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RT Custer shares his incredible journey from a simple idea on a golf course to building Vortic Watch Company and Colorado Watch Company, reviving American-made timepieces. He reveals how he scaled a niche business, fought and won a six-year legal battle against Swatch Group, and is now expanding U.S. watch manufacturing to new heights. • Transformed antique pocket watches into high-end wristwatches, creating a unique business model • Battled and defeated Swatch Group in a landmark trademark case, protecting the right to upcycle • Scaled Vortic Watch Company despite limited supply, maintaining exclusivity and high demand • Launched Colorado Watch Company to bring modern, American-made watches to a larger market • Balances passion for craftsmanship with strategic financial and operational growth • Emphasizes the importance of sales skills, resilience, and hiring the right team to scale a business • Uses direct-to-consumer sales, storytelling, and American manufacturing as key brand differentiators Tune in to hear how RT turned a passion for history and craftsmanship into a thriving business, fought against industry giants, and built a brand that champions the American Dream. My Links Host: Tyler Martin , Fractional CFO and Business Coach Having challenges scaling and growing your business? Book a meeting with me: https://calendly.com/tylermartin/strategy Link to show notes: https://thinktyler.com/podcast_episode/a-million-dollar-brand-rt-custer/ https://linktr.ee/thinktyler Podcast: ThinkBusinesswithTyler.com Linkedin Instagram YouTube Learn more about your ad choices. Visit megaphone.fm/adchoices
RT Custer, co-founder and CEO of the Vortic Watch Company, joins me on Episode 719 of "The Business Storytelling Podcast" to share how he brought the company's products to market and continues to be a success with customers.Shop for your one-of-its-kind watch here: https://vorticwatches.comSkip to a specific section of the conversation:(0:44) The concept behind Vortic Watch Company: Transforming antique pocket watches into wristwatches(4:43) Origin story: How a conversation on a Penn State golf course sparked the business idea (7:36) Target market and watch sizes: Who wears Vortic watches(8:25) Marketing strategy and getting featured on Jack Ryan with John Krasinski(11:37) The Military Edition watches: Special timepieces from WWII B-17 bombers(13:44) History of pocket watches: From mobile timekeeping to modern wristwatches(17:33) Why Vortic focuses exclusively on American-made pocket watches(19:11) Engineering and design: How pocket watches are transformed into comfortable wristwatches(22:09) How customers choose their Vortic watches: The importance of personal connection and story
The Unconventional Path: Entrepreneurship and Innovation Stories and Ideas With Bela and Mike
In this episode, Bela Musits sits down with RT Custer, the founder of Vortic Watch Company, to explore his journey of bringing American watchmaking back to life. Vortic has carved out a unique niche by creating custom, hand-crafted watches that incorporate vintage American pocket watch movements. From humble beginnings to revolutionizing the watch industry, RT shares the challenges, triumphs, and the passion behind crafting high-quality timepieces that celebrate American heritage. In This Episode, You'll Learn: The Origins of Vortic Watch Company:RT explains how Vortic was born from his desire to combine American history with precision craftsmanship. He shares how he and his team revive antique pocket watches to create modern, custom wristwatches. The Intersection of Art and Engineering:The process of turning vintage pocket watch movements into functional wristwatches requires a deep understanding of both mechanics and artistry. RT talks about how Vortic has created a unique manufacturing process to preserve the integrity of these historical movements while making them wearable. Challenges of American Manufacturing:RT opens up about the difficulties of bringing manufacturing back to the United States, including sourcing materials, creating partnerships with skilled artisans, and maintaining high-quality production standards. The Importance of Craftsmanship and Legacy:Discover the philosophy behind Vortic's commitment to craftsmanship and the importance of preserving American-made watchmaking. RT discusses how Vortic's watches serve as a tribute to American industrial heritage while providing a modern twist on a timeless tradition. The Vortic Customization Experience:Vortic offers customers the opportunity to customize their watches, selecting from a variety of vintage movements and designs. RT describes how the company works with customers to make each watch a truly one-of-a-kind piece. Building a Brand and Overcoming Obstacles:Learn about RT's journey as an entrepreneur, the hurdles he faced in growing Vortic, and the importance of staying true to a mission of quality and innovation. Vortic Watch Company Website: vorticwatches.com Our podcast is now available on a variety of platforms to suit your listening preferences. You can find us on YouTube, where you can watch the recordings of our episodes, as well as on your favorite podcasting app. Simply search for "The Unconventional Path" to subscribe and never miss an episode. We're always on the lookout for interesting guests to feature on our show. If you know someone who has an inspiring story, unique perspective, or valuable expertise to share, please let us know. We're eager to connect with potential guests who can bring fresh insights and engaging conversations to our audience. We also love hearing from our listeners! Your questions, comments, and suggestions are incredibly valuable to us. Send us an email at bela.and.mike@gmail.com with your thoughts, and we'll do our best to address them in a future episode. Whether you have a question about a specific topic, feedback on a recent episode, or ideas for future content, we want to hear from you. Your engagement helps us shape the show and deliver content that resonates with our listeners. Thanks for listening, Bela and Mike
Watch Enthusiasts may know about Vortic Watch Co, and their business model of upcycling some amazing American pocket watch movements in modern wristwatch cases (seriously, these movements tend to be absolutely beautiful by modern standards!). Did you know that Vortic is branching out, and venturing into serial production with the new Colorado Watch Company enterprise? We sit down and talk with one of the brand founders- RT Custer- about the new watches, Vortic watch-spotting in an enormously popular streaming show, and their now famous "David vs Goliath" victory in court. RT has some excellent booze chat for us, too. (Sake, Bourbon, and beer)
RT Custer started Vortic Watches right around the time I started STANDARD H, and the better part of the last decade has been an adventure for him to say the least. He started a company, was in a 6-year lawsuit with Swatch, had two kids, and then decided to start a second business alongside everything else. He's been BUSY. Per usual, this conversation wanders and I wouldn't have it any other way, so I hope you feel the same.
In this Episode, the boys travel to Fort Collins, CO to visit RT Custer to chat all things American Built including Vortic Watches and his newest venture, Colorado Watch Company whose mission is to create an American-assembled automatic movement, starting at less than $1,000. We chat about Vortic, Colorado Watch Company and ghosts that live in the new manufacture located in Fort Collins, CO. If you've not heard of CWC, please check them out as they are on Kickstarter at https://www.kickstarter.com/projects/vorticwatches/automatic-watches-built-in-the-usa-colorado-watch-company and follow them on socials @coloradowatchcompany And if you are ever in the area, we highly urge you to hit them up to visit. Off-course we would like to thank RT Custer for letting us spend time with him to talk shop and hang-out.
Today, RT Custer an American entrepreneur stops by the podcast to tell us his story of salvaging and restoring antique American pocket watches expertly preserved into one-of-a-kind wristwatches. Getting through all the hurdles as an entrepreneur and scaling to seven figures. This included battling a court case against Swatch and winning to keep his company and product alive. RT tells us the company almost failed three times before growing to what it is today. Don't miss the fascinating story of Getting a watch on Mr. Wonderful aka Kevin O'Leary from Shark Tank. Marketing advice when it comes to email e-commerce Learn more about Vortic Watch Company and own a piece of American history : https://vorticwatches.com Subscribe to our Subscribe on LinkedIn for more great insights on mindsets from entrepreneurs.
@RT_Custer is CEO Vortic Watch Company. He also helps entrepreneurs navigate business ownership through mentorship and community by co-hosting Fast Foundations Mastermind. vorticwatches.com carterandcuster.com fastfoundations.com
Finding passion in your career can feel like an impossible feat. While it doesn't come easy, it's well worth it. On this episode of the Mindstate Marketing Hour, Will Leach and Steve Brown interview R.T. Custer, a passionate entrepreneur, speaker, and guide who helps founders find freedom and support in their corner of the world. As the CEO of Vortic Watch Company and the co-host of Fast Foundations Mastermind, R.T. knows what it takes to build a successful business and drive impact. He'll be sharing his story - and some tips - with us this week. Join us!The Mindstate Marketing Hour is a weekly show with Will Leach and Steve Brown where they talk shop about science in marketing. Be sure to SUBSCRIBE to our channel to stay in touch! Winner of the Market Research Podcast of the Year 2022 Award and Top 15 Behavioral Science Podcasts on FeedsSpot: https://blog.feedspot.com/behavioral_science_podcasts/ The show is also available in podcast format - check us out on most major platforms including iTunes/Apple Podcasts: https://podcasts.apple.com/us/podcast/mindstate-marketing-hour/id1589079476?itsct=podcast_box_link&itscg=30200&ls=1Find Will's book, Marketing to Mindstates here ⇒ https://amzn.to/3bPbXld Looking to understand how to apply Mindstate Marketing to YOUR business? Hop on over to ⇒ https://mindstategroup.com/about Check out the FREE resources page here ⇒ https://marketing.mindstategroup.com/resources Other ways to connect with Will and the Mindstate Group: https://www.linkedin.com/in/william-leach-b5b80425/ https://www.linkedin.com/company/mindstate-group/ Thanks for tuning in!
On this episode of The Cam & Otis Show we have R.T. Custer, the man behind one of the most interesting American watch brands, Vortic. We find out how a college project into American-made turned into a viable business which almost didn't make it because of a prolonged legal battle with one of the Swiss industry giants. In 2020, Vortic walked away from the five-year legal battle as the victor, and has wasted no time getting down to business, upcycling old pocket watches into new wrist-friendly watches. As always this show is brought to you by Tribe and Purpose. You've put the work in but you're not sure how to reap the rewards. It's time to focus on the success you have planned for yourself and your team.The Tribe + Purpose team can guide you to build on that success to have even more.Learn more at http://www.tribe-purpose.comCheck out his website here: https://vorticwatches.com/Connect with RT on LinkedIn: https://www.linkedin.com/in/rtcuster/YouTube Link: https://youtu.be/7iATles5tYQ
The Vortic Watch Company is a high-end wristwatch engineering and manufacturing company based in Fort Collins, Colorado. Their inspiration lies in pairing classic watchmaking techniques and traditions with innovative, modern technology. After finding that their metal 3D printed prototypes for a university design project had a uniquely vintage look, they decided to combine the cutting-edge technology of metal 3D printing with gorgeous, antique, American-made pocket watch movements to create bespoke wristwatches. Co-founder RT Custer joins Justin to discuss this fast-growing watch brand!
In this episode, the boys talk to none other than CEO/Founder of Vortic Watches; RT Custer. We talk the past history and story of Vortic Watches and what led to where he is now. We want to thank RT Custer for taking the time out of his busy schedule during NY Watch Week to sit-down and shoot the shit with us. From fighting Hamilton Watches as David to Goliath, sit down, tune in and join us as we talk shop. If you aren't yet following them (which you should) go check them out at https://vorticwatches.com/ and on Instagram @vorticwatches
RT Custer is an industrial engineer (with a love for watches) turned entrepreneur… who is now preserving American history one watch at a time. RT and his business partner Tyler own a watch company that turns American-made antique pocket watches into one-of-a-kind wristwatches (that sell for over $3000 and above). RT, in this episode of the Super entrepreneur podcast, discusses how he got this very incredible niche idea, and how he went on to create a business around it. RT has the vision to create a billion-dollar company and he believes his inner superpower is finding great people and putting them in the right places. Apart from owning a watch company, RT also runs a marketing agency and a mastermind community where he helps other entrepreneurs crush it in the game like him. In this episode, RT also shares his three marketing best tips to grow a brand in 2022. Here are some of the key insights RT shared with us on the podcast- 0:36: Who is RT Custer 1:17: Marketing- the secret sauce to selling luxury goods 2:20: How it all started- The golf course conversation 4:35: How RT makes 100% American-made watches 5:21: The business model revealed 6:46: The veterans day limited edition military edition watch 17:05: 3 Marketing must-do for brands in 2022 19:53: Why and How to spread the word about your product 23:30: Business is a numbers game- so know your numbers 25:40: RT's superpowers Listen to this valuable conversation with RT where he discloses the nitty-gritty of his business model and his plans for the future. Stick to the end to listen to his 3 marketing lessons for entrepreneurs like you.
I'm all about mothers showing up as both dedicated moms and badass women in other parts of their lives - but what does that actually look like? Lindsay Roselle, a Growth + Performance Coach and fellow podcast host serving mamas, shares her experience and expertise on embracing both ambition and devotion in motherhood. On the episode, Lindsay and I talk about:Identities shifts in early motherhoodWhat it can look like to be an ambitious motherThe self-discovery processModeling a healthy relationship with ambition for our childrenA little about our guest:Lindsay Roselle is a Growth + Performance Coach for high-achieving women. Her mission is to help entrepreneurial women feel alignment between their ambition to succeed and their devotion to motherhood through expert growth and performance coaching focused on inner work, mindset mastery, and business strategy. She believes in knowing yourself first, building mental resilience through consistency, and the power of personal alignment to create business scale. Her methodology focuses on inner work, capacity building, and actionable strategy. Lindsay is known to rise before the sun and journal daily in what she calls 'the dark hour'. She is mama to two little boys, Sawyer and Wesley, and lives in Northern Colorado with her boys and partner, RT Custer.To connect with Lindsay, follow her on Instagram @lindsayroselle, or visit her website www.lindsayroselle.com. You can also listen to Lindsay's podcast, MotherLoad Podcast, to hear more of her message. If you found this episode valuable, share it with other moms in your life! You can do that by sharing a screenshot of the episode to your Instagram stories and tagging the podcast @worthymotherpodcast. You can follow along with The Worthy Mother Podcast on Instagram, and don't forget to subscribe wherever you listen!
(November 8, 2022 - Hour Two) 10:14 - They say necessity is the mother of invention! Tonight we meet a first time guest and the creator of The Flip Grill, Andrew Barnhart. If you have a ceramic cooker, you will be interested to hear all about this tool and how it might change your life for the better. Andrew is in the Amish country here in Ohio and he is ready to take the market by storm with his invention! 10:35pm - Helping me close the show tonight is the co-founder of Vortic Watch Company, RT Custer. This Friday will be the release of their highly coveted "Military" watch line. Each year (now the 4th iteration) they release (50) of these beauties to the market and they are sold within 24-36 hours. These watches have a special place in history and RT will tell us all about it. There will also be a highly limited number of "Special" military watches this year. If you have seen the ones in the past, these will surely surpass those for demand! I might just have to add one of these to my slowly growing watch collection...they are awesome! BBQ Central Show Sponsors! Big Poppa Smokers Green Mountain Grills Primo Grills David Leans / DoWellness - GET FIT for $200/month) Cookin Pellets Fireboard Smithfield Pit Barrel Cooker The Butcher Shoppe - Save 10% When You Mention "The BBQ Central Show" Vortic Watch Company
(November 8, 2022 – Hour Two) 10:14 – They say necessity is the mother of invention! Tonight we meet a first time guest and the creator of The Flip Grill, Andrew Barnhart. If you have a ceramic cooker, you will be interested to hear all about this tool and how it might change your life for the better. Andrew is in the Amish country here in Ohio and he is ready to take the market by storm with his invention! 10:35pm – Helping me close the show tonight is the co-founder of Vortic Watch Company, RT Custer. This Friday will be the release of their highly coveted “Military” watch line. Each year (now the 4th iteration) they release (50) of these beauties to the market and they are sold within 24-36 hours. These watches have a special place in history and RT will tell us all about it. There will also be a highly limited number of “Special” military watches this year. If you have seen the ones in the past, these will surely surpass those for demand! I might just have to add one of these to my slowly growing watch collection…they are awesome! BBQ Central Show Sponsors! Big Poppa Smokers Green Mountain Grills Primo Grills David Leans / DoWellness – GET FIT for $200/month) Cookin Pellets Fireboard Smithfield Pit Barrel Cooker The Butcher Shoppe – Save 10% When You Mention “The BBQ Central Show” Vortic Watch Company
This episode brings RT Custer, CEO and Co-Founder of Vortic Watches, Chief Revenue Officer at Carter & Custer and Co-Owner of Fast Foundations, to talk about community building when you know your audience. Kristina and RT unpack the importance of knowing your audience and some tools to lean into knowing them a bit better. And of course, they talk about their experience in Fast Foundations and what led RT there to begin with!• RT Custer Instagram• Carter & Custer• Vortic Watches• Fast FoundationsFor Your Information:• Host your podcast on Buzzsprout!• Text JOIN to 8550908-4688 for social media tips right to your phone• Join our favourite scheduling platform LaterDon't forget to come say hi to us on Instagram @thesocialsnippet, join the Weekly Snippet or follow us on any social media platform!Website . Instagram . Facebook . TikTok . Linkedin
RT Custer is a leading figure in the watch industry, with his company Vortic Watch Company rapidly expanding. Vortic Watch Company is a luxury wristwatch engineering & manufacturing company in Colorado. Pairing classic watchmaking techniques and traditions with innovative, modern technology using gorgeous, antique, American-made pocket watch movements to create bespoke wristwatches. He is also the Chief Revenue Officer of Carter & Custer Agency. Custer helps entrepreneurs navigate business ownership through mentorship and community involvement. He is an experienced investor and advisor in consumer products companies and is a sought-after speaker and podcast guest. Custer is a passionate advocate for American manufacturing and the success of small businesses. He is committed to helping others achieve their goals and realise their full potential. Through his companies and appearances, RT Custer leaves a lasting impression on all those he meets.
Around 10 years ago, RT Custer and his co-founder Tyler launched a Kickstarter goal of $10,000 to launch an American-made watch company. After raising $40,000 from their campaign and a lot of hard work, RT is still the founder and CEO of Vortic Watch Company, which takes antique pocket watches and turns them into wrist watches. In this episode, you'll learn from RT's experience of becoming an American-made entrepreneur.in this episode, you'll hear Omar and RT discussQuality over QuantityWhy Watches?Niching downLaunching on KickstarterDeveloping a New BrandPersistence and SuccessSelling 1 Watch a DayPivoting in BusinessTeamwork and MastermindsRevenue vs Profitand much more!Join the What if it Did Work Movement
My relationship with my partner, RT, is the foundation of my motherload. Keeping our relationship strong is how I manage my business, the kids, and every little detail these enormous loads entail. To keep our relationship strong, we regularly discuss our partnership.For a long time, we didn't know how to talk to each other about the big stuff – and consequently, it caused us to separate in 2020.So in today's show, I am joined by the one and only RT. We'll tell you a little bit about ourselves, how we got through our rough patch, and what you can expect in future episodes. We hope this can become a place of open conversation, not only between the two of us, but between us and our listeners. We are far from perfect, but we've had those difficult conversations, and we can share what's worked for us and what might work for you, too.Resources & LinksLearn more about Lindsay's coaching and consulting services at https://www.lindsayroselle.com or follow along on Instagram at @lindsayroselle and @motherload.pod.
The Vortic Watch Company is wrist watch manufacturing company located in Fort Collins, Colorado. The company's flagship product, the American Artisan Series, celebrates the rich history of manufacturing in the United States by featuring antique, American made pocket watch movements that are salvaged, restored, and rebuilt into Vortic's patented wrist watch cases. Vortic was founded by R.T. Custer and Tyler Wolfe while they were students at Penn State University. More information can be found at www.vorticwatches.com.
In this week's episode, Andy chats to R.T. Custer, the man behind one of the most interesting American watch brands, Vortic. We find out how a college project into American-made turned into a viable business which almost didn't make it because of a prolonged legal battle with one of the Swiss industry giants. In 2020, Vortic walked away from the five-year legal battle as the victor, and has wasted no time getting down to business, upcycling old pocketwatches into new wrist-friendly watches. Andy finds out about the realities of preserving the great era of American watchmaking and some of the lessons RT Custer has learned along the way. On top of that, Felix and Andy finally see watches IRL again, including Rolex, Rado and Oris. They also chat about how Panerai is leading the way in sustainable watchmaking. The episode is sponsored by Panerai; check out the latest eSteel models, and the Submersible QuarantaQuattro collection at a boutique near you, or just head to panerai.com Artem Straps are still making some of the most exacting sailcloths in the business — check them out here. Want to be part of the OT: The Podcast community? Join our Discord! Show Notes: Notes: https://www.otpodcast.com.au/show-notes Rado Captain Cook Over-Pole Oris PPX Calibre 400 Rolex 2022 Novelties Vortic watches Vortic on Instagram Custer and Wolf on YouTube R.T. Custer on Instagram Tony Robbins, Money Master the Game How to follow us: Instagram: @ot.podcast Facebook: @OTPODCASTAU Follow hosts: @fkscholz + @andygreenlive on Instagram. Submit an application to our quasi-professional watch match making service, by email: otthepodcast@gmail.com If you liked our podcast - please remember to like/share and subscribe.
When I first met RT Custer, I thought he might have been an 8. So, I thought it would be fun to bring him on the show and do another live Enneagram typing session—an audience favorite. RT Custer is the CEO and Co-Founder of Vortic Watch Company where they take one-of-a-kind pocket watches and turn them into a Vortic wristwatch. He is also the CRO of Carter & Custer, and the Co-Host of the Products Worth Talking About podcast. RT is a high achiever. He is running multiple successful businesses, but that's okay, he's up for it. RT is a 3, the Competitive Achiever. He has the desire to be seen and influence people above all else.On this episode of The Leadership Formula, RT shares how his small company engaged in a legal battle with a Goliath-sized company and came out on top and why that victory was so important to him. He walks us through his penchant for individual sports and why he prefers the war story over the medal. He also describes some conflicts he's had in his relationship with his wife who is also a 3. We explore where the clashes come in for their relationship, why things break down, and how RT can lean in to his 2 and 4 wings for more connection and internal significance in his relationships. Listen in to understand what characterizes a Social 3 like RT, and how he can learn to leverage his Enneagram growth number to develop more strategic plans (and avoid burnout) for the long game as a business owner, partner, and parent. What You Will LearnThe 2 ways 3s and 8s can look alike and how to tell them apart The source of conflict in a 3 with a 3 relationship and lean into their wings to overcome conflict Why 3s need to lean into their 2 wing to avoid a path of wrecked relationshipsWhat happens to 3s when winning becomes empty and why they're so hard to pull back from the edgeHow 3s can lean into their growth number for endurance for the long gameHow 3s can use the gifts of the 4 for overall harmony and not just success on paper Why 3s should partner with 6s as gatekeepers in business and for improved personal relationshipsConnect with RTRT Custer on Instagram:https://www.instagram.com/rtcusterRT Custer on LinkedIn:https://www.linkedin.com/in/rtcuster/Connect with Tracytracyomalley.comwww.instagram.com/tracy_omalleywww.facebook.com/tracy.omalleytwitter.com/TracyOMallwww.linkedin.com/in/tracy-o-malley/Resources Book an Enneagram Kickstart Session:http://tracyomalley.com/workwithme/Email info@tracyomalley.com
R.T. is the founder of Vortic Watch, one of the only American-made watch companies helping resurrect antique watches by combining vintage internals with modern wristwatch cases. Within just 8 years, he has been able to take it from scratch to 7 figures in revenue. The journey here wasn't easy. For 5-years, R.T. had a legal battle against the Swatch Group after they accused Vortic of trademark infringement and counterfeiting in 2015. Federal Judge Alison Nathan ruled in favor of Vortic, stating they have the right to salvage and restore antique pocket watches and turn them into wristwatches; even those that carry the Hamilton trademark. This legal battle was monumental for Americans as it protected thousands of American small businesses that preserve history, and also signified that small businesses can survive legal battles against larger conglomerates. Where to find more details about Vortic watches:websites: vorticwatches.com; carterandcuster.com instagram: @vorticwatches; @carterandcuster; @rtcuster
In today's episode we sit down with entrepreneurs and investors RT Custer and Jim Carter. They speak about the importance of advertising your brand, the value of getting into rooms and communities with like-minded individuals, and their business mastermind, Fast Foundations. Never Miss An Episode! Follow the Podcast on: Apple Spotify YouTube Stitcher Google Podcasts Android Visit InvestingForFreedom.co. Follow Mike Ayala on: Instagram Twitter Facebook Tik Tok LinkedIn
Today, I'm joined by entrepreneurs and the powerhouse duo behind Carter & Custer, Jim Carter and RT Custer. Jim and RT share how they overcame some of their biggest business challenges and what they have planned for the next iteration of Fast Foundations Mastermind. RT explains how his watch company Vortic came out on top of a 6-year lawsuit against industry giant Hamilton. His passion and belief for upcycled watches kept him fighting when everyone around him, including his first attorney, advised him to give up and file for bankruptcy. Today, his case is an example of first use doctrine and the freedom to turn one man's trash into another man's treasure. Jim has always been a behind-the-scenes tech guy, but felt driven to use his expertise and transform the non-profit space. Jim shares the story of how he bridged the gap between blockchain and charity, and eventually raised $1 million for Pencils of Promise by facilitating a donation from an anonymous philanthropist who wanted to spend his Bitcoin wealth. Not only are Jim and RT co-founders of their agency, but they've teamed up to buy Fast Foundations from me and are making it bigger and better than ever. Listen in to hear more about their vision for the mastermind and take advantage of an amazing free opportunity they're offering. IN THIS EPISODE, WE TALK ABOUT: How RT fought and won a major trademark infringement and counterfeiting lawsuit Turning to organic marketing instead of relying on mainstream advertising and media How Jim helped nonprofits raise over $10 million in a matter of weeks by using blockchain technology The story of how Jim and RT teamed up to co-found Carter & Cluster The power of being together in a group mastermind setting What inspired Jim and RT to buy Fast Foundations The unique perspective that Jim and RT bring to masterminds RESOURCES Go to fastfoundations.com and grab a spot or put yourself on the waiting list for the next Fast Foundations Mastermind! Text STRATEGY to 310-496-3389 for your FREE 30 minute strategy session with Jim or RT. Text DAILY to 310-421-0416 to get daily Money Mantras or Business Perspective messages to boost your day. CONNECT WITH RT CUSTER Follow RT: @rtcuster Learn More About Vortic Watches: vorticwatches.com Follow Vortic Watches: @vorticwatches Listen to Products Worth Talking About: productsworthtalkingabout.com Follow Products Worth Talking About: @productsworthtalkingabout Learn More About Carter & Custer: carterandcuster.com Follow Carter & Custer: @carterandcuster Learn More About Fast Foundations: carterandcuster.com/fast-foundations CONNECT WITH JIM CARTER Follow Jim: @causehacker Learn More About Carter & Custer: carterandcuster.com Follow Carter & Custer: @carterandcuster Learn More About Fast Foundations: carterandcuster.com/fast-foundations CONNECT WITH CHRIS Instagram: @chriswharder Website: https://chrisharder.me
Today on the podcast, we are carrying on our series of nailing it for your customer! We have RT Custer on the show who is the co-founder of Vortic Watch Company. From starting the business in college with his friend, they started a successful kickstarter campaign for their business idea of turning classic pocket watches into wrist watches. Today the company is making over 7 figures a year and they make a one of a kind watch every single day!On the episode Nick and RT discuss everything from starting a new business, Kickstarter Campaigns and what Vortic Watch Company has done well to be where they are today.You can check them out here - https://vorticwatches.com/Need help with your marketing? Get in touch with us here - https://justaskparker.com/Want to be involved in the podcast? You can get involved here - https://winningwithshopify.com/Support the show and join the conversation in our Facebook Group! https://www.facebook.com/groups/WinningWithShopify/Support the show (https://www.facebook.com/groups/WinningWithShopify/)
RT Custer is the CEO and founder of the Vortic Watch Company. Starting as a Kickstarter campaign in 2014, the Vortic Watch Company turns old pocket watches, some over a hundred years old, into wristwatches. Listen in as RT shares the journey of starting Vortic with two college buddies, expanding during the pandemic, and even being sued by Swatch, the largest watch company in the world. Links Vortic Watch Company: https://vorticwatches.com/
On this episode, we talked about: Limiting beliefs, being scared of failure, calculating risks, understanding your own self, speaking out emotions, giving hope to others, empathy and validating your feelings, being where your feet are and so much more! "It´s cool to see that therapy can impact and influence on other people" "No one it´s perfect, but I feel that I´m getting closer to perfect every day by being aware of my words" "You have to listen to the employees and feel what they think, so you can base your decisions on other people, not only yourself" About RT: R.T. Custer is an Entrepreneur living in Fort Collins, Colorado. R.T. grew up on a Christmas Tree Farm near Reading, Pennsylvania and attended Penn State University where he studied Industrial Engineering. Besides helping to run the family farm, his first entrepreneurial journey was a franchise of College Works Painting. R.T. started Vortic Watch Company in college and has grown it to a 7 figure company through the help of his team, business partner Tyler, and advisors. Vortic manufactures one of a kind wrist watches using antique American pocket watch mechanisms. Vortic's tagline is “America Wasn't Assembled, It was Built” because they make one of the only truly American made wristwatches. R.T. also recently started an advertising agency focused on e-commerce called Conversation Piece Agency. His mission is to be the best in the world when it comes to consumer product marketing. You can find and support RT at: IG: @rtcuster IG: @vorticwatches Web: https://vorticwatches.com Let's connect over on Instagram: @Johnny.Elsasser
Michael is joined by Adam to chat with RT Custer from Vortic Watches. Adam was well prepared for this conversation so I mostly sat back and enjoyed he and RT discuss the making of these timepieces that contain very high quality movements produced during a time when the United States were a watchmaking powerhouse. Our Instagram or other recommendations: RT: @middleclassfancy Adam: @worstpeoplewatchspotting Michael: @pierre_aubert_lebastard Follow us on Instagram: @FifthWrist To join our Fifth Wrist group chat, please email us at contact@fifthwrist.com and we will add you on Slack. If you have time, please leave us a review wherever you listen to our podcast. Theme Music: After You by Dan Lebowitz (via youtube no copyright music)
Welcome back tribe and happy Friday feels! I am so excited to bring you this guest today because he is about to open your eyes to what's truly possible in the world of entrepreneurship. RT Custer met through a mastermind and he shares so many incredible tips, tricks and stories with you in this episode. Listen in as we chat what it looks like to build a physical product business. RT shares how he started his high end watch company, Vortic and how he filled a need this year with the Social Stick. Grab your notebook and take notes on this juicy conversation. In Today's Episode You Will Learn: -What is truly possible in entrepreneurship -Birthing a physical product -The making of Vortic watches -Using the unknown to fuel your vision -Finding your two whys -Building a brand that changes people's lives -Opening the space for new ideas -How the Social Stick came to be -Thinking in the mindset of the consumer Connect with RT: https://www.linkedin.com/in/rtcuster/ https://www.instagram.com/rtcuster/ Listen to Products Worth Talking About: https://www.youtube.com/channel/UCY8xl04vUvpR9oO3I8v1aNA?app=desktop Shop Vortic: https://vorticwatches.com/collections/watches Shop Social Stick: https://socialstickusa.com
This week I'm kicking off a 4-part series highlighting local Fort Collins entrepreneurs making a big impact in the community. This week I sit down with RT Custer, Co-Founder and CEO of Vortic Watch Company. Vortic Watch Company is preserving American history one pocket watch at a time. They are the "craft brewer" of the watch industry. In this episode, RT talks about his childhood growing up in an entrepreneurial family. In fact, it was his father you told him "you can do anything you put your mind to". This mindset has helped RT in SO many ways, from the ups and and down of running a small business (which we dive into) to taking on the largest watch company in the world. We also discuss an amazing initiative Vortic Watch Company runs every Fall called the Military Edition, where they take pocket watches originally manufactured for the United States Air Army Corps, turn them into limited edition wrist watches, and make them available to the public on Veterans Day. RT and his Co-Founder, Tyler, are making a big impact on Fort Collins entrepreneurs and I'm excited to share their journey with you. Resources: Connect with RT on Instagram: @rtcuster Follow Vortic Watches on Instagram: @vorticwatches Get on the waiting list for the Military Edition limited edition wrist watch: vorticwatches.com Connect with me on social media: LinkedIn: Andy Neary Instagram: @andy_neary Learn more: andyneary.com
Today we sit down with RT Custer of Vortic Watch Co. and talk about the state of Vortic and the Big win against Swatch Group and Hamilton. --- Support this podcast: https://anchor.fm/takingthetime/support
About this episode This week's guest on The Startup Story has a bit of a different perspective when it comes to business and startup. Why? Well, because his startup exists in a space where he has had to stand toe-to-toe with watch industry giants since Day One. Our guest today is RT Custer, CEO and Co-founder for Vortic Watch Co. His passion for this unique watch craftsmanship does not reside in the product alone, but also in the process. In this episode, you will learn how necessary it is to have people around you that believe in what you are doing. You will hear just how important it is to start the journey without having all the answers. And you'll hear firsthand from RT how powerful it is when business owners support other business owners. His workmanship and startup story, as you will hear, is one that is deeply rooted in old-school work ethic and craftsmanship. This is RT Custer and his startup story. In this episode you'll hear Early life growing up on a Christmas tree farm and what that taught him about business About RT's time running a $129,000 business the summer of his Freshman year in college, at the age of 19 years old RT's fascination in college with additive manufacturing and 3D Printing, and how that led to the idea of crafting watches with his friend Tyler A brief history of watchmaking in the U.S. How and why RT began asking the question, “Why can't we make quality watches and watch parts in the U.S.? Why does this always need to be manufactured in Switzerland?” Which led to launching The American Artisan Series on Kickstarter in December of 2014 to help raise funds to create, produce, and make their first 3D printed watch prototype (and met their goal within 12 hours) and build their company, Vortic Watch Co How a passion and idea turned into a successful business, and what surprised them the most The process, creation, engineering, and craftsmanship of their products by adapting vintage pocket watches and merging with 3D printing technology RT's thoughts on growing an enterprise that was looking to take on the watch giants of the world and doubts that surfaced Vortic's mission and how it keeps the company moving forward time and again Resources from this episode Our Sponsor Movocash: https://www.thestartupstory.co/movocash Connect with RT Custer on LinkedIn https://www.linkedin.com/in/rtcuster/ Vortic Watch Co.: https://vorticwatches.com The American Artisan Series (https://www.kickstarter.com/projects/vorticwatches/the-american-artisan-series-custom-watches-made-in) - The Kickstarter that started it all for RT and Tyler Full Episode Transcript (https://www.thestartupstory.co/articles/vorticwatches) Special Guest: RT Custer.
On today's episode of The Worn & Wound Podcast, we have two great back-to-back interviews. In the first half of the episode, we sit down with Franz Linder, the CEO of Mido watches, in Mexico City to discuss the 100-year history of the brand (you'll never guess how Mido used to water seal their watches, but you'll find out how from Mr. Linder). In the second half of the episode, we talk to RT Custer of Vortic Watch Company in his second appearance on the podcast (click here for his first outing). This time around, we discuss Vortic's latest exciting venture, the Railroad Edition project. This episode of The Worn & Wound Podcast is brought to you by The Worn & Wound Shop. For more coverage of your favorite watches, check us out on www.wornandwound.com and follow us on Instagram, Facebook, and Twitter. For a great assortment of American-made watch straps and other accessories, head on over to shop.wornandwound.com. And if you like what you hear, leave us a review on iTunes. Also, don't forget to shoot us an email at info@wornandwound.com or message us on any of our social media accounts to ask us a question or suggest a topic for future discussion. Enjoy the show!