Revenue Hub Podcast

Everyone in hospitality is talking about AI - but is your hotel's commercial operation actually ready for it? In this episode of the AI Reality Check Series, I talk with Nicole Adair, Product leader at FLYR Hospitality, to cut through the hype and get honest about what “AI ready” really means for hotel revenue, marketing, distribution, sales, and GM teams.Nicole breaks down the gaps hotels rarely talk about: why “we want more AI” isn't a problem statement, why basic AI fluency (not a data science degree) is the missing skill on most commercial teams, why leadership and culture set the tone for adoption, and how to tell a genuine AI-driven platform from software that's simply rebranded itself as “AI” to justify a higher price tag.──────────────────────────────

Welcome to the next instalment of our AI Reality Check series, where we ask a simple question: if you're running a rubbish hotel, will AI actually make it a great one?

AI won't make a rubbish hotel a good hotel - it will just expose the cracks faster.In this episode, I talk with Kris Glabinski of Aggregate Intelligence to unpack what genuine AI-readiness looks like for hotels and hotel groups, and why most commercial operations aren't there yet.Kris explains why data is actually the easy part to fix - and why process and people are where AI adoption really succeeds or fails. From the “100 free employees” thought experiment to the chicken-and-egg relationship between data, process and people, this is a grounded, practical look at what to fix before you invest in AI.──────────────────────────────

AI is everywhere in hospitality right now - but is your hotel actually ready for it, or are you just bolting new tech onto old problems?In this episode, I talk with Peter Brauer of Get Into More (https://www.getintomore.com/) to break down what genuine AI-readiness looks like for hotels and hotel groups.We dig into the three things that matter more than any tool: your people, your data, and your processes - and why skipping the groundwork means AI just amplifies whatever's already broken.Peter shares the red flags that signal a hotel's data reflects broken process rather than market reality, and his honest take on whether compromised historical data should be a dealbreaker.──────────────────────────────

Is your hotel actually ready for AI - or are you about to automate broken processes even faster?In this episode, I talk with Willem Rabsztyn, CEO of Bookboost, to unpack what AI readiness really means for hotels and hotel groups. From data silos to security guardrails to spotting genuine AI value versus pitch-deck buzzwords, Willem breaks down the foundations every property needs before deploying AI at scale.What You'll Learn● Why unifying guest data is the real first step before any AI rollout● The security risks of giving AI agents unrestricted API access● How to shift staff mindset from “clicking buttons” to prompting agents● Why messy data is usually a silo problem, not a “bad data” problem● The three levels of AI maturity (and Willem's “protein powder” analogy)● How to test whether a tech solution's “AI” is real or just marketing● What commercial and operational foundations hotels need for the next 3–5 years──────────────────────────────

In this episode, Trevor Grant sits down with Firas Moolla from HotelIQ (www.hoteliq.io) to unpack what “AI readiness” actually looks like in hotel commercial operations, why data quality quietly underpins everything, and why the smartest hoteliers fix their fundamentals before they buy another tool.They cover the “three-legged stool” of people, tools, and processes, why geographic source market data is the ultimate stress test for a hotel's operations, how to incentivize front desk teams to capture better data, how long a real data clean-up actually takes, and what an honest AI readiness assessment looks like in practice.Whether you're a GM, revenue leader, or hotel owner exploring AI vendors, this conversation will help you ask better questions before you sign anything.──────────────────────────────

or the last couple of years, AI has been sold to the hotel industry as a silver bullet. In a recent conversation with Tristan Heaword of digital marketing agency three&six, one of our Expert Partners, I put that assumption to the test - and the answer was refreshingly honest: AI won't fix a broken hotel. It will amplify whatever is already there, good or bad.──────────────────────────────

AI is changing how travellers discover and book hotels — but is your property actually set up to take advantage of it?In this episode, I talk with hotel SEO and Generative Engine Optimization (GEO) specialist Stephanie Smith of Cogwheel to break down what hoteliers need to get right before chasing the AI hype. From content and reviews to persona-led marketing, MCP connections, and why ROAS is the wrong metric altogether - this is a no-nonsense look at what's actually driving AI visibility in 2026.

Are hotels getting seduced by AI promises before they've sorted the basics?In this conversation, digital acquisition expert Hicham Benyebdri of Userguest, cuts through the hype - explaining why no amount of AI-powered advertising will save a hotel with a broken booking path, weak conversion rate, or poor reviews.We also get into how hotels can realistically compete with OTAs on their own turf, why paid platforms like Google and Meta aren't always working in your favour, and how the smartest hotels are using AI to read market signals and pivot faster than their competitors.If you're a hotelier or work in hotel marketing, this one is worth your time.Topics covered:➡️ Getting your digital foundations right before investing in AI➡️ How AI fits into paid acquisition strategy➡️ Where hotels commonly misfire with automated campaigns➡️ Competing with OTAs for direct bookings➡️ How traveller booking behaviour is shifting➡️ Using AI to respond faster to changing market conditions

The hotel industry is at a crossroads. In our latest conversation, we tackled three issues that could reshape how we drive revenue and lead our teams (you can also watch the discussion on YouTube - https://youtu.be/phyPUpQQM4k):

The EU's Digital Markets Act (DMA) was designed to create a fairer digital landscape - but could it actually end up harming hotels instead? In this discussion with Javier Delgado Muerza of mirai, we break down the latest developments following the European Commission's investigation into Google's compliance with Article 6.5 of the DMA. With two proposed solutions (Option A and Option B), both could significantly reduce the visibility of direct hotel websites in Google search results - and that's bad news for hoteliers and revenue managers.

In this powerful case study, discover how The First Group Hospitality (TFG) revolutionized its revenue strategy by combining cutting-edge AI with human expertise - driving real results in one of the world's most competitive hotel markets: Dubai.

In this episode, we sit down with Diego Varela, Metasearch Product Owner at Mirai, to explore how AI agents like Google Gemini, ChatGPT Operator, and Kayak.ai are reshaping the travel landscape - and what that means for hotel general managers. Are AI agents going to kill metasearch? Will travelers still compare prices? How should hotels adapt their distribution strategy to stay competitive?

In this exclusive interview, we sit down with Amit, Head of Machine Learning at Cloudbeds, to explore how Causal AI and Multimodal AI are revolutionizing the hotel industry. From boosting occupancy to delivering personalized guest experiences, learn how cutting-edge hotel technology is reshaping the future of hospitality. ✅ What you'll learn: What is Causal AI and how it helps hoteliers make smarter, data-driven decisions How Multimodal AI connects guest data, images, and messages for seamless operations Real examples of how AI can automate upsells, personalize stays, and break down departmental silos How Cloudbeds Intelligence is using AI to unify hotel systems and unlock new revenue opportunities

In this interview we are joined by Ally Northfield, Managing Director at Revenue by Design. Global Revenue Forum (GRF) was co-founded by Ally, Annemarie Gubanski, CEO at Taktikon Consultancy and Emanuele Nardin, Managing Director at Hotelperformance. In this short discussion Ally outlines what is Global Revenue Forum? How has GRF evolved over the years? What is the focus of the GRF event this year? What should previous attendees visit in 2025? What is the value to new attendees and what will they experience? Hope you enjoy the conversation Global Revenue Forum 2025 will explore whether the hospitality industry is optimally positioned to capitalise on profit opportunities emerging as a consequence of AI-enabled efficiencies in our workplace and our homes. How do we respond to the growing trend of individuals demanding personally validating experiences? How do we price to meet the demand for tailored spaces as work blends with increased leisure time? What potential do distribution marketplaces offer to unlock routes to market and build closer guest relationships? The 2025 event will explore the following: AI-Driven Opportunities How AI advancements are creating new profit opportunities across the hospitality industry, including hotels, apartments, short-term rentals and open air accommodation. Efficiency and Personalisation Understand how AI-enabled efficiencies are reducing working hours of our guests, leading to increased demand for personally validating experiences and tailored spaces that blend work and leisure Operational AI Efficiencies Examine how AI is transforming hotel operations across all revenue-generating departments, from service delivery to guest interactions, driving profit growth New Revenue Streams Guidelines to future approaches to customized hotel booking experiences Distribution Marketplaces Join the conversation to discuss the potential of new distribution platforms to unlock routes to market, build stronger guest relationships, and enhance profitability Future Profit Opportunities Investigate how the hospitality industry can stay ahead of AI-driven trends to secure long-term growth and success 

Hi, welcome to another of our Coffee Time Chats Today we focus on converting visitors to your website into booking guests To share their insights, tips and advice, we are joined by Savina Karaivanova of Userguest, one of our Expert Partners We discuss the importance of the hotel website user experience to increase conversions, the need for clear CTAs (Call to Actions), how personalizing offers and tailoring these to specific target markets can drive bookings and the critical need to streamline the booking process to maximize revenue and minimize low periods. Finally, Savina outlines the latest Userguest offer where Hotels can sign up for a free Website Audit Really hope you enjoy the conversation

Hi, welcome to another of our Coffee Time chats. Today we look at how hotels revenue manage tour operator business, or, more accurately, how they don't revenue manage tour operator business. To bring their views and insights, we are joined by David McGloin, VP Sales for BEONx, one of our Expert Partners In this discussion we consider the challenges of managing Tour Operator business, from negotiating prices, to navigating the current uncertain travel landscape and the need for a more dynamic and organized approach to pricing and forecasting this business segment. Finally, David talks to us about the BEONx Tour Operator module Really hope you enjoy the conversation

Hi, welcome to another case study discussion. Today we focus on the challenges and rewards of a decision intelligence tool and it's value to a hotel commercial operation. To bring their views and insights, we are joined by: Firas Moolla of HotelIQ Amy Stevens of Rocco Forte Hotels Amy takes us through her journey, outlining the initial objectives and goals she was trying to achieve after joining Rocco Forte. We explore how she reached the conclusion a decision intelligence tool was the way to go. We hear what has transpired since introducing the technology and what gains have been made. Finally we look at the value derived and any additional positive, but not originally expected, outcomes Really hope you enjoy the conversation.

Hi, welcome to another Expert Insights discussion Today we explore how connected marketing & revenue strategies are a powerful ecommerce combination, leveraging the hotels direct channel to drive direct bookings. We dig into how powering up your hotel website and booking engine, aligning marketing efforts with revenue priorities and automating these strategies can truly increase conversion. Finally looking at the value of consumer engagement and personalisation through better matched offerings. To share their insights and bring this topic to life are: Cristina Blaj, consultant and Brand Ambassdor for Userguest, one of our Expert Partners, and CEO of Open Revenue Consulting. Sam Weston, Marketing Director for 80 Days All of these thoughts and views are supported by 80 Days Hotel Marketing Trends report which highlights 11 key findings and Userguests RevMarketing Certification Course which is focused on higher conversions from your direct channel. Click here to access the free 80 Days Report Click here to enrol for free on the RevMarketing Certification Course Really hope you enjoy the conversation

Hi, welcome to another Coffee Time Chat Today we focus on the challenges of hotel staffing and the ongoing crisis the industry faces, not only today but, more worryingly the trends for the future. And this is where our guests Bill Scanlon and Lorraine Sileo step in to talk us through the recent Talent Study from Strategic Solution Partners, one of our Expert Partners Strategic Solution Partners started the Talent Trends Study in 2019, since then it has continually highlighted the workforce challenges - many of which still haven't been addressed effectively by the industry. Fewer people are entering hospitality and more are retiring earlier. For those working in the industry, they want quality of life and flexibility. The labor shortage is felt at all levels but most severely on property. In this discussion we touch on a number of wide ranging topics, whilst focusing in around the foreboding trends, challenges for education institutions and how much responsibility actually lies at the door of the industry itself. Here is a link to access the Talent Trend Study Really hope you enjoy the conversation

Hi, welcome to another Expert Insights discussion With Euro 2024 not far away, we wanted to look at how this tournament has influenced the hotel Sector in the key host cities and how this tournament compares to other major events such as the Olympics or Pop concerts. But we also wanted to dig a bit deeper and see if the match location, date of the match and the opponents, have influenced demand and pricing. We also explore what the regional hotels could be doing to pick up business which has been displaced due to the tournament. To guide us through the numbers and provide their insights, we are joined again by: Viet Meier of berner+becker, one of our Expert Partners Really hope you enjoy the conversation

We are delighted to welcome Chatlyn as an Expert Partner Through this “Who Are We” interview you will hear from Nicolas Vorsteher, the founder of Chatlyn, about their solution, geographical focus, typical client profile and the backstory to their formation. We hear his views on how an efficient modern communication approach can positively impact bookings but also emphasises this is one part of the revenue equation – stressing that if your guests are happy they will also spend more with you when on property. Finally, Nicolas outlines a real customer example where the reality was very different to the hotel's original perception. Really hope you enjoy the conversation

We follow upon our video from yesterday looking at whether Net Revenue is a challenge to embrace of just another pipedream for hoteliers. In today's video we are joined again by Vassilis Syropoulos , Founder and CEO of Juyo Analytics, one of our Expert Partners As with our videos last week looking at Total Revenue Management, in this discussion we ask for his thoughts on Net Revenue and some of the points made by Karin, Amrita and Jens insights We ask what his opinion is on the adoption of net revenue across the hotel industry. We discuss the complexities faced when trying to embrace net revenue and we touch on the evolution of the commercial role, where the finance team fits in and the emerging role of chief intelligence officer. NB: Juyo Analytics are one of our Expert Partners Really hope you enjoy the conversation.

Hi, welcome to another Expert Insights discussion Today we continue our conversation around Revenue Management. Having discussed Total Revenue last week, today we are looking at Net Revenue. In this discussion we ask is Net Revenue easier to achieve than Total Revenue? Do we know what Net Revenue actually means? And do hoteliers have a handle on their direct booking costs? To share their insights and experience, we are joined again by: Karin van Rhee of Juyo Analytics Amrita Makkar of Virgin Hotels Jens Egemalm of Pandox NB: Juyo Analytics are one of our Expert Partners Finally we will hear a little about the journeys both Amrita and Jens have been on as they move towards implementing Total Revenue and Net Revenue. Really hope you enjoy the conversation

Hi, welcome to another Demo Time discussion. Today we explore why hotel guests ask so many questions, the gold standards of hotel guest communications and the challenges hoteliers face in that area. Joining us for this conversation is Shaun Sequeira from HiJiffy, one of our Expert Partners Shaun is the Country Lead for HiJiffy in the UK & Ireland As well as discussing the challenges hoteliers face with guest communications Shaun will also give us a quick demo of how HiJiffy's AI works in practice and how straightforward the set up is thanks to recent developments. Really hope you enjoy the conversation

Today we follow upon our video from yesterday looking at Total Revenue Management In today's video we take a wider perspective - from a Chief Executives viewpoint. We are joined by Vassilis Syropoulos , Founder and CEO of Juyo Analytics, one of our Expert Partners We ask for his thoughts on some of the points made in the recent discussion with Karin, Amrita and Jens We question why department silos are still so prevalent, how hotel contracts and kpis influence the hotel performance focus, and where technology, specifically BI tools, can have an impact on (eventually) achieving total revenue management Really hope you enjoy the conversation.

Hi, welcome to another Expert Insights discussion Today we look at Total Revenue Management Yes, that topic that which has been discussed for years and years but still remains a dream for most. In today's discussion we actually look at the reality of the challenge and why it's easier to talk about it than to do it. To share their insights and experience, we are joined by:

Hi, welcome to another Expert Insights discussion Today we look at Hotel staffing and the impact an executive opening can have on a property – momentum is a key word here. Joining us for this conversation is Greg Velasquez, Executive Director of Sales at Strategic Solution Partners, one of our Expert Partners We look at the obvious, and often less obvious, risks hotels face with open positions. We explore how an interim solution, like Task Force, can minimise the impact of these risks. Finally we discuss misconceptions and reservations of utilising an interim solution whilst identifying the upsides in terms of guest experience, hotel reputation leading to sustained revenue and profitability. Really hope you enjoy the conversation.

We are delighted to welcome XLR8 RMS as an Expert Partner In this "Who Are We" interview we are joined by Natasha Pereira, Sales Director Through our conversation you will hear more about XLR8 and their solution, looking at the backstory to their formation, geographical focus and typical client profile. We also touch on how XLR8 leverages Artificial Intelligence to empower hoteliers with essential tools to streamline operations. From forecasting and price recommendation to project management and business intelligence for revenue. Finally we hear Natasha's views on what separates XLR8 from other similar solution providers. Really hope you enjoy the conversation

Hi, welcome to another Demo Time discussion Today we are joined by Julia Schröder, Head of Sales at Hotellistat, one of our Expert Partners First things to say is that this is the audio from a long form video where we examine a major challenge faced by hoteliers, explore some of the less obvious implications of this problem and then look at a potential technology solution. As well as looking at the obvious impacts of the incredible amount of time that is wasted, along with missed revenue opportunities and overlooked cost savings, we also consider the less obvious impacts, for example: Losing out to competitors moving faster than you technology as a differentiator when recruiting and retaining Importance of reviews Really hope you enjoy the conversation.

Hi, welcome to another Expert Insights discussion Today we are joined by 3 guests: Kris Glabinski of Aggregate Intelligence Nicolo (Nick) Rolle of Lybra Marco Kleiner of Atomize NB: Aggregate Intelligence, Lybra and Atomize are all Expert Partners, This is a wide ranging discussion centered around the importance of time, adaptability, and the ability to respond quickly to market changes in the context of pricing strategies for hotels, emphasising the challenges faced by smaller independent properties in managing pricing strategies manually and how automated pricing systems can address these problems. Kris, Nick and Marco also look at the evolving nature of the hotel industry, the challenges faced by traditional revenue managers, and the potential impact of new entrants and changing guest expectations. We touch on the potential benefits of adopting automated pricing systems for revenue management, occupancy optimization, and reducing manual efforts, especially in smaller properties where dedicated resources are limited. Also, the need for continued education, adaptation to technological advancements, and a shift in mindset towards viewing revenue management systems as essential tools for staying competitive in the evolving hotel industry. During the conversation we touch on subjects such as: Time Constraints Frequency of price changes Understanding market dynamics Role of Automated pricing Real time dynamics Technology adoption Educational gap Cost perception Generational shift Guest personalization Really hope you enjoy the conversation

Hi, welcome to another Expert Insights discussion Today we are joined by Deanne Soderberg who is a seasoned HR professional and presently a Human Resource Industry Expert Consultant and Talent Specialist with Strategic Solution Partners one of our Expert Partners, Her 16 years as VP of Human Resources with Hay Creek Hotels involved growing a small start-up hotel company from 4 boutique properties to over 20 while building a company culture and developing Human Resource Strategies Her experiences as HR Director and Trainer with Omni Hotels for over 11 years brings background in luxury city hotels across the US and speaks to her employee relations & retention expertise as a hospitality HR Strategist. We thought it would be interesting to draw on her experience and explore the topic of staff retention and tactics to employ to help with the staffing challenges the hotel sector faces  During the conversation we touch on subjects such as: Why so much focus on hiring but little about retention Developing Managers into Leaders Value of communication Rewards and Recognition Career Development Culture underpins everything   Really hope you enjoy the conversation  

We are delighted to welcome HiJiffy as an Expert Partner In this "Who Are We" interview we are joined by Tiago Araújo, CEO & Co-founder Through our conversation you will hear more about HiJiffy and it's solution, touching on the backstory to their formation. We also touch on how HiJiffy, AI assistants and chatbots in general are developing, how hotelier perceptions change once they start using their solutions and what separates HiJiffy from other similar solution providers. Really hope you enjoy the conversation

Hi, welcome to another expert insight discussions. Today we are joined by Estella Hale, Chief Commercial Officer at HotelIQ, one of our Expert Partners, and Robert Marusi, Chief Commercial Officer at Turtle Bay Resort. In this conversation our focus is on the hotel commercial teams, most specifically, revenue and marketing. In particular we are looking at how the roles and responsibilities in these departments are evolving to take advantage of modern technology, or, as in a lot of hotels, maybe not changing at all. The hotel industry is at a pivotal moment, traveller demands are changing and the digital transformation is touching every aspect of hotel operations. Hyperpersonalization and the need for commercial teams to have a 360 view of the customer is paramount. Revenue professionals must start thinking like marketeers and vice versa. The best leaders are already making this transition, as for the others, well, they may just get left behind or become irrelevant. Hope you enjoy the conversation

Hi, welcome to another Expert Insights discussion Today we are joined by Connor Vanderholm from Topline, one of our Expert Partners, Following his recent article outlining some of the revenue management practices that could be considered to run a little close to unethical, we felt compelled to hear the words from his own mouth and get a slightly deeper insight Obviously what are, or are not, ethical boundaries is a personal viewpoint, and this conversation is far from preachy, but, in our opinion, it does hold a mirror up to some of the techniques used which might lead to a guest feeling more like a walking ATM, than a welcome visitor. Hope you enjoy the conversation

Hi, welcome to another Expert Insights discussion Today we are joined by Stephanie Smith from Cogwheel Marketing, one of our Expert Partners, In this discussion we explore how hotel sales and marketing can seem disconnected when looking at how to drive topline revenue. With the continual change In traveller behaviour, and how they go about researching, and subsequently booking their travel, it is more imperative than ever that hotels take a balanced and strategic view of how they market to both their transient and group business. Stephanie feels hoteliers, in particular sales and marketing, do not approach these markets in the same way. Through this conversation, she outlines 10 areas to challenge your current thinking, and lays out a simple point scoring game you can play to see if you do indeed adopt a balanced approach, or maybe not. Hope you enjoy the conversation What will you score?

Hi, welcome to another expert insights discussion. Today we are joined by Julia Schröder from Hotellistat, one of our Expert Partners. In this discussion we look at the importance of connecting the data dots between rates, reputation, reviews and demand to gain commercial insights, drive more bookings, increase revenue and enhance profitability. We touch on the wealth of data that sits in a hotel operation. The correlations and cause-effect relationships that can impact dramatically on a Hotel's performance positively or negatively. And how machine learning and AI can help hoteliers manage, what feels at times, like an insurmountable challenge. Really hope you enjoy the conversation

Hi, welcome to another Coffee Time Chat Today we are joined by Dr Don from Strategic Solution Partners, one of our Expert Partners As is customary when we have Dr Don joins us, we love to delve into his wealth of knowledge, and financial expertise, to hear his views on the current state of the hotel industry. His track record speaks for itself and, keeping his fingers closely on the pulse, he is well placed to assess the health of the sector. The heart still seems to be beating strongly with continuing demand, but will this carry on or melt away? Let's find out. Really hope you enjoy the conversation

Welcome to another of our Expert Insights discussions. Today's conversation is looking at the various strengths and weaknesses of a Revenue Manager and the strengths and weaknesses of a Revenue Management System (RMS) We often hear the discussion around technology replacing the human but, is there actually a choice to be made between having a revenue manager or revenue technology? Surely the ideal scenario would be to have both or maybe, the answer is, it depends. Bringing their expertise to this discussion is Veit Meier from berner+becker, one of our Expert Partners Veit has put some thoughts together around a SWOT Analysis on the Revenue Manager and RMS technology. Really hope you enjoy the conversation

Hi, welcome to another Coffee Time Chat We continue our video series with Strategic Solution Partners, one of our Expert Partners, looking at the impact, or influence, of the sustainability discussion across different hotel departments. In this episode we ask if the focus around sustainability has made its way into the Marketing and Revenue teams, questioning does it form any significant part of the weekly strategic discussions. Joining us to share their views and experience are Suzanne Swaffordand Deirdre Ryan For this discussion we touch on a number of areas: Is sustainability just an issues for hotel operations? How is sustainability influencing discussions and decisions within Revenue Management How is sustainability influencing discussions and decisions within Marketing How are you seeing sustainability focus impacting RFPs Are guest reviews showing any signs of sustainability awareness when evaluating hotel stays Are Loyalty programs evolving to reflect, or reward, sustainable behaviour Really hope you enjoy the conversation

Hi, welcome to one of our Expert Insight discussions This is part 2 of 2 episodes looking at the importance of controlling your Hotel pricing and, more importantly, the impacts of not controlling it. In both episodes we have been joined by Pablo Sanchez from mirai, one of our Expert Partners In part 1 Pablo outlined how losing control of your price could mean hoteliers missing out on a potential 34% increase in bookings. In this episode we change tack a little and look at possible medium to long term implications of not addressing your hotel price competitiveness. The loss of booking increase is an obvious short term potential loss, but looking further out the challenges are more subtle, occurring slowly overtime. In much the same way we see with the current climate crisis, with small temperature changes over the years, these small incremental missed opportunities could have a larger, more dramatic impact. You can't put your head in the sand, do the same thing and expect a different outcome - that would be insanity. I really hope you enjoy this conversation

Hi, welcome to one of our Expert Insight discussions This is part 1 of 2 episodes looking at the importance of controlling your Hotel pricing and, more importantly, the impacts of not controlling it. In both episodes we are joined by Pablo Sanchez from mirai, one of our Expert Partners In this episode Pablo outlines concisely, how losing control of your pricing could mean hoteliers missing out on a potential 34% increase in bookings. He shows us how different pricing scenarios feed through to increased visibility, CTR and conversions and, by using booking simulation, Pablo illustrates how this 34% potential increase of bookings could be achieved. All of these scenarios and simulations are supported by data from their recent survey of 1500 hotel prices formed from 10 million traveller-set date queries. In part 2 we will look at the broader, Medium to long term Implications of not controlling your Hotel price But for now, I really hope you enjoy this conversation

Hi, welcome to another Coffee Time Chat This is the first video in a series we are doing with Strategic Solution Partners, where we take a look at Sustainability in the hotel industry. NB: Strategic Solution Partners are one of our Expert Partners Across this series we will be looking at different aspects of sustainability in hotels and asking are we seeing genuine sustainability efforts or are we falling into the greenwashing trap. Joining us to share their views and experience are David Kasten and Mark Sherwin For this discussion we are focusing on the operational side of a hotel. We ask: What does sustainability actually mean With inflation, high interest rates and staffing issues can we actually prioritise sustainability initiatives at this present time If we can prioritise them, what are some of the short term, low hanging fruit, ideas hotels could look to adopt Taking a more strategic viewpoint, how should we approach medium and longer term projects And finally we ask, are we seeing genuine leadership in this are or is it more of a tick box exercise to hit regulations and give the hotel PR team something to talk about. Really hope you enjoy the conversation

We are delighted to welcome 3&6 as an Expert Partner In this "Who Are We" interview we are joined by:

We are delighted to welcome Hotellistat as an Expert Partner In this "Who Are We" interview we are joined by:

Hi, welcome to another Expert Insights Discussion In episode 1 we looked at why hotels might not focus on meetings revenue as much as rooms and what are some of the barriers when trying to embrace meetings revenue management. Today, in this final episode, our guests:

Hi, welcome to another Expert Insights Discussion With recent articles about Meetings and Group business finally starting to fill hotel rooms, we thought it might be interesting to discuss how increased groups and meetings business might impact hotels, especially when you consider the ongoing staff shortage and the challenge faced in trying to respond to more group enquiries. And why understanding how revenue management applies in relation to group business, is ever more important especially when trying to balance group business against individual bookings and identifying the most profitable mix. So we have recorded a 2 video series where we look at the importance of hotel meetings and group revenue. Joining us on to offer their insights are:

Hi, welcome to another of our demo time discussions Today we are talking about the impact to hotels of combining multiple digital marketing datasets. To offer their insights we are joined by