Podcasts about msp

In this episode of The IT Experts Podcast, we explore why owner dependency quietly destroys MSP valuations and what you must do now to build real, transferable value in your business.     If you have ever assumed your MSP will sell when the time comes, this conversation may shift your thinking. Stuart and I unpack a hard truth. A business that cannot run and grow without you will always carry risk in the eyes of a buyer. And risk directly impacts MSP valuations.     We were prompted to record this episode after a sobering conversation with an MSP owner who had attempted to sell multiple times over several years. Each time, buyers began the process. Each time, due diligence exposed weaknesses. Each time, the deal collapsed. Not because the business was small. Not because there was no demand. The issue was clarity, structure, and owner dependency. The business worked for him. It did not work without him.     That distinction is critical.     When buyers assess MSP valuations, they are not buying your effort. They are buying sustainable profit. They are buying systems. They are buying a team. They are buying recurring revenue. They are buying predictability. If you are central to sales, delivery, relationships and decision making, the buyer sees fragility. And fragility reduces multiples.     We often explain valuation through simple maths. Imagine a one million pound MSP generating two hundred and fifty thousand pounds of EBITDA. At a modest multiple, you may walk away with half a million pounds. After decades of work, that can feel underwhelming. The opportunity lies in understanding that MSP valuations are influenced by clear, controllable drivers.     Recurring revenue mix is one of them. Many MSPs above two million pounds in turnover still rely heavily on project income. That may feel exciting and profitable. It also introduces volatility. Increasing recurring revenue from fifty percent to seventy five percent can materially improve how buyers view your stability and future cash flow.     Contract length is another lever. Monthly rolling agreements are easy to sell. They also weaken your negotiating position when it comes to MSP valuations. As your confidence grows, building longer term agreements with clients strengthens predictability and reduces perceived risk.     Service gross margin is often overlooked. Buyers want to see not only recurring revenue, but recurring margin. They want to understand the efficiency of your service desk and the return generated per technician. Strong revenue per full time employee signals operational maturity. Clean numbers, transparent reporting, and clear profitability remove doubt during due diligence.     Then there is client concentration. Over-reliance on one or two major clients creates vulnerability. Strengthening account management, spreading revenue more evenly, and improving client retention all contribute positively to MSP valuations.     Yet none of these matter fully if the owner remains the bottleneck.     We refer to this as ONN, owner not needed. This does not mean you disappear tomorrow. It means your business can run and grow without your daily involvement. Holidays without disruption are a starting point. True value is created when growth continues even while you step back from delivery.     Building towards ONN requires leadership development, documented processes, empowered managers, and consistent rhythm in reporting and accountability. It is straightforward in principle. It is demanding in practice. Letting go, hiring stronger people, and shifting your leadership style takes intention.     The encouraging news is that this transformation does not require magic tools or dramatic reinvention. It is disciplined business practice. Clear KPIs. Departmental plans. Regular reviews. Consistent focus on sales, account management, people engagement and margin control. When stitched together, these habits compound.     Improving MSP valuations is rarely about chasing a headline multiple. It is about reducing risk and increasing clarity. Buyers walk away when profit is opaque, when dependency is high, and when systems are weak. They lean in when performance is transparent and transferable.     For established MSPs already above one million pounds in revenue, a focused three-year commitment to strengthening structure can materially change exit outcomes. For others, it may take longer. The timeline is less important than the decision to begin. Planning for exit today gives you options tomorrow, even if you choose to continue building.     There is also a powerful side effect. Businesses that reach a strong ONN position often discover they enjoy the work more. Time increases. Profits rise. Acquisition opportunities become viable. MSP valuations improve not only because you are preparing to sell, but because you are building a stronger company.     At some point, every owner will exit. The question is whether you leave with confidence and control, or whether you accept whatever is offered because options have narrowed.     Owner dependency is fixable. Transferable value is buildable. MSP valuations are influenced by the decisions you make now.     If this episode resonated, start by reviewing your recurring revenue mix, contract structure, service gross margin and leadership depth. Build a plan. Work the plan. Stay consistent.     Strong MSP valuations are not accidental. They are earned through structure, discipline and the courage to let go.   Make sure to check out our Ultimate MSP Growth Guide, a free guide that walks you through a proven process to take your MSP from stuck to scalable, without working even more hours. It's 44 pages rammed with advice, insights and inspiration to help you decide what support is available to you now if you want to grow and scale your business. Click HERE to get your copy.    Connect on LinkedIn HERE with Ian and also with Stuart by clicking this LINK    And when you're ready to take the next step in growing your MSP, come and take the Scale with Confidence MSP Mastery Quiz. In just three minutes, you'll get a 360-degree scan of your MSP and identify the one or two tactics that could help you find more time, engage & align your people and generate more leads.  OR   To join our amazing Facebook Group of over 400 MSPs where we are helping you Scale Up with Confidence, then click HERE  Until next time, look after yourself and I'll catch up with you soon!   

In this episode, Alicia discusses her role as a hybrid distributor and manufacturer within the Wortmann Group, focusing on Terra branded devices and their distribution of over 10,000 SKUs from various major brands. The conversation delves into supply chain issues exacerbated by the pandemic and the Windows 10 support cessation, and how Terra positions itself against tier-one brands like HP, Dell, and Lenovo. Alicia highlights the importance of future-proofing devices, maintaining robust MSP relationships, and navigating the complex supply chain environment. She also emphasises Terra's commitment to delivering value and facilitating MSP margins through unique service models and leveraging their manufacturing insights. 00:00 Introduction and Welcome 00:07 Discussing Product Supply Issues 00:49 Understanding the Hybrid Model 01:41 Market Position and Clientele 03:20 Challenges in Hardware Procurement 08:16 Service and Support Differentiation 12:22 Current Supply Chain Challenges 22:02 Future Proofing and Device Specifications 27:44 Margin and Market Strategy 29:18 Conclusion and Contact Information Connect with Alicia Shepherd on LinkedIn by clicking here – https://www.linkedin.com/in/aliciashepherd/ Connect with Daniel Welling on LinkedIn by clicking here – https://www.linkedin.com/in/danielwelling/ Connect with Adam Morris on LinkedIn by clicking here – https://www.linkedin.com/in/adamcmorris/ Visit The MSP Finance Team website, simply click here –https://www.mspfinanceteam.com/   MSP Glossary: MSP Finance Glossary Explained | MSP Finance Team We look forward to catching up with you on the next one. Stay tuned! Register for the MSP Golf Day 12/03/26 at https://mspgolf.co.uk/

First, we talk to The Indian Express' Sukrita Baruah about a video that was posted on the twitter handle of the Assam BJP and has now landed it into trouble. She talks about the video, how it has been received, its repercussions given the situation in the state, and the party's reaction to it. Next, we talk to The Indian Express' Sujit Bisoyi about protest led by the BJD in Odisha. He shares that the population of the state largely constitutes of farmers, and how issues related to MSP and paddy procurement have been very important to the state and are the cause behind the current protests by BJD against the ruling BJP government. (11:31)Lastly, we talk about India's procurement of 114 Rafael fighter jets and Poseidon 8I maritime surveillance and anti-submarine warfare aircraft. (21:35)Hosted by Niharika NandaProduced by Shashank Bhargava and Niharika NandaEdited and mixed by Suresh Pawar

At ITEXPO / MSP EXPO, Jon Arnold, Principal of J Arnold & Associates, joined Doug Green to share his perspective on the event's evolution, the growing dominance of AI in conference programming, and the escalating fraud challenges facing the communications industry. A long-time analyst and contributor, Arnold participated in four sessions during the show, primarily focused on cybersecurity, mobile communications, and fraud mitigation. Arnold noted that while ITEXPO continues to feature its traditional telecom and MSP programming, AI now permeates nearly every track—from agentic AI discussions to vertical-focused sub-events. At the same time, he observed a visible shift on the show floor, with fewer hardware vendors and more companies centered on cybersecurity and risk mitigation. “There's a steadiness to this show that I kind of like year after year,” Arnold said, while acknowledging that the exhibitor footprint and attendee mix are evolving. Across his moderated sessions, a central theme emerged: fraud is accelerating, and AI is amplifying the challenge. Topics included branded calling, RCS, KYC/Know Your Customer frameworks, and the persistent vulnerabilities within mobile networks. Arnold emphasized that fraud has become a multi-layered ecosystem problem. “Before AI, the bad guys were maybe half a step ahead. With AI, they're three or four steps ahead,” he observed, highlighting how rapidly attackers are leveraging automation and generative tools. A standout moment for Arnold was a presentation by ethical hacker Jesse “Hackajack” Tuttle, who illustrated the pervasiveness of fraud from a former attacker's perspective. The session reinforced the need for stronger regulatory frameworks, greater carrier coordination, and increased industry urgency around consumer protection. As the communications industry balances innovation with risk, Arnold's takeaway was clear: the fraud problem is worse than many assume, and solving it will require deeper collaboration across the ecosystem. Visit https://www.jarnoldassociates.com/

At ITEXPO / MSP EXPO, Ty Richardson, CEO of One Global Business Financing Corporation, joined Doug Green to discuss one of the most consequential realities facing MSP owners: at some point, you will either acquire—or be acquired. Richardson outlined how today's M&A environment has expanded beyond large “behemoth” firms, enabling even $1–$5 million MSPs to pursue viable exit strategies or strategic acquisitions. One Global Business Financing Corporation operates as a capital advisor and intermediary, working between MSPs and a broad network of lenders, private credit firms, family offices, SBA providers, and private equity sources. “We do the work so that you don't have to,” Richardson explained. Rather than forcing MSPs to navigate banks and paperwork alone, his firm evaluates financial positioning, collects documentation, surveys more than 6,000 capital providers, and returns with structured options tailored to the owner's goals—whether that means a line of credit, equipment financing, a term loan, real estate acquisition, or full M&A funding. Richardson emphasized that financing strategy begins years before a sale. MSPs planning an exit in three to five years must structure recurring revenue, strengthen contracts, build leadership teams, and maintain solid financial reporting. “If you are structuring yourself for a sale, the one thing you should be thinking about is how do I make this easy for a buyer to qualify?” he said. That preparation can significantly impact valuation and buyer confidence. The conversation also highlighted alternative deal structures, including partial acquisitions, staged buyouts, and SBA-backed transactions for smaller firms. Richardson noted that many MSPs initially assume they simply “need a loan,” when in reality more tax-efficient or strategically structured financing solutions may exist. The firm often works in consultation with tax professionals and legal advisors to optimize long-term positioning. Finally, Richardson advised MSP owners to begin networking early if a sale is on the horizon. By cultivating relationships over several years, owners may find qualified buyers privately—avoiding the noise and unqualified interest that often comes with broadly marketing a business for sale. Visit https://oneglobalfinancing.com/

At ITEXPO / MSP EXPO, Simon Bradbrook, Senior Sales Engineer BSG at Snom, joined Doug Green to discuss why hardware reliability, mobility, and voice infrastructure still matter in a cloud-first world. Snom, a member of the Cloud Communications Alliance (CCA), was one of the original IP phone manufacturers, launching one of the first commercially available IP phones in 2001. Today, Snom operates under the global manufacturing strength of VTech, one of the world's largest electronics manufacturers, with additional portfolio depth through the acquisition of Gigaset. Bradbrook highlighted Snom's wireless DECT solutions as a major differentiator for MSPs. Unlike Wi-Fi-based voice devices, DECT was purpose-built for voice communication, providing secure, encrypted, and highly reliable connectivity—especially critical in healthcare, assisted living, and large campus environments. “When I need to make an emergency call, I want to rely on a product that's actually going to complete that call,” Bradbrook noted, underscoring the importance of dependable voice in mission-critical settings. The Snom M900 multi-cell DECT system, which was used live during MSP Expo for staff communications, supports use cases ranging from hospitals and retirement facilities to warehouses. Features such as encrypted voice channels and optional accelerometer-based emergency alerts—capable of detecting a fall and automatically triggering assistance—expand the value proposition for MSPs serving vertical markets with safety and compliance requirements, including HIPAA-sensitive environments. Through VTech's global manufacturing footprint and distribution network, Snom is able to offer a three-year advanced replacement warranty. If a hardware issue is confirmed, a replacement unit is shipped immediately—without waiting for return processing—providing operational continuity for MSP partners and their customers. For MSPs seeking to expand beyond standard desk phones into scalable mobility and enterprise-grade wireless solutions, Snom and Gigaset offer complementary portfolios designed to fit environments from SMB retail to large enterprise campuses. Visit https://www.snomamericas.com/

At ITEXPO / MSP EXPO, Jim Gurol, CEO of California Telecom, joined Doug Green to discuss NetVerge, a modern software platform designed to address a persistent challenge for MSPs: SaaS sprawl and operational inefficiency. NetVerge was born from Gurol's own experience running an MSP. Faced with juggling multiple ticketing systems, monitoring tools, and documentation platforms, his team found themselves “swivel chairing” between applications that didn't integrate cleanly. Rather than accept outdated workflows, they built their own platform from the ground up. “We wanted to build something from scratch, from the ground up, from our pain,” Gurol explained, emphasizing that NetVerge evolved directly from real-world MSP feedback. The platform consolidates core MSP functions into a modern, AI-enabled environment. Its ticketing interface resembles real-time chat, allowing technicians to collaborate through mentions and threaded conversations rather than traditional form-heavy systems. NetVerge also incorporates AI workflow agents that assist with troubleshooting, pen testing, and other operational tasks. MSPs can even design their own AI agents to automate repetitive processes—helping firms scale without proportionally increasing headcount. Gurol believes this practitioner-driven design is a key differentiator. “We live it,” he said, noting that firsthand MSP experience informs how the platform handles alert management, ticket flow, and day-to-day operational realities. For MSPs looking to reduce tool fragmentation, modernize workflows, and deploy AI in practical ways, NetVerge aims to offer a unified alternative. Visit https://californiatelecom.com/

At ITEXPO / MSP EXPO, Paul Daigle, Senior Managing Partner and Founder of BizAdvisoryBoard, introduced a new free resource designed to help MSPs grow more strategically: the MSP Business Growth Marketplace. In his conversation with Doug Green, Publisher of Technology Reseller News, Daigle positioned the platform as a response to a common challenge in the channel—MSPs working in their business rather than on it. Unlike vendor-led marketplaces that focus on extending product reach, this marketplace takes what Daigle calls a holistic approach across eight operational focus areas: sales, marketing, legal, CPA, HR, coaching, services, and support. “We're the only marketplace in the world that specializes in the holistic approach within the eight operational focus areas of an MSP,” Daigle said. “It's like an eight-cylinder engine—you need all those pistons working together.” The platform is vendor-agnostic and designed to match MSPs with vetted resources aligned to their size and growth stage. Whether an MSP needs specialized legal counsel, HR guidance, financial expertise, or operational coaching, the marketplace aims to connect them with providers who understand the MSP model. The goal is to streamline access to trusted partners at the precise moment MSP executives are actively seeking solutions. The concept emerged from BizAdvisoryBoard's executive coaching and M&A advisory work, where Daigle's team consistently fielded requests for qualified referrals. With strong interest from vendors and service providers at MSP Expo, the MSP Business Growth Marketplace is positioned as a centralized growth engine for MSP leaders focused on scaling with structure, discipline, and long-term value creation. Visit https://bizadvisoryboard.com/

In dieser Folge spreche ich mit Jens Nachtigal vom Systemhaus Gromnitza über einen echten Cyber-Ernstfall bei einem Kunden aus dem sozialen Bereich. Was war geschehen? Ein sonniger Sonntagnachmittag endet abrupt mit einem Anruf: Ransomware, kein Zugriff mehr auf Systeme, über zehn Standorte betroffen. Jens nimmt uns mit in die ersten Stunden und Tage nach dem Angriff – von Ad-hoc-Krisenstab über fehlgeschlagene Backups bis hin zum kompletten Neuaufbau der IT. Besonders spannend für Managed Service Provider: Jens beschreibt offen, was in der Praxis funktioniert hat, wo es wehgetan hat und welche Learnings er heute jedem MSP mitgeben würde. Drei zentrale Aussagen von Jens sind: „In der Anfangsphase ging es nicht um Schuld oder Geld, sondern nur darum: Wie kommen wir jetzt wieder arbeitsfähig?“ „Ein Backup zu haben reicht nicht – du musst auch wissen, dass du es wirklich wiederherstellen kannst.“ „Der Vorfall hat vieles beschleunigt: Netzwerksegmentierung, MFA und klare Sicherheitskonzepte wären sonst Monate später gekommen.“ Eine Folge für alle MSPs, die ihre Kunden sicherer machen wollen. ----------------------- Mehr von Olaf Kaiser: www.linkedin.com/in/olafkaiser/ www.olaf-kaiser.coach/ www.ubega.de Direkt einen kostenfreien Termin mit Olaf buchen https://bit.ly/allgemeinen-termin-buchen

At ITEXPO / MSP EXPO, Doug Green, Publisher of Technology Reseller News, spoke with Mahen Gundecha, Broker at Bristol Group, about mergers and acquisitions activity in the MSP and cybersecurity markets—and what business owners should be thinking about long before they decide to sell. Bristol Group is an M&A advisory firm focused on small- and mid-sized companies across multiple industries, with Gundecha concentrating on IT and managed services. Drawing parallels between biotech and the rapidly evolving MSP and cybersecurity sectors, he emphasized that today's environment is knowledge-intensive, fast-moving, and increasingly shaped by consolidation and private equity activity. For MSP owners dreaming of an eventual exit, Gundecha offered practical guidance rooted in three core areas: personal goals, financial readiness, and market risk. “Ask yourself what you want personally, what your financial situation looks like, and what risks are coming your way,” he advised. Many owners assume aggressive growth will dramatically increase valuation in a short period, but in reality, sustained, realistic growth—and careful timing—often determine the outcome. Understanding whether there is a gap between retirement goals and current valuation is a critical first step. He also highlighted the growing impact of consolidation. As private equity-backed platforms acquire regional MSPs, competitive pressure increases—bringing stronger capabilities, deeper cybersecurity stacks, and potentially lower pricing. This can affect both customer retention and employee retention, particularly for highly skilled cybersecurity professionals. For owners nearing retirement, a dip in valuation due to lost accounts or talent may be difficult to recover from within a limited time horizon. Importantly, selling does not have to mean walking away entirely. Gundecha described partial exits where owners retain equity in a larger acquiring platform. This approach can reduce customer concentration risk, provide immediate liquidity, and potentially deliver greater long-term upside if the buyer scales aggressively. “You've cashed out part of your risk, diversified the rest, and positioned yourself for additional wealth creation,” he explained—while underscoring that selecting the right buyer is the key strategic decision. Visit https://bristolgrouponline.com/

At ITEXPO / MSP EXPO, Doug Green, Publisher of Technology Reseller News, spoke with Lyle Pratt, CEO of Vida, about the company's latest release: an expanded AI Agent Operating System designed for enterprise scale and built specifically for MSPs and channel partners. Vida provides AI-powered phone agents that integrate directly into existing UCaaS and telecom environments. With native SIP registration, Vida's agents can register back to an MSP's current UCaaS platform and appear just like any other VoIP endpoint. The new release enhances omnichannel capabilities, centralized control, observability, billing integrations, and reseller management—allowing MSPs to deploy, monitor, and monetize AI agents at scale across multiple customers. Pratt emphasized that the platform was architected from a telecom channel background. “We've designed the OS specifically for MSPs,” he said. “We make it extremely easy to roll those out to all your customers using our AI Agent OS.” Vida supports a multi-tier model—partners, resellers, enterprises, and agents—enabling white-label deployments where MSPs retain brand control and pricing authority. The platform also includes built-in billing and reporting capabilities to streamline recurring revenue operations. A key opportunity lies in redirecting call traffic that traditionally flows to third-party call centers or BPOs. Vida's AI phone agents can handle first-tier interactions at approximately 15 cents per minute, enabling MSPs to capture revenue streams that previously bypassed them. “Software is going to begin to eat into the labor market,” Pratt noted. “And that actually is great for MSPs because they sell software solutions—now they can collect those margins for themselves.” As AI continues to reshape communications infrastructure, Vida is positioning its platform as the backbone for next-generation IVRs, auto attendants, and voice-driven automation. With SOC 2 and HIPAA compliance, flexible integrations, and omnichannel automation capabilities across voice, SMS, and email, the company is aiming to simplify AI deployment for MSPs while opening new, high-margin revenue paths. Visit https://vida.io/

In a podcast recorded at ITEXPO / MSP EXPO, Doug Green, Publisher of Technology Reseller News, spoke with Tomas Sjostrom, CISSP and President of Technology Services at James Moore Co., about how cybersecurity and compliance priorities are evolving for small and mid-sized businesses. Sjostrom explained that James Moore is a long-established CPA firm with more than 60 years of experience serving Florida-based organizations, and nearly three decades delivering IT managed services alongside traditional financial and audit work. As cybersecurity threats increase and regulatory requirements expand, SMBs are showing greater interest in both protecting their environments and demonstrating compliance—often driven by cyber insurance requirements, customer demands, or new business opportunities. A key theme of the discussion focused on how organizations assess and manage cybersecurity risk. Sjostrom emphasized that the process begins with understanding what is motivating a customer's concern, whether it is insurance questionnaires, data protection issues, or compliance mandates tied to industries such as defense contracting. From there, James Moore leverages onboarding and automated discovery tools to establish a baseline and support continuous compliance. “Customers want to meet new requirements as fast as possible, reliably, and without spending excessive time or money,” Sjostrom noted, highlighting the need for scalable and automated approaches. The conversation also touched on AI adoption and compliance readiness. Sjostrom observed that less mature organizations often start with questions around data protection and privacy, while more advanced companies already understand where their critical assets reside and can move more quickly toward compliant AI deployments. As cybersecurity, compliance, and AI increasingly intersect, Sjostrom positioned proactive risk monitoring as a strategic advantage for SMBs working with trusted MSP and advisory partners. Visit https://www.jmco.com/

At ITEXPO / MSP EXPO, Doug Green, Publisher of Technology Reseller News, sat down with Rick Mancinelli, CEO of C3 Complete, along with Tim and Tasha of Nerds To Go, to discuss a new partnership designed to accelerate MSP growth and expand service capabilities across a national franchise network. C3 Complete, a multifaceted technology, telecom, and cybersecurity provider with 16 years of industry experience, has partnered with Nerds To Go to help strengthen and scale its managed services model. Nerds To Go, a franchise-based IT services brand that evolved from a break-fix concept into a managed services provider, is focused on expanding both its B2C and B2B footprint. The partnership brings additional backend support, broader product offerings, and operational depth to franchisees looking to move upstream into larger, more complex accounts. As Mancinelli explained, the goal is to “complete their product portfolio and allow them to bring a total solution to each and every one of their customers.” Through C3's telecom, data center, and advanced services capabilities, Nerds To Go franchisees can now pursue opportunities that previously exceeded their internal bandwidth. At the same time, the franchise network provides C3 with boots-on-the-ground coverage in markets where local presence is critical. The collaboration reflects a broader industry trend toward partnership-driven growth. By combining franchise scalability with enterprise-grade backend support, both organizations aim to increase margins, enhance recurring revenue streams, and enable franchisees to confidently say “yes” to larger opportunities. As the group emphasized during the conversation, this is not a vendor-client relationship but a mutual growth strategy built on shared opportunity. Visit C3 Complete: https://c3-complete.com/ Visit Nerds To Go: https://www.nerdstogo.com/

In a podcast recorded at ITEXPO / MSP EXPO, Doug Green, Publisher of Technology Reseller News, spoke with Rick Bekers, CEO of Channel Sales Pro, about how MSPs and technology vendors can design effective channel programs that accelerate growth while avoiding common pitfalls. Bekers brings more than four decades of experience to the conversation, including 35 years as an MSP owner, time leading a Technology Services Distributor (TSD), and years as a consultant helping vendors and service providers enter and scale through the channel. He emphasized that channel programs—whether built by vendors or MSPs evolving into “master MSPs”—require specialized expertise. “Trying to build a channel program on your own can slow you down by 18 months to three years,” Bekers said, noting that missteps and trial-and-error often delay revenue and partner momentum. The discussion focused on how Channel Sales Pro engages with MSPs seeking to expand. Bekers described a structured discovery and gap analysis process designed to align channel strategy with business goals, followed by execution that leverages established industry relationships. Drawing on his own experience running an MSP, he stressed the importance of solid operational foundations—repeatable processes, PSA and RMM tools, and consistent onboarding—to prevent burnout and customer churn as firms scale. “You don't want to try to scale a program on broken processes,” he explained. Bekers also delivered a direct message to MSP founders who feel stuck managing growth alone. By standardizing operations and seeking experienced guidance, MSPs can move from reactive, exhausting growth cycles to predictable, repeatable expansion. His confidence in the model is underscored by a performance guarantee tied to measurable revenue outcomes, reinforcing his belief that disciplined channel strategy can deliver returns within months. Visit https://www.channelsales.pro/

In a podcast recorded at ITEXPO / MSP EXPO, Doug Green, Publisher of Technology Reseller News, spoke with Julie Thiel, Founder of Thiel Talent Strategy, about the growing complexity of human resources, compliance, and people management for MSPs and technology-driven businesses. The conversation highlighted why HR has become a critical—yet often underestimated—risk area as service providers scale. Thiel pointed to employee classification as one of the most common and costly mistakes business owners make. “The one decision people keep getting wrong is employee status,” she explained, referring to missteps around contractor versus employee classification and exempt versus non-exempt roles. With employment laws varying widely across states and even municipalities, she noted that well-intentioned decisions can quietly create compliance exposure over time, especially for MSPs operating in multi-state or hybrid work environments. The discussion also covered additional HR pain points, including background checks, hiring practices, and increasingly complex time-off policies driven by local regulations. Thiel emphasized that many owners underestimate how quickly these issues compound as headcount grows. “You can't Google your way into good judgment when it comes to people,” she said, underscoring the limits of ad hoc approaches to HR in a fast-changing legal landscape. Thiel concluded by encouraging MSP owners to view HR as a strategic partnership rather than a necessary burden. By working with experienced advisors, MSPs can reduce risk, protect their teams, and free leadership to focus on growth. Her core message to MSPs at the event was clear: you don't have to carry the weight of people issues alone. Visit https://thieltalentstrategy.com/

In this powerful episode of MSP Unplugged, host Paco Lebron welcomes back Marcial Velez, Founder & CEO of Xperteks—a nationally recognized NYC-based MSP honored on CRN's MSP 500 list multiple years running. Marcial opens up about the real "strifes" of leadership: Building and evolving Xperteks from startup to award-winning firm—what unexpected changes and make-or-break moments tested him most Avoiding founder burnout through rituals, boundaries, and staying sane during crises Intentionally shaping team culture in a high-pressure IT world (remote/hybrid challenges, motivation, loyalty) — one change that transformed morale Scaling without losing the family feel: navigating growth tensions, roles, and vision clashes Common leadership pitfalls MSPs make (over-relying on tech fixes vs. people processes) and how to counter them A raw mistake in culture-building he wishes he'd caught earlier—and the key lesson on the human side of MSPs Why culture will be make-or-break in the next few years (generational shifts, AI workflows, talent wars) + the one people/culture investment paying off now Rapid-fire: Top leadership resource lately, current "strife" he's tackling, and the one industry cultural fix he'd wave a wand for Packed with vulnerable, practical insights for MSP owners, leaders, and teams—whether you're solo, scaling, or fighting to keep culture strong. Tune in weekly on YouTube.com/MSPUnplugged for unfiltered MSP leadership advice. Like, subscribe, and hit notifications so you never miss an episode! Available on your favorite podcast app.

- Detienen al alcalde de Guayaquil, Aquiles Alvarez, por presunta delincuencia organizada- Leonardo Cortázar arribó a la cárcel 'El Encuentro' luego de ser extraditado- Magnicidio Fernando Villavicencio: Fiscalía vincula al líder de Los Lobos, alias ‘Pipo', y a otros dos cabecillas- ¿Privilegios para el exlegislador Santiago Díaz, procesado por violación? MSP anuncia medidas tras irregularidades- Miguel Montalvo Arias asumió temporalmente la presidencia de Barcelona Sporting Club, tras 'Caso Goleada'

Howie continues to cover the recent indictment of four MSP, one of which was on a show Boston's finest and then Howie plays some cuts from the press conference announcing the indictments.  Visit the Howie Carr Radio Network website to access columns, podcasts, and other exclusive content.

IT spending continues to expand, with North America projected to lead a 12.6% increase to $2.6 trillion, primarily due to hyperscaler investments in AI infrastructure. However, the proportion of technology spending funneled through channel partners is declining, now at 61% compared to over 70% four years ago, according to a survey by Omnia. This shift signals that while the market is growing, traditional margin and resale opportunities for MSPs are narrowing as vendors redirect a larger share of revenue direct while still relying on partners for implementation, support, and customer operations.Data from Salesforce underscores a near-universal trend toward partner involvement in sales, with 94% of surveyed global salespeople leveraging partners to close deals and 90% using tools to manage relationships. Despite this, Dave Sobel clarifies the distinction between involvement and compensation, highlighting that partner influence on deals does not guarantee economic participation at previous levels. These dynamics reinforce that MSPs must adapt to a reality where their role in the value chain is being separated into influence and execution, with the middle tier facing increasing pressure.Additional analysis draws attention to labor market changes and technology commoditization. U.S. job openings have fallen to their lowest point in over five years, undermining MSP growth strategies dependent on seat expansion. Simultaneously, the AI market is fragmenting at the application layer—with Google's Gemini app, Grok, and OpenAI's ChatGPT shifting market shares rapidly—while hyperscalers like Alphabet (Google) commit unprecedented capital expenditures, fueling an infrastructure arms race even as front-end AI tools become more interchangeable.The practical implication for MSPs and IT service providers is increased pressure to re-evaluate business models, operationalize AI offerings, and focus on defensible, productized services. Reliance on a single vendor or seat-based growth forecasts presents heightened risk. Successful adaptation will require a shift toward managed services around AI operations, governance, and productivity—emphasizing accountability, optionality, and measurable ROI—rather than assuming historic revenue models will persist.Three things to know today:00:00 Partners Essential to Sales but Losing Economic Share, Survey Shows05:44 US Job Market Shows Low Hiring, Low Firing Despite Falling Openings       08:00 Alphabet Plans $180B AI Capex as Gemini Hits 750M UsersThis is the Business of Tech.   Supported by: Small Biz Thoughts Community

In this episode of The IT Experts Podcast, I want to speak directly to MSP owners who are getting Groundhog Day vibes from their business. That sense that every week feels the same, the same problems keep resurfacing, and despite working hard, progress feels slow or non-existent. If Groundhog Day vibes are creeping into your MSP, this conversation will resonate deeply.     I was joined by Stuart Warwick in the podcast lounge, and we went straight into the reality behind that familiar sigh many MSP owners make. It does not matter what time of year it is. When Groundhog Day vibes show up, it usually means the business has reached a ceiling created by habits, structure, and leadership patterns that once worked and no longer do.     We talked about how easy it is to stay busy while staying still. Many MSPs operate in a steady rhythm where the business pays the bills and supports a decent lifestyle. On the surface everything looks fine. Underneath, there is often frustration and a sense that something more was meant to happen by now. When Groundhog Day vibes become normal, it is a sign that the business is not aligned with the original vision that drove you to start.     One of the biggest themes in the conversation was owner dependency. Most MSP owners built their business because they love technology and solving problems. Being needed feels good and that feeling can quietly turn into an addiction. Over time, this keeps you trapped in the day to day and limits growth. When Groundhog Day vibes keep returning, it is often because you have not decided what you are willing to let go of.       We also spent time talking about the role your team plays. I see this repeatedly inside The MSP Growth Hub. Owners underestimate the capability and appetite of their people. When Groundhog Day vibes take hold, it is often because the team has not been invited into the bigger picture. When you involve them properly, energy changes. Ownership grows. Momentum starts to build in ways that surprise most owners.      Stuart shared a simple and practical starting point. Stop and take an honest audit of your business. Look at operations, projects, sales, marketing, finance, billing, and admin. Notice what drains you and what energises you. When Groundhog Day vibes are present, this exercise brings clarity quickly. From there, the work becomes about spending more time on the areas that move the business forward and less time on the tasks that keep you stuck.    We also explored leadership and culture. Whether you realise it or not, you set the tone for everything. Your team watches what you prioritise and what you tolerate. When expectations are unclear, people fill the gaps themselves. If Groundhog Day vibes persist, it often points to missing structure, unclear standards, or a lack of shared direction. This is not about blame. It is about growth as a leader.     Consistency was another key part of the discussion. Change does not come from motivation alone. It comes from rhythm and follow-through. Write things down. Decide what success looks like. Check in regularly. When MSP owners fall back into old habits, it is usually because progress was not being measured. Groundhog Day vibes thrive in the absence of accountability.      We also talked about what life can look like on the other side of this. Progress shows up in numbers, in time, and in satisfaction. Better margins. More space in your diary. Time to think and lead. When owners look back after a year of intentional action, they are often shocked by how much has changed. If Groundhog Day vibes are present today, that future is still available to you.     This episode is a reminder that you are not stuck. You are where you are because of past decisions and actions, which means new decisions create new outcomes. Your team can be part of the solution. Structure can work in your favour. Momentum can be rebuilt. You do not have to keep reliving the same week on repeat.   Make sure to check out our Ultimate MSP Growth Guide, a free guide that walks you through a proven process to take your MSP from stuck to scalable, without working even more hours. It's 44 pages rammed with advice, insights and inspiration to help you decide what support is available to you now if you want to grow and scale your business. Click HERE to get your copy.    Connect on LinkedIn HERE with Ian and also with Stuart by clicking this LINK    And when you're ready to take the next step in growing your MSP, come and take the Scale with Confidence MSP Mastery Quiz. In just three minutes, you'll get a 360-degree scan of your MSP and identify the one or two tactics that could help you find more time, engage & align your people and generate more leads.  OR   To join our amazing Facebook Group of over 400 MSPs where we are helping you Scale Up with Confidence, then click HERE  Until next time, look after yourself and I'll catch up with you soon! 

Teoria Ograniczeń kojarzy się z fabryką, linią produkcyjną i maszyną, która nie wyrabia. Ale co, jeśli Twoja „linia produkcyjna” to kilkanaście projektów, dziesiątki zadań, ciągłe przerzucanie kontekstu i praca, której nie da się łatwo zmierzyć?W tym odcinku sprawdzamy, czy TOC to tylko elegancka teoria z książek Goldratta, czy realne narzędzie do ogarniania chaosu w pracy usługowej, projektowej i „knowledge work”.Z tego odcinka dowiesz się:✔️czym naprawdę jest Teoria Ograniczeń✔️jakie są najczęstsze nieporozumienia wokół TOC✔️jak identyfikować wąskie gardła w pracy usługowej, bez ton raportów i zabijania czasu biurokracją✔️jakie są najbardziej nietypowe zastosowania TOC✔️czy istnieją obszary, w których TOC kompletnie nie ma sensu✔️jakie bullshity na temat Teorii Ograniczeń krążą w social mediachAdam Myszak - ekspert pomagający zespołom i organizacjom przełamywać ograniczenia, które spowalniają pracę i blokują prawdziwą zwinność. Łączy praktyki Kanban z Teorią Ograniczeń, pokazując, jak świadome zarządzanie wąskimi gardłami zwiększa efektywność i adaptacyjność.LinkedIn Adama https://www.linkedin.com/in/adam-myszak/Vasco Electronics https://vasco-electronics.pl/

Subscribe to our Newsletter: https://theultimatepartner.com/ebook-subscribe/ Check Out UPX: https://theultimatepartner.com/experience/ https://youtu.be/-flNeKF6CxQ?si=xIIQ4LUl7oraQjkg Microsoft’s Cyril Belikoff joins Vince Menzione to reveal the seismic shift occurring within the newly reimagined Microsoft Marketplace. As the industry moves toward a predicted $300 billion partner opportunity by 2030, this discussion deconstructs the evolution of the “Frontier” vision, the launch of the AI apps and agents category, and the critical “Resale Enabled Offer” (REO) that is currently doubling deal sizes for early adopters. Whether you are a software company looking to scale globally or a reseller aiming to stitch together complex AI solutions, the message is clear: the flywheel is already spinning, and those who wait for a “perfect strategy” risk being permanently displaced by more agile competitors who are getting their feet wet today. Key Takeaways The Microsoft Marketplace has been reimagined into a single destination for discovering, buying, and deploying AI apps and agents. Analysts predict a staggering $300 billion opportunity for partners within the Microsoft Marketplace by 2030. The new Resale Enabled Offer (REO) allows software companies to authorize channel partners to resell on their behalf across specific geographies with minimal overhead. Cloud migration is far from over, as massive amounts of on-premise data and ISV apps still need to be modernized for the AI era. Marketplace deal sizes are doubling as customers use Azure commitments to retire their marketplace acquisition costs. Successful partners are moving away from “boiling the ocean” strategies and instead focusing on transacting one or two deals to learn the ecosystem’s mechanics. If you're ready to lead through change, elevate your business, and achieve extraordinary outcomes through the power of partnership—this is your community. At Ultimate Partner® we want leaders like you to join us in the Ultimate Partner Experience – where transformation begins. Key Tags: Microsoft Marketplace, AI apps and agents, Resale Enabled Offer, REO, Cyril Belikoff, Azure Marketplace, AppSource, cloud solutions, software companies, digital transformation, AI strategy, channel led sales, ISV solutions, cloud migration, Azure commitments, Microsoft Cloud, Frontier vision, MSP opportunity, marketplace transacting, AI monetization, global scale, procurement, IT deployment, technical modernization, partner ecosystem, business applications. Opening Lines: [00:00:00] Cyril Belikoff: Marketplace is really the extension of our vision for Frontier, uh, and the Microsoft Cloud. You know, the, the Microsoft technology takes a customer a long way, but in many ways to complete the thought. If you’re in football terms, you want to cross over the line and score touchdown. You can’t just get, uh, to the red zone. [00:00:20] Cyril Belikoff: You actually need partner solutions. [00:00:26] Vince Menzione: So let’s, let’s kick off to Marketplace a little bit right, too, because, uh, it’s been a big year for Marketplace, or 20, the first half of 2026 fiscal year 2026 has been a big year. A lot of announcements, a lot of things going on in the world, in marketplace. Where do we wanna start there? Let’s recap some of it. [00:00:44] Cyril Belikoff: Yeah. Um, so, um. It feels like a long time ago, but in, at the end of September, [00:00:51] Vince Menzione: yeah. [00:00:52] Cyril Belikoff: Um, at the AR tour, uh, in Chicago, we announced a new Microsoft marketplace. We reimagined that experience. It’s a new customer experience, single destination for customers to. You know, discover, find, try, buy, and deploy cloud solutions, AI apps and agents all in one place. [00:01:11] Cyril Belikoff: And so historically, we’ve had a little bit, uh, of decentralization. We had this thing called the Azure Marketplace and AppSource for different experiences. AppSource was more for teams and, and copilot. Um, and, and office, Azure Marketplace. Of course, that was for Azure. We brought all of that into one place. [00:01:30] Cyril Belikoff: So customers, whether they are looking for a SaaS solution running on Azure, an agent that snaps into copilot, an experience that runs in our security store, now they can go to one place. Um. marketplace.microsoft.com. It’s one, it’s the new Microsoft marketplace. And we have an, of course, we have a, we had, we launched a brand new category, AI apps and agents, and we launched that category in September. [00:01:54] Cyril Belikoff: Uh, bringing together numerous, uh, uh, partner offerings. Yeah. And today we have the largest catalog, um, probably in the mid four thousands of AI and agents. Wow. Available to customer. So fantastic. There was, there was quite a big moment in September. Um, and then fast forward a little bit to November, we announced a resale enabled offer, um, at Ignite [00:02:15] Vince Menzione: eo. [00:02:16] Vince Menzione: Eo [00:02:16] Cyril Belikoff: eo. I, [00:02:17] Vince Menzione: I like EO reminds me of the band back in the day. [00:02:19] Cyril Belikoff: Yeah. R Speedwagon. There you go. Uh, well, and it’s, it’s not that far from it because Oreo accelerates. Yeah. Um, what partners can do, uh, with the marketplace and really connects. Software companies and resellers, which I’m sure we’ll talk about in a second. [00:02:34] Cyril Belikoff: But that’s really the recap, um, of, uh, you know, the new Microsoft marketplace, how we enabling it for, uh, for partners through the the resell enable offer. [00:02:45] Vince Menzione: So, I know we talked on this a little bit, but I wanna maybe just expand on it. What does the frontier push and the marketplace evolution mean for partners? [00:02:53] Vince Menzione: Because I, I think it’s huge for both, for these partners to really monetize and accelerate their success working with you. [00:03:00] Cyril Belikoff: Yeah. So, um. Marketplace is really the extension of our vision for Frontier, uh, and the Microsoft Cloud. You know, the, the Microsoft technology takes a customer a long way, but in many ways to complete the thought and to, you know, uh, uh. [00:03:20] Cyril Belikoff: If you’re in football terms, you wanna cross over the line and score a touchdown, you can’t just get, uh, to the red zone. You actually need partner solutions. [00:03:28] Vince Menzione: Yeah. [00:03:29] Cyril Belikoff: Uh, and so that’s where the partner solutions, combined with Microsoft’s first party offerings become a really, really. Great offering and powerful offering for our customers to, to become Frontier. [00:03:40] Cyril Belikoff: So we have obviously a ton of AI experiences, our own co-pilot experiences, uh, Microsoft Foundry, which is a platform for ai, but in, in many ways, we need those industry solutions. We need those AI apps and agents from partners to complete that offering. And that’s really. How it comes together and, uh, you know, uh, I heard you from o was just on before me. [00:04:01] Cyril Belikoff: They actually predict that the Microsoft marketplace, uh, is a 300 billion partner opportunity by 2030. Yeah, they’re talking about, I think, mid eighties growth. We have literally seen our business for the last three years, and we are in the middle of our, uh, you know, third year doubling. And so when you get three or four years of doubling every year, that’s compounded doubling. [00:04:24] Cyril Belikoff: Um, so, uh, we have seen lots of momentum from customers, lots of interest. We’ve made it, you know. Interesting for customers. Um, and incentivize our customers with their Azure commitments that can retire their marketplace, uh, acquisitions that way. We’ve made it, we’ve put incentives for partners and for our own sellers. [00:04:44] Cyril Belikoff: So we really creating the flywheel for everybody in the market to see value from, uh, the marketplace. So. Like, like, like you mentioned, like m the, uh, you know, suggested [00:04:55] Vince Menzione: Yeah. [00:04:55] Cyril Belikoff: It’s only exploding the opportunity on marketplace. [00:04:58] Vince Menzione: Well, and you both touched on the fact that the data is not in the cloud yet. [00:05:02] Vince Menzione: Not all the data that needs to be in the cloud in order to drive the future of where we wanna go from a society. Mm-hmm. And from a business application perspective needs to be in the cloud. So huge opportunities for partners around data states, around securing that data, governing that data, and so on, on top of all the business applications, [00:05:19] Cyril Belikoff: right? [00:05:19] Vince Menzione: As promise. So incredible. Yep. So let’s [00:05:22] Cyril Belikoff: talk about, yeah. The call migration. The call migration, people think that is over and it’s long from over because customers have plenty, uh, on premise, uh, not only Microsoft technology, but the, the, the, the software company or the ISV app that sits on top of it. Yeah. [00:05:36] Cyril Belikoff: And that needs to be migrated, managed, modernized, um, and marketplace is a big part of that too. Um, but there’s so many services and, um, opportunities around it. [00:05:45] Vince Menzione: Incredible opportunity. Let’s talk about the channel and the channel opportunity. You, you touched on this earlier, right? So this really lighting up the channel. [00:05:53] Vince Menzione: I saw this loud and clear when we were at Ignite. Like this is a huge opportunity for the Es, for the resellers, for all the partners. And as part of REO, you’ve got huge opportunities you’re laying out for them for the 500,000 part partners. You know, we talk about the Bill Gates moment down here in Boca. [00:06:09] Vince Menzione: This is where it all started. Uh, yep. How, how do you think about marketplace in the channel today? [00:06:16] Cyril Belikoff: Yeah. You know, it’s, um, it’s vital. You know, we have a customer need, um, from. The smallest is small business all the way to enterprise. And the really, the only way we serve that, the only way we know how to serve that is with our partners from the largest of partners that serve our top enterprises down through, um, what we call small and medium and then down to our small business. [00:06:41] Vince Menzione: Yeah. [00:06:41] Cyril Belikoff: Um, and so, you know, we have seen our. You know, while our, we’ve seen a doubling of our business, we’ve seen three, three and a half to four x doubling of our channel led sales. [00:06:53] Vince Menzione: Yeah. [00:06:54] Cyril Belikoff: Um, over the last year. And so while our overall business is doubling, channel is accelerating even, you know, even more. [00:07:02] Cyril Belikoff: And so there, there’s a need from our customers because they buy from our channel and there’s obviously a need from the channel. And so we created this resale enabled offer. As you mentioned, we, um. We announced private preview in September and launched GA at Ignite. So, you know, uh, November, just before Thanksgiving holiday and retail Enable offer is all about scale and how we connect a, a, an independent software vendor or a software company. [00:07:27] Cyril Belikoff: To authorize a channel partner to resell on their behalf on a particular geography. And then that allows software companies to expand into new markets with very little overhead. And it allows the channel partners to create a set of offerings, not only from one partner, but you might have multiple software companies or applications that you stitch that are together to create an end-to-end customer offering or experience. [00:07:51] Cyril Belikoff: And so we are seeing, we are seeing many to many relationships. So software companies might authorize many resellers, many markets they’re in, for example. Yep. And then resellers, um, they’re, they’re becoming authorized resellers from many software companies so that they can really stitch together, end into end solution. [00:08:09] Cyril Belikoff: And it, we’re loving it and we are getting great feedback. It is early days for our global availability for, uh, re office, which. But we had partners that were literally waiting, um, uh, and waiting for deals. And within the first week there was, they were, uh, processing the, the Oreo deals at, at, at quite large scale already. [00:08:31] Cyril Belikoff: So. We are excited about the feedback that we’re getting. We, as you know, we, we stay close to that feedback and we listen well, um, and adjust from it. So we got more work to do, but, um, it’s a great opportunity for, to connect our, our multiple types of partners, software companies, and resellers. [00:08:48] Vince Menzione: Yeah, I agree. [00:08:49] Vince Menzione: And you know, I talk to a lot of these organizations myself, and there is palpable excitement. In the channel from Distees that were sort of disengaged a couple of years ago, maybe, trying to figure out where they were gonna monetize. And the other way area that’s aligned to this as well is the Ms. P community. [00:09:06] Vince Menzione: So these MSPs are getting bigger and bigger, and organizations like Accenture, Avanade, and ndl. Or becoming MSPs or creating Ms. P practices within their own firms. But there’s even these smaller MSPs, but many of ’em are getting to a billion dollars or more. These were little mom and pop companies years ago, but the customer so needs to have, you know, especially with ai, right? [00:09:27] Vince Menzione: Because we’re in a constant state of evolution right now. I need somebody that can help me on the tooling and then also help me on, you know, getting the tooling to work. And so, uh, we’re seeing a lot of excitement from that. Community, which wasn’t really as engaged with Microsoft the way they that they are now. [00:09:43] Vince Menzione: They’re really getting engaged in a big way. [00:09:46] Cyril Belikoff: Yeah, it’s promising. Like you say, you know, the, the, we’re all learning this new AI world and obviously marketplace has taken off. We’ve had the classic SaaS solutions or cloud solutions on marketplace for a while, but really un having the local partner that’s close to the customer, what the customer’s trying to need to do and be able to connect the, the traditional. [00:10:07] Cyril Belikoff: Software as a service applications with these new AI experiences and really, uh, stitch them together and help them operationalize, you know, in their own, you know, cus in their own terms and what they’re trying to, uh, do is so important. You know, um, and to your point there, there are large, they’re the large ones that are seeing opportunity on the marketplace. [00:10:27] Cyril Belikoff: But the, you know, when you get down to, uh, medium and smaller businesses, they really need their local friendly resetter to help them. [00:10:35] Vince Menzione: Yeah. [00:10:35] Cyril Belikoff: Uh, so you’re right. We are seeing an, a new en energy engagement from not only our existing 500,000 partners, but a bunch of those new ones. [00:10:44] Vince Menzione: So, uh, again, second week of 2026, and people are really just starting to wake up from the holidays. [00:10:50] Vince Menzione: Now they’re getting ready for their s ks. All these partners are lining up and getting their teams aligned. Uh, you’re in front of them. Let’s have a conversation like what should they be doing better and differently? What do they need to go do now? It’s 2026. [00:11:06] Cyril Belikoff: Yeah. Um, you know, first of all, if you’re a software company, you know, understand what the, the Microsoft marketplace can help you with, uh, can help you scale to global markets, remove burdens like tax, um, a processing, engaging with customers. [00:11:21] Cyril Belikoff: Um, we’re seeing an acceleration and doubling of, uh, not an acceleration deals, but doubling of deal sizes, as you know, through the marketplace. Uh, and there. It helps with engagement at different types of companies, whether it’s, or different types of, uh, roles in a company, whether it’s a, a procurement person or an IT person or a business person. [00:11:42] Cyril Belikoff: So, you know, get onto the marketplace, create offerings, um, and give us feedback. And then on the reseller side, um, also lots of opportunities, you know, register as, as a reseller, um, you know, understand the benefits and. The, the Azure sponsorships that we have available for you, that you can close deals with their, their, their credits and, and incentives that we provide to you. [00:12:06] Cyril Belikoff: And then figure out how you do your first deal with a software company. Um, yeah. You know, a lot of people will say like, should I have a big strategy? And Yeah. Yeah. I mean, if you want to, that’s okay, but just getting into. Uh, the marketplace, figuring out one or two deals, transacting and seeing the opportunity is many ways the best way to do it and to learn it yourself. [00:12:28] Cyril Belikoff: And then you figure out, okay, where, where’s the opportunity for me in this deal? Am I in the transaction? Uh, am I in the services around the transaction or combination? Um, and just getting your feet wet will get you going and, and, uh, get you learning. [00:12:42] Vince Menzione: You know, I think about this in the, the time the partners are, they have this huge opportunity with Microsoft around marketplace and then thinking about how they build their own ecosystem. [00:12:52] Vince Menzione: And like you said, don’t, don’t try and boil the ocean, right. Don’t try and do it all at once. Mm-hmm. But start out small, but understand, you know, work with the Microsoft teams, understand how, how co-selling works, how to engage with the, with the Microsoft organization. How to, how to be up on marketplace, how to situationally. [00:13:09] Vince Menzione: You know, Jay and I were talking about this 28 moments and he talked about a deal that started out as an AWS deal, but it wound up a Microsoft deal because NTT and Software one were involved in the in the deal and influencing the customer’s decision process. Right working with Microsoft. And so we just need to be smarter, I think. [00:13:28] Vince Menzione: I think today it’s a very different model than it was 20 years ago when you and I got started in this business. Uh, yeah. And people just really need to go think about this more strategically in how they build this. [00:13:39] Cyril Belikoff: It’s great. I totally agree. Um, like I said, getting your feet wet, understanding the co-sell to your point and, and, and how Microsoft sells. [00:13:48] Cyril Belikoff: Um, and then understand what customers are trying to, you know, get, get, get out of it with their, their Azure commitments and how they can retire their Azure commitments through purchases on marketplace, which in sense them, um, to also work on the marketplace. So you, I think partners will find Microsoft sellers. [00:14:04] Cyril Belikoff: Own compensation, um, incentive to work. We’ll find that customers are incentive to transact on the marketplace. And so just enter that, you know, triangle and, and get engaged and, uh, and learn and then give us feedback. Like, like I’ve mentioned many times with you, we, uh, we take feedback every month from customers and partners in, in forums like this, um, in other forums, and then we evolve and, you know, build out, uh, stronger experiences. [00:14:31] Vince Menzione: Yeah. Cyril, I want to thank you again. So great to have you join us today and, uh, so excited to continue our, our mutual relationship and our beneficial relationship in 2026. So thank you again for everything you do and supporting us. [00:14:45] Cyril Belikoff: Yeah, thank you. Thank you. Happy New Year to yourself and uh, and your community and, uh, thanks so much again. [00:14:50] Cyril Belikoff: Appreciate it. [00:14:50] Vince Menzione: Thank you, Cyril. The Ultimate Partner Winter Retreat is gonna be here in the Boca Studio. This is the third year that we’re gonna be here in Boca. This is always a favorite of our community members, our executive members, our sponsors and speakers. We’ll all be here in the studio, which is a really intimate setting. [00:15:12] Vince Menzione: We can see upwards of 40, 50 people. Uh, we’ll be hosting an incredible dinner at the Boca Resort overlooking the golf course. That’s an incredible property and, uh, we’d love to have you join us. Thank you for being part of the ultimate Partner community, and I hope to see you this year at one of our events. [00:15:30] Vince Menzione: Thank you.

OpenAI's direct investment and technical involvement with Thrive Holdings, specifically through its partnership with SHIELD Technology Partners, presents a new precedent for AI's integration into the managed service provider (MSP) space. Unlike prior private equity roll-ups or traditional organic growth, this move involves embedding OpenAI's models and engineers directly within SHIELD's platform, an entity that has rapidly acquired and integrated nine MSPs and executed two $100 million funding rounds. The arrangement is characterized by efforts to optimize MSP operations through proprietary AI automation, raising immediate questions around operational dependency and the shifting locus of software control.According to Seth Robinson, this approach signals OpenAI's attempt to navigate both consumer and enterprise technology markets—a dynamic seen previously in mobility—and reflects the broader tension between individual AI use cases and deeply integrated stack solutions. The initiative may accelerate operational scale, but it also introduces new operational risks by centralizing key components of service delivery and support within a single AI-driven platform, potentially affecting vendor lock-in, data governance, and continuity of MSP business models.Parallel developments highlight new vendor integration strategies among MSP-focused software providers. One example is Lexfold's AI documentation system, which, rather than integrating directly with core PSA and RMM tools, utilizes intermediary platforms such as Scalepad and Liongard for data access. Seth Robinson emphasizes that these alternative integration points may alter an MSP's center of operational gravity and complexity management, underscoring the need to assess not just functional outcomes but also system dependencies and brittleness introduced by new integration paths.For MSPs and IT leaders, these trends underscore the necessity of rigorous due diligence in vendor relationships, clarity on operational dependencies, and attention to the long-term implications of AI-enabled automation. Management—not elimination—of complexity remains central, with the risk of oversimplification leading to commoditization and loss of differentiation. Moreover, advances in AI should prompt greater scrutiny about talent pipelines, upskilling strategies, and the potential risks of eroding early-career roles, which may impact long-term service quality and resilience. Careful evaluation of integration points, data integrity, and operational control is recommended to mitigate the practical and organizational risks emerging from these developments.

AI has officially moved from experimentation to execution—and regulation is racing to catch up.In this episode of Reimagining Cyber, Tyler Moffitt is joined by Matt Aldridge to unpack what the rapidly evolving AI regulatory landscape means for security teams, businesses, and managed service providers heading into 2026.From the EU AI Act and GDPR to California's CPRA and emerging rules around automated decision-making, they explore how governments are trying to balance innovation with safety, privacy, and accountability. The conversation dives into the real-world security implications of agentic AI, autonomous decision-making, biased training data, and the growing risks of AI systems operating with minimal oversight.Whether you're an enterprise security leader, an SMB, or an MSP supporting multiple customers, this episode breaks down why AI regulation is no longer a future concern—and what practical steps organizations should be taking now to reduce risk, protect data, and responsibly govern AI adoption.As featured on Million Podcasts' Best 100 Cybersecurity Podcasts Top 50 Chief Information Security Officer CISO Podcasts Top 70 Security Hacking Podcasts This list is the most comprehensive ranking of Cyber Security Podcasts online and we are honoured to feature amongst the best! Follow or subscribe to the show on your preferred podcast platform.Share the show with others in the cybersecurity world.Get in touch via reimaginingcyber@gmail.com

Entrevista Fernanda Nozar - Directora General de Salud del MSP by En Perspectiva

In this engaging episode of MSP Business School, host Brian Doyle takes listeners through a comprehensive exploration of Technology Business Reviews (TBRs) and their evolving role in the MSP industry. TBRs have shifted from data-heavy presentations to become more strategic and client-focused, addressing clients' growing needs around cybersecurity, compliance, and risk management. Brian Doyle delves into a structured approach to Quarterly Business Reviews (QBRs), breaking down the process into four distinct phases. Each phase targets specific aspects of technology management—from setting a solid foundation in Q1 to addressing security and risk in Q2, examining health and assets in Q3, and culminating in a year-end summary. By consistently updating scorecards, roadmaps, and strategic plans, MSPs can provide clients with a clearer view of progress and maintain transparency and trust in their business relationships. Key Takeaways: Brian Doyle emphasizes the need for MSPs to transition TBRs from sales meetings to strategic planning sessions to better engage clients. Implementing a quarterly QBR cadence helps in systematically addressing security risks, assets, and compliance, ensuring consistent client engagement. The joint strategic plan is crucial for aligning technology goals with business objectives, providing clarity on project impacts and fostering better decision-making. Regular feedback loops, such as CSAT and Net Promoter Score surveys, are vital for maintaining strong relationships with key stakeholders in client organizations. Documenting risk assessments and client decisions is essential for liability protection and demonstrating value in MSP services.   Show Website: https://mspbusinessschool.com/ Host Brian Doyle: https://www.linkedin.com/in/briandoylevciotoolbox/ Sponsor vCIOToolbox: https://vciotoolbox.com

In this episode of MSP Unplugged, host Paco Lebron sits down with Sean Inman, CISSP, Founder & CEO of Inman Technologies in Fort Worth, TX. Sean shares his journey from enterprise information security to launching his own MSP in 2018, driven by frustrations with corporate IT and a passion for serving small to mid-sized businesses. Key highlights: Turning "human firewall" training from a checkbox into real incident reduction (with surprising client stories & metrics) Shifting from break-fix to proactive, predictable monthly revenue models — pitfalls, scaling tips, and advice for hybrid MSPs Emerging cyber threats MSPs should prioritize right now (beyond phishing/ransomware basics) and how he's adapting his stack The hardest parts of scaling a high-touch boutique MSP: talent, burnout, knowledge sharing, and one change he'd make if starting over Biggest mindset traps leaving businesses (and MSPs) vulnerable — plus a quick diagnostic question to uncover gaps 3-5 year make-or-break trends for MSPs: cybersecurity, AI, compliance, and the one investment Sean urges IT pros to make today Rapid-fire: Underrated security tool/practice, biggest "wish I knew sooner" business lesson, and the one tedious MSP task he'd automate overnight Whether you're considering going independent, optimizing your MSP operations, or staying ahead in cybersecurity and AI, this episode delivers practical, timely insights from a thoughtful leader in the space. Tune in weekly on YouTube.com/MSPUnplugged for more unfiltered MSP advice. Like, subscribe, and hit the notification bell so you never miss an episode! Also available on your favorite podcast app.

The appointment of Mike Riggs as Chief Product Officer at Empath signifies the company's transition from founder-led intuition to formalized product governance. According to Wes Spencer, Empath reached over 500 MSP customers and now requires more disciplined processes as it moves from early-stage, high-velocity development to operational maturity. Mike Riggs described his role as systematizing elements that were previously managed informally—covering areas from design to engineering—and explicitly stated the intent to strengthen operational accountability for both the platform and its customers.This structural change follows recognition by the founders that their limited technical background required complementary leadership to scale effectively. Advisors highlighted that, while growth and partner engagement met expectations, scaling Empath's platform now demands greater rigor and repeatable operational practices. Empath's platform has evolved from being a convenience service to an operational dependency, with MSPs using it for training, team accountability, and embedded workflows. Mike Riggs emphasized the importance of refining user experience, onboarding processes, and support mechanisms as MSP reliance grows.A central theme discussed is the shift in Empath's product category—from a basic learning management tool toward a broader learning, development, and accountability platform for MSPs. Features such as notification systems and visibility into required actions move the platform beyond content delivery into proactive management of personnel performance and compliance. This evolution brings Empath closer to intersecting with HR, policy, and managerial oversight, compelling the company to balance user engagement features with the need for reliable, auditable, and controlled change management.For MSPs and IT service providers, Empath's shift has operational implications and risk factors. Increasing dependency on a single platform heightens the significance of product stability, disciplined rollout of new features, and clarity of governance. As platforms like Empath become more embedded in day-to-day operations, service providers must reassess processes for vendor risk management, accountability, and internal policy alignment. The move described is not an indicator of problems but of maturation—a transition that typically introduces both new safeguards and greater operational complexity.

Today I'm speaking to Mike Psenka, CEO of Moovila, once again. If you missed our previous episode together, Advanced Project Management—episode 104—I highly recommend checking it out for some great insights. Today, we're diving into a topic that's been top of mind for me and, honestly, I believe not enough people in the MSP industry are paying close attention to it: project management and profitability. We'll break down some eye-opening stats about how 25% of the MSP channel is either breaking even or losing money—and how poor project management is often the hidden culprit, even when service delivery is profitable. We're going deep into why projects are causing financial headaches and customer churn, and, more importantly, what MSPs can actually do to fix it. Mike and I will talk through real-world challenges, practical fundamentals, and how AI and automation are changing the game for project delivery. Whether you're struggling with projects, worried about client retention, or just looking to level up your operational maturity, this episode is packed with actionable advice. This episode is brought to you by Opsleader Pro. A place for MSP owners and managers to get the systems and tools they need to build a stable and growing MSP. Part group coaching, part peer group, everything you need to run a successful MSP.

Overview: In this episode of the SMB Community Podcast, Amy interviews Steve Shattuck, VP of Global Partner Ecosystem and Business Development at GoTo. Steve shares his extensive background with AI from his tenure at Hewlett Packard Enterprise and discusses the transformative impact AI is having on the MSP industry. They delve into how AI can enhance rather than eliminate technician roles, the potential for AI to level the playing field between small and large MSPs, and the integration of AI in GoTo's product suite like LogMeIn Resolve. Key topics include automating mundane tasks, enhancing documentation processes, language translation in support, and the importance of developing a strategic AI approach for businesses. The episode concludes with Steve emphasizing the broader impact of breaking down communication barriers globally through AI. --- Chapter Markers: 00:00 Introduction to the SMB Community Podcast 00:30 Meet Steve Shattuck: AI Expert and Outdoor Enthusiast 04:49 AI's Impact on MSPs and Technicians 07:41 Leveraging AI for Enhanced MSP Services 24:16 AI and Language Translation in IT Support 28:27 Final Thoughts and Conclusion --- New Book Release: I'm proud to announce the release of my new book, The Anthology of Cybersecurity Experts! This collection brings together 15 of the nation's top minds in cybersecurity, sharing real-world solutions to combat today's most pressing threats. Whether you're an MSP, IT leader, or simply passionate about protecting your data, this book is packed with expert advice to help you stay secure and ahead of the curve. Available now on Amazon! https://a.co/d/f2NKASI --- Sponsor Memo: Since 2006, Kernan Consulting has been through over 30 transactions in mergers & acquisitions - and just this past year, we have been involved in six (6). If you are interested in either buying, selling, or valuation information, please reach out. There is alot of activity and you can be a part of it. For more information, reach out at kernanconsulting.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

In this episode of The IT Experts Podcast, I want to talk to you about something that does not get enough attention in the MSP space, over-reliance on big clients. This is not about fear mongering or pointing fingers. It is about protecting the business you have worked so hard to build and making sure it is resilient, valuable, and able to withstand shocks that are completely outside your control.    Over the last few weeks, I have seen several MSP owners lose large clients through no fault of their own. Long standing relationships, solid delivery, and good account management were all in place. Then a corporate buyout happened, private equity stepped in, and overnight the MSP was out. If you have ever experienced this, you know how gutting it feels. This is exactly why over-reliance on big clients is such a serious risk, even when everything appears to be going well.    We talk about risk all the time with our clients, cyber risk, security risk, operational risk. Yet many MSPs do not have a proper internal risk register that includes client concentration. If one client makes up more than fifteen to twenty percent of your revenue, that is a risk. If a handful of clients account for half of your income, that risk increases again. Over-reliance on big clients also impacts valuation in a big way. Buyers, banks, and investors all look closely at client concentration when assessing the strength of a business.    One of the traps I see MSPs fall into is assuming their biggest clients are their best clients. Size does not equal profitability. Often the largest clients are the noisiest, the most demanding, and the ones that introduce the most scope creep. Project work can hide this reality for a while, creating the illusion of strong performance, while margins quietly erode underneath. This is how over-reliance on big clients becomes both a financial and emotional burden.    Contracts are another major factor. Weak renewals, rolling monthly terms, and informal agreements leave you exposed when circumstances change. Strong contracts with clear notice periods, structured SLAs, and defined expectations protect both sides of the relationship. I have seen MSPs completely transform their resilience by moving clients onto longer term agreements, creating stability and confidence even in uncertain markets.    I also share practical steps you can take over the next ninety days to reduce over-reliance on big clients. This includes building a healthier pipeline so no single client dominates revenue, strengthening account management across your mid-tier clients, and intentionally growing those relationships instead of focusing all your attention on one whale account. Growth should never come at the cost of balance.    Diversification matters too. That might mean going deeper into a vertical you already serve, refining your niche, or improving the mix between recurring revenue and project work. Over-reliance on big clients often creeps in when project revenue masks a lack of predictable monthly income. The managed service model works best when recurring revenue is the foundation.    Pricing and packaging play a role here as well. Minimum standards, minimum security, and minimum value help ensure every client contributes fairly. When profitability improves, cash reserves improve, and cash gives you breathing space. It is not about comfort, it is about protection.    Finally, I talk about the importance of proper account management that does not sit solely with the owner. When relationships and value delivery are embedded into clear processes, the business becomes stronger and less dependent on any one person or client. This shift is critical if you want to scale with confidence and reduce over-reliance on big clients in a sustainable way.    I will leave you with a simple challenge. Review your top ten clients, look honestly at your concentration risk, and choose one action you can take in the next seven days to make your MSP safer, stronger, and more resilient. Over-reliance on big clients is not a failure. It is a signal. And with the right structure in place, it is a risk you can actively reduce.   Make sure to check out our Ultimate MSP Growth Guide, a free guide that walks you through a proven process to take your MSP from stuck to scalable, without working even more hours. It's 44 pages rammed with advice, insights and inspiration to help you decide what support is available to you now if you want to grow and scale your business. Click HERE to get your copy.    Connect on LinkedIn HERE with Ian and also with Stuart by clicking this LINK    And when you're ready to take the next step in growing your MSP, come and take the Scale with Confidence MSP Mastery Quiz. In just three minutes, you'll get a 360-degree scan of your MSP and identify the one or two tactics that could help you find more time, engage & align your people and generate more leads.  OR   To join our amazing Facebook Group of over 400 MSPs where we are helping you Scale Up with Confidence, then click HERE  Until next time, look after yourself and I'll catch up with you soon! 

The current wave of managed service provider (MSP) consolidation and rollups is being distinguished by the integration of advanced artificial intelligence (AI) expertise, particularly among entities such as SHIELD and Titan. As discussed by Rich Freeman and Jessica Davis, these newer rollups are acquiring not just MSPs but also Silicon Valley AI talent and developing proprietary AI-driven services, a marked shift from earlier private equity-backed consolidators. Rich Freeman highlighted SHIELD's recent leadership hires from Palantir and direct collaboration agreements with OpenAI, signaling an intent to embed AI at the operational core rather than simply as a tool for optimization.The structure and access to data is central to these developments. As Rich Freeman elaborated, large rollups possess a scale-driven “AI flywheel” advantage: broader customer bases provide larger datasets, which in turn drive better AI performance, operational efficiency, and profitability. This concentration creates risks for smaller MSPs that lack equivalent data pools and resources for internal AI development. Jessica Davis noted that while tool vendors and platform companies such as ConnectWise and Kaseya are enhancing AI within their offerings, their efforts are not yet matching the focused investments of the largest rollups, and are simultaneously being pressured to accelerate innovation.Commercial and operational pressures are increasing throughout the MSP ecosystem. Jessica Davis cited indications of slowing managed services revenue growth projections (potentially below 10%), alongside potential cost-cutting or workforce reductions within large rollups as private equity owners seek AI-driven returns. Divergent rollup models are also emerging—with distinctions between platform centralization (e.g., retiring acquired brands) and decentralized, founder-friendly approaches (e.g., preserving local brands and founder involvement). Decisions around acquisition, platform engagement, and specialization are increasingly nuanced as founders and owners evaluate their options under new market dynamics.For MSPs and IT service leaders, these trends necessitate a measured response. The competitive risk posed by the AI-fueled scale of consolidated rollups underscores the importance of specialization, operational focus, and alignment with platform partners committed to democratizing AI resources. Community collaboration, best-practice sharing, and strategic use of vendor tools are positioned as potential mitigants to the structural disadvantages faced by smaller organizations. Governance, due diligence, and clear assessment of vendor or acquirer incentives should be prioritized, especially as service models and influencer dynamics continue to fragment. Remaining adaptable, resource-aware, and critically informed about the changing power landscape will be vital for sustainable operations.

Overview: In this episode of the SMB Community Podcast, our host James Kernan welcomes Justin Maxwell of Big Life Financial to discuss crucial changes in the tax law surrounding R&D tax credits for tech companies. They delve into the history and importance of the R&D tax credits, misconceptions about qualification, and the significant financial benefits these credits can bring. Maxwell emphasizes the importance of having a cohesive team of financial advisors and offers a complimentary review for businesses to determine their eligibility. Don't miss this insightful conversation that could be a game-changer for your business's financial strategy. --- Chapter Markers: 00:00 Introduction and Welcome 00:50 Meet Justin Maxwell 04:44 The Importance of Financial Cohesion 07:22 Understanding R&D Tax Credits 12:38 Eligibility and Process for R&D Credits 23:49 Maximizing Your Tax Savings 25:59 Conclusion and Contact Information --- New Book Release: I'm proud to announce the release of my new book, The Anthology of Cybersecurity Experts! This collection brings together 15 of the nation's top minds in cybersecurity, sharing real-world solutions to combat today's most pressing threats. Whether you're an MSP, IT leader, or simply passionate about protecting your data, this book is packed with expert advice to help you stay secure and ahead of the curve. Available now on Amazon! https://a.co/d/f2NKASI --- Sponsor Memo: Since 2006, Kernan Consulting has been through over 30 transactions in mergers & acquisitions - and just this past year, we have been involved in six (6). If you are interested in either buying, selling, or valuation information, please reach out. There is alot of activity and you can be a part of it. For more information, reach out at kernanconsulting.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Most sales trainers will tell you that closing more deals requires a "killer instinct," better "closing techniques," or some fancy psychological methodology. But I just watched an MSP salesperson go from a 13% close rate in 2025 to a 71% close rate in just 45 days, and it had nothing to do with "mindset" or charisma.In this episode, I break down the real-world transformation of Garrick, a seller who closed $17,000 in MRR this month alone. We didn't give him a new script; we gave him a new system for how to think about the sales process. We move past the surface-level "motivational" advice to focus on the tactical shifts that actually bent the curve: stopping the guesswork on ROI by simply asking the prospect how they measure value, practicing the "money ask" until it became boring muscle memory, and learning to lead proposals with the prospect's priorities rather than our own expert biases.If your sales team is working hard but failing to convert, it's likely not a lack of effort—it's a lack of the system underneath the tactics. Let's look at how to stop treating discovery like a checklist and start conducting conversations that actually lead to a close.//Welcome to The Ray J. Green Show, your destination for tips on sales, strategy, and self-mastery from an operator, not a guru.About Ray:→ Former Managing Director of National Small & Midsize Business at the U.S. Chamber of Commerce, where he doubled revenue per sale in fundraising, led the first increase in SMB membership, co-built a national Mid-Market sales channel, and more.→ Former CEO operator for several investor groups where he led turnarounds of recently acquired small businesses.→ Current founder of MSP Sales Partners, where we currently help IT companies scale sales: www.MSPSalesPartners.com→ Current Sales & Sales Management Expert in Residence at the world's largest IT business mastermind.→ Current Managing Partner of Repeatable Revenue Ventures, where we scale B2B companies we have equity in: www.RayJGreen.com//Follow Ray on:YouTube | LinkedIn | Facebook | Twitter | Instagram

Overview: Exploring the Future of MSPs: AI, Cybersecurity, and Building Trust In this episode of the SMB Community Podcast, host James Kernan interviews Tim Thomson, founder of Cyber Trends, who shares insights on the future opportunities for Managed Service Providers (MSPs) in 2026. They discuss the role of AI and automation, the importance of cybersecurity and compliance, and strategies for proving value to clients. Tim explains his journey from founding his first MSP in 2002 to building a consulting firm that helps MSPs grow and scale. He emphasizes the need for MSPs to build personal brands and leverage partnerships to succeed in an evolving industry. The episode provides actionable advice for MSPs looking to capitalize on technology trends and improve their business outcomes.  --- Chapter Markers: 00:00 Introduction to the SMB Community Podcast 00:26 Meet Tim: From MSP Founder to Consultant 02:07 Tim's Journey: Building and Scaling an MSP 04:29 Tim's Consulting Firm and Services 07:06 Opportunities for MSPs in 2026: AI and Automation 17:21 Cybersecurity and Compliance: A Growing Need 21:36 Proving Your Value: Building Trust and Personal Branding 30:01 Conclusion and Contact Information --- New Book Release: I'm proud to announce the release of my new book, The Anthology of Cybersecurity Experts! This collection brings together 15 of the nation's top minds in cybersecurity, sharing real-world solutions to combat today's most pressing threats. Whether you're an MSP, IT leader, or simply passionate about protecting your data, this book is packed with expert advice to help you stay secure and ahead of the curve. Available now on Amazon! https://a.co/d/f2NKASI --- Sponsor Memo: Since 2006, Kernan Consulting has been through over 30 transactions in mergers & acquisitions - and just this past year, we have been involved in six (6). If you are interested in either buying, selling, or valuation information, please reach out. There is alot of activity and you can be a part of it. For more information, reach out at kernanconsulting.com

Global channel sales in IT are projected to exceed $4 trillion this year, with two-thirds of total spending driven by partner-led deals, according to Omdia research. However, managed service providers (MSPs) continue to encounter significant integration failures following mergers and acquisitions, leading to operational inefficiencies and diminished client trust. The Business of Tech analysis highlights that stacking acquisitions without comprehensive integration amplifies risks, particularly affecting margins, service consistency, and accountability.Supporting survey data from POPX indicates that 60% of UK MSPs report platform and data integration as critical hurdles post-acquisition, while 44% identify poor morale and lack of team alignment as sources of inefficiency. Notably, 38% experienced client disruption during transitional periods, signaling that rapid growth without sufficient operational coherence creates drag rather than leverage. These issues are compounded by rising technology budgets—nearly 75% of organizations expect increased IT spending—and intensifying reliance on AI and cloud services in MSP environments.Additional stories addressed include the widespread adoption of unsanctioned "Shadow AI" tools in healthcare settings, with over 40% of workers aware of unapproved usage, and the increasing tendency for AI platforms to reference general sources like YouTube over traditional medical authorities. The episode further examines new AI-driven arbitration tools, platform consolidations within managed security, and the centralization of authority across purchasing and service delivery ecosystems. Vendor integrations, such as Synchro's marketplace partnership with Ironscales and LevelBlue's acquisition of AlertLogic's unit, illustrate a shift away from component choices towards streamlined, but potentially opaque, accountability structures.For MSPs and IT service leaders, the central takeaway is not the urgency to adopt new tools, but the necessity to clarify ownership, governance, and liability as technology platforms accelerate efficiency and centralize control. Failure to address integration fundamentals, define formal oversight for AI-driven decisions, and maintain transparency amid automation will expose service providers to unpriced risks and erode client trust. Sustained growth is contingent upon operational discipline, not just expanding portfolios. Four things to know today 00:00 Channel Growth Accelerates While MSP Integration Failures Threaten Margins and Trust03:58 New Research Shows Agentic AI Adoption Outpacing Governance and Workforce Readiness07:25 AI Interfaces, Security Consolidation, and MSP Marketplaces Point to a Shift in Where Authority Lives10:27 AAA's AI Arbitrator Shows How Automation Changes Who Owns Decisions, Not Just How Fast They're Made This is the Business of Tech.    Supported by: 

Flashback Tuesday: Fan-Favorite Edition! Kicking off the week with one of our all-time most requested episodes — the LinkedIn masterclass that MSP owners and pros keep circling back to for serious business wins. In this evergreen episode of MSP Unplugged, we revisit our powerhouse conversation with Richard Bliss, founder of BlissPoint Consulting and a leading voice in LinkedIn branding and social selling. Richard delivers straight-to-the-point, actionable tactics to turn LinkedIn into a true business development powerhouse — far beyond just a digital resume. We break down how MSPs can establish real authority, spark authentic prospect conversations, and convert engagement into measurable revenue growth. Whether you're reviving an old profile or sharpening an existing strategy, these insights are just as powerful today as they were when this episode first dropped — and that's exactly why fans keep asking for the replay!

Global managed services contracts are experiencing reduced momentum as buyers display notable hesitation to commit to long-term agreements during a period defined by organizational pivots toward artificial intelligence. The Information Services Group reported only a 1.2% quarter-over-quarter increase in large managed services contracts in late 2025, totaling $10.9 billion, with full-year growth barely above 1%. While U.S. activity partially offsets contractions in EMEA and APAC, the prevailing environment is one of caution, shaped less by CIOs and more by business and finance leaders redirecting budgets to support internal AI initiatives and flexible operating arrangements.The growth in technology distributor activity in North America highlights increased market fragmentation rather than expanded service levels. Omdia Tech Services data indicates distributor billings grew almost 15% in 2024, reaching $16.6 billion, with over 72% of transactions concentrated among six distributors. Most billings originated with technology advisors, and both value-added resellers and MSPs contributed smaller shares. This shift points to a market emphasizing flexible sourcing—with more intermediaries and shorter deals—but raises questions about MSP control, as authority and accountability can become diluted.Intel's latest financial disclosures reveal persistent supply and execution challenges in delivering AI infrastructure solutions. Despite exceeding earnings expectations, weak revenue forecasts and admission of supply constraints resulted in a 13% decrease in company stock. The vendor attributed its underperformance to capacity shortages and forecasting issues, underscoring the risks MSPs now face in hardware planning for AI deployments. Additionally, the commoditization of key offerings such as Microsoft 365 backup and the automation of technology review processes further compress execution margins, reducing traditional revenue sources for service providers.For MSPs and IT leaders, these developments reinforce the need to reassess risk allocation, authority, and pricing models in client engagements. With execution becoming both cheaper and less differentiated, value must shift toward governance, outcome accountability, and explicit decision ownership. Delays or misjudgments related to hardware supply and service fulfillment present direct threats to project continuity and client satisfaction, emphasizing the importance of operational flexibility, active vendor management, and strategic repositioning of service offerings. Three things to know today 00:00 As Managed Services Stall Globally, Distributor-Led IT Buying Gains Momentum04:58 Intel Beats on Earnings but Misses on Confidence as AI Demand Outpaces Capacity07:27 As Backup and Reviews Are Automated, MSP Differentiation Shifts from Execution to Decision Ownership This is the Business of Tech.     Supported by:  https://scalepad.com/dave/

In this bonus episode, we break down the DOJ's aggressive pursuit of protesters who disrupted services at Cities Church in St. Paul, Minnesota, targeting anti-ICE activists amid a civil rights probe and arrests tied to the FACE Act and possibly the Klan Act. We highlight ICE's recent wins, including cash smuggling seizures from Somali-born travelers at MSP airport and ongoing fraud investigations in the Minnesota Somali community involving welfare scams. Plus, we recognize these enforcement actions as key victories against exploitation. To lighten things up, we dive into some food talk, discussing comfort foods when temperatures plunge. Tune in for unfiltered analysis on government overreach, immigration enforcement, and community impacts. Bonus Ep. 05 delivers the facts you won't hear elsewhere. Please take a moment to rate and review the show and then share the episode on social media. You can find me on Facebook, X, Instagram, GETTR, TRUTH Social, TikTok, YouTube and Rumble by searching for The Alan Sanders Show. And, consider becoming a sponsor of the show by visiting my Patreon page!

Anthropic's disclosure of model drift within its Claude AI system highlights growing risks surrounding governance and ongoing alignment of artificial intelligence. The company has revised its guidelines using a “Constitutional AI” approach, aiming to instill reason-based behavior and ethical boundaries, and has openly acknowledged that an AI's internal controls may shift unpredictably over time—a concern when models are deeply embedded in business workflows. This admission places attention on governance and accountability rather than just model safety, making clear that the AI a company tests may become materially different after extended deployment, especially as personalization increases.Supporting these concerns, Anthropic's research demonstrated that large language models—including those from Google and Meta—can experience personality drift, with unintended shifts in behavior due to instability of internal control mechanisms. Google's updated AI offerings, tying personal data from Gmail and Photos to generative model responses, intensify challenges around data governance and organizational control. As vendors expand AI personalization and memory features, oversight gaps can emerge, raising questions about who retains authority over information, inference, and decision-making within automated systems.Adjacent findings indicate that the anticipated productivity gains from AI have yet to reach most enterprises. According to surveys cited by Dave Sobel, over half of CEOs report failing to realize ROI from AI investments, while frontline employees describe AI integrations as sources of friction and additional workload rather than relief. In the MSP sector, widespread adoption of “agentic” AI and digital labor is delivering financial upside for some providers, but it is also shifting operational liabilities—especially as contracts and security architectures lag behind new workflow realities.The core takeaway for MSPs and IT service providers is the necessity of reexamining control, authority, and contractual obligations in AI-enabled environments. Delegating tasks to automated agents increases exposure to unpriced and unmitigated risks if governance, liability, and monitoring mechanisms do not adapt accordingly. Effective harm reduction in this landscape requires treating workflows—not just models—as security perimeters, clarifying accountability for AI-driven actions, and ensuring that contractual and operational frameworks reflect these new sources of risk.00:00 AI Governance Moves Center Stage as Models Drift and Personalization Deepen05:08 AI Boosts Executive Productivity While Frontline ROI and Employee Experience Lag07:51 AI Exposes the Real Divide: Governance Failures vs. Effective Oversight in Government Systems10:39 MSPs Chase AI-Driven Margins, but Workflow Security and Liability Define the Real Risk This is the Business of Tech.   

Bob Miller, CEO and Founder of IRGame, is a technology entrepreneur with 30+ years of experience across cybersecurity and emerging technologies. He's a pioneer in using AI-powered gamification for incident response (“IR”) training, designed specifically for busy executives who can't spend full days in training but must make high-stakes decisions quickly during real crises. IRGame puts executive teams through realistic scenario such as ransomware, data breaches, business email compromise, and AI-related incidents, so they can practice decision-making under pressure. Returning to Lafayette and building startups Bob graduated in 1988 from University of Louisiana – Monroe in Computer Science and Math. He moved back to Louisiana from San Jose around 2010 and chose Lafayette as home. Almost immediately, the Lafayette Economic Development Authority (LEDA) contacted him about helping build a startup accelerator. With experience across roughly 10 startups, he became founding director of what he named the Opportunity Machine, where his title was “Head Machinist”). Bob later continued mentoring via the Accelerator Board. After three years, engineer and entrepreneur Bill Fenstermaker recruited him to help commercialize products at Fenstermaker & Associates. Bob worked on projects including a custom GIS system and underwater acoustics, following earlier work in areas like satellite systems. Later he became COO at Waitr in its early stage, helping scale from about 300 to 3,000 employees in roughly 12–14 months, the kind of operational scaling challenge he's often brought in to manage. He then joined a local managed service provider and helped transform it into a managed security service provider, an experience that directly led to IR Game. Why IR Game exists Bob identified a persistent problem: many organizations resist spending time and money on cybersecurity because they don't understand it and lack an emotional connection because they have never experienced a crisis. Traditional tabletop training exercises meant to train a business team on how to respond during a crisis (paper scenarios, PowerPoint presentations, and sitting around a conference table discussing solutions) have existed for decades, but they're time-consuming (often 80–90 hours to prepare) and require pulling people into a room for a full day, which makes them expensive and hard to scale. If it's hard, many companies simply don't do it. Bob attended a cybersecurity conference and participated in a tabletop designed for managed service providers, an exercise that was “fundamentally terrifying” and eye-opening. A worst-case Managed Service Provider (“MSP”) scenario is when a third-party tool, especially remote monitoring and management (RMM) software, gets compromised. That can lead to ransomware across an MSP's entire customer base simultaneously. The exercise illustrated IRGame's central insight: about 80% of incident response is non-technical in nature: financial consequences, shutdown decisions, customer impact, employee panic, communications, reputational and legal exposure. Bob brought the tabletop back to his company and ran it with 80 of 130 employees, customizing it with real customer names, revenue figures, and tenure. Even with a mature incident response plan and twice-yearly practice, they discovered a dozen needed changes. That convinced him that if a well-prepared security organization learns that much from a scenario, “everybody can.” The breakthrough: turning tabletop into an online multiplayer game During that exercise, a longtime software collaborator of Bob’s mentioned he still had a dormant game app framework built years earlier for a high-school project with Bob's daughter. He believed he could convert the paper tabletop into an online multiplayer experience in a weekend. After running the in-person tabletop on Thursday, he demonstrated a working browser-based multiplayer version on Sunday. They showed it to cybersecurity tabletop authors and industry influencers, Matt Lee and Ethan Tancredi, who were shocked by how quickly the tabletop content had been transformed into a functional digital game. Soon after, they invited about 20 people to test it. The early version looked rough, like a 1980s text adventure, but it worked. The response was far stronger than expected: participants reported intense emotional engagement and immediate practical takeaways. One government participant said it left him rattled, with pages of notes and a need for a drink; an MSP in Hawaii asked when he could use it with customers. That became a monthly community practice program: they've run 25+ free games, putting 1,000+ people through the system. As demand grew—especially from providers wanting to use it with customers—IRGame chose to commercialize. IR Game mirrors tabletop training but compresses it into a high-intensity, guided simulation. A scenario is narrated like scenes in a movie. Participants answer opening questions to get teams communicating quickly, which is critical because incident response requires fast coordination. Players assume roles and must allocate limited resources to tasks. Challenges pile up faster than teams can handle them, forcing prioritization and tradeoffs, just like real incidents. A key design element is pressure: a relentless timer counts down; there's no pause button. This stress reveals the truth: under pressure, people become more honest about gaps in their preparedness. That's valuable because organizations often sugarcoat weaknesses—until a simulation forces real reactions. Bob explained an example crisis scenario: a business email compromise (which he says is currently a dominant incident type). A financial firm discovers a customer wired money to a “new account” supposedly sent by the CFO, yet the CFO didn't send it. As the story unfolds, participants learn the compromise likely affected many customers, not just one. The game surfaces operational realities executives often miss: internal rumors, uncontrolled communications, legal exposure triggered by words like “breach,” and the need for an “event mode” communications policy that calms the organization and prevents chaos. AI scenarios and new risks IRGame also focuses on emerging AI-related risks. Miller says they ran what they described as the first AI incident scenario at a national security conference (IT Nation Secure) and now maintain multiple AI scenarios. The point is not to create fear, but to provide a safe environment to practice decisions around new threat patterns. Practical cybersecurity guidance for individuals and small businesses Bob emphasizes that cybersecurity is no longer optional and that AI strengthens attackers as well as defenders. He predicts that in 2026 smaller businesses will face increased targeting, because automation lets “two dudes and a dog” run campaigns that once required larger teams, making up revenue in volume rather than big single payouts. He also notes that cybercriminal ecosystems now resemble legitimate businesses, including tools, support, and organizational structure. Bob recommends baseline controls that are realistic for small organizations: unique passwords, password managers, multi-factor authentication, training on phishing, cyber insurance, and economical endpoint monitoring (EDR/MDR). These measures raise the cost for attackers so they move on to easier targets, though no control is perfect. On password managers, Bob uses Keeper and mentions 1Password and others. He strongly warns against saving passwords in browsers. He also flags emerging concerns about AI-enabled browsers that maintain a large “context window” across many sites, potentially increasing risk if compromised. On online exposure to your information, such as emails and staff info on websites, he advises sharing only what's necessary. Data can be scraped and used for phishing and impersonation. Deepfakes and better-written scams are making social engineering harder to detect. He also notes that much personal data is already exposed through breaches, citing Louisiana's DMV breach as an example of widespread data loss where every licensed driver's Social Security Number was compromised. Incident response planning and insurance pressure A recurring theme: organizations need an incident response plan and must practice it, especially as cyber insurers increasingly demand proof. In a room of 50+ attorneys he spoke to recently, Miller found only three had a plan, and none practiced it. He warned that future claims could be denied if companies claim they had plans but don't demonstrate practice. Trying IRGame for free IRGame offers free public sessions: the last Friday of every month, sign-up available via their website. Miller notes they also post recordings and content online (LinkedIn and YouTube). Visit https://www.irgame.ai/ for more information and to sign up for a free public session. You can also see how IRGame works by visiting its youtube channel at https://www.youtube.com/@IRGameify Personal note: music and creativity Outside cybersecurity, Miller is a musician, primarily blues/rock, and often appears on video with guitars behind him. He draws a parallel between software development and music: both require creativity within rules. He argues policies and procedures aren't bureaucracy—they're like scales and tempo: structure that enables effective performance under pressure.

MSP business model expert Dave Sobel, who built and sold SolarWinds MSP for hundreds of millions, reveals how technical professionals transform IT expertise into scalable managed service provider businesses. Struggling to turn technical skills into recurring revenue? Discover the repeatable process strategies that separate profitable MSPs from break-fix IT support. You'll learn Dave's proven approach to pricing managed IT services for premium value, building automation systems that reduce production time by 50%, and scaling without founder burnout. Perfect for tech entrepreneurs and IT consultants ready to start an MSP or grow existing managed services. Dave shares frameworks for client acquisition, cybersecurity service delivery, and systematic business protection that kept his clients loyal for 15+ years post-acquisition. Learn why competing on value beats racing to the bottom on price, how to structure MSP contracts that generate predictable revenue, and the essential PSA and RMM tools for MSP automation. This episode delivers actionable strategies for IT business growth, team building in technology services, and navigating the transition from technical operator to scalable business owner. Listen now to build a managed services provider that runs without your constant involvement.

Overview: In this episode of the SMB Community Podcast, hosts Amy and James discuss their upcoming travel plans and the busy start to 2026. They tackle a key listener question about how much to invest in training for IT teams, emphasizing the importance of continuous education and proposing strategies for incorporating both free and paid training within organizations. Additionally, they cover recent news in the tech industry, including Walmart's drone delivery expansion, layoffs in Kaseya, and the latest updates from companies like Ninja One, CrowdStrike, and others. The episode also touches on future technological predictions and top job listings for 2026. --- Chapter Markers: 00:00 Introduction and Hosts' Greetings  01:18 Kicking Off 2026: Busy Times Ahead 01:47 MSP Question of the Week: Investing in Team Training  02:24 Strategies for Effective Employee Training 09:49 News Highlights: Industry Updates and Trends 15:47 AI and Future Technologies 20:27 Top Jobs and Opportunities in 2026 21:40 Closing Remarks and Call to Action --- New Book Release: I'm proud to announce the release of my new book, The Anthology of Cybersecurity Experts! This collection brings together 15 of the nation's top minds in cybersecurity, sharing real-world solutions to combat today's most pressing threats. Whether you're an MSP, IT leader, or simply passionate about protecting your data, this book is packed with expert advice to help you stay secure and ahead of the curve. Available now on Amazon! https://a.co/d/f2NKASI --- Sponsor Memo: Since 2006, Kernan Consulting has been through over 30 transactions in mergers & acquisitions - and just this past year, we have been involved in six (6). If you are interested in either buying, selling, or valuation information, please reach out. There is alot of activity and you can be a part of it. For more information, reach out at kernanconsulting.com

Send us a textIn this high-energy and entertaining episode, Joey Pinz sits down with cybersecurity founder and unabashed Italian-American storyteller Tony Pietrocola. From stomping grapes as a child to running an AI-driven security operations platform, Tony brings a rare blend of toughness, humor, and entrepreneurial clarity.They jump from wine, cooking, and massive NFL bodies to college football, concussions, and how elite athletes are built differently. Tony shares what makes college football the real American spectacle—and why private equity is about to reshape the sport.On the cybersecurity front, Tony breaks down the challenges MSPs face, why most still struggle with security, and how AgileBlue helps them build profitable, white-label practices without the overhead of running a SOC. He explains the three questions every MSP should ask a vendor, the rise of AI-assisted attacks, and why consolidation and greenfield opportunities are the biggest missed revenue streams.The conversation ends with health, habit, and personal transformation—discussing Joey's 130-lb weight loss, Tony's daily 5 a.m. workouts, and the childhood structure that forged their work ethic.

PC spending has seen a significant rebound, with Gartner reporting a 9.3% rise in worldwide PC shipments in late 2025, primarily driven by corporate IT upgrades to meet Windows 11 requirements. This recovery, which saw 10.1% growth in Q4 2025 according to Omnia data, highlights a shift from consumer-led demand to necessity-driven upgrades. Despite supply chain challenges in memory and storage, leading to cost increases, 57% of B2B partners anticipate growth in their PC business, underscoring a sustained demand for hardware management and support among MSPs.Concurrently, worldwide spending on artificial intelligence is projected to reach approximately $2.5 trillion by 2026, a 44% increase from the previous year, according to Gartner. This surge is fueled by substantial investments in AI infrastructure, which is expected to account for $1.37 trillion of the total spending. John David Lovelock of Gartner emphasizes that AI adoption success hinges not only on financial investment but also on organizational maturity and self-awareness, suggesting that the value derived from this investment is not yet as certain as the spending itself. For MSPs, this indicates a growing need to navigate the complexities of AI infrastructure deployment and demonstrate tangible value to clients.In the realm of managed services, recent strategic moves by several companies signal an evolving MSP landscape. Corsica Technologies announced 105% year-over-year growth in managed services bookings for 2025 and expanded its portfolio through acquisition, aiming for consolidation and integrated offerings. Net at Work nearly doubled its managed services division size by acquiring a regional competitor, prioritizing scale. Rhubarb IT, spun out from Mac Center, is focusing on a niche Apple-focused IT managed services model, aiming for differentiation. These expansions highlight varying strategies—consolidation, scale, and specialization—that MSPs must consider when evaluating market opportunities and competitive positioning.The implications for MSPs are multi-faceted. The PC market's recovery emphasizes the continued importance of hardware lifecycle management and support services. The explosive growth in AI spending necessitates careful evaluation of infrastructure versus value, with potential risks for organizations rushing capacity purchases without clear demand justification. Furthermore, the diverse expansion strategies among MSPs underscore the need for clear operational, contractual, and financial planning to manage integration, delivery consistency, and customer expectations. The appointment of Rob Rae as a strategic advisor to Guards highlights the critical need for transparency in vendor relationships, particularly concerning incentives, as undisclosed financial arrangements can introduce bias and risk for MSPs who rely on objective evaluation of technologies and partners. Four things to know today 00:00 PC Spending Reflects Operational Necessity While AI Spending Bets on Unproven Demand03:57 OpenAI Promises to Offset Energy and Water Impact as AI Infrastructure Outpaces Regulation05:45 MSP Growth Paths Diverge as Corsica, Net at Work, and Rhubarb IT Make Different Strategic Bets09:09 Guardz's Rob Rae Advisory Appointment Raises Transparency and Governance Questions for MSPs This is the Business of Tech.    Supported by:  https://cometbackup.com/?utm_source=mspradio&utm_medium=podcast&utm_campaign=sponsorship

Sail the seas of tech and AI with experience and confidence.  Gavin Garbutt, Co-Founder and Chairman of Augmentt shares how MSPs must evolve to secure and manage Microsoft 365 and SaaS environments. Adopt a security-first mindset, and dramatically increase technician capacity through standardized Microsoft security best practices; through a unified Microsoft Security Management Platform designed for MSPs. Gavin outlines why “blocking and tackling” fundamentals—leveraging audits and maintaining a consistent security posture—remain critical as MSPs prepare for AI-driven growth.  Key Highlights:  How Augmentt represents the “next generation of RMM” for Microsoft 365, Intune, Defender and SaaA visibility.   Intune Autopilot enables MSPs to standardize, audit, and deploy policies across multiple tenants. 'Secret Sauce' for fostering successful partner and customer relationships. Series A funding, strategic partnerships and marketplace strategy (including Pax8) accelerate innovation and scale. Gavin's vision for unified security, AI enablement, and helping MSPs become more profitable. The charge to go from being reactive to becoming proactive; for 10,000 users per tech and 5x revenue per tech.   From sailing the open seas to navigating the channel's next wave, this conversation delivers practical insight for MSP leaders planning for 2026 and beyond.  Visit augmentt.com/ to learn more and to take advantage of a free security audit report & tool.   Timestamps:  Audit as a Best Practice 13:31  Quickfire Questions 32:45 What to Expect 36:26

This is a "Best of" from January 16, 2023, Episode 24 in remembrance of Mark Schieber, who passed away on November 17, 2025.  We sit with former MSP assistant warden and historian Mark Schreiber to trace Missouri corrections from segregated tiers and whistle calls to cameras, structured movement, and a museum that fights tornadoes and time. Stories of investigations, integration, inmate culture, and saving archives reveal how people, not just buildings, define the work.• starting at MSP in 1968, early mentorship and undercover work• major cases, investigations and use of force evolution• pay, professionalism and building maximum-security capacity• integrating a segregated prison and managing factions• “colonist” inmates, reentry fears and modern life gaps• cameras as deterrence, logistics during riots and moves• preserving history: ledgers, photos and museum plans• EF3 tornado damage, tours recovery and future headquarters• inmate art, tools like line sticks and Oregon boots• new book Forgotten Shadows and why people matter mostHere is Mark's Obituary: https://www.legacy.com/us/obituaries/name/mark-schreiber-obituary?id=60095560Shanks to Shakers: Reflections of the Missouri State PenitentiarySomewhere in Time (170 Years of Missouri Corrections)Send us a text Support the showAlso, check out Michael's newest book - POWER SKILLS: Emotional Intelligence and Soft Skills for Correctional Officers, First Responders, and Beyond https://amzn.to/4mBeog5 See Michael's newest Children's Books here: www.CantrellWrites.com Support the show ======================= Contact me: mike@theprisonofficer.com Buy Me a Cup of Coffee https://www.buymeacoffee.com/mikeml Keys to Your New Career: Information and Guidance to Get Hired and Be Successful as a Correctional or Detention Officer https://amzn.to/4g0mSLw Finding Your Purpose: Crafting a Personal Vision Statement to Guide Your Life and Career https://amzn.to/3HV4dUG Take care of each other and Be Safe behind those walls and fences! #prisonofficerpodcast #leadership #podcast @theprisonofficerpodcast Contact us: mike@theprisonofficer.comFacebook: https://www.facebook.com/ThePrisonOfficerTake care of each other and Be Safe behind those walls and fences!

Send us a textEpisode 800 of Joey Pinz Discipline Conversations is a milestone moment—recorded live on stage at IT Nation 2025 in Orlando. In this special episode, Joey Pinz shares his speaking session, “Media Mastery: How MSPs Can Drive Growth with Podcasting, Video, and Beyond.”What started as an early-morning session turned into a packed room of MSPs and vendors eager to learn how modern buyers actually discover and trust service providers today. The message is clear: your next client isn't Googling—they're scrolling.Joey breaks down how MSPs can shift from chasing leads to creating conversations using podcasts, video, and authentic storytelling. Drawing from his journey building and selling an MSP, launching a top-ranked podcast, and growing a 75,000+ subscriber media platform, Joey offers practical, no-fluff guidance you can apply immediately—without fancy gear or massive budgets.This episode blends real-world examples, tactical advice, and live audience Q&A covering everything from starting your first podcast to sourcing guests, building credibility, and standing out in a noisy market.If you're an MSP owner, vendor, or service-based business looking to build trust, visibility, and long-term growth, this episode delivers the blueprint—straight from the IT Nation stage.⭐ Top 3 Highlights1️⃣ The Modern MSP Funnel – Awareness → Trust → Conversations → Revenue2️⃣ Why Real Conversations Beat Webinars & Pitches

Send us a textIn this insightful episode of Joey Pinz Disciple Conversations, Joey sits down with industry veteran Raffaele Mautone, the visionary CEO behind Judy Security. With more than 25 years in cybersecurity, Raffaele reveals why traditional security models no longer work for MSPs—and how a simpler, partner-led approach is reshaping the future.Raffaele shares how the shift from point products to unified visibility is transforming how MSPs protect clients, reduce noise, and deliver measurable value. He explains Judy's “Blue Team” approach, instant provisioning, and real-time OpenXDR visibility—allowing MSPs to win more business without rip-and-replace tactics.They also explore AI's rapid acceleration, the fragmentation of global cyber standards, and why customers are desperate for clarity, not more tools. Raffaele's passion for reading, family, and his beloved Bernedoodles also highlight the human side of leadership in an increasingly complex world.The episode ends with a powerful reflection on personal focus, consistency, and showing up daily—no matter what the challenge brings.

Send us a textIn this thoughtful and deeply human conversation, Joey Pinz sits down with Sharon Florentine, Editorial Director at CyberRisk Alliance, to explore the intersection of creativity, leadership, community, and the ever-changing MSP landscape. Sharon shares her roots as a rhythm guitarist, her love of knitting, and the creative habits that keep her grounded before diving into the bigger questions facing today's MSPs.Sharon breaks down the three biggest challenges MSPs face—security, human capital, and sustainable growth—and explains how media, community, and honest storytelling can help leaders navigate them. She discusses how CyberRisk Alliance supports MSPs with trusted reporting, events, education, and authentic industry insight.The conversation also explores the evolution of publishing, the role of AI in editing, the importance of company values, and the subtle but powerful impact of workplace culture. Sharon also opens up about her personal journey quitting smoking and how consistency, clarity, and self-awareness shape both personal and professional success.This episode blends heart, humor, and hard-won wisdom—perfect for anyone building a business, a team, or a better version of themselves.