• The danger of “everyone is a marketer” culture and what it means for brand quality Camberly also dives into a topic many leaders are quietly wrestling with: how to engage younger generations who may not walk into branches but still crave guidance, connection, and financial confidence. This conversation is a candid look at modern marketing leadership, humility in storytelling, and why changing the conversation is more important than ever.

How do you market a craft that most people don't fully understand—and can't buy on impulse? In this episode of He Said, She Said: Razor Branding™ Podcast, Jaci and Michael sit down with Sam Arcot of Rugo Stone, a national natural stone contracting company that fabricates, installs, and restores everything from floors and walls to mosaics, statues, and historic stonework. Sam breaks down the real differentiator in a highly specialized industry: experience and expertise—and the humility to admit the learning never stops. With a long sales cycle and multiple stakeholders involved (architects, designers, contractors, owners), Rugo Stone leads with a clear message: use the right stone for the right application. You'll hear how they build trust through education, CEU programs, and consultations that serve the project first—whether or not it immediately turns into revenue. Sam also shares how they market their craftsmanship without exposing trade secrets, how they document projects through photography and video, and why relationship-building often takes priority over broad awareness (even when people still say, “We didn't know you did that.”). If you're marketing a niche, high-trust service with a long sales cycle, this episode is a masterclass in letting expertise lead—and making the work speak for itself.

Send a textIn the sixth installment of He Said, She Said on the Risk Reversal Podcast, Kristen and Jen are joined by CNBC's Dan Nathan and Guy Adami to talk century bonds, Paramount / Warner Brothers update, and the existential angst surrounding AI. The episode kicks off with a listener question about Alphabet's recent $32 billion debt issuance, including a rare 100-year sterling bond, prompting a deep dive into who issues century bonds, who actually buys them, and what locking in ultra-long-term rates signals about corporate views on term premium and fiscal risk. From there, the group pivots to an update on the Warner Bros–Paramount–Netflix saga, Finally, the crew tackles the market's rapidly shifting narrative around AI. What was once a universal tailwind for SaaS and hyperscalers now feels like a sector-wide threat, with investors “shooting first and asking questions later.” The group weigh in on productivity, unemployment fears, private market risk, and whether today's selloff in software names is a buying opportunity or a warning sign. For a 14 day FREE Trial of Macabacus, click HERE Visit https://iconnections.io/ to learn more about iConnections!Shop our Self Paced Courses: Investment Banking & Private Equity Fundamentals HEREFixed Income Sales & Trading HERE Wealthfront.com/wss. This is a paid endorsement for Wealthfront. May not reflect others' experiences. Similar outcomes not guaranteed. Wealthfront Brokerage is not a bank. Rate subject to change. Promo terms apply. If eligible for the boosted rate of 4.15% offered in connection with this promo, the boosted rate is also subject to change if base rate decreases during the 3 month promo period.The Cash Account, which is not a deposit account, is offered by Wealthfront Brokerage LLC ("Wealthfront Brokerage"), Member FINRA/SIPC. Wealthfront Brokerage is not a bank. The Annual Percentage Yield ("APY") on cash deposits as of 11/7/25, is representative, requires no minimum, and may change at any time. The APY reflects the weighted average of deposit balances at participating Program Banks, which are not allocated equally. Wealthfront Brokerage sweeps cash balances to Program Banks, where they earn the variable APY. Sources HERE.

In this episode of He Said, She Said: Razor Branding™ Podcast, Jaci and Michael sit down with Ann Barilleaux, SVP Marketing Director for JD Bank, Louisiana's Community Bank™, to unpack what it really takes to market a bank—where compliance is non-negotiable and trust is everything. Ann shares how marketing in a regulated industry forces you to think differently: every message, sign, and disclaimer matters—down to FDIC rule changes that impact branch signage and product communication. But the bigger challenge? Banking is complicated for consumers, and you have to simplify without overpromising. The conversation dives into the reality that community banking is relationship banking—and why that becomes the true differentiator when products are largely similar across competitors. Ann explains how JD Bank tailors branding and campaigns by market (rural vs. metro), including a standout Cajun French campaign that connected deeply in specific communities—while acknowledging that what works in one region won't translate to Baton Rouge. You'll also hear how JD Bank balances traditional media, digital targeting (including geofencing), grassroots community involvement, and strategic sponsorships—without spreading a small team too thin. Ann shares how they think about community giving with intention (not “a little bit everywhere”), how they track impact beyond analytics, and what it looks like to protect reputation and calm “we're being sold” rumors by staying visible, consistent, and deeply local.

Send us a textKristen and Jen are joined by Guy Adami and Dan Nathan of CNBC's Fast Money for the fifth installment of "He Said, She Said." The conversation kicks off with the so-called "SaaS Apocalypse" — the brutal selloff across software stocks — and unpacks how the market narrative shifted in just one week from "when will AI spending pay off?" to "what happens when AI destroys your core business?" The group debates whether the repricing is justified or overdone, digs into the credit market spillover with $17.7 billion in SaaS-related loans hitting distressed levels, and discusses what it all means for private credit exposure.From there, the panel takes on Bitcoin's collapse to $60,000 — roughly half its all-time high — and asks whether the "digital gold" thesis is officially dead now that crypto fell apart while precious metals hit records. They also break down the equity rotation into financials and energy, the irony of banks rallying on AI-driven deal flow while AI-adjacent companies crater, and what enterprise adoption of AI could mean for the hyperscalers longer term.The episode wraps with a look at Elon Musk's latest consolidation play, SpaceX acquiring xAI ahead of a rumored mega-IPO, and a macro check-in covering weak seasonals, a deteriorating jobs picture, rising 10-year yields, and the historical pattern of markets testing every new Fed chair.For a 14 day FREE Trial of Macabacus, click HEREShop our Self Paced Courses: Investment Banking & Private Equity Fundamentals HEREFixed Income Sales & Trading HERE Wealthfront.com/wss. This is a paid endorsement for Wealthfront. May not reflect others' experiences. Similar outcomes not guaranteed. Wealthfront Brokerage is not a bank. Rate subject to change. Promo terms apply. If eligible for the boosted rate of 4.15% offered in connection with this promo, the boosted rate is also subject to change if base rate decreases during the 3 month promo period.The Cash Account, which is not a deposit account, is offered by Wealthfront Brokerage LLC ("Wealthfront Brokerage"), Member FINRA/SIPC. Wealthfront Brokerage is not a bank. The Annual Percentage Yield ("APY") on cash deposits as of 11/7/25, is representative, requires no minimum, and may change at any time. The APY reflects the weighted average of deposit balances at participating Program Banks, which are not allocated equally. Wealthfront Brokerage sweeps cash balances to Program Banks, where they earn the variable APY. Sources HERE.

What happens when your competitor becomes your sister brand—and you're the one responsible for marketing both? In this episode of He Said, She Said: Razor Branding™ Podcast, repeat guest Sean Schnipper returns with a major update: Transervice Logistics merged with Lily Transportation in summer 2023—creating two legacy brands under one umbrella, operating in the same space, with decades of brand equity on both sides. Sean breaks down the real-world decisions that come with that kind of growth: why they kept both brands intact (and didn't rush into a forced rebrand), how they've worked to preserve separate voices while building one unified marketing team, and what it takes to keep communication strong across locations, time zones, and cultures. They also dig into what actually drives results in logistics marketing—especially trade shows—including pre/post-show strategy, brand awareness plays, and how they use geo-targeting and retargeting to maximize event spend. Plus, Sean shares how the team is cautiously integrating AI as a tool for research and ideation without losing the human edge that makes marketing work. If you're navigating brand architecture, mergers, multi-team growth, or scaling marketing without losing identity, this episode is packed with practical insights.

This week we discover that it might not just be Sam who is love as Pete reveals that he might is allegedly engaged?! A listener has sent in photographic evidence of Pete popping the question… but who is the mystery woman he's supposedly put a ring on, and more importantly, is it actually real?With romance everywhere, Pete also shares some surprisingly heartfelt advice for a listener who needs help breaking up with her boyfriend. And, the boys tackle a big question: do either of them think they're top 10 at anything in the world?We also have a new podcast under Staying Relevant Productions. Go listen to He Said, She Said with Louise and Ryan HERE!—

What happens to a brand when growth comes fast—and comes through acquisition? On this episode of He Said, She Said: Razor Branding™ Podcast, we sit down with Ronnie Hay of UBEO Business Services, a company that has completed 27 acquisitions since 2017. That kind of growth doesn't just test systems and processes—it tests culture, trust, and brand integrity. Ronnie shares how UBEO approaches branding in the middle of constant change, from deciding what happens to names and logos, to communicating with customers and employees who didn't ask to be acquired. The key theme throughout the conversation? Empathy. Instead of leading with “here's who we are now,” UBEO leads with understanding—recognizing the discomfort, uncertainty, and identity shifts that come with M&A. Ronnie also breaks down how they balance local market nuance with national scale, how they measure marketing success beyond vanity metrics, and why some of their most successful campaigns focused on users, not just decision-makers. This episode is a masterclass in branding during growth—and a reminder that people, not processes, are the real brand.

Send us a textThis week on He Said, She Said, CNBC Fast Money stars, Guy Adami and Dan Nathan together with Kristen and Jen from The Wall Street Skinny dive into one of the most overlooked market shocks of the year: a massive, seven standard deviation move in the Japanese bond market. Jen breaks down why the long-assumed era of low inflation and easy monetary policy in Japan may be ending—and what that means for global markets. From failed bond auctions to yield curve dislocations, this is a masterclass in sovereign debt and fiscal risk with insights that apply far beyond Japan.The group also debates Netflix's all-cash bid for Warner Bros. Discovery, and why shareholders seem so uneasy about it. Kristen explains the counterintuitive math behind why switching from a stock deal to an all-cash offer actually hurts Netflix's earnings per share, why Wall Street hates uncertainty, and why shareholders have reason to be skeptical M&A won't destroy shareholder value. After all the same Warner Brothers was the target of the catastrophic 2000s AOL-Time Warner merger that is the poster child for M&A gone bad?Finally, the gang touches on gold, silver shortages, and the deeper themes driving flight to hard assets. From gold coins in safes to astrology readings in St. John, it's a whirlwind of macro, M&A, and mayhem—with plenty of jokes (and Dutch oven references) along the way.Shop our Self Paced Courses: Investment Banking & Private Equity Fundamentals HEREFixed Income Sales & Trading HERE Wealthfront.com/wss. This is a paid endorsement for Wealthfront. May not reflect others' experiences. Similar outcomes not guaranteed. Wealthfront Brokerage is not a bank. Rate subject to change. Promo terms apply. If eligible for the boosted rate of 4.15% offered in connection with this promo, the boosted rate is also subject to change if base rate decreases during the 3 month promo period.The Cash Account, which is not a deposit account, is offered by Wealthfront Brokerage LLC ("Wealthfront Brokerage"), Member FINRA/SIPC. Wealthfront Brokerage is not a bank. The Annual Percentage Yield ("APY") on cash deposits as of 11/7/25, is representative, requires no minimum, and may change at any time. The APY reflects the weighted average of deposit balances at participating Program Banks, which are not allocated equally. Wealthfront Brokerage sweeps cash balances to Program Banks, where they earn the variable APY. Sources HERE.

What does it take to market a global tech company in an industry that still feels new to most buyers? In this episode of He Said, She Said: Razor Branding™ Podcast, we sit down with Andrew Mullin, who leads marketing in the Earth observation industry at Earth Daily—and (casually) also serves as the mayor of Wayzata, Minnesota. Andrew breaks down the real challenge of marketing in an early-adopter category: it's not just building awareness for your company—it's educating the market on why the category matters at all. From ABM targeting by named accounts and personas, to translating complex satellite tech into the so what decision-makers actually care about, this conversation is packed with practical strategy. You'll also hear Andrew's take on brand architecture in a world of mergers and acquisitions—why “brand equity” is often internal mythology, and how a branded house approach can simplify the story, sharpen the offer, and help customers stop drowning in a spaghetti monster of legacy names.

Send us a textIn this episode of 'He Said, She Said', Guy Adami, Kristen Kelly & Jen Saarbach dive into the theme of unintended consequences. The discussion begins with Jerome Powell's saga and its implications on the Fed's independence and market reactions, highlighting potential political maneuvers and their backfires. Transitioning to monetary policy, they analyze the complexities of interest rate decisions and the perceptions of Fed control over the yield curve. Shifting to consumer finance, they debate the Biden administration's proposal to cap credit card rates and its potential repercussions on the economy. Corporate drama takes center stage with an in-depth analysis of the bidding war for Warner Brothers, involving Netflix, Paramount, and regulatory hurdles, likened to a real-life 'Succession'. They conclude by addressing headlines about Blackstone's housing market involvement and the impact on prices, underscoring the intricate web of economic policies and market behaviors. The episode wraps with discussions on gold and silver markets, oil prices, and the weakening US dollar, showcasing the multifaceted landscape of global finance.Timecodes00:00 - Jerome Powell and the Federal Reserve06:55 - Credit Card Rates13:10 - Media Mergers and Industry Drama21:00 - Real Estate MarketShop our Self Paced Courses: Investment Banking & Private Equity Fundamentals HEREFixed Income Sales & Trading HERE Wealthfront.com/wss. This is a paid endorsement for Wealthfront. May not reflect others' experiences. Similar outcomes not guaranteed. Wealthfront Brokerage is not a bank. Rate subject to change. Promo terms apply. If eligible for the boosted rate of 4.15% offered in connection with this promo, the boosted rate is also subject to change if base rate decreases during the 3 month promo period.The Cash Account, which is not a deposit account, is offered by Wealthfront Brokerage LLC ("Wealthfront Brokerage"), Member FINRA/SIPC. Wealthfront Brokerage is not a bank. The Annual Percentage Yield ("APY") on cash deposits as of 11/7/25, is representative, requires no minimum, and may change at any time. The APY reflects the weighted average of deposit balances at participating Program Banks, which are not allocated equally. Wealthfront Brokerage sweeps cash balances to Program Banks, where they earn the variable APY. Sources HERE.

(0:00) Eagles come up short vs. 49ers, Purdy the reason San Francisco won?  (28:16) Patriots beat Chargers, fair to blame Justin Herbert?  (45:15) Bills beat Jaguars, Buffalo put the AFC on notice? (50:41) Bears comeback or Packers collapse, 49ers deserve to beat Eagles? (01:10:12) Blame on Trevor for loss to Bills?  (01:23:02) Texans vs. Steelers preview (01:29:49) Bears pull off comeback, Perspective on Herbert changed? (01:53:42) Bills a threat, Why did the Eagles lose? (02:03:54) He Said, We Said (02:11:28) Can the Steelers upset the Texans?  Learn more about your ad choices. Visit podcastchoices.com/adchoices

(0:00) Steelers beat Ravens, Clinch AFC North, Surprised Baltimore fell short? (26:42) Aaron Rodgers dominates, Can the Steelers make a run? (39:30) What does the Browns firing Kevin Stefanski mean for Shedeur Sanders?  (46:40) Lamar Jackson's future, Should John Harbaugh and Ravens split? (01:10:37) Myles Garrett breaks sack record (01:22:30) Seahawks beat 49ers, More of a statement for Brock Purdy or Sam Darnold? (01:28:53) Bears swept by Lions, Steelers have a shot in wide-open AFC? (01:51:40) 49ers lose to Seahawks, Were the Steelers vindicated? (02:02:01) He Said, We Said (02:10:30) Is Myles Garrett the best defensive player ever? Learn more about your ad choices. Visit podcastchoices.com/adchoices

(0:00) Ravens beat Packers, Browns ‘embarrass' Steelers, 49ers contenders with Brock Purdy? (28:30) Eagles beat Bills, Should they have gone for 2? (44:40) Patriots beat Jets, Can anyone in stop them? (53:57) Steelers lose, Ravens find their winning formula?  (01:14:36) Should people be worried about the Bills? (01:23:59) Time to write off the Packers? (01:30:34) 49ers beat Bears, Good loss for Chicago? (01:53:03) Should the Steelers be worried? (02:04:13) He Said, We Said (02:13:10) Does Matthew Stafford need a big game to keep the MVP lead? Learn more about your ad choices. Visit podcastchoices.com/adchoices

(0:00) Patriots beat Ravens, Chiefs offense sputters vs. Titans (26:35) Bears beat Packers, What did Caleb Williams prove? (40:23) Jaguars beat Broncos, Jacksonville a Super Bowl contender? (47:54) Ravens written off, Time to take the Steelers seriously? (01:11:32) Brou grades Cowboys following loss to Chargers, Biggest reason Lions lost? (01:22:57) Bills beat Browns (01:28:38) Bears beat Packers in SATISFYING game, Ravens or Patriots bigger story? (01:49:41) DK Metcalf suspended (02:01:05) He Said, We Said (02:09:40) Are the Chargers contenders? Learn more about your ad choices. Visit podcastchoices.com/adchoices

(0:00) Patrick Mahomes tears ACL, Ravens beat Bengals, What's next for the Chiefs? (25:16) Bills beat Patriots, Was the loss good for New England? (43:27) Micah Parsons tears ACL, Is the Packers' season over? (49:52) What's Mahomes' injury mean for the Chiefs' future? (01:11:35) Brou grades Cowboys following loss to Vikings (01:24:08) Broncos beat Patriots, Can they win the Super Bowl? (01:29:06) Caleb Williams outplays Shedeur Sanders, Chiefs eliminated from playoffs (01:52:27) Can the Packers still make a playoff run?  (02:04:09) He Said, We Said (02:11:17) Steelers vs. Dolphins preview, How much pressure is on Aaron Rodgers?  Learn more about your ad choices. Visit podcastchoices.com/adchoices

(0:00) Chargers beat Eagles, Who is to blame on the Eagles?  (28:15) Steelers ‘didn't silence critics', Mistake for Phillip Rivers to play for the Colts? (40:52) Brou's MVP Ballot (46:10) Mahomes Mountain (01:10:35) Jalen Hurts blame, Did the Chargers win end the Chiefs' season? (01:23:48) Patriots being disrespected by being 1.5 underdogs to the Bills?  (01:29:32) Danny's Top 10, Impressed by Justin Herbert against the Eagles? (01:53:44) Colts sign Phillip Rivers, Ready to write off the Eagles? (02:02:46) He Said, We Said (02:11:18) Can the Chiefs still make the playoffs? Learn more about your ad choices. Visit podcastchoices.com/adchoices

“You got ghosts in your blood, take cocaine about it.”This week's scariest movie is… Frankenstein. This film has everything: A 7-foot Adonis Smurf, a classic “He said/He Said,” and an episode that goes deep on the kind of nerds our hosts are. If you love aggressively thirsty tall-guy discourse, literary-brain horror tangents, and spiraling debates about what actually makes someone a monster in the first place, this episode's for you!Please Subscribe, Rate, and Review The Horror Virgin to help more people discover our community. What did you think of our episode on Frankenstein? Tell us on social media @HorrorVirgin on Facebook and Instagram, or @HorrorVirginPod on Twitter.Up Next: Black Phone 2See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.