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Sitting down with Bobby Glen James of Boteka about the importance of simplicity in IT security for MSPs. Bobby shares lessons from decades in the industry, advocating for Lean IT practices, streamlined technology stacks, and a service-first approach that avoids hardware upselling and long-term contracts. Practical insights on risk management, prioritizing critical systems, and building resilient, client-focused MSP services.

In this engaging episode of MSP Business School, host Brian Doyle welcomes Beau Butaud from Render Compliance. Beau shares his insights on navigating the complex world of SOC 2 compliance, emphasizing the importance of aligning SOC 2 audits with customer requirements and industry standards. With the rising demand for security and compliance in the MSP community, this episode is a deep dive into the nuances of governance, risk, and compliance that are critical for businesses handling sensitive data. The conversation begins with Beau's professional journey, highlighting his decision to establish Render Compliance to improve audit processes. The discussion transitions into practical insights on preparing for SOC 2 audits, where Beau advises on the significance of understanding scoping requirements and differentiating between Type 1 and Type 2 examinations. The episode further explores the pivotal role of policies and the evolving tech landscape's impact on data governance, offering listeners valuable perspectives on building effective controls and managing compliance challenges. Brian and Beau's dialogue underscores the strategic importance of SOC 2 readiness and operational excellence in safeguarding client data and reinforcing trust. Key Takeaways: Understanding SOC 2 Importance: Businesses should pursue SOC 2 compliance to meet client demands and protect sensitive data, with a clear understanding of the requirements and benefits. Audit Scoping: Defining a precise scope is crucial to ensure an effective SOC 2 audit process, and may involve a mix of system scopes and control definitions tailored to business operations. Policy Evolution: Regular policy reviews are essential to align with technological changes and ensure that data management practices remain relevant and effective. Collaborative Auditing: A good auditor provides guidance on expectations and gaps, enabling businesses to implement necessary changes and achieve compliance. Boutique Audit Advantages: Working with smaller firms like Render Compliance offers personalized service focused on quality and efficiency, helping first-time SOC 2 participants navigate the process smoothly. Guest Name: Beau Butaud LinkedIn page: https://www.linkedin.com/in/beaubutaud/ Company: Render Compliance Website: https://rendercompliance.com/ Show Website: https://mspbusinessschool.com/ Host Brian Doyle: https://www.linkedin.com/in/briandoylevciotoolbox/ Sponsor vCIOToolbox: https://vciotoolbox.com

On this episode of How We Got There, I am joined again by Jason Hoult, the Founder and former CEO of Anvil App Works who was acquired by Tractor Zoom in 12/2023, for part 2! If you missed it, give our first episode together from July 2023 a listen. It was an excellent episode where we talked about a wide range of topics, but my highlight was his approach to company building & nailing a niche. You don't have to start a business that is a massive multi-trillion TAM. Jason got great advice to stick with what he knows well, Salesforce & John Deere dealerships. You can later expand from there, like they did to expand other types of dealerships.On this episode, we look back into how he met their acquirer, initially at an event that both companies were sponsoring. Talk about an ROI from sponsoring a trade show!Jason shares openly about the courting process but also talks about how the partner relationship started with a formal partnership & co-marketing agreement. This enabled both teams to lean in and prove the mutual customer value before taking the next steps. We talked about how he knew it made sense to sell from a timing pov and lessons learned to help you avoid a couple mistakes (like some paperwork with customer agreements). Jason is a true believer of EOS to help align a company on strategy & values.He is such an asset to the ecosystem with his transparency & authenticity. I hope you enjoy this session even half as much as I did. This episode is brought to you by Tequity Advisors . Tequity Advisors is a global sell-side M&A advisory firm with core expertise in SaaS and ISVs, Salesforce, ServiceNow, SAP, Microsoft, all things Data and AI, and the hyper scaler MSP cloud ecosystems with a focus on the Salesforce ecosystem and beyond! 

Send us a textCraig Bell, President and CEO of Onit, talked about the evolution of the IT sector, particularly the transition of Onit from an office equipment supplier to an MSP with an emphasis on cybersecurity and AI. Craig shared insights from his extensive experience, highlighting the impact of the COVID pandemic on business strategies and drawing parallels between the current managed services provider landscape and the copier industry of the 1990s.He emphasized the importance of proactive cybersecurity measures, noting that many organizations only allocate significant budgets for cybersecurity after experiencing breaches. He also touched on the necessity of aligning AI investments with clear client needs to ensure successful outcomes, while cautioning against developing products solely for novelty.

In this episode of the IT Experts Podcast, I sit down with the brilliant Marcus Sheridan to unpack one of the biggest questions on every MSP owners mind how to attract endless customers into your MSP in a world that has completely changed the way it buys. This conversation is all about practical action. Marcus and I explore what is really going on in the heads of your buyers, why they now arrive eighty percent of the way through their buying journey before they ever speak to you, and how you can position your MSP as the firm that AI tools and humans are both recommending. If you are serious about growth and you want to understand how The MSP Growth Hub thinking lines up with the They Ask You Answer and Endless Customers approach, this episode will keep you thinking for a very long time.    Marcus starts by calling out what most MSP owners already feel, even if they have not put words to it. Your prospects are now digital first buyers. They want to feel informed, confident, and in control long before they ever book a call. They research on their own, they consume content at volume, they use AI tools, and they are desperate to avoid making a poor decision. The key insight is simple. You need to win the eighty percent of the journey that happens before the contact form. If that learning happens on someone else's site, or inside someone else's content, then that other provider will gain first contact, first conversation and very often the client. At The MSP Growth Hub we see this play out all the time when owners tell us that new clients feel like they already know us, because they have listened to the podcast, downloaded the Ultimate MSP Growth Guide, or spent time inside our content before any sales conversation takes place.    From there Marcus shares the five subjects that every serious buyer researches and that very few MSPs address clearly enough. Pricing and costs, problems and fears, comparisons, reviews including the negative ones, and who is the best at solving a particular problem. Every time a business leader searches for things like best MSP for professional services or reviews of local IT providers, AI and search tools are looking for helpful, honest content that actually answers the question. The MSP Growth Hub approach lines up with this perfectly. Your content has one main job. It needs to educate, de-risk and build trust. We spend time in the episode on the topic that makes most MSPs uncomfortable, the money conversation. Marcus explains that the first question any buyer has is roughly what is this going to cost and that this question acts as the gateway to the rest of the journey. When a website hides pricing, visitors feel frustrated, click away within seconds and carry on searching until they find a provider who will help them understand the drivers of cost and value. That insight alone, if applied with a bit of courage, can transform how your MSP generates leads.    Marcus then shares examples from his own swimming pool company, where a single pricing article that explained what affects the cost of a pool, without giving a rigid one size fits all number, has generated tens of millions in revenue. The lesson for MSPs is clear. You do not need to publish a fixed price list for everything, you need to educate. Explain what drives the investment up or down, why some providers appear cheaper, why others charge more, and what a typical client might expect over the life of the relationship. When you do this openly, you stop commoditising your services, because somebody who reads that kind of content now understands value properly. Tools like pricing estimators and self-service assessments are going to become standard in the MSP space. Marcus talks about how adding a pricing estimator to a site can multiply inbound leads and why early adopters in our industry will gain a massive advantage before this becomes normal. Inside The MSP Growth Hub, we are already seeing appetite from MSP owners to build these types of tools into their marketing and sales funnels, as they realise that buyers expect to get useful answers without needing a call every time.    We also explore how AI will shape who is recommended and who gets ignored. For years the game has been about keeping Google and the human buyer happy. Now AI tools are becoming the layer that sits between the question and the supplier. If your MSP is not producing clear, honest, useful content that addresses the real questions buyers are asking, there is a risk that AI simply does not see you as the expert to recommend. Marcus shares a practical tool at aitrustsignals.com that scores how likely AI is to recommend you, and this lines up perfectly with The MSP Growth Hub philosophy that your digital presence is no longer optional. It is a core asset in your valuation and your growth plan.    For MSP owners who feel overwhelmed at the thought of producing content, Marcus strips away the complexity. He explains how his custom tools inside ChatGPT can generate powerful customer focused titles for your blogs and videos and then gives a very simple rhythm. Take one title a day, pull out your phone, open with a natural question that your client would ask, and answer it in the same way you would if you were sitting with them in a cafe. One take, no over editing, then hand it to someone who can upload and post it across your platforms. Ten minutes a day used in this way can position you as a trusted voice in your niche. At The MSP Growth Hub we are always reminding clients that they do not need television studio production to build trust. They need consistency, clarity, and a focus on the questions that actually keep their clients awake at night.     We round off the conversation by talking about team involvement and the link between content, sales, and leadership. Marcus reinforces a message that we share regularly inside The MSP Growth Hub. Everyone in the business is part of sales and marketing. Subject matter experts on the service desk, in projects, security and account management all hold knowledge that your buyers need to see and hear. A simple monthly rhythm where marketing interview these experts, record short sessions, and turn them into articles, videos, and posts can transform your authority in the market. We also touch on the health of sales cultures in MSPs and why regular sales training, strong discovery skills, and a consultative approach will always matter, even as AI and self-service tools advance.    If you want to take the ideas from this episode and apply them to your own MSP, The MSP Growth Hub has a suite of resources designed to help you build trust, educate your market and generate more of the right leads. Start by grabbing the Ultimate MSP Growth Guide which helps you decide what type of support you need and when. Then take the MSP Mastery quiz which will give you a rapid scan of your business and highlight the one or two areas that will unlock more time, more engaged people, and more high-quality opportunities. As Marcus says in the show, your responsibility as an owner is to stay forward thinking, lean into these changes and lead your market rather than sit on the sidelines.    You can connect with Nicola Moss on her LinkedIn HERE.    Make sure to check out our Ultimate MSP Growth Guide, a free guide that walks you through a proven process to take your MSP from stuck to scalable, without working even more hours. It's 44 pages rammed with advice, insights and inspiration to help you decide what support is available to you now if you want to grow and scale your business. Click HERE to get your copy.  Connect on LinkedIn HERE with Ian and also with Stuart by clicking this LINK  And when you're ready to take the next step in growing your MSP, come and take the Scale with Confidence MSP Mastery Quiz. In just three minutes, you'll get a 360-degree scan of your MSP and identify the one or two tactics that could help you find more time, engage & align your people and generate more leads.  OR   To join our amazing Facebook Group of over 400 MSPs where we are helping you Scale Up with Confidence, then click HERE  Until next time, look after yourself and I'll catch up with you soon!   

Katie English & Chris Schasse discuss JNUC 2025 highlights: Platform SSO, Blueprints updates, AI security features, and macOS Tahoe improvements.   What You'll Learn: Platform API updates enabling third-party integrations with Jamf Blueprints and compliance features Platform SSO implementation replacing traditional Jamf Connect workflows Automated software update workflows through Jamf Blueprints AI Assistant capabilities for macOS security alerts and configuration profile analysis macOS Tahoe (macOS 15) and iOS 18 security enhancements Cybersecurity best practices for October 2025 Cybersecurity Awareness Month   Featured Guests: Katie English - Principal Product Manager at Jamf, former Jamf After Dark podcast host, expert in Apple device management and security product development Chris Schasse - Owner and Lead Technician at Rocketman Tech, former Jamf Professional Services team member, Jamf-focused MSP specialist, host of the Launchpad meetup Read more: https://www.jamf.com/blog/macos-26-platform-sso-simplified-setup/ https://www.jamf.com/blog/introducing-jamfs-ai-assistant/ https://www.jamf.com/blog/getting-to-know-declarative-management/   0:00 Introduction: Welcome Back from JNUC 2025 2:09 Cybersecurity Month Discussion 5:15 JNUC 2025 Highlights: Platform API & Blueprints 8:30 Platform SSO: The Future of Mac Identity Management 16:00 Jamf Account OIDC Migration Challenges 18:30 Blueprints Automated Software Updates 21:40 AI Assistant: Security Alerts & Configuration Analysis 32:15 Apple OS Updates: macOS Tahoe & iOS 18 35:05 Platform SSO vs Jamf Connect Strategy 39:40 Security Best Practices for Cybersecurity Month 44:20 New iPhone 16 Features & Hardware Security 47:00 Closing Thoughts & Resources

Overview: In this episode of the SMB Community Podcast, hosts Amy and James discuss the importance of timely year-end planning for IT professionals, suggesting October as the ideal start time for preparation. They cover effective strategies for developing annual goals, emphasizing the need for a personalized approach and tactical objectives. The hosts also examine the recent cloud outages from AWS and Azure, stressing the importance of diversifying cloud services. They touch on the growing presence of AI in technology and its implications for MSPs. Additionally, they explore the upcoming 50th anniversary of Apple and the rumors surrounding new product releases. The episode concludes with tips on maintaining high customer service standards and the excitement of holiday preparations.  --- Chapter Markers: 00:00 Introduction and Welcome 01:54 MSP Question of the Week: New-Year Planning 08:51 News Highlights: AWS Outage 12:22 Tech Talk: Apple's 50th Anniversary and AI Innovations 14:41 Economic Insights: Tech Layoffs and MSP Growth 20:02 AI in Browsers and MSP Strategies 21:10 Holiday Preparations and Personal Stories 24:42 Conclusion and Farewell --- New Book Release: I'm proud to announce the release of my new book, The Anthology of Cybersecurity Experts! This collection brings together 15 of the nation's top minds in cybersecurity, sharing real-world solutions to combat today's most pressing threats. Whether you're an MSP, IT leader, or simply passionate about protecting your data, this book is packed with expert advice to help you stay secure and ahead of the curve. Available now on Amazon! https://a.co/d/f2NKASI --- Sponsor Memo: Since 2006, Kernan Consulting has been through over 30 transactions in mergers & acquisitions - and just this past year, we have been involved in six (6). If you are interested in either buying, selling, or valuation information, please reach out. There is alot of activity and you can be a part of it. For more information, reach out at kernanconsulting.com

“Compliance is not going away. CMMC is here — and it's a high-margin, recurring opportunity for MSPs.” — Steven Hess, Co-Founder, Deep Fathom In this Technology Reseller News podcast, Doug Green, Publisher of TR Publications, sits down with Steven Hess, Co-Founder of Deep Fathom, to discuss the U.S. Department of Defense's new Cybersecurity Maturity Model Certification (CMMC) mandates — and how they create one of the most significant compliance and service opportunities for the MSP and channel community in years. CMMC is the federal government's new cybersecurity enforcement framework for defense contractors and their supply chains. Designed to stop state-sponsored and criminal attacks on the defense ecosystem, the mandate now requires tens of thousands of small and mid-sized contractors to meet strict cybersecurity and documentation standards — or risk losing their contracts. Recognizing that most smaller contractors lack in-house cybersecurity resources, Deep Fathom was built as an AI-driven, turnkey compliance platform that guides companies through the entire CMMC process. “We built Deep Fathom to make compliance accessible — without the hundreds of thousands in consulting fees,” said Hess. The platform automates much of the work and includes an agentic AI assistant that helps users — and their MSPs — navigate complex regulatory steps with ease. Deep Fathom partners directly with MSPs and channel partners, offering three flexible engagement models: Referral — identify and connect clients to Deep Fathom. Value-Add Services — resell and support the platform with hands-on client guidance. Compliance Practice Development — build a full service line around CMMC readiness and ongoing certification. Hess emphasized that no deep cybersecurity background is required: “We've built the expertise into the platform itself. If you understand IT, you can build a compliance practice.” He also noted that CMMC is just the beginning — state, local, and critical infrastructure sectors are expected to follow with similar frameworks, multiplying the opportunity. For MSPs and resellers, Deep Fathom represents a sticky, recurring-revenue model tied to a growing federal mandate. “Compliance is a door opener — and a long-term relationship builder,” said Hess. To learn more about Deep Fathom's partner opportunities, visit deepfathom.ai. Software Mind Telco Days 2025: On-demand online conference Engaging Customers, Harnessing Data

In this episode of the MSP Business School podcast, host Brian Doyle welcomes Jesse Miller from PowerPSA Consulting to discuss the importance and structuring of vCISO programs in MSPs. Jesse shares his journey from a CISO of an MSP to founding PowerPSA Consulting, emphasizing the need for MSPs to offer vCISO services to enhance client value and expand recurring revenue. This engaging discussion explores the primary hurdles MSPs face in implementing and monetizing these services, delivering actionable insights and practical advice for listeners. Jesse Miller elaborates on how MSPs can become proactive by incorporating vCISO programs into their offerings. He highlights the significance of market research to tailor these programs to client needs and explains the importance of detailed client interviews for developing unique value propositions. The conversation dives deep into key issues like effectively packaging and pricing vCISO services, the role of cyber insurance in driving the demand for these services, and leveraging vCISO offerings as a strategy to outpace competitors. Jesse's experiences and advice provide a roadmap for MSPs aiming to build successful vCISO programs. Key Takeaways: Monetizing VCISO Programs: It's crucial for MSPs to effectively package and promote vCISO services, positioning them as essential rather than optional to clients. Market Research and Target Clients: Conducting detailed interviews with existing clients helps in creating a tailor-made vCISO program that aligns with client needs and expectations. Cyber Insurance as a Catalyst: Rising demands from cyber insurance work as a significant factor pushing the necessity for robust vCISO programs. Opportunity for Growth: vCISO services can be an entry point into new markets and clients, offering a competitive edge over other MSPs. Elevating Strategic Partnerships: Providing vCISO services allows MSPs to transition from being viewed as commodities to strategic partners with their clients. Guest Name: Jesse Miller LinkedIn page: https://www.linkedin.com/in/secopswarrior/ Company: PowerPSA Consulting Website: https://powerpsa.com/ Show Website: https://mspbusinessschool.com/ Host Brian Doyle: https://www.linkedin.com/in/briandoylevciotoolbox/ Sponsor vCIOToolbox: https://vciotoolbox.com

In this episode, Colin returns to discuss the intricate challenges MSPs face regarding billing reconciliation. He explains how MSPs struggle with managing a wide spectrum of resold products and the dynamic nature of SMB customers. Colin introduces a new 'done-for-you' reconciliation service designed to simplify this task, reflecting on its development origins and the benefits it offers. The conversation delves into how accurate billing and reconciliation can prevent overbilling and underbilling, ultimately protecting trust and financial stability for MSPs. Additionally, Colin highlights the universal issue of billing inaccuracies from vendors and the industry's general reluctance towards the commercial management of an MSP. The episode concludes with Colin offering insights into how his new service aims to alleviate these issues, providing time-saving solutions and improving overall business efficiency for MSPs.   00:00 Welcome Back, Colin! 00:14 The Pain of Reconciliation for MSPs 01:40 The Cost of Inaccurate Billing 04:51 Strategies to Manage Costs and Maintain Margins 07:54 The Value of Accurate Billing 15:59 Introducing the Done-for-You Reconciliation Service 18:17 The Journey to Managed Billing Services 23:07 The Impact on Small MSPs and Their Families 27:42 Aligning Billing and Supplier Invoices 32:02 Final Thoughts and How to Reach Out   Connect with Colin Knox on LinkedIn by clicking here –https://www.linkedin.com/in/realityknox/ Connect with Daniel Welling on LinkedIn by clicking here –https://www.linkedin.com/in/daniel-welling-54659715/ Connect with Adam Morris on LinkedIn by clicking here – https://www.linkedin.com/in/adamcmorris/ Visit The MSP Finance Team website, simply click here –https://www.mspfinanceteam.com/   MSP Glossary: MSP Finance Glossary Explained | MSP Finance Team We look forward to catching up with you on the next one. Stay tuned!

AI-assisteret softwareudvikling er rykket fra eksperiment til virkelighed. Men hvad virker – og hvad er bare hype?Kasper Junge og Christian Bech Nørhave tager dig med ind i maskinrummet, hvor AI allerede er en del af udviklingsteamets hverdag. De deler erfaringer med AI i praksis.Det handler ikke om hype, men om hvad der virker i praksis.Hvad AI faktisk kan (og ikke kan) i softwareudviklingFælles sprog og processer: gør AI til en kollega, ikke en gadgetFart kræver retning: klare mål, kodekvalitet og ansvarBrug AI som kraftforstærker – uden at miste kontrollenMedvirkende:Christian Bech Nørhave+20 års erfaring med Digitaliseringsrådgivning+200 foredrag omkring AIBygger nordisk MSP i samarbejde med DevoteamKasper JungeAI Engineer hos DineroVært på Verbos PodcastNordic AI Influencer DAIR Award WinnerLink:vibe-coding.dk

W tym odcinku rozmawiamy o OKRach - metodzie wyznaczania celów, która budzi emocje w wielu firmach. Czy naprawdę działa? Jak wygląda życie w organizacji, która nie tylko wdrożyła OKRy, ale faktycznie z nich korzysta? Nasza gościni dzieli się historią wdrożenia, największymi błędami i tym, co finalnie zadziałało.Z tego odcinka dowiesz się:✔️skąd pomysł na wdrożenie OKRów i w jakim momencie rozwoju firmy się pojawił,✔️jakie błędy popełnia się najczęściej i jak ich unikać,✔️jak dziś wygląda codzienne zarządzanie OKRami w praktyce,✔️jakie rady warto usłyszeć, zanim wdrożysz je u siebie.Edyta Wojtas - Od 15 lat rozwija SaldeoSMART, narzędzie, które zmieniło sposób pracy tysięcy księgowych i zyskało ich zaufanie. Jako Prezes Zarządu łączy innowacje technologiczne z nowoczesnym podejściem do zarządzania, tworząc strategie oparte na realnej wartości i automatyzacji tego, co powtarzalne.Na co dzień stawia na kulturę pracy budowaną wokół OKRów, wierzy, że to nie tylko metoda zarządzania, ale sposób na bardziej świadome i skuteczne działanie całej firmy. Jej motywacją jest tworzenie rozwiązań, które mają znaczenie: dla klientów i dla zespołu, który je współtworzy.LinkedIn: ⁠https://www.linkedin.com/in/edytawojtas/⁠SaldeoSMART: https://www.saldeosmart.pl/Książka:  “Jak Google, Bono i Gates trzęsą światem dzięki metodzie OKR”

In this episode of Partnerships Unraveled, we sit down with Rasmus Holst, CEO of Zensai an HR tech company that's going all-in on Microsoft and MSPs to scale its human success platform. Rasmus shares why focus beats breadth when it comes to channel strategy, unpacking how Zensai deliberately narrowed its GTM to win in a crowded space.From building a Copilot adoption hub tailor-made for the Pax8 ecosystem to crafting a product that fits MSP sales motions like “fries with the burger,” Rasmus reveals how Zensai is tapping into existing demand with a clear, easy-to-sell value prop.Rasmus offers a grounded view on AI adoption risk, the importance of employee enablement, and why most Copilot rollouts today are set to fail._________________________Learn more about Channext

In this episode of the IT Experts Podcast, we explore why so many MSPs hit a ceiling when it comes to growth and how shifting your marketing mindset from activity to strategy can unlock the next level of success.  I'm joined by THE Nicola Moss, a seasoned marketing leader and founder of The Fractional Marketeer, who works with MSPs to bring structure, credibility and clear direction to their marketing efforts. Nicola has spent years leading marketing functions inside MSPs, so she knows first-hand the challenges that owners face when they try to move from tactical marketing, emails, webinars, and social posts to a true strategic approach that builds long-term business value.  At The MSP Growth Hub, we see this all the time. Many owners tell us they are doing "some marketing" but feel it's not getting traction. They're sending emails, posting online, maybe running the odd event, but it all feels disconnected. Nicola explained that this is where most MSPs sit for far too long, often because marketing isn't their happy place. It feels complicated, time-consuming, and expensive. But as Nicola reminded us, what got you here won't get you there. The habits that got an MSP to a few million in revenue are rarely the ones that will take it beyond that point. To grow, you need to think differently.  Nicola talked about the moment when MSPs start to realise they need a more cohesive approach. That's when things start to feel messy. There's often a marketing assistant, a digital agency, maybe a salesperson, but no one is joining the dots. It becomes fragmented, and without a guiding hand, you end up with activity without impact. This is where having a clear marketing strategy connected directly to your business goals becomes essential.  At The MSP Growth Hub, we help MSPs connect the dots between their commercial plan and their marketing focus. Nicola shared that one of the biggest mindset shifts for MSPs is to start viewing marketing not just as lead generation, but as a way of building transferable value. She made the point that every MSP will eventually exit their business, whether through sale or succession, and that marketing has a direct influence on valuation. A well-defined brand, a consistent message, and clear differentiation all make the business more attractive to both clients and buyers.  We also explored the question of what an effective marketing team should look like. Nicola explained that in smaller MSPs, marketing often starts with an outsourced agency or a junior hire handling basic digital tasks. But as the business grows, it becomes important to have someone internal who understands the company, its values and its customers. Eventually, that person needs strategic guidance to connect all the moving parts: sales, operations, and growth priorities. This is where bringing in a fractional CMO or senior marketing lead can make a huge difference.  At The MSP Growth Hub, we often encourage MSPs to grow their own internal marketing resource but to support them with strategic oversight. Nicola's experience as a fractional CMO mirrors this. She shared how her clients benefit from having someone who isn't just managing an agency but is actually embedded in the business, aligning marketing to outcomes such as revenue growth, client retention, and brand credibility.  A major part of the discussion was about measurement. Marketing can feel hard to measure, especially when some activities build awareness and trust over time. Nicola acknowledged that not everything can be tracked to a spreadsheet, but revenue growth, margin contribution, and progress against the business plan are strong indicators that marketing is doing its job. She also pointed out that marketing and sales should share the same growth targets. Success comes when both teams work together, not in silos.  Another powerful insight came when we talked about the middle of the funnel: the stage between awareness and conversion. Many MSPs are active at the top of the funnel, creating blogs or posting on LinkedIn, and they get referrals at the bottom, but there's a big gap in the middle. Nicola explained that this is where educational webinars, customer advocacy, and community engagement play a huge role. Case studies, client stories and thought leadership all help to build trust and credibility before a sales conversation even begins.   As we wrapped up, Nicola left us with an important reminder. Marketing isn't a nice-to-have. It requires investment, consistency and strategic thinking. The MSPs that succeed are those that move beyond scattergun activity and focus their marketing around clear objectives that support the overall business plan. When marketing, sales and leadership are aligned, growth becomes predictable and sustainable.  At The MSP Growth Hub, we see this shift in action every day. The MSPs that take a more strategic view of their marketing see stronger lead flow, better client retention and ultimately higher valuations when it's time to sell or seek investment. Nicola's insights show that this level of clarity doesn't come from doing more, it comes from thinking smarter, aligning your message with your market, and building a marketing function that truly drives the business forward.  If you're ready to step back and look at your marketing through a more strategic lens, this episode with Nicola Moss is one you won't want to miss. It's a reminder that sustainable growth starts with focus, alignment, and a plan that connects marketing directly to your MSP's long-term goals. You can connect with Nicola Moss on her LinkedIn HERE.  Make sure to check out our Ultimate MSP Growth Guide, a free guide that walks you through a proven process to take your MSP from stuck to scalable, without working even more hours. It's 44 pages rammed with advice, insights and inspiration to help you decide what support is available to you now if you want to grow and scale your business. Click HERE to get your copy.  Connect on LinkedIn HERE with Ian and also with Stuart by clicking this LINK  And when you're ready to take the next step in growing your MSP, come and take the Scale with Confidence MSP Mastery Quiz. In just three minutes, you'll get a 360-degree scan of your MSP and identify the one or two tactics that could help you find more time, engage & align your people and generate more leads.  OR   To join our amazing Facebook Group of over 400 MSPs where we are helping you Scale Up with Confidence, then click HERE  Until next time, look after yourself and I'll catch up with you soon!   

St Paul appears to have a chance of rebounding thanks to Kaohly Her. Re-surfaced audio of Aisha Chughtai reveals that she has not gotten any smarter. GL opposes Senator Mike Lee's proposal to mess up the nation's wild lands. Johnny Heidt with guitar news. Reusse with his weekly sports report. Heard On The Show:Hundreds of flights canceled nationwide, several at MSP as FAA-ordered reductions startMan who approached home with shotgun prompted Dakota County shelter-in-place; suspect still not foundTrump administration seeks to block full SNAP payments for NovemberSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this episode, Laura Johns sits down with Gadalia O'Brien, founder and CEO of Dapple Security, an early-stage cybersecurity startup reshaping how businesses log in securely. With a bold mission to eliminate passwords and a channel-first model that empowers MSPs, Gadalia is leading the charge toward more human-centered digital security. Laura and Gadalia explore her unique journey from mathematician and NSA cryptographer to tech founder, sharing insights on what it takes to innovate in cybersecurity, lead authentically, and build strong networks of mentors and peers. Gadalia also opens up about diversity in cybersecurity, how Dapple's biometric authentication model is changing the game, and why relationships—not products—fuel lasting business growth. Whether you're an MSP leader, startup founder, or cybersecurity enthusiast, this conversation offers practical wisdom and inspiration on scaling securely in a people-first way. To learn more about Dapple Security, visit: https://dapplesecurity.com. _________________________________________________________ Follow The Business Growers: https://www.instagram.com/thebizgrowers/ About The Business Growers: Many Managed Services Providers and IT companies struggle to grow because they are constantly putting out fires and don't have the bandwidth to focus on the marketing strategy and execution required to scale the business. At The Business Growers, we believe you shouldn't have to hire a full-time marketing team to compete in the marketplace. We work exclusively with MSPs and IT companies, serving as their tech marketing dream team and offering a proven framework for revenue growth. Visit us at https://thebusinessgrowers.com 

MSP 188: Attuning to the Beauty of Passion with Sara Veale The incredible beauty of passion lies in the relentless dedication of one's entire being, a force that radiates outward to inspire and elevate others. Today on the Movers & Shapers podcast, Erin is joined by author and dance critic Sara Veale. A North Carolina native, dancer turned dance writer, currently living in London, UK. Tune into the conversation as they dance into what inspired Sara into a lifelong journey in dance, how dance became an integral part of her identity, and what sparked her journey to shift into one that centers around her writing. They discuss her transition from the US to London, UK, the differences in the dance world, and she unpacks the responsibility of writing dance reviews and why she ultimately finds the Stars system to be fundamentally flawed. They then dive into an in-depth discussion on her book, Wild Grace: The Untamed Women of Modern Dance, breaking down what inspired the writing, how she approached the structure of the book, incorporating advice from her editor, delving deeply into the research, and the timeline from beginning to end. She shares how the book ultimately led her to a new attuning of the very beauty of passion itself! Be sure not to miss out on all this, and as always, much more. Thanks for listening, enjoy! Key Points From This Episode: Sara reveals how a two-year-old girl's fascination with movement blossomed into a lifelong journey in dance. Sara explains what about dance made it such an integral part of her identity. The journey of her writing career. Sara unpacks how she got into writing as a dance critic.  We discuss her transition from the US to London, UK, and how it shaped her dance writing. Finding her voice in the dance critic world. Why you've got to be reading when you want to be writing, according to Sara. The responsibility behind writing dance reviews.  She shares why she believes the idea of the Stars system, when writing reviews, is fundamentally flawed.  We delve into a discussion on her book, Wild Grace: The Untamed Women of Modern Dance. How she approached the structure of her book, finding the women, taking advice from her editor, and making tough decisions. Sara explains the research journey she undertook for her book and the women she writes about. "The coolest thing ever is to be good at something and be passionate about it and to throw your whole body and soul into it." — Sara Veale For more on Sara and Show Notes & Links: The Moving Architects Follow the podcast on Instagram & Facebook Check out The Moving Architects on State of the Arts on PBS

Adam opens the hour speaking with Sean Cudahy of The Points Guy about flight cancellations that will impact MSP and 39 other airports around the country beginning tomorrow. Plus, Jay Gabler joins to discuss his new podcast about the sinking of the Edmund Fitzgerald.

Send us a textAt DattoCon Miami 2025, Joey Pinz sits down with one of the industry's sharpest minds to explore how AI, automation, and evolving customer needs are redefining the Managed Services landscape. From Kaseya's 42-product ecosystem to the accelerating pace of AI adoption, this conversation dives deep into how MSPs can stay ahead in a fast-changing world.

In this week's episode of the Security Squawk Podcast, Bryan Hornung, Randy Bryan, and Reginald Andre break down three major cybersecurity incidents that show how no industry is immune — from universities and government contractors to the British Library itself. We dig into a 1.2 million-record donor data breach, a ransomware-driven shutdown, and the growing supply-chain risk for MSPs and IT providers. Tune in for sharp analysis, real-world lessons, and actionable advice to protect your business from being the next victim. Cybersecurity podcast, data breach, ransomware, MSP, vendor risk, university breach, British Library, Conduent, IT security trends ️ New to streaming or looking to level up? Check out StreamYard and get $10 discount! https://streamyard.com/pal/d/65161790...

The managed service provider (MSP) market has surpassed $305 billion and is projected to reach $571 billion by 2033, indicating a strong trend toward consolidation within the sector. In the second quarter of 2025 alone, there were 92 announced mergers and acquisitions, as companies aim to enhance their cybersecurity capabilities and automate operations. Key areas of focus for leading MSPs include operations, talent, security, automation, and compliance, which are essential for navigating the current landscape. Notable transactions include Comcast's acquisition of Nitell and Telus Digital's acquisition of Garrent.Research indicates that while artificial intelligence (AI) investments are expected to rise, particularly in telecommunications for predictive maintenance and network optimization, many AI projects struggle to scale effectively. A recent study from the Remote Labor Index found that top AI models completed less than 3% of assigned freelance tasks, highlighting a gap between expectations and actual performance. Additionally, a report from Fortinet revealed that 87% of cybersecurity professionals believe AI will enhance their roles, yet a significant skills gap persists, with over 4.7 million positions unfilled globally.Further developments include Intuit's launch of its AI-driven system, Intuit Intelligence, designed to streamline decision-making for small business owners, and Adobe's introduction of Firefly Foundry, which offers customized generative AI models for branding. Service Leadership has also released a new benchmarking tool aimed at smaller IT solution providers, enhancing their financial reporting capabilities. These initiatives reflect a growing trend of embedding AI into everyday business tools, which MSPs must navigate.For MSPs and IT service leaders, the implications are clear: the market is maturing rapidly, and providers must adapt by tightening operations, investing in automation, and prioritizing compliance. As AI becomes increasingly integrated into existing systems, MSPs should conduct audits to identify where AI is already active and establish governance frameworks to manage these technologies effectively. The focus should be on leveraging AI to enhance service delivery while ensuring that human oversight remains a critical component of technology management.Three things to know today00:00 From “Digital Transformation” to AI Operations: The MSP and IoT Boom Signals a More Mature IT Services Era05:28 AI's Promise Meets Its Limits: Reports Expose Gaps in Skills, Safety, and Real-World Capability09:22 From Finance to Branding, AI Is Already Inside Your Clients' SaaS Stack — Whether You Put It There or Not This is the Business of Tech.    Supported by:  https://try.auvik.com/dave-switchhttps://cometbackup.com/?utm_source=mspradio&utm_medium=podcast&utm_campaign=sponsorship

In this Technology Reseller News podcast, Publisher Doug Green interviews David Klebanov, VP of Partner Solutions at Alkira, about the company's two major announcements — the launch of MCP Server and NIA Copilot — both designed to bring AI integration and natural language interaction to network automation and infrastructure management. Alkira, known for pioneering Network Infrastructure as a Service (NIaaS), delivers global connectivity and security entirely through cloud software. The company's latest innovations mark a significant step forward in bridging AI applications and network intelligence. The first announcement, MCP Server (Model Context Protocol Server), standardizes communication between AI applications and infrastructure systems. “MCP acts as a highway between AI and the network,” said Klebanov. “It allows AI models to access telemetry and configuration data in a consistent way, enabling smarter automation, faster response, and more intelligent decision-making.” This new capability complements Alkira's existing automation tools, such as REST APIs and Terraform. MCP provides a third option specifically for AI and agentic environments, allowing developers and DevOps teams to choose the right tool for their workflow — whether they're building in traditional, cloud-native, or AI-powered contexts. The second announcement, NIA (Network Infrastructure Assistant) Copilot, applies the same AI-driven intelligence directly to the network engineer's workflow. Integrated into the Alkira portal, NIA allows administrators to interact with their network using natural human language instead of complex code or command-line interfaces. Engineers can simply ask questions, issue commands, or retrieve data in conversational form — “like talking to ChatGPT, but for your network,” Klebanov explained. Both MCP and NIA are designed to work together: MCP connects AI applications to infrastructure externally, while NIA empowers network teams internally. Together, they deliver real-world value by making complex infrastructure management simpler, faster, and more intelligent. Klebanov emphasized that these tools also open new opportunities for the MSP and channel partner community, noting that Alkira is a 100% channel-focused organization. “AI is front and center for enterprises, and our partners now have a way to deliver real, AI-friendly network solutions — not just theory, but technology that provides immediate value.” Learn more about Alkira's AI-powered network solutions at alkira.com.

On this episode of How We Got There, I am joined by Rey Perera who is the Co-Founder and CEO of Gridmate. He shares his story as moving from an SDR to an enterprise AE at another Salesforce ISV before jumping into co-founding Gridmate along Hicham El Mansouri. Rey talks about how they build a business with diversity as if you look at their team, they are located all across the world and come from a number of cultural backgrounds. It helps deliver outstanding customer support that is clear to see in their AppEx reviews. I met Rey years ago but you will see him and his team at many of the Salesforce events around the world. We discuss how they decide on which events to sponsor and the ROI around them from a sales and marketing pov. It's not all about direct ROI when considering which Dreamin, World Tour/Agentforce, and Dreamforce events to sponsor. Their investment in the ecosystem goes deep, working with their team to take at least 3 certifications (that are fully paid and incentivized!) per year to help them in their work and their careers. This episode is brought to you by Tequity Advisors . Tequity Advisors is a global sell-side M&A advisory firm with core expertise in SaaS and ISVs, Salesforce, ServiceNow, SAP, Microsoft, all things Data and AI, and the hyper scaler MSP cloud ecosystems with a focus on the Salesforce ecosystem and beyond! 

Once upon a time, I was an MSP. Looking at everything that MSPs have to keep track of, both internally and client-facing, can be overwhelming. I sat down with Dor Eisner of Guardz.com to talk about the biggest challenge facing MSPs.

Join Brian Doyle on the latest episode of MSP Business School, where he sits down with Zulfiya Forsythe from the Omaldi Group. Zulfiya shares her experience entering the MSP sector and how accidents in work collaborations often create remarkable opportunities for business growth. As a data analytics expert, she discusses how her partnership with MSPs enhances client satisfaction by offering data-driven insights and AI-based automation. In this episode, Zulfiya Forsythe delves into the world of AI, exploring its vast capabilities and addressing common business challenges. Emphasizing the practicality of AI beyond the buzz, she explains how AI can be leveraged to improve business processes and addresses why automation is sometimes a more appropriate solution. Zulfiya highlights some of her successful AI integrations, including Vicki, an AI-powered voice agent that minimizes call management issues, and the Foreman Agent, a tool enhancing data access efficiency for construction companies and municipal operations. Key Takeaways: Zulfiya Forsythe has successfully integrated AI and automation into business processes, highlighting the partnership between AI-driven tools and traditional business operations. Discussing her agent Vicki, Zulfiya demonstrates how AI aids in managing customer service by answering calls and integrating data into client systems, subsequently increasing client retention and efficiency. The Foreman Agent exemplifies AI's capacity to streamline data retrieval by transforming extensive historical data into easily accessible insights, revolutionizing industries like construction. AI should not be confused with simple automation; while both improve processes, AI brings the ability to understand and process natural language, enhancing communication efficiency. A strategic approach to AI and automation can significantly optimize operations, allowing business leaders to focus on core business strategies while maintaining quality and service standards. Guest Name: Zulfiya Forsythe LinkedIn page: https://www.linkedin.com/in/zulfiya-forsythe-akbarova-cpa-0214b98/ Company: Omadi Group Website: https://omadligroup.com Show Website: https://mspbusinessschool.com/ Host Brian Doyle: https://www.linkedin.com/in/briandoylevciotoolbox/ Sponsor vCIOToolbox: https://vciotoolbox.com

Recorded live at the NAMSS 49th Educational Conference and Exhibition in Portland, Oregon, guest hosts Jennifer Dorais, MHA, CPMSM, CPCS, and Karen Vineyard, CPCS, CPMSM, sit down with April McKee, CPCS, CPMSM, and Michelle Hoffman for the debut episode of the Proud to Be an MSP podcast miniseries. Together, they share their career journeys, discuss overcoming challenges in the profession, and celebrate what makes them proud to be MSPs.https://www.namss.org/ | https://www.namssgateway.org/ | https://www.namss.org/Tomorrows-MSP/-MSPWeek

In this episode of the IT Experts Podcast, I sat down with the brilliant Fiona Challis to separate reality from the noise and give MSP owners a practical route to value. We opened with a simple viewpoint. AI is not a magic fix and it is not a toy to chase. It becomes powerful when it sits on top of clear processes, clean data, and a focused plan.     That theme runs through the whole conversation with Fiona Challis, who has spent recent years enabling partners around enterprise AI and then translating that experience for the MSP world. The result is a set of grounded lessons that help you create capacity, improve client experience, and grow revenue without creating chaos.    We began with the service desk, because it is where most MSPs feel the pain. Fiona Challis drew a helpful line between automation and AI. Many teams still have a backlog of simple automations available inside the tools they already pay for. Tidy those first to free time and reduce firefighting. Once the ground is set, AI can handle a large slice of tier one demand through voice agents and smart triage. A well-trained voice agent can answer calls, qualify the user, create a ticket with the right context, and get it to the correct queue. That single move lowers the noise floor and gives engineers the space to do higher value work. The critical point is that none of this works without basic workflows, decent documentation, and accurate data. Garbage in leads to poor outcomes. A little discipline in process creates a lot of value once you layer in AI.    Sales and marketing came next. Many MSP owners dislike this part of the job and often push it to the bottom of the to do list. AI can carry a heavy load here when used thoughtfully. Fiona Challis explained how an AI SDR can answer inbound calls at all hours, qualify interest, book meetings straight into your calendar, and route non buyers to relevant assets that nurture interest. That removes delay and prevents lead leakage. On outbound and account development, an AI analyst agent can sweep your CRM and contracts to surface missed opportunities across your existing base. We discussed one real world example where this activity revealed more than six hundred thousand pounds of potential from accounts that were already paying the MSP. That kind of return changes the shape of the quarter and gives your team a clear priority list.    Tool choice came up, and we gave a steer that saves time. Do not buy software based on headline price. Measure tools by the hours they give back, the improvement in client experience, and how they help your team perform. Money can be earned again. Time cannot. If one platform removes half of your tier one traffic or cuts proposal cycle time in half, that platform pays for itself many times over.     We then tackled client offerings, with a special focus on Microsoft Copilot. Many MSPs sell the licence and stop there, which leaves clients confused and creates security risk from ad hoc use of multiple AI tools. The fix is simple and valuable. Adopt Copilot inside your own MSP first and create one or two internal champions. Capture the time saved and the outcomes you achieve. Lead with those use cases in your conversations. Follow that with a paid AI or Copilot readiness assessment that checks data hygiene, permissions, workflows, and change readiness.    Fiona Challis has seen MSPs charge meaningfully for this assessment, then package remedial work to clean data, lock down access, and prepare the environment. Once the foundations are set, run a 30-day adoption pilot that targets a visible quick win, like meeting summaries with actions, agent setup for routine tasks, or document drafting for proposals. After the pilot, move into an acceleration phase that adds leaderboards, prompt packs, training rhythms, and light gamification to drive real adoption. The message is simple. You are not selling a licence. You are guiding a transformation that raises productivity, revenue, and experience for users and clients.    A question many owners ask is who delivers all of this. The pathway is not heavy. Your AI SDR filters interest and books the right conversations. Your internal champions run the readiness assessment with a clear checklist. Your engineers deliver the remediation as projects with defined outcomes. Your client success rhythm then tracks adoption and wins. That repeatable sequence turns Copilot from an unprofitable add on into a profitable solution stack that protects your base and attracts buyers who value progress.    Throughout the episode, Fiona Challis emphasised a steady cadence. Create a two-year roadmap across four quadrants, service operations, sales, marketing, and client offerings. Pick one quick win every 30 to 90 days. Implement, measure, and move to the next win. That rhythm stops the noise, builds confidence, and compounds results. It also positions you as a managed AI provider in the eyes of your clients. You become the partner who assesses readiness, remediates risk, aligns workflow, and accelerates adoption with measurable impact.    AI becomes a growth engine when it sits on top of simple process, clean data, and a plan your team can follow. Start inside your business. Automate what you can. Deploy AI where it makes a dent in time and quality. Use AI to make sales and marketing consistent so that your calendar fills with qualified meetings. Become your own best Copilot case study, sell the readiness assessment, deliver the remediation, and lead a visible 30-day pilot that wins hearts and minds. Keep going with an acceleration pack that keeps adoption rising every week. That is the path to scale with confidence.  You can connect with Fiona Challis on her LinkedIn HERE.  Make sure to check out our Ultimate MSP Growth Guide, a free guide that walks you through a proven process to take your MSP from stuck to scalable, without working even more hours. It's 44 pages rammed with advice, insights and inspiration to help you decide what support is available to you now if you want to grow and scale your business. Click HERE to get your copy.  Connect on LinkedIn HERE with Ian and also with Stuart by clicking this LINK  And when you're ready to take the next step in growing your MSP, come and take the Scale with Confidence MSP Mastery Quiz. In just three minutes, you'll get a 360-degree scan of your MSP and identify the one or two tactics that could help you find more time, engage & align your people and generate more leads.  OR   To join our amazing Facebook Group of over 400 MSPs where we are helping you Scale Up with Confidence, then click HERE  Until next time, look after yourself and I'll catch up with you soon!     

The 2025 State of the MSP Report from TechPartners reveals a rapidly evolving managed service provider (MSP) industry, with nearly half of surveyed MSPs reporting revenues below $5 million. This indicates a market ripe for consolidation, as 60% of MSPs express interest in acquiring other firms while 28% are open to being acquired. The report highlights a shift in MSP roles, with 68% positioning themselves as one-stop-shop partners and 44% identifying as security partners, reflecting a growing demand for enhanced service offerings. However, only 16% of MSPs have audited their internal processes for compliance, suggesting that many are investing in advanced technologies like artificial intelligence (AI) on unstable foundations.Flamingo, a Miami-based startup, has launched OpenFrame, an open-source platform designed to reduce costs for MSPs, which typically operate on low-profit margins of 8-12%. With $2.2 million in pre-seed funding, Flamingo aims to enhance operational efficiency and profitability, potentially increasing margins to 50-60%. Meanwhile, SuperOps has introduced an AI-native unified endpoint management platform targeting IT departments directly, consolidating workflows across various operating systems. This shift raises questions for MSPs about competition and the evolving landscape of IT service delivery.Air IT Group has rebranded to focus on empowering small and medium-sized enterprises in the UK by integrating AI and automation into their service model. This approach aims to transform technology from a burden into a growth enabler, addressing the underutilization of technology among SMEs. The company emphasizes the importance of enhancing customer experience and improving internal resource utilization, showcasing a trend where MSPs are moving from merely fixing technology to driving business outcomes.For MSPs and IT service leaders, the implications of these developments are significant. As the industry matures, those who standardize, document, and measure outcomes will gain leverage in a consolidating market. The focus on governance and accountability in AI deployment will be crucial, as automation increasingly takes on operational tasks. MSPs must adapt their business models to prioritize outcome-based delivery rather than traditional billing methods, ensuring they remain competitive in a landscape where AI capabilities are becoming commonplace.Three things to know today00:00 TechPartner's 2025 MSP Report: Small Firms Chase AI, While Consolidation Accelerates04:12 Flamingo's OpenFrame Challenges Legacy RMMs as SuperOps Goes Direct and Air IT Doubles Down on AI07:47 Agentic AI Forces a Redesign: Why Governance, Not Gadgets, Will Define the Next MSP Era This is the Business of Tech.    Supported by:  https://saasalerts.com/mspradio/

Michael Assraf is building Flamingo, an open-source and AI-powered operating system for managed service providers. After exiting Vicarious in May 2024, he spent seven months on market research before writing a single line of code—conducting 15+ MSP interviews, mapping their complete tool stack economics, and testing distribution channels with a free community product. The research revealed a structural margin crisis: MSPs operate on 10-15% margins with 30% of revenue flowing to vendor payouts and 25-30% to technician labor. Meanwhile, private equity consolidation drives customer pricing down while legacy vendors raise prices. Michael closed a $2.2 million pre-seed in February 2025, built OpenMSP as a lead-gen vehicle that generated 1,000+ waitlist signups, and launched Open Frame with 70% of capital still in the bank. In this launch-day conversation, he breaks down why the $380 billion MSP market remains massively underinvested, how Facebook ads outperformed LinkedIn 5:1, and why he's giving away the core product while charging for hosted deployment. Topics Discussed: The seven-month research phase: 15+ MSP interviews, mapping 19 tool categories with pricing data, evaluating open source project maturity through commit frequency and VC backing MSP margin compression mechanics: 30% vendor payouts, 25-30% labor costs, 10-15% net margins being crushed by PE-driven consolidation and vendor price increases Building OpenMSP as distribution validation: four months before alpha, generated 1,000 waitlist signups and 200 Slack members while testing paid acquisition channels Why Facebook delivered 40%+ of leads at $6-8 CPL while outbound completely failed with IT-busy MSPs aged 25-50 in central US markets Launching with 70% of $2.2M pre-seed still in bank by solving for distribution and product-market fit before scaling headcount Open Frame's architecture: unified control plane over open source tools (RMM, SSO, zero trust) with dual AI agents—one for end users, one for technicians Offering both self-hosted (free, GitHub) and commercial SaaS (per-seat pricing starting January 2026) to build trust in an underserved market The MSP category opportunity: $380B market, 12% annual growth, 30-40K US MSPs, minimal VC-backed innovation against 20-year-old incumbents GTM Lessons For B2B Founders: Build lead-gen infrastructure before you have a product to sell: Four months before launching Open Frame, Michael shipped OpenMSP—a free tool that analyzes MSP tech stacks and suggests open source replacements. It wasn't a waitlist landing page; it delivered standalone value while capturing intent data. This generated 1,000 qualified signups and 200 Slack community members while simultaneously validating paid acquisition channels. By launch, he knew Facebook cost $6-8 per lead while outbound failed completely. Most founders build product first, then scramble for distribution. Michael inverted the sequence. Fire fast on sales hires in early stage, or don't hire them at all: Michael fired three VP Sales at Vicarious before learning the lesson: "The moment to bring salespeople is not when you are able to sell your product, is when someone else is able to sell your product." The critical test isn't whether the founder can close deals—founders sell vision and relationship. The test is whether a marketing person, SDR, or non-sales hire can generate revenue. Only then do salespeople accelerate an already-working motion. Hiring VP Sales at $50K ARR because the board wants "someone to own revenue" burns 12+ months and $200K+ learning this. Spend 6-12 months researching before building in unfamiliar markets: Michael conducted 15+ MSP interviews, mapped all 19 tool categories they use with pricing, evaluated open source alternatives by analyzing GitHub commit frequency and pull requests, identified which projects had VC backing for long-term viability, and tested multiple marketing channels before alpha deployment. This allowed him to launch with product-market fit indicators already validated and 70% of his $2.2M still in the bank. The alternative—build fast, iterate with customers—works when you deeply understand the market. When you don't, research is cheaper than pivots. Target categories where lack of innovation creates adoption momentum: MSPs represent 30-40K companies in the US alone, part of a $380B global market growing 12% annually. Yet VCs historically avoided the space assuming low ACV and high churn. The dominant platforms—ConnectWise, Datto, Asea—have existed 20+ years with minimal AI adoption or architectural modernization. Michael specifically chose MSPs because "in cyber security you would never get traction that we're getting right now unless you're spending millions of dollars." In crowded categories, distribution cost kills you. In starved categories, any credible innovation gets attention. Architect your product so adoption mechanically improves customer unit economics: Open Frame attacks both sides of MSP margin compression simultaneously. The open source tool suite eliminates the 30% of revenue paid to commercial vendors. The dual AI agent system (end-user self-service + technician orchestration) reduces the 25-30% spent on labor. Michael didn't find a problem and then figure out monetization—he reverse-engineered a solution where product adoption directly expands customer margins. When your product makes customers structurally more profitable, adoption isn't a marketing problem. // Sponsors: Front Lines — We help B2B tech companies launch, manage, and grow podcasts that drive demand, awareness, and thought leadership. www.FrontLines.io The Global Talent Co. — We help tech startups find, vet, hire, pay, and retain amazing marketing talent that costs 50-70% less than the US & Europe. www.GlobalTalent.co   //   Don't Miss: New Podcast Series — How I Hire Senior GTM leaders share the tactical hiring frameworks they use to build winning revenue teams. Hosted by Andy Mowat, who scaled 4 unicorns from $10M to $100M+ ARR and launched Whispered to help executives find their next role. Subscribe here: https://open.spotify.com/show/53yCHlPfLSMFimtv0riPyM

At the Crexendo UGM, Jonathon Alarcon, Senior Director of Technology, and Jake Jacoby, CEO of TELCLOUD, joined Doug Green, Publisher of Technology Reseller News, to discuss the company's channel-driven approach to modernizing analog infrastructure. With the copper network being decommissioned, TELCLOUD is helping partners capture new revenue by replacing POTS lines with smart, compliant, and resilient connectivity solutions. “We transform copper,” said Jacoby. “We're absolutely making analog great again for our partners. There's real opportunity in POTS one last time.” He explained that TELCLOUD's solutions enable MSPs and telecom providers to modernize elevator lines, fire alarms, blue-light phones, and other regulated endpoints—without compromising reliability or compliance. Alarcon, who has deep expertise in life-safety communications, emphasized how the company's technology supports critical applications. “Every elevator, every fire alarm, every emergency system still needs a phone line to stay compliant,” he said. “What we've done is create a platform that meets and exceeds those requirements while giving our partners new capabilities for video, data, and monitoring.” At the heart of this transformation is TELCLOUD's new POTSCAST line of devices, launched at UGM. These multi-purpose units use cellular connectivity and PoE backup to ensure continuous operation—even during power outages—and can stream video from elevator cameras directly to central monitoring stations. TELCLOUD's infrastructure is UL listed and adheres to NFPA and NEC standards, making it both compliant and future-proof. Equally important, TELCLOUD's model is 100% channel-focused. The company empowers partners to bring these services to their own customers under their own brands, offering either full-service white-label delivery—including porting, billing, and compliance—or flexible integration into existing telco and MSP environments. “We don't sell direct,” Jacoby noted. “We empower our partners to deliver compliant, high-value solutions to their end customers.” As a platinum sponsor of the conference, TELCLOUD's presence at the Fontainebleau Miami Beach drew attention for both its technical innovation and its signature “Make Analog Great Again” branding—a lighthearted nod to the serious business opportunity behind POTS transformation. For many partners, the discussion was a reminder that the analog world still holds enormous potential, and that modernization doesn't have to mean abandoning the trusted systems that keep people safe. To learn more about TELCLOUD's POTS replacement and compliance solutions, visit telcloud.com or explore the POTSCAST lineup at potscast.co.

Overview: In this episode of the SMB Community Podcast, hosts Amy and James discuss strategies for IT professionals to finish the year on top, including sales tips, inventory reduction, and tax advantages through IRS Tax Code Section 179. They also delve into the feasibility and future of humanoid household robots, debating their practicality and cost. Additionally, they touch on industry news such as the rising dominance of AMD processors, recent Microsoft 365 outages, and the importance of outcome-based funding over traditional MDF. The episode wraps up with details on an AI class and an upcoming Mastermind event in Newport Beach. --- Chapter Markers: 00:00 Introduction and Greetings 01:03 Weather and Seasonal Changes 02:07 MSP Question of the Week: Finishing the Year Strong: Tips and Strategies  08:07 The Future of Household Robots 14:15 Business and Tech News Highlights 25:58 Upcoming Events and Courses 27:53 Conclusion and Farewell --- New Book Release: I'm proud to announce the release of my new book, The Anthology of Cybersecurity Experts! This collection brings together 15 of the nation's top minds in cybersecurity, sharing real-world solutions to combat today's most pressing threats. Whether you're an MSP, IT leader, or simply passionate about protecting your data, this book is packed with expert advice to help you stay secure and ahead of the curve. Available now on Amazon! https://a.co/d/f2NKASI --- Sponsor Memo: Since 2006, Kernan Consulting has been through over 30 transactions in mergers & acquisitions - and just this past year, we have been involved in six (6). If you are interested in either buying, selling, or valuation information, please reach out. There is alot of activity and you can be a part of it. For more information, reach out at kernanconsulting.com

Send us a textIn this inspiring conversation, Mitch Macauley shares his journey from a multicultural upbringing in Europe and West Africa to building a career that spans aerospace engineering, product development, and global tech partnerships. He discusses the hurdles of cultural adaptation, the challenges and opportunities facing MSPs, and how AI is reshaping business operations. Mitch also opens up about his personal weight-loss journey, showing how discipline is the key to both professional success and personal well-being.Highlights:

Send us a textIn this episode of Joey Pinz Discipline Conversations, we sit down with Terry McGill, CRO and Partner at Pegasus Technology Solutions, to explore the intersection of barbecue passion, business leadership, and MSP strategy.Terry shares his journey from Toronto to Dallas, his love for mesquite smoking, and how food and relationships connect to leadership. We dive into Pegasus's approach to managed services, including co-managed IT, cloud strategy, and client partnerships. Terry also discusses the challenges MSPs face—cybersecurity, talent retention, and growth—and how discipline, peer groups, and culture fuel long-term success.✨ Highlights:Pegasus's “culture over growth” philosophy in the competitive MSP landscapeThe role of peer groups (Evolve, EOS, Vistage) in shaping business successHow discipline applies equally to fitness, family, and building a sales engine 

On this episode of The Cybersecurity Defenders Podcast we speak with Hannah Lloyd, Co-Founder and CRO of enhanced.io, about how MSPs can launch, sell and scale security offerings.With 10+ years of channel sales experience, Hannah leads global new business generation and account management to deliver innovative cybersecurity solutions to enhanced.io's MSP partners. As a GTIA EC member (2018) and Chair (2021), Hannah is actively involved in the MSP channel community. Support our show by sharing your favorite episodes with a friend, subscribe, give us a rating or leave a comment on your podcast platform. This podcast is brought to you by LimaCharlie, maker of the SecOps Cloud Platform, infrastructure for SecOps where everything is built API first. Scale with confidence as your business grows. Start today for free at limacharlie.io.

Join Brian Doyle on the MSP Business School podcast as he delves into the essential strategies for MSPs aiming for a successful business exit. Brian is joined by expert guest Josh Kotler from Canyon Point, who shares insights into the world of mergers and acquisitions (M&A) and offers invaluable advice for MSPs contemplating their exit strategies. This episode will guide you through the stages and steps necessary to enhance your exit and achieve the most rewarding outcome. Kotler emphasizes the importance of reaching a $4-10 million revenue mark for MSPs. He explains that this growth is essential for significant enterprise value creation, which is crucial for attracting higher multiples at the time of sale. Through his experience, Kotler also provides a glimpse into how MSPs can transform from owner-centric operations to scalable businesses. Listeners will gain insights into how to optimize financial management, improve operational efficiencies, and leverage peer networks to thrive and prepare for future transitions. Key Takeaways: Importance of Scaling: Kotler advises that MSPs should aim to reach at least $4 million in revenue to ensure a meaningful and profitable exit. Role of the Owner: Reducing the owner's involvement in daily operations increases business independence, enhancing the overall value during a sale. Building Financial Health: Maintaining robust financials and proper KPI tracking is crucial for demonstrating business maturity to potential buyers. Seek Guidance: Joining peer groups or consulting with experienced professionals can provide the insights needed for successful business evolution. Intentional Planning: It's vital for MSP owners to be proactive, starting their exit planning well in advance to optimize opportunities for successful transactions. Guest Name: Josh Kotler LinkedIn page: https://www.linkedin.com/in/joshkotler/ Company: Canyon Point Technologies Website: https://canyonpoint.com/ Show Website: https://mspbusinessschool.com/ Host Brian Doyle: https://www.linkedin.com/in/briandoylevciotoolbox/ Sponsor vCIOToolbox: https://vciotoolbox.com

NotiMundo Estelar - Germán Rodas, Adquisición masiva de medicamentos por parte del IESS y MSP, ¿deben ser auditadas? by FM Mundo 98.1

बिहार चुनाव के लिए महागठबंधन ने ‘बिहार का तेजस्वी प्रण' नाम से घोषणापत्र जारी किया, घोषणापत्र में रोजगार, किसानों के लिए MSP गारंटी, हर परिवार के एक सदस्य को सरकारी नौकरी जैसे वादे किए गए, नीतीश कुमार का तेजस्वी पर युवाओं को नौकरी के नाम पर गुमराह करने का आरोप, प्रशांत किशोर को चुनाव आयोग ने भेजा नोटिस, केंद्र ने 8वें वेतन आयोग की अध्यक्षता पूर्व न्यायाधीश रंजना प्रकाश देसाई को सौंपी, राष्ट्रपति द्रौपदी मुर्मू कल रफ़ैल विमान में उड़ान भरेंगी, बिहार में राहुल और प्रियंका गांधी की रैलियों का कार्यक्रम तय, कर्नाटक सरकार को हाईकोर्ट से झटका, चक्रवात मोंथा आज रात आंध्र तट से टकराने की संभावना और मोहम्मद शमी के रणजी में शानदार प्रदर्शन ने दक्षिण अफ्रीका सीरीज में वापसी की उम्मीदें बढ़ाईं. सिर्फ 5 मिनट में सुनिए शाम 7 बजे तक की बड़ी ख़बरें.

Today's episode questions whether AI is delivering on all those big promises. There's been a lot of talk in the industry recently—everything from the "doom cycle of AI" to conflicting opinions on what AI is actually capable of right now. Are we in the trough of disillusionment? Are we overselling the tech? Or are we undervaluing the real impact it's having behind the scenes? To help break this down, I'm joined by two great guests: Michael Evers, CEO at Thread and Mark Alayev, co-founder and Chief of Magic at Thread. We dig into real-world examples, why so many AI projects are considered "failures," and how the key to success just might be integrating AI into actual business workflows, rather than just handing people shiny new tools and hoping for the best. We also touch on the future of AI—not just software, but what happens when it starts interacting in real life. Robots, manufacturing, the evolving workforce—you name it. This is a fun, honest conversation about the messy middle we're living through, and where we're headed next with AI. This episode is brought to you by Opsleader Pro. A place for MSP owners and managers to get the systems and tools they need to build a stable and growing MSP. Part group coaching, part peer group, everything you need to run a successful MSP.

Overview: In this episode of the SMB Community Podcast, hosted by James Kernan, special guest Leslie Dewey, CEO of Sweetwater Street, shares her expertise on artificial intelligence (AI). Leslie discusses her background in media and security, which led her to a passion for AI. She provides insights into AI literacy, automation benefits, and practical tips for business owners to integrate AI into their operations. The conversation also covers the importance of AI training, the challenges of data security, and ways to leverage AI as a competitive advantage. Leslie emphasizes the need for responsible AI use and offers guidance on navigating the rapidly evolving AI landscape.  --- Chapter Markers: 00:00 Introduction to the SMB Community Podcast 00:43 Meet Leslie Dewey: AI Guru and CEO of Sweetwater Street 01:13 Leslie's Journey into AI and Security 01:57 Sweetwater Street's Mission and AI Literacy 04:09 AI in Business: Benefits and Applications 05:57 Tips and Tricks for Using AI Tools 09:03 Deep Research and Competitive Analysis with AI 11:22 Monetizing AI and Data Security Challenges 15:46 Conclusion and Contact Information --- New Book Release: I'm proud to announce the release of my new book, The Anthology of Cybersecurity Experts! This collection brings together 15 of the nation's top minds in cybersecurity, sharing real-world solutions to combat today's most pressing threats. Whether you're an MSP, IT leader, or simply passionate about protecting your data, this book is packed with expert advice to help you stay secure and ahead of the curve. Available now on Amazon! https://a.co/d/f2NKASI --- Sponsor Memo: Since 2006, Kernan Consulting has been through over 30 transactions in mergers & acquisitions - and just this past year, we have been involved in six (6). If you are interested in either buying, selling, or valuation information, please reach out. There is alot of activity and you can be a part of it. For more information, reach out at kernanconsulting.com

Send us a textEp. 99 of the Cyber Law Revolution is live!In this episode, we discuss the importance of a good managed service provider (“MSP”) and how a bad MSP can cripple you. We walk through the different aspects that define both a good and bad MSP. Also, we touch on the recent AWS outage and how we are all dependent on these large cloud-based providers.Keep the questions, calls, comments, etc. coming – 410-917-5189 or spollock@mcdonaldhopkins.com

The podcast episode explores three significant shifts impacting the managed service provider (MSP) and technology landscape. The first topic centers on the ongoing debate regarding artificial intelligence (AI) and its role in empowering non-skilled workers versus enhancing the capabilities of skilled professionals. The discussion highlights the current state of AI adoption in organizations, emphasizing that while skilled workers are leveraging AI to augment their expertise, many smaller MSPs are still in the experimental phase, using AI for basic tasks rather than integrating it into their core operations.The second major theme is the emergence of the security-first MSP model, where cybersecurity is not merely an add-on service but a fundamental aspect of the business. Research indicates that a significant portion of MSPs still view cybersecurity as a secondary function, with only a small percentage considering it a core part of their offerings. This raises concerns about the preparedness of MSPs to meet the growing cybersecurity demands of their clients, especially as regulations and compliance requirements become more stringent.The final discussion point addresses the readiness of small and medium-sized businesses (SMBs) for AI-powered cyber attacks. The experts note that many SMBs are ill-prepared for the evolving threat landscape, often relying on outdated strategies that may no longer be effective. The conversation underscores the necessity for MSPs to not only enhance their cybersecurity offerings but also to educate their clients about the importance of integrating cybersecurity into their overall business strategy.Throughout the episode, the hosts emphasize the need for MSPs to adopt a more proactive approach to cybersecurity and AI integration. They argue that as the technology landscape continues to evolve, MSPs must refine their business models and operational processes to remain competitive. The discussion concludes with a call for MSPs to embrace their role as trusted advisors, guiding their clients through the complexities of cybersecurity and AI, and ensuring that they are equipped to navigate the challenges of the modern digital environment.

I'm breaking down exactly how to handle one of the most frustrating situations in MSP sales: when you fix a break-fix problem for a prospect, mention managed services, and then get completely ghosted. The reality is they no longer feel the pain after you've solved their problem, so there's no urgency to move forward. Instead of making one or two follow-ups and giving up, I'm showing you how to build a simple five-email sequence that does the heavy lifting for you. This sequence educates them, shifts their mindset, and nurtures them from "not ready" to "let's talk" - without you having to badger them every week. I'll walk you through exactly what to include in each email, how to make it valuable enough that they'd want to share it, and how this same strategy works for any recurring sales objection you're dealing with. One of my clients tried this and got a callback four weeks later asking about security assessments - that's how you turn qualified prospects into qualified opportunities//Welcome to Repeatable Revenue, hosted by strategic growth advisor , Ray J. Green.About Ray:→ Former Managing Director of National Small & Midsize Business at the U.S. Chamber of Commerce, where he doubled revenue per sale in fundraising, led the first increase in SMB membership, co-built a national Mid-Market sales channel, and more.→ Former CEO operator for several investor groups where he led turnarounds of recently acquired small businesses.→ Current founder of MSP Sales Partners, where we currently help IT companies scale sales: www.MSPSalesPartners.com→ Current Sales & Sales Management Expert in Residence at the world's largest IT business mastermind.→ Current Managing Partner of Repeatable Revenue Ventures, where we scale B2B companies we have equity in: www.RayJGreen.com//Follow Ray on:YouTube | LinkedIn | Facebook | Twitter | Instagram

Overview:  In this episode of the SMB Community Podcast, James Kernan interviews Kevin Schmidt from Coalition. They discuss the importance of cybersecurity and cyber risk management, focusing on Coalition's comprehensive approach that integrates cyber insurance with cybersecurity solutions. Kevin highlights the unique aspects of Coalition's services, which include active insurance and real-time risk assessments. He explains how their platform helps service providers discuss cybersecurity as a business risk, emphasizing the financial impact of cyber incidents on SMBs. Kevin also outlines their strategic partner program and upcoming events. Listeners are encouraged to contact Kevin for more information about Coalition's offerings and how they can collaborate.  --- Chapter Markers: 00:00 Introduction to the SMB Community Podcast 01:06 Kevin Schmidt's Background and Career Journey 02:12 Overview of Coalition Security's Services 05:40 Deep Dive into Coalition's Cyber Risk Management Platform 11:17 Engaging with Coalition: How MSPs Can Benefit 16:18 Why Choose Coalition? 19:06 Upcoming Events and Future Plans for Coalition 20:14 How to Get in Touch with Coalition 21:10 Conclusion and Final Thoughts --- New Book Release: I'm proud to announce the release of my new book, The Anthology of Cybersecurity Experts! This collection brings together 15 of the nation's top minds in cybersecurity, sharing real-world solutions to combat today's most pressing threats. Whether you're an MSP, IT leader, or simply passionate about protecting your data, this book is packed with expert advice to help you stay secure and ahead of the curve. Available now on Amazon! https://a.co/d/f2NKASI --- Sponsor Memo: Since 2006, Kernan Consulting has been through over 30 transactions in mergers & acquisitions - and just this past year, we have been involved in six (6). If you are interested in either buying, selling, or valuation information, please reach out. There is alot of activity and you can be a part of it. For more information, reach out at kernanconsulting.com

Guest: Hannah Patten MSP, CCC-SLPEarn 0.1 ASHA CEU for this episode with Speech Therapy PD: https://www.speechtherapypd.com/courses/brain-injury-and-the-pediatric-slpPediatric brain injuries can happen for many different reasons, and they may affect speech, language, feeding, and even result in dysphagia. For many SLPs, working with children who have a brain injury can feel overwhelming, especially if this is a new population for you.In this episode of First Bite, Michelle Dawson, MS, CCC-SLP, CLC, BCS-S, sits down with Hannah Patten, MSP, CCC-SLP, from the Mayo Clinic. Hannah shares the most common causes of pediatric brain injuries, current evidence-based approaches for evaluation and treatment, and practical interventions that can make a real difference.You will leave with functional resources, new ideas, and the confidence to bring hope and support to these little ones and their families.About the Guest(s): Hannah Patten is a speech-language pathologist at Mayo Clinic in Rochester, Minnesota, working in acute care and as part of the Aerodigestive Clinic. She is involved in research projects examining the relationship between oropharyngeal dysphagia and aspiration-related lung disease. She previously worked at Children's Healthcare of Atlanta in inpatient rehabilitation and completed her clinical fellowship at the Charlie Norwood VA Medical Center. Her clinical interests include dysphagia across the lifespan, dysphagia evaluation and treatment in the ICU, pediatric and neonatal feeding and swallowing dysfunction, and tracheostomy and ventilator dependence.

Small and medium-sized businesses (SMBs) are significantly increasing their spending on cybersecurity solutions, with managed detection and response (MDR) and network detection and response (NDR) expected to grow by 107% and 118%, respectively. However, despite this financial commitment, a recent study reveals that 83% of SMBs do not conduct formal security awareness training, and nearly half lack established incident response protocols. This operational gap is concerning, as the average financial loss from a security incident for these businesses is estimated at $1.6 million. The study emphasizes that technology alone cannot address the underlying issues of process and expertise that leave many businesses vulnerable.Microsoft's sixth annual digital defense report highlights a troubling trend where over half of cyberattacks are now financially motivated, with ransomware and extortion being primary drivers. Critical public services, such as hospitals and local governments, are particularly at risk due to limited cybersecurity budgets and inadequate incident response capabilities. Nation-state actors are also evolving their tactics, with countries like China and North Korea increasing their cyber espionage efforts. Microsoft stresses the importance of organizations staying informed about threats and collaborating with industry peers to enhance their defenses.For managed service providers (MSPs), this situation presents a unique opportunity. Clients are investing in cybersecurity tools but require assistance in operationalizing these tools into effective security measures. MSPs can help by building processes, training personnel, and conducting tabletop exercises to ensure that businesses are not just purchasing products but are genuinely prepared for potential threats. The podcast emphasizes that cybersecurity is not merely about acquiring tools; it is fundamentally about preparedness and having a well-executed plan tailored to the business's needs.Additionally, the episode discusses recent product updates from various vendors, including Nerdio, SureWeb, and Veeam, which are introducing new AI tools and partner updates to enhance MSP operations. The importance of human capital in maintaining complex systems is also highlighted, particularly in light of Amazon's recent AWS outage, which was exacerbated by significant layoffs leading to a loss of institutional knowledge. The podcast concludes with a call for MSPs to audit their technology stacks and focus on the impact of workflows rather than just features, ensuring that they are prepared for any chaos that may arise. Four things to know today00:00 The Cybersecurity Paradox: SMBs Spend More Than Ever, But Stay Just as Vulnerable04:21 ConnectWise's Critical Automate Flaws Highlight the Growing Risk of On-Prem RMMs06:11 From Layoffs to Latency: Amazon's DNS Outage Reveals the True Cost of Lost Expertise09:06 AI, Compliance, and Cloud PCs: Vendors Race to Redefine MSP Efficiency Ahead of Microsoft's 2025 Shift This is the Business of Tech.    Supported by:  https://try.auvik.com/dave-switchhttps://cometbackup.com/?utm_source=mspradio&utm_medium=podcast&utm_campaign=sponsorship

Jess Hotter is the 2022 Freeride World Tour Champion and a fixture in ski movies but Jess wasn't a ski prodigy or anything like that when she was coming up. She had a ski life and future that screamed “liftie” but Jess wasn't going to settle for that. An initial push from her parents for a post high school gap year in Canada, created a ski journey that has had Jess living in more world class resorts than almost anyone on the podcast...All before she achieved her pro ski success. Jess played the long game, surrounded herself with what she loved, and it all worked out in the end. Yes, life can be that easy if you're as hard working and passionate as Jess. Australian legend Anna Segal asks the Inappropriate Questions. Jess Hotter Show Notes: 4:00: Religion, ski bum stuff, Bently, NZ Islands, club field  skiing, dropping cliffs, the Wells brothers and influences, her parents push her to move to Banff  21:00:  Therm-ic Heated Socks: The branded that invented Heated Socks Stanley:  The brand that invented the category! Only the best for Powell Movement listeners.  Check out Stanley1913.com   Best Day Brewing:  All of the flavor of your favorite IPA or Kolsch, without the alcohol, the calories or sugar. 24:00: Skiing Powder, ski patroller, her travels to both islands and Japan, competing, Alaska, world travel, and Freeride 41:00: Elan Skis:  Over 75 years of innovation that makes you better. Outdoor Research: Click here for 25% off Outdoor Research products (not valid on sale items or pro products) 43:00: Killing it in 2019,  NZ  Freeride Team, sponsors, FWT Kicking Horse, pandemic kills momentum, FWT Champion , not making the tour, and MSP 68:00: Inappropriate Questions with Anna Segal

Send us a textWhat connects aviation, law, and cybersecurity? In this powerful episode, Joey Pinz uncovers the journey of building resilience and innovation through unlikely intersections.David Setzer shares his early passion for flying, reflecting on family ties to aviation and the lessons of safety and precision. He then takes us through his fascination with law and philosophy, connecting ancient principles of due process to modern justice.But the heart of the conversation lies in the creation of Mailprotector—a company born from humble beginnings that became a leader in email security. David reveals the early days of battling spam and viruses, the rise of ransomware, and why email remains the number one entry point for cyberattacks. He explains how AI and behavioral analysis are reshaping defenses, and why small businesses and MSPs must rethink security as foundational, not optional.

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