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Send us a textIn this insightful episode of Business Growth Talks, host Mark Hayward delves into an engaging conversation with Deidre Tshien, the dynamic CEO of Capsho. As an expert in turning audio and video content into effective marketing assets, Deidre shares her journey from working in hospitality to successfully launching a tech startup. Throughout the episode, listeners gain valuable insights into her entrepreneurial mindset, resilience, and strategies for building successful businesses. Her candid reflections on navigating challenges and leveraging AI for content marketing make this episode a must-listen.This episode touches on Deidre's early career ambitions shaped by her upbringing in a culturally diverse setting in Australia. She discusses navigating her career path, starting multiple businesses, and ultimately finding her niche with Capsho by creatively using AI technology. Listeners will discover how Deidre honed her resilience and adaptability, key to her evolution as a servant leader in the tech world. With captivating anecdotes and lessons from her entrepreneurial experiences, including dealing with setbacks and financial challenges, Deidre provides both tactical and philosophical insights into driving business growth in a competitive landscape.Key Takeaways:Resilience and Adaptability: Navigating entrepreneurship requires resilience, open-mindedness, and the ability to learn from mistakes.Strategic Use of AI: Deidre leverages AI in Capsho to empower entrepreneurs by turning complex audio and video content into manageable marketing assets effectively.Navigating Setbacks: Addressing entrepreneurial failures and learning from them can pave the way for future successes.The Role of Partnerships: Effective business growth often involves strategic partnerships and leveraging complementary services.Content as a Foundation: The significance of content in building visibility and achieving business growth cannot be overstated.Resources:Capsho WebsiteSocial Media: Deidre Tshien on Facebook and LinkedInExplore the profound insights of this episode as Deidre Tshien opens up about her path from the corporate world to leading a tech company. Join us on Business Growth Talks for more inspiring conversations with entrepreneurs navigating the complexities of building impactful businesses in today's world. Don't miss out on future episodes of this engaging podcast!Support the showIf you want to watch the full video of this episode go to:https://www.youtube.com/@markhayward-BizGrowthTalksDo you want to be a guest on multiple podcasts as a service go to:www.podcastintroduction.comFind more details about the podcast and my coaching business on:www.businessgrowthtalks.comFind me onLinkedIn - https://www.linkedin.com/in/mark-hayw...Tik Tok - https://www.tiktok.com/@mjh169183YouTube Shorts - https://www.youtube.com/@markhayward-BizGrowthTalks/shorts
106 : The Flow: Episode 106 - Cover Your Assets: Legal Must-Knows for Podcasters Ecamm Network Listen to The Flow Think your podcast is legally sound? Think again. In this must-listen episode of The Flow, we're joined by Gordon Firemark, the go-to podcast lawyer, to break down the legal essentials every podcaster needs to know. From copyright concerns and guest releases to music licensing, trademarks, and how to protect your content — Gordon shares actionable advice that could save your show (and your wallet).Whether you're just starting out or have hundreds of episodes under your belt, this episode is your legal crash course to podcasting smart and staying protected.We'll cover:✅ AI-Generated Content & Copyright: Who Owns What?✅ Guest Releases & Interview Rights: Are You Covered?✅ Music, Clips, and Copyright Claims: What You Can and Can't Use✅ And more!
The 3 Facebook Posts That Generate Leads, Engagement & Email Subscribers Podcast: Profit With A Plan Guest: Deirdre Tshien | CEO of Capsho Host: Marcia Riner | Business Growth Strategist | CEO of Infinite Profit®
104 : The Flow: Episode 104 - The Ultimate Video Podcast Workflow with Ecamm & Capsho Ecamm Network Listen to The Flow Podcasting, especially video podcasting, can be a great way to share your message with the world. There are so many things to learn and do, but it's hard to know where to start if you've never done it before. Producing a podcast can initially seem daunting; it's easy to feel overwhelmed when starting something new. Using a Video First approach with Ecamm Live will make it much easier and save you lots of time.The Flow is here to help. We'll take you step-by-step through creating a video podcast, from planning and production to promotion and monetization. You'll learn how to build an efficient workflow that will make your content shine, leaving you to focus on creating great content.
In this episode, Deidre Shen, founder of Capsho, discusses her journey from corporate banking to entrepreneurship and the creation of her innovative podcasting platform. She emphasizes the importance of focusing on content marketing, adapting to market changes, and being 'intelligently lazy' to enhance productivity. Deidre shares valuable insights on effectively engaging with audiences and the significance of reflection in business. Connect on Facebook: https://www.facebook.com/deirdretshien Discount Code for Capsho.com: FOREVER50 Links + Resources: ✨ Let's connect on IG--> instagram.com/kris10edwards_ ✨ Book a Free Call —> www.amplifyambition.com/links ENJOYING THE PODCAST? Follow/Subscribe, rate this show, and share it on social media too!
Podcast growth isn't just about creating great content—it's about making sure that content reaches the right audience and sparks engagement. But growing your podcast doesn't happen overnight, and it's not just about posting everywhere. It takes strategy, patience, and the right tools to make it happen.In this episode, Deirdre Tshein, founder of Capsho, breaks down the four key steps to get unlimited traffic to your podcast. She shares the truths about podcast growth, how to leverage content, and why patience is essential.Here's what you need to know to grow your podcast traffic:Passive organic marketing is your foundation.Once your content is out there, it's time to activate it. Organic marketing builds your foundation, but when you're ready to grow, paid ads can accelerate your reach.Podcasting is a long game. Podcasters often give up too early, but Deirdre reminds us that real growth takes time. There's no silver bullet for podcast growth. Stay consistent, enjoy the process, and keep focusing on what matters most—creating valuable content.Remember, podcast growth is about putting in the work, staying patient, and using the right strategies. By following these steps and leveraging tools like Capsho, you'll be setting your podcast up for long-term success.Join Capshow and use code KRISTIN50 FOR 50% off: https://app.capsho.com Connect with Deirdre: https://www.instagram.com/deirdretshien/Stay Connected:https://www.facebook.com/kfchadwick/https://www.instagram.com/kristinfieldschadwick/https://www.youtube.com/channel/UCb_J0K0X83tSSYLZF7C56lghttps://www.linkedin.com/in/kristin-chadwick-44258416b/
Are you tired of spending hours crafting content for your podcast or video series? As entrepreneurs, we know the struggle of creating engaging marketing materials while trying to grow our businesses. That's where AI-powered solutions come in to save the day.In this episode, I sit down with Deirdre Tshien, the co-founder and CEO of Capsho, an innovative AI platform that's changing the game for content creators. Deirdre shares her journey from burnt-out entrepreneur to tech innovator, and how she's helping experts amplify their message with ease.The Power of AI in Content CreationDiscover how Capsho can generate a full suite of marketing assets in under 10 minutes, including:Episode titlesPlayer descriptionsShow notesSocial media captionsPromotional emailsBlog postsLinkedIn articlesYouTube descriptionsStrategies for Podcast GrowthDeirdre breaks down her "Traffic Pyramid" approach to growing your audience:Passive Organic Marketing: Creating compelling content that attracts listenersPlatform Activation: Leveraging each platform's unique features to boost visibilityAudience Leveraging: Collaborating with others to expand your reachPaid Advertising: Amplifying successful organic strategiesContent Honey Traps: Capturing AttentionLearn about Deirdre's framework for creating irresistible hooks that compel your audience to take action. She shares examples of effective "honey traps" that can make your content stand out in a crowded digital landscape.Whether you're a seasoned podcaster or just starting out, this episode offers valuable insights on using AI to streamline your content creation process and grow your influence. Don't miss Deirdre's special offer for Business Chop listeners to try Capsho at a discounted rate! Enter code: AUDREY at check out or visit app.capsho.com/auth/sign-up?via=altogetherSend us a messageBuzzsprout - Let's get your podcast launched!Start for FREEDesignrr for eBooks, BlogsCreate eBooks, Blogs, Lead Magnets and more! Riverside.fm Your Own Virtual StudioProfessional Virtual StudioAltogether Domains, Hosting and MoreBringing your business online - domain names, web design, branded email, security, hosting and more.Digital Business CardsLet's speed up your follow up. Get a digital business card.Small Business Legal ServicesYour Small Business Legal Plan can help with any business legal matter.Get Quality Podcast Guests NowKeep your podcast schedule filled with quality guests from PodMatch.Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the showPlease Rate & ReviewTo work with Audrey visit Altogether Marketing LLC
Posting on social media isn't just about showing up—it's about showing up consistently. Yet, so many business owners and content creators struggle to keep up with a posting schedule that actually works. If you've ever felt overwhelmed trying to maintain your online presence, this episode is for you!In this episode, I'm breaking down why consistency matters, how algorithms favor creators who post regularly, and what simple strategies you can implement to keep growing—even when life gets busy.In this episode, you'll learn:Why consistency beats perfection: You don't need viral content to grow—just a steady, reliable presence.How algorithms reward consistency: Platforms like Instagram, LinkedIn, and TikTok prioritize creators who post regularly.The power of batch content creation: Planning ahead can help you post even when you're busy.Easy ways to repurpose content: Maximize every post by turning it into multiple pieces of content.How to build a sustainable social media schedule: Find a rhythm that works for your business and keeps you engaged without burnout.Struggling to stay consistent? Subscribe to Rocky Mountain Marketing for weekly strategies that help you grow online without the stress. Check out Capsho now!katiebrinkley.live/capshoLearn more about Katie and Next Step Social Communications:Speaking: https://katiebrinkley.com/Website: https://www.nextstepsocialcommunications.comLinkedin: https://www.linkedin.com/in/katiebrinkleyYouTube: https://www.youtube.com/channel/@rockymountainmarketingInstagram: https://www.instagram.com/iamkatiebrinkley/Facebook: https://www.facebook.com/groups/socialprofitlab#SocialMediaStrategy #ContentMarketing #StayConsistent #SocialGrowth #MarketingTips #SmallBizMarketing #OnlineBranding #InstagramMarketing #LinkedInTips #SocialSuccess #EntrepreneurTips #ContentCreation #MarketingForBeginners #DigitalMarketingTips #SocialMediaGrowth #KatieBrinkley Hosted on Acast. See acast.com/privacy for more information.
In this unique episode of Content is Profit, we bring you the latest from Podfest 2025! Last week we spent some time at Podfest 2025 in Orlando. We got a chance to see our community, guests, colleagues, partners and much more! The highlight of it all, getting live feedback for the launch of our first online meetup spot! (Call it community if you want) businesscreator.club Feel free to check it out and grab the Podfest $1/month special while still available. Official presale starts on January 27th and full price goes Live on Feb 12th when we start with the fastest way to monetize your podcast! Today you'll discover: - How Podfest 2020 was special… - Why environment matters in podcasting, with our friends from Blackmagic Design - The game-changing features of Mowpod and our chat with its founder, Mike Winston - Insights from Capsho's co-founder, Bona Rai, and the way it is revolutionizing AI in podcast production Stay updated, stay inspired, and most importantly, keep creating! Enjoy! Timestamped Overview: 00:00 The Content Creation Club 05:57 Podcasting Beginner's Hub 06:52 Networking Opportunities for Industry Veterans 13:04 Dynamic Studio Enhancements Boost Value 15:14 Successful Paid Campaign and Product Results 19:36 Identifying Effective Marketing Strategies 23:02 Launching Capsho at Podfest 25:35 Consider Captions: Enhance Content Connect with Fonzi: Facebook Instagram LinkedIn Twitter Connect with LUISDA: Facebook Instagram LinkedIn Twitter Subscribe to the podcast on Youtube, Apple, Spotify, Google, Stitcher, or anywhere you listen to your podcasts. You can find this episode plus all previous episodes here. If this episode was helpful, please don't forget to leave us a review by clicking here, and share it with a friend.
Send us a textAre you struggling to make the most of your podcast content? You're not alone. Many content creators find themselves overwhelmed by the task of repurposing their episodes across multiple platforms. But what if there was a way to streamline this process and amplify your message without burning out?In this episode of Imperfect Marketing, I sit down with Deirdre Tshien, the brilliant mind behind Capsho - an AI-powered tool that's revolutionizing content repurposing for podcasters. We explore how to leverage your podcast episodes efficiently, saving time and energy while expanding your reach.Key Insights You'll Gain:The power of repetition in building your brand and expertiseWhy you shouldn't worry about "oversharing" the same contentHow AI can transform your podcast into multiple content piecesTips for starting and maintaining a podcast, even if you're short on timeThe importance of enjoying the podcasting process for long-term successDeirdre shares her journey from e-commerce coach to software creator, and how her quest to be "intelligently lazy" led to the development of Capsho. You'll learn how this tool can help you create show notes, social media posts, blog articles, and more - all from a single podcast episode.Overcoming Common Podcasting HurdlesWe tackle the fears and misconceptions that hold many aspiring podcasters back. Discover why perfectionism is your enemy and how embracing imperfection can actually lead to growth and success in your podcasting journey.The Truth About Podcast GrowthThink the podcasting world is overcrowded? Think again. We discuss recent industry trends and why podcasting remains an underutilized medium with enormous potential for those willing to commit and stay consistent.Whether you're a seasoned podcaster looking to optimize your workflow or a newcomer hesitant to take the plunge, this episode offers valuable insights to help you create more impact with less effort. Learn how to repurpose your content intelligently and build a loyal audience over time.Ready to transform your podcast into a content powerhouse? Tune in now and discover how to make your voice heard across multiple platforms without the overwhelm.Resources:Capsho.comPodmatch by Alex Sanfilippo: https://www.podmatch.comYou can find Deirdre Tshien:Facebook: Deirdre Tshien: https://www.facebook.com/deirdretshienEmail: Hi@Capsho.comJoin Kendra every Tuesday and Thursday as she discusses how to make progress and grow through Imperfect Marketing. Looking to leverage AI? Want better results? Want to think about what you want to leverage?Check and see how I am using it for FREE on YouTube. From "Holy cow, it can do that?" to "Wait, how does this work again?" – I've got all your AI curiosities covered. It's the perfect after-podcast snack for your tech-hungry brain. Watch here
Ever feel like you're drowning in a sea of content creation advice? You're not alone. In this eye-opening conversation with Deirdre Tshien, we challenge the popular notion that content repurposing is the holy grail of digital marketing. In this episode Deirdre and I discuss: The counterintuitive truth about content repurposing How to avoid the burnout trap of trying to be everywhere at once How focusing on fewer platforms can actually boost your results The importance of aligning your content with your genuine interests Why saying "no" to opportunities can lead to greater success How to overcome the fear of missing out on the next big thing Whether you're a seasoned content creator or just starting out, this episode offers a fresh perspective on how to approach your digital marketing strategy. It's time to stop spreading yourself thin and start creating content that truly resonates with your audience and aligns with your business goals. Find out more about Deirdre here: http://capsho.com/ Get a 7-day free trial of Capsho here: https://beta.capsho.com/auth/sign-up?via=suzanne (affiliate link) Find out more about Suzanne here: https://www.suzanneculberg.com For exclusive content, including a private solo podcast, join Suzanne's Patreon here: https://www.patreon.com/suzanneculberg Enjoy my podcast? You'll love my emails, sign up here: https://www.suzanneculberg.com/newsletter Join Networking without Schmooze with Laura & Suze, Register here - https://networkingwithoutschmooze.substack.com/ Want to be a guest on The Nope Coach podcast? Send Suzanne Culberg a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/thenopecoach A simple way to make my day – please subscribe to my YouTube channel - https://www.youtube.com/@suzanneculberg?sub_confirmation=1 The Nope coach Suzanne Culberg teaches you how to put yourself first without feeling selfish, by setting healthy boundaries and reclaiming the unapologetic badass you long to be. Contact Suzanne here: https://www.suzanneculberg.com/contact
Ever felt like the key to growing your business sits just right there in front of you? Well... hold on tight. Our friend Josh Tapp, the mind behind the Pantheon Community and the Lucky Titan Podcast (Top 50 in Marketing Charts), just shared the same blueprint that allowed him to generate over $50 Million in just a few years! Yes, you heard that right... $50 Million. The dude is not even 30 years old. I first hear him speak at an event by our friends at Capsho, and could not believe my eyes. The guy, was just there sharing everything.... without slides, just a whiteboard and his simple blueprint. I could not write fast enough. "It can't be that simple" I thought to myself. "It has been in front of me this whole time!" In our journey to scaling our companies, agencies and communities, we often overlook the most powerful tool at our disposal: authentic relationships. That's why we decided to bring Josh on. We needed to dive deeper and... oh baby! we dove deep. Josh shows us how nurturing genuine connections isn't just good karma; it's smart business. Picture this: wealthy individuals and decision-makers are on the lookout for more than just another service. They're seeking time-saving, life-enhancing solutions wrapped in meaningful relationships. And here's where the magic happens: by shifting the focus from selling to connecting, you're not just opening a dialogue; you're building a bridge to high-ticket sales and much more! (Little Plug: A Podcast is a great way to do this. If you have any questions, just reach out) But wait! There is more... Josh shares the one question he asks to every single person he meets. This question sparks curiosity, intentionality, and opens up for many opportunities It also allows you to present your solution as a natural progression, not a sales pitch. Proven strategy right here for you to take and implement... today! Enjoy! Timestamped Overview: 04:40 Superpower: spotting the potential in relationships. 07:48 Shifting mentality to prioritize individual experience and growth. 12:04 Starting a podcast studio. Advice for agencies. 13:57 Building a business with an exit strategy. 18:17 Exciting presentation simplifies decision-making for audience. 21:07 Curious about relationship building with influential people. 25:17 Helping with philanthropic project brought financial reward. 26:22 Interviewing locals, then challenging to interview successful people. 29:12 Positive energy attracts attention and builds trust. 34:12 Generating income through referral commissions, connecting clients. 36:24 Encourage others, don't just sell yourself. 38:37 Supportive buy one give one program at Pantheon.fm. Connect with Josh Tapp: LinkedIn https://www.linkedin.com/in/theluckytitan/ His Pantheon Community https://www.pantheon.fm/) Connect with Fonzi: Facebook Instagram LinkedIn Twitter Connect with LUISDA: Facebook Instagram LinkedIn Twitter Subscribe to the podcast on Youtube, Apple, Spotify, Google, Stitcher, or anywhere you listen to your podcasts. You can find this episode plus all previous episodes here. If this episode was helpful, please don't forget to leave us a review by clicking here, and share it with a friend.
In this reflective episode, we pull back the curtain on our recent "Get More Clients from Your Content" summit and share our main learnings as well as providing a very exciting update on what is next with Capsho. Check out the full show notes here: https://www.winthecontentgame.com/141
In this captivating episode, we dive deep into the art of finding and expressing your authentic voice. Bona Rai, co-founder of Capsho, shares invaluable insights into overcoming the fear of judgment and embracing genuine self-expression.Join us as we explore strategies to enhance community engagement, the integration of the "Find Your Voice" and ECAMM challenges, and transformative activities aimed at boosting confidence in content creation. Discover how using innovative tools like Capsho can amplify your message, and learn about exciting community-driven activities like group games, polls, and celebration events that reinforce authentic connections.This episode will resonate with anyone seeking to enhance their personal and professional growth by fostering real-world conversations and actions. From practical tips to heartwarming success stories, this conversation underscores the pivotal role of authenticity in achieving your goals.
Are you tired of feeling like you're shouting into the void on social media? Do you dream of turning those likes and comments into real business relationships? If so, you're in for a treat. In this episode, I sit down with the brilliant Katie Brinkley to uncover her game-changing 4-Post social media strategy.Katie, a true veteran in the social media space, has distilled years of experience into a simple yet powerful approach that promises to help you post less but grow more. It's so effective, we've even built it into Capsho!Check out the full show notes here: https://www.winthecontentgame.com/139
Are you struggling to keep up with content production and distribution?We've got you! Today we are going to be sharing some practical strategies to elevate your content game and streamline your creation process. This will literally save you hundreds of dollars, if not thousands! Learn how to turn your long-form episodes into engaging vertical videos that captivate your audience and boost visibility across platforms. Some of the #GoldenBoulders are: • How to nail your message so you can create deeper connections with your listeners • How to properly turn horizontal videos into scroll-stopping vertical clips • How to maximize your resources to produce more content without burning out Whether you're a seasoned content creator or just getting started, you'll walk away with actionable tips to take your podcast from good to great. Don't miss this essential guide to leveling up your content strategy! Enjoy! 00:00 Media uses long and short-form content efficiently. 04:24 Consider resources for personalized project planning. 08:28 Evaluate enjoyment in creative process to avoid burnout. 12:01 Focus on tasks that yield highest results. 16:15 Adobe, Capsho, and AI tools offer content services. 17:15 iPhone app Captions simplifies video editing. Connect with Fonzi: Facebook Instagram LinkedIn Twitter Connect with LUISDA: Facebook Instagram LinkedIn Twitter Subscribe to the podcast on Youtube, Apple, Spotify, Google, Stitcher, or anywhere you listen to your podcasts. You can find this episode plus all previous episodes here. If this episode was helpful, please don't forget to leave us a review by clicking here, and share it with a friend.
Are you tired of feeling like you're shouting into the void on social media?
Send us a textIn this episode of Security Masterminds, we explore the critical intersection of artificial intelligence, security, and development teams. Our distinguished guest, Alison Cossette, CEO and founder of Patron, Inc., shares her expertise on responsible AI development and the importance of transparency in data sourcing.Key Topics Covered:• The role of graph databases in understanding complex data relationships• Mitigating AI risks through transparent and trustworthy data sourcing• Challenges in protecting sensitive data used in AI models• The evolution of generative AI across various industries• Ethical considerations in AI development and implementationEssential Takeaways:1. The importance of collaboration between AI, security, and development teams2. Strategies for ensuring data quality and transparency in AI models3. Addressing biases and ethical concerns in AI development4. The potential security implications of generative AI in different sectors5. Lessons learned from failures in data science and AI projectsThis episode offers crucial knowledge for cybersecurity professionals, AI developers, and business leaders navigating the complex landscape of artificial intelligence. Gain valuable perspectives on fostering responsible AI practices and enhancing your organization's cybersecurity posture in an AI-driven world.Connect with Alisson CossetteLinkedIn: https://www.linkedin.com/in/alison-cossette-7115857/Connect with usWebsite: securitymasterminds.buzzsprout.comKnowBe4 Resources:KnowBe4 Blog: https://blog.knowbe4.comJames McQuiggan - https://www.linkedin.com/in/jmcquigganJavvad Malik: https://www.linkedin.com/in/javvadMusic Composed by: Brian Sanyshyn - https://www.briansanyshynmusic.comAnnouncer: Sarah McQuiggan - https://www.sarahmcquiggan.comShow Notes created with Capsho - www.capsho.comSound Engineering - Matthew Bliss, MB Podcasts.If you'd like to ask Matt what he can do for your podcast, visit https://www.mbpod.com and schedule a consultation today!
Send us a textThis is the bonus part of the episode where we go through and ask a speed round of questions for not only their insights into cybersecurity, but a little bit of their personal life too! Show Notes from Joe's Reponses:Favorite Cybersecurity Tool:Proxmark - https://proxmark.com/Cybersecurity Books: Cuckoo's Egg, Clifford Stoll - https://a.co/d/8wOahpMMikko Hypponen - If it's smart it's vulnerable - https://a.co/d/awJBupDApps:Phone AppMessaging / SMSCameraConnect with Joseph CarsonLinkedIn: https://www.linkedin.com/in/josephcarson/Twitter / X: https://twitter.com/joe_carsonConnect with usWebsite: securitymasterminds.buzzsprout.comKnowBe4 Resources:KnowBe4 Blog: https://blog.knowbe4.comJames McQuiggan - https://www.linkedin.com/in/jmcquigganJavvad Malik: https://www.linkedin.com/in/javvadMusic Composed by: Brian Sanyshyn - https://www.briansanyshynmusic.comAnnouncer: Sarah McQuiggan - https://www.sarahmcquiggan.comShow Notes created with Capsho - www.capsho.comSound Engineering - Matthew Bliss, MB Podcasts.If you'd like to ask Matt what he can do for your podcast, visit https://www.mbpod.com and schedule a consultation today!
Send us a textIn the rapidly evolving landscape of cybersecurity, staying ahead of emerging threats and technologies is crucial. This episode delves into the intricate world of cybersecurity with Joseph Carson, Chief Security Scientist and Advisory CISO at Delinea, as we explore the latest advancements and challenges in the field.With over three decades of experience, Carson shares valuable insights on the evolution of cybersecurity, from its humble beginnings as a subset of IT to its current status as a critical business function. He discusses the pivotal moments that shaped his career and the industry as a whole, including the impact of major cyber incidents and the changing nature of threats.Key Topics Covered:The transition of cybersecurity from an IT function to a business-critical roleThe importance of aligning cybersecurity strategies with business objectivesThe role of AI and quantum computing in shaping future cybersecurity challengesHuman risk management and its significance in modern cybersecurity practicesThe ethical considerations surrounding emerging technologiesConnect with Joseph CarsonLinkedIn: https://www.linkedin.com/in/josephcarson/Twitter / X: https://twitter.com/joe_carsonConnect with usWebsite: securitymasterminds.buzzsprout.comKnowBe4 Resources:KnowBe4 Blog: https://blog.knowbe4.comJames McQuiggan - https://www.linkedin.com/in/jmcquigganJavvad Malik: https://www.linkedin.com/in/javvadMusic Composed by: Brian Sanyshyn - https://www.briansanyshynmusic.comAnnouncer: Sarah McQuiggan - https://www.sarahmcquiggan.comShow Notes created with Capsho - www.capsho.comSound Engineering - Matthew Bliss, MB Podcasts.If you'd like to ask Matt what he can do for your podcast, visit https://www.mbpod.com and schedule a consultation today!
85 : The Flow: Episode 85 - AI Tools for Podcast Promotion Ecamm Network Listen to The Flow Podcasting, especially video podcasting, can be a great way to share your message with the world. There are so many things to learn and do, but it's hard to know where to start if you've never done it before. Producing a podcast can initially seem daunting; it's easy to feel overwhelmed when starting something new. Using a Video First approach with Ecamm Live will make it much easier and save you lots of time.The Flow is here to help. We'll take you step-by-step through creating a video podcast, from planning and production to promotion and monetization. You'll learn how to build an efficient workflow that will make your content shine, leaving you to focus on creating great content.This week on The Flow, Doc and Katie walk you through their podcast promotion plan and show you how we're leveraging AI tools like Capsho to simplify our podcast workflow, reach our community, and grow our podcast. You can learn more about Capsho at https://www.capsho.com Chapters
Ever felt like you're juggling a million projects, trying to be everything to everyone in your business? You're not alone. As entrepreneurs, we often fall into the trap of thinking more is better. But the key to success lies in doing less. In this candid episode, my Co-Founder Bona and I pull back the curtain on our own journey at Capsho, sharing a raw behind-the-scenes about our struggles with focus and the transformative power of simplifying our business.Check out the full show notes here: https://www.winthecontentgame.com/129
Send us a textThis is the bonus part of the episode where we go through and ask a speed round of questions for not only their insights into cybersecurity, but a little bit of their personal life too! Show Notes from Dave's Reponses:Cybersecurity Books: Andy Ellis - 1% Percentage Leadership - 1% Leadership: Master the Small, Daily Improvements that Set Great Leaders Apart - https://a.co/d/9C8OhbEMikko Hypponen - If it's smart it's vulnerable - https://a.co/d/awJBupDApps:ToDoIst - https://todoist.com/Signal - https://signal.org/1Password - https://1password.com/Connect with Dave Lewisemail: gattaca@1password.comWebsite: https://www.liquidmatrix.orgTwitter / X: https://x.com/gattacaLiquidMatrix: (Apple): https://podcasts.apple.com/ca/podcast/liquidmatrix-security-digest-podcast/id533166516Connect with usWebsite: securitymasterminds.buzzsprout.comKnowBe4 Resources:KnowBe4 Blog: https://blog.knowbe4.comJames McQuiggan - https://www.linkedin.com/in/jmcquigganErich Kron: https://www.linkedin.com/in/erichkron/Music Composed by: Brian Sanyshyn - https://www.briansanyshynmusic.comAnnouncer: Sarah McQuiggan - https://www.sarahmcquiggan.comShow Notes created with Capsho - www.capsho.comSound Engineering - Matthew Bliss, MB Podcasts.If you'd like to ask Matt what he can do for your podcast, visit https://www.mbpod.com and schedule a consultation today!
Send us a Text Message.Dave Lewis, the global advisory CISO at OnePassword, shares his fascinating journey from the music industry to a thriving career in cybersecurity. With a background in music and a natural curiosity for computers, Dave's unconventional path highlights the diverse entry points into the cybersecurity field. His extensive experience, spanning various industries and roles, offers valuable insights into the evolving landscape of cybersecurity and its critical importance in our everyday lives. Dave's engaging narrative style, combined with his technical expertise, makes his journey an inspiring example for individuals considering a career change to cybersecurity, providing a unique perspective and practical insights into this dynamic field.We have to be okay with failure as long as we're learning from it. If somebody says their failure is not an option, they're not learning. - Dave LewisConnect with Dave Lewisemail: gattaca@1password.comWebsite: https://www.liquidmatrix.orgTwitter / X: https://x.com/gattacaLiquidMatrix: (Apple): https://podcasts.apple.com/ca/podcast/liquidmatrix-security-digest-podcast/id533166516Connect with usWebsite: securitymasterminds.buzzsprout.comKnowBe4 Resources:KnowBe4 Blog: https://blog.knowbe4.comJames McQuiggan - https://www.linkedin.com/in/jmcquigganErich Kron: https://www.linkedin.com/in/erichkron/Music Composed by: Brian Sanyshyn - https://www.briansanyshynmusic.comAnnouncer: Sarah McQuiggan - https://www.sarahmcquiggan.comShow Notes created with Capsho - www.capsho.comSound Engineering - Matthew Bliss, MB Podcasts.If you'd like to ask Matt what he can do for your podcast, visit https://www.mbpod.com and schedule a consultation today!
This is the extra part of the episode where we go through and ask a speed round of questions for not only their insights into cybersecurity, but a little bit of their personal life too! Enjoy!Connect with Jack RhysiderDarkNet Diaries: https://darknetdiaries.com/X: https://x.com/JackRhysiderConnect with usWebsite: securitymasterminds.buzzsprout.comKnowBe4 Resources:KnowBe4 Blog: https://blog.knowbe4.comJames McQuiggan - https://www.linkedin.com/in/jmcquigganErich Kron: https://www.linkedin.com/in/erichkron/Music Composed by: Brian Sanyshyn - https://www.briansanyshynmusic.comAnnouncer: Sarah McQuiggan - https://www.sarahmcquiggan.comShow Notes created with Capsho - www.capsho.comSound Engineering - Matthew Bliss, MB Podcasts.If you'd like to ask Matt what he can do for your podcast, visit https://www.mbpod.com and schedule a consultation today!
Join host Stacey and special guest Deirdre Tshien, CEO and co-founder of Capsho, for an exciting discussion about content creation, collaboration, and taking action on your goals. In this episode, Deirdre shares insights on her 21-day content habit challenge and tips for engaging your audience through strategic social media posting. Stacey and Deirdre dive into the power of AI-assisted content creation using tools like Capsho to generate blog posts, podcast titles and descriptions, and social media posts that grab attention. They also emphasize the importance of collaborating with others and taking a moment to reflect on the positive impact you can make.If you've been waiting for a sign to take action on your dreams, this is it! Learn valuable strategies for developing a consistent content creation habit, engaging with your audience authentically, and leveraging the latest AI tools to streamline your process. Get ready to be inspired and empowered to "do the thing" and create the opportunities you've been waiting for.Timestamps:1:24 - Introduction to Deirdre Tshien and Capsho5:17 - Overview of the 21-day content habit challenge12:08 - Strategic social media posting tips 18:42 - AI-assisted content creation demo with Capsho25:56 - The power of collaboration and reflecting on your impact30:11 - Challenge announcement and special gift detailsRemember, don't wait for opportunity; create it! Like and subscribe for more inspiring interviews and practical tips to help you take massive action on your goals. YouTube: https://youtu.be/srZbK8wHii8 Apple Podcasts: https://podcasts.apple.com/us/podcast/deirdre-tshien-unlock-your-content-superpowers-21-days/id1618590178?i=1000664237048 Spotify: https://open.spotify.com/episode/2BxeHOvktp9E4eWZoaQ18K
Want to strengthen your advocacy for privacy protection and cybersecurity awareness? Get ready to hear the solution that will help you achieve this result and empower you to make a difference. Let's dive into it!Jack Rhysider's cybersecurity journey is sparked by a deep concern for data privacy and a desire to advocate for its protection. Through his podcast, Darknet Diaries, Jack adeptly combines the art of storytelling with cybersecurity education, understanding its profound impact on audience engagement and retention. Embracing his role as a journalist, he conscientiously selects stories that emphasize the consequences of cybercrime, ensuring a responsible portrayal of the subject matter. I think the problem is that we like these features, we like these apps, we like these services that we have. We like the new technology in our world. In fact, I love technology so much, I love the new technology that's coming in the world. And it's very difficult for me to say, yeah, okay, I'm not going to get that latest thing because it's got some privacy problems and instead get something that's three or four or ten years old because it's more secure. - Jack RhysiderJack Rhysider, renowned for his captivating storytelling on the Darknet Diaries podcast, brings a refreshing blend of traditional expertise and modern innovation to the cybersecurity landscape. With a solid foundation in computer engineering and a Cisco certified network engineering associate degree, Jack's transition into cybersecurity was both organic and impactful. Through his podcast, he skillfully intertwines real-life cybercrime narratives with insightful commentary, offering a compelling perspective on privacy advocacy and the human side of cybersecurity. His journey from the NOC to becoming a full-time podcast host showcases the dynamic nature of cybersecurity careers and the diverse paths individuals can take to make a significant impact in the industry.In this episode, you hear about:Understanding the Impact of Cybercrime on Businesses: Explore the real consequences of cyber threats and how they can affect organizations of all sizes.Harnessing the Power of Storytelling in Cybersecurity Education: Discover how compelling narratives can revolutionize the way we learn about staying safe online.Mastering Privacy Advocacy for a Digital Age: Uncover the key strategies to protect your personal data in today's interconnected world.Connect with Jack RhysiderDarkNet Diaries: https://darknetdiaries.com/X: https://x.com/JackRhysiderConnect with usWebsite: securitymasterminds.buzzsprout.comKnowBe4 Resources:KnowBe4 Blog: https://blog.knowbe4.comJames McQuiggan - https://www.linkedin.com/in/jmcquigganErich Kron: https://www.linkedin.com/in/erichkron/Music Composed by: Brian Sanyshyn - https://www.briansanyshynmusic.comAnnouncer: Sarah McQuiggan - https://www.sarahmcquiggan.comShow Notes created with Capsho - www.capsho.comSound Engineering - Matthew Bliss, MB Podcasts.If you'd like to ask Matt what he can do for your podcast, visit https://www.mbpod.com and schedule a consultation today!
Join me for a candid no-holds-barred account of how I hit rock bottom with Capsho, what I learned and how that led to the rebuild of our platform into Capsho NextGen. This is a replay of a presentation I did as part of the Capsho NextGen Uprising Event where 8 formidable entrepreneurs shared their untold stories of resilience and how they turned their biggest setback into an epic comeback.
The bonus episode of the rapid fire questions with Loren Kohnfelder.Connect with Loren KohnfelderLinkedIn: https://www.linkedin.com/in/kohnfelder/Designing Secure Software Book: https://a.co/d/07h5nQnaConnect with usWebsite: securitymasterminds.buzzsprout.comKnowBe4 Resources:KnowBe4 Blog: https://blog.knowbe4.comJames McQuiggan - https://www.linkedin.com/in/jmcquigganErich Kron: https://www.linkedin.com/in/erichkron/Music Composed by: Brian Sanyshyn - https://www.briansanyshynmusic.comAnnouncer: Sarah McQuiggan - https://www.sarahmcquiggan.comShow Notes created with Capsho - www.capsho.comSound Engineering - Matthew Bliss, MB Podcasts.If you'd like to ask Matt what he can do for your podcast, visit https://www.mbpod.com and schedule a consultation today!
Do you want to gain a deeper understanding of how PKI, AI, and cryptography are shaping software development? Our special guest is Loren KohnfelderLoren Kohnfelder's journey into the world of AI and cybersecurity began with an early exposure to mainframe programming at the age of twelve. His fascination with software development grew from experimenting with basic assembly language, COBOL, Basic, Fortran, and RPG. Over the years, he witnessed the evolution of programming languages and the crucial shift towards memory safety. As he delved deeper into the world of AI, Loren's perspective on the application of AI in cybersecurity evolved, emphasizing the importance of trust and clear policies. His insightful narrative highlights the significance of automation and the need for transparency within the security industry, offering a unique and relatable perspective on the ever-changing landscape of software development and cybersecurity.Discover how artificial intelligence is revolutionizing the cybersecurity landscape and its impact on software development.Understand the critical role of trust in AI cybersecurity and how it influences decision-making in software development.Learn about the triaging approach to automating cybersecurity and its significance for software developers and IT professionals.Explore effective methods for monitoring and evaluating the performance of AI in cybersecurity to enhance software development practices.Gain insights into the importance of transparency and knowledge sharing in cybersecurity for informed decision-making in software development.I believe in challenging all this stuff because I think we have plenty of room for improvement and we need to keep going at it. We can't give up and resign ourselves to business as usual. We have to keep pushing it and asking, why is that? Why can't we do it this way? Why isn't it better? Keep trying. - Loren KohnfelderIn this episode, you will be able to:Discover how artificial intelligence is revolutionizing cybersecurity and what it means for the future of software development.Explore the triaging approach to automating cybersecurity and its potential to streamline threat detection and response.Uncover the significance of transparency and knowledge sharing in cybersecurity for fostering a more secure digital environment.Connect with Loren KohnfelderLinkedIn: https://www.linkedin.com/in/kohnfelder/Designing Secure Software Book: https://a.co/d/07h5nQnaConnect with usWebsite: securitymasterminds.buzzsprout.comKnowBe4 Resources:KnowBe4 Blog: https://blog.knowbe4.comJames McQuiggan - https://www.linkedin.com/in/jmcquigganErich Kron: https://www.linkedin.com/in/erichkron/Music Composed by: Brian Sanyshyn - https://www.briansanyshynmusic.comAnnouncer: Sarah McQuiggan - https://www.sarahmcquiggan.comShow Notes created with Capsho - www.capsho.comSound Engineering - Matthew Bliss, MB Podcasts.If you'd like to ask Matt what he can do for your podcast, visit https://www.mbpod.com and schedule a consultation today!
Welcome to another insightful episode of the "Do The Thing Podcasts!" In this live episode, our host Stacey engages in an eye-opening conversation with Deirdre Tshien, CEO and co-founder of Capsho. Dive deep into the intricacies of content creation, managing burnout, and leveraging AI to streamline your marketing strategies.Episode Highlights:- Discover the journey from Capsho's initial launch to the revolutionary Capsho 2.0.- Learn about the “Hi Trap” and “Honey Trap” content creation methods.- Understand the four-post social media strategy to turn audience awareness into action.- Get insights into platform-specific content tailoring for optimal engagement.- Explore the benefits of joining the Capsho Club for hands-on strategies and tools.
In this episode of Rocky Mountain Marketing, Katie Brinkley is joined by Deirdre Tshein, co-founder of Capsho, to discuss the cutting-edge advancements in AI-powered content creation. Dive into a conversation about the revolutionary capabilities of Capsho Next Gen, a tool designed to transform long-form content into engaging marketing assets effortlessly. Discover how this AI technology can learn your unique tone of voice and streamline your content creation process, making it more efficient without sacrificing quality.Key Takeaways:AI-Powered Content Creation: Learn how Capsho Next Gen uses self-learning AI to generate content that mirrors your unique voice and style, eliminating the need for extensive manual edits.Efficiency Without Compromise: Understand the importance of balancing efficiency with quality in content creation, and how Capsho Next Gen achieves this balance.Revolutionary Features: Discover the new features of Capsho Next Gen, including the ability to create personas, generate various content types, and even build landing pages and lead magnets.Content Habit Challenge: Join the upcoming 21-day content habit challenge co-hosted by Capsho and Ecamm Live to enhance your content creation skills and consistency.Plus, we discussed the decision to rebuild Capsho from the ground up, the future of AI in content creation, and the exciting opportunities for entrepreneurs to leverage these advancements.Don't miss out on this opportunity to revolutionize your content creation process. Join the 21-day Content Habit Challenge at contenthabitchallenge.com or check out Capsho at capsho.com.Visit Deirdre Tshein's social media pages:Website: https://deirdretshien.com/Instagram: https://www.instagram.com/deirdretshien/LinkedIn: https://www.linkedin.com/in/deirdretshien/Learn more about Katie and Next Step Social Communications:Speaking: https://katiebrinkley.com/Website: https://www.nextstepsocialcommunications.comLinkedin: https://www.linkedin.com/in/katiebrinkleyYouTube: https://www.youtube.com/channel/@rockymountainmarketingInstagram: https://www.instagram.com/iamkatiebrinkley/Facebook: https://www.facebook.com/groups/socialprofitlab#AI #ContentCreation #DigitalMarketing #Podcasting #SocialMediaStrategy #BusinessGrowth #Entrepreneurship #Efficiency #NextGenTech #ContentMarketing Hosted on Acast. See acast.com/privacy for more information.
This is the extra part of the episode where we go through and ask a speed round of questions to Lee for not only his insights into cybersecurity, but a little bit of his personal life too! Enjoy!Connect with Dr. Lee MangoldLinkedIn: https://www.linkedin.com/in/leemangold/Connect with usWebsite: securitymasterminds.buzzsprout.comKnowBe4 Resources:KnowBe4 Blog: https://blog.knowbe4.comJames McQuiggan - https://www.linkedin.com/in/jmcquigganErich Kron: https://www.linkedin.com/in/erichkron/Music Composed by: Brian Sanyshyn - https://www.briansanyshynmusic.comAnnouncer: Sarah McQuiggan - https://www.sarahmcquiggan.comShow Notes created with Capsho - www.capsho.comSound Engineering - Matthew Bliss, MB Podcasts.If you'd like to ask Matt what he can do for your podcast, visit https://www.mbpod.com and schedule a consultation today!
If you're feeling overwhelmed and stressed out about keeping up with new cybersecurity technologies, then you are not alone! The constant flood of new technologies and emerging threats can make it feel like you're falling behind, leaving you feeling exhausted and frustrated. It's time to find a way to cut through the overwhelm and start making real progress in your cybersecurity efforts. Let's dive in and uncover some strategies to help you navigate the ever-changing landscape of cybersecurity with confidence!My special guest is Dr. Lee MangoldDr. Lee Mangold has a wealth of experience in the cybersecurity field, with an impressive career spanning across various sectors including government, consulting, and founding cybersecurity alliances. His journey from starting a company as a teenager to leading the Florida Cyber Alliance and co-founding Security B-Sides Orlando showcases his deep understanding of the evolving cybersecurity landscape. With a pragmatic approach, Dr. Mangold emphasizes the importance of embracing new technologies, such as AI, while also recognizing the criticality of supply chain security. His insights on the role of CISOs and the necessity of implementing secure software practices provide invaluable guidance for cybersecurity professionals looking to navigate the complexities of the industry.New technologies will always come out. There's going to be something new. As soon as you think you've got your hands around AI, the next thing is going to come out or AI is going to break something else. Right. Something new is always going to happen. - Dr. Lee MangoldIn this episode, you will be able to:Discover the key strategies for starting a successful cybersecurity company.Gain valuable insights from real-world experiences in information security.Uncover the critical implications of AI on supply chain security and how to mitigate risks.Explore the evolving role of CISOs and the impact on cybersecurity practices.Learn effective methods for implementing secure software practices to bolster your cybersecurity defenses.Connect with Dr. Lee MangoldLinkedIn: https://www.linkedin.com/in/leemangold/Connect with usWebsite: securitymasterminds.buzzsprout.comKnowBe4 Resources:KnowBe4 Blog: https://blog.knowbe4.comJames McQuiggan - https://www.linkedin.com/in/jmcquigganErich Kron: https://www.linkedin.com/in/erichkron/Music Composed by: Brian Sanyshyn - https://www.briansanyshynmusic.comAnnouncer: Sarah McQuiggan - https://www.sarahmcquiggan.comShow Notes created with Capsho - www.capsho.comSound Engineering - Matthew Bliss, MB Podcasts.If you'd like to ask Matt what he can do for your podcast, visit https://www.mbpod.com and schedule a consultation today!
Today we are going to change the script! This chat with Deirdre Tshien, founder and CEO of Capsho, was for their new Youtube show. We go over the "secrets" of creating content that captivates and sticks with your audience. Some people call it "Viral" content... She came to us a few days ago and asked us to break it down for her community. Fun challenge since we live a breathe content
Join us for an insightful conversation on Social Strategies with Tech featuring Katie Brinkley and Deirdre Tshien, discuss the intersection of AI and social media strategy. Learn how these experts leverage AI to streamline content creation while maintaining authenticity and effectiveness.Katie Brinkley, a social media strategist with two decades of experience, introduces her innovative four-post strategy, designed to maximize engagement with minimal posting. She shares how her approach helps brands connect with their audience by creating content that converts, emphasizing quality over quantity. Katie also discusses how AI can aid in generating ideas and refining content while maintaining a human touch.Deirdre Tshien, co-founder and CEO of CapSho, reveals the latest advancements in AI-powered content marketing. She explains how CapSho's Next Gen platform uses AI to create personalized content strategies, including Katie's four-post approach. Deirdre highlights the importance of intentional content creation and how AI can help entrepreneurs achieve their goals by enhancing efficiency without compromising authenticity.Throughout the episode, Katie and Deirdre provide actionable tips for integrating AI into your social media strategy, ensuring your content stands out in a crowded digital landscape. Discover how to effectively use AI to elevate your social media presence and drive tangible results.Key Points:Introduction of Katie Brinkley's four-post strategy for effective social media engagementHow AI can streamline content creation while maintaining a human touchCapSho Next Gen: AI-powered platform for personalized content strategiesImportance of intentional content creation to avoid contributing to content overloadTips for integrating AI into your social media strategy to achieve your business goalsResources:Katie Brinkley - www.katiebrinkley.comCapSho - www.capsho.comKatie Brinkley's Book - www.katiebrinkley.com/book----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. - Get 15% off your first payment with promo code JEFF15SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans
How many times have you heard someone say, “s.ocial media is social”? When you hear that, what do you wonder what it really means, or how you actually get social on social media? That was the topic of my conversation with Deirdre Tshien co-founder and CEO of Capsho, the world's first AI-powered Podcast Copywriter. Dierdre's explained a good strategy is based on more than just posting content. It is built on conversations and interactions with your audience. To do this effectively, you need four types of social media posts. Awareness Post: Start with a question or statement to open a conversation and gauge interest. Elaboration Post: Dive deeper into the topic you've introduced, providing more value and demonstrating your expertise. Mixing interactive and informative content keeps your audience interested and establishes you as authority. Community Post: You don't have to have all the answers. Sometimes the best thing to do is share content from someone else. Also, build community by letting your audience see the real you. Share information about your life and business and highlight the actions of your network (clients, partners, etc.) . Action Post: Wrap up with a call to action, inviting your audience to take the next step, like subscribing to your podcast or joining a webinar. Afterall that is why you are posting on social media, right?
Uncover the Unexpected: Discover the Surprising Key to Enhanced Security Culture. Are you ready to discover the game-changing element that's transforming the cybersecurity industry? Get ready to challenge your perceptions and dive into the human side of cybersecurity with an unexpected twist that's reshaping the landscape. Are you curious to find out what it is? Stay tuned for the inside scoop that will leave you eager for more.Our special guest is Dr. Jessica BarkerDr. Jessica Barker, the co-founder of Cygenta, is a recognized authority in the cybersecurity domain, specializing in the human aspect of cybersecurity. With a Ph.D. in civic design and a background in sociology, Dr. Barker's entry into the cybersecurity field over a decade ago marked the beginning of her influential journey. Her extensive experience and unique blend of expertise in sociology, psychology, and behavioral economics have positioned her as a leading figure in shaping security culture, awareness, and behavior within organizations. Dr. Barker's contributions have played a pivotal role in the industry's evolution, making her insights indispensable for those aiming to fortify their security culture and proactive measures.For me, the big change I have seen is in the human side. Obviously, my focus is in awareness, behavior and culture. But what I've really seen is that go from very much a kind of edge niche, part of the industry, part of what we're kind of working on with corporations, to it becoming really much more mainstream, so many more opportunities, so many more roles. - Dr. Jessica BarkerIn this episode, you will learn:Understand the Impact of Human Behavior on Cybersecurity: Discover the crucial role human factors play in maintaining a secure digital environment.Foster a Strong Security Culture: Learn how to build and nurture a security culture within your organization for enhanced protection against cyber threats.Master Effective Communication in Cybersecurity: Uncover powerful communication strategies that can help you convey security protocols and risks to both technical and non-technical stakeholders.Connect with Dr. Jessica Barker, PhD, MBELinkedIn: https://www.linkedin.com/in/jessica-barker/Twitter: https://twitter.com/drjessicabarkerDr. Jessica Barker on Amazon - Amazon Store LinkHacked - https://a.co/d/czga0PoConfident CyberSecurity - https://a.co/d/3vz3IdFConnect with usWebsite: securitymasterminds.buzzsprout.comKnowBe4 Resources:KnowBe4 Blog: https://blog.knowbe4.comJames McQuiggan - https://www.linkedin.com/in/jmcquigganJavvad Malik: https://www.linkedin.com/in/javvadMusic Composed by: Brian Sanyshyn - https://www.briansanyshynmusic.comAnnouncer: Sarah McQuiggan - https://www.sarahmcquiggan.comShow Notes created with Capsho - www.capsho.comSound Engineering - Matthew Bliss, MB Podcasts.If you'd like to ask Matt what he can do for your podcast, visit https://www.mbpod.com and schedule a consultation today!
We're always reviewing and streamlining our processes as the landscape changes. Here are the tips, tools, and processes that are working in 2024.Episode Notes: https://podcasteditorsmastermind.com/episode/pem092-2024-podcast-editor-best-practices Follow the Podcast Editors MastermindRate and Review the Podcast Editors MastermindLeave text or voice feedbackHey there, welcome back! We're diving deep into the nitty-gritty of our podcast editing businesses today. As you know, it's not all about slicing and dicing audio - there's a lot of business sense and a bit of madness that comes into play. Join me as I guide you through our latest shenanigans and strategies for navigating the ever-changing world of podcast editing.Today, we have updates on adjusting our processes, pricing, and tools to keep up with growing demands. Jennifer will explain how she occasionally transfers shows to someone else when she's not in the mood to edit, and why she's considering increasing my prices. Spoiler alert: it's not just for kicks!We will also discuss how Daniel is improving his client interactions using tech tools, and how Bryan is excited about his new software toys and considering making big decisions like hiring employees.And because we love to keep you on your toes, we'll touch on the more techie side of things, debating the virtues of various AI tools and audio repair gizmos that promise to make our lives easier. From Adobe's enhancer to the mysterious MacWhisper, we've got the lowdown on what's hot and what's not.Key Discussion PointsHow the changing business landscape affects how we get our work doneThe tools we're using to manage our businessHow Bryan is breaking away from iZotope RX (and what Jennifer and Daniel are using)Getting local help instead of investing in an internet "business guru"Links And ResourcesGoogle Meet: Online Web and Video Conferencing Calls | Google Workspace - Bryan is using this as a Zoom replacement for most of his prospect and client calls.DaVinci Resolve 19 | Blackmagic Design - Bryan is still talking about DaVinci Resolve. He's using it for some editing, but not all.Nextcloud - Open source content collaboration platform - Nextcoud was mentioned in the chat as a collaboration tool. Might be worth checking out.Minvo - Turn your videos into clips for social media | AppSumo - The tool that Daniel recently found to help him pull out short videos for Shorts and Reels.Castmagic - 10x Audio Content With AI - All three of us use Castmagic to help us quickly come up with titles, descriptions, and more. Bryan used it on this episode. (This is an affiliate link. Qualifying purchases benefit Bryan.)Capsho - The Fastest Way to Repurpose & Market Your Expert Content - Jennifer uses Capsho to help put together show notes, titles, and social content. Bryan and Daniel have used it as well.AutoMixer, one of Leandro's plugins on Github - Daniel likes the AutoMixer for ReaperFresh Air - Daniel uses Fresh Air.DeRoom - Reverb Removal - Accentize - Daniel likes Accentize DeRoom for reverb reduction.
Embark on an inspiring odyssey with Deirdre Tshien, CapSho's visionary leader, as she recounts her remarkable pivot from the corporate world to the innovative realm of podcasting and entrepreneurship. Leaving her traditional Sydney upbringing behind, Deirdre ventured into the sweet escapades of ChocPot before diving headfirst into the digital marketing and podcasting space. Her insights into the challenges she faced with her initial podcast foray, and how those experiences informed the birth of CapSho—an AI marvel transforming podcast content crafting—are nothing short of enlightening.Feel the pulse of the podcasting community through the heartfelt stories of content creators like David and Ken, who've weathered storms of motivation and found solace in purpose and connection. This episode peels back the curtain to showcase the grit and resilience needed to join the ranks of the top 10% of podcasters. It's not just about the numbers but the lives touched, the communities built, and the wisdom of strategic marketing, time management, and authenticity that paves the way for enduring success.Strap in for a tactical exploration into podcast growth strategies, where you'll unlock the secrets of the traffic pyramid and learn to distinguish between the art of passive and active marketing. Discover how targeted content can unlock doors to new opportunities and why belief in oneself is the cornerstone of every entrepreneurial journey. From SEO wizardry to the power of a well-placed guest appearance, this episode is a masterclass for anyone looking to leave a lasting impression on the podcasting world. Join us as Deidre Shemp extends a warm invitation to connect and continue this conversation on making an indelible mark with your voice.How can the guests contact? website, email, social?http://capsho.comIf you are a podcaster looking for the fastest way to market and grow your podcast with an AI-Powered Podcast Copywriting tool, try Capsho for free (no credit card required)Helium10 50% OFF first month OR 10% OFF LIFETIME subscription = PROMO CODE “FTM”SoStockedStart Your 30-Day Free TrialYour 1st Month Is Free For Any Plan You Choose!If You receive value from this content please SUPPORT The PodcastPaypal → CLICK HERE▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬
Join us as we peel back the curtain on our journey with Capsho, and share our the hard-earned secrets of crafting AI-powered content that resonates deeply rather than adding to the digital clutter (i.e. content vomit).We share how we refocused our mission to produce impactful content with the sole purpose of attracting and converting clients, while completely revitalizing our platform in the process.
Dave is making some of his new show, Your Podcast Website, and explains how he made decisions. We also talk formatting in apps, hate watching shows, avoiding bad audio from your guests and much more. Sponsor: PodcastBranding.co If you need podcast artwork, lead agents or a full website, podcastbranding.co has you covered. Mark is a podcaster in addition to being an award-winning artist. He designed the cover art for the School of Podcasting, Podcast Rodeo Show, and Ask the Podcast Coach. Find Mark at https://podcastbranding.co Mugshot: Based on a True Story Podcast Ever wonder how much of those "Based on a true story" movies are real? Find out at www.basedonatruestorypodcast.com JOIN THE SCHOOL OF PODCASTING Join the School of Podcasting worry-free using the coupon code " coach " and save 20%. Your podcast will have you sounding confident, sound great (buying the best equipment for your budget), and have you syndicated all over the globe. There is a 30-day worry-free money-back guarantee Go to https://www.schoolofpodcasting.com/coach Become an Awesome Supporter Get Bonus Content Live Group Coaching www.askthepodcastcoach.com/awesome or consider a one-time donation. FEATURED SUPPORTER: Radio Free Pro Wrestling https://www.radiofreepw.com/ Mentioned In This Episode Podpage www.trypodpage.com Home Gadget Geeks www.homegadgetgeelks.com The School of Podcasting www.schoolofpodcasting.com/coach Become an Awesome Supporter www.askthepodcastcoach.com/awesome Your Podcast Website https://www.yourpodcastwebsite.com/1 Descript https://supportthisshow.com/descript Flowsend.ai https://www.flowsend.ai Capsho https://supportthisshow.com/capsho Swell.ai https://supportthisshow.com/swellai Castmagic https://supportthisshow.com/castmagic Podsqueeze https://supportthisshow.com/podsqueeze Otter https://supportthisshow.com/otter Fathom https://fathom.video Grammarly https://supportthisshow.com/grammarly Noota https://www.noota.io/ Podcasting Tips with Rob Greenlee https://www.youtube.com/watch?v=0DU86aLAIHE&list=PLxqZPGZQ-k77kyNYrm7f1SnJFPCeGtTts Buzzsprout https://supportthisshow.com/buzzsprout Inexpensive Headset https://geni.us/mpowpo71a Jabra Headset https://geni.us/jabra-evolve255 Descript https://supportthisshow.com/descript Backblaze https://supportthisshow.com/backblaze Dropbox https://supportthisshow.com/dropbox Author Media Courses https://supportthisshow.com/authormedia David Letterman and Madonna F-Bomb Interview https://youtu.be/BMQWR2v9opQ?si=Z2lNFaiogtp39smO Every week Dave Jackson from the School of Podcasting and Jim Collison from the Average Guy Network answer your podcast questions. This episode 479 is part of the Power of Podcasting Network
Want to stop wasting time and money on conferences that don't impact your business growth? Imagine being able to select conferences that not only boost your brand's influence but also drive strategic partnerships and sales. Fortunately, there's a solution that will help you achieve this and more. Let's dive in and take your conference strategy to the next level. In this episode of The Trending Communicator, host Dan Nestle is joined by guest Melanie Samba, the CEO of Sproxxy, a one-of-a-kind platform that helps corporate communication and marketing professionals make data-driven decisions for events and conferences. Dan and Melanie delve deep into the ever-evolving role of technology in marketing and communications, especially as it relates to the traditionally Excel-driven world of conference and event planning. Melanie discusses the challenges of promoting communications technology (also known as commstech or commtech) to investors and emphasizes the importance of integrating technology into corporate strategies. They discuss Sproxxy's State of Conferences report, highlighting the significance of conferences for business-building, industry influence, relationship-building, and networking, and how the use of data-driven tools like Sproxxy can help optimize conference strategies. Through their conversation, Melanie shares her experiences as a tech founder, the integration of AI in Sproxxy, and the platform's potential to predict industry trends and influence conferences. She highlights the use of AI to gauge audience engagement at events and the insights that can be derived from conference data. Melanie also reflects on the challenges and excitement of being a woman founder in tech, her journey with Sproxxy, and her vision for its future. Listen in and hear… Data-driven AI-powered approaches to measuring the impact of conferences The significance of building relationships with conference organizers Business impact of speaking engagements at conferences The integration of technology into marketing and communication strategies Skepticism surrounding commstech and conveying its value to investors Inevitability of technology's role in shaping the future of all companies Efforts of communications professionals to advocate for the integration of technology Insights from Melanie's experiences as a tech founder Resources & Links Melanie Samba Melanie Samba | LinkedIn Sproxxy | Website Sproxxy | Twitter/X Dan Nestle The Trending Communicator | Website Daniel Nestle | LinkedIn Dan Nestle | Twitter/X Timestamped summary for this episode (generated by Capsho, my AI assistant) 00:00:00 - Introduction to the Importance of Conferences Dan Nestle highlights the significance of conferences for learning, reputation building, and business development in the field of communication and marketing. He also acknowledges the anxiety and challenges associated with choosing the right conferences due to budget constraints. 00:01:39 - Leveraging Data-Driven Approach for Conference Selection Melanie Samba, the CEO of Sproxxy, discusses the need for a data-driven, AI-powered approach to choosing conferences and measuring their impact on an organization. She emphasizes the importance of making informed decisions rather than relying on past experiences or emotions. 00:05:03 - Challenges of Managing Conferences Melanie shares her experience in managing conferences for a pharmaceutical company, highlighting the complexities involved in coordinating over 400 employees' participation, ensuring regulatory compliance, and maintaining consistent messaging across the organization. 00:07:25 - The Underappreciated Role of Conferences in Corporate Communications The conversation delves into the underappreciation of conferences in corporate communications, with Dan and Melanie discussing the budget allocation challenges and the perception of conferences as a nice-to-have rather than a strategic necessity for thought leadership and brand positioning. 00:14:39 - Evolution of Sproxxy from Idea to Product Melanie shares the journey of transforming her initial idea of Sproxxy into a tangible product. She reflects on the pivotal moment when the pandemic led to the realization of the increased demand for events, prompting her to productize Sproxxy and pursue her entrepreneurial venture. 00:16:39 - The Rise of Virtual Events Melanie discusses the explosion of virtual events during the pandemic, highlighting the shift in focus and the doubling of industry events to 1.8 million. She also shares her insights into how conference organizers adapted to the new landscape. 00:19:31 - Building Relationships in the Conference Space Melanie talks about the importance of building relationships with conference organizers, similar to how relationships are built with the media. She explains how she developed these connections over time through her role in pitching executives and contributing to event programs. 00:22:44 - Importance of Community in Conferences The discussion delves into the significance of being part of a community at conferences, with Melanie sharing her personal experience of meeting her corporate comms head at a conference in Portugal. The community aspect is highlighted as a key motivator for attending conferences. 00:25:57 - Engaging with Media at Conferences Melanie sheds light on the presence of journalists at conferences and the opportunities they present for engaging with the media. She emphasizes the value of leveraging conferences as a platform for securing media coverage and building relationships with journalists. 00:33:07 - The State of Conferences Report Melanie introduces the State of Conferences report, emphasizing its focus on the brand's perspective and the value it brings to understanding conference strategies. The report aims to provide insights into the current trends and perceptions surrounding conferences for marketers and agencies. 00:33:59 - Peer-to-Peer Insights on Conferences Melanie discusses the importance of peer-to-peer insights for branding, marketing, and communications professionals in understanding what their peers are doing in the conference space. The report highlighted common issues such as managing conferences using Excel spreadsheets and the need for audience reach metrics. 00:36:56 - Differentiating Conferences and Trade Shows Melanie differentiates conferences from trade shows, emphasizing the focus on thought leadership, branding, and strategic partnerships. She highlights the importance of audience reach as the number one metric for measuring success at conferences, as revealed in the report. 00:40:06 - Impact of Speaking Engagements The report uncovered the increasing value of speaking engagements for executives and the business impact they have. Melanie discusses the importance of understanding the rationale for attending conferences and shares how Sproxxy provides insights on competitor activity at conferences. 00:44:01 - Refining Product Based on Customer Feedback Melanie shares how the state of conferences report was used to refine the Sproxxy product, aligning it with the needs and challenges faced by marketing and communications professionals. She emphasizes the importance of developing a data-informed approach for attending conferences and measuring success. 00:49:40 - The Evolution of Comstech and Sproxxy Melanie discusses the challenges of selling Comstech to investors and emphasizes the need for technology in every company. She reflects on her transition from corporate comms to developing Sproxxy and highlights the role of Comstech in enabling communicators to 00:50:59 - The Importance of Digital Communications and Marketing Integration Melanie and Dan discuss the necessity for companies to integrate digital communication and marketing strategies. Melanie emphasizes the importance of being equipped with the right tools to remain relevant in the future. 00:52:52 - The Origins of Sproxxy and its Purpose Melanie shares her journey of developing Sproxxy and its original purpose to prove the value of her work as a corporate comms professional. She highlights the need to have a data-informed approach and the role of AI in providing insights. 00:55:56 - AI Integration in Sproxxy and its Impact on the Industry Melanie discusses the integration of AI in Sproxxy and its potential to predict conference topics, influence industry evolution, and gather insights on audience demographics. She emphasizes the power of AI to accelerate innovation and change the trajectory of an industry. 01:00:27 - Leveraging Sproxxy for Thought Leadership and Industry Influence Melanie explores the potential of Sproxxy to predict conference topics, tailor thought leadership platforms, and influence the industry based on gathered data and insights. She highlights the role of communicators in shaping industry trends and influencing audiences. 01:02:28 - The Challenges and Excitement of Being a Woman Founder and the Future of Sproxxy Melanie reflects on the excitement and challenges of being a woman founder and the unexpected growth of Sproxxy. She emphasizes the need for more solutions in corporate comms and marketing and encourages others to step up and provide the necessary help for the industry. 01:06:56 - Exciting Future for Listeners Melanie expresses her excitement for the future of the listeners, emphasizing the potential for growth and success in their businesses. 01:07:22 - Where to Find Melanie Dan and Melanie discuss where listeners can find Melanie online, including her website, LinkedIn, and Instagram. 01:07:54 - The Cutting Edge of Conferences Melanie highlights the innovative functions and capabilities of Sproxxy.com, emphasizing its ability to help individuals understand and navigate complex conferences. 01:08:21 - Making Speakers Shine The conversation focuses on the importance of helping speakers shine and exerting influence at conferences, positioning the podcast as a platform for discussing impactful communication strategies. 01:08:40 - Closing Remarks Dan wraps up the episode, encouraging listeners to subscribe, share, and leave reviews, while also inviting potential future guests to reach out and be part of the show.
How do language and psychology impact leadership behavior and financial performance in organizations? Are we overlooking the influence of corporate language? In this episode of The Trending Communicator, host Dan Nestle sits down with psychologist, neuroscientist, speaker, consultant, and author of Neuroscience for Organizational Communication: A Guide for Communicators and Leaders, Dr. Laura McHale. Dan and Laura explore the intersection of neuroscience and organizational communication, looking into Laura's background in executive communications and her journey into neuroscience for leadership psychology. They delve into how status affects the brain, the SCARF model, and the concept of power distance in workplace dynamics before examining the complexities of employee engagement, the impact of social exclusion, and the importance of relatedness for a sense of belonging. They touch on the challenges of absentee leadership and the significance of inclusive communication practices for a positive work environment. They also discuss the intricate relationship between language, communication, and AI within organizational contexts. Laura emphasizes the significance of "pronoun agility" and the problematic nature of weasel words in corporate communication. Using Enron's internal communications as a case study, they explore how language can reflect a company's financial health. The conversation also addresses the potential of AI, like ChatGPT, to revolutionize the communications field while also considering the risks of misuse and the importance of understanding psychology and neuroscience. The episode concludes with reflections on the future skills needed by communicators in an AI-influenced landscape. Listen in and hear… The importance of understanding psychology and neuroscience in communications within organizations The complexity of communication in remote interactions and interpreting cues The neuroscience behind followership and cultural influences on behavior Impact of status on the brain and the SCARF model Leader distance or power distance and its effect on communication dynamics Complexity and challenges of measuring and understanding employee engagement Impact of social exclusion in the workplace and fostering a sense of belonging Implications of absentee leadership on employee communications and internal communications The relationship between corporate language and financial performance Concerns about the erosion of language and acceptance of weasel words Potential impact of AI on the communications profession and political discourse Notable Quotes [27:56] - "When our relatedness is threatened, it lights up so many pain centers of the brain; it's an extraordinarily painful phenomenon." -Dr. Laura McHale [22:28] -"Absentee leadership is reported seven times more than any other destructive leadership behavior; it is absolutely epidemic in our organizations and a big problem.” - Dr. Laura McHale [45:03] - “It really doesn't matter how perfect a communication is if the leadership behavior doesn't back it up; actions speak louder than words.” - Dr. Laura McHale [45:30] - “We as communicators can be brilliant at drafting words, but it ultimately needs actions and behaviors backing it up, otherwise it just becomes an exercise in cynicism.” - Dr. Laura McHale [47:55] - “We can only go so far in helping the leaders to frame what they're going to say, but ultimately it's going to be their behaviors that truly matter.” - Dr. Laura McHale Resources & Links Dan Nestle The Trending Communicator | Website Daniel Nestle | LinkedIn Dan Nestle | Twitter Dr. Laura McHale Dr. Laura McHale | Website Dr. Laura McHale | LinkedIn Dr. Laura McHale | Email Laura's Book Neuroscience for Organizational Communication: A Guide for Communicators and Leaders by Dr. Laura McHale Timestamped summary for this episode (generated by Capsho, my AI assistant) 00:00:00 - Introduction to the importance of neuroscience in communication Dan introduces the importance of understanding neuroscience in communication and the impact it has on leadership and organizational success. 00:01:15 - Laura's journey from communicator to psychology doctorate Laura shares her career journey from being a communicator to pursuing a doctorate in leadership psychology, driven by her fascination with leadership and human behavior. 00:06:39 - Laura's introduction to neuroscience Laura shares her introduction to neuroscience during her academic journey, where she developed a deep interest in the subject and its application to organizational life and communication. 00:13:14 - Differentiating psychology and neuroscience Laura explains the relationship between psychology and neuroscience, highlighting how neuroscience focuses on the physiological aspect of behavior, providing a deeper understanding of human communication and interactions. 00:15:27 - Impact of Zoom fatigue on communication Laura discusses the impact of Zoom fatigue on communication, highlighting the neuroscientific and psychological effects of excessive screen time and self-reflection during virtual interactions. 00:16:19 - The Impact of Zoom on Self-Image and Sociological Effects Laura discusses how our self-image impacts our focus and how the increase in dentistry and plastic surgery is related to the COVID Zoom epidemic. 00:17:07 - The Physiology of Behavior and Cultural Differences Laura delves into the physiology of behavior and how it leads to anxiety and stress, especially in different cultural contexts and power dynamics. 00:18:23 - Power Distance and Relatedness in Leadership The discussion explores the neuroscience behind deference to leaders and how it varies across cultures, emphasizing the importance of relatedness and its impact on the brain. 00:23:00 - Complexity of Constructs in Work Laura highlights the complexity of constructs in the workplace, such as leader power distance, and the challenges in understanding and measuring them, emphasizing the need to acknowledge this complexity. 00:27:29 - The Pain of Social Exclusion and Impact on Communication The conversation touches on the pain of social exclusion and its impact on workplace dynamics, emphasizing the importance of understanding and addressing relatedness in communication to avoid potential harm and misinterpretation. 00:33:43 - Inclusive and Exclusive "We" Laura discusses the use of inclusive and exclusive "we" in language, how it impacts social exclusion in organizations, and how politicians and leaders deploy them. 00:36:15 - Absentee Leadership Laura delves into absentee leadership, its impact on social exclusion, and the neglectful nature of this behavior in organizations. 00:37:10 - Understanding Absentee Leadership Laura emphasizes the prevalence of absentee leadership in organizations, its impact on employees, and the need for dialogue between leaders and their teams to address this issue. 00:39:01 - Recognizing Absentee Leadership Laura shares personal experiences of absentee leadership, the signs to look out for, and the importance of proactive communication and engagement to address this issue. 00:45:50 - Leadership and Communication Laura highlights the symbiotic relationship between leadership behavior and communication, the significance of words in corporate discourse, and the impact of language on company performance. 00:51:49 - Importance of Authentic Leadership Communication Dr. Laura McHale discusses the importance of aligning a leader's language with their behavior in order to avoid a disconnect. She emphasizes the need for transparent and direct communication without using negative messages padded with positive messaging. 00:53:10 - Impact of Weak Modal Words in Communication Dr. McHale points out how weak modal words and weasel words have influenced the acceptance of ambiguous language in communication. She stresses the importance of clear and direct communication, encouraging communicators to use concrete words and active voice. 00:55:38 - Influence of AI on Communication The conversation shifts to the impact of AI, specifically chat GPT and large language models, on communication. Dr. McHale shares insights on the potential implications and concerns related to using AI to craft messaging, highlighting its ability to generate hate speech and manipulative content. 01:01:10 - Communicators' Superpower in AI Era Dan Nestle expresses optimism about communicators leveraging their expertise in words and language to harness the potential of AI, particularly in prompt engineering. He emphasizes the importance of understanding psychology and neuroscience in working with AI. 01:05:36 - Cynicism and Optimism in AI Application The conversation delves into the dual nature of AI as an enabler and a potential manipulative tool. Dr. McHale discusses the need for vigilance in utilizing AI for communication and its potential impact on social cohesion and pro-social behavior.
Unstoppable with Ralph Graves Jr. Show | Conversations with Unstoppable Leaders
Deirdre Tshein is unstoppable at helping experts who podcast amplify their voice and message quickly. Deirdre has built four businesses that have generated millions of dollars, hosted 5 podcasts, and is currently the CEO of Capsho, an AI writing tool for podcasters. In this episode, join Ralph and Deirdre as they cover topics such as: * Deirdre Shin shares her entrepreneurial journey spanning multiple industries, including hospitality, fashion technology, AI tools, and more.* Deirdre grew up in Australia and started a dessert bar in hospitality with her husband. Scaling up businesses. * Finding the will to figure things out, even when it's scary, in order to reach your full potential and achieve success.* The role of fear in entrepreneurship. * Deirdre emphasizes the importance of making money to make an impact, citing the need to earn enough money to not be motivated by it.* Embracing the idea of earning money to make an impact, rather than being afraid of it.* Deirdre's aim to help people be "intelligently lazy" through her company, Capsho, by amplifying their message and helping them do more with less.* Using AI to simplify the process of creating and marketing content. * Helping entrepreneurs create and market content (podcasts, videos, live streaming, etc.) with ease.* How imperfection can actually help build connections and relateability, and that pursuing perfection can hinder impact and income.* Struggling with feeling heard and valued. Thank you to Deirdre Tshein for being our guest!Connect with Deirdre on LinkedIn: https://www.linkedin.com/in/deirdretshien/ Learn more about Deirdre: https://deirdretshien.com/ Learn more about repurposing and marketing your expert content: https://www.capsho.com/ SUBSCRIBE! Be sure to subscribe to the “Unstoppable with Ralph Graves Jr. Show” so you don't miss out on future episodes. * Apple Podcasts: https://apple.co/45WSHOt * Spotify: https://spoti.fi/3QoGXyE * Podpage: https://www.podpage.com/unstoppable-with-ralph-graves-jr/ BUY RALPH'S BOOK! * Unstoppable: Seven Universal Laws That Will Transform How You Pursue and Achieve Success: https://www.amazon.com/dp/1945793767 CONNECT WITH RALPH! * Instagram: https://www.instagram.com/ralphgravesjr/ * LinkedIn: https://www.linkedin.com/in/ralph-graves-jr-0831b560/ * Facebook: https://www.facebook.com/YourNextKeyNoteSpeaker/ * YouTube: https://www.youtube.com/user/PastorGravesJr This episode was produced by Story On Media & Marketing: https://www.SuccessWithStories.com
Ever felt like the key to growing your business sits just right there in front of you? Well... hold on tight. Our friend Josh Tapp, the mind behind the Pantheon Community and the Lucky Titan Podcast (Top 50 in Marketing Charts), just shared the same blueprint that allowed him to generate over $50 Million in just a few years! Yes, you heard that right... $50 Million. The dude is not even 30 years old. I first hear him speak at an event by our friends at Capsho, and could not believe my eyes. The guy, was just there sharing everything.... without slides, just a whiteboard and his simple blueprint. I could not write fast enough. "It can't be that simple" I thought to myself. "It has been in front of me this whole time!" In our journey to scaling our companies, agencies and communities, we often overlook the most powerful tool at our disposal: authentic relationships. That's why we decided to bring Josh on. We needed to dive deeper and... oh baby! we dove deep. He shared everything and more (also, part 2 coming soon!) Josh shows us how nurturing genuine connections isn't just good karma; it's smart business. Picture this: wealthy individuals and decision-makers are on the lookout for more than just another service. They're seeking time-saving, life-enhancing solutions wrapped in meaningful relationships. And here's where the magic happens: by shifting the focus from selling to connecting, you're not just opening a dialogue; you're building a bridge to high-ticket sales and much more! (Little Plug: A Podcast is a great way to do this. If you have any questions, just reach out) But wait! There is more... Josh shares the one question he asks to every single person he meets. This question sparks curiosity, intentionality, and opens up for many opportunities It also allows you to present your solution as a natural progression, not a sales pitch. Proven strategy right here for you to take and implement... today! Enjoy! Connect with Josh Tapp: Facebook Instagram LinkedIn His Pantheon Community Connect with Fonzi: Facebook Instagram LinkedIn Twitter Connect with LUISDA: Facebook Instagram LinkedIn Twitter Subscribe to the podcast on Youtube, Apple, Spotify, Google, Stitcher, or anywhere you listen to your podcasts. You can find this episode plus all previous episodes here. If this episode was helpful, please don't forget to leave us a review by clicking here, and share it with a friend.
….and we're back! Welcome to the first episode of The Trending Communicator. Dan Nestle reignites the airwaves with an electrifying new episode that will teach you how to think faster and talk smarter with communication expert, Stanford professor, author, and podcaster, Matt Abrahams. Dan and Matt explore the nuances of effective communication and impromptu speaking. They discuss the importance of mindset, active listening, and structured communication in professional settings. Matt shares practical strategies, such as managing anxiety with academically verified techniques, reframing speaking situations as opportunities, and adopting a growth mindset. They highlight the use of storytelling and structured frameworks like the Problem-Solution-Benefit method and the hero's journey to craft compelling narratives. The episode also addresses cultural communication differences, the significance of audience-centric approaches, and some thoughts on how AI might affect our approach to impromptu speaking. The conversation provides actionable advice for enhancing communication skills across various contexts. This riveting conversation isn't just talk; it's a blueprint for revolutionizing your communication skills across every domain. Listen in and hear… The importance of effective communication and storytelling Managing anxiety and building confidence in speaking Reframing spontaneous speaking situations as opportunities Mindset shifts for successful impromptu speaking Techniques for adopting a growth mindset Improving listening skills through pace, space, and grace The role of structure and focus in effective communication Using frameworks and structures for impactful communication Challenges of communication in different cultural and professional contexts How AI might affect impromptu speaking Structured approaches to pitching ideas Notable Quotes [12:27] - “Most people, up to 85% of people, report being anxious in high-stakes situations.” - Matt Abrahams [22:28] - “When something doesn't go the way you want it to, simply say to yourself, 'Not yet.'” - Matt Abrahams [25:46] - “Getting inside your head is such a big one, and I think if people pick up one thing from this, it's to get out of your own way.” - Dan Nestle Resources & Links Dan Nestle The Trending Communicator | Website Daniel Nestle | LinkedIn Dan Nestle | Twitter Matt Abrahams Matt Abrahams | Website Matt Abrahams | LinkedIn Matt Abrahams | YouTube Mentioned Books Think Faster, Talk Smarter by Matt Abrahams Speaking Up Without Freaking Out by Matt Abrahams Timestamped summary of this episode (thanks to Capsho, my AI assistant) 00:00:00 - Introduction and Personal Experience Dan Nestle introduces the podcast and shares his personal experience of using Matt Abrahams' book to improve his communication skills in a workshop. 00:09:20 - The Six-Step Methodology Matt Abrahams explains the six-step methodology for speaking on the spot, focusing on reducing anxiety and striving for connection over perfection. 00:12:51 - Managing Anxiety Matt Abrahams discusses the two-pronged approach to managing anxiety - managing symptoms and managing sources. He shares techniques for symptomatic relief, such as deep belly breathing and purposeful movement. 00:13:37 - Overcoming Anxiety in Public Speaking Matt Abrahams provides tips for overcoming anxiety in public speaking, including purposeful movement and embracing the adrenaline response. He emphasizes the importance of managing anxiety to improve communication effectiveness. 00:13:55 - Overcoming Anxiety and Nervousness Matt shares techniques to reduce anxiety while speaking, including leaning in, holding something cold, and focusing on audience connection. 00:15:23 - Anxiety Management Plan Dan shares his anxiety management plan called PITS, and discusses the importance of finding mindset hacks to overcome challenges and setbacks. 00:17:55 - Seeing Opportunities Matt discusses reframing situations as opportunities rather than threats, and how this mindset shift can benefit communication and collaboration. 00:19:16 - Importance of Listening Matt emphasizes the importance of active listening to understand the bottom line and respond appropriately, highlighting the impact of deep listening on effective communication and insight. 00:25:31 - Mindset and Next Play Dan and Matt discuss the significance of mindset in communication, particularly the "not yet" and "next play" approaches to adopt an opportunistic mindset and avoid rumination. 00:27:46 - The Importance of Listening Deeply Matt Abrahams discusses the impact of not listening deeply and shares a three-step approach to improve listening skills: pace, space, and grace. He emphasizes the need to slow down, create mental space, and give oneself permission to pay attention to not just the words but also the underlying messages. 00:29:52 - The Art of Unspoken Communication Matt highlights the importance of listening for what's unsaid, referencing a hypothetical scenario where the unspoken message was "I just had a bad time in there." He emphasizes the need to pay attention to non-verbal cues and intuition. 00:33:19 - The Power of Structure in Communication Matt explains the significance of structuring messages in a logical way for better understanding. He introduces the concept of problem-solution-benefit and emphasizes the need for concise communication to deliver a clear message. 00:36:01 - The Impact of Personal Mindset on Communication Matt and the host discuss the mindset and personal tendencies that influence communication, such as the tendency to engage in "clock building" by providing unnecessary details. They also touch upon the impact of deference in communication, especially in hierarchical settings. 00:39:13 - The Value of Frameworks in Communication Matt highlights the benefits of using frameworks in communication, comparing it to having a map that guides the direction of the conversation. He shares a personal experience of using structure to deliver impromptu presentations and emphasizes the relief it brings in 00:41:50 - The Power of Table Topics in Communication Matt Abrahams discusses the benefits of table topics in improving impromptu speaking skills, drawing on his experience in Toastmasters. He emphasizes the value of being able to respond effectively to questions and situations. 00:43:45 - Importance of Knowing Your Audience Dan Nestle and Matt Abrahams highlight the significance of knowing one's audience in communication. They stress the need for communicators and marketers to be audience-centric and focused on the needs of their listeners, whether in a formal presentation or informal conversation. 00:46:02 - Practical Applications for Communicators and Marketers Matt Abrahams discusses the practical applications of communication methodologies for marketers and communicators. He emphasizes the importance of various communication skills, including pitching, small talk, and feedback, in influencing and engaging an audience. 00:48:19 - Structuring a Compelling Pitch Matt Abrahams shares a four-sentence structure for crafting a powerful pitch, using the example of pitching a whiteboard. He explains how the structure incorporates elements such as a hook, relevance, concreteness, and demonstrating the broad impact of the idea or product. 00:53:00 - Impacts of AI on Impromptu Speaking Dan Nestle raises the question of whether AI poses a threat to impromptu speaking skills. Matt Abrahams discusses his agnostic yet optimistic view on the potential impact of AI on communication, highlighting both its benefits and concerns. 00:57:00 - Embracing Humanity Matt encourages embracing human communication over potential future technological implants, urging listeners to prioritize improving their communication skills. 00:57:41 - Repetition, Reflection, and Feedback Matt emphasizes the importance of repetition, reflection, and feedback in improving spontaneous communication, highlighting the need for practice, self-assessment, and guidance from others. 00:58:19 - Free Resources Matt directs listeners to his website for free resources and encourages them to check out his book and podcast for further communication improvement. 00:58:56 - Gratitude and Contact Information Dan expresses gratitude to Matt for joining the show and initiating the next phase, while Matt offers to return and wishes Dan luck. They also provide contact information for further engagement. 00:59:21 - Conclusion and Call to Action Dan concludes the episode, inviting listeners to subscribe, share, leave a review, and reach out with guest ideas or interest in appearing on the show.
Discover the surprising transformation of "The Dan Nestle Show" into "The Trending Communicator." Just when you thought you knew what to expect, Dan flips the script, bringing a whole new focus on the power players in PR, communications, and marketing. Get ready to dive deep into the ever-changing world of communications, explore cutting-edge innovations, and unravel the impact of technology on our profession. Join Dan as he uncovers the secrets of information control and the immense responsibility that comes with it. But wait, there's more! Be prepared to meet the movers and shakers who are shaping the future of communications, from AI to neuroscience and beyond. Brace yourself for some mind-blowing insights and captivating discussions. It's a whole new era with "The Trending Communicator." Are you ready to join the conversation? Check back soon for episode one and get ready to be amazed. Like these notes? You can thank Capsho, my AI podcast notes assistant.
Could being lazy be the key to being successful? It sounds far-fetched, but this episode will show you why you should consider this thoughtfully. You've probably been told to "do more, work harder, and grind it out," only to find yourself feeling burnt out, stressed, and not seeing the success you expected. Thats what CEO, serial entrepreneur and business founder Deirdre Tshien experienced, even after successful stints in corporate and personal business. But a major roadblock required a major shift in her thinking - that radically changed her approach to work, and it can do the same for you. In this episode, you will learn how to:Use AI-powered content marketing tools like Capsho to supercharge your reach and engagement.Uncover effective strategies for content marketing that will take your business to the next level.Achieve a harmonious balance between entrepreneurship and a fulfilling lifestyle.Embrace intelligent laziness in business to maximize productivity and efficiency.Our Special Guest: Deirdre Tshien Deirdre Tshien , the CEO and co-founder of Capsho, is a seasoned entrepreneur with a remarkable portfolio of founding seven businesses over the past nine years. Her expertise extends beyond just bringing innovative concepts to life; it delves deep into the intricate balance of creativity and practicality. Deirdre's commitment to helping content creators be more "intelligently lazy" reflects her belief in optimizing productivity without sacrificing authenticity. With a focus on AI-powered content marketing, her insights into efficient content creation and strategic marketing resonate with entrepreneurs looking to streamline their processes and achieve genuine impact.She is the creator of Content Dripping, author of Honey Trap Marketing and host of the Win the Content Game podcast. She is a 2023 Honoree of the 100 Women to KNOW in America.TRY OUT CAPSHO FREE: Get an extended trial of Capsho - head to godandgigs.com/capshoCONNECT WITH DEIRDRE: WebsitePodcastIG https://www.instagram.com/deirdretshien/FB https://facebook.com/deirdretshienLI https://linkedin.com/in/deirdretshienYT https://www.youtube.com/@DeirdreTshienSupport the showBUILD YOUR BEST CREATIVE LIFE WITH FREE RESOURCESTap HERE to get our Creative Checkup Newsletter INSPIRED CREATORS CORNERGet updated resources, templates and guides for your Kingdom-minded creative career for just $10 a month here.godandgigs.com/inspiredPODCAST MERCHGet God and Gigs themed gear, clothing and accessories HERE! GOT VALUE FROM THIS PODCAST? Exchange VALUE 4 VALUE! You can share: TIME: Send this episode to someone who you know would enjoy itTALENT: Email your art or music to add to our community to allen@godandgigs.comTREASURE: Tap HERE to pick an amount to support the podcast monthly, OR: Get a modern podcast app that allows you support us IN REAL TIME by sending us value digitally! Get a new podcast app that supports these new features HERE.
How to Monetize Today It Without Needing Your Own Offer Revolutionize Your Content Monetization Strategy Sign up for the Free Event! Hey fam! Today we have the opportunity to sit with CIP Hall of Famer and dear friend Deirdre from Capsho. We will be discussing a new massive opportunity to monetize (even if you have no offer!)