Hot SaaS 🌶 🚀

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Max Nyman, CEO of Lime Go, brings spicy and scalable advice by interviewing thought leaders within the SaaS industry. Affect future guests and topics of the podcast by submitting your ideas or upvoting suggestions here. Know a cool person or a fast-growing company? Let me know! Why this podcast? I want to become one of the greatest within SaaS in terms of sales, culture, leadership & collaboration between departments - which is why I invite brilliant guests to pick their brains on how to scale their companies. Lime Go is part of Lime Technologies, a data-enriched CRM designed for growing teams that want a simple and powerful sales tool to attract new customers and create exceptional customer relationships. Add Max on LinkedIn to see short video clips from the podcast. Try the free chrome extension DemoBuddy that coaches sales reps to deliver outstanding demo flows. Thanks for listening! 3 Hosted on Acast. See acast.com/privacy for more information.

Max Nyman


    • Oct 25, 2024 LATEST EPISODE
    • infrequent NEW EPISODES
    • 42m AVG DURATION
    • 45 EPISODES


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    Latest episodes from Hot SaaS 🌶 🚀

    44. How to set up a PLG Machine (Wes Bush - ProductLed)

    Play Episode Listen Later Oct 25, 2024 35:36


    Links here! ⤵️ This episode covers how to:PLG Starts with Strategy: Don't dive into Product-Led Growth without a solid strategy. Your organization needs to be fully prepared, or PLG will fall flat.Know Your Ideal User: Go beyond just a buyer persona—identify the real user of your product. Meet them where they are to build a successful PLG approach.User Success is Key: Define clear success milestones in your product. Create levels for users to progress, starting with a simple entry point and moving to advanced features.Nail the Aha Moment: Break down how to get users to their first "aha moment" fast. Design your tiers, trial, and onboarding to support this early success.Iterate and Refine: Revisit your PLG strategy constantly. The founder should drive the early iterations, refining the approach before scaling with a dedicated team.Welcome to Hot SaaS - the spicy podcast covering the hottest within SaaS

    design data acast setup delivered nail product-led product led growth plg iterate wes bush
    End of Season 1 - Thanks for listening!

    Play Episode Listen Later Jun 26, 2024 0:32


    Welcome to Hot SaaS - the interactive podcast covering the hottest within SaaS

    acast delivered end of season
    43. Ramp up High Performing Sales Reps in no time

    Play Episode Listen Later Jun 19, 2024 51:11


    Links here! ⤵️ This episode covers how to:Ramp up new sales repsTeach them to speak the same language as their buyer personaEducate reps to truly know their ICPDemo value/pain, not feature fiestaSell the next stepWelcome to Hot SaaS - the interactive podcast covering the hottest within SaaS

    acast delivered no time ramp high performing ramp up sales reps
    42. Events as a quantifiable revenue channel

    Play Episode Listen Later Jun 12, 2024 39:43


    Links here! ⤵️ This episode covers how to:How to make events quantifiableSet up (physical) conversion metrics for your eventWhen to bet on eventsPre-, mid-, and post-event playbookTeach your team to overperform at eventsWelcome to Hot SaaS - the interactive podcast covering the hottest within SaaS

    events acast revenue delivered emelie quantifiable younium
    41. Success starts with a community that you build on top of

    Play Episode Listen Later Jun 5, 2024 29:19


    Links here! ⤵️ This episode covers how to:Build a communityWrite a bookWrite a bestselling bookBecome a B2B coachLaunch a coaching marketplace platformetc.Welcome to Hot SaaS - the interactive podcast covering the hottest within SaaS

    community acast exchange delivered hard skills success starts justin michael
    40. Address the 'competitor landmines' to create trust in sales

    Play Episode Listen Later May 29, 2024 44:43


    Links here! ⤵️ This episode covers:"Competitor landmines" and how to handle themBuild trust in salesFrom SDR to AE to Content Creator to Multiple Income StreamsAsking questions that gives you referralsRoot cause / Compelling problem / ImpactWelcome to Hot SaaS - the interactive podcast covering the hottest within SaaS

    trust sales acast address content creators delivered competitors compelling ae landmines aitken
    39. How you win as a newcomer in a competitive CRM market

    Play Episode Listen Later May 22, 2024 45:25


    Links here! ⤵️ This episode covers:How to break into an extremely competitive market (CRM)Don't create your market, enter one with a crystal clear nicheBootstrapping a lean startup (PS. Skip the seed stage)Look at competitors and do the opposite, cuz food is left on the table2 advice on creating good content: Write like you talk & use own imagesWelcome to Hot SaaS - the interactive podcast covering the hottest within SaaS

    market write ps acast skip competitive delivered arnaud newcomer
    38. Best sales school, Big Tech or a Startup?

    Play Episode Listen Later May 15, 2024 46:03


    Links here! ⤵️ This episode covers:Join Big Tech or Startups?Get yourself a T-shaped career profileGamification and the psychology behind itWhat NOT to do when entering a Sales leadership roleThe top 2 most important personality traits when hiring an Account ExecutiveWelcome to Hot SaaS - the interactive podcast covering the hottest within SaaS

    sales startups acast big tech delivered morten best sales playable rolethe sales school
    37. Set SMART, fun goals & crush them. With OKR's

    Play Episode Listen Later May 8, 2024 42:18


    Links here! ⤵️ This episode covers:How to connect individual+team+company goalsSetting SMART goals and assign ownersSprinkle it with a vision focused value statementAlign the team to your north star metricCelebrating wins and creating co-ownershipWelcome to Hot SaaS - the interactive podcast covering the hottest within SaaS

    goals acast crush delivered set smart
    36. The symptoms to the pains of the personas you sell to

    Play Episode Listen Later May 1, 2024 45:07


    Links here! ⤵️ This episode covers:Create your niche with ONE sentenceHow a random LinkedIn challenge resulted in a new careerThe key to reaching 24k followers on LinkedInA dynamic Ideal Customer Profile matrixPersona prompts related to pain symptomsWelcome to Hot SaaS - the interactive podcast covering the hottest within SaaS

    startups acast symptoms delivered personas pains careerthe
    35. What is your product hook and does your ICP love it?

    Play Episode Listen Later Apr 24, 2024 50:01


    Links here! ⤵️ This episode covers:To start with consultancy, and then go SaaSAvoiding custom implementationsHow to slice and find your ICP - and say no to a dream customerUnderstand and bet on your product hooksHacking wins with inspo from the ”change workspace”-feature in SlackAsk yourself: Are our users ready to truly adopt self-service?Welcome to Hot SaaS - the interactive podcast covering the hottest within SaaS

    product acast hook delivered icp haglund
    34. Increase your hit rate with qualitative, efficient and fun cold calls

    Play Episode Listen Later Apr 17, 2024 42:04


    Links here! ⤵️ This episode covers:Master cold calling, regardless of experienceCreate an outbound culture and make calling funBenchmark cold call hit rates What goals to set to create small winsCoach your team to convert through cold callsWelcome to Hot SaaS - the interactive podcast covering the hottest within SaaS

    master sales acast underdogs delivered efficient cold call qualitative giulio
    33. Your positioning is an extension of the buyer journey

    Play Episode Listen Later Apr 10, 2024 40:57


    Links here! ⤵️ This episode covers:Align sales & marketing teams with a common playbookAnalyze your best revenue clusters What content that will convert your ICPSales Process

    acast buyers align extension delivered positioning go to market
    32. Success in Sales 101, here's your guide

    Play Episode Listen Later Apr 3, 2024 44:07


    Links here! ⤵️ This episode covers:How to go from SDR to SDR Lead to AEChoosing a scrappy startup over Salesforce Learning to enjoy the process, and make every part of sales funHow to create pipeline in this climateThe importance of a sales methodology such as MEDDICC / MEDDPICC etc. Welcome to Hot SaaS - the interactive podcast covering the hottest within SaaS

    success guide sales acast delivered benedikt sdr pleo
    31. How to start a side gig that generates revenue

    Play Episode Listen Later Mar 27, 2024 43:57


    Links here! ⤵️ This episode covers:Less budget = More creativity to reach same ROIHow to start a side gig that generates revenueBuilding a community & launching a chrome extensionHow one idea creates a domino effectB2B influencers and how to leverage theseWelcome to Hot SaaS - the interactive podcast covering the hottest within SaaS

    acast revenue delivered mike holmgren generates side gigs getaccept
    30. Increasing revenue per employee

    Play Episode Listen Later Mar 20, 2024 40:52


    Links here! ⤵️ This episode covers:Increasing revenue per employeeWhen & how to slice your data into segments or cohortsHow to successfully set up targets across departmentsCreating alignment between teamsSetting a great foundation to scaleWelcome to Hot SaaS - the interactive podcast covering the hottest within SaaS

    employees acast increasing cliff delivered increasing revenue carabiner cliff simon
    29. Who owns & executes your pricing strategy?

    Play Episode Listen Later Mar 13, 2024 45:01


    Links here! ⤵️ This episode covers:What NOT to do in terms of pricingThat lovely excel sheet with legacy pricing that just lives on

    strategy acast pricing saas delivered owns eriksson pricing strategies
    28. AI chatbots for all departments to free up time for coaching⏳ - Mohsen Askari (AlexisHR)

    Play Episode Listen Later Mar 6, 2024 42:29


    Links here! ⤵️ This episode covers:How to hire, ramp up & coach your Account ExecutivesCreating a co-owned feedback cultureEfficiently using GPTs for all departments How to audit your sales process to own every step, over timeAlign the buyer journey & sales process (Mutual Common Winning Plans)Welcome to Hot SaaS - the interactive podcast covering the hottest within SaaS

    coaching acast delivered chatbots departments uptime freeup gpts mohsen askari
    27. New income stream: Recommend other SaaS products

    Play Episode Listen Later Feb 28, 2024 43:25


    Links here! ⤵️ This episode covers:How to setup affiliate marketing for your company/yourselfWhen you should bet on affiliates within B2BThe perks & learnings of having your own podcastAmbassadors within B2BThe future and upcoming trends of referrals & recommendationsWelcome to Hot SaaS - the interactive podcast covering the hottest within SaaS

    acast delivered recommend income streams hofman joran saas products
    26. Building a high velocity sales machinery

    Play Episode Listen Later Feb 21, 2024 44:07


    Links here! ⤵️ This episode covers:A cocktail of sales methodologies How to create your own path and Director roleA matrix leadership setup with Local Manager & Global DirectorReverse engineer the pipeline stats to mitigate risk for each repA kick-ass sales analogy

    sales acast commission delivered machinery high velocity repa oneflow
    25. Bootstrapped & 3 people at 4,5M ARR = 1,5M ARR/FTE

    Play Episode Listen Later Feb 14, 2024 44:07


    Links here! ⤵️ This episode covers:First simple actions to initiate switch to PLGManage cultural change: Sales -> Product led growthEmpty state or lots of data in the trial account?The 2 teams needed to go all in on PLGWhat your CS Team shouldn't be doingWelcome to Hot SaaS - the interactive podcast covering the hottest within SaaS

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    24. "Winning in each step of the marketing funnel on all channels"⚡️- Frederik Saabye Møller (Sparkforce)

    Play Episode Listen Later Feb 7, 2024 41:09


    Links here! ⤵️ This episode covers:Tailor content to the different channels?Memes in marketingHow to evaluate the steps in the funnelSetting up leading metrics to track progress before actual resultThe power of TikTokWelcome to Hot SaaS - the interactive podcast covering the hottest within SaaS

    winning acast memes delivered channels tailor frederik marketing funnels
    23. "From Sales Machinery to PLG, launching Free & becoming #2 on Product Hunt"♟ - Per Clingweld (Zaplify)

    Play Episode Listen Later Jan 31, 2024 44:31


    Links here! ⤵️ This episode covers:How to switch towards PLG, step by stepThe lessons learned from launching a "Free" offeringLaunching on Producthunt - what worked?Funnel experiments, one by oneThe future of SaaS with new pricing models and interfacesWelcome to Hot SaaS - the interactive podcast covering the hottest within SaaS

    sales acast launching saas delivered funnel machinery product hunt plg onethe
    22. "4 pivots in 5 years, 2 startup accelerators & a shit ton of learnings"

    Play Episode Listen Later Jan 24, 2024 43:50


    Links here! ⤵️ This episode covers:Goal setting and extreme accountabilityThe power of gratitude sessionsCustomer obsession as a growth strategyHumanizing sales - the selfie strategyAdvice for SaaS founders - do's & don'tsWelcome to Hot SaaS - the interactive podcast covering the hottest within SaaS

    startups goal shit acast saas delivered learnings pivots greenwald warmly startup accelerators accountabilitythe
    21. "Are you a top-tier sales coach?"

    Play Episode Listen Later Jan 17, 2024 43:50


    Links here! ⤵️ This episode covers:How to increase ARR/Sales repDifferentiate the Head of Sales and Sales Manager rolesUncovering the cool buzzwords "Proactive Sales Enablement"How to processify your coachingTech stack evaluation & cleanupSales coaching 2024Welcome to Hot SaaS - the interactive podcast covering the hottest within SaaS

    head sales acast delivered top tier sales coach coach theo
    20. Haris Odobasic (Revenue Wizards) - "Lean, efficient & profitable growth, aka RevOps"

    Play Episode Listen Later Jan 10, 2024 41:38


    Links here! ⤵️ This episode covers:When RevOps is crucialKeys to foster team alignment & how to ensure data qualityWhen, why and how to automate stuffConsolidate tools to get a cost-effective tech stackThe future of Revenue OperationsWelcome to Hot SaaS - the interactive podcast covering the hottest within SaaS

    growth acast revenue wizards profitable delivered efficient haris revops
    19. Sami Rejeb (ValueOrbit) - "Solving unreliable forecasting and making sales reps love it, not only C-level" ❤️

    Play Episode Listen Later Jan 3, 2024 45:05


    Links here! ⤵️ This episode covers:From boring C-level forecasting to proactive Sales Rep guidanceEmbed checklists into your sales processThe art of early no-decision detectionWhich metrics to measure if you have issues with forecastingRevOps and how it will affect your efficiencyWelcome to Hot SaaS - the interactive podcast covering the hottest within SaaS

    acast delivered sami forecasting c level sales reps unreliable processthe making sales
    18. Alexandru Stan (Tekpon) - "Give away free stuff and create win-wins"

    Play Episode Listen Later Dec 27, 2023 37:23


    Links here! ⤵️ This episode covers:Creating win-winsHow to leverage community as part of your growthWhat to give away to generate 100% inbound leadsWhen to start a podcastAuthentic networkingWelcome to Hot SaaS - the interactive podcast covering the hottest within SaaS

    acast delivered free stuff alexandru growthwhat
    17. Tobias Binau (Nestsales) - "From sales leader to a digital nomad within sales consultancy in 1,5 years"

    Play Episode Listen Later Dec 20, 2023 40:02


    Links here! ⤵️ This episode covers:Transitioning from sales leadership to entrepreneurshipThe power of scripted closure in sales meetings, blending efficiency with the personal touch for effective deal progressionStart free, test and adjust pricing based on market feedback and perceived valueContent structure, including top, mid, and bottom funnel content for wider engagement and lead conversionOvercoming bottlenecks and challenges faced by sales teams in large corporationsWelcome to Hot SaaS - the interactive podcast covering the hottest within SaaS

    transitioning acast delivered digital nomads consultancy sales leaders
    16. Laura Erdem (Dreamdata) - "100% inbound leads through events & LinkedIn"

    Play Episode Listen Later Dec 13, 2023 44:11


    Links here! ⤵️ This episode covers:How to plan, execute, and evaluate an event - and its ROIStop nagging your team about being active on Linkedin, change approachHow to create content for LinkedIn and stop overanalyzingThe two types of content to build brand, and to get leadsThings to avoid when social sellingWelcome to Hot SaaS - the interactive podcast covering the hottest within SaaS

    events leads acast delivered inbound laura erdem
    15. Fredrik Holmgren (Winningtemp) - "How to be customer-obsessed, build trust & leverage your teams"

    Play Episode Listen Later Dec 6, 2023 40:53


    Links here! ⤵️ This episode covers:How the sales process and recruitment process are similar and how you can maximize both if you're good at oneHow to build up a great culture with trust as your foundationWhat KPIs to track on your own as a CRO and what to follow on team-levelHow to align New Sales & Customer Success through a joint commission modelWhy every organization needs to have that hungry sales focusWelcome to Hot SaaS - the interactive podcast covering the hottest within SaaS

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    14. Timmy Lundin (Sysarb) - "How to get multiple mentors for different purposes through life"

    Play Episode Listen Later Nov 29, 2023 39:51


    Links here! ⤵️ This episode covers:How to create a buzzing outbound sales cultureHow to test ego and empathy when hiring sales repsWhat to do in order to assign mentor(s)When to have different mentors for different purposesHow to get your first (or second or third or forth etc.) mentorWelcome to Hot SaaS - the interactive podcast covering the hottest within SaaS

    acast mentors delivered purposes lundin culturehow
    13. Cristina Guerrero Robles (Contentoo) - "How to maximize all sales channels and distribute the knowledge of them"

    Play Episode Listen Later Nov 22, 2023 41:00


    Links here! ⤵️ This episode covers:Different sales channelsWhen to focus on winbacksHow to distribute knowledge between your teamsWhen to have lunch ;)Welcome to Hot SaaS - the interactive podcast covering the hottest within SaaS

    sales acast maximize delivered channels guerrero robles distribute
    12. Martin Linder (Jobylon) - ”Hire, onboard, ramp up, and retain top talent with a perfect cultural match”

    Play Episode Listen Later Nov 15, 2023 37:58


    Links here! ⤵️ This episode covers:What to check off to find your next 10x employeeHow to test, get to know and case-train your hiresHow do reject candidates based on a bad cultural fitWhen the onboarding is considered done and what KPIs to track during the probation periodSales rep characteristics that can be taught vs. notWelcome to Hot SaaS - the interactive podcast covering the hottest within SaaS

    cultural match hire acast delivered kpis onboard ramp up linder retain top talent
    11. Andreas Parr Bjørnsund (CV Partner) - "How to align your organization when targeting Enterprises"

    Play Episode Listen Later Nov 8, 2023 36:05


    Links here! ⤵️ This episode covers:What to tailor to land & expand Enterprise customersAligning the hiring process with your target audienceHow to scale your sales team based on your ICPWelcome to Hot SaaS - the interactive podcast covering the hottest within SaaS

    partner acast andreas align delivered targeting enterprises parr audiencehow
    10. Teemu Tervo (Sellai) - "Going to market is about 2 things; Value and Trust"

    Play Episode Listen Later Nov 1, 2023 41:27


    Links here! ⤵️ This episode covers:What to think of when entering your first marketHow to setup an exit plan when entering a new marketWhy Trust + Value are your top 2 most important things in a new marketWhen to know if you've failed to enter a new marketWelcome to Hot SaaS - the interactive podcast covering the hottest within SaaS

    trust market acast delivered teemu markethow
    9. Lea Buecker (Cognism) - "Ramp up your sales career through transparency"

    Play Episode Listen Later Oct 25, 2023 35:31


    Links here! ⤵️ This episode covers:Accelerating your sales careerProspecting into the DACH marketHow to be transparent towards managementBest-practice sales advice on how to succeedWhat your history notes should consist ofWelcome to Hot SaaS - the interactive podcast covering the hottest within SaaS

    career sales acast transparency delivered accelerating ramp up cognism
    8. Joakim Lisinski (Netigate) - "An allbound strategy adapted to the buyer persona"

    Play Episode Listen Later Oct 18, 2023 50:26


    Links here! ⤵️ This episode covers:Understanding the digital buyer's journey and the need to add value early.Qualities of successful sales representatives, including mindset, domain knowledge, and product expertise.Balancing work-life and self-responsibility in achieving it.Building a positive company culture.Selecting software solutions for sales and revenue operations.Welcome to Hot SaaS - the interactive podcast covering the hottest within SaaS

    strategy building balancing acast buyers delivered qualities selecting adapted joakim buyer personas allbound
    7. Eitan Rosenfeld (Novacy) - "Getting the first 50+ customers, in 1 year"

    Play Episode Listen Later Oct 11, 2023 47:13


    Links here! ⤵️ This episode covers: Being the first Account Executive at a tech startup, actionable tips on how to do better online meetings, how to implement different sales methodologies with success and the two things to look out for when hiring new sales reps and how to test it.Welcome to Hot SaaS - the interactive podcast covering the hottest within SaaS

    customers acast delivered 1 year account executives rosenfeld eitan
    6. Carl Carell (GetAccept) - "How to get enrolled to the best startup incubator (YC)"

    Play Episode Listen Later Oct 4, 2023 51:23


    Links here! ⤵️ This episode covers: Breaking down the vision to an MVP, finding your co-founders, how to get into a world-class startup incubator (Y combinator), simple & powerful work-life balance tips, and how to achieve efficient growth.Welcome to Hot SaaS - the interactive podcast covering the hottest within SaaS

    startups mvp acast delivered enrolled carell startup incubator getaccept
    5. Omar Aboufandi (Salesfinity) - "How to set the cultural DNA from day 1"

    Play Episode Listen Later Sep 27, 2023 45:47


    Links here! ⤵️ This episode also covers: How to find your co-founder, hiring the human behind the role & thereby creating a top-notch cultural alignment - and what to think about before buying an AI software.Welcome to Hot SaaS - the interactive podcast covering the hottest within SaaS

    ai cultural acast delivered
    4. Thijs Schutyser (Dealfront) - "If your conversion is too high, your prices are too low"

    Play Episode Listen Later Sep 20, 2023 51:54


    How to successfully raise your prices to increase ARR and create an inbound sales machine!Welcome to Hot SaaS - the interactive podcast covering the hottest within SaaS

    acast conversion prices delivered arr thijs
    3. Jenny Clark (Hailey HR) - "A culture of constant improvement"

    Play Episode Listen Later Sep 13, 2023 46:35


    Welcome to Hot SaaS - the interactive podcast covering the hottest within SaaS

    culture acast saas constant delivered jenny clark
    2. Teemu Ilola (Ex. Leadoo & Salescollective) - "A wake-up call to achieve work-life balance"⚖️

    Play Episode Listen Later Sep 6, 2023 45:46


    Welcome to Hot SaaS - the interactive podcast covering the hottest within SaaS

    acast worklife delivered wake up call teemu achieve work life balance
    1. Remi Aagaard Morken (SalesScreen) - "The middle seat test"

    Play Episode Listen Later Aug 29, 2023 44:20


    Welcome to Hot SaaS - the interactive podcast covering the hottest within SaaS

    acast saas delivered middle seat aagaard

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