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We kicked things off by addressing the ever-present mystery surrounding the LinkedIn algorithm. Sam's straightforward advice? Stop blaming the algorithm for poor results. She explained that if your content isn't resonating or your impressions are dropping, the issue likely lies with the content itself. Whether people are scrolling LinkedIn out of boredom or to sell something, your job is to create compelling, scroll-stopping content that connects with your audience on a human level. Sam emphasised the importance of moving beyond dull, uninspired posts and highlighted the need to produce value-driven, engaging material that appeals to your target market. One key takeaway from our conversation was LinkedIn's latest push towards video content. According to Sam, LinkedIn is investing heavily in video with new features like the immersive video feed, similar to TikTok or Instagram Reels. Early adopters of portrait videos with captions will see a significant boost in visibility. For 2025, video should be a priority in your LinkedIn strategy. If you're not yet comfortable on camera, now's the time to start practising—otherwise, you risk missing out on this trend. Sam also shared her non-negotiables for LinkedIn success, which are incredibly simple yet effective. First, build your network daily by connecting with your ideal clients. You can send up to 200 connection requests per week, and if you're not hitting a 50% acceptance rate, it's time to review your profile and targeting. Second, post consistently—a minimum of three times a week—with a mix of personal stories, educational content, and social proof. Finally, engage with others. Visibility on LinkedIn is a two-way street, and engaging meaningfully with others' posts can be just as impactful as creating your own content. A standout segment of the episode was our discussion about moving prospects off LinkedIn and into your ecosystem. Sam explained that LinkedIn should be viewed as a traffic source, not the destination. Building an email list is critical for long-term success, as it gives you ownership of your audience data and allows you to nurture leads outside the platform. Your LinkedIn profile should act as a mini website, offering clear calls-to-action such as downloads, event registrations, or links to free resources. Sam shared how her own downloadable assets—like 44 prospecting tips or 100 content ideas—consistently drive thousands of email signups. LinkedIn events also came up as a powerful, often underutilised tool. Sam explained how these events can generate highly qualified leads when approached strategically. She recommended not just creating the event but actively inviting your network to it—up to 1,000 invitations per week. Follow up personally with registrants to secure their attendance, and use the event as an opportunity to capture email addresses. For Sam, events aren't just about providing value on the day—they're a gateway to building deeper relationships and converting leads into clients. We also touched on the Social Selling Index (SSI), a score out of 100 that measures your effectiveness on LinkedIn. Sam stressed that achieving a score of 70 or above can significantly increase the visibility of your posts. She encouraged listeners to focus on the four areas that make up the SSI: building your personal brand, connecting with the right people, engaging meaningfully, and fostering trusted relationships. Ultimately, this episode boiled down to a crucial message: LinkedIn success in 2025 requires a combination of consistent action, strategic content, and proactive engagement. Whether it's through adopting video content, leveraging events, or building an email list, the platform offers enormous potential if used correctly. Sam's insights were a timely reminder that hope is not a strategy—success on LinkedIn takes effort, creativity, and a clear plan. Connect with Sam Rathling and explore the resources you can download on her LinkedIn profile by clicking HERE. Connect on LinkedIn HERE with Ian and also with Stuart by clicking this LINK And when you're ready to take the next step in growing your MSP, come and take the Scale with Confidence MSP Mastery Quiz. In just three minutes, you'll get a 360-degree scan of your MSP and identify the one or two tactics that could help you find more time, engage & align your people and generate more leads. OR To join our amazing Facebook Group of over 400 MSPs where we are helping you Scale Up with Confidence, then click HERE Until next time, look after yourself and I'll catch up with you soon!
Bob Woods and Stan Robinson Jr. delve into LinkedIn's Social Selling Index (SSI) on "Making Sales Social Live." They discuss the importance of SSI, from establishing a professional brand to engaging with insights and building quality relationships. They also touch on using LinkedIn Sales Navigator for better searching and prospecting. This episode emphasizes viewing SSI as a coaching tool rather than a performance metric to enhance your LinkedIn usage and personal brand. Insights include advice on effective LinkedIn engagement and leveraging SSI for improved social selling results.
Mastering LinkedIn: Boost Your Business Buying Strategies In this podcast, Jonathan Jay invites LinkedIn expert, Andrew Grill, to share his insights on how to use LinkedIn more effectively, especially for individuals interested in buying businesses. Topics covered include developing online credibility through LinkedIn, improving profiles for greater visibility, using LinkedIn analytics, understanding the LinkedIn algorithm, and exploring various LinkedIn tools. Grill also introduces the 'LinkedIn Social Selling Index' and provides actionable tips for better networking and content sharing on LinkedIn. 00:35 Introduction and Welcome 00:47 The Importance of LinkedIn Profile for Business Buyers 01:19 Guest Speaker Introduction: Andrew Grill 01:41 Andrew's Early Experiences with Technology 02:21 Andrew's Background in Small Business 02:47 The Power of LinkedIn for Business 03:03 Andrew's Journey with LinkedIn 03:47 The Impact of LinkedIn on Andrew's Business 04:01 The Changing Landscape of B2B Selling 05:02 The Importance of Digital First Impressions 05:34 How to Google Yourself Effectively 06:56 The Anatomy of a LinkedIn Page 11:34 The Importance of LinkedIn Activity 15:39 Understanding LinkedIn Public URL and Profile Visibility 19:48 The Difference Between Following and Connecting on LinkedIn 20:40 The Importance of Adding a Note When Connecting on LinkedIn 21:44 Understanding LinkedIn on Desktop and Mobile 22:08 The Importance of Personalizing LinkedIn Connections 22:18 LinkedIn as a Platform for Business Content 22:58 Overcoming Writer's Block on LinkedIn 23:07 Using LinkedIn as a Content Laboratory 23:46 Creating Engaging Content on LinkedIn 27:22 Understanding LinkedIn's Algorithm 32:14 Tips for Creating Great Content on LinkedIn 33:00 Understanding LinkedIn's Social Selling Index (SSI) 34:19 Using LinkedIn's QR Code Feature 35:09 Posting Consistently on LinkedIn 38:04 Actionable Steps to Improve Your LinkedIn Presence Resources Buying a business is only the start, which is why we are now teaching what happens next on the Mastermind program. Now, if you've already bought a business, you should be part of my Inner Circle group where we discuss raising capital, integration management, and exiting. Email Maria on hello@thedealmakersacademy.com for more information. If you are looking for a lawyer in the UK to help you get the deal over the line, then use my own lawyer, John Andrews. You can phone his office at (0345) 2412494 or email him at johnandrews.deallawyer@jmw.co.uk. If you would like to take the next step to learn the best ways of buying a business, without risking your own cash, you can access my free training at: www.dealmakerspodcast.co.uk Watch my Webinar Training Video: https://www.dealmakerspodcast.co.uk You can also request a free copy of my book at: https://www.thedealmakersacademy.com/free-book-giveaway/ If you want to jump straight to my live Zoom FastTrack course, please go to: https://www.thedealmakersacademy.com/fast Connect with Jonathan Jay at: Website: https://www.thedealmakersacademy.com/ LinkedIn: https://www.linkedin.com/in/jonathan-jay-3556b230/ YouTube: https://www.youtube.com/c/TheDealmakersAcademy
Mortgage Marketing | Helping Mortgage Brokers Increase Their Impact and Income Online
Discover how to leverage LinkedIn for social selling success on this episode of the Mortgage Marketing Podcast. Join Ash Borland, your trusted mortgage marketing coach, as he decodes the Social Selling Index (SSI). Learn how this ranking system within LinkedIn's backend can boost your online presence and business growth. Gain actionable insights on how to excel in building your professional brand, finding the right connections, engaging with insights, and building lasting relationships. Aim for an SSI score in the 90s for optimal results. Stay connected by subscribing to the podcast and following Ash Borland across social media platforms. Elevate your LinkedIn journey today!Listen to the Mortgage Marketing Mastery solo showSpotifyapple Youtube Book a free discovery call here https://calendly.com/ashborland/discoverycall If you are NEW HERE check out the following Playlist - Marketing Foundations For Mortgage BrokersCheck Out My Solo Podcast
Wie geht Social Selling eigentlich bei Microsoft? Beim Eigner von LinkedIn steht das Thema natürlich ganz weit oben. Wir haben mit Max Ehlers gesprochen. Er leitet die Social-Media- und Paid-Marketing-Aktivitäten für Microsoft Deutschland. Dabei stehen die Steigerung der Engagements der Marke und messbare Erfolge im Fokus. Außerdem fördert Max das Engagement der Mitarbeiter auf LinkedIn und macht sie fit für Social Selling. Mit welchen Prozessen Microsoft seine Mitarbeitenden zu aktiven Social Sellern befähigt werden, wieviel Vertrauen dabei eine Rolle spielt und ob Microsoft dabei auf Tools zurückgreift, hört ihr in dieser Folge. Ein paar spezielle Fragen, die wir hierbei auch adressieren:Warum spielt Social Selling beim Aufbau der Vertrauenswürdigkeit einer Firma vor Kunde eine wichtige Rolle?Macht Social Selling Mitarbeitende nicht für andere Arbeitgeber attraktiv?Welche Rolle spielt der Social Selling Index (SSI)?Bei dieser Episode (leider) auch mit dabei: Die Handwerker bei Max im Gebäude, die nach ca. der halben Episode unvorgesehenerweise ihre Bohrmaschine auspackten. Wir haben die Störgeräusche so weit möglich entfernt, und bitten die restlichen zu entschuldigen. Wir hoffen und glauben, dass die Episode trotzdem sehr hörenswert und informativ ist.Über Max:Max Ehlers ist Social Media & Paid Marketing Lead bei Microsoft. Er leitet die Social-Media- und Paid-Marketing-Aktivitäten für Microsoft Deutschland. Dabei stehen die Steigerung der Engagements der Marke und messbare Erfolge im Fokus. Außerdem fördert Max das Engagement der Mitarbeiter auf LinkedIn und macht sie fit für Social Selling.Max hat bereits vor seiner Tätigkeit bei Microsoft in verschiedenen Branchen mehr als 10 Jahre Erfahrung im Bereich Digital Marketing sowie Social Media Marketing gesammelt. Vernetz Dich mit Max oder folge ihm auf LinkedIn. Über unseren Sponsor ReadyForSocial:ReadyForSocial ist ein führender Social-Selling-Anbieter und Sponsor dieses Podcasts. Bereits seit 2014 unterstützt ReadyForSocial Grossunternehmen in der DACH-Region sowie in Europa und den USA, bei der Konzipierung, Einführung, dem Management und Ausbau ihrer Social-Selling-Programme. Dabei liegt ein besonderer Schwerpunkt auf Analytics und dem Erzielen eines nachweisbaren ROIs (5 - 8x).Mehr Informationen zu ReadyForSocial gibt es hier.Lisa, Monika und Kathrin arbeiten für ReadyForSocial. Kontaktiere uns gerne mit Fragen und Anregungen zu diesem Pocast, oder zu den Leistungen von ReadyForSocial: Lisa Davidson und Monika Ruzicka und Kathrin Wollin.
Daniel Alfon is the author of ‘Build a LinkedIn Profile for Your Business Success', and a leading authority on LinkedIn. He helps professionals and businesses from all over the world to get the most out of LinkedIn and to use it as a powerful networking tool. In this episode, Daniel shares his vast knowledge of LinkedIn and how it can be used to build your business. He talks about the origin of LinkedIn and how it has evolved over the years, as well as how to create a profile that will make you stand out from the crowd. Daniel also shares his insights on networking, the Social Selling Index (SSI), and the metrics you should be observing to ensure your business growth. If you want to learn how to use LinkedIn to its full potential, then this is the episode for you! Your Host: Roger Knecht, president of Universal Accounting Center Guest Name: Daniel Alfon Daniel Alfon is the author of ‘Build a LinkedIn Profile for Your Business Success.' He joined LinkedIn in the early 2004 years and publishes articles, interviews, and exclusive content about advanced LinkedIn strategies for clients and subscribers and he has a website dedicated to this. Sponsors: Universal Accounting Center Helping accounting professionals confidently and competently offer quality accounting services to get paid what they are worth. Offers: Get a FREE copy of this book all accounting professionals should use to work on their business and become profitable. This is a must-have addition to every accountant's library to provide quality CFO & Advisory services as a Profit & Growth Expert today: “in the BLACK, nine principles to make your business profitable” – e-book “Red to BLACK in 30 days – A small business accountant's guide to QUICK turnarounds” – the how-to-guide e-book for accounting professionals For Additional FREE Resources for accounting professionals check out this collection HERE! Be sure to join us for GrowCon, the LIVE event for accounting professionals to work ON their business. This is a conference you don't want to miss. Remember this, Accounting Success IS Universal. Listen to our next episode and be sure to subscribe. Also, let us know what you think of the podcast and please share any suggestions you may have. We look forward to your input: Podcast Feedback For more information on how you can apply these principles in your business please visit us at www.universalaccountingschool.com or call us at 8012653777
Die Metaverse ist in aller Munde und auch Robindro und Jan sprechen in Folge 28 kurz über "dieses neue Internet" und welche Auswirkungen es auf HR und Recruiting haben könnte. Zudem gibt es wieder zahlreiche News rund um LinkedIn: ein Dark Mode, den Social Selling Index (SSI) und und und. Wir sprechen über den "kleinen" Startschuss von Reddit in Deutschland, Microsoft Loop und so viel links und rechts. Viel Spaß!
Guy Strijbosch supports global Sales and Marketing teams within innovative organizations to get more results out of LinkedIn by thinking differently. To grow their visibility, authority and brand. Guy is a public speaker on these subjectsSupport the show (https://www.patreon.com/back2basicsmode?fan_landing=true)
Do you ever wonder whether your professional brand is being established successfully? How successful are you at finding the right people on LinkedIn and building relationships?I know, I know, you might be wondering how you could learn all these answers. What if I told you there was a way to measure your LinkedIn strategies? How about the best part? It is FREE.Are you familiar with the term SSI?SSI stands for Social Selling Index, which gives you a daily score that allows you to improve and grow.Monitoring and measuring the effectiveness of your LinkedIn strategies is essential for anyone who has a profile there.So, how's your SSI?Depending on your SSI Score, this can impact negatively or positively your post reach.If you're looking to build a solid personal brand, you should be checking your SSI every day.During this episode, I'll reveal three powerful ways to boost your Social Selling Index (SSI) in just three days! You don't want to miss out!Short on time? Here are the highlights from this episode:[01:24] Introducing my new podcast's first episode[02:53] Why is SSI an essential tool?[04:14] Learn 3 powerful ways to boost your Social Selling Index in just 3 daysThis is the first of many simple actionable steps I'll be sharing with you along the way with Your LinkedIn Gal Podcast.Subscribe to my podcast and stay tuned for new episodes every Wednesday. Let me know how much you enjoyed this episode by RATING and REVIEWING on Apple Podcast, and tag me on social media, so I can personally say THANK YOU to you! Join our Free LinkedIn MasterClass to learn my Top 3 Strategies to turn my LinkedIn Connections into Customers: www.theinacademy.com/masterclass Grab your freebie + LinkedIn Insider Tips on: www.theinacademy.comLinks mentioned in this episode:Social Selling Index
Welcome to Social Selling with Sam. The podcast that helps you create more leads from LinkedIn®. Each episode is packed with tips and tricks to help you grow your visibility and credibility with social selling strategies that actually work! If you're looking to position yourself as the ‘go-to' person in your field, want to generate more leads within your IDEAL target market or are unsure how to get the most from LinkedIn® then this is the podcast for you! In this episode we explore the LinkedIn® Social selling index (SSI). You will learn about: What this Social Selling Index (SSI) is How you can use it to your advantage Why it's important to your success How you can drive up your SSI score to generate more visibility and credibility I will explain the 4 different components of your SSI score which include: Establishing your professional brand; Finding the right people; Engage with insights and Build Relationships. As mentioned in the show, find out your SSI score here: https://www.linkedin.com/sales/ssi Connect with Sam: Connect with Sam on LinkedIn: http://bit.ly/socialsellingsam Follow Sam on Instagram: http://instagram.com/samrathling Sam's Twitter: http://twitter.com/samrathling Subscribe to Sam's YouTube Channel: http://youtube.com/samrathling Become a Fan on Facebook: http://facebook.com/samrathling Ways to Work with Sam: Take Sam's 5 Day Social Selling Challenge! http://bit.ly/samschallenge Buy Sam's Best-Selling Book ‘Linked Inbound': http://bit.ly/linkedinboundbook Get Monthly Mentoring & Learn Pipeline Academy: http://bit.ly/pipeline-academy About your host: Sam Rathling is a LinkedIn® Expert & Social Selling Strategist based out of Derby in the East Midlands. Sam and her team are on a mission to generate over £1billion in sales for their clients by 2025. Sam is Best Selling Author of "Linked Inbound'. An international Speaker, she is considered to be a global authority on building sales pipeline through LinkedIn®. Yahoo! Finance recently named her as a Top 10 Global LinkedIn® Expert to follow. Since Jan 2019, Sam and her team have helped companies to generate in excess of £100m in new business from this platform. An Award-Winning Entrepreneur, best known for her practical, no-nonsense, easy to implement training that transforms the sales pipeline of her clients.As the Chief Visionary Officer (CVO) & Founder of Linked Inbound & the Pipeline 44 Group, she leads an amazing team of LinkedIn® ninjas, who build sales pipelines for their amazing clients.
If you prospect on LinkedIn, you probably know about the Social Selling Index (SSI). It’s a metric LinkedIn uses to evaluate how well you perform on their platform. The higher, the better. But a high SSI isn’t all there is to getting clients on LinkedIn. Because LinkedIn doesn’t know how many leads you generate and how many clients you sign. Still, a high SSI means you’re doing something right. In this episode, you’ll find out how to increase your SSI on LinkedIn to get more leads and clients online. Want more clients from social media? Listen now! Show highlights include: Why social selling could replace cold-calling (and how to scale social selling to get more leads without extra work). (3:43) How your LinkedIn profile is scaring qualified leads away or attracting them (even if you haven’t logged into your profile for years) (5:35) The “4 pillars of social selling” that turn you from a random financial advisor to a strong personal brand. (7:32) 3 simple ways to find more leads and increase your SSI. (11:35) Why simple follow-up raises your SSI (and gets you more clients at the same time). (15:21) If you’re looking for a way to set more appointments with qualified prospects, sign up for James’ brand new webinar about how financial advisors can get more clients with email marketing. Go to https://TheAdvisorCoach.com/webinar to register today. Go to the https://TheAdvisorCoach.com/Newsletter and pick up your free 90 minute download called „5 Keys to Success for Financial Advisors“ when you join The James Pollard Inner Circle. Discover how to get even better at marketing yourself with these resources: https://www.theadvisorcoach.com/financial-advisor-sales-training.html https://www.theadvisorcoach.com/financial-advisor-coaching.html https://www.theadvisorcoach.com/4-linkedin-tips-for-financial-advisors.html
If you have a LinkedIn account be rest assured that you have a rank to your profile based on how much value you add to the platform. As a marketer, building your personal brand and adding on to your Social Selling Index (SSI) can be a boon for business. Find out what these numbers mean, and ways to keep your score high. Need support with LinkedIn? Click here to see how Zoho CRM can help you stay on top of your game. Host: Cassy, Product Marketing Associate and SalesTech Evangelist, Zoho CRM. Email: ppp@zohocorp.com Twitter: @zohocrm @PainPointPitch Click here to listen to previous episodes.
What better way to end our series on networking than by getting an insider to share her take on the topic? This week, we're joined by Astha Srivastava (a former program manager at LinkedIn), who has plenty to share about online hygiene checks, creating an online repository of your professional journey, and returning value to the networking platforms we use. That's not all, she also uncovers the ranking system within LinkedIn and discusses how to make the best of one's Social Selling Index (SSI). Join us for all this and more on the last episode of Networking on License to Skill. We hope we didn't bore you with an excess of Networking tips (but if you have a word or two to offer as feedback, don't hesitate to drop a message on our DMs!)
In this IT Experts Podcast, I talked about the tried and tested model that we use to generate quality leads for our IT & Tech Clients. We help you to connect with people who need your services. Why use LinkedIn? Simply put, LinkedIn is where professionals go to level up and connect in business. Basically, it helps you generates high quality and qualified leads. Hence, if you were to focus on only one channel for your company’s lead generation, it should be LinkedIn. This is the best place for B2B marketers. LinkedIn has over 500 million total users, and over half of them actively use the platform every month. That means that you have the opportunity to connect with thousands of your potential leads that are engaging on this amazing platform a regular basis. More importantly, if your business offers a solution to their needs - Linkedin is the place to be. Listen to the full Podcast to learn the 9-key elements to Lead Gen success that we help our clients with every day. They are: Have a Killer Profile (5:15) – A good quality profile that it explains a little about what you do and how you help. Have a clear Target Market (8:22) – Have absolute clarity who your target Avatar is. Content (10:50) - Give your Target Market quality, regular, value-based contents. Engagement (14:15) - Engage and position yourself as an expert to build up your credibility. Focused Outreach Strategy (15:17) - Find the people you want to connect with, start a conversation to build up your network. Personal vs Company Profile (17:30) - Vary the content content that you post on your personal profile against your company profile for your prospects. Call to Action (CTA) (18:52) - It has to be clear and it should resonate to your target market so they would clearly understand what you want them to do next. Social Selling Index (SSI) (20:30) - A LinkedIn Algorithm that rates your activities. Check it out at Linkedin.com/sales/ssi Bots (21:34) - Organic Leads has much better conversion rates than using bots in generating your Leads. If you are looking to scale your IT / Tech Consultancy Business and don’t know where to start, then check out the IT Experts Growth Accelerator on our website http://bit.ly/ITEXPERTS You can also download the e-book by clicking this link - http://tiny.cc/ITE-Ebook19
En este episodio te comparto 7 acciones Poderosas ("power actions") para sacar mayor partido a tu cuenta de Linkedin. Éste, es la segunda parte del episodio anterior, "Como dar a conocer tu podcast en Linkedin - Parte 1" y el mismo cuenta con una porción de video disponible para nuestros patrocinadores en Patreon. 7 Acciones poderosas compartidas en este episodio: 1. Revisar tus notificaciones e invitaciones (connection requests) 2. Interactuar con el contenido de otras personas. 3. Compartir publicaciones cortas o escribir artículos 4. Utilizar el sistema de mensajeria de Linkedin 5. Realizar busquedas de grupos de tu interés y participar en grupos 6. Utilizar el motor de búsquedas para conectar con otros podcasters 7. Iniciar la conexión con 5 a 10 personas semanales. Si quieres ver cómo te va en, verifica tu Social Selling Index (SSI) en https://www.Linkedin.com/sales/ssi Curso de linkedin en Teachable: https://www.Marielysylvette.net/Linkedin Si deseas ver la porción de video de este episodio, te invito a unirte a nuestra red de colaboradores en Patreon.com/PodQueensLatinas Agradecemos a nuestros patrocinadores en Patreon durante los pasados meses. ---- Si deseas apoyar la producción de este podcast a través de nuestra página en Patreon, tendrás acceso temprano a nuestros nuevos episodios y contenido exclusivo para nuestros colaboradores como tutoriales cortos en video y otros beneficios! Gracias por escuchar PodQueens Latinas y dejarnos tus comentarios. Siguenos en las redes sociales Únete al PodQueens Latinas Group Síguenos en Facebook – PodQueens Latinas Suscríbete para escucharnos en tu aplicación favorita a través del siguiente enlace: marielysylvette.net/subscribe También puedes escuchar PodQueens Latinas en Apple Podcasts, Spotify, Stitcher o en YouTube
Did you know you have a social selling score? Linkedin provides all users with a Social Selling Index (SSI). Does it have any value? How can you use it to improve the results you are getting from your LinkedIn subscription? In part 1 of 2 episodes, I discuss how corporates can use LinkedIn to build their brand, find and win new business, hire top talent and generally improve their performance both as individuals and companies on the world's largest business community. How you measure your effectivenss is the Social Selling Index. You can learn more about it here: https://business.linkedin.com/sales-solutions/blog/g/get-your-score-linkedin-makes-the-social-selling-index-available-for-everyone https://www.linkedin.com/sales/ssi Reps who employ social selling only hit target about 47% of the time. Reps who employ social selling effectively hit target about 75% of the time. According to CSO Insights 2018, the AVERAGE number of reps hitting target globally has dropped from a disappointing 64% in 2013 to below 50% in 2018 which, frankly, is pitiful. Many blame the reliance on social media and not picking up the phone. Perhaps there's some truth in that, but not because social selling doesn't work, but because they have NO IDEA how to use LinkedIn effectively. #SamRathling is a superstar when it comes to using LinkedIn as a business builder. She has gone from £0 to £30,000 a month revenues in her brand new business with 85% utilisation in only 4 months using social selling via LinkedIn. A user of LinkedIn for a decade, she was one of the early adopters and has used it to recruit, to build pipeline, to build her personal brand and the brands of her own and several other businesses. She serves global brands (Fortune 500/FTSE 100) through to SMEs and startups through a mix of in-house reinforcement programmes, master classes, coaching and tools.
Episode 26 In this episode, Karen talks about Social Selling Index We want to hear your thoughts on this episode! Leave us a message on Speakpipe or email us at info@karenyankovich.com. Episode Spotlights: Recap of last week’s Episode 25 with Belinda Rosenblum Mark Zuckerberg’s talk with the senate What if there was a tool that gave you a rating based on what you are doing with your marketing? [4:15] What is the Social Selling Index? [5:25] Monitoring your SSI score [7:40] LinkedIn is a crazy, powerful tool that is standing out on all social media sites! LinkedIn helps you understand LinkedIn’s most powerful search tools, [10:14] to zero in decision makers, how to expand your network, researching potential prospects and companies, taking advantage at who has viewed your profile. Engaging with insights [11:11] Playing with your SSI score Resources Mentioned In This Episode:karenyankovich.com/26download LinkedIn’s SSI LinkedUp Revolutions Help Us Spread The Word! It would be awesome if you shared the Good Girls Get Rich Podcast with your fellow entrepreneurs on twitter. Click here to tweet some love! If this episode has taught you just one thing, I would love if you could head on over to Apple Podcasts and SUBSCRIBE TO THE SHOW! And if you’re moved to, kindly leave us a rating and review. Maybe you’ll get a shout out on the show! Ways to Subscribe to Good Girls Get Rich Click here to subscribe via Apple Podcasts Click here to subscribe via PlayerFM You can also subscribe via Stitcher Good Girls Get Rich is also on Spotify Take a listen on Podcast Addict
What is Social Selling? According to LinkedIn, Social Selling is about leveraging your social network to find the right prospects, build trusted relationships, and ultimately, achieve your sales goals. In terms of measuring Social Selling success LinkedIn conducted some research and found that sales reps with the highest Social Selling Index (SSI) scores create 45% more sales opportunities, are 51% more likely to hit quota, are 3X more likely to go to club, and 78% of social sellers outsell their peers who don't use social media. On today's episode we focus on where it all begins as it relates to social selling - the connection. We provide a systematic approach for connecting with over 25% of your target audience of senior executives on LinkedIn. If you want to learn a proven step-by-step approach for reaching out to senior executives who will gladly accept your LinkedIn connection requests then you will want to listen to this episode.
Jeff Leo Herrmann joins Jabez LeBret and Mica Gadhia to share what LinkedIn’s Social Selling Index (SSI) is, and why it is important to your business. We re thrilled to have sales and marketing strategist Jabez LeBret as guest host today, you ll love how he finds the gems for you as Jeff Leo Herrmann shares his... Listen to episode
The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast
Lindsey Boggs has started to blaze a trail in the sales world, through her early adoption of LinkedIn as a social selling tool. On the LinkedIn platform, Boggs has a 99% Social Selling Index (SSI), and has trained three teams to generate more leads, convert more prospects into sales, using her system of connecting through the Sales Navigator system. LinkedIn's head of marketing Justin Shriber calls Boggs a “Legend in the Realm of Social Selling” and someone who “knows how to sell”. Boggs talks about her beginnings in social selling, coming from a background as a classically-trained Opera singer, into a situation where Boggs is one of the leaders in the social selling movement. Boggs speaks about the changing way in which connections are made, bypassing the gate-keepers completely, and how to better understand the LinkedIn platform overall. Twitter: @LindseyBoggs