Small Business Small Talk

What happens when a Deadhead entrepreneur becomes one of Louisville's top attorneys and co-founds a powerhouse law firm in just one weekend? Meet Libby Gray, co-founder and managing partner at Gray Ice Higdon. In this episode, host Christy Smallwood digs into Libby's unconventional path from friendship bracelet slinger to federal court litigator, and how her firm is redefining law firm culture through inclusivity, intentional leadership, and business-savvy legal expertise. Whether you're navigating non-competes, scaling your business, or just trying to avoid costly legal pitfalls, Libby's insights are pure gold. Discover how commercial law, intellectual property, and strategic contracts can make—or break—your business.

What happens when a former Microsoft exec buys a chocolate factory, reinvents the brand, and turns it into a movement? In this deliciously inspiring episode of Small Business Success Talk, host Christy Smallwood sits down with the powerhouse mother-daughter duo behind Maeve Chocolate (formerly Seattle Chocolate). Founder Jean Thompson shares how she went from investor to CEO, tackling imposter syndrome, supply chain challenges, and brand transformation—while daughter Ellie brings in a fresh Gen Z perspective, helping the company transition to a more vibrant, purpose-driven brand. They spill the cocoa beans on: Reinventing a legacy brand while staying true to your mission Why the cocoa industry is more complex than wine Building a female-led, impact-driven chocolate business How storytelling, sustainability, and bold packaging win over conscious consumers Preparing the next generation for leadership (and legacy) If you love chocolate, entrepreneurship, or stories of brand transformation with heart—this one's for you.

What if your story was the one thing that could shape generations to come? In this heartwarming and powerful episode of Small Business Success Talk, Christy Smallwood sits down with David Sermersheim—corporate leader by day, founder of Celebrate Audio by passion—to uncover how storytelling is the most underutilized yet impactful tool in business today. David shares how a personal voicemail at a wedding changed everything for him, leading to a calling to help families and businesses preserve their legacies through audio storytelling. From bringing corporate values to life to capturing once-in-a-lifetime wisdom from loved ones, this episode dives deep into how stories are more than memories—they're the blueprint of success, connection, and legacy.

Meet Kathryn and Todd Zeigler—Broadway veteran, lifelong creatives, and founders of Iron Pirate Publishing. In this episode of Small Business Success Talk, we explore their journey from theater and television to launching a book that sparked a movement. We talk creative business, family dynamics, making an impact through storytelling, and what real success looks like. Hosted by Christy Smallwood, who also happens to be one of their proud partners. Get ready for deep laughs, big takeaways, and serious heart.

Jess Pettitt joins Christy Smallwood on Small Business Success Talk to dive into the realities of running a speaking business, balancing purpose with profit, and navigating tough conversations. With her signature humor and deep insights, Jess shares how small business owners can create lasting change, build authentic workplace cultures, and align their values with real actions. They discuss the power of asking better questions, taking control of urgency, and staying true to your mission. Jess also talks about her new book, Almost Doing Good, and the unexpected viral moment that put her in the spotlight. This episode is packed with practical strategies and thought-provoking discussions to help entrepreneurs lead with impact and authenticity. Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of Small Business Success Talk, Christy sits down with marketing expert and entrepreneur Amy Torres for a deep dive into AI, branding, and the evolving landscape of business growth. Amy, the powerhouse behind Director of Marketing Inc., shares how AI tools are revolutionizing decision-making, streamlining cash flow management, and creating new opportunities for small business owners. They also discuss: The impact of AI on marketing and business strategy How to integrate AI without losing the human touch Personal branding and the power of consistency The importance of short-form video and digital storytelling Building a business that gives you the freedom to do what you love Plus, Amy and Christy share their experiences navigating business pivots, rebranding, and the power of showing up authentically. If you're a small business owner looking for practical insights, this episode is packed with wisdom, humor, and actionable strategies.

Welcome to another episode of Christy's Corner! Today, Christy dives into the dynamic world of Leadership and Ownership. Whether you're leading a team or running your own business, the principles of effective decision-making, empowering others, and true leadership are crucial. Christy discusses the art of making choices that drive success, how true leaders inspire and empower their teams, and the important distinction that an owner is not always a great leader, but a leader needs to be a good one. She also shares practical tips to boost your team's morale and productivity. Tune in to gain insights on transforming your approach to leadership and making a real impact in your business. Watch now and take your leadership skills to the next level! ********************************************************************* This episode of Small Business Success Talk brought to you by Chrysaetos. Making a better human experience by building better leaders. We are the Leadership Professionals. https://chrysaetos.biz/ Eagle Eye Strategic Marketing. Meaningful marketing that creates meaningful results. https://eagleeyestrategicmarketing.biz/ Interested in booking Christy for your next event? Visit https://christysmallwood.com/, or email sidekick@eagleeyestrategies.biz for more information. Learn more about your ad choices. Visit megaphone.fm/adchoices

Welcome to another episode of Small Business Success Talk with Christy Small! In this exciting installment, Christy chats with Stella Mountain of Ntaba African Safaris while on location in beautiful South Africa. Christy and Stella discuss the ins and outs of preparing for a thrilling safari trip and share stories of group adventures that will leave you longing for your own African escapade. Plus, don't miss Christy's delightful reaction to encountering penguins in their natural habitat! Learn more about Ntaba African Safaris: https://ntabaafrica.com/southern-africa-safaris/ #Tourism #Safari #SouthAfrica #NtabaAfricanSafaris #SmallBusinessSuccess #AdventureTravel #Penguins #TravelTips #GroupTravel ********************************************************************* This episode of Small Business Success Talk brought to you by Chrysaetos. Making a better human experience by building better leaders. We are the Leadership Professionals. https://chrysaetos.biz/ Eagle Eye Strategic Marketing. Meaningful marketing that creates meaningful results. https://eagleeyestrategicmarketing.biz/ Interested in booking Christy for your next event? Visit https://christysmallwood.com/, or email sidekick@eagleeyestrategies.biz for more information. Learn more about your ad choices. Visit megaphone.fm/adchoices

Welcome to another episode of Christy's Corner! In this insightful installment, "Your Business is a Living Organism," we enter the dynamic nature of businesses and how they evolve just like living organisms. Discover how empathy and understanding play a crucial role in business success and learn how emotions influence decision-making and drive the core of every business. We'll explore how personal and professional experiences shape business strategies and operations, reflecting on the journey of your business and how it has transformed since its inception. Get insights on when and why to pivot your target audience or adopt a new business model, and understand the growth stages of a business, including how it matures and ages over time. Join us as we unravel these intriguing aspects of business growth and development. Don't forget to like, comment, and subscribe for more episodes of Christy's Corner! #ChristysCorner #BusinessGrowth #BusinessEvolution #Entrepreneurship #BusinessStrategy #EmotionalIntelligence #BusinessDevelopment ********************************************************************* This episode of Small Business Success Talk brought to you by Chrysaetos. Making a better human experience by building better leaders. We are the Leadership Professionals. https://chrysaetos.biz/ Eagle Eye Strategic Marketing. Meaningful marketing that creates meaningful results. https://eagleeyestrategicmarketing.biz/ Interested in booking Christy for your next event? Visit https://christysmallwood.com/, or email sidekick@eagleeyestrategies.biz for more information. Learn more about your ad choices. Visit megaphone.fm/adchoices

Join us for a refreshing episode of Marketing Mavens, where we dive into handling unexpected challenges and staying resilient in business. In this special poolside discussion, we explore the art of pivoting when plans go awry, emphasizing the importance of self-evaluation and maintaining a clear strategic focus. Communication strategies and personal investment take center stage as we navigate the twists and turns of entrepreneurship. Don't miss out on this insightful conversation that will inspire and empower your business journey! #MarketingMavens #BusinessResilience #PivotStrategy #CommunicationSkills #PersonalInvestment ********************************************************************* This episode of Small Business Success Talk brought to you by Chrysaetos. Making a better human experience by building better leaders. We are the Leadership Professionals. https://chrysaetos.biz/ Eagle Eye Strategic Marketing. Meaningful marketing that creates meaningful results. https://eagleeyestrategicmarketing.biz/ Interested in booking Christy for your next event? Visit https://christysmallwood.com/, or email sidekick@eagleeyestrategies.biz for more information. Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of Small Business Success Talk, host Christy Smallwood sits down with special guest Kimberly Faye Greenburg for an insightful conversation about thriving in the entertainment industry. From her experiences working both in the limelight and behind the scenes to her journey as a female actor in a male-dominated field, Kimberly shares valuable insights and stories that will inspire aspiring entrepreneurs and entertainers alike. Tune in to learn about Kimberly's unique career path, her collaborations with Broadway's biggest names, and how she balanced her education while pursuing her passion. Don't miss out on this empowering discussion about claiming your rightful place in the spotlight and forging a successful career in the arts! #SmallBusinessSuccess #EntertainmentIndustry #BroadwayStars ********************************************************************* This episode of Small Business Success Talk brought to you by Chrysaetos. Making a better human experience by building better leaders. We are the Leadership Professionals. https://chrysaetos.biz/ Eagle Eye Strategic Marketing. Meaningful marketing that creates meaningful results. https://eagleeyestrategicmarketing.biz/ Interested in booking Christy for your next event? Visit https://christysmallwood.com/, or email sidekick@eagleeyestrategies.biz for more information. Learn more about your ad choices. Visit megaphone.fm/adchoices

Join host Christy Smallwood in this week's episode of Small Business Success Talk, where she sits down with Andrew Roush, one of the owners of Bee Fresh Laundry. Discover the fascinating journey of Bee Fresh Laundry's inception, as Andrew shares insights into the company's beginnings and its unparalleled value to its customers. Discover how Bee Fresh Laundry prioritizes balance and customer-centricity, shaping a business model that values both time and genuine customer care. As a family-owned enterprise, Andrew discusses the unique dynamics of running a business with loved ones and the profound impact it has on customer interactions. Gain valuable insights into customer behaviour and the art of genuinely helping people in the small business landscape. Tune in for an inspiring conversation on entrepreneurship, customer service, and building a business that truly makes a difference. #SmallBusiness #Entrepreneurship #CustomerService #FamilyBusiness ********************************************************************* This episode of Small Business Success Talk brought to you by Chrysaetos. Making a better human experience by building better leaders. We are the Leadership Professionals. https://chrysaetos.biz/ Eagle Eye Strategic Marketing. Meaningful marketing that creates meaningful results. https://eagleeyestrategicmarketing.biz/ Interested in booking Christy for your next event? Visit https://christysmallwood.com/, or email sidekick@eagleeyestrategies.biz for more information. Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of Christy's Corner, host Christy Smallwood delves into the extraordinary journeys of trailblazing women from Madam C.J. Walker to Mary Kay to Mary Crowley. Discover the inspiring stories of resilience, entrepreneurship, and triumph as these women overcome challenges to build empires and redefine success. Tune in to explore the remarkable legacies of these pioneering figures and find motivation to pursue your own dreams. Join us as we celebrate Women's History Month with tales of empowerment and achievement. #WomensHistoryMonth #BeautyIndustry #MadamCJWalker #SelfMadeMillionaire #Entrepreneur #BlackExcellence #MaryKay #HomeInterior #HairCareMogul #DirectSales #ChristyCorner #Inspiration #History ********************************************************************* This episode of Small Business Success Talk brought to you by Chrysaetos. Making a better human experience by building better leaders. We are the Leadership Professionals. https://chrysaetos.biz/ Eagle Eye Strategic Marketing. Meaningful marketing that creates meaningful results. https://eagleeyestrategicmarketing.biz/ Interested in booking Christy for your next event? Visit https://christysmallwood.com/, or email sidekick@eagleeyestrategies.biz for more information. Learn more about your ad choices. Visit megaphone.fm/adchoices

As Women's History Month draws to a close, Small Business Success Talk celebrates with a bang! Christy Smallwood is joined by her inspiring friends, the self-proclaimed "Chamber Chicks." The Chamber Chicks are a powerhouse group of successful women with a passion for helping others grow: Marisa Neal helps companies navigate the world of local, state, and federal government contracting. Kym Raque of The Write Solution LLC provides expert public relations consultation. Larisa Crawley, owner and cookie artist for Crawley Creative Confections, delights with her sweet treats and entrepreneurial spirit. Vallerie Root, CEO & Founder of Bourbon Boss Babes, brings her savvy business acumen to the table. Join this dynamic group as they share their journeys, insights, and secrets to success. This episode is packed with valuable takeaways for women business owners (or aspiring ones) at any stage. Learn, laugh, and get ready to be empowered! #Sheconomy #SmallBusinessSuccess #SmallBusinessSuccessTalk #ChristySmallwood #ChamberChicks #WomenEntrepreneurs #Empowerment #GirlBoss #BusinessGrowth #WomenLeaders #DiverseBusinesses #YouGotThis ********************************************************************* This episode of Small Business Success Talk brought to you by Chrysaetos. Making a better human experience by building better leaders. We are the Leadership Professionals. https://chrysaetos.biz/ Eagle Eye Strategic Marketing. Meaningful marketing that creates meaningful results. https://eagleeyestrategicmarketing.biz/ Interested in booking Christy for your next event? Visit https://christysmallwood.com/, or email sidekick@eagleeyestrategies.biz for more information. Learn more about your ad choices. Visit megaphone.fm/adchoices

Join Christy in another special episode of Christy's Corner, dedicated to celebrating Women's History Month. In this installment, Christy delves deep into the world of whiskey, uncovering the remarkable contributions of women who have left an indelible mark on the industry and community. From historic figures to modern pioneers, discover the untold stories of female distillers, entrepreneurs, and advocates who have shaped the niche in style. Raise a glass as we toast to the legacy of these trailblazers and their enduring impact on whiskey culture. Don't miss this enlightening exploration of Women in Whiskey, only on Christy's Corner!

In this special episode of Small Business Success Talks, host Christy Small celebrates Women's History Month by shining a spotlight on the incredible achievements of women in business. Join Christy as she sits down with her friends Charlene Burke, Kristen Frarey, and Shelby Hamilton to discuss their entrepreneurial journeys and share invaluable insights into navigating the world of business as women. From overcoming challenges to seizing opportunities, these dynamic women entrepreneurs share their experiences, lessons learned, and the secrets to their success. Whether you're a seasoned entrepreneur or just starting out, this episode is packed with inspiration and practical advice to help you thrive in your own business endeavors. Don't miss out on this empowering conversation as Christy and her guests delve into the adventures and perspectives that have shaped their lives and businesses. Tune in now to be inspired and motivated to take your entrepreneurial journey to new heights! #WomenEntrepreneurs #WomensHistoryMonth #SmallBusinessSuccess #Empowerment #Entrepreneurship #BusinessAdvice #PodcastDiscussion #Inspiration ********************************************************************* This episode of Small Business Success Talk brought to you by Chrysaetos. Making a better human experience by building better leaders. We are the Leadership Professionals. https://chrysaetos.biz/ Eagle Eye Strategic Marketing. Meaningful marketing that creates meaningful results. https://eagleeyestrategicmarketing.biz/ Interested in booking Christy for your next event? Visit https://christysmallwood.com/, or email sidekick@eagleeyestrategies.biz for more information. Learn more about your ad choices. Visit megaphone.fm/adchoices

Welcome back to another thought-provoking episode of Christy's Corner! In this installment, Christy takes us on a journey through the intricacies of strategic thinking and tactical execution. But that's not all – she also spills the beans on her plans for the Small Business Success Talks podcast and shares her exciting future endeavors.

Ever wondered what happens when randomness meets rich information? In this episode, Christy dives deep into the vibrant tapestry of life, sharing random yet incredibly informative tidbits. Join her as she sheds light on the recent conversations, the pulse of her family-owned business, and the intricate layers of communication within a business setting. Discover the power of intentionality as a strategy that Christy has embraced. As the 50th-year celebration wave hits, Christy takes us on a journey through the festivities surrounding her friends' milestone birthdays. Plus, explore the charm of Kentucky, where towns bare names inspired by cities worldwide. Stay tuned for the exciting plans Christy has in store for her own 50th birthday bash! And that's not all – Christy spills the beans on the latest captivating reads that have captured her attention. Get ready for some book recommendations that will surely make it to your must-read list. Don't miss out on this episode filled with insights, celebrations, and the joy of living. Hit that play button, like, subscribe, and join Christy on another adventure in Christy's Corner!

Join host Christy Smallwood in a heartfelt conversation with Kaitlyn Hubert, a stylist turned salon owner and beauty entrepreneur, as they delve into Kaitlyn's remarkable journey in the latest episode of Small Business Success Talks. In this episode, Kaitlyn shares her transition from a 15-year career as a stylist to the brave decision of starting her own salon in 2021. The discussion unfolds into the fascinating world of Kaitlyn's beauty empire, including her own line of beauty products. Discover how Kaitlyn has mastered the art of Instagram, building a strong and engaged following that has become a cornerstone of her brand. The conversation also explores how she sets her salons apart by paying attention to every tiny detail, creating a unique and inviting vibe that customers love. Beyond business, Kaitlyn reveals her passion for non-profit work, discussing how she views her salon as a vessel for making a positive impact in the community. Throughout the episode, Kaitlyn's dedication to treating her business as more than just a venture, but as a means to help others, shines through. Tune in for an inspiring conversation that celebrates the intersection of passion, purpose, and small business success. Subscribe now for more empowering stories from the world of entrepreneurship. #SmallBusinessSuccess #EntrepreneurialJourney #BeautyBusiness #SalonSuccess #PassionAndPurpose ********************************************************************* This episode of Small Business Success Talk brought to you by Chrysaetos. Making a better human experience by building better leaders. We are the Leadership Professionals. https://chrysaetos.biz/ Eagle Eye Strategic Marketing. Meaningful marketing that creates meaningful results. https://eagleeyestrategicmarketing.biz/ Interested in booking Christy for your next event? Visit https://christysmallwood.com/, or email sidekick@eagleeyestrategies.biz for more information. Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of Small Business Success Talks, host Christy Smallwood engages in a deep and insightful conversation with special guest Danielle Chesney. Together, they delve into the intricacies of entrepreneurial success and personal development, covering a range of impactful topics: Explore the transformative journey of continuous learning and its profound impact on business growth. Uncover the vital connection between genuine humanity and the flourishing results it brings to your business relationships. Discover the significance of in-person activities for insurance agents and how they contribute to building strong and lasting connections with clients. Redefine success through a nuanced discussion that sheds light on the diverse interpretations of this elusive concept. Learn the art of mastering time management, focusing on the significance of strategic time blocks and structuring your day for optimal productivity. Navigate the challenges of coping with loss in the business world, gaining valuable insights on resilience and recovery. Delve into the empowering role of children in times of loss, exploring the importance of open communication and its impact on the healing process. Join Christy and Danielle for an authentic and inspiring conversation that transcends conventional business discussions. Subscribe now to Small Business Success Talks and gain valuable wisdom from these seasoned entrepreneurs on navigating the highs and lows of the business landscape. ********************************************************************* This episode of Small Business Success Talk brought to you by Chrysaetos. Making a better human experience by building better leaders. We are the Leadership Professionals. https://chrysaetos.biz/ Eagle Eye Strategic Marketing. Meaningful marketing that creates meaningful results. https://eagleeyestrategicmarketing.biz/ Interested in booking Christy for your next event? Visit https://christysmallwood.com/, or email sidekick@eagleeyestrategies.biz for more information. Learn more about your ad choices. Visit megaphone.fm/adchoices

Step into the warmth of the holiday season with Christy Smallwood on a special episode of Christy's Corner, titled "In the Waiting Season." Experience the festive vibes and witness the shifts in business dynamics as Christy shares the intricacies of this unique time. Be prepared for a sneak peek into the exciting plans for Chrysaetos in 2024, coupled with captivating changes that promise to keep you on the edge of your seat. In this episode, Christy unfolds the plans for Small Business Success Talks, offering invaluable insights for aspiring entrepreneurs. Join Christy in a contemplative exploration of how she navigates the state of wait, showcasing resilience and determination. Gain wisdom on finding peace amid uncertainty and discover Christy's approach to retaining tranquility during this season of anticipation. This episode is a tapestry of positivity, holiday joy, and a glimpse into the future of Christy's journey. Subscribe, like, and hit the notification bell to stay in the loop on all things Christy's Corner! ✨

Welcome to Christy's Corner, your go-to destination for savvy business insights!

In this no-nonsense episode of Christy's Corner, dive into the heart of small business with Christy as she dishes out raw truths. From the freedom to forge your path to the nitty-gritty of relationships that power small businesses, Christy lays it all out. Learn why small business is all about connections, from the external ones you build with clients to the internal one you have with yourself. Discover the importance of being your own biggest cheerleader and why high-level communication is the secret sauce for success. No fluff, no frills, just real talk. Tune in now and get ready to level up your small business game! #SmallBusiness #Relationships #SelfCheerleading #Communication #ChristysCorner #RealTalk ********************************************************************* This episode of Small Business Success Talk brought to you by Chrysaetos. Making a better human experience by building better leaders. We are the Leadership Professionals. https://chrysaetos.biz/ Eagle Eye Strategic Marketing. Meaningful marketing that creates meaningful results. https://eagleeyestrategicmarketing.biz/ Interested in booking Christy for your next event? Visit https://christysmallwood.com/, or email sidekick@eagleeyestrategies.biz for more information. Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of Christy's Corner, join podcast host Christy Smallwood as she delves into the art of giving your brand a dazzling makeover. From considering a brand glow-up for yourself as a business owner and your team to gathering valuable feedback from clients, Christy explores the keys to being in a constant state of transformation—because it's not about the speed, but the journey. Tune in to discover the importance of creating a signature for your branding that ensures you're not just seen but recognized. Get ready to illuminate your brand's path to success with insights, tips, and inspiration on this episode of Christy's Corner! #BrandGlowUp #BusinessTransformation #PodcastMagic Meta Description: How to Glow-Up Your Brand: A Radiant Transformation with Christy Smallwood on #ChristysCorner! ✨

Welcome back to Christy's Corner!

Join us on the latest episode of #SmallBusinessSuccessTalks with your host, Christy Smallwood! In this engaging podcast, Christy shares her recent experience on the road, where she not only navigated the highways but also facilitated a powerful women's retreat. Tune in to discover the unexpected inspiration she found at #Bucees—an iconic roadside stop—and how its innovative advertising strategies sparked ideas that can revolutionize any business. Christy delves into the world of #Bucees and explores how their unique approach to marketing can be applied to enhance the success of small businesses. Whether you're an #entrepreneur, business enthusiast, or someone looking for fresh perspectives, this podcast is packed with insights and anecdotes that will leave you inspired and ready to take your business to new heights. Don't miss out—hit play now and embark on a journey of entrepreneurship and success! #BusinessInspiration #MarketingStrategies ********************************************************************* This episode of Small Business Success Talk brought to you by Chrysaetos. Making a better human experience by building better leaders. We are the Leadership Professionals. https://chrysaetos.biz/ Eagle Eye Strategic Marketing. Meaningful marketing that creates meaningful results. https://eagleeyestrategicmarketing.biz/ Interested in booking Christy for your next event? Visit https://christysmallwood.com/, or email sidekick@eagleeyestrategies.biz for more information. Learn more about your ad choices. Visit megaphone.fm/adchoices

In this enlightening episode of Small Business Success Talks - Summer of Strategy, your host Christy Smallwood engages in a thought-provoking conversation with the insightful Sarah Panus. Together, they delve deep into the art of storytelling and how it can be a game-changer for small businesses. One of the central themes explored is the fascinating connection between the human brain and storytelling. Discover how understanding the neuroscience behind storytelling can revolutionize your marketing strategy. By tapping into the brain's natural inclination towards narratives, you'll learn how to captivate your audience on a profound level. Sarah and Christy also discuss the shift towards human-centered marketing. In a world where customers seek authentic connections, understanding the power of humans marketing to other humans is crucial. Learn how this shift can breathe new life into your brand, forging meaningful relationships with your audience. Crafting the perfect story is another key focus of this conversation. Gain valuable insights into the StoryBrand guide and the art of clarifying your brand's core message and values. By honing in on these storytelling essentials, you'll be better equipped to resonate with your target audience. Finally, the episode touches upon the importance of gaining a competitive edge in today's business landscape. Find out how focusing on foundational storytelling elements can help your small business stand out amidst fierce competition. Join us for this captivating dialogue and unlock the secrets to making your small business a storytelling powerhouse. Don't miss out on this opportunity to take your brand to the next level. Hit that subscribe button and let's dive in!

Welcome to a timely and insightful episode of "Small Business Success Talks"! In this special edition of our "Summer of Strategy" series, host Christy Smallwood engages in a thought-provoking conversation with Eric Reed, a seasoned expert from MNI Targeted Media. Join us as we delve into the intricacies of business survival and success in the post-pandemic world. Eric Reed's wealth of experience and expertise will be your guiding light in this discussion. Together, we'll explore the nuances of data management, effective leadership strategies, and the crucial tactical maneuvers that can propel your small business forward in today's ever-changing environment. Learn how to leverage your knowledge and skills by educating and speaking about industry trends, and discover the art of representing digital marketing campaigns that yield impressive results. Safeguarding customer privacy and responsibly harnessing third-party data will also be at the forefront of our conversation. Whether you're a seasoned entrepreneur looking to adapt to the new normal or an aspiring small business owner taking your first steps, this episode promises invaluable insights that can redefine your path to success. Stay ahead of the curve by tuning in to this essential discussion with Eric Reed and Christy Smallwood on "Small Business Success Talks." Remember to like, subscribe, and hit the notification bell to stay updated with our latest episodes. https://smallbusinesssuccesstalk.biz/ #SmallBusinessTalks #SummerOfStrategy #LeadershipTips #DataManagement #DigitalMarketing #SuccessStrategies Eric Reed's BIO: What I believe... To succeed is very clear in understanding but much more difficult in execution. Action driven from understanding creates the meaningful and measurable movement which has to occur to succeed. We need to challenge ourselves and those around us to always push intellectual boundaries and advocate for groupthink. We must continually consider possibilities and rely on the importance of reimagining and redefining what our version of success looks like, then act upon it. Rethinking as a process is the foundation for sustainable growth, development and success. It's never about being perfect, it's about being present, every day. https://www.mni.com/ https://www.linkedin.com/in/ecreed/ https://www.instagram.com/mni_targetedmedia/ ********************************************************************* This episode of Small Business Success Talk brought to you by: Chrysaetos. Making a better human experience by building better leaders. We are the Leadership Professionals. https://chrysaetos.biz/ Eagle Eye Strategic Marketing. Meaningful marketing that creates meaningful results. https://eagleeyestrategicmarketing.biz/ Interested in booking Christy for your next event? Visit https://christysmallwood.com/, or email sidekick@eagleeyestrategies.biz for more information. Learn more about your ad choices. Visit megaphone.fm/adchoices

Join us for an electrifying episode of Small Business Success Talks | Summer of Strategy with your host, Christy Smallwood, as we dive into the world of entrepreneurship, marketing, and genuine passion for helping others. Our special guest, Annie Ruggles, brings her infectious enthusiasm and love for marketing to the forefront, dispelling myths about selling and sharing her secrets for success.

Join host Christy Smallwood in this captivating episode of Small Business Success Talks, as she welcomes esteemed guest Izzy House to explore the dynamic world of summer strategies in the space industry. Discover fascinating insights into a sector that boasts over 10,000 dedicated companies. Dive deep into the realm of space marketing and uncover strategies for success through real-world stories that will inspire and empower entrepreneurs. Learn the art of effective communication, honing your skills to connect with people and gain a deeper understanding of their world. Gain invaluable wisdom from Izzy's extensive experience in the industry, and uncover the keys to thriving in the exciting and ever-evolving space market. https://smallbusinesssuccesstalk.biz/ #SmallBusinessSuccessTalks #SummerStrategy #SpaceIndustry #SpaceMarketing #SuccessStories #BusinessStrategies #CommunicationSkills #Entrepreneurship #SpaceMarket #RealWorldSuccess #IndustryInsights #entrepreneurialsuccess  Izzy's Bio: Izzy House has combined both of her passions of marketing and space into one expertise as the author of two books in the Space Marketing Series and the host of the Space Marketing Podcast. With an extensive marketing background, she turns the lens of marketing onto the space industry. Armed with 20+ years of experience in public affairs, outreach, and marketing, Izzy aims to empower and inspire dreams of space while making the planet a better place to live. Izzy's website - https://izzy.house Author of Space Marketing: Competing in the new commercial space industry AND Space Marketing: Spaceports on Amazon and Audible - https://bit.ly/Space-Marketing Podcast host for Space Marketing Podcast - https://spacemarketingpodcast.com Organizer for Space for Kentucky Roundtable - https://spaceforkentucky.com ********************************************************************* This episode of Small Business Success Talk brought to you by: Chrysaetos. Making a better human experience by building better leaders. We are the Leadership Professionals. https://chrysaetos.biz/ Eagle Eye Strategic Marketing. Meaningful marketing that creates meaningful results. https://eagleeyestrategicmarketing.biz/ Interested in booking Christy for your next event? Visit https://christysmallwood.com/, or email sidekick@eagleeyestrategies.biz for more information. Learn more about your ad choices. Visit megaphone.fm/adchoices

Join host Christy Smallwood in this captivating episode of Small Business Success Talks, as she sits down with the dynamic duo, Rachael Rennebeck and John Chamberlin of YaJagoff Media LLC Prepare to be inspired as they discuss the essential elements of summer strategy for small businesses. Explore the concept of lifelong learning and how it plays a crucial role in business growth. Discover how small businesses can become the unsung heroes of their communities and the importance of authenticity when connecting with clients. Gain valuable insights on networking, leveraging podcasts, and the power of intentional strategic planning. Get ready to ignite your passion, unlock hidden potential, and unleash a summer strategy that propels your small business to new heights. https://smallbusinesssuccesstalk.biz/ GUEST BIO: John Chamberlin and Rachael Rennebeck are Pittsburgh jagoffs (the term of endearment version of jagoff of course) who cofounded YaJagoff Media, LLC. With decades of experience eating, drinking, shopping, living and being among yinzers, we birthed the Pittsburgh-centric company encompassing all things related to the 412. Those decades of “Pittsburghing” heightened our experience in the marketing and media realm, spreading our talents beyond the ‘Burgh, and to companies and organizations in cities like Cleveland, Harrisburg, Kansas City, Minneapolis, and more. With a library of multimedia assets that include a blog, podcast, and videos used for social media and YouTube, the YJ team provides strategic and reliable marketing initiatives and content to increase brand awareness for businesses and events. We are content creators who cause engagement and interaction within our promotions and campaigns. We have been fortunate to win three Golden Quill awards, host a traditional radio show and love what we do! YaJagoff.com Facebook: @Ya.Jagoff Instagram: @yajagoff Twitter: @yajagoff LinkedIn: @YaJagoffMediaLLC ********************************************************************* This episode of Small Business Success Talk brought to you by: Chrysaetos. Making a better human experience by building better leaders. We are the Leadership Professionals. https://chrysaetos.biz/ Eagle Eye Strategic Marketing. Meaningful marketing that creates meaningful results. https://eagleeyestrategicmarketing.biz/ Interested in booking Christy for your next event? Visit https://christysmallwood.com/, or email sidekick@eagleeyestrategies.biz for more information. Learn more about your ad choices. Visit megaphone.fm/adchoices

Join host Christy Smallwood in this Small Business Success Talks episode as she sits down with special guest George Potts from Fifth Influence. Together, they delve into an insightful discussion covering a wide range of topics including marketing, leadership, small business success, objectives and key results, people management, growth, coaching, strategic planning, and much more. Discover valuable strategies and actionable advice that can help propel your business towards success this summer and beyond. https://smallbusinesssuccesstalk.biz/ GUEST'S BIO: George Potts started Fifth Influence a year after leading the digital and social media efforts on the celebrated 84 Lumber Super Bowl advertising campaign in 2017. Recognized as one of the top 10 Super Bowl campaigns of all time, recipient of a Cannes Gold Lion, covered and discussed by 1,000s of media outlets, featured in several advertising textbooks, it generated so much interest to watch the conclusion of the commercial online that it broke the internet. It was such a pop cultural phenomenon that Saturday Night Live lampooned the effort in a skit featuring Cecily Strong a week after the Super Bowl. Over 20 years George produced award winning digital and social media efforts for tens of iconic brands from Huffy bikes to Nestle Drumstick and rising challenger brands like Premier Protein and YellaWood accomplishing a litany of digital marketing firsts such as: • The earliest CPG brand integrations in social media games for Dreyer's/Edy's Fruit Bars (now Outshine) and Stouffer's Mac N Cheese in Zynga's Farmville • Cross-referencing Google Earth data with social media profiles to target and advertise to homeowners that need decks for YellaWood, and • Facebook live-streaming of hunting and angling outings on Facebook for Dick's Sporting Goods' Field & Stream brand and retail stores. Potts brought big brand digital advertising and marketing bona fides to political and issue advocacy campaigns. He's not a political novice though. Thirty-years ago, he graduated from Duquesne University with a B.A. in Political Science and moved to Washington, D.C. to pursue a Ph.D. in American Politics. Over the summer however, he quickly made connections, abandoned his plans, and worked on Capitol Hill. When his girlfriend and now wife asked him to return to Pittsburgh a few years later, he pivoted and built a career in digital advertising, but never abandoned politics. He would freelance as digital communications advisor to local and regional political campaigns including several Pittsburgh mayoral races, occasionally bringing the work into the agency he was working for at the time. He is also a recognized expert in using social media listening to guide and predict political campaigns. One example: Pittsburgh Post-Gazette ‘Sara's to Lose'. https://www.linkedin.com/company/fifthinfluence/ https://twitter.com/fifthinfluence https://www.instagram.com/fifthinfluence/ https://www.facebook.com/fifthinfluence Listen in to George's podcast at https://marketingpodcasts.net/show/yajagoff-on-fifth/ ********************************************************************* This episode of Small Business Success Talk brought to you by: Chrysaetos. Making a better human experience by building better leaders. We are the Leadership Professionals. https://chrysaetos.biz/ Eagle Eye Strategic Marketing. Meaningful marketing that creates meaningful results. https://eagleeyestrategicmarketing.biz/ Interested in booking Christy for your next event? Visit https://christysmallwood.com/, or email sidekick@eagleeyestrategies.biz for more information. Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of Small Business Success Talks, host Christy Smallwood discusses the importance of strategy, alignment, and planning for small business success in the summer months. Learn how to develop a robust plan of action that sets you apart from the competition, and discover how thinking differently can revolutionize your strategic approach. Explore the connection between your root value system, vision, and the execution of your plan. Gain insights from industry experts, uncover valuable coaching tips, and unlock the leadership skills necessary for thriving in the competitive business landscape. Get ready to take your small business to new heights this summer! https://smallbusinesssuccesstalk.biz/ Learn more about your ad choices. Visit megaphone.fm/adchoices

Join Christy Smallwood in this empowering episode of Small Business Success Talks as she explores the transformative world of systems and processes, revealing how effective implementation can skyrocket your business growth and lead to long-term success, while gaining invaluable insights, dos and don'ts, and actionable tips from experienced entrepreneurs who have mastered streamlining operations, optimizing workflows, boosting productivity, improving customer satisfaction, and freeing up your time for strategic decision-making, making it a must-listen for seasoned business owners and aspiring entrepreneurs alike. #SmallBusinessSuccess #EntrepreneurTips #BusinessGrowth #EfficiencyHacks #StrategicDecisionMaking Learn more about your ad choices. Visit megaphone.fm/adchoices

Are you looking to take your manufacturing process to the next level? Look no further than Trevor Blondeel, the expert in people management in the manufacturing sector. In this episode of Small Business Success Talks, Trevor shares his insider secrets to optimizing your team's performance and revolutionizing your manufacturing process. From the boardroom to the shop floor, Trevor's innovative strategies will help you build a successful manufacturing team and take your productivity to new heights. Don't miss out on this ultimate guide to people management in manufacturing, featuring Trevor Blondeel. BIO: Trevor Blondeel works with manufacturers to connect the top to the shop floor. With 25 years of working within the manufacturing industry, Trevor is passionate about developing leaders in manufacturing that allows individuals and teams to reach their full potential. He knows that successful organizations are built on engaged team members who are accountable for their actions and continually improve their skills.  His company, Operation Kickstart helps manufacturing companies increase performance, productivity, and profits. His process is built on changing behaviors one at a time, resulting in systems that work every day. www.operationskickstart.com https://www.linkedin.com/in/trevorblondeel/ https://smallbusinesssuccesstalk.biz/ #manufacturing #peoplemanagement #TrevorBlondeel #productivity #teammanagement #employeeengagement #manufacturingefficiency #leadership #motivation #innovation Learn more about your ad choices. Visit megaphone.fm/adchoices

On this episode of Small Business Success Talks, join host Christy Smallwood as she interviews Debra Locker Griffin, a leading public relations professional empowering women and their small businesses. Debra offers her advice on how to use PR to help and market women-owned small businesses, including tips on finding distinctive brand language and storytelling techniques that appeal to female audiences. She also talks about the value of establishing solid connections and networks to support female entrepreneurs in overcoming challenges and achieving their objectives. This episode is a must-listen if you're a female small business owner or entrepreneur looking for inspiration and advice on how to thrive in PR. BIO: Debra Locker Griffin provides big city caliber public relations with small-town charm by applying the same inquisitive spirit that served her so well in television news journalism. Her three decades of professional excellence have put her in the absolute vanguard of her field. Debra's company, The Debra Locker Group, is an award-winning boutique agency specializing in the lifestyle, beauty, spa, and wellness markets and has been a constant champion for female entrepreneurs. The Kentucky-based DLG was named Best PR firm in Louisville by readers of LEO Weekly three years in a row, and listed as a top PR firm by the editors of Louisville Business First. Prior to launching DLG, Debra was the Public Relations Director for the International SPA Association and Host Communications, both of which are based in Lexington, KY. Working in the spa industry since 2001, Debra was voted as the recipient of the 2020 Women in Wellness PR & Marketing Award from American Spa magazine. Before beginning her PR career, Debra was a reporter and producer at TV stations in Kentucky, Tennessee and North Carolina. She has received three Emmy nominations for her work in television. A firm believer in giving back to the world, Debra is the Board Chair for the Indiana, Kentucky, Tennessee Chapter of the National MS Society and a committee member for the annual Misters for MS fundraiser in Louisville.   Her free time is spent traveling, gardening, working out and trying new restaurants. Debra is frequently accompanied by her husband Ron, teenaged son Bryce, and Great Pyrenees Jackie and Pete. Learn more about your ad choices. Visit megaphone.fm/adchoices

On this episode of Small Business Success Talks with Christy Smallwood. We featured three of the most successful entrepreneurs in the game: Tina Whiteside, Andrew Pyles, and Jennifer McKinney. As panelists of the Fast 50 Winners, they share their secrets to scaling up quickly, including tips on marketing, sales, and customer engagement. Tune in to hear their personal stories and experiences, and learn how you can apply their strategies to your own business. Don't miss out on this opportunity to get ahead of the competition. Subscribe now and join us for Growth Insights from Fast 50 Winners panelists. https://smallbusinesssuccesstalk.biz/ https://www.linkedin.com/in/andrew-pyles-b4ab5724/ https://www.linkedin.com/in/jennifer-mckinney-36638b50/ https://www.linkedin.com/in/tina-w-13942374/ Learn more about your ad choices. Visit megaphone.fm/adchoices

On this episode of Small Business Success Talks, we're diving into the topic of high-stress conversations and how to navigate them like a pro. Join us as we share expert advice on how to keep your cool and stay focused during million-dollar discussions. Learn how to identify common stress triggers and develop practical strategies to avoid them, including techniques to manage your emotions and respond to challenging questions with confidence. Don't let stress derail your success – tune in and discover the tools you need to thrive in high-pressure situations. Learn more about your ad choices. Visit megaphone.fm/adchoices

On this episode of Small Business Success Talks, Christy Smallwood with guests, Amy and Jeff Crittenden of Oasis Senior Advisor chatted about the transition to Senior Care Living and help families in a sound decision-making process. They are a proud company anchored in ministry and with the highest quality of care possible. Watch out for Jeff's 2023 challenge! Bio: Amy and Jeff live in Oldham County and are longtime residents of Kentucky. They are active in their church and enjoy exploring Louisville and the quaint towns surrounding it. Our passions range from athletic events to music and culture. Their greatest satisfaction has been servicing the needs of clients. As a child, Amy's family made several long-distance moves for career advancement. She brings her experience of transitioning into Oasis and offers that comfort to families because she understands first-hand how difficult change is. Her passion for organizing has given her a wealth of knowledge about the compassion surrounding downsizing. Many years ago, Jeff helped his family work thru some very challenging circumstances surrounding their eldest members. This experience has blessed Jeff with the ability to listen well and share his experience in problem-solving, offering families solution-based thinking. The needs of Jeff's clients are very important to him and he takes great pride in building trusting relationships and providing exceptional customer service. www.OasisSeniorAdvisors.com/Louisville https://www.facebook.com/OasisLouisville/ www.smallbusinesssuccesstalks.biz Learn more about your ad choices. Visit megaphone.fm/adchoices

On this episode of Small Business Success Talks. Christy Smallwood and guest, Ashley Ford discuss how accounting is an essential part of running a business. If you're a small business owner, you know that accounting is a lot of work. But Ashley thinks it's not complicated at all. She finds joy in helping business owners to keep track of their revenue and more... Discover the best advice that Ashley received and continues to live by today. Learn more about your ad choices. Visit megaphone.fm/adchoices

Entrepreneurship has guided Perry Allison his entire life. Bringing value to the marketplace, being resourceful, and seeing opportunities to grow himself have made our guest the business owner he is today. Perry shares his story of removing burnout and transforming his business by transforming the way he thinks and approaches leadership.    www.powerop.com www.SmallBusinessSuccessTalk.biz Learn more about your ad choices. Visit megaphone.fm/adchoices

Christy shares about the results of using a focus word for each year and setting yourself up for success in 2023. www.smallbusinesssuccesstalk.biz Learn more about your ad choices. Visit megaphone.fm/adchoices

Merry Christmas, Happy Hanukkah, Happy Kwanzaa, and all the others ... HAPPY HOLIDAYS! Cherish each other, reconnect with your values, and enJOY the season! Learn more about your ad choices. Visit megaphone.fm/adchoices