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AI-powered videos, smarter searches, and the end of creepy online tracking... it's all happening now.This week's 1SEO podcast is a full recap of the incredible ways AI is reshaping how we create and consume content—all with the full explanation of Google's new update! Imagine turning a simple idea into a polished video with the help of AI, or having a chatbot that truly understands your needs. Get ready to be amazed!We'll also discuss a groundbreaking partnership between tech giants, designed to give your business a major online boost. Plus, as the era of invasive online tracking ends, we'll explore the privacy implications and how it could change the way you interact with your favorite brands.And that's not all – Yelp is unveiling a major upgrade, streamlining how you find the top-rated services in your area. Whether you're a creator, a business owner, or simply someone who loves staying ahead of the tech curve, this episode is packed with insights you won't want to miss. #digitalmarketing #marketing #googleupdate #yelpupdate #SEO #podcast #contentcreation #AI #privacy #tech #1SEOPodcast #creatoreconomy #businesstools #videomarketing
This week on the show we welcome Bill Rossell, with a distinguished career including his recent role as COO at Home Service Freedom, brings invaluable expertise to LB Capital. His track record of driving results and close ties with industry leader Bachmann make him a key addition to the leadership team. With prior experience at 1SEO and other notable firms, Rossell's commitment to excellence and customer service will undoubtedly propel LB Capital forward, solidifying its position in the industry.
Dive into the dynamic marketing, SEO, and AI realm with our engaging podcast. Bernie Ollila and Corey Berrier explore the synergies between these game-changing fields and learn how to harness their combined potential to drive your business forward. Discover innovative marketing strategies, stay updated on cutting-edge SEO techniques, and gain insights into how AI revolutionizes digital marketing. Stay ahead of the competition by unlocking the secrets of success at the intersection of Marketing, SEO, and AI.Host: Corey Berrier Host: Corey BerrierSupport the showhttps://www.amazon.com/Dark-Side-AI-Sales-Frankenstein-ebook/dp/B0BX6G5THP/ref=sr_1_3?crid=16J189ZUCE8K6&keywords=corey+berrier&qid=1678457765&sprefix=corey+berrier%2Caps%2C111&sr=8-3https://www.amazon.com/Simple-Steps-Sell-More-Stereotypes-ebook/dp/B0BRNSFYG6/ref=sr_1_1?crid=1OSB7HX6FQMHS&keywords=corey+berrier&qid=1674232549&sprefix=%2Caps%2C93&sr=8-1https://www.youtube.com/channel/UCrPl4lUyKV7hZxoTksQDsyghttps://www.facebook.com/coreyberrier https://www.linkedin.com/in/coreysalescoach/
“Never, never, never give up.” - Winston Churchhill Lance Bachmann is founder of 1SEO, one of the founders of Yellowpages.com and partner in multiple contracting businesses.00:00 Intro11:04 “Just because I win, doesn't mean you have to lose.”20:46 Relationships matter.29:30 People don't see what happens behind closed doors.
Lance Bachmann, also known as the Digital Lion, shares his journey from a troubled childhood to becoming a highly successful serial entrepreneur. According to Bachmann, the key to success in business is to focus on three essential areas: numbers, sales, and communication. Knowing how to read a P&L statement, understanding the sales process, and being able to communicate effectively are crucial for success. Bachmann also stresses the importance of believing in oneself and taking action. Lance Bachmann is a true son of Philadelphia: he was raised in the Northeast alongside his 14 brothers and sisters. With strong roots in his hometown and an unparalleled commitment to his family, Lance is a professional family man that can be trusted with anything. He was the youngest vice president in AT&T history and helped start YellowPages.com before leaving to start his own company, 1SEO, in 2009. Since then, Bachmann has become a best-selling author, international keynote speaker, entrepreneur, philanthropist, and owner of multiple home service companies. When it comes to private equity deals and acquisitions, Lance emphasizes the importance of having processes, systems, teams, leadership, and cash flow in place for managing and operating a business with valuation in mind. He stresses the importance of being transparent and honest when it comes to partnerships and acquisitions, and all parties being upfront about expectations. Overall, Lance Bachmann's journey is a testament to the power of perseverance, hard work, and a never-give-up attitude. His insights and experiences provide valuable guidance for aspiring entrepreneurs looking to build successful businesses. So take action, believe in yourself, and unlock the secrets of successful entrepreneurship with Lance Bachmann. Quotes from the episode: "If you're gonna go start your own company, take action, and don't be afraid to fail. Failure is just a stepping stone to success." "I truly believe to own a company and see its scale, the leader has to be able to sell and communicate articulated vision and have people believe in them." Key highlights: How Lance got involved with SEO Advice to new business owners Why Lance chooses service-based businesses How do you create valuation or enterprise value? Why your business isn't worth anything Achieving generational wealth Selling with private equity Two things that kill deals: ego and time Why you should be operating your business with valuation in mind For resources and links mentioned in this episode, visit: 365driven.com/episode305
Thanksgiving is a holiday dedicated to family, friends, and feasts! It's the season to give thanks for all the blessings in our lives and to spend time with those we care about—but what makes Thanksgiving truly unique is what it means to each individual. Most people spend the holidays with their families and friends and use the opportunity to reflect and be thankful for everything they have.For others, it's simply an opportunity to eat some excellent food! We asked the diverse staff at 1SEO what Thanksgiving means to them, check it out in the video above!No matter how you celebrate or what you give thanks for, Thanksgiving is a holiday that everyone can appreciate. From our family to yours—Happy Thanksgiving! #digitalmarketing #entrepreneur #thanksgiving #companyculture
In business, you have to be constantly hustling, making decisions, and taking risks—but that's what makes it so rewarding. The moment you stop challenging yourself is the moment you'll start falling behind.Want more insights on growing your business through decision-making and risk-taking? Tune into this week's episode where Bill Rossell interviews Ismael Valdez, owner, and founder of NexGen HVAC & Plumbing, one of the biggest providers in the nation! Ismael breaks it all down for you—providing actionable advice for you to grow your business, and start making more money.#SharkBytes #InTheDen #Podcast #GrowYourBusiness #DigitalMarketing #Entrepreneur #DecisionMaking #BusinessDecisionsLearn more about Ismael:Website: https://nexgenairandplumbing.com/ Bio: https://nexgenairandplumbing.com/ismael-valdez-owner/ Keep up with Bill Rossell: Facebook: https://www.facebook.com/bill.rossell.3 LinkedIn: https://www.linkedin.com/in/billrossell/
Running a business — especially a home service business — can feel tumultuous at even the best of times. Finding substantial work for your employees while maintaining salaries can be extremely difficult. Now imagine doing this at the forefront of a recession. This week In The Den, our host Bill Rossell sat down with Richard Rogero, owner of R&R Electric Heating & Air in Simi, California. Richard is also a leader in the Nexstar Network of professionals. With his incredible passion — and the help of 1SEO and his staff — he has expanded his home service business from $1.5 million to being on pace to bring in $14.2 million this year. We talk about what it takes to prepare for a recession, and why it's so important to not pull back during chaotic economic times. When you stop advertising, you stop growing. And even worse, you're making things easier for your competition!Find out how to conquer your corner of the home service industry in this week's episode! #SharkBytes #InTheDen #Podcast #BusinessAdvice #NEXSTARLearn more about Richard Rogero and R&R Electric Heating & Air:https://rrelectrichvac.com/ Keep up with Bill Rossell: Facebook: https://www.facebook.com/bill.rossell.3 Instagram: https://www.instagram.com/billrossell317/ Click here to find In The Den Podcast on all of your favorite platforms like #Spotify and #ApplePodcasts: https://lionsden.buzzsprout.com/
In this week's episode of the eCom Ops Podcast, Norbert Strappler is joined by Lance Bachmann, CEO, and Founder of 1SEO Digital Agency. They discuss the importance of digital marketing for online business success, how SEO and PPC help online brands create better visibility and positioning, and tips on ranking above your competition.
A business without a foundation of healthy relationships has no room for growth. Today Lance Bachmann shares how he built five businesses on the principles of communication and relationship development. Listen in as Laura and Lance discuss focusing on improvement during business conversations, how to evaluate your own leadership communication skills and fill in the gaps, and what it was like overcoming childhood challenges in the foster care system to see long-term success. Here are a few things you'll learn during this conversation: Why companies are more focused on culture than ever before Starting with the leadership team and “communicating down” How communication is form of survival when in difficult situations Why Lance chose to step down as the CEO of his company The importance of controlling your frustrations and emotions when having tough conversations During the 24 Hour Influence Challenge Lance asks you to write down the top five people you want to meet and why, then reach out and share the reason. This challenge is to inspire action and create momentum in your business and life. Crucial Conversations book: https://amzn.to/3JHxgH0 About Lance Bachmann: As an Influencer, Entrepreneur, and Public Speaker, Lance Bachmann has a history of helping companies propel their growth with tangible results. He founded his own award-winning digital marketing agency, 1SEO Digital Agency, which specializes in helping home services and other local businesses amplify their voice and project their company vision. Lance has been a Contributing Speaker, Keynote Speaker, and Expert Interviewer at events for Facebook, Google, the US Search Awards, JD Power, Service World Expo, and more. Connect with Lance: Agency Website: https://1seo.com/ Brand Website: https://www.lancebachmann.com/ To learn more about Dr. Laura Sicola and how mastering influence can impact your success go to https://www.speakingtoinfluence.com/quickstart and download the quick start guide for mastering the three C's of influence. You can connect with Laura in the following ways: LinkedIn: https://www.linkedin.com/in/drlaurasicola LinkedIn Business Page: https://www.linkedin.com/company/vocal-impact-productions/ YouTube: https://www.youtube.com/channel/UCWri2F_hhGQpMcD97DctJwA Facebook: Vocal Impact Productions Twitter: @Laura Sicola Twitch: https://www.twitch.tv/vocalimpactproductions Instagram: @VocalImpactProductions See omnystudio.com/listener for privacy information.
Lance Bachmann, also known as the Digital Lion, is the founder of 1SEO.com Digital Agency, the co-founder of Shock I.T. Support, and the host of Lion's Den podcast. Lance is the former Vice President of AT&T and founder of YellowPages.com Premise Division. In this episode, Lance teaches why you should separate business from personal relationships. He believes that the people around you the most want you to be the least successful, whereas the people in your outer circle are the ones who will be cheering for you. Lance also dives deep into how you can effectively use billboards in your local area and how to leverage the digital marketing engine to expand your business. Reference Links www.digitallion.com 1SEO.com Digital Agency Podcast: Lion's Den
Bill Rossell is a marketing expert and the Chief Sales Officer of 1SEO Digital Agency. He oversees all of the pre- and post-sales relationships with clients, making sure that sales teams are setting the proper expectations. He spent six years in the Navy and was in the restaurant business until he decided to join 1SEO. In this episode, we talked about digital marketing, ROI, customer feedback…
Philadelphia-born and raised Keith Baldwin of Spike's Trophies has been my friend and a client of 1SEO's for over 12 years now, and he has the most incredible story to tell:Keith recently released his first book, A Leap Year of Firsts, which started him on a journey to experience a myriad of amazing things, only to be stopped short when the pandemic hit in 2020. Through this journey of almost losing his 90-year-old established trophy business and his employees, Keith found his “why” and found a way to turn things around during such a dark time.I was honored to have Keith join me on the Lion's Den this week, to open up about his story and what it means to be a great leader and business owner in the face of adversity. We chat too about the power of great employees, marketing, and how businesses must work to overcome and adapt in order to survive in the post-COVID world.Business owners, this episode is a must-watch!At 1SEO, we have dozens of happy clients like Keith and would love to help your business kick off 2022 on the right foot! Don't hesitate to reach out to my team for a FREE marketing consultation: https://1seo.com/digital-marketing-audit-request/ You can keep up with Keith at: https://www.gospikes.com/ #LFG #DigitalLion #LionsDen #Podcast #SmallBusiness #DigitalMarketing #Pandemic #BusinessOwner Keep up with The Lion's Den! Visit our website: https://digitallion.com/ Facebook: https://www.facebook.com/Lancebachmanndigital Instagram: https://www.instagram.com/LanceBachmann Twitter: https://www.twitter.com/LanceBachmann
1SEO $10m Agency Owner Sheds Some Light on What it Takes to Scale How do you improve your product, make your employees happier, improve your culture, and scale your agency? In this episode of the How to Scale an Agency, we have Lance Bachmann, the founder of 1SEO, one of the country's leading digital marketing firms. The agency was established in 2009 to help local, national, and international businesses with increasing their online visibility through SEO. Listen in to learn why you need to do a client churning assessment to know who your best longevity clients are. You will also learn how to set client expectations earlier on to avoid time-wasting when doing month-to-month contracts. “Your budget has to reflect your expectations and it has to be set up to the results.”- Lance Bachmann [10:53] What You Will Learn in this Episode: [0:57] Intro [1:37] Lance explains how he started and grew his agency 1SEO. [2:39] He credits his team plus the key factors that have made 1SEO a top agency. [4:37] How Lance and his team “battle tests” for clients by offering their complete expertise. [6:48] How 1SEO uses the churning customer strategy for agency growth. [9:41] Why your budget must reflect your expectations. [11:36] How 1SEO offers value to clients with month-to-month contracts. [12:56] How to set expectations with clients earlier on to avoid time-wasting. [15:31] Building software to cater to service-based business needs. [17:59] Lance on 1SEO's main goals moving forward. [18:58] Know when enough is enough and fire terrible clients. [20:03] Lance's book recommendation. Connect With Website: https://1seo.com/ LinkedIn: https://www.linkedin.com/in/lancebachmann/ Books Mentioned: Good to Great by Jim Collins Winning by Jack Welch Freakonomics by Stephen J. Dubner and Steven Levitt
This is the moment you've been waiting for, my no holds barred interview with CJ Bachmann, my successor and the new CEO of 1SEO Digital Agency. Tune in as we look back through CJ's ten years with my agency, working from the ground up to now leading one of the largest agencies in the country. #LFG grab the popcorn! We're just getting started#DigitalLion #1SEO #DigitalMarketing #SheLeads #CEO #WomenWhoHustleWatch the FULL episode on YouTube: https://youtu.be/kZvm3IsHf48 Keep up with The Lion's Den! Visit our website: https://digitallion.com/ Facebook: https://www.facebook.com/Lancebachmanndigital Instagram: https://www.instagram.com/LanceBachmann Twitter: https://www.twitter.com/LanceBachmann Click here to find The Lion's Den podcast on all of your favorite platforms like #Spotify and #ApplePodcasts:https://lionsden.buzzsprout.com/
In this week's episode of the eCom Ops Podcast, Norbert Strappler is joined by Lance Bachmann, CEO, and Founder of 1SEO Digital Agency. They discuss the importance of digital marketing for online business success, how SEO and PPC help online brands create better visibility and positioning, and tips on ranking above your competition.
Odds are good that you're paying 3X, 4X, or even up to 10X as much as you should be paying for leads – and you're missing out on some key long-term benefits of your lead generation efforts! In this episode, host Dan Lesniak talks digital real estate marketing with Lance Bachmann, the Founder of 1SEO. Lance's team of 100+ people helps real estate agents reach large audiences via social media, search engine optimization, pay per click ads, web development, and more. Listen as Lance and Dan discuss: ∙ The real reasons why so many real estate agents think that online advertising doesn't work ∙ The 3 biggest opportunities in digital media for real estate agents ∙ Why Zillow should NOT be your main review platform ∙ Lance's tips for reaching more listing leads ∙ The powerful tool that less than 1% of Facebook advertisers use
Special Edition of the Lion's Den Podcast! I'm down in Nashville celebrating my anniversary with my wife Emily, so this week Casey Quinn took over the Den to sit down with 1SEO Digital Agency's Director of SEO, Anthony Kane to hear about his professional journey and to talk about a very special project Anthony and I have been working on that will be rolling out very soon.Big things happening at 1SEO, get ready for this game changer! #LFG #DigitalLion #1SEO #DigitalMarketing #SEO #Podcast #LionsDenwatch the full episode on YouTube: https://youtu.be/frv40uq4Xxw Keep up with The Lion's Den! Visit my website: https://digitallion.com/ Facebook: https://www.facebook.com/Lancebachmanndigital Instagram: https://www.instagram.com/LanceBachmann Twitter: https://www.twitter.com/LanceBachmann Click here to find The Lion's Den podcast on all of your favorite platforms like #Spotify and #ApplePodcasts:https://lionsden.buzzsprout.com/
Today I'm joined in The Lion's Den by Evan Fehler, Senior Director of Marketing for MedTrainer, to talk about how their platform and services are revolutionizing the healthcare compliance industry and stay one step ahead of the government.Tune in to find out how their partnership with 1SEO helped modernize MedTrainer's marketing strategy and generated record-breaking results for their business! Have a safe 4th of July Weekend everyone! #LFG #DigitalLion #Podcast #MedTrainer #Healthcare #SEO #DigitalMarketing #WebsiteDesign #SalesWatch this episode on YouTube: https://youtu.be/ITawpnzDlEY Keep up with The Lion's Den! Visit our website: https://digitallion.com/Facebook: https://www.facebook.com/LancebachmanndigitalInstagram: https://www.instagram.com/LanceBachmannTwitter: https://www.twitter.com/LanceBachmann Click below to find The Lion's Den podcast on all of your favorite platforms like #Spotify and #ApplePodcasts:https://lionsden.buzzsprout.com/
In this episode, your host, Chris Wilmerding talks to 1SEO's Lance Bachmann about advertising, negativity, happiness, and more. Check out Lance's website here: https://1seo.com/
Welcome to this week's episode of the #LionsDen #Podcast featuring 1SEO.com Digital Agency's Bill Rossell and Tommy Mello, owner of A1 Garage Door Service, best-selling author of Home Service Millionaire, to hear how Tommy went from $50k in debt to growing his #homeservices empire to $55 million+ across 17 states and how he plans to break a #billion in the coming years. If you're a business owner or in the home services industry, you don't want to miss this! #LFG Join the Pride or Step Aside! #DigitalLion #HomeServicesExpert #TommyMello #1SEO #Philadelphia #Phoenix #AZ #GarageDoor #RepairService #Entrepreneur #Podcasting #MotivationFollow Lance Bachmann & The Lion's Den: FacebookInstagram YouTube DigitalLion.com
Welcome to another episode of the #LionsDen #Podcast - I'm traveling to visit clients so this week, Casey Quinn took over the Den to speak with Christopher Shirlow, Director of Content Marketing here at 1SEO.com Digital Agency to hear his story and how the King of Content is taking our clients' campaigns to the next level. You won't want to miss this! #LFG join the pride or step aside!Keep up with The Lion's Den! Visit our website: https://digitallion.com/Facebook: https://www.facebook.com/LancebachmanndigitalInstagram: https://www.instagram.com/LanceBachmannTwitter: https://www.twitter.com/LanceBachmannClick here to find The Lion's Den podcast on all of your favorite platforms like #Spotify and #ApplePodcasts:https://lionsden.buzzsprout.com/
Happy Thursday everyone! Welcome to another episode of the #LionsDen #Podcast. This week, we've got a special guest, Stephen Polo #PPC expert here at 1SEO Digital Agency talking about his journey as a #digitalmarketer and the importance of #paidadvertising for business owners heading into the new year! #LFG it's #TimeToBuild people! #DigitalLion #LanceBachmann #TheLionsDen #DigitalMarketingPodcast #1SEO #Philadelphia #PayPerClick #Advertising #GooglePartner #EmployeeAppreciation
Today is all about being #thankful which is why we've got a very special episode of the #LionsDen with Lisa Dunlevy of Five Star Painting, Inc., the very first client of 1SEO.com Digital Agency nearly twelve years ago!As a #digitalmarketer, my job is to create success and opportunities for my clients, their employees, and their families. And after all this time, clients like Lisa still motivate me and my team to go out and work harder each and every day. #LFG Happy Thanksgiving everyone!
This week I'm joined by our very own Sosa Rossell! We'll be discussing what's going on in the HVAC industry & what they should be doing to set themselves up now for winter!Be sure to tune in every Thursday for a new episode of The Lion's Den and don't forget to check out the podcast on Spotify & Apple Podcasts!Let's get CREATIVE & LFG! Time to build!
This week Bill Rossell, VP of Client Relations at 1SEO, takes over the Lion's Den and is joined by Keith Mercurio, Director of Leadership at Radiant Plumbing, discussing the characteristics of great leadership versus poor leadership that Keith has seen throughout his impressive career in the home services space
In this episode, Rebecca Chalson interviews Lance Bachmann, an American digital marketing expert, and founder of one of the country's leading digital marketing firms, 1SEO.com Digital Agency. Despite coming from humble beginnings, Lance a born and bred Philadelphian, relied on his tremendous self-discipline and sheer will and work ethic to raise himself up from his surroundings and fuel his hunger for personal and professional success. In this episode, he shares his story, as well as tips on how to set up your business for digital marketing success.