Podcasts about dental marketing

Before you spend another dollar on marketing, tune in. Nail phone conversion, stop broken appointments, and lift team performance starting now. In this episode of The Raving Patients Podcast, Dr. Len Tau sits down with Alex Nottingham, founder and CEO of All-Star Dental Academy, to uncover the three silent profit killers that quietly erode practice revenue and team morale. A former top business coach for Tony Robbins and an attorney turned dental business strategist, Alex shares how he transformed his father's struggling dental practice into a multi-million-dollar success — and how thousands of other dentists can do the same by mastering business fundamentals. From poor phone conversion rates to declining team performance, this episode dives into the overlooked operational leaks that can cost practices hundreds of thousands of dollars every year — and how to fix them through better training, communication, and leadership.   What You'll Learn From This Episode The three silent profit killers hurting dental practices — and how to eliminate them Why phone call conversion is the #1 factor in predictable profitability How broken appointments quietly drain productivity and morale The difference between “training” and true team performance optimization How to build a culture of accountability, respect, and long-term patient loyalty Why investing in coaching and systems isn't an expense — it's a multiplier — Key Takeaways 00:42 Intro & sponsor shout-outs 02:05 Meet Alex Nottingham, All-Star Dental Academy 03:00 Turning a struggling practice into a multimillion-dollar success 08:11 The three silent profit killers 07:30 #1 New patient conversion — why phone skills matter 20:57  #2 Broken appointments — stopping the hidden drain 29:10 #3 Declining team performance — training and leadership fixes 34:30 How small improvements add major profit 35:30 Lightning-round Q&A 40:38 Connect with Alex + Final thoughts   — Connect with Alex Visit: allstardentalacademy.com Download his free webinar & eBook on eliminating profit killers. Follow All-Star Dental Academy on YouTube, Spotify, and Apple Podcasts.   — Learn proven dental marketing strategies and online reputation management techniques at: https://www.drlentau.com This podcast is sponsored by Dental Intelligence. Learn more at: https://www.dentalintel.com/ This podcast is sponsored by CallRail, call tracking & lead conversion software for dentists. Find out more at: https://www.callrail.com/ Raving Patients Podcast is your go-to place for the latest and best dental marketing strategies that will help you skyrocket your practice. Follow us for more!

In this episode, Dr. Lincoln Harris, founder of RipeGlobal, shares how his team is revolutionizing dental education by delivering hands-on, cloud-based training directly into dental offices. No more travel, no more downtime—just real skill-building with real results. We also dive deep into the mindset shifts dentists need to make to truly grow. From self-confidence to leadership, Dr. Harris explains why believing in your own value is the first step toward independence and profitability. Book your free marketing strategy meeting with Ekwa at your convenience. Plus, at the end of the session, get a free analysis report to find out where your practice stands online. It's our gift to you! https://www.lessinsurancedependence.com/marketing-strategy-meeting/   If you're looking to boost your case acceptance rates and enhance patient communication, you can schedule a Coaching Strategy Meeting with Gary Takacs. With his experience in helping practices thrive, Gary will work with you on personalized coaching, ensuring you and your team are prepared to present treatment plans confidently, offer financing options, and communicate the value of essential dental services. https://www.lessinsurancedependence.com/csm/  

In this episode of the Nifty Thrifty Dentists Podcast, Dr. Glenn Vo sits down with Ryan, CEO & co-founder of Energize Group, to talk about growing your dental practice without burnout or wasted marketing dollars. From a friendship formed on the jiu-jitsu mats to helping hundreds of practices thrive, Ryan shares how Energize Group was built on relationships, results, and real ROI. “Marketing's real job is simple: put people in your chairs.” – Ryan, Energize Group “If you can't show how a project grows top-line or bottom-line, don't do it.” – Ryan ✨ Sponsor Shoutout This episode is brought to you by Energize Group - offering advanced SEO, smart sites, social media, Google Ads, and brand management to help you level up your dental practice. Don't forget to ask about the Nifty Thrifty Deal when you reach out! https://energize-group.com/

Guest: Rahman Ismail, CEO & Founder of Kindr.ca- Rahman Ismail, LinkedIn- Kindr.ca- rahman@kindr.caBob Piercy - host- phone - 780-965-2232- email - rhpiercy@me.com - LinkedIn - https://www.linkedin.com/in/robertpiercy/- Website - https://robertpiercy.com- Facebook - https://www.facebook.com/BobPiercyCoTravelPocast

Diesmal geht's um alles zwischen Cloud, Kontrolle und Content.- DS Core statt Connect Case Center - Chance oder Stressfaktor?- „Made in Germany“ trifft China-Produktion - Co-Branding mit Risiko.- Politischer Druck auf Zahntechnik & Restaurative Zahnheilkunde - wie verkauft man eigentlich Nutzen statt Preis?- Dentsply Sirona World 2026 in Bonn – Messe oder Marketing-Marathon?- Teleoperation & digitale Scaler - Sci-Fi oder echter USP?- Mikro-Influencer in Praxen & Laboren - der TikTok-Moment der Dentalbranche.- Für alle, die in Strategie-Meetings glänzen wollen - oder wenigstens beim Wartezimmer-Kaffee mitreden.------Dental Talk wird präsentiert von Dental Marketing - dem Fachmagazin für Dental- Marken----Egal, ob neue Trends oder Geschehnisse der letzten Tage, der Podcast von Björn Kersten und Olaf Tegtmeier kommt am Montag und behandelt die spannendsten Themen des Dental- und Marketingbereiches. Beide kennen die Bereiche so gut wie Ihre Westentasche und diskutieren mit Spaß an der Sache und meinungsstark aktuelle Themen und geben Einblicke hinter die Kulissen.---- #DentalTalk #DSCore #DentalMarketing #DentistryFuture #PraxisDigitalisierung#Aidite #Zahntechnik #ERechnung #Teleoperation #DentalEvents #DentalPolitics#MicroInfluencer #B2BMarketing #Dentalbranche #B2BMarketing #PodcastDental

Your next new patient may never search Google. AI platforms like ChatGPT and Google AI are reshaping how people find dentists — and social media is now fueling those algorithms. If you're still treating marketing like a bunch of separate buckets, you're about to fall behind. In this episode, Dr. Len Tau and digital marketing powerhouse Dr. Anissa Broussard reveal why your SEO strategy must evolve — and how to stay visible as search radically changes. In this conversation, Dr. Len sits down with Dr. Anissa Broussard, co-founder of Digital Floss, to unpack The New SEO Playbook: Why Social Media is No Longer Optional. They break down how AI search engines scan social platforms to recommend dentists, why content posted on Instagram and other channels now impacts Google rankings, and how practices can position themselves to dominate local search. Anissa also shares practical, no-fluff tips on maximizing reviews, updating your website content, and leveraging short-form video to attract quality patients — not just any patients.   What You'll Learn From This Episode Why traditional SEO alone won't keep you visible as AI search grows How Instagram captions, FAQs, and Google profile updates impact search results Practical steps to get recommended by AI engines like ChatGPT & Claude The real ROI of Google Ads vs. Meta (Facebook & Instagram) ads for dentists How to target high-value patients with geo-fencing and better lead funnels Simple content strategies that train algorithms to favor your practice long-term — Key Takeaways 00:41 Introduction to Digital Marketing in Dentistry 02:55 The Role of Social Media in Dental Practices 07:32 AI and Its Impact on Dental Marketing 20:43 Understanding Google Ads and Their Costs 24:03 Improving Lead Quality for Dental Practices 32:00 Future Trends in Dental Marketing 37:09 Conclusion and Resources   — Connect with Dr. Anissa Learn more about Dr. Anissa Broussard and her work at Digital Floss by visiting digitalfloss.com.  There you can request a free Visibility Audit, explore resources, and see how her team helps dental practices build authentic brands, dominate AI-driven search results, and attract high-quality patients. — Learn proven dental marketing strategies and online reputation management techniques at: https://www.drlentau.com This podcast is sponsored by Dental Intelligence. Learn more at: https://www.dentalintel.com/ This podcast is sponsored by CallRail, call tracking & lead conversion software for dentists. Find out more at: https://www.callrail.com/ Raving Patients Podcast is your go-to place for the latest and best dental marketing strategies that will help you skyrocket your practice. Follow us for more!

In this episode of the Less Insurance Dependence Podcast, Ed Gabriel, CPA and President of DrillDown Solution, shares how financial preparation can empower dentists to confidently reduce their reliance on PPOs. From long-term retirement planning and PPO analysis to tax strategies and passive income investments, this conversation provides the financial clarity and tools dentists need to make intentional, profitable decisions. Whether you're considering a shift to fee-for-service or simply want to tighten your operations, this episode offers a roadmap to long-term freedom and reduced stress. Book your free marketing strategy meeting with Ekwa at your convenience. Plus, at the end of the session, get a free analysis report to find out where your practice stands online. It's our gift to you! https://www.lessinsurancedependence.com/marketing-strategy-meeting/   If you're looking to boost your case acceptance rates and enhance patient communication, you can schedule a Coaching Strategy Meeting with Gary Takacs. With his experience in helping practices thrive, Gary will work with you on personalized coaching, ensuring you and your team are prepared to present treatment plans confidently, offer financing options, and communicate the value of essential dental services. https://www.lessinsurancedependence.com/csm/  

The Best Dental Marketing Podcast, powered by Dentainment, delivers cutting-edge strategies to help dental practices attract more new patients and grow in today's competitive digital landscape. In this episode, we emphasize the importance of choosing progress over perfection when it comes to Dental Marketing and encourage Practices to begin marketing efforts without waiting for everything to be flawless. We highlight that taking consistent, authentic action builds momentum and trust more effectively than striving for perfection, and suggest to seize the moment, get started and refine through iteration. 


In this insightful episode of Growing Your Dental Business, host Jacquelyn Hurley welcomes Rusty Curtis, CEO of Lumn and author of The Book on Dental Marketing. Rusty shares why so many practices fall short of their marketing goals, the difference between strategy and tactics, and how to avoid “whack-a-mole” marketing. He explains why culture, patient experience, and authentic branding form the true foundation of successful marketing, and why skipping these steps often leads to wasted dollars and missed opportunities.From competing with large corporate dental chains to making the most of a limited marketing budget, Rusty provides practical, real-world advice for both independent practices and multi-location groups. Whether you're a new practice owner or a seasoned dentist looking to refine your approach, this episode is packed with actionable takeaways to help you grow with purpose and attract the patients you most want to serve.If you're ready to attract more of your ideal patients, Rusty Curtis is offering a free consultation to assess your goals and see how Lumn can help. Visit getlumn.com to schedule your consultation today.And remember, marketing is only part of the success equation. This podcast is proudly sponsored by eAssist Dental Solutions, the nation's leading dental billing company. While Lumn takes care of your marketing, eAssist handles the busy work of dental billing, ensuring you collect 100% of what's rightfully owed. Learn more at dentalbilling.com.Stronger marketing + stronger collections = a stronger practice.

Reviews are one of the most powerful levers for your dental practice's visibility — but not always in the way most dentists think. In this episode, I sit down again with local SEO thought leader Colan Nielsen from Sterling Sky to cut through the noise about Google reviews, rankings, and how to actually get found by more patients. Colan and his team run ongoing SEO testing (so you don't have to) and bring real data on what matters — and what's just hype. We discuss what moves the needle on your Google Business Profile, how review quantity and recency affect map pack rankings, and why hitting that “magic 10” review milestone matters more than you realize. If you've been guessing at local SEO or feel stuck competing with practices with hundreds of reviews — this conversation will give you clarity and actionable next steps.   What You'll Learn From This Episode The truth about keywords in reviews — why telling patients to mention “dental implants” or “Invisalign” doesn't help you rank. The magic number to hit first — how going from 9 to 10 reviews gives a measurable boost in local rankings. Why recency beats volume — keeping a steady stream of new reviews is more important than chasing huge totals. Primary vs. secondary categories — how your Google Business Profile category choices impact visibility. Tools & metrics that matter — see how Sterling Sky measures you against top competitors month to month. When (and when not) to run branded Google Ads — stop wasting budget where it's not needed. — Key Takeaways 00:46 Introduction to Google Reviews and SEO 04:50 The Importance of Customer Service in Rankings 07:50 Understanding Local SEO and Google Business Profiles 12:57 The Impact of Review Text on Rankings 22:24 Review Velocity and Its Effect on Rankings 25:38 The Magic Number: 10 Reviews 27:58 The Role of Review Recency in SEO 34:35 Primary and Secondary Categories in Google Rankings 39:13 The Future of Reviews and AI in SEO 40:44 Branded AdWords and Their Effectiveness   — Connect with Colan Website & Newsletter: www.sterlingsky.ca YouTube Channel: Sterling Sky Inc   — Learn proven dental marketing strategies and online reputation management techniques at DrLenTau.com. This podcast is sponsored by Dental Intelligence. Learn more here. This podcast is sponsored by CallRail, call tracking & lead conversion software for dentists. Find out more here. Raving Patients Podcast is your go-to place for the latest and best dental marketing strategies that will help you skyrocket your practice. Follow us for more!

On today's episode, Dr. Mark Costes is joined by the energetic and insightful Minal Sampat—best-selling author, marketing strategist, dental hygienist, and founder of the wildly popular CE on the Beach. After reconnecting at a recent event in Philadelphia, Dr. Costes realized Minal had somehow never been a guest—despite her massive impact in the dental space. Minal shares her incredible journey from studying bio and communications to launching her first company by breaking a Guinness World Record.  They dive into her marketing philosophy, why most practices are overspending, and how to build a strategy that actually connects. Minal also explains how she scaled her online marketing training program, Marketologist, and what makes her tropical CE events such a unique draw. This conversation is packed with smart marketing tips, inspiring personal stories, and tactical strategies to help your practice stand out without overspending. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES https://www.minalsampat.com https://ceonthebeach.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

Guest: Tricia Dekker, Director Of Business Development at ATB Financial- Tricia Dekker - LinkedIn- ATB Financial - Website Bob Piercy - host- phone - 780-965-2232- email - rhpiercy@me.com - LinkedIn - https://www.linkedin.com/in/robertpiercy/- Website - https://robertpiercy.com- Facebook - https://www.facebook.com/BobPiercyCoTravelPocast

Patients today don't just choose a dentist based on price or location—they choose the story you tell. In this episode of the Raving Patients Podcast, I sit down with Ian DeJong of Pain Free Dental Marketing to explore how storytelling has become the new backbone of dental marketing. We cover why reviews are “the Bitcoin of dental marketing,” how to attract the right patients instead of every patient, and the simple shifts you can make in your practice to stand out in a crowded market. If you've ever wondered how to move beyond generic messaging and truly connect with patients, this episode will show you the path forward. Here are some of the interesting stuff we talked about in this episode. Why Storytelling Matters: Patients aren't just buying services—they're buying your story, values, and unique approach to care. The Power of Reviews: As Ian puts it, “Reviews are the Bitcoins of dental marketing.” Reputation is now the #1 factor patients consider when choosing a dentist. Attracting the Right Patients: It's not about chasing every new patient—it's about attracting the right ones who align with your values and help prevent burnout. The Role of the Dentist: Marketing success depends on your participation—reviews, testimonials, and authentic messaging start in your office. What Sets Great Practices Apart: Generic “we treat patients like family” isn't enough. Distinct experiences, stories, and brand voice create lasting trust. Looking Ahead: The future of dental marketing is less about Google Ads and more about authentic social proof, storytelling, and meaningful patient connections.   — Key Takeaways 00:46 Introduction to Dental Marketing and Storytelling 03:02 Understanding Pain-Free Dental Marketing 07:25 The Shift to Storytelling in Dental Marketing 11:50 Differentiating Your Dental Practice 13:10 The Importance of Google Reviews 14:20 How Patients Select Dentists Today 20:30 Attracting the Right Patients 25:07 The Dentist's Role in Marketing Success 27:55 Future Trends in Dental Marketing 30:50 What May Fade in Dental Marketing 33:50 Lightning Round Q&A — Connect with Ian

In this episode of the Less Insurance Dependence Podcast, dental finance expert Ken Kaufman explains how financial clarity is the foundation for reducing PPO reliance and building long-term success. He shares practical strategies for forecasting, cash flow planning, and creating systems that give dentists the confidence to make bold decisions. From lessons learned working with DSOs to step-by-step advice on moving from bookkeeping to accrual accounting, Ken breaks down how any dentist can strengthen their practice and thrive independently Book your free marketing strategy meeting with Ekwa at your convenience. Plus, at the end of the session, get a free analysis report to find out where your practice stands online. It's our gift to you! https://www.lessinsurancedependence.com/marketing-strategy-meeting/   If you're looking to boost your case acceptance rates and enhance patient communication, you can schedule a Coaching Strategy Meeting with Gary Takacs. With his experience in helping practices thrive, Gary will work with you on personalized coaching, ensuring you and your team are prepared to present treatment plans confidently, offer financing options, and communicate the value of essential dental services. https://www.lessinsurancedependence.com/csm/  

Guest: Rob WildRegional Manager of Professional Banking, TD Bank- LinkedIn: https://www.linkedin.com/in/robwildtd/Past Co-Travel Podcast episode;- S2 E26 - Banking after Covid - What has changed for Dentists with Rob Wild of TD BankBob Piercy - host- phone - 780-965-2232- email - rhpiercy@me.com - LinkedIn - https://www.linkedin.com/in/robertpiercy/- Website - https://robertpiercy.com- Facebook - https://www.facebook.com/BobPiercyCoTravelPocast

Von TikTok-Videos im Zahnarztkittel über die große E-Rechnungs-Pflicht bis hin zur Frage, ob Philip Morris jetzt der „Gesundheitsapostel“ der Dentalbranche wird – Olaf und Björnpacken wieder alles auf den Tisch.Gerüchteküche um Dentsply Sirona, frische Partnerschaften à la Amann Girrbach x Henry Schein, und die DMS 6 zeigt, wie's wirklich in Deutschlands Mündern aussieht. Dazu Innovationstrophäen für Dürr Dental, Start-up-Witze über Aligner zum Selfie-Bestellen und ein Ethik-Check mit Zigarettennachgeschmack.Es wird analysiert, gelacht und manchmal auch ein bisschen gezweifelt – immer mit Blick darauf, was Marketingentscheider wirklich wissen müssen. Denn wer beim Branchengespräch im Wartezimmer mithalten will, hört hier genau richtig rein.Kurz: 15 Minuten Branchentratsch mit Faktenbasis, Wortwitz und Augenzwinkern – damit das Wartezimmer nie langweilig wird.------Dental Talk wird präsentiert von Dental Marketing - dem Fachmagazin für Dental- Marken----Egal, ob neue Trends oder Geschehnisse der letzten Tage, der Podcast von Björn Kersten und Olaf Tegtmeier kommt am Montag und behandelt die spannendsten Themen des Dental- und Marketingbereiches. Beide kennen die Bereiche so gut wie Ihre Westentasche und diskutieren mit Spaß an der Sache und meinungsstark aktuelle Themen und geben Einblicke hinter die Kulissen.---- #DentalTalk #DentalMarketing #SocialMediaDentistry #ERechnung2025 #PraxisDigitalisierung #Zahnarztwahl#DentsplySirona #AmannGirrbach #HenrySchein #DürrDental #AlignerStartup #Mundgesundheit

Jeff Gladnick, Founder and CEO of Great Dental Websites, returns to the podcast for a conversation on how AI is changing the digital landscape for dentists. From patient search behavior to marketing strategies and practice operations, Jeff shares practical insights on what's working now, what to watch out for, and how to use AI as a tool without losing the human touch. Episode highlights: The growing role of AI tools like ChatGPT in how patients search for and choose dentists Practical ways dentists can use AI for marketing, call tracking, and after-hours support Why original, well-structured content is still the key to standing out online Where AI helps (and falls short) in web design and copywriting for practices Ready to thrive as a dentist and a mom? Join a supportive community of like-minded professionals at Mommy Dentists in Business. Whether you're looking to grow your practice, find balance, or connect with others who understand your journey, MDIB is here to help. Visit mommydibs.com to learn more and become a part of this empowering network today!  

In this powerful episode of the Less Insurance Dependence Podcast, we sit down with Dr. Robert Kerstein, a global pioneer in digital occlusion and Disclusion Time Reduction (DTR) therapy. He explains how TS Scan technology is revolutionizing diagnostics, improving patient outcomes, and eliminating the guesswork of traditional occlusal methods. Dr. Kerstein explains how DTR therapy not only relieves TMD pain, headaches, and bruxism but also enhances airway function and overall wellbeing.This episode dives into the clinical, operational, and patient-experience benefits of embracing data-driven dentistry. With real-life patient stories, proven research, and actionable strategies, listeners will gain insights on how to improve efficiency, elevate care, and move towards greater independence from insurance reliance. Book your free marketing strategy meeting with Ekwa at your convenience. Plus, at the end of the session, get a free analysis report to find out where your practice stands online. It's our gift to you! https://www.lessinsurancedependence.com/marketing-strategy-meeting/  If you're looking to boost your case acceptance rates and enhance patient communication, you can schedule a Coaching Strategy Meeting with Gary Takacs. With his experience in helping practices thrive, Gary will work with you on personalized coaching, ensuring you and your team are prepared to present treatment plans confidently, offer financing options, and communicate the value of essential dental services. https://www.lessinsurancedependence.com/csm/ 

SummaryIn this episode of the Dental Flow podcast, Benjamin Suggs discusses the phenomenon of former dental practice clients returning to his agency after leaving for various reasons. He explores the reasons behind their departure, including changes in management and unmet expectations, as well as the factors that led them to return, such as better results and more supportive agency relationships. The conversation highlights the importance of understanding client needs, the role of office managers, and the significance of continuity in agency-client relationships.Takeaways10 dental practice clients returned after leaving our agency.Reasons for leaving included selling to a DSO and dissatisfaction.New office managers often disrupt existing agency relationships.Over-promising by sales teams can lead to client disappointment.Continuity in client relationships is crucial for success.Clients value agencies that require minimal time commitment.Results-driven marketing is essential for client retention.Understanding client expectations can prevent agency turnover.Building strong relationships with clients fosters loyalty.Transparency in agency performance is key to client trust.Chapters00:00 The Return of Former Clients02:19 Reasons for Leaving and Coming Back05:06 The Role of Office Managers in Agency Relationships08:11 Over-Promising and Under-Delivering10:21 Time Commitment and Client Expectations13:02 Continuity in Client Relationships14:40 Lessons from Client Returns Your Dental Marketing Growth Partner: Human Expertise Meets AI Precision. We combine cutting-edge AI technology with over 14 years of dental marketing expertise to drive real results. From increasing new patient flow to filling holes in your schedule, our strategies are built to grow your practice—efficiently, intelligently, and predictably. Experience marketing that adapts in real-time and delivers every time. No long-term contracts. Our clients average a 5X return on investment. Personalized, non-corporate approach. 5-star reviewed. Incredibly easy to work with - your time commitment is minimal. Find us: Website: https://newpatientsflow.com Google: https://g.co/kgs/zqWTc5a Facebook: https://www.facebook.com/newpatientsflow Instagram: https://www.instagram.com/newpatientsflow/ Linkedin: https://www.linkedin.com/company/newpatientsflow

In this episode, host Gary Bird shares the five biggest dental marketing mistakes that nearly sank his career and how dentists can avoid them. These insights are critical for any dentist looking to improve dental practice growth, new patient acquisition, and marketing ROI. The last one is the biggest growth killer:1. Not knowing the difference between the three points of entry for a practice2. Not knowing the gap between high-intent vs low-intent patients3. Not realizing how leaky the patient journey really is4. Not seeing how some dentists treat insurance above the patient5. Not respecting the competition

The Best Dental Marketing Podcast, powered by Dentainment, delivers cutting-edge strategies to help dental practices attract more new patients and grow in today's competitive digital landscape. In this episode, we explore how ChatGPT-5 can supercharge Dental Teams by helping them track new patient leads, categorize inquiries, and inspire content creation for social media posts while supporting daily Practice operations. We learn that AI isn't meant to replace team members but rather empower them with creative ideas, patient communication templates, and office system checklists to elevate Dental Marketing efforts to an entirely new level.

In this episode, host Gary Bird explains why dental marketing is so confusing for dentists and breaks it down into four key categories every practice owner must understand. Many dentists struggle with marketing because it's always changing, their office operations affect results, tracking is often missing, and competition is constantly shifting. Gary shares why marketing success depends on aligning your practice's phone handling, scheduling, and patient referrals with your campaigns. If you've ever felt like your dental marketing isn't working or you've switched agencies without results, this video reveals the real reasons behind it. Watch now to learn how to track new patients properly, avoid common mistakes, and finally see growth in your dental practice.Connect with our Host, Gary Bird, Here ⤵️SMC: https://smcnational.com/Personal: https://thegarybird.com

Can dropping PPO plans transform your dental practice into a more profitable, patient-focused business? In this episode of the Less Insurance Dependence podcast, host Lester De Alwis and guest Art Wiederman, CPA, a leading dental practice management consultant, explore the financial and practical realities of going out of network. They dive into real client experiences, revealing how practices often see a 38-42% revenue boost, stronger patient loyalty, and reduced administrative stress after dropping PPOs. Art breaks down the math behind this transition, addresses fears of patient loss, and shares strategies for building trust and preparing your team. Whether you're considering reducing insurance dependence or seeking clarity on the process, this episode offers actionable insights, real-world examples, and expert guidance to help you achieve a thriving, independent practice. Book your free marketing strategy meeting with Ekwa at your convenience. Plus, at the end of the session, get a free analysis report to find out where your practice stands online. It's our gift to you! https://www.lessinsurancedependence.com/marketing-strategy-meeting/  If you're looking to boost your case acceptance rates and enhance patient communication, you can schedule a Coaching Strategy Meeting with Gary Takacs. With his experience in helping practices thrive, Gary will work with you on personalized coaching, ensuring you and your team are prepared to present treatment plans confidently, offer financing options, and communicate the value of essential dental services. https://www.lessinsurancedependence.com/csm/ 

David Herman- LinkedInWeb Marketing For Dentists- Website- LinkedIn- Facebook- X / TwitterBob Piercy - host- phone - 780-965-2232- email - rhpiercy@me.com - LinkedIn - https://www.linkedin.com/in/robertpiercy/- Website - https://robertpiercy.com- Facebook - https://www.facebook.com/BobPiercyCoTravelPocast

Proven Dental Marketing Tips That Bring New Patients Bringing in new patients today requires more than polished ads. It's about authenticity, visibility, and connection. A Dental Assistant plays a crucial role in dental marketing, not only inside the practice but also in shaping how the team is seen online. From genuine patient testimonials to engaging posts on Facebook, Instagram, TikTok, reels, and YouTube Shorts, the way a practice shows its personality is often what builds trust. Even something as simple as consistent content or thoughtful dental SEO contributes to growing a dental practice by making sure the right people see the right message. Marketing isn't just about promotion—it's about creating a human presence that patients can believe in. Connect with Denny Mladenov Email: denny@orthogrow.co.uk Linkedin: https://www.linkedin.com/in/denny-mladenov-0b47761b4/?originalSubdomain=uk —-------------------------------------------- Hey friends—cool news! The Dental Assistant Nation Podcast was featured on Feedspot's Top 100 Dental Podcasts and their Top Dental Assistant Podcasts list. Huge thanks to you for listening, subscribing, and supporting the show. Couldn't have done it without you. Go check it out—we're listed alongside some amazing shows! 100 Best Dental Podcasts - https://podcast.feedspot.com/dental_podcasts/ 4 Best Dental Assistant Podcasts - https://podcast.feedspot.com/dental_assistant_podcasts/ —-------------------------------------------- Attention Dental Leaders! I'm thrilled to speak at the 2025 AADOM Conference in Round Rock, TX – AADOM's 20th anniversary celebration! Join me for my sessions: ➡️ Wednesday, Sept 3 "DPLN Leadership Meeting" - Learn how to maximize publicity for your DPLN ➡️ Saturday, Sept 6 "Simple Steps to Help You Become an Author " - We'll dive into how you can formulate a plan for your best article and how to find your voice as an industry leader. Early bird pricing ends 3/31! Don't wait—secure your spot now and be part of the biggest dental management event of the year! Plus, lock in your stay on-site at the Kalahari Resort before rooms fill up!

Silence is costing your practice more than you think. Every time you put a patient on hold and they hear nothing but dead air—or worse, that same generic tune on repeat—you're missing out on a chance to build trust, educate, and even grow your practice. In this episode, we uncover why silence is expensive and how your on-hold message can become one of the most overlooked marketing tools in dentistry. In this episode of the Raving Patients Podcast, I sit down with John Waller, “The On Hold Guy,” who has been serving the dental industry for over 30 years. Together, we explore how customized on-hold messaging can transform patient experience, strengthen your brand, and increase ROI—all for just a few dollars a day. If you've ever wondered whether patients are tuning out during those long hold times, or how you can turn wasted moments into opportunities, this conversation will show you the way. What You'll Learn in This Episode: The true cost of silence: Why patients hang up when they hear nothing (and how to prevent it). The anatomy of a great on-hold message: From doctor credentials to services, reviews, and even staff shout-outs. Technology made simple: Whether your office runs on VoIP or still uses landlines, implementation is easier than you think. Best practices you should be using: From alternating voice talents to updating scripts quarterly for fresh impact. How on-hold messages boost ROI: Simple tracking methods and patient feedback that prove the value. Creative content ideas: From dental trivia to highlighting employee-of-the-month, keeping patients engaged and connected. — Key Takeaways 00:39 Introduction and Event Announcement 03:20 The Importance of On-Hold Messaging 04:25 Creating Effective On-Hold Messages 07:00 Implementation and Compatibility of On-Hold Systems 08:28 The Role of Patient Education 10:15 Voice Personalization in On-Hold Messages 12:20 Script Writing and Customization 14:23 Best Practices for On-Hold Messaging 19:25 Content Suggestions for On-Hold Messages 22:58 Measuring ROI from On-Hold Messaging 25:10 Trial Period and Getting Started 26:07 Referral Program and Networking 26:49 Lightning Round Q&A 32:05 Conclusion and Contact Information — Connect with John If you'd like to learn more about how The On Hold Experience can help your practice transform silence into a patient education and marketing tool, reach out to John directly: Call/Text: 208-546-8330 Email: theonholdguy@gmail.com Try the 45-Day Free Test Drive — no long-term commitment, just $59/month after. John is easy to reach, quick to respond, and passionate about helping dental practices make every patient interaction count—even the ones spent on hold. — Learn proven dental marketing strategies and online reputation management techniques at DrLenTau.com. This podcast is sponsored by Dental Intelligence. Learn more here. This podcast is sponsored by CallRail, call tracking & lead conversion software for dentists. Find out more here. Raving Patients Podcast is your go-to place for the latest and best dental marketing strategies that will help you skyrocket your practice. Follow us for more!

The Best Dental Marketing Podcast, powered by Dentainment, delivers cutting-edge strategies to help dental practices attract more new patients and grow in today's competitive digital landscape. In this episode, we discuss the powerful impact of Patient education through video content in Dental Marketing, emphasizing how videos significantly improve message retention, reduce fear, and build trust with patients. We also cover practical types of videos to create, where to use them for maximum effect, and encourage Dental Practices to start simple with authentic, short videos to educate and convert patients effectively.
 


Discover how storytelling transforms dental marketing from stiff and generic into authentic, compelling messages that patients trust.

In this episode, Gary Bird breaks down one of the most common questions in dental marketing: “How much should I spend on marketing for my dental practice?” Using proven strategies from working with hundreds of dentists, Gary explains the formula for calculating the right dental marketing budget based on production, new patient goals, and practice growth targets.If you've ever wondered whether to spend 1%, 3%, or 7% of your production on marketing—or how to balance patient referrals with paid marketing, this video gives you the step-by-step guide. Learn how to track cost per patient acquisition (CAC), avoid wasting ad spend, and use your budget to actually grow new patient numbers. Whether you're a general dentist, super GP, or scaling a multi-location practice, this is the marketing budget framework every dentist needs to follow.Connect with our Host, Gary Bird, Here ⤵️SMC: https://smcnational.com/Personal: https://thegarybird.com

Stop chasing “one big marketing trick.” If SEO is the only lever you're pulling, you're leaving money on the table—and patients on page two. In this episode, we break down how premium practices win with a whole-practice approach: brand, systems, and a memorable new-patient experience that starts before the first visit. In this episode, I talk with Jackie Ulasewicz-Cullen about moving beyond “rank-at-all-costs” thinking to a comprehensive, measurable growth system. We break down why there's no silver bullet in dental marketing and how an omnichannel mix—reviews, humanized social, targeted Google Ads with single-focus landing pages, and a conversion-ready website—works together. We zoom in on the new-patient experience: rapid responses, pre-visit doctor touchpoints, clear expectations, and thoughtful follow-ups that turn inquiries into trust and treatment. We also spotlight the most neglected profit center in dentistry—retention—and the metrics that reveal whether you're quietly shrinking or sustainably growing. Here's what we talked about in this episode: No silver bullet: SEO is a channel, not a strategy; build a portfolio of levers. Compete smart: In dense markets, SEO is long-term—pair it with Google Ads → single-focus landing pages to capture demand now. Speed-to-lead wins: Reply to forms/chats within minutes; slow responses kill conversion. Doctor touch = trust: A brief pre-visit call/text from the dentist lifts show rate and acceptance. Reviews with heart: Automate requests; dentist closes the loop on negatives—solve first, never ask for removal. Human social > generic posts: Short, educational team videos build connection and assist conversion. Retention is revenue: Track lost/inactive vs new, run reactivation, and educate existing patients on services (“Did you know we offer…?”). Measure what matters: Time-to-response, show rate, case acceptance, production per lead, and churn—not just clicks or calls. — Key Takeaways 00:47 Introduction and Event Announcement 02:10 Meet Jackie Cullen: A Marketing Expert 04:00 Understanding Comprehensive Marketing Strategies 05:30 Misconceptions in Dental Marketing 08:00 SEO in Competitive Markets                                                                                                    11:33 Omnichannel Marketing Approach 14:00 Enhancing the New Patient Experience 17:14 The Importance of Human Connection 19:34 Retention, Relationships, and Reputation 22:35 The Value of Patient Retention 25:50 Social Media and Advertising Strategies 29:50 Building Trust with Marketing Agencies 32:17 The Importance of Agency Involvement 34:15 Lightning Round Q&A 37:55 Conclusion and Resources — Connect with Jackie You can connect with Jackie Ulasewicz-Cullen and her agency through: Website: mydentalagency.com — click the “Schedule a Call” button right on the homepage. Free Book Offer: Elite Dentistry — elitedentistrybook.com/ravingpatients (includes free shipping + 3 exclusive bonuses).   — Learn proven dental marketing strategies and online reputation management techniques at DrLenTau.com. This podcast is sponsored by Dental Intelligence. Learn more here. This podcast is sponsored by CallRail, call tracking & lead conversion software for dentists. Find out more here. Raving Patients Podcast is your go-to place for the latest and best dental marketing strategies that will help you skyrocket your practice. Follow us for more!

Marc Wagner- LinkedInDentist on Demand - DentalBytes PodcastDentist on Demand:- Website- LinkedIn- Instagram- Fasebook- YouTubeBob Piercy - host- phone - 780-965-2232- email - rhpiercy@me.com - LinkedIn - https://www.linkedin.com/in/robertpiercy/- Website - https://robertpiercy.com- Facebook - https://www.facebook.com/BobPiercyCoTravelPocast

Dr. Gary Sanchez reveals how finding your WHY unlocks authentic marketing, stronger patient connections, and lasting fulfillment in dentistry and beyond. Dentists often invest in technology, training, and teams, yet still feel invisible in a crowded marketplace. Dr. Gary Sanchez knows that pain firsthand. After reaching the peak of clinical excellence but blending in with “just another dentist,” he discovered his WHY—leading him to create the WHY Institute. In this episode, Dr. Sanchez shares how identifying your WHY can transform not only your practice's growth but also your personal clarity, passion, and purpose.  

In the fast-paced world of dental marketing, what actually works? Hint: it starts with your time and your truth. In this episode of the Just DeW It podcast, Anne Duffy sits down with her friend and advisory board member, Kristie Boltz, a powerhouse Chief Marketing Officer, strategist, and passionate philanthropist redefining dental industry norms. Kristie opens up about her unconventional path (from teaching math to shaping powerhouse dental practices) by cultivating marketing cultures that boost results without burnout. She shares hard-won lessons on how teams can implement smart, simple strategies with clarity, revealing why time is a dental practice's greatest marketing asset. But it doesn't stop at business success; Kristie and Anne dive into the deeper impact of weaving passion and purpose into your professional journey. Kristie pulls back the curtain on her philanthropic mission with the Challenged Athletes Foundation, demonstrating that true giving starts with willingness, not wealth. Their candid conversation encourages dental professionals to blend their work and personal passions, embrace authenticity, and create genuine, lasting impact far beyond the office walls. What You'll Learn in This Episode: How to build a marketing-driven culture in your dental practice Practical ways to measure and maximize your marketing ROI Why “time” is your most valuable marketing currency The keys to consistent, authentic, team-based marketing success Strategies to avoid team overwhelm while executing big ideas Insights into integrating philanthropy with your professional life Why willingness matters more than wealth in meaningful giving Steps to connect your workplace with your greater purpose Ideas for bringing authenticity to your leadership and brand Tune in now to discover how authenticity and purpose can ignite both your marketing and your mission! Learn More About Kristie Boltz Here! Website: mydentalcmo.com Challenged Athletes Foundation: give.challengedathletes.org/participants/Kristie-Boltz Don't Forget to Sign Up for the Next DeW Retreat! 7th Annual DeW Life Retreat November 13-15, 2025 Charlotte, NC Love the podcast? Please leave us a review! It will help us help more entrepreneurs just like you ❤️ Want to get more involved? Join our membership and community below for exclusive perks! Join the DeW Life movement by becoming a member using this link.Join the Dental Entrepreneur movement by becoming a member using this link.Read the most recent edition of DeW Life Magazine here.Just DeW It Podcast is the official podcast of Dental Entrepreneur Women (DeW), founded by Anne Duffy, RDH. The mission of DeW is to inspire, highlight, empower, and connect all women in dentistry. To join the movement or to learn more, please visit dew.life. Together, we can DeW amazing things! References: Events:DeW Retreat 2025Nike Women's MarathonDress for Success Benefit Program (At the DeW Retreat) Organizations:IronmanNBCSacramento State UniversityThe Wall Street Journal People:Katherine Eitel BeltSarah ReinertsenBill GatesJeff Bezos Tools:CliftonStrengths Test

Website: Professional Practice SalesLinkedIn: - Professional Practice Sales- Gerry Crandles, Partner, ON- Mike Suffield, Associate Broker,  BC- Bob Piercy, Sales Associate, ABBob Piercy - host- phone - 780-965-2232- email - rhpiercy@me.com - LinkedIn - https://www.linkedin.com/in/robertpiercy/- Website - https://robertpiercy.com- Facebook - https://www.facebook.com/BobPiercyCoTravelPocast

Are PPO plans on their way out or will they still dominate the dental insurance landscape a decade from now? In this episode of the Less Insurance Dependence Podcast, Naren Arulrajah and Gary Takacs take a deep dive into the history of dental insurance, why benefits have stagnated despite rising costs, and how patient awareness is accelerating change. They explore real-world examples of dentists resigning from PPO plans, legislative reforms like the Medical Loss Ratio, and practical steps you can take now to protect your profitability and independence. Whether you're ready to drop plans or just want to understand where the industry is heading, this conversation will give you insights, strategies, and inspiration to act today. Book your free marketing strategy meeting with Ekwa at your convenience. Plus, at the end of the session, get a free analysis report to find out where your practice stands online. It's our gift to you! https://www.lessinsurancedependence.com/marketing-strategy-meeting/  If you're looking to boost your case acceptance rates and enhance patient communication, you can schedule a Coaching Strategy Meeting with Gary Takacs. With his experience in helping practices thrive, Gary will work with you on personalized coaching, ensuring you and your team are prepared to present treatment plans confidently, offer financing options, and communicate the value of essential dental services. https://www.lessinsurancedependence.com/csm/ 

If you don't truly know your numbers, you might be leaking money without even realizing it. Most dentists assume they're making more than they actually are—but are you calculating your real take-home income? In this episode, we break down what's actually going on behind the financial curtain of your practice—and how to fix it. In this episode of the Raving Patients Podcast, I sit down with dental CPA Travis Slade to talk about the financial clarity every dentist needs—but few actually have. We break down the five core financial drivers that impact your real income: revenue, overhead, debt, taxes, and personal spending. These aren't just accounting terms—they're the difference between feeling in control and constantly feeling cash-strapped. Travis shares insights gained from working directly in dental offices, and explains how most practice owners are in the dark about where their money goes. We dig into common traps—like inflated overhead, lifestyle creep, and taking on debt without understanding the long-term impact—and give practical tips to help you make better decisions around hiring, investing, and personal budgeting. This episode will help you assess your financial health, calculate your true break-even point, and set goals that actually move the needle. If you're serious about building a practice that supports the life you want, this is one you don't want to miss.   Here's what we talked about in this episode: The five financial drivers that actually determine your take-home pay Why revenue can be a misleading metric if you don't track overhead and debt Ideal overhead breakdowns (including wages, supplies, marketing, and more) Understanding debt health: what's manageable and what becomes a liability The impact of personal spending on your stress, cash flow, and practice health How to strategically invest in marketing (and know if it's actually working) What your monthly break-even number really is—and why you need to know it Common financial traps dentists fall into and how to avoid them Travis's #1 piece of advice for financial stability and long-term growth — Key Takeaways 00:39 Introduction and Event Announcement 04:10 Understanding Financial Metrics for Dental Practices 05:31 The Five Financial Drivers of Dental Practices 09:40 Revenue: The Misleading Top Line Number 12:20 Overhead: Managing Practice Expenses 16:32 Debt Management in Dental Practices 22:07 Personal Spending and Lifestyle Choices 25:02 The Financial Matrix: Understanding Break Even 26:19 Common Financial Traps for Dentists 28:45 Marketing Investments and Financial Projections 30:28 Final Thoughts and Advice   — Connect with Travis Want help decoding your numbers or figuring out your break-even point? Travis is offering a free Financial Matrix Calculator, plus a complimentary session for the first two listeners who reach out.

In this episode, Gary and Naren share a simple but powerful 7-step new patient experience that turns first-time visits into lifelong patient relationships. This proven process helps practices break free from the insurance trap and build real connections that lead to better case acceptance, more referrals, and steady growth. You'll hear why patients with an “insurance-only” mindset often hold practices back — and how one office used this approach to grow from $2 million to $3 million in just one year. Whether you're just starting or want to make your first visit truly unforgettable, this episode is filled with practical tips and inspiring results. Book your free marketing strategy meeting with Ekwa at your convenience. Plus, at the end of the session, get a free analysis report to find out where your practice stands online. It's our gift to you! https://www.lessinsurancedependence.com/marketing-strategy-meeting/  If you're looking to boost your case acceptance rates and enhance patient communication, you can schedule a Coaching Strategy Meeting with Gary Takacs. With his experience in helping practices thrive, Gary will work with you on personalized coaching, ensuring you and your team are prepared to present treatment plans confidently, offer financing options, and communicate the value of essential dental services. https://www.lessinsurancedependence.com/csm/ 

More management and insurance knowledge in my newsletter: https://www.odysseymgmt.com/newsletter   Is the secret to more dental case acceptance hiding in plain sight right inside your own team?   If you've ever wondered why some patients freeze at the mention of treatment costs, or how to handle those moments when someone starts Googling your every word from the chair, you're not alone. In this episode, Teresa talks with Angela Sullivan of Adaptive Dental Solutions about effectively helping teams boost treatment acceptance without feeling like a pushy salesperson. Angela shares stories and lessons straight from the operatory, from the power of a simple photo to honest talk about money and shares why confidence (not more facts) is what gets patients to say yes. The conversation covers everything from handling awkward price conversations to how handoffs and team communication can make or break your acceptance rates.    They wrap up with a preview of their October 10 workshop on advanced dental career possibilities. If you've ever wondered what is ‘Beyond the Operatory' then you'll love what they have planned!   Connect  with Angela:   Website https://adaptivedentalsolutions.com/ Email angela@adaptive-dental-solutions.com Facebook Adaptive Dental Solutions Instagram angeladavissullivan_ads  LinkedIn Angela Davis-Sullivan   Angela's book: https://www.amazon.com/Coming-Home-Better-Practice-no-nonsense/dp/0999786377   Join us for Beyond The Operatory on October 10, 2025 — a career workshop with Angela Davis-Sullivan and Teresa Duncan. Reserve your spot now: https://www.odysseymgmt.com/bto-waitlist ------------- I created Dental Revenue Network to foster collaboration and networking amongst RCM professionals. Billing company owners and billing professionals will have access to skill building sessions, current carrier news and insurance discussions beyond “what's the code?" Check it out - I hope you'll join! https://dentalrevenuenetwork.mn.co/ ------------- Medical Billing Made Easy! Dental Classroom Online: https://www.dentalclassroomonline.com/ Use ODYSSEY for a 10% courtesy ------------- Synergy Dental Partners offers lower prices for your dental supplies and services https://www.odysseymgmt.com/synergy NTMT listeners receive a 2 Month Free Trial + a 3rd Month if you buy anything from any vendor during the trial period. Also, new Darby customers receive a $200 Darby statement credit with a purchase.  ------------- My insurance course Dental Insurance Design and Management is geared toward those who want to understand the how and why of insurance. As a loyal podcast listener, please use "NTMT" for a $75 courtesy toward your investment.  ------------- Visit odysseymgmt.com to check out my book, webinars and courses. ------------- Don't forget to check out my other podcast Chew on This - A Dental Podcast!    **If you like the show then I'd appreciate a good rating. Tell your friends. Even podcasters ask for referrals!** YouTube: https://youtube.com/@odysseymgmt  

Most dentists think ROI starts with a Google click and ends when the phone rings, but what if the real return comes months (or even years) later?In this episode of Growing Your Dental Business, host Jacquelyn Hurley sits down with Xana Winans, founder of Golden Proportions Marketing and creator of the SMART ROI method, to challenge the way dental practices approach marketing. From uncovering the myths that make marketing feel like a waste to sharing how to measure real patient loyalty and long-term value, Xana offers practical strategies to help practices stop guessing and start growing.She also shares how her team helps dental offices track performance throughout the patient journey, right down to collections, and why your front desk may be impacting your ROI more than you think.So… If you've ever thought, “Marketing doesn't work for my practice,” this episode will change your mind, and your results.Visit goldenproportions.com and schedule a free marketing consultation right from her contact page.Special Offer: Mention this podcast when setting up your first consultation, and Xaña will waive the $550 setup fee to test-drive Smart Market Dental for three months, an incredible opportunity to measure what's working in your marketing.

If you think your “pretty” website alone is enough to bring patients through your doors, think again. Dental marketing today is more complex—and more critical—than ever. From SEO secrets and Google Ads strategy to why your website might be quietly sabotaging your practice growth, this episode is your blueprint for smarter marketing decisions. Dentists, this is one you can't afford to miss. On today's episode of the Raving Patients Podcast, I'm diving deep into the world of dental marketing with two incredible guests from Gargle—Brandie Lamprou, VP of Corporate and Sales Development, and Cassidy Turley, Partnerships and Lead Generation Manager. If you've ever wondered: ✅ Is my website really helping me rank and convert patients—or just sitting there looking pretty? ✅ Why is SEO a must-have and how do I stand out when the dentist down the street is doing it too? ✅ Are Google Ads worth the investment for general new patients—or should I be targeting high-value procedures? ✅ What's the real deal with Google Analytics and why should you demand access to your own data? ✅ When should a practice consider running ads, and when should you hold off? …then you're in the right place. — Key Takeaways 00:44 Introduction and Event Announcement 01:50 Meet the Guests: Brandy and Cassidy from Gargle 03:48 Understanding Gargle's Role in Dental Marketing 05:52 The Importance of a Strong Website 07:52 SEO: The Key to Online Visibility 15:00 The Role of Google Ads in Dental Marketing 18:20 Determining the Right Marketing Budget 20:39 When to Start Using Ads 23:40 The Importance of a Solid Foundation 25:41 Secrets to Ranking Higher on Google Maps 27:00 Updating Your Website: Best Practices 29:18 User Experience: The Digital Waiting Room 30:45 The All-in-One Marketing Approach of Gargle 32:15 Lightning Round Q&A 36:15 Conclusion and Free Marketing Assessment Offer —  Connect with Gargle Phone: 888‑842‑7453 Email: info@gargle.com Website: www.gargle.com — Learn proven dental marketing strategies and online reputation management techniques at DrLenTau.com. This podcast is sponsored by Dental Intelligence. Learn more here. This podcast is sponsored by CallRail, call tracking & lead conversion software for dentists. Find out more here. Raving Patients Podcast is your go-to place for the latest and best dental marketing strategies that will help you skyrocket your practice. Follow us for more!  

Nearly half of Americans avoid going to the dentist, either due to fear or lack of a regular provider. In this episode of the Less Insurance Dependence Podcast, Gary Takacs and Naren Arulrajah take a deep dive into how dental practices can effectively reach and convert this underserved audience. Discover the psychology behind why patients avoid dental care, how to market strategically using the right keywords and landing pages, and what it takes to transform a fearful emergency patient into a lifelong advocate. You'll also learn actionable tips for training your team, optimizing the first phone call, and using sedation options to make every visit a comfortable one. Book your free marketing strategy meeting with Ekwa at your convenience. Plus, at the end of the session, get a free analysis report to find out where your practice stands online. It's our gift to you! https://www.lessinsurancedependence.com/marketing-strategy-meeting/  If you're looking to boost your case acceptance rates and enhance patient communication, you can schedule a Coaching Strategy Meeting with Gary Takacs. With his experience in helping practices thrive, Gary will work with you on personalized coaching, ensuring you and your team are prepared to present treatment plans confidently, offer financing options, and communicate the value of essential dental services. https://www.lessinsurancedependence.com/csm/ 

In many cases, it helps to follow the roadmap to success laid down by those before us. In most cases, it helps to observe what people have done differently, and be inspired by the uniqueness of it all! The latest episode of The Dental Economist Show with host Mike Huffaker brings a dynamic conversation to the table as Mike sits down with Dr. Alex Sharp, CEO of Shared Practices Group, to explore how a dental podcast evolved into a thriving 38-location DSO. From pioneering a fully remote dental support organization to mastering denture and implant-focused practices, discover why "going deep" beats "going wide" in today's dental landscape. From how to build a scalable culture across remote teams to the surprising reasons why human capital remains the cornerstone of dental success, this episode brings unique insights to scaling your dental practice in today's day and age, without compromising on excellence.

Let's face it — dental marketing has become a jungle. Between rising costs, Google's ever-changing rules, and patients who click but never convert, it's easy to waste thousands without seeing results. In this episode, I sit down with David Herman from Web Marketing for Dentists. David's helped over 2,000 practices generate $50 million in production — and today, he's breaking down how to stop chasing low-value leads and start filling your schedule with patients who want the treatments you love to do. Here's what you'll learn: ✅ Why throwing money at ads doesn't automatically bring in patients ✅ The hidden dangers of a weak online presence ✅ Why video matters more than ever ✅ How to truly track your ROI from Google Ads ✅ What budget you really need for success ✅ Overwhelmed staff and lost leads Your marketing shouldn't be guesswork. Get strategic. Know your numbers. Focus on the procedures you want more of. And remember: every dollar you spend should bring real patients through your door, not just clicks on a screen.   — Key Takeaways 00:41 Introduction and Event Announcement 02:00 Meet David Herman: Expert in Dental Marketing 04:03 Understanding Dental Marketing Challenges 05:35 The Importance of ROI in Marketing 09:22 Building a Strong Online Presence 15:58 Tracking AdWords Results Effectively 19:20 The Science of Google AdWords 22:53 Targeting High-Value Procedures 30:56 Managing Overwhelmed Staff and Leads 34:55 Lightning Round Q&A 38:36 Conclusion and Special Offer   — Connect with David Want David and his team to take your marketing to the next level? Head over to WM4D.com — or the full version, WebMarketingForDentists.com.

Tired of getting the runaround from dental insurance companies?In this episode of the Less Insurance Dependence Podcast, Gary Takacs and Naren Arulrajah dive into one of the most empowering (and often misunderstood) topics in dentistry: how to stand up to insurance companies using the power of your state's Insurance Commission. You'll learn how to respond when you're told “we never received your claim,” what the 30-day “pay or respond” loophole really means, and why your patients, not you, hold the real power in filing complaints that insurance companies must answer to. Book your free marketing strategy meeting with Ekwa at your convenience. Plus, at the end of the session, get a free analysis report to find out where your practice stands online. It's our gift to you! https://www.lessinsurancedependence.com/marketing-strategy-meeting/  If you're looking to boost your case acceptance rates and enhance patient communication, you can schedule a Coaching Strategy Meeting with Gary Takacs. With his experience in helping practices thrive, Gary will work with you on personalized coaching, ensuring you and your team are prepared to present treatment plans confidently, offer financing options, and communicate the value of essential dental services. https://www.lessinsurancedependence.com/csm/ 

In this episode of The Dental Boardroom, host Drew Phillips sits down with Adrian Lefler, Co-Founder and CEO of My Social Practice. Adrian has been helping dental practices master digital marketing since 2009—long before “dental TikTok” became a thing.They explore how generative AI and automation are fundamentally transforming the marketing landscape for dentists—from content creation and SEO to real-time patient engagement. Adrian shares how tools like Google's Gemini and large language models are driving the cost of content nearly to zero, reshaping how practices get found online and build trust with patients.Whether you're wondering how AI-generated web agents like Annie can fill your schedule overnight or how to future-proof your website against AI overviews, this conversation is packed with insights you won't want to miss. Key PointsAI tools like ChatGPT and Gemini are making content creation (blogs, videos, images) faster and nearly cost-free.Google's new AI Overviews (AIO) are replacing traditional search result clicks with direct answers, disrupting SEO strategies.Tools like Annie, an AI-powered scheduling agent, enable 24/7 patient communication and appointment booking.Website storytelling and content must evolve to remain competitive against AI-generated search summaries.Ranking in local search (Google Maps/business pack) is now influenced by how well your content integrates with AI tools.Paid ads and traditional SEO still matter, but only as part of a comprehensive AI-informed marketing strategy.Dental practices must use AI to improve team efficiency while continuing to build authentic, trust-driven content.#DentalMarketing#AIDentistry#GenerativeAI#DentalSEO#MySocialPractice#DentalBoardroomPodcast#PatientEngagement#DigitalMarketing#GoogleGemini#DentalPracticeGrowth

Are PPOs quietly undermining your dental practice's long-term value? In this episode of the Less Insurance Dependence Podcast, host Michael Walker speaks with Brian Colao, Director of the Dykema DSO Industry Group and a leading expert in dental law and transition strategy. Brian explains how rising operational costs, combined with stagnant insurance reimbursements, can gradually erode your practice's profitability and ultimately impact its valuation. Book your free marketing strategy meeting with Ekwa at your convenience. Plus, at the end of the session, get a free analysis report to find out where your practice stands online. It's our gift to you! https://www.lessinsurancedependence.com/marketing-strategy-meeting/  If you're looking to boost your case acceptance rates and enhance patient communication, you can schedule a Coaching Strategy Meeting with Gary Takacs. With his experience in helping practices thrive, Gary will work with you on personalized coaching, ensuring you and your team are prepared to present treatment plans confidently, offer financing options, and communicate the value of essential dental services. https://www.lessinsurancedependence.com/csm/ 

In this episode, Michelle Delling from Rectangle Health shares simple ways to help dental practices get paid faster and easier. She talks with host Michael Walker about how to fix payment problems, use automation, and stop wasting time on paperwork. If you're trying to get away from insurance and want better cash flow, this one's for you! Book your free marketing strategy meeting with Ekwa at your convenience. Plus, at the end of the session, get a free analysis report to find out where your practice stands online. It's our gift to you! https://www.lessinsurancedependence.com/marketing-strategy-meeting/  If you're looking to boost your case acceptance rates and enhance patient communication, you can schedule a Coaching Strategy Meeting with Gary Takacs. With his experience in helping practices thrive, Gary will work with you on personalized coaching, ensuring you and your team are prepared to present treatment plans confidently, offer financing options, and communicate the value of essential dental services. https://www.lessinsurancedependence.com/csm/ 

In this episode of the Less Insurance Dependence Podcast, co-host Michael Walker welcomes Dr. Brad Hughes, a dentist and purpose-driven entrepreneur, for an insightful conversation on building practices that thrive without relying on PPOs. Dr. Hughes opens up about the mindset shifts that helped him move from burnout to fulfillment. He highlights the importance of building a brand rooted in authenticity, creating a team-driven patient experience, and gaining clarity around your business vision. Whether you're taking your first steps toward reducing insurance dependence or refining an established fee-for-service model, this episode offers practical strategies and powerful perspectives to help you lead your practice with clarity, confidence, and purpose. Book your free marketing strategy meeting with Ekwa at your convenience. Plus, at the end of the session, get a free analysis report to find out where your practice stands online. It's our gift to you! https://www.lessinsurancedependence.com/marketing-strategy-meeting/  If you're looking to boost your case acceptance rates and enhance patient communication, you can schedule a Coaching Strategy Meeting with Gary Takacs. With his experience in helping practices thrive, Gary will work with you on personalized coaching, ensuring you and your team are prepared to present treatment plans confidently, offer financing options, and communicate the value of essential dental services. https://www.lessinsurancedependence.com/csm/ 

In this episode of the Less Insurance Dependence Podcast, Gary Takacs and Naren Arulrajah unravel one of the most frustrating and often hidden realities of PPO resignation: umbrella plans. Many dentists think they've successfully resigned from a few insurance plans, only to find themselves unknowingly locked into a much larger web of networks. Gary and Naren explain what umbrella plans are, why they exist, how they're strategically designed to confuse and fatigue dental teams, and what you can do about it. Book your free marketing strategy meeting with Ekwa at your convenience. Additionally, at the end of the session, get a free analysis report to find out where your practice stands online. It's our gift to you! https://www.lessinsurancedependence.com/marketing-strategy-meeting/  If you're looking to boost your case acceptance rates and enhance patient communication, you can schedule a Coaching Strategy Meeting with Gary Takacs. With his experience in helping practices thrive, Gary will work with you on personalized coaching, ensuring you and your team are prepared to present treatment plans confidently, offer financing options, and communicate the value of essential dental services. https://www.lessinsurancedependence.com/csm/ 

Brett Allen is the host of The Marketing 32 Show and the Founder of Marketing 32, a dental marketing agency specializing in internal and external marketing strategies to help dental practices grow. Under Brett's leadership, Marketing 32 has successfully supported over 215 dental practices across the US, Canada, and Australia by implementing its unique Practice Impact Formula, which guarantees growth within 30 days or the service is free. Brett's journey into dental marketing started with his expertise in search engine optimization and online marketing, which he honed as a marketing director in Houston before launching his own company. In this episode… Navigating the dental marketing world can be a frustrating experience for practice owners who invest heavily in agencies yet see minimal results. With so many marketers making big promises but failing to deliver, how can dental practices ensure they choose a partner who drives growth and stands behind their work? Brett Allen, an expert in dental marketing and growth strategies, tackles this challenge by sharing the critical importance of niche specialization, performance-based guarantees, and leveraging technology like AI call tracking to ensure accountability. He emphasizes that practices must seek agencies that offer transparent results, avoid long-term contracts, and provide clear metrics for success. Brett also dives into the significance of nurturing patient relationships and internal teams to create lasting growth, offering practical insights into building trust and avoiding common industry pitfalls. In this episode of the Inspired Insider Podcast, Dr. Jeremy Weisz interviews Brett Allen, Co-founder and CEO of Marketing 32, about creating results-driven dental marketing strategies. Brett discusses why offering a strong guarantee sets agencies apart, how his collegiate swimming background influences his business mindset, and what practices can do to better engage existing patients to foster growth.