The Jerry Jones Direct Radio Show

Do I really need to say more?It IS possible to earn more by working smarter.In today's show, I dive in with Dr. Ron Schefdore on some of the traits required to make this work.Don't listen just once, ok?To learn more about today's guest, Dr. Ron Schefdore, visit this link.To learn more about Jerry Jones Direct, just visit my site.Support the show (https://jerryjonesdirect.com)

We all know the drill by now. Dentistry as we knew it pre-March 2020, was shuttered and from about early March, depending on where you live, to NOW... nearly the end of May 2020, the vast majority of dental practices nationwide have either only seen emergency patients or none at all. Now, things are starting to open up and get back to normal.So, I went to one of my Members, Dr. Sean Tarpenning, to see what he did during the shutdown, what he's doing now and what the future looks like.This is a crucial show for you to tune into and catch. There are lessons o' plenty from this Eau Claire, WI dentist. His message offers hope, strategy, and demonstrates GRIT. You'll learn:What Sean and his team did to keep their team involved and ready to come backWhat they did to keep patients in the loopHow they re-opened this weekHow they are sourcing PPEAnd, the real value of leadership and culture in times of adversity and frankly, an unknown future.I can't encourage you enough to listen in, now!For more information about Jerry Jones Direct and what we offer dentists, head on over to our website, jerryjonesdirect.com, to learn more.Support the show (https://jerryjonesdirect.com)

Wondering what COVID means for the value of your practice?Wondering what it will mean if you are an associate?What about... Considerations when communicating with patients?All this and more in this brand-new, straight-to-the-point episode with Timothy Brown and Jerry Jones! Listen in, now!To learn more about Canada's #1 Practice Brokerage, ROI Corp, go to http://www.roicorp.comTo learn more about Jerry Jones Direct, go to: http://www.jerryjonesdirect.comSupport the show (https://jerryjonesdirect.com)

My guest on the show today is Dr. Ginger Bratzel - former practicing dentist with the love of marketing her blood. The first time I met Ginger, I said, "You are a dentist in a marketer's body!" And, it's exactly why today she spends her time helping dentists with marketing strategy. In our time together, we discuss a wide-ranging number of topics to include:Would you rather have a new patient or an existing patient?What's working now to attract AND keep patients?What is and how you can leverage "stories" to grow your practiceCNEs and how they impact your practiceThe long-term view vs. the short-termAnd much moreJoin Ginger and I on this fun, winding, and informative episode to take your practice to higher new patient highs and to KEEP your existing patients plugged in!To learn more about Ginger, you can reach her at http://gingerbratzel.com/Support the show (https://jerryjonesdirect.com)

My guest on today's show is Dr. Bob Kohnle. Bob is the Founder and CEO of Aliat, a PEO (professional employer organization) based right here in Oregon. Aliat is a professional back-office suite with everything you need to manage your HR, Benefits, and Payroll – with affordable, 5-Star healthcare coverage. All in one place. Bob's background in hospital work, business administration, operating his own private practice and battling with insurance companies gives him a unique view and skillset to understand the day-to-day challenges and provide solutions to professional practices. We know that keeping great employees is a challenge in today's low-employment environment. In this podcast episode, Bob and I discuss what keeps great employees with you, for the long term, and, how you can provide services to compete with Big Box or Big Chain Dentistry. Enjoy the show! To learn more about Aliat, and contact Bob, you can reach them at https://myaliat.com/Need help marketing your practice? Attracting more new patient referrals and improving retention? Join Jerry's Profit Insiders here: https://jerryjonesdirect.com/Support the show (https://jerryjonesdirect.com)

My guest on today's show is Doug Fettig, CPA, MBA. Doug is with the startup, HPA, or, Health Professionals Alliance out of Lake Oswego, Oregon. I met Doug over a year ago and he was part of the Pacific NW Dental Tour 2019 - a roadshow where we took continuing education to some of the secondary markets in Oregon and Washington.In this episode, you'll learn how to put your dormant practice equity to work in a public company. It's a cool concept you've got to hear about.You and I both know that equity is typically only paid out when you sell. Well, what if you could take advantage of that equity along the way? Tune in to this episode to find out how and to learn more!Support the show (https://jerryjonesdirect.com)

In this episode, Mr. Luke Kapper, a VP with Bank of America who's done more than a HALF-BILLION in dental loans, presents information dentists need to know about lending in the current economic environment.We cover: The state of the current lending environmentWhy BofA loves dentistsWhat a changing economy means for lending to dentistsIf you're debt averse - learn what roles debt and banking play in growing your practice(s)What bankers REALLY love: CASH _______.When to talk to transition experts if you're thinking of buying, retiring, etc.And, much more!Note, there are some technical glitches on occasion. Our network was experiencing some issues during the recording. Our apologies.Support the show (https://jerryjonesdirect.com)

If you think dentists have it rough when it comes to PPOs “owning” your practice from a financial standpoint…and if you question who you are working for sometimes (PPOs?), then this episode of the Jerry Jones Direct Radio Show is for you!The reality is this: Independent physicians are 95% insurance-driven. He who controls the purse strings owns the process. And, in the PPO-Dentist relationship, that most often is going to be the PPO. Your leverage is minimal and worse, your patients believe the PPOs have their best interest in mind. Unfortunately, they do not. By definition, they are in business to make a profit and so profit becomes their primary motivation. Let's not kid each other. You are not their primary interest. YOUR patient is not their primary interest. They are their primary interest.To grab a different and sobering perspective about shedding the shackles of PPOs, I recently corralled my personal physician, Matt Bain, MD, of Albany, Oregon, to discuss the benefits of an in-office membership program – one that does NOT consider PPOs, HMOs, Medicare or Medicaid. If you've considered or have added an in-office membership type program to your practice (I created one of the first ones over 15 years ago for my own dental office – knowing that uninsured patients would flock to it and they did), or you're curious how it works, are maybe even tepid about it or scared to death what it might do to your practice, this podcast will be a major help in overcoming the internal objections, the process, the pathway, and much more.Matt and I spend over an hour diving in – he reveals his concerns about in-house programs, his decision making process (INVALUBLE) used to integrate the program in a medical practice (which scares the living daylights out of most physicians due to the unknowns and uncertainty), how he determined the cost of the program (HINT: You have to know your cost/procedure in your practice and 99.9% of dentists do NOT know the cost to deliver a given procedure in their practice, and that is something you MUST be armed with before integrating such a program) and much more.This episode will give you a new and far superior way to evaluate the pros and cons for your unique practice to help you determine if this is a model you should consider.From my perspective, it's a no-brainer and for 15 years, we had patients that loved it. Odds are, you will too. If you are interested in learning more about integrating a program like this in our practice, reach out to me – you can contact me through my website: https://jerryjonesdirect.com or, just call my office for fastest service and ask for me: 503-339-6000.Support the show

“Windows [Microsoft] can't evolve without programmers. But bacteria evolve by themselves in minutes. What do bacteria know that we don't?” - Perry MarshallJerry's podcast Guest for the next series of 3 shows is none other than Perry Marshall. Perry wrote THE BOOK on Google Adwords. He wrote THE BOOK on 80/20 marketing. He's written a number of other books, too, including his latest, “Evolution 2.0: Breaking the Deadlock Between Darwin and Design.” Perry most recently appeared at the infamous Royal Society in Great Britain, where he appeared with Oxford Professor Denis Noble to announce the increased purse of $10,000,000. And that dear listener, is what he and Jerry discuss in this series of podcasts. Join in as Perry takes you through a fascinating journey to his most recent project, Evolution 2.0 and learn more about Perry's legit $10,000,000 prize. More information on Perry and the EVO 2.0 project can be found here: https://evo2.org/Support the show (https://jerryjonesdirect.com)

“Windows [Microsoft] can't evolve without programmers. But bacteria evolve by themselves in minutes. What do bacteria know that we don't?” - Perry MarshallJerry's podcast Guest for the next series of 3 shows is none other than Perry Marshall. Perry wrote THE BOOK on Google Adwords. He wrote THE BOOK on 80/20 marketing. He's written a number of other books, too, including his latest, “Evolution 2.0: Breaking the Deadlock Between Darwin and Design.” Perry most recently appeared at the infamous Royal Society in Great Britain, where he appeared with Oxford Professor Denis Noble to announce the increased purse of $10,000,000. And that dear listener, is what he and Jerry discuss in this series of podcasts. Join in as Perry takes you through a fascinating journey to his most recent project, Evolution 2.0 and learn more about Perry's legit $10,000,000 prize. More information on Perry and the EVO 2.0 project can be found here: https://evo2.org/Support the show (https://jerryjonesdirect.com)

“Windows [Microsoft] can't evolve without programmers. But bacteria evolve by themselves in minutes. What do bacteria know that we don't?” - Perry MarshallJerry's podcast Guest for the next series of 3 shows is none other than Perry Marshall. Perry wrote THE BOOK on Google Adwords. He wrote THE BOOK on 80/20 marketing. He's written a number of other books, too, including his latest, “Evolution 2.0: Breaking the Deadlock Between Darwin and Design.” Perry most recently appeared at the infamous Royal Society in Great Britain, where he appeared with Oxford Professor Denis Noble to announce the increased purse of $10,000,000. And that dear listener, is what he and Jerry discuss in this series of podcasts. Join in as Perry takes you through a fascinating journey to his most recent project, Evolution 2.0 and learn more about Perry's legit $10,000,000 prize. More information on Perry and the EVO 2.0 project can be found here: https://evo2.org/Support the show

In this multi-episode podcast, expert video marketer, Ron Sheetz and your host, Jerry Jones launch into a deep dive on one of the least used and most misunderstood, yet most valuable marketing strategies available to dentists and other patient or client-based businesses. Ron shares personal stories of how his business has benefited. And, how yours can, too. This could well be one of the most valuable podcasts you'll ever listen to. For more information on this powerful patient retention and referral strategy, visit Jerry's website: https://jerryjonesdirect.com/patient-newsletter. For more information on Ron Sheetz, email Ron via his website, http://askronsheetz.comSupport the show (https://jerryjonesdirect.com)

In this multi-episode podcast, expert video marketer, Ron Sheetz and your host, Jerry Jones launch into a deep dive on one of the least used and most misunderstood, yet most valuable marketing strategies available to dentists and other patient or client-based businesses. Ron shares personal stories of how his business has benefited. And, how yours can, too. This could well be one of the most valuable podcasts you'll ever listen to. For more information on this powerful patient retention and referral strategy, visit Jerry's website: https://jerryjonesdirect.com/patient-newsletter. For more information on Ron Sheetz, email Ron via his website, http://askronsheetz.comSupport the show (https://jerryjonesdirect.com)

Dr. Roger Levin has a long and storied history in dentistry. He's a 3rd generation dentist and practiced for 10 years, ultimately launching dentistry's top consulting company, the Levin Group. For the last 36 years, Dr. Levin and his team have tracked dental practice data, consulted with practices large and small, worked with DSOs, solo practice owners and others in the dental space.In correspondence to Dr. Levin earlier in 2019, I sent him my latest copy of The State of Dentistry® 2019 and he reached out. Intrigued by my comments in the document, Dr. Levin agreed to be interviewed and be featured as a guest on the show.During the hour+ we spend together, we did a deep dive into areas that most never discover in dentistry – such as leadership (closed vs. open-minded styles), attrition (the silent practice killer I've written about for years – Dr. Levin has a way to cut yours in HALF, by the way and he shares it with you in this series), and so much more.I've heard from a huge number of my Members and subscribers all over the world after they watched the video of this same conversation on YouTube -- you can watch is here: https://youtu.be/KUCwQfVs5TsI hope you enjoy this series of 3 podcasts with Dr. Roger Levin. I guarantee you'll learn something new, remember something you'd long forgotten, or, will see something you thought you knew in a completely different and clearer way. Enjoy. And, remember – ACT upon what you learn. Otherwise, our time together is merely expensive entertainment.And a reminder: Be sure to listen to all 3 episodes to get the full effect!  To learn more about Dr. Roger Levin, you can visit his website: https://levingroup.com Here, you can grab Jerry's free $293 Practice Building Kit just for dentists: https://jerryjonesdirect.comSupport the show (https://jerryjonesdirect.com)

Dr. Roger Levin has a long and storied history in dentistry. He's a 3rd generation dentist and practiced for 10 years, ultimately launching dentistry's top consulting company, the Levin Group. For the last 36 years, Dr. Levin and his team have tracked dental practice data, consulted with practices large and small, worked with DSOs, solo practice owners and others in the dental space.In correspondence to Dr. Levin earlier in 2019, I sent him my latest copy of The State of Dentistry® 2019 and he reached out. Intrigued by my comments in the document, Dr. Levin agreed to be interviewed and be featured as a guest on the show.During the hour+ we spend together, we did a deep dive into areas that most never discover in dentistry – such as leadership (closed vs. open-minded styles), attrition (the silent practice killer I've written about for years – Dr. Levin has a way to cut yours in HALF, by the way and he shares it with you in this series), and so much more.I've heard from a huge number of my Members and subscribers all over the world after they watched the video of this same conversation on YouTube - you can watch is here: https://youtu.be/KUCwQfVs5TsI hope you enjoy this series of 3 podcasts with Dr. Roger Levin. I guarantee you'll learn something new, remember something you'd long forgotten, or, will see something you thought you knew in a completely different and clearer way. Enjoy. And, remember – ACT upon what you learn. Otherwise, our time together is merely expensive entertainment.And a reminder: Be sure to listen to all 3 episodes to get the full effect!  To learn more about Dr. Roger Levin, you can visit his website: https://levingroup.com Here, you can grab Jerry's free $293 Practice Building Kit just for dentists: https://jerryjonesdirect.comSupport the show (https://jerryjonesdirect.com)

Dr. Roger Levin has a long and storied history in dentistry. He's a 3rd generation dentist and practiced for 10 years, ultimately launching dentistry's top consulting company, the Levin Group. For the last 36 years, Dr. Levin and his team have tracked dental practice data, consulted with practices large and small, worked with DSOs, solo practice owners and others in the dental space.In correspondence to Dr. Levin earlier in 2019, I sent him my latest copy of The State of Dentistry® 2019 and he reached out. Intrigued by my comments in the document, Dr. Levin agreed to be interviewed and be featured as a guest on the show.During the hour+ we spend together, we did a deep dive into areas that most never discover in dentistry – such as leadership (closed vs. open-minded styles), attrition (the silent practice killer I've written about for years – Dr. Levin has a way to cut yours in HALF, by the way and he shares it with you in this series), and so much more.I've heard from a huge number of my Members and subscribers all over the world after they watched the video of this same conversation on YouTube -- you can watch is here: https://youtu.be/KUCwQfVs5TsI hope you enjoy this series of 3 podcasts with Dr. Roger Levin. I guarantee you'll learn something new, remember something you'd long forgotten, or, will see something you thought you knew in a completely different and clearer way. Enjoy. And, remember – ACT upon what you learn. Otherwise, our time together is merely expensive entertainment.And a reminder: Be sure to listen to all 3 episodes to get the full effect!  To learn more about Dr. Roger Levin, you can visit his website: https://levingroup.com Here, you can grab Jerry's free $293 Practice Building Kit just for dentists: https://jerryjonesdirect.comSupport the show (https://jerryjonesdirect.com)

You're gonna love the next 3 episodes of the JJD Radio Show & Podcast with me and my special guest, Dr. Gene Sambataro. Gene's a veteran, wet-gloved practicing dentist I met online – he's a guest today because of his focus on dentistry that's prevention-focused vs. hey, let's pull that bad boy and throw in an implant! Over the next 3 shows, you'll hear how Dr. Gene and I discuss: Is prevention really profitable? How do you get prevention to pay if it IS profitable?What an advanced, prevention-based practice does for marketing How to get your team on board for YOUR kind of dentistry What challenges this type of practice building encounters and how to overcome them Why most dentists shy away from a truly prevention-based practice The role of nutrition in dentistry, and Much, much more!Be sure to listen to all 3 episodes to get the full effect! To learn more about Dr. Sambataro, you can visit his website: https://drgenesambataro.comHere, you can grab Jerry's free $293 Practice Building Kit just for dentists: https://jerryjonesdirect.comSupport the show (https://jerryjonesdirect.com)

You're gonna love the next 3 episodes of the JJD Radio Show & Podcast with me and my special guest, Dr. Gene Sambataro. Gene's a veteran, wet-gloved practicing dentist I met online – he's a guest today because of his focus on dentistry that's prevention-focused vs. hey, let's pull that bad boy and throw in an implant! Over the next 3 shows, you'll hear how Dr. Gene and I discuss: Is prevention really profitable? How do you get prevention to pay if it IS profitable?What an advanced, prevention-based practice does for marketing How to get your team on board for YOUR kind of dentistry What challenges this type of practice building encounters and how to overcome them Why most dentists shy away from a truly prevention-based practice The role of nutrition in dentistry, and Much, much more!Be sure to listen to all 3 episodes to get the full effect! To learn more about Dr. Sambataro, you can visit his website: https://drgenesambataro.comHere, you can grab Jerry's free $293 Practice Building Kit just for dentists: https://jerryjonesdirect.comSupport the show (https://jerryjonesdirect.com)

You're gonna love the next 3 episodes of the JJD Radio Show & Podcast with me and my special guest, Dr. Gene Sambataro. Gene's a veteran, wet-gloved practicing dentist I met online – he's a guest today because of his focus on dentistry that's prevention-focused vs. hey, let's pull that bad boy and throw in an implant! Over the next 3 shows, you'll hear how Dr. Gene and I discuss: Is prevention really profitable? How do you get prevention to pay if it IS profitable?What an advanced, prevention-based practice does for marketing How to get your team on board for YOUR kind of dentistry What challenges this type of practice building encounters and how to overcome them Why most dentists shy away from a truly prevention-based practice The role of nutrition in dentistry, and Much, much more!Be sure to listen to all 3 episodes to get the full effect! To learn more about Dr. Sambataro, you can visit his website: https://drgenesambataro.comHere, you can grab Jerry's free $293 Practice Building Kit just for dentists: https://jerryjonesdirect.comSupport the show (https://jerryjonesdirect.com)

In 2013, at just 36 years of age, Washington state dentist, Dr. Jeromy Dison, sold his dental practice empire and and a couple years later, "retired." After traveling to 35 countries over about a year's time and living a dream life, he moved his family to Bend, Oregon.Now, 4 years later, he's back in the game to help other dentists realize their dreams in practice - to include doing what he did: building a DSO-type organization to sell.In this 3-part series, join me and Dr. Dixson as we cover:- The key elements of building a Dental Service (or Support) Organization (DSO)- Want to sell to a DSO? Here's what investors are looking for...- What solo dentists can learn by observing the guiding principles DSOs use to run their practices- And, bluntly, what the "worst" business model is in dentistry, today!This is just scratching the surface - we covered far more, to include a few invaluable side-bars that are fun, interesting and informative.Be sure to listen to all 3 episodes to get the full effect!To learn more about Dr. Dixon's, "The DSO Project," you can visit: https://www.dsoproject.comQuestions, comments? Reach out. You can contact Jerry at: http://jerryjonesdirect.com.Support the show (https://jerryjonesdirect.com)

In 2013, at just 36 years of age, Washington state dentist, Dr. Jeromy Dison, sold his dental practice empire and and a couple years later, "retired." After traveling to 35 countries over about a year's time and living a dream life, he moved his family to Bend, Oregon.Now, 4 years later, he's back in the game to help other dentists realize their dreams in practice - to include doing what he did: building a DSO-type organization to sell.In this 3-part series, join me and Dr. Dixson as we cover:- The key elements of building a Dental Service (or Support) Organization (DSO)- Want to sell to a DSO? Here's what investors are looking for...- What solo dentists can learn by observing the guiding principles DSOs use to run their practices- And, bluntly, what the "worst" business model is in dentistry, today!This is just scratching the surface - we covered far more, to include a few invaluable side-bars that are both interesting and informative.Be sure to listen to all 3 episodes to get the full effect!To learn more about Dr. Dixon's, "The DSO Project," you can visit: https://www.dsoproject.comQuestions, comments? Reach out. You can contact Jerry at: http://jerryjonesdirect.com.Support the show (https://jerryjonesdirect.com)

In 2013, at just 36 years of age, Washington state dentist, Dr. Jeromy Dison, sold his dental practice empire and and a couple years later, "retired." After traveling to 35 countries over about a year's time and living a dream life, he moved his family to Bend, Oregon.Now, 4 years later, he's back in the game to help other dentists realize their dreams in practice - to include doing what he did: building a DSO-type organization to sell.In this 3-part series, join me and Dr. Dixson as we cover:- The key elements of building a Dental Service (or Support) Organization (DSO)- Want to sell to a DSO? Here's what investors are looking for...- What solo dentists can learn by observing the guiding principles DSOs use to run their practices- And, bluntly, what the "worst" business model is in dentistry, today!This is just scratching the surface - we covered far more, to include a few invaluable side-bars that are both fun and informative.Be sure to listen to all 3 episodes to get the full effect!To learn more about Dr. Dixon's, "The DSO Project," you can visit: https://www.dsoproject.comQuestions, comments? Reach out. You can contact Jerry at: http://jerryjonesdirect.com.Support the show (https://jerryjonesdirect.com)

As usual, I won't sugarcoat what this episode is about - How to make more money in a  prevention-based practice. It's my contention far too many dentists have abdicated prevention for the sake of procedures that are sexier and supposedly more profitable in a practice. Today's podcast is yet another chink in that armor, as my Guest, Dr. Tom Larkin, exposes, quite simply, how a 25 cent test can move patients from occasionally participating in your continuing care program to practically DEMANDING they get regular check-ups and hygiene visits. Tom's at the cutting edge of ensuring your hygiene department is profitable. To learn more about Tom, visit TomLarkin.com. Are you a Dentist and new to Jerry Jones Direct and JJD podcasts? Grab my $293 Free Gift here: https://jerryjonesdirect.com. Support the show (https://jerryjonesdirect.com)

Hey it's Jerry Jones here... You know I was just as just having lunch with my daughter Madison she's a real estate broker here in Salem and a very successful and even though she's a very very new she's a rookie and in my opinion she's actually chicken but anyway we're having lunch together and I was telling her about the challenge I've had this morning with a couple of doctor offices I was following up with both of which plan to be you know this this idea of a high touch office you know fee-for-service we're all about a great experience and all that happy horseshit there's a problem nobody answered the phone today not one person answer the phone at the two offices I called in again these are supposedly you know cut cutting and state of the art high touch fee-for-service practices that clearly they are all about the patient experience yet nobody answers the damn telephone that is the kind of incongruency that keeps solo practice Dentists from thriving is making those decisions like that example ... I called a practice today to get in touch with this doctor because he had actually reached out to me and so I called back to get in touch earlier this week earlier this week is phones did even work there was dead silence when I dial the phone numbers and I had to get her phone numbers both of them dead silence so this is a spot this is a practice that holds itself out as a high touchy experience right do you see the and yet nobody answer the following Wednesday when I called and then today I get a phone tree the phones are working apparently but when I call I get press one if you're new patient press two if you're a current patient press three for filling her it's whatever that means I'm asking people like me that are calling to actually help the doctor Who has reached out to me to begin with so it's in congruent with the experience that you claim to be delivering if you drop the ball and treating patients like second-class citizens or third classes since by not being real and reachable so I guess it is big lesson is in this very short podcast simply is this if you're going to hold yourself out as a high touch first class experience amazing dental practice where are you the patient are just going to be wild and be so happy and pleased with your expressive you're gonna said every friend and family member you have that you're going to flip off and give the bird to PPOs and even if your insurance does change your still gonna come back because were so amazing if that's your practice take a look at every single message you're sending weather whether it's a subtle message or an overt message and make damn sure that it's congruent with what you're saying you're all about because that's one thing like that they can absolutely do you rail a potential patient relationship that's worth potentially five 10 15 $20,000 I mean if you're one of these high-end cars my practices that is delivering a phenomenal experience and you lose patient a referral no less I'll because you didn't answer the phone on a Friday or your phones were busted or you have some goofy phone tree and you can get to a real live person who treats you like you know like you are the bread-and-butter of their business like you're important than you really need to reassess your walk to the front door of your dental practice you have no clue actually none at all what in the world your patient experience is like rigs and every single touch point of your pace experience and make sure really represents what you think it should and does represent another words go back and examine have a fantastic day catch you later I love you Jerry Jones Direct I guess I'll wait one more thing before... I forget if you are not a Jerry Jones Direct Profit Insider subscriber  I encourage you to go now to JerryJonesDirect.com and sign up right away I'm Support the show (https://jerryjonesdirect.com)

Today's episode is short, like the last one - about 3 minutes, and is related to the last one! Join me as we go behind the scenes with solo practice dentist, Dr. Ken Murphy of Atlanta, GA, to discuss what we did to manipulate his marketing to stimulate his incredible recent growth in his practice using Jerry Jones Direct's proprietary direct response methods. His success is incredible!Support the show (https://jerryjonesdirect.com)

Today's episode is short - about 5 minutes. Yet, super powerful. Join me as we go behind the scenes with solo dentist, Dr. Ken Murphy of Atlanta, GA, to discuss his phenomenal  recent growth he attributes to marketing his practice using Jerry Jones Direct's proprietary direct response methods. Ken's practice is NOT one running on roller skates, nor is Ken open 7 days a week. He has maintained his hours, his sanity and his chosen lifestyle in spite of incredible competition in the BIG CITY of Hotlanta. And perhaps most important, Ken knows precisely what he wants and he knew to get it, he'd need a hand. And in doing so, he got out of his own way and let it take shape with a team he trusted.You can learn more about Ken here, at his website: https://www.drkenmurphy.com/, which incidentally, is a by-product of JJD's Digital Division (info @ https://jerryjonesdirect.com/digital). His plan, developed and executed by the team here at JJD, leverages targeted, proven direct mail to attract new patients, another plan for direct mail to retain existing patients (see https://jerryjonesdirect.com/patient-mail for a free sample), leveraging newspapers and more -- has all lead to an incredible success for Ken - freedom, and more money! What's more, Ken's team has recently just experience 100% CONVERSION RATE of callers to new patients! Support the show (https://jerryjonesdirect.com)

Join Jerry with wet-gloved dentist, Dr. Lon Peckham from Liberty Dental Co-Op as they discuss a variety of topics to include:How to leverage the oral-systemic connection in marketingHow best to communicate the value of oral health care to your patientsWhat you should be sending them instead of electronic communicationsThe tremendous value in a co-op - Liberty Dental's includes Dawson Academy CE!Why it's important to know your audienceHow to structure a real pay-it-forward dental giving program in your practice (beyond mere fillings and extractions)What it really takes to start a non-profit dental clinicAnd much more!This is an action-packed over 30-minute podcast you'll want to listen to at least three times!For more information about Dr. Lon Peckham, or his non-profit Liberty Dental Co-Op, just visit http://drlonpeckham.com or http://libertydentalcoop.comSupport the show (https://jerryjonesdirect.com)

Join Jerry Jones in this brief, informative and powerful interview about the benefits of ceramic implants.Will titanium implants be a thing of the past?Learn more about Jerry's Guest, Michael Foley, here: https://emerginnova.com/Love this episode? Let us know!Support the show (https://jerryjonesdirect.com)

This month I interview Jerry Jones Direct's very own in-office and remote practice management consultant, Ms. Lisa Mellick.  Lisa has over 20 years of dental management and consulting experience, including years as an active office manager, surviving two different practice owners.  Take a listen to this “57-minute Crash Course in Practice Management!” Just a few of the topics we discuss are: When to Walk Away – Literally!What an Optimal “Best Day” Looks LikeDealing with CHANGECommunication ChallengesMBWA – A super-effective management techniqueThe Trust FactorWhat Exactly is “Culture?”Major Practice ChallengesLeadership in ActionAnd, much, much more. . .Support the show (https://jerryjonesdirect.com)

Jerry Jones welcomes Dr. David Phelps to the podcast! David's a long-time friend of JJD and Jerry, personally, and operates Freedom Founders out of Dallas, TX, the "Plan B" company for dentists who're reaching the end of their careers. Join David and Jerry as they discuss some of the crazy changes taking place in dentistry and HOW to integrate them into YOUR plan, now! Support the show (https://jerryjonesdirect.com)

DSOs – Dental Support Organizations. Some love ‘em. Some hate ‘em. Some just don't know what they think. No matter what your thoughts, without DSOs in dentistry, where would all the dental grads go to get real world jobs? Over 6,000 dental grads this year alone. 51% of them women. Simple, rather obvious questions for you Where are they supposed to work? How are they supposed to open a practice with a half-million in debt? From experience, I can tell you, most solo practices are NOT set up to absorb a single new dentist.  Why? Too many struggle to support the dentist that owns them now! (If that's you at the moment – you're not alone and there is a way to solve your challenge – don't despair. Reach out for help!) In a recorded conversation with my friend Steve Parker, the owner of The Profitable Dentist, we discussed this and a few other topics in The State of Dentistry® 2019, at length. Both Steve and I are pro solo practice/independent dentist.  But, I'm also not an anti-DSO kind of guy, either. I believe there are market forces at work that are far stronger than anything you or I can sway. So, you have a choice: Embrace the changes (Look, most of the changes in dentistry are incredibly positive!) or fight tooth and nail to maintain your status quo. (I'm not a fan of lack of progress or “regressiveness” in most areas, but I AM cautionary of ALL progress – doesn't mean it's good, right?) Catch my podcast with Steve, here. You won't want to miss it. Talk soon,  Jerry Support the show (https://jerryjonesdirect.com)

This month's audio interview is with my friend Ron Sheetz about, “How to Differentiate Your Practice.”   Ron and I have a long history. We spend the hour talking about the power of testimonials and story telling to communicate about and differentiate your practice.  Just a few of the topics we discuss are:  A Solo Doc's First and Most Important Job  Differentiate or Die (Jack Trout & Al Ries)  How Dentistry Equates Transformation  The Transfer of Trust Triangle  How to Establish a Preponderance of Proof  Why Stories are so Powerful  The Top 4 Mistakes Dentists Make With Patient Testimonials   How Just One Aspect of Your Story Can Connect You With Prospective Patients   How a 2-Chair GP Changed Her Philosophy Toward Marketing & Story-Telling and Changed Her Practice (This year she'll sell her practice and start enjoying her comfortable post-dentistry plan)   How Every Practice Can Employ 'Disney-Style' Marketing To Prepare New Patients and Increase Case Acceptance (Plus Virtually Eliminate No-Shows)   And, much, muchmore. . .  Support the show (https://jerryjonesdirect.com)

This month, I interview a long-time JJD friend, Matt Gillogly. Matt is an entrepreneur who has found a way to help men with ED. As you might imagine, selling a solution to ED can be problematic. Yet, no matter how uncomfortable it may be, it is a very real issue to many. Take notes as we discuss: “Selling Cures in Erectile Dysfunction & Dentistry!” In business our business is to sell our product. Take a listen to Matt as he shares how he and his team work with men to sell them a product they desperately want but don't want to talk about. Just a few of the topics we discuss are: Attracting Patients that Pay, Stay and ReferBeing Really Clear about Who is Your Who (Demographic)Thinking Higher End Items that Insurance Won't TouchFinding Patient BiasesThe High-End Hurdle MentalityBeing an Influencer/AuthoritySelling by Asking QuestionsAnd, much, much more. . .Support the show (https://jerryjonesdirect.com)

This month's interview features long-time entrepreneur and friend to Jerry Jones Direct (and me, personally), Mr. James Erickson. In this month's audio, we examine “Retro/Old School Entrepreneurship!” James is the CEO and Founder of Stridebox, a monthly “box” company for runners, based in Bend, Oregon. James is also a Veteran (Marines!); I'm very proud to know him and thank him for his service. Just a few of the topics we discuss are: From stuffing envelopes to founding one of the best subscription box businessesMarketing to grab attentionTwitter and social media – time to leverage them!Testing before beginningSubscriber base equates patient base!Ideas to Surprise and Delight as a business ownerSocial media is a marathon not a sprintThe importance of brand recognitionBuilding relationships with customersAnd, much, much more. . .Support the show (https://jerryjonesdirect.com)

This month's interview features the financial expertise of one of the top retirement professionals out there, Mr. Rodger Alan Friedman. Rodger shares with us, “Crucial Retirement Steps for Dentists to Take, Now!”  Rodger is a premier financial planner; what we cover could well change your life.  Retirement has become more complex than ever; just as you have a team for your practice, a knowledgeable financial team is key to the complexities of retirement success!            Just a few of the topics we discuss are: ·       Successful investors always have a _________ ·       THIS = the key component of the markets ·       Is volatility is the new normal? ·       Discounts are good for adding to 401ks ·       Good, Bad and Ugly debt ·       The Many Dimensions of Retirement Planning ·       Importance of Credentialed Expertise ·       Know what you're invested in! ·       Successful Investor Habits ·       And, much, much more. . .   Support the show (https://jerryjonesdirect.com)

This month's interview features Silver Level ClearPath Society® Member, Dr. Paul Cardon. We took a different approach this month as I ask Dr. Cardon a couple of question from you, our valued subscribers.  We cover about “From 22 Years of Military Service to Success in Private Practice.” Paul moved to Jefferson City, Missouri after he retired from the Air Force to open a practice. As a 22-year Air Force Veteran (Thank you, Paul and to our other veterans for your service!), civilian dentistry was a little outside his wheelhouse compared to the world's largest group practice, the military. Paul has experienced a lot during his pursuit on the business side of Dentistry; take a listen and some notes as Dr. Cardon shares his journey from struggling solo practitioner to success! Just a few of the topics we discuss are: The biggest, toughest business lessons earned  Reinventing the Business Model The Role Age Plays in Business Time Changes but Rarely Does This Burdensome ‘D' word Building a Moat or Fence Around Your Patients! The Importance of Competition Distinguishing Service One of my favorites: Saying Less to Close More And, much, much more. . . Support the show (https://jerryjonesdirect.com)

This month's interview features Dr. Anissa Holmes. She is from the states but practices in Jamaica. On this month's CD, Anissa gives me (and you!) a crash course on how we can best utilize social media. This month we talk about “Mastering Social Media for Dentists!” Mastering social media isn't so much learning the best ways to get “liked.” Rather, social media is about getting others “following” and engaging with your story. Dr. Holmes shares her story; pay close attention to how she uses it in promoting her practice.   Just a few of the topics we discuss are: Following/Telling Your StoryNecessity Being the Mother of InventionPrivate Label Practice: Story vs. No StoryTranslating to and from social media to print mediaAttracting the Right people = Having the Right people searching for youImportant Mentors to CultivateAll-Out Massive ActionThe Internal KeyMarket the Experience Not DentistryAnd, much, much more. . .Support the show (https://jerryjonesdirect.com)

This month's interview features Mr. Craig Cody, CPA. He was and is part of a long line of New York's finest. After he retired from the police force of New York, he became a CPA. This month we talk about “Policing Taxes for Dentists!” Though he doesn't work for only dentists (you'll learn why that's a good thing), Craig does focus on saving folks tens of thousands of dollars in taxes. As the ol' adage goes, take a listen to me and Cody as we discuss not putting all of our eggs in one basket and other tax tricks every dentist needs to know. Just a few of the topics we discuss are: Open CommunicationHaving a PlanCommon Tax BlundersExplaining DepreciationPicking the Correct Business Entity! Real Estate: To Own or Not to Own in Your NameThe Good, the Bad and the Ugly of DebtRetirement SavingsAnd, much, much more. . . I'm excited to have you along for the journey...And, thanks for being a loyal subscriber! As always, let me know what you think! Support the show (https://jerryjonesdirect.com)

In this interview, Howard runs the gamut (no surprise, right?) – and, it's a good idea to listen to this interview a couple of times – we cover a lot and quickly. Just a few of the topics we discuss are: Why Corporate Dentistry is “Working” (and what you can learn from them)Cornerstone of success in any business: CS (hint: Customer S_____) Changing the Dental ParadigmWhere the Business of Dentistry is HeadedMetrics (The Importance of Knowing Your Numbers)!Call ConversionPatient ManagementNet Worth = NetworkAsking for ReferralsAnd, much, much more. . .Support the show (https://jerryjonesdirect.com)

In this interview, Howard runs the gamut (no surprise, right?) – and, it's a good idea to listen to this interview a couple of times – we cover a lot and quickly. Just a few of the topics we discuss are: Why Corporate Dentistry is “Working” (and what you can learn from them)Cornerstone of success in any business: CS (hint: Customer S_____) Changing the Dental ParadigmWhere the Business of Dentistry is HeadedMetrics (The Importance of Knowing Your Numbers)!Call ConversionPatient ManagementNet Worth = NetworkAsking for ReferralsAnd, much, much more. . .Support the show (https://jerryjonesdirect.com)

Psychology is a fact of life; if we breathe our heads are exercising. If you have heard any entrepreneur or top salesman, their state of mind plays a most important role in their success. Dentistry is always changing and, the roadmap to success is constantly changing but, there are a few “landmarks” that remain consistent. Take notes as Brian walks us through the mental aspects of success in dentistry. Just a few of the topics we discuss are: Focus on the individualThinking brain vs. a feeling brainUsing your positive stateCase presentationPsychoneurobiologyWorking with memoriesOptimizing influence for mutual prosperityPattern interruptsAvoidance patternAnd, much, much more. . .Support the show (https://jerryjonesdirect.com)

Kim and I had a ball recording the latest audio interview on the Business of Dentistry, what we call Dentistry Confidential®, here at Jerry Jones Direct.  In fact, for a full hour, we focused mostly on one specific area in your practice where you can CRUSH your overhead! If you're frustrated with your overhead and would like to see it drop, there are three simple steps to take (no, I didn't say it'd be EASY!): Here are three of them: 1.   Lower expenses (a review of every expense you have is in order) 2. Increase production and collections (this is by far the most effective and fastest to take hold and make an impact aside from slicing your payroll) 3. Get hooked up with guys like Kim and myself who study and know business, listen, take notes and make changes. Support the show (https://jerryjonesdirect.com)

This month's interview features Mr. Bruce Feller and is about, "The Hidden Dangers of Accepting Credit Cards They Don't Want You to Know!”  Bruce is with Heartland Payment Solutions. In this month's audio, he shares critical information you'll want to know as credit card processing is a complex business riddled with freaks, geeks and charlatans looking to jack your profits. Bruce gives us 4.1 Million reasons why this information is so important! The security aspect alone of this topic should warrant your attention like it did mine. Just a few of the topics we discuss are: Being PCI CompliantCredit Card Processing Hang-upsMerchant Bill of RightsOverhead CreepKnowing Card Interchange RatesCredit Cards Vs. Debit CardsWhen Credit Card Processing SurgesOld Fashioned Customer ServiceEMC – Or, the “Chip”Transparency is KeyAnd, much, much more. . .Support the show (https://jerryjonesdirect.com)

This month's interview features Mr. Garrett Gunderson and is about,"Building Your Own Wealth Factory!” Wealth is a multi-faceted term – there are many aspects of it, Garrett's Wealth Factory helps folks determine their own personal meaning of wealth and a roadmap to achieve it. As a business owner this will be one of the most important discussions to listen to; many of the topics discussed are bottom line business fundamentals that any Practice owner should know. Be sure to listen to this interview more than once and take notes – this is the second time I've spent time with Garrett and I'm still learning. Just a few of the topics we discuss are: Increasing Cash FlowDefining Net WorthMaking Lazy Assets More Productive93% of Dentists Over Pay on TaxesCreating “Drag” on Your MoneyImportance of Timing and HomeworkYour Greatest AssetWhy Improve Your Credit ScoreBiggest Wealth KillersStaying Away From Failure Based ThinkingScaling Your CalendarAnd, much, much more. . .Support the show (https://jerryjonesdirect.com)

This month's interview with Mr. Dino Watt, is about,"The Interdependence of Personal and Professional Relationships." Join us as we take a less trodden (but sooo necessary) journey; using our relationships as guideposts to a successful business. We all use Systems of some kind or another to get to a desired, consistent result, and Dino gives us a few more ideas on using Systems for far more than just business. Be sure to take notes as Dino talks about mastering relationships in order to bridge the gap between personal and professional success. Just a few of the topics we discuss are: Being an Alpha LeaderHaving Ownershipntegrity IncongruityValidating Managing ProcessesYour Vision is Your AnchorYour Core Values is how to get thereRelationships are a reflection of your businessRun your schedule, don't let it run youMagnetizing Vs. Rejecting folks to youAnd, much, much more. . .Support the show (https://jerryjonesdirect.com)

This month's interview features Dr. Charles Blair, "The Dental Insurance Expert: Key Strategies Every Dentist Must Know!” For better than 3 decades Charles has been making dental insurance more easily understood by dentists all over the country.   Dental insurance has changed significantly over the years. So too has insurance coding. Be sure to take notes, there is a lot of information in this interview, as Charles talks about the ever-important changes to dealing with Insurance in the dental profession.   Just a few of the topics we discuss are:   Looking closely at the coding of dental claimsMedical cross coding vs. Dental codingSelf-Funded PlansFee CapsThree major changes in the dental professionThe Importance of Processing Policy ManualsAdministrative Hassles of PPOsKey Performance Indicators of PPOsWhy we have Pulp Cap codesDifference between Deny and DisallowDual InsuranceAnd, much, much more. . .Support the show

It's a hard truth: The IRS, traditional financial institutions, and financial advisors often prey on dentists, doctors, and professional practice owners. If you could only hear the conversations behind closed doors, your blood would boil and you'd no doubt kick every one of them square in the arse, right outta your life... In this episode, you will learn how Dr. Phelps was forced to leave a profitable dental practice at the height of his career to help his daughter fight a life-threatening battle with cancer… and how that decision ultimately forced David to build a Plan B... a way to build wealth without being chained to the dental chair. David is a straight-shooter. He doesn't hold back. He's 100% anti-traditionalist on life, practice and wealth-building - he definitely does not follow the majority. I've personally seen what David has done to free up the lives of a number of our colleagues. Building a Plan B Wealth Strategy - Podcast with Dr. David Phelps ? Real-life case studies of dentists who 1-2 years ago thought they would *die at the chair* who are now completely free, financially and in the lives they lead… ? How to make up for lost time if you're in your 40s, 50s or 60s and already looking toward transitioning out of your practice… ? How to go from linear growth in your work-based income inside your practice to exponential growth investing in capital assets... Discover how David invests today for cash flow, maximum safety with minimal time involvement. These are the secrets to building wealth outside of the professional practice...what David calls his "Plan B." For more information about David and his organization, contact http://freedomfounders.com to learn more! Support the show (https://jerryjonesdirect.com)

This week's interview with Dr. Kevin Coughlin is titled “Advanced Business Strategies For Dentists.” Dr. Coughlin is not a Jack-of-all-trades in dentistry; he's a King of all things Dentistry. He comes to us from Massachusetts. Kevin has 14 dental practices with more than 100,000 patients. I'm honored to have such an accomplished individual a part of Dentistry Confidential®. Just a few of the topics we discuss are: Everybody has problems, what you do with them is keyWhat is an “optimum organizational structure?”When is enough training enough?Why it's important to know your case acceptance ratioPay attention to who's leaving and here's why!Behind the scenes of Chain Dentistry – Friend or Foe?Have an Exit Strategy for SuccessWhat is your Business really worth?Understand your EBITDA numberHow to Expand your hours through flex timeRecruiting new dentistsAnd, much, much more. . . As always, I'm excited to have you along for the journey! Support the show (https://jerryjonesdirect.com)

This week's interview is titled “Accounts Receivables Kung Fu.”  Which, is quite fitting since our interviewee is Andy Cleveland. Andy is known as the A/R Ninja; he is literally an expert.* Every business owner should know the strategies discussed and shared in this audio, especially dental business owners! Just a few of the topics we discuss are: •Are you average? Average A/R numbers • Why and How 90 Days can be a Healthy A/R •Can you add collection fees? Should you? •Various Collection Strategies •Startling Statistics •Benefits of a Firm Financial Policy •Statute of Limitations–Knowing it may not be enough •Statements as a part of business •Consistency is Key •Making it easy for Clients to pay •The Pros and Cons of Outsourcing •And, much, much more. . . I'm excited to have you along for the journey...And, thanks for being a loyal listener! *Neither Andy nor myself are attorneys or CPAs. Please consult with yours for specific advice on your unique situation and your local and state laws. Support the show (https://jerryjonesdirect.com)

This week's episode features Jerry's friend, Ron Sheetz; they discuss "How to Differentiate Your Practice." Ron and Jerry have a long history.  They spend the hour talking about the power of testimonials and story telling to communicate about and differentiate your practice.  Just a few of the topics we discuss are:  A Solo Doc's First and Most Important JobDifferentiate or Die (Jack Trout & Al Ries)How Dentistry Equates to Transformation The Transfer of Trust TriangleHow to Establish a Preponderance of ProofWhy Stories are so PowerfulThe Top 4 Mistakes Dentists Make with Patient Testimonials How Just One Aspect of Your Story Can Connect You with Prospective PatientsHow a 2-Chair GP Changed Her Philosophy Toward Marketing & Story-Telling and Changed Her Practice  (She's now sold her practice and is enjoying her comfortable post-dentistry plan)How Every Practice Can Employ 'Disney-Style' Marketing to Prepare New Patients and Increase Case Acceptance (Plus Virtually Eliminate No-Shows)And as always, much, much more..Support the show (https://jerryjonesdirect.com)

In this episode Jerry interviews CPA Jonathan VanHorn about: "Understanding the Numbers of Your Practice."  Jerry met Jonathan through one of his previous Dentistry Confidential interviewees and owner of Ideal Practices, Jayme Amos.  As always, this month's interview is designed to make you more comfortable with your Dental Business.  Jonathan knows as I do that Dentists get hundreds of hours of education on clinical matters but virtually no business training.  Jonathans a smart chap with keen business acument you'll certainly profit from.  We cannot emphasize enough, how taking notes and listening to our discussion more than once, will return twice as much (literally) or more.  Just a few of the topics we discuss are:  Understanding OverheadTop Line Revenue vs the NumbersMaking Bank/Being BrokeSTOP Pinching PenniesPractice Number BenchmarksAdvertising as an Investment (WOW!  What a concept!)Getting Paid by the IRS to Grow Your BusinessAssociate PercentagesRemember Estate Planning! Costly Errors Dentists MakeAnd much, much more...Support the show (https://jerryjonesdirect.com)