Podcasts about google insights

In this episode, Paul Jamison sits down with Chris Lonergan from Footbridge Media to discuss the critical role of online reviews in the lawn care industry. Chris shares expert advice on how to effectively gather Google reviews and build strong social proof that can elevate your lawn care business. From strategies to encourage satisfied customers to leave reviews, to tips on managing your online reputation, this conversation is packed with actionable insights to help you grow your business. Equip Expo 2024 Exclusive Discount: Unlock 50% off Equip Expo 2024 tickets with code PAUL—just $15 until Sept 5. Register Here LCR Summit - Learn More About LCR Summit Louisville Order Your Copy of Paul's New Book on Amazon: How to Build a Thriving Lawn Care Business - Get it here! The Entrepreneurs Guide to Lawn Care Pricing: Get Your Free Guide - Click Here Enhance Your Business Operations: Ready to streamline your workflow and boost efficiency? Discover the CRM software that powers my lawn care business success. - Try Jobber A World of Audiobooks Awaits: Discover the convenience of learning on the go with Audible: Explore Now The Landscaping Bookkeeper: Transform your financial management with the expertise of Megan and Joey Coberly. Learn how at Click Here Lawn Care Life Conference Tickets: The most actionable event you'll attend. Get Your Tickets! Enter to Win Envu Herbicide Product: us.envu.com/coolseasongiveaway Maximize Your Lawn Care Business Potential: Visit Paul's Resource Hub Discover essential resources for growing your business, including contract templates, pricing tools, and the Know Your Numbers E-Course. Explore top industry events, and more at ThePaulJamison.com Enhance Your Business Operations: Ready to streamline your workflow and boost efficiency? Discover the CRM software that powers my lawn care business success. - Try Jobber Elevate Your Online Presence: Your professional website awaits! Begin your journey to a compelling online brand with - Start Your Website Journey w/ Footbridge Media For insurance inquiries, reach out to Duvall Brumby at 770-560-8762 or email duvall.brumby@pninsurance.com The Official Banking Platform for Profit First - Learn more about online banking with Relay - Click Here Relay is a financial technology company, not an FDIC-insured bank. Banking services and FDIC insurance are provided through Thread Bank; Members FDIC. The Relay Visa® Debit Card is issued by Thread Bank pursuant to a license from Visa U.S.A. Inc. and may be used everywhere Visa® debit cards are accepted.

03:00 Bitcoin 43,00005:05 ETH/BTC Charting16:43 Google Insights on Bitcoin Retail Traders24:30 Bitcoin ETF Flow Updates30:00 Solana Charting39:08 MORE CHARTINGWelcome back to another Crypto Market Update as we are joined by Brendan, Tevo, AND BRYCE! As always if you are looking for the Solana TA Chart portion please click our YouTube Link below. With that said we have a ton of other topics to cover as well like the Bitcoin price holding above 43,000, How Google is now allowing Bitcoin ETF ads, Visa keeps partnering with crypto, and we break down some projects we are bullish on! Youtube Solana Charting:https://youtu.be/W6KNHAevGsk?si=symZIFxX98_frbM8&t=1800Please Support Our SponsorsCheck out Factor 75 and use my code crypto10150 for a great deal: https://www.factor75.comNetSuite:www.netsuite.com/cryptoGet your FREE copy of "Crypto Revolution" and start making big profits from buying, selling, and trading cryptocurrency today: https://www.cryptorevolution.com/freeSubscribe to YouTube for Exclusive Content:https://www.youtube.com/@crypto101podcastFollow us on social media for leading-edge crypto updates and trade alerts:https://twitter.com/Crypto101Podhttps://instagram.com/crypto_101 *This is NOT financial, tax, or legal advice*Boardwalk Flock LLC. All Rights Reserved 2023. ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬Fog by DIZARO https://soundcloud.com/dizarofrCreative Commons — Attribution-NoDerivs 3.0 Unported — CC BY-ND 3.0 Free Download / Stream: http://bit.ly/Fog-DIZAROMusic promoted by Audio Library https://youtu.be/lAfbjt_rmE8▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Join Nina Olding, a Google Product Leader, in this episode as she demystifies the world of product management case studies for job interviews. Learn how to stand out with strong storytelling and strategic thinking, giving you the edge in your next interview.Get the FREE Product Book and check out our curated list of Product Management resources here.

In this episode, we sit down with Lior Vaknin, a leading digital marketing expert, to discuss how lawn care business owners can use Google to increase their revenue. Lior shares his expertise on search engine optimization (SEO) and practical strategies for improving your online presence and conversions. We discuss the critical role of Google in driving traffic to your website and the importance of SEO in ranking high on search engine results pages. Lior breaks down the key factors that contribute to your website's ranking, including keywords, backlinks, and user experience. Lior shares his tips and strategies for optimizing your website and improving your online presence, including creating valuable content, implementing effective keywords, and using analytics to measure success. We also touch on the importance of conversion rate optimization (CRO) and how to optimize your website to convert visitors into customers. Whether you're a beginner or a seasoned pro, this episode provides valuable insights and practical tips on how to use Google to boost your lawn care business's revenue. So tune in and discover how to take your online presence to the next level with Lior's expert guidance and advice! The Resource Center at GreenIndustryPodcast.com Start Your Website Journey w/ Footbridge Media Get Jobber The Landscaping Bookkeeper - Megan and Joey Coberly Paul Jamison's Books Try Audible

In today's digital marketing landscape, we know that content is king, but we have also become aware that we can no longer simply create content for content's sake. Our time is now spent trying to capture an audience by creating something imaginative and unique that will help build a following and encourage more traffic and conversions. Simply put, if we want to generate more leads and more engagement, we need to make sure that we have value in our content. But what does that mean? Marketers are out there all the time saying to create valuable content. How do we actually add or provide value to the content we create? It means that you need to provide your audience with information that they can use, they can appreciate, and they value. And if you can provide your audience with information they can use, appreciate, and value, then they become more likely to click through and become leads for conversion. Before we delve into some of the ways that we can create engagement and add value to our content, we need to talk about our target audience first. How to make sure we are targeting the right audience Research your audience If you're brand new to this, research the people that you're talking to. Have a look at your Google Insights and take a look at the demographics of your audience, see who they are, what countries they're coming from, and what life they're in. And if you want to go that step further, you could run a survey and poll them about who they are, what they do for a living, what publications they read, and other related questions you need to know about. You need to know who your audience is so you can write for them. If you're trying to create content for everyone, you're not going to engage with anyone because no one's going to be able to connect with the message that you're putting out there. So make sure that you are writing for that specific audience—the people that you want to work with Think about what your audience needs and wants Now that you know who your audience is, the next thing is to think about what they need and want. What are their pain points? What are they trying to learn or solve? What are they searching for on Google? AnswerThePublic is a great tool to find what your audience is typing in search engines, the problems they have, and the things that they need and want to learn about. If you're already using social platforms, you have the opportunity to ask your people, what would you like to see me create? What information, resources, and tips would you like me to create? Stick to a format and style And then most importantly, before we go into what we're actually going to put together, we want to stick to a format and style. How are you going to talk to your people on social media? Is it relaxed? Is it formal? What format are we going to use? And make sure that you have set up brand templates when you're creating videos or social posts so you're always easily recognized by your audience. Now, let's cover some of the ways that we can create engagement and add value to our content with our people. Ways to add value to your content Give your audience valuable tips and insights Help your audience learn something new. Give them something that will solve their problem. These can be insights you've gained about your industry or your business. You can give them insights about how they can use your product or how your product will solve their needs. Another form of insight can be about your experiences going through the same journey as them. What got you to this point within your journey and the things that you've learned along the way? Share stories about you and your brand Stories create a different level of connection with your audience. Humanise your brand. Humans connect with humans. They want the know, like and trust factors as we talk about in marketing. These could be things about what you did on the weekend, the latest products you're working on, or how your week has been going. You could do a short little Q and A session with your staff or loyal customers and share it online. You can talk about your favourite coffee, your hobbies, or other interesting facts about yourself. By humanising our brand and sharing real stories from our journey, our customers, and our employees, you allow that emotional connection that most people are seeking. That creates value for you and your audience. Write for your readers, not yourself Write in a way that's clear and concise. Don't assume that they understand your industry jargon. Explain your industry jargon. Don't assume they know the basics. Make sure that you are recovering the basics when you're writing for your readers. You are in a completely different stage than that of your audience. The way that you would receive information is not the way your people receive information. You need to take a step back and remember what that was like to be in their shoes and make sure that you connect with them. Check what they are engaging in and what they are liking and commenting on social media. What are they engaging with? What are they watching for the most period? Get information on that and tart to write content pieces based on those data. Use images to break up your text Another component is to use images to break up your text. This is especially important for blog content. We've got different learners out there. And images and videos will break up your text. It will not only increase engagement but also create a visual connection to the information that you're sharing. Create video content Algorithms love video. The more video that you can possibly put out there, whether it's a short-form or a long-form video, the more algorithms are loving it. They're suggesting it within feeds. Videos are a great way for you to be able to share those stories, write those insights, teach those how-tos, and make sure that you're providing value that will give your people a win. Make sure that when you get to the end of your video, you include a call to action, whether it's a like or a follow, or whether it's to ask them to comment and share their own journey. How do we measure the value of our content? The question that I get asked often is what's a good way to measure the value of my content? Check your data, insights, and engagement Now, there is no one-size-fits-all answer to this question, but measuring engagement and click-through rates is one of the first things you can do to measure success. We can do that by checking on Google Insights whether the efforts you're employing are working. The other thing is to have a look at whether people are engaging with your content. Are people commenting, liking, or sharing your content? Are you getting more followers? Are they reaching out to you because of your content? Competitor research It's also a good practice to research your competitors and see what content they are putting out. For videos, VidIQ is a great tool for you to check your competitor's videos. Pop a competitor's YouTube or TikTok channel and see what they're talking about, who's their audience, who they're engaging with, and what keywords they're using so that you can include them in your own content as well. How can you boost your content's performance? There are a number of things you can do to boost your performance. You can adjust the style and format of your content to suit your audience's preference. Remember it's important to survey them so you can ask what they really want. We can also adjust the time that our content is being delivered. We can make sure that we got it in front of the right audience at the right time. We can try different strategies such as using images, infographics, or videos. But when we look at the numbers, rather than looking at viral content or anything like that, look at whether it is actually attracting customers to your business. Are they mentioning the content that you're putting out there? Are they engaging? Are you getting bookings when you put this content out there? Are you getting sales? Sometimes the metric that we're actually using to see if our content performing is a vanity metric and it's not a business-related metric. Final takeaway In the world of social media, organic reach is great, but organic reach is not going to be 100% of your audience. It's most probably going to be less than 50% of your audience. But be grateful that you reach out and keep sharing that message again and again. By creating value through our content, we are able to create engagement. And then by creating engagement, we are then able to see lead conversions and purchases. Highlights: 0:00 Introduction0:20 How to add value to your content0:30 What does value in our content mean1:05 Think about what your audience needs and wants1:40 Research your audience 2:20 Stick to a format and style2:41 Ways to add value to your content2:50 Give your audience valuable tips and insights3:15 Share stories about you and your brand3:55 Write for your readers, not yourself4:56 Use images to break up your text5:15 Create video content5:50 How do we measure the value of our content?6:00 Check your data, insights, and engagement6:50 Competitor research7:15 How can you boost your content's performance?8:10 Final takeaway Resources Mentioned in the Podcast: AnswerThePublic Google Insights VidIQ

Have you ever found yourself typing something into the Google search bar and wonder how all of those hotels, restaurants, retail stores, and more get their name to pop up in a matter of seconds?It's a simple and free tool called the Google Business Profile. If you don't have one yet, you need to add the task to the top of your to-do list. Show up in Google local searches, increase your visibility and drive more foot traffic directly to your business.Learn exactly what a Google Business Profile is,  the five reasons why you need one for your local business, and the steps to create one in just a few minutes. For more information about this episode and the partners mentioned in it, visit erinkraebber.com/podcast.Erin Kraebber is a marketing strategist for local businesses and service providers.Find Erin on Facebook: https://www.facebook.com/ErinKraebberBrandSolutions/Find Erin on Instagram: @erin_kraebber

In this episode, you will learn about 1. Facebook Analytics tool. It is shutting down, so what does that mean for your ministry. 2. Google Smart Ads. Are they good for what you wanting to do? 3. Google Insights. Learn how you can see the latest trends and suggestions for your Google Ads.

Como o Google pensa e de que forma ele pode te ajudar? O responsável pelas pesquisas da empresa no Brasil, Samuel Moreschi, explica como o Gigantes das Buscas mapeia o comportamento das pessoas para entregar por meio da plataforma Think with Google, uma série de tendências de consumo, estratégias de marketing, gestão e cultura organizacional. O que está em alta e o que é mais pesquisado? Por que poucas pessoas fazem o uso dessa plataforma? Aperte o play, confira o Desobediência Produtiva e aprimore a assertividade do seu negócio! Este episódio é um oferecimento de: https://bit.ly/39OObYV

Como o Google pensa e de que forma ele pode te ajudar? O responsável pelas pesquisas da empresa no Brasil, Samuel Moreschi, explica como o Gigantes das Buscas mapeia o comportamento das pessoas para entregar por meio da plataforma Think with Google, uma série de tendências de consumo, estratégias de marketing, gestão e cultura organizacional. O que está em alta e o que é mais pesquisado? Por que poucas pessoas fazem o uso dessa plataforma? Aperte o play, confira o Desobediência Produtiva e aprimore a assertividade do seu negócio! Este episódio é um oferecimento de: https://bit.ly/39OObYV

ปัจจุบันคนไทยใช้อินเตอร์เน็ตในการหาข้อมูล ซื้อสินค้าและบริการต่างๆ เยอะขึ้น ดังนั้น Google จึงได้รวบรวมสิ่งที่คิดว่าเป็น Insight ที่เกี่ยวกับผู้บริโภคชาวไทย ซึ่งสิ่งที่ผู้บริโภคทำนั้นค่อนข้างน่าสนใจ และอาจจะทำให้เรานำข้อมูลไปวิเคราะห์ และต่อยอดในธุรกิจได้

ปัจจุบันคนไทยใช้อินเตอร์เน็ตในการหาข้อมูล ซื้อสินค้าและบริการต่างๆ เยอะขึ้น ดังนั้น Google จึงได้รวบรวมสิ่งที่คิดว่าเป็น Insight ที่เกี่ยวกับผู้บริโภคชาวไทย ซึ่งสิ่งที่ผู้บริโภคทำนั้นค่อนข้างน่าสนใจ และอาจจะทำให้เรานำข้อมูลไปวิเคราะห์ และต่อยอดในธุรกิจได้

Wie benutzen die Menschen eine Suchmaschine? Welche Begriffe geben sie ein – und wie verändert sich ihr Suchverhalten? Wir haben uns in die „Google Insights“ eingelesen und stellen sieben aktuelle Trends vor. Die Episode richtet sich an alle, die verstehen wollen, wie sich Online-Suche insgesamt verändert – und wie man darauf reagiert. Wir diskutieren die einzelnen Phänomene und sprechen darüber, welche SEO-Maßnahmen man dazu ergreifen sollte. Über den Link findest Du noch mehr Infos zur Folge: https://www.jaeckert-odaniel.com/suchbegriffe-7-aktuelle-trends/ Trag Dich dort in unseren E-Mail-Verteiler ein und bekomme exklusive Infos zu unseren kostenlosen Webinaren. Bleibe auf LinkedIn mit uns in Kontakt: Fabian: https://www.linkedin.com/in/fabianjaeckert/ Benjamin: https://www.linkedin.com/in/benjamin-o-daniel-47b301185/

Thank you for listening to Remodeling Mastery! Become one of our 50,000 listeners by subscribing today—just search for ‘Remodeling Mastery’ on your podcast app of choice. (0:27) In This Episode: Google Insights Google’s access to millions of American homeowners gives them unparalleled insight into who your consumers are, what they do, what they care about and how things are changing. If you’re a builder or remodeler looking to attract more and better-quality leads, they are a resource you can’t afford to ignore. In this episode of Remodeling Mastery, Mark goes over five Google insights that should inform your messaging, your marketing focus, and even your product or service offerings. (17:16) Thought Leader Interview with Larry Green, CEO and Co-founder of System Pavers Larry’s story as a business owner is one of resilience and adaptability. Having started two home improvement companies and carried each through major economic recessions on both sides of the Atlantic, he has a unique understanding of what it takes for a business to survive the worst. Tune in as he and Mark discuss the value of taking action, making tough decisions, having a Plan B, and more. “You have to have a system of processes to be successful… Trying to scale anything without good systems in place guarantees failure.” —Larry Green

Wer an Google Optimierung denkt, denkt erst einmal an SEO. Aber es gibt viel mehr zu beachten. Keine Frage, SEO ist ein wichtiger Baustein im Online-Marketing Baukasten. Bei vielen Suchanfragen bekommt man jedoch kaum noch organische Ergebnisse zu sehen. Da darf man dann doch mal prüfen, was es da noch so bei Google gibt. Wir haben das für Euch getan und stellen Euch in der Episode 28 das Wichtigste vor. Picks Think with Google - Insights und Artikel rund um das Thema Online BookBuddy App zum Verwalten von Büchern. Besuche unsere Facebook-Gruppe oder unsere Facebook-Fanpage oder maile uns einfach an stefan@marketing-masterminds.de. Wir freuen uns auf den Austausch mit Dir. Weitere Folgen der Marketing MasterMinds findest du im Netz bei www.online-erfolgreicher.de

Wer an Google Optimierung denkt, denkt erst einmal an SEO. Aber es gibt viel mehr zu beachten. Keine Frage, SEO ist ein wichtiger Baustein im Online-Marketing Baukasten. Bei vielen Suchanfragen bekommt man jedoch kaum noch organische Ergebnisse zu sehen. Da darf man dann doch mal prüfen, was es da noch so bei Google gibt. Wir haben das für Euch getan und stellen Euch in der Episode 28 das Wichtigste vor. Picks Think with Google - Insights und Artikel rund um das Thema Online BookBuddy App zum Verwalten von Büchern. Besuche unsere Facebook-Gruppe oder unsere Facebook-Fanpage oder maile uns einfach an stefan@marketing-masterminds.de. Wir freuen uns auf den Austausch mit Dir. Weitere Folgen der Marketing MasterMinds findest du im Netz bei www.online-erfolgreicher.de

Dean Steinman talks with SEO manager Todd Cruikshank about Google Insights and site speed.

Dean Steinman talks with SEO manager Todd Cruikshank about Google Insights and site speed.

Será mesmo que a Black Friday acabou? Para vários brasileiros ainda não, segundo aponta o Google InSights. Para destrinchar esse relatório conversamos sobre os dados. Comentamos também um pouco sobre a crise nas livrarias físicas, principalmente na Cultura e na Saraiva.

Join Mike Blumenthal, Carrie Hill and Mary Bowling from Local University as they discuss Google Insights: Queries to Find Your Business Overview

Join Mike Blumenthal, Carrie Hill and Mary Bowling from Local University as they discuss Google Insights: Queries to Find Your Business Overview

Text ‘bulletproof’ to 345345 to stay in the know about our upcoming book release and the Bulletproof Summit in fall 2018! Bulletproof Dental Practice Podcast Episode 59 Hosts: Dr. Peter Boulden & Dr. Craig Spodak Guest: Darren Shaw, owner of Whitespark Watch full video of the interview by clicking here! Key Takeaways: Google has been ramping up their local SEO features so they can improve their local ad sales. Google posts are new and allow you to push out more content. They expire weekly so you need to stay current with new content. Google Q&A allows you to address some of the most frequent FAQ’s right in google search. Google Insights show who has clicked through to your website, who has called you, etc. Engagement metrics are real. The more engagement you get with your google content the better you will show up in search. Add videos, posts, attributes, etc. What makes up a good local search strategy? Get your Google & Google My Business listings are correct. Make sure your primary category is accurately reflecting what you do. Citations are your online business listings on Yelp, Yellow Pages, etc. Make sure these are all accurate. Make sure there are as many out there as possible. Shoot for 80+ listings. Reviews are super important for ranking and conversion benefits. If you are doing a review ask, coax a little bit to mention the specific service they had. Those keywords really help you rank better for those terms in local SEO. Website in local search comes down to how much content you have. Basic blurbs will not help you rank. Make sure you build out your content. Links help with local search as well. This is often done through sponsorships, community outreach and support. These are easy ways to get other sites to link to you. Local sponsorships are one of the best ways to get local links. To find: search in google: “intitle:sponsors ‘YOUR CITY’”, will give you a whole list of local sponsors. Vendors are also usually high-authority links. Find vendors of yours who list their local customers and find a way to get a link listed on their site. Yelp continues to be a challenge for many small businesses. You’re not allowed to ask for reviews. Yelp wants all reviews to come in naturally. It’s also of no value to ask for Yelp reviews. Their filters are very strict, only active Yelp users will have reviews that are shown. Yelp actively endorses a check-in offer, which is a GREAT way to bypass Yelp’s “don’t ask” policy. Any patient who checks in and takes you up on the offer will be encouraged to leave a review. Put the check-in offer on Google posts, send via email, put up a sign, promote as much as you can. CLICK HERE FOR MORE INFO. Another Yelp hack – make a new Gmail account, take your entire patient email list and put it into that Gmail contact list, then run through “find my friends” on Yelp, and it’ll tell you who is active. Facebook allows you to create custom segments by uploading your existing patient list. Promote new services, show them what’s new, etc. Website is a great opportunity to keep adding detailed content. Video is important. Talk about your services and upload on your website, YouTube, social media, etc. Google local pack – these are the top results that show up at the right side of the page when you search for a local business. It went from 10 businesses, to 7, now it’s 3. It doesn’t exist within an entire city anymore. Google filters based on the proximity of the searcher. You’ll generally show up within 5-10 miles of your business. The way to slightly break out of the proximity search is to buy local pack ads. Google guarantees some home repair related industries. The listings are paid for and business who participate must be screened. Another opportunity to rank organically is to build out city/neighborhood pages on your website. Build a page on your site that talks about local neighborhoods and how your office has helped with patients in that area. This helps draw in organic ranking results from outside your 10-mile radius. CLICK HERE FOR MORE INFO.   References: Steady Demand Whitespark Local Citation Finder Whitespark Reputation Builder

According to Google Insights, 51% of those 55+ said a top reason for using their voice activated speaker is “it empowers me to instantly get answers and information.” How does this work for your Boomer targeted podcast? Be sure to sign up for my free weekly email newsletter on my website, http://www.circle270media.com (www.circle270media.com). Get podcast news and information you may have missed!

In Episode #414, Eric and Neil discuss how to generate audience insights using Facebook. Tune in to learn why Facebook’s data is more accurate than Google Insights and how important Facebook Pixel can be for your website.  Time Stamped Show Notes: 00:27 – Today’s topic: How to Generate Audience Insights Using Facebook 00:35 – Audience insights will show you who’s visiting your website 00:38 – Google Analytics isn’t as accurate as Facebook 01:00 – You can plug in a Facebook Pixel on your website for free 01:20 – There are tons of tutorials available on the web for how to start with Facebook Pixel 01:32 – Load up your audience 01:43 – It’s better if you have a business manager account 02:08 – With a custom audience, you can see people’s behaviour 02:34 – Marketing School is giving away a free 1 year subscription to Crazy Egg which is a visual analytics tool 03:46 – Go to SingleGrain.com/giveaway for multiple entries 04:00 – That’s it for today’s episode! 3 Key Points: Facebook’s data is accurate because of the number of the databases they have. Facebook Pixel can be plugged in to your website for free and it’ll show you your customers’ behavior. You can also customize your audience depending on your target market. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu

In Episode #414, Eric and Neil discuss how to generate audience insights using Facebook. Tune in to learn why Facebook's data is more accurate than Google Insights and how important Facebook Pixel can be for your website.  Time Stamped Show Notes: 00:27 – Today's topic: How to Generate Audience Insights Using Facebook 00:35 – Audience insights will show you who's visiting your website 00:38 – Google Analytics isn't as accurate as Facebook 01:00 – You can plug in a Facebook Pixel on your website for free 01:20 – There are tons of tutorials available on the web for how to start with Facebook Pixel 01:32 – Load up your audience 01:43 – It's better if you have a business manager account 02:08 – With a custom audience, you can see people's behaviour 02:34 – Marketing School is giving away a free 1 year subscription to Crazy Egg which is a visual analytics tool 03:46 – Go to SingleGrain.com/giveaway for multiple entries 04:00 – That's it for today's episode! 3 Key Points: Facebook's data is accurate because of the number of the databases they have. Facebook Pixel can be plugged in to your website for free and it'll show you your customers' behavior. You can also customize your audience depending on your target market. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu

Muy buenos días y bienvenidos al Podcast Convierte tu pasión en tu trabajo ya estamos por el episodio numero 20 y es para mi todo un placer el poder contar con vuestra compañía mas, una jornada mas. Mi nombre es Manel Machado y soy el creador del blog ManelMachado.es Llevo varios años dedicado a la creación de negocios por internet y me he especializado en ayudar a quien, como tu, tenga la necesidad de convertir su pasión en su trabajo. Este podcast nace con la única vocación de ayudarte a convertir tu pasión en tu trabajo a través de internet y conseguir tu felicidad. (Explicar como ha ido la semana y los artículos publicados en el blog) Te sugiero que si te animas a seguir el podcast, tengas una pequeña libreta y un bolígrafo siempre a mano, con el fin de poder apuntar las ideas que se te irán viniendo encima… ya lo veras.. Te quiero recordar que tienes a tu disposición el campus virtual donde podrás encontrar los cursos necesarios para hacer realidad tu sueño de convertir tu pasión en tu trabajo. Anuncio Campus EPISODIO 21 COMO AUMENTAR LA VISIBILIDAD DE TU BLOG Si tu blog no consigue aumentar el numero de visitas, ha llegado la hora de aumentar visibilidad y conseguir mayor numero de visitas. Si tu blog no supera las 100 visitas al día, y no se produce ningún repunte desde hace tiempo, es como si todo se hubiera detenido, va llegando el momento de hacer algo al respecto. Seguramente estas haciendo algo mal y lo primero que tienes que hacer es adivinar que haces mal o mejor aun, que no haces bien. Te voy a dar dos pautas que te ayudaran a conseguir aumentar visibilidad de tu blog, y con las visitas te llegaran las primeras ventas. CUIDA EL SEO DE TUS POST Obvio verdad? pero muchos no lo hacen y a lo mejor tu puedes ser uno de ellos. Empieza por instalar un plugin SEO en tu blog si no lo tienes ya, pues te ayudara enormemente a la hora de hacer un buen SEO en tus entradas. Las palabras claves que utilices pueden por si solas asegurar el post al éxito o al fracaso, por ese motivo analiza las tendencias de búsquedas. Puedes utilizar Google Insights para hacerlo, es una herramienta gratuita que te da un claro resumen de las tendencias de búsquedas en google. Si sabes lo que la gente busca en internet, igual puedes crear algún post interesante al referente no crees? De igual manera tener claras cuales son las palabras claves que quieres trabajar en tu post te ayudara a la hora de aumentar tu SEO. Hay unos puntos básicos que debe de cumplir tu estrategia de SEO y son las siguientes; Añade las palabras claves en los encabezamientos a de tus post Añade las palabras claves en las meta etiqueta descripción de tus post Intenta conseguir un backlink de calidad en algun blog de tu competencia Añade las palabras claves en el nombre de las imágenes que utilices para tu post. Mantén una buena estructura de enlaces internos entre tus post ya publicados. Y en cuanto a los enlaces desde otras paginas, es decir back link, debes primero crear una lista de los blogs en los cuales te gustaría conseguir esos enlaces y ir a buscarlos. Una herramienta que te funcionara muy bien, es comentar en los comentarios los post de tu colegas de nicho de mercado. Pero ojo, no escribas cualquier cosa, estos comentarios deben de ser de calidad, y como siempre actuando como un experto en ese nicho de mercado. CUIDA TU NETWORKING El networking para mi es otra de las grandes bases para conseguir aumentar visibilidad en tu blog. Saber relacionarte con otros bloggers y ser capaz de escribir como invitado en ellos te hará subir la visibilidad de forma rápida. Te sugiero que le eches un vistazo al siguiente post que escribí hace algun tiempo sobre Guest posting GUEST POSTING Si quieres conocer el Guest Posting y todo lo relacionado con el Networking para conseguir aumentar tus visitas, sin duda esto te ayudara. CURSO GUEST POSTING Pero veamos algunas estrategias que te ayudaran a lanzar tu blog. Hazte amigo de blogger influyentes en tu nicho de mercado Ya te adelanto que no es fácil y que necesitaras tiempo y paciencia y sobretodo, ser capaz de convencerles que tu trabajo merece su atención. Por ese motivo antes ni de siquiera empezar a intentarlo, deberas de escribir el mejor contenido que jamas se haya publicado sobre tu nicho de mercado. Cuando seas capaz de hacer algo así, estarás en disposición de captar la atención de mejores bloggers que tu. Para conseguir algo asi, sin duda deberas ser capaz de formarte día a día, y de leer a los mejores con el único fin de convertirte en el mejor experto posible en este nicho de mercado. Solo si realmente eres un experto serás capaz de hacer un Guest Posting y un Networking de verdad. Pero ojo, el Networking también puedes hacerlo con tus amigos. Porque no empiezas pidiendo a todos tus amigos que compartan algún post tuyo o tu contenido. Si encima tus amigos comparten contigo tu nicho de mercado, sin duda estos amigos se pueden convertir en auténticos envagelistas de tu trabajo. Entrevista a los mejores. Como ya sabéis es una herramienta que utilizo con bastante frecuencia, para ser mas concreto cada miércoles, publico una entrevista a un blogger amigo. Puedo decir que el miércoles es uno de los mejores días en mi blog, pues gracias a que el entrevistado comparte la entrevista en sus redes sociales y con su audiencia, soy capaz de aumentar la visibilidad del post de una forma considerable. Participa en grupos y Foros Participar en grupos y foros es una buena forma que encontrar para aumentar visibilidad. Pero de la misma manera que a la hora de darte a conocer con los blogger mas influyentes, en los foros deberas actuar idea igual forma. Y esta forma es actuado y siendo un verdadero experto en tu nicho de mercado Cuando mas concreto y especializado sea tu nicho de mercado, mas claro tendrás como ser ese experto que te estoy comentando. En definitiva, aumentar visibilidad de tu blog no es tarea fácil, pero con los consejos que te he dado, seguro que consigues aumentar el numero de visitas de tu blog. Ya estamos llegando al final de episodio y como siempre agradecerlos a todos por esta aqui, porque sino esto no tendría ningún sentido. Sabes que tenéis un formulario de contacto a vuestra disposición para cualquier duda o sugerencia que necesitéis, ya sabes en www.manelmachado.es Agradecer si me podéis dejar una valoración positiva tanto en iTunes como en ivoxx, pues eso me ayuda a seguir creciendo y a llegar a mas gente. Amigos y amigas, nos escuchamos en el episodio de la próxima semana, y ya lo sabéis, hasta entonces, ser muy, pero que muy felices.

Today I’m joined by the Professor of Digital and Social Media Marketing at the University of Missouri. He is the author of ‘Optimal Database Marketing’ and founder of  the Midwest Digital Marketing Conference - Welcome to DMR, Perry Drake (@pddrake). [You can find Perry over at UMSLdigitalconference.com.] https://www.youtube.com/watch?v=-lTWP9eAh8Y On this episode of Digital Marketing Radio we discuss measuring the impact of your social media activities, with topics including: Is it essential for everyone who represents a business on social media to be measuring the impact of their activities? What are a few of the most important metrics to be keeping an eye out for? What are some of the more effective activities to be doing on social media? What tools are you using to measure social media activity? What are some of the more effective paid advertising opportunities on social at the moment? Are there any social platform activities that you can’t measure, that you just have to rely on gut instinct to justify the value of the activity? What trends are you seeing in use of social media at the moment? What social platforms are catching your eye at the moment? [Tweet ""Be consistent in everything that you do in #socialmedia." @pddrake"] Software I couldn't live without What software do you currently use in your business that if someone took away from you, it would significantly impact your marketing success? Hootsuite [Social media management] Fan Page Karma [Analyze and improve social media profiles] Google Insights [Demand / supply monitoring] What software don't you use, but you've heard good things about, and you've intended to try at some point in the near future? Marketing automation software in general My number 1 takeaway What's the single most important step from our discussion that our listeners need to take away and implement in their businesses? Figure out who your are, what you are as a brand, what you stand for. Be consistent in everything that you do in social media. Don't violate your rules. I have my own personal set of social media rules that I never violate.

In this episode, Tyson talks about call tracking and how you can find out how many calls you are getting from the internet. What was discussed? ·The quote for the day is: “Life is 10% what happens to you and 90% how you react to it.” -Charles R. Swindoll. ·Information details should be consistent through all listings. ·Call tracking provides a data of how many people comes to your site through organic listings. ·Google Insights tells you a lot of data about your website. Episode 19 CallRail CallFire Have you considered hiring a company to help you market your practice? If so, be sure to check out this free report I put together called: The Consumer Awareness Guide to Choosing an Online Marketing Agency. Learn the exact questions you need to ask to ensure you don't get ripped off.  You can pick it up at: http://titanwebagency.com/report Check out the show notes at: titanwebagency.com/podcast/055 Connect With Us: ·Follow us on Twitter: @titanwebagency ·And on Facebook: Titan Web Agency Facebook Page ·Join our Facebook Group ·Subscribe in iTunes

Here is a great tool to use before starting your online business. By looking at Google Insights you get a feel about what is a popular word or industry, where it is popular, how popular it is, and the growth of it. Small Business Copilot provides business startup help by sharing new ideas and viewpoints from other small business experts. Visit www.smallbusinesscopilot.com/sbc/ and get your free guide to help you start an online business in 30 days. We are also on YouTube, look for our channel, Small Business Copilot. Be sure to join us!

Será mesmo que a Black Friday acabou? Para vários brasileiros ainda não, segundo aponta o Google InSights. Para destrinchar esse relatório conversamos sobre os dados. Comentamos também um pouco sobre a crise nas livrarias físicas, principalmente na Cultura e na Saraiva.