Podcasts about Difference engine

Hello Komiks People!

Hello Komiks People!

Hello Komiks People! In this episode, we interview Hansel Dimapilis creator of Ma, Pa, Delayed Ako a short comics featured in Delay: A Comics Anthology, published by Difference Engine (@differenceenginesg). Join us as we talk about Hans' creative journey, her influences, her storytelling process, and her experience contributing to the anthology. Get to know more […] The post How Hansel Dimapilis created the Ma, Pa, Delayed Ako Short Comics for Delay Comics Anthology appeared first on MEL CASIPIT, Artist.

Hello Komiks People! In this episode, we interview Hansel Dimapilis creator of Ma, Pa, Delayed Ako a short comics featured in Delay: A Comics Anthology, published by Difference Engine (@differenceenginesg). Join us as we talk about Hans' creative journey, her influences, her storytelling process, and her experience contributing to the anthology. Get to know more […] The post How Hansel Dimapilis created the Ma, Pa, Delayed Ako Short Comics for Delay Comics Anthology appeared first on MEL CASIPIT, Artist.

Hello Komiks People!

Hello Komiks People!

Hello Komiks People!

Hello Komiks People!

CPF Director Bob Shrum joins immigration experts, Andrew Arthur, Steven Davis, Deisy del Real, Ed Goeas, and Ehsan Zaffar, for a discussion on the future of immigration policy. They discuss the current immigration system and policies, amnesty, immigrant's contribution to the U.S. economy, and immigration reforms possible in today's political climate. We are immensely grateful to Sue and Jeff White for launching this nonpartisan dialogue series at USC. Featuring: Andrew Arthur: Resident Fellow in Law and Policy at Center for Immigration Studies Steven Davis: Senior Fellow and Director of Research at the Hoover Institution, Senior Fellow at the Stanford Institute for Economic Policy Research (SIEPR) Deisy del Real: International Migration Scholar; USC Assistant Professor of Sociology Ed Goeas: Republican Pollster and Strategist, Spring 2025 Fellow; USC Center for the Political Future Ehsan Zaffar: Professor at ASU's College of Law; Executive Director, The Difference Engine; Civil Rights Attorney Bob Shrum: Director, USC Center for the Political Future; Warschaw Chair in Practical Politics, USC Dornsife

What did the election polling data say, what did it miss, and why were so many people divided on the economy? Guest Farah Bostic, a brand strategist, researcher, and founder of The Difference Engine, a consultancy that helps entrepreneurs and brands make smarter decisions through deep-dive research and data analysis. She's also the co-host of In the Demo, a podcast exploring generational differences, and the host of Cross Tabs, which dives into polling and what data can reveal about the decisions we make.

We're taking a short break so we wanted to share this Best Of In the Demo podcast episode with you.This episode first aired June 13, 2024.We've been having a great time for 30+ episodes complaining about bad research, reporting, and punditry (and book-writing) about generational narratives. Who doesn't love-to-hate a good "Millennials killed some industry" story? But there are real stakes here, for how companies hire employees, invest resources, and plan marketing campaigns; for politicians and policy makers about who they want to serve or punish, and how they want to build their coalitions; and for journalists and commentators who can popularize and spread these narratives in ways that permeate the public consciousness. These things matter - they affect how we see ourselves in the world, and that affects how we behave... and that affects everything else.In this episode we get back to basics -- why we make this show, what we think the stakes are, and who we think should care.Mentioned ResourcesThe Fourth Turning: An American Prophecy by Neil Howe and William StraussBacklash: The Undeclared War Against American Women by Susan Faludi: "The 67-Hour Rule" by Derek Thompson in The AtlanticGenerations by Jean TwengeYour HostsFarrah Bostic is the founder and Head of Research & Strategy at The Difference Engine, a strategic insights consultancy. With over 20 years of experience turning audience insights into effective strategies for B2B and B2C companies, Farrah helps business leaders make big decisions across various industries. Learn more at thedifferenceengine.co and connect with Farrah on LinkedIn.Adam Pierno is an author, strategist, and managing director of brand strategy at Arizona State University. He is also the founder of Specific Branding and Research, where he helps brands understand customer habits and create effective growth strategies. With 25 years of experience, Adam has written two books on marketing. Discover more at adampierno.com and find Adam on LinkedIn.Stay ConnectedWebsite: inthedemopodcast.comLinkedIn: In the Demo PodcastNewsletter: inthedemo.substack.com Hosted on Acast. See acast.com/privacy for more information.

We're taking a short break so we wanted to share this Best Of In the Demo podcast episode with you.This episode first aired August 31, 2024.The story about Millennials and dating is all about apps, sexting and ghosting - the habits of the toxically online. But it's not all toxic - it can help people discover how to be intimate and confident in their romantic relationships. Still, real concerns about privacy and security abound. We sat down with Katy Coduto, PhD, an assistant professor of media studies at Boston University and author of the forthcoming Technology, Privacy, and Sexting: Mediated Sex.Find out more about Katy here: https://kdcoduto.comCheck out these other episodes about sex and intimacy for Millennials & Gen Z: The Social Sex Revolution, with Cindy GallopIntimate Inequalities with Cristen DalessandroIn The Demo, a podcast about how stories of groups are created, subverted and destroyed. On the first season, we pursue the origins of the Millennial Myth. Farrah Bostic is the founder and Head of Research & Strategy of, The Difference Engine, a strategic insights consultancy focused on helping business leaders make decisions. Adam Pierno, author and brand consultant and managing director of brand strategy at Arizona State University. Our host is voiced by Eliza, a robot created by Murf.ai.In the Demo is edited by Allison Preisinger and AMP Studio. Music by 0megaMan under the Creative Commons license. Learn more and find research and supporting materials at inthedemopodcast.com Hosted on Acast. See acast.com/privacy for more information.

We're taking a short break so we wanted to share this Best Of In the Demo podcast episode with you.This episode first aired on April 18, 2024.The nostalgia and ownership that younger generations feel toward the music and culture of the 90s is fascinating. In this episode of In The Demo, Farrah and her guest Rob Harvilla, host of the 60 Songs that Explain the '90s podcast, explore why the decade holds such a powerful allure for those who never experienced it firsthand.They discuss what accounts for this cross-generational appeal, from the mythologizing of the 90s in media to the enduring impact of the era's defining genres and artists. And they discuss how technology and cultural shifts of the past 30 years shaped the way listeners discover, consume, and connect with music, and what this tells us about the nostalgia and identity in the digital age.Resources60 Songs that Explain the '90sNew York Times “Grunge: A Success Story”BandsplainThe Oregon TrailOur GuestRob Harvilla is the host of the podcast 60 Songs That Explain the '90s and a senior staff writer at The Ringer; he's been a professional rock critic for 20-plus years with stops at the Village Voice, SPIN, Deadspin, and other alt-weeklies.Your HostsFarrah Bostic is the founder and Head of Research & Strategy at The Difference Engine, a strategic insights consultancy. With over 20 years of experience turning audience insights into effective strategies for B2B and B2C companies, Farrah helps business leaders make big decisions across various industries. Learn more at thedifferenceengine.co and connect with Farrah on LinkedIn.Adam Pierno is an author, strategist, and managing director of brand strategy at Arizona State University. He is also the founder of Specific Branding and Research, where he helps brands understand customer habits and create effective growth strategies. With 25 years of experience, Adam has written two books on marketing. Discover more at adampierno.com and find Adam on LinkedIn.Stay ConnectedWebsite LinkedIn Newsletter Hosted on Acast. See acast.com/privacy for more information.

We're taking a short break so we wanted to share this Best Of In the Demo podcast episode with you.This episode first aired on May 16, 2024.Millennials are reframing their generational identity as they enter homeownership and parenthood, but broken systems remain. Nostalgia for a pre-internet era offers an escape, and reflects a yearning for IRL experiences and human connection in an automated and mediated world.Anne Helen Petersen, author and cultural critic, joins host Farrah Bostic to discuss the evolving narratives surrounding millennials and Gen Z. They explore how the optimism of the 90s and early 2000s has given way to disillusionment, the impact of political polarization on younger generations, and the collective burnout experienced by a society that glorifies productivity over rest.ResourcesThe Coddling of the American Mind by Greg Lukianoff and Jonathan Haidt"How the Stanley Cup Went Viral" by Kyle Chayka in The New Yorker"It's Just a Water Bottle" by Amanda Mull in The AtlanticVox's "Today, Explained" episode, "The kids are all home"Our GuestA former senior culture writer for BuzzFeed, Anne Helen Petersen now writes her newsletter, Culture Study, as a full-time venture on Substack. Petersen received her PhD at the University of Texas at Austin, where she focused on the history of celebrity gossip. Her previous books, Too Fat, Too Slutty, Too Loud and Scandals of Classic Hollywood, were featured in NPR, Elle, and the Atlantic. She lives in Missoula, Montana.Your HostsFarrah Bostic is the founder and Head of Research & Strategy at The Difference Engine, a strategic insights consultancy. With over 20 years of experience turning audience insights into effective strategies for B2B and B2C companies, Farrah helps business leaders make big decisions.Adam Pierno is an author, strategist, and managing director of brand strategy at Arizona State University, and founder of Specific Branding and Research, where he helps brands understand customer habits and create effective growth strategies.Stay ConnectedWebsiteLinkedInNewsletter Hosted on Acast. See acast.com/privacy for more information.

We're taking a short break so we wanted to share this Best Of In the Demo podcast episode with you.This episode first aired on July 18, 2023.BREAKING (kidding, sort of). In late May, Pew Research announced they would "only do generational analysis when we have historical data that allows us to compare generations at similar stages of life" after a year-long analysis of their own approach to reporting on differences by generations, and the overall landscape of such content and reporting. This announcement supports a lot of what Farrah and Adam have been circling while conducting their research into the Millennial narrative, and Pew's got the data to explain why their approach makes so much sense. Kim Parker, director of social trends research at Pew Research Center, joins to share more context on the thinking and data that got them to this exciting (to us) conclusion.Read the article from Pew here: https://www.pewresearch.org/short-reads/2023/05/22/how-pew-research-center-will-report-on-generations-moving-forward/. Learn more about Kim Parker here: https://www.pewresearch.org/staff/kim-parker/In The Demo, a podcast about how stories of groups are created, subverted and destroyed. On the first season, we pursue the origins of the Millennial Myth. Farrah Bostic is the founder and Head of Research & Strategy of, The Difference Engine, a strategic insights consultancy focused on helping business leaders make decisions. Adam Pierno, author and brand consultant and managing director of brand strategy at Arizona State University. Our host is voiced by Eliza, a robot created by Murf.ai.Music by 0megaMan under the Creative Commons license. Learn more and find research and supporting materials at inthedemopodcast.com Hosted on Acast. See acast.com/privacy for more information.

We're taking a short break so we wanted to share this Best Of In the Demo podcast episode with you.This episode first aired February 9, 2023.In this episode, Farrah and Adam look more closely at the beginnings of the Millennial Myth, literally the opening quote of Millennials Rising. We discuss how much of the myth hangs on one short quote written in an essay by a (then) high school girl living in McLean, Virginia where the authors set their work. Then, Adam talks to the woman behind that very quote to understand how she feels the myth has defined, served and punished her generation.In The Demo, a podcast about how stories of groups are created, subverted and destroyed. On the first season, we pursue the origins of the Millennial Myth. Farrah Bostic is the founder and Head of Research & Strategy of, The Difference Engine, a strategic insights consultancy focused on helping business leaders make decisions. Adam Pierno, author and brand consultant and managing director of brand strategy at Arizona State University. Our host is voiced by Eliza, a robot created by Murf.ai.Music by 0megaMan under the Creative Commons license. Learn more and find research and supporting materials at inthedemopodcast.com Hosted on Acast. See acast.com/privacy for more information.

Generational stereotypes and the flaws in popular research on Millennials and Gen Z are dissected, revealing how cherry-picked data and misleading interpretations shape public perception. In this episode of In The Demo, we continue our deep dive into the work of Jean Twenge, questioning some of her methods as well as biases in her research on generational traits. We analyze the structure and content of books like iGen and Generations, specifically how authors manipulate data and rely on anecdotal evidence to support predetermined narratives. The conversation also touches on broader themes of individualism, collectivism, and the complex interplay between societal changes and generational characteristics.Resources iGen by Jean Twenge Generations by Jean Twenge Sun Signs by Linda Goodman Monitoring the Future Harvard Youth Poll Google Books Ngram Viewer Your Hosts Farrah Bostic is the founder and Head of Research & Strategy at The Difference Engine, a strategic insights consultancy. With over 20 years of experience turning audience insights into effective strategies for B2B and B2C companies, Farrah helps business leaders make big decisions across various industries. Learn more at thedifferenceengine.co and connect with Farrah on LinkedIn. Adam Pierno is an author, strategist, and managing director of brand strategy at Arizona State University. He is also the founder of Specific Branding and Research, where he helps brands understand customer habits and create effective growth strategies. With 25 years of experience, Adam has written two books on marketing. Discover more at adampierno.com and find Adam on LinkedIn. Stay Connected Website: inthedemopodcast.com LinkedIn: In the Demo Podcast Newsletter: inthedemo.substack.com — Sign up for our newsletter to receive exclusive content, episode highlights, and behind-the-scenes insights delivered to your inbox. Hosted on Acast. See acast.com/privacy for more information.

Have you ever wondered what our world would look like if significant historical events had taken a different turn? That's the fascinating premise we explore on this episode of Dispatch Ajax, starting with Nathaniel Hawthorne's whimsical "P's Correspondence" and moving on to Castillo Holford's visionary "Aristopia." Imagine a North America founded on gold or a timeline where historical figures live on to shape the world in unforeseen ways. We also delve into Sir John Squire's anthology "If it had Happened Otherwise," with speculative essays from luminaries like Winston Churchill, inviting you to ruminate on the absurdities and profound possibilities of alternate histories.Harry Turtledove fans, rejoice! We dedicate a segment to his intricate series, from "American Empire" to "Settling Accounts," where the CSA's trajectory parallels post-WWI Germany. What would have happened if the CSA had bought Cuba or if a socialist uprising had transformed South Carolina? We also highlight other pivotal works, like "The Years of Rice and Salt," where Europe's depopulation by the Black Death leads to an entirely different global power structure. From the CSA's nationalist movements to a reimagined Second Mexican War, Turtledove's alternate timelines provide a rich tapestry of what-ifs.To round things off, we journey through other imaginative narratives such as "The Two Georges" and "The Plot Against America," examining worlds where the American Revolution never occurred or Lindbergh defeated FDR. We explore provocative scenarios where Homo sapiens never reached the Americas in Turtledove's "A Different Flesh," and the steampunk marvels of "The Difference Engine." Whether it's atomic punk, diesel punk, or the bizarre yet intriguing idea of populating the Mississippi with hippos in "American Hippo," this episode promises a thought-provoking and entertaining exploration of alternate histories and their creative potential. Tune in, and let's reimagine history together!

Millennials Rising may have kicked off the race to define the Millennial generation, but one author in particular has become the singular thought leader among commentators, researchers, and others: Jean Twenge. Her books iGen and Generations helped her move from toiling in academic obscurity to shaping the discourse. In this episode of In the Demo, hosts Farrah Bostic and Adam Pierno critically examine Jean Twenge's work, particularly her two most recent books iGen and Generations. They explore the transition from academic research to popular nonfiction, questioning her data sources, her analytical frames, and her conclusions. The conversation touches on the use of large scale longitudinal studies, the dangers of oversimplification, and the impact of media representation on public perception of generational differences. And it challenges some of her assumptions about narcissism, individualism, and generational traits, highlighting the complexities of social science research and its representation in mainstream media. Resources Generations by Jean TwengeiGen by Jean TwengeMonitoring the Future — longitudinal youth study at the University of MichiganNarcissistic Personality Inventory The Narcissism Epidemic by Jean Twenge and W. Keith Campbell Your Hosts Farrah Bostic is the founder and Head of Research & Strategy at The Difference Engine, a strategic insights consultancy. With over 20 years of experience turning audience insights into practical strategies for B2B and B2C companies, Farrah helps business leaders make big decisions across various industries. Learn more at thedifferenceengine.co and connect with Farrah on LinkedIn. Adam Pierno is an author, strategist, and managing director of brand strategy at Arizona State University. He is also the founder of Specific Branding and Research, where he helps brands understand customer habits and create effective growth strategies. With 25 years of experience, Adam has written two books on marketing. Discover more at adampierno.com and find Adam on LinkedIn. Stay Connected Website: inthedemopodcast.com LinkedIn: In the Demo Podcast Newsletter: inthedemo.substack.com Sign up for our newsletter to receive exclusive content, episode highlights, and behind-the-scenes insights delivered to your inbox. Hosted on Acast. See acast.com/privacy for more information.

We've been having a great time for 30+ episodes complaining about bad research, reporting, and punditry (and book-writing) about generational narratives. Who doesn't love-to-hate a good "Millennials killed some industry" story? But there are real stakes here, for how companies hire employees, invest resources, and plan marketing campaigns; for politicians and policy makers about who they want to serve or punish, and how they want to build their coalitions; and for journalists and commentators who can popularize and spread these narratives in ways that permeate the public consciousness. These things matter - they affect how we see ourselves in the world, and that affects how we behave... and that affects everything else.In this episode we get back to basics -- why we make this show, what we think the stakes are, and who we think should care.Mentioned ResourcesThe Fourth Turning: An American Prophecy by Neil Howe and William StraussBacklash: The Undeclared War Against American Women by Susan Faludi: "The 67-Hour Rule" by Derek Thompson in The AtlanticGenerations by Jean TwengeYour HostsFarrah Bostic is the founder and Head of Research & Strategy at The Difference Engine, a strategic insights consultancy. With over 20 years of experience turning audience insights into effective strategies for B2B and B2C companies, Farrah helps business leaders make big decisions across various industries. Learn more at thedifferenceengine.co and connect with Farrah on LinkedIn.Adam Pierno is an author, strategist, and managing director of brand strategy at Arizona State University. He is also the founder of Specific Branding and Research, where he helps brands understand customer habits and create effective growth strategies. With 25 years of experience, Adam has written two books on marketing. Discover more at adampierno.com and find Adam on LinkedIn.Stay ConnectedWebsite: inthedemopodcast.comLinkedIn: In the Demo PodcastNewsletter: inthedemo.substack.comSign up for our newsletter to receive exclusive content, episode highlights, and behind-the-scenes insights delivered to your inbox. Hosted on Acast. See acast.com/privacy for more information.

When Lord Byron's 17 year-old daughter, Ada Lovelace, attended a soirée at the home of academic Charles Babbage on 5th June, 1833, the pair hit it off immediately. He invited her to see his ‘Difference Engine' - an early mechanical calculator - kicking off a correspondence that lasted throughout her life. Their lively, intellectual correspondence, and Ada's deep understanding of mathematics and science, lead to her championing of Babbage's ‘Analytical Engine', a groundbreaking proto personal computer for which Ada even wrote an algorithm. In this episode, Arion, Rebecca and Olly debate whether Ada deserves her 21st century acclaim as the godmother of computer programming; expose her extramarital affairs and gambling habit; and consider whether Babbage himself even fully understood the applications for what he had invented… Further Reading: • ‘Charles Babbage's Difference Engines and the Science Museum' (Science Museum, 2023): https://www.sciencemuseum.org.uk/objects-and-stories/charles-babbages-difference-engines-and-science-museum • ‘How Ada Lovelace and Charles Babbage Invented the World's First Computer: An Illustrated Adventure in Footnotes and Friendship' (The Marginalian, 2015): https://www.themarginalian.org/2015/06/15/the-thrilling-adventures-of-lovelace-and-babbage-sydney-padua/ • ‘Ada Lovelace in “Victoria” (ITV, 2019): https://www.youtube.com/watch?v=yOoCOUDdoeA Love the show? Support us!  Join 

Social media and smartphones are causing an epidemic of mental illness and anxiety among Gen Z, according to some prominent thinkers - but are these sweeping claims backed by evidence? Maybe the answer is: it's complicated, and jumping to simplistic conclusions is at best useless and at worst, dangerous.In this episode, we talk about recent discussions about the work of psychologist Jonathan Haidt (often in collaboration with generational researcher Jean Twenge), who argue tech is wreaking havoc on young people. We talk about flaws in the arguments, discuss other factors that contribute to these trends, and try to reckon with the reality that in fact all of us have a lot to be anxious and depressed about. It's the phones; but also, it's really not.ResourcesThe Anxious Generation: How the Great Rewiring of Childhood is Causing an Epidemic of Mental Illness by Jonathan Haidt"The great rewiring: is social media really behind an epidemic of teenage mental illness?" in Nature by Candice Odgers"Inside the debate over The Anxious Generation" in Platformer by Zoë SchifferThe Ideas Industry by Dan DreznerDon't Think of an Elephant by George LakoffYour HostsFarrah Bostic is the founder and Head of Research & Strategy at The Difference Engine, a strategic insights consultancy. With over 20 years of experience turning audience insights into effective strategies for B2B and B2C companies, Farrah helps business leaders make big decisions across various industries. Learn more at thedifferenceengine.co and connect with Farrah on LinkedIn.Adam Pierno is an author, strategist, and managing director of brand strategy at Arizona State University. He is also the founder of Specific Branding and Research, where he helps brands understand customer habits and create effective growth strategies. With 25 years of experience, Adam has written two books on marketing. Discover more at adampierno.com and find Adam on LinkedIn.Stay ConnectedWebsite: inthedemopodcast.comLinkedIn: In the Demo PodcastNewsletter: inthedemo.substack.comSign up for our newsletter to receive exclusive content, episode highlights, and behind-the-scenes insights delivered to your inbox. Hosted on Acast. See acast.com/privacy for more information.

Millennials are reframing their generational identity as they enter homeownership and parenthood, but broken systems remain. Nostalgia for a pre-internet era offers an escape, and reflects a yearning for IRL experiences and human connection in an automated and mediated world.Anne Helen Petersen, author and cultural critic, joins host Farrah Bostic to discuss the evolving narratives surrounding millennials and Gen Z. They explore how the optimism of the 90s and early 2000s has given way to disillusionment, the impact of political polarization on younger generations, and the collective burnout experienced by a society that glorifies productivity over rest.ResourcesThe Coddling of the American Mind by Greg Lukianoff and Jonathan Haidt"How the Stanley Cup Went Viral" by Kyle Chayka in The New Yorker"It's Just a Water Bottle" by Amanda Mull in The AtlanticVox's "Today, Explained" episode, "The kids are all home"Our GuestA former senior culture writer for BuzzFeed, Anne Helen Petersen now writes her newsletter, Culture Study, as a full-time venture on Substack. Petersen received her PhD at the University of Texas at Austin, where she focused on the history of celebrity gossip. Her previous books, Too Fat, Too Slutty, Too Loud and Scandals of Classic Hollywood, were featured in NPR, Elle, and the Atlantic. She lives in Missoula, Montana.Your HostsFarrah Bostic is the founder and Head of Research & Strategy at The Difference Engine, a strategic insights consultancy. With over 20 years of experience turning audience insights into effective strategies for B2B and B2C companies, Farrah helps business leaders make big decisions.Adam Pierno is an author, strategist, and managing director of brand strategy at Arizona State University, and founder of Specific Branding and Research, where he helps brands understand customer habits and create effective growth strategies. Stay ConnectedWebsiteLinkedInNewsletterSign up for our newsletter to receive exclusive content, episode highlights, and behind-the-scenes insights delivered to your inbox. Hosted on Acast. See acast.com/privacy for more information.

The nostalgia and ownership that younger generations feel toward the music and culture of the 90s is fascinating. In this episode of In The Demo, Farrah and her guest Rob Harvilla, host of the 60 Songs that Explain the '90s podcast, explore why the decade holds such a powerful allure for those who never experienced it firsthand.They discuss what accounts for this cross-generational appeal, from the mythologizing of the 90s in media to the enduring impact of the era's defining genres and artists. And they discuss how technology and cultural shifts of the past 30 years shaped the way listeners discover, consume, and connect with music, and what this tells us about the nostalgia and identity in the digital age.Resources60 Songs that Explain the '90sNew York Times “Grunge: A Success Story”BandsplainThe Oregon TrailOur GuestRob Harvilla is the host of the podcast 60 Songs That Explain the '90s and a senior staff writer at The Ringer; he's been a professional rock critic for 20-plus years with stops at the Village Voice, SPIN, Deadspin, and other alt-weeklies.Your HostsFarrah Bostic is the founder and Head of Research & Strategy at The Difference Engine, a strategic insights consultancy. With over 20 years of experience turning audience insights into effective strategies for B2B and B2C companies, Farrah helps business leaders make big decisions across various industries. Learn more at thedifferenceengine.co and connect with Farrah on LinkedIn.Adam Pierno is an author, strategist, and managing director of brand strategy at Arizona State University. He is also the founder of Specific Branding and Research, where he helps brands understand customer habits and create effective growth strategies. With 25 years of experience, Adam has written two books on marketing. Discover more at adampierno.com and find Adam on LinkedIn.Stay ConnectedWebsite: inthedemopodcast.comLinkedIn: In the Demo PodcastNewsletter: inthedemo.substack.comSign up for our newsletter to receive exclusive content, episode highlights, and behind-the-scenes insights delivered to your inbox. Hosted on Acast. See acast.com/privacy for more information.

Growing impatience with generational stereotyping has sparked a critical reexamination of how we categorize and analyze age cohorts. Despite Generation Alpha still being born, that won't stop consultants and pundits from making sweeping predictions about who they will be and laying out dubious prescriptions for how they should be raised. By scrutinizing the motives behind labeling Generation Alpha, the absurdity of predicting the traits of a generation that hasn't fully arrived becomes apparent.Farrah and Adam discuss the cyclical nature of generational myths, the societal anxieties they reveal, and the problematic values emerging from Gen Alpha's parents. The episode uncovers the financial and economic drivers behind generational analysis, challenging assumptions and highlighting the importance of a more nuanced understanding of the forces shaping our youth.Resources"The ABC of XYZ" by Mark McCrindleBusiness Insider: The oldest Gen Alphas can almost drive: Here's how millennials' kids will shop, work, and liveMorning Consult: A Brand's Guide to Gen AlphaYour HostsFarrah Bostic is the founder and Head of Research & Strategy at The Difference Engine, a strategic insights consultancy. With over 20 years of experience turning audience insights into effective strategies for B2B and B2C companies, Farrah helps business leaders make big decisions across various industries. Learn more at thedifferenceengine.co and connect with Farrah on LinkedIn.Adam Pierno is an author, strategist, and managing director of brand strategy at Arizona State University. He is also the founder of Specific Branding and Research, where he helps brands understand customer habits and create effective growth strategies. With 25 years of experience, Adam has written two books on marketing. Discover more at adampierno.com and find Adam on LinkedIn.Stay ConnectedWebsite: inthedemopodcast.comLinkedIn: In the Demo PodcastNewsletter: inthedemo.substack.comSign up for our newsletter to receive exclusive content, episode highlights, and behind-the-scenes insights delivered to your inbox. Hosted on Acast. See acast.com/privacy for more information.

Listener discretion advised: This episode delves into the disturbing details of the Whitechapel murders of 1888, and may not be suitable for all audiences. Serialized from 1989 to 1996, Alan Moore and Eddie Campbell's graphic novel From Hell was first released in a single volume in 1999, just as the world was groaning into the present century. This is an important detail, because according to the creators of this astounding work, the age then passing away could not be understood without reference to the gruesome murders, never solved, of five women in London's Whitechapel district, in the fall of 1888. In Alan Moore's occult imagination, the Ripper murders were more than another instance of human depravity: they constituted a magical operation intended to alter the course of history. The nature of this operation, and whether or not it was successful, is the focus of this episode, in which JF and Phil also explore the imaginal actuality of Victorian London and the strange nature of history and time. Support us on Patreon (https://www.patreon.com/weirdstudies). Buy the Weird Studies sountrack, volumes 1 (https://pierre-yvesmartel.bandcamp.com/album/weird-studies-music-from-the-podcast-vol-1) and 2 (https://pierre-yvesmartel.bandcamp.com/album/weird-studies-music-from-the-podcast-vol-2), on Pierre-Yves Martel's Bandcamp (https://pierre-yvesmartel.bandcamp.com) page. Listen to Meredith Michael and Gabriel Lubell's podcast, Cosmophonia (https://cosmophonia.podbean.com/). Visit the Weird Studies Bookshop (https://bookshop.org/shop/weirdstudies) Find us on Discord (https://discord.com/invite/Jw22CHfGwp) Get the T-shirt design from Cotton Bureau (https://cottonbureau.com/products/can-o-content#/13435958/tee-men-standard-tee-vintage-black-tri-blend-s)! REFERENCES Daniel Silver, Terry Nichols Clark, and Clemente Jesus Navarro Yanez, “Scenes: Social Context in an Age of Contingency” (https://www.researchgate.net/publication/254963890_Scenes_Social_Context_in_an_Age_of_Contingency) Alan Moore and Eddie Campbell, From Hell (https://bookshop.org/a/18799/9780958578349) Floating World (https://www.thecollector.com/edo-japan-ukiyo-floating-world/), Edo Japanese concept Phil Ford, Dig: Sound and Music in Hip Culture (https://bookshop.org/a/18799/9780199939916) John Clellon Holmes recordings (https://www.library.kent.edu/special-collections-and-archives/john-clellon-holmes-recordings) Arthur Conan Doyle, Sherlock Holmes Collection (https://bookshop.org/a/18799/9781802792546) Yacht Rock (https://www.imdb.com/title/tt1047801/), web series Stephen Knight, [Jack the Ripper: The Final Solution](https://en.wikipedia.org/wiki/JacktheRipper:TheFinalSolution)_ Colin Wilson, Jack the Ripper: Summing Up and Verdict (https://www.goodreads.com/en/book/show/1425635) Manly P. Hall, The Secret Teachings of All Ages (https://bookshop.org/a/18799/9780486471433) Peter Ackroyd, Hawksmoor (https://www.goodreads.com/book/show/67729.Hawksmoor) Weird Studies, Episode 89 on “Mumbo Jumbo” (https://www.weirdstudies.com/89) Charles Howard Hinton (https://en.wikipedia.org/wiki/Charles_Howard_Hinton), mathematician J. G. Ballard, Preface to Crash (https://uglywords.wordpress.com/2012/03/07/on-j-g-ballards-1995-introduction-to-crash-6-2/) William Gibson and Bruce Sterling, The Difference Engine (https://bookshop.org/a/18799/9780440423621)

A special drop in our feed - the inaugural episode of Farrah's new show Cross Tabs, released on Iowa's GOP Caucus day, January 15, 2024.Host Farrah Bostic (In the Demo Podcast, The Difference Engine) and pal Paul Soldera (Equation Research), set the table for what Cross Tabs is all about: demystifying what polls are and how they work.Mentioned links:Jill Lepore's "Politics and the New Machine" [The New Yorker]Jill Lepore's "The Problems Inherent in Political Polling" [The New Yorker]What Was Nate Silver's Data Revolution? [The New Yorker]"Polls' Representative Samples Often Merit Skepticism" [Wall Street Journal]"How Public Polling Has Changed in the 21st Century" [Pew Research Center]All in with Chris Hayes, December 21, 2023 [MSNBC]NY Times/Siena College Poll, December 2023 [New York Times]"From Which River to Which Sea? College Students Don't Know, Yet They Agree With the Slogan" [Wall Street Journal]YouGov Poll Links(December 2023):https://today.yougov.com/topics/politics/survey-results/daily/2023/12/20/edc6d/1https://today.yougov.com/topics/politics/survey-results/daily/2023/12/20/edc6d/3https://today.yougov.com/topics/politics/survey-results/daily/2023/12/20/edc6d/2Suffolk University Iowa Poll (January 2024)"Ann Selzer Is The Best Pollster In Politics" [FiveThirtyEight]AAPOR Analysis of the 2016 Campaign [AAPOR]"Trump lost, but he won millions of new voters. Where did they come from?" [Washington Post]The Focus Group Podcast [The Bulwark]Hosted on Acast. See acast.com/privacy for more information. Hosted on Acast. See acast.com/privacy for more information.

Start Artist Song Time Album Year 0:00:58 The Swan Chorus The Waffle House Index 9:15 Achilles and the Difference Engine 2023 0:11:44 The Swan Chorus After Dark 4:48 Achilles and the Difference Engine 2023 0:18:41 The Swan Chorus Being There 6:59 Achilles and the Difference Engine 2023 0:27:41 The Swan Chorus My Little Vampire 8:17 […]

We are taking this Thursday off for Thanksgiving, sorry to our non-American listeners! We will be back with one more episode in December before pausing to work on Season 2, which is already under way. Please rate and review us on Apple Podcasts or your podcast app of choice. You can email us with questions or thoughts - adam@inthedemopodcast and farrah@inthedemopodcast. In The Demo, a podcast about how stories of groups are created, subverted and destroyed. On the first season, we pursue the origins of the Millennial Myth. Farrah Bostic is the founder and Head of Research & Strategy of, The Difference Engine, a strategic insights consultancy focused on helping business leaders make decisions. Adam Pierno, author and brand consultant and managing director of brand strategy at Arizona State University. Our host is voiced by Eliza, a robot created by Murf.ai.In the Demo is edited by Allison Preisinger and AMP Studio. Music by 0megaMan under the Creative Commons license. Learn more and find research and supporting materials at inthedemopodcast.com Hosted on Acast. See acast.com/privacy for more information.

Time Artist Title Duration Album Year 0:00:00 ProgPhonic 137 Intro 0:40 0:00:35 Sylvan Timeless Traces 7:59 Artificial Paradise 2002 0:08:34 ProgPhonic 137 Break 1 1:03 0:09:37 Rubber Tea Fading Forest 4:05 Greenhouse Session (live) 2022 0:13:41 Moon Halo If This Is All There Is 4:12 Together Again 2022 0:17:53 ProgPhonic 137 Break 2 2:53 0:20:46 […]

Is your generation your identity? What happens when your actual life starts to veer away from the story of your life? In this episode, we take a look at the way some members of the Millennial generation are starting to experience a mid-life identity crisis as they realize that they did in fact become married, home-owning, parenting adults with retirement savings. We examine these "getting older" Millennial narratives and what the data tells us about what's really going on with Millennials (on average). Highlights:Generational differences and life experiences. 5:35Millennial identity and generational anxiety. 12:20Gen X's economic status and the narrative around it. 17:23Millennials' marriage and life milestones. 21:09Marriage, homeownership, and financial stability in the US. 27:55Fertility trends and age of first-time mothers. 30:40Millennials' changing attitudes towards parenthood and aging. 35:59Mortgage debt by generation, challenging stereotypes. 42:18Retirement savings and generational differences. 51:29Millennials' identity crisis and expectations. 57:29Links!"How Millennials Grew Up and Got Old" Fertility Rates"The Age That Women Have Babies: How a Gap Divides America"Average Age to Buy a House"The Shifting Profile of First-Time Home Buyers" "Millennials on Better Track for Retirement Than Boomers and Gen X" "Millennials Don't Stand A Chance" In The Demo, a podcast about how stories of groups are created, subverted and destroyed. On the first season, we pursue the origins of the Millennial Myth. Farrah Bostic is the founder and Head of Research & Strategy of, The Difference Engine, a strategic insights consultancy focused on helping business leaders make decisions. Adam Pierno, author and brand consultant and managing director of brand strategy at Arizona State University. Our host is voiced by Eliza, a robot created by Murf.ai.In the Demo is edited by Allison Preisinger and AMP Studio. Music by 0megaMan under the Creative Commons license. Learn more and find research and supporting materials at inthedemopodcast.com Hosted on Acast. See acast.com/privacy for more information.

Adam and Farrah regroup to discuss what they've learned from past episodes featuring Cindy Gallop, Katy Coduto PhD, and Cristen Dalessandro PhD (find them in the feed!!) about Millennial sex, dating, and intimacy. You know, the stuff you have to deal with before you even get to worrying about whether they're getting married on time and having enough kids!Intimacy, relationships, and generational differences. 0:00Gender roles, relationships, and technology. 7:22Dating apps and their impact on society. 12:34The impact of social media on self-awareness and relationships. 20:21Gender roles, attraction, and media influence. 25:33Millennials, Gen Z, and intergenerational relationships. 33:48Societal expectations around marriage and intimacy. 40:19In The Demo, a podcast about how stories of groups are created, subverted and destroyed. On the first season, we pursue the origins of the Millennial Myth. Farrah Bostic is the founder and Head of Research & Strategy of, The Difference Engine, a strategic insights consultancy focused on helping business leaders make decisions. Adam Pierno, author and brand consultant and managing director of brand strategy at Arizona State University. Our host is voiced by Eliza, a robot created by Murf.ai.In the Demo is edited by Allison Preisinger and AMP Studio. Music by 0megaMan under the Creative Commons license. Learn more and find research and supporting materials at inthedemopodcast.com Hosted on Acast. See acast.com/privacy for more information.

Our third installment in a series of episodes exploring the part in between hookup culture on college campuses, and "failure to launch" narratives about Millennials living at home instead of getting married and starting families: those years when you're an adult, working, and figuring out what you want in a relationship (if you even want one). In previous episodes we looked at the "social sex revolution" championed by Cindy Gallop, the world of online dating apps and sexting with Katy Coduto, and now we turn to the less overtly sexy but just as consequential parts of Millennial sex: dating, attraction, relationships. What were the factors influencing how Millennials in their twenties and early 30s were selecting partners, ordering their relationships, and navigating relationship dynamics? Cristen Dalessandro, PhD, author of Intimate Inequalities: Millennials' Romantic Relationships in Contemporary Times, joined the show to talk about her research into the ways Millennials intersecting identities around race, gender, class, age, and sexual identities influenced the choices they made about which people to sleep with, date, and form lasting relationships with. What she found is extremely interesting, sometimes hopeful, often a bit of a bummer, if only because unfortunately, Millennials were not going to save us from traditional gender roles and typical relationship dynamics. She also has some suggestions about ways to make things better - both on an individual level and a social policy level. "What people do at the individual level really matters. If you are somebody who does care about making a more egalitarian gender relationship, then you do need to put in the work to be educated on what that looks like and check out research that people have done and ask your partner what they think, right? It's just asking your partner what they think about something and then not being offended if they are critical of something that you're doing. But at the same time, again, those sort of broader structural patterns, what's happening at the policy level, that's important as well. And so if we care about something in particular or we want to see a change in a certain direction, I think it's helpful to get involved and to get informed with what's going on and to be part of that conversation and not just sit back and let things happen."In The Demo, a podcast about how stories of groups are created, subverted and destroyed. On the first season, we pursue the origins of the Millennial Myth. Farrah Bostic is the founder and Head of Research & Strategy of, The Difference Engine, a strategic insights consultancy focused on helping business leaders make decisions. Adam Pierno, author and brand consultant and managing director of brand strategy at Arizona State University. Our host is voiced by Eliza, a robot created by Murf.ai.In the Demo is edited by Allison Preisinger and AMP Studio. Music by 0megaMan under the Creative Commons license. Learn more and find research and supporting materials at inthedemopodcast.com Hosted on Acast. See acast.com/privacy for more information.

We're joined by Taylor Lorenz, author of Extremely Online: The Untold Story of Fame, Influence, and Power on the Internet to talk about how she had a front-row seat to many of the changes in media, memes, and Millennials over the course of her career from tabloid blogger to feature reporter for The Washington Post. We talk about the role of social media, the way incentives for media companies have evolved, how she proved internet culture was a beat, and how memes get amplified into mass culture - and what all this means for generational identities.You can order her book, available next week! here: https://www.simonandschuster.com/books/Extremely-Online/Taylor-Lorenz/9781982146863You can find Taylor online in many places, including her website: https://www.taylorlorenz.com/ and @taylorlorenz basically everywhere (TikTok, Twitter, Instagram, Threads, etc).If you're curious about her coverage of some of the generational memes we all know and loathe, check out her 2019 piece 'OK Boomer' Marks the End of Friendly Generational Relations: Now it's war: Gen Z has finally snapped over climate change and financial inequality." https://www.nytimes.com/2019/10/29/style/ok-boomer.htmlFor more recent reporting, check out her work at the Washington Post - a recent piece debunking a recent TikTok panic the Today Show amplified is especially smart: 'That dangerous TikTok trend on the Today Show? It was fake.' https://www.washingtonpost.com/technology/2023/07/13/tiktok-boat-challenge-fake-misinformation/In The Demo, a podcast about how stories of groups are created, subverted and destroyed. On the first season, we pursue the origins of the Millennial Myth. Farrah Bostic is the founder and Head of Research & Strategy of, The Difference Engine, a strategic insights consultancy focused on helping business leaders make decisions. Adam Pierno, author and brand consultant and managing director of brand strategy at Arizona State University. Our host is voiced by Eliza, a robot created by Murf.ai.In the Demo is edited by Allison Preisinger and AMP Studio. Music by 0megaMan under the Creative Commons license. Learn more and find research and supporting materials at inthedemopodcast.com Hosted on Acast. See acast.com/privacy for more information.

Episode: 2892 Steampunk: An exercise in writing science fiction without predicting the future.  Today, steampunk.

We started with headlines from the New York Post and other extremely online publications and our research overall has shifted heavily into the journalistic media narrative arc that has been assigned to Millennials; a group we're not even sure we would say exists. Now we decided we need to read the most visible and influential books over the past 20 years that coincided with shifts in the story. Up first, Kristen Soltis Anderson's 2015 book The Selfie Vote: Where Millennials Are Leading America (And How Republicans Can Keep Up).Find the book here: https://www.amazon.com/Selfie-Vote-Millennials-Leading-Republicans-ebook/dp/B00O7XISSC?ref_=ast_author_mpbWe reference the author's appearance on 538 here: https://fivethirtyeight.com/features/politics-podcast-good-or-bad-use-of-polling-extended-cut/Introduction Interview with Echelon Insights (5:02) The selfie vote and selfies (11:01) How the GOP could connect with Millennials. (17:20) The selfie as voting metaphor. (22:10) How can they win back the vote? (27:44) Millennials not worried enough about aging. (36:34) How much you can know through data about voters? (42:12) The decline in union membership. (46:41) Shareholders vs. Investors. (52:06) What the republican autopsy had to say about Millennials. (56:18) Taking advantage of every opportunity. (1:00:37)In The Demo, a podcast about how stories of groups are created, subverted and destroyed. On the first season, we pursue the origins of the Millennial Myth. Farrah Bostic is the founder and Head of Research & Strategy of, The Difference Engine, a strategic insights consultancy focused on helping business leaders make decisions. Adam Pierno, author and brand consultant and managing director of brand strategy at Arizona State University. Our host is voiced by Eliza, a robot created by Murf.ai.In the Demo is edited by Allison Preisinger and AMP Studio. Music by 0megaMan under the Creative Commons license. Learn more and find research and supporting materials at inthedemopodcast.com Hosted on Acast. See acast.com/privacy for more information.

The story about Millennials and dating is all about apps, sexting and ghosting - the habits of the toxically online. But it's not all toxic - it can help people discover how to be intimate and confident in their romantic relationships. Still, real concerns about privacy and security abound. We sat down with Katy Coduto, PhD, an assistant professor of media studies at Boston University and author of the forthcoming Technology, Privacy, and Sexting: Mediated Sex.Find out more about Katy here: https://kdcoduto.comIntroductionThe role of generational differences in online dating and dating. 9:52Dating apps. 15:30Dating tropes. 17:14The gamification layer. 24:00Millennials and dating apps. 27:15Swipe right on everyone. 31:48Why hookup culture? 36:08Sexting is good. 43:53The nuances of privacy in online relationships. 45:54Branding millennials. 59:08The good and the bad of social media. 1:02:59In The Demo, a podcast about how stories of groups are created, subverted and destroyed. On the first season, we pursue the origins of the Millennial Myth. Farrah Bostic is the founder and Head of Research & Strategy of, The Difference Engine, a strategic insights consultancy focused on helping business leaders make decisions. Adam Pierno, author and brand consultant and managing director of brand strategy at Arizona State University. Our host is voiced by Eliza, a robot created by Murf.ai.In the Demo is edited by Allison Preisinger and AMP Studio. Music by 0megaMan under the Creative Commons license. Learn more and find research and supporting materials at inthedemopodcast.com Hosted on Acast. See acast.com/privacy for more information.

We're starting a mini-series on intimacy. First up, Cindy Gallop is the founder and CEO of Make Love Not Porn. They are pro-sex pro-porn Pro-knowing the difference. It's her personal experience with Millennial lovers that opened her eyes to the challenges they were faced with in relationships. Intimacy has been pushed out of culture, and replaced with a variety of distractions, entertainments and stories. Cindy's direct style makes her a sought after voice in this conversation. As you'll hear, she's seen the challenge up close and personal.Learn more https://cindygallop.com/ and makelovenotporn.tv Introduction Cindy Gallop (7:46)How Pornhub is shaping minds (12:55)Make Love Not Porn (19:16)Millennials are more open about sex and relationships than older generations (25:34)What does porn look like for millennials? (34:07)The importance of having a committed partner (42:08)The story of millennials and intimacy (46:39)Challenging preconceptions (51:35)In The Demo, a podcast about how stories of groups are created, subverted and destroyed. On the first season, we pursue the origins of the Millennial Myth. Farrah Bostic is the founder and Head of Research & Strategy of, The Difference Engine, a strategic insights consultancy focused on helping business leaders make decisions. Adam Pierno, author and brand consultant and managing director of brand strategy at Arizona State University. Our host is voiced by Eliza, a robot created by Murf.ai.In the Demo is edited by Allison Preisinger and AMP Studio. Music by 0megaMan under the Creative Commons license. Learn more and find research and supporting materials at inthedemopodcast.com Hosted on Acast. See acast.com/privacy for more information.

UnfairNation the PodcastSeason 2 | Episode 6Making movies is hard work … that increasingly doesn't pay enough.The last few years have seemed like the golden age of entertainment. There's been more shows to watch than people to watch them and more ways of watching your favorite shows than ever before.But while this era of “Peak Entertainment” has provided tremendous opportunities, the profits from this bounty have largely accrued to a very small percentage of writers, actors and entertainment executives. My guest on this episode, Raamla Mohamed, is an Emmy nominated television writer and producer and currently show runner on the Hulu series Reasonable Doubt. She is a rising success, but still someone who would call herself a hustler - working hard to make it in Hollywood. She is, also … undeniably useful - which is the term Raamla gives her philosophy of reframing the smallest effort in service of excellence and success.And finally, as a writer, she is on strike, demanding fair treatment and better compensation for her work.In this episode, I speak with Raamla about who she is, her identity as a child of immigrants, her family and her pathway from MFA student to show runner. Though we don't discuss her show in much detail, Raamla has some important advice to share with young people thinking of entering the entertainment industry as well.Now one of the most popular podcasts in the world, UnfairNation is produced in partnership with The Difference Engine at Arizona State University, a venture studio where some of the brightest students, faculty and staff build products with and for communities to reduce inequality.This episode was recorded in the gorgeous and historic Herald Examiner Building in downtown Los Angeles - the headquarters for ASU in Southern California. Our editor on this episode was Damien Somerset. Thank you also to Aubrey Hicks and Lindsay Stephens from The Difference Engine, as well as the fantastic ASU California IT team for setting us up in the studio this time around. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.unfairnation.com

Generalizations can be damaging. In this episode, Benish Shah joins us for a conversation about how marketers, in an attempt to simplify the huge Millennial consumer group, over-simplified them en masse. She looks at how power structures are shaped, people on the margins are held there and others are pushed there by the narrative perpetuated to make it easier to sell things.Benish Shah is a marketer, builder and advisor to companies and brands around the world. Learn more here: https://www.linkedin.com/in/benishshah/Every generation is the next great generation. (6:13)The power of the box. (10:04)The collective good vs. the individual good. (16:30)Finding a balance between individualism and community. (22:14)Setting respectful boundaries. (25:02)Free will is an illusion. (29:49)Disruptions of complacency. (35:06)Everybody gets a trophy trope. (39:23)Being a millennial boss to millennial employees. (43:22)In The Demo, a podcast about how stories of groups are created, subverted and destroyed. On the first season, we pursue the origins of the Millennial Myth. Farrah Bostic is the founder and Head of Research & Strategy of, The Difference Engine, a strategic insights consultancy focused on helping business leaders make decisions. Adam Pierno, author and brand consultant and managing director of brand strategy at Arizona State University. Our host is voiced by Eliza, a robot created by Murf.ai.Music by 0megaMan under the Creative Commons license. Learn more and find research and supporting materials at inthedemopodcast.com Hosted on Acast. See acast.com/privacy for more information.

BREAKING (kidding, sort of). In late May, Pew Research announced they would "only do generational analysis when we have historical data that allows us to compare generations at similar stages of life" after a year-long analysis of their own approach to reporting on differences by generations, and the overall landscape of such content and reporting. This announcement supports a lot of what Farrah and Adam have been circling while conducting their research into the Millennial narrative, and Pew's got the data to explain why their approach makes so much sense. Kim Parker, director of social trends research at Pew Research Center, joins to share more context on the thinking and data that got them to this exciting (to us) conclusion.Read the article from Pew here: https://www.pewresearch.org/short-reads/2023/05/22/how-pew-research-center-will-report-on-generations-moving-forward/. Learn more about Kim Parker here: https://www.pewresearch.org/staff/kim-parker/How did you know Millennials were coming into their own? 3:39Methodological considerations for comparison. 8:09How the narrative has shifted over time. 13:11The knock on effects of not reporting on generations. 18:40Gen Z vs. Millennials. 26:40Why do we skip over Gen X? Millennials? 30:48How Millennials have become a synonym for young. 36:50How do you segment millennials into different political parties? 40:04Stereotypes about Millennials. 46:29In The Demo, a podcast about how stories of groups are created, subverted and destroyed. On the first season, we pursue the origins of the Millennial Myth. Farrah Bostic is the founder and Head of Research & Strategy of, The Difference Engine, a strategic insights consultancy focused on helping business leaders make decisions. Adam Pierno, author and brand consultant and managing director of brand strategy at Arizona State University. Our host is voiced by Eliza, a robot created by Murf.ai.Music by 0megaMan under the Creative Commons license. Learn more and find research and supporting materials at inthedemopodcast.com Hosted on Acast. See acast.com/privacy for more information.

The Millennial Myth was created in the late 1990's to help provide context about the coming juggernaut of a generation. As with most stories about huge groups, the narrative held on to broad generalizations and chose odd anecdotes to incorporate, while eschewing other detailed experiences and perspective. Early on, people on the fringes took notice, and have been hanging on ever since. We spoke to author expert on narratives and Founder of The New Quo, (https://www.thenewquo.com/) and host of the Sway Them in Color podcast (https://podcasts.apple.com/us/podcast/sway-them-in-color/id1487837712) to help add context about how people are left out as a narrative and others this size are being shaped.How generational segmentations are useful to marketers and business. 10:23The problem with social media. 15:04Falling in love with storytelling. 18:19How did you receive the stories of millennials in America? 25:59Where did the fear of college debt come from? 31:54The conflicting narratives of Millennials and Millennials. 39:36Marketing starts as soon as a kid can walk. 45:25The hidden polemics of boomers. 49:51Most media organizations are owned by one person. 55:15The myth of colorblindness in Millennials. 1:00:41The problem with colorblindness. 1:04:39How do I become more culturally competent? 1:08:58In The Demo, a podcast about how stories of groups are created, subverted and destroyed. On the first season, we pursue the origins of the Millennial Myth. Farrah Bostic is the founder and Head of Research & Strategy of, The Difference Engine, a strategic insights consultancy focused on helping business leaders make decisions. Adam Pierno, author and brand consultant and managing director of brand strategy at Arizona State University. Our host is voiced by Eliza, a robot created by Murf.ai.Music by 0megaMan under the Creative Commons license. Learn more and find research and supporting materials at inthedemopodcast.com Hosted on Acast. See acast.com/privacy for more information.

In the beginning was the word, and the word was hopeful. Or optimistic. Or idealistic. The people crafting the Millennial Myth branded 70 million people as bright eyed and positive that they would make the world a better place. Which is a bit weird because very clear recurring data show that they were no more or less idealistic in their senior year of high-school as the generations before or after them. No more trusting of government. Millennials were defined in this way and have been held to account for the label for the next 20 years and counting.How idealism is just equity. 7:52The Coddling of the American Mind. 12:09The template set by coddling of the American mind. 17:22Millennials and green consumerism. 23:01The importance of having a brand manifesto. 27:54Sustainability rises to the top. 34:21Millennials rooting for a housing bust. 39:41More sophisticated and capital requires more capital. 48:20The cult of the young and how to appeal to them. 52:43In The Demo, a podcast about how stories of groups are created, subverted and destroyed. On the first season, we pursue the origins of the Millennial Myth. Farrah Bostic is the founder and Head of Research & Strategy of, The Difference Engine, a strategic insights consultancy focused on helping business leaders make decisions. Adam Pierno, author and brand consultant and managing director of brand strategy at Arizona State University. Our host is voiced by Eliza, a robot created by Murf.ai.Music by 0megaMan under the Creative Commons license. Learn more and find research and supporting materials at inthedemopodcast.com Hosted on Acast. See acast.com/privacy for more information.

This is a bonus, audio-only episode. Did you even know In The Demo is found on YouTube? We were a little surprised, too. You can find In The Demo on YouTube here: https://www.youtube.com/@inthedemopodcast1834Rose Cameron joins Farrah and Adam to talk about her work leading research of the Millennial generation going back to when they were still just babies. Working for global brands, she saw first-hand some of the drivers of the interest in this audience; deemed both an opportunity and a threat. Maybe more importantly they were viewed as the unknowable children of Baby Boomers facing their own parenting shortcomings and mortality.In The Demo, a podcast about how stories of groups are created, subverted and destroyed. On the first season, we pursue the origins of the Millennial Myth. Farrah Bostic is the founder and Head of Research & Strategy of, The Difference Engine, a strategic insights consultancy focused on helping business leaders make decisions. Adam Pierno, author and brand consultant and managing director of brand strategy at Arizona State University. Our host is voiced by Eliza, a robot created by Murf.ai.Music by 0megaMan under the Creative Commons license. Learn more and find research and supporting materials at inthedemopodcast.com Hosted on Acast. See acast.com/privacy for more information.

This time, Farrah and Adam look at the supposedly 100 million people–well, not people–CONSUMERS that had marketers mouths watering. We look at how that plan to receive and sell to Millennials drove the wishful thinking about their behavior and preferences, along with how it might reshape workplaces. In The Demo, a podcast about how stories of groups are created, subverted and destroyed. On the first season, we pursue the origins of the Millennial Myth. Farrah Bostic is the founder and Head of Research & Strategy of, The Difference Engine, a strategic insights consultancy focused on helping business leaders make decisions. Adam Pierno, author and brand consultant and managing director of brand strategy at Arizona State University. Our host is voiced by Eliza, a robot created by Murf.ai.Music by 0megaMan under the Creative Commons license. Learn more and find research and supporting materials at inthedemopodcast.com Hosted on Acast. See acast.com/privacy for more information.

In this episode, Farrah and Adam talk about the research that went into Millennials Rising. As always, they have questions. An entire generation–supposedly 100 million people–defined by one survey in one school district? Farrah talks to quantitative researcher, Paul Soldera, who opens the curtain on segmentation and best practices in the most interesting conversation on research methodology that you will hear this year.In The Demo, a podcast about how stories of groups are created, subverted and destroyed. On the first season, we pursue the origins of the Millennial Myth. Farrah Bostic is the founder and Head of Research & Strategy of, The Difference Engine, a strategic insights consultancy focused on helping business leaders make decisions. Adam Pierno, author and brand consultant and managing director of brand strategy at Arizona State University. Our host is voiced by Eliza, a robot created by Murf.ai.Music by 0megaMan under the Creative Commons license. Learn more and find research and supporting materials at inthedemopodcast.com Hosted on Acast. See acast.com/privacy for more information.

In this last episode, Farrah and Adam look more closely at the beginnings of the Millennial Myth, literally the opening quote of Millennials Rising. We discuss how much of the myth hangs on one short quote written in an essay by a (then) high school girl living in McLean, Virginia where the authors set their work. Then, Adam talks to the woman behind that very quote to understand how she feels the myth has defined, served and punished her generation.In The Demo, a podcast about how stories of groups are created, subverted and destroyed. On the first season, we pursue the origins of the Millennial Myth. Farrah Bostic is the founder and Head of Research & Strategy of, The Difference Engine, a strategic insights consultancy focused on helping business leaders make decisions. Adam Pierno, author and brand consultant and managing director of brand strategy at Arizona State University. Our host is voiced by Eliza, a robot created by Murf.ai.Music by 0megaMan under the Creative Commons license. Learn more and find research and supporting materials at inthedemopodcast.comAn outline created by Otter.ai0:00 Show introduction with Farrah and Adam4:40 Is Millennials Rising a forecast?10:55 Introducing Tyler12:15 Growing up in Mclean, Virginia.15:10 What is a typical American town?21:27 How Tyler describes the millennial generation27:16 What are Millennials responsible for in culture32:31 Are reporters anti-millennial? Hosted on Acast. See acast.com/privacy for more information.

This episode continues our conversation about why running for public office is important, but it is a little different - it's a recording of a live conversation I had with Amy McGrath, who ran for both the U.S. House of Representatives and then for the Senate against Mitch McConnell. This episode also contains an introduction from former Los Angeles Mayor Antonio Villaraigosa. As you'll learn, Amy is a trailblazer. She was the first woman to fly a combat mission for the Marine Corps and the first to pilot the F-18 fighter jet on a combat mission. In our conversation, Amy and I touch on a variety of issues - but most importantly, the role of women as political leaders and why more women need to be in positions of power. Amy also shares the challenges and advantages of serving in the armed forces and then running for high political office during the pandemic. UnfairNation is recorded at The Difference Engine, a venture studio housed Arizona State University that builds products communities can use to reduce inequality. This conversation was part of a regular speaker series The Engine holds called Engineering Change. You can check more about our work by visiting thedifferencenegine.asu.edu. Enjoy!

Charles Babbage was a 19th century inventor and polymath who is most famous for inventing the programmable digital computer in a purely mechanical as opposed to electrical form.  He was joined by Ada Lovelace, daughter of Lord Byron, who was an early visionary with ideas about the application of computers beyond mere calculation.

In the last episode, Farrah reveals the source text for the Millennial Myth was written by an economist and a cultural commentator based on light research they did in McLean, VA in the late 1990's. Farrah and Adam asked themselves, is McLean an appropriate stand in for the entire world? The entire U.S.? As it turns out, it might not be an appropriate representative sample for the state of Virginia. Farrah and Adam compare the U.S. census around the time of this book and since to shed light on possible challenges to the conclusions of the book, and the ongoing crumbling myth. Then, Adam is joined by historians of McLean, Merrily Pierce and Paul Kohlenberger who give a quick history and talk about the unique origins of city and surrounding area.In The Demo, a podcast about how stories of groups are created, subverted and destroyed. On the first season, we pursue the origins of the Millennial Myth. Farrah Bostic is the founder and Head of Research & Strategy of, The Difference Engine, a strategic insights consultancy focused on helping business leaders make decisions. Adam Pierno, author and brand consultant and managing director of brand strategy at Arizona State University. Our host is voiced by Eliza, a robot created by Murf.ai.Music by 0megaMan under the Creative Commons license. Learn more and find research and supporting materials at inthedemopodcast.comShow outline (which is generated by another robot; Otter.ai)Introduction to the episode. 9:00 Education representation in the United States12:39 Understanding the demographics of the area18:36 Looking at voting records for Mclean 25:13 How did the civic league get its start? 30:30 Mclean as an affluent suburb35:40 What does it take to buy a house in Mclean? 41:03 How did the neighborhood look like then? 46:56 The economic reality of living in the suburbs50:45 Youth in the clean area56:30 Protecting your kids from threats1:00:57 The pressure to succeed in school1:06:43 Paul's closing closing thoughts Hosted on Acast. See acast.com/privacy for more information.