365 Driven

Candice Bar, the celebrated public relations maven, joins the 365 Driven Podcast to share her fascinating journey from the vibrant networking scenes of Beverly Hills to her impactful global PR ventures. She sheds light on how introversion in successful founders often necessitates her unique brand of networking expertise, helping them to effectively craft their personal brands. Candice and Tony explore the significance of nurturing high-energy, meaningful connections. From the exclusive realms of country clubs to the enriching opportunities in first-class travel, this conversation underscores the power of surrounding oneself with like-minded, aspirational individuals. Candice and Tony share personal stories that highlight the transformative potential of these environments, where quality conversations can propel one's personal and professional aspirations forward. They also examine the art of "pricing oneself out" of unfulfilling social circles to focus on enriching interactions. This exploration doesn't shy away from the more challenging aspects of relationships, as Tony and Candice candidly address the necessity of identifying and distancing oneself from toxic influences. The journey of personal growth often involves making tough choices about who to keep close and who to let go. They reflect on the importance of maintaining personal boundaries and safeguarding one's energy, stressing that authenticity and genuine support are paramount. As Candice and Tony dissect the nuances of networking and personal development, they champion the idea of pursuing true experiences before claiming expertise and caution against the allure of embellished narratives in the world of entrepreneurship and coaching. Key highlights: Building Brands and Networking Success Dressing for Success and Networking Etiquette Elevating Conversations and Energy Levels Identifying and Removing Toxic Relationships Recognizing Toxicity in Relationships Navigating Success and Networking Relationships Connect with Candice Bar: Instagram: @luxelife_cb Connect with Tony Whatley: Website: 365driven.com Instagram: @365driven Facebook: 365 Driven

Unlock the keys to fearlessly navigating your personal and professional life as this episode explores the boundless potential within your internal toolbox with Lori McNeil. Lori McNeil is a 20-year International Educator & Business Coach who gets results. She helps entrepreneurs worldwide reach higher levels of success in life and in business than they ever thought possible, while building a true legacy. How can you leverage your unique skills to redefine competition and lead with integrity? Lori reveals her incredible journey from education to business coaching, underscoring how anyone can pursue leadership and legacy by focusing on personal growth and utilizing available resources. Forget about titles and positions—true leadership comes from within. As AI continues to integrate into the speaking, coaching, and authoring industries, maintaining integrity becomes a crucial conversation. Lori and Tony dive into the complexities of authenticity in a world where AI tools like ChatGPT are prevalent. Are we losing our voice amidst AI-generated content? By sharing insights and experiences, Lori and Tony highlight the importance of recognizing AI's influence and maintaining ethical standards. They also discuss how understanding business decisions and developing technical skills can be the difference between success and costly mistakes, especially for those eyeing a career transition. Fear often masquerades as a limitation, but what if it's just a lack of belief in your own capabilities? This episode tackles the impact of fear and the mindset shifts required for successful career transitions, particularly into entrepreneurship. Through personal anecdotes, Tony and Lori explore the power of discipline, realistic expectations, and mastering marketing and sales skills to build a thriving venture. Key highlights: Legacy, Leadership, and Internal Toolbox Maintaining Integrity Amid AI Integration Avoiding Mistakes in Business Development Overcoming Fear and Making Decisions Unleashing Your Unique Legacy Vision Navigating Career Transitions With Realistic Expectations Transitioning to Entrepreneurship Business Coaching and Growth Opportunities Connect with Lori McNeil: Website: lorimcneil.com Instagram: @coachlorimcneil Connect with Tony Whatley: Website: 365driven.com Instagram: @365driven Facebook: 365 Driven

In this episode of the 365 Driven podcast, I'm interviewed as a guest on the High Performance Cult podcast, hosted by Joseph Potak; a good friend of over 20 years. Joseph was one of the original staff members of my company LS1Tech, and is a highly regarded expert in the performance automotive industry. For more information about the HP Cult podcast, visit HPCult.com

Marketing maestro Rob Ansbach joins us to share his wealth of experience and unique humoristic take on the world of marketing, drawing from his impressive portfolio of over 55 books. With a sharp wit and a penchant for sarcasm, Rob brings a fresh perspective to personal storytelling, LinkedIn etiquette, and the art of engaging audiences. Discover how Rob's humorous book, "LinkedIn Without the Cringe," cleverly critiques the flood of pitches in our inboxes, and learn why embracing one's quirks can build a formidable legacy in both marketing and life. In a candid conversation, Rob and Tony explore the intricacies of LinkedIn, comparing it to platforms like Facebook and reflecting on the flood of pitches that populate our inboxes. Rob's unique insights into social media etiquette and the behavior of online personalities reveal how to create value while maintaining professionalism. Rob touches on the power of humor and authenticity in crafting compelling stories that resonate with audiences. Through anecdotes, Rob illustrates how embracing one's unique qualities and staying true to personal beliefs can lead to success and deeper connections in both marketing and entrepreneurship. This discussion also covers the ever-changing landscape of modern marketing, where cultural shifts and influencers play a pivotal role in shaping public opinion. Rob shares his passion for building authority and legacy, emphasizing the importance of differentiation and knowledge transfer in business. Rob and Tony talk about the potential of AI in creating comedic content and the enduring appeal of physical books. Tune in as they navigate the world of podcast entrepreneurship, marketing strategies, and the art of crafting stories that leave a lasting impact. Key highlights: The Power of Storytelling and Sarcasm Navigating Marketing Challenges in Cultural Shifts Social Media Etiquette Legacy Building and Marketing Strategies Crafting Compelling Stories for Impact Embracing Uniqueness in Marketing Podcast Entrepreneurship and Marketing Connect with Rob Anspach: Website: anspachmedia.com Instagram: @robanspach Get Rob's books: getrobsbooks.com Connect with Tony Whatley: Website: 365driven.com Instagram: @365driven Facebook: 365 Driven

Consistency, not motivation, is the powerful catalyst for success across all areas of life. Imagine achieving long-term success in wealth, health, mindset, and relationships by building steady habits. In this solo episode, Tony celebrates 400 episodes and reveals how small, consistent actions can trump the quest for perfection and lead to enduring results. Throughout the episode, Tony guides you on how to align your daily actions with the motivational ideals you publicly uphold. He emphasizes how accountability, through social platforms or community groups, can play a pivotal role in reinforcing your consistency journey. The power of sustainable habits and authentic engagement takes center stage. This episode stresses the importance of staying real and connected with your audience, valuing genuine interaction over superficial metrics. You are invited to embark on a 30-day challenge to solidify your consistent progress, be it through learning a new skill or enhancing your fitness journey. Tune in to explore how embracing consistency can unlock unprecedented levels of personal and professional growth. Key highlights: The Power of Consistency  Identifying Your Purpose or “Why”  Build Winning Habits  Overcoming Obstacles to Consistency Accountability & Environment  Mental Toughness & Resilience   Consistency in Key Areas of Life  Creating a Sustainable Routine  Connect with Tony Whatley: Website: 365driven.com Instagram: @365driven Facebook: 365 Driven

What happens when the lucrative path you've chosen leaves you feeling empty and unfulfilled? For Raleigh Williams, a successful attorney in mergers and acquisitions, this realization hit hard during a panic attack that would lead him on a transformative journey from the rigid world of law to the exhilarating realm of entrepreneurship. In this episode, Raleigh opens up about the profound shifts that come with pursuing genuine enthusiasm over societal expectations. Discover how Raleigh turned an exploration of childhood dreams into a thriving escape room business, culminating in an impressive $26 million exit, while offering invaluable insights on aligning career choices with true passion. Throughout this conversation, Raleigh and Tony unravel the complex dance between societal norms and personal dreams, as Raleigh shares his quest to break free from conventional success. His story resonates with many professionals who find themselves in their 30s, financially stable yet deeply dissatisfied. Drawing from Theodore Roosevelt's "man in the arena" speech, Raleigh emphasizes the courage it takes to embrace one's imperfections and step into the unknown.  Raleigh's story doesn't stop at entrepreneurship; it extends into personal and familial challenges, including his wife's battle with cancer. This journey of resilience and reevaluation of priorities offers listeners a heartfelt reminder of the importance of following what genuinely captivates us, even amidst adversity. Raleigh's experiences in scaling a business and writing a book about his wife's journey provide a comprehensive exploration of life's unpredictable valleys and the pursuit of deeper meaning. Tune in to gain inspiration and strategies for navigating both business and personal landscapes, with an eye toward crafting a life aligned with one's truest self. Key highlights: From Attorney to Entrepreneur Finding Alignment and Escaping the Ditch Achieving Success Through Enthusiasm Diving Into Entrepreneurship and Learning Strategic Growth and Business Exit Navigating Life's Unexpected Valleys Discovering Life's True Purpose Connect with Raleigh Williams: Website: RaleighWilliams.co Get Raleigh Williams' book: The Creator's Call Instagram: @raleighw Connect with Tony Whatley: Website: 365driven.com Instagram: @365driven Facebook: 365 Driven

From window tinting enthusiast to successful business owner, David Chukhman shares his inspiring journey in the high-end automotive industry with us. David's story is one of passion, persistence, and an unwavering commitment to skill development. In this episode, David and Tony unpack the critical aspects of knowing when and how to scale a business effectively, focusing on the importance of timing, readiness, and maximizing current potential before venturing into expansion. The episode also provides a fresh perspective on organic growth, emphasizing customer loyalty over the impulsive quest for expansion. With insights drawn from managing a team of nearly 20 employees, David highlights the gradual, considered approach to scaling, where patience truly becomes a virtue. In a twist that blends business acumen with car culture, David and Tony explore the world of true car enthusiasts versus those merely seeking validation. Additionally, they discuss video content creation as a transformative business strategy, where persistence and consistency become the cornerstones of success. Connect with David Chukhman: Website: tritektinting.com Instagram: @david_chukhman YouTube: @tritekwindowtinting Connect with Tony Whatley: Website: 365driven.com Instagram: @365driven Facebook: 365 Driven

Unlock the secrets to genuine success and steer clear of the "GooRoo" trap by mastering authenticity and focus. In this solo episode, Tony equips you with strategies to maintain a consistent business direction and build an authoritative presence in your niche. Discover how to avoid the credibility pitfalls of flip-flopping between ventures, ensuring that your reputation and trust aren't compromised by frequent pivots. Tony navigates the treacherous waters of self-proclaimed experts with no real experience, emphasizing the importance of genuine expertise over shiny marketing tactics. This episode also explores the value of real skill-building and the dangers of following opportunists who merely ride the latest trends. Learn to distinguish between hype and substance, ensuring that the guidance you receive comes from those truly embodying the skills they teach. Finally, embrace a long-term commitment to your business endeavors and align your personal brand with integrity and perseverance. Tony shares insights from over two decades of experience, challenging you to prioritize patience and consistent effort. Find inspiration in stories of overcoming challenges and achieving excellence, and leave equipped with actionable advice for creating a meaningful legacy and pursuing your dreams with determination. Connect with Tony Whatley: Website: 365driven.com Instagram: @365driven Facebook: 365 Driven

Ever wonder how to transform your business into a powerhouse of recurring revenue? Stu McLaren shares his fascinating journey from the constraints of traditional one-on-one consulting to the expansive possibilities of membership models. Inspired by a mentor's advice to pursue a work-life balance, Stu embraced a model that allowed him to teach and impact on a larger scale, aligning his business acumen with personal fulfillment. This episode unravels how these membership strategies not only offer financial stability but also cater to the evolving needs of entrepreneurs looking to escape the limitations of conventional business paradigms. Stu takes us behind the scenes of creating Wishlist Member, a top-tier WordPress membership platform, and recounts the trials and triumphs of navigating technical challenges. From overcoming WordPress complexities to the importance of retaining key talent, Stu's stories offer invaluable lessons for entrepreneurs facing similar hurdles. Learn how safeguarding your business against vulnerabilities and valuing indispensable team members can fortify your path to success. This episode also explores the psychology behind memberships and how providing focused content rather than overwhelming amounts can increase retention and member satisfaction. Tune in as Stu illuminates the path to creating successful membership businesses. Key highlights: Building Successful Membership Business Models Overcoming Technical Challenges in WordPress Navigating Business Vulnerabilities and Growth Scaling Business Through Membership Models Connect with Stu McLaren: Website: stu.me Instagram: @stumclaren Get Stu's NEW book “Predictable Profits: Transform Your Business from One-Off Sales to Recurring Revenue with Memberships and Subscriptions” Connect with Tony Whatley: Website: 365driven.com Instagram: @365driven Facebook: 365 Driven

Bill Blankschaen, the mastermind behind Story Builders, joins Tony to unravel the art of storytelling and ghostwriting. From his beginnings in education to becoming a guide for influencers and entrepreneurs, Bill reveals how he transforms ideas into bestselling books. This conversation touches on the necessity of clear messaging and strategic planning, and how being a published author can skyrocket your credibility and open new doors for opportunities. Navigating the world of book marketing, Bill debunks the myth that publishers do all the heavy lifting. Bill highlights the critical role authors play in promoting their work, sharing insider strategies like pre-marketing, harnessing the power of a launch team, and audience building via email lists. By owning the process and engaging with readers, authors can ensure their book's success. Bill also delves into the collaborative process that elevates the creation of a book from good to great, highlighting the benefits of high-touch relationships and comprehensive research. Look to the future with insights on AI's role in publishing, the significance of audiobooks, and the power of storytelling in scaling entrepreneurial ventures. Bill shares his passion for using narrative to empower business leaders, emphasizing originality and quality in content creation. This is your guide to navigating the evolving landscape of book writing and publishing, filled with inspiration and practical advice for authors and entrepreneurs aiming to make a lasting impact. Connect with Bill Blankschaen: Website: mystorybuilders.com Book a fee call: mystorybuilders.com/story Connect with Tony Whatley: Website: 365driven.com Instagram: @365driven Facebook: 365 Driven

Imagine watching a friend lose thousands to a slick-talking con artist promising the world, only to vanish without a trace. That's a story all too familiar to Tony, and it's why he is uncovering the dirty tactics of scammers in the entrepreneurship and marketing worlds in this episode. From deceitful money bundlers to those hiding unethical practices behind a religious facade, Tony uncovers the techniques these fraudsters use to exploit your ambitions and line their pockets. Arm yourself with knowledge and skepticism, as you navigate the minefield of flashy get-rich-quick schemes and identify the red flags that could save you from financial ruin. Connect with Tony Whatley: Website: 365driven.com Instagram: @365driven Facebook: 365 Driven

Meet Stewart Webb, a dynamic force in the world of automotive content marketing who shares his remarkable journey from stocker at Costco in Alaska to a key influencer in the industry. Stewart's story is not just about cars and content; it's a testament to the power of passion, perseverance, and the willingness to embrace feedback, even the kind that stings. Through humor, memes, and consistent engagement, Stewart shows us how to turn audience interaction into significant growth and monetizable opportunities. This episode is your roadmap to understanding the transformative role of creativity and connection in the digital age. From the snowy landscapes of Alaska to the vibrant buzz of Las Vegas' SEMA show, Stewart's path is paved with dedication and high-octane ambition. He and Tony explore the essential leaps of faith required to bring a dream to life, like showcasing a custom-built F-150 truck amidst industry giants. Networking is more than swapping business cards; it's about building genuine relationships that propel you toward success.  Navigating the world of content creation and marketing can be daunting, especially when overcoming introversion or shifting from traditional to video content. Stewart discusses these challenges with refreshing honesty, offering insights into managing social media algorithms and the unique dynamics of small business marketing. Whether you're just starting or leading a multi-million-dollar enterprise, Stewart's experiences and practical advice provide a rich source of motivation and strategy.  Connect with Stewart Webb: Instagram: @the_xcalibur Connect with Tony Whatley: Website: 365driven.com Instagram: @365driven Facebook: 365 Driven

Can you imagine clinging to just a 1% chance to save your leg? Meet Amberly Lago, a top motivational speaker and resilience expert, who shares her awe-inspiring journey following a traumatic motorcycle accident. With 34 surgeries and an ongoing battle with complex regional pain syndrome, Amberly exemplifies the true meaning of resilience. Her story is more than just about survival; it's about the mental fortitude required to turn pain into purpose, highlighting the vital role of community and mindset in overcoming life's toughest challenges. Amberly recounts her battle with alcohol dependency as she attempted to escape the tremendous pain following her accident. She shares the pivotal moment of intervention by a loved one that spurred her to recovery. This episode is a candid reflection on the power of self-awareness, the importance of reaching out for help, and the profound impact of connection in healing. The conversation underscores how turning personal pain into purpose can ignite change not only within oneself but also in others who need hope and guidance. Public speaking can be daunting, but Amberly and Tony discuss how the shift from self-focus to audience service helped them overcome their fears. From writing books to speaking on international stages, Amberly's journey is filled with unexpected opportunities and lessons in persistence. Tune in to learn about the impact of gratitude and self-care on personal well-being, and how sharing personal narratives can inspire others to embrace resilience and joy in their own lives. Connect with Amberly Lago: Website: amberlylago.com Instagram: @amberlylagomotivation Get Amberly's latest book: Joy Through the Journey: Shift Your Mindset, Embrace the Present Moment, and Cultivate Resilience Through Life's Ups and Downs Connect with Tony Whatley: Website: 365driven.com Instagram: @365driven Facebook: 365 Driven

How to Win in 2025. Topics covered in this episode by Tony Whatley: Life Advice Forgive yourself Forgive others Distance yourself negative energy people Assess your inputs. What emotions do you feel? Dealing with burnout or creative blocks - finding purpose Stop supporting those who wouldn't acknowledge or interact with you. The fallacy of appreciation Decide on who to become. Make decisions and take actions like they would. Crafting your identity. Fitness and Nutrition Set realistic goals, not perfection Sacrifice something that you know doesn't help you Hire a trainer or find an accountability partner Post the damn selfie Business and Money Learn a new skill that creates time or income (Apps, Ai, selling, marketing, public speaking, copywriting) Invest time and money into quality relationships, masterminds and peer groups. Stop being cheap. Video content creation - authenticity Quality above Quantity Master organic content first, then spend on ads Take bigger risks, especially if your bills are paid Goal Setting. New Year's Resolutions At the end of each year, there is only one question to answer. "Am I happy and fulfilled?" Set goals to achieve this, as a bare minimum Use a calendar. Schedule everything Align daily tasks with energy levels  

Can every business truly become a multimillion-dollar empire, or is this just a myth fueled by societal pressure and social media comparisons? Let's uncover the reality behind scaling in business and challenge the notion that it's a necessity for success. In this solo episode, Tony delves into the often misunderstood world of business scaling, exploring how some entrepreneurs have been led astray by chasing revenue targets for validation rather than necessity. Tony dissects the pressures that can lead to burnout and emphasizes defining personal success on your own terms. Whether your goal is financial freedom, a fulfilling lifestyle, or pure happiness, he highlights the importance of aligning your business vision with what truly matters to you. How do you know when it's the right time to scale? Tony shares effective strategies to recognize positive growth and address production delays tied to employee count, facility size, and outdated equipment. By maintaining a lean operation and investing in essentials that boost net profits, businesses can create a surplus that allows for strategic improvements. Learn how to prioritize these need-to-have items to pave the way for smart scaling, ensuring your business not only thrives but also brings joy and satisfaction to your life.  Episode resources: Link to magazine referenced: hiddenfallsmedia.com Connect with Tony Whatley: Website: 365driven.com Instagram: @365driven Facebook: 365 Driven

Michael Hartel, a former coaching client and now a successful entrepreneur, shares his remarkable journey from academia to founding a flourishing home services company. Michael's transition was sparked by a moment of clarity in a corporate cafeteria, leading him from material science to the world of entrepreneurship. This conversation explores his path from real estate endeavors to launching a general contracting business, emphasizing customer service and reliability. You'll hear how Michael's dedication and strategic mindset have enabled him to build a business that now operates as a franchise across multiple states. Michael's story highlights the organic growth of his cabinet installation business, and how the focus on perception and customer experience played a pivotal role in this success. With insights into his transition from a modest truck operation to a sophisticated showroom, this episode underscores the significance of aesthetics and ambiance in creating memorable customer experiences. Michael and Tony also delve into the strategic growth of Michael's franchise model, transitioning from hands-on marketing to leveraging the expertise of a top CMO. With his company now boasting 32 locations, Michael shares the operational strategies that drive franchise success, including the importance of royalties and national marketing campaigns. The discussion wraps up with reflections on personal development and work-life balance, where Michael emphasizes the role of introspection and continuous improvement in achieving both professional success and personal fulfillment. Key highlights: Corporate Culture and Career Change Embracing Productivity and Passion Franchise Ownership Opportunities Business Owner to Franchise CEO Franchise Approval and Training Process Connect with Michael Hartel: Website: cabinetiq.com LinkedIn: MIchael Hartel Connect with Tony Whatley: Website: 365driven.com Instagram: @365driven Facebook: 365 Driven

Vinny Giglio, better known online as Vin Giggs, joins Tony for a captivating journey through the intertwined worlds of luxury cars and business success. From his early fascination with the Audi R8, inspired by Iron Man, to owning a fleet of high-end vehicles, Vinny's story is a testament to how passion can fuel entrepreneurial ambition. His adventures in the Los Angeles supercar scene opened doors to meaningful connections and new opportunities. Yet, as his collection grew, so did his focus on quality experiences over quantity, transforming his automotive pursuits into a vehicle for personal growth. Shifting gears, the conversation takes us to the heart of North Carolina, where Vinny explores the impact of real estate development. His commitment to rejuvenating downtown Morrisville reflects a dedication to quality over profit, demonstrating how passion can transform communities. Through ambitious projects and strategic partnerships, Vinny shares insights into the delicate balance of maintaining integrity while achieving business success.  Finally, the episode delves into the profound pursuit of purpose beyond mere material success. Vinny opens up about the trials and triumphs of finding fulfillment, from overcoming personal challenges to embracing new life stages. He shares touching stories that highlight the evolution of priorities and the essence of happiness. Whether revving engines or revitalizing communities, this episode serves as a reminder that true success lies in aligning passions with purpose, paving the way for a life rich in meaning and joy. Key highlights: Building Business Through Luxury Car Passion Fulfilling Purpose Through Real Estate Development Success Through Complementary Business Partnerships Passion and Purpose Behind Car Ownership Discovering Purpose Beyond Material Success Connect with Vinny Giglio: Instagram: @vingiggs Youtube: @vingiggsgarage Connect with Tony Whatley: Website: 365driven.com Instagram: @365driven Facebook: 365 Driven

Anne Marie Anderson is a three-time Emmy Award-winning broadcaster, keynote speaker, and author. Anne Marie shares her extraordinary journey from a temporary position at ESPN to covering the world's most prestigious sporting events like the NFL and the Olympics. In her new book, "Cultivating Audacity: Dismantle Doubt and Let Yourself Win," set to release on January 1st, 2025, Anne Marie offers profound insights into the audacity it takes to overcome fear and doubt. She discusses how being surrounded by elite performers has shaped her mindset and motivated her to embrace failure as a necessary step toward success. Her stories are not just about sports but about the audacity that fuels personal and professional growth. Anne Marie and Tony dissect the thin line that separates confidence from cockiness, bringing to light examples from the sports world, such as Deion Sanders and Conor McGregor, who are often slyly critiqued despite their proven track records. This episode reflects on how societal norms and personal insecurities can impact self-assurance and boldness. It's about recognizing that external judgments often reflect more about those judging than those being judged, and the importance of retaining self-belief amidst criticism. Anne Marie and Tony also explore the concept of "skill stacking" and how taking incremental bold steps daily can lead to a more rewarding life. Anne Marie shares her experience transitioning from a producer role to becoming a leading female play-by-play announcer, emphasizing the value of rejection and criticism as tools for growth. She emphasizes the significance of surrounding oneself with driven individuals and prioritizing tasks that align with one's values and vision. Anne Marie's insights underscore the necessity of mental resilience and the joy found in embracing risks and challenges on the path to personal and professional fulfillment. Key highlights: Cultivating Audacity and Overcoming Fear Embracing Confidence and Bold Risks Shifting Mindset to Overcome Doubt Building Confidence Through Skill Stacking Fostering Audacity for Personal Growth Connect with Anne Marie Anderson: Sign up for book updates: annemarieanderson.com/book LinkedIn: Anne Marie Anderson Instagram: @annemarieandersontv Connect with Tony Whatley: Website: 365driven.com Instagram: @365driven Facebook: 365 Driven

David Brier, a global authority on branding, joins us to share insights from his upcoming book, "Rich Brand, Poor Brand: How to Unleash Your David in a World of Goliaths." Together, David and Tony unpack how visionary leaders like Steve Jobs and Elon Musk have harnessed their personal influence to forge iconic brands and discuss the often underestimated power of personal branding within the corporate structure. Branding is more than a facade; it's the art of differentiation that drives business success. David makes the case for branding as a foundational element that sets the stage for effective marketing and sales strategies. By sharing anecdotes and strategies, he demonstrates how small and medium enterprises can assert themselves in markets dominated by larger players, echoing the theme of unleashing potential in competitive landscapes. The episode also touches on the rarity and power of genuine business relationships, highlighting the profound impact of true customer engagement and attraction marketing. In an era dominated by AI, maintaining human connection is paramount. David and Tony explore the contagious nature of personal branding and the nuances of effective communication, from overcoming public speaking anxieties to leveraging modern technology for growth. This conversation concludes with the concept of micro shifts, revealing how subtle perceptive changes can preempt larger issues in business.  Key highlights: The Art of Differentiation in Branding The Importance of Branding Differentiation The Impact of Genuine Business Relationships The Value of Genuine Engagement The Power of Micro Shifts Connect with David Brier: Website: risingabovethenoise.com Facebook: David Brier Instagram: @risingabovethenoise Twitter: @davidbrier LinkedIn: David Brier Connect with Tony Whatley: Website: 365driven.com Instagram: @365driven Facebook: 365 Driven

Discover the blend of ancient wisdom and modern entrepreneurship as Tony welcomes Alex Petkas, a scholar in classics and philosophy, to share his riveting transformation from an uninspired student to a seeker of profound truths. Driven by a thirst for meaning, Alex unveils how ancient texts, particularly those of Marcus Aurelius, shaped his worldview and business philosophy. His journey from the academic halls of Princeton to the realization that traditional education often misses the mark reveals a quest to make ancient philosophies accessible and relevant in today's fast-paced world. You'll hear about the fascinating interplay between philosophy and religion and explore timeless insights on living a fulfilling life. With a focus on Stoicism, Alex and Tony discuss practical strategies that foster resilience and self-improvement, such as embracing what we can control and letting go of the rest.  This episode unravels leadership lessons from iconic figures of history, drawing parallels between their moral clarity and today's leadership challenges. From the sagacious Socrates to the strategic leadership of Xenophon and Gaius Marius, Alex highlights the unending relevance of integrity and character. With insights into classic literature and the power of public speaking, he encourages listeners to unlock their potential, transforming admiration into action through the enduring wisdom of the ancients. Key highlights: The Philosophy of Entrepreneurship and Education Philosophy, Religion, and Life's Urgency The Life and Legacy of Socrates The Value of Classic Literature Unlocking Potential Through Public Speaking Leadership Lessons From Ancient Figures Lessons in Leadership and Integrity Exploring Ancient Leadership Wisdom Connect with Alex Petkas: Website: ancientlifecoach.com Podcast: The Cost of Glory with Alex Petkas Connect with Tony Whatley: Website: 365driven.com Instagram: @365driven Facebook: 365 Driven

In this episode I talk with Jay & Beth Robb, a great couple with a lifestyle focused mission in entrepreneurship. Jay has over 40 years in the health and wellness space, as a former gym owner and also a sports nutrition and supplements brand.

Ever wondered about the truth behind those glamorous Instagram profiles flaunting thousands of followers? This special episode features Tony as a guest on The Content Capitalists Podcast with Ken Okazaki, and together they pull back the curtain on the world of social media influencers. Tony and Ken tackle the ethical quagmire of fake influence, the notorious "fake it till you make it" mentality, and why authenticity is the ultimate currency in today's digital age.  Tony and Kevin also take a humorous spin on the influencer phenomenon, poking fun at the extravagant and often absurd lengths people go to portray success. From posing in rented luxury cars to creating parody awards like the One Comma Award, it's a satirical look at how far influencer culture can go in the quest for recognition. But beneath the laughter, there's a serious message: the digital world is evolving, and the demand for genuine, relatable content is rising, leaving behind the overly polished and manufactured personas. The episode also offers a dose of inspiration, discussing personal growth stories and lessons in perseverance. As Tony and Kevin explore strategies for success, they emphasize the need for honest self-assessment and relentless dedication in content creation. With insights from figures like Mr. Beast, they underline that true success demands more than just consistency; it requires passion, presentation, and a bit of business savvy. Key highlights: Exposing Fake Influence on Social Media Uncovering Deception in Brand Building Digital Deception and Self-Representation Navigating Authenticity in Influencer Marketing Strategies for Success in Content Creation Building Strength Through Patience and Persistence Connect with Ken Okazaki: The Content Capitalists Podcast on YouTube Instagram: @kenokazaki Connect with Tony Whatley: Website: 365driven.com Instagram: @365driven Facebook: 365 Driven

What happens when a side hustle becomes your main hustle, surpassing your traditional career in income and fulfillment? This special episode features Tony as a guest on the Headsmack Podcast hosted by Paul Povolni. In this interview, Tony takes you through his journey from an engineering career in oil and gas to launching a seven-figure automotive online business. He shares the invaluable lessons he learned on this transformative journey, emphasizing the power of side hustles as a creative outlet and a path to personal and financial success. You'll learn how overcoming the fear of leaving behind past investments in education and experience can lead to discovering new opportunities that align with your true passions. Tony dives into the distinction between entrepreneurship and business ownership, offering insights on scaling a business that can operate independently of the owner. By highlighting the importance of establishing systems, processes, and a strong team, he provides a blueprint for creating a business as a valuable asset rather than just a self-employment endeavor. Tony and Paul discuss the loneliness often associated with entrepreneurship and how Tony's platform, 365 Driven, aims to create a community that fosters personal drive and support, transforming ambition into sustainable success. From overcoming the fear of judgment to knowing when to pivot in business, Tony provides guidance on navigating the entrepreneurial landscape with courage and purpose. Don't miss this inspiring episode packed with actionable insights for anyone looking to turn their side hustle into a thriving business. Key highlights: Side Hustle Millionaire The Path to Entrepreneurship Becoming a Business Owner Discovering Your Entrepreneurial Purpose The Path to Successful Entrepreneurship Unleashing Potential Through Courage and Impact Connect with Paul Povolni: Headsmack Podcast Instagram: @voppa Connect with Tony Whatley: Website: 365driven.com Instagram: @365driven Facebook: 365 Driven

Psychotherapist and entrepreneurial powerhouse Alison Lager joins Tony on the 365 Driven podcast to uncover the vital connection between mental health and entrepreneurship. With her extensive experience in psychotherapy and business ownership, Alison offers a fresh perspective on managing stress and burnout. As societal pressures and significant events intensify the mental health crisis, Alison passionately emphasizes the importance of mental health awareness for entrepreneurs striving for holistic success in wealth, health, mindset, and relationships. Alison tackles the theme of emotional sobriety and its significance during tough financial times. Personal stories illustrate the challenges of juggling multiple jobs and the stress of debt, offering insights into planning and prioritizing tasks to ease overwhelm. Alison introduces the concept of an internal locus of control, showing how turning inward can provide emotional stability and resilience in the face of external stressors. Alison and Tony challenge conventional notions around personal identity and the impact of societal labels. By questioning and unlearning restrictive beliefs, we can unlock the door to self-improvement and empowerment. From cultivating self-awareness to cutting out negative influences, this discussion underscores the transformative power of introspection. As Alison navigates the pressures of social media, she offers strategies to curate a positive digital environment, advocating for a healthy mindset and the strength that comes from mastering emotions. Key highlights: Rewiring the Mind for Success Finding Inner Calm Through Emotional Sobriety Personal Power and Confidence Building Identity Formation and Self-Improvement Self-Improvement for Entrepreneurs Cutting Out Negative Influences Mastering Emotions for Inner Strength Navigating Social Media for Mental Health Connect with Alison Lager: Instagram: @alisonanswers | @lagercounseling Website: LagerCounseling.com YouTube: Alison Answers Facebook: Alison Lager Lcsw Casac Purchase Alison's book: “The Wake Up Call” Connect with Tony Whatley: Website: 365driven.com Instagram: @365driven Facebook: 365 Driven

National debt is spiraling out of control, adding a trillion dollars every 90 days. In this episode, Tony Arterburn, host of the Arterburn Radio Transmission Paratruther Podcast and CEO of WiseWolf Gold and Silver Exchange, unpacks the alarming trends in national debt accumulation and currency devaluation. He explains the immediate and long-term effects of an increased money supply and how governments' reliance on printing money during crises contributes to the depreciation of the dollar. Gain a deeper understanding of these economic shifts and why it's crucial to recognize the signs of currency collapse. Reflecting on his journey from paratrooper to entrepreneur, Tony recounts the transformative years around 9/11 and the early 2000s, examining the drastic shift in public trust toward media and governmental narratives. The rise of the internet changed everything, fueling skepticism and altering information dissemination. Listen to Tony's personal stories from Kosovo to Iraq, and hear about how witnessing currency collapse firsthand shaped his passion for precious metals and entrepreneurship. These experiences offer a unique perspective on economic realities and the importance of financial resilience. You will also hear about why appreciating assets like gold, silver, and Bitcoin are essential in a world of rising inflation and economic instability. This episode also delves into the future of currency, highlighting the enduring value of gold and silver, and the emerging role of cryptocurrency. Understand why true wealth lies in assets with intrinsic value, and learn how to navigate these turbulent financial times with informed strategic decisions. Key highlights: The Economy and Global Currency Trends Currency, Entrepreneurism, and Precious Metals Silver, Inflation, and the Money Supply The Future of Currency and Assets Cryptocurrency, Precious Metals, and Value Financial Preparation Connect with Tony Arterburn: Website: arterburn.news | wolfpack.gold Instagram: @paratruther Connect with Tony Whatley: Website: 365driven.com Instagram: @365driven Facebook: 365 Driven

In this special entrepreneurship episode, five experts from across various social media and podcasting platforms share their insights on redefining success and personal growth. Hear the candid reflections on juggling professional ambitions with personal responsibilities, especially amid rapid business growth. Through powerful anecdotes, NoGooRoos reveals the importance of setting aside ego and embracing necessary sacrifices for greater inclusivity and success. Discover how letting go of less helpful parts of ourselves enables us to play a more significant, impactful game, and learn practical strategies for balancing work and well-being. Learn from their experiences hiring coaches, implementing actionable strategies, and surrounding yourself with supportive, like-minded individuals. They also share insights on optimizing productivity, managing energy, and maintaining a healthy work-life balance. Tune in for a comprehensive guide to personal and professional growth. No GooRoos is a highly informal mastermind group of peers. This episode features: Tony Whatley (online communities) @365Driven Jeremy Ryan Slate (podcasting) @JeremyRyanSlate Roger Wakefield (YouTube) @TheRogerWakefield Mike Fallat (publishing) @TheDreamStarter David Brier (branding) @RisingAboveTheNoise Key highlights: Embracing Discomfort for Entrepreneurship Expanding Horizons Through Sacrifice Harnessing Identity for Success Balancing Self-Criticism and Feedback Building an Optimal Daily Schedule Optimizing Your Productivity for Success Importance of Conviction in Success

In this special entrepreneurship episode, five experts from across various social media and podcasting platforms share tips on how to grow more authority, more influence, and build a larger audience of viewers or listeners. No GooRoos is a highly informal mastermind group of peers. This episode features: Tony Whatley (online communities) @365Driven Jeremy Ryan Slate (podcasting) @JeremyRyanSlate Roger Wakefield (YouTube) @TheRogerWakefield Mike Fallat (publishing) @TheDreamStarter David Brier (branding) @RisingAboveTheNoise Key highlights: Building Authority in Business and Beyond Building Influence Through Content Navigating Relationships With Conviction and Authenticity Identifying Red Flags in Success Marketing Decoding GooRoo Math in Business Books mentioned in this episode: Side Hustle Millionaire by Tony Whatley Setting the Table by Danny Meyer Rich Dad, Poor Dad by Robert Kiyosaki Influence by Robert B. Cialdini The Road Less Stupid by Keith Cunningham The Dip by Seth Gooden The E Myth by Michael Gerber Think and Grow Rich by Napoleon Hill Brand Intervention by David Brier The 10x Rule by Grand Cardone

Billionaire matchmaker Gina Hendrix shares her incredible journey from flight attendant to the go-to expert for finding love. Gina offers her wisdom on navigating the modern dating landscape, emphasizing the importance of authenticity over superficial displays of wealth. She delves into the complexities of online dating and the ever-evolving dynamics of hookup culture versus meaningful relationships. Gina unpacks the critical elements of creating an authentic and engaging dating profile, revealing why staying true to your beliefs is key to attracting the right match. She stresses the importance of evaluating inner qualities over mere physical appearance, and how personal branding plays a significant role in the dating world. Additionally, Gina touches on the demographic shifts on social media platforms and their impact on dating prospects, offering practical tips for both men and women to enhance their online and offline dating experiences. This conversation dives into the significance of intelligence and substance in relationships, the ethical considerations in matchmaking, and the unique challenges of coaching high-achieving individuals. With practical advice on recognizing red flags, gauging compatibility, and maintaining effective communication, Gina equips listeners with the tools they need to succeed in today's competitive dating scene. Whether you're navigating the world of online dating or simply looking to improve your love life, this episode provides many insights to help you find your match. Key highlights: Challenges of Modern Dating Culture Trends in Modern Relationships Importance of Intelligence in Relationships Selective Matchmaking Success Strategies Dating App Profile Picture Advice Connect with Gina Hendrix: Website:ginahendrix.com Instagram: @matchmakerginahendrix Connect with Tony Whatley: Website: 365driven.com Instagram: @365driven Facebook: 365 Driven

Ready to turn your self-doubt into rockstar confidence? Hear the transformative journey of Jonathan George, who went from the music industry to becoming a personal branding expert. You'll hear how focusing on your audience can shift anxiety to enthusiasm and learn why understanding your unique value proposition is key to showing up powerfully in the world. Jonathan shares his insights on overcoming fears, owning your uniqueness, and making a significant impact. This conversation emphasizes the need for self-awareness and clarity in personal branding, encouraging a proactive approach to achieving dreams and happiness.  Using his many years of branding expertise, Jonathan highlights the essence of authenticity and integrity in building a personal brand. Instead of just copying what other people are doing, it's important to understand the power of embracing your unique strengths. This episode highlights how embracing your flaws and turning them into strengths can lead to remarkable success. You will gain valuable insights into building a personal brand that resonates with authenticity and impact. Key highlights: Discovering Your Value Proposition and Personal Branding Self-Awareness and Success Personal Branding and Self-Improvement Episode resources: Get Jonathan's book for free: book.unleashyourrockstar.com/get-your-copy Connect with Jonathan George: Website: unleashyourrockstar.com Instagram: @jonathangeorgee Facebook: Jonathan George LinkedIn: Jonathan George Connect with Tony Whatley: Website: 365driven.com Instagram: @365driven Facebook: 365 Driven

Can a transformative personal journey truly alter your perception of life? Tune in as Tony explores this powerful question and more in this episode with Jennifer Carrasco, a resilient entrepreneur and business coach. She shares pivotal experiences, from overcoming significant business setbacks to using ancient plant medicine for personal growth and transformation. Jennifer recounts her inspiring journey of rebuilding her business during the 2008 economic downturn and her determined pursuit of a fitness pro card, emphasizing the profound impact of mindset and perseverance on success. Jennifer shares an experience that propelled her into further personal development through certification in EOS consulting and NLP work, empowering her to help business owners break free from limiting beliefs. This discussion touches on the importance of resilience, continuous learning, and maintaining a mindset aligned with core values for entrepreneurial success. Jennifer and Tony also tackle the influence of media manipulation on self-perception and behavior, highlighting the importance of conscious awakening. Jennifer shares how she confronted her deep-seated fears and ancestral trauma and emphasizes seeking new knowledge as critical aspects of personal growth. With reflections on how transformative experiences shape our lives, this episode offers valuable insights into the power of mindset and the journey toward personal and professional fulfillment. Key highlights: The Journey of Personal Growth Unpacking Past Perceptions for Growth Media Manipulation and Conscious Awakening Exploring Fear and Ancestral Healing Awakening to Personal Transformation Connect with Jennifer Carrasco: Instagram: @jennamaral__ Connect with Tony Whatley: Website: 365driven.com Instagram: @365driven Facebook: 365 Driven

What if you could master the art of maintaining your fitness while excelling in your business? Tune in to this enlightening episode as Tony is joined by Mauro Stara, the dynamic CEO and Founder of Six-Pack CEO, who shares his journey from a high-achieving banker, to a fitness entrepreneur. Mauro recounts his childhood triumphs that built his confidence and the sacrifices he made in his professional life, offering a candid look at the ongoing struggle to balance work and personal health. In the realm of business and fitness, Mauro breaks down the unique challenges faced by those over 40 and the importance of breaking free from environments that foster excuses. Discover how a dedicated fitness regimen and a supportive community can change the game for fitness enthusiasts and entrepreneurs alike. Mauro emphasizes the importance of client success, sharing invaluable lessons from industry leaders. From building client relationships to the power of referrals over social media marketing, this episode is full of strategies for sustaining business growth. Mauro underscores the real impact of achieving fitness goals on one's life, especially for busy professionals. He also covers marketing strategies, the pros and cons of Testosterone Replacement Therapy (TRT), and practical tips for overcoming fitness challenges, including travel fitness hacks. Listen in for actionable advice on creating a fitness plan and the importance of tailoring your wellness journey to your health goals. This episode is full of insights for anyone looking to prioritize their health and achieve long-term success while also achieving business success.  Key highlights: Building Client Relationships for Success Effective Marketing Strategies for Success Selling Results, Not Fitness The Pros and Cons of TRT Overcoming Fitness Challenges and Travel Tips Custom Fitness Plans and Blood Tests Connect with Mauro Stara: Website: 6packceo.com Instagram: @maurostaraofficial/ Facebook: Mauro Stara Connect with Tony Whatley: Website: 365driven.com Instagram: @365driven Facebook: 365 Driven

Adrian Boysel is a marketing consultant and branding expert, and in this episode of 365 Driven, he shares his entrepreneurial journey from childhood hustles to becoming a video marketing master. His passion for video, ignited by his grandfather's video business and nurtured through high school video production classes, underscores the importance of aligning your career with personal passions and values. Adrian and Tony discuss the challenges of finding like-minded individuals and the power of facing your fears. They also highlight how admiration for certain qualities in others reflects our own potential. This episode covers the rapidly evolving world of video marketing, from the increased standards in production quality to the transformative impact of AI advancements. Adrian shares invaluable insights into creating impactful courses that go beyond just selling and genuinely educate. This episode is packed with knowledge, offering a roadmap for anyone keen on scaling their business or navigating the dynamic digital landscape. Tune in and equip yourself with the tools to elevate your game in video marketing and beyond. Key highlights: Overcoming Insecurities Through Self-Discovery Rapid Evolution of Video Marketing Trends Creating Impactful Courses for Learners Strategic Planning in the Oil Industry Embracing Technology and AI Trends Episode resources: Get a free month of veuit.com with code 365DRIVEN Connect with Adrian Boysel: Website: adrianboysel.com | brandbutler.ai | videomarketingvault.com | veuit.com YouTube: youtube.com/@adrianboysel Instagram: @adrianboysel Connect with Tony Whatley: Website: 365driven.com Instagram: @365driven Facebook: 365 Driven

Unlock the secrets to mastering personal branding and differentiate yourself in a crowded market! Tune in as branding virtuoso Paul Povolni, with over three decades of experience, reveals his journey from an imaginative child in Australia to an expert in graphic design and branding. Through his inspiring story, Paul shares invaluable insights on why authenticity and creativity are crucial for standing out, and the common mistakes to avoid in branding.  Discover the profound impact of meticulous attention to detail, from design to maintaining visual coherence. You will learn the significance of aligning all creative outputs with your core values and mission for effective branding. The episode is an exploration of content strategy and audience engagement. Paul provides insights into the power of consistency and differentiation, especially when tackling social media algorithms. Gain tips on how to create compelling, targeted content that resonates with your audience. Finally, Paul and Tony delve into the importance of embracing authenticity, managing criticism constructively, and boldly expressing your core values. Don't miss the opportunity for collaboration and growth through the 365 Driven community, designed to elevate your business and life. Key highlights: Discovering Personal Branding Through Creativity The Importance of Attention to Detail Developing Your Unique Brand Identity Content Repurposing and Algorithm Insights Consistency, Differentiation, and Branding Strategy Embracing Authenticity in Personal Branding Finding Your Bold Voice in Branding Embracing Criticism and Haters Connect with Paul Povolni: Instagram: @voppa Podcast: Headsmack: Conversations with Misfits Website: paulpovolni.com Connect with Tony Whatley: Website: 365driven.com Instagram: @365driven Facebook: 365 Driven

What happens when a community is thrust into chaos by a natural disaster? In this solo episode, Tony recounts the recent damage of Hurricane Beryl and its profound impact on Houston.  In those few days without electricity, phone signals, and internet, the true test of the community's resilience began. By reflecting on previous hurricanes like Ike, Tony highlights the essential need for preparation and describes the community's resilience amidst the storm's wrath. Navigating the world without modern conveniences showcased both strengths and weaknesses. From the havoc on the roads with non-functional traffic lights to the empty gas stations causing frustration and conflict among neighbors, Tony witnessed firsthand the crisis of unpreparedness. Through sharing personal encounters and observing community behavior, he highlights the critical need for readiness and emotional control. Stoicism and forethought proved invaluable, contrasting sharply with the widespread panic and entitlement that emerged in the wake of the storm. By promoting personal responsibility and preparedness, Tony challenges you to build robust support systems and become part of resilient networks like the 365driven community, ensuring we're all equipped to face future challenges together. Connect with Tony Whatley: Website: 365driven.com Instagram: @365driven Facebook: 365 Driven

Ian Smith is a political activist and gym owner, whose defiant stand against New Jersey's lockdown orders made headlines in 2020. In this episode, Ian shares his journey from being a personal trainer to turning around Atilis Gym, transforming it from a hostile environment into a thriving community hub. Ian recounts the critical moment in March 2020 when he chose to keep his gym open, despite state mandates, reflecting on his commitment to health, resilience, and standing up for his beliefs during a challenging time. Ian and Tony also explore the broader struggles faced by small business owners during the pandemic, touching on the challenges of gaining media attention and the frustrations with government mandates that deemed businesses non-essential. Ian's narrative brings to light the emotional toll on small business owners as they watched large corporations profit while their own livelihoods were at risk. This episode highlights the principles of entrepreneurship and the determination required to maintain one's business amidst systemic challenges. Additionally, Ian takes us through his legal battles, his run for Congress, and his transition into the field of hormone therapy at Summit Rejuvenation. His story is one of resilience and transformation, from facing multiple municipal charges to becoming a public figure advocating for various causes. Ian shares his experiences and insights into the world of telemedicine and business, offering a unique perspective on navigating life's challenges with passion and integrity. Tune in for an inspiring conversation filled with personal anecdotes and valuable lessons for aspiring entrepreneurs and activists alike. Key highlights: Business Shutdown Due to Politics Small Business Struggles in Politics Business Owners Facing Legal Challenges Ian's Journey to Becoming a Public Figure Challenges of Running a Political Campaign Ian's transition to telehealth Connect with Ian Smith: Website: getsummithrt.com Instagram: @iansmithfitness Connect with Tony Whatley: Website: 365driven.com Instagram: @365driven Facebook: 365 Driven

Unlock the secrets to skyrocketing your business through YouTube with Roger Wakefield, Tony's returning guest and YouTube sensation who has amassed over 612,000 subscribers. Learn how Roger became a YouTube giant and advertised his plumbing business, using authenticity and relatability as his secret weapons. He candidly shares his initial struggles with marketing companies and the pivotal moment that changed his trajectory. Roger unveils actionable strategies to leverage YouTube for your own business growth. He explains his personal roadmap for harnessing YouTube's potential, from researching successful channels to hiring the right coaches.  Additionally, Roger and Tony discuss the critical role of meaningful relationships and give tips on how to become a better public speaker. Roger emphasizes the importance of a strong online presence and his mission to make you and your business "Googleable." His newest endeavor is designed to empower small businesses to manage their online visibility more effectively. This episode is a comprehensive guide to mastering YouTube, public speaking, and digital presence for business success. Key highlights: YouTube Implementation Strategies for Business Growth Mastering Public Speaking Techniques Learning From Successful Business Leaders Googleability for Business Success Building a Strong Online Presence Episode resources: Episode 129 - How YouTube Could Amplify Any Business with Roger Wakefield Connect with Roger Wakefield: Website: rogerwakefield.com YouTube: youtube.com/rogerwakefield LinkedIn: Roger Wakefield Instagram: therogerwakefield Connect with Tony Whatley: Website: 365driven.com Instagram: @365driven Facebook: 365 Driven LinkedIn: Tony Whatley

Can you imagine turning your business around by simply telling a better story? That's the transformative power of storytelling Tony is exploring in this episode. He explains how a compelling narrative can revolutionize personal branding, content creation, and overall business success. By focusing on present achievements and future goals, your story can directly align with your desired outcomes—whether it's increasing sales, attracting more clients, or building influence. You will also get practical tips on mastering soundbites for media and public speaking. Learn how to deliver impactful, concise statements that resonate across various platforms. Tony also stresses the importance of extending your comfort zone for success, illustrating this with personal stories of overcoming public-speaking fears and treating content creation as a serious endeavor. By consistently improving and stepping out of your comfort zone, you can make a lasting impact and ensure your message is memorable. Tune in to discover the full spectrum of storytelling techniques that can propel your business to new heights. Key highlights: The Power of Storytelling in Business Positioning Yourself as the Hero The Wisdom of Classic Psychology Books Mastering Soundbites for Media Success The Art of Storytelling in Interviews Storytelling and Brand Building Essentials Connect with Tony Whatley: Website: 365driven.com Instagram: @365driven Facebook: 365 Driven

Ty Backer is the CEO and founder of TC Backer, a mid-eight-figure roofing and home improvement company, and host of the podcast Behind the Tool Belt. Listen in as Ty shares his inspiring journey from starting as a one-man operation to building a thriving multi-state business. Discover the critical role of delegation in transforming his company and how Ty's initial resentment turned into a passion for creating meaningful careers for his employees. Ty's story exemplifies the power of perseverance, learning from past experiences, and the impact of empowering a team. Ty and Tony explore the challenges of early entrepreneurship, including the difficulty of delegating tasks and the necessity of wearing multiple hats. Ty offers valuable insights into overcoming these hurdles by finding and trusting the right team members and shifting from micromanaging to inspiring and supporting a team. He also highlights the importance of personal development and leadership growth, emphasizing how investing in oneself and others can lead to greater organizational success. Ty also shares his journey of overcoming imposter syndrome and self-doubt, focusing on the transition from self-centered motives to a purpose-driven approach. Hear about his transformative experience of conquering public speaking fears by focusing on serving the audience, culminating in a powerful moment at RoofCon. This episode underscores the significance of authenticity, mentorship, and empowering leadership in building a successful business. Be sure to tune in for more insights and stories that will inspire and guide you on your entrepreneurial journey. Key highlights: Building a Successful Roofing Business Lessons in Delegating and Empowering Employees Leadership and Personal Development Growth Overcoming Imposter Syndrome and Self-Doubt Authenticity and Impact in Public Speaking Empowering Leadership and Decision-Making Connect with Ty Backer: Website: 321gutterdone.com Instagram: @tcbacker Connect with Tony Whatley: Website: 365driven.com Instagram: @365driven Facebook: 365 Driven LinkedIn: Tony Whatley

How can lessons from the fall of Rome help us navigate today's political landscape? Jeremy Ryan Slate is back on the 365 Driven podcast to explore the striking parallels between ancient Rome and modern America. Jeremy holds a master's degree in Roman History and he brings his expertise to this episode to draw parallels to modern America and the lessons we can learn from Rome's fall. Jeremy kicks off by examining the pivotal changes of 1913, including the introduction of the income tax, the 17th Amendment, and the Federal Reserve Act, and their lasting impact on American politics. Jeremy then dives into the significance of emperor worship and propaganda in Rome's transition from a republic to an empire, and shows how these historical events provide a perspective on our current political struggles. Jeremy then journeys through the extensive history of Rome, from its founding in 753 BC to the fall of the Western Roman Empire in 476 AD, and beyond to the Eastern Empire's collapse in 1453. Understanding Rome's evolution from kingdom to republic to empire offers rich insights into the factors that led to its decline, such as poor leadership, economic turmoil, and military crises.  You will learn about the decline of the Western Roman Empire and its financial and political woes, echoing modern federalism in the United States. Evaluating the stories of key figures like the Gracchi brothers, Gaius Marius, Lucius Cornelius Sulla, and Julius Caesar, we can extract valuable lessons on reform, conflict, and power struggles. Additionally, Jeremy touches on the relevance of Roman history in today's social media-driven discussions and underscores the importance of community involvement and independent thought in navigating contemporary politics. Tune in for a compelling exploration of history that resonates powerfully with our present. Key highlights: The Decline of Empires and Republics Timeline of Rome's Changing Leadership Rise and Fall of Roman Empire Caesar's Rise to Power Roman Empire, Greek Influence, and Collapse Understanding Empires and Political Parties Connect with Jeremy Ryan Slate: Instagram: @jeremyryanslate Website: CommandYourEmpire.com Connect with Tony Whatley: Website: 365driven.com Instagram: @365driven Facebook: 365 Driven LinkedIn: Tony Whatley

In this episode, Tony Whatley speaks about business cults and the lack of integrity in the personal development industry. Topics covered include: Alpha Male Bootcamps Women's Health & Wellness cults Sales Training groups (especially car sales backgrounds) Flex and Flash gurus (selling the hope of lifestyle) Fitness gurus on steroids Business Cults Machiavellian tactics Cult Leadership Tactics. Here are the 10 common identifiers usually found within a cult. 1. The leader is charismatic and attracts attention. Usually has a level of intrigue or mystery about themselves. Can be unpredictable at times. They'll sometimes label themselves as prophets or that they have almost God-like characteristics or skills. 2. The leader knows how to grow an audience of followers. They understand that it's easier to get people to join when they are in a financial struggle or they feel lonely. 3. There is a defined business model that generates huge profits for the leader, and some of the Lieutenants that report directly to him or her. There are usually defined levels within the membership, starting from a low-priced base, a midrange level, and a top level. Each of these levels seems more prestigious than the level below it, and serve to make members aspire to level up (thus, spend more) 4. The psychology of "Us vs Them" is deployed heavily within the organization. The leader teaches the members to distrust anyone outside of the group. The leader makes the members feel they are part of an elite private club, and that they are better than other people outside of the club. Think about how odd this is, especially if you understand most in the group are struggling or lonely, not actually "elite". 5. The leader introduces "insider speak" within the community. These are trite little phrases or sayings that are often repeated by the leader, and show up in the external words and writings of the members. This insider speak is a way of signaling to other group members that you're in the club. It's the "IYKYK" handshake. 6. Members are manipulated to remain in the club through gained notoriety and acknowledgment within the club. They are led to believe they are better members if they contribute more money and time to the group. They are made to believe they are part of something much bigger than themselves, and that it's unsafe to leave the group. People fear the potential backlash of leaving, so they remain. 7. The leader accepts no criticism, and dissent is punished publicly. Naysayers or skeptics are removed immediately, by shunning or banning them. Those who remain in the group are encouraged to no longer associate or support former members. On social media, they'll block or unfriend you. A former member's stellar reputation may experience a smear campaign, especially if they are a whistle-blower. 8. Each cult has regular gatherings and ceremonies. These are opportunities to publicly praise the best members, encourage more donations or leveling-up ranks by investing more, and to allow the members to visually see they aren't alone. Expect "insider speak" in most member conversations, especially from the leader on stage. 9. The leader eventually earns enough to invest in real estate, a formal gathering place or compound. A place where they can teach others to enroll more members, have private gatherings, and indoctrinate their beliefs into members and staff. 10. The leader would never dare to reveal these tactics above to their members, as they profit from the low awareness of others. Comments or feedback? Find Tony on Instagram @365driven

Bret Voelkel returns to the show to share his tactical insights on building RideTech from $0 to over $10M, and eventually exiting for over $14M in 2019. In this episode: Bret's story on startup challenges and being the "one man show" Lessons in leadership, hiring and retaining employees How he survived economic recessions Undergoing a massive rebranding from Air Ride Technologies to RideTech Marketing strategies and building a spectacle How to set pricing on products to drive profit Being competitive in an ultra-competitive market Lessons from being acquired by Fox for $14M    

A former Navy SEAL and entrepreneur, Ryan Williams joins the 365 Driven Podcast to unravel his remarkable journey from a high school dropout to the founder and CEO of Industry Threadworks. Ryan's story is one of daring choices and the relentless pursuit of self-respect, offering a unique perspective on life's challenges and the drive to overcome them. He opens up about his motivations for joining the SEALs pre-9/11 and his transition into entrepreneurship, providing a candid look into the daring mindset that propels individuals towards such demanding paths. This conversation takes you through the grueling trials of Navy SEAL training and how they shape the resilient mindset needed for successful entrepreneurship. As the longest-serving BUD/S and SQT instructor, Ryan has seen firsthand the unpredictability of who makes it through and who doesn't, and he draws striking parallels between surviving SEAL training and thriving in the competitive business world. Ryan's personal evolution, from a young man searching for his place in the world to a seasoned business owner, underscores the transformative power of facing and embracing challenges. Finally, Ryan and Tony shift gears to discuss the intricacies of entrepreneurship, from fostering meaningful conversations among business leaders to the art of negotiation. Ryan shares his experiences in the apparel industry, offering valuable insights into problem-solving and the significance of understanding both the creative and logistical sides of a business. He also reveals some hard-earned lessons on financial decisions and the importance of strong contracts. Tune in for an enlightening look at the intersection of mental fortitude, physical endurance, and entrepreneurial spirit that defines success in both military and civilian life. Key highlights: Navy SEAL Training and Entrepreneurship Mindset Evolution and Growth Through Challenges Pushing Through Mental Barriers in Fitness Entrepreneurship, Business, and Problem-Solving Negotiating Deals and Contracts Connect with Ryan Williams: Instagram: @invictus5326 | @industry_threadworks Connect with Tony Whatley: Website: 365driven.com Instagram: @365driven Facebook: 365 Driven

When Greg Kerr traded guitar riffs for the gleam of custom belt buckles, little did he know it would pave the road to a multimillion-dollar side hustle. In this episode, Greg shares his extraordinary transition from musician to entrepreneur, as he explains how tapping into a niche market, and using his creativity, lead to building his brand, Alchemy Merch.  Greg and Tony reflect on the complexities of manufacturing, the revelation of hiring to streamline workflow, and the 'learn and burn' approach to continuous education. This episode is not just about the mechanics of business growth, but also the personal evolution that's instrumental in sculpting a mindset for success.  Greg opens up about the profound impact of his mindfulness practices, especially in times of personal loss, and the continuous pursuit of self-awareness that has been enhanced by fatherhood. From stoic philosophies to the importance of open communication, this episode is an important reminder of the internal development that's as crucial as external success.  Key highlights: From Musician to Million-Dollar Side Hustle Entrepreneurship and Product Market Fit Importance of Personal Development in Business Exploring Old and New Business Books Core Values in Business and Personal Growth Streamlining Production Processes Connect with Greg Ker: Website: alchemymerch.com Instagram: @alchemy.merch Facebook: Alchemy Merch LinkedIn: Alchemy Merch YouTube: Alchemy Merch Connect with Tony Whatley: Instagram: @365driven Facebook: 365 Driven LinkedIn: Tony Whatley

Dave Ferguson is an internationally respected executive coach, speaker, facilitator, and author, in the areas of leadership and personal development. In this episode, Dave peels back the layers of what truly makes a a great leader. He's not just talking about the corner-office execs; this conversation goes into the heart and soul of leadership, pulling from the wisdom of generations and the humility required to really serve and empower others. Dave and Tony swap stories that reveal the core of leadership development—stories that reflect the shift from being a learner to a teacher, and then merging the two as a staple of good leadership. Dave covers the importance of self-education, the vitality of fostering a leadership culture within organizations, and the empowering strategy of 'leading up.' Dave emphasizes the critical role of feedback in honing one's leadership skills, the art of building confidence through genuine connections, and the ever-present need for authenticity—especially in the age of social media. This episode is packed with the kind of truths that serve as the guide for anyone looking to lead with integrity and a relentless drive for personal growth. Tune in for these powerful insights that will leave you contemplating not just how to lead, but how to live. Key highlights: Lessons in Leadership and Learning Leadership Development Developing Leaders Through Critical Feedback Building Confidence Through Authentic Leadership Connect with Dave Ferguson: Website: livingtolead.com Instagram: @askcoachdave Facebook: Dave Ferguson X: @askcoachdave Connect with Tony Whatley: Instagram: @365driven Facebook: 365 Driven LinkedIn: Tony Whatley

Dan Coughlin is the co-founder of Get Hyped Media, and in this episode, he unravels the intricate world of influencer marketing. Dan tackles the industry's surprising lack of structure, despite its multi-billion dollar stature, and debunks the myth that bigger influencers are always better. Dan shares his unique transition from electrical engineering to leading an influencer marketing agency and provides valuable insights for businesses on how to navigate this space with limited budgets. This conversation goes beyond just influencer size, shedding light on the importance of authenticity and strategic A/B testing with micro and mid-tier influencers. Dan also delves into the recent FTC guidelines, stressing the significance of transparency in sponsored content and the potential pitfalls of reposting without proper permissions. As Dan explains the intricacies of legal agreements and the impact of content choices on brand safety, he offers a personal perspective on the power of repurposing content for your marketing needs. Dan and Tony also discuss the importance of aligning influencer personalities with brand values and the role of foundational digital marketing strategies in the success of influencer campaigns. From discussing bot followers to advocating for a data-driven approach in content promotion, this episode leaves no stone unturned. If you're keen on maximizing business potential through collaboration and influencer marketing, or looking to build your personal brand, this episode with Dan Coughlin is a valuable resource. Connect with Dan Coughlin: Website: gethypedmedia.com Instagram: @dangethyped Facebook: Danny Coughlin TikTok: @dangethyped LinkedIn: Dan Coughlin Connect with Tony Whatley: Instagram: @365driven Facebook: 365 Driven LinkedIn: Tony Whatley

Heather Parady is the host of the podcast “Unconventional Leaders”, which has over a million downloads, and in this episode, she candidly shares her journey. Heather veers from the traditional entrepreneur archetype and leans into her passion of being a creative. She brings a unique perspective on tenacity, the art of character development, and the importance of following your passion. This conversation brings hope for anyone struggling to align their career with their true calling and showcases the strength in embracing one's creative instincts over conventional success metrics. This episode is a testament to how embracing humor and playfulness can turbocharge the creative process. Heather opens up about her early struggles to find a balance between making ends meet and nurturing innovation and creativity. With Heather's insights into crafting content that catches attention, this episode covers the laugh-out-loud side of creativity that can turn even the driest topics into learning and entertainment.  If you enjoy this episode, you can see Heather speak in person at the upcoming 365 Driven Advance in Costa Rica June 8-13. Details here: 365driven.com/advance7 Episode resources: Check out episode 259 with Heather Connect with Heather Parady: Website: heatherparady.com Instagram: @heatherparady Connect with Tony Whatley: Instagram: @365driven Facebook: 365 Driven LinkedIn: Tony Whatley

Jason Sisneros is a titan of entrepreneurship who has successfully navigated the high-stakes world of scaling, selling, and exiting businesses. Jason's journey is nothing short of inspirational, as he takes you through the rollercoaster ride from his initial setbacks to becoming a master of turnarounds and private equity. But it's what he does with his hard-earned freedom that truly captivates, as he delves into his philanthropic endeavors, his fight against domestic violence, and his passionate mission to eradicate child trafficking. His story is a powerful testament to the remarkable difference one individual can make in the world after achieving financial independence. Jason and Tony reflect on the deeper meaning behind entrepreneurship and the vital role it plays in shaping a purpose-driven life. They shed light on the intersection of business and personal values, discussing how true fulfillment often stems from helping others and standing up against societal control.  In a powerful call to action, Jason spotlights the necessity of civic engagement, particularly in the global fight against human trafficking. He provides an inside look at the commendable success of CERT Ministries in rescuing individuals from exploitation, underscoring the critical role of public awareness and intervention. This episode concludes with an empowering message of personal responsibility, urging listeners to remain vigilant and proactive in protecting our communities. This is an invitation to consider the expansive impact of financial freedom – an opportunity to create positive change and leave your mark on the world. Episode resources: Check out episode 224: Become an Avenger Against Authority - with Jason Sisneros Connect with Jason Sisneros: Website: jasonsisneros.com Instagram: @thejasonsisneros Connect with Tony Whatley: Instagram: @365driven Facebook: 365 Driven LinkedIn: Tony Whatley

Hunter Ballew returns to the 365 Driven podcast, bringing with him a story of triumph, faith, and entrepreneurial spirit that's sure to capture your attention. From acquiring Cornerstone Construction to the exploding success of RoofCon, Hunter's journey is a testament to what's possible when vision meets purpose. This conversation takes you behind the scenes of these monumental changes, showcasing the hard-earned lessons and strategies that have shaped his path from the outset of the pandemic to the present day. Hunter emphasizes the significance of having a clear vision and surrounding yourself with influential thinkers, a philosophy that has deeply impacted the roofing industry. Hunter explains how the introduction of personal development into professional spaces has cultivated a new breed of leadership, transforming the way the industry approaches growth and success. The presence of motivational speakers at industry events, a strategic move by Hunter, has sparked a cultural shift towards self-improvement and leadership. The core of Hunter's mission is to lead a revolt against mediocrity in all facets of life. Whether it's health, wealth, faith, growth, relationships, or legacy, this episode is an invitation to join a movement of community leadership that prioritizes purpose over profit. Episode resources: Check out episode 134: Don't Let Your Latest Remain Your Greatest with Hunter Ballew Connect with Hunter Ballew: Website: hunterballew.com Instagram: @redwhiteballew Connect with Tony Whatley: Instagram: @365driven Facebook: 365 Driven LinkedIn: Tony Whatley

Tony Whatley shares his practice on visualization, and how it has helped him achieve his own success and results. In this episode, we'll talk about The influence my mother had on me as a child Creating "Dream Boards" to visualize goals The science behind how your brain processes goals and why you need goals The story of the blue Dodge Viper A review of my 2018 vision board (see cover artwork) Connect with Tony https://Instagram.com/365driven https://365driven.com  

This special episode features Tony's recent speech at the Movement Maker Live 2024 event in Nashville, TN hosted by Mike Fabber. In this speech, Tony talks about how he conquered the ever-looming shadow of self-doubt. He once grappled with the fear of stepping into the light, hesitant to share his thoughts and ideas with the world. Tony recounts how he turned an online forum into a multi-million dollar success, and unpacks the essence of personal reinvention. As he draws from the 'Choose Your Own Adventure' books of his youth, Tony delves into a world where mere survival is not the goal—heroism is. He recalls a pivotal moment, a close call with mortality on the race track, that set his life on a course of audacious change, reminding us of the risks that lace the path to our dreams. Tony peels back the layers of his own transformation, from a hidden figure behind corporate giants to a voice that resonates with humor and vulnerability. He shares proven strategies for overcoming the terror of the spotlight, highlighting the triumphs of maintaining a victory log, and the potency of the ABCs of achievement: Action, Belief, and Consistency. This isn't just a story; Tony is extending an invitation—to seize the pen, to make life not just an adventure, but your adventure. So, as we chart these untraveled roads, let's author a tale of purpose, potential, and the power of being the hero in your own story. Connect with Tony Whatley: Instagram: @365driven Facebook: 365 Driven LinkedIn: Tony Whatley

Laurie Barkman is known as the “Business Transition Sherpa”, and in this episode, she dives into the terrain of building, valuing, and selling your business. Laurie brings her expertise to the table, sharing strategies from her book "The Business Transition Handbook" to help entrepreneurs mitigate risks and enhance their company's worth. Her experiences as a CEO provide a practical backdrop, stressing the importance of maintaining focus during major transitions and preparing for the rigor of due diligence and integration. Laurie also peels back the emotional layers owners face when parting with their business, emphasizing the need for a thoughtful exit plan for all parties involved. Listen in as Laurie and Tony unpack the nuances of creating enterprise value, especially through strategic marketing. Reflecting on the evolution of retail in the digital age, this episode emphasizes the critical role of metrics such as Customer Acquisition Cost and Lifetime Value, retention, and churn rates. These indicators are not just buzzwords; they're vital to a company's financial narrative and can dramatically influence its market value. Whether you're a tech startup guru or a small business owner, this discussion offers actionable insights on harnessing data to build a more resilient and valuable business. In this comprehensive discussion, Laurie and Tony also tackle the personal and pragmatic aspects of selling a business, from the initial readiness to the emotional aftermath. Laurie's tales of entrepreneurs post-sale highlight the transformational nature of these transactions. Don't miss out on these vital conversations that could shape the future of your business legacy. Key highlights: Creating Enterprise Value Through Strategic Marketing Building Valuable and Sustainable Businesses Understanding Business Valuation Multiples Navigating the Business Sale Process Private Equity Buyouts and Acquisitions Legacy and Entrepreneurship Transition Strategy Connect with Laurie Barkman: Website: thebusinesstransitionsherpa.com Instagram: @lauriebarkman Connect with Tony Whatley: Instagram: @365driven Facebook: 365 Driven LinkedIn: Tony Whatley