Podcasts about listenership

  • 142PODCASTS
  • 207EPISODES
  • 40mAVG DURATION
  • 1MONTHLY NEW EPISODE
  • Nov 26, 2024LATEST

POPULARITY

20172018201920202021202220232024


Best podcasts about listenership

Latest podcast episodes about listenership

Friends and Rivals Podcast
Ep. 172 Friends and Rivals Podcast: THE RAREST THING HAPPENED!

Friends and Rivals Podcast

Play Episode Listen Later Nov 26, 2024 60:57


It's FRIENDS AND RIVALS EPISODE 172 and these are strange times indeed! YOU HAVE TO LISTEN to find out what happened that was incredibly rare on this episode! "Well can you give us a hint" I hear you all asking? The answer is no, because I wasn't there and I also have to listen to find out. And in the words of the great philosopher Bartholomew Scott, "CANT WAIT!!!" Also, we HATE the refs and the review room in Toronto. Or, at least Tom does. Find out why on FRIENDS AND RIVALS EPISODE 172! Listenership is bound to double this week, since I am tuning in as well.

Bharatiya Junta Podcast
BJPod Newsein aur Thoughtien - The one where the gang decides to lose all the listenership

Bharatiya Junta Podcast

Play Episode Listen Later Nov 19, 2024 62:56


Gang is together and perhaps this will be the episode that will mean that most of the pod listener abandon the pod. The gang talk American elections from the lens of the Indian liberal twitter reaction to the elections and then of course some other newsein from India.

The Podcasting Morning Chat
Podcast Headlines: 'The Talk Show AI,' and Why Listens Dropped 15%

The Podcasting Morning Chat

Play Episode Listen Later Nov 6, 2024 47:21


Is the recent 15% drop in podcast listens a sign of trouble for the industry? Acast points to Apple's iOS 17 update, which disables automatic downloads, as the culprit. In this episode, we dig into what this means for podcasters and how it could impact listener habits. We'll explore how 'The Talk Show AI' could sharpen your interview skills, check out the latest podcast charts, and share other key updates from the podcasting world. Plus, Hawk Tuah is back in the news!  Episode Highlights: [4:26] Data and Top Charts [10:32] Podcasting and Family Perceptions [15:25] Upcoming Events and Conferences [18:18] Impact of iOS 17 on Listenership [20:56] Spotify's Changes in Analytics and Buzzsprout's New Dashboard [26:50] The Talk Show.AI and Its Potential Uses [32:33] Auto-Downloading Podcasts and Download Inflation [38:39 Social Media and Long-Form Content [46:26] Podcasting Trends Links & Resources: The Podcasting Morning Chat:  www.podpage.com/pmc Join The Empowered Podcasting Facebook Group: www.facebook.com/groups/empoweredpodcasting⁠ PodNews: www.Podnews.net Acast Report:  https://podnews.net/press-release/podcast-pulse-acast B2B PodCon  https://www.b2bpodcon.com/  New England Podcasters Group In-Person Event: https://podnews.net/event/welcome-to-the-new-england-podcasters-group-november-in-person-event Podfest Expo:  https://podfestexpo.com The Podcast Show:  https://www.thepodcastshowlondon.com/  Downloads Decline:  https://podnews.net/article/podtrac-ios-17-data The Talk Show AI:  https://thetalkshow.ai/ Remember to rate, follow, share, and review our podcast. Your support helps us grow  and continue to bring valuable content to our community. Join us LIVE every weekday morning at 7am ET (US) on ⁠Clubhouse⁠: ⁠ https://www.clubhouse.com/house/empowered-podcasting-e6nlrk0w Brought to you by ⁠iRonickMedia.com⁠ and ⁠NextGenPodcaster.com⁠ Please note that some links may be affiliate links, which support the hosts of the PMC. Thank you! --- Send in your mailbag question at: https://www.podpage.com/pmc/contact/ or marc@ironickmedia.com Want to be a guest on The Podcasting Morning Chat? Send me a message on PodMatch, here:  https://www.podmatch.com/hostdetailpreview/1729879899384520035bad21b

The Catholic Guy Show's Podcast
Catholic Guy 178: Forced Listenership, Disguised Radio Blessings, Nirvana T-shirt, and Saint Teasers!

The Catholic Guy Show's Podcast

Play Episode Listen Later Sep 6, 2024 140:57


The podcast kicks off with a listener asking how to force his wife to listen to the show - with a Biblical answer. After that, Lino tells a story about a radio blessing in disguise. Then, the guys recap a story of how God may have spoken through a Nirvana tshirt. And the podcast wraps up with Saint Teasers!

Awful Announcing Podcast
Mike Wright on "The Fantasy Footballers" podcast, Matthew Berry, Kyler Murray, and more

Awful Announcing Podcast

Play Episode Listen Later Aug 30, 2024 63:23


Host Brandon Contes interviews co-host of "The Fantasy Footballers" podcast, Mike Wright. Brandon and Mike discuss a wide range of topics including the origins of the podcast, Matthew Berry's importance in the industry, the evolution of fantasy sports coverage, and more.For even more discussion, head over to awfulannouncing.com and follow us on Facebook, X (Twitter), Instagram, Threads, LinkedIn, TikTok, Bluesky, and YouTube: @awfulannouncing.-:36: 10 year anniversary of “The Fantasy Footballers”-1:28: Last week's live show-3:13: When did Mike start playing fantasy?-4:07: Number of leagues Mike is in-4:58: More pressure to win in fantasy now compared to 10 years ago?-6:02: Origins of the podcast-11:52: Potentially bailing on the podcast?-12:40: Listenership in the beginning-14:28: Milestone that stands out most?-17:04: Forging an audience-23:17: Putting content on YouTube-26:14: Thoughts about ever joining a larger company?-28:58: Podcasts Mike was listening to 10 years ago-29:56: Fantasy football shows 10 years ago-31:29: Matthew Berry-32:28: Mainstream media and fantasy sports-34:12: Field Yates dislocating shoulder-34:31: Draft order activities and last place punishments-36:48: Change in target audience over the years-39:00: Mike's kids playing fantasy football?-40:20: Bell curve for fantasy football?-42:12: Legalized gambling and fantasy football-45:45: When do most fantasy drafts take place?-46:55: Right number teams for a fantasy league?-47:42: Mike's best sleeper pick-50:49: Team and offense affecting a player in fantasy-52:36: Holdouts-54:41: Mike's biggest busts-56:57: Kyler Murray-58:30: Running QB's and fantasy football-59:47: More important for Mike that the Cardinals win or his fantasy teams win?-1:00:34: “Spitballers Comedy Podcast”-1:01:33: Ultimate Draft Kit supporting St. Jude Hosted on Acast. See acast.com/privacy for more information.

TEAL SHIRT REPORT
The "TEAL SHIRT REPORT" Podcast, Episode/Show #47A

TEAL SHIRT REPORT

Play Episode Listen Later Aug 17, 2024 38:43


The "TEAL SHIRT REPORT" Podcast, Episode/Show #47A - Talking about the Jags Pre-Season start & SEC Football as well as North Florida Entertainment. Thank you for Listening to us and we're also on youtube now too! Type in BigJReport.com to find us on youtube. Talking Jags, SEC Football, North Florida Entertainment and more! Thank you for your Listenership and Support. Sincerely, Your "HOST" Scott --- Support this podcast: https://podcasters.spotify.com/pod/show/scott-mullis/support

The Podcasters Podcast
The Truth About Podcast Listenership | The Podcasting Report with Alex Sanfilippo from Podmatch

The Podcasters Podcast

Play Episode Listen Later Aug 9, 2024 21:19


Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off. Ash and Kane talk to podcast expert Alex Sanfilippo from Podmatch. Alex gives an update on key podcasting metrics with his podcasting industry report and talks about podcasting and trends. They also discuss what makes a ‘real' podcaster and Alex reveals the stats behind how many hosts are calling it quits! https://podmatch.com/report KEY TAKEAWAYS The words podcast and podcasting have been trending among podcasters and those in the industry at the highest rate ever seen People looking for the community aspect of podcasting may be contributing to the upward trend of podcast / podcasting as a search term Podcasting activity drops over the summer months but recording a ‘bank' of episodes means you still have content to release over busy life periods Almost 600 podcast hosts quit every day in podcasting Actively established podcasts are those that have over 100 episodes and are consistently releasing content. These can be helpful to track different metrics in podcasting and these shows are also getting 95% of all podcast listeners Consistency is essential for podcasting success, it's about building your show into your listeners' habits and lives. BEST MOMENTS "People are looking for the community aspect [of podcasting]” “If you want to take summer off, take summer off but have your content ramped up and ready to go” “The data shows so few people make it in podcasting” “There's 8% of shows getting 95% of the listenership” VALUABLE RESOURCES https://alexsanfilippo.com https://podmatch.com/report Website EPISODES TO CHECK OUT NEXT Comparing Podcast Production Options | using AI? Building a High Ticket Offer | The Best Way to Monetise a Podcast ABOUT THE HOSTS Kane Baron & Ashley Morris run the UK's first and largest Podcast Agency, Progressive Media. They specialise in planning, launching, and Growing Podcasts that Generate Leads, Revenue and Business opportunities as well as helping Experts and Entrepreneurs improve Credibility and Positioning within their niche to Scale their Personal Brand and Business. Kane and Ashley manage over 100 Podcasters every week Including Rob Moore, Kevin Clifton and Dapper Laughs. They have supported hundreds of Podcasts in generating tens of Millions in combined Revenue. Progressive Media have provided Production, Marketing and Consultancy services to help creators Launch, Scale & Monetise their Podcast for over 7 years. CONNECT & CONTACT Instagram LinkedIn Email: podcast@progressiveproperty.co.uk

Nonprofit SnapCast
SnapCast Housekeeping August 2024

Nonprofit SnapCast

Play Episode Listen Later Aug 2, 2024 9:02


Hello and welcome to the Nonprofit SnapCast. I'm your host, Mickey Desai. No guest today. Just a quick housekeeping episode. I've got a few briefs to share with you and one safety issue to discuss with you before this episode is over. The whole thing should take less than 10 minutes. First, as I'm always looking for cool guests to have on the show, this time I have a few special requests in addition to the excellent folks I always get to interview. I'm looking for people who can share success stories about their nonprofits, people who have management tips to share that have turned into some sort of programmatic or nonprofit excellence. I want to hear your success stories. The second thing is I'm looking for board members or managers who have had to shut down their nonprofits or shut down their programs. If you know of anyone who's had to make these decisions or had to supervise these decisions from a board perspective or from a management perspective, I would value their input on the SnapCast and would even be open to interviewing them anonymously. And the third thing is you're about to get a series of interviews between myself, Dave Paule of Our Fundraising Search, and Kathy Bremer of Boardwalk Consulting. We've done a series about job hunting, specifically job hunting within the nonprofit sector, and we want to do some mock interviews with listeners. So if you know somebody who's looking to make a change for their career within the nonprofit sector, or even someone who's maybe outside of the nonprofit world and wants to become part of the nonprofit world, we would like a handful of folks to do mock interviews with on the show. So please contact me through the website--that's nonprofitsnapcast.org--if you know anybody who'd be interested in playing in that regard. A couple of quick announcements: You may remember a few episodes ago, Dave Paule did an episode with us about Our Fundraising Search's Salary and Satisfaction survey that is still going on. They're still collecting data, and I wanted to remind you to go to ourfundraisingsearch.com. In the middle of the page, you'll find a link to their survey. Please get your colleagues to put in their information. More data means a more thorough report, and we will be discussing those results later this year. So please visit ourfundraisingsearch.com, and do take a minute to participate in the Salary and Satisfaction survey amongst nonprofit sector folks. On October 9th of this year, I'm going to a conference here in Atlanta called the Nonprofit Leadership Conference. It is hosted by Sterling Seacrest Pritchard, Truist, and Boardwalk Consulting. Again, it's the 12th annual Nonprofit Leadership Conference. This theme for this one is Turbulence in the Talent Pool. Keynote presentations will provide thought provoking experience that help build new visions for advancing a diverse multi-generational work environment. And nonprofit executives are definitely invited to attend. I will be recording there, may even do a little bit of live streaming. But that's October 9th. You can find information about this at nonprofit conf.com. You'll find information there about the 2024 event and it'll take place at the Atlanta Botanical Gardens. Very cool room, very cool grounds. If you have never been, it's very nice place to check out. Come say hi to me if you happen to be there. Real quick, I wanted to discuss something that I think is pretty important as this country moves through times of political turbulence, even though there may be reasons on the horizon to be very excited in a positive way about the country's political future, the divisiveness, the rhetoric that I continue to see amongst peers and my own friends disturbs me. And so I wanted to take a quick minute to discuss what your nonprofit should be aware of if an active shooter event occurs. I know this is controversial. I know the subject matter is very dark, I apologize. I have done gun safety trainings. I have helped volunteer organizations train other volunteer organizations on gun safety issues. And the training is very simple. You basically have to remember three words: run, hide, fight. Of course, we're going to break that down. Run. Run means if you have an active shooter situation happening in your area, get to a point of safety. What this means, of course, is having some awareness of where your points of egress are throughout your facility, and that could be a door, that could be a window. The closest way to get out may not even be the front door. So sit down with your plan and your staff, take a look at what's where and figure out how to get out if you need to get out. If you can't get out, if things are too hot and you're not sure if you can get out safely, the general best practice is to Hide. So when you hide, lock your doors, prop them closed. If you can, silence your cell phones. In this case, I will tell you to turn them off, don't just make them silent, turn them off. Because a buzzing cell phone can still sometimes be heard through walls and doors, and you don't want a loved one to call you in the middle of an active shooter situation just to make sure you're okay and they betray your location to someone who's up to no good. So lock your doors, turn off the lights, silence or turn off your cell phones as well. Lastly, if necessary, and if the situation just really goes sideways, Fight, the word of advice from law enforcement is do not play dead. Playing dead can backfire for all sorts of horrible reasons. So fight, do not play dead. This is my spin on the whole fight piece, and I think the exercise that I'm about to suggest makes for good leadership development amongst nonprofit teams overall. And that is to take your entire team to go get some self-defense training together. Again, great leadership development, great team development. You don't have to earn the entire black belt, but you should have some awareness of how to handle yourself in situations. And a good self-defense training course will also teach you situational awareness, which is something that I think we could all use a little more of just in general, not just in your office, but on the streets, and as you ride public transportation. Situational awareness is something I think a lot of us take for granted. So I know it's dark material, but I hope this information is useful to you. As the Nonprofit SnapCast continues to move on, you can support my efforts with Patreon. Go to Patreon and search for Nonprofit SnapCast. Every little bit helps. And I'm also continuing to search for sponsors. The SnapCast is almost seven years old. Listenership is actually quite significant, and I've articulated a small sponsor proposition on the website. Go to nonprofitsnapcast.org. You'll see a link in navigation there on Becoming a Sponsor. Any help is appreciated. My plan is to take those funds and turn them immediately into marketing activities for the Nonprofit SnapCast. We've come this far, doing this for seven years, using only word of mouth, and it's really quite amazing what we've accomplished in that much time and how many people think the SnapCast is useful. I am humbled by the reception we've gotten, but I would very much like a professional to see what they can do with the SnapCast in terms of getting us to more people in the nonprofit sector overall. So again, thank you for taking the time to listen. Thank you for being part of the SnapCast family. Just a quick recap: I'm looking for guests, people who can share success stories, board members or managers who've had to shut down a nonprofit and people who can do mock interviews with us. And if you can help with the sponsorship effort, I would greatly, greatly appreciate that. In the meantime, I hope you're all having a lot of success in achieving your mission goals, doing the things that you do to make the world a better place. And stay safe out there, you guys. I'll see you with another episode in roughly a few days. Thank you.

Update@Noon
Radio consumption in SA continues to thrive with listenership consistently higher than the global average

Update@Noon

Play Episode Listen Later Jul 26, 2024 8:34


Radio consumption in South Africa continues to thrive with listenership consistently higher than the global average. According to the Interactive Advertising Bureau (IAB) which is South Africa's Industry Measurement Dashboard. In 2024, not much has changed, however, more South Africans are also tuning into their favourite stations via the internet. Sakina Kamwendo spoke to Chris Borain, IAB board director, head of the audio committee

Oh My Pod | Podcast Strategy
53: How To Get Sponsors For Your Podcast with Justin Moore

Oh My Pod | Podcast Strategy

Play Episode Listen Later Jul 1, 2024 38:12


If you want to get support directly from us to grow your podcast, join our FREE community: The CoachCast Academy.In this episode, Justin sits down with successful beauty industry influencer, Justin Moore. Rising from humble beginnings on YouTube, Moore has navigated the complexities of brand sponsorships, striking a perfect balance between the audience's interests and revenue earnings. Bringing his expertise in personalized sponsorship proposals, our guest elucidates diverse content strategies to capture sponsor interests. Moore also dispels misconceptions about sponsor thresholds and highlights the potential of correctly used sponsorships for business growth. Listen in to learn about the art of crafting engaging narratives and the importance of tuning into sponsor objectives and interests.Key Topics Discussed:Personalized sponsorship proposals for brandsMulti-platform approach to sponsorship dealsValue of engaged podcast audiencesMisconceptions of podcast sponsorship thresholdsTransforming traditional business practices for partnershipsJoin 33,378 creators getting sponsorship opportunities at Creator Wizard.Connect with Justin Moore on his YouTube Channel.

AKASHI MEDIA LIVE
AKASHI MEDIA PODCAST LIVE 2024 AUDIENCE LISTENERSHIP

AKASHI MEDIA LIVE

Play Episode Listen Later May 30, 2024 9:23


Thank You to All our Audience Globally for allowing us to be heard and have your listenership attention in your space of your place. Thank You for listening to Akashi Media Podcast Live Host Variety Chenevert we truly appreciate you streaming us and downloading us and sharing us. --- Send in a voice message: https://podcasters.spotify.com/pod/show/akashimediapodcastlive/message Support this podcast: https://podcasters.spotify.com/pod/show/akashimediapodcastlive/support

Why Your Podcast Isn't Growing: A Get More Listeners Podcast For Podcasters
#133 | NEW Roast The Show Format: How Ignoring This One Thing Leads To a Decline In Listenership (Podcast Marketing)

Why Your Podcast Isn't Growing: A Get More Listeners Podcast For Podcasters

Play Episode Listen Later May 13, 2024 14:58


Have you ever felt that despite your best efforts, your podcast isn't resonating as strongly with your audience as you'd hoped? Could a listener-focused approach be the missing key to unlocking true engagement and growth?In the fast-evolving world of podcasting, it's easy to get caught up in content creation without stopping to consider whether your topics genuinely align with your audience's interests. This disconnect can lead to declining engagement and stagnant growth, leaving many podcasters puzzled about what's going wrong. This episode will explore the critical importance of aligning your content strategy with your listeners' expectations and interests, potentially transforming the way you think about podcast engagement.Here's exactly what you'll discover:Strategies to increase engagement by aligning your content more closely with what your audience truly wants to hear.How a listener-focused approach can lead to more sustainable growth, with more consistent and reliable increases in your listener base.And finally how to continually adapt and refine your content to keep it relevant and appealing to your target audience, ensuring they come back for more.Scroll up and click play to get into this episode now to transform your podcast with strategies that focus on what your listeners really want, and don't miss out on the exclusive opportunity to receive a personalized podcast audit!Recommended: Help us create the best podcast for you by giving us quick feedback on this new format. Click here or visit: getmorelisteners.com/feedbackAnd get a free 90-second video podcast audit by Anthony.

Too Busy To Podcast
How I Increased My Podcast Listenership By 22.74% In 29 Days Without Using Paid Ads [Ep 144]

Too Busy To Podcast

Play Episode Listen Later Mar 21, 2024 22:10


Last month, I increased my podcast listenership by 22.74% without using paid ads and very, very minimal social media marketing. How did I do it? It's simple. I set myself a challenge to carry out one action step every day of the month with a goal to increase my listenership by 10%. In this episode, I'm showing what those steps were. We're gonna dig a little into the results of the challenge, and I'm gonna share how you can do it too. You ready? Let's do this. Resources mentioned in the episodeWant to grow your podcast listenership? Sign up for the 30 day Podcast Growth Challenge today! We start April 1st!Related EpisodesEp 62 Why You Shouldn't Obsess Over Your Podcast Downloads (And What To Focus On Instead)Ep 113 How I'm Marketing My Online Business Without Social Media In Q4 2023-----------Ready to launch your profitable podcast? Take the quiz to discover your business podcast personality!Book your 15 min Podconnect call to discuss working together on your podcast launch.Learn more about our Podcast Launch VIP Days, via our website or email info@toobusytopodcast.co.uk.

In & Around Podcasting
Podcasting's Death is Greatly Exaggerated, Right?

In & Around Podcasting

Play Episode Listen Later Mar 19, 2024 42:56 Transcription Available


“You can't make money unless you have 10-20,000 downloads in the first 28 days”, and “you're not serious podcaster if you're not hitting those downloads, you're just a hobbyist”Plus! Stupid stuff from a "guru" telling us to double our output and our guest co-host drives The Flattering Ram!Our co-host this week is Verity Sangan, Verity is the host of The Lazy Girl's Guide to Podcasting; she loves everything podcasting related and advocates that podcasting needs to be neither expensive or tech-intensive. When she's not podcasting, Verity is a health and social care lecturer at an FE college..Connect with our co-host: @VeritySangan on Instagram, @VeritySangan on Twitter, Verity's Website. TakeawaysMonetisation opportunities in podcasting go beyond traditional sponsorships and can include direct sales, merchandise, speaking engagements, and more.Nurturing super fans is a long-term process that requires thoughtful work and strategy.The old school thinking that high download numbers are necessary for monetization is not always true, and alternative approaches can be successful.It's important to have a clear vision and strategy for your podcast, considering factors such as audience, goals, and values.The elitist mindset in the podcasting industry can discourage aspiring podcasters, but it's important to focus on your own journey and passion. Don't let the elitist mindset in podcasting discourage you from starting a podcast. Enjoy the process and focus on your own goals.Having a plan is important for podcasters who want to achieve specific outcomes, such as monetization or building a community.Starting a podcast as a hobby can lead to unexpected opportunities and growth.Building super fans takes time and consistency. Don't expect immediate results.Celebrity podcasts may have an advantage in terms of initial listenership, but building a loyal fan base takes time and effort.Doubling the number of episodes does not necessarily lead to increased listenership. Focus on quality and engaging content.Listenership is more important than download numbers. Focus on building a loyal audience.Shine a light on people doing great things in the podcasting industry and support their work.Chapters00:00 Introduction and Overview01:03 Introducing the Guest Co-host06:43 Monetization Opportunities10:53 The Importance of Strategy in Podcasting13:54 Nurturing Super Fans15:48 Old School Thinking vs. New Approaches to Monetization21:03 The Elitist Mindset in Podcasting22:32 The Elitist Mindset in Podcasting24:08 The Importance of Having a Plan24:38 Starting a Podcast as a Hobby26:08 The Long Process of Building Super Fans27:39 The Reality of Celebrity Podcasts29:33 Stupid Stuff in Podcasting - The Stupid Advice of Doubling Episodes31:30 The Importance of Listenership over Downloads36:45 The Flattering Ram - Shining a Light on People Doing Great Things40:00 Wrap upLinks to interesting things from this episodeJoe Casabona's LinkedIn PostKS&R Report: Podcasts are Replacing Traditional Media ConsumptionIn & Around Podcasting is a podcast industry podcast brought to you by Mark Asquith and Danny Brown.If you're an independent creator who would

TEAL SHIRT REPORT
Can you believe it? Ohh my Episode/Show #10...Jacksonville Jaguars Commentary and what happens next! North Florida Entertainment, plus the SEC & the HOTT Icemen & Semi Pro Football gets underway too!

TEAL SHIRT REPORT

Play Episode Listen Later Feb 18, 2024 123:21


Can you believe it? Ohh my it's Episode/Show #10 of 2024 in Season Number 5 of the "TEAL SHIRT REPORT" Podcast...We got Jacksonville Jaguars Commentary and what happens next! North Florida Entertainment, plus the SEC & the HOTT Icemen & Semi Pro Football gets underway too! Thank you for your Listenership and Support. Sincerely, Your "HOST" Scott --- Support this podcast: https://podcasters.spotify.com/pod/show/scott-mullis/support

Hit the Mic with The Stacey Harris
Are You Growing Your Listenership Through Facebook Ads With the Right Approach?

Hit the Mic with The Stacey Harris

Play Episode Listen Later Feb 14, 2024 23:49


Facebook Ads have been the lead-generating go-to for many business owners for a while now. And despite how much things have changed since its inception, too many podcasters still just jump right into the platform expecting a giant result without considering whether their approach is even in congruence with their goals.See, for many podcasters, the audience is the product, and the customer or client is the sponsor who wants to sell advertising to listenership. But if you're an entrepreneur using your podcast to sell a service to right-fit clients, how you approach Facebook (or any other platform) has to be different.In this episode of The More Profitable Podcast, you'll learn an effective way of growing your audience with Facebook ads and how they affect the impact of your show. I'll also reveal what you need to consider beforehand and why there's a discrepancy between your audience and conversion rate.5:17 - How Facebook advertising is different now and the advice you should be wary of7:27 - The outdated strategy many podcasters still use with Facebook Ads9:05 - How to run Facebook Ads to get the podcast (and business) results you want11:48 - How to retarget someone who has previously engaged with your business12:54 - What you need to ask yourself and reevaluate before you seek out more listeners16:47 - How I'm planning to use retargeting to sharpen a tool I already have18:43 - Two reasons for a disconnect between your listenership and sales and how you can get helpMentioned In Are You Growing Your Listenership Through Facebook Ads With the Right Approach?“This Guy Executed An Epic Revenge Plan On His Roommate Using Facebook's Targeted Advertising” by Katie Richards | Business InsiderHow to Make a Well-Organized Podcast Even Better with Elizabeth ShermanPodcasting for Profitability RoundtablePodcast Strategy IntensivePodcast ProductionSupport the show

Mom's Exit Interview
How to Make Listeners Love You: Building Your Business, Following, and Listenership Through Social Media Mastery and Podcast Strategies {Lessons from PodFest}

Mom's Exit Interview

Play Episode Listen Later Jan 29, 2024 6:27 Transcription Available


I just spoke at PodFest Expo in Orlando and wanted to share some of my learnings. How do you make people on social media, on podcasts, in the audience love you -- in order to build your business, following or listenership? I unveil strategies to make yourself irresistible on social media, podcasts, and in front of live audiences. Learn the secrets of cultivating love and loyalty for your brand, business, or podcast. In this episode, I share practical tips on growing your client base through social media marketing, outline my proven method to turn podcast guest opportunities into lucrative ventures, and provide valuable advice on preparing for impactful speaking engagements.  Plus, don't miss the heartwarming story of how a mom-friend came to the rescue, showcasing the importance of relationships.   Check out Some photos from the PodFest Expo event. Grab the Freebies! 10 Secrets to Making Video That Makes You Money How to Get Speaking Gigs Through Content  Meet Kim: Kim Rittberg runs an award-winning company that helps real estate agents & business owners grow their leads, income and credibility with video and podcasts. Before that, Kim was a TV news producer for a decade and trained thousands of people to be calm, cool and collected for live TV interviews. She also launched the digital video unit for Us Weekly leading to its $100 million sale, and was a video marketing executive at Netflix & PopSugar. She ditched corporate once she found herself working in the hospital delivery room. Love the content? Drop me a note to say so! Please drop a rating and review! DM Me @kimrittberg

Therapy with Millennials
What's That Series: MBTI

Therapy with Millennials

Play Episode Listen Later Jan 23, 2024 23:34


Welcome back Listenership, I hope you enjoy the history of the creators, explain the test, and analyze my results. So sit back and relax and enjoy!!

Relationships & Revenue with John Hulen
Episode 187 Year-End Wrap-Up 2023

Relationships & Revenue with John Hulen

Play Episode Listen Later Dec 29, 2023 25:50


It's been a big year for John. Today, John is doing the year-end wrap-up for 2023. From welcoming over 70% new listeners to learning valuable lessons from remarkable guests and coping with losing his Mom, John wants to share it all with you. Tune in to hear about his plans for 2024 — book launch, mastermind group for men, and much more. John also shows his gratitude to all the listeners for their support and wishes them all the best for the new year! Listen to this episode to learn more: [00:00] - Intro [00:55] - Listenership is up 70% [02:00] - Personal reflections of 2023 [02:47] - Memorable guests: Brian Covey, Heather Younger, Leah Amico [04:46] - Dr. Marie Cosgrove, Ken Coleman, and Mike Manazir [07:21] - Book launch in Q1 2024! [09:48] - Ruben Gonzalez, Rachel JOY Baribeau, Sylvie di Giusto [13:21] - Colette Brown, Kyle Buckett, and Juliet Hahn [17:17] - Tough moments of 2023 [20:25] - The F6 Secrets of Relationships [21:42] - Mastermind group applications open [22:33] - Coaching, more speaking engagements [23:41] - Pursuing more voiceover work [24:48] - Updated podcast cover art [25:17] - Closing thoughts USEFUL RESOURCES: Conversations with Covey: 11 Powerful, Inspirational, and Hope-Filled Lessons from Today's Biggest Leaders by Brian Covey (https://a.co/d/hkrSc6d) The Art of Active Listening: How People at Work Feel Heard, Valued, and Understood by Heather R. Younger (https://a.co/d/5rabfUd) The Art of Caring Leadership: How Leading with Heart Uplifts Teams and Organizations by Heather R. Younger (https://a.co/d/cW7w4FY) Softball, Glory & God's Story by Leah Amico (https://a.co/d/hvvS65o) Victorious: A Year-Long Devotional by Leah Amico (https://a.co/d/0rXyNIS) Greater Fortune: Essential Lessons from the Entrepreneur Who Bought the Company That Fired Her by Dr. Marie Cosgrove (https://a.co/d/4TzzPmk) The Proximity Principle: The Proven Strategy That Will Lead to a Career You Love by Ken Coleman (https://a.co/d/elB86fv) From Paycheck to Purpose: The Clear Path to Doing Work You Love by Ken Coleman (https://a.co/d/0BmBBzK) Learn How to Lead to Win: 33 Powerful Stories and Leadership Lessons by Mike Manazir (https://a.co/d/aA193lg) The Shortcut: The Fastest Ways to Achieve Your Goals by Ruben Gonzalez (https://a.co/d/9V4svti) The Courage to Succeed: Success Secrets of an Unlikely Four-Time Olympian by Ruben Gonzalez (https://a.co/d/21TnNcW) Relentless Joy: Finding Freedom, Passon, and Happiness (Even When You Have to Fight for It) by Rachel JOY Baribeau (https://a.co/d/aZswjDW) Discover Your Fair Advantage: Leverage Your Unique Selling Points and Human Potential for Work, Business and Life by Sylvie di Giusto (https://a.co/d/3wwgJdg) The Image of Leadership: How Leaders Package Themselves to Stand Out for the Right Reasons by Sylvie di Giusto (https://a.co/d/bbDIAQQ) Leadership is Overrated: How the Navy SEALs (and Successful Businesses) Create Self-Leading Teams That Win by Kyle Buckett and Chris Mefford (https://a.co/d/9oBVTMZ) CONNECT WITH JOHN Website - https://thejohnhulen.com     Instagram - https://www.instagram.com/johnhulen     Facebook - https://www.facebook.com/johnhulen     Twitter - https://www.twitter.com/johnhulen     LinkedIn - https://www.linkedin.com/in/johnhulen     YouTube - https://www.youtube.com/channel/UCLX_NchE8lisC4NL2GciIWA     EPISODE CREDITS Intro and Outro music provided by Jeff Scheetz - https://jeffscheetz.com/

With Jason Barnard...
The Future of Podcasting (Alex Sanfilippo and Jason Barnard)

With Jason Barnard...

Play Episode Listen Later Dec 6, 2023


Alex Sanfilippo talks with Jason Barnard about the future of podcasting. Alex Sanfilippo is an entrepreneur, the CEO and founder of PodPros, a software company specifically focused on the podcasting industry. He is also the host of the highly rated podcast Podcasting Made Simple and a leading educator in the field of podcasting. Starting a podcast out of pure interest or curiosity can be an entertaining hobby. And the amazing thing about this process is that with a little strategic skill and some keen insights, your hobby can turn into a powerful marketing tool without losing its authentic appeal. In this episode, Alex Sanfilippo discusses incredible insights into the future of podcasting. Alex reveals how podcasting as a hobby can become an unconventional business tool. Alex also points out that the leads that come in via podcasts are usually well qualified because your listeners already know, like and trust you when they reach out. He gives some useful tips on how to free podcasters from the idea that they might run out of topics, and how to find a balance between evergreen content and timely topics for long term value. As always, the show ends with passing the baton… Alex passes the virtual baton to next week's wonderful brilliant guest, David McBee. What you'll learn from Alex Sanfilippo 00:00 Alex Sanfilippo and Jason Barnard 01:38 Why Confidence is Important in Podcasting 02:06 Alex Sanfilippo's Brand SERP 06:00 Podcasting VS Social Media 07:13 How Can Podcasting Serve as an Unconventional Business Tool? 08:42 Balancing Evergreen Content VS Timely Topics for Long-Term Value 10:22 Why Your Past Podcast Episodes Shape Your Credibility for the Future 10:59 How Podcasting Forge Connections Beyond Expectations 11:47 How Does Podcasting Impact the Credibility of Podcast Guests? 13:16 Is Quantity Over Quality the Key in Podcasting Success? 14:44 How is Podcasting Evolving from a Hobby to a Marketing Tool? 16:59 How Does Genuine Passion and the Desire to Share and Learn Contribute to a Successful Podcasting Journey? 18:25 What Metrics Define Success in Podcast Monetization? 19:00 What Challenges and Limitations Do Podcasters Face in Making Significant Income from Advertisements? 19:40 How Does Sponsorship Affect the Listenership and General Engagement of a Podcast? 20:00 Why is Promoting Your Own Product/Service a Better Way to Monetise Podcasts than Advertising or Sponsorship? 20:47 How Can a Podcaster Seamlessly Integrate Advertising for Their Services Without Sounding Too Promotional? 21:45 What is the Difference Between a Genuinely Curious Podcast Host and One Who Over-promotes Their Offering Throughout the Episode? 22:47 How Can Maintaining Genuine Curiosity Help Improve a Podcast Over Time? 23:50 Why are Leads from Podcasts Highly Qualified Compared to Other Marketing Channels? 24:35 What Alternatives Exist for Business Owners Who See Podcasting's Value but Prefer Not to Host It Personally? 26:07 What are the Reasons Why Podcast Host Believe They Will Run Out of Topics? 26:36 How Can Tools Like Related Search Suggestions and Keywords Expand a Podcast's Content Repertoire? 27:00 Why is it Important to Revisit Trending Podcast Topics Instead of Treating Them as One and Done? 28:11 How Can a Podcast Create a Quick Return on Investment for a Business Owner? 30:19 How Can Podcasting Help with Branded Search? 31:36 Passing the Baton: Alex Sanfilippo to David McBee This episode was recorded live on video September 5th 2023

With Jason Barnard...
The Future of Podcasting (Alex Sanfilippo and Jason Barnard)

With Jason Barnard...

Play Episode Listen Later Dec 6, 2023 32:40


Alex Sanfilippo talks with Jason Barnard about the future of podcasting. Alex Sanfilippo is an entrepreneur, the CEO and founder of PodPros, a software company specifically focused on the podcasting industry. He is also the host of the highly rated podcast Podcasting Made Simple and a leading educator in the field of podcasting. Starting a podcast out of pure interest or curiosity can be an entertaining hobby. And the amazing thing about this process is that with a little strategic skill and some keen insights, your hobby can turn into a powerful marketing tool without losing its authentic appeal. In this episode, Alex Sanfilippo discusses incredible insights into the future of podcasting. Alex reveals how podcasting as a hobby can become an unconventional business tool. Alex also points out that the leads that come in via podcasts are usually well qualified because your listeners already know, like and trust you when they reach out. He gives some useful tips on how to free podcasters from the idea that they might run out of topics, and how to find a balance between evergreen content and timely topics for long term value. As always, the show ends with passing the baton… Alex passes the virtual baton to next week's wonderful brilliant guest, David McBee. What you'll learn from Alex Sanfilippo 00:00 Alex Sanfilippo and Jason Barnard 01:38 Why Confidence is Important in Podcasting 02:06 Alex Sanfilippo's Brand SERP 06:00 Podcasting VS Social Media 07:13 How Can Podcasting Serve as an Unconventional Business Tool? 08:42 Balancing Evergreen Content VS Timely Topics for Long-Term Value 10:22 Why Your Past Podcast Episodes Shape Your Credibility for the Future 10:59 How Podcasting Forge Connections Beyond Expectations 11:47 How Does Podcasting Impact the Credibility of Podcast Guests? 13:16 Is Quantity Over Quality the Key in Podcasting Success? 14:44 How is Podcasting Evolving from a Hobby to a Marketing Tool? 16:59 How Does Genuine Passion and the Desire to Share and Learn Contribute to a Successful Podcasting Journey? 18:25 What Metrics Define Success in Podcast Monetization? 19:00 What Challenges and Limitations Do Podcasters Face in Making Significant Income from Advertisements? 19:40 How Does Sponsorship Affect the Listenership and General Engagement of a Podcast? 20:00 Why is Promoting Your Own Product/Service a Better Way to Monetise Podcasts than Advertising or Sponsorship? 20:47 How Can a Podcaster Seamlessly Integrate Advertising for Their Services Without Sounding Too Promotional? 21:45 What is the Difference Between a Genuinely Curious Podcast Host and One Who Over-promotes Their Offering Throughout the Episode? 22:47 How Can Maintaining Genuine Curiosity Help Improve a Podcast Over Time? 23:50 Why are Leads from Podcasts Highly Qualified Compared to Other Marketing Channels? 24:35 What Alternatives Exist for Business Owners Who See Podcasting's Value but Prefer Not to Host It Personally? 26:07 What are the Reasons Why Podcast Host Believe They Will Run Out of Topics? 26:36 How Can Tools Like Related Search Suggestions and Keywords Expand a Podcast's Content Repertoire? 27:00 Why is it Important to Revisit Trending Podcast Topics Instead of Treating Them as One and Done? 28:11 How Can a Podcast Create a Quick Return on Investment for a Business Owner? 30:19 How Can Podcasting Help with Branded Search? 31:36 Passing the Baton: Alex Sanfilippo to David McBee This episode was recorded live on video September 5th 2023

Why Your Podcast Isn't Growing: A Get More Listeners Podcast For Podcasters
#54 | 3 Alternative Ways To Easily Grow Your Podcasting Audience & Listenership Using Social Media Without Promoting

Why Your Podcast Isn't Growing: A Get More Listeners Podcast For Podcasters

Play Episode Listen Later Dec 3, 2023 9:52


Want to innovative ways to grow your podcast audience on social media without relying on traditional promotion? This episode of "Why Your Podcast Isn't Growing" unveils three unique strategies!If you've found that standard promotional tactics on social media aren't moving the needle for your podcast's growth, this episode is a game-changer. It's tailored for podcasters, coaches, experts, and business owners who seek creative, effective methods to expand their listener base.In this episodes you'll discover:How to leverage online communities and engage with potential listeners in a non-promotional, value-driven way.The power of direct messaging with a permission-based approach to convert your social media followers into podcast listeners.The potential of sponsoring or acquiring existing online groups that align with your podcast's niche for broader exposure.Implement these three alternative social media strategies today and observe a significant transformation in your podcast's growth trajectory. Remember, the key is to engage, not just promote! So if you're ready to discover what those 3 alternative ways of growing are scroll up and click now!STEAL THIS TEMPLATE MESSAGE AND SEND TO YOUR CURRENT FOLLOWERS AND NEW FOLLOWERS ON SOCIAL MEDIA (YOU CAN DELEGATE THIS TO A TEAM MEMBER OR VA) HOPE THIS HELPS:Hey NAME, thanks for following me, nice to have you around. Just wanted to check in and see if you've listened to my podcast for (TARGET AUDIENCE)who want to want/are interested in XYZ (desired outcome/benefits of the show). If you haven't and think it might be up your street, would you like me to send over one of our fan favorite episodes?Possible ways to answer this message:A. Yeah send me the link for sure!B. I don't want to listen to your podcast, just here for (X CONTENT)C. I'm already listening guys!

Behind the Numbers: eMarketer Podcast
Around the World: Podcast Listenership, Content Choices, and Ad Opportunities | Nov 27, 2023

Behind the Numbers: eMarketer Podcast

Play Episode Listen Later Nov 27, 2023 30:46


On today's podcast episode, host Bill Fisher is joined by our forecasting writer Ethan Cramer-Flood and analysts Paul Briggs and Matteo Ceurvels to examine the podcast landscape around the world, looking at changes in listenership and the advertising opportunities that the format affords.   Follow us on Instagram at:  https://www.instagram.com/insiderintelligence/   For sponsorship opportunities contact us: advertising@insiderintelligence.com For more information visit: https://www.insiderintelligence.com/contact/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com    For a transcript of this episode click here:      © 2023 Insider Intelligence 

Sounds Profitable: Adtech Applied
TikTok's Spotify Integration, Record Spoken Word Listenership, Podcasting's Video Dilemma, & More

Sounds Profitable: Adtech Applied

Play Episode Listen Later Nov 17, 2023 7:51


Here's what you need to know from this week in the business of podcasting: The Spoken Word Audio Report 2023YouTube Debuts New AI Content PoliciesSaving TikTok Songs to Spotify With New IntegrationAd Engagement Declines With Lack of RepresentationQuick Hits:Spotify's podcast and audiobook discovery will get a boost from Google Cloud's AI by Amrita Khalid. Google Cloud's Large Language Models will be used to scan all podcasts and audiobooks on Spotify to improve metadata and discoverability. Podcasting Lessons From Dogs by Tom Webster. This week Tom reflects on why podcasts with multiple hosts need an Abbot to their Costello. A traffic cop to direct the flow of conversation when need be.How I got 10x YouTube subscribers by adding video to my podcast by Ashley Hamer. A step-by-step account of Hamer adding video production to her existing podcast Taboo Science and how optimizing her YouTube channel boosted YouTube algorithm attention. Sound You Can See: Podcasting's Video Dilemma. On Wednesday, December 13th, Sounds Profitable will debut their latest study, which dives into consumer perceptions of podcasts on video and how they continue to drive the future of this medium.Global signs exclusive podcast distribution and licensing deal with iHeartMedia by Reem Makari. iHeartMedia podcasts will be distributed on the Global Media app in the UK and Ireland, while Global podcasts will be distributed in the U.S. on iHeartRadio's app, along with iHeartMedia monetization. Triton Podcast Ranker: October 2023. 48 Hours climbs two spots to enter the top 10 in 9th place, pushing Conan Needs a Friend down to #10.

I Hear Things
TikTok's Spotify Integration, Record Spoken Word Listenership, Podcasting's Video Dilemma, & More

I Hear Things

Play Episode Listen Later Nov 17, 2023 7:51


Here's what you need to know from this week in the business of podcasting: The Spoken Word Audio Report 2023YouTube Debuts New AI Content PoliciesSaving TikTok Songs to Spotify With New IntegrationAd Engagement Declines With Lack of RepresentationQuick Hits:Spotify's podcast and audiobook discovery will get a boost from Google Cloud's AI by Amrita Khalid. Google Cloud's Large Language Models will be used to scan all podcasts and audiobooks on Spotify to improve metadata and discoverability. Podcasting Lessons From Dogs by Tom Webster. This week Tom reflects on why podcasts with multiple hosts need an Abbot to their Costello. A traffic cop to direct the flow of conversation when need be.How I got 10x YouTube subscribers by adding video to my podcast by Ashley Hamer. A step-by-step account of Hamer adding video production to her existing podcast Taboo Science and how optimizing her YouTube channel boosted YouTube algorithm attention. Sound You Can See: Podcasting's Video Dilemma. On Wednesday, December 13th, Sounds Profitable will debut their latest study, which dives into consumer perceptions of podcasts on video and how they continue to drive the future of this medium.Global signs exclusive podcast distribution and licensing deal with iHeartMedia by Reem Makari. iHeartMedia podcasts will be distributed on the Global Media app in the UK and Ireland, while Global podcasts will be distributed in the U.S. on iHeartRadio's app, along with iHeartMedia monetization. Triton Podcast Ranker: October 2023. 48 Hours climbs two spots to enter the top 10 in 9th place, pushing Conan Needs a Friend down to #10.

(A)broad in Education
Locker 37: Case Closed

(A)broad in Education

Play Episode Listen Later Jul 20, 2023 35:13


SHOW NOTES:In memory of my dear friend David Thornton, I share this episode with a heart filled with sadness and joy. The essence of my sadness grieves deeply for a fallen EDPat while the essence of my joy beams peace for having created such a beautiful time capsule. At the time we recorded this episode, my intuition made it very clear that it was too early to publish. It was 2020 and there was so much going on for David that I was led to simply file the content and leave it be. When I recently heard of his transition, I decided to search for the episode and listen to it again.It's only now that I feel absolute peace sharing this story that he graciously shared with me years ago.  It manifests today as a type of audio archive to share his humor, his laugh, and his charisma, all of which explain why he was loved by so many.  SUPPORT US: Want to Contribute to (A)Broad in Education?1. Subscribe: Hit the subscribe button on whichever platform you listen to your favorite podcasts!2. Share an episode: Like what you're listening to? Got someone in mind who might like it too? It literally takes a second to click and send. Listenership helps with sponsorship and with sponsorship, we all win!3. Leave a Review: Right on your podcast app or over on Twitter or Instagram, tell me what you think. What's on your mind?Subscribe to the (A)Broad in Education newsletter. 

Wow! That's Not Normal
Robert the Doll

Wow! That's Not Normal

Play Episode Listen Later Jul 13, 2023 34:28


This week on Wow! That's Not Normal, Chanelle & Jensen talk about one of the most haunted items out there, Robert the freaking Doll man! The two of us discuss our thoughts if items themselves can be haunted and if so, Jensen really wants to haunt his water bottle. We also just want to say thanks to everyone for sharing recently. Listenership has gone way up and we couldn't be more excited to see it! And, we're very excited to be back from our month long break.

(A)broad in Education
A Trip Down Memory Lane with Grandpa

(A)broad in Education

Play Episode Listen Later Jun 27, 2023 37:42


Welcome to the grand finale of Season 4. As we wrap up this conversation, exploring relationships abroad. I have a personal story to share with you, a story that weaves together the threads of my identity as a transnational commuter and one that gives detail about the generational expatriation blood flowing through my veins. In Celebration of my grandfather's 85th birthday, I decided to stroll down memory lane to talk with him about his experience overseas. Our conversation reveals the untold story of his relationship in Spain, which was an enchanting tale that perfectly encapsulates the theme of the season relationships abroad. As we bid farewell to Season 4, I invite you to join me on this final episode, a heartfelt tribute to my grandfather and the profound impact of his relationship, formed across borders and essentially resulting in my coming into the world. It's a journey filled with cherished memories and heartfelt connections. Want to continue this conversation? Subscribe to the (A)Broad in Education newsletter. SUPPORT US: Want to Contribute to (A)Broad in Education?1. Subscribe: Hit the subscribe button on whichever platform you listen to your favorite podcasts!2. Share an episode: Like what you're listening to? Got someone in mind who might like it too? It literally takes a second to click and send. Listenership helps with sponsorship and with sponsorship, we all win!3. Leave a Review: Right on your podcast app or over on Twitter or Instagram, tell me what you think. What's on your mind?4.  Leave a donation: Think of a donation as a virtual “round of applause!” Zelle: tlsmith15@gmail.comPaypal: @tiffanysmith0315

Fringe Radio Network
Higher IQ Listenership on Podcasting Platforms - SpiritWars

Fringe Radio Network

Play Episode Listen Later Jun 27, 2023 36:44


(A)broad in Education
Learning To Be Your Own Guru with The SoulfulExpat (Nichole): Reflecting on Relationships Abroad

(A)broad in Education

Play Episode Listen Later Jun 13, 2023 54:57


For those of you who've been rocking with (A)Broad in Education for a while, you vividly remember Episode 43, A Romance Scam from Abroad. It was such a pivotal life experience that I shared the story publicly, even in an article with Travel Noire. Part of that experience was connecting with other women about their relationships abroad and I mentioned before that the previous episodes were recorded in 2021. Well, it's been three years post-scam, and two years post-recording, so I decided to reach out to Nichole @thesoulfulexpat for a semi-quick check in to discuss how things have changed about relationships abroad, how they've remained the same, and even evolved. Her idea about showing up for ourselves and learning to become our own relationship gurus is golden and you'll definitely appreciate it listening about it in this conversation.  Connect with Nicole on Instagram: @thesoulfulexpatWant to continue this conversation? Subscribe to the (A)Broad in Education newsletter. SUPPORT US: Want to Contribute to (A)Broad in Education?1. Subscribe: Hit the subscribe button on whichever platform you listen to your favorite podcasts!2. Share an episode: Like what you're listening to? Got someone in mind who might like it too? It literally takes a second to click and send. Listenership helps with sponsorship and with sponsorship, we all win!3. Leave a Review: Right on your podcast app or over on Twitter or Instagram, tell me what you think. What's on your mind?4.  Leave a donation: Think of a donation as a virtual “round of applause!” Zelle: tlsmith15@gmail.comPaypal: @tiffanysmith0315

The Podcasting University - Podcasting Tips to Start a Podcast
Tips to Craft Compelling Show Notes and Transcripts for more Listenership

The Podcasting University - Podcasting Tips to Start a Podcast

Play Episode Listen Later Jun 13, 2023 19:10


Did you know that show notes are an excellent way of gaining more listeners? While a lot of podcasters ignore show notes and transcripts and consider it a waste of time, the fact is that you are leaving out one of the best ways of gaining new listeners.In this episode, you will learn some very simple tips that can get you more out of your show notes and transcripts.More InformationYou can find more information including the show notes and the resources at https://thepodcastinguniversity.com/109You can follow me on social media at -Instagram - https://instagram.com/podcastinguniversityTwitter - https://twitter.com/thepodversityJoin my FREE 10-day eCourse to learn how to start a podcast at https://thepodcastinguniversity.com/free-guide Hosted on Acast. See acast.com/privacy for more information.

Too Busy To Podcast
Ep 97 Truth Time! You Don't Need A Huge Listenership To Convert Into Your High Ticket Programs

Too Busy To Podcast

Play Episode Listen Later Jun 5, 2023 28:42


Are you a business owner who thinks that having a large podcast listenership is the key to converting listeners into high-ticket clients? Think again. In this episode, I debunk the misconception that size matters when it comes to your podcast audience by sharing a client case study as proof that you can convert with a small podcast audience. Tune in to learn about the five stages of the podcast listener journey, why a small engaged audience is better than a huge one and what you should focus on if you want to build a podcast that converts. You won't want to miss this episode! -----I want to hear from you! Send me a message on Instagram and let me know your biggest takeaway from this episode.Ready to launch your podcast? Take the quiz to learn your business podcast personality!Book your podcast strategy call and start converting your dream clients!Learn more about our Podcast Launch VIP Days, via the website www.toobusytopodcast.co.uk/vip-day or email info@toobusytopodcast.co.uk

Spirit Force
Higher IQ Listenership on Podcasting Platforms

Spirit Force

Play Episode Listen Later May 22, 2023 36:44


Its Up There Podcast
Addressing YouTube Listenership, Building Your Own Door | Alabama Player's Emotional Journey | Tony Mitchell's Crash Out | Teonna Taylor's "Love and War" | Vlad TV & Akademiks Ban Charleston White

Its Up There Podcast

Play Episode Listen Later May 16, 2023 150:20


Join Loon and his guests in this compelling episode of Up There Podcast as they address the fascinating world of YouTube listenership and the power of building your own door in the digital landscape. Discover valuable insights and strategies for navigating the platform to reach a wider audience and establish your online presence. The conversation takes a poignant turn as they discuss an Alabama player's emotional journey, sharing the heartbreaking moment when he crashed out before going pro and broke down in tears. Explore the challenges and pressures faced by athletes on their path to success, shedding light on the untold stories behind their journeys. Tony Mitchell's crash out is another topic that grabs attention, unraveling the circumstances that led to his downfall before he had the opportunity to make it big. Delve into the complexities of personal and professional struggles, and the impact they can have on one's dreams and aspirations. In a lighter vein, the episode explores the captivating music of Teonna Taylor, specifically diving into her powerful album "Love and War." Experience the raw emotions and artistry behind her music, and gain a deeper understanding of her creative process. The conversation takes an intriguing turn as they delve into the controversial world of media with the ban of Charleston White by Vlad TV and Akademiks. Uncover the reasons behind the ban and the implications it holds for the industry, shedding light on the complexities of media censorship and freedom of expression. Immerse yourself in this thought-provoking episode that covers a wide range of topics, from YouTube strategies to personal journeys, music, and media dynamics. And don't forget to join our Patreon community for an enhanced Up There Podcast experience, including ad-free episodes, exclusive content, and more. Click the link below to unlock premium access: [Patreon Link: https://www.patreon.com/itsuptherepodcast] Learn more about your ad choices. Visit megaphone.fm/adchoices

Its Up There Podcast
Addressing YouTube Listenership, Building Your Own Door | Alabama Player's Emotional Journey | Tony Mitchell's Crash Out | Teonna Taylor's "Love and War" | Vlad TV & Akademiks Ban Charleston White

Its Up There Podcast

Play Episode Listen Later May 16, 2023 144:36


Join Loon and his guests in this compelling episode of Up There Podcast as they address the fascinating world of YouTube listenership and the power of building your own door in the digital landscape. Discover valuable insights and strategies for navigating the platform to reach a wider audience and establish your online presence.The conversation takes a poignant turn as they discuss an Alabama player's emotional journey, sharing the heartbreaking moment when he crashed out before going pro and broke down in tears. Explore the challenges and pressures faced by athletes on their path to success, shedding light on the untold stories behind their journeys.Tony Mitchell's crash out is another topic that grabs attention, unraveling the circumstances that led to his downfall before he had the opportunity to make it big. Delve into the complexities of personal and professional struggles, and the impact they can have on one's dreams and aspirations.In a lighter vein, the episode explores the captivating music of Teonna Taylor, specifically diving into her powerful album "Love and War." Experience the raw emotions and artistry behind her music, and gain a deeper understanding of her creative process.The conversation takes an intriguing turn as they delve into the controversial world of media with the ban of Charleston White by Vlad TV and Akademiks. Uncover the reasons behind the ban and the implications it holds for the industry, shedding light on the complexities of media censorship and freedom of expression.Immerse yourself in this thought-provoking episode that covers a wide range of topics, from YouTube strategies to personal journeys, music, and media dynamics. And don't forget to join our Patreon community for an enhanced Up There Podcast experience, including ad-free episodes, exclusive content, and more. Click the link below to unlock premium access:[Patreon Link: https://www.patreon.com/itsuptherepodcast] Learn more about your ad choices. Visit megaphone.fm/adchoicesSee omnystudio.com/listener for privacy information.

PodPops
PodReport: Podcasting's Latest Listenership Trends

PodPops

Play Episode Listen Later May 9, 2023 2:10


In today's PodReport, Ginni brings us the latest podcast listenership facts and figures, curated by iHeartMedia. Please click here to access the full report. Hosted on Acast. See acast.com/privacy for more information.

WorkParty
Your Blueprint for Long-Term Podcast Listenership

WorkParty

Play Episode Listen Later Apr 12, 2023 41:53


Today she joins WorkParty to talk about all things podcast strategy from what it takes to craft a content plan for podcast longevity to having unique conversations in the crowded podcasting space. Then, Jaclyn and Liz flip roles for Liz's podcast, Healthier Together. Take a listen after you tune in!   RESOURCES: To connect with Liz Moody click here To connect with Jaclyn Johnson click here To follow along with Create & Cultivate click here To submit your questions call the WorkParty Hotline: 1-(833)-57-PARTY (577-2789) This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode. Visit culture.io/resources to subscribe to the newsletter and receive regular culture insights. Visit Ritual.com/party10 to start Ritual or add Synbiotic+ to your subscription today. Start your Free Month of Thinkific Plus at Thinkific.com/party Produced by Dear Media

(A)broad in Education
Grand Rising, Sabah Al-Khair

(A)broad in Education

Play Episode Listen Later Apr 10, 2023 7:13


SHOW NOTES: In this episode, Dr. Tiffany Lachelle Smith springs up from a year-long hiatus, reintroducing herself and pushing forth the continuation in Season 4 which has focused on Relationships Abroad. Honestly, it's been over a year since her last episode, but you won't be surprised that she's rejuvenated and ready for a fresh start with the (A)Broad in Education journey! If you like what you're hearing be sure to support the show by leaving a review and subscribing wherever you get your favorite podcasts! Want to continue this conversation? Subscribe to the (A)Broad in Education newsletter. Want to Contribute to (A)Broad in Education? 1. Subscribe: Hit the subscribe button where ever you listen to your favorite podcasts! 2. Share an episode: Got a favorite? It literally takes a click to send. Listenership helps with sponsorship and with sponsorship, we all win! 3. Leave a Review: Right on your podcast app or go over to Twitter or Instagram and tell me what you think. What's on your mind? 4.  Leave a donation: Think of a donation as a virtual “round of applause.” With this, I can hire a team and pay folks to continue to conspire these ideas into fruition! Zelle: $tifsmith15Paypal: @tiffanysmith0315  (A)Broad in Education is produced by Dr. Tiffany Lachelle Smith. Music by Henyao~Coffee and Unicorns @ Epedimic Sound

(A)broad in Education
Sista Circle on Relationships Abroad: Part 1

(A)broad in Education

Play Episode Listen Later Apr 10, 2023 29:30


SHOW NOTES: In this Part 1 Episode, Dr. Tiffany Lachelle Smith and co-host Maxine engage in sista circle methodology to discuss relationships abroad with three amazing Black American women living in various countries. SOCIAL MEDIA HANDLES: Keisha (China): @Keeshthecounselor Paige: Qatar Nichole (Shanghai): @thesoulfulexpat If you like what you're hearing be sure to support the show by leaving a review and subscribing wherever you get your favorite podcasts! Want to continue this conversation? Subscribe to the (A)Broad in Education newsletter. Want to Contribute to (A)Broad in Education? 1. Subscribe: Hit the subscribe button where ever you listen to your favorite podcasts! 2. Share an episode: Got a favorite? It literally takes a click to send. Listenership helps with sponsorship and with sponsorship, we all win! 3. Leave a Review: Right on your podcast app or go over to Twitter or Instagram and tell me what you think. What's on your mind? 4.  Leave a donation: Think of a donation as a virtual “round of applause.” With this, I can hire a team and pay folks to continue to conspire these ideas into fruition! Zelle: $tifsmith15Paypal: @tiffanysmith0315  (A)Broad in Education is produced by Dr. Tiffany Lachelle Smith. Music by Henyao~Coffee and Unicorns @ Epedimic Sound.

(A)broad in Education
Sista Circle on Relationships Abroad: Part 2

(A)broad in Education

Play Episode Listen Later Apr 10, 2023 61:23


SHOW NOTES: In this Part 2 Episode of Relationships Abroad in Sista Circle Methodology, Dr. Tiffany Lachelle Smith and co-host Maxine engage three amazing Black American women living in various countries. SOCIAL MEDIA HANDLES: Keisha (China): @Keeshthecounselor Paige: Qatar Nichole (Shanghai): @thesoulfulexpat Want to continue this conversation? Subscribe to the (A)Broad in Education newsletter. SUPPORT US: Want to Contribute to (A)Broad in Education? 1. Subscribe: Hit the subscribe button where ever you listen to your favorite podcasts! 2. Share an episode: Got a favorite? It literally takes a click to send. Listenership helps with sponsorship and with sponsorship, we all win! 3. Leave a Review: Right on your podcast app or go over to Twitter or Instagram and tell me what you think. What's on your mind? 4.  Leave a donation: Think of a donation as a virtual “round of applause.” With this, I can hire a team and pay folks to continue to conspire these ideas into fruition!  Zelle: tlsmith15@gmail.com Paypal: @tiffanysmith0315 (A)Broad in Education is produced by Dr. Tiffany Lachelle Smith. Music by Henyao~Coffee and Unicorns @ Epedimic Sound.

Sounds Profitable: Adtech Applied
Spotify On Stream Announces New Features & 3 Other Stories

Sounds Profitable: Adtech Applied

Play Episode Listen Later Mar 9, 2023 10:27


Gavin: This is The Download from Sounds Profitable, the most important news from this week and why it matters to people in the business of podcasting. I'm Gavin Gaddis, in for Manuela Bedoya. Shreya: And I'm Shreya Sharma.Gavin: The Download is brought to you by Magellan AI. Track the trends in spend, ad load, podcasts on YouTube, and more with Magellan AI's advertising benchmark report for Q4, available now. You can find a link in the description or visit Magellan dot AI.Shreya: This week: Spotify Stream On Announces New Features, RSS.com and Spreaker make transcripts more accessible, Marketers adapt to serve niche communities, and The Infinite Dial turns 25. Let's get started. Spotify live stream Gavin: Yesterday Spotify hosted their annual Stream On live event from LA. Throughout the 90 minute presentation a series of guest speakers, ranging from Spotify executives to the Jonas Brothers, debuted new features from Spotify and the company's goals in the near future. Let's look at the ones relevant to podcasting:Starting yesterday the Anchor brand has been retired. The hosting service and other podcasting features will be brought under the name Spotify for Podcasters. In addition to the new coat of paint for Anchor, several features originally only available to podcasts hosted on Anchor have been made platform-agnostic. Chief among these features is the ability to upload video podcasts to Spotify, a particular pain point for video podcasters outside the Spotify umbrella. In addition to video uploads, users will have access to net-new features like Q&A posts and polls that will be visible on the podcast's page in Spotify. The Spotify for Podcasters dashboard will also feature more advanced analytics. As one slide of the presentation announced: “Spotify is open for business.” Speaking of business, during the segment focusing on the Spotify Audience Network, Chief Business Officer Alex Norstrom announced the newest publisher to join SPAN is none other than podcasting giant NPR.In the world of monetization, Spotify podcasters are getting a sizeable upgrade in the form of a Patreon partnership. Now podcast listeners will be able to listen to premium content hosted on Patreon from within Spotify itself. With this announcement, Spotify now has a direct answer to Apple's paid podcast subscription service.This year's Stream On was a promising one, with a healthy focus on the podcasting industry overall. This renewed focus on upgrading the platform, adding new features, and making older features more accessible to podcasters everywhere is a promising one. Spotify seems to be interested in growing with podcasting instead of growing independently. We love to see it. RSS.com and Spreaker make transcription freeShreya: To continue the trend of features that benefit everyone in podcasting we have two big transcription announcements. First: this Monday RSS.com announced all podcasts hosted on their platform will now have access to automated transcription. When generated, these transcripts will be posted automatically to the show's episode page on RSS.com, as well as pushed the show's RSS feed. This will allow the transcript to be displayed in podcast listening apps that support Podcasting 2.0 tags. According to this Monday's issue of Podnews, the list of apps that actively support transcripts through this method includes Podverse, Podbean, and Podcast Addict. At launch the automatic transcripts support thirteen languages: English, Spanish, Arabic, Catalan, Dutch, French, German, Indonesian, Italian, Japanese, Polish, Portuguese and Turkish. In the official press release, RSS.com co-founder Ben Richardson said there were several features the company considered essential to the tool for it to be ready, including multiple languages and ease of use for the podcaster. From the press release: “We encourage all types of podcast player apps to facilitate the use of captions and transcripts our podcasters can provide in order to open up even more of podcasting's potential.” And for the second part of this Monday transcription tale: the folks at Spreaker launched FreePodcastTranscription.com, a free tool available to anyone regardless of affiliation with Spreaker. The website touts a high level of privacy and security due to everything being run locally in the user's browser. From the site's copy: “We don't send the mp3 file to a server. All the processing happens on your device.” Since that processing is kept in-browser instead of farmed out to an expensive server network, the burden of effort and cost is shifted to the user, allowing a lightweight, free option for podcast transcription. Users pick from one of sixty language options, select the file needing transcription, and run the process. After some time, dictated by the power of the computer, a .SRT file is generated for download. The easier it is for podcasters to generate transcripts, the more pressure there will be for podcast apps to fully implement them. Not only does the popularization of transcription make podcasting more accessible to a wider audience, it increases the search engine optimization far beyond what can be written in a given episode title or description. More people can enjoy podcasts, and more people will be able to find them. A win-win scenario. Marketers adapt to serve niche communities as culture fragments. Gavin: This week an eighth-part article series on social fragmentation in the internet era kicked off on Digiday. The first piece, written by Kristina Monllos focuses on the death of the classic “water cooler moment.” From the article: “Today, we not only don't have a watercooler — as the return to the office hasn't been a return to pre-pandemic normal — but we have fewer mass cultural moments where everyone is paying attention to one thing. In recent years, the proliferation of content online has made the experience of the internet more individualized, according to agency execs, allowing people to focus on specific niches that they find interesting rather than tune into whatever they're supposed to like because everyone else says they should.” A natural reaction to this fragmentation is to focus down on appropriate niche groups and meet the individuals at their own individualized online experiences. Unfortunately this also comes with the task of convincing marketers to buy in, as they tend to want to stretch their budgets as wide as possible. Some of this convincing comes in the form of sobering conversations explaining that even the largest brands don't have the money to target every audience at once. Fragmentation has lead to more digital boots-on-the-ground marketing, such as Cristina Lawrence, EVP of consumer and content experience at Razorfish, aiding a CGP company in establishing a viral TikTok account. Primarily by being flexible and producing content quickly, the company could pursue moment-to-moment trends as they developed and meet users where they naturally were going.Much like when Apple Tracking Transparency turned the advertising world on its head, save for podcasting, our industry is uniquely positioned to serve targeted communities. Podcasts, by their very nature, create their own niche groups. If properly maintained and surveyed, a podcast community is the perfect place for niche targeting. Edison Research Publishes 25th Anniversary Edition of The Infinite Dial Shreya: For our final story of the week, why not end on some more good news? A flashy 25th anniversary edition of Edison Research's report The Infinite Dial dropped last Thursday. Here's some highlights from the 73 page document to take you into the weekend: Monthly podcast listening for the total US population 12 and up dipped last year, going from 41% in 2021 to 38% in 2022. Listenership has risen once more, with 2023 numbers sitting at 42% of the population, an estimated 120 million listeners. Weekly podcast listening took a similar dip in 2022, slipping from 28% of the population to 26%. This year it has climbed back up from the slump to 31%, or an estimated 89 million podcast listeners in the US alone. From the observations slide: “Data appears to reflect ‘post-pandemic': on pattern from previous years.” In essence, it appears the number fluctuations caused by the COVID-19 pandemic severely changing daily routines have calmed. Now the industry is back to the familiar, steady growth seen in previous years. Shreya: Finally, it's time for our semi-regular roundup of articles we're calling Quick Hits. These are articles that didn't quite make the cut for today's episode, but are still worth including in your weekend reading. This week: Advertisers can use their own first-party data to target podcast ad campaigns, but are they? By Alyssa Meyers. A piece interrogating how podcasting can implement first-party data in ad campaigns, as well as interrogating why certain companies prefer or avoid it. Spoiler alert: first-party, like programmatic and any other tool, has its uses and can work well when used appropriately. Not All Audio is Created Equal: Why Media Buyers Should Avoid Bundling Podcasts with Streaming in Programmatic Transactions by Acast. A brief article highlighting the potential downsides to bundling podcasts with digital or streaming inventory. Bad things happen when trying to fit the square peg of podcast ad measurement in the round hole of streaming measurement. Ambie Awards: ‘Chameleon: Wild Boys' Wins Podcast of the Year by J Clara Chan. The Podcast Academy's yearly awards ceremony, known as the Ambies, took place earlier this week and The Hollywood Reporter has coverage, including a list of the big winners. Spreaker is now free, a press release by Spreaker. Spreaker's existing free plan has new offerings with unlimited episode uploads, access to Spreaker's programmatic monetization, and customizable RSS feeds. For more on Spreaker's offerings, check out the Sounds Profitable DeepDive. Gavin: And that was The Download, brought to you by Sounds Profitable! Today's episode was built using Spooler and hosted on ART19. Find out more at Spooler.fm and Art19.comI know we went through today's stories fast, so be sure to check out the links to every article mentioned, right in your podcast listening app, or on SoundsProfitable.com/TheDownload. And thank you for sticking with us as we bring you the top stories you might have missed from the past week. I'm Gavin GaddisShreya : And I'm Shreya Sharma. Our producers are Bryan Barletta, Gavin Gaddis, and Tom Webster. Special thanks to Art19 for hosting The Download. And thanks to you for joining us.

I Hear Things
Spotify On Stream Announces New Features & 3 Other Stories

I Hear Things

Play Episode Listen Later Mar 9, 2023 10:27


Gavin: This is The Download from Sounds Profitable, the most important news from this week and why it matters to people in the business of podcasting. I'm Gavin Gaddis, in for Manuela Bedoya. Shreya: And I'm Shreya Sharma.Gavin: The Download is brought to you by Magellan AI. Track the trends in spend, ad load, podcasts on YouTube, and more with Magellan AI's advertising benchmark report for Q4, available now. You can find a link in the description or visit Magellan dot AI.Shreya: This week: Spotify Stream On Announces New Features, RSS.com and Spreaker make transcripts more accessible, Marketers adapt to serve niche communities, and The Infinite Dial turns 25. Let's get started. Spotify live stream Gavin: Yesterday Spotify hosted their annual Stream On live event from LA. Throughout the 90 minute presentation a series of guest speakers, ranging from Spotify executives to the Jonas Brothers, debuted new features from Spotify and the company's goals in the near future. Let's look at the ones relevant to podcasting:Starting yesterday the Anchor brand has been retired. The hosting service and other podcasting features will be brought under the name Spotify for Podcasters. In addition to the new coat of paint for Anchor, several features originally only available to podcasts hosted on Anchor have been made platform-agnostic. Chief among these features is the ability to upload video podcasts to Spotify, a particular pain point for video podcasters outside the Spotify umbrella. In addition to video uploads, users will have access to net-new features like Q&A posts and polls that will be visible on the podcast's page in Spotify. The Spotify for Podcasters dashboard will also feature more advanced analytics. As one slide of the presentation announced: “Spotify is open for business.” Speaking of business, during the segment focusing on the Spotify Audience Network, Chief Business Officer Alex Norstrom announced the newest publisher to join SPAN is none other than podcasting giant NPR.In the world of monetization, Spotify podcasters are getting a sizeable upgrade in the form of a Patreon partnership. Now podcast listeners will be able to listen to premium content hosted on Patreon from within Spotify itself. With this announcement, Spotify now has a direct answer to Apple's paid podcast subscription service.This year's Stream On was a promising one, with a healthy focus on the podcasting industry overall. This renewed focus on upgrading the platform, adding new features, and making older features more accessible to podcasters everywhere is a promising one. Spotify seems to be interested in growing with podcasting instead of growing independently. We love to see it. RSS.com and Spreaker make transcription freeShreya: To continue the trend of features that benefit everyone in podcasting we have two big transcription announcements. First: this Monday RSS.com announced all podcasts hosted on their platform will now have access to automated transcription. When generated, these transcripts will be posted automatically to the show's episode page on RSS.com, as well as pushed the show's RSS feed. This will allow the transcript to be displayed in podcast listening apps that support Podcasting 2.0 tags. According to this Monday's issue of Podnews, the list of apps that actively support transcripts through this method includes Podverse, Podbean, and Podcast Addict. At launch the automatic transcripts support thirteen languages: English, Spanish, Arabic, Catalan, Dutch, French, German, Indonesian, Italian, Japanese, Polish, Portuguese and Turkish. In the official press release, RSS.com co-founder Ben Richardson said there were several features the company considered essential to the tool for it to be ready, including multiple languages and ease of use for the podcaster. From the press release: “We encourage all types of podcast player apps to facilitate the use of captions and transcripts our podcasters can provide in order to open up even more of podcasting's potential.” And for the second part of this Monday transcription tale: the folks at Spreaker launched FreePodcastTranscription.com, a free tool available to anyone regardless of affiliation with Spreaker. The website touts a high level of privacy and security due to everything being run locally in the user's browser. From the site's copy: “We don't send the mp3 file to a server. All the processing happens on your device.” Since that processing is kept in-browser instead of farmed out to an expensive server network, the burden of effort and cost is shifted to the user, allowing a lightweight, free option for podcast transcription. Users pick from one of sixty language options, select the file needing transcription, and run the process. After some time, dictated by the power of the computer, a .SRT file is generated for download. The easier it is for podcasters to generate transcripts, the more pressure there will be for podcast apps to fully implement them. Not only does the popularization of transcription make podcasting more accessible to a wider audience, it increases the search engine optimization far beyond what can be written in a given episode title or description. More people can enjoy podcasts, and more people will be able to find them. A win-win scenario. Marketers adapt to serve niche communities as culture fragments. Gavin: This week an eighth-part article series on social fragmentation in the internet era kicked off on Digiday. The first piece, written by Kristina Monllos focuses on the death of the classic “water cooler moment.” From the article: “Today, we not only don't have a watercooler — as the return to the office hasn't been a return to pre-pandemic normal — but we have fewer mass cultural moments where everyone is paying attention to one thing. In recent years, the proliferation of content online has made the experience of the internet more individualized, according to agency execs, allowing people to focus on specific niches that they find interesting rather than tune into whatever they're supposed to like because everyone else says they should.” A natural reaction to this fragmentation is to focus down on appropriate niche groups and meet the individuals at their own individualized online experiences. Unfortunately this also comes with the task of convincing marketers to buy in, as they tend to want to stretch their budgets as wide as possible. Some of this convincing comes in the form of sobering conversations explaining that even the largest brands don't have the money to target every audience at once. Fragmentation has lead to more digital boots-on-the-ground marketing, such as Cristina Lawrence, EVP of consumer and content experience at Razorfish, aiding a CGP company in establishing a viral TikTok account. Primarily by being flexible and producing content quickly, the company could pursue moment-to-moment trends as they developed and meet users where they naturally were going.Much like when Apple Tracking Transparency turned the advertising world on its head, save for podcasting, our industry is uniquely positioned to serve targeted communities. Podcasts, by their very nature, create their own niche groups. If properly maintained and surveyed, a podcast community is the perfect place for niche targeting. Edison Research Publishes 25th Anniversary Edition of The Infinite Dial Shreya: For our final story of the week, why not end on some more good news? A flashy 25th anniversary edition of Edison Research's report The Infinite Dial dropped last Thursday. Here's some highlights from the 73 page document to take you into the weekend: Monthly podcast listening for the total US population 12 and up dipped last year, going from 41% in 2021 to 38% in 2022. Listenership has risen once more, with 2023 numbers sitting at 42% of the population, an estimated 120 million listeners. Weekly podcast listening took a similar dip in 2022, slipping from 28% of the population to 26%. This year it has climbed back up from the slump to 31%, or an estimated 89 million podcast listeners in the US alone. From the observations slide: “Data appears to reflect ‘post-pandemic': on pattern from previous years.” In essence, it appears the number fluctuations caused by the COVID-19 pandemic severely changing daily routines have calmed. Now the industry is back to the familiar, steady growth seen in previous years. Shreya: Finally, it's time for our semi-regular roundup of articles we're calling Quick Hits. These are articles that didn't quite make the cut for today's episode, but are still worth including in your weekend reading. This week: Advertisers can use their own first-party data to target podcast ad campaigns, but are they? By Alyssa Meyers. A piece interrogating how podcasting can implement first-party data in ad campaigns, as well as interrogating why certain companies prefer or avoid it. Spoiler alert: first-party, like programmatic and any other tool, has its uses and can work well when used appropriately. Not All Audio is Created Equal: Why Media Buyers Should Avoid Bundling Podcasts with Streaming in Programmatic Transactions by Acast. A brief article highlighting the potential downsides to bundling podcasts with digital or streaming inventory. Bad things happen when trying to fit the square peg of podcast ad measurement in the round hole of streaming measurement. Ambie Awards: ‘Chameleon: Wild Boys' Wins Podcast of the Year by J Clara Chan. The Podcast Academy's yearly awards ceremony, known as the Ambies, took place earlier this week and The Hollywood Reporter has coverage, including a list of the big winners. Spreaker is now free, a press release by Spreaker. Spreaker's existing free plan has new offerings with unlimited episode uploads, access to Spreaker's programmatic monetization, and customizable RSS feeds. For more on Spreaker's offerings, check out the Sounds Profitable DeepDive. Gavin: And that was The Download, brought to you by Sounds Profitable! Today's episode was built using Spooler and hosted on ART19. Find out more at Spooler.fm and Art19.comI know we went through today's stories fast, so be sure to check out the links to every article mentioned, right in your podcast listening app, or on SoundsProfitable.com/TheDownload. And thank you for sticking with us as we bring you the top stories you might have missed from the past week. I'm Gavin GaddisShreya : And I'm Shreya Sharma. Our producers are Bryan Barletta, Gavin Gaddis, and Tom Webster. Special thanks to Art19 for hosting The Download. And thanks to you for joining us.

Podcast Like a Girl
012: Not Seeing the Listenership You Want? Try This!

Podcast Like a Girl

Play Episode Listen Later Jan 30, 2023 16:28 Transcription Available


Every podcaster — no matter if you're just starting out or you've been releasing episodes for a while — wants more listeners, right? Yeah, I see you.First of all, remember that like other digital marketing platforms, quality is always, always, better than quantity.However! Other than the very validating and very delightful ego boost you get when your listenership grows, there are other benefits too. Like the fact that a large audience will help you attract sponsors, approach podcast networks and ultimately attract more listeners by word of mouth. Seeing a podcast with a huge following tells people there is something worth their time at the other end of the follow, subscribe or push of the play button.But how do you get there before you are — there? How do you build your podcast audience in an ongoing way? We'll discuss the answer in this episode.Topics Covered:Engaged listeners can help your show through word of mouthUse the live feature on your favorite social media to connect with your audienceBuild a community that will allow for a two-way conversation between you and your listenersDon't leave your listeners on read when they reach out in the DMsBonus: feature listeners on your episodes with shout outsResources Mentioned:Florence GivenCircleDownload our free growth guide. Let's Connect:The Wave WebsiteInstagramYouTubeDigital CommunityRate, Review & Follow on Apple Podcasts:Want to show your support for the show? please consider subscribing, rating, and reviewing my show! Subscribing means that you get the latest episode delivered directly to the top of your Apple Podcasts app, but more importantly, it actually just helps me prove that I'm legit and reach more listeners. Click Here, scroll to the bottom, tap to rate with five stars, and select "Write a Review".Be sure to let me know what you love most about the showAnd if you haven't already done so, please follow by clicking the plus sign in the upper rightCredits: This podcast is produced by the wonderful women at The Wave Editing. Scripting by Lauren DeborahMixing and Editing by Iva Cover Art by KAR Creative Theme Music by Isaac Joel

Clipped
How To Use Paid Podcast Advertising To Exponentially Increase Listenership

Clipped

Play Episode Listen Later Jan 25, 2023 17:40


As an Indie Podcaster, I regularly take a risk on paid advertising to grow this podcast, triggering a race-against-the-clock to beat the podcasting giants, uncover hidden opportunities and discover the best way to get in front of my ideal listeners. I think you should do the same. I've been experimenting with paid podcast advertising for the last 4 months, and my podcast downloads have grown by 65%. That's actually why I recorded this episode. I want to see you get similar growth. My goal with this is to show you how to increase the return on all the hard work you put into your podcast by showing you how to implement a paid podcast advertising strategy. Implementing a paid ad's strategy is an essential addition to your podcast's overall marketing plan. At least in my opinion.  I get it, not everyone has the financial resources to invest in their podcast. I also understand that using a paid marketing strategy might be frowned upon in the industry. Fortunately, there are some inexpensive advertising options that I'm confident will grow your listenership. I cover these in this episode. Oh, and don't worry about being labeled a “sell out” for putting some money into advertising your podcast. It's called marketing! If you want to grow your listenership then why not be open to seeing fast returns?  Don't get me wrong, organic growth is best and it will reap dividends for you in the long run. I'm not against that. You definitely need to be pushing your podcast hard on social media, in your newsletter, blogs, and in all other ancillary content related to your podcast. But if you drop a few dollars into paid podcast advertising to pump up those efforts, you'll have a better chance of cutting through the noise and getting your show in front of your ideal listener.  As my buddy Adam Schaeuble of Podcasting Business School says, “You've got to love your podcast like a hobby, but treat it like a business”. But hey, if you're just having fun, I get that too! Just know this episode probably isn't for you. In this episode, you will learn the following: How to use podcast advertising to grow your podcast and get in front of an ideal audience. The pros and cons of Buzzsprout Ads, Overcast FM, Podcast Addict, Pocket Cast and PodNews for paid podcast advertising. The impact of paid podcast advertising on downloads and subscribers. My Most Popular Blog Posts: Best Podcast Equipment For 2023 The Top 5 Audio Interfaces for Podcasters Best Podcast Headphones For 2023 The Complete Guide To Recording A Podcast With Riverside.fm Other episodes you'll enjoy: EP 30 - Unlock The Power of Social Media Growth and Leverage Your Brand  To Create a Winning Strategy ft. Travis Brown EP 22 - How To Monetize a Podcast With Amazon Affiliate Marketing EP 20 - How To License Podcast Music ft. Jonathan Lane  Loved this episode? Leave us a review and rating here:  https://ratethispodcast.com/clipped Connect With Me: Website Instagram YouTube LinkedIn

Out of Boundz
The Only Difference Between Podcasts and Conversations Is Listenership...NFL Playoffs Are Here & We Have Content!

Out of Boundz

Play Episode Listen Later Jan 11, 2023 53:55


Joe decided he wanted to podcast and sent the OOB Signal out, which Shawn saw and decided not to ignore. They go through a myriad of recent topics around the NFL including, head coaching vacancies, potential head coaching hires and the NFL Playoffs!Thank you so much to all who have been patient in waiting for more content from us! Stay safe where you are, stay healthy and it's okay to not be okay.Follow our YouTube Page for all our videos! (Be sure to Subscribe to be notified in the future!)Follow Joe @JoeMcDonnellOOB on TwitterFollow Out of Boundz on InstagramAWD's Out of Boundz Page for all episodesLinktree for all content linksOut of Boundz Podcast Glossary of TermsOut of Boundz Podcast QB Stock ValuesThis podcast uses the following third-party services for analysis: Podcorn - https://podcorn.com/privacy

Creating a Brand
Use This Secret to Grow Your Podcast Listenership | Dan R Morris

Creating a Brand

Play Episode Listen Later Jan 3, 2023 16:02


There are people who already love your podcast; they just don't know it exists yet. Growing your podcast audience is hard if you just wait for them to find you. But when you control who learns about your podcast and are able to find the people who really want to share it, you change the narrative. In this episode, Dan R Morris shares his effective strategy for growing your audience by finding your future fans instead of waiting for them to come to you. There are thousands/millions of people with a vested interest in sharing your episodes; let's get your show in front of them!MORE: https://PodPros.com/208

The Podcast On Podcasting
Ep260: Why Is It Important To Be Authentic?

The Podcast On Podcasting

Play Episode Listen Later Sep 8, 2022 15:58


Sharing personal struggles in your show can be challenging, but this episode might prove that it can guide you in connecting to your listeners and achieving resonance. Find out why you need to stay true and be comfortable with vulnerability as a podcast host by tuning in!   WHAT TO LISTEN FOR How your personal story impacts your listeners positively 2 reasons why you should be an open book in your podcast Is it valid to open personal problems up to your listeners?   CONNECT WITH US If you are interested in getting on our show, email us at team@growyourshow.com. Thinking about creating and growing your own podcast but not sure where to start? Click here and Schedule a call with Adam A. Adams! Upgrading your podcast equipment or maybe getting your first microphone? Get Your Free Equipment Guide! We also have free courses for you on everything you need to know about starting a great podcast! Check out our first six episodes through the links below! Identify Your Avatar - Free Course 1/6 What To Do BEFORE You Launch Your Podcast - Free Course 2/6 How To Launch A TOP Show - Free Course 3/6 Best Marketing And Growth Strategies - Free Course 4/6 How To Monetize Your Podcast - Free Course 5/6  Top 22 Pitfalls On Starting Your Own Podcast - Free Course 6/6 If you want to make money from your podcasts, check out this FREE resource we made. Our clients use a sponsor sheet, and now they are making between $2,000 to $5,000 from sponsorship!  Subscribe so you don't miss out on great content and if you love the show, leave an honest rating and review here! 

The Cavalry
"A Robust Listenership"

The Cavalry

Play Episode Listen Later Jul 10, 2022 52:47


On this post-4th of July episode of The Cavalry, we ask is pineapple the best fruit? Also Johnny needs backup on if you call someone on the phone to not be in the middle of another activity. Andrew needs backup on contractor's always being too critical of the person who did the work previously. Plus, Johnny started watching The Old Man... the first 45 minutes anyway and we review it. Enjoy! 

The Fallout Lounge
Compilation 4: Saturday Night Loathe

The Fallout Lounge

Play Episode Listen Later May 24, 2022 23:29


When The Fallout Lounge premiered, the comedy cognoscenti didn't give us a chance. "More like Fallout Lounge DEAD!" sniffed SNL's Lorne Michaels. But defying the odds, we were renewed for a second season, which we cheekily dubbed "Season 2." Listenership grew, and we dropped some of our funniest sketches yet. Mr. Michaels remained unconvinced, locking himself in his office for a day and emerging with, "More like 'The Fallout Scrounge'--for jokes!" Clearly, our little sketch comedy program had struck a nerve. "Who cares? We still have Pete Davidson and Kate McKinnon," the legendary producer sulked, "They'll never leave." 

Taboo Topic
Hot Seat: Transgenderism

Taboo Topic

Play Episode Listen Later Apr 13, 2022 38:46


Is our healthcare helping those with gender dysphoria appropriately? The debate about transgenderism gets put on the hot seat, as I discuss why this shouldn't be a debate, as their mental health is being exploited for monetary gain. Disclosure: there's sensitive content for some to listen, as there's parts where the descriptions of the transitioning process gets graphic, and other serious mental health disorders get discussed- thus it may not be appropriate for minors to hear. Listenership discretion advised.  --- Send in a voice message: https://anchor.fm/tabootopic/message Support this podcast: https://anchor.fm/tabootopic/support