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Struggling to raise prices despite rising costs, build a cohesive team with shared values, or keep pace with technology? Ross Cushing has seen it all on his journey building one of America's largest private audiology practices. In this episode, Ross shares his early mistakes and his best strategies for growing a successful audiology practice today. Ross Cushing is the founder and CEO of Live Better Hearing & Balance, with over 26 locations across multiple states. He is a sought-after speaker on practice management and frequently shares his entrepreneurial insights. In this episode, Kevin and Ross will discuss: - His journey to audiology - Challenges in the early stages of a practice - Building trust and team development - His early struggle to manage his practice's cash flow - Goal setting for sustainable practice growth - The value of developing relationships with physicians - Authentic marketing for private practices - His approach to hiring - Challenges and strategies for pricing hearing aids - Tips for building a cohesive work environment - How to capitalize on emerging trends in audiology - Networking and mastermind groups - And other topics… Ross Cushing is the founder and CEO of Live Better Hearing & Balance, one of the largest private audiology practices in the United States. He opened his first practice in 2007 after working for industry leaders. Under his leadership, Live Better has grown to over 26 locations across multiple states. Ross has also served as the state audiologist for Maryland prisons for 12 years. He is a sought-after speaker on practice management and frequently shares his entrepreneurial insights. Connect with Ross: Ross's LinkedIn: https://www.linkedin.com/in/rosscushing/ Resources Mentioned: Live Better Hearing Website: https://livebetterhearing.com/ Good to Great: Why Some Companies Make the Leap...And Others Don't by Jim Collins: https://www.amazon.com/Good-Great-Some-Companies-Others/dp/0066620996 Scaling Up: How a Few Companies Make It...and Why the Rest Don't by Verne Harnish: https://amazon.com/Scaling-Up-Companies-Rockefeller-Habits/dp/0986019526 Traction: Get a Grip on Your Business by Gino Wickman: https://www.amazon.com/Traction-Get-Grip-Your-Business/dp/1936661837 Ready, Fire, Aim: Zero to $100 Million in No Time Flat by Michael Masterson: https://www.amazon.com/Ready-Fire-Aim-Zero-Million/dp/0470182024 The Only Thing: If you're an audiologist and want to grow your practice – we've got a FREE, expert guide to help you achieve your goals. It's called The Only Thing. This expert guide will show you how to increase new patient calls by 5 to 57 a month, schedule more new patients each week, help more people, and increase revenue. It's the best resource I know for growing your audiology practice. Get your copy for free at http://medpb.com/mastery.
Dans cet épisode, je me questionne sur mes rôles en tant qu'entrepreneur et j'ouvre une piste de réflexion à la suite de ma lecture du livre « Ready, Fire, Aim: Zero to $100 Million in No Time Flat ». Bonne écoute à tous!
Making healthy food choices is infinitely harder when you don't have a plan. Just a little preparation and planning can set you up for mealtime success. But online meal prep experts, with their matching containers and and a full week's worth of healthy dishes, can make the task feel completely overwhelming and unattainable! That's where Laurie Palau comes in! Laurie is the author of the book Hot Mess: A Practical Guide to Getting Organized, hosts the popular weekly podcast, This ORGANIZED Life and is the founder of Simply B Organized. Her advice has been featured in Real Simple, Better Homes & Gardens & The New York Times. Laurie is taking her organizational expertise and applying it to the daunting task of meal planning. With her help, we'll tackle: The difference between meal planning and meal prepping - and how to get started! Laurie's TOP 3 favorite strategies for meal prepping - and how to get it done FAST. Helpful tips for families with different dietary needs (vegetarian in the house, anyone?). How to pivot when a new season of life calls for a new cooking routine. And as a bonus, we'll dive into how a cluttered kitchen can make healthy eating more challenging - and where to start to get our kitchen clutter under control. More Resources & Links Grab more resources from Laurie here at Simply B Organized! Need help getting started! Get Megan's FREE 5-Day Jumpstart Tips guide! Follow Megan on Instagram
Hiring the right people is a make-or-break endeavor for your business, but so is selecting the right referral partners. Make a mistake, and you could end up paying for it in ways beyond lost time and money. In this Silver Dollar episode, we're sharing the hiring mistakes we've learned to avoid and what we believe are some of the most critical measures you can take to ensure you've got the right people in the right seats. Listen to find out the first step in the hiring process that will quickly weed out unqualified candidates, the attributes you should weigh more heavily than job experience when considering an applicant, and how to develop a rubric that will help you identify the qualities you are looking for. Be sure to check out the show notes at staypaidpodcast.com for a complete summary and additional details not included in the episode. Connect | Resources · Book: Ready, Fire, Aim: Zero to $100 Million in No Time Flat by Michael Masterson · Free tool: Predictive Index Behavioral Assessment You can get free resources, including e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library. We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites. 0:00 Introduction 0:34 Identify top performers from the start 4:34 Be a leader people want to follow 5:46 Create a rubric of qualifications 8:02 Don't turn red flags pink 11:07 Superstar characteristic: energy/passion 11:58 Superstar characteristic: communication 12:45 Superstar characteristic: motivation 13:31 Superstar characteristic: character 14:38 Questions to reveal character 17:59 Action Item Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/
Hiring the right people is a make-or-break endeavor for your business, but so is selecting the right referral partners. Make a mistake, and you could end up paying for it in ways beyond lost time and money. In this Silver Dollar episode, we're sharing the hiring mistakes we've learned to avoid and what we believe are some of the most critical measures you can take to ensure you've got the right people in the right seats. Listen to find out the first step in the hiring process that will quickly weed out unqualified candidates, the attributes you should weigh more heavily than job experience when considering an applicant, and how to develop a rubric that will help you identify the qualities you are looking for. Be sure to check out the show notes at staypaidpodcast.com for a complete summary and additional details not included in the episode. Connect | Resources · Book: Ready, Fire, Aim: Zero to $100 Million in No Time Flat by Michael Masterson · Free tool: Predictive Index Behavioral Assessment You can get free resources, including e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library. We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites. 0:00 Introduction 0:34 Identify top performers from the start 4:34 Be a leader people want to follow 5:46 Create a rubric of qualifications 8:02 Don't turn red flags pink 11:07 Superstar characteristic: energy/passion 11:58 Superstar characteristic: communication 12:45 Superstar characteristic: motivation 13:31 Superstar characteristic: character 14:38 Questions to reveal character 17:59 Action Item Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/
Expressing gratitude to your clients is not only a kind and considerate gesture but also a powerful way to build strong relationships. A thoughtful gift, even a modest one, will go a long way toward setting your business apart from your competitors and contribute to a positive brand image in the minds of your clients. Listen to this Silver Dollar episode to hear about a fantastic idea that elevates the impact of even the simplest gift cards, discover how to garner favor with your referral business partners while putting a smile on your clients' faces, and learn how to solve the age-old problem of what to give the client who has everything. Be sure to check out the show notes at staypaidpodcast.com for a complete summary and additional details not included in the episode. Connect | Resources Book: Ready, Fire, Aim: Zero to $100 Million in No Time Flat by Michael Masterson Free e-book: “Getting Started with Relationship Marketing” You can get more free resources, including additional e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library. We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites. 0:00 Introduction 0:51 Don't be like Luke 1:43 e-gift cards 2:31 Gift cards to local businesses 3:19 Experiences 4:35 Homemade gifts 6:11 Gifts for self-care 6:40 Donation to a charity 7:32 Hobby-related gifts 8:36 Send a video text message 9:35 Tips when giving gifts 11:40 Action Item Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/
In the book "Ready, Fire, Aim: Zero to a Hundred Million in No Time Flat" by Michael Masterson, readers are introduced to a practical guide offering valuable insights on scaling businesses from scratch to 9 figure success. Published in 2008, Masterson presents a unique framework likening the growth stages of a business to the development of a human being, starting from infancy and progressing through childhood, adolescence, and finally, maturity. With this analogy, the book provides actionable strategies and advice to navigate each stage successfully. In this episode I discuss how this book sparked my entrepreneurial journey, making it essential reading for healthcare professionals who want to embark on a similar path. SUBSCRIBE TO OUR FREE NEWSLETTER - THE LOUNGE: Get your weekly dose of tech trends, investment tips, and entrepreneurial insights designed for the ambitious physician! https://www.bootstrapmd.com/thelounge Our Podcast Sponsor: Doc 2 Doc Lending - Affordable loans for the busy forward-thinking physician https://www.bootstrapmd.com/doc2doc PhysicianCoaches.com The #1 Doctor Directory for Physician Coaches, Consultants, and Mentors https://www.PhysicianCoaches.com
Ryan Pineda is a serial entrepreneur, founder of 6 different 7-8 figure businesses, real estate investor (500 houses flipped!), and former professional baseball player. He is also the host of the Wealthy Way Podcast.In this episode, Ryan discusses his journey from being released by the Oakland A's to finding success in real estate – all while prioritizing faith, fulfillment, and meaningful relationships over financial success.He also speaks about: Transitioning from broke minor league baseball player to "couch flipping" and real estate investing Why he went all-in on TikTok and the importance of consistency in social media creation Understanding wealth as more than just money His 'Make, Manage, Multiply' framework for achieving financial success Why he recommends house-flipping to jump-start your wealth building journey The dangers of money "addiction" and its impact on other aspects of life Continuously balancing work and personal life instead of chasing a mythical perfect work-life balance Throwing epic birthday parties for his kid as a way to bless others with unique experiences How Ryan's father raised him to be a present father himself, after experiencing neglect in his own childhood How his priorities changed after his newborn son's health crises in his first year of life The journey to achieving $100 million in revenue Ryan's charitable cause:Homes for Hope, a Christian organization which partners with the building industry to break the cycle of poverty worldwide.Books mentioned in this episode: ‘The Book on Investing in Real Estate with No (and Low) Money Down' by Brandon Turner ‘The God I Never Knew: How Real Friendship with the Holy Spirit Can Change Your Life' by Robert Morris ‘The Case for Christ: A Journalist's Personal Investigation of the Evidence for Jesus' by Lee Strobel ‘Atomic Habits' by James Clear ‘Ready, Fire, Aim: Zero to $100 Million in No Time Flat' by Michael Masterson Connect with Ryan on socials:https://www.ryanpineda.com/https://www.youtube.com/@RyanPinedahttps://www.linkedin.com/in/ryanpinedashow/https://www.instagram.com/ryanpinedahttps://www.pinedacapital.comhttps://www.wealthyway.com/podcasts
There is one thing that the world's most successful entrepreneurs all have in common: they act. It's the real secret to their success. In this episode, we explain a very simple strategy that will enable you to take meaningful action—and produce guaranteed business growth. Join us to find out why school dropouts seem to have a knack for becoming super successful businesspeople, which business ideas are most likely to succeed while the majority of other ideas fail, what it means (in practical terms) to “fail fast,” and a three-step strategy that will safely get you to the other side. Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode. Connect | Resources Ready, Fire, Aim: Zero to $100 Million in No Time Flat by Michael Masterson We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites. The Ironclad Key to Growing Your Business
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Ready Fire Aim: Zero to 100M in No Time Flat by Michael Masterson — https://amzn.to/3YWZLIiHappy Sexy Millionaire: Unexpected Truths about Fulfillment, Love, and Success by Steven Bartlett — https://amzn.to/3IT3gdaTraction: Get A Grip On Your Business by Gino Wickman — https://amzn.to/3kpRYDZ100M Offers: How to Make Offers So Good People Feel Stupid Saying No & 100M Leads Book coming soon by Alex Hormozi — https://amzn.to/3xSvC1648 Laws of Power by Robert Greene — https://amzn.to/41tyMpBBuilding a StoryBrand: Clarify Your Message So Customers Will Listen by Donald Miller — https://amzn.to/41sDfsiNever finished by David Goggins as a follow up to Can't Hurt MeThe Great CEO Within: The Tactical Guide to Company Building by Matt Mochary — https://amzn.to/3KCV7LmBuilt to Sell: Creating a Business That Can Thrive Without You by John Warrillow — https://amzn.to/3Y69eMMeasure What Matters: The Simple Idea that Drives 10x Growth by John Doerr — https://amzn.to/3Sw0kXlThinking Fast & Slow by Daniel Kahneman — https://amzn.to/3Zc0LrQGood to Great: Why Some Companies Make the Leap... and Others Don't by Jim Collins — https://amzn.to/3Z4mx18High Output Management by Andrew S Grove — https://amzn.to/3ITKRNyBlitzscaling: The Lightning-Fast Path to Building Massively Valuable Companies by Reid Hoffman — https://amzn.to/3SBGjyrPrinciples for Dealing with the Changing World Order by Ray Dalio — https://amzn.to/41BRjQC
It's a new year, and you know what that means: it's time for a year-end review. Each year, I sit down and do my best to be transparent with you about how my business did. From the outside, it might seem like my business is huge and thriving – and it is doing well, but I learned some hard lessons too. And even though I'm ending the year with over $50k in my business accounts, my profit margins for 2022 have been really slim. Instead of being a year of major financial growth, 2022 ended up being a reorganization year. I spent some money in places that I probably shouldn't have, but I also made some investments that are going to set my businesses up for future success. So in today's episode, I'm breaking down how I reorganized my businesses, how and why I spent some much money in the businesses this year, and my big goals for next year. Even if some of my numbers feel a little embarrassing, sitting down to reflect on the year helped me to appreciate the small and big wins and get clarity on my plans for next year, and I encourage you to take time to do the same. We'll discuss: Why I officially separated my two businesses and how that's clarified my business finances The wins from last year for both TGO and Outdoor Kids OT How my team has grown and how I'm working on company culture this year I finally finished my dissertation! (And I'm writing a book) How I'm learning to celebrate all moments, big and small How last year was about reorganizing and creating new products, and why this year is about maintaining stability My business revenue and profits from 2022, and financial lessons I've learned about managing and analyzing your numbers My goals for 2023, and how I'm continuing to build on and structure my businesses to be more streamlined Resources from this episode: Ready, Fire, Aim: Zero to $100 Million in No Time Flat by Michael Masterson Grab my FREE e-book: The Nature-Based Practice ROADMAP Join the waitlist for the ConTiGO course If you're ready to take the next step in this adventure, join our free Therapy in the Great Outdoors Community at therapyinthegreatoutdoors.com. The TGO community is a private space just for nature based pediatric practitioners. We have loads of resources there to support you as you start or grow a nature based practice or program. If you're serious about taking your nature-based practice to the next level, come join the Business Bedrocks Group Coaching Program in The Business Hive. You'll get clarity & confidence to grow a profitable and personally fulfilling business that runs on auto-pilot as much as possible. For even more resources, check out The Therapy in the Great Outdoors (TGO) Library, a proven toolkit for no-stress nature-based treatment planning. Are you a pediatric therapist interested in taking your work with children out into nature? The ConTiGO Approach Online Course will open for registration soon: visit www.ConTiGOapproach.com to join the waitlist.
2022 has ended, and today I'm sharing mind frames, book recommendations, and predictions for becoming (even more) limitless in 2023. I also include some economic projections and forecasts to learn about recessions and then opine about the best time to buy real estate in 2023 (and 2024). In this episode, you will get information about the following topics: - Seven threats that can jeopardize your limitless journey- Most significant books that I read and recommend this year - The importance of visualization - Frameworks for optimizing your overall performance - Analysis of recession cycles and when it will be a buyers' market I hope all these lessons are helpful to you. Now buckle up because 2023 is going to be awesome! “Keep your lifestyle as simple as possible because clutter, chaos, overwhelm can slow you down, and it can make your energy state not be in harmony.” - Dr. Vikram Raya In This Episode: - Welcome back to another episode of the Limitless MD podcast- Seven major threats that can jeopardize your limitless journey - A quote to inspire you to become limitless - Biggest books that I read and recommend this year - Warren Buffett's "2 List" Strategy - The importance of visualization - Frameworks for limitless performance - Economics, economic cycles, recessions - The question you should ask your coach or mentor- How to feel better and improve the foundation of your life Resources Mentioned: - Book “Unreasonable Hospitality: The Remarkable Power of Giving People More Than They Expect” by Will Guidara- Book “Ready, Fire, Aim: Zero to $100 Million in No Time Flat” by Michael Masterson- Book “Joy on Demand: The Art of Discovering the Happiness Within” by Chade-Meng Tan- Book “The Go-Giver, Expanded Edition: A Little Story About a Powerful Business Idea” by Bob Burg - Audible book “The 10X Mentor” by Grant Cardone- Book “$100M Offers: How To Make Offers So Good People Feel Stupid Saying No” by Alex Hormozi- Book “Can't Hurt Me: Master Your Mind and Defy the Odds” by David Goggins- Book “Who Not How: The Formula to Achieve Bigger Goals Through Accelerating Teamwork” by Dan Sullivan and Dr. Benjamin Hardy -
Why are leaders so high on culture? Cole Gordon, an 8-figure sales trainer and CEO of Closers io and Remote Selling Academy, is on the show today. He's here to share the reason he gives so much regard to building a culture in the team and what makes a winning culture. He also talks about the challenges of building a culture in remote teams and the strategies he's using that made him the best leader his team has ever worked with. For more tips on how to build a high-performing sales team, tune in to this episode! “The quality of your meetings is the quality of your culture.” -Cole Gordon In this Episode: - Learn how Cole is applying the psychology of framing to his sales output and how it helped him scale from one company to another - Realize why culture is important from a leadership perspective and why it matters when you want to build your influence - Cole shares how the “behavior-to-result awareness” technique works and what makes it a more effective way for him to call out a non-performer - Check out Cole's best practices on how he's manifesting a fun, fast-paced, and high-standard culture in his sales team - Cole puts emphasis on why respect for people is important - Learn how Cole lives up to his team's performance standard by knowing which ones to call out and which not to - Sales are like the military in businesses for some people, according to Cole. Listen to his advice to those who are struggling with sales Resources Mentioned: - Extreme Leadership - https://www.amazon.com/Extreme-Leadership-Charles-D-Patton-ebook/dp/B00BFC694S/ref=sr_1_1?adgrpid=1334808473260724&hvadid=83425723900482&hvbmt=be&hvdev=c&hvlocphy=145625&hvnetw=o&hvqmt=e&hvtargid=kwd-83426413086516%3Aloc-149&hydadcr=22537_10435616&keywords=extreme+leadership&qid=1656821364&s=books&sr=1-1 (https://www.amazon.com/Extreme-Leadership-Charles-D-Patton-ebook/dp/B00BFC694S/ref=sr_1_1?adgrpid=1334808473260724&hvadid=83425723900482&hvbmt=be&hvdev=c&hvlocphy=145625&hvnetw=o&hvqmt=e&hvtargid=kwd-83426413086516%3Aloc-149&hydadcr=22537_10435616&keywords=extreme+leadership&qid=1656821364&s=books&sr=1-1) - The 16-Word Sales Letter™ - https://www.amazon.com/16-Word-Sales-LetterTM-multi-million-dollar-possible/dp/1088742785 (https://www.amazon.com/16-Word-Sales-LetterTM-multi-million-dollar-possible/dp/1088742785) - Ready, Fire, Aim: Zero to $100 Million in No Time Flat - https://www.amazon.com/Ready-Fire-Aim-Michael-Masterson-audiobook/dp/B0014WYZYA/ref=sr_1_1?adgrpid=1330410426855168&hvadid=83150846147694&hvbmt=be&hvdev=c&hvlocphy=145625&hvnetw=o&hvqmt=e&hvtargid=kwd-83151538245385%3Aloc-149&hydadcr=24661_10490694&keywords=ready+aim+fire&qid=1656821494&sr=8-1 (https://www.amazon.com/Ready-Fire-Aim-Michael-Masterson-audiobook/dp/B0014WYZYA/ref=sr_1_1?adgrpid=1330410426855168&hvadid=83150846147694&hvbmt=be&hvdev=c&hvlocphy=145625&hvnetw=o&hvqmt=e&hvtargid=kwd-83151538245385%3Aloc-149&hydadcr=24661_10490694&keywords=ready+aim+fire&qid=1656821494&sr=8-1) - Great Leads - https://www.amazon.com/Great-Leads-Easiest-Start-Message/dp/B011P8PRXA/ref=sr_1_1?adgrpid=1344703957056685&hvadid=84044170270305&hvbmt=be&hvdev=c&hvlocphy=145625&hvnetw=o&hvqmt=e&hvtargid=kwd-84044876334144%3Aloc-149&hydadcr=21870_10481636&keywords=great+leads&qid=1656821983&s=books&sr=1-1 (https://www.amazon.com/Great-Leads-Easiest-Start-Message/dp/B011P8PRXA/ref=sr_1_1?adgrpid=1344703957056685&hvadid=84044170270305&hvbmt=be&hvdev=c&hvlocphy=145625&hvnetw=o&hvqmt=e&hvtargid=kwd-84044876334144%3Aloc-149&hydadcr=21870_10481636&keywords=great+leads&qid=1656821983&s=books&sr=1-1) Connect with Cole Gordon: - https://closers.io/ (Website) & https://millyuns.com/cole/ (Website) -...
One of the goals of many of the businesses that we work with is to reach a million dollars in gross revenue. I revisited a book that I read a few years ago, Ready, Fire, Aim: Zero to $100 Million in No Time Flat, and today I wanted to go over some of these principles and how you need to apply them in order to reach your goals within your practice. Enjoy!Finding someone that resonates with youEngaging with people verbally on a level that helps them commit to solving problems long-termGet good at sellingHead to the link below to participate in our 5 Day Challenge! https://www.physicaltherapybiz.com/challenge www.physicaltherapybiz.com/apply PT Everywhere: https://pteverywhere.com/Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same!Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community!https://www.facebook.com/groups/ptentrepreneur/
Want to know the formula to limitless growth, wealth, and success? Nic Korvessis joins Vikram in this new episode of Limitless MD to talk about the 7-figure growth pyramid, a strategy that gave him the upper hand when it comes to scaling his business and helping other businesses achieve exponential growth. The pyramid of growth is composed of 3 tiers. These tiers are different phases of growth that one has to go through. The pyramid of growth is a proponent of taking action instead of making excuses. If you want to keep growing, the only thing you need to create is the fountain of wealth that just keeps flowing. “Take action. Take imperfect action, that's the biggest thing anyone can do.” - Nic Korvessis In This Episode: - Welcome back to another episode of the Limitless MD podcast - Here are the highlights of what Scale Lab does and who its target market is - This is the biggest thing Nic can take you as he leverages the "pyramid of growth" - This is the #1 thing medical doctors can do if they want to exponentially scale their income to a 7 figure - Learn how to effectively "hook" people through a blank post - "If you're gonna get anything right, this is the one thing you wanna get right..." - Here's the key to constructing an irresistible offer people find it hard to say no to - Learn the easiest way to increase engagement - Here are the strategies to grow your market organically - This is the kind of mindset that separates successful people from unsuccessful people Resources Mentioned: - https://www.amazon.com/Ready-Fire-Aim-Zero-Million/dp/0470182024 (Ready, Fire, Aim: Zero to $100 Million in No Time Flat by Michael Masterson) - https://www.amazon.com/Essentialism-Disciplined-Pursuit-Greg-McKeown/dp/0804137382 (Essentialism: The Disciplined Pursuit of Less by Greg McKeown) - https://www.amazon.com/100M-Offers-People-Stupid-Saying-ebook/dp/B099QVG1H8 ($100M Offers: How To Make Offers So Good People Feel Stupid Saying No by Alex Hormozi) - https://www.sps186.org/downloads/basic/807350/TheHeroJourney.pdf (The Hero's Journey by Joseph Campbell) Resources: - https://limitless-md.mn.co/ (Join our FREE group coaching program: the Physician Wealth Accelerator) - https://vikramraya.com/programs/ (https://vikramraya.com/programs/) - https://vikramraya.com/ (Sign up to my email list) - Apply to work with Vik and book a clarity call https://www.theultramd.com/go?fbclid=IwAR1fp5TQt4aCSu_2EWu2sKZd3HumrHKOVePwFlPQC-2aYLgCAsm7_MHY69c (here) Connect with Vikram: - https://vikramraya.com/ (Website) - https://www.instagram.com/vikramraya/ (Instagram) - https://www.facebook.com/Vikramrayamd (Facebook) - LinkedIn - https://www.youtube.com/channel/UCdq9M-kD0L2hy1UlfOK-hwQ (YouTube) Connect with Nic Korvessis: - https://www.korvessisx.com/home (Website) - https://www.linkedin.com/in/nicolaskorvessis/ (LinkedIn) - https://www.instagram.com/nicolaskorvessis/?hl=en (Instagram) - https://www.facebook.com/korvessis/ (Facebook) - https://www.youtube.com/channel/UCD8cvODCRbncCPUzwKE5eWA?view_as=subscriber (Youtube) - Email: nicolas@korvessisx.com Special Thank You to Music Provided by Music Libraryhttps://soundcloud.com/music-library-non-copyrighted-sounds/300-violin-orchestra-jorge-quintero-copyright-and-royalty-free ( https://soundcloud.com/music-library-non-copyrighted-sounds/300-violin-orchestra-jorge-quintero-copyright-and-royalty-free)
Scott and Tom never imagined they would ever be considered math geniuses, but after analyzing the cliches “In No Time” and “No Time Flat”, they can picture eager MIT brainiacs feverishly writing the applicable math formulas on a CinemaScope sized blackboard, while they sit in the back of the classroom nodding approvingly. Can a Nobel Prize in math be next? --- Support this podcast: https://anchor.fm/tom-saunders9/support
CarrotCast | Freedom, Flexibility, Finance & Impact for Real Estate Investors
"As an entrepreneur or high performer, you are not like normal people. Normal people do not live to work...If we don't intentionally plan negotiable activities, we will default to working more" If you're finding yourself busy without purpose and chasing a to-do list without fulfillment, this episode is for you. Listen in. The ultimate real estate mastermind: The Perfect Week Formula by Craig Ballantyne: Ready, Fire, Aim: Zero to $100 Million in No Time Flat: Early to Rise Newsletter:
Identifying a business opportunity can be difficult, especially if you don't know what the market looks like. One way to identify a problem is to think about a need or problem and devise a solution for it. For example, if you struggle with time management and find yourself constantly forgetting things during the day, there may be an opportunity to create an app to help manage your schedule. Join today's conversation where Steve Schindehette joins us. Steve identified a problem with most garages. He thought of a product that could make people's lives easier or less stressful, and that's where ARackAbove was born. Over the years, the business has grown to a six-figure empire. Steve is the creator and dual patent holder for ARackAbove. ARackAbove is a stable, free-standing overhead garage storage system that does not require permanent mounting and assembles without tools. It adjusts to fit ANY SIZE and quickly creates 80 sq ft of overhead garage storage in 30 minutes. Give Your Car's Their Garage Back! Tune in! During this episode, you will learn about; [01:13] A bit about Steve Schindehette and what he does in his space [01:46] How his business idea came about [03:01] Hundreds have a similar problem. Make it a business [08:53] How Steve's entrepreneurial journey began and progressed [11:57] His best business decision was to stop procrastinating and get started [16:47] Avoid this decision in business. It cost Steve dearly [21:47] His decision-making formula you can copy and implement [25:35] Rapid Fire Round [25:43] The best business metric- Goals [26:28] Does he mastermind with other entrepreneurs? [29:17] If he lost it all in one day, what would he do? [30:06] How you can connect with Steve [30:43] Episode wrap up and calls to action Notable quotes“You will never think outside the box until you become miserable.” “Problems are the building blocks of any business.” “Every time you accept a failure and bounce back, you will always come out bigger and stronger.” “Don't just sit there and hesitate. Execute with what you have.The pattern will make sense along the way.” Book recommendationReady, Fire, Aim Zero to $100 Million in No Time Flat by Michael Masterson: https://www.amazon.com/Ready-Fire-Aim-Zero-Million/dp/0470182024 (https://www.amazon.com/Ready-Fire-Aim-Zero-Million/dp/0470182024) Let's Connect! Steve Schindehette Website:https://arackabove.com/ ( https://arackabove.com/) LinkedIn:https://www.linkedin.com/in/steveschindehette/ ( https://www.linkedin.com/in/steveschindehette/) Pinterest: https://www.pinterest.com/ARackAbove/ (https://www.pinterest.com/ARackAbove/) YouTube: https://www.youtube.com/watch?v=fH0zvUaT75A (https://www.youtube.com/watch?v=fH0zvUaT75A) Cell Phone: (407) 474-1214 If you liked this episode, please SUBSCRIBE to the podcast and drop us a FIVE-STAR REVIEW. We appreciate you, and your support enables us to keep bringing you the goods on the show!
As entrepreneurs, we often find ourselves in a situation where even our loftiest goals seem more attainable than a good night's sleep. Although it may seem like sacrificing sleep and obsessing about productivity is the only way to achieve high growth in your business, today's guest shows us what you actually need to focus on to scale your business to the next level. Today we are joined by Bob Fraser, the Co-Founder and Principal at Aspen Funds, a private real estate investment fund manager. Before founding Aspen Funds, Bob grew his tech start-up from 2 to 300 employees in five years, becoming one of the largest venture companies in the midwest. In this episode, we are going to discuss… How to use systems and KPIs to unlock exponential growth within your business. Why passive investors should look for scalable systems within a sponsor's business before making an investment decision. What personality tests and hiring tactics Bob uses to ensure a potential employee will fit into his company's culture. Bob's transition from being a computer geek who raised $100k from his mom to a business operations expert who raised $44m in venture capital. If you are a passive investor who wants to ensure that the sponsors you choose are built to last, or you are an entrepreneur who wants to perfect the systems that will allow you to scale, Bob's insights may be exactly what you need. Take Control, Hunter Thompson Resources mentioned in the podcast: 1. Aspen Funds 2. DISC Profile Assessment 3. Kolbe System 4. Clifton Strengths Assessment 5. 123 Tests - Free Psychological Tests 6. “Traction: Get a Grip on Your Business” by Gino Wickman 7. “Scaling Up: How a Few Companies Make It...and Why the Rest Don't (Rockefeller Habits 2.0)” by Verne Harnish 8. “Ready, Fire, Aim: Zero to $100 Million in No Time Flat” by Michael Masterson Interested in investing in ATMs? Check out our webinar. Please note that investing in private placement securities entails a high degree of risk, including illiquidity of the investment and loss of principal. Please refer to the subscription agreement for a discussion of risk factors. Tired of scrambling for capital? Check out our new FREE webinar - How to Ensure You Never Scramble for Capital Again (The 3 Capital-Raising Secrets). Click Here to register. CFC Podcast Facebook Group
Have you scoured the internet for tips on how to grow your business? Look no further. In this bitesize episode, Joey and David run through the top 3 books when it comes to improving you and your business.From the Law of Reciprocity to focusing on sales, these books focus on topics that will help new and veteran entrepreneurs alike.As ever, if you like the episode, please share and review.Talking PointsInfluence by Robert Cialdini (00:42)Ready Fire Aim (01:45)The 48 Laws Of Power (02:55)DotCom Secrets by Russell Brunson (03:45)Quotes“Even massive organizations, really big billion-dollar corporations will go out and still not actually focus on sales first.” – Joey“Right now, in our business, we all have to constantly remind ourselves that we want all these new things, the business growing, got to pull all the new processes into place, but the focus of our business is let's go and get more customers into our products.” – Joey“The Law of Reciprocity is a big one, if you give someone something, they want to give something back. A very natural thing as an example is if anyone ever bought you a Christmas gift and you've not bought them one, how bad do you feel?” – David“When you read the book again, you find different ways to put it into your business and use it.” – DavidUseful LinksInfluence: The Psychology of Persuasion by Robert CialdiniReady, Fire, Aim: Zero to $100 Million in No Time Flat by Michael MastersonThe 48 Laws of Power by Robert GreenDotCom Secrets: The Underground Playbook for Growing Your Company Online (1st Edition) by Russell BrunsonMain PlatformsViddyoze WebsiteViddyoze AppFilms By ViddyozeThe Viddyoze Story | How We Built An 8-Figure Bootstrapped Software EnterpriseViddyoze Presents ‘Fade To Black' | From Broke To $30 Million | Joey's StorySocial MediaViddyoze FacebookViddyoze InstagramJoey Xoto InstagramViddyoze LinkedInJoey Xoto LinkedInJamie Garside LinkedInDavid Chamberlain LinkedIn
I know that so many of us as business owners can be intimidated by systems (raising my hand on that one!). This is why I'm so excited that the amazing Katrina Young joined us for this episode. Katrina is a Multi-award-winning consultant and specialist who works with organisations, corporations, SME's, and business owners to design and build digital, tech, and innovative growth systems. Speaking with Katrina has me absolutely inspired by how systems can make space for more YOU in your business! Listen for some chat about how to leverage tech in your favour, creating systems that prevent burnout by enabling you to not be the only asset in your business. With a plug and play approach, tech can create room for the human side of your business and bring ease to your moneymaking. Katrina also shares her story and a bunch of insight on high ticket offers and giving yourself permission to keep learning and building. Definitely one not to miss! About Katrina: Named as one of the top 40 Digital UK Women to watch 2020, Katrina is a Business Consultant, Online Innovation /Technology Enabler, Digital Transformation and Marketing Specialist. With over 23 years of extensive experience as a Marketing Strategist, PMO Manager, and Digital Business Transformation Analyst, Katrina supports brands to market their services, monetise their digital assets and content to engage and aggregate content to their audiences through lead generation and automated sales funnels. You can find Katrina at https://www.katrinayoungconsulting.com/blog https://twitter.com/KYConsultingD https://www.facebook.com/katrinayoungconsultingdigital/ I also mention my upcoming event Gimme More, a day of workshops to get you inspired by just how much money you can make! Gimme More will be live on 31 January, with a replay available. Check out all the info and sign up here: https://www.raydodd.co.uk/gimme-more QUOTES KATRINA: “We need to stop attaching our self-worth to our products and services, and more to our expertise and knowledge.” KATRINA: “Some people say, ‘I just really want to have a high-ticket offer'. And I'm like, it's not linked to who you are or your self-esteem - it's like what they get at the end of it. And then they brainstorm the package with a whole different mindset.” KATRINA: “I see the fact that a business owner gets burnt out because they're the only asset in their business. So ultimately the systems and tech become a cash generating asset.” RAY: “I sometimes feel like part of the reason people don't sort tech, and this is very much a subconscious thing, but it's that it brings ease. And we feel guilty about making money easy.” KATRINA: “When I work with a business owner, we look at the… ecosystem that you might have: your team, and outsourcing tools, and tech…And that ecosystem allows you to plug and play and say, I'm going to take a month off.” KATRINA: “I say this to my parents when they're like, ‘why are you always learning?' I'm like: ‘well, it was different back then. Now I need to catch up'. And also, as a mom returning… it's like, wow, no school run? Who am I? So now it's filling that time up and it's like, actually I need to do this. I want to do this. Before I didn't have permission cause I had a role.” References Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones, Book by James Clear Ready Fire Aim: Zero to 100 Million in No Time Flat, Book by Michael Masterson
How does a divorced DJ go from a J.O.B. he didn't love to helping others build a brand they absolutely adore?What's In Store For YouOur guest today is a former DJ, a web development expert, a serial entrepreneur, an award-winning podcast host and an Amazon best-selling author.How can Visionary Marketing Coach Leon Streete help you elevate your business to greater heights? Let's find out in today's podcast.[03:52] "More leads, more clients." What does this mean?[04:45] Leon walks us through his journey from a DJ to a web development expert until the pivotal moment in his life where he realized his true passion and calling.[09:23] How did Leon know (at age 17) that he could take advantage of the web to grow a business?[11:40] What made Leon take a big risk in launching his side hustle into a full business even with naysayers around?[15:27] With a new business comes risks; what happened that caused his business to fail?[18:08] What was the biggest lesson that Leon learned and how did that help him begin to help others?[19:54] What is the most ignored thing that a lot of business owners don't pay attention to at the early stages of their business?[21:23] "Do I need to just have one niche/target audience or should I work with multiple areas?"[23:45] What does Leon find is the biggest reason why people are fearful of choosing a specific niche?[26:52] Why is it that marketers don't say "it's okay to have multiple niches when you have reach" but instead just say "no, don't do that"?[30:43] How can Leon help online business owners, life coaches, and consultants?RESOURCESMy Office Professionals - Are you a small business owner struggling to get your work done? Fret no more and let them help you focus on what matters; Growing Your Business.Magnify Your Message - join super coaches such as myself, Shannon Busse, Aurora Gregory, as we share with you how to take your story from undiscovered to visible.Text 410-936-4049 and be a part of Robert's community.Support the show, buy Robert a coffee!Storytellers Growth Lab - get guidance about how you can CONFIDENTLY CONNECT, PRESENT POWERFULLY & ENGAGE EFFECTIVELY!What's My Story Live episode replayReady, Fire, Aim: Zero to $100 Million in No Time Flat by Michael MastersonGood to Great: Why Some Companies Make the Leap and Others Don't by Jim CollinsLeon Streete's Facebook and LinkedIn pageFreebie from Leon Streete to help you elevate your business! Hosted on Acast. See acast.com/privacy for more information.
We seldom have interviews on the show, but we're always excited to make an exception for remarkable individuals like Alex Homozi, founder and CEO of Acquisitions.com. Alex is an entrepreneur, investor, philanthropist, and author of $100M Offers: How To Make Offers So Good People Feel Stupid Saying No and Gym Launch Secrets: The Step-By-Step Guide To Building A Massively Profitable Gym. We hear from Alex about his company Acquisitions.com, how he developed a step-by-step guide for massively profitable gyms, and how he believes it's his duty to reinvest his wealth into altruistic initiatives. In our conversation, we discuss Alex's book $100M Offers and unpack three key examples that illustrate how to put together an irresistible offer. Alex breaks down the four key variables that create value for the customer, and explains how management consulting taught him to systematically approach a problem by interviewing experts. Alex also shares the story of how he met his wife and business partner Leila and how they embarked on a hugely successful business venture together. Tune in today for this engaging and informative conversation on entrepreneurship, risk, building wealth, and much more! TIME-STAMPED SHOW NOTES: [00:00] Before we jump into today's interview, please rate, review, and subscribe to the Leveling Up Podcast! [00:15] Introducing today's guest Alex Hormozi, Founder and CEO of Acquisition.com. [03:13] Learn about Alex's book $100M Offers: How To Make Offers So Good People Feel Stupid Saying No. [03:48] How Alex's media plan utilizes platforms like Youtube and how he is scaling his business. [04:38] How Alex refined the model he uses to run his gyms: by trying something new every month. [06:06] Hear about the other books Alex is working on. [07:19] How Alex is using his process to help people by providing free resources. [08:15] What Alex has learned from his background in SaaS and other fields and the concept of asymmetric advantages. [11:54] Alex breaks down three examples of how he put together a $100M Offers. [14:33] The importance of defining what value is for your customers. [17:47] How cutting down the speed of achievement creates value for your customers. [19:04] The four variables you need to master when putting together a $100M offer. [20:56] What Alex learned from management consulting. [23:57] Why Alex suggests consulting experts to improve your company, rather than a book on the subject. [25:38] How Alex structures his offers with guarantees around growth. [27:29] How Alex met his wife and business partner Leila and how they embarked on a hugely successful business venture together. [30:01] Alex gives insight into how his portfolio is currently structured. [34:24] Alex's book recommendation and what has made a difference to Alex's life in the past year. Resources From The Interview: Acquisition.com $100M Offers: How To Make Offers So Good People Feel Stupid Saying No Gym Launch Secrets: The Step-By-Step Guide To Building A Massively Profitable Gym Alex Hormozi on Instagram Alex Hormozi on YouTube Leila Hormozi on Instagram Burning Wish Must-read book: Ready, Fire, Aim: Zero to $100 Million in No Time Flat Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram
Marketing School - Digital Marketing and Online Marketing Tips
We seldom have interviews on the show, but we're always excited to make an exception for remarkable individuals like Alex Homozi, Founder and CEO of Acquisitions.com. Alex is an entrepreneur, investor, philanthropist, and author of $100M Offers: How To Make Offers So Good People Feel Stupid Saying No and Gym Launch Secrets: The Step-By-Step Guide To Building A Massively Profitable Gym. We hear from Alex about his company Acquisitions.com, how he developed a step-by-step guide for massively profitable gyms, and how he believes it's his duty to reinvest his wealth into altruistic initiatives. In our conversation, we discuss Alex's book $100M Offers and unpack three key examples that illustrate how to put together an irresistible offer. Alex breaks down the four key variables that create value for the customer and explains how management consulting taught him to systematically approach a problem by interviewing experts. Alex also shares the story of how he met his wife and business partner Leila and how they embarked on a hugely successful business venture together. Tune in today for this engaging and informative conversation on entrepreneurship, risk, building wealth, and much more! TIME-STAMPED SHOW NOTES: [00:00] Before we jump into today's interview, please rate, review, and subscribe to the Leveling Up Podcast! [00:15] Introducing today's guest Alex Hormozi, Founder and CEO of Acquisition.com. [03:13] Learn about Alex's book $100M Offers: How To Make Offers So Good People Feel Stupid Saying No. [03:48] How Alex's media plan utilizes platforms like Youtube and how he is scaling his business. [04:38] How Alex refined the model he uses to run his gyms: by trying something new every month. [06:06] Hear about the other books Alex is working on. [07:19] How Alex is using his process to help people by providing free resources. [08:15] What Alex has learned from his background in SaaS and other fields and the concept of asymmetric advantages. [11:54] Alex breaks down three examples of how he put together a $100M Offers. [14:33] The importance of defining what value is for your customers. [17:47] How cutting down the speed of achievement creates value for your customers [19:04] The four variables you need to master when putting together a $100M Offer [20:56] What Alex learned from management consulting. [23:57] Why Alex suggests consulting experts to improve your company, rather than a book on the subject. [25:38] How Alex structures his offers with guarantees around growth. [27:29] How Alex met his wife and business partner Leila and how they embarked on a hugely successful business venture together. [30:01] Alex gives insight into how his portfolio is currently structured. [34:24] Alex's book recommendation and what has made a difference to Alex's life in the past year. Links Mentioned in Today's Episode: Acquisition.com $100M Offers: How To Make Offers So Good People Feel Stupid Saying No Gym Launch Secrets: The Step-By-Step Guide To Building A Massively Profitable Gym Alex Hormozi on Instagram Alex Hormozi on YouTube Leila Hormozi on Instagram Burning Wish Must-read book: Ready, Fire, Aim: Zero to $100 Million in No Time Flat Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us: Neilpatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu
Conscious Creators Show — Make A Life Through Your Art Without Selling Your Soul
“No matter how clueless you might feel, someone else out there is willing to help you and can teach you something. One of the best decisions I've made, being able to let go and say, Hey, I don't know how to do this. Let me ask someone who does know how to do this.” — Thanh Pham Thanh Pham (@asianefficiency), the Founder of Asian Efficiency, is our guest today. In 2008, he dropped out of college and started as an entry-level marketing associate at a life coaching business in Los Angeles, CA. Through sheer hard work, working long days and his commitment for excellence, they promoted him to be the VP of marketing. This is where he realized he had to work smarter and be more productive with the limited time he had. Today he sits with me to share his journey and success. Tune in to learn: The mindset switch creators have to make to intertwine personal stories with their brand How to onboard and match multiple personalities on the team when their talents' variety The core principles of establishing happiness in your workflow How a 4 day work week led to an improvement in employee NPS How to build a team of cross-functional generalists How to implement a systematic approach to hire people and upgrade their skill set to be efficiently productive Why you should never be discouraged to ask for help to grow your business Welcome to the Conscious Creators Show; where through intimate and insightful interviews with authors, actors, musicians, entrepreneurs and other podcasters, you'll learn tools and tactics to 10x your creativity and improve your business and life. Like this show? Support us by following the show, leaving a review here and helping us spread the word by sharing the pod with one (or three) friends: https://refer.fm/creators Do you want to learn how to make a living as a creator? Check out the CreatorsMBA where we show you how to get paid to create online: http://www.creatorsmba.com Follow our host, Sachit Gupta, and get in touch if you have any questions or ideas related to the show: Twitter, Instagram, LinkedIn and TikTok. Please enjoy today's episode and thank you for listening! Books and resources mentioned in the podcast: “Scaling up” by Verne Harnish “Ready, Fire, Aim: Zero to $100 Million in No Time Flat” by Michael Masterson “WHO” by Geoff Smart “Delivering Happiness: A Path to Profits, Passion, and Purpose” by Tony Hsieh How to Get Started with An Executive Assistant w/ Tim Francis (TPS190) Show Notes 01:59 - About the switch in the mindset that creators have to make 05:05 - On telling personal stories through your brand, and the drawbacks 06:30 - The core principles of the brand as a pillar of success and stability/consistency 09:20 - What a variety of characters can bring to the quality of work and relations 13:01 - How being interested and indirectly present in different industries can be an eye opening experience for you 17:50 - Why you should apply challenges and other insights to your way of work 20:37 - How to find the winning intersection of skills and characters 24:08 - Charting the growth of business step by step with Thanh, from operational/business to team perspective 28:47 - Diving into the tips & tricks on hiring an EA 31:14 - The detail/explicit process behind the decision making guidelines on your path to efficiency 35:18 - How to identify and implement the specific principles of your own happiness 40:01 - The scheme in organizing your personal life 42:46 - About Thanh's journey through hiring and delegating, including his strategic approach 49:08 - What does the systematic process of building a team look like for Thanh? An original perspective on a mix of skills. 55:43 - The Individual Development Programme as a way to growth by upgrading your skill set 58:13 - What is the DNA meeting? 60:54 - How you can learn from mistakes, from Thanh's point of view 65:54 - The insider story on recruiting and building the relation with the COO of Asian Efficiency 72:13 - Why is it important for Thanh to create a bigger number of SOPs every month? 74:17 - What are the tradeoffs of growing a business? 79:41 - How he benefits from the parties hosted by him 84:36 - The social psychology behind paying the bill 88:00 - On the challenges of understanding the female mind from a male perspective 90:04 - Why feeling clueless should not discourage you ever? Tweetable Quotes “I teach people how to be productive at work and in life. And so I'm always looking for people who have a passion for productivity and have a passion for teaching or how.”- Thanh Pham “In the beginning phases, it's all about scaling yourself. Meaning you're the one who knows everything. So the more time you can free up for yourself. The more you can grow. Right?”- Thanh Pham “I'm happy to lose face if we can preserve the relationship where the contact or the other person feels good about themselves. And so that to me is always very important.” - Thanh Pham “When I think about strategy for my personal life, what I would try to maximize for is essential to happiness. I'm trying to maximize unique experiences, memory, and ultimately happiness.” - Thanh Pham “I really want to communicate to everyone that hiring is a skill like anything else that you can get better at.” - Thanh Pham “Ask yourself at least once a year if you go through every single person in your company, you ask yourself, would I rehire this person again?” - Thanh Pham “The quality of our happiness comes from the relationships we have with people and the better relationships we have, the happier we are.” - Thanh Pham “I want to build more deeper, meaningful relationships with people and actually get to know them as people, not who they are, what they do for work, but actually know their stories, what they believe in what they stand for, what their hopes and aspirations are, you know, who they were when they were little kids, that kind of stuff.” - Thanh Pham “I'm just learning as we're going and people know that it's all done in good fun, and that we're all learning from each other. And to me, that's the most important thing about being open-minded enough to learn about different perspectives that I would never think.” - Thanh Pham About Our Guest Thanh Pham (@asianefficiency) is the Founder of Asian Efficiency. In 2008, he dropped out of college and started as an entry-level marketing associate at a life coaching business in Los Angeles, CA. Through sheer hard work, working long days and his commitment for excellence, they promoted him to be the VP of marketing. Facing failures on the way to the top he realized he had to work smarter and be more productive with the limited time he had. Today, he has the No.1 podcast on productivity, called “The Productivity Show” where he shares his vast knowledge and expertise on productivity, time management, and efficiency to achieve your goals in record time. He also holds the top spot with his blog on Productivity & Time Management. Having established the foundational set of principles, Thanh has mastered the optimal efficiency, and in 2011 founded Asian Efficiency, the No.1 personal efficiency platform in the world. Thanh is regarded as a thought leader in the field of productivity. Forbes, The Guardian, Fast Company and Inc.com have all written about him. Thanh is passionate about assisting people in completing their to-do lists by lunchtime, allowing them to maximize their productivity. He believes that getting things done should not require sacrificing one's health or personal life. As a thought leader who gives lectures on productivity, efficiency, and time management all around the world you can contact him on his website or his Instagram account.
If you had the opportunity to work where, when, and with whom you wanted - all while getting paid very well - would you take it? Self-made multimillionaire and best-selling author Michael Masterson did, and with Ready, Fire, Aim he'll show you how to do the same. Whether you're thinking about starting a new business or growing an existing one, Ready, Fire, Aim has what you need to succeed in your entrepreneurial endeavors. In it, Masterson shares the knowledge he has gained from creating and expanding numerous businesses and outlines a focused strategy for guiding a small business through the four stages of entrepreneurial growth. Along the way, you'll learn the skills needed to succeed in this dynamic environment. Discover how to: Start a business from scratch and make it profitable quickly Keep a growing business growing Get other people to do almost all the hard work for you, so you are free to do the fun stuff Position yourself as an indispensable business builder, so you can enjoy a big share of the profits - even if you are only working part time Over the course of his remarkably successful career, Masterson has developed dozens of businesses, including one still growing at $300 million. Now he shows you how to outsell your competitors by implementing innovative operational procedures to reduce costs and using the power of the Internet to reduce customer complaints and increase profits.Duplicate your winning strategy in several businesses so you never have to worry about "needing" any one of them.
To say that Jared Kleinert has hit super connector status would be an understatement. In fact, he's one of the go-to sources on all-things-networking for everyone from Forbes to Time to Entrepreneur. On his second appearance on the podcast, Jared shares some of the insights from his newest book—How To Build a World-Class Network in Record Time—revealing how to get better at networking by building deeper, more meaningful relationships quickly.
We are taught from a very young age that doing things perfectly will get us where we want to go in life. But what if doing things in connection is far more effective? What if being in connection with your customers gets better results than trying to make a perfect product? Or being in connection with your spouse makes a better marriage than trying to make it perfect?"If you close your ideas and you think of the things that you feel are most perfect in the world, those are also things that are deeply connected. We think of a flower. We think of a scene. We think of God. We think of an amazing product. What the human population sees as perfection, they are all deep expressions of connection."What is perfectionism? If having clear goals can be so helpful in life, how could it be that the simple act of measuring ourselves up to them so often holds us back? Today we are going to explore why our quest for perfection never seems to satisfy us and often only slows or impedes productivity, while seeking connection tends to result in better output, better products and a better life. Brett: Joe, what makes this such an important topic? Joe: Oh man. That's a great question. There's so many reasons why it's important to me. The one that comes to mind right away is an experiment they did. It's the dried spaghetti experiment. It's basically you give a group of people 25 or so hard pieces of spaghetti and a marshmallow and some masking tape and you say, "Build the highest structure you can build."It turns out that kindergartners, a group of five kindergartners, will beat a group of five CEOs on a regular basis. The reason that the people who are doing the experiment say that that's the case is, because the young kids are iterating. They're just trying stuff out, trying stuff out, trying stuff out. Then when the time's up, they've tried like three or four models and they've got something. Whereas the CEO's are trying to make it absolutely perfect. Then they'll put that marshmallow on at the last minute, the whole thing will collapse. They didn't iterate. They didn't try. They tried to make it perfect and so it didn't work.One of the things about this experiment, which is so cool, is that if you get those same five CEOs and you add an administrative assistant, they will outperform the kindergarteners. Just somebody who can connect them together will immediately change it. On that level, that's a great example of how just connection, connecting with the tools that you have experimenting, iterating, that's a form of connection. Connecting with each other, like with the admin, all of that produces better results. That's one of the main reasons why it's so much more important. The other more important thing is that our neurochemicals do not propel us to be perfect. They propel us to connect. It's in our nature. Connection is in our nature. When you're working with humanity, prioritizing connection makes it better for you and everybody you're working with. That's part of the reason you get better results is that people don't want you to be perfect. The idea of you being perfect is going to be different from person to person. What they want is to feel connected with you. What you want is to feel connected to them.That's what we are genetically programmed to do, is to have this sense of connection. You get a deeper level of results and you get deeper satisfaction in your life. This is everywhere, even in the places where you don't expect it. For example, sales. There's one way of selling, which is the way most people sell. They try to write the perfect pitch and then present the perfect pitch in a perfect way. That just doesn't work as well as asking a whole bunch of questions, whether that's question-based selling or whether that's challenger-based selling. It's just asking a whole bunch of questions and talking to the person and finding out what's important to them. There's a great book on this called Ready, Fire, Aim. Is it Fire, Ready, Aim? Aim, Ready, Fire. It's basically saying that the job isn't to get a perfect product and put it out there. The job is to sell the thing before you build it so that you know what people will buy, which means that you're more connected with your customer.Brett: Then you're building what people will buy rather than what you planned or what you thought they would buy.Joe: That's one way to look at it. The other way to look at it is that you're prioritizing connection. You are saying, "I am going to connect with my customer and see what they really want, to see what it is that I can really serve them by providing," instead of, "I have this cool idea. What will make you buy it?"Brett: Let's define our terms here to discriminate between what is perfection and connection. Let's start by defining what is perfection.Joe: The critical parent's voice in your head is what it is for most people. We have this exercise in one of the workshops that I do, which is a triggering exercise, where people are to trigger one another and people hesitate to do it. We don't do it because we want to see people triggered. We do it, because we want people to figure out how to handle it when they are triggered. There's a group of people I can just walk up to and I can trigger people really easily because I can read what will trigger them pretty quickly. One of the things I can do is--Brett: Yes, you are great at that.Joe: [chuckles] One of the ways that I'll do it, I can just like, see who the perfectionist in the room is and I'll say, "You're a perfectionist." It'll trigger them because they're immediately in this headlock with themselves, because part of being perfect is to not be a perfectionist. It just messes with them all ways.The way I pick those people out is because I can see which ones of them had supercritical parents and you can see it in everything that they do. At some level, perfectionism is just trying to make the critical parent pleased. Since the critical parent could never really be pleased, it wasn't about you. It could be the critical teacher or the critical grandparent or whatever.Brett: How does that perfectionism show up? What do you see in people in their lives or the way they carry themselves, or even just briefly in a workshop when you've just met them?Joe: How do you see that? It's the amount of rigidity in the musculature, the amount of precision that they operate with, how much they're second-guessing themselves, how stunted their tones are, the way that they speak. Basically, all it really results to, is rigidity and hesitation inside the person when they're trying to be perfect.Brett: That hesitation part is really interesting. Because for me, I've always had identified or been diagnosed as ADD or ADHD. If I really pay attention to it, the moments where I get Teflon brain and it skips off of my task. If I really look at what happens often, it arises from a perfectionist pessimism.I sit down to write an email and I'm like, "Oh, I'm just never going to get this right. I'm not going to get it right. At least not right now, so why even bother?" Maybe some other time the conditions will be perfect and I'll know what to do. Let's go see what's in the fridge right now.Joe: They call it attention deficit disorder. The idea in the label is that your capacity to pay attention. If you reverse it a little bit, it's like how much attention was paid to you. It's the attention deficit disorder. Does that mean that you can't pay attention or does that mean that there was a limited amount of connection that you got? That's what actually creates it.I've noticed that. That's on the other side is that connection feeling, that the idea that you can do it perfectly is also just simply inane in the fact that what I think is perfect is different, than what you think is perfect. There's always someone thinking that you're not doing it perfectly, including you, always.The other thing you said, what is perfection? It's something that doesn't exist. It's just the point of view. If you are being absolutely perfect, somebody is seeing you as being rigid or imperfect or hesitant or whatever it is. That's how I describe it. If there's no such thing as that, the only way to describe it is trying to satisfy some critical voice in your head that is never and can never be satisfied.Brett: Having goals and vision and striving for perfection is good, right? It allows us to structure ourselves and structure our minds so that we can achieve something. How does that interact with this idea of perfectionism? Joe: Having goals and intentions, those are fantastic. Obviously, it allows us to focus. It allows us to decide which way we're going to walk. We have thousands of decisions to make a day. If we make them based on a goal, then we are far more coherent and unified, especially if that goal is coherent and unified.I don't know if that has anything to do with perfection. I don't see that as being perfect. None of our goals are perfect even. As long as you don't believe that there is some perfection you can get to, then the goals are really useful. As soon as you think there is a perfection that you can live up to, then the goals become less useful.To be specific about that, that doesn't mean that you're not 100% confident you're going to get to the goal. It's just the belief that there's some level of perfection at the end of the rainbow. That just doesn't happen. The other thing is that the best way to get to what we think is perfection-- I'd even say, if you close your eyes and you think of the things that you feel are most perfect in the world, those are also things that are deeply connected. We think of a flower. We think of a scene. We think of God. We think of an amazing product. We think of a person who inspires us. Then an ecosystem.Brett: An ecosystem, a metabolism. Joe: It's all also far more an expression of connection than it is a perfection. Even what the human population sees as perfection, they are all deep expressions of connection.Brett: It seems related to the idea of utopia being a dangerous idea. The idea of iterating towards better than what we have now is just the natural state.Joe: Which is the coolest thing too, because iteration is far more connected than perfection. If I'm just iterating and I'm learning and growing, that is a connected experience. That's what life does. It evolves. It doesn't evolve to a perfect end. If you see yourself as trying to evolve to a perfect end, then you're no longer in the flow of life. You're not using all the natural energy, all the natural ways of being that we were designed with to be productive.Brett: This is all reminding me of the book Finite and Infinite Games by James Carse. Have you--?Joe: I haven't. What is it?Brett: It's a fascinating and quite short read actually. It's quite poetic. It just describes this one very broad concept across a bunch of different domains and short prose about how there are games that are finite, where you achieve something and you get the title. You get the diploma. You get the trophy. You get the money. Then there are games that they're not meant to be won. The goal is not to win and end the game, but the goal is just to keep playing.Joe: Yes, which is right. I think that's a beautiful way to describe why connection and perfection work the way they work in our systems is that life is the game that you just keep on playing. Therefore, connection is what works. When you have a game that has a finite end or you've created an imagined finite end to it, then perfection is there.That's the other thing about it, is that fear creates a finite end in people. The idea of perfection is really a fear-based idea. The idea that you have to be perfect, that you have a right answer, that there's the right way to do it, that's all fear-based. Fear does not make great decisions.Brett: That's interesting. A lot of ideals of perfection are this belief that we can get rid of everything bad and that we can reduce all error. There's a fear of like, "Oh my God, what if this happened? What if this still exists in the world? What if there's still imperfection? What if I still have to feel whatever this is that I don't want to feel? What if I could just cut all that out? That would be perfect."Joe: The CEO of Netflix has a great example of this where he talks about his first company. He basically made it idiot-proof so it couldn't be broken and then he only had idiots working for him as he describes it. Then they couldn't really adjust their company to the new times. In his company now--Brett: Rigidity.Joe: Exactly. He has a system that's in place to create a certain amount of chaos so that he can create an environment where smart people love to be and where it's far more flexible.Brett: Where flexible people like to be.Joe: Exactly. That's where connection happens. In one, he prioritized getting it right and perfecting. The other one he prioritized being connected with these people.Brett: Then let's get into the definition of connection then. How specifically would you define that as relative to this idea of perfection?Joe: It's a measure of capacity for you or for anybody, anything to meet and accept things as they are in the moment. If I'm connecting with you, I'm not asking you to be any different right now. The more I ask you to be different, the less connected we're going to feel. If I'm looking at a landscape and trying to adjust it, telling myself this is the good part and this is the bad part and comparing it to other landscapes, I am in less connection than if I am in just full acceptance of what the landscape is at this moment.Connection basically is like the surface area of our awareness. We take away surface area, when we start looking for things that can be better or things that are different or any way in which we're calculating creates distances to that connection. If you are a CEO and you want your customer to be different, you are not in connection. If you are a product manager trying to get a different answer from your customer, then you're not in connection. If you are a husband wanting your wife to not nag as much, or a wife wanting your husband to not nag as much, then you are not in connection. Connection is the acceptance of people and things as they are. That's what it is.Neurochemically, it is oxytocin and serotonin. Mostly it's oxytocin, which is the drug that is felt when we're in deep connection, mothers feel when they're breastfeeding and we feel it when we're hugging and we feel it during sex. That's oxytocin. Serotonin is more of a pride, proud of each other drug and something that you would feel like if you were watching a friend have a great moment. You had a lot of pride in what they just accomplished. Those are our connection neurochemicals. That's the other way to say what connection is.Brett: One thing just pried, it seems serotonin is also involved in meaning and satiety.Joe: Yes. That's right. Exactly. The way to think about our ability to have connection, it's really our ability to love ourselves and accept ourselves as we are. The more I can love every aspect of myself, the more I can love every person I come across as they are. You can hear there's somebody's mind out there listening to this right now and they're like, "If I accept myself as I am, I will be horrible. I will drink beer on the couch, or I'll just say the same as I am right now."What's interesting is, that doesn't actually happen. If you look at any system that is deeply connected and change is inherent, it's natural. Evolution is part of it. It's when people get rigid, when people try to do it perfectly, that change stops happening. It's just that you don't get to control the change. It's just that you have to trust the deeper intelligence in yourself, your deeper intelligence, your nonintellectual intelligence to drive the change.Brett: It seems like this comes up pretty frequently in so many other aspects of the work that you do, or that we've been doing. For example, the victim story that people have around client relationships. It's like, "Oh, man, all these clients, there's so much wrong with them. If only they would see things the way we see it, we'd be able to do great work."Joe: Yes, or fathers or mothers or girlfriends. Exactly. That's right. The way to think about it too, is just like think about the people who really make it so that you feel seen, that really make it so that you feel understood. Feel that. That is connection. Those people are seeing you for what you are. They're not trying to fix you or manage you. If you think about what's so important about connection, what makes it important is, think of what you would do for those people. Think of the people who make you feel most seen and most understood in this world. What would you do for them? What would you do for yourself, if you really saw and understood yourself deeply? If you really felt understood by yourself.There's people listening to this who haven't quit eating sugar or haven't quit smoking. What would you do? There's a way in which you're disconnected with yourself. If you felt deeply connected with yourself and you weren't trying to change yourself, the things that you would do for yourself are far more outstanding than things you're actually doing for yourself right now. You tell yourself you should do them, but you're not doing them.Brett: Yes. That brings me back to that ADD example I described earlier. It's like the difference between sitting down to write an email and being like, "Oh God, I'm just so procrastinating today. I'm just never going to get this done. Oh, I suck." That's telling myself how I should be. Then the connection version would be like, "Oh, wow. I really want to get this right because this is important to me. Oh, man. Whatever I do it's never going to be. There's always going to be something I could have done better. Wow. Okay."Joe: Yes. How about just be authentic, do it the way that I want to do it and then look at it and see if that works? Exactly. That connection is staying. I talk about what it means and I say that it's like accepting how things are in the moment. The moment changes. So you just keep on accepting, because it keeps on moving. It keeps on changing.Brett: Yes, because the moment you accept something, you can also then turn that acceptance into a new model of perfection. Joe: [laughs] Yes. I'm going to connect to you perfectly. It's so amazing. It's like, "Hey, I want to connect with you." You can just feel that in your system. "Hey, I want to connect with you. Hey, I want to connect with you perfectly." It just immediately takes the connection out.Brett: I've experienced that in relationships so many times, where suddenly I'll have a new idea of like, "Oh, wow, this is connection. I wasn't doing connection before. Now I know what connection is." Then suddenly that can become a new perfectionism, where I'm like, "Oh, man, I could call my brother and reach out and talk right now, but I haven't talked in so long and that's been-- Oh." Then just find ways to make it not okay somehow and then procrastinate it.Joe: Exactly. That's the amazing thing too, is that we have all these impulses inside of us that are just popping up like, "Oh, I want to work out or I want to exercise or I want to move my body." Then that impulse, which is the deep connection, immediately gets turned into a perfection of, "I should work out." Then it's completely unmotivating.Brett: Then here's my workout plan that I'm going to hold myself to and shame myself and judge myself when I miss a day.Joe: Exactly. You watch the little kids and they just follow that impulse and there's no idea of perfection. As they get older, the bigger the perfection, the more they're stilted, the more they're stunted. If you look at the people who have the deepest level of depression that feel most stagnant in life, their brain is telling them that they're not perfect and they need to be perfect all the time.Brett: Yes. They're just experiencing that delta between them and their model of what they want to be.Joe: Yes. I'll give you a little trick that I do with people. The most recent is with my guy who cuts my hair, a great guy. He's an artist and I love his art. It's good work. He was just having a hard time getting people to buy and represent him and everything that. I'm "Hey man, I've got a job for you. If you do it, if you do this job successfully, I'll give you whatever 1,000 bucks," or whatever it was. He's like, "Okay, well, what's the job?"And I said, "I need you to get 30 rejections. I need you to go out there and get 30 people to turn you down. If you can prove to me you've got 30 people to turn you down in a year, I'll give you 1,000 bucks." I came back two months later, I don't get my haircut that often, or I had one and we didn't talk about it. Then I was like, "How's it going? He's like, "I've got three representations and I've sold 12 pieces." It was the difference between trying to get sold and trying to get rejected because his mindset moved from perfection to connection.Brett: Speaking of moving that mindset, how can we consciously shift from a mindset of measuring ourselves up to some perfect ideal and rather focus on cultivating connection? What is the practice here?Joe: That question in itself implies perfectionism. It's like how do I perfect myself in this way? Even that question becomes a little bit less effective than another question. The other thing to say is that there's also no such thing as perfect connection. It's asymptotic, meaning that you get closer and closer, but you can never actually arrive.There's no place to get to, that you're going to ever get to. There's just proximity and feeling more and more and more and more and more, more connected. I think it's important to say that if you choose that, if you say, "Hey, what I'm after in life--" Every company has a bottom line. For most of them, it's the financial bottom line, but there's other kinds of bottom lines that people have.What I've noticed is when people change their life to having a bottom line of connection, they have incredibly happy and productive lives. If they can measure their level of connection on a daily basis and their job is just to feel more and more connected every day, that visceral sense of connection, it has a very, very deep effect on people. I just think it's really important to say that, but the trick is not to try to get there because trying to get there is a form of disconnection.Brett: There's no there to get. It's an iteration.Joe: Right. It's really more of an allowing. Connection is more of an allowing. If I'm not trying to change anything, if the definition of connection is not trying to change anything, not wanting-- It's not quite that. It's not wanting things to be different. You might want to change stuff. That's fine. It's important to change stuff, obviously. It's more about accepting it for what it is even if you are trying to change it.Brett: Which is in a sense allowing imperfection? Allowing the error signal, allowing the pain of things not being as good as you could imagine them being, which breaks through denial. Because what is denial other than just having this vision of how things are and no, it has to be perfect, so this information that is inconvenient?Joe: Yes. Also, it's your imagination. It's imaginary. Perfection is again. Yes, exactly. That's beautifully said. How do you have deeper levels of connection in your life and how do you, I would say, allow deeper levels of connection in your life? It's interesting. One of the things that's a really important principle behind it is, to go into difficulty is one of the ways that you get into-- when I say difficulty, I mean discomfort or vulnerability.That really creates a sense of connection in folks. If you've ever seen people who fought together in a war, it doesn't matter if they haven't seen each other in 20 years, their bond is ridiculous. It's such a strong level of connection and they've just gone through the shit together. I build my courses so that there's difficult moments so that people can start feeling bonded to one another.There's something about going through difficult things together that creates a bond. Same with yourself. If I have my little kids and I have them do tasks that are hard for them and challenging for them, they feel more connected with themselves and more connected with me. They talk about how to build self-esteem. One of the ways you build self-esteem is by giving hard things to do. Then that's how they build self-esteem. It's not to take that away from them or to try to make it so they're successful. It's the same thing internally and externally. Then the other main way that I talk about this is VIEW. I talk about something that I termed as VIEW, which is how we relate to ourselves and how we relate to other people. That's very operational, so that if you practice this state of mind, it just leads to deeper and deeper levels of connection internally and externally.Brett: Can you explain VIEW?Joe: Yes. The most important thing is, it is a state of mind. It's almost even beyond a state of mind. I think it is a state that's beneath all states of mind is another way to think about it.Brett: Metastate.Joe: Yes. It's a metastate. A stateless state, I've heard people call it. It's good for internal and external practices. It's basically V stands for vulnerability, I stands for impartiality, E stands for empathy and W stands for wonder. It's walking around the world willing and feeling vulnerable, impartial, empathetic and full of wonder.This is not just like how I interact with you. As you know, we have these conversations that are in VIEW and we do a lot of work in here. It's also meditative, like if you're sitting and being with yourself quietly, how can you be more vulnerable with yourself in that moment? How can you be more impartial with yourself? How can you have more empathy? How can you have more wonder?We're constantly telling ourselves, "I should lose weight," but we're never really going, "What is making it so that I've been saying that to myself for 20 years and nothing's happened?" We're constantly telling ourselves how we should feel or how we should not feel or how to avoid them, but we're not really actually just being empathetic with ourselves and being with the feeling.We're constantly telling ourselves how to do shit, what to do. We're editing ourselves all the time, but we're very rarely just ever being impartial with ourselves like, "What's actually happening? Let's just look at this thing with a watcher's eye, an observer's eye instead of a manager's eye."Impartiality is amazing because people often say, "If I don't manage it, it's not going to turn out right," which is clearly not true when you just think about most of the major decisions that have changed your life are not things that you decided. Like did you really decide to meet your wife on a Tuesday at a bar or did you really decide to even take that job or apply for that job or did you just apply for 20 jobs?The decisions that actually make our lives are often ones that we don't have any control over anyway. More importantly, it's like the best change agent for things is awareness. It's not management. Just being aware of stuff can change things dramatically. We put a whole bunch of management on it, thinking that that's necessary, but it usually slows down the progress.Brett: Relationships are a really great example, because you certainly can't connect the dots in advance how you're going to meet a person or a client, or you can try to arrange your life so that that thing happens with higher frequency. Really, there's a state of mind of being open to it, of allowing it, of allowing those synchronicities.Joe: The more that you recognize them and allow them, the more that they happen. I'm not in any way speaking out against, "Hey." Sometimes it's important to say, "We're going to get to this goal." I think goals are fantastic. I love them. The question is, can you hold that with an impartiality as well as a determination? It's incredibly easy to do when you look at nature, like an oak tree that grows to be 5 feet wide and 40 feet tall. That's determination and it's also very impartial. It's just in the flow of things.Impartiality is the hardest one for business people, particularly to really grok and understand. One of the metaphors I use for impartiality is you're on a boat going down a river. It's important to row the boat, but it is more important to read the river. If you are partial and reading the river, you're not reading the river. That's the impartiality part. Then vulnerability, obviously, is doing the things that are just a little bit scary, to let the little parts of yourself that you judge out into the world to find out that nobody else is judging them. They're just you.Brett: Or to find that they might be judged and that's okay.Joe: Yes and to find that they might be judged and that's okay, right. The thing is we don't really care what people are judging us. All the things that you're proud of about yourself, all those things that you think are just fricking awesome about yourself, I guarantee you there's people judging you for them. I guarantee you and you don't care. The things you care about are the things that you're judging yourself for. Exactly.Brett: We've got vulnerability, impartiality, empathy and wonder. We've talked about impartiality quite a bit. We've talked about vulnerability. Let's talk a little bit more about wonder. Joe: Wonder is curiosity without looking for a solution. Wonder is curiosity with awe. It has a certain level of awe to it. It has a certain amount of amazement to it and it is in the question. We think that being in the answer is more productive than being in the question. Being in the question is incredibly important. Just as an example, you can have three different questions arise. One question is, how do I have the perfect relationship? The second question could be, how do I have the most connected relationship? The third question could be, how do I have a relationship that lasts 40 years?Brett: Then ends exactly at 41.[both chuckle]Joe: Probably. Those are going to lead to three different relationships. What the question is, is far more important than what the answer is. Living in the question is an amazing experience, to be in the question without needing that resolution, to just be in the wonder of life. It just provides answer after answer after answer, but to be in the knowing, you only get one answer. I'd much rather have many answers than one.Brett: It's like seeing an animal be like, "Whoa, that's a giraffe. Cool, giraffe," or being like, "Whoa, look at the spots on that thing. How tall it is? The little eyelashes, Oh."Joe: What? It has the same amount of neck vertebrae as I do? What? What? How on earth? Exactly. It's that feeling of just question after question. Answer after answer. One thing about vulnerability that I'm not sure if I hit is, that everybody's vulnerability is different. It's like, I see people often say like, "Oh, that guy's not vulnerable." You have no idea if that person is being vulnerable or not because vulnerable for you and vulnerable for me is different. I could tell you all about my childhood and all the mishaps and drama and you'd be like, "Wow, man that was super vulnerable. Your dad did what? Your mom did huh?" I would be like, "Yes, that's not vulnerable."To me, I've said it 1000 times. I've been in rooms and Al-Anon meetings and groups for years of hashing through that stuff. There's nothing vulnerable about it for me. That's the path of vulnerability, is that you're constantly showing up with that thing, that's a little scary and all of a sudden, it's not scary anymore. Then you show up with the next thing and you show up with the next thing. Then it ends up leading you into authenticity, because all those vulnerabilities are really just ways that you're judging yourself and preventing yourself from being what you actually are.Brett: Vulnerability could even depend on role as well, like an overbearing manager screaming is like that's somebody not being vulnerable. An employee showing their anger to a manager that they've been hiding for so long and just resenting, there's something really vulnerable in that.Joe: I would say something vulnerable in both actually. Basically, the manager who's yelling and is basically saying, "I feel out of control. I feel alone. I feel out of control. I'm going to go and beat myself up for yelling in a couple minutes. I feel ashamed and I don't know what to do to actually fix this situation. I'm yelling, because I hope that it'll make me feel like I'm in control for 20 minutes."Brett: To a third party observer, as you were saying, like our idea of what is vulnerable is different. A third party observer might observe the manager as being invulnerable and their anger in the employees as being vulnerable. I see this in movies, for example. There's so many examples where finally that person stood up for themselves. That was such a vulnerable thing to do.Joe: The important part is, are you being consciously vulnerable? Yes, if you're getting angry all the time and yelling at people, obviously that level of vulnerability, though it's vulnerable for you, you probably don't recognize it. Other people don't recognize it. It's not really going to have the same effect as being vulnerable in a way of like, "Oh, I'm going to go stretch myself here." What is very useful is when somebody is yelling like that to see it as a vulnerability.Brett: Or, "I'm sorry. I keep yelling at you and I don't want to be yelling at you. I apologize."Joe: Yes. That's the vulnerability that the person yelling it's going to really benefit them. To see them as vulnerable when they're yelling just to be able to look at them and say, "Hey, you're not alone in this. This whole team wants to be successful with you." It will immediately change the yell. It just will, because if you can see it as vulnerability, that's great. For that person to have the benefit and this modality of VIEW, the important thing is that you're choosing vulnerability. You're choosing the thing that's vulnerable to you.I think that the one piece that we haven't quite talked about is empathy and I think it's an important thing. Empathy is just allowing yourself to feel the other person. It doesn't mean losing yourself in the other person. It doesn't mean going into the other person. It doesn't mean confusing your emotional state with their emotional state. It just means allowing yourself to be with the person while they are feeling stuff, to be there with them in it. That's just an important piece on the empathy. Brett: Again, vulnerability, impartiality, empathy, wonder, VIEW. How does one practice VIEW or cultivate this state of mind or meta state?Joe: You can do it internally and you can do it externally. If you're a meditator, if you just contemplate quietly, just do some experiments. See what it's like to be vulnerable with yourself and then see what it's like to be non vulnerable with yourself. See what it's like to be partial with yourself. Have a really strong agenda for yourself and see what it's like to be impartial with yourself.Brett: What about an agenda creeping into meditation? Like I'm going to meditate into this particular state of mind that I want to be in and that would be perfect.Joe: Exactly. That would be very partial and so would be saying I want to be impartial right now. This is the thing about true meditation is having no agenda, having no management. It's more like sitting on the beach and enjoying the wind across your face. Oftentimes, when I'm talking to people about how to meditate, I talk about, it's just non-management.The level of management is also asymptotic. It gets finer and finer and finer and finer. Maybe you start with just a simple agenda, which is to be agendaless. Maybe you start with a really simple agenda of being aware of your body. The idea is that eventually, the agenda goes away and you become the passenger. You are being taken for a ride. You're not driving.Brett: How do you bring that into your life when you're in a meeting or an argument or working on a podcast?Joe: That's actually a little bit easier for VIEW. Wonder means you're asking open-ended questions. If you're really curious, you're asking questions that are going to give you lots of data. How, what, where, when questions. Not can do, is questions and why questions are usually judgmental. Wonder is just asking questions. Empathy is not trying to fix people's emotional states, not trying to change their emotional state and to let them know that you're with them.Brett: That sounds like impartiality.Joe: It is and it's on the emotional level. They all are the same thing. When you start really getting into them, they're all the same thing. Impartiality, I use that more on the logical level and the empathy is more on the emotional level. It's to call it out because I think that most people don't recognize or it takes them a long time to recognize, that they are constantly wanting their emotional state to be different, that they're constantly trying to get to some state or trying to get away from another state.Brett: We've all been taught in some way or another that happy is good. Some parents are like, "Oh, I will love you if you're successful." Other parents are like, "I will love you if you're happy," and that's almost as just as bad in some cases.Joe: Yes. It's not loving them for what they are. It's not loving your kid for what they are. The crazy thing is, is this idea is like, "Hey, if I love you for throwing temper tantrums," and you're going to just keep on throwing temper tantrums, that's just not true. It's like once you love that part of yourself, it changes.Just like if you put awareness into something that changes. There's this principle in business, it says how do you fix a problem? The thing you do is you put attention towards it. Just the simple act of putting attention towards a change is the situation and creates a solution. It's the same thing that awareness just changes things and so does love. Love just changes. If you can love every emotional state that you have, they change. The friction of most emotional states is your resistance to them, not the state themselves. If you're resistant to bliss, which oddly most people are. Bliss is very overwhelming. There's this great quote that says fear is excitement without the breath.It's just saying that excitement, if you forget to breathe because you're resisting it, is fear. That's what empathy is all about. We're using different parts of the brain and empathy and impartiality too. One is mirror neurons and one is opening our heart. The feeling of opening a heart and the other one, impartiality is dropping the strategies, dropping the agenda.Brett: Another thing about fear and excitement, in base jumping through the phrase similar to this was just excitement is the other side of fear. Getting into it more subtly, fear is when you feel something is off and inauthentic and excitement is when you feel like you're ready for it. Whatever cliff you're about to jump off of, if you feel like your equipment is in line and your mindset is in the right place and the conditions are right, then it comes through as excitement.If there's a part of you that knows something's wrong, you know that you feel peer-pressured into this to be cool, or you know that the conditions are off but you're just avoiding hiking down because that would be annoying, then there's a constriction there that turns into fear. Listening to what kind of fear you're feeling can be a really good indicator.Joe: Yes. Absolutely, that's a beautiful thing. I think what it all requires, fear, excitement, breath, no breath, is to feel it. It's to actually feel which is what empathy is saying. It's to actually allow the emotional state to move through you and to flow without resistance, because you're never going to get the intelligence of the emotion while trying to control it. You're not going to get the intelligence of your people in a business if you're trying to control it.Brett: It seems like a form of being receptive to information rather than just drawing a conclusion.Joe: That's exactly right. That's the whole thing. That's the VIEW. If you're practicing it out in the world, it's like wonder is asking questions. Empathy is being with people's emotions. Impartiality is not trying to drive them to a place.We had this great experience, where we did these workshops, where it was these two day practicing VIEW. That's all we did. Just practice VIEW for two days. This is like deep stuff. People will call me two or three years later. I remember one guy and it's more than one guy. There's multiple people where this happened, where they basically at some point in the two days looked at me and said, "Wow, I've never asked an impartial question in my whole life." All my questions, everything I'm saying is trying to get somebody to do something.The people who are going to have that recognition the most are the people who are most disconnected, are the people who feel most lonely, who feel most disconnected is because they have this incredibly strong agenda for themselves or for others.Brett: Perfectionism.Joe: Yes, exactly. Vulnerability is just saying things that are vulnerable or asking vulnerable questions or asking the question that might get you fired or asking the question that might make your boss angry at you, but it's your truth. That's the thing about vulnerability.Vulnerability is you don't do the scary thing because it's scary, you do the scary thing because it's your truth. You ask the question because it's your truth or you say the thing. Even the work that I do, when people see me do one-on-one work, they're like, "Holy shit, how did you ask those questions?" It happens to me too. I'll feel it. I'll be like, "Oh my god, I'm going to ask that question. Oh shit." You've seen it happen. Those are usually the most powerful, most impactful questions are the ones that are really scary.Brett: That's when my sphincter is clenching hearing you start to ask the question.Joe: Exactly. Mine, too. It's like, "Whoo." That's when life just becomes really alive and opens up. That's where the most important stuff comes. Maybe some people are going to join you. Maybe some people aren't. That vulnerability really makes it so that you get the life that you want to live, because you're showing up as yourself in your truth, no matter the consequences, no matter what someone thinks.That just drives the people who want you for you into your life and drives the people who don't want you for you out of your life. It's a lot easier. Then we have this whole technique of asking questions and having how to have you VIEW question and answers and all that stuff will be explicit in other materials.There's all sorts of ways of using this to do sales and you're doing this to do management of people, or doing VIEW to do product development or doing VIEW to talk to your father who you haven't spoken to in 20 years. When you hear people have these conversations, it's amazing to see. We'd give these homework assignments and VIEW. They would in the VIEW course and they would go out and talk to their dad and then parents, siblings haven't spoken, getting back together. Husbands and wives realizing, that they have the same thing. All beautiful things happen. Bosses and employees changing the way that they work together. Co-workers changing the way they work together from 15-minute conversations, because you do this with executives.I do this with executives and typically the executive is like, "Wait. I need to be partial. That's how I've made my living and I can't be vulnerable." I'm like, "It's just an experiment. Let's do this for 15 minutes." Then at the end of the 15 minutes, I always say the same thing. I'm always like, "Hey, so have you ever had a more productive 15-minute conversation?" The answer is almost always no, because when you're that way, it's an incredible form of productivity, because you get to see and learn and grow so much. CEOs start to learn like, "Oh, I could--"There's this great in the book that I love Reinventing Organizations. There's this example of a CEO going to his people and say, "Hey, we just lost the biggest contract. We do not have enough money. Tell me what we should do." The whole organization said, "You know what, we're all going to take a pay cut and we're going to try to get another customer." The people who are trying to get the other customer, obviously, we're completely motivated because they saw everybody do this pay cut. They themselves had a pay cut and the CEO didn't dictate a pay cut, but people decided this is what we're going to do.That's an expression of vulnerability in a business and there's thousands of those expressions. There's a Harvard Business Review case of a woman who basically had no money. She had a company and she had no money to keep on going and her employees stayed with her. It was all about her vulnerability with the employees.It's so incredibly apparent when you get out of the mindset that people do things for money. Some people do things for money, for sure. We all do some things for money for sure, but most of what we do in life is not for money.Brett: Getting beyond carrots and sticks.Joe: Yes. Getting beyond carrots and sticks and having some faith that most people and the people that you should have hired and the people hopefully that you're married to, are people who want what's best for them. They want to contribute. They want to be a part of things. They're motivated. If there's no money, people wouldn't just all sit around and go, "Okay. I'm done. No more money. I'm finished." If everybody had food and shelter, then everyone's like, "I'm finished. I'm done."Brett: This example of the CEO reminds me of something that you've said before where the position of the CEO often feels like the most lonely position in the company.Joe: Yes, for sure.Brett: What would you have to say just to wrap this episode up neatly into a perfect conclusion, cherry on top? What would you have to say to that CEO that feels that distance and wants that connection but feels like, "No, no, everything would fall apart"?Joe: I would say, I know you had to be resourceful and you had to be self-reliant. You were alone as a kid but you're not alone now. If you're looking for evidence, look around at all the people who are trying to make you successful. They might not be able to live up to every one of your expectations, but it's probably impossible to find anybody who's not trying to live up to your expectations, who's not trying to make it work for you and for them. Take a look at that and then apologize to them for not recognizing it. That would be the vulnerable act. Then see how much more inspired they are to be there with you and to show up with you because they see your humaneness instead of being scared of you.Brett: Beautiful. Joe, thank you for a perfectly imperfect episode.Joe: That it was. Thanks for listening to The Art of Accomplishment podcast. If you enjoyed what you heard today, please subscribe. We would love your feedback, so feel free to send us questions and comments. To reach us, join our newsletter, learn more about VIEW, or to take a course, visit: artofaccomplishment.comResources:Frederic Laloux, Reinventing Organizations, https://www.reinventingorganizations.com/James Carse, Finite and Infinite Games, https://www.simonandschuster.com/books/Finite-and-Infinite-Games/James-Carse/9781476731711Michael Masterson, Ready, Fire, Aim: Zero to $100 Million in No Time Flat, https://www.waterstones.com/book/ready-fire-aim/michael-masterson/9781119086857
As a business owner, we only want the best for our business to grow. But sometimes our eagerness to scale up leads us to complicate important things in our business. We tend to forget how to simplify and focus on the products or services that we offer. Starting a business involves thorough planning and you need to have a perfect business model that will effectively increase your sales. A business model that will help you to scale-up your business. In today’s show, I will be sharing with you a business model that helps you increase your sales and even saves you more time. Grabe a pen, take note of this business model, and enjoy! Here are a few insights you’ll hear in today’s podcast show The importance of having a business plan What is a complex business model and how does it complicate your business? How to change your approach on the services/products, marketing, and operations in your business to increase your sales The steps to increase sales in your business and saves your time How simplifying things in your business helps you to increase sales And many more! Success Quotes “Sometimes because of the demands of life, it can force you into just getting cash.” “Learning the necessary skills to sell more, and to get to your target.” “If you’re a service-based business owner, you’re going to price something that will not go out to mass but will go to a specific niche at a higher level.” “You must simplify and focus on this one core product/service where you can start to create a funnel or a marketing campaign or the winning ad that will allow you to grow.” “If you can’t explain it simply, you don’t understand it well enough.” Albert Einstein “If you’ve got too much complexity, you don’t really understand business enough.” ‘Developing that one thing and getting that thing working first.” “If you can focus on one core product/service that is profitable, it can bring you a great income.” Resources Growing Your Business Book Your Appointment With Leon Now! Ready, Fire, Aim: Zero to $100 Million in No Time Flat by Michael Masterson Connect with Leon Youtube Facebook Website Instagram
In today’s episode, my guest is Stephen Somers. He is the Co-Founder and CEO of Marketplace Superheroes, an online education company that helps people learn how to sell their own products globally on Amazon, from complete scratch. Together with his business partner, Robert, they've sold over $12m of products on Amazon and helped over 7,000 people learn to do the same. They’ve built an 8-figure coaching and services business, along with a consolidated freight company over the last number of years. Today we’re going to talk about his journey, about freight forwarding, about the latest tactics on Amazon, and everything related to entrepreneurship in 2021 Resources mentioned in this episode: Books: The E Myth, Reviews Book by Michael E. Gerber https://www.amazon.com/MYTH-REVISITED-GERBER-MICHAEL/dp/B000PGO4CY/ Books Stephen recommends: The Millionaire Fastlane: Crack the Code to Wealth and Live Rich for a Lifetime! Paperback by MJ DeMarco (https://www.amazon.com/Millionaire-Fastlane-Crack-Wealth-Lifetime/dp/0984358102) Ready, Fire, Aim: Zero to $100 Million in No Time Flat by Michael Masterson (https://www.amazon.com/Ready-Fire-Aim-Michael-Masterson-audiobook/dp/B0014WYZYA) Stephen’s recommended podcasts: The Ultimate Entrepreneur with Jay Abraham https://www.abraham.com/knowledge-center/ultimate-entrepreneur/ Anton Kraly’s Podcast (https://www.ecommercelifestyle.com/about/) Stephen Somers podcasts: https://www.youtube.com/channel/UC0vPu0MpUQucAnZukUbtJuw Connect with Stephen: Instagram: https://www.instagram.com/stephenjsomers/?hl=en Facebook: https://www.facebook.com/stevosomers LinkedIn: https://ie.linkedin.com/in/somersstephen Twitter: https://twitter.com/stevesomers?lang=en Youtube: https://www.youtube.com/channel/UC0vPu0MpUQucAnZukUbtJuw Website: https://sidehustleheroes.com/pa-register
In today’s episode, I'm joined by a fellow West Point graduate who has found success in multiple aspects of life. John Plumstead is an active-duty Army officer, a successful real estate investor, and a father of four, all at the same time! How is he able to successfully manage so much? Simple. It started with his goals and his mindset. In addition to flipping lots of properties nation wide and buying rental properties to hold for passive income, he also helps West Point cadets and develop the right mindset to succeed in the military and life! John shares how he made this work-life balance possible, and how his full-time job helps him with investing in real estate. Check out this episode and see how everything starts with your mindset! Enjoy! Key Takeaways Optimizing his mindset and goals to be where he is today How he helps top leaders develop their mindset Standout practices you can do to help achieve your goals Teaming up with investors and making the numbers work Acquiring 50 deals while working full time On his goals of building his business around his life Key aspects of doing high-value wholesale Applying the “golden rule” to avoid having a bad name Why you should just be yourself to become a great leader Links John Plumstead Email - john@graylineinvestments.com Living Off Rentals Facebook Group - https://www.facebook.com/groups/LivingOffRentals/ Books The Compound Effect: Jumpstart Your Income, Your Life, Your Success by Darren Hardy - https://www.amazon.com/gp/product/B089GM2W99/ref=dbs_a_def_rwt_hsch_vapi_taft_p1_i0 Ready, Fire, Aim: Zero to $100 Million in No Time Flat by Michael Masterson - https://www.amazon.com/Ready-Fire-Aim-Michael-Masterson-audiobook/dp/B0014WYZYA Lifeonaire: An Uncommon Approach to Wealth, Success, and Prosperity by Steve Cook - https://www.amazon.com/Lifeonaire-Uncommon-Approach-Success-Prosperity/dp/0986322873/
This group has a dynamic way of fostering, growing and covering every base, all over the valley! --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/realestatenowpros/message
In this episode Kimberly talks about how she manifested a new position, a new home, and a new BMW in less than three months! There's also an actual activation of how she did it and much much more
Carly Cambell takes a slightly different approach to driving Pinterest traffic...different, but EFFECTIVE.Today she's sharing her manual pinning strategy, as well as various other tips that'll have you driving more Pinterest traffic in NO TIME FLAT.Show notes here: https://doyouevenblog.com/inside-carly-cambells-manual-pinning-strategy-for-huge-pinterest-traffic/This episode brought to you by PODCOURSE, my UNcomplicated course on podcasting, which launches June 1, 2020!Grab it here: https://podcourse.com/ :) :)
SUBSCRIBE Apple: https://apple.co/34765QU Stitcher: http://bit.ly/2kgRfFV Spotify: https://spoti.fi/2mhKcgZ TuneIn: http://bit.ly/2lRzbTh iHeart: https://ihr.fm/2AJI3OV YouTube: http://bit.ly/2mgfCnV TODAY´S EPISODE IS BROUGHT TO YOU BY PODCASTERS´ PARADISE Are you ready to start your own podcast and share your message with the world but don´t know where to start? Podcasters´ Paradise got you covered! Go to http://bit.ly/2TccMNB and join the #1 Online Community for Podcasters today! “When I started podcasting, I knew I needed to invest in myself, learn more about how to create, grow, and monetize a podcast and maybe, more importantly, surround myself with the best minds in the podcasting industry. This is how I became part of the #1 Online Community for Podcasters, Podcasters Paradise, created by John Lee Dumas founder and host of Entrepreneurs on Fire, a top-ranked and award-winning podcast.” – Tibor Nagy, host of The Mindset Horizon Podcast This post contains affiliate links. If you purchase a product through one of them, Mindset Horizon will receive a commission fee - at no additional cost for you. Thank you for your support! BIGGEST TAKEAWAYS FROM THIS EPISODE 1 – Learn more about Brainwave Entrainment, the science behind it, and its limitless benefits. 2 – Learn more about the brain, neuroscience, neurobiology, brainwave states, and how you can unleash the full potential of your mind. 3 – Learn more about The Quantum Mind Method and Morry Zelcovitch´s pioneering work in the field of brainwave entrainment. BOOKS MENTIONED IN THIS EPISODE! The Celestine Prophecy - A Concise Guide to the Nine Insights Featuring Original Essays & Lectures by the Author by James Redfield: https://amzn.to/2KRW4PK Handbook of Neurofeedback - Dynamics, and Clinical Applications by James R. Evans: https://amzn.to/2VZjfy8 Keys to An Amazing Life - Secrets of the Cervical Spine by Kenneth Hansraj MD: https://amzn.to/3bUsK77 Ready, Fire, Aim - Zero to $100 Million in No Time Flat by Michael Masterson: https://amzn.to/3bUWC3c TODAY´S GUEST My guest today, is Morry Zelcovitch, a Certified Brainwave Entrainment Engineer and the creator of The Morry Method, which is the result of decades of study and research in the field of brainwave entrainment. At the beginning of today´s conversation, we talk about Morry´s personal story and we dive deeper into the science behind brainwave entrainment. In the middle of the episode, we talk about a lot of really interesting topics connected to the brain such as brainwave states, altered states, neurobiology, meditation, and how you can unleash the full potential of your mind. Closer to the end of this episode, Morry talks about The Quantum Mind Method, his products, and the pioneering work he has done so far in the brainwave entrainment field. In the end Morry also recommends super amazing books to the listeners. As a child Morry had many problems ranging from hearing thousands of voices in his head to severe depression. He also had a very big mouth, was always getting into trouble and was unbelievably accident prone. Something inside of him made him start looking into the brainwave entrainment field when he began to observe that sometimes, time would seem to move faster and more pleasantly than other times. He eventually made the connection that when time seemed to move quicker the sounds, he was hearing were more rhythmic in nature. And when time seemed to painfully stand still, the surrounding sounds were far more disjointed in nature. After many years of using other people's products, with some limited success, he was determined to figure out why these recordings seemed to work only in a minor way, when all of the research he read suggested the effects should be more dominant than what he was experiencing. He decided that his best route to understanding was learning at the feet of an expert in the field. So, he finally contacted the world's foremost...
2000 Books for Ambitious Entrepreneurs - Author Interviews and Book Summaries
Serial Entrepreneur and builder of multiple $100M+ businesses, Michael Masterson explains the fundamental key every entrepreneur must understand in order to go from 0 to $1 Million in annual revenue. Use Coupon code "PODCAST" to get 30% OFF Entrepreneurship Book Summary Pack at: https://www.2000books.com/startup In the Entrepreneurship Book Summary Pack you get: Mindmap Video Summaries of the 50 Greatest books on Entrepreneurship 15+ Hours of Video and Audio Summaries 180 Day Money Back Guarantee Lifetime Access to the Course Material 300 Greatest Lessons on Entrepreneurship, just like this video
The Straight Line Method_ From Zero To $1 Million In No Time Flat
The Straight Line Method_ From Zero To $1 Million In No Time Flat
A Must Read Book - Ready, Fire, Aim: Zero to $100 Million in No Time Flat I started an agency roughly a year ago after working 15+ years in the digital marketing space. Going into the marketplace I had all these ideas about what was going to work, but when I actually went to market no one was interested in what I had to say. So with feedback, I kept refining my offer, and figuring out what my potential customers actually wanted to buy. My biggest piece of advice, and one of the biggest takeaways from the book is that it doesn’t matter what business you’re in, find something the market wants to buy and do it as fast as possible; it doesn’t have to be perfect! Here are some other important takeaways from the book.. #bookreview #marketingbooks #businessbooks #readyaimfire #zeroto100million #customerfeedback #businesssuccess #selling Want To Funnel Hack Some Of The Biggest Businesses On The Planet, Live With Us EVERY Week? Join Our Facebook Group: https://www.profitableads.com/home --- Send in a voice message: https://anchor.fm/adagencylive/message
What I'm hoping will be part 1 of a series, successful Mobile Home Park investors Tim & Sydney discuss how they find, analyze and secure assets with owner financing. Key Takeaways: 27 Space Park in Alabama (repositioning) 75 Space Park in Indiana (Closed) 154 Space Park in Illinois (under contract) Always, always, always talk about Investing Know City Ordinances Ideal Investing Criteria for MHPs Seller Bonding is HIGHLY Important Sending an intro video via VHS Create a credibility book The Power of the ADPI Episode Affiliate: W2 Capitalist Affiliates Contact Tim: ActiveDutyPassiveIncome.com Cell: 847.910.9161 TheTimothyKelly.com Facebook | LinkedIn | Instagram Contact Sydney: ActiveDutyPassiveIncome.com Facebook | LinkedIn |Instagram Email Books Mentioned on this episode: Ready, Fire, Aim: Zero to $100 Million in No Time Flat by Michael Masterson Links mentioned in this episode: EARN. INVEST. REPEAT. T-shirts Real Estate Investing for The W2 Employee Facebook Group Join the W2 Capitalist Mastermind HelmsREI.com/read
This is mentoring session #4 with Brice - The Gold Mining Mechanic in North Pole, Alaska. He's pondering a BIG change and we know it's a good one as it is pushing him out of his comfort zone. Key Takeaways: Demolition Derby @ Plaza Hotel - FLAVA FAV!!!! Oldest of 9 Kids Back to the education phase of REI PINK is Manly Can't Drink All Day Unless You Start in the Morning Setting Up Personal, Sacred Savings Accounts Waking Up Alone on Your Birthday 10X Your Goals to Prevent Burnout Episode Affiliate: Passive Real Estate Investor Academy Links mentioned in this episode: Set For Life by Scott Trench The Behavior Gap - Simple Ways to Stop Doing Dumb Things with Money by Carl Richards Launch Your Dream - A 30-Day Plan for Turning Your Passion into Your Profession by Dale Partridge Ready. Fire. Aim. - Zero to $100 Million in No Time Flat by Michael Masterson EARN. INVEST. REPEAT. T-shirts Real Estate Investing for The W2 Employee Facebook Group W2 Capitalist - Mindset Calibration 6-week Course HelmsREI.com
Mikael Dia is a digital marketing expert and founder of Funnelytics, a software company helping entrepreneurs and marketers convert traffic into more profit. Passionate about helping entrepreneurs scale their business in a faster and more efficient way, Mikael developed a simple, visual tool to understand numbers at a glance in order to easily fix the holes and optimize what’s working. He used this very method to scale one of his businesses from $2,500 / month to $5,000 dollars per day in revenue, and he has helped countless clients grow at a similarly quick rate as well. Mikael has also grown his marketing agency, White Coat Digital to over a Million dollars in revenue in just 18 months. Today, he will tell us how he did it and what he learned from the whole experience. Take Things One Step at a Time Sometimes people have a lot of great ideas, but they fail to take off because they’re too afraid to take the first step. Mikael says don’t be. He actually admits that when he started his first business, everything was an experiment. He didn’t really know what he was doing. Sometimes he would get results, sometimes he would not; however, focusing on every little win he would get kept him going and things became easier to figure out over time. Don’t Force Yourself to Be Like Other People We all have our way of learning and doing things, so don’t force yourself to be like other people to emulate their success. Mikael said that when he was starting out, he turned to using different informational materials to figure out the things that he needed to do, but they didn’t always work for him, so he had to do some things differently -- and that’s when things started falling into place. Understand the Fundamentals We all want to make money -- that’s why aspiring entrepreneurs venture into the business industry -- but Mikael said that if you really want your business to take off, you need to shift your focus from constantly chasing after the money to understanding the fundamentals of building a business. Find out what your target customers really want, what they need, how you can help, and how you can get them to seek you out. Equip and Empower No man is an island, and to be able to scale your business, you’re going to need all the help that you can get. That’s where some people fail, Mikael explained. They focus on their personal expertise too much that they sometimes fail to recognize what valuable contributions other people can bring to the table; however, he said you can easily fix this by equipping and empowering. Tell people where you need to be, then let them decide how they’re going to reach it. Don’t Take Processes for Granted Working on processes can be boring, especially if you have no natural inclination for it, but if you really want your business to succeed, Mikael says that you don’t really have much of a choice. Knowing your product and the message that you want to send out is a good start, but if you want to scale your business, you need to figure out how to get from Point A to Point B, then from Point B to Point C. If this is something that is outside of your expertise, then you need to find someone who can put the pieces of the puzzle together for you. Takeaway Mikael said that if there’s anything that he learned from his experiences, it is to learn how to roll with the punches. It’s good to be prepared and have a clear goal of where you want to be, but things don’t always go according to plan so you need to learn not only how to innovate, but also to delegate. Once you learned how to do that, it will be easier to figure things out as you go. Recommendations For more tips on how to build and scale businesses, Mikael recommends Michael Masterson’s Ready, Fire, Aim: Zero to $100 Million in No Time Flat. He also invites you to visit his website www.funnelytics.io and try out their free mapping tool to see how they can help you increase your website’s conversion rates.
Today's Flash Back Friday comes from Episode 219, originally published in October 2015. Jason Hartman talks with Mark Ford, an American author, entrepreneur, publisher, real estate investor, filmmaker, art collector, and consultant to the direct marketing and publishing industries. Ford is the author of essays and books on entrepreneurship, wealth-building, economics, and copywriting. He has also written a book of poetry and a book on word use titled Words that Work. Ford's business writing is published under the pen name Michael Masterson. His books, Automatic Wealth and Ready, Fire, Aim, were recognized on the Wall Street Journal and New York Times Best Sellers lists. Ford is active in real estate development both in the United States and abroad. Key Takeaways: [3:07] The history of the financial newsletter [10:04] Breaking down "Ready, Fire, Aim" [13:33] His movie making ventures [17:42] Finding your optimal selling proposition [23:05] Real estate investing [28:53] How we let some industries teach us terribly Website: www.PalmBeachGroup.com
In today's episode of The Art of Passive Income—Round Table edition, Scott is taking the helm while Mark is away. He is joined by: Erik Peterson David Banales Sean Rickman Nian Wang Today's Topics: Strange Requests from Buyers—Erik shares a recent request for an allodial title. What is an allodial title and what other strange requests have our panel encountered? Paying for a Survey or Improvements—Is it worth the extra cost? Can your business sustain itself if you were to step away or run it from another country? We delve into PRESSURE TESTING your business to uncover any hidden holes. There was one common hole that both Sean and Erik uncovered, listen in now to find out what it was! TIPS OF THE WEEK Scott: Read the book Ready, Fire, Aim: Zero to $100 Million in No Time Flat by Michael Masterson. Sean: Read the book The Code of the Extraordinary Mind: 10 Unconventional Laws to Redefine Your Life and Succeed on Your Own Terms by Vishen Lakhiani. Nian: Check out Workflow.is—an iOS app that allows you to connect different actions together and access them from your phone from the lock screen. Erik: Check out Bond.co—an automated handwriting machine that you can use to write thank you cards for your clients right from your phone. David: Check out the iPhone app myTracks—a GPS logger that you can use for your photographer whenever he goes to take pictures of your property. Isn't it time to create passive income so you can work where you want, when you want and with whomever you want?
Risk Without Regret: Stories from Risk Takers, Inspiring Entrepreneurs, Small Business Owners
On today's episode, I have Terry Gremaux joining us from Dallas, Texas. Terry is one of the leading social media trainers in the entrepreneurial space, as well as the author of a book that will help you Develop a Mind-Blowing Daily Routine and Create Your Dream Life. His story actually starts in a small town in Montana, and at one point he was living paycheck to paycheck. After going through several failures along the way, he finally figured out a system that worked for him. It worked so well that he was able to increase his revenue by over 10x in just a few years! During the call, Terry also shares a few tips that anyone can use to grow their audience on Facebook. Simple things that you can start taking advantage of today. And of course he brought a ton of inspiration with him, so I know you'll get value from this episode. But I don't want to give everything away in the intro, so I'll let him explain it all. And with that being said, here's my conversation with Terry Gremaux. Enjoy! I hope you loved this episode, and if you did, be sure to subscribe to the podcast and leave a quick review! Connect with Terry Website: thehashtaghunter.com/blog Facebook: facebook.com/terry.gremaux Twitter: @terryjgremaux Instagram: @terrygremaux YouTube: youtube.com/thehashtaghunter My Online Course Online Shop Master Course - Teaching you how to build your own e-commerce website so you can start selling your products online. With no software, even if you have zero web design experience! Sign up here... Everything mentioned The Hashtag Hunter Ready, Fire, Aim: Zero to $100 Million in No Time Flat 8 Prized Jewels of Wisdom: Develop a Mind-Blowing Daily Routine and Create Your Dream Life Gary Vaynerchuk Tony Robbins Best quotes from this episode I just wanted more. I wanted to control my life. I wanted to have freedom. I wanted something that I've never seen anybody in my family have. I'm very, incredibly introverted at the heart of me, and that obviously held me back in business for awhile. But I just learned to pick my spots. I've learned to do things that I have to do to win. That doesn't mean it has to be comfortable. At the end of the day, I had to change dramatically to have what most other people will never have. You can either believe that life happens to you or life happens for you. And I just choose to believe that life happens for me. Shitty stuff happens to you to make you stronger and make you become better. At that time, I didn't have the vision I have today. I just wanted to be something different. I believe that every decision happens in a moment. You're always gonna get what you tolerate. -Tony Robbins If you want something better, if you want a better life, if you want that business of your dreams, if you want all of that, you have to change what you tolerate and you have to change your priorities in life. When you have the right mindset, you're not gonna win every battle, but you're gonna win the war. The hardest thing to put money into is yourself. Knowledge is not power. Applied knowledge is power. Investing in yourself, through any mechanism possible, is not a choice, it's a priority. You have to make that a priority in your life or you just won't win. The way you treat money is the way you'll receive money. A coach isn't there to hold your hand and get you out of bed. That's not what they're for. A coach is there so you can use their wisdom to point you in the right direction so you don't make the same mistakes. Social media is about attention. This day in age, there's no real new. How can I disrupt attention? Social media is not a place to sell, so don't treat it like that. It's just a tool to get somebody on your email list. In entrepreneurship, we need to be our biggest critic. We have to be hard on ourselves. But we have to be our biggest forgiver as well, because we're gonna mess up every day. If you build relationships consistently, it makes life a heck of a lot easier. You see these people build these businesses and it looks like it happened overnight, but they've really been building relationships their whole life. Embrace the challenges, because they're gonna happen. Business is hard. It's the hardest game you'll ever play. With entrepreneurship, there's a lot of risk involved. But anything with a lot of risk always comes with amazing rewards. Thanks for listening Be sure to subscribe to the podcast here and I can't wait to share the next episode with you soon! And feel free to leave a comment below with your feedback and any questions you have.
In Episode 6 of the Lion’s Share Marketing Podcast our featured guest, Jeff Johnson, offers insight into stronger content, social, & search as well as what small business owners and marketing teams can do to overcome them. Jeff begins by narrating his experiences working with small businesses and how this influenced him to launch The National Association for Small Business Digital Marketing (SBDM). Jeff explains that the mission of SBDM is to connect small business owners and marketers with the best digital marketing minds, tools, and resources in the country to help them grow their business faster in our evolving digital world. In addition, Jeff identifies the top 3 issues in digital marketing. The first of those issues is content marketing; he explains that it is important to understand how to create valuable content, how to repurpose content and how to do it correctly. The second issue that Jeff identifies is social media; he discusses the challenges of maintaining and effective and balanced presence on social media that allows businesses to develop connections and relationships with their customers. Jeff clarifies that rather than looking at all the social media platforms as different strategies, marketers should focus on how they are working together and if they are working together to achieve the bigger picture. Rather than trying to be present on all social media platforms, business should select the one where they can reach their target markets. The last issue that Jeff introduces is search marketing and how small business owners can use this tool to their benefit. Host Tyler joins the conversation and discusses the importance of using free tools such as Google Analytics to gain a better understanding on the effectiveness of different platforms. He also encourages marketers not to be scared of the data and make the necessary changes when needed. Join us in this conversation about the current issues with digital marketing and how to overcome them. Listen for more information about SBDM and the upcoming national summit that will be hosted in sunny San Diego. Time Stamps 00:00 – Episode Welcome 00:19 – What is Marketing? 02:31 – Co-hosts Introduction 03:07 – Featured Guest Introduction 03:22 – What’s in the News Today | “Capture Attention with Updated Features for Video Ads” 08:21 – Tools for Video Ads 12:22 – Tips for Video Ads 14:30 – Featured interview with Jeff Johnson 15:51 – Jeff’s Background 17:12 – National Association for Small Business Digital Marketing 18:13 – Top 3 Digital Marketing Issues 22:10 – Advice to Marketing Leaders for 2017 23:49 – Episode Key Takeaway 25:06 – Google Analytics 26:32 – Small Business Digital Marketing National Summit 2017 29:28 – Stay Connected with Jeff | National Summit 2017 Promo Code 33:40 – Closing Comments 34:34 – Episode Outro Featured Guest Jeff Johnson – Founder & President of SBDM Facebook: facebook.com/mysbdm Twitter: twitter.com/MYSBDM SBDM National Summit | March 27th-29th | Get Tickets Resources Facebook Business – “Capture Attention with Updated Features for Video Ads” Google Analytics “Ready, Fire, Aim: Zero to $100 Million in No Time Flat” Lion’s Share Marketing Podcast Learn More About Tyler & Kyle Music Intro Music – Colony House – Buy “2:20” on iTunes Outro Music – Skillet – Buy “Lions” on iTunes
Dr. Burleson shares his top systemization fixes, some common mental blocks and the biggest challenge he sees facing dentists today. This is the first of 4 episodes with the incredibly talented Dr. Dustin Burleson. Within Dr. Burleson's interview you will find: The two things you can't grow withoutThe future of dentistryWhat prevents successAnd, much more! Tune in now and be sure to catch the next 3 episodes, too! Oh, and if you'd like to claim a free resource to help you drive more new patients into your practice, from Jerry Jones Direct titled, "7 ADVANCED Marketing Strategies" on DVD and CD, just go to: http://jerryjonesdirect.com/7-advanced-practice-growth-strategies and claim yours today! Support the show (https://jerryjonesdirect.com)
Dr. Burleson shares his top systemization fixes, some common mental blocks and the biggest challenge he sees facing dentists today. This is the first of 4 episodes with the incredibly talented Dr. Dustin Burleson. Within Dr. Burleson's interview you will find: The two things you can't grow withoutThe future of dentistryWhat prevents successAnd, much more! Tune in now and be sure to catch the next 3 episodes, too! Oh, and if you'd like to claim a free resource to help you drive more new patients into your practice, from Jerry Jones Direct titled, "7 ADVANCED Marketing Strategies" on DVD and CD, just go to: http://jerryjonesdirect.com/7-advanced-practice-growth-strategies and claim yours today!
Dr. Burleson shares his top systemization fixes, some common mental blocks and the biggest challenge he sees facing dentists today. This is the first of 4 episodes with the incredibly talented Dr. Dustin Burleson. Within Dr. Burleson's interview you will find: The two things you can't grow withoutThe future of dentistryWhat prevents successAnd, much more! Tune in now and be sure to catch the next 3 episodes, too! Oh, and if you'd like to claim a free resource to help you drive more new patients into your practice, from Jerry Jones Direct titled, "7 ADVANCED Marketing Strategies" on DVD and CD, just go to: http://jerryjonesdirect.com/7-advanced-practice-growth-strategies and claim yours today! Support the show (https://jerryjonesdirect.com)
Dr. Burleson shares his top systemization fixes, some common mental blocks and the biggest challenge he sees facing dentists today. This is the first of 4 episodes with the incredibly talented Dr. Dustin Burleson. Within Dr. Burleson's interview you will find: The two things you can't grow withoutThe future of dentistryWhat prevents successAnd, much more! Tune in now and be sure to catch the next 3 episodes, too! Oh, and if you'd like to claim a free resource to help you drive more new patients into your practice, from Jerry Jones Direct titled, "7 ADVANCED Marketing Strategies" on DVD and CD, just go to: http://jerryjonesdirect.com/7-advanced-practice-growth-strategies and claim yours today!
Dr. Burleson shares his top systemization fixes, some common mental blocks and the biggest challenge he sees facing dentists today. This is the second of 4 episodes with the incredibly talented Dr. Dustin Burleson. Within Dr. Burleson's interview you will find: The two things you can't grow withoutThe future of dentistryWhat prevents successAnd, much more! Tune in now and be sure to catch the next 2 episodes, too! Oh, and if you'd like to claim a free resource to help you drive more new patients into your practice, from Jerry Jones Direct titled, "7 ADVANCED Marketing Strategies" on DVD and CD, just go to: http://jerryjonesdirect.com/7-advanced-practice-growth-strategies and claim yours today! Support the show (https://jerryjonesdirect.com)
Dr. Burleson shares his top systemization fixes, some common mental blocks and the biggest challenge he sees facing dentists today. This is the second of 4 episodes with the incredibly talented Dr. Dustin Burleson. Within Dr. Burleson's interview you will find: The two things you can't grow withoutThe future of dentistryWhat prevents successAnd, much more! Tune in now and be sure to catch the next 2 episodes, too! Oh, and if you'd like to claim a free resource to help you drive more new patients into your practice, from Jerry Jones Direct titled, "7 ADVANCED Marketing Strategies" on DVD and CD, just go to: http://jerryjonesdirect.com/7-advanced-practice-growth-strategies and claim yours today!
Dr. Burleson shares his top systemization fixes, some common mental blocks and the biggest challenge he sees facing dentists today. This is the first of 4 episodes with the incredibly talented Dr. Dustin Burleson. Within Dr. Burleson's interview you will find: The two things you can't grow withoutThe future of dentistryWhat prevents successAnd, much more! Tune in now and be sure to catch the next 3 episodes, too! Oh, and if you'd like to claim a free resource to help you drive more new patients into your practice, from Jerry Jones Direct titled, "7 ADVANCED Marketing Strategies" on DVD and CD, just go to: http://jerryjonesdirect.com/7-advanced-practice-growth-strategies and claim yours today! Support the show (https://jerryjonesdirect.com)
Dr. Burleson shares his top systemization fixes, some common mental blocks and the biggest challenge he sees facing dentists today. This is the first of 4 episodes with the incredibly talented Dr. Dustin Burleson. Within Dr. Burleson's interview you will find: The two things you can't grow withoutThe future of dentistryWhat prevents successAnd, much more! Tune in now and be sure to catch the next 3 episodes, too! Oh, and if you'd like to claim a free resource to help you drive more new patients into your practice, from Jerry Jones Direct titled, "7 ADVANCED Marketing Strategies" on DVD and CD, just go to: http://jerryjonesdirect.com/7-advanced-practice-growth-strategies and claim yours today!
In today's episode, I will discuss and share a piece that Mark Ford wrote that I found very insightful and valuable. I have found Mark Ford's advice and insights on personal finance, business, real estate, investing and building wealth in general extremely interesting. I subscribe to his Palm Beach Letter, a monthly financial newsletter publication that provides fantastic information on building wealth. Please let me know your thoughts on today's episode on Twitter @mclaubscher. Bestselfco., Make Success a Habit! Use the Self Journal to organize and align tactical day to day tasks with larger life goals. Key Take Aways: You can't truly trust anybody but yourself with your money. The harder someone tries to convince you to trust him, the less you should. However good a track record someone has, never believe that he/she can't suddenly start losing your money. In fact, if you are like me, the moment you invest will be the moment his/her track record starts falling apart. All markets rise and fall. Don't ever believe anyone who assures you that they can predict the future. If you don't learn to spend less than you make, you will never have peace of mind. Most of what you buy when your income is above $100,000 is discretionary. Don't fool yourself into thinking you need a big house or a fancy car. In making financial projections for yourself or a business, always create three scenarios: one that shows what things will look like if everything goes as hoped; one that shows what will happen if things are mediocre; and one that shows what will happen if things fall apart. Know that the third scenario is optimistic. Quote: “The only way to be truly financially independent is to have multiple streams of income, each one of them sufficient to pay for the lifestyle you want to live.” - Mark Ford Recommended Book: Ready, Fire, Aim: Zero to $100 Million in No Time Flat by Michael Masterson Automatic Wealth: The Six Steps to Financial Independence by Michael Masterson Recommended Resources: Mark Ford's Early to Rise Article Show Sponsors: Audible, download any audio book for free when you try audible for 30 days. Leadpages, is offering a free marketing automation course that includes:12 video modules with step-by-step strategies to leverage what's working in your business. Thrive15.com, get a free month of access at www.thrive15.com/cashflow Show Transcript Enter the Launch Give away contest to win a $500.00 Visa Gift Card! During the first two months of our podcast we are giving away a $500.00 dollar Visa gift card. To enter into the drawing, go to www.cashflowninja.com/Itunes and rate, review and subscribe to our podcast. Have some feedback you'd like to share? Leave a note in the comment section below and please share it using the social media buttons you see at the bottom of the post! If you enjoyed this episode of our podcast, please leave an honest review for The Cashflow Ninja Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show, and I read each and every one of them. John Lee Dumas of EOfire.com made a video explaining how to leave a review you can watch here. You can also access step by step instructions how to subscribe, rate and review on Itunes from Apple here. Thank you for supporting our podcast and sharing it with friends and family! Live a Life of passion and purpose on your terms, M.C Laubscher
Hello ladies and gentleman this is Ed O’Keefe and welcome to the first video blog where I go over a book review! One of my favorite books of all time, “Ready, Fire, Aim: Zero to $100 Million in No Time Flat” by Michael Masterson, also AKA Mark Ford. Now in this short review, I tell you a funny story about how the first time I met Michael Masterson at one of his seminars and how I ended up drinking, would loiter in for 3 hours before we went with Michael to do Brazilian Jui Jitsu. But more importantly, in this you’re going to get some of the best nuggets I took out of his book. This book is definitely worth reading and is really a blue print for anyone who is looking to seriously grow a business from scratch or if you are at the million to 10 million dollar range looking to bring it up to the next level, you will get to hear some insights from a proven pro. So hope you enjoyed it, give me a feedback, let me know what you think and I will see you on the other side. Thanks so much! Show Notes: 00:00 - 00:30 Teaser 00:30 - 2:07 Sponsor 2:07 - 3:08 Intro about the Book 3:08- 3:47 Intro about Speaker 3:47 - 9:19 Meeting with Michael Masterson 9:19 - 9:45 How Ed Relates 9:45 - 25:42 Stages of Business 10:14 - 15:19 Infancy 15:19 -19:46 Childhood 19:46 - 20:53 Adolescence 20:53 - 25:42 Adulthood 25:42 - 26:46 How to double things we do fast 26:46 - 28:42 Rating 28:42 - 29:59 Invitation for Book Review http://edokeefeshow.com/ready-fire-aim-zero-to-100-million-in-no-time-flat-book-review/
Jason Hartman talks with Mark Ford, an American author, entrepreneur, publisher, real estate investor, filmmaker, art collector, and consultant to the direct marketing and publishing industries.Ford is the author of essays and books on entrepreneurship, wealth-building, economics, and copywriting. He has also written a book of poetry and a book on word use titled Words that Work.Ford's business writing is published under the pen name Michael Masterson. His books, Automatic Wealth and Ready, Fire, Aim, were recognized on the Wall Street Journal and New York Times Best Sellers lists.Ford is active in real estate development both in the United States and abroad.Key Takeaways:[3:07] The history of the financial newsletter[10:04] Breaking down "Ready, Fire, Aim"[13:33] His movie making ventures[17:42] Finding your optimal selling proposition[23:05] Real estate investing[28:53] How we let some industries teach us terriblyWebsites Mentioned:www.palmbeachgroup.com
Jason Hartman talks with Mark Ford, an American author, entrepreneur, publisher, real estate investor, filmmaker, art collector, and consultant to the direct marketing and publishing industries.Ford is the author of essays and books on entrepreneurship, wealth-building, economics, and copywriting. He has also written a book of poetry and a book on word use titled Words that Work.Ford's business writing is published under the pen name Michael Masterson. His books, Automatic Wealth and Ready, Fire, Aim, were recognized on the Wall Street Journal and New York Times Best Sellers lists.Ford is active in real estate development both in the United States and abroad.Key Takeaways:[3:07] The history of the financial newsletter[10:04] Breaking down "Ready, Fire, Aim"[13:33] His movie making ventures[17:42] Finding your optimal selling proposition[23:05] Real estate investing[28:53] How we let some industries teach us terriblyWebsites Mentioned:www.palmbeachgroup.com
Today, we're talking with Brad Martineau, Founder of Sixth Division. His company's mission is to help clients that utilize InfusionSoft implement more practical client journeys. Brad was the 6th employee at InfusionSoft when it was a half-a-million dollar company and was instrumental in helping them become a $15M/year company. InfusionSoft is automation software for lead generation and client management. Where Brad and Sixth Division come in is in helping clients successfully and effectively use InfusionSoft to capture those leads with the goal of turning them into permanent clients. Not only did his company personally break the 7-figure mark in just 9 months, but he's seen many of his clients do the same. Links “Ready, Fire, Aim: Zero to $100Million in No Time Flat” by Michael Masterson http://www.amazon.com/Ready-Fire-Aim-Zero-Million/dp/0470182024 Infusion Soft-sales and marketing automation software www.infusionsoft.com GKIC and GKIC Info Summit-the place for small business owners and entrepreneurs https://gkic.com/infosummit/ Steps to Take Concentrate on ONE product or service. There is a tendency for entrepreneurs to want to spread themselves out over a wealth of client offerings because more options seems like an easier way to make sales. Don't. Pick ONE thing and do it really well-do it better than anyone else. Remember, too that if you want to reach that million or higher mark, you need to identify how to sell that one product profitably. ‘Niche' Down At Least 3 Levels. Along with offering only one initial product, you need to target your audience and concentrate solely on serving them. You need to be really specific. Anything else is scattered and aimless. Brad's strategy was to target 1) InfusionSoft users 2) who had been using it for at least 6 months 3) that were in the financial bracket to purchase something in the $6K and above range. “Niches are where the riches are”. Get In Front of People. The internet is great but you need to get in front of people. Brad and his business partner Dave identified their target market and then focused in on where to find those potential clients. You want to go where there are pools of people that fit your niche. Ideally, these would be actual events and conferences. Grab any stage time that you can. While you may find some buyers through traditional networking or by being a vendor, you need to put yourself forward as THE authority on your subject-you do that by taking any opportunity to get on stage in front of your audience. Hire For Where You Want To Be, Not Where You Are. If you hire based only on skill set for the tasks you need done today, you are not likely to find the right people. You need to find people who share the same mindset about where you want to go in the future. If your market is serving entrepreneurs, you need to make sure you have people on board who are dedicated to and understand the quick changes and active mindset of the entrepreneur. Now, to assess whether candidates fit into Sixth Division's vision, Brad and his team do a series of ‘activity-based' hiring, not traditional interviews. Anyone can say anything-it's how they approach what needs done in your business that will indicate to you if they're the right long-term fit. ‘Productize' Your Service Delivery. In many industries, when a business is offering a custom-type solution service, it creates a lot of problems with back-and-forth, delays on response times, running over project time and budget, etc. Instead, ‘productize' your service into a ‘package'. In other words, take all of the components of the service you're offering and bundle them into a specified time period with a specific name. For Sixth Division, this is their client's “Makeover” that is a consultation and strategy work-up. This forces you to recognize your costs ‘in time' and manage your calendar. There is no option for projects to run over because you have now established a time period for the entire service to take place in. Brad's Parting Words of Wisdom He didn't spend a lot of time ‘learning' by reading, webinars, etc., with the exception of one paragraph of one section of ‘Ready, Fire, Aim'. While he loves learning, when you're trying to reach that first million, there needs to be a little less learning (you're going to the school of hard knocks anyway when opening a business!) and a lot more implementing. Dominate-don't dabble. Just get up and start doing it. One thing implemented is better than 1000 things read. .FOCUS- The best entrepreneurs make their business work. Where to Find Brad and Sixth Division Website: www.sixthdivision.com Twitter: @BradMartineau LinkedIn: https://www.linkedin.com/in/bradmartineau Facebook: https://www.facebook.com/iambardley?ref=br_rs
Write the perfect bio with this simple and direct exercise, and learn how to score a free seat in the Calling to the Deep Business Intensive. Also, registration is stopping in the magical world of Find Your Voice, which goes down in Hawaii on September 9th and 10th. Get your ass there, hooray!Hugs,Kristen See acast.com/privacy for privacy and opt-out information.